Dissertations / Theses: 'Media choice'

1

Steil, Diana Dorothea. "Personal Choice." Digital Commons at Loyola Marymount University and Loyola Law School, 1986. https://digitalcommons.lmu.edu/etd/663.

Full text

APA, Harvard, Vancouver, ISO, and other styles

2

Gambrino, John Robert. "An analysis of Internet's MBONE : a media choice perspective /." Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 1994. http://handle.dtic.mil/100.2/ADA285514.

Full text

Abstract:

Thesis (M.S. in Information Technology Management) Naval Postgraduate School, September 1994.
Thesis advisor(s): James E. Suchan, William B. Short. "September 1994." Bibliography: p. 95-96. Also available online.

APA, Harvard, Vancouver, ISO, and other styles

3

Fischer, Manfred M., Rico Maggi, and Christian Rammer. "Telecommunication Media Choice Behaviour in Academia: An Austrian-Swiss Comparison." WU Vienna University of Economics and Business, 1990. http://epub.wu.ac.at/4224/1/WSG_DP_0990.pdf.

Full text

APA, Harvard, Vancouver, ISO, and other styles

4

Johnson, Benjamin K. "Selective Exposure to Prestigious and Popular Media: Anticipated Taste Performances and Social Influences on Media Choice." The Ohio State University, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=osu1397734249.

Full text

APA, Harvard, Vancouver, ISO, and other styles

5

Hang, Min. "Media Business Venturing : A Study on the Choice of Organizational Mode." Doctoral thesis, Jönköping : Jönköping International Business School, Jönköping University, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-1003.

Full text

APA, Harvard, Vancouver, ISO, and other styles

6

Bok, Hai Suan. "Managers communication media : a field study of choice, use, and richness." Thesis, Henley Business School, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.387834.

Full text

APA, Harvard, Vancouver, ISO, and other styles

7

Bryan, Cristina E. "Haitian earthquake disaster : investigating news media choice, mental health, and altruism." Honors in the Major Thesis, University of Central Florida, 2010. http://digital.library.ucf.edu/cdm/ref/collection/ETH/id/1369.

Full text

Abstract:

This item is only available in print in the UCF Libraries. If this is your Honors Thesis, you can help us make it available online for use by researchers around the world by following the instructions on the distribution consent form at http://library.ucf.edu/Systems/DigitalInitiatives/DigitalCollections/InternetDistributionConsentAgreementForm.pdf You may also contact the project coordinator, Kerri Bottorff, at kerri.bottorff@ucf.edu for more information.
Bachelors
Sciences
Psychology

APA, Harvard, Vancouver, ISO, and other styles

8

Hampton, Andrew J. "Symbol Grounding in Social Media Communications." Wright State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=wright1527171552994976.

Full text

APA, Harvard, Vancouver, ISO, and other styles

9

Fischer, Manfred M., Rico Maggi, and Christian Rammer. "Scholarly Communication in Europe. Stated Communication Media Choice and Contact Decision Models Based on Laboratory Choice Experiments In Universities." WU Vienna University of Economics and Business, 1992. http://epub.wu.ac.at/4215/1/WSG_DP_1892.pdf.

Full text

APA, Harvard, Vancouver, ISO, and other styles

10

Lewenhaupt, Adam, and Emil Brismar. "The impact of corpus choice in domain specific knowledge representation." Thesis, KTH, Skolan för industriell teknik och management (ITM), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-220679.

Full text

Abstract:

Recent advents in the machine learning community, driven by larger datasets and novel algorithmic approaches to deep reinforcement learning, reward the use of large datasets. In this thesis, we examine whether dataset size has a signicant impact on the recall quality in a very specic knowledge domain. We compare a large corpus extracted from Wikipedia to smaller ones from Stackoverow and evaluate their representational quality of niche computer science knowledge. We show that a smaller dataset with high-quality data points greatly outperform a larger one, even though the smaller is a subset of the latter. This implicates that corpus choice is highly relevant for NLP-applications aimed toward complex and specic knowledge representations.

APA, Harvard, Vancouver, ISO, and other styles

11

Nord, Karolina Olga. "Capable parents: Freedom of choice under the GDPR : A case study of families’ media literacy competencies." Thesis, Södertörns högskola, Institutionen för kultur och lärande, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-34949.

Full text

Abstract:

An increasing number of Swedish children have access to connected media devices and as the European Union General Data Protection Regulation will soon be implemented, on May 25th, 2018, it creates new options for parents. The GDPR suggests that parents will have greater freedoms to manage children’s data. However, this thesis questions that notion with governmentality theory and investigate how these choices will be met by the parents. Previous research propose that media literacy is the ability to access, evaluate and create messages that better reflect citizens’ realities, carrying hopes of democratisation. The accounts of five Swedish families portray an absence of adequate media literacy competencies to manage children’s online safety, regarding commercial data processing. Not only revealing difficulties in complying with the GDPR, but also that media literacy competencies alone would not make the families interviewed more engaged in changing habits regarding their privacy. Indicating that the parents equated GDPR to obsolete choices, where partial or full opt-out would cause a greater menace than the commodification of children’s data.

APA, Harvard, Vancouver, ISO, and other styles

12

Wolken, Samuel. "National Media Systems, Affective Polarization, and Loyalty in Vote Choice: Contextualizing the Relationship Between News Media and Partisanship." The Ohio State University, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=osu1586952294107063.

Full text

APA, Harvard, Vancouver, ISO, and other styles

13

Dickinson, Ted Michael. "An Inefficient Choice: An Empirical Test of Media Richness and Electronic Propinquity." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1338315662.

