Dissertations / Theses: 'Media involvement'

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Govender-Bateman, S. "Departmental involvement in student mentoring." Quality Promotion (TUT), 2011. http://encore.tut.ac.za/iii/cpro/DigitalItemViewPage.external?sp=1001654.

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Teaching philosophy: Students must be kept abreast of the latest industry knowledge in order to have successful careers. The whole department works in conjunction to implement training of students so that they can understand and demonstrate skills as successful convergent and multimedia journalists during and after their studies at Tshwane University of Technology.

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Ross, Philippe. "Mediation in new media production : representation and involvement of audiences/users at NESTA Futurelab." Thesis, London School of Economics and Political Science (University of London), 2005. http://etheses.lse.ac.uk/115/.

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This thesis addresses the interface between producers of new media and their audiences/users as it manifests itself in production. It is based on a case study of NESTA Futurelab (a production-research laboratory in educational new media) conducted in its first year of existence, as its staff sought to define the endeavour —'what it is for' and, more importantly, 'whom it is for'. Drawing on science and technology studies (STS) and media theory, this study challenges models of the producer-user interface which endorse 'technical mediation' in proposing alternatives to its three components — the use bias, overstated co-design and the ontological divide between producers and users. In response to the use bias, the study of Futurelab demonstrates that the producers' perceptions of their audiences (both users and partners) determine from the outset decisions as to the organization's purpose, structure, methodology and outputs. Overstated co-design is countered by uncovering the producers' downplaying of direct user involvement and any pretension to scientific methodology through which they engage the users. This study stresses the more pervasive practice of mediation whereby they represent the absent users. This is further conceptualized through their portrayal as 'experience-based experts' — the producers claim the ability to contribute substantively to production by virtue of their social experience, while minimizing their technical competence. Lastly, the presumed ontological divide between producers and users is contested by illustrating that the spheres of production and reception overlap in the producers' experience, which is reactivated on an ad hoc basis in production. Through notions such as 'reflexivity', 'prior feedback', 'producer-user overlap', `mediated quasi-interaction' and 'experience-based expertise', the producer-user interface is thus inscribed in the continuity of producers' social experience rather than being seen as an interaction purposely and strategically instated at a discrete moment. The most notable instances of continuity are captured by the producers' playing of the synthetic role of producer-user, which rests on the claimed proximity between production and other relevant social situations.

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Osman, Idil A. "Re-creating conflict : an examination of Somali diasporic media involvement in the Somali conflict." Thesis, Cardiff University, 2015. http://orca.cf.ac.uk/86912/.

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Somalia has for more than two decades been in a perpetual state of conflict and more than a million Somalis have fled the initial civil war. Approximately 400,000 of them reside here in the UK. They have formed a large diasporic community and have set up their own websites and TV stations to remain engaged with the happenings of their homeland. Diasporic media is often hailed as a medium that allows immigrants to maintain their identity in their host country as well as providing a platform to sustain ties with their homeland. However, if these ties are being maintained with a homeland that is in a state of conflict, the potential to transport the dynamics of the conflict and re-create it amongst the diaspora audiences is very much a possibility. This thesis illustrates how diasporic media can re-create conflict through a theoretically developed and empirically informed argument that provides three analytically distinct approaches referred to as the three politics of non-recognition, solidarity and mobilisation. This thesis in essence, argues that diasporic media is more complex than what current scholars have demonstrated and that there is a need to broaden the scope of current academic debates concerning the interplay between diasporic media, transnationalism and conflict.

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Fu, Hanlong. "The role of cynicism and involvement in perceived credibility of media sources among college students." Online access for everyone, 2008. http://www.dissertations.wsu.edu/Thesis/Summer2008/h_fu_071808.pdf.

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Sun, Yanshu. "Media exposure, self and fashion clothing involvement of Chinese young people: analyses of effect models." HKBU Institutional Repository, 2013. https://repository.hkbu.edu.hk/etd_oa/15.

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This study develops a complicated analysis model to explore more understanding for fashion communication in Confucian culture background, especially for the latest Chinese fashion. The current study examines theoretical connections between media exposure, some psychological and social variables and fashion clothing involvement in Chinese society within a predictive framework. To better understand the relations between these psychological factors, social norms and fashion clothing involvement, this study also explores several effect models, such as moderation effect, mediation effect and mediated moderation effect. Two studies were conducted using both quantitative and qualitative methods. In the first study, the author collected data through a random sampling survey. To cross-validate the survey findings, a second study adopting the method of group interviews was conducted. Results indicate that fashion clothing involvement is a function of exposing to the media, achievement lifestyle, perception of success, peer influence, cognitive dissonance reduction, and comparing with others. The results also indicate the complicated relations, such as, lifestyle factor moderates the tie between media exposure and fashion clothing involvement; social comparison processes mediates the relationship between media exposure and fashion clothing involvement; self-discrepancy also influences the relationship as a moderator; notably, social comparison mediates the moderation effect from self-discrepancy. Individuals with high levels of self-discrepancy experience more negative emotion from comparing to thin-ideal image in fashion media than those with low levels. Another finding is that traditional media, particularly magazines, are as strong in explanatory power as new media (e.g. website) in the model of fashion communication. Theoretical implications of this study provide an advance in understanding the mechanisms underlying internalization and the use of social norms, furthermore, develop the knowledge of self related theories.

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Hui, Viny Wan-Fong. "Music preferences, music and non-music media use, and leisure involvement of Hong Kong adolescents." Thesis, connect to online resource. Access restricted to the University of North Texas campus, 2001. http://www.library.unt.edu/theses/open/20013/hui%5Fviny/index.htm.

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Nilsson, Karolina, Herman Kempe, and Hugo Nyberg. "Brand Image and Social Media - an ever trending story? : A Qualitative study on Social Media and Brand Image of a Brand of Low Involvement Products." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65505.

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A firm’s brand image has to stand the test of time and be durable through different trends and changes, which emphasize the importance of following developments in the marketplace such as the emerging relevance of firm generated content on social media. With attitudes towards a product being lower in relation to the involvement regarding a product, the importance of establishing brand image for low-involvement product brands increases. With this in mind the purpose of this thesis was to explore how consumers’ brand image of low involvement products was affected by firm generated content on social media. This research provides insights on how brand image of a brand of a low involvement products is affected by firm generated content on social media. The study is based on existing research within brand image and was conducted through the use of a qualitative research approach using in-depth interviews as data collection method. The findings of this thesis suggest that consumers brand image is influenced by symbolic benefits where the benefits around the product are emphasized. A pattern could be seen where consumers emphasized symbolic benefits communicated through firm generated content on social media in a higher regard when the perceived functional benefits between brands were similar. This suggests that firm generated content of brands of low involvement products communicated on social media often seem to influence consumers perception of symbolic benefits in regards to favorability, strength and uniqueness of associations which in turn influence brand image.

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Holland, Karla M. "Exploring Personal Attitudes towards Parent Involvement as it Relates to Relational Aggression Acted Out through Social Media." Thesis, Lindenwood University, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10031818.

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Relational aggression acted out through social media or cyber bullying is an ever-growing limitedly researched issue that is impacting students and parents alike. A mixed-method study was conducted using existing older and aspiring younger social workers and counselors to investigate attitudes (focus groups and text box comments) and relationships (surveys) between variables. The research questions asked how attitudes toward cyber bullying based on gender, type of social media, parent versus nonparent status, and involved parent versus not involved parent status. Hypotheses tested correlations between the same elements.

