Relevant bibliographies by topics / Online distribution channels

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers

Academic literature on the topic 'Online distribution channels'

Author: Grafiati
Published: 4 June 2021
Last updated: 25 April 2022

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Journal articles on the topic "Online distribution channels"

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Qin, Zhaoqiong. "Review Product Distribution Through Different Channels." International Journal of Knowledge-Based Organizations 11, no. 4 (October 2021): 44–47. http://dx.doi.org/10.4018/ijkbo.2021100103.

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This study aims to investigate the literature in product distribution and channel competition. In this study, past work related to the product distribution through different channels is extensively reviewed. Based on the channel differentiation, channel competition is also reviewed. Finally, the study proposes that the future research may focus on helping the producer make a decision whether to sell the product through its own direct channel (online) through a physical channel or both based on the difference between these two channels.
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Dabas, Swati, and Kamal Manaktola. "Managing reservations through online distribution channels." International Journal of Contemporary Hospitality Management 19, no. 5 (July 17, 2007): 388–96. http://dx.doi.org/10.1108/09596110710757552.

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Zhang, Rong, Jackson Jinhong Mi, and Bin Liu. "Pricing Decisions of Competing Tobacco Enterprises with Online Channel." Discrete Dynamics in Nature and Society 2015 (2015): 1–8. http://dx.doi.org/10.1155/2015/424181.

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According to the new measurement of launching online distribution channels of tobacco enterprises in China, this paper investigates the tobacco firm’s pricing decisions on the supply chain which consists of two manufacturers and one retailer under three dual-channel structures. Three dual-channel structures include no online channel, only one online channel by one manufacture, and two online channels by two manufacturers. We apply the Stackelberg game to analyze the equilibrium pricing strategies under different structures and try to explore the necessity and advantages of launching online sales channels. The results demonstrate that the substitutability of a product has significant impact on introducing online sales channels, and the online dual-channel structure could result in less profit for manufacturers compared to the traditional retail channel structure; and thus, a dual-channel structure with online sales is not the best strategy for traditional manufacturers. Moreover, when the product is less substitutable, the effect of the tobacco control on the online sales channel is inferior to the traditional channels and vice versa.
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Beritelli, Pietro, and Roland Schegg. "Maximizing online bookings through a multi-channel-strategy." International Journal of Contemporary Hospitality Management 28, no. 1 (January 11, 2016): 68–88. http://dx.doi.org/10.1108/ijchm-07-2014-0326.

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Purpose Hotel managers are being challenged by the increasing multitude of distribution and sales channels. Online travel agencies (OTAs) in particular generate a great deal of uncertainty: Which are the best ones? Which ones offer the best conditions? How many channels are optimal for my hotel? How can I evaluate costs versus benefits? These and other questions concerning the optimal online distribution channel strategy have produced different reactions in practice. The aim of this paper is to challenge the need for an over-optimization of channel strategy by proposing that the consumer, at the end, deals with a network of information presented on one networked environment, including the Web. Hence, the network effect of the numerous online platforms is what drives consumer choice and, finally, bookings. Design/methodology/approach A series of multiple regressions with representative samples of hotels in Switzerland from the years 2009, 2010, 2011 and 2012 was performed to estimate the importance of the number of platforms against other independent variables. Additionally, further multiple regressions with samples from the years 2011 and 2012 using the most important platforms (first-tier channels) shows again that the number of platforms is more important. Findings The analyses show that the estimated number of online bookings by the respondents in the hotels is a result of the number of channels, not the type of channel. This is particularly true for non-categorized establishments and one- and two-star hotels. The analyses do not confirm the billboard effect, according to which particular platforms (first-tier channels) increase the probability of bookings. Thus, the survival strategy is to maximize share of shelf and to build on interdependencies and network effects. Research limitations/implications The study looks only at online bookings. Additional research into the connection between online and offline channels, particularly from the viewpoint of the consumer, will provide further insights. The study looks at the booking volume per channel, not the monetary sales volume or the profit. A study that quantifies not only the volume of bookings but also the total profit or the contribution to profit per channel could quantify the benefits of the multi-channel strategy. Originality/value The multiple online channel strategy seems to be the more effective approach to maximizing bookings online, regardless of the platforms chosen. Results of the study challenge the current opinion among practitioners that the multitude of distribution channels forces them to choose among single online channels and, therefore, drives the search for criteria to assess these channels or even to disregard them. The consistent results across 2009-2012 show that even in the turbulent phase of the advent of OTAs in the travel industry, hotels can adopt a winning strategy. Finally, the results suggest that the intermediation of online distribution of hotel beds has approached the condition of perfect competition, causing the OTA business model to be cannibalized.
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Chauhan, Ruchi, Varun Kumar, Tapas Kumar Jana, and Arunava Majumder. "A Modified Customization Strategy in a Dual-Channel Supply Chain Model with Price-Sensitive Stochastic Demand and Distribution-Free Approach." Mathematical Problems in Engineering 2021 (September 22, 2021): 1–25. http://dx.doi.org/10.1155/2021/5549882.

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With the advancement of technology, many companies provide customization facilities to customers. This facility provides a vast variety to customers which enhances the level of customer satisfaction. This approach helps various technologically advanced companies to increase their profit. In this paper, a dual-channel supply chain model is developed with the aforementioned customization strategy with the target of increasing the profit of the firm. In dual-channel, the core or standard product is provided to the customer through a traditional retail channel, whereas the customized product is made available through the online channel. This article incorporates a modification in the existing dual-channel policy on the number of customers that switch between the offline and online channels. Moreover, a preassigned threshold value is also assumed which signifies the decrease in demand that takes place if the difference between the selling price of offline and online channels crosses a fixed specified threshold value. In addition to that, due to fluctuation and uncertainty of demand, both variability and randomness may occur simultaneously. Thus, the price-sensitive stochastic demand is considered to develop the dual-channel centralized supply chain model with customization. A max-min distribution-free approach is applied to deal with the randomness and variability of demand. The model is analyzed and validated with numerical experiments and graphical analysis. Consequently, the article concluded that it is better to adopt a dual-channel supply chain policy for better profitability than the traditional single-channel supply chain as this firm will be able to provide customized products to customers. Moreover, if the difference between the selling prices of the offline and online channels is greater than the preassigned threshold value, then the shifting of customers takes place depending upon the factor that which channel’s selling is less in comparison to another.
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Kim, Jong Min, and Soonchul Hyun. "Differences in online reviews caused by distribution channels." Tourism Management 83 (April 2021): 104230. http://dx.doi.org/10.1016/j.tourman.2020.104230.

