Relevant bibliographies by topics / Online consumer behaviour

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Online consumer behaviour'

Author: Grafiati
Published: 4 June 2021
Last updated: 6 September 2023

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'Online consumer behaviour.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Journal articles on the topic "Online consumer behaviour"

1

Shalsabella Putri, Arini, and Marzura Ibrahim. "PENGARUH KARAKTERISTIK ENDORSER PADA MEDIA SOSIAL INSTAGRAM TERHADAP PERILAKU PEMBELIAN KONSUMEN ONLINE (STUDI KASUS MAHASISWA FIKOM UNIVERSITAS TEKNOLOGI SUMBAWA)." KAGANGA KOMUNIKA: Journal of Communication Science 2, no. 2 (November 30, 2020): 68–77. http://dx.doi.org/10.36761/kagangakomunika.v2i2.830.

Full text
Abstract:
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of people interested in the buy and use of products. Online purchasing behaviour online is an analysis of how consumers purchase, what they purchase, and why they purchase things online. Online consumer purchasing behavior can be influenced by many factors. Characteristics of endorser is one of those factors. Characteristics of endorser are attributes that usually called as TEARS model which represent the five attributes associated with the general attributes of endorser towards the target market. Every consumen can have different perspective towards online purchasing behavior. Hence, this study is conducted to examine the influence of characteristics of endorser towards online consumer purchasing behavior. Dimensions of characteristics of endorser that are used in this study are trustworthiness, expertise, attractiveness, respect, and similarity. A total of 201 respondents that fulfil the criteria as an Instagram user and an active student in Faculty of Communication, Sumbawa University of Technology have participated in this study. Multiple Regression Analysis was performed to test the research hypothesis. Results of this finding revealed that trustworthiness and similarity have a significant positive influence on online consumer purchasing behavior. While for expertise, attractiveness, and respect doesn’t have a significant positive influence on online consumer purchasing behavior. Besides that, there is no significant difference in jenis kelamin towards online consumer purchasing behavior. Keywords: online consumer purchasing behavior, characteristic of endorser.
APA, Harvard, Vancouver, ISO, and other styles
2

AHMED, S. NIZAR. "Online consumer behaviour." INTERNATIONAL JOURNAL OF COMMERCE AND BUSINESS MANAGEMENT 9, no. 1 (April 15, 2016): 96–101. http://dx.doi.org/10.15740/has/ijcbm/9.1/96-101.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Lunia, Palak. "Online Consumer Behaviour Analysis using Python." International Journal for Research in Applied Science and Engineering Technology 9, no. VI (June 15, 2021): 1171–74. http://dx.doi.org/10.22214/ijraset.2021.35154.

Full text
Abstract:
This technology is growing day by day,it has developed from a big room to single palm and time consume to the consumer. This essay reviews the course of consumer behaviour analysis, a research programme that employs the finding and principles of behavioural research to elucidate consumer behaviour and marketing management. Although attempts have been made from time to time to integrated a behaviour analytic perspective intomarketing research, the tendency has been to concentrate on the potential contribution of operant psychology to managerial practices rather than to examine the potential of behaviourism to provide a theoretical basis for marketing and consumer research. Moreover, concentration on research with animals subjects has severelylimited the relevent of behaviour analysis to marketing. The essay therefore pursues three themes: (1) to explicate currently developments in behaviour analysis, such as the analytics of verbal behaviour; (2) to take account of work by behaviour analytics on economic choice and to apply its lessons to understanding consumer behaviour and marketing action in naturally occurring environments; (3) to establishes the requirements of an interpretive approaches to consumer behaviour and marketing which is not limited to an experimental analysis of choices.
APA, Harvard, Vancouver, ISO, and other styles
4

Nuradina, Kartika. "PSYCHOLOGICAL FACTORS AFFECTS ONLINE BUYING BEHAVIOUR." Journal of Business and Management INABA (JBMI) 1, no. 02 (December 10, 2022): 112–23. http://dx.doi.org/10.56956/jbmi.v1i02.120.

Full text
Abstract:
In the last five years, consumer behaviour has transformed from offline buying to online buying. There are various factors which affect why such a phenomenon happened. For example, there is the influence of external factors such as technological development, social change, pandemic situation, and modern lifestyle. On the other hand, internal factors such psychological aspects can also affect the change in the shift towards online buying style. This study provides a systematic review of consumer behaviour in online retailing, based on literature review of online consumer behaviour in the field of marketing and business, published in international peer-reviewed journals between periods of 2015 to 2020. This study highlighted the importance of psychological factors such as perception and attitude, motivation, emotion, trust as the factors which influence the transformation towards online buying. Further discussion was also done in regards to the psychological factors based on the psychological and consumer behaviour theoretical framework. The purpose of this article is to gain a comprehensive understanding of the psychological factors that can influence consumers in making online purchases of goods. Based on the findings from this study, insights for future research is presented for academics, as well as important points for practitioners and professionals in terms of understanding psychological factors that can influence the purchase decisions made by consumers.
APA, Harvard, Vancouver, ISO, and other styles
5

Yee, Tan Mei, Santhi Govindan, Chandramalar Munusami, and Hamidah Yusop. "Determinants of Online Consumer Purchase Behavior during COVID-19 Pandemic in Metropolitan City: Implications in Post-Pandemic." Malaysian Journal of Social Sciences and Humanities (MJSSH) 8, no. 3 (March 29, 2023): e002186. http://dx.doi.org/10.47405/mjssh.v8i3.2186.

