Journal articles on the topic 'Internet advertising'
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Wicker, Stephen B., and Kolbeinn Karlsson. "Internet advertising." Communications of the ACM 60, no. 10 (September 25, 2017): 70–79. http://dx.doi.org/10.1145/3048384.
Full textMarkham, Scott, Rebecca Gatlin-Watts, and William Bounds. "Internet Advertising vs. Traditional Advertising." Journal of Promotion Management 6, no. 1-2 (March 2001): 3–17. http://dx.doi.org/10.1300/j057v06n01_02.
Full textMalchyk, M., and I. Adasiuk. "ADVERTISING IN THE INTERNET: THEORETICAL ANALYSIS AND FEATURES." Journal of Lviv Polytechnic National University. Series of Economics and Management Issues 5, no. 1 (June 1, 2021): 75–85. http://dx.doi.org/10.23939/semi2021.01.075.
Full textRobinson, Helen, Anna Wysocka, and Chris Hand. "Internet advertising effectiveness." International Journal of Advertising 26, no. 4 (January 2007): 527–41. http://dx.doi.org/10.1080/02650487.2007.11073031.
Full textStotland, Boris Igorevich. "The concept and features of Internet advertising as a result of intellectual activity." Право и политика, no. 2 (February 2022): 52–58. http://dx.doi.org/10.7256/2454-0706.2022.2.37462.
Full textSadykova, Zh M., and A. U. Kussebay. "Advertising on the Internet." Рroblems of engineering and professional education 55, no. 4 (2019): 68–73. http://dx.doi.org/10.32523/2220-685x-2019-55-4-68-73.
Full textTao Mei and Xian-Sheng Hua. "Contextual Internet Multimedia Advertising." Proceedings of the IEEE 98, no. 8 (August 2010): 1416–33. http://dx.doi.org/10.1109/jproc.2009.2039841.
Full textJugenheimer, Donald W. "Advertising on the internet." New Jersey Journal of Communication 4, no. 2 (September 1996): 161–79. http://dx.doi.org/10.1080/15456879609367305.
Full textBoudreau, Marie‐Claude, and Richard T. Watson. "Internet advertising strategy alignment." Internet Research 16, no. 1 (January 2006): 23–37. http://dx.doi.org/10.1108/10662240610642523.
Full textDimitri, Nicola. "Combinatorial advertising internet auctions." Electronic Commerce Research and Applications 32 (November 2018): 49–56. http://dx.doi.org/10.1016/j.elerap.2018.10.005.
Full textFayvishenko, Diana, Oksana Melnichenko, and Kateryna Bogatyrova. "DEVELOPMENT TRENDS OF INTERNET ADVERTISING IN UKRAINE." HERALD OF KHMELNYTSKYI NATIONAL UNIVERSITY 300, no. 6 Part 2 (December 2021): 24–27. http://dx.doi.org/10.31891/2307-5740-2021-300-6/2-4.
Full textKoshksaray, Amir Abedini, and Elnaz Nabizadeh. "Internet Advertising Pleasure and Purchase Intention." International Journal of Innovation in the Digital Economy 8, no. 4 (October 2017): 30–47. http://dx.doi.org/10.4018/ijide.2017100103.
Full textARKHYPOVA, Tetiana, and Nataliya AVRAMENKO. "INTERNET ADVERTISING AS A TOOL FOR DIGITAL MARKETING OF THE ENTERPRISE." Herald of Khmelnytskyi National University. Economic sciences 318, no. 3 (May 25, 2023): 63–67. http://dx.doi.org/10.31891/2307-5740-2023-318-3-9.
Full textShij, Tan Dai, and Francis Piron. "Advertising agencies and advertisers' perceptions of internet advertising." International Journal of Advertising 21, no. 3 (January 2002): 381–97. http://dx.doi.org/10.1080/02650487.2002.11104938.
Full textHanafizadeh, Payam, and Mehdi Behboudi. "The Right Format of Internet Advertising (RFIA)." Information Resources Management Journal 26, no. 2 (April 2013): 20–42. http://dx.doi.org/10.4018/irmj.2013040102.
Full textKonečný, Michal, Róbert Világi, Yaroslava Kostiuk, and František Pollák. "Analysis of the Czech Advertising Market and its Main Players." SHS Web of Conferences 135 (2022): 01006. http://dx.doi.org/10.1051/shsconf/202213501006.
Full textLutsenko, Oleksandra, and Kateryna Tsymbaliuk. "ANALYSIS OF THE USE OF PROJECT MANAGEMENT TOOLS BY UKRAINIAN COMPANIES." HERALD OF KHMELNYTSKYI NATIONAL UNIVERSITY 300, no. 6 (December 3, 2021): 288–93. http://dx.doi.org/10.31891/2307-5740-2021-300-6-44.
