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Journal articles on the topic 'INDIAN AUTOMOBILE MARKET'

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1

Athukorala, Prema-chandra, and C. Veeramani. "From Import Substitution to Integration into Global Production Networks: The Case of the Indian Automobile Industry." Asian Development Review 36, no. 2 (August 2019): 72–99. http://dx.doi.org/10.1162/adev_a_00132.

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This paper examines the growth trajectory and the current state of the Indian automobile industry, paying attention to factors that underpinned its transition from import substitution to integration into global production networks. Market-conforming policies implemented by the government of India over the past 2 decades, which marked a clear departure from protectionist policies in the past, have been instrumental in transforming the Indian automobile industry in line with ongoing structural changes in the world automobile industry. India has emerged as a significant producer of compact cars within global automobile production networks. Compact cars exported from India have become competitive in the international market because of the economies of scale of producing for a large domestic market and product adaptation to suit domestic market conditions. Interestingly, there are no significant differences in prices of compact cars sold in domestic and foreign markets. This suggests that the hypothesis of “import protection as export promotion” does not hold for Indian automobile exports.
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Kaushal, Leena Ajit. "Small vs luxury cars: what is the coherent strategy for MNCs to survive in india’s automobile market?" Strategic Direction 34, no. 6 (June 11, 2018): 30–32. http://dx.doi.org/10.1108/sd-07-2017-0108.

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Purpose The purpose of teh paper is to Explore why MNCs are not able to compete in Indian automobile industry and have very minimal market share. Design/methodology/approach Its a view point based on market intelligence. Findings In the circumstances where India consumers have abundant bargaining power due to the access to variety of products available in the same range, by different manufacturers, the MNCs can compete in the Indian market only by adopting local strategy and understanding local mindset of the customers. Researchlimitations/implications The study suggest that the MNCs can compete in the Indian market only by adopting local strategy and understanding local mindset of the customers. Practical/implications Its quite useful for MNCs planning to explore Indian automobile market. Practical/implications India has allowed 100 per cent FDI in Automobile sector. If MNCs strategically plan to cater to teh Indian consumers, that can help us upgrade technology and provide employment o our countrymen. Originality/Value Its a viewpoint.
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3

Katiyar, Sudhir Kumar, and Ashish Kumar Srivastava. "Role of Brand Position in Indian Automobile Industries." Journal of Futuristic Sciences and Applications 5, no. 2 (2022): 65–71. http://dx.doi.org/10.51976/jfsa.522209.

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The riches of the vehicle industry is inextricably related to the entire health of the economy, rather just replaceable profits and customer confidence. There were no automobile manufacturers in India 80 years ago, hence there was no Indian automobile market. There were a few imported autos in India. Following independence, the government began efforts to develop a vehicle industry. At first, India’s automobile industry advanced at a snail’s pace. The situation now, however, is very different. Our country’s car market is extremely diverse. With 11 autos per thousand people and 32 two-wheelers per thousand people, India today has one of the lowest vehicular solidities in the world. This is quite low in contrast to other similar economies. The globalisation of the car industry is hastening the formation of new alliances and the entry of new manufacturers. In the automobile industry, not just in terms of sourcing whole vehicles and components, but also in terms of markets, modernization has never been more rapid. As a result, the cast of players in the global automobile business continues to expand.
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Khaire, Maruti Vitthal, and Raghuvir Singh. "Five Innovation Inspirations from Indian Automobile Market." IOSR Journal of Business and Management 19, no. 01 (January 2017): 10–18. http://dx.doi.org/10.9790/487x-1901011018.

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5

M, Sandeepthi Robert, and Nirmala J. "Foreign Direct Investment in Automobile Sector in India." RESEARCH REVIEW International Journal of Multidisciplinary 8, no. 7 (July 15, 2023): 71–74. http://dx.doi.org/10.31305/rrijm.2023.v08.n07.010.

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India believes that manufacturing is crucial for national development, and the manufacturing sector contributes significantly to the country's GDP. Among various production sectors in India's manufacturing industry, foreign promoters have played a noteworthy economic role. The automobile industry and its auto components sector hold a prominent position in the global market. This paper focuses on the growth of Foreign Direct Investment (FDI) inflows in the Indian Automobile sector and examines the impact of the industry's size on FDI inflows. Notably, during the financial years 2021-2022, FDI in the Indian Automobile sector witnessed a remarkable growth of 326.1164%, ranking fifth in attracting the highest FDI inflows. The size of the industry holds a significant influence on the growth of FDI inflows in India.
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Menon, Balakrishnan. "A Study on Consumer Behaviour of Passenger Car Segments through Logistic egression Modelling." Metamorphosis: A Journal of Management Research 16, no. 1 (June 2017): 20–32. http://dx.doi.org/10.1177/0972622517706876.

