Books on the topic 'Industrial marketing'

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1

Chisnall, Peter M. Strategic industrial marketing. Englewood Cliffs: Prentice Hall International, 1985.

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2

Webster, Frederick E. Industrial marketing strategy. 3rd ed. New York: Wiley, 1991.

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3

1951-, Agarwal Manoj K., Burger Philip, and Reid David A, eds. Readings in industrial marketing. Englewood Cliffs, N.J: Prentice-Hall, 1986.

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4

Morris, Michael H. Industrial and organizational marketing. 2nd ed. New York: Macmillan Pub. Co., 1992.

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5

Morris, Michael H. Industrial and organizational marketing. Columbus: Merrill Pub. Co., 1988.

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6

Brierty, Edward G. Business marketing. 3rd ed. Upper Saddle River, N.J: Prentice Hall, 1998.

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7

Bingham, Frank G. Business marketing. 2nd ed. Lincolnwood, Ill: NTC/Contemporary Pub. Group, 2001.

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8

Gobeil, Gaétan. Marketing industriel: Approvisionnement. Sainte-Foy, Québec: Le Griffon d'argile, 1987.

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9

Reeder, Robert R. Industrial marketing: Analysis, planning, andcontrol. London: Prentice-Hall International, 1987.

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10

Hult, G. Tomas M. Organizational learning and industrial marketing. Bradford, England: Emerald Group Publishing, 2002.

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11

Corey, E. Raymond. Industrial marketing: Cases and concepts. 4th ed. EnglewoodCliffs, N.J: Prentice-Hall, 1991.

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12

Thomas, Copeland Melvin. Case s on industrial marketing. Bristol: Thoemmes Press, 2000.

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13

Corey, E. Raymond. Industrial marketing: Cases and concepts. 4th ed. Englewood Cliffs. N.J: Prentice Hall, 1991.

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14

Eguilaz, Máxima Juliana López. Marketing ecológico y sector industrial. Madrid: Universidad Nacional de Educación a Distancia, 1998.

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15

Reddy, P. Narayana. Marketing problems in small scale industries. Panaji, Goa: Rajhauns Vitaran, 1991.

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16

Larréché, Jean-Claude. INDUSTRAT: The strategic industrial marketing simulation. Englewood Cliffs, N.J: Prentice Hall, 1988.

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17

Majumdar, Ramanuj. Marketing strategies. New Delhi: Allied Publishers, 1996.

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18

Skinner, Richard N. Integrated marketing: Making marketing work in industrial and business-to-business marketing. London: McGraw-Hill, 1994.

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19

Bingham, Frank G. Business marketing management. Cincinnati, Ohio: South-Western College, 1995.

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20

Bingham, Frank G. Business marketing management. Lincolnwood, Ill., USA: NTC Business Books, 1998.

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21

New, Mexico Town Hall (1st 1987 Ruidoso N. M. ). The marketing of New Mexico. Albuquerque, NM: New Mexico First, 1988.

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22

Badiang, Alphonse Mefoute, and Pierre Jonathan Bikanda. Anthropo-marketing: Les logiques du marketing en Afrique. Douala: Éditions Cheikh Anta Diop (ÉDI-CAD), 2017.

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23

Bagiev, G. L. Marketing i kulʹtura predprinimatelʹstva. Sankt-Peterburg: Izd-vo Sankt-Peterburgskogo universiteta ėkonomiki i finansov, 1995.

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24

Hague, Paul N. The industrial marketresearch handbook. 2nd ed. London: Kogan Page, 1987.

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25

Haas, Robert W. Industrial marketing management: Text and cases. 3rd ed. Boston, Mass: Kent Pub. Co., 1986.

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26

Haas, Robert W. Industrial marketing management: Text and cases. 4th ed. Boston, Mass: PWS-KENT Pub. Co., 1989.

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27

M, Chisnall Peter. Strategic business marketing. 3rd ed. New York: Prentice Hall, 1995.

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28

Foglio, Antonio. Marketing industriale: Politiche e strategie di marketing business-to-business. Milano, Italy: FrancoAngeli, 2000.

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29

Mathur, U. C. Business to business marketing. New Delhi: New Age International Ltd., 2008.

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30

Marketing Information Center (McGraw-Hill Publications Company). Advertising/marketing library index. New York, N.Y. (1221 Ave. of the Americas, New York 10020): McGraw-Hill, 1985.

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31

Saavedra, Claudio A. The Marketing Challenge for Industrial Companies. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-30610-0.

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32

Grönroos, Christian. Service-oriented strategies in industrial marketing. Helsingfors: Swedish School of Economics and Business Administration, 1985.

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33

Reeder, Robert R. Industrial marketing: Analysis, planning, and control. 2nd ed. London: Prentice-Hall International, 1991.

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34

Klaus, Backhaus, and Wilson David T, eds. Industrial marketing: A German-American perspective. Berlin: Springer-Verlag, 1986.

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35

Reeder, Robert R. Industrial marketing: Analysis, planning,and control. Englewood Cliffs, N.J: Prentice-Hall, 1987.

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36

Reeder, Robert R. Industrial marketing: Analysis, planning, and control. 2nd ed. London: Prentice-Hall International (UK), 1991.

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37

Reeder, Robert R., and Robert R. Reeder. Industrial marketing: Analysis, planning, and control. 2nd ed. Englewood Cliffs, N.J: Prentice Hall, 1991.

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38

Reeder, Robert R. Industrial marketing: Analysis, planning, and control. Englewood Cliffs, N.J: Prentice-Hall, 1987.

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39

Blois, K. J. Buyer-seller relationships in industrial marketing. Oxford: Templeton College, 1988.

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40

Association, Industrial Marketing Research, ed. European guide to industrial marketing consultancy. Lichfield: Industrial Marketing Research Association, 1985.

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41

Reeder, Robert R. Industrial marketing: Analysis, planning, and control. 2nd ed. London: Prentice-Hall International (UK), 1991.

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42

Ryan, Patrick Thomas. International market entry strategies in industrial marketing. Dublin: UniversityCollege Dublin, 1992.

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43

Hutt, Michael D. Business marketing management: B2B. Mason, OH: South-Western Cengage Learning, 2010.

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44

Wolfgang, Hilke, ed. Dienstleistungs-Marketing: Banken und Versicherungen, freie Berufe, Handel und Transport, Nicht-erwerbs, wirtschaftlich orientierte Organisationen. Wiesbaden: Gabler, 1989.

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45

1930-, Hart Norman A., ed. Effective industrial marketing: Business-to-business marketing of goods and services. London: Kogan Page, 1994.

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46

Hague, Paul N. The industrial market research handbook. New York: F. Watts, 1988.

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47

M, Chisnall Peter. Strategic Industrial Marketing. 2nd ed. Prentice Hall, 1989.

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48

Brierty, Edward S., Betty H. Reeder, and Robert R. Reeder. Industrial Marketing. 2nd ed. Prentice-Hall, 1987.

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49

Industrial Marketing. Springer Verlag, 1985.

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50

Bhamhra, A. S. Industrial Marketing. Anmol Publications Pvt Ltd, 2004.

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