Full textLiman, Vitaly, and Olena Polova. "FEATURES OF INTERNET ADVERTISING OF HOTEL BUSINESS ENTERPRISES IN THE UKRAINIAN INTERNET SEGMENT." "EСONOMY. FINANСES. MANAGEMENT: Topical issues of science and practical activity", no. 4(66) (December 30, 2024): 133–50. http://dx.doi.org/10.37128/2411-4413-2023-4-9.
Full textAganina, R. N., and T. A. Andronova. "INTERNET-ADVERTISING IN THE AGE OF DIGITALIZATION." Courier of Kutafin Moscow State Law University (MSAL)), no. 7 (September 16, 2020): 44–52. http://dx.doi.org/10.17803/2311-5998.2020.71.7.044-052.
Full textIha Haryani Hatta, Widarto Rachbini,. "E-Lifestyle And Internet Advertising Avoidance." Jurnal Manajemen 22, no. 3 (October 24, 2018): 435. http://dx.doi.org/10.24912/jm.v22i3.432.
Full textBehboudi, Mehdi, and Amir Abedini Koshksaray. "Online Advertising." International Journal of Innovation in the Digital Economy 8, no. 4 (October 2017): 1–17. http://dx.doi.org/10.4018/ijide.2017100101.
Full textSchlosser, Ann E., Sharon Shavitt, and Alaina Kanfer. "Survey of Internet users’ attitudes toward Internet advertising." Journal of Interactive Marketing 13, no. 3 (January 1999): 34–54. http://dx.doi.org/10.1002/(sici)1520-6653(199922)13:3<34::aid-dir3>3.0.co;2-r.
Full textSchlosser, Ann E., Sharon Shavitt, and Alaina Kanfer. "Survey of Internet users' attitudes toward Internet advertising." Journal of Interactive Marketing 13, no. 3 (1999): 34–54. http://dx.doi.org/10.1002/(sici)1520-6653(199922)13:3<34::aid-dir3>3.3.co;2-i.
Full textSamahalska, Yustyna. "LEGAL REGULATION OF INTERNET ADVERTISING." Visnyk of the Lviv University. Series Law, no. 66 (May 25, 2018): 208–14. http://dx.doi.org/10.30970/vla.2018.66.8153.
Full textLee, Sihoon. "Internet Advertising Standard Organization Design." JOURNAL OF SOCIAL SCIENCES 30, no. 1 (June 30, 2011): 163. http://dx.doi.org/10.18284/jss.2011.06.30.1.163.
Full textKrishnan, Sandhya G., and Priya Sachdeva. "Brand Promotion Through Internet Advertising." Media Watch 2, no. 2 (July 2011): 28–30. http://dx.doi.org/10.1177/0976091120110205.
Full textKropyvko, Viktoriia Vitaliivna. "Political advertising in internet communications." Politicus, no. 1 (2022): 61–65. http://dx.doi.org/10.24195/2414-9616.2022-1.10.
Full textStříteský, Václav, and Marek Stříteský. "Demographic Targeting of Internet Advertising." Acta Informatica Pragensia 3, no. 2 (December 30, 2014): 137–53. http://dx.doi.org/10.18267/j.aip.42.
Full textEllen Gordon, Mary, and Kathryn De Lima‐Turner. "Consumer attitudes towards Internet advertising." International Marketing Review 14, no. 5 (October 1997): 362–75. http://dx.doi.org/10.1108/02651339710184316.
Full textPaton, David, and Neil Conant. "Internet advertising by UK firms." Journal of Strategic Marketing 10, no. 2 (January 2002): 115–33. http://dx.doi.org/10.1080/09652540210125279.
Full textFrancis, Shayla, Katarzyna Z. Kozak, Lauren Heilig, Kristy Lundahl, Terri Bowland, Eric Hester, Arthur Best, and Robert P. Dellavalle. "Dermatology Internet Yellow Page advertising." Journal of the American Academy of Dermatology 55, no. 1 (July 2006): 67–70. http://dx.doi.org/10.1016/j.jaad.2006.03.021.
Full textThiers, B. H. "Dermatology Internet Yellow Page advertising." Yearbook of Dermatology and Dermatologic Surgery 2007 (January 2007): 281. http://dx.doi.org/10.1016/s0093-3619(08)70568-9.
Full textDrèze, Xavier, and François-Xavier Hussherr. "Internet advertising: Is anybody watching?" Journal of Interactive Marketing 17, no. 4 (January 2003): 8–23. http://dx.doi.org/10.1002/dir.10063.
Full textBehboudi, Mehdi, and Hamideh Mokhtari. "Online Advertising." International Journal of Innovation in the Digital Economy 8, no. 3 (July 2017): 49–64. http://dx.doi.org/10.4018/ijide.2017070104.
