Academic literature on the topic 'Individual pro-environmental behaviour'
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Journal articles on the topic "Individual pro-environmental behaviour"
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Ture, Rameshwar Shivadas, and M. P. Ganesh. "Pro-environmental behaviours at workplace." Benchmarking: An International Journal 25, no. 9 (November 29, 2018): 3743–66. http://dx.doi.org/10.1108/bij-07-2017-0193.
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PurposeThe purpose of this paper is to understand the influence of individual and organisational factors on pro-environmental behaviours of the employees at the workplace.Design/methodology/approachA model explaining pro-environmental behaviours at workplace has been proposed based on contemporary literature related to value-belief-norm (VBN) theory, corporate environmentalism framework and norm. A cross-sectional survey was carried out in 20 manufacturing organisations in India and 383 useful individual responses were collected. The proposed model has been tested with the help of structural regression analysis.FindingsThe results of the study show that both individual characteristics as well as organisational efforts influence employees’ pro-environmental behaviours. However, the effect varies as per the type of behaviour. Personal norm mediates the relationship between subjective social norm and two types of pro-environmental behaviours.Research limitations/implicationsAn individual faces subjective or objective constraints while exhibiting pro-environmental behaviours. The effect of subjective or the objective constraint needs to be explored in future studies.Originality/valueTo explain pro-environmental behaviours at workplace the authors tested VBN theory, as it was overlooked till date in management literature. It also contributes to the VBN literature by extending it to include organisational variables like corporate environmentalism and social psychological variable like social norm.
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Eden, S. E. "Individual Environmental Responsibility and its Role in Public Environmentalism." Environment and Planning A: Economy and Space 25, no. 12 (December 1993): 1743–58. http://dx.doi.org/10.1068/a251743.
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Individual environmental responsibility has been used by business and government in promoting public environmentalism through, for example, green consumerism, passive membership of environmental groups, and domestic recycling. Such responsibility has not yet been adequately addressed in academic work, although associated concepts of environmental concern, values, and behaviour have been studied in the last two decades. The author therefore looks at the role of environmental responsibility in public environmentalism and particularly at how this notion is articulated by individuals involved in a range of pro-environmental behaviours. Environmental responsibility is shown to be most significant where an individual believes in the efficacy of their pro-environmental behaviour and where the self is perceived to be a responsible agent compared with other social agents. The translation of this environmental responsibility into consistent behaviour proves to be complex and dependent upon the individual's social context as well as upon organised environmentalism.
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Budzanowska-Drzewiecka, Małgorzata, and Marta Tutko. "The impact of individual motivation on employee voluntary pro-environmental behaviours: the motivation towards the environment of Polish employees." Management of Environmental Quality: An International Journal 32, no. 5 (April 9, 2021): 929–48. http://dx.doi.org/10.1108/meq-11-2020-0268.
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PurposeEnvironmental management researchers stress the need to study the determinants of employee pro-environmental behaviour in different cultural settings. This study focusses on employee voluntary pro-environmental behaviours in Poland. It aims (1) to examine the scope of employee green behaviours in the private and public sphere and (2) to explore the relationship between individual motivation and pro-environmental behaviours.Design/methodology/approachSelf-administered questionnaire was used for collecting data from 325 Polish employees. A structural equation modelling was applied to estimate the effects of individual motivation on pro-environmental behaviours in both private and public sphere. The psychometric properties of the Polish version of the Motivation Toward the Environment Scale based on self-determination theory were checked beforehand.FindingsPolish employees mainly engage in private-sphere pro-environmental behaviours. The engagement of employees in green behaviours is driven by autonomous motivation. Intrinsic motivation is a more important driver in the case of private-sphere pro-environmental behaviours; integrated regulation in the public sphere. The relationship between controlled motivation and employee pro-environmental behaviours in both spheres is unclear.Research limitations/implicationsAs the data were gathered amongst Polish employees, the proposed model may be applied in culture-specific conditions in Poland.Originality/valueThis paper explores the extent to which individual motivation may foster pro-environmental behaviour of employees. Moreover, it offers the validation of the Polish version of the Motivation Toward the Environment Scale.
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Muroi, Subaru Ken, and Edoardo Bertone. "From Thoughts to Actions: The Importance of Climate Change Education in Enhancing Students’ Self-Efficacy." Australian Journal of Environmental Education 35, no. 2 (July 2019): 123–44. http://dx.doi.org/10.1017/aee.2019.12.
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AbstractThe relation between the understanding and belief of the site-specific dangers of climate change and the behaviour that individuals take to mitigate their impacts was assessed to investigate the psychological antecedent to pro-environmental behaviour; a necessity to mitigate anthropogenic climate change at the individual level. A quantitative cross-sectional design was employed to measure beliefs and behaviour of university students. Correlation was measured between the belief in one’s ability to affect change and pro-environmental behaviour. The hypothesis that nations facing greater climate threat would behave accordingly was tested on the two largest national representatives of the sample, China and Australia. In addition, a naïve Bayesian network, coupled with a self-organising map, was developed to explore correlations between self-efficacy and participants’ socio-demographic features. Results showed that Chinese students are more likely to have higher self-efficacy, while such trend was not noticed for Australians. Similarly, participants with higher educational qualifications, older, and with higher paid jobs also have a higher chance of presenting pro-environmental behaviour. Despite the study limitations, there seems to be evidence suggesting that educational and climate change policies have affected students’ self-efficacy and individual commitment to mitigation.
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Chumg, Hao-Fan, Jia-Wen Shi, and Kai-Jun Sun. "Why Employees Contribute to Pro-Environmental Behaviour: The Role of Pluralistic Ignorance in Chinese Society." Sustainability 12, no. 1 (December 27, 2019): 239. http://dx.doi.org/10.3390/su12010239.
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In light of the importance of sustainable development, this study aims to deepen and extend our understanding of employees’ pro-environmental behaviour in the workplace in a Chinese context. Drawing on the complex phenomenon of social norms theory concerning misperceptions (i.e., pluralistic ignorance) and supervisor–subordinate guanxi (which is a Chinese term signifying human connection), we present a novel model in which employees’ pro-environmental behaviour is the result of multiple social and individual psychological factors. Through the integration of previous literature from the fields of the psychology of individuals, social psychology, and environmental psychology, the major assumption is that the pro-environmental behaviour of employees is affected by their level of pluralistic ignorance, environmental concern, and subjective norms; these, in turn, are influenced by supervisor–subordinate guanxi and social identity in the collective spirit of Chinese society. Data, which were analysed empirically, were gathered from 548 Chinese employees from the Jiangsu province of China. This study consequently reveals the subtle interplay among employees’ pluralistic ignorance, supervisor–subordinate guanxi, social identity, subjective norms, environmental concern, and their pro-environmental behaviour, while the deeper analysis offers considerable support for environmental management research and practice.