Participants were 75 existing social workers and counselors working at a Midwestern school district, and 137 aspiring social workers and counselors enrolled in a Midwestern university undergraduate social worker program and a graduate counselor program. The participant age varied—the youngest group was the undergraduate social worker students and graduate counseling students the oldest group was the existing social workers and counselors. Gender varied, but the majority of participants were female.

All participants were surveyed with an instrument designed to measure attitude that included three scenarios of relational aggression. Among those surveyed, some also participated in a video recorded focus group to measure attitude. Survey results were analyzed using t tests and F tests that found minimal significance between participant responses. Focus group results were first analyzed using axial coding for three key elements: parent involvement, relational aggression, and social media, and found that by far, the majority of responses aligned with the element, parent involvement. Next, open coding of just the parent involvement responses resulted in the following emerging themes: general parent involvement, parent monitoring, parent involvement as a resolution, parent involvement as a prevention, and parental advisement.

There was more female representation that took the survey than males. Lack of familiarity with social media websites made it difficult for honest responses and if they were used to cyber bully. Most respondents felt parent involvement is important in preventing cyber bullying despite parental status. Involved parental monitoring of their child’s social media are aware of their online behavior. Cyber bullying is a prevalent topic that provided strong reactions from all data sets.

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Brookes, Sarah. "Playing the Story: Transportation as a Moderator of Involvement in Narratively-Based Video Games." The Ohio State University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=osu1274818623.

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Wisnefski, Rachel K. "Police Officers' Perceptions of Social Media's Involvement on Delinquent Behavior by Juveniles." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/4343.

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The rapid growth of social media platforms coupled with the technological savviness of juveniles has led to their delinquent behavior involving social media. Researchers should investigate this phenomenon in order to establish its extent and to minimize the harmful effects this behavior may have. The purpose of this qualitative study was to investigate and explore potential connections between social media and delinquent acts committed by juvenile offenders through the use of police officers' perceptions of those types of acts. The primary research question focused on determining what the perceptions and experiences of police officers in a southeastern state were relative to the phenomenon and relating policies. The conceptual framework focused on policy analysis through the use of police perceptions relating to social media and juvenile delinquency, with deterrence theory serving as a guide. Ten of 50 officers responded to an anonymous online open-ended questionnaire, and the data- were analyzed both inductively and through coded outlines to look for patterns regarding types of delinquency, perceptions of deterrence in present policies and perceived efficacy of educational programs. One hundred percent of the officers responding indicated first-hand experience with cases involving the phenomenon and believed all parts of deterrence theory were lacking in each of the present policies, in general, in order to effectively deter this behavior. Positive social change can be effectuated through creating or further implementing penalties at each level of public policy and ensuring sufficient educational programs exist to inform juveniles of the possible ramifications of these acts. These measures could lead to decreased rates of juvenile delinquency and victimization relative to this phenomenon.

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Larsson, Annika. "Medin amyloid - a matter close to the heart : Studies on medin amyloid formation and involvement in aortic pathology." Doctoral thesis, Uppsala universitet, Institutionen för genetik och patologi, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-9275.

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Amyloidoses are a group of protein misfolding diseases characterized by deposits of insoluble fibrillar protein aggregates. Medin amyloid, which is the focus of this thesis, appears in the media of the thoracic aorta in nearly all individuals over 50 years. The fibrils are derived from a 50 amino acid residue fragment of the precursor protein lactadherin. How medin amyloid arises is unknown, but in paper I we demonstrated, with immunohistochemical and in vitro binding experiments, that both lactadherin and medin interact with elastin, implying that the elastic fibre is central in amyloid formation. In paper II, we further showed that the last 18-19 amino acid residues constitute the amyloid-promoting region. In paper III, the consequence of medin deposition was investigated. Aortic specimens from patients with thoracic aorta aneurysm and dissection were examined for medin content. The tissue findings indicated that the two disease groups contained more medin oligomers than normal aortas. Interestingly, recent reports demonstrate that the toxicity of amyloid proteins is attributed to prefibrillar oligomeric aggregates rather than to mature fibrils. In support of this finding, we observed that prefibrillar medin, in contrast to medin fibrils, was toxic in cell culture. Amyloid formation is a nucleation-dependent process. Addition of preformed fibrils to an amyloid protein solution dramatically accelerates fibrillation, a phenomenon called seeding. In paper IV, serum amyloid A-derived (AA) amyloid was found co-localized with medin deposits in the aorta. In vitro, medin fibrils enhanced the formation of AA fibrils, indicative of a seeding mechanism. The data are of great importance as they suggest that one type of amyloid is capable of inducing fibrillation and deposition of another amyloid type. In conclusion, the results of this thesis shed light on how medin is formed, the function of lactadherin and the consequences of medin deposition for aortic pathology.

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Ericson, Brent Eric. "The Relationship Between Student Use of Socially Interactive Technology and Engagement and Involvement in the Undergraduate Experience." Thesis, Boston College, 2011. http://hdl.handle.net/2345/2007.

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Thesis advisor: Karen Arnold
Traditional aged college students currently enrolled at institutions of higher education have never known a time without technology and through social media, can interact and engage with one another regardless of physical space. Technology provides fast, easy, efficient, and constant means of communication, and students use social media while simultaneously engaging in campus activities. The purpose of this study was to examine the relationship between student use of socially interactive technology (SIT) and engagement and involvement in the undergraduate experience. Social media included in this study refers to cell phones, text messaging, Instant Messaging, email, and social networking sites (SNS). Borrowing items from the Net Generation Survey and the National Study for Student Engagement (NSSE) an instrument was created to analyze time dedicated to technology, use by demographics, technology as a predictor student of engagement, as well as qualitative data. Results from 154 participants show that students use technology for approximately eight hours per day, male students in the sample are overrepresented at the lowest levels of social media use, and social media types are correlated with one another. Following a factor analysis on the independent technology items and the dependent engagement items, regression analyses were employed to explore this relationship. Qualitative data illustrate that technology use can distract students from academic activities, and limits interpersonal communication. Conversely, it is beneficial in that students are constantly updated on class discussions, campus events, and with peers and family. Given these findings, because of students' frequent use of technology while engaged or involved in campus activities, concerns regarding the quality of these experiences are discussed. Additionally, redefining the traditional meaning of campus involvement is appropriate
Thesis (PhD) — Boston College, 2011
Submitted to: Boston College. Lynch School of Education
Discipline: Educational Leadership and Higher Education

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Meyer, Patricia Ann Furey. "A comparative analysis of the value of intrinsic motivation in computer software on the math achievement, attitudes, attendance, and depth-of-involvement of underachieving students." W&M ScholarWorks, 1986. https://scholarworks.wm.edu/etd/1539618275.

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It was the purpose of this study to determine what effect intrinsic motivation in software programs using graphics and non-graphics has on the achievement, attitudes, attendance and depth-of-involvement of 65 underachieving students. The study was conducted in the natural school setting over the period of a semester. Data was collected on three groups, the control group (n = 33), the alternate treatment group in which students were exposed to CAI without the use of graphics as a part of the instruction, and the experimental group in which students were exposed to CAI with graphics for at least 20 minutes three times per week. An ANCOVA was done on the pre and posttest Math Computation scores of the SAT and the pre and posttest weighted raw scores of the Motivation for Schooling subtest of the SAM. An ANOVA was done on attendance data and a measure of depth-of-involvement defined as time-on-task.;Results indicated that there was no statistically significant difference in the academic achievement, attitudes or attendance among the three groups. However, gains in academic achievement did approach statistical significance. Results for the measure of time-on-task did achieve statistical significance indicating greater involvement with graphic programming.;It was concluded that the use of CAI with or without graphics does not substantially improve the achievement, attitudes or attendance of underachieving students significantly more than other intensive remedial instructional techniques.