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The automobile industry in India was highly protected in favour of domestic car manufacturers till the late 1980s. The Government of India’s drastic shift towards economic liberalization and Foreign Direct Investment Policy transformed the automobile industry, since the early 1990s. The ensuing decade witnessed many foreign car manufacturers entering the Indian automobile industry with their models and brands. World leaders in passenger cars such as Toyota, Honda, General Motors, Ford, and Hyundai set up manufacturing hubs in India, cashing on the liberalized Foreign Direct Investment Policy of the Government of India. These manufacturers captured the hearts and minds of Indian car customers, with their choicest of car models with high technological and innovative product offerings, with quality and reliability. This transformed the automobile scene from a seller’s market to buyer’s market. Car customers had started developing their own personal preferences and purchasing patterns, which were hitherto unknown in the Indian automobile segment. This study focused on the influences of various attributes and factors in the consumer purchase behaviour of passenger cars. The logistic modelling approach evaluated as to why the car customers prefer different car segmented models in comparison to a base category model. The article attempted to build a passenger car purchase modelling approach, to evaluate consumer behavioural preferences, which eventually influences the purchase behaviour of passenger car owners. The results of the research would contribute to the practical knowledge base of the automobile industry, specifically to the passenger car segments. The model developed has also a great contributory value addition, to the manufacturers and dealers, for evolving a customized marketing strategy approach.
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7

N., Sunitha, and Sandhya R. "IMPACT OF GST IN THE INDIAN AUTOMOBILESECTOR - A SPECIAL ARTICULATION OF BUDGET 2023." International Journal of Advanced Research 11, no. 03 (March 31, 2023): 397–402. http://dx.doi.org/10.21474/ijar01/16436.

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India is currently reviewing its economic and fiscal policies. India is experiencing very strong growth and is expected to become the world’s third largest economy by 2030. The public sector is taking significant steps to support the country\'s economic growth, and the automobile industry in India is one of the fastest emerging manufacturing industries. The industry is expected to grow in the coming years, creating many jobs and contributing to economic development. The Indian government recognizes the importance of the automobile sector to the Indian economy. It is currently working on a Automotive Mission Plan 2026 to bring it closer to the global market. In this article, the researchers focus on the impact of GST on the automotive sector as well as the Automotive Mission Plan 2026 that has been implemented in conjunction with the rapid growth of GDP in the Indian economy. And also keep an eye out for concerns of GST policy in the Automobile Sector in the budget 2023. The research is descriptive and based on auxiliary knowledge. Keywords: GST, Indian Economy, Auto industry, Budget 2023.
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8

Krishnamoorthy, K., and R. Vijayapriya. "Evaluation of financial soundness of Indian auto Ancillary industries using Altman Z-rate model." Accounting 9, no. 2 (2023): 67–72. http://dx.doi.org/10.5267/j.ac.2023.1.002.

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The automobile industry is an obvious indication of a country's economic development. Because it requires high performance and quality parts, it is also an innovation and comprehension intensive sector. Because of its deep forward and backward links with many key segments of the economy, the automobile sector is also prominent in India. Because of the strong supply support provided by various auto ancillary manufacturing companies, this sector has a strong multiplier effect and has the potential to be a driver of economic growth. The auto ancillary market is focused on the production and sale of transitional equipment and automotive parts used in the manufacture of automobiles. It is an important part of India's automotive industry. Such industries allow vehicle manufacturers to concentrate on their core competencies. The auto ancillary manufacturing Industry, with its high growth prospects, is one of the emerging industries in Indian markets. The Altman Z rating is a beneficial expedient for identifying a company's economic resilience and the probability of insolvency. The Z rating method was once used in this to find out to check the economic fitness of Indian auto ancillary manufacturing companies. The economic facts of 10 auto ancillary manufacturing companies listed groups on the National Stock Exchange (NSE) have been used to study each unique and rising market Altman Z rating formulae. The findings point out that not all the enterprises listed on the NSE are financially healthy. According to the study, some of the Indian auto ancillary manufacturing companies are sound and dependable without few companies, and some of the auto ancillary manufacturing companies are not likely to face monetary misery or insolvency soon.
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Ashri, Dhananjay, Bibhu Prasad Sahoo, Ankita Gulati, and Irfan UL Haq. "Repercussions of COVID-19 on the Indian stock market." Linguistics and Culture Review 5, S1 (November 17, 2021): 1495–509. http://dx.doi.org/10.21744/lingcure.v5ns1.1792.

