Academic literature on the topic 'Movie-induced tourism'
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Journal articles on the topic "Movie-induced tourism"
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Riley, Roger, Dwayne Baker, and Carlton S. Van Doren. "Movie induced tourism." Annals of Tourism Research 25, no. 4 (October 1998): 919–35. http://dx.doi.org/10.1016/s0160-7383(98)00045-0.
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Hoorina, Jessica, and Vishnuvardhana Soeprapto. "THE IMPACT OF INDONESIAN FILM TOWARDS PROMOTING RANU KUMBOLO LAKE IN EAST JAVA, INDONESIA." Emerging Markets : Business and Management Studies Journal 2, no. 2 (March 13, 2018): 30–42. http://dx.doi.org/10.33555/ijembm.v2i2.23.
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A phenomenon called film-induced tourism which lately been increasing the amount of visitor towards a destination that appear through a movie. Watching movie is an intangible visual experience, but it could be change into an actual experience by visiting the film locations. It will give tourist an involvement and recreate their own feeling by experiencing themselves into a destination. In this research, evaluate the correlation of film-induced tourism towards the effectiveness of promotional destination tool. By using a novel-based movie from Indonesia, ‘5 Cm’ movie and Ranu Kumbolo Lake, which is located in Mount Semeru in East Java, Indonesia; as the location which will be promoted as the result of watching ‘5 Cm’ movie. The research methods will be using quantitative data and also questionnaires as research techniques. This research shows a strong relationship between film-induced tourism and the effectiveness of promotional destination tool, which shown by Structural Equation Modeling (SEM).
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Ananda, Ayu, Azizah Salsabila Nugraha, Annisa Rachmah Fujianti, and Eko Susanto. "Movie Induced Tourism in the Young Millennials Tourist Segment." Journal of Tourism Sustainability 1, no. 1 (July 23, 2021): 9–15. http://dx.doi.org/10.35313/jtos.v1i1.1.
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This research is motivated by the considerable potential and market share of millennials as a tourism target market. The promotion strategy of a tourist destination is carried out through innovative media, one of which is through movie media or empirically known as the concept of Movie Induced Tourism. This research was conducted to determine the effect of movies on millennial tourist visits, applying descriptive quantitative research methods. Questionnaires were used as data collection techniques to obtain primary data and through journals and e-book to get secondary data. SEM-PLS has been applied to measure relationships between variables and research models. The results of this study are that movies attributes can have a significant positive effect on personal connections and AIDA Model.
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Wijaya, Mahaning Indrawaty, and Novi Ahimsa Rosikha. "MOVIE-INDUCED TOURISM AS A POWERFUL TOURISM BRANDING MEDIA (Study Case on “Laskar Pelangi” The Movie)." Airlangga Journal of Innovation Management 1, no. 2 (October 29, 2020): 153. http://dx.doi.org/10.20473/ajim.v1i2.20392.
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ABSTRACTThe scarcity in natural resources encourage many countries move their focus to manage non-natural resources. Tourism sector is one of potential non-natural resource in Indonesia that needs to be maximized by appropriate media. The fact that number of tourists coming to Bangka Belitung increase until about 1.800% by “Laskar Pelangi” the movie is a good sign that movie can be a tourism branding media to increase desire of audiences to visit the place which is shown. This research examines how “Laskar Pelangi” as a movie-induced tourism can influence audience decision to visit Belitung Island using combination of quantitative and qualitative research. The result shows that Laskar Pelangi is a effective movie-induced tourism since it has both pull and push factors. Understanding this tourism strategy will allow nation to excel economy recovery in the future.Keywords: Movie, Tourism, Economics.
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Justus, Muchiri Murithi, Damiannah M. Kieti, and Rita W. Nthiga. "THE AVAILABILITY OF INTERPRETATION MEDIA AND TOURISTS’ SATISFACTION WITH MOVIE INDUCED TOURISM IN KENYA." International Journal of Tourism & Hospitality Reviews 5, no. 2 (November 17, 2018): 244–52. http://dx.doi.org/10.18510/ijthr.2018.522.
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Purpose: This paper is anchored on the findings of a study that sought to assess the availability of interpretation media in movie induced tourism and its effect on tourists’ satisfaction in Kenya.