Full text

APA, Harvard, Vancouver, ISO, and other styles

14

Agbi, Anita. "Social media platforms and travel destination choices among international students in umea." Thesis, Umeå universitet, Institutionen för geografi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-160546.

Full text

Abstract:

Social media platforms have the potential to influence destination choice among potential travellers.Before potential travellers embark on a trip, they are faced with decision-making processes on whereto go, what to do, the best time to go, how to get there among other things. These pre-travel planning decisions can be influenced by their expectation of the experiences they will encounter at the destination and based on their perception of the destination. Their perception of destinations isusually informed by information found on social media platforms or passed on by family and friendswho have encountered similar travel experiences. Using Crompton’s model of destination choice set,this study explores the roles of social media platforms on destination choice among international students in the Umea university.

APA, Harvard, Vancouver, ISO, and other styles

15

Higgins, Evan (Evan Lee). "The allure of choice : agency and worldbuilding in branching-path, transmedia universes." Thesis, Massachusetts Institute of Technology, 2017. http://hdl.handle.net/1721.1/111300.

Full text

Abstract:

Thesis: S.M. in Comparative Media Studies, Massachusetts Institute of Technology, Department of Humanities, 2017.
Cataloged from PDF version of thesis.
Includes bibliographical references (pages 88-92).
Agency is often taken as a given in branching-path stories because they, almost by definition, allow for enhanced user involvement. But this truism hasn't changed as the structure of the worlds that these branching texts exist within have. Transmedia, branching-path texts represent an intersection of both linear media and forking ones and thus, an interesting case study of how player agency can be expanded and re-categorized in these larger universe. By looking at where and how agency is located in three different case studies, we can get a better sense of how agency is changing-and staying the same-in these multi-platform, player-driven worlds. The first chapter in this thesis looks at the intersection of worldbuilding and transmedia and where player agency can hope to fit between these traditions. The second focuses on the Game of Thrones universe, looking to understand the effects that adding the branching-path Telltale game had on this universe. The third chapter looks to Mass Effect and all its related media in an effort to understand how an undefined hero ties the whole universe together. The fourth chapter focuses on Quantum Break, and its groundbreaking, wholly integrated, transmedia structure. The final chapter discusses steps creators in the future can take to expand player agency. By looking at these worlds through an increased understanding of where the player fits in, it becomes clearer how these universes can be expanded in the future while still giving the player the most autonomy over their story.
by Evan Higgins.
S.M. in Comparative Media Studies

APA, Harvard, Vancouver, ISO, and other styles

16

林芷蔚 and Tse-wai Constance Lam. "Communication satisfaction in relation to managerial roles and the choice of communication media." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1998. http://hub.hku.hk/bib/B31268948.

Full text

APA, Harvard, Vancouver, ISO, and other styles

17

Lam, Tse-wai Constance. "Communication satisfaction in relation to managerial roles and the choice of communication media /." Hong Kong : University of Hong Kong, 1998. http://sunzi.lib.hku.hk/hkuto/record.jsp?B19877869.

Full text

APA, Harvard, Vancouver, ISO, and other styles

18

Woodward, Scott C. "The Dynamics of Social Media Interaction in a Free-Choice Religious Education Experience." BYU ScholarsArchive, 2017. https://scholarsarchive.byu.edu/etd/6331.

Full text

Abstract:

This Grounded Theory study explores how the use of social media influenced the dynamics of interaction in a free-choice religious education experience between a world religious leader and young adult learners. Results indicate that social media (a) enhanced proxy group interaction due to the increased visibility of leader-learner interactions to the entire group and the ability of learners to comment on, like, mention other learners, and share leader-learner interactions; (b) enabled active non-verbal interaction which allowed for social curation, peer validation, community reaction, and the non-verbal pushing of posts into the social media streams of those not participating in the event; (c) greatly enhanced dialogic interaction between learners and allowed for a safe hashtag-bound space for religious expression to occur online; and (d) enabled a theoretically infinite amount of learner-learner interactions on single comment nodes, referred to as multilogic interactions. Grounded Theory was also used to derive patterns from the data generated in this experience which were then abstracted and reconstituted into an explanatory and predictive theoretical framework referred to as Orbital Interaction Theory (OIT). OIT, as a design theory, predicts that three types or tiers of interaction will occur when three essential pedagogical design elements are used together—namely, a question and answer session with a highly respected and sought-after leader within a social media-bound context. Furthermore, I posit that three essential learner conditions are required for the success of OIT—namely, learner trust in the leader, a high degree of learner homogeneity, and high levels of civility. The preexistent nature of these learner conditions in religious education experiences makes them the most natural contexts for an OIT approach to be successful. It is precisely because of the challenge of achieving these three factors at comparable levels in non-religious free-choice learning contexts that makes the transferability of OIT into these contexts difficult. Finally, I posit that when the essential pedagogical design elements of OIT are combined with the essential learner conditions of OIT, the Optimum Conditions for Interaction (OCI) in OIT will be achieved with highly predictable results.

APA, Harvard, Vancouver, ISO, and other styles

19

Simon, Jonathan M. "THE CONVERGENCE OF MEDIA, CANDIDATE, AND PUBLIC AGENDAS AS PREDICTORS OF VOTER CHOICE." Cleveland State University / OhioLINK, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=csu1304692471.

Full text

APA, Harvard, Vancouver, ISO, and other styles

20

Hang, Haiming. "Video games, processing fluency and children's choice : Exploring product placement in new media." Thesis, Lancaster University, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.533056.