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The present paper determines the repercussions of the coronavirus on the Indian financial markets by taking the eight sectoral indices into account. By taking the sectoral indices into account, the study deduces the impact of virus outbreak on the various sectoral indices of the Indian stock market. Employing Welch's t-test and Non-parametric Mann-Whitney U test, we empirically analysed the daily returns of eight sectoral indices: Nifty Auto, Nifty FMCG, Nifty IT, Nifty Media, Nifty Metal, Nifty Oil and Gas, Nifty Pharma, and Nifty Bank. The results unveiled that pandemic had a negative impact on the automobile, FMCG, pharmaceuticals, and oil and gas sectors in the short run. In the long run, automobile, oil and gas, metals, and the banking sector have suffered enormously. The results further unveiled that no selected indices underperformed the domestic average, except NIFTY Auto.
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10

Park, Young-Eun, and Dong-Kee Rhee. "Hyundai Motor Company in the Indian Market." Asian Case Research Journal 19, no. 01 (June 2015): 29–57. http://dx.doi.org/10.1142/s0218927515500029.

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This case study describes the strategies of Hyundai Motor Company for entering and working in India, as part of its global management strategies. With its huge potential in market development, India attracted worldwide attention and was a place of fierce competition among global corporations. In the automobile industry, Hyundai Motor India (HMI) went into the production of national vehicles for India's citizens through localization of products and marketing as well as standardization of manpower and organization. This study will examine the strategies and role of HMI as the future leader of domestic markets and outpost for global exportation.
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11

Chilukuri, Harshadeep, and Stephy Thankam Varghese. "Financial Statement Analysis of Ashok Leyland Limited, India." IRA-International Journal of Management & Social Sciences (ISSN 2455-2267) 5, no. 1 (October 24, 2016): 1. http://dx.doi.org/10.21013/jmss.v5.n1.p1.

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<p><em>The Indian auto industry is one of the largest in the world. The industry accounts for 7.1 per cent of the country's Gross Domestic Product (GDP). As of Financial Year 2014-2015, around 31 per cent of small cars sold globally were manufactured in India. The Two Wheelers segment with 81 per cent market share is the leader of the Indian Automobile market owing to a growing middle class and a young population.</em></p><p><em> </em><em> Moreover, the growing interest of the companies in exploring the rural markets further aided the growth of the sector. India is also a prominent auto exporter and has strong export growth expectations for the near future. In April-January 2016, exports of Commercial Vehicles registered a growth of 18.36 per cent over April-January 2015. In addition, several initiatives by the Government of India and the major automobile players in the Indian market were expected to make India a leader in the Two Wheeler (2W) and Four Wheeler (4W) market in the world by 2020.</em></p><p><em> </em><em>India’s second largest commercial vehicle maker Ashok Leyland has shown a declining trend in the total sales during August 2016 by 6 per cent due to lower growth in Medium and Heavy Vehicle segment. The company sold ten thousand eight hundred and ninety-seven (10,897) vehicles in the month gone by, compared with 11,544 units sold in the same month last year. Medium &amp; Heavy commercial vehicle sales during the month declined 8 percent to 8201 units while light commercial vehicle sales grew by 2 percent to 2696 units on yearly basis. The contribution of Ashok Leyland in the growth of the automobile industry is very high. Hence an attempt is made to analyse the financial statement of <strong>Ashok Leyland.</strong></em></p><em><strong></strong></em>
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12

Ali, Anis. "Profitability variations and disparity in automobile sector: A case of leading Indian Automobile companies." Accounting 7, no. 6 (2021): 1455–62. http://dx.doi.org/10.5267/j.ac.2021.3.019.

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The Indian automobile sector is the biggest market and emerging by displacing some advanced countries. The Indian automobile sector contributes positively and progressively to the growth and development of the Indian economy. The study is based on secondary data and considers the financial statements available on concerned websites. Ratio analysis, ANOVA (Analysis of Variance), CV (Coefficient of Variation), and rank correlation applied to analyze the data extracted from the financial statements of leading Indian automobile companies. The study reveals that there is a significant difference in the profitability of the Leading Indian automobile companies for the period 2011 to 2020. There is a moderate positive relational relationship between PBDIT(Profit Before Depreciation, Interest, and Tax) ratio and PBIT(Profit Before Interest and Tax) ratio and their variability while PBT ( Profit Before Tax) ratio and PAT ( Profit After Tax) ratio and their variability positively and highly correlated. This reveals that manufacturing expenses and depreciation do not affect profitability while profitability governs the interest and taxes of the leading Indian automobile companies. The study suggests a possible reduction in all direct and indirect costs, optimum cost of capital, or low cost of capital structure can be considered to avoid excessive burden against the profits of the negative performing leading Indian automobile sector companies.
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13

Krishnan, Srijit, Sumit Gupta, Mathiyazhagan Kaliyan, Vikas Kumar, and Jose Arturo Garza-Reyes. "Assessing the key enablers for Industry 4.0 adoption using MICMAC analysis: a case study." International Journal of Productivity and Performance Management 70, no. 5 (March 23, 2021): 1049–71. http://dx.doi.org/10.1108/ijppm-02-2020-0053.