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Lange, Florian, and Siegfried Dewitte. "Cognitive Flexibility and Pro–Environmental Behaviour: A Multimethod Approach." European Journal of Personality 33, no. 4 (July 2019): 488–505. http://dx.doi.org/10.1002/per.2204.
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While cognitive flexibility has been hypothesized to relate to adaptive, long–term–oriented behaviour, empirical support for such a relationship is scarce. In the present article, we examine the role of cognitive flexibility as a correlate of long–term–oriented behaviour in the domain of environmental conservation. In a first study ( N = 143), we explored potential associations between multiple self–report scales and performance–based measures of cognitive flexibility and pro–environmental behaviour. Based on its results, we conducted a pre–registered confirmatory study ( N = 264) focusing on the most promising correlations found in our exploratory study. This study generated conclusive support for a positive medium–sized correlation between cognitive flexibility and pro–environmental behaviour. Exploratory hierarchical regression analyses further revealed that cognitive flexibility accounted for a small portion of variance in pro–environmental behaviour above and beyond the Big Five. While appearing robust on the level of self–reports, the relationship between cognitive flexibility and pro–environmental behaviour did not reliably extend to the level of performance tasks, possibly because of their relatively specific scope. These results illustrate the contribution of cognitive flexibility to understanding individual differences in long–term–oriented, pro–environmental behaviour. © 2019 European Association of Personality Psychology
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Hashim, Zalina, Rosima Alias, Siti Mariam, and Nur Farzana. "Understanding Recycling Behaviour Using Personality Traits." GATR Global Journal of Business Social Sciences Review 2, no. 1 (January 10, 2014): 108–14. http://dx.doi.org/10.35609/gjbssr.2014.2.1(12).
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Objective - In particular, this study focuses on exploring characteristics of individuals or personality that correlate with the tendency to perform recycling behaviour among the university students using Theory of Planned behaviour. Methodology/Technique - Since behavioural changes is one of the determinant to ensure the achievements of recycling programmes, this paper intend to study on variables that could improve individual involvement on pro-environmental behaviour. Findings - However, results shown that the overall recycling rate in the country is still low compared to other poor countries such as India. Novelty - Recycling has grown in interest, both in the past and present as there were many studies focusing on this. Over the decades, Malaysian Government has been struggling to increase the recycling rate in the country through campaigns and advertisements and providing recycle facilities to public. Type of Paper: Review Keywords : Recycling; Pro-environmental Behaviour; Personality; Theory of Planned Behaviour
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Gu, Dian, Niwen Huang, Maoxin Zhang, and Fang Wang. "Under the Dome: Air Pollution, Wellbeing, and Pro-Environmental Behaviour Among Beijing Residents." Journal of Pacific Rim Psychology 9, no. 2 (November 10, 2015): 65–77. http://dx.doi.org/10.1017/prp.2015.10.
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The conflict between economic development and environmental protection has been made salient by increasingly severe air pollution in China, a visible consequence of the costs of rapid economic progress. How does air pollution affect people's psychological experiences? How are newly rich Chinese beginning to think about this social dilemma and are they willing to take any action to deal with the problem? Are there individual differences that contribute to the effect of air pollution on mental experience and concern for environmental protection? The present work explores answers to these questions through two studies among convenience samples of participants residing in Beijing, which is the capital of China and plagued by toxic haze. Study 1 recruited 50 undergraduates and applied a 10-day experience sampling method. Results revealed that the real-time objective air pollution index was negatively associated with immediate subjective wellbeing (SWB) but positively associated with eudaimonic wellbeing (EWB). Study 2 investigated a sample of 288 working adults living in Beijing for their perceptions of air quality, wellbeing, pro-environmental behaviour (PEB) intentions, future orientation, and place attachment. Results revealed that perceived air pollution could not predict general SWB but improved the sense of purpose and meaning in life (i.e., EWB). Furthermore, this association was heightened in individuals who were future-orientated. In addition, perceived air pollution increased PEB intentions, partially through the promotion of EWB, and this effect was stronger in those who were more emotionally attached to Beijing.
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Kharat, Manoj Govind, Shankar Murthy, Sheetal Jaisingh Kamble, and Mukesh Govind Kharat. "Analysing the Determinants of Household Pro-Environmental Behaviour: An Exploratory Study." Environmental Management and Sustainable Development 6, no. 1 (April 18, 2017): 184. http://dx.doi.org/10.5296/emsd.v6i1.11078.
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What strongly influences or determines household pro-environmental behaviour (PEB) is a question of great curiosity across the globe. Solution to this research question investigating PEB has significant implications for researchers, strategic planners and public policymakers. Multidisciplinary research seems necessary to answer this complex question identifying variables that influence PEB at the individual level. In the light of recent work on environmental paradigms, the currents study attempts to explore and identify the relevant factors that contribute to PEB significantly. To achieve the stated objective, an in-depth literature review and qualitative analysis were carried out. A questionnaire was developed to measure the PEB construct and its determinants. Next, the reliability of the questionnaire was assessed using pilot study. Following this, exploratory factor analysis was conducted to identify the major determinants. The validation of constructs using exploratory factor analysis exhibited an interpretable latent structure consisting of determinants of PEB. Results indicate that PEB comprises of nine dimensions viz., behavioural intention, attitude, personal moral norms, subjective norms, situational factors, perceived behavioural control, community concern, internal attribution and perceived consequences. Finally, the study integrates the internal and external determinants in an understanding framework to predict different types of PEBs. The results of the study provide important insights for researchers, strategic planners and policymakers to help more people act in pro-environmental ways. From the theoretical perspective, the study results provide empirical evidence to researchers and a reliable and valid scale to measure PEBs.