Full text

APA, Harvard, Vancouver, ISO, and other styles

21

Taylor, Elizabeth Lee. "A cross-media study of audience choice : the influence of traits, needs, and attitudes on individual selection of "media repertoires" /." Digital version accessible at:, 1999. http://wwwlib.umi.com/cr/utexas/main.

Full text

APA, Harvard, Vancouver, ISO, and other styles

22

MacDonald, Terri-Lynn. "The power to define : newspaper representations of educational choice in Edmonton and Calgary, 1990-2005." Thesis, University of British Columbia, 2008. http://hdl.handle.net/2429/715.

Full text

Abstract:

The purpose of this dissertation is to explore the use of discursive practice in the media public sphere as part of the educational policymaking process. The theory of definitional advantage suggests that powerful policy players have preferred access to media accounts of educational issues. Links between educational policy research and media research suggest that this definitional advantage translates into educational policy settlement. My research begins from the premise that this theory requires further clarification as recent evidence suggests definitional advantage and links to settlement are context specific and more complex than initially envisioned. This study focuses on policy player representations in newspaper accounts of educational choice issues in Edmonton and Calgary, Alberta from 1990 to 2005, with attention to who was saying what, when, and with what authority. A fifteen year timeline was chosen in order to illuminate periods of policy crisis and settlement, and contrasting case study sites were chosen due to key differences in school board resistance and local policy implementation. While newspaper accounts shifted overtime in response to local conditions, main narrative issue themes focused on charter approval challenges, administrative issues, and monitoring and support needs. Policy players also weighed in on the school choice debate by articulating claims related to equity, quality, and the need for diversity of educational opportunities. Charter school, school board, and government players were best able to articulate their positions in the public sphere as evidenced by measures of access, recognition, responsiveness, and intertextuality. Teachers’ union representations were surprisingly limited in both newspapers. Differences across local sites reveal strategies for effective counter-hegemonic work in the public sphere. By reinforcing their position of accommodation, connecting to local conditions, and limiting their assertions, the Edmonton board stopped the spread of charter schools early in the policymaking process. In contrast, the Calgary school board took an aggressive position of resistance that reinforced public perceptions of self-interest and mediocrity. Educational policy players should be encouraged that power is not a prerequisite for definitional advantage. Rather, connecting to local conditions, avoiding blame, and targeting assertions are effective policymaking strategies to be used in the public sphere.

APA, Harvard, Vancouver, ISO, and other styles

23

Wigginton, Michael. "The Influence of Electoral Endorsements on Vote Choice in Canadian Elections." Thesis, Université d'Ottawa / University of Ottawa, 2017. http://hdl.handle.net/10393/36598.

Full text

Abstract:

In the final days leading up to elections, many major newspapers in Canada and around the world depart from the principle of media neutrality and openly support a particular political party. Do these overt attempts at persuasion by trusted institutions actually affect the vote choice of their readership, and are these effects felt evenly across the population? In this thesis, I examine the 2011 and 2015 Canadian federal elections using data from the 2011 Canadian Election Study and the 2015 Making Electoral Democracy Work project. I find voters to be significantly influenced by their newspaper’s endorsement in the 2015 sample, and find that this influence primarily influences those who identify with no party. Although the influence is modest in size, with the geographic concentration of newspaper readership it is potentially large enough to influence outcomes in individual ridings. Combined with my finding that newspaper endorsements are far from evenly distributed across parties, this has troubling implications for Canadian democracy.

APA, Harvard, Vancouver, ISO, and other styles

24

Yelijiang, Arefujiang. "Judging A Photograph : Analyzing destination choice based on user-generated content on social media." Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65802.

Full text

Abstract:

In this thesis, authors’ main goal is to test two hypotheses to compare if the tourists are more likely to make their destination choice based on user generated photographs on social media, as well as, tourists’ sustainable destination choice based on photographs with sustainable green content. The quantitative research method was used to conduct the survey with experimental design. It was aimed to compare the tourist’ trust in different photo types, the consumers’ trust was expected to be measured by three dimensions: first impression, intention, and persuasiveness, recommended by previous studies. However, the findings revealed that the tourists are not more likely to trust user generated content on social media to make their destination choice.

APA, Harvard, Vancouver, ISO, and other styles

25

Krabuanrat, Tanasak. "Electronic communication and manager's media choice : a structural equation modelling from rational and social perspectives." Thesis, City University London, 2000. http://openaccess.city.ac.uk/7586/.

Full text

Abstract:

This exploratory study examines the communication media choice of managers. Despite a substantial body of theories on media choice, inadequacies are apparent in the literature particularly in relation to modem communication technologies. A field study approach was adopted to explore some of these inadequacies and to study the media choice of subject from a manager background. Overall, within the limitations and confines of this exploratory study, this thesis has made the following contributions. First, this thesis identifies and has demonstrate at the unduly narrow focus on task equivocality in prior media choice studies has undermined the study's ability to explain the observed media choice. There is a need to consider the full range of task characteristics in explaining the communication media choice process. Second, Information Richness Theory( IRT) has enjoyed acceptance information systems researchers throughout the last decade,b ut recent unfavourable empirical evidence has precipitated a shift away from it and a search for a new theory. The application of social interaction theories responded to the problem of media richness/social presence by postulating that media selection, like most tasks in organisations, is influenced by a combination of social forces. This means that , while the media richness/social presence scale matching tasks with media would apply in most cases, it is perfectly predictable that some groups or individuals will define either tasks or media traits differently, thus explaining the problems with media richness/social presence theories. Third, drawing together ideas in the literature a broad overview of the media choice process is developed into a comprehensive framework model. A novel aspect of this framework is, to find whether Information richness and Social interaction theories directly influence media choice; or the Social interaction theories influence media choice indirectly through the Information richness theory.