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PurposeThe aim of this research is to assess the key enablers of Industry 4.0 (I4.0) in the context of the Indian automobile industry. It is done to apprehend their comparative effect on executing I4.0 concepts and technology in manufacturing industries, in a developing country context. The progression to I4.0 grants the opportunity for manufacturers to harness the benefits of this industry generation.Design/methodology/approachThe literature related to I4.0 has been reviewed for the identification of key enablers of I4.0. The enablers were further verified by academic professionals. Additionally, key executive insights had been revealed by using interpretive structural modelling (ISM) model for the vital enablers unique to the Indian scenario. The authors have also applied MICMAC analysis to group the enablers of I4.0.FindingsThe analysis of this study’s data from respondents using ISM provided us with seven levels of enabler framework. This study adds to the existing literature on I4.0 enablers and findings highlight the specificities of the territories in India context. The results show that top management is the major enabler to I4.0 implementation. Infact, it occupies the 7th layer of the ISM framework. Subsequently, government policies enable substantial support to develop smart factories in India.Practical implicationsThe findings of this work provide implementers of I4.0 in the automobile industry in the form of a robust framework. This framework can be followed by the automobile sector in enhancing their competency in the competitive market and ultimately provide a positive outcome for the Indian economic development led by these businesses. Furthermore, this work will guide decision-makers in enabling strategic integration of I4.0, opening doors for the development of new business opportunities as well.Originality/valueThe study proposes a framework for Indian automobile industries. The automobile sector was chosen for this study as it covers a large percentage of the market share of the manufacturing industry in India. The existing literature does not address the broader picture of I4.0 and most papers do not provide validation of the data collected. This study thus addresses this research gap.
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Agarwal, Anuja, and Deepali Singh. "RETRACTED: PRM Scale: An Innovative Tool for Indian Automobile Sector." Management and Labour Studies 39, no. 4 (November 2014): 411–22. http://dx.doi.org/10.1177/0258042x15578017.

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The research study aims at developing a reliable partner relationship management (PRM) scale specific to Indian automobile sector. The review of literature on PRM has revealed a need to develop such scale for more effective implementation of PRM practices with sound value-laden relationship between the manufacturer and the channel partners. Literature review is followed by questionnaire development through depth interview with some of the automobile manufacturers and channel partners belonging to the northern and southern regions of India. A questionnaire survey was carried out and a standard methodology was used consisting of exploratory and confirmatory factor analysis for analyzing data and ultimately for scale development. Findings of the study revealed PRM as a multidimensional construct comprising five factors, namely organizational structure, trust, commitment, customization and market orientation. These factors should be given the utmost importance for relationship enhancement among channel partners specifically in the Indian automobile sector. The novelty of the research work lies in proposing a reliable and valid measurement instrument for enhancing PRM effectiveness.
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15

Tyagi, Shilpi, and Varun Mahajan. "What Determines Profitability in the Indian Automobile Industry?" Indian Economic Journal 70, no. 1 (December 23, 2021): 71–87. http://dx.doi.org/10.1177/00194662211063574.

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This study tends to examine the firm-level profitability determinants of Indian automobile and ancillary industry which is recognised for its global competitiveness. The study uses recent dataset to investigate the firm-level profitability determinants in the Indian automobile and ancillary industry and records the effect of shifts in profitability due to change in economic environment. This study intends at using real financial balanced panel data for a period 1999–2019 and applies the two-step system generalised method of moments regression model with robust standard errors. The study has found that lagged profitability, marketing and advertising intensity, firm’s market power and operational efficiency have exercised positive impact on firm-level profitability. Negative and statistically significant impact of raw material import intensity and export intensity highlights the need of planning and implementation of appropriate investment strategies. The findings of this study suggest that firms should pay more attention to optimise their operating expenditures, marketing and advertisement expenditures and expand their market power as a part of their survival and growth strategy. JEL Code: L25
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16

Sahay, B. S., Vikram Sharma, and G. D. Sardana. "Supply Chain Management Practices of Indian Automobile Industry." International Journal of Information Systems and Supply Chain Management 4, no. 3 (July 2011): 60–78. http://dx.doi.org/10.4018/jisscm.2011070104.