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Irizar-Arrieta, Ane, Diego Casado-Mansilla, Aiur Retegi, Matthias Laschke, and Diego López-de-Ipiña. "Exploring the Application of the FOX Model to Foster Pro-Environmental Behaviours in Smart Environments." Sensors 20, no. 16 (August 14, 2020): 4576. http://dx.doi.org/10.3390/s20164576.
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The heterogeneity and dynamism of people make addressing user diversity and its categorisation critical factors, which should be carefully considered when developing pro-environmental strategies and interventions. Nevertheless, the complexities of individuals complicates the creation of modelling and classification systems. The aforementioned issue opens a research opportunity, which should be tackled to improve the development of human-centric systems and processes. Throughout the present piece of research, our objective is to bridge that gap by extracting knowledge and insights relating to how to address user diversity when designing technologies considering sustainable behaviour. For this, we explore the possibilities of the FOX model—an early meta-model to approach the diversity of individuals when addressing pro-environmental behaviour—to classify and understand individuals while taking their heterogeneity into account. After introducing the model, a qualitative survey of eight experts is conducted. From this study, relevant findings are analysed and exposed. Taking into account the gathered knowledge, three user profiles are developed, based on the dimensions proposed by the model. Furthermore, scenarios are created for each profile, presenting three case studies where different application modes of the model are described (personalised interventions, prediction and forecasting, and individual and collective interventions). Finally, the extracted findings are analysed, discussing the main issues related to the development of pro-environmental technologies and systems.
Dissertations / Theses on the topic "Individual pro-environmental behaviour"
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Harcus, Stephanie Elizabeth. "Pro-environmental behaviour within tourism businesses in rural Scotland : the role of physical, social and individual context." Thesis, University of Edinburgh, 2017. http://hdl.handle.net/1842/28744.
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Tackling climate change and other associated environmental problems has become a significant global issue. In order to tackle these challenges governments have introduced policy frameworks, legislation and laws to help mitigate their effects. The Scottish Government have invested in numerous programmes and initiatives to create and enhance a low carbon rural economy, and in order to do so successfully understanding behaviour is a vital component in achieving the aims of such policies and legislation. Rural businesses can play an important role in encouraging the uptake of pro-environmental behaviour and energy saving practices. However individuals within rural SME’s (small and medium sized enterprises) often encounter barriers which may prevent reductions in greenhouse gas (GHG) emissions and other environmental objectives from being achieved. Therefore it is important to understand the influences associated with pro-environmental behaviour within the workplace, specific to the rural economy. This thesis aims to investigate the role of the physical, social and individual context in influencing individuals’ workplace pro-environmental behaviour. The thesis also aims to research the barriers, facilitators and motivations individuals experience during decision-making and action taken relating to issues such as recycling, waste management, energy efficiency, transport and procurement. Different employee levels within a variety of rural tourism businesses have been studied (e.g. employees, management, and business owners) utilising a mixed methodology consisting of focus groups and a questionnaire survey in order to enhance and validate the research. By doing so this study has managed to increase understanding of the views of employees, managers and business owners, who are crucial to the uptake of pro-environmental behaviour within the rural economy. A range of antecedents were identified from existing literature as having potential effects on pro-environmental behaviour, therefore a variety of these were thoroughly investigated. The results of the studies carried out herein show the importance of understanding workplace pro-environmental behaviour from the perspective of different contexts (physical, social and individual). With respect to the physical context, antecedents influencing individuals’ workplace pro-environmental behaviours include building infrastructure, business size and building location. Individuals expressed their businesses inability to be energy efficient due to poor building infrastructure, e.g. operating from an old rural building with inefficient roof and wall insulation, to no double glazing due to being in a listed building, thus letting heat escape. Furthermore, individuals discussed renting premises for their business, therefore have no control over structural decisions which affect energy efficiency. Business size was also mentioned as an important influence of behaviour in relation to the physical context, e.g. smaller businesses produce less turnover, and therefore are not in a financial position to upgrade heating systems, or utilise clean efficient technologies and materials which are perceived to be more expensive. With regard to business location, a high proportion of participants highlighted this as a barrier to undertaking pro-environmental behaviour, e.g. lack of public transport, recycling facilities and pick-ups for particular business materials, as well as not being able to procure goods for the workplace locally due to lack of availability. In terms of the social context, antecedents influencing individuals’ workplace pro-environmental behaviour included social norms. Individuals cite being influenced by professional relationships, e.g. neighbouring businesses, colleagues, customers and higher management (industry compliance), in addition to personal social relationships e.g. friends and family. Many business owners stated feeling responsible to behave pro-environmentally and were motivated to try and set a good example to other members of their workforce in order to increase participation and awareness. The study also highlighted the importance to strengthen an individual’s identification with their workplace, as results illustrated the more an individual strongly identified with their work, the more likely they were to engage in pro-environmental behaviour. Lastly with respect to the individual context, this refers to one’s personal circumstances, outlooks and attitudes specific to them as an individual. The thesis provides support that environmental identity and level of environmental activity (contingent to the workplace) were both influences of workplace pro-environmental behaviour. The study’s findings highlighted the more an individual strongly identified with the environment, the more likely they were to engage in pro-environmental behaviour at work. With respect to the level of environmental activity as an influence of workplace behaviour, results provided evidence that the more an individual was active (e.g. in green marketing, joining green schemes, holding/attending environmental meetings etc.), the more likely they were to engage in pro-environmental behaviour at work, thus illustrating the value of these practices. In conclusion, results from this research demonstrate the relationship between the physical, social and individual context when investigating the influences of workplace pro-environmental behaviour, and furthermore identify individuals’ personal motivations, barriers and facilitators. By doing so the thesis has been able to highlight what actions and procedures could potentially be implemented to increase sustainable tourism business practices in the transition to a low carbon rural economy. It is important to recognise individuals will perceive different barriers and retain motivations personal to them, therefore when business owners apply new environmental initiatives and goals, employees’ individual needs must be acknowledged to facilitate greater engagement. Workplace pro-environmental behaviour is complex and fairly under researched in comparison to investigating home-based pro-environmental behaviours. Therefore this study has added to the body of literature by highlighting the importance of different contexts (physical, social and individual) and has increased the understanding of what influences workplace pro-environmental behaviour specific to the rural tourism industry, which is vital to Scotland’s economy.
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Lavergne, Karine. "The Hierarchical Action-Based Model of Inconsistency Compensation in the Environmental Domain: Exploring the Role of Individual Differences in Distal Motivation." Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/32425.