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Tom Dieck, M. Claudia, Paraskevi Fountoulaki, and Timothy Hyungsoo Jung. "Tourism distribution channels in European island destinations." International Journal of Contemporary Hospitality Management 30, no. 1 (January 8, 2018): 326–42. http://dx.doi.org/10.1108/ijchm-12-2016-0649.

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Purpose Advances in information communication technologies (ICTs) have changed the tourism distribution channels model, as traditional players continue to disappear or change their business model, while new players and channels emerge because of technological developments. Therefore, this study aims to propose a tourism distribution channels model for European island destinations. Design/methodology/approach Using an exploratory approach, interviews with 34 tourism stakeholders were conducted at ITB Berlin and WTM London in March 2014 and March/November 2016, and analyzed using thematic analysis. Findings The findings revealed that a number of changes have taken place within the distribution channels market over the past six years. The disappearance of incoming travel agents has increased, while new forms of online communication and distribution have appeared. In particular, social media, online review sites and mobile channels play an increasingly important role for hoteliers. Practical implications ICTs change the online landscape for tourist distribution in island destinations, and practitioners should make use of new online channels and be aware of disappearing tourism players to remain competitive. Originality/value First, this paper provides indications for the increased disintermediation in regard to incoming travel agents within the Cretan hospitality and tourism industry. Second, it investigates the issue of tourism distribution channels using a broad range of key tourism and hospitality players to provide a tourism distribution channels model for future reference. Finally, this study offers implications for the development of distribution strategies for tourism businesses and hoteliers in Crete.
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Czetwertyński, Sławomir. "Informal distribution channels of cultural goods in the internet." Zeszyty Naukowe Uniwersytetu Szczecińskiego. Studia Informatica 40 (2016): 15–25. http://dx.doi.org/10.18276/si.2016.40-02.

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Sastri Pitanatri, Putu Diah, Made Deny Kharisma, and I. Dewa Putu Hendri Pramana. "Pengaruh saluran distribusi offline dan online travel agent dan implikasinya terhadap revenue per available room di the anvaya beach resort bali." Jurnal Kepariwisataan dan Hospitalitas 4, no. 1 (April 1, 2020): 1. http://dx.doi.org/10.24843/jkh.2020.v04.i01.p01.

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Abstrak Ketatnya persaingan yang terjadi dan mulai terdisrupsinya pasar Offline Travel Agent oleh Online Travel Agent menuntut pihak manajemen hotel mempertimbangkan secara selektif saluran distribusi mana yang harus dimaksimalkan guna meraih kinerja pendapatan kamar yang baik melalui Revenue per Available Room. Penelitian ini bertujuan untuk mengetahui dan mengkaji bagaimana pengaruh penjualan kamar melalui saluran distribsui Offline Travel Agent dan Online Travel Agent secara parsial maupun simultan terhadap Revenue per Available Room. Hasil penelitian secara parsial dan simultan menunjukan bahwa saluran distribusi Offline Travel Agent dan Online Travel Agent berpengaruh positif (searah) dan signifikan terhadap Revenue per Available Room (RevPar). Hasil analisis koefisien determinasi menunjukkan bahwa nilai R2 para variabel saluran distribusi Offline Travel Agent sebesar 0,765 atau jika diinterpretasikan sebesar 76,5% dengan kontribusi yang kuat. Pada salurah distribusi Online Travel Agent nilai R2 sebesar 0,836 atau sebesar 83,6% dengan kontribusi yang sangat kuat. Sementara secara simultan nilai R2 sebesar 0,865 menunjukkan bahwa 86,5% variabel Revenue per Available Room dapat dijelaskan melalui kedua variabel bebas tersebut, sedangkan sisanya sebesar 13,5% dijelaskan oleh variabel lain diluar variabel penelitian. Sebagai kesimpulannya saluran distribusi Offline Travel Agent dan Online Travel Agent memiliki pengaruh dan kontribusi terhadap Revenue per Available Room, namun pengaruh dan kontribusi lebih besar dihasilkan oleh saluran distribusi Online Travel Agent. Kata kunci: Saluran Distribusi, Offline Travel Agent, Online Travel Agent, dan Revenue per Available Room. Abstract The competition that occurs and the disruption of the Offline Travel Agent market by Online Travel Agents demanding the hotel management to consider selectively which distribution channels should be maximized in order to achieve good room revenue performance through Revenue per Available Room. This study aims to find out and examine how the influence of room sales through Offline Travel Agent and Online Travel Agent distribution channels partially or simultaneously to Revenue per Available Room (RevPar). The results of the partial and simultaneous research show that the Offline Travel Agent and Online Travel Agent distribution channels have a positive (unidirectional) and significant effect on Revenue per Available Room. The results of the coefficient of determination analysis show that the R2 value of the Offline Travel Agent distribution channel variable is 0.765 or if interpreted at 76.5% with a strong contribution. On the line of Online Travel Agent distribution R2 value is 0.836 or 83.6% with a very strong contribution. While simultaneously the R2 value of 0.865 shows that 86.5% of the Revenue variable per Available Room can be explained through the two independent variables, while the remaining 13.5% is explained by other variables outside the research variable. In conclusion, Offline Travel Agent and Online Travel Agent distribution channels have influence and contribution to Revenue per Available Room, but greater influence and contribution is generated by the Online Travel Agent distribution channel. Keywords: Distribution Channels, Offline Travel Agent, Online Travel Agent, and Revenue per Available Room.
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Xie, Xiaoqing (Kristine), Chris K. Anderson, and Rohit Verma. "Customer Preferences and Opaque Intermediaries." Cornell Hospitality Quarterly 58, no. 4 (January 6, 2017): 342–53. http://dx.doi.org/10.1177/1938965516686108.

