Dissertations / Theses on the topic 'Instant messaging services'

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1

Loesing, Karsten. "Privacy-enhancing technologies for private services." Bamberg Univ. of Bamberg Press, 2009. http://d-nb.info/994593937/34.

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Kabusheva, Sabina. "Transformation of Telco business strategy driven by over-the-top services such as WhatsApp, Skype and Netflix: The case of the Czech Republic." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-206054.

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The following thesis aims to describe the transformation of telco operators' business strategy evoked by the growing popularity and usage of Internet services like WhatsApp, Skype and Netflix, also known as over-the-top services. The thesis provides comprehensive overview of transformations in the telecom industry that have been taking place globally, explaining the drivers that led to inception of free or cheaper Internet-based services, their business models. It then narrows down to the thorough analysis of the Czech market, capturing the implications that over-the-top services have on business strategy of the major Czech telco players. The analysis is strongly supported by industry reports, statistics and quantitative research. The primary research adds in telco customers' perspectives, usage and value perception of over-the-top services, as well as their satisfaction with respective telco services and their pricing. Derived findings identify major developments and trends in the Czech telco market; they also suggest compelling observations for related businesses.
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3

Gurganus, Alison Steinberg. "Virtual reference in a community college library| Patron use of instant messaging and log-in chat services." Thesis, Pepperdine University, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=3680367.

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In libraries around the world there are people asking librarians for research assistance. As technology has advanced and communication strategies have moved outside the physical library buildings, librarians now respond to reference queries online. This study analyzed two forms of virtual reference; instant messaging (IM) and log-in chat. The purpose of this study was to find out if there is any inherent difference between the way the patrons or the librarians used these two virtual services.

An exploratory research design focused on numerous aspects of virtual reference communication. During the spring terms of academic years 2011 and 2012 at a community college, 1,341 transcripts of IM and log-in chat sessions were recorded. Using a systematic sampling process, 320 transcripts were sampled and their content analyzed.

Findings indicate that a length of the transaction significantly affected the outcome of all transactions. Log-in chats were generally longer than IM chats and it was found that; they were more complicated, the librarians were more responsive and friendly, patrons were more satisfied and the librarian was generally able to conduct a reference interview more often. Additionally the findings indicated that both IM and log-in chat were very similar in three aspect; patron formality, completeness/accuracy of the librarians' answer and the reference interview adding/changing or clarifying the patrons question.

There were four major conclusions of this study: The log-in chat portal had longer online reference transactions and better overall outcomes; instant messaging portal queries, although similar in many aspects to log-in chat, were ultimately treated in a less formal manner by patrons; librarians gave reference interviews and complete/accurate answers equally in both platforms and there were similar overall success rates in both platforms.

Based on the findings in this study it is recommended that academic libraries serving a general population of students use both the IM and log-in chat portals on their library websites. Patrons appear to appears to be using each portal for different and equally important reasons. Further study of virtual communications practices is needed to enhance the findings of this study as more institutions expand their patron base beyond those who can physically meet with a reference librarian.

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Crews, Kimberly Anne. "Adult Students' Perceptions of Transfer Services at an Historically Black University." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2024.

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Data from the National Center for Education Statistics have indicated a steady growth of students attending 3 or more institutions while pursuing a baccalaureate degree. When students transfer institutions, they may have specific needs for their new institution. Informed by the transfer receptive culture framework, the purpose of this qualitative case study was to explore the perceptions of students who had attended 3 or more postsecondary institutions on the services they received, before and after their transfer. Purposeful sampling yielded 9 adult students with multiple-institution attendance histories. Data were collected through semistructured instant messaging interviews. A series of messages included multiple questions and opportunities for detailed participant responses. The interview data were open coded and thematically analyzed using constant comparative methods. The results indicated that the students expected a streamlined transition process, yet most perceived the institution to have limited technical and human resources dedicated to transfer services. The resource shortage contributed to institutional barriers requiring students to expend their cultural, social, and transfer capital to complete the transfer. Recommendations for the local institution include electronic transcript delivery, automated transcript processing, transference of student data maintenance, and early degree-specific credit evaluations. The study contributes to positive social change by providing research findings to the local site on possible ways to improve services for transfer students.
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Thomas, Jamar. "Asynchronous instant messaging using service-oriented architectures (aimsoa)." DigitalCommons@Robert W. Woodruff Library, Atlanta University Center, 2005. http://digitalcommons.auctr.edu/dissertations/1251.