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Peter, Martin. "Early supplier involvement (ESI) in product development /." [St. Gallen] : [s.n.], 1996. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007463287&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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Fang, Ling. "College Students' Positive Strategic SNS Involvement and Stress Coping in the United States and China." Bowling Green State University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1444334465.

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Bennett, Courtney Lynn Weiss. "Facebook and Teenagers: Investigating Changes of Perceived Peer Pressures for Romantic Relationship Involvement Based on Facebook Attachment." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3386.

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Although youth aged 12-17 years old constitute a growing segment of Facebook users, the impact social networking websites may have on their psyche has not been well-studied. Additionally, researchers have not investigated peer pressure as a mediator between individuals overall attachment to Facebook and the desire to be involved in a romantic relationship among teens or adults. The purpose of this quantitative study was to examine the connection between Facebook attachment and perceived peer pressure, specifically with regard to romantic relationships in individuals aged 14-17 years. Impression management theory served as the theoretical framework. A survey design was used to examine whether study variables (Facebook attachment, perceived peer pressure, and romantic relationship desires) were correlated with one another and whether Facebook attachment served as a mediating variable. Participants (N = 42) completed online surveys comprised of three established surveys that measure levels of perceived peer pressure, interest in romantic relationships, and overall Facebook attachment. Data were examined using correlational analysis. No significant correlations were found between any study variables. Because of the lack of statistical significance, no decisive conclusions can be rendered. Recommendations for future research include the use of different recruitment methods and the updating of assent and consent regulations for psychological research involving minors. The study provides a starting point for future researchers to evaluate the role of social media in adolescent development. Implications for positive social change include a greater awareness of the role of social media in the psychological development of young teens.

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Tangpattanakit, Jaruporn. "The moderating effect of social media involvement and brand love on the consumer perceived values and purchasing intention of fast-fashion products." Thesis, Brunel University, 2017. http://bura.brunel.ac.uk/handle/2438/16203.

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The concept of "customer perceived value" has been evolving as an essential area within the marketing discipline for decades. Knowing what shapes consumer perception towards a product or service is vital for businesses (Sweeney and Soutar, 2001), especially for fashion products whose trends are ever-changing. Nevertheless, in the technology era, fashion consumers tend to use the spectrum of media platforms to search for information, to compare prices and exchange experiences amongst a common group. According to McKinsey and Company (2014), up to 35% of fashion consumers rely on online recommendations prior to making a purchasing decision. Given the challenges in this area of business, the aim of this study is to develop the multidimensional scale to measure consumer social media involvement. The measurement scale has been tested in the conceptual models by investigating the moderating effect of social media involvement influencing the relationships of customer perceived value and purchasing intention. The proposed scale is also examined within the customer perceived value dimensions against the key consequences. Moreover, the concept of brand love is incorporated within this study. Sometimes, people purchase brand not product itself and brand love construct is recently new concept and limited studies investigated into this area. Therefore, this study focuses on the moderating effect of social media involvement and brand love towards customer perceived value and purchasing intention for fast-fashion products. A quantitative research method was undertaken to collect research data. The self administered questionnaires were completed by Thai consumers at three particular department stores located in central Bangkok. The data analysis was then performed based on the returned, completed questionnaires of 630 respondents. Both exploratory and confirmatory analysis techniques were used to validate the measurement scale of the study. Structural equation modelling was conducted to test the hypotheses of both direct and indirect relationships. The quantitative results show customer perceived value from multiple dimensions (social, emotional, price and quality) towards fast fashion products. It was found that there is a direct causal relationship between the customer perceived value and purchasing intention, influenced by the level of social media involvement and brand love. An individual who has a high level of social media involvement and brand love tends to perceive a greater consumption experience which lead to preceding the positive outcomes. Therefore, fashion retailers should consider these dimensions and maintain a favourable relationship to enhance the consumer perception experience. Moreover, utilising the advantages from social media to connect with customers should not be neglected. However, the results showed that not all dimensions were found to have a positive effect on consumer purchasing intention towards fast fashion products equally; hence, the fashion marketers should deliberately evaluate each dimension of desired customer perceived value prior to applying a particular strategic plan. Moreover, the findings of this study are of the greatest importance to consumer behaviour especially in the area of involvement by extending the further knowledge. Social media involvement measurement scale has been developed from the limitation of exising studies by incorporated multi-facet dimensions (affective, cognitive and behavioural involvement) in the way to capture the complex nature of involvement variables. Furthermore, the model framework demonstrated the motive force behind behavioural intention by investigating the moderating role of social media involvement and brand love within the fast fashion products.

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Lee, Jong Hyuk. "Effects of story deviance, context, and personal involvement on information processing of news stories a Web-tracking analysis of exposure, attention, and memory retention /." Related electronic resource: Current Research at SU : database of SU dissertations, recent titles available full text, 2006. http://proquest.umi.com/login?COPT=REJTPTU0NWQmSU5UPTAmVkVSPTI=&clientId=3739.

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Zibari, Said. "Foreign involvement in resource-rich developing countries : market selection and level of involvement in GCC markets compared with Western European markets /." Turku : [Turku School of Economics and Business Administration], 1997. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007871514&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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Birkinbine, Benjamin. "Incorporating the Commons: A Political Economic Analysis of Corporate Involvement in Free and Open Source Software." Thesis, University of Oregon, 2014. http://hdl.handle.net/1794/18513.

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Free (libre) and open source software (FLOSS) emerged in the 1980s as a radical alternative to proprietary software. Fighting back against what FLOSS enthusiasts viewed as overly restrictive intellectual property protections placed on proprietary software, FLOSS was designed with the intent of granting users the right to study, modify, adapt, or otherwise tinker with the source code of software. As such, FLOSS users were able to collaborate in producing software that could be distributed freely and widely to others, who could, in turn, make changes to the software. As FLOSS projects grew in popularity, the productive process was spread throughout a broad network of distributed users, all of whom could work on the code. The result of this process was the creation of robust, effective, and efficient forms of software that could compete with those offered by large software companies. Increasingly, however, some of those large software companies became involved in the development of FLOSS projects. On its face, this may seem to be a contradiction of interests. Why would a for-profit company invest in the development of software that is made freely available for others to use? This is the contradiction that lies at the heart of this research project. More specifically, this project looks at the dynamics that exist between communities of FLOSS developers and the corporations that are involved in or make use of their projects. Working from a critical political economy perspective, this study complicates theories of the commons and commons-based peer production by illustrating how FLOSS processes and products are being incorporated into broader corporate structures and strategies. The three case studies presented - Red Hat, Microsoft, and Oracle's acquisition of Sun Microsystems - exemplify different elements of this dynamic. Red Hat provides an example of how a company that relies exclusively on free software can be turned into a profitable business. The Microsoft case demonstrates why the company has undergone a transition from vehement opposition to FLOSS toward a more supportive position. Finally, Oracle's acquisition of Sun Microsystems demonstrates how FLOSS communities cope with changing ownership structures and unwanted corporate interference into their projects.