APA, Harvard, Vancouver, ISO, and other styles

26

Fischer, Manfred M., Rico Maggi, and Christian Rammer. "Communication Media Choice Behaviour in a University Setting: A Conceptual Framework and Some Empirical Tests." WU Vienna University of Economics and Business, 1990. http://epub.wu.ac.at/4226/1/WSG_DP_0790.pdf.

Full text

APA, Harvard, Vancouver, ISO, and other styles

27

Lin, Charles Tung-tai. "News media choice and audience gratifications : an application of the expectancy-value and lexicographic models /." The Ohio State University, 1985. http://rave.ohiolink.edu/etdc/view?acc_num=osu148726053195763.

Full text

APA, Harvard, Vancouver, ISO, and other styles

28

Davidsson, Henrik. "Hur kan etiska och moraliska val vävas in i en spelstory? : Reflektioner kring skapandet utav spelstoryn Choice." Thesis, University of Skövde, School of Humanities and Informatics, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-91.

Full text

Abstract:

En story till ett spel har skrivits vars syfte är att skapa moraliska och etiska situationer som spelaren omedvetet skall ta ställning till med hjälp utav val som görs i spelet.

Storyn är en Film-Noirliknande berättelse som tagit inspiration från filmer av Film-Noir genren och datorspel som har olinjäritet i sin berättarform.

Arbetsprocessen för hur skapandet av storyn beskrivs i detalj där de olika delarna av skapandeprocessen förklaras och motiveras.

Uppsatsen avslutas med en resultatbeskrivning av vad som gjorts. Detta reflekteras det över i en avslutande diskussionsdel.

APA, Harvard, Vancouver, ISO, and other styles

29

Taylor, Dori Shae. "Role of Social Media in B2B CEO Thought Leadership." Diss., Temple University Libraries, 2019. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/542324.

Full text

Abstract:

Business Administration/Marketing
D.B.A.
Thought leadership is a term that has been around for more than a decade. Little research has been done on exactly what thought leadership is or how to become a thought leader. Yet the business press is full or articles touting the importance of becoming a thought leader along with a variety of benefits. Additionally, social media has become an increasingly important part of any marketing strategy. This paper begins by developing a typology of business to business CEO social media presence, it clearly defines the three key attributes of a thought leader and concludes with identifying which attributes are the most important in CEO thought leadership. Chief Executive Officers (CEOs) are generally expected to represent the public face of the company, and their leadership is critical to success in product-service markets. Social media platforms offer CEOs the opportunity to benefit their companies by demonstrating leadership, communicating ideas, and motivating others, often with a personalized touch. Yet, many CEOs, particularly in business-to-business (B2B) firms, are relatively new to social media and do not have a clear social media strategy. A typology of B2B CEO social media presence was developed by utilizing cluster analysis to analyze a cross-section of B2B CEOs’ social media activity. Results shows that the Reluctants, constituting 74% of the sample, have little or no social media presence. Of CEOs with some social media presence, the main types are LinkedIn Leveragers who have a substantial LinkedIn presence only, and TweetStars, who are active only on Twitter. A CEO who is a thought leader is a business leader who communicates ideas in a way that motivates others to develop them and is recognized by others outside of their organization. Using the three attributes of thought leadership – communication, motivation of others, and public recognition, a survey was conducted to identify which of these attributes were the most important in increasing perceived thought leadership. Using choice based conjoint analysis to test the level of perceived thought leadership, public recognition followed closely by motivation were most important in contributing to perceived thought leadership. The typology developed in this paper leads to the development of a set of empirical propositions for future research. Insights gained from this analysis can help companies and their CEOs make informed decisions on their social media options and strategies. The identification of what attributes are most important to increase levels of perceived thought leadership lays the foundation for additional research. Recommendations offered in this paper can help companies and CEOs invest their resources in a marketing strategy appropriate to their goals.
Temple University--Theses

APA, Harvard, Vancouver, ISO, and other styles

30

Mbahi, Adamu Anjikwi. "An investigation into the factors which determine students' choice of art education in secondary schools in Nigeria." Thesis, University College London (University of London), 1991. http://discovery.ucl.ac.uk/10018868/.

Full text

Abstract:

