Academic literature on the topic 'Market research'
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Journal articles on the topic "Market research"
Grüner, George. "Market research, market pull." Translational Materials Research 2, no. 4 (January 15, 2016): 040101. http://dx.doi.org/10.1088/2053-1613/2/4/040101.
Full textShankina, Alina. "Market Research: Yesterday, Today, Tomorrow." Journal of Economic Sociology 4, no. 2 (2003): 88–101. http://dx.doi.org/10.17323/1726-3247-2003-2-88-101.
Full textRosenzweig, Robert M. "Market research." Nature 355, no. 6356 (January 1992): 121–22. http://dx.doi.org/10.1038/355121a0.
Full textLewis, Montague. "MARKET RESEARCH." Retail and Distribution Management 16, no. 1 (January 1988): 9–12. http://dx.doi.org/10.1108/eb018358.
Full textChadwick, Simon. "Market research is dead; Long live market research!" Research World 2014, no. 49 (November 2014): 6–7. http://dx.doi.org/10.1002/rwm3.20164.
Full textYalamova, Rossitsa. "Fractal Measures in Market Microstructure Research." Multinational Finance Journal 16, no. 1/2 (June 1, 2012): 137–54. http://dx.doi.org/10.17578/16-1/2-6.
Full textD’arcy, Éamonn. "Markets, Market Structures and Market Change: Expanding the Real Estate Research Paradigm." Pacific Rim Property Research Journal 12, no. 4 (January 2006): 446–64. http://dx.doi.org/10.1080/14445921.2006.11104395.
Full textEduardo Cândido Souza, Cassio, Paulo Henrique Montagnana Vicente Leme, Elisa Reis Guimarães, and Gustavo Nunes Maciel. "Market-Making Research: A Theoretical Systematization." Revista Interdisciplinar de Marketing 12, no. 1 (October 17, 2022): 1–16. http://dx.doi.org/10.4025/rimar.v12i1.58651.
Full textBjerrisgaard, Sofie Møller, and Dannie Kjeldgaard. "How Market Research Shapes Market Spatiality." Journal of Macromarketing 33, no. 1 (October 19, 2012): 29–40. http://dx.doi.org/10.1177/0276146712462891.
Full textKuzior, Aleksandra, Liudmyla Zakharkina, Zuzana Kubaščikova, Victor Chentsov, and Serhiy Lyeonov. "Insurance market transparency research trends: Bibliometric analysis." Insurance Markets and Companies 14, no. 1 (December 27, 2023): 136–52. http://dx.doi.org/10.21511/ins.14(1).2023.12.
Full textDissertations / Theses on the topic "Market research"
Löbler, Helge, Hans Kjellberg, Kaj Storbacka, Melissa Akaka, Jennifer Chandler, John Finch, Sara Lindeman, Katy Mason, Janet McColl-Kennedy, and Suvi Nenonen. "Market futures, future markets: research directions in the study of markets." Sage, 2012. https://ul.qucosa.de/id/qucosa%3A15286.
Full textZubko, V., Тетяна Олексіївна Алексахіна, Татьяна Алексеевна Алексахина, and Tetiana Oleksiivna Aleksakhina. "Market research tools industry." Thesis, Сумський державний університет, 2013. http://essuir.sumdu.edu.ua/handle/123456789/31147.
Full textZadworna, Magdalena. "The Swedish Market for Interior Doors : Market Research." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6466.
Full textProblem
The problem of the paper is the structure and characteristics of the interior door market in Sweden.
Purpose
The purpose of the paper is to provide the possibly deepest research of the Swedish market of interior door.
Method
The research constitutes of several parts. The theoretical framework derives from dependable literature, namely books, articles and journals. The data about the focal company is mostly of the primary type, gathered through series of interviews with Classen Pol's vice-chairman and a questionnaire filled in by the marketing manager of the company.
Result
The result of this paper is a description of the interior doors market in Sweden. Existing producers, distributors, sellers and importers are presented. Moreover, the author presents the optimal distribution for Classen Pol to pursue while entering Sweden.
Said, Emanuel. "The value of market research information : how do clients of market research services construct value from their usage of market research information?" Thesis, Cranfield University, 2011. http://dspace.lib.cranfield.ac.uk/handle/1826/7096.
Full textSobbizadeh, Hibel. "Mobile Broadband: A Market Research." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-8727.
Full textStenbom, Gustav. "Geodemographic Segmentation in Market Research." Thesis, KTH, Optimeringslära och systemteori, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188816.