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McCulley, Lois P. (Lois Perry). "Comparison and Contrast of Perceptions of Current and Ideal Levels of Involvement with Tasks Performed by School Library Media Supervisors." Thesis, University of North Texas, 1989. https://digital.library.unt.edu/ark:/67531/metadc331771/.

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Comparison and contrast of perceptions of current and ideal levels of Involvement with 50 tasks by 45 district level school library media supervisors in Texas public schools was accomplished using a survey instrument eliciting information in three areas: Curriculum and Instruction, Public Relations and Communication, Actainistration and Budget. Using tasks based on a Texas Education Agency publication, i, tests for correlated means were used to determine statistically significant differences between means for current and ideal levels of involvement for supervisors grouped by age, degree and certification as well as for the group as a whole. Findings showed that most demographic groupings perceived a need for greater involvement with various curriculum planning and design activities, evaluation of noncertlficated library media personnel and with various public relations activities.

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O'Kelley, Jennifer Allison. "Improving parental involvement and student achievement with a classroom website." CSUSB ScholarWorks, 2008. https://scholarworks.lib.csusb.edu/etd-project/3379.

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The purpose of this study was to develop an instructional tool, which would enable students and their parents to access the student's progress electronically at anytime and to determine if students whose parents utilized the teacher-created website and used email to communicate showed significant improvement in student's academics, behavior and attendance.

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Alm, Jens. "OS i Kina, oberoende idrott eller politisk propaganda? : A Study of the Chinese Regime’s Political involvement, in the Beijing 2008 Olympic Games." Thesis, Södertörn University College, School of Social Sciences, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-1562.

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The aim of this paper is to describe which view the Chinese government in connection with the Olympics wants to display for the natural world and analyze if this view coincide with China’s foreign-policy goals. A qualitative content analysis is used. By using the theory of rational choice and a model with three different political approaches I want to examine whether or not the foreign-policy goals of the Chinese regime comport with the view that displays in two major newspapers in China. Since the runoff voting in Moscow in 2001 for the 2008 Olympics the Chinese government has been able to act rational and to compose different strategies to use the Games in Beijing for political propaganda. The analysis show that the governing in China make use of domestic media to put across their political message and some of the most important foreign-policy goals also occur in articles that handle the Olympic Games of 2008.

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Hägg, Agnes, and Ida Jutebring. ""Därför blev jag otroligt glad när Natural Cycles kontaktade just MIG" : En kvalitativ textanalys om konstruktionen av sponsrade blogginlägg." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-38776.

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Den här studien fokuserar på influencer marketing och opinionsbildning. Den valda empirin för studien är sex blogginlägg sponsrade av företaget Natural Cycles. Studiens syfte är att få ökad kunskap om hur influencers konstruerar sponsrade blogginlägg. För att uppnå syftet har en kvalitativ textanalys utförts. Den teoretiska utgångångspunkten för studien är tvåstegshypotesen. Tvåstegshypotesen används tillsammans med influencer marketing och begreppen emotional appeals och fear appeals som är lånade från psykologiforskning. Studiens tillvägagångsätt grundar sig i en kvalitativ textanalys. Mer specifikt har en stilanalys använts för att se hur blogginläggen konstrueras språkligt, innehållsligt, socialt och kontextuellt. Utifrån de olika stildragen har gemensamma kvaliteter hittats i blogginläggen som sedan använts för att presentera analysresultatet. Analysen gav kvaliteterna gemenskap, opinionsbildning, vardagligt språk, personliga erfarenheter och åsikter, engagemang i ämnet och kontextuella faktorer. Resultatet visade att influencers använder ett personligt och engagerat språk. De skriver om personliga erfarenheter och om hur de mår, sin kropp och sina känslor. Influencers tar även på sig en självutnämnd expertroll för produkten när de försöker övertyga läsarna om fördelarna med produkten och företaget. För att övertyga läsarna används fear appeals och avskräckande exempel, som biverkningar de har upplevt med andra produkter.

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Grant, Jarrod. "A Study of the Influence of Social Media Use on the Present-Day Social Justice Movement: The Elements of Political Involvement Towards Protest Participation." DigitalCommons@Robert W. Woodruff Library, Atlanta University Center, 2017. http://digitalcommons.auctr.edu/cauetds/107.

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The purpose of this study was to ascertain the degree to which protest participation is influenced by one or more social media usage factors: political engagement, political awareness, political activism (social media activism), and political participation. Using a purposive sampling technique, 120 respondents were selected from among groups of protest participation organizations. A series of regression equations were tested along a theorized path leading to protest participation online and offline. Results show political awareness significantly influenced political engagement, social media usage, and social media activism. Social media activism, in turn, served as the greatest predictor of protest participation. These findings suggest individuals engaged in social media activism coupled with political awareness, increase the likelihood of individuals mobilizing towards protest participation.

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Svede, Elina. "The integration of online advertising: the effects of source expertise and certainty level of the message on consumer involvement and persuasion in the context of user-generated advertising." Master's thesis, NSBE - UNL, 2012. http://hdl.handle.net/10362/9525.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
This study examined user-generated (UG) advertising in the context of social media networks. The focus was on how people, whether an expert in the area, a non-expert or a friend, influence the reader of the advertisement. Furthermore, the study analyzed how the certainty level of the UG advertisement influences the person viewing the ad. The study showed that for the friend source a high certainty message was more persuasive. However, regarding the certainty no significant results were found for the expert and non-expert. Further, the type of the source had a considerable impact on persuasion. Someone that we personally know (e.g., a friend) was rated most positive for all analyzes variables. This shows that with the rising usage of social media there are great opportunities for new effective advertising strategies that could include a new type of an endorser – friends.

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Samuelsson, Frida. "Att kommunicera mångfald : En undersökning om kommunikation och engagemang inom Landsrådet för Sveriges Ungdomsorganisationer." Thesis, Uppsala University, Media and Communication, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8389.

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Abstract

Title: Communicating diversity – A study about communication and involvement in The National Council of Swedish Youth Organizations.

Number of pages: 58

Author: Frida Samuelsson

Tutor: Peder Hård af Segerstad

Course: Media and Communication Studies C

Period: Autumn 2006

University: Division of Media and Communication, Department of Information Science,Uppsala University

Purpose/Aim: The general purpose of this essay is to analyse how the member organizations of LSU – The National Council of Swedish Youth Organizations, see the communication,activities and their influence over the organization. I aim to do an analysis of the target group to find out if the lack of involvement in LSU is caused by communication problems.

Material/Method: The method of this essay is quantitative and is based upon a web-survey.The chairmen of the member organizations have been asked to answer a survey about the communication in LSU. To get an idea of how widespread different opinions about LSU are the empirical data has been made into graphs to show the frequencies and also cross tabulations to find out if there are any correlations between the variables.

Main result: This study has shown that the problem with involvement in LSU is only partly a communication problem. One important result is that many member organizations feel that LSU doesn’t listen to their opinions and they express a wish to have more influence over the organization. The broad target group is both a strength and a weakness to the organization. It is a hard task to communicate in such a differentiated organization, since the members have many views on LSU and have different degrees of involvement. But it is also a strength to be able to create meeting points where different organizations can learn from each other.

