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Journal articles on the topic 'Interactibe television'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

Medina, Mercedes, and Idoia Portilla. "Televisión multipantalla y la medición de su audiencia: el caso de las televisiones autonómicas." Revista ICONO14. Revista científica de Comunicación y Tecnologías emergentes 14, no. 2 (July 31, 2016): 377. http://dx.doi.org/10.7195/ri14.v14i2.960.

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<p>Gracias a la digitalización, los contenidos televisivos pueden disfrutarse en múltiples pantallas además del televisor. Las compañías de televisión han desarrollado un modelo de televisión online e interactivo que permite un consumo personalizado a través de varios soportes.</p><p>Siguiendo el modelo de las televisiones nacionales en el entorno digital, analizamos aquí la oferta digital de las televisiones públicas autonómicas en España desde la óptica de la medición de audiencias. </p><p>La segunda fuente de financiación de estas televisiones proviene de la publicidad y los anunciantes demandan datos de audiencia para invertir en los medios. Por eso, encontrar un sistema de medición de audiencias que unifique todos los dispositivos es esencial para el desarrollo de la estrategia online desde el punto de vista comercial.</p><p>Para el análisis se han elegido las televisiones autonómicas pioneras, la Corporació Catalana de Mitjans Audiovisuals (CCMA) y Euskal Irrati Telebista (EITB). <span>La metodología empleada será la observación directa y análisis crítico.</span></p>

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2

Mayugo-i-Majó, Carme. "Towards another model of television system in the global communication age." Comunicar 13, no. 25 (October 1, 2005): 91–99. http://dx.doi.org/10.3916/c25-2005-013.

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Television plays a very important role in our societies but, until now, we have not been capable to stress on its social discussion and to promote a deep change of this media. Mostly channels (even public ones) remain closed to citizenship, too much influenced by advertising business and economic outcomes. Opening a big participation process within all social agents involved, it is possible to generate another television model, more open and connected with people. Three different questions are crucial in this process: a huge interaction between television producers and their multiples audiences, the creation of a third audiovisual sector (which the only owner should be community), and media literacy for everybody and everywhere. A qualified society for quality on televisions. Nos encontramos de lleno en la llamada era de la sociedad de la información y el conocimiento, pero no conseguimos generar una concurrencia de visiones e inquietudes entre los distintos agentes sociales que interactúan en el tablero de juego del sistema televisivo actual. En este documento se esboza una triple dinámica de intervención para transformar el medio. En primer lugar, estaría la incorporación de la sociedad como agente activo y decisivo en la conformación de la televisión. Como segunda premisa, cabría quebrar la separación existente entre centros emisores y audiencias, y sustituirla por una verdadera interacción. En tercer lugar, convendría aventurarse en el campo de la educación en comunicación (EC) como espacio para el diseño de políticas y experiencias de base para alfabetizar en los medios a todos los sujetos sociales sin excepción. El sistema comunicativo tiene que ir más allá de la dicotomía entre televisión pública y privada, y apostar por el desarrollo del «tercer sector audiovisual».

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3

González-Gómez, Antonia-Alejandra, and Karla Jiménez-Comrie. "Interactive digital TV and its learning tools." Comunicar 13, no. 26 (March 1, 2006): 93–101. http://dx.doi.org/10.3916/c26-2006-15.

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Interactive Digital TV (IDTV) is a reality in the midst of the Information Society, is expected to allow the development of new interactive systems that may be useful in daily life as well as in other scopes such as education, politics and economics. The implications that IDTV requires to mature settles new challenges for both public and private authorities, and, demands also, new standards for other aspects such as technolgy applications, television industry, legal frames, social envioroments and education fields. This paper presents the basis of IDTV and also looks beyond to explore what are the outlines that can be used to provide an efficient broadcast and interactivity. La televisión digital interactiva es una realidad de la llamada «sociedad de la información» que funciona a partir de la difusión de la televisión directa, de las redes por cable y de la televisión digital terrestre, junto con la mejora de la calidad en la recepción y visualización de las señales televisivas, de los sistemas digitales de interacción y de la recepción portátil y móvil de la señal de televisión. En ese sentido, en el futuro se espera que las computadoras unidas con las emisiones televisivas digitales, permitan el desarrollo de sistemas interactivos que se puedan aplicar tanto en la vida cotidiana como en la educación formal y no formal. Las implicaciones que la televisión digital interactiva conlleva, provocan una reconversión en la tarea de los medios de comunicación y plantean nuevos retos en los poderes públicos y privados. En el campo educativo, la televisión digital interactiva representa oportunidades de interacción viva con el usuario, sin embargo en el momento actual, las investigaciones en este campo son escasas.

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4

Fernández, Francisco, and Sergio Goldenberg. "Aplicaciones interactivas para la televisión digital en Chile." Cuadernos.info, no. 22 (2008): 6–17. http://dx.doi.org/10.7764/cdi.22.86.

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5

Kong, Hwayeon. "Wide Bezel Televisions Decrease Immersive Experiences." Advances in Human-Computer Interaction 2020 (September 1, 2020): 1–5. http://dx.doi.org/10.1155/2020/9349560.

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This study explored how telepresence could be affected by stimuli from reality that distracts people while they are watching television. The sample comprised of 36 undergraduate and graduate students from a university in South Korea (age range: 18–38 years, M = 22.61, and SD = 4.12). A between-subjects experimental design was employed with two types of viewing equipment (a television screen vs. a television screen with side screens that act as stimuli from reality) and two bezel widths (2 cm vs. 10 cm) to examine how each condition influenced the viewers’ perceived telepresence. The results revealed that participants’ perception of telepresence was not affected by the type of viewing equipment. However, the level of telepresence was affected by the bezel width: the thinner the bezel, the more telepresence felt by the viewers. These findings provide important insights that can guide the future designs of screen bezels for televisions and other devices in order to more effectively create immersive virtual worlds. Future studies are needed to examine the relationship between central vision and telepresence.