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The automobile industry is a major contributor to India’s economy. The Indian automobile manufacturers face stiff international competition in the wake of all major US and European car manufacturers entering the Indian market. In the contemporary scenario, supply chain management practices can be adopted to improve operational efficiency and profits. This paper presents the current status of Indian automotive supply chains. For this, data was collected by conducting a nationwide survey. The paper highlights some major problems plaguing the Indian automotive supply chains and finally, presents some recommendations that are potentially useful to bring Indian automotive supply chains at par with global industry leaders.
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17

Bhattacharyya, Som Sekhar. "LokSuvidha, Converting Non-customers to Customers: The Saga of Organizational Growth Through Technology." Emerging Economies Cases Journal 1, no. 1-2 (December 2019): 33–42. http://dx.doi.org/10.1177/2516604219893519.

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Emerging economies like India has been characterized with a substantial ‘bottom of the pyramid’ (BOP) population. BOP has also been one of the most promising market segments for business growth. Firms serving specifically the BOP customer segment was thus engaged in serving a social cause as well because BOP consumers (a weaker segment of society) got benefited because of their consumption of products or services offered by the business firm. In India, a large section of BOP customers who were economically progressing and becoming the new middle class used two-wheeler automobile to commute for personal as well as business needs. Two-wheeler automobile was lifeline for millions of rural and urban Indians. Two-wheelers were used for both consumptions as well as asset building purposes by Indian consumers. Affordability of two-wheeler had been a big challenge for this section of society. Borrowing from Indian credit institutions has been a very potent method towards owning two-wheelers for this segment. There was a section of BOP customers who were beyond the umbrella of the traditional Indian banking and financial sector. Since the decade of mid-2010s, the Government of India had been working hard to include this part of society into the banking system and had floated multiple social schemes to achieve banking inclusion. LokSuvidha, an Indian financial services start-up was founded by Mr Nimish Laddhad and Mr Kamlesh Laddhad. LokSuvidha developed an unique business model for providing credit to this part of society. LokSuvidha had also deployed cutting-edge technology solutions to build a scalable, profitable working model. However, the founders of LokSuvidha were in a dilemma regarding whether to expand LokSuvidha further in scale or scope or to concentrate only in the extant market base of its operations. This decision was paramount for the founders to be answered to shape the future of LokSuvidha in terms of both market reach and organizational span.
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Dinesh, Dr S., Dr V. Rengarajan, Dr S. T. Surulivel, and Mrs M. Ananthi. "Testing Efficiency Of Indian Stock Market With Reference To Banking And Automobile Industries." Restaurant Business 118, no. 8 (August 23, 2019): 59–72. http://dx.doi.org/10.26643/rb.v118i8.6947.

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This study aims to measure the impact of dividend announcement in Indian stock market and determine the factors which influencing the behaviour of stock market. This study is the nature of empirical research study. Event study has conducted with major industries viz., banking and automobile scripts listed in BSE Sensex. Excess return calculated by using input of CAPM (Capital asset pricing model), average excess return, beta, t-statistics used to determine the significance of event in the Indian stock market. Structural Equation modelling used to measure the relationship within variable and to the determination of efficient market hypothesis. Based on the analysis most of the scripts are having before effect in the market. It means reaction of information in the market place has occurs after reaching the information. Market significantly reacted with the information of dividend. Based on the structural model depicts that excess return and average excess return is the mediating factors determining the efficiency of the market. Hence it is accepted that pour Indian stock market is the nature of semi-strong form of efficiency.
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M, Vivek Prabu, and Dharani K S. "Sequel outcome of automobile sector on account of covid – 19 through technical analysis." Kongunadu Research Journal 8, no. 2 (December 30, 2021): 39–43. http://dx.doi.org/10.26524/krj.2021.17.

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The COVID – 19 pandemic has deteriorated multiple facets of the stable functioning of economies of most countries. Social restrictions associated with the immediate response to the pandemic has curtailed dynamic functioning of many industries that buttress the economic development of countries. Performance of automotive industries was expected to nosedive following the travel restrictions. One of the major sources of profit for the automotive industries in India is their consumer base in countries like U. K, Germany, and China etc. Severity of the pandemic in these countries entailed trade regulations that propelled a negative trend in the market growth of Indian automotive industries. But the economy of automotive sector of India was saved from a free fall by the countering effect of the domestic demand in private transportation. This paper presents the technical analysis on the Maruti Suzuki Private Limited to measure the stock movement of the Automobile sector in the Indian Stock Market.
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20

Jha, H. M., Ashish K. Srivastava, P. V. Bokad, L. B. Deshmukh, and S. M. Mishra. "Countering Disruptive Innovation Strategy in Indian Passenger Car Industry: A Case of Maruti Suzuki India Limited." South Asian Journal of Business and Management Cases 3, no. 2 (November 24, 2014): 119–28. http://dx.doi.org/10.1177/2277977914548343.