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Using two choice-based experiments, we evaluate consumer preferences hotel attributes for firms selling hotel rooms across three online distribution channel formats: full information, semi-opaque, and opaque online travel agents. A multinomial logit model is used to analyze the experimental data and measure consumer trade-offs between price and other product attributes. We then use these preferences to determine optimal channel selling strategies. Our optimal channel strategies illustrate under what conditions firms should add opaque distribution channels and the resulting incremental revenue obtained with the setting of optimal channel specific prices. We deploy two choice-based experiments, traditional and menu-based, in an effort to add flexibility to survey respondents in choice selection. As part of our analysis, we compare managerial insights from analysis based on traditional choice-based experiments to that using menu-based choice experiments. In general, we indicate that both forms of opaque selling increase firm demand and that with appropriate pricing can also increase firm revenue. In addition, opaque channels have elevated price sensitivity and increased impact of guest reviews versus traditional online travel agents.
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Dissertations / Theses on the topic "Online distribution channels"

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Zhang, Yixin. "Optimising the utility of hotel online distribution channels." Thesis, University of Surrey, 2016. http://epubs.surrey.ac.uk/812094/.

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Distribution channel plays an important role in the operation of hotel revenue management (RM), it is a key vehicle that can facilitate effective communication of the whole RM strategy, which helps hotels to accomplish their ultimate goal of revenue maximisation. However, the importance of distribution channel management in hotel revenue management has not received much attention in academic research (Ivanov and Zhechev, 2012), and there is a lack of studies relating to distribution channel selection and optimisation (Guillet and Mohammed, 2015). In addition, with the increasing popularity of the Internet and the rapid development of information technology, online distribution channels have been intensively promoted by hotel companies in the contemporary business environment, and these have been well received by customers (Masiero and Law, 2016). Accordingly, this research is aimed at investigating the functions of hotel online distribution channels (hotel’s own website and OTA websites), and to examine customers booking intention toward each of these two distribution channels. The overall results of the present study could help hotel companies to optimise the utility of their online distribution channels, thus to achieve their ultimate goal of revenue maximisation. In this research, there were three studies were conducted to fulfil the investigation. The first study was a qualitative study with hotel experts, based upon the method of semi-structured interview, which examined the functions of hotel online distribution channels from the organisational perspective. The second study was a qualitative study with hotel customers, based upon the method of focus group interview, which examined the functions of hotel online distribution channels from the customers’ perspective. Thus, the findings could verify whether the functions that were highlighted by the companies were actually approved by the customers. The third study was a quantitative study with hotel customers, based upon the method of survey questionnaire, which provided a further insight into customers’ booking intention toward hotels’ own websites and OTAs respectively. Based upon the qualitative studies with hotel experts and customers, 6 functions of hotel online distribution channels were identified: information, communication, promotion, security, relationship building, and payment. All these identified functions were verified to exist in both hotels’ own websites and online travel agent websites, but some functions might be performed better by one of the distributors than another one. For example, hotels’ own websites provide more detailed information about an individual property, but OTAs offer easy comparisons; hotels’ own websites have better performance in personal communications, while OTAs are good at mass market communications. The results of the quantitative study shown that attitude carried the most weight in explaining the intention of customers to make bookings via hotels’ own websites. Therefore, for the distribution channel of hotels’ own websites, hotel managers need to pay more attention to the factors that contribute to the generation of favourable attitude. In the OTA group of the present study, perceived behavioural control carried the most weight in explaining the intention of customers to make bookings on OTAs, which indicted that perceived behavioural control was the most important determinant that affected the customers who used OTAs to place hotel bookings, and these OTA customers felt confident and in control of using the distribution channel. This research provides the theoretical contribution to the literature. Firstly, by taking into account the issue that distribution channel has been overlooked in the literature of RM and the trend of online distribution channel, this research contributes to the knowledge of online distribution channel in hotel RM literature. Secondly, this research has adopted the perceptions of both hotel-related companies and hotel customers in generating comprehensive knowledge about the functions of hotel online distribution channels. The results of the overall study also offer important implications for hotel companies, which enable them to clearly understand the strengths and weaknesses of their own websites and OTA websites. As a result, they can set up efficient strategies to optimise the utility of both their internal and external online distribution channels, which for the purpose of maximise their total revenue.
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Mumbower, Stacey M. "Extracting airline and passenger behavior from online distribution channels: applications using online pricing and seat map data." Diss., Georgia Institute of Technology, 2013. http://hdl.handle.net/1853/49110.

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Although the airline industry has drastically changed since its deregulation in 1978, publically available sources of data have remained nearly the same. In the U.S., most researchers and decision-makers rely on government data that contains highly aggregated price information (e.g., average quarterly prices). However, aggregate data can hide important market behavior. With the emergence of online distribution channels, there is a new opportunity to model air travel demand using detailed price information. This dissertation uses online prices and seat maps to build a dataset of daily prices and bookings at the flight-level. Several research contributions are made, all related to leveraging online data to better understand airline pricing and product strategies, and how these strategies impact customers, as well as the industry in general. One major contribution is the finding that the recent product debundling trend in the U.S. airline industry has diluted revenues to the U.S. Airport and Airways Trust Fund by at least five percent. Additionally, several new behavioral insights are found for one debundling trend that has been widely adopted by U.S. airlines: seat reservation fees. Customers are found to be between 2 and 3.3 times more likely to purchase premium coach seats (with extra legroom and early boarding privileges) when there are no regular coach window or aisle seats that can be reserved for free, suggesting that the ability of airlines to charge seat fees is strongly tied to load factors. Model results are used to explore optimal seat fees and find that an optimal static fee could increase revenues by 8 percent, whereas optimal dynamic fees could increase revenues by 10.2 percent. Another major contribution is in modeling daily bookings and estimating price elasticities using ordinary least squares (OLS) regression without correcting for price endogeneity and two-stage least squares (2SLS) regression, which corrects for endogeneity. Results highlight the importance of correcting for price endogeneity (which is not often done in air travel applications). In particular, models that do not correct for endogeneity find inelastic demand estimates whereas models that do correct for endogeneity find elastic demand estimates. This is important, as pricing recommendations differ for inelastic and elastic models. A set of instrumental variables are found to pass validity tests and can be used to correct for price endogeneity in future models of daily flight-level demand.
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Fuxová, Zuzana. "Online marketingová strategie Grandhotelu Pupp." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-205115.