Methodology: The study adopted explanatory and descriptive research designs. The study targeted 1,318 tourists from Karen Blixen Museum where the movie “Out of Africa” was filmed and Samburu County where the movie “The White Maasai” was filmed. In addition, a total of 658 bloggers airing their views on the filming locations were targeted. Simple random sampling and convenience sampling techniques were used to sample 345tourists and 221 bloggers, respectively. Structured closed-ended questionnaires were employed in collecting data.
Main Findings: Findings from regression model showed that interpretation services had a positive and significant effect on tourists satisfaction (β = 0.647, p< 0.000).Based on the study findings and subsequent discussions, this paper concludes that the availability of interpretation media is effective in enhancing tourists’ understanding and appreciation of the destination being visited. Specifically, availability of guards in Karen Blixen Museum and Samburu and other interpretation media enhanced tourist experience and a majority were satisfied.
Implications: The findings can be used to improve practice by encouraging tour guides to have a clear knowledge of a destination to be able to guide tourist and facilitate the offering of quality products. It is therefore important to have interpretation services since they contribute to tourist satisfaction.
Novelty: The study contributes to the creation of additional knowledge to the field of movie-induced tourism thus enhancing the understanding of the nature and characteristics of movie-induced tourism.
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Abou Zeid, Dina Farouk. "The Impact of Movies on Tourism among Egyptian Youth." Mediterranean Journal of Social Sciences 12, no. 5 (September 5, 2021): 90. http://dx.doi.org/10.36941/mjss-2021-0047.
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The research study aims to examine the impact of movies on tourism among Egyptian youth by studying the different genres of movies and the different types and forms of tourism besides applying infotainment to discover the elements of information and entertainment in movies which encourage the youth to travel. A survey is conducted of a disproportionate stratified sample of 500 Egyptian university students divided equally between private and public universities and between males and females who have passion for traveling, travel at least once a year and are members of travel Facebook groups. The results show that Egyptian and non-Egyptian movies encourage Egyptian university students to travel abroad. The most popular types of movie-induced tourism among the youth are traveling to destinations portrayed in movies, organized tour of portrayed locations, tour of studio sets and movie-themed park. The findings indicate that movie- induced tourism is affected by movies' infotainment. Received: 22 July 2021 / Accepted: 28 September 2021 / Published: 5 September 2021
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Muchiri, Justus. "The Effects of Displacement of Movie Setting on Tourists Satisfaction with Movie Induced Tourism." Ottoman Journal of Tourism and Management Research 3, no. 3 (November 30, 2018): 318–31. http://dx.doi.org/10.26465/ojtmr.2018339513.
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Yeo, Dennis. "The virtual cultural tourist: Film-induced tourism and Kubo and the Two Strings." Mutual Images Journal, no. 10 (December 20, 2021): 3–20. http://dx.doi.org/10.32926/2021.10.yeo.virtu.
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Over the past two decades, there has been growing research in film-induced tourism. Much of this research is focused on how film influences tourist destination choices. There has been less emphasis, however, on the nature and types of movies that may induce this attraction to such locations. By examining Kubo and the Two Strings (Knight, 2016), a stop-motion animation produced by Laika Studios, this paper aims to apply film studies to explore current understandings of film-induced tourism. This paper argues that Kubo is itself a form of film-induced tourism by positioning the viewer as a virtual cultural tourist whose cinematic experience may be likened to a veritable media pilgrimage through Japanese culture, history and aesthetics. The movie introduces the viewer into an imagined world that borrows from origami, Nō theatre, shamisen music, obon rituals and Japanese symbolism, philosophy and mythology. The resulting pastiche is a constructed diorama that is as transnational and postmodern as it is authentic and indigenous.
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Busby, Graham, and Julia Klug. "Movie-induced tourism: The challenge of measurement and other issues." Journal of Vacation Marketing 7, no. 4 (October 2001): 316–32. http://dx.doi.org/10.1177/135676670100700403.
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Kusumawardhana, Indra, and Ekky Imanjaya. "Film Tourism Indonesian Style: The Cases of Laskar Pelangi and Eat Pray Love." Communicare : Journal of Communication Studies 3, no. 2 (March 21, 2018): 9. http://dx.doi.org/10.37535/101003220162.