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Instant messengers suffer from poor scalability, flexibility, security, and interoperability. This study attempts to solve these problems using the strengths of Service-Oriented Architectures. The key components to achieve these improvements include several Java related technologies such as JAX-RPC, JAXM, SOAP, WSDL, J2EE servlets and Enterprise Java Beans. SOAP provides a universal messaging protocol that heterogeneous parties can understand. JAX-RPC provides synchronous SOAP messaging, as well as a loosely coupled design that allows for a very flexible distributed architecture. JAXM provides asynchronous SOAP messaging. When used together, applications can implement robust instant messaging functionality. Registration, login, and other instant messaging configuration operations can be fulfilled through the use of JAX-RPC while JAXM can be used to fulfill requirements such as send and receive. Servlets and Enterprise Java Beans augment the benefits of Service-Oriented Architectures with the former being extremely scalable, portable, and modular. AIMSOA encapsulates these components to provide an instant messaging architecture solution that will augment the weaknesses of current instant messaging architectures by providing a solution for better scalability, flexibility, and interoperability.
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Лобанов, Сергій Олександрович. "Удосконалені методи автентифікації в системах обміну миттєвими повідомленнями." Master's thesis, Київ, 2018. https://ela.kpi.ua/handle/123456789/27191.

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Обсяг роботи 104 сторінки, 2 ілюстрації, 16 джерел літератури, 25 таблиць та 2 додатки. Об’єктом дослідження є автентифікація користувачів та їх повідомлень на основі виділених поведінкових патернах при спілкуванні в системах обміну миттєвими повідомленнями. Предметом дослідження є методи багатофакторної автентифікації та способи покращення методів машинного навчання при автентифікації повідомлень користувача за ключовими характеристиками ведення діалогу в системах обміну повідомленнями. Метою даної кваліфікаційної роботи є підвищення рівня захищеності систем обміну миттєвими повідомленнями за рахунок побудови механізму з більш надійними методами автентифікації користувачів та удосконаленими методами автентифікації повідомлення на основі виділених поведінкових патернів користувача, що дозволить знизити рівень загрози витоку інформації при обміні повідомленнями. Методами дослідження дипломної роботи є аналіз та порівняння методів автентифікації користувачів та повідомлень на основі поведінкових патернів користувача шляхом аналізу діалогів користувачів у системах обміну миттєвими повідомленнями, побудова механізму перевірки автентичності користувача і повідомлення. Результатом дипломної роботи є система з двофакторною автентифікацією користувачів та вдосконаленим механізмом автентифікації повідомлень для запобігання витоку інформації в системах обміну миттєвими повідомленнями.
The work includes 104 pages, 2 images, 16 links and 25 tables. The object of research are user authentication and their messages authentication based on extracted behavioral patterns during communication at instant messaging services. The subject of this qualification is multifactor authentication methods and improvement approaches for machine learning classification methods of user messages authentication by analyzing the characteristics of dialogue in order to use the key features of dialogue in the applications of instant messaging. The aim of this qualification work is improvement of security of instant messaging systems by building of mechanism with reliable methods of user authentication and improved messages authentication methods for prevention of information leakage based on extracted behavioral patterns of users during communication at instant messaging services. Methods of research are analysis and comparison of multifactor authentication methods for users and messages based on user behavioral patterns extraction by analyzing of user dialogues during messaging, building of mechanism for user and message authentication. The result of the work is a system with the multifactor authentication and improved messages authentication information leakage prevention during instant messaging.
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7

Wu, YanHao. "SIP-based location service provision." Thesis, University of the Western Cape, 2005. http://etd.uwc.ac.za/index.php?module=etd&amp.