Keywords: Communication problems, internal communication, involvement, non-profit, organizations, umbrella organization, youth organizations.

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Martin, Ashley N. "The interaction of message content, media sequence, and product involvement: an examination of intended message content sequences across a two-channel strategic IMC effort." Thesis, Kansas State University, 2014. http://hdl.handle.net/2097/18705.

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Master of Science
Department of Journalism and Mass Communications
Curtis Matthews
Integrated marketing communications strategies are being utilized more and more by practitioners who wish to reach their audiences in different ways at different times. However, the omnipresence that results from these multi-channel campaigns presents a new challenge for marketers, as their message and channel sequences may or may not be experienced in the order intended. Past literature has shown that both message order and channel sequence do matter. However, existing literature has not examined intended message sequences where the first channel “teases” the more comprehensive information available in the second channel. Therefore, the aim of this study was to bridge some of the gaps in past research by exploring message content order effects and channel sequence effects across intentional sequences for both high- and low-involvement product categories through the lens of the Elaboration Likelihood Model. A 2 (message content order: tease-to-answer versus answer-to-tease) by 2 (medium sequence: print-to-online versus online-to-print) by 2 (product involvement: high- versus low-involvement) mixed factorial experimental design was conducted to explore how message content order, channel sequence, and product involvement level affected evaluations of brand and message, as well as perceived behavioral intent. The findings indicated that message content order had significant influence over brand and message evaluation, with the tease-to-answer order producing the highest evaluations of brand and message. The findings also indicated that the online-to-print sequence was only effective for increasing behavioral intent under high-involvement conditions. Implications for marketing practitioners and future research are discussed.

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Eriksson, Hanna, Lindqvist Zara Lood, and Alexandra Uhrberg. "Värdet av en influencer : Hur konsumenter påverkas av annonsering i sociala medier med, respektive utan, influencers vid köp av low involvement-produkter." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-69486.

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Författare: Hanna Eriksson, Zara Lood Lindqvist, Alexandra Uhrberg Handledare: Åsa Lindström Examinator: Bertil Hultén Kurs: Examensarbete 30 hp, Civilekonomprogrammet inriktning marknadsföring, Linnéuniversitetet Kalmar, VT 2017, 4FE63E Forskningsfråga: Hur påverkas konsumenter av influencer marketing i jämförelse med annonsering på sociala medier där influencers inte förekommer, vid köpbeslut för low involvement-produkter? Syfte: Denna studies syfte är att analysera och diskutera influencers inverkan på konsumenters köpbeslut för low involvement-produkter. Genom att ta hänsyn till kostnadsbilden för influencer marketing och övrig annonsering på sociala medier samt studera och analysera hur konsumenter uppfattar annonsering i sociala medier för low involvement-produkter med, respektive utan, influencers ämnar studiens författare att generera indikationer kring värdet av en influencer i den unika kontexten. Utöver att generera kunskap på ett nytt och snabbföränderligt teoretiskt område syftar studien till att bidra med praktiska implikationer gällande hur företag som säljer low involvement-produkter samt byråer, vilka har dessa företag som uppdragsgivare, kan förhålla sig till influencers på sociala medier i sin marknadsföringsstrategi. Metod: Detta examensarbete har en induktiv ansats, ett explorativt syfte och en kvalitativ forskningsmetod har använts. Datainsamlingen har skett genom fokusgrupper och ett kvasiexperiment med konsumenter samt semistrukturerade intervjuer med branschrepresentanter. Resultat och slutsatser: Influencer marketing väcker uppmärksamhet i större utsträckning än annan annonsering på sociala medier. Det är dock möjligt att väcka uppmärksamhet genom social medie-annonsering utan influencers för low involvement-produkter. Det är mer troligt att konsumenter påverkas av social medie-annonsering utan influencers då det rör sig om starka varumärken. Vid influencer marketing spelar varumärket inte lika stor roll. Influencer marketing och övrig annonsering i sociala medier kan upplevas som trovärdigt, av olika anledningar. Teoretiskt bidrag och praktiska implikationer: Konsumenter bortser i vissa fall från influencer marketing för low involvement-produkter då de inte är i behov av expert-utlåtanden för den här typen av produkter. De kan dock agera på influencers rekommendationer av low involvement-produkter för att minska den kognitiva ansträngningen. Konsumenter tenderar att uppfatta annonsering i sociala medier utan influencers som positiv då low involvement-produkten framställs tydligt och på ett tilltalande sätt. Både för- och nackdelar med influencer marketing respektive annonsering i sociala medier för low involvement-produkter har identifierats. Influencer marketing kan vara fördelaktigt för mindre etablerade varumärken medan annonsering i sociala medier kan fungera bra för starka varumärken. Strategier för implementering av influencer marketing respektive annonsering i sociala medier för low involvement-produkter återfinns under avsnitt 7.3.1 samt 7.3.2.
Authors: Hanna Eriksson, Zara Lood Lindqvist, Alexandra Uhrberg Mentor: Åsa Lindström Examiner: Bertil Hultén Course: Master Thesis 30 credits, Master of Business and Economics, Marketing, Linnaeus University, Kalmar, Spring 2017, 4FE63E Research question: How are consumers affected by influencer marketing compared to advertisement in social media where influencers are not present, when buying low involvement products? Purpose: The purpose of this study is to analyze and discuss influencers impact on consumers buying decisions for low involvement products. By taking the cost of influencer marketing and residual advertisement in social media into consideration and analyze how consumers perceive advertisement in social media for low involvement products, with and without influencers, the authors of this study aim to generate indicators of the value of an influencer in the unique context. In addition to generate knowledge in a new and fast changing theoretical area this study aims to contribute with practical implications for companies that sell low involvement products and marketing agencies, that advertise this type of products, to determine if they prefer to integrate influencers in social media in their marketing strategies or not. Method: This thesis has an inductive approach, an explorative purpose and a qualitative research have been conducted. Data has been collected through focus groups and a quasi experiment with consumers as well as semi-structured interviews with representatives of the sector. Results and conclusions: Influencer marketing attracts attention to a higher extent than advertisement in social media. It is possible though, to attract attention through social media advertisement for low involvement products. It is more likely that consumers are affected by social media advertisement for strong brands. When implementing influencer marketing, the brand is not that vital. Advertisement in social media and influencer marketing can attain credibility for different reasons. Theoretical contributions and practical implications: Consumers disregard influencer marketing for low involvement products to some extent, since they are not in need of expert opinions when buying low involvement products. They can though act on influencers recommendations for this type of products to minimize the cognitive effort. Consumers perceive advertisement in social media for low involvement products in a positive way when products appears clear and in an appealing way. Advantages as well as disadvantages in using influencer marketing and advertisement in social media for low involvement products have been identified. Influencer marketing can be useful for less established brands while advertisement in social media can work well for strong brands. Strategies regarding influencer marketing and advertisement in social media for low involement products are to be find under chapter 7.3.1 and 7.3.2.

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Szodruch, Alexander. "Staateninsolvenz und private Gläubiger : Rechtsprobleme des Private Sector Involvement bei staatlichen Finanzkrisen im 21. Jahrhundert /." Berlin : BWV, Berliner Wiss.-Verl, 2008. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017093576&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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Björklund, Anna. "En Djupdykning i Kommunikationsstrategi : om konsten att locka folk till svenska dykvatten." Thesis, Uppsala University, Media and Communication, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-106770.

