Log in

Relevant bibliographies by topics / Marketing / Books

To see the other types of publications on this topic, follow the link: Marketing.

Books on the topic 'Marketing'

Author: Grafiati

Published: 4 June 2021

Last updated: 5 October 2024

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 50 books for your research on the topic 'Marketing.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse books on a wide variety of disciplines and organise your bibliography correctly.

1

Seabrook, John. Nobrow: Kulʹtura marketinga. Marketing kulʹtury. Moskva: AdMarginem, 2012.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

2

Bond, Craig A. Controlling marketing: Marketing success through marketing controls. Chicago: Pluribus Press, 1989.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

3

Dallmer, Heinz. Einführung in das Marketing: Begriff Marketing, Marktforschung, Marketingforschung, Marketinginstrumente, Direct marketing, new marketing, zukünftiges Marketing. Wiesbaden: Gabler, 1991.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

4

Kellie, Vincent, Wright Claire, and Chartered Institute of Marketing, eds. Marketing essentials: Assessing the marketing environment ; Marketing information and research ; Stakeholder marketing. London: BPP Learning Media, 2008.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

5

Zikmund, William G. Marketing. 3rd ed. New York: Wiley, 1989.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

6

Runia, Peter M., Frank Wahl, Olaf Geyer, and Christian Thewißen. Marketing. München: Oldenbourg Wissenschaftsverlag Verlag, 2011. http://dx.doi.org/10.1524/9783486714531.

Full text

APA, Harvard, Vancouver, ISO, and other styles

7

Lamb, Charles W. Marketing. 8th ed. Mason, Ohio: Thomson/South-Western, 2006.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

8

Armario, Enrique Martin. Marketing. Barcelona: Ariel, 1993.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

9

Bauer, András. Marketing. [Budapest]: AULA, Budapesti Közgazdaságtudományi Egyetem, 1992.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

10

McDaniel, Carl. Marketing. Boston: Allyn and Bacon, 1987.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

11

Tietz, Bruno. Marketing. Dusseldorf: Werner, 1989.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

12

Jaḱovski, Boško. Marketing. 7th ed. Skopje: Ekonomski fakultet Skopje, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

13

Helfer, J. P. Marketing. Paris: Vuibert, 1988.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

14

Pettigrew, Denis. Marketing. 5th ed. Montréal: Chenelière/McGraw-Hill, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

15

Reznik, Galina. Marketing. ru: INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1242303.

Full text

Abstract:

The textbook is the fourth edition, contains a detailed presentation of the topics of the discipline "Marketing". In an accessible and understandable form, the key concepts of the discipline "Marketing"are considered. In particular, the reader will get an idea of the essence of marketing, its types, principles, functions and basic elements; the environment of marketing and the conditions in which it can be applied. The textbook reveals the concept of the market, its types, capacity and segmentation; competition, its types, the role of the enterprise in the competition in order to achieve key success factors. Considerable attention is paid to the concepts of "product", "product", their distinctive features. The essence of product distribution is revealed and the features of marketing logistics as a method of managing product promotion channels are given. The textbook also includes a bibliographic list, questions for self-control, tests, which will allow you to study the course "Marketing" more fully. Meets the requirements of the federal state educational standards of higher education of the latest generation. For bachelors studying in the direction of training 38.03.02 "Management".

APA, Harvard, Vancouver, ISO, and other styles

16

Bruhn, Manfred. Marketing. Wiesbaden: Springer Fachmedien Wiesbaden, 2022. http://dx.doi.org/10.1007/978-3-658-36298-0.

Full text

APA, Harvard, Vancouver, ISO, and other styles

17

Brieger, Nick. Marketing. Hemel Hempstead: Prentice Hall UK, 1991.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

18

Teigeler, Laura. Instrumente des Online-Marketings. Affiliate-Marketing, e-Mail-Marketing, Virales Marketing. GRIN Verlag GmbH, 2017.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

19

Pride, William M., and O. C. Ferrell. Marketing: Marketing. Houghton Mifflin Company, 2005.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

20

Cantallops, Antoni Serra. Marketing turistico / Touristic Marketing (Marketing Sectorial / Sectorial Marketing). Piramide Ediciones Sa, 2005.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

21

Saiz, Francisco J. Barranco. Marketing Politico/ Political Marketing (Marketing Sectorial/ Sectorial Marketing). Piramide, 2007.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

22

Weinstein, Arnold K. Marketing (RLE Marketing). Routledge, 2014. http://dx.doi.org/10.4324/9781315759067.