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Using the action-based model of dissonance (Harmon-Jones, Amodio, & Harmon-Jones, 2009) and self-determination theory (Deci & Ryan, 2008) as theoretical frameworks, this thesis sought to explain the motivational processes underlying the environmental belief-action gap. The thesis examined why and how people resolve inconsistencies between their favourable attitudes toward environmental protection and their environmentally harmful behaviour. I hypothesized that accounting for individual differences in autonomous and controlled distal motives for effective and unconflicted action would clarify why attitude-behaviour inconsistencies are uncomfortable and explain how people compensate for them. I carried out 3 sets of studies to test the proposed hierarchical action-based model of inconsistency compensation in the environmental domain (HABICE). The objective of the first set of 3 studies was to test hypotheses about the role of individual differences in global and contextual motivation on dissonance arousal, in response to native attitude-behaviour inconsistencies encountered across and within important life domains. The second set of 3 studies tested hypotheses about the role of individual differences in contextual motivation toward the environment on the use and choice of strategies to compensate for a recent native inconsistency in the environmental domain. Finally, the goal of the final study was to test hypotheses about the moderating effect of social factors that direct attention to public (ego-invested) versus private (authentic) aspects of the self during the perception of inconsistencies on motivation and intentions to revise pro-global warming mitigation attitudes. The results of the 7 studies (total N = 2,209) supported the main predictions of the HABICE. The cumulative evidence supported the existence of two motivational orientations operating during inconsistency compensation processes. The autonomous motivational orientation, which embodies action tendencies to facilitate organismic integration via authentic regulation, motivated people to compensate for attitude-behaviour inconsistencies to restore the integrity of authentic self-structures. As a result, autonomous motivation toward the environment led people to reduce dissonance and to compensate for perceived inconsistencies by bringing their behaviour in line with self-relevant attitudes. The controlled motivational orientation, which embodies action tendencies to facilitate instrumental outcomes via contingent regulation, motivated people to compensate for attitude-behaviour inconsistencies to protect ego-invested self-structures by avoiding the aversive consequences of their counter-environmental actions. When inconsistencies aroused dissonance, controlled motivation predicted the use of overt behavioural strategies, for example enacting a compensatory pro-environmental action, to reduce dissonance. However, when inconsistencies did not arouse dissonance or there were barriers to behaviour change, controlled motivation predicted the use of cognitive strategies, for example revising or distorting pro-environmental attitudes, to minimize the inconsistency. Consequently, autonomous compensation processes predicted relatively infrequent attitude-behaviour inconsistencies in the environmental domain while controlled compensation processes predicted relatively frequent inconsistencies. The results imply that controlled motivation toward the environment may be driving the environmental belief-action gap, but that finding ways to promote autonomous motivation toward the environment in the general population has the potential to alleviate the gap.
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Tiet, Tuyen Tong. "Individual incentive and pro-environmental behaviors : the role of networks." Thesis, Strasbourg, 2020. http://www.theses.fr/2020STRAB013.
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La question fondamentale à laquelle sont confrontés les économistes et les écologistes est de savoir comment promouvoir de manière adéquate les comportements individuels favorables à l'environnement (c'est-à-dire motiver les gens à protéger leur environnement local ou à lutter contre le changement climatique mondial). En ce sens, diverses études théoriques et empiriques ont été élaborées pour expliquer comment les incitations monétaires (par exemple, les taxes, les subventions, etc.) ainsi que les incitations sociales (par exemple, l'influence sociale, les normes, etc.) pourraient contribuer à motiver les individus à adopter un comportement favorable à la durabilité environnementale. Dans le monde actuel, chacun est lié à plusieurs types de réseaux sociaux (par exemple, un réseau de famille, d'amis, de parents, de voisins, de collègues, etc.). En raison de ces liens, l'influence des pairs pourrait être utilisée pour motiver les individus à adopter un comportement cible (Thaler, 2008). Il est donc crucial de comprendre comment les incitations sociales (par exemple, les normes sociales, la comparaison sociale, les coups de coude, etc.) et la structure du réseau pourraient contribuer à promouvoir et à maintenir les comportements pro-environnementaux des individus. Dans cette perspective, ce mémoire contribue à l'analyse du rôle du réseau et de son impact sur les comportements pro-environnementaux de manière théorique et expérimentale. [...]The fundamental issue faced by both economist and environmentalist scholars is how to adequately promote individual pro-environmental behaviors (i.e., motivating people to either protect their local surrounding environment or fight against global climate change). In this sense, a variety of theoretical and empirical studies has been developed to explain how monetary (e.g., tax, subsidy, etc.) as well as social incentives (e.g., social influence, norms, etc.) could help to motivate individuals to behave toward environmental sustainability. In a today world of social relationship, everyone is linked to a social network (e.g., a network of family, friends, relatives, neighbors, co-workers, etc.). Since individuals are linked to each other, peer influence could be used to motivate individuals to perform a target behavior (Thaler, 2008). It is therefore crucial to understand how social incentives (e.g., social norms, social comparison, nudges, etc.) and network structure could help to promote and sustain individuals' pro-environmental behaviors. In this perceptive, this dissertation contributes to the analysis of the role of network and its impact on pro-environmental behaviors in a theoretical and experimental way. [...]
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Petersson, Elin. "The process towards environmental sustainability and the influence of perceptions : A comparative qualitative case study on perceptions of pro-environmental consumption among students at Linnaeus University." Thesis, Linnéuniversitetet, Institutionen för samhällsstudier (SS), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-100352.
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Consumption is a major contributor to environmental harm, and also one area where the Swedish performance is in urgent need of improvement. While it is well known that changes are needed on all societal levels for sustainability to be realized, it is unclear whether the population is aware of which changes that refers to, since the impacts from individual consumption remain high. Previous research has identified psychological, cultural, social, and economic determinants as barriers to change, however, removing those barriers will not be sufficient if it results in changes entailing only marginal environmental benefits. The question that initiated this research is whether common people in Sweden can identify which changes are efficient enough to provide visible results, or if the current environmental discourse generates misperceptions, hindering concrete change. Meeting the objective to contribute to the identification of obstacles to sustainability by studying the perception of pro-environmental consumption among potential adopters, a qualitative interview-based case study was conducted on students at Linnaeus University in Växjö, Sweden. The research followed an abductive approach, whereby primarily the Diffusion of Innovations theory was used for structure and interpretation. The findings reveal several barriers to sustainability associated with individual perceptions, including perceptions of the concept of pro-environmental consumption as complex, a perceived lack of trustworthy information from authorities, a perceived abundance of misleading information from profit-driven actors, as well as some controversy on where to place responsibility. Alongside this, misperceptions of environmental impacts from consumption were revealed, whereby accurate perceptions and environmental education were somewhat correlated. While highlighting an unrecognized but concrete issue, this research involves a small sample, suggesting that further research is required.
