Journal articles: 'Mass media in health education'

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Adcock, Anthony G., Stephen Nagy, and Arnelle S. Adcock. "Utilizing Mass Media to Promote Health Education." Health Education 21, no. 1 (February 1990): 22–25. http://dx.doi.org/10.1080/00970050.1990.10616166.

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Søgaard, Anne Johanne. "The effect of a mass-media dental health education campaign." Health Education Research 3, no. 3 (1988): 243–55. http://dx.doi.org/10.1093/her/3.3.243.

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Caldwell, Elizabeth Frances. "Quackademia? Mass-Media Delegitimation of Homeopathy Education." Science as Culture 26, no. 3 (April 27, 2017): 380–407. http://dx.doi.org/10.1080/09505431.2017.1316253.

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SØGAARD, ANNE JOHANNE, and VINJAR FØNNEBØ. "Self-reported change in health behaviour after a mass media-based health education campaign." Scandinavian Journal of Psychology 33, no. 2 (June 1992): 125–34. http://dx.doi.org/10.1111/j.1467-9450.1992.tb00892.x.

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Brown, P. A. "A review of mass media campaigns as a form of health education." Journal of the Institute of Health Education 34, no. 2 (January 1996): 51–56. http://dx.doi.org/10.1080/03073289.1996.10805908.

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Sheikh, Muhammad Ramzan, Hadees Akhtar, and Irfan Hussain. "Socio-Economic Factors of Differences in Public Health-Related Variables among Women: A Cross-Sectional Study." Journal of Economic Sciences, no. 1.1 (June 30, 2022): 1–21. http://dx.doi.org/10.55603/jes.v1i1.a1.

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This study examines the association of living areas (slum and non-slum) with the selected public health-related variables in the presence of socioeconomic variables among married women and also having a child. A total of 150 women aged 18 to 49 are selected of which 50 women from slums and 100 women are from non-slum areas of Multan by applying the cluster and random sampling techniques. The cross-tabulation method is used to find the results. The dependent variable is Body Mass Index (BMI) and it is analyzed with the socio-economic variables such as mass media index, household characteristics and education. The findings exhibit that the BMI of the women living in the slum areas is low due to a low level of education, lack of mass media access, bad household structures, and poor or ignorant area. The women of the slum area have fewer mass media access, poor status of household characteristics and less education as compared to the women living in the non-slum areas. BMI is significantly affected by area, women's education and household characteristics except for physical work, job status, mass media access and husband education. The findings of this study suggest that to provide health facilities or to reduce the gap in public health, education, mass media access and households characteristics might be considered while making any decision related to the slum and non-slum areas.

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Marfil-Carmona, Rafael, Manuel Ortega-Caballero, Félix Zurita-Ortega, José Luis Ubago-Jiménez, Gabriel González-Valero, and Pilar Puertas-Molero. "Impact of the Mass Media on Adherence to the Mediterranean Diet, Psychological Well-Being and Physical Activity. Structural Equation Analysis." International Journal of Environmental Research and Public Health 18, no. 7 (April 3, 2021): 3746. http://dx.doi.org/10.3390/ijerph18073746.

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Background: The influence of mass media on emotions, subjective well-being and behaviours in society should be clearly understood. Physical-health education has an important role to play as a preventive tool. The aim of this study was to develop an explanatory model regarding the relationships between mass media, psychological well-being, physical activity, Mediterranean diet and age and to compare the model with multi-group analysis according to gender. Methods: A descriptive, non-experimental, cross-sectional design was used, with 634 participants between 18 and 66 years old (M = 35.18 ± 9.68). Results: Structural equation modeling was found to be satisfactory for all parameters. Results show that mass media have a significant direct influence on well-being, with negative effects on physical activity and adherence to a Mediterranean diet. The model fitted better for males in terms of gender differences, showing a better fit of psychological well-being being associated with higher levels of physical activity and better adherence to the Mediterranean diet. Among women, no relationships were found between mass media pressure and psychological well-being and healthy physical habits, but higher personal satisfaction was associated with better physical activity and better dietary patterns. Conclusions: Thus, the study approaches society to a perspective influenced by mass media and physical-health education, reporting and emphasizing the importance of healthy lifestyles.

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Ananthapavan, Jaithri, Huong Ngoc Quynh Tran, Belinda Morley, Ellen Hart, Kelly Kennington, James Stevens-Cutler, Steven J. Bowe, Paul Crosland, and Marj Moodie. "Cost-effectiveness of LiveLighter® - a mass media public education campaign for obesity prevention." PLOS ONE 17, no. 9 (September 21, 2022): e0274917. http://dx.doi.org/10.1371/journal.pone.0274917.

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Background The Western Australian LiveLighter® program has implemented a series of mass media advertising campaigns that aim to encourage adults to achieve and maintain a healthy weight through healthy behaviours. This study aimed to assess the cost-effectiveness of the LiveLighter® campaign in preventing obesity-related ill health in the Western Australian population from the health sector perspective. Methods Campaign effectiveness (delivered over 12 months) was estimated from a meta-analysis of two cohort studies that surveyed a representative sample of the Western Australian population aged 25–49 years on discretionary food consumption one month pre- and one month post-campaign. Campaign costs were derived from campaign invoices and interviews with campaign staff. Long-term health (measured in health-adjusted life years (HALYs)) and healthcare cost-savings resulting from reduced obesity-related diseases were modelled over the lifetime of the population using a validated multi-state lifetable Markov model (ACE-Obesity Policy model). All cost and health outcomes were discounted at 7% and presented in 2017 values. Uncertainty analyses were undertaken using Monte-Carlo simulations. Results The 12-month intervention was estimated to cost approximately A$2.46 million (M) (95% uncertainty interval (UI): 2.26M; 2.67M). The meta-analysis indicated post-campaign weekly reduction in sugary drinks consumption of 0.78 serves (95% UI: 0.57; 1.0) and sweet food of 0.28 serves (95% UI: 0.07; 0.48), which was modelled to result in average weight reduction of 0.58 kilograms (95%UI: 0.31; 0.92), 204 HALYs gained (95%UI: 103; 334), and healthcare cost-savings of A$3.17M (95%UI: A$1.66M; A$5.03M). The mean incremental cost-effectiveness ratio showed that LiveLighter® was dominant (cost-saving and health promoting; 95%UI: dominant; A$7 703 per HALY gained). The intervention remained cost-effective in all sensitivity analyses conducted. Conclusion The LiveLighter® campaign is likely to represent very good value-for-money as an obesity prevention intervention in Western Australia and should be included as part of an evidence-based obesity prevention strategy.