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Location-based service (LBS) is a geographical location-related service that provides highly personalized services for users. It is a platform for network operators to provide new and innovative ways of increasing profits from new services. With the rapidly growing trend toward LBS, there is a need for standard LBS protocols. This thesis started with introducing the Internet Engineering Task Force GEOPRIV working group, which endeavors to provide standard LBS protocols capable of transferring geographic location information for diverse location-aware applications. Through careful observation, it was found that Session Initiation Protocol (SIP) is well suited to the GEOPRIV requirements. The aim of this research was therefore to explore the possibility of the integration of LBS and the SIP protocol and, to some extent fulfill the GEOPRIV requirements.
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8

Ma, Zhenyu. "Semi-synchronous video for Deaf Telephony with an adapted synchronous codec." Thesis, University of the Western Cape, 2009. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=gen8Srv25Nme4_2950_1370593938.

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Communication tools such as text-based instant messaging, voice and video relay services, real-time video chat and mobile SMS and MMS have successfully been used among Deaf people. Several years of field research with a local Deaf community revealed that disadvantaged South African Deaf 
people preferred to communicate with both Deaf and hearing peers in South African Sign Language as opposed to text. Synchronous video chat and video 
relay services provided such opportunities. Both types of services are commonly available in developed regions, but not in developing countries like South 
Africa. This thesis reports on a workaround approach to design and develop an asynchronous video communication tool that adapted synchronous video 
 
codecs to store-and-forward video delivery. This novel asynchronous video tool provided high quality South African Sign Language video chat at the 
expense of some additional latency. Synchronous video codec adaptation consisted of comparing codecs, and choosing one to optimise in order to 
minimise latency and preserve video quality. Traditional quality of service metrics only addressed real-time video quality and related services. There was no 
uch standard for asynchronous video communication. Therefore, we also enhanced traditional objective video quality metrics with subjective 
assessment metrics conducted with the local Deaf community.

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9

Yang, Chia-Jung, and 楊嘉榮. "Exploring the Intention of Using WeChat Mobile Instant Messaging Services." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/28813676646438789881.

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碩士
崑山科技大學
資訊管理研究所
102
With the rapid development of information and communication technology, smart phone debut on the market blew a boom, accompanied by a number of application services from the network, so that communication between people is constantly changing, the public through the smart phone instant messaging service information exchange and interpersonal communication becomes more convenient and frequent. Industry with the convenience and fun of "action instant messaging (Mobile Instant Message)" services to attract the majority of the number of members to join, create unlimited business opportunities. In this study, TAM, combining Moon & Kim (2001) perception of interesting properties, Brown (1989) perceived convenience and perceived subjective norms and most crucial factor in the expansion of the social impact of TAM as external variables included internal and propose a extrinsic motivation extending technology acceptance model to explore the relationship between action intention to use instant messaging service WeChat motivation factors and these factors. This study used the Internet questionnaire, 160 valid questionnaires were collected, using SEM data analysis. After analysis of the results showed that in action willingness to use instant messaging service WeChat context, the perceived ease of use, perceived usefulness, perceived fun, perceived convenience, perceived subjective norms are critical mass and impact of actions using the instant messaging service WeChat antecedents will. Among them, subjective norm, social factors influence the behavior of the will directly affect the use of the effect is greater than the perceived fun, perceived usefulness and perceived critical mass.
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HSUEH, KUO-CHIH, and 薛國志. "The Study of Customer Satisfacfion of Automobile Services using Instant Messaging Software." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/f442vf.

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碩士
樹德科技大學
資訊管理系碩士班
106
With to the development of information technology is getting faster and faster and personal mobility device are becoming more and more popular, transitional Instant Messaging Software in PC and laptop can no longer satisfy users. Using instant messaging software with the personal mobility device will become an important community''s tool. The purpose of this study is to investigate Customer Satisfaction of Automobile Services using Instant Messaging Software. This study is based on quantification and is conducted by questionnaires. Subjects of the study are automobile services customer using LINE as community''s tool in Kaohsiung. There were 248 questionnaires collected and analyzed. Major results of the study were as follows: The communicator between the service and customer is a significant positive effect the communication efficiency. The relationship between effort exception and interactive of customer are discussed. Implications of the results are also discussed…
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11

Yang, Ya-Juan, and 楊雅娟. "Smartphone Instant Messaging Services Adoption Research- A Study Examplified by High School Students Using LINE." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/mn278k.