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Henkel, Christopher [Verfasser]. "Green IS and Pro-Environmental Behavior : Essays on the Impact of Persuasive Information Systems on Individual and Organizational Behavioral Change / Christopher Henkel." Berlin : epubli, 2020. http://d-nb.info/1206456396/34.
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Adams, Ian J. "Pride, Guilt, and Pro-Environmental Behavior: The Role of Experienced Self-Conscious Emotions in an Individual’s Response to Carbon Footprint Feedback." The Ohio State University, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=osu1556714540884227.
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Sjökvist, Julia, and Belinda Medic. "“I see it as my damn responsibility to do what I can so that people become aware of what is happening”: A narrative study about individual perception on climate change." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-22370.
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Klimatförändringarna är ett av de största hoten mot mänskligheten, och konsekvenserna avklimatförändringarna kommer öka både i omfattning och allvar i takt med att den globalauppvärmningen intensifieras. Detta leder till överhängande risker mot många områden i samhället. För att den globala uppvärmningen ska hållas under 2 °C måste omfattande åtgärder tas till inom en snar framtid. I detta har individer en viktig roll. Hur individer upplever risker är viktigt för att förstå deras reaktioner gentemot dem klimatförändringarna. En majoritet av det svenska folket betvivlar inte längre att klimatförändringarna sker. Däremot finns det fortfarande mycket som måste göras på individnivå, eftersom hushåll i Sverige står för 60 % av nationens totala utsläpp av växthusgaser. Samtidigt argumenteras det för att det finns en ökad press från samhället, både när det kommer till aktivism och engagemang i klimatfrågan. Baserat på brådskan i att mildra klimatförändringarna är målet med den här studien att få en bättre förståelse för hur individer med ett redan uttalat intresse eller engagemang om klimatförändringarna upplever dessa och risker kopplade till dem samt hur deras väg mot ett engagemang har sett ut. Vidare ämnar den även undersöka hur deras syn, enligt desjälva har utvecklats samt hur denna synen tar sig uttryck kognitivt, emotionellt ochbeteendemässigt med hjälp av en narrativ livshistoriemetod. Hoppet är att få en ökad förståelse för de faktorer som har varit viktiga i detta engagemang eftersom det kan skapa inblick i de viktiga komponenter som krävs för att främja medvetenhet om klimatförändringar och engagemang. Resultaten visar att klimatförändringarna uppfattas som en moralisk oro som är starkt sammankopplad med rättvisefrågor. Kritiska händelser har lett till ett ökat medvetande om problemet. När konsekvenserna om klimatförändringarna omfamnats har hoten som uppvisas gentemot objects of care och ens kärnvärderingar triggat känslor, ökat ens risk perception och aktiverat personliga normer som lett till känslor av personligt ansvar. Så småningom har dessa faktorer, tillsammans med andra lett till olika typer av engagemang, vilket många gånger har varit en gradvis process.Climate change is one of the biggest threats towards humanity, and the consequences of climate change will increase in magnitude and severity as global warming intensifies. This leads to imminent risks to many areas of society. To keep global warming below 2 °C, major mitigation measures will need to occur in the near future. In this, individuals have an important role. How individuals perceive risk are of importance in order to understand their reactions to them. A majority of Swedish people no longer doubt that climate change is occurring. However, there is still a lot to be done on the individual level, as the households in Sweden stands for 60 % of the nation's total greenhouse gas emissions. At the same time, it is argued that there is an increased pressure from civil society, both when it comes to public activism and engagement in climate change. Based on the urgency in mitigating climate change, the aim of this study is to better understand how individuals with an interest or engagement in climate change perceives climate change and its associated risks and what their road to engagement has looked like. Furthermore, the aim is to better understand how their view, according to them, has evolved and how this view is expressed cognitively, emotionally, and behaviorally with the help of a narrative life-history method. The hope is to gain an understanding of the factors that have been key in their engagement with climate change, as this can bring insight to important components in fostering climate change awareness and engagement in the issue. Results demonstrate that climate change is perceived as amoral concern, linked to issues of justice. Critical events have led to an increased awareness of these issues. When consequences of climate change are grasped, the threats they pose to valued objects of care and core values triggers emotional responses, raised risk perception and activates personal norms leading to feelings of personal responsibility. Eventually these factors, along with others, have led to different engagements in climate change, which many times have been a gradual process.
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Lacroix, Karine. "Tailoring interventions: How individual differences influence perceptions, motivation, and behaviour." Thesis, 2019. http://hdl.handle.net/1828/11424.
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Climate change mitigation requires changes in greenhouse gas emitting behaviours. This dissertation aims to provide insights into the influences of behaviour change for two high-impact pro-environmental behaviours: climate policy support and consumption of animal products. It does so by using quasi- and randomized experiments and by monitoring changes in behaviour over time. Study 1 examined changes in climate policy support and climate change risk perception over the course of a naturally occurring event: seasonal forest fires. It employed growth curve modeling techniques in a structural equation modeling framework to analyze longitudinal relations between these two constructs over time, and to examine growth in climate change risk perception while controlling for the effect of exposure to forest fires and other extreme weather. Indirect exposure to forest fires (e.g., media) had a modest effect on climate change risk perception. Climate change risk perception for individuals with above-mean perceptions of scientific agreement tended to increase faster than for those with below-mean perceptions. Individuals whose climate change risk perception grew at a faster-than-average rate tended to also grow at a faster-than-average rate for climate policy support. Study 2 provided insight into the psychological influences on consumption of animal products and on willingness to reduce. Following a comprehensive literature review, known influences were examined using Latent Profile Analysis to identify groups of individuals with similar perceptions of facilitators of meat consumption and obstacles to reducing it. Three groups were identified: strong-hindrance meat eaters, moderate-hindrance meat eaters, and reducers. Validation variables confirmed the practicality of the three profiles: groups differed in their current consumption of animal products and in their willingness to reduce. Using these findings, three group-matched interventions were designed in Study 3. Intervention design was informed by four behaviour-change frameworks. Participants were randomly assigned to one of four conditions: control condition, implementation-intention condition, information-and-healthy-recipe condition, and information-and-substitution condition. Then, they completed up to 28 days of food diaries. Multilevel model analyses were employed to examine changes in the consumption of animal products over time. Participants reduced their consumption by 20 grams of CO2 per day on average. Individuals that were randomly assigned to an intervention condition that matched their meat-eater profile reduced their consumption of animal products by 40 grams CO2 per day on average. Taken together, these studies highlight the importance of considering individual differences (i.e., tailoring) when designing pro-environmental behaviour interventions.Graduate
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NADLIFATIN, RENY, and RENY NADLIFATIN. "Pro Environmental Reason Action Model to Explore the Individuals’ Behavior Intention on Pro Environmental Activities: Mandatory and Voluntary Cases in Indonesia." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/c527ta.