Full textMarknader kan vara komplexa, men att förstå dem är kritiskt för de institutioner och företag som interagerar med individer. Detta projekt använder klustertekniker för att segmentera den svenska marknaden, vilket tillhandahåller ett mycket begripligt sätt att förstå befolkningen. Med ambitionen att få insikt i demografiska och psykografiska egenskaper hos populationer, och hur dessa hänger samman med individers geografiska regioner, undersöker detta projekt fyra klustertekniker för att segmentera den svenska marknaden utifrån enkätdata. De metoder som undersöks är: En tvåstegs metod med korrespondensanalys följd av hierarkisk klustering, k-modes kluster analys, self-organizing maps följt av hierarkisk klustering och slutligen den kategoriska klusteralgoritmen CLICKS. Varje teknik undersöks individuellt med avseende på klusternas karaktäristiska egenskaper, sedan jämförs teknikerna med varandra. Korrespondensanalysen, k-modes och self-organizing maps visar sig vara tekniker som kan utföra segmenteringen, och self-organizing maps visar sig vara den bästa metoden beträffande klusternas kompakthet och inom-kluster-fel. Resultaten från detta projekt visar att personer i urbana områden är mer benägna att leva ensamma, använda nikotinfritt snus och vilja köpa en elbil, i jämförelse med personer från landsbygden. Individer från landsbygden är i sin tur med benägna att lyssna på rockmusik och besöka shoppinghemsidor än personer i urbana områden.
Mustonen, Ruusa, and Hanna-Riikka Jokiperä. "CAN Europe - Market Research of Sweden." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6633.
Full textAbstract
Date: May 15, 2009
Course: Master thesis, EFO705
Authors: Hanna Jokiperä 800218-T108, hja08001@student.mdh.se
Ruusa Mustonen 830711-P263, rmn08001@student.mdh.se
Tutor: Tobias Eltebrandt
Title: CAN Europe – Market Research of Sweden
Strategic question: How can CAN Europe launch the internationally standardised vocational skills assessment tests successfully to Sweden? The purpose of this master thesis is to provide the company with comprehensive information about the Swedish market and to suggest ways to implement the launching process.
Research questions:
- What are the characteristics of the Swedish labour and recruitment market?
- Are the Swedish companies interested in using CAN Europe’s tests?
- What would be the suitable marketing mix when entering the Swedish market?
Methods: Besides the comprehensive collection of secondary data, the primary data was collected by the means of an open-ended questionnaire among large companies and recruitment agencies in Sweden. The research was conducted in order to gather in-depth information about the recruitment field in Sweden.
Conceptual Framework: Theories of ‘The International Marketing Task’, ‘The Country Notebook’ and ‘The Market entry plan’ were used. Theories and concepts were chosen for the purpose that they would support each other and could be used by combining them when making the analysis of the findings.
Conclusion: According to the study, Sweden seems to be highly potential country for CAN Europe to enter since the relevant aspects for successful launch exist in the market i.e. in terms of companies’ interest and needs, and the characteristics of the skills assessment and recruitment market in Sweden.
Key Words: Market entry plan, marketing mix, international launch, market research, skills assessment, recruitment, blue-collar
NEVES, ANTONIO BERNARDO FERREIRA. "STATISTICAL MODELS IN ADVERTISING MARKET RESEARCH." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 1991. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=9046@1.
Full textThe advertising is no doubt one of the most important weapons of Marketing. However, to measure its short-term efficiency as the result of sales increase can be a difficult task, mainly when it is compared to promotion results. For that, statistical models are being developed using other measures rather than sales volumes. At the same time, the advertising turn up to be seen in a more scientific way. Moreover, it took a remarkable place within the Marketing Research, creating different tendencies about the best way of guarenteeing the investiment return. Here is showed an essay of linking the theory and the most important and confirmed results of Advertising Reserch, presenting one methodology that assures this return with some guarantee.
Mateus, Cláudia Vanessa Murteira da Luz. "Estágio na HMR – HEALTH MARKET RESEARCH." Master's thesis, Faculdade de Ciências Sociais e Humanas, Universidade Nova de Lisboa, 2013. http://hdl.handle.net/10362/10364.
Full textO presente relatório foi elaborado no âmbito do estágio curricular que realizei na empresa HMR – Health Market Research entre 1 de outubro de 2012 e 28 de fevereiro de 2013. Um dos principais objetivos deste relatório é o de dar conta da análise e revisão linguísticas de um conjunto de textos que realizei durante o estágio, fundamentada nos instrumentos de normalização e divulgação linguística. O relatório está organizado em quatro capítulos, em função das áreas em que se desenvolveu a minha intervenção: I – Ortografia; II – Pontuação; III – Sintaxe; IV – Redundâncias e Outros Problemas.
