Academic literature on the topic 'Medical illustration'

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Journal articles on the topic "Medical illustration":

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Pace-Asciak, P., and T. Gelfand. "38. Max Brodel (1870-1941): His artistic influence on surgical learning at John Hopkins Medical School." Clinical & Investigative Medicine 30, no. 4 (August 1, 2007): 47. http://dx.doi.org/10.25011/cim.v30i4.2798.

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Medical students depend on illustration to learn anatomical facts and details that may be too subtle for the written or spoken word. For surgical disciplines, learners rely on tools such as language, 2-dimensional illustrations, and 3-dimensional models to pass on important concepts. Although a photograph can convey factual information, illustration can highlight and educate the pertinent details for understanding surgical procedures, neurovascular structures, and the pathological disease processes. In order to understand the current role of medical illustration in education, one needs to look to the past to see how art has helped solve communication dilemmas when learning medicine. This paper focuses on Max Brodel (1870-1941), a German-trained artist who eventually immigrated to the United States to pursue his career as a medical illustrator. Shortly after his arrival in Baltimore, Brodel made significant contributions to medical illustration in Gynecology at John Hopkins University, and eventually in other fields of medicine such as Urology and Otolaryngology. Brodel is recognized as one of America’s most distinguished medical illustrators for creating innovative artistic techniques and founding the profession of medical illustration. Today, animated computer based art is synergistically used with medical illustration to educate students about anatomy. Some of the changes that have occurred with the advancement of computer technology will be highlighted and compared to a century ago, when illustrations were used for teaching anatomy due to the scarcity of cadavers. Schultheiss D, Udo J. Max Brodel (1870-1941) and Howard A.Kelly (1858-1943) – Urogynecology and the birth of modern medical illustration. European Journal of Obstetrics & gynecology and Reproductive Biology 1999; 86:113-115. Crosby C. Max Brodel: the man who put art into medicine. New York: Springer-Verlag, 1991. Papel ID. Max Brodel’s contributions to otolaryngology – Head and Neck surgery. The American Journal of Otology 1986; 7(6):460-469.
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Mavroudis, Constantine, Gary P. Lees, and Rachid Idriss. "Medical Illustration in the Era of Cardiac Surgery." World Journal for Pediatric and Congenital Heart Surgery 11, no. 2 (February 25, 2020): 204–14. http://dx.doi.org/10.1177/2150135119893671.

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This article reviews the collaboration between clinician and illustrator throughout the ages while highlighting the era of cardiac surgery. Historical notes are based on Professor Sanjib Kumar Ghosh’s extensive review, literature searches, and the archives of the Johns Hopkins University Department of Art as related to Medicine in Baltimore. Personal communications were explored with medical illustrators and medical practitioners, many of whom are colleagues and trainees, to further chronicle the history of medical illustration and education in the era of cardiac surgery. Medical illustrators use their talents and expressive ideas to demonstrate procedures and give them life. These methods are (1) hovering technique; (2) hidden anatomy, ghosted views, or transparency; (3) centrally focused perspective; (4) action techniques to give life to the procedure; (5) use of insets to highlight one part of the drawing; (6) human proportionality using hands or known objects to show size; and (7) step-by-step educational process to depict the stages of a procedure. Vivid examples showing these techniques are demonstrated. The result of this observational analysis underscores the importance of the collaboration between clinician and illustrator to accurately describe intricate pathoanatomy, three-dimensional interrelated anatomic detail, and complex operations. While there are few data to measure the impact of the atlas on medical education, it is an undeniable assertion that anatomical and surgical illustrations have helped to educate and train the modern-day surgeon, cardiologist, and related health-care professionals.
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Patel, Smruti K., William T. Couldwell, and James K. Liu. "Max Brödel: his art, legacy, and contributions to neurosurgery through medical illustration." Journal of Neurosurgery 115, no. 1 (July 2011): 182–90. http://dx.doi.org/10.3171/2011.1.jns101094.