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Md. Jashim Uddin and Abdul Mannan Choudhury. "Reproductive Health Awareness Among Adolescent Girls in Rural Bangladesh." Asia Pacific Journal of Public Health 20, no. 2 (March 26, 2008): 117–28. http://dx.doi.org/10.1177/1010539507311328.

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This article presents the status of rural Bangladeshi adolescent girls' awareness about reproductive health. Analysis of data revealed that a sizable proportion of adolescent girls had incorrect knowledge or misconceptions about the fertile period, reproduction, sexually transmitted diseases, and HIV/AIDS. Age, education either of adolescents or their mothers, residence, and exposure to mass media were the significant predictors of adolescent girls' knowledge about reproductive health. Strong efforts are needed to improve awareness and to clarify misconceptions about reproductive health. Improved access to mass media and education could improve rural Bangladeshi adolescent girls' awareness about reproductive health.

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Flora, June A., and Lawrence Wallack. "Health promotion and mass media use: translating research into practice." Health Education Research 5, no. 1 (1990): 73–80. http://dx.doi.org/10.1093/her/5.1.73.

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Froberg, Debra G., Carolyn L. Williams, and Nancy V. Mate. "Project mental health: a case study of a mass media health promotion program." Health Education Research 1, no. 4 (1986): 315–23. http://dx.doi.org/10.1093/her/1.4.315.

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Tones, Keith. "Marketing and the mass media: theory and myth." Health Education Research 9, no. 2 (1994): 165–69. http://dx.doi.org/10.1093/her/9.2.165.

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Wagner, Dana E., Gabrielle Seneres, Elisabeth Jones, Kelli A. Brodersen, and Sjonna Whitsitt-Paulson. "Swap Up Your Meal: A Mass Media Nutrition Education Campaign for Oklahoma Teens." International Journal of Environmental Research and Public Health 19, no. 16 (August 16, 2022): 10110. http://dx.doi.org/10.3390/ijerph191610110.

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To address a statewide need for obesity prevention, the Oklahoma Tobacco Settlement Endowment Trust launched Swap Up in 2021, a mass media nutrition education effort for teens, ages 13–18. Swap Up utilizes the SAVI messaging approach, an audience-centric message development framework that recognizes barriers to healthy living and offers realistic solutions. Five months into the campaign, an online survey was conducted (n = 200) to assess short-term program goals related to campaign delivery, engagement, and relevance. A secondary, long-term goal related to documenting and understanding self-reported changes in past month nutrition-related behaviors was also explored. A majority of participants (72%) reported aided awareness of the campaign brand logo/advertisements, and awareness (83%) of at least one main message. Nearly half (44%) of the participants reported at least one engagement with digital media. Main message recognition, perceived relevance, and self-reported nutritional behaviors were consistently highest among those reporting both campaign awareness and digital engagement. Ultimately, Swap Up reached and delivered nutrition education messages to Oklahoma teens within the first year of launch, as intended, and was associated with self-reported changes in recent behavior. This study provides evidence that SAVI offers a promising approach for nutrition education, and underscores why digital and social media engagement strategies are critical for mass media teen behavior change campaigns. Campaign implementation and evaluation are ongoing.

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Dignan, Mark, Judy Bahnson, Penny Sharp, Pheon Beal, Marie Smith, and Robert Michielutte. "Implementation of mass media community health education: the Forsyth County Cervical Cancer Prevention Project." Health Education Research 6, no. 3 (1991): 259–66. http://dx.doi.org/10.1093/her/6.3.259.

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Pasick, Rena J., and Lawrence Wallack. "Mass Media in Health Promotion: A Compilation of Expert Opinion." International Quarterly of Community Health Education 9, no. 2 (July 1988): 89–110. http://dx.doi.org/10.2190/fv2t-qgu8-pm93-kc81.

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This paper reports on an open-ended survey of experts in the field of mass media and health promotion. The study was designed to read between the lines of published reports to identify new directions in the use of mass media in health promotion; to identify areas of consensus and controversy in the design and use of such campaigns; and to compare expert opinion with the literature. Survey responses are synthesized and reported in terms of (1) ingredients for successful mass media programs relative to program purpose, structure, and methods; and (2) obstacles to effective use of mass media for health promotion, including information overload and inconsistency, demand characteristics of the target behavior, dissemination, and unsupportive social milieus. Conclusions are presented as guidelines for pursuit of the optimal program and principles to guide further inquiry.

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Macaskill, P., J. P. Pierce, J. M. Simpson, and D. M. Lyle. "Mass media-led antismoking campaign can remove the education gap in quitting behavior." American Journal of Public Health 82, no. 1 (January 1992): 96–98. http://dx.doi.org/10.2105/ajph.82.1.96.

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Alyousef, Seham Mansour, Sami Abdulrahman Alhamidi, Monirah Albloushi, and Thurayya Abduwahid Eid. "Perceptions of Media’s Contribution Toward Stigmatization of Mental Health by Saudi Arabian Nurses." Journal of the American Psychiatric Nurses Association 26, no. 6 (June 28, 2019): 568–75. http://dx.doi.org/10.1177/1078390319855771.

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BACKGROUND: Public often obtains mental health information from mass media and Saudi Arabia is characterized by high media penetration. Fictional and nonfictional media dramatize, trivialize, and misrepresent characteristics and needs of clients who need mental health care and may create and reinforce existing stigma. This pattern of stigma may adversely affect mental health care clients, practitioners, education, and programs. Portrayal of mental illness and opportunities for care in Saudi Arabia need development. OBJECTIVE: This study examined Saudi graduate nurses’ perceptions of stigma created by mass media and influence on public perceptions of mental health issues and use of these views to formulate ways to effect changes in mental health care availability and delivery. METHOD: Participants included 18 graduate practicing female mental health nurses at King Saud University School of Nursing. Qualitative data were collected using individual interviews and analyzed using NVivo 10.1 software for thematic content analysis. RESULTS: The core theme that emerged was “stigma in media,” which in turn had five subthemes: (a) media portrayal, (b) mass media, (c) social stigma, and (d) mental health care services. CONCLUSION: This inquiry may be helpful in enabling development of stigma-reduction programs by shedding light on the role of mass media in forming normative behavior and attitudes toward mental illness in Saudi culture.