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6

Creutzburg, R. "Interactive Television." IEEE Multimedia 12, no. 2 (April 2005): 88–89. http://dx.doi.org/10.1109/mmul.2005.29.

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7

Bisesi, Michael, and B. Dell Felder. "Interactive television." New Directions for Higher Education 1986, no. 56 (1986): 37–45. http://dx.doi.org/10.1002/he.36919865606.

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8

Blahut, D. E., T. E. Nichols, W. M. Schell, G. A. Story, and E. S. Szurkowski. "Interactive television." Proceedings of the IEEE 83, no. 7 (July 1995): 1071–85. http://dx.doi.org/10.1109/5.390124.

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9

Marta-Lazo, Carmen. "The process of TV reception as contextual interaction." Comunicar 16, no. 31 (October 1, 2008): 35–40. http://dx.doi.org/10.3916/c31-2008-01-004.

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The process of reception cannot be equated to visualisation. Many factors are involved in the act of looking; the subject’s background, their level of communicative competence, code knowledge, modus operandi and different ways of interpreting and deepening in messages. Dynamics of interaction with the screen are varied, but to achieve a significant degree of autonomy and activity, direct involvement in the creative process will be necessary. Hence, it is of major importance to foster a responsible use of television and educate society in matters of communication. This is, beyond any doubt, the challenge that the present educative system has to face. El proceso de recepción televisiva se circunscribe al mero acto de visionado. Son muchos los factores que afectan al ejercicio de mirar, entre otros el «background» con el que cuente el sujeto, su grado de competencia comunicativa, el conocimiento de códigos, modos de operar y maneras de interpretar y profundizar en los mensajes. Las dinámicas de interacción con la pantalla son muy diversas, pero para conseguir un grado de autonomía y actividad significativo, será necesaria la construcción de mensajes o la participación directa en el proceso creativo. En consecuencia, es importante despertar unos hábitos responsables de consumo televisivo y educar en materia de comunicación. Éste es, sin duda, el reto que se le plantea al sistema educativo actual.

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10

Lacalle, Charo. "La ficción interactiva: Televisión y Web 2.0." Ámbitos. Revista Internacional de Comunicación, no. 20 (2011): 87–107. http://dx.doi.org/10.12795/ambitos.2011.i20.05.

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11

Amaral, Sergio Ferreira do, Luciana Ozello Baratti, Daniel Moutinho Bataca, João Henrique de Augustinis Franco, José Manuel Martin Rios, and Amilton da Costa Lamas. "Serviço de apoio a distância ao professor em sala de aula pela tv digital interativa." RDBCI: Revista Digital de Biblioteconomia e Ciência da Informação 1, no. 2 (December 13, 2004): 53. http://dx.doi.org/10.20396/rdbci.v1i2.2080.

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Este é um artigo de um projeto em andamento desenvolvido em parceria com a Diretoria Técnica de Serviços do CPqD Telecom & IT Solutions e a Faculdade de Educação da UNICAMP, que objetiva estabelecer um serviço de apoio a distância aos professores em sala de aula em 03 Escolas da região de Barão Geraldo em Campinas/ SP , para utilizar a TV Digital Interativa como ferramenta de busca e desenvolvimento de conteúdo multimídia interativo nas práticas pedagógicas. Fundamentalmente esta ferramenta será de fácil uso por utilizar como terminal de escolha e exibição um televisor colocado nas salas de aula das escolas e controlado por controle remoto. O professor poderá interagir com o conteúdo exibido no televisor de modo a obter uma programação não linear que se desenvolverá conforme o seu projeto pedagógico. As principais características do serviço são a facilidade de uso, fornecimento a distância de material multimídia interativo, baixo custo de implantação e grande área geográfica de cobertura, proporcionada pela disponibilidade quase total de sinal de televisão no território nacional. Este serviço é parte de um conjunto de serviços de teleducação que estão sendo desenvolvidos para o futuro Sistema de TV Digital terrestre que será implantado no Brasil. Palavras-chave: Educação a distância; TV digital interativa; Novas tecnologias aplicadas na educação; Tecnologia da informação e comunicação Abstract This is an article of a developed in progress project in would seem the Direction Technique of Services of the CPqD Telecom & IT Solutions and the College of Education of the UNICAMP, that objective in the distance to establish a support services to the teacher in classroom in 03 Schools of the region of Barão Geraldo in Campinas, SP, to use the Interactive Digital TV as a search tool and practical development of interactive multimedia content in the pedagogical practical ones. Basically this tool will be easy to use as a terminal of choice and exhibition a television set placed in the school’s classrooms and controlled for remote control. The teacher be able to interact with according to the content shown in the television set in order to get a non linear programme that will develop this pedagogical project. The main services characteristics are the easiness of use, supply of the interactive at distance multimedia material, low cost of implantation and covering of a great geographic area, for the almost total availability of signal of television in domestic territory. This service is part of a set of TV-education services that are being developed for the coming System of terrestrial Digital TV that will be implanted in Brazil. Key words: Distance Education; Interactive Digital TV; New Technologies applied in Education

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12

Albero-Andrés, Magdalena. "Infancia y televisión educativa en el contexto multimedia." Comunicar 9, no. 17 (October 1, 2001): 116–21. http://dx.doi.org/10.3916/c17-2001-17.