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Max Brödel is considered the father of modern medical illustration. This report reviews his contributions to neurosurgery as a medical illustrator. Max Brödel, a young artist from Leipzig, Germany, was hired at Johns Hopkins Hospital in 1894, where he illustrated an operative textbook of gynecology for Howard A. Kelly. Although Brödel did not have any formal medical training, he quickly acquired knowledge of anatomy, pathology, physiology, and surgery. Brödel's extraordinary illustrations were characterized by an aerial perspective that conveyed the surgeon's operative viewpoint and precise surgical anatomy. He masterfully incorporated tissue realism with cross-sectional anatomy to accentuate concepts while maintaining topographical accuracy. Brödel's reputation spread quickly and resulted in collaborations with prominent surgeons, such as Cushing, Halsted, and Dandy. Cushing, who also possessed artistic talent, became a pupil of Brödel and remained a very close friend. In 1911, Brödel was appointed the director of the Department of Art as Applied to Medicine at Johns Hopkins, the first academic department of its kind in the world. For the next several decades, he trained generations of renowned medical illustrators. Just as Osler, Halsted, and Cushing passed their skills and knowledge to future leaders of medicine and surgery, Brödel did the same for the field of medical illustration. The advancement of neurosurgical education has been greatly facilitated by Max Brödel's artistic contributions. His unique ability to synthesize art and medicine resulted in timeless illustrations that remain indispensable to surgeons. The art produced by his legacy of illustrators continues to flourish in neurosurgical literature today.
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BROWN, SIMON. "Whither Medical Illustration?" Journal of Audiovisual Media in Medicine 26, no. 2 (January 2003): 67–69. http://dx.doi.org/10.1080/0140511031000135230.

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Svakhine, N., D. S. Ebert, and D. Stredney. "Illustration Motifs for Effective Medical Volume Illustration." IEEE Computer Graphics and Applications 25, no. 3 (May 2005): 31–39. http://dx.doi.org/10.1109/mcg.2005.60.

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Ansary, Afzal. "Medical Illustration and Medical Education." Journal of Audiovisual Media in Medicine 26, no. 4 (December 2003): 161–62. http://dx.doi.org/10.1080/01405110310001636729.

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Hajar, Rachel. "Medical illustration: Art in medical education." Heart Views 12, no. 2 (2011): 83. http://dx.doi.org/10.4103/1995-705x.86023.

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Donald, Gabriel. "The history of medical illustration." Journal of Audiovisual Media in Medicine 9, no. 2 (January 1986): 44–49. http://dx.doi.org/10.3109/17453058609156023.

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Dove, Phillip. "Profit making in medical illustration." Journal of Audiovisual Media in Medicine 12, no. 3 (January 1989): 116–19. http://dx.doi.org/10.3109/17453058909055081.

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Ellis, Harold. "Notable Names In Medical Illustration." Journal of Audiovisual Media in Medicine 20, no. 1 (January 1997): 26–27. http://dx.doi.org/10.3109/17453059709063091.

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Dissertations / Theses on the topic "Medical illustration":

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Pitts, Bobby Louis. "Medical illustration on the Macintosh personal computer /." Online version of thesis, 1988. http://hdl.handle.net/1850/10416.

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Daly, Tricia School of Media Film &amp Theatre UNSW. "Representing the human body ??? science as social meaning." Awarded by:University of New South Wales. School of Media, Film and Theatre, 2006. http://handle.unsw.edu.au/1959.4/23293.

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Representing the human body ??? science as social meaning adopts and develops systemic functional social semiotics to analyse the popular science texts, The Human Body, Superhuman, Human Instinct, Brain Story, The Secret Life of Twins and How to Build a Human. These are predominantly produced through the resources of the Wellcome Trust and/or the BBC/TLC (The Learning Channel), and feature celebrity doctors (Robert Winston) or scientists (Susan Greenfield) as presenters. Adopting a modified and expanded systemic functional semiotics derived from Kress and van Leeuwen (1996, 2001), it is argued that these texts share a logic that displaces social/historical time (including broader historical and social struggles) by constructing the apparent timelessness of middle-class families, by metaphor and abstraction. Central to the temporalities of these programmes is the notion of ???going back??? to the familial in which conscious (patriarchal) time is seen as ???male??? and the unconscious timeless is seen as ???female???. Second, the penetrative digital modes of the programmes imagine different, if conventional, genders, emphasising the interior and inertial female. The popular medical science discourses highlighted in the analysis constitute an unconscious set of taken-for-granted socio-political contexts in which medical and bioscientific knowledge is paraded and celebrated. Narrative resolution of the contradictions inherent in the contextual refrain of contemporary global capitalism is largely achieved through time by the semiotic realisation of ???going back??? to evolutionary, genetic, and (hence to) essential time and to abstracted spatial metaphors. The production origins (British, multi-national) of the factual science documentary prefigure or pre-structure the genre???s conservative colonising discourse around gender, ???race??? and evolution that are developed as social, political or even military metaphors.
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Archer, Patricia Margaret Alice. "A history of the Medical Artists' Association of Great Britain 1949-1997." Thesis, University College London (University of London), 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.311981.