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Arfan, Iskandar, Ayu Rizky, and Andri Dwi Hernawan. "Factors associated with dengue fever prevention practices in endemic area." International Journal of Public Health Science (IJPHS) 11, no. 4 (December 1, 2022): 1184. http://dx.doi.org/10.11591/ijphs.v11i4.21784.

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Prevention practices and the factors that influence them are essential for controlling the spread of dengue hemorrhagic fever (DHF) and effective strategic planning. This study aimed to determine the factors associated with the practice of preventing dengue fever in communities in endemic areas of Kubu Raya Regency, West Kalimantan Province, Indonesia. This study was an observational study with a cross-sectional design. The research sample was 379 households in endemic areas using a questionnaire. Collecting data was using a questionnaire with interviews. Bivariate analysis employed Chi-square test, multivariate analysis using logistic regression. Most of the respondents practiced fewer prevention; variables related to dengue fever prevention practices were income, education, knowledge about dengue prevention and health education (mass media). Regression analysis showed that the variables of education, knowledge about dengue prevention, and mass media education were related to the practice of preventing dengue fever. This study indicated that in preventing dengue fever, strategies must be developed to cultivate prevention practices and increase prevention campaigns using mass media and focus on areas with low education and knowledge in dengue prevention.

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Smith, B. J., and C. M. F. Bonfiglioli. "Physical activity in the mass media: an audience perspective." Health Education Research 30, no. 2 (February 18, 2015): 359–69. http://dx.doi.org/10.1093/her/cyv008.

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Al-Dmour, Hani, Ra’ed Masa’deh, Amer Salman, Rand Al-Dmour, and Mohammad Abuhashesh. "The Role of Mass Media Interventions on Promoting Public Health Knowledge and Behavioral Social Change Against COVID-19 Pandemic in Jordan." SAGE Open 12, no. 1 (January 2022): 215824402210821. http://dx.doi.org/10.1177/21582440221082125.

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This study has attempted to determine the role of mass s media interventions on promoting public health knowledge and behavioral social change against COVID-19 pandemic disease in Jordan. Based on communication theory and literature review in health communication, the study develops and examines four major hypotheses that link mass media channels, preferred message types and the senders of preferred message sources, the level of public health knowledge and behavioral social change against Corona virus pandemic disease in Jordan—based on demographic characteristics (gender, age, education, and territory location). To carry out this study; an online questionnaire was prepared and conducted in Jordan and a number of 2,555 social media platforms participants were reached. Content analysis method was mainly deployed for data analysis. The findings showed significant relationships between the preferred type of mass media channels ( R = .47), preferred message types ( R = .58), and preferred message sources ( R = .56) and the level of public health knowledge and behavioral social change against COVID-19 pandemic in Jordan. The study also found that the preferred mass media channels, message types, and message sources differ among the respondents’ demographic characteristics (gender, age, and education). In contrast, no differences found attributed to territory locations.

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Mauaie, Clara, Lucy Sayuri Ito, and Agnaldo Arroio. "MEDIA LITERACY AND HEALTH EDUCATION: EMPOWERING TEACHERS IN THE REPUBLIC OF MOZAMBIQUE." Problems of Education in the 21st Century 60, no. 1 (July 10, 2014): 114–24. http://dx.doi.org/10.33225/pec/14.60.114.

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Currently, the Ministry of Health of the Republic of Mozambique (MISAU) is developing a Project to strengthen the technical and pedagogical skills of health teachers at the training institute (FORSA-MZ), supported by the Japan International Cooperation Agency (JICA). The aim of this project is to prepare teachers for a decentralization process. In this context, Media Literacy is recognized as an essential area to promote the critical view of citizens to be able to contribute to the assessment of a democratic society. In this society, citizens should be able to access the mass media critically and to express themselves via this media, as producers. In this context, an educational program was designed to support the teachers’ improvement of skills in using different media in the classrooms in the Republic of Mozambique. This program was developed in 15 different health training institutes by JICA and MISAU. Data were collected for the analysis of pre and post questionnaires, interviews and the materials produced during the courses (comics, photonovels, videos, for example). The results showed that the decentralization of pedagogical tool production and teachers’ empowerment were an important achievement of this educational program, and the media literacy is supporting them to develop their autonomy. Key words: media literacy, teachers’ empowerment, autonomy, Africa.

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Azizullah Sidiq. "Function of Mass Communication in the Social Development of Afghanistan." Integrated Journal for Research in Arts and Humanities 2, no. 4 (July 30, 2022): 134–39. http://dx.doi.org/10.55544/ijrah.2.4.72.

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Generally communication is one of the inseparable parts of every individual`s daily life. In terms of social development a prosperous society is mainly based on mass media which are defined as powerful tools for mass communication. Mass media contribute to various aspects of social developments in a society ranging from education, health, sports, agriculture, livelihood, freedom of speech, human rights, fight against corruption, and to public awareness. Mass media play a vital role in creating and shaping of public opinion and strengthening of the society. This study aims to review the key functions of mass media and its role in the social development of Afghanistan. Reviewed the literatures and Google Scholar was used to find out the recent studies. This study shows that Mass media itself emerged strongly and has played a vital role in the social development of Afghanistan especially public awareness, freedom of speech, sports, education, agriculture, and reconstruction.

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Wadsworth, Laurie A., and Angela M. Thompson. "Media Literacy: A Critical Role for Dietetic Practice." Canadian Journal of Dietetic Practice and Research 66, no. 1 (March 2005): 30–36. http://dx.doi.org/10.3148/66.1.2005.30.