Full text

APA, Harvard, Vancouver, ISO, and other styles

23

Kotabe, Masaaki. Marketing Global Marketing. Limusa, 2002.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

24

Marketing: Marketing-Politik. Springer London, Limited, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

25

Marketing: Marketing-Politik. Springer London, Limited, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

26

Marketing and Marketing Assessment (RLE Marketing). Routledge, 2014. http://dx.doi.org/10.4324/9781315765495.

Full text

APA, Harvard, Vancouver, ISO, and other styles

27

Sewell, J. L. Marketing and Marketing Assessment (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

28

Frias, Dolores M. Marketing farmaceutico/ Pharmaceutical Marketing (Marketing Sectorial). Piramide, 2000.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

29

Sewell, J. L. Marketing and Marketing Assessment (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

30

Sewell, J. L. Marketing and Marketing Assessment (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

31

Bobrow, Edwin E. Marketing Handbook: Marketing Management (Marketing handbook). Irwin Professional Pub, 1985.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

32

Marketing and Marketing Assessment (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

33

Mark, Smith. Social Media Marketing: Facebook Marketing, Youtube Marketing, Instagram Marketing. Guy Saloniki, 2019.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

34

Mittelstaedt, Max. Marketing Management: Stratégie Marketing, Communication et Marketing, Plan Marketing, Marketing Mix Expliquées Simplement. Independently Published, 2020.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

35

NA. Global Marketing & Marketng Plan Hdbk6.0 Pk. Addison Wesley Longman, 2006.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

36

Caballero, Elsa Martinez, and Ana Isabel Vazquez Casco. Marketing De La Moda/ Fashion Marketing (Marketing Sectorial / Sectorial Marketing). Piramide Ediciones Sa, 2006.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

37

Webster, Frederick A. Theory of Marketing Communications; Spatial Marketing Models; Health Care Marketing Management Models and Studies; Miscellaneous Theoretical Marketin (Webster's Comprehensive Marketing Bibliography). Websters Bibliography, 1986.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

38

Emeterio, Angel Agudo San, and Francisco Toyos Rugarcia. Marketing Del Futbol/ Marketing Soccer (Marketing Sectorial). Piramide, 2003.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

39

Piercy, Nigel. Marketing Budgeting (RLE Marketing). Routledge, 2014. http://dx.doi.org/10.4324/9781315763934.

Full text

APA, Harvard, Vancouver, ISO, and other styles

40

Lyons, John D. Marketing / Essentials of Marketing. Financial Times Prentice Hall, 1998.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

41

Sewell, J. L. Marketing and Marketing Assessment. Taylor & Francis Group, 2015.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

42

Dawson, John A. Marketing Environment (RLE Marketing). Taylor & Francis Group, 2015.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

43

Trigo, Gustavo. Marketing Internacional/international Marketing. Grupo Oceano, 2004.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

44

Piercy, Nigel. Marketing Organisation (RLE Marketing). Routledge, 2014. http://dx.doi.org/10.4324/9781315760612.

Full text

APA, Harvard, Vancouver, ISO, and other styles

45

O'Shaughnessy, John. Competitive Marketing (RLE Marketing). Routledge, 2014. http://dx.doi.org/10.4324/9781315761718.

Full text

APA, Harvard, Vancouver, ISO, and other styles

46

Marketing Environment (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

47

Marketing 2: Marketing-Politik. Springer London, Limited, 2013.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

48

Marketing Organisation (RLE Marketing). Taylor & Francis Group, 2014.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

49

The Marketing Primer (Marketing). William Heinemann Ltd, 1988.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

50

Lamb, Charles W. Marketing Plan Project- Marketing. Thomson South-Western, 1998.

Find full text

APA, Harvard, Vancouver, ISO, and other styles

We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!