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Origin of Indian passenger car industry dates back to the year 1928. First 55 years saw negligible to slow growth in this industry till Maruti Udyog Ltd, later named as Maruti Suzuki India Ltd (MSIL), was incorporated in 1983. The MSIL, through its wide range of cars across different segments spread over 15 brands and over 150 variants, became the leader of the Indian car market during the next two-and-a-half decades. Suddenly, the MSIL showed a significant fall from over half of its share (53.13 per cent) of Indian car market to a market share of 44.9 per cent in the fiscal year 2010–2011, despite robust growth of 21.6 per cent of MSIL in the fiscal year 2010–2011 and a faster industry growth at 34.3 per cent during this fiscal. This declining market share of the leader of Indian car market has been investigated by the authors using industry analysis and reports, Society of Indian Automobile Manufacturers’ reports and publications, media coverage and other secondary sources available in print and web media, and MSIL’s own source for the last five years from 2006–2007 to 2010–2011. The article thus tries to bring out the strategic perspectives of MSIL that helped it reach the top of Indian car market segment and does the environmental scanning to identify factors that dipped it to low. It is found that in the last three years has come about what has been popularized as the ‘disruptive innovation strategy’ in the passenger car industry of India occupying the centre of the wheel. With increasing loss in its market prominence and market share, how does MSILpropose to meet the challenges of survival and sustainability on product price, customization and customer service is the issue of this case.
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Dr. P. C. Sekar, Dr P. C. Sekar, and S. Dinesh S. Dinesh. "Determination of Semi-strong form of Indian Stock Market with Reference to Banking and Automobile Industry." Indian Journal of Applied Research 3, no. 6 (October 1, 2011): 261–62. http://dx.doi.org/10.15373/2249555x/june2013/86.

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22

Thomas, Tijo, Naveli Singh, and K. G. Ambady. "Effect of Ethnocentrism and Attitude Towards Foreign Brands in Purchase Decision." Vision: The Journal of Business Perspective 24, no. 3 (October 23, 2019): 320–29. http://dx.doi.org/10.1177/0972262919867509.

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Ethnocentrism refers to the intense preference for domestic products or a moral obligation to buy domestic products. With an extraordinary amount and variety of foreign goods and services now being made available to the Indian market, the level of competition faced by domestic companies has tremendously increased. This forms the need for domestic marketers to understand how the ethnocentrism and attitude of consumers towards foreign brands influence their purchase decision. In order to appeal to the Indian market better, many companies have started using patriotic advertising to evoke patriotic and nationalistic emotions among consumers. One such industry that utilizes such patriotic strategies is the automobile industry. The main objective of the study is to understand the effect that ethnocentrism and attitude towards foreign brands have on consumer’s purchase of automobiles. To measure the same, a survey consisting of a self-administered questionnaire with a sample size of 108 was conducted. For data analysis purpose, exploratory factor analysis, CART technique and regression analysis have been used in the study. CART technique has been used to develop a model keeping ethnocentrism and attitude as the base. The results of the study show that attitude has turned out to be dominant over ethnocentrism and has a significant role to play in persuading consumers to buy cars of an Indian or a foreign brand. The findings also show that ethnocentrism influences attitude which in turn influences purchase decision. The implications of the study suggest that domestic marketers should imply patriotic advertising in their marketing initiatives and also recommend them to highlight the ‘Made in India’ tag. The study also suggests foreign marketers operating in the Indian market to focus less on the country-of-origin and focus more on the technicalities of the product because attitude towards foreign brands is a major contributor towards the purchase decision.
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Gopinathan, Nandan, and Prabhakar Karthikeyan Shanmugam. "Energy Anxiety in Decentralized Electricity Markets: A Critical Review on EV Models." Energies 15, no. 14 (July 19, 2022): 5230. http://dx.doi.org/10.3390/en15145230.