The purpose of the study was to examine the factors which influence students' decision to take up the role of an art student in secondary schools in Nigeria and propose ways to advance the study of art in secondary education. Pedagogy tells that children in elementary schools are very interested in art education, but when they leave primary school and enter secondary school, this enthusiasm changes quickly and students no longer show interest in art education. Researches in art education also show that only a fraction of the teenage population which attend secondary schools choose art education in the WASC and the GCE examinations. A very few students carry over art interest into adult life. A play of factors is at work in deciding the change in behaviour. The study critically examined the factors and their influences on students' choice of art education. The research was in three phases: (1) a general survey on students' background experiences in art teaching, people's attitude towards art and the position of art in education; (2) a case study of art education in some selected secondary schools; and (3) another case study of art education in a particular institution, chosen on the basis of the strength of its art department. The research involved fifteen states, secondary schools, teachers, students, principals and administrators. The research procedures revolved around structured interviews, observations, questionnaires and documentary resources. The analyses of the data provided the following: (1) The decision to study art as a major subject was the result of a number of different forces which not only conflicted with each other, but reflected the tendency of divergence between the values of artists and those of the society as whole. Sometimes the decision to take art instead of science was based on a lack of sufficiently good marks in the areas relevant to science. The selection of the subject was by no means uniquely due to outstanding performance in art because art students who gave art as their best subject had none the less considered careers in other fields. Others both gave a subject other than art as their best and considered other careers. This provided the probability of other sorts of motivation towards and away from the role of an art student. Some students who opted for art hoped to reconcile its values with the socially dominant ones, which stressed such needs as earning capacity, job security, and occupational prestige. Others had enough encouragements in the social milieu, in the family and in the school. (2) There were traditional assumptions about the role of art in society and in education, which pushed the works of artists and the works of the art teachers down the list of social and educational priorities. (3) Some of the issues which confronted students were to do with long-established attitudes towards art and art education. Based on the findings of the study, it is recommended that: (1) Quality of education and life-long education cannot be achieved by only focussing on high standards of literacy and numeracy through a specialised curriculum; by choosing between science or art, vocational qualification or education for leisure. All need to be equally represented in a well balanced curriculum. Each stands to gain through being taught in conjunction with the others. Those talented in art can be successful in the sciences and vise versa. What children and adolescents need is a varied general education, which sees the acquisition of knowledge and practical skills as integral parts of development. Attitudes towards art and art teachers need to be improved. The deep-rooted attitude and the collary of this - that the subject is less significant - are issues which need to be campaigned against.

APA, Harvard, Vancouver, ISO, and other styles

31

Raeisi, A. "The interrelationship between choice of course of study abroad and participation in online social networks." Thesis, University of Salford, 2014. http://usir.salford.ac.uk/30947/.

Full text

Abstract:

This thesis examines how the choice of course of study abroad interrelates with participation in online social networks, and provides an application of semiotics to research in choice and decision making in higher education and information systems research. The study itself is justified by the increasing need to consider students’ choice of course of study as a separate phenomenon from their choice of institution or host country. Alongside the adoption of a more nuanced view of student selection, the author also recognises the need to understand the role of online social networks within the decision-making process for selecting higher education courses. This work adopts an interpretivist philosophy and utilises a comparative case study method, drawing upon semi-structured interviews with international MBA students in addition to relevant documentation. The thesis finds a strong interplay between the choice of course of study abroad and participation in online social networks.

APA, Harvard, Vancouver, ISO, and other styles

32

Zeller, Mark C. "CORPORATE LEADERSHIP AND THE PERCEPTIONS OF CHIEF EXECUTIVE OFFICER COMPUTER-MEDIATED COMMUNICATION EFFECTIVENESS." Bowling Green State University / OhioLINK, 2006. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1143644225.

Full text

APA, Harvard, Vancouver, ISO, and other styles

33

Moltaji, Niloofar. "Effects of textual and visual information in social media on international students’ choice of study destination : A qualitative study on how forms of information in social media affect international students’ decision-making with regards to the choice of study destination." Thesis, Stockholms universitet, Marknadsföring, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-158017.

Full text

Abstract:

Social media has become an important tool for communication and marketing, and proper use of visual and textual information is very influential in social media marketing. Research has gone a long way explaining how information content significantly influences decision-making, however, it still lacks the knowledge about how different forms of information (such as textual, visual and audio-visual) in social media affects decision-making. The aim of this study was to identify the use of social media by international students for choosing study abroad destinations, as well as the forms of information content that have a greater influence in their decision-making process. To achieve the aim, a qualitative approach was applied to collect data through semi-structured interviews with fourteen international master students at Stockholm Business School in Sweden. This study shows that social media has a low influence on international students’ decision-making with regards to the choice of study destination; however, they use social media as a search tool to conceptualise and justify their choice, feel stronger about their decision, and to increase their confidence. This study suggests that social media could indirectly or subconsciously play a part in students’ choice of study destination as the students could be subconsciously affected by social media information, in particular, by visual and audio-visual information. Moreover, information contents such as videos that are more provocative, based on multisensory and emotional cues, could have a greater influence on the international student. Additionally, international students experience higher levels of trust when they feel that the content is authentic. Finally, the thesis concludes with theoretical implications and recommendations for further research.

APA, Harvard, Vancouver, ISO, and other styles

34

Ekblom, Robert. "Immunoecology of the Great Snipe (Gallinago media) : Mate Choice, MHC Variation, and Humoral Immunocompetence in a Lekking Bird." Doctoral thesis, Uppsala : Acta Universitatis Upsaliensis : Univ.-bibl. [distributör], 2004. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-4585.

Full text

APA, Harvard, Vancouver, ISO, and other styles

35

Shin, Bongsik 1960. "The implication of information technology in telework: Adoption model and influencing factors of communication media choice among teleworkers." Diss., The University of Arizona, 1997. http://hdl.handle.net/10150/288732.

Full text

Abstract:

As the post-industrial environment requires more flexibility in organizational operations, telework is gradually gaining an acceptance as a distributed organizational design. Academic research, however, has not been effective in providing rich theoretical and empirical support for the planning and implementation of telework at organizations. This dissertation is motivated to contribute telework research through the investigation of implications that general-purpose communication media have on distributive telework. First, an empirical study is performed to understand the role of individual-, contextual-, and social-level factors on the media choice behaviors of remotely scattered teleworkers. Then, examination is made on how the media choice and other individual and social factors affect the perception on information-carrying capability and productivity of a communication medium, email. For this investigation, a hypothetical model that depicts the relationship among the constructs is proposed and relevant hypotheses are developed. Prior to the empirical study, existing literatures of telework are reviewed and characterized for the conceptual analysis of the problems and issues in telework. It was recognized that the narrow focus of research on teleworkers and the lack of a theoretical foundation are impeding broad understanding of telework. Data analysis indicates that teleworkers' media choice is the result of dynamics of individual-, contextual-, and social-level variables. Management support as a social influence showed the strongest impact on teleworkers' media use. The study confirms that, though regarded as a lean medium, email could become an effective and rich communication tool through an active social structuration process. Teleworkers belonging to an email-oriented communication network not only recognized email as a rich medium, but also had higher perception of work productivity from its use. The study confirms that, when email is recognized as an information-rich, as well as a function-rich, medium by teleworkers, a telework program could be benefited from the reduced loss of internal processes and enhanced work productivity.