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碩士
樹德科技大學
資訊管理系碩士班
102
Along with popularization of the smartphones, more and more users install the instant messaging software on their smartphones in order to communicate with their friends online anytime and anywhere. Especially, the teenagers are the potential users in the market and the number of this population increases consistently.In this thesis the senior high school students were our research objects, and we selected the popular instant messaging software LINE as research target to investigate which factors can drive students to perform instant messaging by smartphones. We set media richness as external variable and combined several explanatory variables such as, the perceived ease, perceived usefulness of technology acceptance model, and the perception of pleasure to study how these variables can influence the intension and behavior of senior high school students to use LINE instant messaging service.In this study we used convenience sampling method to perform questionnaire survey. We issued 320 questionnaires and the received 304 valid questionnaires. After performing the data analysis by structural equation modeling, the result showed that 1, the media richness of smartphone instant messaging service has significantly positive effect on the perceived ease of use and perceived usefulness; 2, the perceived ease of use has significantly positive effect on perceived usefulness. 3, the perceived ease of use and perceived usefulness and perceived enjoyment have significantly positive effect on student’s attitude. 4, student’s attitudes have significantly positive effect on student’s intention.These research results can be used as reference to help manufacturers in future to develop the new instant messaging software and service and attract more users.
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12

林德政. "The Design and Implementation of A Secure Instant Messaging Service." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/24476403849694498660.

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碩士
國立交通大學
理學院科技與數位學習學程
99
IM (Instant Messaging) offers users the service of exchanging text messages, audios, videos and files instantly on a network. For many network users, IM becomes an indispensable tool for daily communications. So far, most sets of the IM software transmit instant messages in plaintext, and without a secure flawless authentication scheme between the server and users. These Flaws make the IM systems prone to eavesdrop attack, impersonation attack and server spoofing attack, which poses a threat to the users’ privacy. So it is necessary to enhance the security of IM systems by providing a flawless authentication scheme and the encryption approaches to secure the IM content in no time. This study, based on the three-party encrypted key exchange (EKE) protocol of Lee et al., designs a secure IM protocol and implements the IM system in the Java platform to verify that the proposed IM protocol is feasible. The proposed IM protocol not only enables the server and users to authenticate each other mutually but also generates a session key between the two users on communication after authenticating the validity of their identification. This session key is used to encrypt the IM content, protecting the instant messages sent on a network from being intercepted or misused by attackers, and therefore, meets the security requirements: authentication, confidentiality, integrity, and forward secrecy. In the security analysis, we also analyze several commom network attack methods and provide users with a more secure IM protocol.
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Lin, Shiow-mei, and 林秀眉. "The Determinants of Instant Messaging Adoption in Online Customer Service–The TAM Model." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/64799753822419023330.

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碩士
國立臺灣科技大學
企業管理系
99
Among the domestic people who use Internet activities today, the population of utilizing the Instant Messaging (IM) has been tremendously increased up to 80% in 2008. With the rapid population growth of IM usage, the IM which is originally used for the personal communication tool has gradually become one of the necessary gadgets for the enterprises now. It has already caused unprecedented influence on the way how people communicate with each other. In the past, researches on IM just only focused on user’s behavior or communication satisfaction. However, the studies about the website in IM online customer service are rarely being investigated so far. The purpose of this study is to predict customers’ determinants for adopting Instant Messaging in Online Customer Service based on Technology Acceptance Model (TAM). Moreover, the research model adds two additional factors, compatibility and trust, to further analyze the potential reasons which affect the customers’ determinants. This study collects empirical data from the customers of the website. A total of 166 completed questionnaires were returned. The empirical results show that the effects of the two original explanatory variables, perceived usefulness and perceived ease of use, have a significant impact on the attitude and intention of the customers to use the IM online customer service. Additionally, the new adding variable, trust, is critical to affect the customers’ intention to use this service. Instead, the compatibility does not show a crucial influence on the customers. However, the compatibility plays a critical role in intention when trust acts as a mediating variable. In summary, the study shows that the customers are willing to use the IM online customer service. The customers’ determinants to use IM online customer services are based on perceived usefulness, perceived ease of use, attitude and trust. Besides, it provides suggestion that enterprises can implement this service in the future in order to not only reduce the cost of communication, but increase the efficiency of communication and competitiveness as well.
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Liao, Kai-ming, and 廖凱明. "The Development of a Location-based Instant Messaging Mechanism with Providing Information Service." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/czzk53.