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博士國立臺灣科技大學
工業管理系
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This study aims to examine factors that influence the citizens’ behavior intention toward mandatory and voluntary pro-environmental activities. An extended approach from the theory of reasoned action (TRA), namely pro-environmental reasoned action (PERA), was used in this study. The pro-environmental activities used in this study consist of the environmental impact assessment (EIA) as a mandatory activity and an ecolabel program as a voluntary activity. PERA includes five factors: perceived authority support (PAS), perceived environmental concern (PEC), attitude (AT), subjective norms (SN), and behavior intention (BI). A total of 240 EIA and 213 respondents of ecolabel program were gathered through online and offline survey. The data were analyzed using structural equation modeling (SEM). The analysis result shows that the PERA model depicts 47 percent of citizens’ BI in EIA participation, and 71 percent of citizens’ BI in ecolabel program. The statistical result explains that attitude (AT) becomes a major influential factor to behavior intention (BI) in ecolabel program’s voluntary case, while subjective norms (SN) is the major influencing factor in EIA’s mandatory case. Several managerial recommendations are discussed accordingly.
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Costa, Patrícia Solange Dinis. "Environmental sustainability in hotel industry : guest behaviour, participation and satisfaction." Master's thesis, 2020. http://hdl.handle.net/10400.14/32102.
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During the last years a comprehensive concern about the planet sustainability and global change have taken the hotel industry to implement some pro-environmental practices. With this paper, we aim to examine the environmental sustainability in the hotel market – the hotel management perspective, the best sustainable practices, some barriers and some benefits –, the guests’ perception, participation in these implementations and their satisfaction. Plus, how the individual’s sustainable behavior in household is compared to their behavior in a hotel setting and what forces motivate their behavior in both categories. The research method adopted was a quantitative one, with a survey shared in social network for diverse individuals to answer. The main finds count on the perception on how individuals behave in a household will be different than how they behave in a hotel setting. The main reasons to sustain their behavior in both categories have different forces and motives. Individuals main concern when choosing a hotel passes through comfort and economic factors, for the customer to choose a sustainable hotel is needed for these two factors to be connected, and that sustainability does not interfere with comfort and how much guests’ need to pay (when compared with standard hotels).Nos últimos anos, tem havido uma crescente preocupação com a sustentabilidade do nosso planeta e as mudanças globais que o mesmo está a sofrer, o que leva, continuamente e atualmente, a indústria hoteleira a implementar algumas práticas pro-ambientais e sustentáveis. Com este trabalho, objetivamos examinar a sustentabilidade ambiental no mercado hoteleiro - a perspetiva da gestão hoteleira, as melhores práticas sustentáveis, algumas barreiras, assim como, alguns benefícios que os mesmos possam usufruir -, a perceção dos hóspedes, a sua participação nessas implementações e, por fim, a sua satisfação. Além disso, estudamos também, como é o comportamento sustentável de cada indivíduo na casa, comparado este ao comportamento que têm em um hotel e, também, quais forças que motivam este comportamento, nas duas categorias. O método de pesquisa adotado foi o quantitativo, com pesquisa compartilhada em redes sociais para resposta de diversas pessoas. Os principais resultados contam com a perceção de que o comportamento das pessoas em casa será diferente do que num hotel. As principais razões para sustentar o comportamento dos indivíduos questionados em ambas as categorias têm forças e motivos diferentes: a principal preocupação das pessoas ao escolherem um hotel passa por fatores econômicos e de conforto. Para que o cliente escolha um hotel sustentável é necessário que esses dois fatores estejam conectados e que se sustentem, para que a sustentabilidade não interfira no conforto e quanto ao que os hóspedes têm de pagar (quando comparado com hotéis padrão, classificados como ‘normais’).
Books on the topic "Individual pro-environmental behaviour"
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Brown, Marilyn A., and Benjamin K. Sovacool. Theorizing the Behavioral Dimension of Energy Consumption. Edited by Debra J. Davidson and Matthias Gross. Oxford University Press, 2018. http://dx.doi.org/10.1093/oxfordhb/9780190633851.013.9.
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This chapter focuses on the well-documented misalignment between energy-related behaviors and the personal values of consumers, which has become a major source of angst among policymakers. Despite widespread pro-environmental or green attitudes, consumers frequently purchase non-green alternatives. The chapter identifies 50 theoretical approaches that can be divided almost equally into two types: those that emphasize beliefs, attitudes, and values; and those that also consider contextual factors and social norms. Three principles of intervention are recommended: provide credible and targeted information at points of decision; identify and address the key factors inhibiting and promoting the target behaviors in particular populations; and rigorously evaluate programs to provide credible estimates of impact and opportunities for improvement. The chapter recommends that research on the value-action gap be expanded beyond the traditional focus on individuals to include decision-making units such as households, boards of directors, commercial buying units, and government procurement groups.
Book chapters on the topic "Individual pro-environmental behaviour"
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Hadler, Markus, Beate Klösch, Stephan Schwarzinger, Markus Schweighart, Rebecca Wardana, and David Neil Bird. "Obstacles to Lower Environmental Impact in Low-Cost Behaviors." In Surveying Climate-Relevant Behavior, 113–32. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-85796-7_7.