Full text
Abstract:
The Covid-19 pandemic led to dramatic consumer purchasing behaviour shifts when many nations declared the closure of all physical stores to stop the virus from spreading. As a result, consumers' purchasing behaviour has changed from brick-and-mortar to online shopping. This research examines the influencing factors that affect online consumers’ purchasing behaviour during the Covid-19 pandemic. This research measures four independent variables: perceived ease of use, perceived usefulness, product price and trust. Two hundred thirty-eight online questionnaires were collected and analysed using the SPSS software. Each variable significantly affected online consumers’ purchasing behaviour among young adults. The most significant variable is perceived ease of use, which has positively and significantly influenced online consumers' purchasing behaviour. The findings of this study are needful for online marketers to understand online consumer purchasing behaviour during the Covid-19 pandemic. Therefore, this research can provide insights for marketers to predict online consumer purchasing patterns in post-pandemic industries.
APA, Harvard, Vancouver, ISO, and other styles
6

B.K., Sunitha, Yash R. Jain, Jitesh Kumar, and Ruchika Jain. "Consumer Behaviour Towards Online Shopping." International Journal of Management Studies VI, no. 4 (October 31, 2019): 30. http://dx.doi.org/10.18843/ijms/v6i4/05.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Gowripeddi Hari Kumar and Dadapeer P. "Consumer behaviour towards online shopping." Journal of Management and Science 12, no. 2 (June 30, 2022): 32–38. http://dx.doi.org/10.26524/jms.12.27.

Full text
Abstract:
Everything in the world is shifting towards digital which is no exception and ultimately the market as well. The place where buyers and sellers meet together in virtual form and exchange goods and services in online is called E – Commerce. It is also known as I – Commence. The fastest growing media in recent times is the Internet. It is the foundation of a new era. Online shopping is one of the very fast rising e-commerce platform.Online stores are always available to the customer 24 hours a day (24 x 7) and the customer can use the service from his office or from home or anywhere. A successful web store is not only about making the website looking beautiful with the active technical features listed in many search engines but also about the convenience and satisfaction of the users. The main goal of this research is to assess and understand the basic features of online shopping. It is an attempt to provide online marketers with a structured framework for adjusting their online business plans and to examine the behavior of online consumers.
APA, Harvard, Vancouver, ISO, and other styles
8

Appolloni, Andrea, Vincenzo Basile, Federica Caboni, and Lucia Pizzichini. "An innovative approach to online consumer behaviour segmentation: the self-determination theory in an uncertain scenario." European Journal of Innovation Management 26, no. 7 (April 13, 2023): 308–27. http://dx.doi.org/10.1108/ejim-11-2022-0609.

Full text
Abstract:
PurposeIn the most recent years, social, innovative, economic and political changes in the European context have characterized consumers' behaviours. The paper aims to understand if the use of electronic commerce differs in a situation characterized by uncertainty.Design/methodology/approachAn innovative approach to categorising online consumer behaviour considers the self-determination theory and basic psychological needs in an uncertain scenario. The research is based on a quantitative analysis obtained by clustering algorithms on a sample of 1,000 digital users in European countries. A structured questionnaire was administered online and distributed through the leading online social platforms and direct mailing.FindingsThe results show online activities during changes in consumer behaviour patterns and retailers' strategies. This research will allow online retail managers and practitioners to obtain important information to help them define appropriate customer-oriented strategic actions to enhance value in the electronic context for both customers and firms.Originality/valueThe innovation of this research approaches the categorization of online consumer behaviour by exploiting the self-determination theory in an uncertain scenario. Precisely, the novelty of this research is to highlight three detailed categories of electronic commerce consumers, namely, unwilling, halfback and digital, to collect, store and disseminate information about these categories of Online Consumers Behaviours.
APA, Harvard, Vancouver, ISO, and other styles
9

Zhong, Qiuyan, Shuyuan Liang, Li Cui, Hing Kai Chan, and Yue Qiu. "Using online reviews to explore consumer purchasing behaviour in different cultural settings." Kybernetes 48, no. 6 (June 3, 2019): 1242–63. http://dx.doi.org/10.1108/k-03-2018-0117.

Full text
Abstract:
Purpose The purpose of this paper is to analyse consumer purchasing behaviour in different cultural settings by exploring the value of consumer reviews from various countries. Design/methodology/approach This study uses online review mining technology to collect, process and analyse user review data from multiple countries. The main procedures of this research are data collection, data pre-processing, feature extraction and sentiment analysis. Online reviews from the American, British and Indian websites for the iPhone 5s are analysed. Findings Every country has unique cultural characteristics, and these cultural differences affect consumers’ perceptions, attitudes and purchasing behaviours. The results show that consumers from different countries exhibit different levels of attention towards the same product and have different emotional inclinations for the same product feature. In addition, the study also identified the advantages and disadvantages of the product. Limitations implications The user reviews provide abundant feedback information that serves as a good intelligence resource for companies. Under the premise of different language habits, this paper uses a universal approach to analyse consumer behaviour from online reviews in different countries, which can help reveal consumers’ emotional inclination towards each feature of a product. This approach can be extended to other brands of mobile phones or other industries. Practical implications Multinational companies should analyse the cultural characteristics of target groups when proposing transnational development strategies. Companies can understand the perceptions of their products based on the consumer reviews and can formulate their marketing and product strategies by considering consumer purchasing behaviours arising from cultural differences. Originality/value This study identifies differences in consumer behaviour in different cultural settings by using a data mining method, which can help companies understand consumer perceptions and the performance and quality of product features.
APA, Harvard, Vancouver, ISO, and other styles
10

Roy, Priyabrata, and Dhananjoy Datta. "Consumer Buying Behaviour Towards Online and Offline Shopping: Pre, During and Post Covid 19 Pandemic." International Journal of Professional Business Review 8, no. 5 (May 17, 2023): e01843. http://dx.doi.org/10.26668/businessreview/2023.v8i5.1843.