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The thesis analyses and evaluates a marketing strategy of the Grandhotel Pupp in comparison with its direct competitor, the Ambassador Grandhotel Narodni dum. The thesis focuses mainly on evaluating the online atributes of the marketing strategy including the online presentation of the hotel on all distribution channels the hotel uses. The main emphasis is put on current trends, because in marketing, these play the crucial role. First part of the thesis defines accommodation services, hospitality business specifics and specifics of marketing in hospitality. Second part evaluates the marketing techniques used on hotel s various distribution chanels. The second part then also compares all the activities used in marketing strategy of both above mentioned hotels.
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Hyun, Yongho, and n/a. "Consumer behaviour on the internet : a critical analysis of the extensive decision-making process of online holiday travellers." University of Canberra. Communication & Education, 2002. http://erl.canberra.edu.au./public/adt-AUC20060801.130043.

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Both tourism destination marketing and the characteristics of holiday travellers have recently undergone radical changes driven by the rapid progress of computer technology. In particular, the advent of the Internet has had a great impact on holiday travellers as well as on the development of tourism promotion and distribution channel strategies. While holiday travellers benefit from the characteristics of Internet use, for example, unlimited information retrieval, flexible accessibility, and direct interactivity with destination marketing organizations (DMOs), the Internet provides DMOs with the critical factor of an increase in operational costs incurred by running all possible online promotional activities and online distribution channels. This paper attempted to discover which Internet functions are popularly used by existing/potential online travellers or which ones are not by testing the Canberra Tourism & Event Corporation (CTEC) web site. As a result, this research intends to provide CTEC with a way to operate its website cost-effectively, which can also lead to increasing the usage satisfaction of CTEC web visitors. Online travellers visiting the CTEC website were surveyed through non-probability self-selected web survey by using segmentation procedure; two key online travel groups: direct and indirect online access groups. Based on the research methodology, this study has discovered several findings. Firstly, CTEC web visitors preferred to use the CTEC website for the purpose of gathering travel information rather than that of online booking or reservations for travel products on the CTEC website. Secondly, comprehensive travel information tailor-made to online individuals was found to be desirable through interactive online activities, while the multimedia, booking, and comparability function were not significant in helping the CTEC online visitors choose the travel destination. Based on their preferences for particular Internet functions, it is evident that web visitors wish to have comprehensive and tailormade online travel information and interaction with the CTEC. Finally, it was revealed that the demographics of the CTEC web visitors were very similar to Internet users identified by previous researchers. Therefore, this study provides insights into website development strategies.
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Cure, Morgane. "Concurrence à l'ère du numérique : exemples dans l'industrie hôtelière." Electronic Thesis or Diss., Institut polytechnique de Paris, 2020. http://www.theses.fr/2020IPPAG013.

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La numérisation croissante de l’économie bouleverse les canaux de distribution des vendeurs et favorise l’émergence de nouveaux acteurs : les plateformes d’intermédiation. Avec elles, le modèle traditionnel de revente laisse place à un modèle d’agence et crée un terrain fertile à différents cas de restrictions verticales. La numérisation grandissante des marchés pousse les autorités de concurrence à questionner et adapter leur analyse économique des pratiques. Cette thèse se concentre sur l’industrie hôtelière qui fait l’objet de plusieurs cas d’espèces. Les pratiques contractuelles telles que les clauses de parité de prix imposées par les agences de voyages en ligne aux hôteliers ont fait l’objet de nombreuses investigations, principalement en Europe. Le premier chapitre de cette thèse développe un modèle d’estimation structurelle de la demande permettant d’évaluer le degré de substitution entre les canaux de distribution en en ligne d'une chaîne d'hôtels, élément crucial retenu dans la définition des marchés. A l’issue des différents cas de concurrence, les clauses de parité de prix ont partiellement ou totalement été interdites dans plusieurs pays. En réponse, les plateformes d’intermédiation ont développé de nouveaux programmes offrant aux hôteliers une visibilité accrue en l’échange d’une application volontaire de la clause de parité de prix. Le second chapitre de cette thèse étudie l’effet de l’adoption de ce type de programme sur les prix fixés par les hôteliers en différenciant l’effet lié à l’accroissement de la demande, permis par les gains de visibilité, de ceux liés à l’auto-application de la clause et à la hausse des commissions inhérentes au programme. Cette thèse porte également sur le lien entre les agences de voyage en ligne et un autre type de plateforme sur ce marché, les sites de comparaison de prix. Ces derniers promettent aux consommateurs l'affichage des offres les plus compétitives du marché mais les critères utilisés dans les algorithmes de classement font désormais débat. D'autre part, l'intégration verticale des certaines de ces plateformes à de plus grands groupes, en possédant déjà plusieurs, interroge leur impartialité. Le troisième chapitre de cette thèse étudie l’impact de l'intégration de Kayak et plusieurs agences de voyage en ligne (comme Booking.com) au sein du groupe Booking Holding sur les classements des hôtels et des canaux de vente affichés sur le site de comparaison de prix
The growing digitalization of the economy has been disrupting the sellers distribution channels and has been favoring the emergence of new players: intermediation platforms. Meanwhile the traditional resale model gives way to an agency model and creates fertile ground for different cases of vertical restraints. The increasing digitalization of markets therefore pushes competition authorities to question and adapt their economic analysis of practices. This thesis focuses on the hotel industry which has been the subject of several specific cases, especially in Europe. Contractual practices such as price parity clauses imposed by online travel agencies to hotels have been the subject of numerous investigations. The first chapter of this thesis develops a model of structural demand estimation, allowing to assess the degree of substitution between the online distribution channels of a hotel chain, a crucial element in the market definition. Following the various competition cases, price parity clauses were partially or completely prohibited in several countries. In response, the platforms have developed new programs offering hotels an increased visibility in exchange of the voluntary compliance of price parity clauses. The second chapter of this thesis studies the effect of the adoption of this program on the prices set by the hotels separating the effects linked to the demand increase, thanks to visibility gains, from those linked to the clause compliance and fee increase linked to the program. This thesis also deals with the link between online travel agencies and another type of platforms: price comparison websites. The latter promise consumers the display of the most competitive offers on the market but the criteria used in the ranking algorithms are now debated. Moreover, their vertical integration into larger groups, which also have online travel agencies, raises questions about their impartiality. The third chapter studies the impact of the integration of Kayak and several online travel agencies (such as Booking.com) within the Booking Holding group on the ranking of hotels and sales channels displayed on the price comparison website
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Cazaubiel, Arthur. "Essais sur l'économie des plateformes." Electronic Thesis or Diss., Institut polytechnique de Paris, 2020. http://www.theses.fr/2020IPPAG005.