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The mass media, including broadcast, electronic, and print media, have become entrenched in Canadians’ daily lives. Spending the majority of their leisure time with mass media puts Canadians at increased health risk. Our review of the research literature shows that television (TV) viewing and content are linked to potential consumer health risks due to developed health attitudes, beliefs, and behaviours. The associated health risks of children and youth are of particular concern. Excessive TV viewing has been associated with obesity development, increased energy consumption, reduced energy expenditure, negative body image development, and reduced concern with the concept of self-care. Media literacy, the ability to view critically and understand mediated messages, is a possible technique to mitigate these adverse effects. The enhanced inclusion of media literacy concepts in health education activities of dietetic practice is advocated. Dietitians could increase their understanding of research findings on the health-related effects of mass media use and the implications of including media literacy in daily practice. Such awareness would further augment available health promotion strategies.

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Flay, Brian R. "Evaluation of the development, dissemination and effectiveness of mass media health programming." Health Education Research 2, no. 2 (1987): 123–29. http://dx.doi.org/10.1093/her/2.2.123.

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Apollonio, D. E., and R. E. Malone. "Turning negative into positive: public health mass media campaigns and negative advertising." Health Education Research 24, no. 3 (October 23, 2008): 483–95. http://dx.doi.org/10.1093/her/cyn046.

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Ferret, Jhainieiry Cordeiro Famelli, Braulio Henrique Magnani Branco, Letícia Pereira Gonzaga dos Santos, Filipe Rocco, and Marcelo Picinin Bernuci. "WhatsApp-assisted health education intervention." International Journal for Innovation Education and Research 9, no. 9 (September 1, 2021): 56–72. http://dx.doi.org/10.31686/ijier.vol9.iss9.3316.

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The acknowledgment of social media as a strategy in health education is essential, providing benefits to health promotion and the prevention and treatment of comorbidities. This study assessed the contribution of WhatsApp use on the prognosis of medical conditions and its impact on enhancing the quality of life. The review protocol used PubMed and Web of Science as databases, followed PRISMA-E 2012 guidelines, was registered in PROSPERO (Nº2021232688), and its risk of bias was analyzed Cochrane Collaboration's tool for assessing the risk of bias. Thirteen impact studies (n = 1653 participants) were selected and showed evidence on metabolic parameters such as reducing blood pressure (7.6%); body mass index-BMI (7.6%); glycated haemoglobin-HbA1c (15.4%); resting heart rate (7.6%); increase in static balance increase on balance (7.6%) and reduced body weight (7.6%). Furthermore, specific findings on each intervention were demonstrated, such as diminished rates of relapse in substance users (7.6%); increased populational knowledge on chronic diseases (23%) associated with a decrease in the potential complications (7.6%), and a rise on treatment adhesion (7.6%); impact on the follow-up of pregnant patients (7.6%) and progress on oral hygiene (15.4%). Therefore, it was concluded that this intervention strategy demonstrated significant magnitude in reducing the progression and complication of the assessed disorders.

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Rath, Jessica M., Siobhan N. Perks, Donna M. Vallone, Alexis A. Barton, Daniel K. Stephens, Bethany Simard, and Elizabeth C. Hair. "Educating Young Adults about Opioid Misuse: Evidence from a Mass Media Intervention." International Journal of Environmental Research and Public Health 19, no. 1 (December 21, 2021): 22. http://dx.doi.org/10.3390/ijerph19010022.

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The US opioid epidemic is a serious public health problem. Rates of opioid misuse and dependence are highest for young adults ages 18–25. Prevention strategies that reduce prescription opioid misuse while decreasing stigma around dependence and treatment are critical components of addressing the epidemic. The Truth About Opioids, a mass media public education campaign, was designed to prevent opioid misuse and dependence among young adults. This study examined the intervention’s effectiveness to shift opioid-related knowledge, attitudes, and beliefs within targeted designated market areas (DMAs) over time. A sample of young adults (N = 1434) in DMAs with varying levels of media exposure was surveyed at baseline (June–September 2019) and post-intervention (July–August 2020). Logistic regression assessed associations between campaign awareness and campaign-targeted knowledge and attitudes, controlling for baseline variables. Those with any awareness had significantly higher odds of campaign-targeted opioid-related knowledge (versus no awareness) (low awareness OR = 1.52 (95% CI: 1.04, 2.24); high awareness OR = 2.47 (95% CI: 1.58, 3.87)). Those with campaign awareness were also more likely to report lower levels of opioid-related stigma and higher intentions to share information and talk to a friend about the epidemic. Mass media public education campaigns can help influence young adults’ opioid-related knowledge and attitudes.

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Ahmed, Arif, and Mohammad S. Zahangir. "The Independent Effects of Educational Attainment and Mass Media Exposure on Overweight and Obesity Among Bangladeshi Women: A Rural-Urban Comparison." Journal of Population and Social Studies 31 (February 23, 2023): 553–70. http://dx.doi.org/10.25133/jpssv312023.031.

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Problems regarding obesity and being overweight are growing, not only in industrialized countries but also in developing countries. This study aimed to examine the effects of education and mass media on urban and rural women suffering from weight issues and obesity in Bangladesh, a developing country. The data were from the 2017 Demographic and Health Survey conducted in Bangladesh among women aged 15–49. The data were analyzed using the chi-square test and multinomial logistic regression (MLR). The prevalence of obesity and being overweight was higher among urban women (23.4% and 36.7%, respectively) than among rural women (12.5% and 32.7%, respectively). Model 1 provides unadjusted odds ratios (ORs), while Models 2, 3, and 4 provide adjusted ORs obtained by MLR for overweight and obesity. According to Model 4, the ORs for obesity and being overweight among women with higher education were higher in urban areas (OR = 3.65 and 1.93, respectively) than in rural areas (OR = 2.14 and 1.58, respectively). The corresponding ORs for women exposed to mass media were 1.78 and 1.17 in urban areas and 1.65 and 1.30 in rural areas. Women with higher education levels and exposure to mass media have a higher risk of being overweight and obese. Appropriate health promotion interventions based on education and mass media should work to reduce this problem.

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Levine, Sarah Mariel, and S. Bryn Austin. "Using Communication Strategies to Promote Sexual Health: Can Mass Media Get in Bed with the “Female” Condom?" American Journal of Sexuality Education 5, no. 1 (March 31, 2010): 71–87. http://dx.doi.org/10.1080/15546121003685313.