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The author proposes to make a profit from the stimulating power of television for chil -dren so that we can make a favourable use of it to create an educational television. This is a reality in many places already but this paper adds the benefits of a multimedia background in order to give it interaction. La autora propone que aprovechemos el fuerte potencial motivador que para la infancia tiene la televisión usándolo a nuestro favor. Pero a esta propuesta, que ya es real en muchos lugares, se le añade en este artículo la posibilidad de que esta herramienta se complete con un contexto multimedia que la dote de interactividad.

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13

Dudo, Anthony, Dominique Brossard, James Shanahan, Dietram A. Scheufele, Michael Morgan, and Nancy Signorielli. "Science on Television in the 21st Century." Communication Research 38, no. 6 (December 14, 2010): 754–77. http://dx.doi.org/10.1177/0093650210384988.

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Twenty-five years after George Gerbner and colleagues’ seminal report on television and science attitudes, there is a need to update the data on television’s portrayals of science and to revisit the cultivation question. We address this need by analyzing 21st-century television depictions of science and examining the relationships between exposure to television and attitudes toward science with an analysis of 2006 General Social Survey data. Content results show that scientists appear infrequently in prime-time dramatic programs, are typically White males, and are frequently cast in good or mixed roles rather than as evil scientists. Regarding the cultivation effect, we do not find a significant direct relationship between television viewing and negative attitudes toward science after relevant controls are taken into account. Additional results, however, indicate a displacement effect of television viewing on science attitudes and show significant interaction effects consistent with mainstreaming.

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14

Vega-Casanova, Jair, and Andrea Lafaurie-Molina. "A Children’s Observatory of Television: «Observar TV», a Space for Dialogue between Children." Comunicar 20, no. 40 (March 1, 2013): 145–53. http://dx.doi.org/10.3916/c40-2013-03-05.

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This paper presents the results of work on «Observar TV», a children’s observatory of television launched in the city of Barranquilla (Colombia) in which children participated as protagonists in research, training and spaces for dialogue centred on their observations of television broadcasts. The goals of the project included: 1) to ascertain the reflection and discussion of preferences and opinions (expressed by boys and girls) regarding television; 2) to identify and discuss their imagery around citizenship in relation to coexistence and peace, multiculturalism and democratic responsibility and participation; 3) to understand the development processes that contribute to the construction of their critical thinking abilities regarding television and its consumption; 4) to increase the visibility of children as active participants in setting the public agenda of their city. This study was developed using a participatory action research approach that employed qualitative methods (focus groups, workshops, and observations) for the simultaneous execution of three components: research, training, and visibility/interaction. The results demonstrate that the child participants displayed a critical attitude toward television and expressed their likes and dislikes regarding television content. The participants took up the challenge to discuss, transform, or reaffirm their imagery relating to citizenship and strengthened their capacities in language and communication. The children expressed the reflections that came up in the work of the observatory by participating in the television program «Learning to watch television», that was produced by the regional station Telecaribe.Este artículo presenta los resultados de «Observar TV», un observatorio infantil de televisión puesto en marcha en la ciudad de Barranquilla (Colombia) en el que los niños y niñas participantes actuaron como protagonistas de los procesos de investigación, formación e interlocución llevados a cabo. El proyecto apuntó a: 1) la reflexión y discusión de las preferencias y opiniones que niños presentaron en relación con la televisión; 2) la identificación e interpelación de sus imaginarios de ciudadanía alrededor de la convivencia y paz, la interculturalidad y la participación-responsabilidad democrática; 3) el desarrollo de procesos de formación que contribuyeran a cualificar su capacidad crítica en torno a la televisión y su consumo; 4) la visibilización de los niños como interlocutores en la agenda pública de su ciudad. El proceso se desarrolló desde la investigación-acción participativa utilizando técnicas cualitativas (grupos focales, talleres y observación), para la ejecución de tres componentes simultáneos: investigación, formación y visibilización/interacción. Los resultados permitieron constatar que los chicos se presentaron críticos hacia la televisión, dando a conocer sus gustos y disgustos en relación con los contenidos. También que ellos asumieron el reto de discutir, transformar o reafirmar sus imaginarios de ciudadanía, y fortalecieron su capacidad expresiva al vincular las reflexiones surgidas en el observatorio dentro del programa «Aprender a ver TV», del canal regional Telecaribe.

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Olsen, Dan R., Derek Bunn, Trent Boulter, and Robert Walz. "Interactive television news." ACM Transactions on Multimedia Computing, Communications, and Applications 8, no. 2 (May 2012): 1–20. http://dx.doi.org/10.1145/2168996.2168999.

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16

Oliver, Ron, and Catherine McLoughlin. "Interaction Patterns in Teaching and Learning with Live Interactive Television." Journal of Educational Media 23, no. 1 (March 1997): 7–24. http://dx.doi.org/10.1080/1358165970230102.

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17

Yatchuk, Olha. "Live-TV and interactive broadcasting: genre features." Obraz 3, no. 32 (2019): 126–35. http://dx.doi.org/10.21272/obraz.2019.3(32)-126-135.