Full textAgboola, AbdulhameedKayode, and Lambe Mustapha. "IMPLICATIONS OF INTERNET ADVERTISING ON NEW MEDIA ENTREPRENEURSHIP: A BOON OR BANE?" International Journal of Research -GRANTHAALAYAH 3, no. 6 (June 30, 2015): 7–16. http://dx.doi.org/10.29121/granthaalayah.v3.i6.2015.2995.
Full textAmironesei, Aura-Elena. "Advertising in the metaverse. A quasi-legal overview." SHS Web of Conferences 177 (2023): 02003. http://dx.doi.org/10.1051/shsconf/202317702003.
Full textSinclair, John, and Rowan Wilken. "Sleeping with the Enemy: Disintermediation in Internet Advertising." Media International Australia 132, no. 1 (August 2009): 93–104. http://dx.doi.org/10.1177/1329878x0913200110.
Full textAbtahi, Masumeh Sadat, Leila Behboudi, and Hamideh Mokhtari Hasanabad. "Factors Affecting Internet Advertising Adoption in Ad Agencies." International Journal of Innovation in the Digital Economy 8, no. 4 (October 2017): 18–29. http://dx.doi.org/10.4018/ijide.2017100102.
Full textRomanova, I., and D. Bolshakova. "IMPACT OF HIDDEN ADVERTISING ON THE INTERNET ON CONSUMER BEHAVIOR CLIENTS OF INTERQUADRUM LLC COMPANY." TRANSBAIKAL STATE UNIVERSITY JOURNAL 28, no. 10 (2022): 111–23. http://dx.doi.org/10.21209/2227-9245-2022-28-10-111-123.
Full textTseng, Chung-Hui, and Tseng-Lung Huang. "Internet advertising video facilitating health communication." Internet Research 26, no. 1 (February 1, 2016): 236–64. http://dx.doi.org/10.1108/intr-09-2014-0217.
Full textIdemudia, Efosa. "A Comprehensive Summary Review of Internet Advertising and Online Market Places that Provides Detailed Insights and Understanding On What Information Systems Discipline is About." International Journal of Technology Diffusion 5, no. 1 (January 2014): 56–72. http://dx.doi.org/10.4018/ijtd.2014010105.
Full textEka Santi, Devita. "PERAN ONLINE ADVERTISING PADA PEMASARAN AXIS." SOURCE : Jurnal Ilmu Komunikasi 6, no. 1 (April 28, 2020): 58. http://dx.doi.org/10.35308/source.v6i1.1768.
Full textLOZOVSKA, Hanna, Valeriia PROKOPENKO, and Aliona LAZUTKINA. "THE ROLE OF INTERNET ADVERTISEMENTS IN THE COMPANY ADVERTISING MANAGEMENT." Ukrainian Journal of Applied Economics 5, no. 3 (September 7, 2020): 289–96. http://dx.doi.org/10.36887/2415-8453-2020-3-31.
Full textMeghna Rishi. "Synergy between Internet Technology and Traditional Media: A Perspective on Indian Marketers." Journal of Technology Management for Growing Economies 2, no. 1 (April 25, 2011): 89–101. http://dx.doi.org/10.15415/jtmge.2011.21005.
Full textAnusha. "EFFECTIVENESS OF ONLINE ADVERTISING." International Journal of Research -GRANTHAALAYAH 4, no. 3SE (March 31, 2016): 14–21. http://dx.doi.org/10.29121/granthaalayah.v4.i3se.2016.2772.
Full textHassan, Dahir Ahmed, and Sadak Mohamud Hassan. "A Study on the Effect of Internet Advertising on Somali Business." East African Journal of Business and Economics 5, no. 1 (September 30, 2022): 260–68. http://dx.doi.org/10.37284/eajbe.5.1.865.
Full textVirotchenko, Svitlana, and Anastasia Zinova. "Interenet ads as a form of Internet communication. Specifics of translation. (based on the material of the Chinese and English languages)." 97, no. 97 (June 28, 2023): 15–21. http://dx.doi.org/10.26565/2786-5312-2023-97-02.
Full textKoshksaray, Amir Abedini, and Kambiz Heidarzadeh Hanzaee. "Which E-Lifestyle Avoids Internet Advertising More?" International Journal of Innovation in the Digital Economy 5, no. 4 (October 2014): 22–36. http://dx.doi.org/10.4018/ijide.2014100102.
Full textBilić, Paško, and Jaka Primorac. "The Digital Advertising Gap and the Online News Industry in Croatia." Medijske studije 9, no. 18 (February 15, 2019): 62–79. http://dx.doi.org/10.20901/ms.9.18.4.
Full textYuan, Xiaohui, Abhijit Ghosh, and Dhakir Abbas Ali. "Research on Risk Management of Advertising Projects based on Internet Search Engine." Academic Journal of Management and Social Sciences 6, no. 2 (February 28, 2024): 79–82. http://dx.doi.org/10.54097/hs452c92.
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