Full text
Abstract:
Purpose: The objective of this study is to examine consumer buying behaviour & figure out what factors influence consumer buying behaviour in towards online and offline shopping before ,during and post Covid 19 outbreak. Theoretical framework: The essay covers numerous consumer buying behaviour strands. This study examines consumer buying behaviour and factors. As it is based on previous research, it provides a full literature review. The research also identified under reported concerns. Design/methodology/approach: A comprehensive review of 90 published articles was conducted by using multiple databases on various areas. After reviewing the required literature, variables were combined with the goal of simplifying trends in literary works relating to consumer buying behaviour. The article lays forth a conceptual framework for assessing both online and offline consumer buying behaviour and would aid in our understanding of the phenomena. Findings: The results highlighted elements like convenience, payment methods, and offers, all of which are key aspects to take into account when making a purchase. Research, Practical & Social implications: Practitioners, politicians, and researchers may use the data to better understand consumer buying behaviour. The study's theoretical contributions will provide beneficial recommendations. The results will help marketers and consumer behaviour academics. This study sheds new light on COVID-19 consumers' buying habits. This study affects companies that provide online and offline purchasing services. Situational circumstances affect policy. Originality/value: The findings of this research provide insight into consumer buying patterns for both online and offline shopping. This research advances our knowledge of both online and offline shopping by providing a conceptual framework for analyzing consumer buying behavior before and after the Covid-19 outbreak.
APA, Harvard, Vancouver, ISO, and other styles
More sources

Dissertations / Theses on the topic "Online consumer behaviour"

1

Hasslinger, Anders, Selma Hodzic, and Claudio Opazo. "Consumer Behaviour in Online Shopping." Thesis, Kristianstad University College, School of Health and Society, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-4715.

Full text
Abstract:

The Internet has developed into a new distribution channel and online

transactions are rapidly increasing. This has created a need to understand how

the consumer perceives online purchases.

The purpose of this dissertation was to examine if there are any particular

factors that influence the online consumer. Primary data was collected through

a survey that was conducted on students at the University of Kristianstad.

Price, Trust and Convenience were identified as important factors. Price was

considered to be the most important factor for a majority of the students.

Furthermore, three segments were identified, High Spenders, Price Easers and

Bargain Seekers. Through these segments we found a variation of the different

factors importance and established implications for online book stores.

APA, Harvard, Vancouver, ISO, and other styles
2

Norrgård, I. (Isadora). "Consumer buying behaviour in online legal services." Master's thesis, University of Oulu, 2019. http://jultika.oulu.fi/Record/nbnfioulu-201911223154.

Full text
Abstract:
Abstract. Online legal services refer to electronic or digital legal services (in the form of software, apps, web pages, etc.) that can increase common people understanding of legal issues, access to legal information and social participation in legal related matters. By automating tasks traditionally performed only by lawyers and by making legal services available on the Internet, online legal services make the access to justice more affordable and accessible to all. In this modern context, where common consumers have the opportunity buy and use legal services completely on the internet and without the help of a traditional lawyer, it is necessary to investigate how consumers behave when they shop for legal services online. In accordance, the purpose of the research is to understand the consumer buying behaviour in online legal services, based on empirical research, contributing to the literature about online legal services; and to provide managerial implications for legal services companies about how to improve their marketing strategies and build their consumer relationships, based on the empirical findings. Therefore, the study delves into the minds of consumers to uncover their needs, motivations and intentions about online legal services, and it is the first study to investigate the consumer buying behaviour in online legal services. The research is planned focusing on the theories of consumer buying behaviour, technology acceptance and on prior research of online legal services. The empirical research is conducted using a survey questionnaire, employing a mixed-method approach. Brazil was chosen as the field for the research, because it is the world’s fifth-largest country by area and the fifth most populous, where legal services are highly demanded and where online legal services have potential to be widely utilized, although not much is known about the consumer behaviour towards them. The sample studied is 419 potential consumers of online legal services. To process the data, the author makes statistical analysis of each quantitative reply, qualitative thematic content analysis for each qualitative answer, and deeply analyse the final results of the research, developing a framework for the consumer buying behaviour in online legal services. The empirical findings show that the consumers of online legal services behave motivated by Price, Legal problem-solving capability, Convenience (Perceived ease of use), Speed, Safety, Quality and Trustability and that consumers have an overall positive attitude about online legal services, even though negative attitudes were also identified. Utilitarian needs and motivations, behavioural intention, attitude, perceived usefulness, perceived ease of use, information search, evaluation of alternatives, social influence, facilitating conditions, trust, perceived risk, and price value; influence and characterize the buying behaviour in online legal services and lead to the consequent consumer purchase decision. Furthermore, the buying process in online legal services follows the Five-stage buying process, but the consumer might deviate during it, because of, among other reasons, social influence and the lack of trust.
APA, Harvard, Vancouver, ISO, and other styles
3

Perez, Montesa Luis. "Online and Smartphone Consumer Behaviour of Spanish Millennials." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-205808.