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Introduction. Research on live broadcasting television and interactive projects is an important contribution not only to the history and theory of social communications, but also a promising field for further research of this type of broadcasting that can be also applied to the investigation of the Internet. Generalization and distinguishing features of this type of broadcasting are less common in the scientific community. During the research the following methods were used: historical and historical-comparative to analyze and organize data concerning ways of live broadcasting and interactive programs formation; systematization, classification, and clustering methods were used to get generalizations. A comparative method was implemented to distinguish common and diverse features of different types of broadcasting which are used in broadcast journalism. The content analysis method was applied for the organization of data concerning the development of programs, which use the interaction with the viewer as a certain communicative technology. The purpose of our study is to formulate a certain concept of genre features that are typical for interactive and live television broadcasting. We set out the following tasks: to distinguish the features of interactive and live broadcasting; outline their particularities in the different types of broadcasting and offer promising directions for using that type of broadcasting. This allowed us to distinguish the difference between live and interactive broadcasting, to focus on time and duration of interaction, to trace the use of different genres in these types of programs, to distinguish their specific features, to generalize and classify them, to identify promising directions of research. Results and conclusions. Live interactive television is characterized by a genre-themed variety. Language-communication and an improvisational script are mainly used in live broadcasting that motivates the audience to engage, provides lasting interest, trust, and positive changes in the image of the channel. News uses live broadcasting as the main way of organization of information (using «live» or stream of momentous events broadcasting), the use of interactivity in this type of broadcasting is indirect and is more oriented to further communication using individual touchpoints. Analytical programs are represented by various conversations in-studio and telemarathon. Viewer interaction is limited to the «viewer as one of the audience» type. Entertainment broadcasting is presented in such formats as Life-Show, Reality-Show (one of its varieties is Talent-Show), and Intelligence-Show, where interaction with the viewer is one of the formative factors. We see the benefits of this type of television among other forms of broadcasting in economic, dramatic, ideological, and communication aspects. Keywords: interactive television, communication, media audience, live television, television content.

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Halim, Syaiful, and Nuria Astagini. "Contra Commodification of Audiences in Reporting 212 Brotherhood Reunion in Jakarta." Idealogy Journal 6, no. 2 (September 1, 2021): 104–14. http://dx.doi.org/10.24191/idealogy.v6i2.303.

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On December 2, 2018 there was an event involving a mass of around five million people in the name of 212 Alumni Brotherhood Reunion. We observed broadcasts conducted by a number of televisions on December 2, 2018 as research instruments. The results showed that some television stations broadcast the reunion event live, while a number of television stations did not do live broadcast of the reunion event. According to the television journalistic perspective, the non-involvement of some television stations in 212 Alumni Brotherhood Reunion in Jakarta on December 2, 2018; the same as post-terror contra by television media. On this situation, the television stations managers neglecting their important role in disseminating information to the whole world; become an intermediary to set the agenda and tell important things for people, also then becomes a channel of interaction for all communication activities. In the end, television media managers became unnecessary to design and produce messages as desired by the public. Meanwhile, according to the commodification perspective, as its nature as a profit search engine, television media is obliged to treat messages as commodities that can please the public, invite advertisers, and extend media business. Profit is the "ideology" behind the production and distribution of media messages. In this context, the audience is treated as a commodity that must be offered to advertisers, by placing it in the segmentation, target, and positioning of a marketing activity, as well as market assets that can absorb advertised products.

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Gabelas-Barroso, José-Antonio. "Television and teenagers, a mythic and controversial relationship." Comunicar 13, no. 25 (October 1, 2005): 137–46. http://dx.doi.org/10.3916/c25-2005-019.

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Teenagers have a close relationship of complicity with television, tainted by narcissism: only exist for them evident, agreeable and gratifying things. A serious and useful analysis requires outlining the profile of the teenagers today, as well as the environment of relationships, interaction and communication. Spare time defines a new level of consumption in Media which the school is far away to assume. Media literacy develops reading and writing kills. It is not merely a matter of analyze on a critic way the messages, media and television products, but also to create platforms for production. Educators, youngsters, students, social workers and journalists create a network which ensures media literacy. The eyes of the youngsters are glued to the television screen, and the environment of the school has to be the place for dialogue and analysis of this consumption. School and leisure time need to build the necessary bridges so that the youngsters may become critical citizens and participate in a healthy audiovisual consumption. La adolescencia mantiene con la televisión una estrecha complicidad, cargada de narcisismo: sólo lo aparente, agradable y gratificante existe. Un análisis serio y práctico requiere dibujar el perfil del adolescente hoy, así como sus escenarios de relación, convivencia y comunicación. El tiempo libre define un nuevo consumo mediático que la escuela todavía no asume. La alfabetización mediática desarrolla la lectura y la escritura. No sólo se trata de analizar críticamente los mensajes y productos mediáticos y televisivos, también hay que generar plataformas para la producción. Educadores, jóvenes, estudiantes, agentes sociales y periodistas forman una red que garantiza la alfabetización mediática. Los ojos de los jóvenes están clavados en la pantalla, y el escenario de la escuela necesita ser el lugar de diálogo, análisis de estos consumos. Escuela y tiempo de ocio tienen que tender los puentes necesarios para que los jóvenes sean ciudadanos críticos y participativos en un consumo audiovisual saludable.

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Kumalasari, Nur, and Niken Febrina Ernungtyas. "Televisi dan Remaja: Implikasi Televisi pada Interaksi Sosial, Pembelajaran dan Politik Remaja." KOMUNIDA : Media Komunikasi dan Dakwah 10, no. 01 (June 2, 2020): 66–85. http://dx.doi.org/10.35905/komunida.v10i01.1207.

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This study examines the effects of television in adolescents, where television involves teens in their daily lives. The purpose of this study is to describe the effect of television and explain what influences television's influence on adolescents in Vocational High Schools. This type of research used in this research is descriptive quantitative, where the research method used in this study uses numerical based data and determines the population and sample. which is done by giving questions or an online questionnaire (questionnaire) to teenagers at SMK Ghama Caraka. Population criteria studied were adolescents aged 15-17 years. Respondents were asked as many as 30 people and taken using purposive sampling, namely the determination of sample techniques with certain considerations or with certain characteristics used with the questionnaire. Analysis of the data used in this research is to use descriptive statistics. This research data management uses SPSS 24 for windows to help analyze statistical data. And the results of this study prove that there is an influence of television on adolescents in SMK Ghama Caraka in social interaction, learning and politics in adolescents. Keywords: adolescents; effects; television

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Mitchell, Paul. "Interactive Television Content Authoring." SMPTE Journal 110, no. 3 (March 2001): 147–50. http://dx.doi.org/10.5594/j16466.