WANG, Haixiu. "Competitive market research and product design." Digital Commons @ Lingnan University, 2014. https://commons.ln.edu.hk/cds_etd/11.
Full textBooks on the topic "Market research"
Mooi, Erik, Marko Sarstedt, and Irma Mooi-Reci. Market Research. Singapore: Springer Singapore, 2018. http://dx.doi.org/10.1007/978-981-10-5218-7.
Full textBirn, Robin. Market research. Oxford, U.K: Capstone Pub., 2002.
Find full textPublications, Key Note, ed. Market research. London: Key Note Publications, 1988.
Find full textCulkin, Nigel. Market research. Leicester: Market Research Centre, LeicesterBusiness School, De Montfort University, 1996.
Find full textRatios, ICC Business, ed. Market research. London: ICC Business Ratios, 1987.
Find full textMarsh, Barry. Market research. Manchester: Central Services Unit for University and Polytechnic Careers and Appointments Services, 1985.
Find full textFinnegan, Gerry. Market research. Cork: Centre for Co-operative Studies, University College Cork, 1988.
Find full textTráchtála, Bord, ed. Market research. Dublin: An Bord Tráchtála/The Irish Trade Board, 1993.
Find full textRatios, ICC Business, ed. Market research. 2nd ed. London: ICC Business Ratios, 1988.
Find full textRatios, ICC Business, ed. Market research. 3rd ed. Hampton: ICC Business Ratios, 1989.
Find full textBook chapters on the topic "Market research"
Huggett, Renée. "Market Research." In Markets, 92–96. London: Macmillan Education UK, 1990. http://dx.doi.org/10.1007/978-1-349-11600-3_16.
Full textBaker, Susan. "Market Research." In Marketing Management, 96–109. London: Macmillan Education UK, 2000. http://dx.doi.org/10.1007/978-1-137-26638-5_7.
Full textMarshall, Chris. "Market research." In Mastering, 39–54. London: Macmillan Education UK, 2003. http://dx.doi.org/10.1007/978-1-137-05430-2_4.
Full textCartwright, Roger. "Market research." In Mastering Marketing management, 69–88. London: Macmillan Education UK, 2002. http://dx.doi.org/10.1007/978-1-137-06985-6_4.
Full textSoberman, David. "Market Research." In The Palgrave Encyclopedia of Strategic Management, 997–99. London: Palgrave Macmillan UK, 2018. http://dx.doi.org/10.1057/978-1-137-00772-8_716.
Full textFurnham, Adrian. "Market research." In The Talented Manager, 146–48. London: Palgrave Macmillan UK, 2012. http://dx.doi.org/10.1057/9780230369764_39.
Full textHogarth, Mary. "Market research." In Writing Feature Articles, 39–54. Fifth edition. | London ; New York : Routledge, 2019.: Routledge, 2019. http://dx.doi.org/10.4324/9781315298016-4.
Full textSoberman, David. "Market Research." In The Palgrave Encyclopedia of Strategic Management, 1–4. London: Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/978-1-349-94848-2_716-1.
Full textFlint, Daniel J., Paola Signori, and Susan L. Golicic. "Market Research." In Contemporary Wine Marketing and Supply Chain Management, 131–49. New York: Palgrave Macmillan US, 2016. http://dx.doi.org/10.1057/9781137492432_9.
Full textHelmold, Marc. "Market Research." In Management for Professionals, 177–84. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-10097-0_17.
Full textConference papers on the topic "Market research"
"Financial Market Revisited." In Emirates Research Publishing. Emirates Research Publishing, 2015. http://dx.doi.org/10.17758/erpub.e1115093.
Full textMaslova, G. M., I. M. Glinkina, N. A. Kashirina, and N. V. Bailova. "Market Research of the Egg Food Market." In International Conference on Policicies and Economics Measures for Agricultural Development (AgroDevEco 2020). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/aebmr.k.200729.020.
Full text"CRACOW RESIDENTIAL MARKET RESEARCH." In 15th Annual European Real Estate Society Conference: ERES Conference 2008. ERES, 2008. http://dx.doi.org/10.15396/eres2008_232.