Full text
Abstract:
Conducts a deep research of the online and smartphone consumer behaviour with a focus on the Spanish Millennials. The main goal of the thesis is to identify a different online and smartphone pattern among Millennials in Spain, compared to the general population. At the same time, obtaining valuable and insightful information about the Spanish Millennials consumer behaviour and trends is another goal of the thesis. This thesis aims to provide key findings on the topic, adding valuable knowledge, based on the current situation and behaviour of this segment of the Spanish population.
APA, Harvard, Vancouver, ISO, and other styles
4

Blomqvist, Anna, Louise Nyman, and Frida Lennartsson. "Consumer Attitudes Towards Online Grocery Shopping : A Research Conducted on Swedish Consumers." Thesis, Högskolan i Jönköping, Internationella Handelshögskolan, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26652.

Full text
Abstract:
Purpose: The aim of this research is to investigate if positive attitudes influence the intentions to purchase groceries online. In order fulfil the purpose and test the relationship between attitudes and intentions, the Theory of Planned Behaviour is used as the underlying theoretical model. Background: The e-commerce market in Sweden is regarded as one of the most developed e-commerce markets in Europe, however the grocery market is still striving for an online breakthrough. One of the largest obstacles for the online grocery market is the lack of consumer adoption. Previous research has emphasized the importance of understanding consumer attitudes and its influence on the consumers’ intention to adopt an e-commerce behaviour. Existing theories recognize a gap within positive attitudes’ and their influence on the intentions to adopt e-commerce. Method: An explanatory strategy and a deductive approach were applied in order to test the Theory of Planned Behaviour. Three hypotheses were developed based on the model. The empirical study was based on a quantitative approach and the data collection was made possible through an online survey targeted towards adults in Sweden. Furthermore the analysis of the data was done in SPSS through factor analysis, correlation matrix, descriptive variables and multi linear regression analysis, this provided answers for the hypotheses with a 95% confidence interval. Findings and conclusion: The analysed empirical findings presented overall positive attitudes, as well as a strong correlation between positive attitudes and intentions within online grocery shopping. This answers the research question and fulfils the purpose of examining the influence that positive attitudes have on intentions within the field of online grocery shopping. This research successfully tests the Theory of Planned Behaviour and suggestions for further research is to examine the underlying factors in a qualitative study.
APA, Harvard, Vancouver, ISO, and other styles
5

Fu, Qingchen, and Yue Yuan. "Factors influencing Chinese consumer behavior purchasing clothes online in Sweden." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-19946.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Clark, Lillian. "e-CF : a framework for exploring online consumer behaviour." Thesis, University of York, 2007. http://etheses.whiterose.ac.uk/11019/.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Cole, Melissa. "A hermeneutic investigation of online consumer decision making." Thesis, Brunel University, 2005. http://bura.brunel.ac.uk/handle/2438/5168.

Full text
Abstract:
This is a multidisciplinary information systems thesis with a strong sociological focus. Theoretically it uses the technical concerns of human-computer interaction as the background to consider the separate theories of consumer decision-making and the diffusion of innovations. Emphasis is placed on understanding how consumers make sense of the Internet and come to define the role and use of the Internet in their lives. A practical framework for hermeneutic investigation was created to access the unreflective thoughts and actions driving online consumer decision-making. Implicit within hermeneutics is the prospect of transcendental interpretations and the ability to investigate in situ new avenues of research that emerge as a result of anomalous comments or findings. Hence, this thesis presents two different, but inter-related, research inquiries and their associated findings. Initial interest was centred on consumer behaviour and interface design. Specifically, can a dedicated 'consumer interface' be designed using principles based on consumer perceptions of online convenience. The resulting data analysis created a framework of advice that interface designers can use to improve their understanding of the nature and limitations of convenient interfaces and associated consumer decision-support technologies. A second research theme emerged from the data analysis which broadened the focus into a consideration of online consumer behaviour as a distinct issue. Specifically, a new from of interactive behaviour prevalent in electronic retail markets was identified and, following a second literature review, labeled "surrogacy". Related in form to the personal shoppers found in traditional marketplaces, surrogacy differs from electronic intermediaries with regard to (i) the motivations of use and (ii) the symbolic and functional benefits of usage. The emergence of this phenomenon suggests that interactions between individuals (as consumers) and Web-based systems are maturing, albeit in a non-predictable manner. Together, the methodological refinements presented here with the accompanying research findings provide a reference point for further work in the following three areas: interface design for electronic marketplaces; Web-based consumer decision support technologies; and the development of interpretive approaches suitable for socio-technical investigations.
APA, Harvard, Vancouver, ISO, and other styles
8

Alver, Melis, and Haris Kurtisi. "Online consumer behaviour during a pandemic: : A study on the effects of Covid-19 on online consumers in Sweden." Thesis, Jönköping University, Internationella Handelshögskolan, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-53207.

Full text
Abstract:
From an online consumers' point of view, explore the online shopping behavioural changes in Sweden that could be caused by covid-19 and investigate through Theory of Planned Behaviour if the changes would affect consumers' online shopping intention in Sweden after the pandemic.
APA, Harvard, Vancouver, ISO, and other styles
9

Lefevre, Emelie, and Marcus Nilsson. "The responsible consumer – Consumer consciousness from idea to delivery : an exploratory study of consumers’ willingness to act socially responsible when purchasing fashion online." Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-20779.