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22

Chaudhary, Anju Grover. "Interactive Television in India." Media Asia 28, no. 4 (January 2001): 208–17. http://dx.doi.org/10.1080/01296612.2001.11726653.

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McLaren, P. M., J. P. Watson, A. B. Summerfield, and M. Lipsedge. "Interactive television in psychiatry." Psychiatric Bulletin 16, no. 5 (May 1992): 288–91. http://dx.doi.org/10.1192/pb.16.5.288.

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Population movements away from large cities and congestion in urban areas create problems for the delivery of psychiatric care which are compounded by the move towards greater care in the community. These developing service patterns require adequate methods of communication between service components. There is a proliferation of new technology offering opportunities for improved national and international communication in psychiatry as in other branches of medicine. It will be important to decide which technological innovations will improve the efficiency of service delivery rather than end up as expensive ‘gadgets’, or solutions looking for problems to solve. In this paper the use of interactive television in psychiatry is reviewed and the implications for the evaluation of new communications technology are discussed.

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Frenette, Micheline, and André H. Caron. "Children and Interactive Television." Convergence: The International Journal of Research into New Media Technologies 1, no. 1 (March 1995): 33–60. http://dx.doi.org/10.1177/135485659500100107.

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Medina-Laverón, Mercedes, and Teresa Ojer-Goñi. "The Transformation of Public TV Companies into Digital Services at the BBC and RTVE." Comunicar 18, no. 36 (March 1, 2011): 87–94. http://dx.doi.org/10.3916/c36-2011-02-09.

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Some authors question the existence of public television companies in the new environment of digitalization, Internet proliferation, growing competition and audience segmentation. However, others believe they should act as a driving force in the process of convergence and even that the new media present an opportunity to redefine the public broadcasting service (PBS) remit. The current challenge for the public media companies is to deliver their content through the maximum number of devices, not only via television sets but also broadband and mobile devices. Over the years, the BBC has adapted to new market situations and has implemented solutions that have been adopted by other public and private broadcasters around the world. The objective of this article is to show how the BBC has taken up the leadership of transforming public TV companies into online services in order to maintain market share; and how it has influenced Spain’s public TV broadcaster, RTVE. The methodology is based on internal and external documents of both corporations, and the findings are complemented by interviews with online service managers at RTVE. We conclude that these public companies have adapted their activities to the new technologies and have developed interactive services to reinforce their public service mission.Algunas voces cuestionan la permanencia de las televisiones públicas en el nuevo entorno digital, caracterizado por una mayor presencia de Internet, más competidores y la fragmentación de la audiencia. Sin embargo, hay otros que creen que deberían actuar como una fuerza motriz en el proceso de convergencia e incluso que los nuevos medios representan una posibilidad de redefinir la misión de las televisiones públicas. El reto actual de las corporaciones públicas es proporcionar los contenidos a través del mayor número de soportes posibles, no solo a través de la televisión, sino también a través de Internet y dispositivos móviles. Un rasgo de la BBC es haberse adaptado siempre a los cambios del mercado y muchas de sus soluciones han sido transferidas a otras empresas de comunicación tanto públicas como privadas de todo el mundo. El objetivo de este artículo es mostrar cómo la BBC es uno de los modelos en los que las empresas televisivas se han fijado para transformar sus servicios digitales a fin de mantener su existencia en el mercado, y conocer cuál ha sido su influencia en la televisión pública española RTVE. La metodología empleada radica en el análisis de los documentos internos y externos de las compañías y entrevistas realizadas a los responsables de los servicios digitales de RTVE. Las conclusiones apuntan a destacar que estas compañías han adaptado sus actividades a las nuevas tecnologías y han desarrollado servicios interactivos como refuerzo de su misión de servicio público.

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Marta-Lazo, Carmen. "Parents' guidance on TV use: a quantitative and qualitative model for content acquisition." Comunicar 14, no. 27 (October 1, 2006): 117–22. http://dx.doi.org/10.3916/c27-2006-18.

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Parents' behavioural patterns as regards TV use define children's interaction with the medium. Parents' supervision helps the child to establish a ser of personal criteria concerning both duration and frequency of exposure, as well as age appropriateness. Furthermore, as our research evinces, children in the habit of discussing TV shows with their parents reveal a higher degree of activeness in their visualisation process together with a notably finer ability of disclosing and decoding content in TV messages. Las pautas que los padres ofrecen a sus hijos en cuanto a consumo televisivo son fundamentaies en la forma de interacción que el niño tenga con el medio. El control paterno ayuda al niño a aprender a establecer criterios relativos no sólo a la cantidad de exposición diaria, sino también en lo concerniente a los programas que resultan más o menos acordes para su edad. El estudio pone de manifiesto que los niños que acostumbran a dialogar con sus padres respecto a lo visto en televisión presentan mayores niveles de actividad en el proceso de visionado y saben interpretar con mayor claridad el contenido de los mensajes televisivos.

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Furtado, Elizabeth Sucupira, Rafaela Ponte Lisboa Cardoso, and Hermínio Borges Neto. "An Integrated View of Communicational, Educational and Technological Categories Applied to the Content Production for IDTV and Mobile Devices." International Journal of Information and Communication Technology Education 10, no. 4 (October 2014): 41–52. http://dx.doi.org/10.4018/ijicte.2014100104.