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碩士
國立臺北大學
資訊管理研究所
101
Location-based Service provides information according to the user’s location through the mobile network and mobile devices. Instant messaging is a form of communication over the network, and end-user can communicate each other via instant messaging. In this Study, We seek to develop an appropriate location-based service integrated instant messaging prototype system for Taipei Bus. And combined with several cloud services to achieve the purpose of this bus information services. The purpose of this research is to develop a commercial prototype system. This study proposes system architecture and development technologies to meet the pre-set key performance indicators, and then simulate actual use by scenario simulations. This prototype system has been taken a demonstration, to prove its system architecture available for future research or development suitability for the extension of the system of instant messaging integration mechanism.
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Chiu, Shih-Han, and 邱詩涵. "Service Quality, Customer Satisfaction, and Customer Loyalty of Instant Messaging Apps – A Case Study of Line." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/43w95s.

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碩士
實踐大學
企業管理學系碩士班
102
With the advancement in information technology, the popularity of mobile phones and mobile networks bring the prosperous development of instant messaging apps. The most popular instant messaging appswith the highest usage is Line in Taiwan currently. This study constructed a Line-based user research model by adopting PZB scale to the integration of service quality, customer satisfaction and customer loyalty. The result shows that the most significant facet of service quality(tangibles, reliability, responsiveness, assurance, and empathy) in Line is responsivess. The result also shows that the behavior of loyalty is the most significant facet of customer satisfaction (behavioral loyalty and attitudinal loyalty) in Line. The findings of this study may provide a maketing guide reference to the business communities.
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Chia-Min, Lin, and 林加敏. "Stickiness on Mobile Instant Messaging (MIM) Service: Consumption Value Theory, Flow, and Social Influence Theory Perspective." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/56616828668389284970.

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碩士
國立中興大學
科技管理研究所
103
Smartphone has become the main stream product recently; especially the app creates diverse contents and generates new business models. The Mobile Instant Messaging (MIM) service is one the most frequent used apps. It not only changes the communication behavior but also creates new approaches toward business. Therefore, current study aims to examine the predictors of stickiness of MIM service among smartphone users. The research framework was grounded on the theory of consumption value theory, perceived value and social influence theory with the objective to evaluate why people stick on the MIM service. Data collected from 495 respondents were analyzed by using structural equation model (SEM). The results pointed out that consumption value and social environment all impact the continuance Intention usage in MIM service. Further, privacy concern negatively impacts consumption value. Therefore, current study showed that the social influence is the main reason to prompt continuance usage as well as the stickiness behavior. The implication of current research provides reference for MIM service marketers in marketing and operation.
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Huang, Po-Lin, and 黃柏霖. "Applying the Kano Model and Quality Function Deployment to Evaluate the Service Quality of Instant Messaging in Online Customer Service." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/p3a2p9.

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碩士
淡江大學
企業管理學系碩士班
106
This study focus on the Kano two-dimensional model and quality function deployment (QFD) to investigate the quality of online instant messaging in online customer service. Firstly, by using questionnaire survey to collect the information of instant messaging, and then classify the various elements of service quality through Kano’s model to understand the degree of importance and the satisfaction of customers. Moreover, this study issued a total of 250 questionnaires and the valid questionnaires were 229. After analyzing the results of the survey, the outcome point out that priority of service quality of instant messaging in online customer service approved by customers include 3 "Attractive quality", 25 " One-dimensional quality", and 4 "Must-be quality". Secondly, putting the classified attributes into QFD for further analysis in order to know the orders of instant messaging in online service quality. So that firms can improve service design and satisfaction of customers at the same time The aim for applying the Kano’s model and QFD is because the Kano model can clearly describe the customer needs for instant messaging in online customer service to fill the deficiency in quality function deployment. First, through two-dimensional model to classify the attributes of service, and then combining with elements distribution to screen the qualified quality attributes of each service. Based on the satisfaction increment index which is taken as the priority to conduct the weight assignment, then the service quality satisfaction surveyed by questionnaire and the classified importance are put into QFD to execute operation. Finally, this study rank the quantitative value of the quality. It includes two major parts: "customer needs" and "technology of engineering", which respectively represent the rank of customers'' demand for online customer service of instant messaging, and companies can adapt these final sorting to improve the quality of instant messaging in online customer service.
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Chang, Shih-Pang, and 張世邦. "A Study of Using Intention of Voice Service on Mobile Instant Messaging Apps by the UTAUT Model." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/01849436899260187129.