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The automobile sector is a promising avenue for enhancing energy security, economic opportunity, and air quality in India. Before penetrating a large number of electric vehicles (EV) into the power grid, a thorough investigation and assessment of significant parameters are required, as additional nonlinear and EV loads are linked to the decentralized market. Many automobile companies have already invested in electric vehicle research; hence, a detailed analysis on range anxiety and grid connectivity concerns are the important factors affecting the future of the electric vehicle industry. In this paper, the initial review is about the decentralized market in India and sustainable aspects of electric mobility based on the Indian context, as it is a developing nation with an enormous resource and scope for EV markets. With recent literature from the last three years, the substantial constraints observed in benefits and challenges are reviewed. The financial stability aspects and the incentives to overcome the barriers to EV adoption are briefly discussed. From the review, it has come to the limelight that infrastructure availability, technology, load demand, and consumer behaviour are all major obstacles in the electric vehicle ecosystem. For the overall design and study of the vehicle to grid (V2G) infrastructure, this paper also provides insight into the representation of electric vehicles in different energy-efficient models and their categorization while connecting to the grid. The methodology adopted for energy-efficient models includes lifecycle emissions, economy, smart charging, real-time optimization, aggregated EV resource modelling, and a support vector machine (SVM)-based method. This paper gives a positive impact on EV fleet integration and electric mobility in general, as it critically reviews the influential parameters and challenges. This classification depends on crucial parameters that are at the frontline of EV grid integration research. This review is a solution to enhance grid stability in regard to new EV models. With the advanced electric motors development and renewed battery technology models, longer-distance automobiles are now available on the market. This paper investigates the constraints of EV grid integration and analyzes different EV models to ease the grid stability for a decentralized market.
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Peethambaran, Geethi. "Review on EV: Scope, Challenges and Role of Engineers." International Journal for Research in Applied Science and Engineering Technology 10, no. 6 (June 30, 2022): 3312–15. http://dx.doi.org/10.22214/ijraset.2022.44640.

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Abstract: Nowadays we are looking for economic development that is conducted without depletion of natural resources. Taking this into account the main motive of today’s automotive industry is to reduce the use of contemporary automobiles and introduce renewable energy into the transportation sector. Vehicles running on natural gases are widely used in India in the public transport sector and taxis. The next revolution is expected in Electric Vehicles. Governments promote the use of EVs in private and public sector transportation by providing subsidies and other facilities. The scope of EVs in the Indian automobile market is increasing day by day. But along with that EV manufacturers and users are facing some challenges like battery charging time, temperature aspects, and higher manufacturing costs. This paper includes a review of the challenges and possible solutions. The role of engineers in the EV industry put forward so many opportunities to aspiring engineers. the role of different engineering streams is reviewed in this paper.
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Verma, Dr Agrim. "Market Structure of Scooter Segment of Two Wheeler Industry in India." YMER Digital 20, no. 12 (December 11, 2021): 215–29. http://dx.doi.org/10.37896/ymer20.12/20.

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Transportation system of a country has a noteworthy role to play in the development of an economy and its sectors. Automobile sector occupies a prominent place in the fabric of Indian economy. Presently, India has already touched the threshold of a major take off in the next decade and beyond to becoming one of the largest automotive (vehicle and component makers) manufacturers in the world. The objective of study was to measure the market structure of scooter segment of two wheeler industry in India for eight financial years, i.e. from the year 2011-12 to the year 2018-19. Descriptive analysis was conducted to present a profile of the industry which included analysis of average, standard deviation, compound annual growth rate, frequency, percentage of data value for each of the variables. The results of the study revealed that overall, there is existence of oligopoly form of market structure in the scooter segment of two wheeler industry in India.
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Lee, Jungyoun, Jungyeon Kim, Jiwoo Kim, and Seungho Choi. "Why Localization Is Necessary as a Business Strategy in Emerging Markets: The Case Comparison of Hyundai and Volkswagen." Journal of Open Innovation: Technology, Market, and Complexity 7, no. 3 (August 18, 2021): 190. http://dx.doi.org/10.3390/joitmc7030190.

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Localization, the process of establishing the most adequate system in the target market according to the given environment to produce the most viable product in the market, can help multinational enterprises (MNE) to better understand the market, and take the most appropriate actions needed. Business strategies in emerging markets must account for the environment’s distinctive characteristics because emerging markets are characterized by underdeveloped institutions, also known as institutional voids. What would be the best strategy to respond to these voids? The primary focus of this article is to investigate how multinational businesses deal with the institutional voids of emerging markets such as the Indian automobile market, and how the different strategies affect the players’ performances. By comparing Hyundai Motors Company and Volkswagen Auto Group’s different strategical approaches, this research demonstrates that better creation of a local value chain and ecosystem leads to better performance in emerging markets. Survival within emerging markets requires thorough market analysis in an institutional context, and rapid response to environmental shifts resulting from institutional voids. Localization can help in both aspects.
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Lee, Joong-Woo, and Kwang-Kun Ko. "The Network Innovation in Chinese and Indian Market Entry of Korean Automobile Firms." INTERNATIONAL BUSINESS REVIEW 20, no. 4 (December 31, 2016): 133. http://dx.doi.org/10.21739/ibr.2016.12.20.4.133.

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Joshi, Himanshu. "Capital Structure and Product Market Determinants: Empirical Evidence from the Indian Automobile Industry." Asia Pacific Business Review 6, no. 2 (April 2010): 41–49. http://dx.doi.org/10.1177/097324701000600204.