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Cette thèse traite de l’économie des plateformes à travers trois chapitres indépendants. Le premier développe une modélisation théorique autour des ventes exclusives, ou ventes flash. Cette pratique, très courante sur internet, consiste à proposer à des consommateurs une offre à prendre ou à laisseraujourd’hui, sans possibilité d’en bénéficier demain. Le second chapitre évalue la substituabilité des différents canaux de distribution de chambres d’hôtels en Scandinavie, notamment entre le site internet de l’hôtel, Booking,et Expedia. Nous analysons également la décision d’une chaîne d’hôtels de boycotter un canal de vente. Enfin, le troisième chapitre analyse l’implémentation d’une nouvelle stratégie par Booking auprès de ses hôteliers, et tente d’en déterminer les différentes composantes
This dissertation deals with the economics of platforms through three independent chapters. The first one develops a theoretical model around exclusive sales, or flash sales. This practice, very common on the Internet, consists in offering consumers an offer to take today, with no opportunity to benefit tomorrow. The second chapter evaluates the substitutability of hotel room distribution channels in Scandinavia, particularly between the hotel’s website, Booking, and Expedia. We also analyze the decision of a hotel chain to boycott a sales channel. Finally, the third chapter analyses the implementation of a new strategy by Booking with its suppliers
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Hansson, Christoffer, Thomas Grabe, and Karolina Thomander. "Swedish High-End Apparel Online." Thesis, Uppsala University, Department of Business Studies, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-126557.

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The study aims to through a qualitative case study describe how six Swedish high-end apparel companies attributed as part of “the Swedish fashion wonder” with online distribution have been affected by six chosen factors. The six factors presented are extracted from previous studies and consist of customer relationships, intermediary relationships, pricing, costs and revenue, competitors and impact on the brand. The results show that customer relationships is an important factor that most companies value and was also the factor they presented as determining when they made the decision to go online. Costs and revenue have an effect on the companies and was something the companies had to consider after going online. Intermediary relationships are important to some extent and demand continual communications, but nothing that worried the companies. Competitors and pricing were not regarded as important, where price setting was primarily seen as a valuable tool to control and maintain intermediary relationships. Impact on the brand was regarded as an important factor when engaging online, and the positive aspects of increased brand knowledge and brand awareness were appreciated.

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SJÖLANDER, REBECCA, and LENA LANGEGGER. "Multi-channel Sales Distribution- Should Online Retailers Expand Offline?" Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17381.

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The retail industry is in a motion of fascinating developments, it can be currently alleged that it is one of the most innovating fields within research. Online retailing in particular has experienced major changes in recent years. However, these developments are slowing down as online retailing is entering a mature state. Online fashion companies now have to consider new strategies to further evolve their businesses. Innovative Online companies have taken action towards a multi-channel sales distribution strategy, some have even gone as far as adopting an omni-channel approach. With that statement, this study attempts to add different insights to the topic by focusing on the issue of online expanding offline from a company point of view. Empirical data included company and industry specialist interviews as well as a questionnaire that was used for pre-research and developing propositions. This resulted in three findings that involved both advantages and disadvantages in Online fashion retailers evolving offline. Firstly, whether or not an Online fashion company should expand offline depends entirely on the ambition level and type of company interviewed. Secondly, it can be concluded that Online fashion companies have the desire to keep their current business model, though they cannot continue with the same strategy in the long run. Lastly, if an offline presence is established, a traditional expansion strategy cannot be used, but innovative concepts are required (mixed realities). If this strategy is taken seriously, expanding offline could be the solution to reach a higher level of online retailing and company success.
Program: Master Programme in Fashion Management
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Ávila, Quilcat María Elizabeth, and Mendez Karla Yessenia Quispe. "Uso del Click & Collect y el Delivery y su relación con la satisfacción en la compra online de la categoría ropa en mujeres de los NSE A, B y C en Lima Metropolitana." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://hdl.handle.net/10757/653524.

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Click and Collect; Delivery; precio; canales de distribución; satisfacción del cliente; retailing; ropa; marketing Click and Collect; Delivery; price; distribution channels; customer satisfaction; retailing, clothes; marketing.
A medida que el e-Commerce ha ido creciendo, los canales de distribución mediante los cuales hacen llegar el producto final al consumidor han ido evolucionando con la finalidad de satisfacer sus necesidades respecto a conveniencia, rapidez, precio a pagar, entre otros. En consecuencia, surge el Delivery y el Click & Collect (Recojo en Tienda) como opciones de entrega para que el cliente pueda escoger cuál de las dos se adecúa a sus requerimientos. Por ello, es relevante estudiar estos canales de distribución tomando como base investigaciones previas en revistas internacionales para poder definir los conceptos y aplicaciones de cada uno para posteriormente evaluar su aplicación en el retailing peruano para poder identificar los pros y contras percibidos por el consumidor; y a su vez, considerar los beneficios o problemas que le genera al minorista al implementar dichos canales; por ejemplo, al poner en funcionamiento el Click & Collect, la tienda por departamento asume costos extra en la logística debido a la incorporación del punto de recojo específico dentro de su establecimiento. El presente trabajo de investigación permite contrastar la teoría planteada por diferentes autores y su aplicación en los retailers peruanos ya que, no existen investigaciones previas que se enfoquen específicamente en este criterio de la compra online. Finalmente, los resultados de esta investigación buscan brindarle información al minorista para que pueda satisfacer las necesidades de sus consumidores respecto al canal de distribución de su preferencia y promover una relación a largo plazo.
As e-Commerce has grown, the distribution channels through which they deliver the final product to the consumer have evolved in order to satisfy their needs regarding convenience, speed, price to pay, and others. Consequently, Delivery and Click & Collect (Pick up in Store) arise as delivery options so that the customer can choose which of the two suits their requirements. For this reason, it is relevant to study these distribution channels based on previous research in international magazines in order to define the concepts and applications of each one to later evaluate their application in Peruvian retailing in order to identify the pros and cons perceived by the consumer; and in turn, consider the benefits or problems that the retailer generates when implementing these channels. For example, by putting Click & Collect into operation, the department store assumes extra costs in logistics due to the incorporation of the specific collection point within its establishment. This research work allows us to contrast the theory put forward by different authors and its application in Peruvian retailers since there is no previous research that specifically focuses on this criterion of online shopping. Finally, the results of this research seek to provide information to the retailer so that it can satisfy the needs of its consumers regarding the distribution channel of their preference and promote a long-term relationship.
Trabajo de investigación
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ITAKURA, Fumitada, Kazuya TAKEDA, and DAT Tran HUY. "Multichannel Speech Enhancement Based on Generalized Gamma Prior Distribution with Its Online Adaptive Estimation." Institute of Electronics, Information and Communication Engineers, 2008. http://hdl.handle.net/2237/15054.