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Heilman, Mary Lou. "Loss of female hormones after menopause : effects and implications /." Online version of thesis, 1988. http://hdl.handle.net/1850/11481.

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McDermott, Brian D. "Trigeminal neuralgia through the eyes of a medical illustrator /." Online version of thesis, 1993. http://hdl.handle.net/1850/11750.

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Carthew, Rich. "Anatomics visual anatomic representation: an exploration into how complex visual information can be mediated using an interplay of artistic and scientific approaches in the investigation and creation of human anatomic representations : a thesis [exegesis] submitted to Auckland University of Technology in partial fulfilment of the requirements for the degree of Master of Art and Design (MA&D), 2007." Click here to access this resource online, 2007. http://repositoryaut.lconz.ac.nz/theses/1375/.

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Exegesis (MA--Art and Design) -- AUT University, 2007.
Primary supervisor: Laurent Antonczak. Includes bibliographical references. Also held in print (67 leaves : col. ill. ; 30 cm. + DVD) in City Campus Collection (T 743.49 CAR)
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DeLaura, Angela. "Rheumatoid arthritis : an overview /." Online version of thesis, 1989. http://hdl.handle.net/1850/11502.

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Smith, Todd K. "A conceptual look at Hodgkin's disease /." Online version of thesis, 1991. http://hdl.handle.net/1850/11311.

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Tefft, Barbara J. "No guarantees /." Online version of thesis, 1990. http://hdl.handle.net/1850/10949.

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Sugarman, Franz. "The biological basis of schizophrenia /." Online version of thesis, 1991. http://hdl.handle.net/1850/11644.

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Books on the topic "Medical illustration":

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Mack, Tim. Medical illustrations. San Francisco, CA: Parlay International, 1989.

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Briscoe, Mary Helen. A researcher's guide to scientificand medical illustrations. New York: Springer-Verlag, 1990.

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Briscoe, Mary Helen. A researcher's guide to scientific and medical illustrations. New York: Springer-Verlag, 1990.

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1906-1991, Netter Frank H., Netter Frank H. 1906-1991, Netter Frank H. 1906-1991, and Novartis Medical Education, eds. Medical slides [catalog]. [Summit, N.J: Novartis Medical Education, 1997.

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Broghammer, Herbert. Der Danziger Arzt Erwin Liek (1878-1935): Chirurg und Medizinpublizist in der Medizinkrise vor 1933. Herbolzheim: Centaurus, 2000.

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Netter, Francine Mary. Medicine's Michelangelo: The life & art of Frank H. Netter, MD. United States]: Quinnipiac University Press, 2013.

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Southern Illinois University School of Medicine. Department of Medical Humanities. The Human body in medical art. Springfield, Ill: Department of Med. Humanities, Southern Illinois University School of Medicine, 1992.

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Thomas Fisher Rare Book Library. Ars medica: Medical illustration through the ages : an exhibition to commemorate the seventieth anniversary of the founding of Associated Medical Services : exhibition and catalogue. Toronto: Thomas Fisher Rare Book Library, 2006.

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North, Michael J. Historical anatomies on the Web. Bethesda, Md: U.S. National Library of Medicine, National Institutes of Health, Department of Health & Human Services, 2003.

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Ehring, Franz. Hautkrankheiten: 5 Jahrhunderte wissenschaftlicher Illustration=Skin diseases : 5 centuries of scientific illustration. Stuttgart: Fischer, 1989.

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Book chapters on the topic "Medical illustration":

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Nundy, Samiran, Atul Kakar, and Zulfiqar A. Bhutta. "How to Add Illustrations?" In How to Practice Academic Medicine and Publish from Developing Countries?, 239–46. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-16-5248-6_23.

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AbstractAdding illustrations to a research paper makes the manuscript more readable and attractive. As compared to text-only adding visual aids like radiological images (X-rays, ultrasounds, CT, PET or MRI scans), pathological material (gross tissues, cytopathology, histopathology) using new medical tools or kits which support your diagnosis improves the comprehension and recall for the reader [1]. Illustration is also an effective way of communication both for the doctor and also for the patient [2].
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Nagasaka, Takamura, and Yoshihisa Takiyama. "Home- and Community-based Medical Care for Neurodegenerative Diseases: ALS as an Illustration." In Neurodegenerative Disorders as Systemic Diseases, 237–75. Tokyo: Springer Japan, 2015. http://dx.doi.org/10.1007/978-4-431-54541-5_11.