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AbstractThis chapter focuses on the question of why environmentally conscious individuals find it difficult to behave in a correspondingly eco-friendly way. This phenomenon is referred to in the literature as the “value-action gap.” In this study, the definition of this gap is further expanded by considering individual intention. The discrepancies between environmental values, intention, and behavior are explored in the context of two environmentally relevant behaviors—mobility and consumption—using qualitative interviews. Firstly, key structural and intrapersonal obstacles to pro-environmental behavior are identified. Secondly, individual needs and requirements for facilitating eco-friendly behavior are addressed. Finally, strategies and potentials for pro-environmental change in society are discussed.
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Carballo-Penela, Adolfo, Emilio Ruzo-Sanmartín, Paula Álvarez-González, and Nailya Saifulina. "A Systematic Literature Review of Green Human Resource Management Practices and Individual and Organizational Outcomes: The Case of Pro-environmental Behaviour at Work." In Sustainable Development Goals Series, 79–115. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-06558-3_5.
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Jacobson, Lisa. "The Virus and the Elephant in the Room: Knowledge, Emotions and a Pandemic—Drivers to Reducing Flying in Academia." In Academic Flying and the Means of Communication, 209–35. Singapore: Springer Singapore, 2022. http://dx.doi.org/10.1007/978-981-16-4911-0_9.
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AbstractThis chapter explores individual incentives and barriers to reducing air travel, with the focus on people who have taken a decision to reduce flying due to climate change. During the COVID-19 pandemic in 2020, six semi-structured interviews were performed with academics—three who had already cut down on flying and three who were grounded due to the pandemic. They were compared with a set of interviews with 26 Swedish citizens, performed in 2017–2018, which had shown that internalised knowledge of climate change was an important driver to change behaviour. Awareness led to negative emotions and a personal tipping point where a decision to reduce flying was made. However, among these interviewees, even people with a strong drive to reduce flying felt trapped in practices, norms and infrastructures. The academics reported similar incentives and barriers as the broader group but also specific challenges for them as researchers. Surprisingly, the pandemic was perceived as a testbed for new travel habits, and not as a big obstacle for their scientific work. None believed that they would return to an equally aeromobile lifestyle, and two of them described it as a chance to reconcile habits with their pro-environmental values.
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Binette, Aja, and Holly Angelique. "Fostering Pro-Environmental Behavior for Individual and Societal Well-Being." In Encyclopedia of Quality of Life and Well-Being Research, 1–6. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-319-69909-7_4141-2.
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Hargreaves, Tom. "Pro-environmental behaviour change and governmentality: Counter-conduct and the making up of environmental individuals." In Power and Politics in Sustainable Consumption Research and Practice, 87–106. Abingdon, Oxon ; New York, NY : Routledge, 2019. | Series: Routledge-SCORAI studies in sustainable consumption: Routledge, 2019. http://dx.doi.org/10.4324/9781315165509-4.
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Giroux, Marilyn, Frank Pons, and Lionel Maltese. "Sustainability Marketing Strategies: How Self-Efficacy and Controllability Can Stimulate Pro-environmental Behaviors for Individuals." In Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?, 731–32. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-26647-3_152.
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Giroux, Marilyn, and Frank Pons. "Sustainability Marketing Strategies: How Self-Efficacy and Controllability can Stimulate Pro-Environmental Behaviors for Individuals: An Abstract." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 635–36. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02568-7_167.
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"Individual and environmental explanations of pro-social behaviour." In Pro-Social and Anti-Social Behaviour, 61–74. Routledge, 2003. http://dx.doi.org/10.4324/9780203414118-11.
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Srivastava, Mayuri, Shradha Shivani, and Sraboni Dutta. "Intrinsic Rewards and Sustainability-Oriented Entrepreneurial Intentions." In Handbook of Research on Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability, 131–47. IGI Global, 2022. http://dx.doi.org/10.4018/978-1-6684-5216-5.ch007.
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In the 21st century, the Sustainable Developmental Goals have become the pivot of economic development worldwide. Hence, the need to promote sustainability-oriented entrepreneurial behaviour has increased manifold. Intentions are assumed to capture the motivational factors that influence an individual's behaviour. Thus, behavioural intentions play a significant role in bridging the gap between sustainable development and sustainable entrepreneurial behaviour. This study aims at understanding the role of intrinsic rewards in shaping the sustainability-oriented entrepreneurial intentions of individuals. The case study method is adopted to understand and validate the theories referred. The sub-constructs of intrinsic rewards like altruism, socio-emotional feelings, pro-environmental values, autonomy, and community feeling aspirations were found to drive the sustainability-oriented entrepreneurial intentions of an individual. Lack of awareness of the structural environment support was highlighted as a hindrance in fostering the sustainable entrepreneurship ecosystem in the Indian economy.
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Wasserman, Danuta, Miriam Iosue, and Vladimir Carli. "Suicidal behaviour among adolescents." In Oxford Textbook of Public Mental Health, edited by Dinesh Bhugra, Kamaldeep Bhui, Samuel Y. S. Wong, and Stephen E. Gilman, 359–68. Oxford University Press, 2018. http://dx.doi.org/10.1093/med/9780198792994.003.0039.
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Suicide is the second leading cause of death among adolescents and young adults, accounting for 8.5% of all deaths globally among 15–29 year olds. Several genetic, psychological, and environmental risk factors have been identified, including youth psychiatric disorders and self-harm, family history of suicide and mental health problems, stressful life events, impulsivity, aggressiveness, and access to lethal means. Individual protective factors play an important role in reducing the risk of suicide and suicidal behaviours, including sleep, physical activity, resilience, good self-esteem, pro-social behaviours, connectedness within and support from the family, trustful relationships with peers and school staff, and safe school and community environments,. Prevention of suicidal behaviour among adolescents is possible by counteracting risk factors, strengthening protective factors, and utilizing evidence-based universal school-based suicide prevention programmes for adolescents and adequate treatment when applicable.
Conference papers on the topic "Individual pro-environmental behaviour"
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Markopoulos, Evangelos, Alexandro Vera Ramirez, Panagiotis Markopoulos, and Hannu Vanharanta. "Gamification in a Democratic Pro-Environmental Behaviour Model towards achieving effective ESG corporate strategies." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001512.