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The improvement of the Brazilian system of interactive Digital Television (iDTV) has amplified usage perspectives for television in the educational realm, due to new possibilities of interaction. Thus, there is a growing discussion over the development of educational content that will address the needs of this new reality. The present article describes concepts of the technological, communicational and educational categories in an integrated proposal for the definition of educational content for iDTV. An interdisciplinary team applies steps and resources of integration, having T-ViLO (Video interactive Learning Objects for Television) as a representation of the content developed. Results showed that the integration proposal led the professionals both to realize the integration among the elements in the T-ViLO production and to analyze this integration in the produced T-ViLO.

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Rosales H., Jimmy, Fredy Campos A., Víctor Córdova B., Carmen Matos A., José Corimanya M., Walter Palomino E., and José Castillo S. "UNA PROPUESTA DE MODELO DE DIFUSIÓN DE ALERTA TEMPRANA PARA DESLIZAMIENTOS DE TIERRA EN EL PERÚ USANDO LA TELEVISIÓN DIGITAL TERRESTRE." Revista Cientifica TECNIA 25, no. 1 (January 29, 2017): 53. http://dx.doi.org/10.21754/tecnia.v25i1.22.

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Con la implantación de la Televisión Digital Terrestre (TDT) en los países latinoamericanos y su capacidad para desarrollar servicios interactivos, se abre un nuevo camino para mejorar la conectividad existente mediante aplicaciones que permitan la comunicación ubicua. El Perú es un país que se encuentra en el cinturón de fuego del Pacífico y tiene constantemente muchos desastres naturales siendo propenso a los deslizamientos de tierra. Por ello, en el presente trabajo se pretende usar la TDT para ayudar a las personas en caso de un desastre natural, mediante una alerta temprana, en forma de mensaje que aparecerá en el monitor de un televisor en forma de ventana, informando acerca de la situación existente, esta información es importante ya que proporciona la comunicación de alerta en situaciones de emergencia y es vital para reducir el número de víctimas que se podría producir. El propósito de este trabajo es proponer un modelo de alerta temprana en el caso de ocurrencia de un deslizamiento (huayco), el cual podría ser aplicado en el futuro en algunas zonas propensas a estos eventos naturales. Este modelo propone su adecuación a la realidad Peruana y sirve como punto de partida para usar la TDT en el caso de otro tipo de emergencia similar. Palabras clave.- Sistemas de alerta temprana, Huayco, Deslizamiento de tierra, Televisión digital terrestre. ABSTRACTWith the implementation of Digital Terrestrial Television (DTT) in Latin American countries and their ability to develop interactive services, it opens a new way to enhance existing applications that allow connectivity using ubiquitous communication. Peru is a country located in the Ring of Fire and has many natural disasters constantly being prone to landslides. Therefore, in the present work it is to use DTT to help people in the event of a natural disaster through early warning, as a message that will appear on a TV monitor as a window informing about the situation, this information is important as it provides communication alert in emergency situations and is vital to reduce the number of victims could be produced. The purpose of this paper is to propose a model of early warning in case of occurrence of a landslide (landslide), which could be applied in the future in some of these natural events prone areas. This model proposes its relevance to the Peruvian reality and serves as a starting point for using DTT in the case of other similar emergency. Keywords.- Early warning systems, Huayco, Landslide, Terrestrial digital television.

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Valverde-Lojano, Carlos Antonio. "La interactividad – interacción en la Televisión Digital Terrestre." Killkana Social 4, no. 2 (August 3, 2020): 19–24. http://dx.doi.org/10.26871/killkanasocial.v4i2.605.

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Es importante el consumidor de contenidos televisivos desde que se empieza a producir el mensaje. Es la audiencia propia, el que decide o no quedarse con el mensaje o simplemente cambiar de canal. En las nuevas tecnologías de la Televisión Digital Terrestre (TDT), el productor de contenidos audiovisuales y los medios televisivos deben primero pensar en las audiencias para preparar su contenido interactivo, es decir, ir más allá de solo mostrar un producto audiovisual. Sino mostrar contenido en donde la interacción (relación entre canal y audiencia), sea la prioridad para que el usuario, donde maneje mensajes ocultos o en segundo plano, pero no menos importantes. El alcance de investigación es precisar cuál es su rol en las nuevas tecnologías de la TDT, que es la interactividad y la interacción mientras el usuario (audiencia) ve televisión. En la actualidad, la Interacción desde la recepción, se ha utilizado para referirse a las tecnologías y servicios interactivos que comparten. De forma sencilla se define a la interacción en televisión como la oferta de contenidos a través de un medio de transmisión que disponga de un canal de retorno y la interactividad el echo sencillo de manejar el control remoto, pero esto va más allá de simples conceptos.

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Dens, Nathalie, Patrick De Pelsmacker, Peter Goos, and Leonids Aleksandrovs. "How to Mix Brand Placements in Television Programmes to Maximise Effectiveness." International Journal of Market Research 58, no. 5 (September 2016): 649–70. http://dx.doi.org/10.2501/ijmr-2016-022.

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This research, based on 20 brand placement campaigns for 17 brands in 11 Belgian entertainment shows, uses the mixture modelling technique to identify the optimal mix of brand placement types in a programme. It determines the ideal proportions of prop placements (branded products that are put on display during the programme, without active interaction between the product and a person), interactive placements (placements that entail interaction between a branded product and a person), and look-and-feel placements (branding elements that are visually incorporated in the scenery of the programme) to maximise brand attitude and brand recall. Controlling for programme connectedness, brand attitude is maximised when all brand placements in a programme are interactive. The optimal mix for brand recall is more diverse, and changes for consumers with different viewing frequencies. For light viewers, 39% interactive and 61% prop placements should be used. For consumers with high viewing frequency, a relatively larger proportion should be allocated to interactive placements (44%).