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Lertwannawit, Aurathai, and Gulid Nak. "How Brand Trust Mediates the Effects of Service Quality on Loyalty: An Illustration From Medical Tourism Context." In Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing, 81–83. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-24184-5_19.

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Strothotte, Thomas. "Interactive Medical Illustrations." In Computational Visualization, 295–311. Berlin, Heidelberg: Springer Berlin Heidelberg, 1998. http://dx.doi.org/10.1007/978-3-642-59847-0_17.

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Paterson, John K., and Loic Burn. "Anatomical Illustrations." In An Introduction to Medical Manipulation, 133–35. Dordrecht: Springer Netherlands, 1985. http://dx.doi.org/10.1007/978-94-011-7840-2_6.

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Komany, Kan, and Sumalee Chaijaroen. "Theoretical and Designing Framework of Constructivist Learning Environment Model that Enhance Creative Thinking and Creative Expression of Science for Medical Illustration Students." In Lecture Notes in Computer Science, 189–95. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-63885-6_22.

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"Medical Illustration." In The Visual Dictionary of Illustration, 149. AVA Publishing SA Distributed by Thames & Hudson (ex-North America) Distributed in the USA & Canada by: English Language Support Office, 2009. http://dx.doi.org/10.5040/9781474293754.0137.

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"Illustration Credits." In An Introduction to Medical Spanish, 451–52. Yale University Press, 2019. http://dx.doi.org/10.12987/9780300240603-022.

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"Illustration Credits." In Medical Caregiving and Identity in Pennsylvania's Anthracite Region, 1880–2000, 179–80. Penn State University Press, 2015. http://dx.doi.org/10.5325/j.ctt7v571.16.

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"Illustration Credits." In Medical Caregiving and Identity in Pennsylvania's Anthracite Region, 1880–2000, 179–80. Penn State University Press, 2015. http://dx.doi.org/10.1515/9780271056821-013.

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Conference papers on the topic "Medical illustration":

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Ebert, David S., Mario Costa Sousa, Amy Gooch, and Don Stredney. "Computer-generated medical, technical, and scientific illustration." In ACM SIGGRAPH 2005 Courses. New York, New York, USA: ACM Press, 2005. http://dx.doi.org/10.1145/1198555.1198720.

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Andrews, Bill. "Introduction to "Perceptual Principles in Medical Illustration"." In ACM SIGGRAPH 2006 Courses. New York, New York, USA: ACM Press, 2006. http://dx.doi.org/10.1145/1185657.1185691.

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Morreale, Robert F., Michael A. King, Jane M. S. Matsumoto, Christopher Moir, Richard A. Robb, and Kevin E. Bennet. "Planning the separation of conjoined twins with 3D medical imaging, scientific visualization and anatomic illustration." In ACM SIGGRAPH 2008 talks. New York, New York, USA: ACM Press, 2008. http://dx.doi.org/10.1145/1401032.1401099.

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DELESIE, L. "HOW TO MONITOR, EVALUATE AND PLAN MEDICAL PROGRAMMES? AN APPROACH AND AN ILLUSTRATION FOR CARDIOVASCULAR SURGERY." In Proceedings of the 24th Meeting of the European Working Group on Operational Research Applied to Health Services. WORLD SCIENTIFIC, 1999. http://dx.doi.org/10.1142/9789812817839_0003.

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Gu, Fengyun, Qi Wu, Finbarr O'Sullivan, Jian Huang, Mark Muzi, and David A. Mankoff. "An Illustration of the Use of Model-Based Bootstrapping for Evaluation of Uncertainty in Kinetic Information Derived from Dynamic PET." In 2019 IEEE Nuclear Science Symposium and Medical Imaging Conference (NSS/MIC). IEEE, 2019. http://dx.doi.org/10.1109/nss/mic42101.2019.9059736.

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Fasquel, Jean-baptiste, Vincent Agnus, Luc Soler, and Jacques Marescaux. "A Hierarchical Topological Knowledge Based Image Segmentation Approach Optimizing the use of Contextual Regions of Interest : Illustration for Medical Image Analysis." In 2006 International Conference on Image Processing. IEEE, 2006. http://dx.doi.org/10.1109/icip.2006.312517.