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碩士
佛光大學
管理學系
103
Smart phone has become a major mobile electronic devices for the current customer. The upgrading of mobile network technology make the mobile instant messaging more and more popular. Smart phone’s voice service let the communication bill cheaper, but the voice service quality is not stable. Thus, the smart phone customer should tradeoff quality and cost of the voice services. This interest issue became my research motivation. This study applied the Unified Theory of Acceptance and Use of Technology (UTAUT) model to verify the interest issue. The UTAUT model include 6 constructs, such as Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, Behavioral Intention and Usage Behavior, Performance Expectancy facets of usefulness, efficiency and quality; Effort Expectancy facets of ease of use and convenience; the Social Influence of the facets of the Consistency, and influence; Facilitating Conditions facets for restrictive and replacement costs; Behavioral Intention facets of intent strength; Usage Behavior facets of actually use. After literature review, this study uses 236 valid questionnaires to measure the interest issue. The methodology of this research is structured equational model. The result show that except Effort Expectancy, Performance Expectancy and Social Influence has a significant impact on Behavioral Intention. Facilitating Conditions has a significant impact on Usage Behavior. In addition, Behavioral Intention has a significant impact on Usage Behavior. Finally, the smart phone instant voice service model has an acceptable Good fitness Index. In other word, the model of smart phone instant voice service has confirmed.
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Lin, Chieh-Pin, and 林杰彬. "Social Interaction Overload: A Study of Social and Emotional Factors on the Use of Mobile Instant Messaging Service." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/g9d2x9.

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博士
國立中正大學
資訊管理學系暨研究所
102
Mobile Instant Messaging (MIM) is a service that uses mobile devices to send instant messages through a communication network, prolonged or frequent use of it may cause dependence. Currently, LINE is the most popular and widely used MIM in Taiwan, because it offers diversified communication methods and a wide range of community services. This study aims to investigate the factors that caused techno-dependence, and the impact that such dependence may have on users. This study adopted the questionnaire approach to collect responses from actual LINE users. The study collected 663 valid questionnaires. Structural equation modeling (SEM) was used for path analysis, and the eight hypotheses proposed in this study were examined. Furthermore, based on Stafford et al.’s (2010) techno-dependence research, this study combined the belongingness theory and the stress-strain-outcome (SSO) model to explore the positive and negative consequences of techno-dependence, and their effects on satisfaction and continuous usage intentions. Results showed that users developed techno-dependence in LINE situations involving people, fun, information, and work. In terms of the consequences for techno-dependence, this study found that belongingness was a positive consequence of techno-dependence. Dependence on LINE enhanced users’ feelings of belongingness with friends, colleagues, and family. Belongingness enhanced users’ satisfaction and continuous usage intentions. This study found that social interaction overload, which resulted from social message overload and social demand overload, was a negative consequence of techno-dependence. Users’ perception of social interaction overload induced users to generate emotional exhaustion, which negatively affected users’ satisfaction and continuous usage intentions. In summary, this study suggests that techno-dependence can increase the user’s social belongingness and result in positive emotions. It can also increase the user’s social interaction overload and result in negative emotions. Users’ evaluations of MIM were simultaneously affected by these social and emotional factors. Implications for theory and practice, and suggestions for future research, were also discussed
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20

Marcão, Patrícia de Seabra Lopes. "Predicting uptake of online customer service through mobile instant messaging applications : the effects of social presence on behaviour intention." Master's thesis, 2019. http://hdl.handle.net/10362/62625.