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Books on the topic "Online distribution channels"

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van, José. The Platform Society as a Contested Concept. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190889760.003.0002.

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The first chapter lays out the “platform society” as a contested concept, embroidering on Airbnb as an example. The term refers to an emerging society in which social, economic, and interpersonal traffic is largely channeled by a global online platform ecosystem that is fueled by data and organized through algorithms. Platforms are defined and approached at three levels: the micro-level of individual platforms, the meso-level of the platform ecosystem, and the macro-level of platform geopolitics. The American-based ecosystem is mostly governed by five big tech companies (Alphabet-Google, Apple, Facebook, Amazon, and Microsoft) whose platform services are central to its overall design and the distribution of data flows. Besides the dominant tech companies, there are also state and civil society actors active in governing the platform society. The question is: who is or should be responsible for anchoring public values in societies that are increasingly organized through online systems?
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Book chapters on the topic "Online distribution channels"

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Civak, Baris, Erhan Kaya, and Murat Emeksiz. "Online distribution channels and yield management in the hotel industry." In The Routledge Handbook of Hospitality Marketing, 210–23. New York : Routledge, 2018.: Routledge, 2017. http://dx.doi.org/10.4324/9781315445526-17.

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Li, Li-jun, Xiao-yuan Huang, Li-ping Yu, and Bo Xu. "Pricing Strategy of Mixed Traditional and Online Distribution Channels Based on Stackelberg Game." In Lecture Notes in Computer Science, 680–87. Berlin, Heidelberg: Springer Berlin Heidelberg, 2005. http://dx.doi.org/10.1007/11600930_68.

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Zhao, Kexin, Xia Zhao, and Jing Deng. "Parallel Importation: An Empirical Investigation of Online Unauthorized Distribution Channels for Luxury Fashion Goods." In Lecture Notes in Business Information Processing, 216–24. Berlin, Heidelberg: Springer Berlin Heidelberg, 2012. http://dx.doi.org/10.1007/978-3-642-29873-8_20.

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Yhee, Yerin, Jahyun Goo, and Chulmo Koo. "Meme Tourism: A Conceptual Framework." In Information and Communication Technologies in Tourism 2021, 328–33. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-65785-7_32.

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AbstractWith advances in technology affordances, contents generated by individual tourists in the tourism context has become an influential source of tourism information besides contents channeled by traditional mass media such as newspapers and broadcasts. Specifically, Meme Tourism (i.e., meme phenomenon in tourism) becomes one of the biggest trends in imitating and transforming/evolving tourism contents online, which is a byproduct of participatory culture that use text and visual images as means of user-generated communications in online communities through the exchange, distribution, and transactions. Understanding the emerging phenomena of meme in tourism would provide insights on tourists’ desires and behaviors in modern traveling. This study conceptualizes three major perspectives in tourism; 1) media-induced tourism, 2) user-generated content, and 3) social media activities, reflecting meme phenomena in tourism. Given the foundation provided, this study calls for a new stream of study in tourism that examines desire, motivation, and behavior of tourists in technology-enabled modern travel culture.
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Izquierdo-Yusta, Alicia, Victoria Labajo, Ana Isabel Jiménez-Zarco, and María Pilar Martínez-Ruiz. "Online Distribution Strategies." In Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy, 491–512. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-5225-0220-3.ch020.

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The growing importance of online channels, social media, and mobile commerce (m-commerce) has given rise to new retail formats, that use only channel used and which have enabled many new consumers to access certain establishments despite geographical barriers. The fashion sector may be one of the most heavily affected by these developments, due to the highly seasonal nature of the products, keen competitive rivalry, widespread reliance on outsourcing, high brand power variety of pricing policies, and strong emotional implications for consumers, who identify with specific brands. This chapter aims at analyzing the main strategies that retail operators are currently following in the industry in order to differentiate from other retailers. A special interest will be placed on the role of the brand, examining how retailers in the industry use private labels as a differentiation resource. The authors also review the case of ASOS, a global retailer which has proven able to adapt to every market, with a view to determining how it has dealt with the myriad challenges involved
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Izquierdo-Yusta, Alicia, Victoria Labajo, Ana Isabel Jiménez-Zarco, and María Pilar Martínez-Ruiz. "Online Distribution Strategies." In Mobile Commerce, 340–61. IGI Global, 2018. http://dx.doi.org/10.4018/978-1-5225-2599-8.ch018.

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The growing importance of online channels, social media, and mobile commerce (m-commerce) has given rise to new retail formats, that use only channel used and which have enabled many new consumers to access certain establishments despite geographical barriers. The fashion sector may be one of the most heavily affected by these developments, due to the highly seasonal nature of the products, keen competitive rivalry, widespread reliance on outsourcing, high brand power variety of pricing policies, and strong emotional implications for consumers, who identify with specific brands. This chapter aims at analyzing the main strategies that retail operators are currently following in the industry in order to differentiate from other retailers. A special interest will be placed on the role of the brand, examining how retailers in the industry use private labels as a differentiation resource. The authors also review the case of ASOS, a global retailer which has proven able to adapt to every market, with a view to determining how it has dealt with the myriad challenges involved
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Moreno-Gavara, Carmen, and Ana Isabel Jiménez-Zarco. "Online Distribution Channels for Global Luxury Brands." In Encyclopedia of E-Commerce Development, Implementation, and Management, 966–80. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-4666-9787-4.ch069.