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Handayani, Sri. "WEB TV Sebagai Media Alternatif Mengakses Informasi." Jurnal The Messenger 2, no. 1 (March 24, 2016): 42. http://dx.doi.org/10.26623/themessenger.v2i1.289.

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<p><em>The Information Technologies are growing fast. One of them is Internet. There are various applications to share information offered in Internet. WebTV is one of them. WebTV is interactive television using Internet as its distribution media. WebTV can be watched all the time, both delay or direct broadcasting.There are some main benefits of WebTV compared with common television are: there are no competition in getting frequency, the consumers are not limited by time to watch their preferred programs, there is an interaction in internet in using such services as e-mail, chat, e-commerce, e-government, e-education, digital trend influences the compound of television and internet, One of the strategies used in television industry is increasing the brand image.</em></p>

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Sigiliano, Daiana, and Gabriela Borges. "A Rede Globo no ecossistema da Social TV: uma análise sobre as postagens do perfil @redeglobo no Twitter / Rede Globo in the Social TV ecosystem: an analysis of @redeglobo profile posts on TwitterRede Globo in the Social TV ecosystem: an analysis of @redeglobo profile posts on Twitter." Intexto, no. 36 (August 26, 2016): 103. http://dx.doi.org/10.19132/1807-8583201636.103-120.

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Este artigo pretende discutir os recursos explorados pela Rede Globo para engajar os telespectadores interagentes na Social TV. O fenômeno marca a convergência da experiência televisiva com a arquitetura informacional da social media, em que o público compartilha suas impressões nas redes sociais de maneira síncrona à exibição dos programas na grade de programação. Com o intuito de refletir sobre práticas adotadas pela Rede Globo, no âmbito da Social TV, foi realizado um monitoramento das postagens do perfil da emissora no Twitter durante uma semana. Posteriormente, foram analisadas as publicações a partir de três perspectivas: o uso da hashtag, o fluxo gerado no microblogging e os tipos de conteúdos compartilhados. Conclui-se que apesar irem ao encontro das potencialidades da Social TV, as ações da emissora no Twitter não concretizam uma relação de colaboração e coautoria com o telespectador interagente.Palavras-chaveSocial TV. Televisão. Twitter. Rede Globo. Monitoramento. AbstractThis article discusses the resources used by Rede Globo in order to engage the viewers to interact with Social TV. The phenomenon marks the convergence of television experience with the information architecture of social media, in which viewers share their impressions on social networks while synchronously watching the TV programming. In order to reflect about the practices adopted by Rede Globo in Social TV, posts on its Twitter profile account were monitored for a week. Subsequently, the publications were analyzed from three different perspectives: the use of hashtags, the flow generated in the microblogging and the tweets content. It concludes that despite going to the meeting of the Social TV capabilities, the issuer's shares on Twitter not materialize a collaborative relationship and co-authored with the interacting viewer.KeywordsSocial TV. Television. Twitter. Rede Globo. Monitoring.

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Reisa, Steffiani, and Irwansyah Irwansyah. "Fragmentation and Audience Activity on Video-on-Demand Platform: Netflix and the ‘Binge-watching’." Jurnal InterAct 9, no. 2 (February 17, 2021): 120–32. http://dx.doi.org/10.25170/interact.v9i2.2235.

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One of digital transformation of television systems is an interactive service called video-on-demand (VOD). VOD provides full control to its users, by allowing viewers to enjoy, choose, store, and even download the desired audio-visual content anytime and through any electronic communication device. The presence of Netflix and other VOD service providers is transforming people's behavior patterns in watching television. People are beginning to switch to watching audiovisual content and episodes the same televisions or programs known as binge-watching through online streaming. This study focused on the concept of audiences’ activities based on Levy and Windahl’s typology model. The study also explored the motivation that was a part of uses and gratification theory. This new audience habit and motivation were explored by qualitative approach. The interview was conducted to the Netflix subscribers in Jakarta to discover the behavior activities and motivation of binge-watching. The thematic analysis was applied to analyze the process of fragmentation and audience activity that occurs in a very active new media society.

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Johnson, Glenn Ross, Michael O'Connor, and Robert Rossing. "Interactive Two-Way Television: Revisited." Journal of Educational Technology Systems 13, no. 3 (March 1985): 153–58. http://dx.doi.org/10.2190/xy6u-eyk0-t9jn-w9qy.

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Williams, A. R. "Interactive television for distance learning." Journal of Audiovisual Media in Medicine 8, no. 2 (January 1985): 57–64. http://dx.doi.org/10.3109/17453058509155971.

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Rees, Fred J., and Dennis A. Downs. "Interactive Television and Distance Learning." Music Educators Journal 82, no. 2 (September 1995): 21–25. http://dx.doi.org/10.2307/3398864.

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Harrison, Robert, Will Clayton, and Paul Wallace. "Interactive television and the NHS." Journal of the Royal Society of Medicine 92, no. 1 (January 1999): 52–53. http://dx.doi.org/10.1177/014107689909200125.

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Oliver, Ron, and Mike Grant. "Interactive Broadcast Television in Australia." Journal of Educational Television 21, no. 1 (March 1995): 37–50. http://dx.doi.org/10.1080/0260741950210104.

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Curry, A. "What next for interactive television?" Interactive Marketing 3, no. 2 (October 1, 2001): 128–40. http://dx.doi.org/10.1057/palgrave.im.4340122.