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Film-induced tourism becomes a new emerging issue in tourism and scholarly research for the last 10 years. London’s “Harry Potter” series and New Zealand’s “Lord of the Rings” are among the best practices of the trend. On the other hand, Indonesia is a country with many beautiful places to visit by both local and international tourists. The number of visitors increases significantly every year. However, there is no contribution from film industry, both from local or international production, related to this increasing numbers of tourists, not before national movie production “Laskar Pelangi, 2008” (Rainbow Troops, 2008) by Riri Riza, and international box office movie production “Eat, Pray Love, 2010”. The study research will discuss about film induced tourism issues in Indonesia, particularly on why and how the two films--so far, until recently, only those two films--became phenomenon in film tourism--and why other films did not.
Dissertations / Theses on the topic "Movie-induced tourism"
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Zignale, Maurizio. "Cineturismo. Valorizzazione del territorio attraverso la pellicola." Thesis, Università degli Studi di Catania, 2011. http://hdl.handle.net/10761/268.
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Cinema, turismo e territorio; il cinema da sempre e' stato considerato come l'arte dello svago, dei sogni e della fantasia, escludendo ogni relazione diretta e indiretta con il turismo e il territorio. Negli ultimi vent'anni questa relazione e' stata messa in discussione portando avanti degli studi di settore su come i prodotti audiovisivi possano influenzare e trasformare l'economia di un territorio attraverso una nuova forma turistica, il Movie-induced tourism o Cineturismo. Le relazioni sono molto complesse e interessano diversi settori e attori di tutti e tre i segmenti con, alla base, nuovi approcci disciplinari e, allo stesso tempo, trasversali. Il cinema, quindi, visto non solo come momento di distrazione, ma come un vero e proprio strumento di sviluppo economico territoriale, capace di interagire con altri settori fornendo le basi per nuove forme di turismo alternativo o "creativo", rendendo piu' consapevole il turista-viaggiatore che sara'Â in grado di costruire, scegliere e valorizzare le mete, attraverso i prodotti audiovisivi. Saranno approfondite le relazioni di interdipendenza dei soggetti coinvolti con particolare riferimento alle Film Commission e agli strumenti utilizzati come il Film Fund e il Product Placement. Sara' fatta anche un'analisi delle Destination Management Organization (DMO) e dell'utilizzo delle location sia come scelta cinematografica che come quella turistica. Il lavoro si conclude con alcuni esempi sia internazionali, con particolare riferimento ai modelli americano, anglosassone e mediterraneo, sia nazionale, con la descrizione del sistema cineturistico italiano.Cinema, tourism and territory; cinema has always been considered as a fantastic world where people get true their dreams, excluding any direct and indirect connection among tourism and territory. During last twenty years this idea has been changed due to many case studies showing how audiovisual products may have an effect on local economy through a new branch of tourism called " Movie-induced tourism". It's a growing phenomenon worldwide, fuelled by both the growth of the entertainment industry and the increase in international travel. Connections are complex and they involve several sectors with a new multitasking approach to use it as an economic tool for creating an alternative tourism or " creative" tourism. It's an important resource, creating economic and social benefits, and, more often, many regional governments are looking towards this specific kind of tourism to limit the economic decline they are experiencing. Modern tourist is more self-confident about his travels and his choices, so he can decide where, when and how to go, visit or live a touristic location. The purpose of this dissertation is to focus which aspects contribute to create and develop a new future perspective of Movie-induced tourism.
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Buchmann, Anne-Kristina. "In the footsteps of the fellowship : understanding the expectations and experiences of Lord of the rings tourists on guided tours in New Zealand." Lincoln University, 2007. http://hdl.handle.net/10182/145.
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This study seeks to gain an insight into the experiences Lord of the Rings tourists have on guided tours in New Zealand and the role of the tour guide(s) in that experience. The study examines motivations, expectations, actual experience and its evaluation and the role of the tour leader and guides. By drawing primarily on the results of qualitative research that examined the experience of film tourists and other people involved in the film tourism industry over a span of three years, I identified underlying motivations involved in the production and consumption of film tourism. The study found that pre-tour images of Lord of the Rings and its publicity surrounding the making of the films play a significant role in the formation of film tourists' expectations. The emotional relationship towards the films and the novel by J.R.R. Tolkien had motivated film tourists to seek a meaningful and sincere experience. Furthermore, the film and its making as discussed on the DVDs, further publicised myths like the authenticity of the film production itself and the experience of great meaning for one's personal life. Consequently, the study found that most film tourists put a high significance on the sincerity of the relationships within the tour community and with the tour leader and guide(s). The film location visit itself was experienced as highly rewarding but was significantly enhanced by the presence of the tour community ('fellowship'), reenactments and the physical presence on site. This embodiment was crucial for the overall experience as it further authenticated the location visit but also the journey itself as a worthy and spiritual endeavour. It was shown that the New Zealand image of 'green', 'clean' and 'exotic otherness' has been reinforced by multiple media portraits and matches many aspects of the Middle-earth image. All film tourists judged the use of New Zealand for the portrayal of Middle-earth as 'authentic' even if they knew about J.R.R. Tolkien's British background. Furthermore, they judged their film tourism experience as authentic even though the locations were used in a fictional setting. Thus the notions of object authenticity was explored and replaced with the concepts of existential authenticity and sincerity to shift the focus towards the active process of negotiation of authenticity in the tourism experience. To understand tourists' behaviour and motivation, notions of 'spirituality' and 'pilgrimage' were also employed. The study tourists undertook a meaningful and spiritually significant journey that was enhanced through the experience of embodiment and community which suggested parallels between the religious pilgrim and the secular film tourist. Both are on a meaningful journey to distant places and follow scripted guidelines while also creating their own experience. Embodiment played an important role. Furthermore, film tourists sought the community of other believers and were willing to 'follow in the footsteps' of film stars and crew when choosing which film locations and eateries to visit as they sought places that had attained an 'aura'.
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Kao, Chia-Lan, and 高佳蘭. "A Study on the Interrelations among Movie Scene-Induced Tourism Motives, Destination Images, Experience Values and Tourism Benefits--In the example of Movie"Zone Pro Site"." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/2g393y.
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碩士南華大學
旅遊管理學系旅遊管理碩士班
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Following the trend of movie-induced tourism that spreads worldwide, it has become the recent focus among promising tourism opportunities in Taiwan. Since movie-induced tourism is a type of newly arising tourism industry, few related researches and documents are available, and even fewer for domestic movies in Taiwan. This situation of lacking related information motivates the initiation of this research. This study focuses on the interrelations among movie scene-induced tourism motives, destination images, experience values and Tourism benefits. Tourists visiting scenic spots relating to the scenes in the domestic movie ”Zone Pro Site”are chosen as objective samples in this research. The methods of questionnaire and convenience sampling are applied in the scenic spots mentioned above during the period of Mid-November, 2013. The size of valid samples is 588.Data obtained are statistically processed through methods of descriptive statistic, verifiable factor analysis, and structural equation modeling.The results show as below: (1)In the group of ”Zone Pro Site”spectators, general thrust and general traction of tourism motives shows significant influences on destination images ; meanwhile movie plot thrust of tourism motives and destination images shows significant influences on experience values ; and as well, experience values shows significant influences on tourism benefits. (2)In the group of ”Zone Pro Site”non-spectators, general traction of tourism motives shows significant influences on destination images ; meanwhile general thrust of tourism motives and destination images shows significant influences on experience values ; and as well, experience values shows significant influences on tourism benefits. (3)For tourists, the experience of viewing ”Zone Pro Site”or not shows no evident impact on the degree of influences of tourism motives on destination images, both tourism motives and destination images on experience values, as well as experience values on tourism benefits. According to the results of this study, it is suggested that movies play positive role to the development of tourism activities. Besides enhancing the soft power of domestic movies, the implement of timely policies are important to the booming of movie-induced tourism, such as revitalizing movie scenic spots, building up the unique destination images, the set-up of movie-theme package tourism, and the enrichment of experience values for tourists.
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Chnag, Yu-Ying, and 張郁英. "A Study on the Influence of Movie-induced Tourism for Tourism Development-《A City of Sadness》And《Cap No.7》As Examples." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/68738956977131407466.
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碩士世新大學
觀光學研究所(含碩專班)
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The benefits brought by a movie not only perform on box office and media but foster the development of tourism indirectly. Therefore, it passes me the idea of research how a movie affects the development of tourism. The selected two movies 《A City of Sadness》and《Cap No.7》- published almost two decades different but attracted a large number of tourists. This phenomenon is worthwhile to explore and compare. This study mainly research on the influences of movie-induced tourism to the development of tourism. The methodology stages are supported by quality method, and quantity method comes after it. In this study, those samples are chosen from the specific research area, Kinguashih and Jioufen of Taipei County and Hengchun of Pingtung City. Twenty-five people are chosen from local residents and tourist industry operators for the research analysis. The result of the analysis is analyzed as followings: On the side of economics, the biggest change brought by movie tourism is to push forward the development of entire economic activities, especially the increase on the number of catering and B & B business which are related to tourism industry. Moreover, there are also some side effects from the related products of the movie. Because of the influx of the movie-induced tourists, the operator income of tourism related industries and real estate price are both increase. However, the above effects are only limited to business gathering area. On the effects of the environmental side, the crowded traffic and noises are the most serious problem. In addition, the increase volume of garbage is also an obvious effect, its hazard to the natural environment is hard to avoid as well. For local residents who do not get benefits on economy, the above phenomenon actually causes the inconvenience and antipathy on their life. On the side of social culture, as long as relevant units promote the content of movie coordinately, movie tourism can bring deeper and wider influence. No matter to enhance and glorify the local traditional culture or preserves and maintains historical monuments, movie can integrate into more powerful force easily. Also, movie tourism increases the economic activities, it indirectly lower the rates of violate behaviors against the society which caused by economic problems. From the views and attitudes of local residents to movie tourism, both participants in Kinguashih and Jioufen of Taipei County and Hengchun of Pingtung City, more than seventy percents of them support to take the movie as the photography background. Thus, it is obvious to see the benefits which bring in various aspects on the movie.
Book chapters on the topic "Movie-induced tourism"
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Lavarone, Giulia, Nicola Orio, Farah Polato, and Sandro Savino. "Modeling the Concept of Movie in a Software Architecture for Film-Induced Tourism." In Communications in Computer and Information Science, 116–25. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-41938-1_13.
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Dey, Nilanjan, Suvojit Acharjee, and Sayan Chakraborty. "Film Induced Tourism." In New Business Opportunities in the Growing E-Tourism Industry, 274–89. IGI Global, 2015. http://dx.doi.org/10.4018/978-1-4666-8577-2.ch014.
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Many film locations around the world have become the pull factors for tourists to visit. The American soap opera ‘Sex and the City' is a prime example of that. Hundreds of restaurants, bars, and shops featured in the films and TV series turn out to be must-see destinations for tourists visiting different places. The Indian film named ‘Roza' has attracted a lot of tourist to visit a beautiful place in North India, named Kashmir. Recently, the tourists prefer to visit those destinations which are featured in films or movies and television series. This phenomenon is known as film induced tourism. In this paper, we propose a film induce tourism technique which can be evaluated by the mosaiced image obtained from a movie. The proposed system firstly read all the image sequences from a movie, and stitched them together such a way so that it becomes very much easier for a tourist to choose the best holiday destination from a movie or television series.
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Vieira, Jéssica Simões, Carlos Alberto Correia Araújo, and Bruno Barbosa Sousa. "Film-Induced Tourism and Selling Storytelling in Destination Marketing." In Sales Management for Improved Organizational Competitiveness and Performance, 290–302. IGI Global, 2022. http://dx.doi.org/10.4018/978-1-6684-3430-7.ch015.
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Film-induced tourism is a kind of business that profits from attracting visitors inspired by beautiful sceneries of locations exposed in movie or drama and stories linked to the locations, through merchandising of filming sets or locations as a tour program. This chapter presents the case study “A Lenda do Galo de Barcelos” as an example of a film and photographic record enhancing the tourist destination in northern Portugal (i.e., Barcelos). The film recovers the history, culture, photography, and images of one of the most important legends of Portuguese territory and representative of the popular culture of Barcelos. Film tourism is a useful tool for promoting and selling tourist destinations. It is also an important differentiating factor in the marketing of territories at the level of marketing of places. In an interdisciplinary perspective, this chapter presents inputs from tourism (film-induced tourism), marketing (tourism and territorial marketing), and local development.
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Lade, Clare, Paul Strickland, Elspeth Frew, Paul Willard, Sandra Cherro Osorio, Swati Nagpal, and Peter Vitartas. "The Future of Film Tourism." In International Tourism Futures. Goodfellow Publishers, 2020. http://dx.doi.org/10.23912/9781911635222-4751.
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Film tourism refers to a post-modern experience at an attraction or destination which has been portrayed in ‘some form of media representation, such as the cinema screen, television or video’ (Kork, 2018: 5). Film-induced tourism occurs when a tourist visits ‘a destination or attraction as a result of the destination being featured on television, video, DVD or the cinema screen’ (Hudson and Ritchie, 2006: 256). Screen tourism, movie induced tourism and TV induced tourism are other terms commonly used in association with this type of special interest tourism (Riley et al., 1998; Connell, 2005; Connell and Meyer, 2009). Beeton (2005), categorises film-induced tourism based on where the tourism activities occur, namely ‘on-film’ and ‘off-film’ induced tourism. ‘On-film’ induced tourism refers to tourism resulting from where a part of a film is shot and shown on the screen, while ‘off-film’ induced tourism refers to events or artificial destinations actualised through the involvement in films (Beeton, 2005). Film-induced tourism falls under the umbrella of cultural tourism as it represents the cultural heritage of a destination and may be considered an expression of visual arts and local traditions (Gjorgievski and Trpkova, 2012), with Kim et al. (2007: 1351) suggesting it has ‘great potential to advance cultural exchange and understanding’. As an illustration of the size and extent of movies which are filmed away from traditional studios, the 11 Star War movies filmed between 1977 and 2019 utilised a number of location sites throughout the world, in addition to sound film studios in the United Kingdom (Elstree and Pinewood Studios) and Australia (Fox Studio). Locations included the countries of Tunisia, United Arab Emirates, Norway, England, Guatemala, Switzerland, Australia, Italy, Thailand, Spain, Ireland, Bolivia and the Maldives (Obias, 2018a). Only two USA locations were used for filming, both in California, however outside of the traditional Los Angeles and Hollywood sites. Similarly, many scenes in the six Mission Impossible movies spanning from 1996 to 2018 were filmed on location in various parts of the world, including Prague, Norway, Paris, London, Washington, Virginia, Sydney, Utah, Berlin, China, Vatican City, Morocco, Vienna, Kuala Lumpur, Budapest, Moscow Mumbai, Canada and Dubai (Looch, 2018; Obias 2018b). Table 8.1 shows a variety of on-film and off-film induced tourism.
Conference papers on the topic "Movie-induced tourism"
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Furčić, Martina, and Ljudevit Pranić. "WHAT THEY SAY AND WHAT THEY DO: COMPARING DESTINATION MARKETING ACTIVITIES RELATED TO MOVIE TOURISM IN CROATIA’S ZADAR COUNTY." In Tourism in Southern and Eastern Europe 2021: ToSEE – Smart, Experience, Excellence & ToFEEL – Feelings, Excitement, Education, Leisure. University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. http://dx.doi.org/10.20867/tosee.06.19.
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Purpose – While influence of movies and television on destination image and tourist destination choice is well documented in tourism literature, understanding of the perceptions of destination marketers in movie locations remains an emerging area of inquiry. Consequently, the objectives of this study are: (a) to assess the perceptions of key destination stakeholders regarding the level of integration of movie-induced tourism and destination marketing after a movie's release, and (b) to compare their perceptions to what can actually be observed, in a relatively popular movieshooting destination such as Zadar County (ZC), Croatia. Methodology – Using the Hudson and Ritchie (2006a) model for exploiting movie marketing opportunities, this study employs multimethod research, combining interviews and observation. First, 10 representatives of the tourism and movie industries in ZC are interviewed about the following four factors: movie-induced tourism, marketing activities, branding, and stakeholder involvement. Second, seven tourism-related websites in ZC are analyzed for presence and quality of the movie-related promotional content. Findings – Interviews reveal that key stakeholders (1) embrace the notion of movie-induced tourism, (2) find movie tourism to be well integrated into destination marketing activities, (3) believe that movies are an integral part of ZC's place branding strategy, and (4) perceive that tourism and movie stakeholders actively and systematically collaborate on advancing the movie tourism. However, website content analysis reveals exactly the opposite. Contribution – Theoretically, this research sheds light on the destination marketers' perspectives in regards to movie-induced tourism. Practically, it offers insights on how to tap the potential benefits of movie tourism.