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Nalukwago, Judith, Jane Alaii, Bart van den Borne, Paul Mukisa Bukuluki, Musa Kimbowa, Emily Bockh, Sheila Marunga Coutinho, and Rik Crutzen. "A process evaluation of the Communication for Healthy Communities adolescent health program in Uganda." Health Education Research 35, no. 1 (November 25, 2019): 15–31. http://dx.doi.org/10.1093/her/cyz032.

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Abstract This study is a process evaluation of an adolescent-focused intervention of the USAID Communication for Healthy Communities program, in Uganda. We used mixed methods including observation, consultations and review of program documents to collect data on program coverage, reach and factors influencing implementation. Findings show that program activities were successfully implemented through collaborative partnerships with service partners and the community. Interpersonal communication complemented by mass-media messaging was effective in reaching and empowering adolescents with health information to make informed choices for behavior change. The program used theoretical frameworks to guide targeted interventions through audience segmentation and community empowerment. Targeted mass-media messaging and placement was found to be pertinent for program reach. Working through existing community structures is important for an effective reach of health promotion programs. Lessons identified for scaling-up adolescent health programs include the need to harmonize training and deployment of community champions by development partners, recruit audience-specific influential champions and link income-generating activities to health education interventions. There is thus need to collaboratively develop and institutionalize effective monitoring and evaluation strategies during program inception and design phases for appropriate accountability, ownership and a continuation of gains.

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Korolenko, Vyktor, and Vladymyr Shenkevich. "Modern aspects of moral health of schools." Scientific visnyk V.O. Sukhomlynskyi Mykolaiv National University. Pedagogical Sciences 65, no. 2 (2019): 154–57. http://dx.doi.org/10.33310/2518-7813-2019-65-2-154-157.

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Moral education is one of the forms of moral inheritance in society. In the perception of modern society moral is a synonym of ethics. Thus, the term «moral education» means the process of the purposeful forming of child moral values and reinforcement the habit complex which is proper to the norms and moral accepted in a society. Nowadays, when the standards of legal cruelty are widely presented in mass media, entertaining programs and computer games which children are involved in since their preschool age, moral education of young people claims special attention. In the present paper the problem of schoolchildren moral development and socialization is considered. Taking into account current pedagogical conditions various approaches to the issue particularly the ways of the modern youth psychological impact efficiency improvement have been analyzed. The results of the conducted research show the need for higher school children socialization level since it’s the basis of the personality development. The importance of innovative pedagogical achievements use in the course of young people moral education is stressed. Moral education is one of the forms of inheritance of morality in society. A moral is in understanding of modern society, is the synonym of ethics. Thus, under moral education it is possible to understand the process of the purposeful forming for the child of the moral settings, and also fixing of habits of conduct, proper to the norms and moral, accepted in society. Presently, when the standards of legal cruelty with people are widely presented in mass medias, entertaining transmissions and films, and also in computer games which children master from preschool age, moral education of children must spare the special attention.

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Cernada, George P., William A. Darity, Ted T. L. Chen, Alvin E. Winder, Suzette Benn, Rudolph Jackson, and Joyce Tolbert. "Mass Media Usage among Black Smokers: A First Look." International Quarterly of Community Health Education 10, no. 4 (January 1990): 347–64. http://dx.doi.org/10.2190/t87w-7j7t-xf8h-dbrg.

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Morley, B., P. Niven, H. Dixon, M. Swanson, M. Szybiak, T. Shilton, I. S. Pratt, T. Slevin, D. Hill, and M. Wakefield. "Population-based evaluation of the‘LiveLighter’ healthy weight and lifestyle mass media campaign." Health Education Research 31, no. 2 (March 8, 2016): 121–35. http://dx.doi.org/10.1093/her/cyw009.

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Pen a, M. A., and A. B ban. "Mass media coverage of HPV vaccination in Romania: a content analysis." Health Education Research 29, no. 6 (June 2, 2014): 977–92. http://dx.doi.org/10.1093/her/cyu027.

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Davies, John B. "Unsolved problems with mass media drug eoducation campaigns: three cautionary tales." Health Education Research 1, no. 1 (1986): 69–74. http://dx.doi.org/10.1093/her/1.1.69.

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Anderson, J. O., R. M. Mullins, M. Siahpush, M. J. Spittal, and M. Wakefield. "Mass media campaign improves cervical screening across all socio-economic groups." Health Education Research 24, no. 5 (April 2, 2009): 867–75. http://dx.doi.org/10.1093/her/cyp023.

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Druick, Zoë. "Operational Media: Cybernetics, Biopolitics and Postwar Education." Foro de Educación 18, no. 2 (July 2, 2020): 63–81. http://dx.doi.org/10.14516/fde.835.

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This article develops the concept of «operational media» to think through the deployment of utility/useful cinema in the context of cybernetically informed educational policy. The paper argues that cybernetic concepts of communication, feedback loops and homeostasis were central to the pragmatic installation of media at the center of postwar mass education. Links are made to the dominance of cybernetic ideas in postwar social science, including social psychology, sociobiology and behaviourism. A consideration of the UN’s operational media allows for a reconsideration of the agency’s communicative mandate as biopolitical and governmental. Educational policies influenced by the UN were doubly concerned with technologized classrooms: cybernetic ideas presented themselves as politically neutral, while offering efficiencies in the delivery of content. Cold war citizenship was thus conceived as a form of training that would pragmatically lead to the rebalancing of a volatile international situation. Carrefour de la vie (1949), made by Belgian filmmaker Henri Storck for the United Nations, is presented as an example of the centrality of mental health for citizenship training in postwar biopolitical regimes. In particular, the tension between the film’s humanist and cybernetic strands are considered. Au Carrefour de la vie is considered as a transitional text, presenting a humanist story of childhood in postwar life that simultaneously prefigures the operation of a controlled society.

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Adegboye, Oyelola A., Henry C. Ezechukwu, Hannah Woodall, Megan Brough, Jodie Robertson-Smith, Rosella Paba, Geraint Czech, and Theophilus I. Emeto. "Media Exposure, Behavioural Risk Factors and HIV Testing among Women of Reproductive Age in Papua New Guinea: A Cross-Sectional Study." Tropical Medicine and Infectious Disease 7, no. 2 (February 18, 2022): 30. http://dx.doi.org/10.3390/tropicalmed7020030.