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Devaney, Susan W. "Health Education via Interactive Television." Nurse Educator 21, no. 4 (July 1996): 15–16. http://dx.doi.org/10.1097/00006223-199607000-00009.

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Press, Larry. "The Internet and interactive television." Communications of the ACM 36, no. 12 (December 1993): 19–23. http://dx.doi.org/10.1145/163298.163352.

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Magnenat Thalmann, N., and D. Thalmann. "Digital actors for interactive television." Proceedings of the IEEE 83, no. 7 (July 1995): 1022–31. http://dx.doi.org/10.1109/5.390120.

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Mate, Sujeet, and Igor Curcio. "Mobile and interactive social television." IEEE Communications Magazine 47, no. 12 (December 2009): 116–22. http://dx.doi.org/10.1109/mcom.2009.5350378.

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Ho, Curtis P. "Instructional Strategies for Interactive Television." Journal of Special Education Technology 11, no. 2 (September 1991): 91–98. http://dx.doi.org/10.1177/016264349101100204.

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Crinon, R. J., D. Bhat, D. Catapano, G. Thomas, J. T. Van Loo, and Gun Bang. "Data Broadcasting and Interactive Television." Proceedings of the IEEE 94, no. 1 (January 2006): 102–18. http://dx.doi.org/10.1109/jproc.2005.861020.

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Anderson, Craig. "Teaching Music via Interactive Television." Music Educators Journal 86, no. 1 (July 1999): 47–48. http://dx.doi.org/10.1177/002743219908600101.

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Fox, Andy. "Interactive television? A retrospective analysis of why red button content failed." journal of digital media & policy 10, no. 2 (June 1, 2019): 203–15. http://dx.doi.org/10.1386/jdmp.10.2.203_1.

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Interactive television was intended to provide the viewers with an enhanced experience of television. In the late 1990s and early 2000s, both public service and subscription-based television broadcasters provided the audience with a variety of ‘interactive’ applications. By 2012, most of the interactive applications had been either reduced in scale and ambition or withdrawn completely. This article is an overview of why the interactive television experiment failed. The methodological framework is a content analysis undertaken in the summer of 2012 which found a small amount of red button content supporting traditional broadcasts. The little found was either pre-existing content or entailed the button’s use as, effectively, the portal to a supplementary television channel. Moving forward, the article provides a discussion on why the optimism that television could be an interactive experience in the early 2000s dissolved in a relatively short period of time. The conclusion is that interactive television did not fit the political economy of the media landscape.

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Santos, Cristiane Alvarenga Rocha. "Narração esportiva de futebol e composicionalidade: uma proposta de estudo textual-discursiva das sequências textuais (Soccer narration and compositionality: a proposal for textual-discursive study of textual sequences)." Estudos da Língua(gem) 10, no. 2 (December 30, 2012): 31. http://dx.doi.org/10.22481/el.v10i2.1183.

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Este artigo apresenta uma análise da composicionalidade de uma narração esportiva de futebol transmitida na televisão, partindo de uma interlocução entre os estudos do discurso (de perspectiva dialógica) e a noção de sequência textual, proposta por Adam (2011). Para isso, pretendemos investigar o trabalho do locutor/narrador na construção composicional da narração esportiva de futebol; descrever a cena enunciativa em que ocorre a interação em análise e discutir a sua relevância para a compreensão da composicionalidade nesse tipo de narração; e, por fim, refletir sobre como a ocorrência e a organização dessas sequências interfere, a priori, na arquitetônica do gênero.PALAVRAS-CHAVE: Narração esportiva de futebol. Televisão. Composicionalidade. Sequência textual.ABSTRACTThis article presents an analysis of the compositionality of a soccer narration broadcast on television, starting a dialogue between studies of discourse (of dialogical perspective) and the notion of textual sequence, proposed by Adam (2011). For this, we intend to analyze the work of the speaker / narrator in the compositional of soccer narration ; describe the enunciative scene in which the interaction occurs and discuss its relevance to the understanding of compositionality in this type of narration, and finally reflect on how the occurrence and organization of these sequences interferes, a priori, in the genre architectural. KEYWORDS: Soccer narration. Television. Compositionality. Textual sequence.

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Levy, Shalom, and Israel D. Nebenzahl. "Programme involvement and interactive behavior in interactive television." International Journal of Advertising 25, no. 3 (January 2006): 309–32. http://dx.doi.org/10.1080/02650487.2006.11072972.

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Bennett, James, and Niki Strange. "The BBC's Second-Shift Aesthetics: Interactive Television, Multi-Platform Projects and Public Service Content for a Digital Era." Media International Australia 126, no. 1 (February 2008): 106–19. http://dx.doi.org/10.1177/1329878x0812600112.

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This article maps out some of the implications of interactivity and convergence for television's textual and industrial forms in relation to the BBC's status as a public service broadcaster. Whilst the digitalisation of television may bring about new textual, industrial and audience configurations, the goals for broadcasters remain the same: to attract viewers in a marketplace where there is increasing competition for screen-based leisure time. John Caldwell's work on ‘second-shift aesthetics’ demonstrates how TV-dot.com synergies must now attempt to ‘master textual dispersals and user navigations that can and will inevitably migrate across brand boundaries’ in order to keep audiences engaged with their proprietary content for as long as possible (Caldwell, 2003: 136). However, for public service broadcasters, mastering these user flows does not simply take the form of an economic transaction. Rather, these second-shift strategies must serve and fulfil public service (PS) obligations and engage viewers in new relationships. Based on a combination of textual analysis and critical industrial research, including interviews with key industry personnel, this article examines the BBC's early second-shift practices in relation to interactive television (iTV) and ‘multi-platform projects’, as the corporation moves from being a PS broadcaster to a PS content-provider.

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