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Purpose/Aim: To create a communication strategy for PADI Nordic with the intention of getting Swedish divers, who have been certified abroad, to Swedish dive centers.

Material/Method: The study is based on a number of personal interviews conducted with a) divers who are active in Sweden, b) divers who are not active in Sweden and c) representatives from PADI and PADI affiliated dive centers.

Main results: The main reason that people who have been certified abroad do not dive in Sweden is that they regard it as being too complicated, too cold, too expensive and with nothing interesting to see. These might partly be misconceptions that can be corrected through a communication strategic effort. The best way to change this perception is by two different forms of communication. One will go from PADI Nordic straight to the divers through an email. This will have the purpose of getting their attention, making diving sound interesting and raise their awareness in preparation for the other part of the process. The other part is communication from PADI affiliated dive centres directed towards the divers. This will be in the form of more traditional marketing, and will have the purpose of making diving in Sweden sound easy, uncomplicated and price worthy. Hopefully this will bring people in to the dive centres, and in the ideal case they will in time also bring their friends along – by becoming the first link in a two step flow of communication.

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Landley, Lee MIchelle J. "Parents of At-Risk Students Reluctance to Using Technological Learning Platforms." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/5214.

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Despite school leaders' attempts to implement technology designed to provide resources for parent and student use at home, many parents of at-risk children are reluctant to use the learning platforms. The purpose of this phenomenological study was to describe the meaning of human experiences as they related to parents' reluctance to using learning management systems (LMSs). Elements from Rogers's innovation diffusion theory, Davis's technology acceptance model, and Epstein's parent involvement model were combined for the study's conceptual framework. The research questions addressed the challenges parents encounter with learning platforms; parents' experiences with teachers and schools with regard to training, orientation, and using learning platforms; and parents' feelings about establishing a learning institute to support their LMS use. Six parent participants from a small suburban school district in Southeastern United States who self-disclosed that they used LMS less than 3 times per week and had a child that scored at the beginning level of the mandatory state test were purposefully selected for this study. Data were collected through semistructured interviews and analyzed via Moustakas's modified van Kaam method, which uncovered 4 major themes. The findings indicated that parents avoided using LMSs for several reasons, which included parents' lack of knowledge regarding accessing and using LMSs, ineffective orientation practices, lack of technical support, and lack of support for training. This research contributes to the existing body of literature and advances social change by illuminating parents' challenges with implemented technology. School leaders may use the findings to devise strategic plans to facilitate training programs for parents.

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Richards, Melanie Burleson. "Mass Media's Relationship with Adolescents' Values and Behaviors: A Theory of Mediated Valueflection." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/sociology_diss/49.

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Mass media has long been thought to have a detrimental effect on an adolescent’s values and behaviors. Many social ills including violence, misogyny and negative health behaviors, as well as egoistic cultural values have been attributed to mass media’s influence. Yet the media is not all powerful, nor are its powers unable to be combated. In this manuscript, I analyze the Educational Longitudinal Study data from 2002 to 2006 to determine the real effects mass media has on adolescents in comparison to other influences. I find that not all media is equal in influence. Television and video games have different relationships with a teenager’s values and behaviors in comparison to internet use. Additionally, I find that when parents are involved with their children as significant others, they do not negate, but can typically counteract many negative effects of media.

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Yagnik, Arpan Shailesh. "Knowledge (K), Attitude (A), and Practice (P) of Women and Men about Menstruation and Menstrual Practices in Ahmedabad, India: Implications for Health Communication Campaigns and Interventions." Bowling Green State University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1430829910.

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Whitmore, Carleton Lee. "BUSINESS PLAN FOR CLUBHUB101.COM LLC." Kent State University Honors College / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=ksuhonors1525540757126511.

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Sobers, Shawn Naphtali. "Beyond project : an ethnographic study : according to facilitators, participators and trainees of community media educational activity, what are the prime motivations of involvement, and what impacts and areas of sustainability result from the sector's insta." Thesis, University of the West of England, Bristol, 2010. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.525210.

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Earnheardt, Adam. "Exploring Possible Predictors of Television Viewer Judgments of Athlete Behaviors." Kent State University / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=kent1176928773.

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Nichols, Elizabeth Anne. "Involvement of the medial temporal lobes in working memory /." May be available electronically:, 2007. http://proquest.umi.com/login?COPT=REJTPTU1MTUmSU5UPTAmVkVSPTI=&clientId=12498.

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Mitchell, Anna S. "Involvement of the medial thalamus in multiple attributes of memory." Thesis, University of Canterbury. Psychology, 2004. http://hdl.handle.net/10092/4578.

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It is widely regarded that the amnesic deficits associated with diencephalic amnesia and medial temporal lobe amnesia are similar. However, the neural basis of diencephalic amnesia and the contributions of different medial thalamic nuclei continue to prove a contentious issue. Contrary to the view that specific medial thalamic nuclei are responsible for profound amnesia after diencephalic injury in humans, the neural connections associated with three aggregates of thalamic nuclei suggest that they each contribute to independent memory systems. These three aggregates were identified by a review of the neuroanatomical tracing studies from the research literature. One thalamic aggregate comprised of the anterior thalamic nucleus (AT), while the other two consisted of less conventional groupings of medial thalamic nuclei, namely a lateral thalamic group (LT) and a posteromedial thalamic group (MT). The LT aggregate was identified as the rostral intralaminar nuclei (paracentral, centrolateral, and rostral central medial) and the lateral and paralamellar segments of the mediodorsal thalamic nucleus. The MT aggregate was identified as the central and medial segments of the mediodorsal nucleus as well as the intermediodorsal nucleus. The functional contributions to specific attributes of memory were assessed in rats across a variety of behavioural tasks. Highly localised lesions to the MT produced deficits on a reward magnitude task, which previously has been found to be sensitive to amygdala and lateral prefrontal lesions, which supports the view that the MT contributes to an amygdala-based memory system. Only AT lesions produced deficits in spatial memory tasks, which are also sensitive to hippocampal lesions, which confirms earlier evidence that the AT contributes to an extended hippocampal system responsible for spatial memory processing. Only LT lesions produced deficits in an egocentric response memory task, which is also disrupted by dorsomedial prefrontal cortex and dorsal striatum lesions, and which thus supports the notion that the LT is a functional component of a dorsal striatum memory system. In addition, LT and MT lesions, but not AT lesions, impaired temporal order memory, while no lesion impaired object recognition or sustained attention. These new dissociations indicate that distributed neural circuits incorporating many brain structures including the medial thalamus can be identified as contributing to independent learning and memory processes.

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Okada, Takashi. "Involvement of medial temporal structures in reflexive attentional shift by gaze." Kyoto University, 2009. http://hdl.handle.net/2433/124339.

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Johansson, Alexander, and Tobias Svensson. "Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53510.