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Madlberger, Maria. "Online Shopping and Catalog Shopping." In Advances in Electronic Commerce, 170–92. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-822-2.ch010.

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Multi-channel retailing can offer a wide range of synergies for retailers when their distribution channels accommodate consumer’s preferences and their buying behavior. Among the large number of retail types, mail-order companies are well suited to benefit from electronic commerce. Not only can they use their infrastructure and experience with direct selling, but many mail-order companies also seek to use the Internet to attract new target groups to increase their typically small and narrow customer bases. Currently, we do not know enough about the antecedents of channel choices, especially in the mail-order sector. This paper addresses this issue and draws special attention to exogenous (i.e. independent of the retailer) factors influencing online shopping behavior. These variables include perceived convenience and perceived security of online shopping in general and consumers’ attitudes toward the catalog as the existing distribution channel. One endogenous factor, i.e. attitude toward the online shop, is assumed to influence buying behavior at the online shop. To examine relationships between the catalog and the online shop, 2,363 consumers who are familiar with both distribution channels of a mail-order company were surveyed online. The structural equation model developed reveals that attitudes toward the printed catalog most strongly influence attitudes toward the online shop. Further, the analysis has shown that antecedents of buying behavior at the online shop are moderated by gender. Shopping behavior of men is influenced by their attitudes toward the catalog, while that of women is determined by their attitudes toward the online shop.
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Sotiriadis, Marios. "Evolving destination and business relationships in online distribution channels." In The Routledge Handbook of Destination Marketing, 488–501. Routledge, 2018. http://dx.doi.org/10.4324/9781315101163-38.

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Nasir, V. Aslihan, and Suphan Nasir. "Determining the Role of Communication and Distribution Channels for Organic Foods." In Advances in Business Strategy and Competitive Advantage, 149–64. IGI Global, 2017. http://dx.doi.org/10.4018/978-1-5225-2107-5.ch009.

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While, the market for organic foods is growing; the proportion of consumers who buy organic foods is still considered low. The role of communication activities is very important for promoting the organic food consumption. In order to create awareness and generate demand for organic foods, companies need to use effective communication tools. Companies in the agribusiness sector try to take advantage of the information and communication technologies in the digital era with the purpose of communicating the value of their offer to consumers. Companies need to know which information sources (channels) are most influential in purchase decision while communicating with consumers. Thus, the aim of this study is to examine consumers' credibility perceptions of communication channels that are used to promote organic food. The great majority of the respondentsin this study mentioned that they had never seen organic food ads. However, a significant number of consumers who had seen organic food ads declared Internet as the medium they had exposed to organic food ads. Nevertheless, our study revealed that the respondents did not perceive Internet as a credible source of information about organic foods. Yet, online social networks were perceived as more reliable source of information about organic foods when compared to majority of traditional media such as radio and newspaper ads. The distribution channels that consumers prefer to purchase organic foods was also investigated; and it is found that a significant portion of the consumers choose supermarkets and neighborhood bazaars for their organic food shopping whereas Internet/online shops and pharmacy stores were shown as the least preferred shopping alternatives. Finally, a substantial majority of the consumers mentioned high prices and availability as the main barriers against buying organic foods.
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Conference papers on the topic "Online distribution channels"

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Yi, Xiaoli. "Probe in the Type and Operation of Online Hotel Distribution Channels." In 2013 International Conference on Advances in Social Science, Humanities, and Management. Paris, France: Atlantis Press, 2013. http://dx.doi.org/10.2991/asshm-13.2013.8.

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Kazandzhieva, Velina. "DISTRIBUTION OF TOURISM SERVICES IN OMNICHANNEL RETAILING." In TOURISM AND CONNECTIVITY 2020. University publishing house "Science and Economics", University of Economics - Varna, 2020. http://dx.doi.org/10.36997/tc2020.335.

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Omnichannel is a buzzword in e-commerce and online tourism trends over the last few years. Moreover, it is a concept and marketing approach to apply in travel and tourism industry. The way tourists research, plan and book their tours and activities is evolving. Knowing the trending booking channels include the entire path to purchase, from inspiration to conversion. The growing importance of online sales means that traditional bricks-and-mortar retailers need to transform the distribution system to deliver an omnichannel experience to their customers.
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CHIEN, HSIAO-YU, and MIRAJ AHMED BHUIYAN. "RESEARCH ON THE DEVELOPMENT OF SMALL FARMERS’ ECONOMIC SALES CHANNELS: A CASE STUDY OF QINGYUAN, GUANGDONG AND HUALIEN, TAIWAN." In 2021 International Conference on Management, Economics, Business and Information Technology. Destech Publications, Inc., 2021. http://dx.doi.org/10.12783/dtem/mebit2021/35617.

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In order to meet the demand of sustainable development of agriculture, we should enhance the competitiveness of small-scale peasant economy, grasp the business channels, grasp the business opportunities, and expand the new development of agriculture by strengthening and integrating the sales channels of agriculture. Sales channels have a positive impact on the development of small-scale farmers' economy. Hualian Changliang organic group develops through diversified channels such as school nutrition lunch, farmer's market, chain supermarket and farmer's direct selling station, so as to improve the sales volume of agricultural products and expand the new development of small-scale peasant economy. Through in-depth interviews, the sales channels of Qingyuan Bailijin Agricultural Technology Co., Ltd. are mainly divided into online and offline Channel, offline distributors are directly used for distribution, while ‘Wechat’ is used for online sales. The diversified development of channels has a certain impact on the sales volume of agricultural products. The development of small-scale peasant economy in Hualian and Qingyuan depends on the expansion of sales channels. The establishment and deepening of diversified online and offline sales channels affect the development of small-scale peasant economy and the sustainability of agricultural development.
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Banna, Muinul H., Homayoun Najjaran, Rehan Sadiq, Manuel J. Rodriguez, Syed A. Imran, and Mina Hoorfar. "Simulation of Constant Pressure and Flow Rate Through Mini-Channels Inserted Into Distribution Systems (WDS)." In ASME 2012 10th International Conference on Nanochannels, Microchannels, and Minichannels collocated with the ASME 2012 Heat Transfer Summer Conference and the ASME 2012 Fluids Engineering Division Summer Meeting. American Society of Mechanical Engineers, 2012. http://dx.doi.org/10.1115/icnmm2012-73216.