APA, Harvard, Vancouver, ISO, and other styles

36

Léveillé, Gauvin Hubert Gauvin. "On popular music and media: Analyzing changes in compositional practices and music listening choice behavior using attention economy principles." The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu1523284232353463.

Full text

APA, Harvard, Vancouver, ISO, and other styles

37

Murtagh, Madeleine Josephine. "Intersections of feminist and medical constructions of menopause in primary medical care and mass media: risk, choice and agency." Title page, table of contents and abstract only, 2001. http://web4.library.adelaide.edu.au/theses/09PH/09phm9851.pdf.

Full text

Abstract:

Includes bibliographical references (leaves 254-288). Examines language used by general practitioners and in mass media to ask 'what are the implications of constructions of menopause for health care practice and public health for women at menopause?'. Presents the findings of qualitative analysis of semi-structured interviews with nine general practitioners working in rural South Australia and qualitative and quantitative analyses of 345 south Australian newspaper articles from 1986 to 1998.

APA, Harvard, Vancouver, ISO, and other styles

38

Yao, Lin. "Repeat Viewing in China: An Expansion of Determinants of Program Choice." Ohio : Ohio University, 2008. http://www.ohiolink.edu/etd/view.cgi?ohiou1213036527.

Full text

APA, Harvard, Vancouver, ISO, and other styles

39

Sass, Eddy. "Re-Constructing the Image of the Voluntarily Childfree: An Ethnographic Exploration of Media Representation and the Childless by Choice." [Tampa, Fla.] : University of South Florida, 2004. http://purl.fcla.edu/fcla/etd/SFE0000424.

Full text

APA, Harvard, Vancouver, ISO, and other styles

40

Demirtas, Ilhami. "The impact of a laptop computer assisted technology option on biology students' choice of a multi-media instructional methodology." Master's thesis, University of Cape Town, 2000. http://hdl.handle.net/11427/10409.

Full text

Abstract:

Bibliography: leaves 105-116.
This investigation was conducted with volunteer students in Cape Town in 1998-1999. analyses a sample of 323 students' improvement in achievement scores in physiology. The aim of this study was to explore the ,impact of the three instructional options, achievement, and preferences, on biology students with respect to gender and choice of instructional programme. The quantitative data was obtained from pre-test to post-test improvement scores, and qualitative data from open-ended questionnaires. The purpose of this investigation was to offer students a free choice of learning details of human physiology, using labels. by anyone of three available options: (a) by a laptop computer graphics physiology instructional programme; or (b) by equivalent hand-held coloured pictures of human organs and systems; or (c) by hands-on manipulation of the articulated components of the equivalent life-size dissembled torso model of a human body.

APA, Harvard, Vancouver, ISO, and other styles

41

Rosenberg, Jon, and Michael Schönberg. "How your choice of typeface will affect reading speed on a retina display for computer experienced students." Thesis, Linköpings universitet, Medie- och Informationsteknik, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-121672.

Full text

Abstract:

Denna studie ämnar undersöka om det finns någon skillnad i hur snabbt en text läses av en datorvan student på en datorskärm beroende på om texten är satt med en antikva eller en sanserif. Med hjälp av ett bekvämlighetsurval, bestående av 28 datorvana studenter från Linköpings Universitet Campus Norrköping, utfördes ett laboratorieexperiment där läshastigheten mättes. Två olika texter från Svenska högskoleprovet 2013 användes i experimentet. Texterna hade närliggande LIX-värden (läsbarhetsindex) och ansågs därför vara lika avancerade. Resultatet visar att det inte finns någon signifikant skillnad i läshastighet mellan en text satt i en antikva respektive sanserif. Detta resultat skall endast ses som en indikation för hur teckensnitt kan användas på skärm samt ligga till grund för vidare forskning inom området.

APA, Harvard, Vancouver, ISO, and other styles

42

Wolf, Christian Marc, and chris@adaptive-learning net. "Construction of an Adaptive E-learning Environment to Address Learning Styles and an Investigation of the Effect of Media Choice." RMIT University. Education, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080625.093019.

Full text

Abstract:

This study attempted to combine the benefits of multimedia learning, adaptive interfaces, and learning style theory by constructing a novel e-learning environment. The environment was designed to accommodate individual learning styles while students progressed through a computer programming course. Despite the benefits of individualised instruction and a growing worldwide e-learning market, there is a paucity of guidance on how to effectively accommodate learning styles in an online environment. Several existing learning-style adaptive environments base their behaviour on an initial assessment of the learner's profile, which is then assumed to remain stable. Consequently, these environments rarely offer the learner choices between different versions of content. However, these choices could cater for flexible learning styles, promote cognitive flexibility, and increase learner control. The first research question underlying the project asked how learning styles could be accommodated in an adaptive e-learning environment. The second question asked whether a dynamically adaptive environment that provides the learner with a choice of media experiences is more beneficial than a statically adapted environment. To answer these questions, an adaptive e-learning environment named iWeaver was created and experimentally evaluated. iWeaver was based on an introductory course in Java programming and offered learning content as style-specific media experiences, assisted by additional learning tools. These experiences and tools were based on the perceptual and information processing dimension of an adapted version of the Dunn and Dunn learning styles model. An experimental evaluation of iWeaver was conducted with 63 multimedia students. The analysis investigated the effect of having a choice of multiple media experiences (compared to having just one static media experience) on learning gain, enjoyment, perceived progress, and motivation. In addition to these quantitative measurements, learners provided qualitative feedback at the end of each lesson. Data from 27 participants were sufficiently complete to be analysed. For the data analysis, participants were divided into two groups of high and low interest in programming and Java, then into two groups of high and low experience with computers and the Internet. Both group comparisons revealed statistically significant differences for the effect of choice. Having a choice of media experiences proved beneficial for learners with low experience but detrimental for learners with high experience or interest. These findings suggest that the effect of choice appears to be strongly influenced by the learner's background. It is hypothesised that encouraging a more active learner role in educational systems would expand the positive influence of choice to a wider range of learners. The study has contributed some weight to the argument that for certain groups of learners, it is more beneficial to view learning style as a flexible, rather than a stable construct. As a practical implication, it seems advisable to collect data on prior experience, interest, and the initial learning style distribution of the target audience before developing environments comparable to iWeaver. [See http://www.adaptive-learning.net/research/media.htm for media files associated with this thesis.]

APA, Harvard, Vancouver, ISO, and other styles

43

Bentley-Steyn, Lesmarie. "The effectiveness of social media marketing communication for institutions of higher education." Thesis, Cape Peninsula University of Technology, 2019. http://hdl.handle.net/20.500.11838/3088.

Full text

Abstract:

Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2019
Several studies have been done showing that universities across the world are using social media platforms, to a lesser or greater degree, in their marketing communication strategies; however, the success of this recruitment method is relatively untested. In order to determine the effectiveness of social media marketing communication on potential university students’ selection of a university, first-year students from the University of Johannesburg were studied. Through a quantitative descriptive research study using a non-probability sampling technique and online electronic questionnaire, it was found that potential university students fall mainly within the Generation Z category (14 – 22 years old). Ninety-eight percent of the respondents in this study indicated that they used social media on a regular basis, however only 37.4% used social media in their choice of a university. More than half (58.3%) of the respondents visited university social media platforms prior to applying in order to look for information about the university, with 33% indicating that they visited these platforms to experience the culture of the university. The study has found that potential students do indeed visit multiple university social media platforms to compare university offerings, but that these platforms are currently not in the top five information sources that they consult in their university search process. Facebook is the most consulted social media platform for this purpose, taking the sixth place on the list of information sources consulted. This makes social media a definite contender in the blend of marketing communication tools a university can use to influence a potential student’s choice of study destination. The findings about these Generation Z potential university students, their use of social media, and their information requirements when researching higher education institutions, can provide valuable insights for university marketers and communicators.

APA, Harvard, Vancouver, ISO, and other styles

44

Hamilton, Allison Joy. "Competing pathways of the Internet & new media's influence on women political candidates." Diss., University of Iowa, 2013. https://ir.uiowa.edu/etd/1332.

Full text

Abstract:

How does digital media and online news, especially blogs, influence support for women congressional and presidential candidates? From work on traditional print and television news we know women are framed differently than men, and are more likely to be framed as women (appearance, clothing, mother or wife, marital status, sex, gendered issues). I argue the transition to digital media (blogs and online news) is exacerbating these trends, increasing gender stereotype opinions of women candidates in the mass public, among both men and women. In turn I find gender stereotype opinions combined with use of online media reduces the probability of voting for women candidates. While much of the literature on digital media focuses on the positives that come with increased political information, participation and mobilization, holding these factors constant, this research highlights a potential cost of digital media. Much of what we know about the media and women candidates is based on content analysis of newspapers and television stories (Bystrom 20004; 2010a; 2010b; Iyengar et al1997; Lawrence and Rose 2010). The dominant literature on the impact of the mass media on women candidates is based on experimental framing studies with hypothetical female candidates. But media scholars are increasing interested in digital media and citizen journalism, as more Americans now read their news online than read a print newspaper. Davis (2009) and Sunstein (2007) find that journalists too are increasingly turning to the blogs for ideas and content that run on mainstream media. While citizen journalism has many benefits (see Shirky 2010), there is less fact checking with online news, where rumors can often masquerade as truth. Analysis of the coverage of Hillary Clinton's 2008 presidential run found that coverage of Clinton online, especially the blogs, was more sexist than mainstream media (Lawrence and Rose 2010; Richie 2013). For example, one group sold t-shirts and bumper stickers staying "Get Hillary Back in the Kitchen." Boystrum (2010) analyses how women and men presidential, congressional and gubernatorial candidates differ, and how this affects media coverage of the candidates. Using content analysis, she finds no gendered differences in the content of their websites. Thus this research focuses on blogs and online news rather than candidate websites. No previous research has considered individual level data on use of online news for politics and whether this leads to gender stereotype opinions; nor has the existing research considered whether digital media use, combined believing in these stereotypes of women, impacts voting for women candidates in real election contexts. Rather than content analysis used in political communications or laboratory experiments often used in gender studies, this research relies on national survey data to measure the effect of digital media use for voting for women candidates in actual electoral campaigns. Combining large sample nationwide survey data of all congressional candidates running in 2008, 2010 and 2012, with a sample of Iowa caucus participants, and a unique national survey of primary voters, this research seeks to answer two primary questions. First, what is the effect of use of blog and online news on gendered stereotype opinion of women and male candidates (see Chapters 3 and 5)? Secondly, what is the combined effect of digital media use and gendered opinions in reducing support at the ballot box for women for the U.S. House or the president (see Chapters 4 and 6)? To consider the overall, or net effect, of digital media on support for women candidates, I incorporate the benefits of online news and communication to engage and mobilize the public. Across many detailed analyses presented in this research, I find that reading blogs and online news generally increases the likelihood of forming opinions about women candidates colored by gender stereotypes, based on experience, knowledge, competency, integrity, strong leader, caring and more. In Chapter 3 I consider the case of Hillary Clinton and find that reading the news online and using online political information increased the belief that Clinton was less experienced, and was less trustworthy. In Chapter 4 I find that gender stereotype opinions and digital media use reduced favorability ratings of Clinton and Clinton compared to her male presidential contenders (Obama and Edwards). These two factors also reduced the probably of voting for her, holding other factors constant. Chapter 5 analyses all U.S. House races from 2008, 2010, and 2012 with a women candidate. Individuals who used online news or political blogs are more likely to believe the woman candidate is less competent, lacks integrity, and is less caring than the man candidate, holding other factors constant. Finally, the results from Chapter 6 show gendered opinions and digital media reduce the likelihood of voting for the woman candidate. The overall, or net effect, models show even the positive effect of online mobilization is outweighed by the negative effect of digital media combined with the believe in gender stereotypes. Such gendered opinions of women candidates are widely held by the mass public. The dominant explanation for why Obama, as an underdog candidate won the 2008 Democratic presidential nomination was that he was able to mobilize and engage the public, especially the young, through online media. These online venues also significantly increased the money Obama raised through small dollar contributions (Redlawsk et al 2010). However, what these stories ignore is the negative media coverage of his primary opponent, Hillary Clinton, online. This study attempts to systematically and empirically document how the Internet and online news may contributed to reduced support for Clinton's candidacy and women congressional candidates more generally. As new communication mediums are developed there are often short-term increases in misinformation with the proliferation of information, but as standards are established this chaos disappears. Digital media's effect on women candidates for elected office over the long run is unclear and deserves further study.