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The climate crisis has received high levels of attention from the public and scholars over the last few decades. While the search for solutions involves strict regulations and innovation in clean energy sources, changing individual behaviours towards sustainability could prevent us from reaching a point of no return. Inarguably, there is a need for strong involvement of the public and private sector organizations, changing individual organizational behaviours towards sustainability might foster a great impact in terms of lowering the effects of the climate crisis. In this context, a democratic pro-environmental behaviour (DPEBs) is introduced to enable green behaviours with individual and voluntary actions within organizations that benefit the preservation and recovery of the environment. Recycling, efficient energy consumption, reduction of meat consumption and sustainable transportation are examples of actionable PEBs that need to be fostered to contribute to the reduction of the human impact on climate change.Nevertheless, the adoption of new behaviours is a complex goal that requires the application of mechanisms to address employee intrinsic and extrinsic democratic motivation. In this vein, gamification, as a process that enhances projects and service with affordances for gameful experiences., might provide a viable alternative. The purpose of this paper is to analyse the extent to which gamification is an effective alternative to promote the adoption of democratic pro-environmental behaviours and contribute to the creation of the relative organization culture. The accepted definition of gamification for this paper is the process of enhancing a service with affordances for gameful experiences in order to support user's overall value creation. This marketing perspective approach, has more focus on the effects obtained as a consequence of activating intrinsic and extrinsic motivation through the use of gamified systems rather than the analysis of the characteristics of the game design elements, and the incentives for its practical and actual adaptation and utilization within organizations.A systematic literature review was conducted in order to exclusively retrieve - after a thorough selection process - case studies that evaluated the psychological and behavioural effects of gamified information technology systems. Psychological outcomes are related to intrinsic motivation; in the case of gamification, positive outcomes are described by gameful experience. These, in turn, are categorized in this work according to the motivational need to which they correspond and their adaptation likeness in a corporate context. On the other hand, behavioural outcomes are related to extrinsic motivation; these are the desired pro-environmental behaviours promoted extrinsically with the use of the gamified application.Fifteen studies were analysed in detail, which overall provided positive results regarding gamification’s capability to engage users by appealing to intrinsic motivation and to effectively promote the adoption of extrinsically motivated PEBs. As a result the paper presents a methodological approach and a process model that integrates democratic organizational culture elements that utilize gamification to achieve employee pro-environmental behaviours that can benefit both the economy and the society. Furthermore the proposed model is linked with the ESG criteria as a further incentive for its organization adaptation from theory to practice. The paper also indicates limitations and areas of further research on the proposed model towards green ocean strategies that can maximize its applications and impact.
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Halabieh, S., and L. H. Shu. "Reducing Waste Outflow to Motivate Water Conservation." In ASME 2021 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. American Society of Mechanical Engineers, 2021. http://dx.doi.org/10.1115/detc2021-70670.
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Abstract Resource-consumption systems can be defined by a resource inlet, a control volume where the resource is used, and a waste outlet. Specific to water, many existing conservation strategies focus on reducing the in-flow of water into a control volume. Instead, this work explores reducing waste out-flow, which causes accumulation in the control volume. This strategy aims to motivate users to reduce resource in-flow in response to accumulation in the control volume, and thus modify behavior. To test this strategy, Amazon Mechanical Turk workers completed three randomly ordered handwashing simulations with different sink-outflow rates online. Study participants (N = 74) significantly reduced consumption of water when it accumulated quickly in the sink (p < 0.0001). Participants reduced water consumption, on average by 14% at lower outflow rates, as they decreased inflow rates to prevent sink overflow. Many pro-environmental behavior interventions are limited in their reliance on user motivation and intention to reduce resource consumption. In contrast, the reduced-outflow intervention significantly reduced water usage (p < 0.001) of individuals, regardless of self-reported daily pro-environmental behavior. This result suggests that the developed intervention relies less on user intention. Overall results support that reducing outflow can increase sustainable user behavior when properly executed. In-person testing is discussed as future work.
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MacDonald, Erin, and Jinjuan She. "Seven Cognitive Concepts for Successful Sustainable Design." In ASME 2012 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. American Society of Mechanical Engineers, 2012. http://dx.doi.org/10.1115/detc2012-70676.
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For the past forty years, social science researchers have studied how to encourage pro-environmental behaviors such as the adoption of recycling programs, water conservation strategies, and purchase of sustainable products. This article presents a synthesis of these research findings as they relate to the design of sustainable products and technologies. Research from environmental psychology, consumer studies, economics, decision sciences, public policy, and behavioral psychology are organized into cognitive concepts that are crucial to the successful purchase and use of sustainable products. The cognitive concepts reviewed are: responsibility, complex decision-making skills, decision heuristics, the altruism-sacrifice link, trust, cognitive dissonance/guilt, and motivation. Product examples are provided to highlight the role of these cognitive concepts in sustainable design. Design recommendations and relevant design methods are discussed. The recommendations require dynamic and on-going coordination between designers, manufacturers, marketers, and government policy-makers to achieve positive changes in individuals’ behaviors. The success of sustainable products depends on the success of this coordination.
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Paniccia, Christian, and L. H. Shu. "Message Framing to Reduce Automobile Idling." In ASME 2018 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. American Society of Mechanical Engineers, 2018. http://dx.doi.org/10.1115/detc2018-85679.
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This work aims to develop interventions to reduce automobile idling, where a driver runs the engine unnecessarily while not moving. Idling is a serious problem that wastes fuel, pollutes the air, and releases greenhouse gas emissions. Drivers idle for different reasons, including misconceptions about the time needed to warm up their engines and how much additional fuel is expended by turning the engine off and back on. Information-based interventions, i.e., messages to address idling, may therefore work more effectively to change behavior by correcting such misconceptions than for other types of pro-environmental behaviors where corresponding misconceptions may not exist. This work incorporates Regulatory Focus Theory, a social-psychological framework which differentiates between promotion- and prevention-focused individuals. Furthermore, messages are framed with respect to idling-relevant concerns that participants identify — finance, health, or the environment. Participants were asked to express behavioral intention and engagement in response to messages tailored for their regulatory focus and domain of concern. Results revealed that 1) participants prioritized finance and health much more often than the environment; 2) most participant categories responded well to their targeted messages; 3) Promotion/Finance participants seemed especially challenging to motivate, but modifications to their targeted messages led to improved results.