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Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research e CRM
Online shopping is rapidly increasing, creating new opportunities and challenges in the highly-competitive services market. In this context, companies are trying to come with new ways of connecting, as consumers seek easier and faster ways of interacting. This study employs the unified theory of acceptance and use of technology 2 (UTAUT2) as the theoretical paradigm and extends it, to explore the key factors influencing the uptake of mobile instant messaging applications in online customer service, by introducing social presence as a crucial construct. The data was collected from an online questionnaire conducted to 222 Portuguese mobile instant messenger’s users. Structural equation modelling (SEM) was used to verify and validate the research model. The results showed that performance expectancy represents the greatest influence on users’ intention to engage in online customer service through mobile instant messaging. In addition, social presence was found to directly impact behavioural intention and indirectly, through the mediation of performance expectancy and habit. This study fills the gap in the literature, where little attention has been devoted to examining the use of mobile instant messaging applications by organizations for online customer service. The findings will help practitioners make appropriate strategies for this new channel.
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21

Ayundyayasti, Prima, and Prima Ayundyayasti. "Exploring the Effects of Perceived Service Quality and Perceived Playfulness on Adoption of Mobile Instant Messaging in Semarang, Indonesia: Gratification as a Mediating Construct." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/7a64t7.

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碩士
長庚大學
資訊管理學系
104
Mobile phone is now widely used to connect to the internet owing to its advancing capabilities that allows users accessing the internet effortlessly. Mobile Instant Messaging (MIM) is a widely used internet based communication media nowadays. Three most popular MIM applications used in Semarang, Indonesia, namely BBM, LINE, and WhatsApp are targeted in this study. To understand the behavior and adoption of MIM usage, this study applies Perceived Service Quality and Perceived Playfulness with Gratification as the mediating construct to investigate the factors related to MIM usage. After testing and validating the reliability and validity for this study, a questionnaire study was conducted to university students and employees in Semarang, Indonesia whom already used MIM applications. The outcomes of the questionnaire study are then tested through structural equation modeling (SEM) to test whether the proposed constructs is confirm to the designated model.
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22

Vinhas, Nuno André Fontes. "Plataforma de Download de Skins UI para Apps Mobile." Master's thesis, 2014. http://hdl.handle.net/10316/35665.

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Dissertação de Mestrado em Engenharia Informática apresentada à Faculdade de Ciências e Tecnologia da Universidade de Coimbra
As operadoras de telecomunicações estão a perder um elevado número de receitas, já que os seus clientes começam a optar por soluções Over-The-Top (OTT), como o Skype, WhatsApp, Facebook ou Twitter, que oferecem melhores soluções a um custo reduzido. De forma a combater esta tendência, a Global System for Mobile Communications Association (GSMA) criou o Rich Comunication Suite (RCS) que consiste numa especificação de um conjunto de serviços - Voice Over IP (VoIP), Instant Message (IM), File Transfer (FT), entre outros - interoperáveis entre as várias redes das operadoras de telecomunicações. Várias soluções foram colocadas no mercado por diferentes operadoras, todas oferecendo um cliente de forma gratuita. Após garantirem uma sólida base de utilizadores, as operadoras vêm nestas soluções uma oportunidade de negócio. O modelo de negócio incide essencialmente na disponibilização de conteúdos de valor acrescentado aos seus utilizadores. A venda de Skins e de Stickers, por exemplo, está a ter um enorme sucesso nas aplicações OTT, tendo estas reportado receitas significativas resultantes da venda destes conteúdos. Neste relatório o autor apresenta as suas contribuições no desenvolvimento das funcionalidades de download e consumo de conteúdos de valor acrescentado nos clientes RCS da WIT Software e no cliente de messaging do grupo Vodafone intitulado de Message Plus.
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CHOU, TING-PIN, and 周廷斌. "Exploring the Use of the Web-based Communication Service from the Perspectives of Technology Acceptance Model, Diffusion of Innovation, and Network Externality–Talking Instant Messaging as an Example." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/93475382304546079427.