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Background: Reproductive health remains a major health concern in developing countries such as Papua New Guinea (PNG). The prevalence of human immunodeficiency virus (HIV) in PNG is the highest in the Southern Pacific region, with women having a higher risk of contracting the infection. Hence, there have been several policies aimed at mitigating the spread of the disease. One of these policies include the use of mass media as a health promotion tool to educate the population on the risk of the disease. Therefore, this study aimed at investigating the association of mass media to HIV testing among women. Methods: Data were obtained from the PNG Demographic and Health Survey (DHS) of 2019. A total of 15,005 reproductive-age women was included in this analysis. Results: The results showed that women with low (aOR = 1.63, 95% CI: 1.39, 1.90) and high (aOR = 1.53, 95% CI: 1.36, 1.72) media exposure were more likely to undertake HIV testing compared to those with no media exposure. Compared to no education, women with incomplete primary (aOR = 1.22, 95% CI: 1.06, 1.40), complete primary (aOR = 1.56, 95% CI: 1.30, 1.87), incomplete secondary (aOR = 2.18, 95% CI: 1.85, 2.58), complete secondary (aOR= 2.33, 95% CI: 1.77, 3.09) and higher (aOR = 3.38, 95% CI: 2.57, 4.46) education were more likely to undertake HIV testing. Compared to women with the poorest wealth index, women with richer indexes were more likely to undertake HIV testing. Women living in rural areas were less likely to undertake HIV testing (aOR = 0.72, 95% CI: 0.63, 0.82). However, marital status, knowledge of transmission and religion were not associated with HIV testing. Conclusion: In conclusion, this study provides strong evidence that mass media exposure increases the likelihood of HIV testing in women of reproductive age in PNG. Mass media campaigns would serve as a cost-effective health promotion tool against the spread of disease.

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Asuzu, M. C. "Sex Education: A Weapon of Mass Destruction?" Linacre Quarterly 67, no. 2 (May 2000): 41–56. http://dx.doi.org/10.1080/20508549.2000.11877575.

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Education has rightly been understood as fundamentally good for man. In this regard, education is taken in the correct sense both of information and of formation of man, especially of the younger generations. It helps them to achieve the utmost good, individually and societally. Therefore, education concerns the proper nature and good of man. Once these are misunderstood, education will be ill-conceived and ill-delivered. Man's sexuality as the sum total of what makes him male or female in each case is an important component of his nature – physical and metaphysical. It deserves study and education. That aspect of man's sexuality that has to do with physical genital intercourse constitutes a mere 10 to 15% of his sexuality. 1 It is, however, the most emotive, delicate, and educationally troublesome aspect of man's sexuality. There has, therefore, been continuing concern that education in this aspect of man requires the most careful and culturally correct environment, tools, and methods. Some societal value systems understanding of man is exclusively physical and organic (in other words, merely materialistic), denying the metaphysical and seeing the purpose of life as nothing more than pleasure. Secular humanism is one such. For this system to take hold of sex to “educate” on it is surely a prescription for disaster, that is, for man as a created “Homo sapient.” Overcoming the problem of the current secular humanist sex education onslaught should be facilitated by a proper understanding of the value base and value indoctrination of secular humanism. With that, there can be healthy efforts to limit secular humanism to the circles where it rightly belongs, in a free and multicultural world. But the other value systems, particularly Christianity, should make more meaningful progress by going beyond mere objection to secular humanism. Christianity should develop its own educational materials for both home and internal group education. Furthermore, it should also develop programs for an entire public education in these matters, with content that presents their own theistic ideal together with the secular humanist one in a factual and balanced manner. Since the days of Marie Stoops. Bertrand Russell, Havelock Ellis, and Margaret Sanger, the secular humanists have imposed unethically on everyone through the media (and eventually the schools). Christians should find the resources and personnel to promote their ideals, much as the secular humanists have done for nearly a century. Without them doing so, it will be nearly impossible to overcome the secular humanists, in my humble opinion. The theists’ appropriate sexuality education will surely not be a weapon of mass destruction, as the secular humanist model has been, but indeed a most needed service in the present world.

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Aboagye, Richard Gyan, Abdul-Aziz Seidu, Bright Opoku Ahinkorah, Abdul Cadri, James Boadu Frimpong, John Elvis Hagan, Nigussie Assefa Kassaw, and Sanni Yaya. "Association between frequency of mass media exposure and maternal health care service utilization among women in sub-Saharan Africa: Implications for tailored health communication and education." PLOS ONE 17, no. 9 (September 29, 2022): e0275202. http://dx.doi.org/10.1371/journal.pone.0275202.

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Introduction Awareness creation through mass media has the potential to promoted positive behaviors and discourage negative health-related behaviors through direct and indirect pathways. In this study, we examined the association between exposure to mass media and maternal health care services utilization among women in sub-Saharan Africa. Methods We used data from the recent Demographic and Health Surveys (DHS) conducted between 2010 and 2020. A total of 28 countries with a survey dataset within 2010–2020 were included in our study. We included 199,146 women who had ever had a pregnancy in the last five years preceding the survey. Weighting was applied. Multilevel mixed-effect models were considered to account for cluster-level variations and correct inferences. Fixed and random effects estimates were reported. Adjusted odds ratio (aOR) with their 95% confidence intervals (CIs) were used to present the results. Also, we presented the random intercept variations, intraclass correlation coefficient, and model fitness. Results Women who listened to radio at least once every week (aOR = 1.11, 95% CI = 1.07,1.15) were more likely to attend ANC as against those who did not listen to radio at all. Also, women who watched television at least once a week (aOR = 1.39, 95% CI = 1.33,1.46) were more likely to attend ANC compared to those who did not watch television at all. Women who read newspaper/magazine at least once a week (aOR = 1.27, 95% CI = 1.14,1.41); listened to radio at least once a week (aOR = 1.12, 95% CI = 1.07,1.17); and watched television at least once a week (aOR = 1.32, 95% CI = 1.24,1.40), were more likely to utilize SBA than those who did not read newspaper/magazine; listen to radio; and watch television at all. Women who read newspaper/magazine at least once a week (aOR = 1.35, 95% CI = 1.27,1.45); listened to radio at least once a week (aOR = 1.37, 95% CI = 1.32,1.42); and watched television at least once a week (aOR = 1.39, 95% CI = 1.32,1.47) were more likely to utilize PNC compared to those who did not. Conclusions The study identified a strong positive relationship between mass media exposure and maternal health care services utilization. Specifically, exposure to radio and television were positively associated with ANC visitations. Moreover, exposure to mass media (newspaper/magazine, radio and television) were positively associated with SBA and PNC utilization. Policymakers and other non-governmental organizations should continuously invest resources in the design and implementation of maternal health service utilization educational programs through all the mass media channels to scale up women’s maternal health service services utilization uptake in sub-Saharan Africa.