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Frågeställningar: Hur ser företags processer ut för att skapa innehåll till sociala medier? Hur engagerar sig konsumenter till innehåll som företag publicerat på sociala medier? Syfte: Det huvudsakliga syftet med studien är att beskriva och förklara företags processer för att skapa innehåll till sociala medier och analysera konsumenters engagemang till innehåll som företag publicerat. Studien syftar även till att tillhandahålla en konceptuell figur för hur förloppet att skapa, publicera och följa upp innehåll mellan ett företag och ett konsultbolag ser ut. Det avslutande syftet är att kunna ge rekommendationer till företag om hur de kan utveckla sitt användande av sociala medier som ett marknadsföringsverktyg. Metod: Studien hade en induktiv ansats med ett explorativt syfte. Undersökningen genomfördes med en kvalitativ metod. Data samlades in genom personliga intervjuer och genom en observationsstudie med en kompletterande intervju. En kvalitativ dataanalys utfördes för att analysera insamlad empirisk data. Resultat: Företags processer till att skapa innehåll är otillräcklig och det finns utrymme för förbättring. Det framkom även att konsumenter har ett större engagemang till innehåll som företag publicerat om konsumenternas vänner rekommenderat innehållet, om det är humoristiskt eller har ett välgörande ändamål. Teoretiskt och praktiskt bidrag: Det teoretiska bidraget är att utveckla processen till att skapa innehåll på sociala medier. Praktiska bidrag är i form av rekommendationer till företag angående hur de kan utveckla sitt användande av sociala medier som ett marknadsföringsverktyg.
Research questions: Do companies have processes to create content for social media? How do consumers engage in content that companies have published on social media? Purpose: The main purpose of this study is to describe and explain companies’ processes to create content for social media and analyze the consumers’ commitment to the content that companies have published. Another purpose is to provide a conceptual model for the course of creating, publishing and following up content between a company and a consulting firm. Finally we aim to give recommendations to companies about how they can develop their use of social media as a marketing tool. Method: The study has an inductive approach with an explorative purpose. The survey was performed using a qualitative method. The data was collected by means personal interviews and an observational study with an additional interview. This empirical data was analyzed using a qualitative data analysis. Results: The companies’ processes to create content are insufficient. The study also revealed that consumers have a greater commitment to content published by companies if their friends have recommended the content, if it is humoristic or related to charity. Theoretical and practical contributions: The theoretical contribution is to develop the process to create content on social media. The practical contribution is in the form of recommendations to companies about how they can develop their usage of social media as a marketing tool.

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Lindén, Lisa. "Communicating Care : The Contradictions of HPV Vaccination Campaigns." Doctoral thesis, Linköpings universitet, Tema teknik och social förändring, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-127638.

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Denna avhandling undersöker tre statligt finansierade kampanjer mot human papillomvirus (HPV) i Sverige. Författaren visar att kampanjerna innehåller och artikulerar olika former av omsorg som inte är begränsade till att endast uppmana människor att ”ta hand om sig själva” eller ”bry sig om andra”. Istället studeras omsorg som något mångfasetterat och kontextuellt, och som något som innefattar såväl mänskliga som icke-mänskliga komponenter. I studien fokuserar författaren på hur aktörer möjliggör och problematiserar olika former av omsorg. Dessa aktörer inkluderar yrkesverksamma inom landsting som försöker kommunicera omsorg till tjejer och deras anhöriga, men också olika materiella ting, såsom en ”HPV-app”, en Facebook-kampanjsida och en vaccinationshusvagn. Kampanjmedia, intervjuer och textbaserade cancerberättelser analyseras med hjälp av teoretiska perspektiv från fältet feministiska teknik- och vetenskapsstudier (STS). Studien är situerad till forskning kring omsorgspolitik inom teknik och vetenskap, och bidrar till diskussioner om tidsmässiga dimensioner av omsorg. I kampanjmaterialet som studeras dominerar ett fokus på omsorg som något som skall göras nu för att möjliggöra en hälsosam och lycklig framtid. Genom att använda sig av ett ”etiskt-politiskt” ställningstagande, och en analytisk ansats, där fokus ligger på att synliggöra marginella, frånvarande och alternativa omsorgsformer problematiserar författaren sådana ”snabba” framtidsorienterade omsorgsvisioner enligt vilka omsorg ses som något som skall göras omedelbart i preventivt syfte. Detta görs genom ett synliggörande av ”långsammare” och sammanflätade ”omsorgstemporaliteter” som öppnar upp för osäkerheter, tveksamheter, obestämdheter samt för olika känslouttryck, och som möjliggör mer omsorgsfulla praktiker.
This dissertation examines three state-funded human papillomavirus (HPV) campaigns in Sweden. The author shows that they include and articulate a range of different forms of care that are not limited to just asking people to “take care of themselves” or “care for others”. Care is instead approached as a multilayered, contextual and contingent phenomenon, and as made by a heterogeneity of human and nonhuman components. The study shows how care is articulated by human actors such as county council professionals who try to communicate care to girls and their relatives, and by material devices like an “HPV app”, a Facebook campaign site and a vaccination trailer which enable, distribute and trouble different forms of care. Campaign devices and campaign media, interviews, and textual cancer narratives are analyzed using a feminist science and technology studies (STS) approach. The study is situated within feminist STS discussions on the politics of care in technoscience, and contributes to discussions on temporal dimensions of care. In the campaign material the study examines, there is a dominant focus on care as something that needs to be done now to enable a healthy and happy future. By working with an ethico-political and analytical standpoint that is focused on making present neglected, marginal, absent and alternative matters of care, the author disrupts and troubles such future-oriented visions of care as an “anticipatory immediacy” through a focus on other temporalities of care. These include slower, messier and folded temporalities which open up for uncertainties, hesitations, indeterminacies, a range of feelings, and for more caring articulations of what care is.
Prescriptive Prescriptions: Pharmaceuticals and "Healthy" Subjectivities

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Bradley, Vaughn Malcolm. "Middle School Parents' Beliefs Regarding Learning Management System Use in Mathematics." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/5055.

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Middle school is a critical time in students' learning of mathematics, something a Learning Management System (LMS) is designed to help parents support. What remains unknown is how parents use an LMS to monitor their children's progress in mathematics. This qualitative case study explored how parents from one midAtlantic middle school with 543 students used an LMS, EdLine, to support their children's autonomous achievement in mathematics. Expectancy-value theory and social cognitive theory made up the conceptual framework used to evaluate study findings. A criterion-based process was used to select nine middle school parents from grades 6, 7, and 8 as participants. Data sources included structured interviews and follow-up questions, EdLine spreadsheets, and parent reflective journals. Data were analyzed through a priori codes based on the literature review. Themes that emerged from the analysis included reoccurring learner autonomy and parents benefiting from their ability to use EdLine to monitor grades, check progress, and provide strategies to support mathematical achievement. Parents indicated they could encourage their children, teach them, and expect them to use EdLine to monitor and manage their grades and achievement in mathematics. This research contributes to positive social change by explaining how administrators can help middle school parents use an LMS to become engaged with their children's mathematics studies and set expectations for their mathematics task completion and achievement.

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Abooali, Maryam. "Crucial involvement of xanthine oxidoreductase in the biological responses of myeloid hematopoietic cells." Thesis, University of Kent, 2015. https://kar.kent.ac.uk/49841/.