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碩士
實踐大學
企業管理研究所
94
With the mushroomed development and advance of Internet and broadband technology, using Internet-based communication services seems inevitable in future people daily lives. Therefore, with the coming of the digital era, Internet-based communication services become a daring star in communication industry. Among various Internet-based communication services, Instant Messaging (IM) is becoming the hottest activity via Internet in 2005. At present, MSN and Yahoo Messenger have substituted ICQ as leading IM software, while lot of IM software such as Skype, QQ, and Google Talk attempt to expand their market shares. By combining the perspectives of diffusion of innovation (DOI), technology adoption model (TAM), and network externality, this thesis aims to explore why the adopt rate of IM grows so quickly, how an IM software can obtain competitive advantages over others, is there any effective business strategy existing in web-based communication service market. As a result, the findings can be referred as valuable cues for industries to effectively develop their marketing strategies. By empirically investigating samples of IM Taiwanese users in terms of their pre-use status, in-use situation, characteristics, perception, using willingness, and post-use continuous behavior, four main results have been identified herein. First, compatibility, ease-of-use, and subjective norms significantly influence the adoption willingness of IM. Second, previous experience, innovative features, and social perception significantly impact perceived compatibility and subjective norms; previous experience and innovative features significantly impact perceived ease-of-use. Third, agenda, age, and occupation significantly affect perceived compatibility, and the average daily time of using Internet remarked influences perceived ease-of-use and subjective norms. Fourth, network externality, compatibility, and perceived ease-of-use greatly affect adoption willingness of IM, while network externality and adoption willingness extensively influence the continuous adoption willingness.
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Penetra, João Miguel Montenegro dos Santos Barroso. "Desenvolvimento de Funcionalidades de Corporate Collaboration para Serviços de Comunicação." Master's thesis, 2013. http://hdl.handle.net/10316/35571.

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Dissertação de Mestrado em Engenharia Informática apresentada à Faculdade de Ciências e Tecnologia da Universidade de Coimbra
Nowadays, due to globalization, increase of competitiveness and organizational structure, people are required to move around the globe in order to achieve their goals. The need to commute is based on the necessity to meet with collaborators, clients, prospect clients or any other person that is on a different location. Since this need for travelling consumes a large amount of money and time resources, it is necessary to find an alternative that allows people to meet and collaborate anywhere. Consequently, this internship attempts to overcome this collaboration need with two prototypes. The first one is a Web Application that is interoperable with other types of devices in order to maximize the opportunity to collaborate. Although it is not possible to implement all functionalities in every type of device, joining a video conference from a cell phone only with audio is still more valuable than not joining at all. The only way of making all of this possible is using a mature architecture such as the IP Multimedia Subsystem. The second one is an Android Application capable of communicating with XMPP Networks.
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Mutanga, Patrick. "The use of mobile communication technology in professional identity development : a case of using whatsapp messenger to teach inquiry-based pedagogy to university chemistry teachers." Thesis, 2020. http://hdl.handle.net/10500/27295.

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This study investigated the feasibility of using WhatsApp Messenger as a tool to enhance the professional identity and inquiry-based pedagogy through the professional development of university chemistry teachers. The epistemological interpretive paradigm was used to guide the study. The study assumed a naturalistic, exploratory investigation. The qualitative research methodology was used to conduct the study. Nine university teachers were purposively sampled from three universities (three teachers from each university) for the study. Data were collected through semi-structured interviews, participant observations, and focus group discussions. Data analysis was completed using the thematic networks analysis. Ethics considerations were observed by not disclosing personal information of the participants or information about the universities where they represented. This study was guided by four theoretical underpinnings: the connectivism theory, the transformative learning theory, the expectancy-value theory, and the dual systems theory. The primary research question guiding this study was: How does the professional identity of university chemistry teachers develop as they learn IBP through WhatsApp Messenger? A two-pronged approach was used in the research: (1) comparing the professional identity of the teachers before and after the course, and (2) observing and describing the professional identity process as the teachers undertook the course. The results from the interviews conducted before the teachers undertook the WhatsApp Messenger-based IBP course showed that most teachers had a negative professional identity. They had become teachers for a variety of reasons, but they did not consider themselves teachers and believed they would leave university teaching if opportunities arose in the industry. They had no formal qualifications in pedagogy, and they did not believe that such knowledge was necessary. The majority of these teachers used teacher-centred approaches. Results from participant observations during the WhatsApp Messenger-based IBP course showed that the course slowly imparted to the teachers the norms associated with not only IBP, but other teaching approaches as well. WhatsApp Messenger provided a flexible online platform where the teachers interacted and exchanged ideas without the need to meet in a physical space. The results from the interviews conducted after the teachers participated in the WhatsApp Messenger-based IBP course showed that the participants' professional identity had changed positively. They now recognised the importance of pedagogy in teaching, they positively identified with the teaching profession, and some were considering acquiring formal qualifications in pedagogy.
Curriculum and Instructional Studies
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