Relevant bibliographies by topics / My.barackobama.com

Academic literature on the topic 'My.barackobama.com'

Author: Grafiati
Published: 25 July 2024
Last updated: 31 July 2024

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Journal articles on the topic "My.barackobama.com"

1

Baarda, Rachel, and Rocci Luppicini. "The Use and Abuse of Digital Democracy." International Journal of Technoethics 3, no. 3 (July 2012): 50–68. http://dx.doi.org/10.4018/jte.2012070104.

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The field of technoethics explores the ethical challenges that technology poses to the different spheres of society. Recently, scholars have begun to explore the ethical implications of new digital technologies and social media, particularly in the realms of society and politics. A qualitative case study was conducted on Barack Obama’s campaign social networking site, my.barackobama.com, in order to investigate the ways in which the website uses or misuses digital technology to create a healthy participatory democracy. For an analysis of ethical and non-ethical ways to promote participatory democracy online, the study included theoretical perspectives such as the role of the public sphere in a participatory democracy and the effects of political marketing on the public sphere. The case study included a content analysis of the website and interviews with members of groups on the site. The study’s results can be found further in the article.
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Dissertations / Theses on the topic "My.barackobama.com"

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Baarda, Rachel. "Case Study of my.barackobama.com: Promoting Participatory Democracy?" Thèse, Université d'Ottawa / University of Ottawa, 2012. http://hdl.handle.net/10393/22850.

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An ongoing debate surrounds the question of whether digital media can promote participatory democracy. A qualitative case study was conducted on Barack Obama’s campaign social networking site, my.barackobama.com, in order to investigate the ways in which the website promotes or discourages participatory democracy. For a rich analysis, the case study drew on various relevant theoretical perspectives, including the concepts of participatory democracy and digital democracy. The case study included a content analysis of the website and interviews with members of groups on the site. The study found that my.barackobama.com promoted political knowledge and non-electoral participation, but failed to promote political discussion and community. Consequently, the recommendations highlighted the importance of an online public sphere. The findings of this case study add to the research literature about the political use of digital media, and they also add new information about Barack Obama’s digital media strategies.
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Books on the topic "My.barackobama.com"

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Harfoush, Rahaf. Yes we did: An inside look at how social media built the Obama brand. Berkeley, CA: New Riders, 2009.

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Harfoush, Rahaf. Yes we did: An inside look at how social media built the Obama brand. Berkeley, CA: New Riders, 2009.

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Harfoush, Rahaf. Yes we did: An inside look at how social media built the Obama brand. Berkeley, CA: New Riders, 2009.

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Gómez, Antonio Morales. Yes We Did: Cómo construimos la marca Obama a través de las redes sociales. Gestión 2000, 2010.

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Gómez, Antonio Morales. Yes We Did: Cómo construimos la marca Obama a través de las redes sociales. Gestión 2000, 2010.

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Gómez, Antonio Morales. Yes We Did: Cómo construimos la marca Obama a través de las redes sociales. Gestión 2000, 2010.

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Gómez, Antonio Morales. Yes We Did: Cómo construimos la marca Obama a través de las redes sociales. Gestión 2000, 2010.

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Yes we did: Cómo construimos la marca Obama a través de las redes sociales. España: Ediciones Deusto, 2010.

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Yes we did: An inside look at how social media built the Obama brand. Berkeley, CA: New Riders, 2009.

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Book chapters on the topic "My.barackobama.com"

1

Baarda, Rachel, and Rocci Luppicini. "Shaping Digital Democracy in the United States." In Advances in Human and Social Aspects of Technology, 213–31. IGI Global, 2014. http://dx.doi.org/10.4018/978-1-4666-6122-6.ch014.

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Ethical challenges that technology poses to the different spheres of society are a core focus within the field of technoethics. Over the last few years, scholars have begun to explore the ethical implications of new digital technologies and social media, particularly in the realms of society and politics. A qualitative case study was conducted on Barack Obama's campaign social networking site, my.barackobama.com, in order to investigate the ways in which the website uses or misuses digital technology to create a healthy participatory democracy. For an analysis of ethical and non-ethical ways to promote participatory democracy online, the study included theoretical perspectives such as the role of the public sphere in a participatory democracy and the effects of political marketing on the public sphere. The case study included a content analysis of the website and interviews with members of groups on the site. The study's results are explored in this chapter.
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