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The miniaturised online sensors that were developed in the laboratories were for atmospheric pressure and steady state flow, but in the water distribution network neither the pressure nor the flow is steady. Many of the state of the art drinking water quality monitoring sensors can be operated well below the drinking Water Distribution System (WDS) pressure. Moreover, each of the sensors requires different flow rates. This paper discusses simulation and design of an affordable constant flow and constant outlet pressure system and shows an easy way to provide different flow rates for different sensors. The other criterion which should be met is the flow rate of the water bled (leakage) from WDS which must also be low. To meet the above criteria a 2-D model was developed to represent the constant pressure constant flow system for online water quality monitoring (WQM) sensors. Different configuration of the system is considered and the optimum design includes 1.044 m/s flow velocity which is low enough for the flow to be steady.
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Šimunić, Mislav. "HOTEL'S WEB SITE HEALTH AUDIT AND PAGES DISTRIBUTION BY THEIR STATUS: AN EMPIRICAL RESEARCH OF FIVE STAR HOTELS IN THE REPUBLIC OF CROATIA." In Tourism in Southern and Eastern Europe 2021: ToSEE – Smart, Experience, Excellence & ToFEEL – Feelings, Excitement, Education, Leisure. University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. http://dx.doi.org/10.20867/tosee.06.49.

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Purpose – The purpose of this paper is to indicate the importance of direct online booking in the structure of hotel online booking channels. In this context, this paper explores the relationship between quality of websites and the amount of online direct bookings through hotel websites. Methodology – Empirical Research was conducted by qualitative multidimensional analysis of 5* hotel websites in the Republic of Croatia. This process is made up of numerous analytical subprocesses such as web site health, user engagement, user experience, traffic, functionality, website performance and other. In this paper the focus is on the Hotel’s web site healt audit. Hotel’s web site health audits aims to analyze the overall health of web pages within web site while discovering all issues that hotel should be aware of. The authors' research was conducted using Semrush analytical platform for improving search engine visibility. Findings – The results of the empirical research show the distribution of web pages within the analyzed web sites according to their qualitative status. Interpretation of the research results explains the impact on the structure of online booking channels in hotel business and applicability in theory and practice. Contribution – The scientific contribution stems from empirical research that defines the way and space to improve direct online hotel bookings through own web site in terms of improving web site performances.
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Cerdá, Salvador, Alicia Giménez, Rosa Cibrián, Jaume Segura, Radha Montell, and Arturo Barba. "Objective Evaluation of the Width of Source Ensemble in Virtual Halls." In ASME 2012 Noise Control and Acoustics Division Conference at InterNoise 2012. American Society of Mechanical Engineers, 2012. http://dx.doi.org/10.1115/ncad2012-72001.

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In this work, we study the effects of the width of the sound source in several acoustical virtual room models with different topologies, sizes and uses, calibrated with commercial software. To achieve this aim, a square distribution of sound sources with variable side length has been considered. We have auralized four channels of speech signal and musical signal in three different locations in each room. By using signal processing techniques, a comparison of multisource auralizations with the ones obtained from a single source in the middle of the stage is made. Also, the variations between the usual room parameters obtained from these simulations are analyzed, in order to show the effect of the hall in the objective evaluation according to the source width. Paper NCAD2012-72001 is available online only.
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Werkers, Evi, Eva Lievens, and Peggy Valcke. "A Critical Analysis of the Right of Reply in Online Media." In Third International Conference on Automated Production of Cross Media Content for Multi-Channel Distribution (AXMEDIS'07). IEEE, 2007. http://dx.doi.org/10.1109/axmedis.2007.11.

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Hibbitts, Cheyenne, Tian Y. Dong, and Timothy Goudge. "QUANTITATIVE COMPARISON BETWEEN THE PROBABILITY DISTRIBUTION OF CHANNEL BELT PROPERTIES ON EARTH AND MARS." In GSA 2020 Connects Online. Geological Society of America, 2020. http://dx.doi.org/10.1130/abs/2020am-358532.

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Margounakis, Dimitrios, Dionysios Politis, and Christina Boutsouki. "SEAM: A Sound-Embedded Advertisement Model for Online Digital Music Distribution." In 2006 Second International Conference on Automated Production of Cross Media Content for Multi-Channel Distribution (AXMEDIS'06). IEEE, 2006. http://dx.doi.org/10.1109/axmedis.2006.43.

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Fan, Zhaoyan, and Robert X. Gao. "Speed Improvement in Electrical Capacitance Tomography Through a Multiple Excitation and Receiving Method." In ASME 2011 Dynamic Systems and Control Conference and Bath/ASME Symposium on Fluid Power and Motion Control. ASMEDC, 2011. http://dx.doi.org/10.1115/dscc2011-6031.

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Electrical Capacitance Tomography (ECT) is a method to determine the material distribution within the interior of a closed object by measuring the capacitance values across externally mounted electrodes. Traditionally, an AC excitation pulse is applied to a pair of electrodes that form a capacitor during each measurement step, in order to determine the capacitance from the output current measured. This paper investigates how the speed of inter-electrode capacitance measurement can be improved by comparatively studying three methods that affect the way electrodes are excited and signals are received: 1) multiple-excitation-single-receiving, 2) single-excitation-multiple-receiving, and 3) multiple-excitation-multiple-receiving. A PSPICE circuit model was built to simulate the bandwidth and interference between the simultaneously sampled measurement channels. Simulations using ECT sensors with 8 and 12-electrodes have shown that measurement speed can be increased by up to 3 ∼ 30 times as compared to the traditional mode of capacitance measurement. Such new capability opens up new possibilities for ECT as an effective tool for online, real-time monitoring of a wide range of dynamical processes in the industry.
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