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Pilar, Puertas-Molero, Marfil-Carmona Rafael, Zurita-Ortega Félix, and González-Valero Gabriel. "Impact of Sports Mass Media on the Behavior and Health of Society. A Systematic Review." International Journal of Environmental Research and Public Health 16, no. 3 (February 8, 2019): 486. http://dx.doi.org/10.3390/ijerph16030486.

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The presence of sport in the media has grown exponentially over the last few decades. As a result, the influence of the media on the concept of physical activity within society and the collective and individual values it purports is indisputable. The mass media tends to follow a specific pattern when representing sport, this includes broadcasting of sport competitions and presentation of elite athletes as contemporary legends. A broad range of teaching and research opportunities are available in the field of media education. For this reason, we conducted a systematic review of international studies (Web of Science and Scopus) published between 2007 and 2018, focusing on the effects and influence of sports content on the audience. The Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) statement provided a framework for the analysis of included papers. The study incorporated an initial sample of 313 research articles that discussed the importance of emotional factors with regards to perceptual processes. Furthermore, links with various behavioral indicators were identified, such as competitiveness, violence, self-improvement linked to effort, stereotypes of beauty and health care.

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Alcalay, Rina, Fabio Sabogal, Gerardo Marin, Eliseo Perez-Stable, Barbara Van Oss Marin, and Regina Otero-Sabogal. "Patterns of Mass Media Use among Hispanic Smokers: Implications for Community Interventions." International Quarterly of Community Health Education 8, no. 4 (January 1988): 341–50. http://dx.doi.org/10.2190/cdhp-b1aq-e9xl-t50v.

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A relatively large percentage of Hispanics in the United States smoke. Yet a large proportion of Hispanics are light smokers, smoking ten or fewer cigarettes per day. Previous research has shown that most light smokers quit smoking on their own and that health education and an environment conducive to non-smoking can have a significant impact in reducing smoking rates. Given the current smoking patterns of Hispanics, culturally appropriate media-based community intervention to promote smoking cessation can have a significant impact. This study identified patterns of media use and language preference among a sample of 263 Hispanic smokers from the San Francisco Bay Area. Based on this study, recommendations to reach Hispanic smokers with a series of communication strategies are suggested.

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Oei, Tian P. S., and Andrea R. Baldwin. "Smoking Education and Prevention: A Developmental Model." Journal of Drug Education 22, no. 2 (June 1992): 155–81. http://dx.doi.org/10.2190/dwlw-ugvb-r1y4-dqa4.

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A developmental approach to smoking education and prevention for children and adolescents is proposed. Literature is reviewed concerning the most appropriate agent, content, and presentation, of anti-smoking education for each of three age groups: children to age ten, pre/early adolescents eleven to fifteen, and adolescents fifteen to eighteen. For children to age ten, it is suggested that parents are the best agents of education, with teachers, peers, and the mass media, also playing some role. For pre/early adolescents, peers are suggested as the best agents of education, building onto the earlier and ongoing work of the agents mentioned above. For adolescents, the role of the media hero-figure is discussed. It is emphasized that sources of influence may function additively in affecting the child or adolescent's decisions about smoking, and that education in each stage must build on the stage before.

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Mutumba, Massy. "Mass media influences on family planning knowledge, attitudes and method choice among sexually active men in sub-Saharan Africa." PLOS ONE 17, no. 1 (January 27, 2022): e0261068. http://dx.doi.org/10.1371/journal.pone.0261068.

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Men are underrepresented in family planning (FP) research, and despite the widespread promotion of FP through mass media, there is no systematic evaluation on how mass media exposure influences their FP knowledge, attitudes and behavior. Using Demographic and Health Survey (DHS) data from 31 countries in Sub-Saharan Africa (SSA), collected between 2010 and 2019, this paper examines the associations between three types of traditional mass media (radio, television and print) with FP knowledge, attitudes and method choices among reproductive age men in SSA, relative to other socio-cultural factors. Estimates to quantify the relative contribution of each type of mass media, relative to other evidence-based socio-cultural influences on FP outcomes, were derived using the Shorrocks-Shapley decomposition. Radio exposure had the largest impact on FP knowledge, attitudes and method choice, accounting for 26.1% of the variance in FP knowledge, followed by Television (21.4%) and education attainment (20.7%). Mass media exposure had relatively minimal impact on FP method choice, and between the three types of mass media, television (8%) had the largest influence on FP method choice. Print media had comparatively lesser impact on FP knowledge (8%), attitudes (6.2%) and method choice (3.2%). Findings suggest that mass media exposure has positive influences on FP knowledge, attitudes and method choice but its influence on FP knowledge, attitudes and method choice is smaller relative to other socio-cultural factors such as education, household wealth and marital status. As such, efforts to increase FP uptake in Sub-Saharan Africa should take into consideration the impact of these socio-cultural economic factors.

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La Patilaiya, Hairudin. "Health Education For Adolescents On The Prevention Of Sexually Transmitted Diseases (STDs)." International Journal Of Community Service 2, no. 3 (September 3, 2022): 384–87. http://dx.doi.org/10.51601/ijcs.v2i3.128.