APA, Harvard, Vancouver, ISO, and other styles

45

Kujala, Jouni. "Purchasing fresh foodstuffs ; an example of repetitive choice behavior /." Helsinki : University of Helsinki, Dept. of economics and management, 1992. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=003498891&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

Full text

APA, Harvard, Vancouver, ISO, and other styles

46

Persson, Erik, and Marcus Johansson. "Ungas nyhetsvanor : Vilka medier använder sig ungdomar igymnasieåren av för att ta del av nyhetsflödet?" Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-25667.

Full text

Abstract:

This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future. This isdespite the large use of digital media. The responses showed that many use severaldifferent media in a day. For young people the traditional media becomes more ofa complement to the newer media, many young people watching news on theinternet through various sources and then afterwards reading a newspaper orwatching TV. That was the order in which the survey showed, while the confidenceof news via TV and newspapers is much higher than for news online. The answershows that Internet usage and to read news on the Internet has a higher prioritythan the traditional media among respondents, as news companies' investments inweb news goes in line with the younger generations priorities. The only problem isthat the majority do not want to pay for news online.

APA, Harvard, Vancouver, ISO, and other styles

47

Shen, Fei. "An economic theory of political communication effects how the economy conditions political learning /." Columbus, Ohio : Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1243880056.

Full text

APA, Harvard, Vancouver, ISO, and other styles

48

Alharbi, Abdulmajeed A. "Investigating Survey Response Rates and Analytic Choice of Survey Results fromUniversity Faculty in Saudi Arabia." Ohio University / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1585051418774214.

Full text

APA, Harvard, Vancouver, ISO, and other styles

49

Ånmark, Joakim. "Unga och nyheter i det moderna medielandskapet : En kvalitativ intervjustudie om ungas nyhetsintresse, nyhetskonsumtion och förtroende för medierna." Thesis, Södertörns högskola, Lärarutbildningen, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-32719.

Full text

Abstract:

The media landscape has evolved significantly over the last decades. Previously, the extent of media choice was limited to a handful of newspapers and radio- and TV broadcasts. However, with the rise of cable TV and internet access, people are faced with a multitude of choices regarding what media and content they choose to consume. Scholars have argued that these developments may enable people who are not interested in news consumption to avoid news more than previously. Considering this transformation of the media landscape, this paper aspires to shed light on the factors that affect news media choice. More specifically, the aim of this essay is to study upper secondary school students’ news interest, news consumption and their trust in news media. This essay employs uses and gratifications and Bourdieu’s symbolic and cultural capital theory to analyze the empirical data. This data is based on 6 semi-structured interviews with students in the first or second year in two upper secondary schools. The analysis demonstrates that parents’ political interest in addition to students’ uses and gratifications are significant to understand news interest and news consumption among upper secondary school students. Furthermore, the analysis highlights that the interviewees with higher cultural capital perceive news media with a higher symbolic capital as more trustworthy, while students with a lower cultural capital trust tabloid media to a greater extent.

APA, Harvard, Vancouver, ISO, and other styles

50

Sunde, Uwe. "Aggregate returns to individual decisions : development, income inequality and competition for jobs and workers /." Frankfurt am Main [u.a.] : Lang, 2003. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010574416&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

Full text

APA, Harvard, Vancouver, ISO, and other styles

Dissertations / Theses on the topic 'Media choice'

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles