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1

Ray, Paprocki, ed. The complete idiot's guide to branding yourself. New York, N.Y: Alpha, 2009.

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2

Paprocki, Sherry Beck. The complete idiot's guide to branding yourself. New York, N.Y: Alpha, 2009.

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3

1961-, Arruda William, and Alba Jason, eds. Storytelling about your brand online & offline: A compelling guide to discovering your story. Cupertino, CA: Happy About, 2010.

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4

McColl, Peggy. Viral explosions!: Proven techniques to expand, explode, or ignite your business or brand online. Franklin Lakes, NJ: Career Press, 2010.

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5

Online personal brand: Skill set, aura, and identity. [Charleston, SC]: CreateSpace, 2014.

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6

Viral explosions: Proven techniques to expand, explode, or ignite your business or brand online. Franklin Lakes, NJ: Career Press, 2010.

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7

Social networking for career success: Using online tools to create a personal brand. New York: LearningExpress, 2011.

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8

H, Levine Edward, ed. Deep branding on the Internet: Applying heat and pressure online to ensure a lasting brand. Roseville, Calif: Prima venture, 2000.

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9

Kyle, Lacy, ed. Branding yourself: How to use social media to invent or reinvent yourself. Indianapolis, Ind: Que Pub., 2011.

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10

Cockrum, Jim. Free marketing: 101 low and no-cost ways to grow your business, online and off. Hoboken, N.J: Wiley, 2011.

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11

Tuten, Tracy L. Advertising 2.0: Social media marketing in a web 2.0 world. Westport, Conn: Praeger Publishers, 2008.

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12

How to measure social media: A step-by-step guide to developing and assessing social media ROI. Indianapolis, IN: Que Pub., 2013.

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13

Tuten, Tracy L. Advertising 2.0. Santa Barbara: Greenwood Publishing Group, 2010.

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14

Rappaport, Stephen D. Listen first!: Turning social media conversations into business advantage. Hoboken, N.J: John Wiley & Sons, 2011.

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15

Baker, Bob. Poor Richard's branding yourself online: How to use the Internet to become a celebrity or expert in your field. Denver, Colo: Top Floor, 2001.

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16

Cockrum, Jim. Free marketing: 103 low and no-cost ways to grow your business, online and off. Hoboken, N.J: Wiley, 2011.

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17

Lori, Schafer, ed. Branded!: How retailers engage consumers with social media and mobility. Hoboken, N.J: Wiley, 2010.

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18

Rusev, Plamen. Vlastta na khorata: Novii︠a︡t marketing : kniga za izgrazhdane na imidzh i uspekh v sot︠s︡ialnite medii. Varna: E-Akademii︠a︡, 2011.

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19

Skellie. Successful Facebook marketing. Melbourne: Rockable Press, 2011.

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20

Breitbarth, Wayne. The power formula for LinkedIn success: Kick-start your business, brand, and job search. Austin, Tex: Greenleaf Book Group Press, 2011.

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21

Likeable social media: How to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks). New York: McGraw-Hill, 2011.

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22

Breitbarth, Wayne. The power formula for LinkedIn success: Kick-start your business, brand, and job search. Austin, Tex: Greenleaf Book Group Press, 2011.

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23

The power formula for LinkedIn success: Kick-start your business, brand, and job search. 2nd ed. Austin, TX: Greenleaf Book Group Press, 2013.

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24

Strout, Aaron. Location-based marketing for dummies. Hoboken, NJ: John Wiley & Sons, 2011.

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25

Strout, Aaron. Location-based marketing for dummies. Hoboken, NJ: John Wiley & Sons, 2011.

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26

Drew, Keith. Online Branding. Diane Pub Co, 2002.

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27

Branding Online. Universe Publishing, 2002.

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28

Online Branding (Cre@teonline). Laurence King Publishing, 2002.

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29

Baker, Bob. Poor Richard's Branding Yourself Online. Independent Publishers Group, 2001.

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30

Spence, Carma. 57 Secrets for Branding Yourself Online. Logical Expressions, Incorporated, 2013.

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31

Online Brand Communities: Using the Social Web for Branding and Marketing. Springer, 2015.

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32

Martínez-López, Francisco J., Rafael Anaya, Rocio Aguilar, and Sebastián Molinillo. Online Brand Communities: Using the Social Web for Branding and Marketing. Springer, 2019.

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33

Designing Online Identities: Sucessful Graphic Strategies for Brands on the Web. Rockport Publishers, 2002.

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34

Schnitzler, Sven. Online-Kommunikation im Recruiting für KMU: Reifegrade von Employer Branding & Candidate Experience. Springer Gabler, 2020.

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35

Manager's Guide to Online Marketing. McGraw-Hill Education, 2013.

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36

Branding for Bloggers: Tips to Grow Your Online Audience and Maximize Your Income. Allworth, 2013.

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37

Development, New York Institute of Career, and Zach Heller. Branding for Bloggers: Tips to Grow Your Online Audience and Maximize Your Income. Skyhorse Publishing Company, Incorporated, 2013.

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38

Taliban's Virtual Emirate - The Culture and Psychology of an Online Militant Community. Columbia University Press, 2016.

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39

Costley White, Khadijah. The Branding of Right-Wing Activism. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190879310.001.0001.

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This book examines the ways that partisan and nonpartisan online, broadcast, and print news outlets constructed the Tea Party through branding discourse and used it to address modern conflicts over race, class, gender, journalism, and politics. From the beginning of President Barack Obama’s presidency, the Tea Party was a major player in a tale of political fractiousness, populist dissent, racial progress, and surprising electoral success, and changed the tone, tenor, and shape of the political landscape through the support and promotion of the press. Despite a long history of conservative movements in US politics, the Tea Party distinctively placed the news media at its center as both an organizer and active participant. Through a discursive, narrative, and rhetorical analysis of the news reporting about the Tea Party movement, this book documents the contemporary slippages between news platforms, journalistic practice, and the norms that guide the fourth estate.
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40

Braunstein, Marc, and Edward H. Levine. Deep Branding on the Internet : Applying Heat and Pressure Online to Ensure a Lasting Brand. Prima Lifestyles, 2000.

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41

Social networking for career success. 2013.

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42

Papakonstantinidis, Stavros. Tell Me About Yourself: Personal Branding and Social Media Recruiting in the Brave New Online World. Business Expert Press, 2018.

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43

Jaiswal, Timir. Science of Online Business Development : A Must Have Book about: Buyer Persona, Content Marketing, Digital Asset Creation, SEO, Online Branding, Online Engagement with End-To-End 30 Days Plan. Independently Published, 2017.

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44

Miller, Robert. Social Media Marketing 2019: How to Brand Yourself Online Through Facebook, Twitter, YouTube & Instagram - Highly Effective Strategies for Digital Networking, Personal Branding, and Online Influence. Independently published, 2019.

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45

Watkins, Brandi. Sport Teams, Fans, and Twitter: The Influence of Social Media on Relationships and Branding. Lexington Books, 2018.

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46

How to Brand Yourself Online Like A CEO: A Personal Branding Manual for Anyone Serious About Their Career. CreateSpace Independent Publishing Platform, 2015.

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47

Brown, Ronne. From mopping floors to making millions on instagram: 5 steps to building an online brand. 2018.

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48

Website Branding for Small Businesses: Secret Strategies for Building a Brand, Selling Products Online, and Creating a Lasting Community. Allworth, 2014.

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49

Brennan, Bernie, and Lori Schafer. Branded!: How Retailers Engage Consumers with Social Media and Mobility. Wiley & Sons, Incorporated, John, 2010.

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50

Brennan, Bernie, and Lori Schafer. Branded!: How Retailers Engage Consumers with Social Media and Mobility. Wiley & Sons, Incorporated, John, 2010.

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