Full text
Abstract:
The purpose of this thesis is to investigate consumers’ willingness to act socially responsible in their online fashion purchasing behaviour. Three frameworks; Theory of Planned Behaviour (TPB), Socially Responsible Consumer Behaviour (SRCB) and Consumer Social Responsibility (CNSR), constitute a foundation and have been combined in a conceptual framework. The research approach used is a qualitative research approach, and the empirical data was gathered in two semi-structured focus-groups with five and six participants. The participants were recruited by a convivence sampling method, with purposive sampling characteristics. The findings indicate that factors that influenced consumers’ willingness to act socially responsible was price, convenience, and time. Moreover, the findings show that SRCB is seen as a process, and that consumers’ stage in the process influence their willingness to act socially responsible. Lastly, it is shown that the TPB and SRCB must be considered before consumers can act socially responsible. This since consumers who have positive attitudes towards responsible actions, are susceptible to information of social and environmental issues related to their behaviour. These consumers can create enough awareness to take social- and environmental responsibility for their actions. Responsible consumers also aim to influence other consumers to take a greater responsibility. The findings of this study have contributed to further understanding within the research area of responsible consumers. Since the conceptual framework consider consumer behaviour in combination with their areas of awareness and responsibilities, this study contributes to deeper understanding of why consumers act socially responsible or not.
APA, Harvard, Vancouver, ISO, and other styles
10

Atorough, Peter. "Consumer behaviour in online shopping : understanding the role of regulatory focus." Thesis, Robert Gordon University, 2013. http://hdl.handle.net/10059/916.

Full text
Abstract:
The behaviour of consumers on the Internet is increasingly a focus of marketing research. In particular, consumers’ behaviour in online shopping, from adoption motivation to post-usage behaviour, has become a major focus of research in the field of marketing, especially within consumer behaviour. Yet it has been acknowledged that while aspects such as adoption and usage motivation are now better understood, there are many questions that remain unanswered, and this warrants continued research effort. In line with the above, this research addresses an issue in online consumer behaviour that is currently under researched and which relates to the role that the consumer’s regulatory focus trait plays in their manifested behaviour in online shopping. The research argues that it is important to understand the role of regulatory focus in online shopping because this psychological trait has been shown to affect other aspects of human behaviour such as in response to advertising, dieting and sports. Drawing upon research from consumer behaviour and the wider fields of marketing and psychology, this research proposes a number of hypotheses relating the consumer’s regulatory focus to her perception of online shopping, motivation for online shopping, and actual usage behaviour in a structural manner. The resulting structural equation model is then tested using empirical data obtained from 306 Internet shoppers in the United Kingdom. The results of the research confirm that regulatory focus has an influence on consumer behaviour in online shopping by affecting their perception, motivation and usage of online shopping. The research makes a unique contribution by demonstrating that regulatory focus is a valid and robust predictor of online shopping behaviour and behavioural outcomes, a conclusion which is relevant to both marketing research and marketing practice. Finally, the research identifies and recommends areas for future studies.
APA, Harvard, Vancouver, ISO, and other styles
More sources

Books on the topic "Online consumer behaviour"

1

McCabe, Margaret Edel. An investgation in to the consumer complaining behaviour of online bank customers in Northern Ireland. [S.l: The Author], 2004.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
2

Naumov, Vladimir. Consumer behavior. ru: INFRA-M Academic Publishing LLC., 2020. http://dx.doi.org/10.12737/1014653.

Full text
Abstract:
The book describes the basic issues concerning consumer behavior on the basis of the simulation of the decision-making process on buying behavior of customers in the sales area of the store and shopping Internet sites. The classification of models of consumer behavior, based on research in the area of economic, social and psychological theories and empirical evidence regarding decision-making by consumers when purchasing the goods, including online stores. Methods of qualitative and quantitative research of consumer behavior, fundamentals of statistical processing of empirical data. Attention is paid to the processes of consumers ' perception of brands (brands) and advertising messages, the basic rules for the display of goods (merchandising) and its impact on consumer decision, recommendations on the use of psychology of consumer behavior in personal sales. Presents an integrated model of consumer behavior in the Internet environment, the process of perception of the visitor of the company, the factors influencing consumer choice of goods online. Is intended for preparation of bachelors in directions of preparation 38.03.02 "Management", 38.03.06 "trading business" and can be used for training of bachelors in direction of training 43.03.01 "Service", and will also be useful for professionals working in the field of marketing, distribution and sales.
APA, Harvard, Vancouver, ISO, and other styles
3

The impulse economy: Understanding mobile shoppers and what makes them buy. New York: Atria Books, 2011.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
4

1967-, Gao Yuan, ed. Web systems design and online consumer behavior. Hershey PA: Idea Group Pub., 2005.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
5

The discourse of online consumer reviews. New York: Bloomsbury, 2014.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
6

1958-, Haugtvedt Curtis P., Machleit Karen A, and Yalch Richard, eds. Online consumer psychology: Understanding and influencing consumer behavior in the virtual world. Mahwah, N.J: Lawrence Erlbaum Associates, 2005.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
7

1958-, Haugtvedt Curtis P., Machleit Karen A, and Yalch Richard, eds. Online consumer psychology: Understanding and influencing consumer behavior in the virtual world. Mahwah, N.J: Lawrence Erlbaum Associates, 2005.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
8

The mood of information: Online behavioural advertising. New York, NY: Continuum International Pub. Group, 2011.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
9

Online consumer behavior: Theory and research in social media, advertising, and e-tail. New York: Routledge, 2012.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
10

You don't need social media, unless you are doing it right: The small business guide to social media. The colony, TX: The Social Works Co., 2010.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
More sources

Book chapters on the topic "Online consumer behaviour"

1

Derrer-Rendall, Nicola, and Alison Attrill. "Online Consumer Behaviour." In Applied Cyberpsychology, 161–78. London: Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/9781137517036_10.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

Dann, Stephen, and Susan Dann. "Online consumer behaviour." In E-Marketing, 123–50. London: Macmillan Education UK, 2011. http://dx.doi.org/10.1007/978-0-230-36473-8_5.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Alversia, Yeshika, Nina Michaelidou, and Caroline Moraes. "Online Consumer Engagement Behaviour: The Consumer-Based Antecedents." In Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing, 849–52. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-24184-5_206.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Spenrath, Yorick, Marwan Hassani, and Boudewijn F. van Dongen. "Online Prediction of Aggregated Retailer Consumer Behaviour." In Lecture Notes in Business Information Processing, 211–23. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-030-98581-3_16.

Full text
Abstract:
AbstractPredicting the behaviour of consumers provides valuable information for retailers, such as the expected spend of a consumer or the total turnover of the retailer. The ability to make predictions on an individual level is useful, as it allows retailers to accurately perform targeted marketing. However, with the expected large number of consumers and their diverse behaviour, making accurate predictions on an individual consumer level is difficult. In this paper we present a framework that focuses on this trade-off in an online setting. By making predictions on a larger number of consumers at a time, we improve the predictive accuracy but at the cost of usefulness, as we can say less about the individual consumers. The framework is developed in an online setting, where we update the prediction model and make new predictions over time. We show the existence of the trade-off in an experimental evaluation on a real-world dataset consisting of 39 weeks of transaction data.
APA, Harvard, Vancouver, ISO, and other styles
5

Ziniel, Wolfgang. "Analysis online experiment one." In Third Party Product Reviews and Consumer Behaviour, 79–100. Wiesbaden: Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-8349-3633-2_5.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Ziniel, Wolfgang. "Analysis online experiment two." In Third Party Product Reviews and Consumer Behaviour, 101–15. Wiesbaden: Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-8349-3633-2_6.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Suki, Norazah Mohd, and Norbayah Mohd Suki. "Examining Factors Correlated with Consumer Online Shopping Behaviour." In Contributions to Economics, 133–41. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-41585-2_12.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Breitsohl, Jan, Holger Roschk, and Christina Feyertag. "Consumer Brand Bullying Behaviour in Online Communities of Service Firms." In Service Business Development, 289–312. Wiesbaden: Springer Fachmedien Wiesbaden, 2018. http://dx.doi.org/10.1007/978-3-658-22424-0_13.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Schmidt, Jan, Christopher Reichstein, and Ralf-Christian Härting. "Influence of Augmented Reality on Consumer Behaviour in Online Retailing." In Business Information Systems Workshops, 131–43. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-04216-4_14.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Rodríguez-Ardura, Inma, Francisco J. Martínez-López, Juan C. Gázquez-Abad, and Gisela Ammetller. "A Review of Online Consumer Behaviour Research: Main Themes and Insights." In The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World, 599. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-50008-9_161.

Full text
APA, Harvard, Vancouver, ISO, and other styles

Conference papers on the topic "Online consumer behaviour"

1

Holland, Christopher P., and Gordon D. Mandry. "Online Search and Buying Behaviour in Consumer Markets." In 2013 46th Hawaii International Conference on System Sciences (HICSS). IEEE, 2013. http://dx.doi.org/10.1109/hicss.2013.428.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

"Online Consumer Behaviour: Opportunities and Challenges for the Elderly." In European Conference on Innovation and Entrepreneurship 2021. Academic Conferences International Ltd, 2021. http://dx.doi.org/10.34190/eie.21.027.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Sujithra, S. R., and R. K. Kavitha. "Consumer Online Buying Behaviour - A Perspective Study Analysis using R." In 2021 International Conference on Advancements in Electrical, Electronics, Communication, Computing and Automation (ICAECA). IEEE, 2021. http://dx.doi.org/10.1109/icaeca52838.2021.9675566.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Nahalková Tesárová, Eva, and Anna Križanová. "THE USE REGRESSION AND CORRELATION ANALYSIS IN GENERATIONAL STRATIFICATION AND CONSUMER BEHAVIOUR." In 13th International Scientific Conference „Business and Management 2023“. Vilnius Gediminas Technical University, 2023. http://dx.doi.org/10.3846/bm.2023.949.

Full text
Abstract:
We can definitely state that consumer behavior is influenced by many factors. Age is one of the most significant and important demographic indicators, which are reflected in changes in consumer behavior, primarily in the growth and transformation of the needs of individualists. The primary foundation and purpose of the paper is to determine the influence and dependence of individual generational cohorts, respectively age, on the amount of money spent in the purchasing process, which will be enriched by a comparative analysis of the amount of money spent in retail and in the online space. Among the methods that we used in the article, we primarily include the graph analysis method supplemented by correlation analysis and linear regression. Primary data were obtained from a questionnaire survey of Slovak retail consumers. The last method used was the method of comparing results. We consider the model as a whole to be statistically significant in the case of Gen X, who makes purchases online, and the younger Gen Z in both variants of purchases (physical and online). The contribution is a suitable basis for further research.
APA, Harvard, Vancouver, ISO, and other styles
5

Virijević Jovanović, Saša, and Goran Dašić. "The Concept of Digital Marketing Mix: Implications in Consumer Behaviour." In Seventh International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2021. http://dx.doi.org/10.31410/limen.2021.243.

Full text
Abstract:
Considering that digital technologies have become an essential ele­ment of everyday consumer life, modern marketing has shifted to new, digital models that provide different possibilities for marketing mix development. The advent of the Internet, and particularly Web 2.0. technologies have significant­ly influenced all elements of the marketing mix, regardless of whether organ­izations are directly involved in e-commerce or not. The paper analyses the strategic frameworks of the marketing mix from the context of consumer be­haviour, and their user experience in the digital environment. The research aim is to indicate the opportunities of digital technologies for marketers when de­ciding about product differentiation, price strategies, online communication tools and distribution channels to deliver value to consumers. In addition, the paper provides an insight into current literature dealing with the implications of digital technology and media on the digital marketing mix.
APA, Harvard, Vancouver, ISO, and other styles
6

Родина, Яна Вадимовна. "FEATURES OF THE BEHAVIOUR OF RUSSIAN CONSUMERS IN THE PROCESS OF CROSS-BORDER ONLINE PURCHASE." In Наука. Исследования. Практика: сборник избранных статей по материалам Международной научной конференции (Санкт-Петербург, Апрель 2022). Crossref, 2022. http://dx.doi.org/10.37539/srp302.2022.90.77.010.

Full text
Abstract:
В статье исследуются особенности поведения российских потребителей в процессе трансграничной онлайн-покупки. Проведен опрос, по результатам которого описывается типология потребителей в зависимости от их поведения в процессе трансграничной онлайн-покупки, а каждый тип потребителей описывается не только в разрезе поведения, но и факторов, стимулирующих и тормозящих развитие трансграничной электронной торговли. The article examines the peculiarities of the behaviour of Russian consumers in the process of cross-border online shopping. A survey was conducted, according to the results of which the typology of consumers is described depending on their behaviour in the process of cross-border online shopping, and each type of consumer is described not only in terms of behaviour, but also factors that stimulate and inhibit the development of cross-border e-commerce.
APA, Harvard, Vancouver, ISO, and other styles
7

De Vries, Natalie Jane, Ahmed Shamsul Arefin, and Pablo Moscato. "Gauging Heterogeneity in Online Consumer Behaviour Data: A Proximity Graph Approach." In 2014 IEEE Fourth International Conference on Big Data and Cloud Computing (BdCloud). IEEE, 2014. http://dx.doi.org/10.1109/bdcloud.2014.23.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

"Consumer Behaviour Consequences within the Online Environment in Context of Multiscreen." In International Scientific Days 2018. Wolters Kluwer ČR, Prague, 2018. http://dx.doi.org/10.15414/isd2018.s2-1.05.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Eaganathan, Umapathy, Leena Jenefa, and G. Glorindal. "Intention of Consumer Perception towards Online Buying Behaviour during Pandemic Period." In 2022 IEEE 2nd Mysore Sub Section International Conference (MysuruCon). IEEE, 2022. http://dx.doi.org/10.1109/mysurucon55714.2022.9971806.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Popa, Alexandra, Corina Aurora Barbu, and Alina Elena Ionașcu. "The New Paradigm of Online Marketing: A Study of Generation Z Consumers’ Behaviour and Their Attitude Towards Brands." In 9th BASIQ International Conference on New Trends in Sustainable Business and Consumption. Editura ASE, 2023. http://dx.doi.org/10.24818/basiq/2023/09/040.

Full text
Abstract:
The marketing environment is evolving and is prone to transformation more often than ever, due to the new digital era and rapid technological development;therefore, companies, along with marketers, are constantly trying to improve consumer experience, in an effort to fulfill their customers` needs and desires accordingly.Studying the consumer behavior of Generation Z is crucial for online marketers due to the fact that they are starting to gain significant purchasing power and have become a target audience for retailers worldwide. Through this article, we aim to find out insights regarding consumption habits, preferences of shopping methods, preferred channels, attitudes, perceptions regarding certain influencing factors of Generation Z consumers, focusing on online marketing elements. The research instrument was a survey created through the Google Forms platform which was distributed exclusively to Generation Z respondents via online channels.The survey was completed by a total number of 125 respondents and the obtained results were presented in the form of a descriptive analysis.The main results show that Gen Z consumers are more likely to use online channels in their buying process(as a means of information) and are influenced by a different range of factors than previous generations.Other elements that we focused on were the preffered online shopping channels, shopping habits according to various product categories, attitude towards brands and willingness to pay. Apart from the scientific contribution, this study can have as possible practical implications the development and customization of new marketing directions by companies, with the aim of targeting this audience of great interest, namely Gen Z.
APA, Harvard, Vancouver, ISO, and other styles

Reports on the topic "Online consumer behaviour"

1

Bogdan, Alex, and Nikki Soo. Survey of consumer practices with respect to coated frozen chicken products. Food Standards Agency, June 2021. http://dx.doi.org/10.46756/sci.fsa.hrb725.

Full text
Abstract:
The Food Standards Agency (FSA) is investigating a spike in Salmonella cases in the UK linked to the consumption of coated frozen chicken products. In March 2021, FSA, in collaboration with Food Standards Scotland (FSS) commissioned Ipsos MORI to conduct an online survey in order to identify consumer behaviours which could increase their risk to foodborne disease. The key research questions were: •Which consumers are purchasing coated frozen chicken products? •How do consumers store and cook these products? •Do consumers follow packaging instructions when cooking and storing these products?•Are consumers putting themselves at risk of Salmonellain the way they, store, cook and handle these products? •Do consumers take appropriate action to protect themselves from risk by washing their hands, and avoiding cross-contamination when handling these products? •Do children (aged 12 or under) or teenagers (aged 13-15) handle and cook these products?
APA, Harvard, Vancouver, ISO, and other styles
2

Fang, Hanming, Long Wang, and Yang Yang. Housing Wealth and Online Consumer Behavior: Evidence from Xiong'an New Area in China. Cambridge, MA: National Bureau of Economic Research, September 2022. http://dx.doi.org/10.3386/w30465.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Spurgeon, Erica, and Niehm S. Linda. An Exploratory Study of Consumer Satisfaction and Purchase Behaviors for Fashion Subscription-Based Online Services (SOS). Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8773.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Weller, Joshua, Gulbanu Kaptan, Rajinder Bhandal, and Darren Battachery. Kitchen Life 2. Food Standards Agency, February 2022. http://dx.doi.org/10.46756/sci.fsa.wom249.

Full text
Abstract:
The aim of the Kitchen Life 2 project is to identify the key behaviours relating to food safety that occur in domestic and business kitchens, as well as the factors that may reduce the likelihood to enact recommended food safety and hygiene behaviours. The outcomes will inform risk assessment and development of hypotheses for behavioural interventions. The goal of this literature review was to ensure that the research design and fieldwork techniques identify existing key behaviours, actors, triggers and barriers in domestic and business kitchens to develop successful behavioural interventions and risk assessment models. Additionally, we have included the impacts of Covid-19 pandemic and national lockdowns on food safety practices in domestic and business kitchens. This addition is important because FSA policy response to the pandemic should address the needs of both consumers and food businesses due to reduced ability to deliver inspection and enforcement activities, business diversification (for example, shifting to online delivery and takeaway), increasing food insecurity, and change in food consumption behaviours (for example, cooking from scratch) (FSA, 2020).
APA, Harvard, Vancouver, ISO, and other styles
5

Armstrong, Beth, Lucy King, Robin Clifford, Mark Jitlal, Ayla Ibrahimi Jarchlo, Katie Mears, Charlotte Parnell, and Daniel Mensah. Food and You: Wave 5. Food Standards Agency, March 2023. http://dx.doi.org/10.46756/sci.fsa.fqq357.

Full text
Abstract:
Food and You 2 is a biannual survey which measures self-reported consumer knowledge, attitudes and behaviours related to food safety and other food issues amongst adults in England, Wales, and Northern Ireland. The survey is primarily carried out online using a methodology known as ‘push-to-web’. Fieldwork was conducted between 26 April and 24 July 2022. A total of 6,770 adults from 4,727 households across England, Wales and Northern Ireland completed the survey. Topics covered in the Food and You 2: Wave 5 Key Findings report include: food you can trust concerns about food food security food shopping and labelling online platforms eating at home (food safety) food-related behaviours and eating habits
APA, Harvard, Vancouver, ISO, and other styles
6

Yu, Ui-Jeen, and Eun-Joo Cho. Impact of Consumers' Risk Perceptions to Product Performance on Channel Usage Behavior in Relation to Online Apparel Shopping. Ames: Iowa State University, Digital Repository, November 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-55.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Nam, Changhyun, and Manchiraju Srikant. Website Design Elements and Online Shopping Behavior of Korean Consumers: An Exploration Based on the S-O-R Paradigm. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1805.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Armstrong, Beth. Food Security in Northern Ireland, Food and You 2: Wave 1. Food Standards Agency, May 2021. http://dx.doi.org/10.46756/sci.fsa.kfs776.

Full text
Abstract:
Food and You 2 is a biannual survey which measures self-reported consumer knowledge, attitudes and behaviours related to food safety and other food issues amongst adults in England, Wales, and Northern Ireland. The survey is primarily carried out online using a methodology known as ‘push-to-web’. Fieldwork for Food and You 2: Wave 1 was conducted between 29 July and 6 October 2020. A total of 9,319 adults from 6,408 households across England, Northern Ireland, and Wales completed the survey.
APA, Harvard, Vancouver, ISO, and other styles
9

Cameron, Bruce, and Abdullahil Kafi. Investigating Consumers� Online Clothing Buying Behavior Through the Lens of Extended Unified Theory of Acceptance and the Use of Technology. Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8830.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Armstrong, Beth, Lucy King, Robin Clifford, and Mark Jitlal. Food and You 2 - Wave 2. Food Standards Agency, July 2021. http://dx.doi.org/10.46756/sci.fsa.dws750.

Full text
Abstract:
Food and You 2 is a biannual survey which measures self-reported consumer knowledge, attitudes and behaviours related to food safety and other food issues amongst adults in England, Wales, and Northern Ireland. The survey is primarily carried out online using a methodology known as ‘push-to-web’. Fieldwork was conducted between 20 November 2020 and 21 January 2021. A total of 5,900 adults from 3,955 households across England, Wales and Northern Ireland completed the survey. Topics covered in the Food and You 2: Wave 2 Key Findings report include: Trust in FSA and the food supply chain Concerns about food Food security Eating out and takeaways Food allergy, intolerance, and other hypersensitivities Food safety in the home
APA, Harvard, Vancouver, ISO, and other styles
You might also be interested in the extended bibliographies on the topic 'Online consumer behaviour' for particular source types:
Journal articles Dissertations / Theses Books
We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!

To the bibliography