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Xanthine oxidoreductase (XOR) is one of the main purine catabolising enzymes which converts hypoxanthine into xanthine and further into uric acid. The enzyme has a homodimeric structure and contains two FeS centres, one FAD molecule and one molybdenum atom per monomer. Recent evidence clearly demonstrated that XOR activity is highly increased in human hematopoietic cells of myeloid lineage during their pathogen-induced and endogenously generated biological responses. The integrative signalling role and especially involvement of XOR in cross-talk of metabolic and signalling machinery of human leukocytes remains poorly understood. We have demonstrated that XOD is activated in human myeloid cells in response to pro-inflammatory and growth factor stimulation. Hypoxia-inducible factor 1 (HIF-1) and activator protein 1 (AP1) transcription complexes were found responsible for maintaining XOR catalytic activity and protein levels. Importantly, the mammalian target of rapamycin (mTOR), a major myeloid cell translation regulator, appeared to be essential for XOR activation. Specific inhibition of XOR led to an increase in intracellular AMP levels triggering downregulation of mTOR activation. Taken together, these results show that XOD is not only activated by pro-inflammatory stimuli or SCF (growth factors), but also plays a crucial role in maintaining mTOR-dependent translational control during the biological responses of hematopoietic cells of myeloid lineage. Findings reported in this thesis open a new field in human myeloid cell research and translational medicine. XOR is an easily accessible therapeutic target, which could be pharmacologically corrected using non-toxic drugs.

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McFarland, Craig. "Frontal Lobe Involvement in a Task of Time-Based Prospective Memory." Thesis, The University of Arizona, 2007. http://hdl.handle.net/10150/193251.

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Time-based prospective memory has been found to be negatively affected by aging, possibly as a result of the declining frontal function that often accompanies aging. In the present study we investigated the role of the frontal lobes in prospective memory. Based upon their scores on a composite measure of frontal function, 32 older adults were characterized as possessing high- or low-frontal function, and were then tested on a time-based laboratory prospective memory task. Overall age effects were also assessed and each of the frontal groups was compared to a group of 32 younger adults. High-frontal functioning participants demonstrated better prospective memory than low-frontal functioning participants, and were not distinguishable from younger adults. The results of this study suggest that it is not aging per se that disrupts prospective memory performance, but it is instead the diminished frontal function seen in a subset of older adults.

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SILVA, CARLOS EDUARDO BARROSO. "THE MEDIAL PRE FRONTAL CORTEX INVOLVEMENT IN DEFENSIVE BEHAVIOURS OF RATS AFTER ELECTRICAL STIMULATION OF DPAG." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2013. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=21865@1.

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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO
COORDENAÇÃO DE APERFEIÇOAMENTO DO PESSOAL DE ENSINO SUPERIOR
PROGRAMA DE SUPORTE À PÓS-GRADUAÇÃO DE INSTS. DE ENSINO
Este estudo investiga o envolvimento do córtex pré-frontal medial ventral nos comportamentos de defesa inatos e aprendidos em paradigmas de condicionamento de medo e estimulação elétrica intracraniana em ratos. A lesão cortical aumentou significativamente o comportamento defensivo condicionado. No comportamento defensivo incondicionado, a lesão cortical diminuiu significativamente o congelamento pós-fuga dos animais. Os resultados replicam os dados da literatura científica a respeito do papel do córtex infralímbico como uma estrutura inibitória do estímulo condicionado em um circuito amidaloide de medo condicionado, e indicam uma participação do córtex pré-frontal na modulação dos comportamentos de defesa originários da estimulação da MCPd, em especial a sustentação do congelamento motor pós fuga.
This study investigates the role of the prefrontal cortex in the innate and conditioned defensive behaviors in rats during classical conditioning and intracranial electrical stimulation procedurals. It was found that the cortical lesion augmented the conditioned freezing behavior to contextual fear cues. On the other hand, the lesions impaired the motor freezing presented after the escaping provoked by dPAG stimulation. These results replicate the findings from the literature about a prefrontal cortex role as an inhibitory structure in the aversive classic conditioning circuitry, as well as presenting a role for it in modulating freezing behavior in a panic circuitry involving the dPAG, especially regarding its function as a possible short term memory device for innate fear expression.

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Morris, Shanida Helena. "The involvement of metabotropic glutamate receptors in the induction of long-term potentiation in the medial frontal cortex of the rat." Thesis, University College London (University of London), 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.312881.

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Arboit, Alberto [Verfasser], and Oliver [Gutachter] Stork. "Involvement of TRPC4 and TRPC5 channels in persistent firing in the hippocampus and in the medial entorhinal cortex / Alberto Arboit ; Gutachter: Oliver Stork." Magdeburg : Universitätsbibliothek Otto-von-Guericke-Universität, 2021. http://d-nb.info/1239811489/34.

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QUARATO, FABIO. "LE SCELTE STRATEGICHE DELLE AZIENDE FAMILIARI: UNA ANALISI EMPIRICA SULLE MEDIE E GRANDI AZIENDE ITALIANE." Doctoral thesis, Università Cattolica del Sacro Cuore, 2016. http://hdl.handle.net/10280/10588.

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Le aziende a controllo familiare sono considerate in molti Paesi la struttura proprietaria dominante, e la ricerca accademica si è progressivamente concentrata negli ultimi decenni sugli aspetti peculiari che differenziano le aziende familiari dalle altre strutture proprietarie. Nonostante questa convergenza, molti studi hanno sviluppato teorie contrastanti, in modo particolare sulla capacità delle aziende familiari di generare performance finanziarie superiori. Di converso, pochi studi hanno concentrato l’attenzione sulle scelte strategiche che posso spiegare il (maggiore o minore) differenziale di performance delle aziende familiari. Partendo dall’assunto che punti di forza e di debolezza possano coesistere nelle aziende familiari, identificare se siano gli uni o gli altri a prevalere è una sfida complessa se non si prendono in considerazione le scelte strategiche effettuate dalle aziende familiari. Partendo da questo gap nella letteratura, il presente lavoro cerca di misurare l’impatto che la proprietà familiare può avere sulle performance aziendali concentrandosi su tre aspetti principali della strategia d’impresa: il livello di conformità strategico alla media di settore (mediante la creazione di un indice che approssima le principali determinanti della business strategy), l’avvio di un processo di internazionalizzazione attraverso investimenti diretti esteri (IDE), e le implicazioni delle strategie di acquisizione.
The family business is widely considered the dominant property structure around the world and the research on this field has increased rapidly in the last decades to understand whether and in which aspects family firms differ from other organizations. Despite this convergence, the actual body of research on family firms is populated by conflicting theories and findings, especially on the relationship with financial performance. On the other hand, few studies focus their attention on which strategic choices may explain the financial differences between family firms and non-family peers. Starting from this research gap, we think that both positive and negative aspects may coexist in family firms, and it would be difficult to identify which predominate without considering how family principals frame strategic decisions. In our thesis, we try to disentangle the effect of family ownership on firm performance focusing on three main aspects of firm strategy: the level of strategic conformity through the creation of a composite index (in which we incorporated six items that can be considered as key determinants of the business strategy), the departure of the internationalization process through foreign direct investments (FDI), and the implications of acquisition strategies.

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Tsai, Hsin-fang, and 蔡欣芳. "The Impact of Independent Music Involvement and Social Media Usage on Civic Engagement." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/01885484437309891055.

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碩士
世新大學
廣播電視電影學研究所(含碩專班)
104
This research explores the impact of the involvement of the independent music fans and their social media usage on civic engagement. First, independent music involvement and music-related consumption are measured. Secondly, the study adopts create, comment, collect, and join to evaluate fans’ social media usage. Thirdly, the study uses four facets – political participation, public affairs, volunteer actions, online participation – to measure civic engagement. The result shows that independent music involvement and consumption are positively associated with the independent music fans’ social media usage. Engaging conversation and interaction on social media initiates and facilitates broader citizen participation .

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Dissertations / Theses on the topic 'Media involvement'

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