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Sexually transmitted diseases or STDs for short are diseases caused by unhealthy sexual relations. STDs are usually experienced by teenagers, adults, and the elderly due to deviant behavior such as free sex, anal sex, oral sex, or because of direct contact with sufferers through the genital tract, skin touch, vaginal fluids, sperm fluid and sexual intercourse that is not use condoms and other sexual safety devices. Factors that influence adolescent behavior are personal experience, the influence of others, cultural influences, mass media, educational institutions, religion and emotional factors. Therefore, it is necessary to conduct education and socialization on the prevention of sexually transmitted diseases using lecture methods, question and answer and discussion as well as aids or poster media used. From the results of the education and socialization activities, it is hoped that it can prevent sexually transmitted diseases and increase the generation of healthy living in adolescents at GMIH Eben Haezer Church, Ternate.

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Yuliyani, Eka Arie, Didit Yudhanto, Wahyu Sulistiya Affarah, Eva Triani, Faisal Libryan, and Dewa Agung Istri Sintha Prajnyaswari. "Peranan program acara stasiun TVRI NTB sebagai salah satu media edukasi kesehatan pendengaran." INDRA: Jurnal Pengabdian kepada Masyarakat 3, no. 2 (September 30, 2022): 41–45. http://dx.doi.org/10.29303/indra.v3i2.168.

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Television is one of the modern mass media that has the potential to convey information to the public and can also shape and build a person's character and behavior. Not only national media, but local media also play an important role in health education activities. In commemoration of World Hearing Day, Unram Hospital cooperates with local station TVRI NTB to hold a health program through the “Sehat Bugar” program providing education about ear and hearing health as a promotive and preventive effort. The purpose of holding this activity is to raise high awareness among individuals, especially the young millennial generation, regarding their daily attitudes in order to maintain healthy ears and hearing. The activities of the millennial generation who like to listen to music with earphones at a loud volume and for a long period of time can be at risk of hearing loss. The presence of hearing loss is often not realized because they are used to ignoring ear health. Hearing loss can cause barriers to communication and have an impact on a person's quality of life. Therefore, cleanliness and ear health are important things that must always be considered and maintained. As an evaluation, this health education activity can be accepted by the community. In practice, the live streaming of this television program has been watched 624 times. In addition, this can also be used as an evaluation to carry out health education activities better in the future.

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Flay, Brian R. "Mass Media Linkages with School-based Programs for Drug Abuse Prevention." Journal of School Health 56, no. 9 (November 1986): 402–6. http://dx.doi.org/10.1111/j.1746-1561.1986.tb05782.x.

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Valente, Thomas W., Patricia R. Poppe, Maria Elena Alva, Rosario Vera De Briceño, and Danielle Cases. "Street Theater as a Tool to Reduce Family Planning Misinformation." International Quarterly of Community Health Education 15, no. 3 (October 1994): 279–89. http://dx.doi.org/10.2190/nlmg-8a1k-te8j-y5ha.

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Mass media campaigns can be effective at communicating health information to a mass audience rather inexpensively. Critics of mass media health campaigns often contend, however, that interpersonal communication is more effective at changing behavior. Conversely, interpersonal communication activities to promote health can be effective at changing behavior, but critics have argued that they have certain limitations such as being expensive and personal (perhaps intrusive), and that they provide nonstandardized information. The present study is an evaluation of a street theater format in Perú that combined the advantages of mass and interpersonal communication to improve family planning knowledge and attitudes. The street theater was effective in decreasing misinformation concerning modern contraceptive methods.

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Muhaimin, Muhaimin. "Pemanfaatan Informasi Olahraga di Media Massa Cetak oleh Guru Pendidikan Jasmani dan Kesehatan dalam Pembelajaran Pendidikan Jasmani dan Kesehatan di SMA 5, SMA 6, SMA 11 Semarang." Jurnal The Messenger 3, no. 1 (January 1, 2011): 70. http://dx.doi.org/10.26623/themessenger.v3i1.186.

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Utilization of information in mass media print by master of physical education and health in physical education and health in SMA 5, SMA 6, SMA 11 Semarang. The presence of print media is now a community needs. That's because, the print media presents a variety of information including information of actual politics, culture, economy, crime, entertainment, and sports. Basically, sports information in the print media have educational value and can add insight to a reading of new knowledge. The study produced these findings: (1) third physical education and health teacher at school who becomes the object research have made use of sports information in the print media to support the success of teaching and learning process, (2) the type of information they use to support the success of learning teaching is a form of news, articles about health, (3) form of utilization is appropriate to set clipping and through direct delivery of the material in the field while providing practice in the field. This method is considered more effective because all students can immediately practice, (4) sports information in the print media meets the needs of teachers and physical health education in supporting the learning process.

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Wahyudin, Uud, and Kismiyati El Karimah. "Health communication patterns of clean and healthy behavior in islamic Boarding School." Jurnal Kajian Komunikasi 9, no. 2 (December 29, 2021): 202. http://dx.doi.org/10.24198/jkk.v9i2.35808.

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The information received by Santries from various sources regarding infectious diseases in Pondok Pesantren’s environment is still confusing, which causes the Santries to be confused about finding reliable sources of information for their own health. They have sought this information through various sources. The purpose of this study is to determine who is the primary source of dissemination of health communication information related to Clean and Healthy Behavior and the health communication process within the Islamic boarding school in Sukabumi Regency, West Java, Indonesia. This study used a qualitative research method; then, the final results presented the health communication pattern among Islamic Boarding School in Sukabumi Regency. A case study approach was used in this study. The unavailability of updated, relevant data shows that the Central Government is still not actively moving towards the success of the PHBS Program at the national level in general and the education level of Islamic boarding schools in general. The difference between the provisions of the central government and the teachings of the Islamic religion that is applied in the Islamic Boarding School environment is one of the obstacles to implementing PHBS at the education level. The health information available in the mass media cannot be used by Santries to obtain information related to health. This research concludes that health information from Kyai’s teachings are the primary sources of health information in the Pesantren environment, supported by health information written in the Al- Quran and Al-Hadiths. Santries can receive health information outside the Pesantren environment through medical personnel, mass media, and information from the school. Suggestions from this research are PHBS counseling for Kyai and Santries according to national health standards under the guidance and supervision of the Ministry of Health.

Journal articles on the topic 'Mass media in health education'

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