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Roche, Philippe, Mark Lysinger, Gilles Gasiot, Jean-Marc Daveau, Mehdi Zamanian, and Pierre Dautriche. "Growing Interest of Advanced Commercial CMOS Technologies for Space and Medical Applications. Illustration with a New Nano-Power and Radiation-Hardened SRAM in 130nm CMOS." In 2008 14th IEEE International On-Line Testing Symposium (IOLTS). IEEE, 2008. http://dx.doi.org/10.1109/iolts.2008.60.

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Borovcnik, Manfred, and Ramesh Kapadia. "Risk in health: more information and more uncertainty." In Statistics Education and Outreach. International Association for Statistical Education, 2011. http://dx.doi.org/10.52041/srap.11702.

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Risk is a major factor in health, with a strong focus on minimising risk wherever possible. The mathematical starting point is probability. Reliable or relevant data is often missing or hard to get. Moreover, the results of studies are all too easily interpreted wrongly – even by medical experts. Usually it is seen as useful to have more information in making decisions. As we show below this is not always true; we will use the exemplar of breast cancer and screening as an illustration throughout this paper to explain circumstances where there is ‘more information and more uncertainty’ following Knight and type 2 errors. We identify the different stakeholders and parts of their internal criteria that form their ‘rationality’, which may well be idiosyncratic. The intention is to pave the way for a ‘shared’ decision which is best for individuals and for society simultaneously. Statistics educators will find an important field of research and teaching.
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Wang, Shih-Chang. "Preparing Effective Medical Illustrations for Publication." In 5th Regional Workshop on Medical Writing for Radiologists. Singapore: The Singapore Radiological Society, 2006. http://dx.doi.org/10.2349/biij.2.1.e14-65.

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Li, Kang, Xiaoping Qian, and Alejandro A. Espinoza Orías. "Efficient Construction of Statistical Shape Models for Patient-Specific Modeling." In ASME 2013 Conference on Frontiers in Medical Devices: Applications of Computer Modeling and Simulation. American Society of Mechanical Engineers, 2013. http://dx.doi.org/10.1115/fmd2013-16113.

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Statistical Shape Modeling (SSM) is a powerful tool to capture the shape variation pattern across a group of shapes belonging to a certain shape class. SSM has seen many promising applications for the purpose of building Patient-Specific Model (PSM) because it avoids unwanted exposure to ionizing radiation from imaging modalities such as CT scanning and has potential as a cost-saving and time-efficient research and clinical tool. All that is needed to reconstruct the patient — specific data is to instantiate the statistical model already generated. The utility of the statistical model relies on a sufficiently large training set data pool from as many patients as possible; and more importantly, a reasonably good correspondence across the entire training set. As such, the description length has been used as a standard to measure the quality of correspondence and the statistical model, and the desired correspondence found by optimization. However, the previously proposed optimization schemes are too inefficient to be used for large data sets. We present a new optimization scheme based on B-spline freeform deformation and analytical adjoint sensitivity. This scheme is significantly more efficient in that it makes use of: 1) extraordinary efficiency of direct correspondence manipulation; 2) availability of analytical gradient due to the differentiable shapes and correspondence manipulation; 3) superiority of adjoint method when a large number of design variables are used in optimization. In the experimental part, we compare the efficiency of our method and current method for some benchmark examples where solutions are known. Additionally, we show the statistical models for a 3D distal femur bone training set. Such models have been previously used in osteosarcoma cases as a bone bank for bone allografts, where shape-matching is very important [1]. The graphical illustration of the training set and preliminary results of the obtained statistical modes are displayed in Figure 1, 2, 3, 4 and 5.

Reports on the topic "Medical illustration":

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Gillen, Emily, Nicole M. Coomer, Christopher Beadles, and Amy Mills. Constructing a Measure of Anesthesia Intensity Using Cross-Sectional Claims Data. RTI Press, October 2019. http://dx.doi.org/10.3768/rtipress.2019.mr.0040.1910.