Full textYang, Ju, Tianzhu Dai, Rui Wang, Yi Jin, and Weibo Jing. "Research on Market Efficiency of Chinese Cotton Market." In 2011 International Conference on Business Computing and Global Informatization (BCGIn). IEEE, 2011. http://dx.doi.org/10.1109/bcgin.2011.19.
Full textHerrmann, Markus, and Laura Hoyden. "Applied Webscraping in Market Research." In CARMA 2016 - 1st International Conference on Advanced Research Methods and Analytics. Valencia: Universitat Politècnica València, 2016. http://dx.doi.org/10.4995/carma2016.2016.3131.
Full textLi, Yao. "Movie Derivatives Market Development Research." In Proceedings of the 2019 5th International Conference on Humanities and Social Science Research (ICHSSR 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/ichssr-19.2019.95.
Full textHorvat, J., S. Markovic, and M. Perencevic. "CADAC methods in market research." In Proceedings 23rd International Conference Information Technology Interfaces. ITI 2001. IEEE, 2001. http://dx.doi.org/10.1109/iti.2001.938022.
Full textDoonan, Samantha, Olivia Laramie, Jessica Liu, Marianne Sarkis, and Julie Johnson. "Unexpected Public Health Emergencies—A Descriptive Analysis of Trends in the Massachusetts Medical and Adult-use Cannabis Markets." In 2021 Virtual Scientific Meeting of the Research Society on Marijuana. Research Society on Marijuana, 2022. http://dx.doi.org/10.26828/cannabis.2022.01.000.49.
Full textDemina, Veronika Vasilyevna. "Market risk: measurement and control." In III International applied research conference, Chair Olga Valeryevna Starkova. TSNS Interaktiv Plus, 2016. http://dx.doi.org/10.21661/r-81032.
Full textZhang, Guangbin, and Chun Cheng. "The Association Research about China's Bond Market and Stock Market." In 2011 International Conference on Information Management, Innovation Management and Industrial Engineering (ICIII). IEEE, 2011. http://dx.doi.org/10.1109/iciii.2011.294.
Full textReports on the topic "Market research"
Neumark, David. Experimental Research on Labor Market Discrimination. Cambridge, MA: National Bureau of Economic Research, February 2016. http://dx.doi.org/10.3386/w22022.
Full textWerling, Eric. Building America Research-to-Market Plan. Office of Scientific and Technical Information (OSTI), November 2015. http://dx.doi.org/10.2172/1226785.
Full textBailey, Robert M., James A. Hoskins, James R. Multari, Lancaster Jr., Strackbein Anita R., and Mary E. Educator Market Research: In-depth Interviews. Fort Belvoir, VA: Defense Technical Information Center, November 2001. http://dx.doi.org/10.21236/ada416290.
Full textLevin, Todd, Bethany Frew, Alexandre Moreira, Erik Ela, Mahdi Mehrtash, Abe Silverman, Audun Botterud, et al. Research Priorities and Opportunities in U.S. Wholesale Electricity Markets: Market Design under Deep Decarbonization. Office of Scientific and Technical Information (OSTI), April 2024. http://dx.doi.org/10.2172/2340834.
Full textMcCabe, Molly J., and Na Wang. Commercial Building Energy Asset Rating Program -- Market Research. Office of Scientific and Technical Information (OSTI), April 2012. http://dx.doi.org/10.2172/1039128.
Full textServo, Jenny. Market Research Study: Applications of ASCR HPC Software. Office of Scientific and Technical Information (OSTI), June 2022. http://dx.doi.org/10.2172/1874151.
Full textChan, Louis K. C., Josef Lakonishok, and Theodore Sougiannis. The Stock Market Valuation of Research and Development Expenditures. Cambridge, MA: National Bureau of Economic Research, July 1999. http://dx.doi.org/10.3386/w7223.
Full textAgrawal, Ajay, John Horton, Nicola Lacetera, and Elizabeth Lyons. Digitization and the Contract Labor Market: A Research Agenda. Cambridge, MA: National Bureau of Economic Research, October 2013. http://dx.doi.org/10.3386/w19525.
Full textAggarwal, Mayank, Anindya Chakrabarti, Chirantan Chatterjee, and Matthew Higgins. Research and Market Structure: Evidence from A Pathogenic Outbreak. Cambridge, MA: National Bureau of Economic Research, May 2021. http://dx.doi.org/10.3386/w28840.
Full textByrski, Dennis, Fabian Gaessler, and Matthew Higgins. Market Size and Research: Evidence from the Pharmaceutical Industry. Cambridge, MA: National Bureau of Economic Research, May 2021. http://dx.doi.org/10.3386/w28858.
Full text