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With intensifying emphasis on episodes of care and bundled payments for surgical admissions, anesthesia expenditures are increasingly important in assessing variation in expenditures for surgical episodes. When comparing anesthesia expenditures across surgical settings, adjustment for anesthesia case complexity and duration of anesthesia services, also known as anesthesia service intensity, is desirable. A single anesthesia intensity measure allows researchers to make more direct comparisons between anesthesia outcomes across settings and services. We describe a process for creating a claims-based anesthesia intensity measure using Medicare claims. We create the measure using two fields: base units associated with American Medical Association Current Procedural Terminology codes on the anesthesia claim and time units associated with the service. We rescaled the time component of the anesthesia intensity measure to equally represent base units and time units. For illustration, we applied the measure to Medicare anesthesia expenditures stratified by rural/urban location. We found that adjustments for intensity were greater in urban settings because the level of intensity is greater. Compared with rural settings, unadjusted expenditures in urban settings are roughly 26 percent higher, whereas adjusted expenditures in urban settings are only 20 percent higher. Even absent longitudinal data, researchers can adjust anesthesia outcomes for intensity using our cross-sectional claims-based intensity method.
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Nalla, Vineetha, and Nihal Ranjit. Afterwards: Graphic Narratives of Disaster Risk and Recovery from India. Indian Institute for Human Settlements, 2022. http://dx.doi.org/10.24943/9788195648559.

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Afterwards is an anthology of visual narratives of disaster impacts and the process of recovery that follows. These stories were drawn from the testimonies of disaster-affected individuals, households, and communities documented between 2018-19 from the Indian states of Odisha, Tamil Nadu, and Kerala. They communicate challenges related to housing resettlement, loss of livelihoods, gender-based exclusion among others. At the heart of this anthology lies the idea of ‘representation’: how are those affected portrayed by the media, state actors, official documents; how are their needs represented and how do these portrayals impact the lives of those at risk and shape their recovery? Graphically illustrating these themes provides a platform to relay personal experiences of disaster risk and recovery.
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Yatsymirska, Mariya. MODERN MEDIA TEXT: POLITICAL NARRATIVES, MEANINGS AND SENSES, EMOTIONAL MARKERS. Ivan Franko National University of Lviv, February 2022. http://dx.doi.org/10.30970/vjo.2022.51.11411.

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Abstract:
The article examines modern media texts in the field of political journalism; the role of information narratives and emotional markers in media doctrine is clarified; verbal expression of rational meanings in the articles of famous Ukrainian analysts is shown. Popular theories of emotions in the process of cognition are considered, their relationship with the author’s personality, reader psychology and gonzo journalism is shown. Since the media text, in contrast to the text, is a product of social communication, the main narrative is information with the intention of influencing public opinion. Media text implies the presence of the author as a creator of meanings. In addition, media texts have universal features: word, sound, visuality (stills, photos, videos). They are traditionally divided into radio, TV, newspaper and Internet texts. The concepts of multimedia and hypertext are related to online texts. Web combinations, especially in political journalism, have intensified the interactive branching of nonlinear texts that cannot be published in traditional media. The Internet as a medium has created the conditions for the exchange of ideas in the most emotional way. Hence Gonzo’s interest in journalism, which expresses impressions of certain events in words and epithets, regardless of their stylistic affiliation. There are many such examples on social media in connection with the events surrounding the Wagnerians, the Poroshenko case, Russia’s new aggression against Ukraine, and others. Thus, the study of new features of media text in the context of modern political narratives and emotional markers is important in media research. The article focuses review of etymology, origin and features of using lexemes “cмисл (meaning)” and “сенс (sense)” in linguistic practice of Ukrainians results in the development of meanings and functional stylistic coloring in the usage of these units. Lexemes “cмисл (meaning)” and “сенс (sense)” are used as synonyms, but there are specific fields of meanings where they cannot be interchanged: lexeme “сенс (sense)” should be used when it comes to reasonable grounds for something, lexeme “cмисл (meaning)” should be used when it comes to notion, concept, understanding. Modern political texts are most prominent in genres such as interviews with politicians, political commentaries, analytical articles by media experts and journalists, political reviews, political portraits, political talk shows, and conversations about recent events, accompanied by effective emotional narratives. Etymologically, the concept of “narrative” is associated with the Latin adjective “gnarus” – expert. Speakers, philosophers, and literary critics considered narrative an “example of the human mind.” In modern media texts it is not only “story”, “explanation”, “message techniques”, “chronological reproduction of events”, but first of all the semantic load and what subjective meanings the author voices; it is a process of logical presentation of arguments (narration). The highly professional narrator uses narration as a “method of organizing discourse” around facts and impressions, impresses with his political erudition, extraordinary intelligence and creativity. Some of the above theses are reflected in the following illustrations from the Ukrainian media: “Culture outside politics” – a pro-Russian narrative…” (MP Gabibullayeva); “The next will be Russia – in the post-Soviet space is the Arab Spring…” (journalist Vitaly Portnikov); “In Russia, only the collapse of Ukraine will be perceived as success” (Pavel Klimkin); “Our army is fighting, hiding from the leadership” (Yuri Butusov).

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