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Kambli, Rujuta O. "Electric Vehicles in India: Future and Challenges." International Journal for Research in Applied Science and Engineering Technology 10, no. 2 (February 28, 2022): 398–402. http://dx.doi.org/10.22214/ijraset.2022.40297.

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Abstract: For the transportation sector, vehicle electrification is a game changer due to major energy and environmental implications driven by high vehicle efficiency i.e. EVs are approximately 3–4 times more efficient than comparable internal combustion engines vehicles (ICEV), zero tailpipe emissions, and reduced petroleum dependency as great fuel diversity and flexibility exist in electricity production. Far-reaching implications for vehicle grid integration extend to the electricity sector and to the broader energy system. The Indian Government is also planning to increase the electric vehicle in the automobile industries. In this paper the future and challenges of the electric vehicles in Indian market is discussed. The different factors like economic, social, technical and environmental which are affecting the electric vehicles market in India are discussed in this paper. The battery and infrastructure development are related to economic and technological factors. Based on the challenges, recommendations are made and it also helps to promote the market growth of electric vehicles. Keywords: Electric vehicle (EV), Comparable Internal Combustion Engines Vehicles (ICEV), carbon emissions.
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Et.al, Ponugupati Narendra Mohan. "Redistributed manufacturing system under uncertain evaluation using multi criteria decision making." Turkish Journal of Computer and Mathematics Education (TURCOMAT) 12, no. 3 (April 10, 2021): 3895–908. http://dx.doi.org/10.17762/turcomat.v12i3.1678.

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Man In recent day’s occurrence of a global crisis in Environmental (Emission of pollutants) and in Health (Pandemic COVID-19) created a recession in all sectors. The innovations in technology lead to heavy competition in global market forcing to develop new variants especially in the automobile sector. This creates more turbulence in demand at the production of new models, maintenance of existing models that are obsolete while implementation of Bharat Standard automobile regulatory authority BS-VI of India. In this research work developed a novel model of value analysis is integrated by multi-objective function with multi-criteria decision-making analysis by incorporating the big data analytics with green supply chain management to bridge the gap in demand to an Indian manufacturing sector using a firm-level data set using matrix chain multiplication dynamic programming algorithm and the computational results illustrates that the algorithm proposed is effective.
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Vijayakumar, A. "Determinants of Financial Structure of Corporate Sector in India- Some Empirical Evidence." Management and Labour Studies 34, no. 4 (November 2009): 471–87. http://dx.doi.org/10.1177/0258042x0903400402.

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The number of changes have been taken place in the Indian financial scenario such as government policy with increasing emphasis on liberalization, increasing incentives for global investments, emergence of new means and instruments like GDR, Euro-Issues, FDI, Futures, Options, Swaps etc., have entered the Indian financial Market in to the new era. The change in the financial market certainly has got impact on the financing pattern of corporate sector in India. Over the past, many researchers have tried to establish the factors which influence a firm's financial structure. Some of them have presented affirmative evidence in respect of a particular factor or a group of factors as determinant of corporate financial structure, others have presented dissenting evidence in respect of the same factor or factors to be a clear determinant of financial structure. Hence in this study, an attempt has been made to study the corporate financial structure relationship with reference to size, profitability, operating leverage, external financing and Income gearing. The overall analysis leads to the conclusion that Industry class, size and profitability are the most significant factors which influence, to a great extent, the financial structure of Indian Automobile Industry.
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Das, Subhrabaran, and Piya Das. "Impact of Market Structure and Performance on Research and Development in Indian Automobile Industry." Artha Vijnana: Journal of The Gokhale Institute of Politics and Economics 54, no. 1 (March 1, 2012): 101. http://dx.doi.org/10.21648/arthavij/2012/v54/i1/111112.

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Vijayakumar, A. "Linkage between Market Value Added (MVA) and other Financial Variables: An Analysis in Indian Automobile Industry." Management and Labour Studies 33, no. 4 (November 2008): 504–21. http://dx.doi.org/10.1177/0258042x0803300405.

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The present article makes an attempt to find the relevance of Stern and Stewart's claim that MVA of the firm is largely positive associated with or driven by its EVA generating capacity in the Indian context. The study also portrays the temperament of association between MVA and other selected traditional financial variables like Earnings Per Share (EPS), Return on Capital Employed (ROCE), Net Operating Profit After Tax (NOPAT) and Return on Net Worth (RONW). The regression analysis has been carried out, and the succeeding outcomes that have been arrived revealed that NOPAT and RONW are the most significant variable with MVA followed by EVA, ROCE and EPS. In almost all cases, the positive relationship through correlation model has been established between the variables under reference. Thus, revealing the influence of this tool for rummaging the financial potency of Indian corporate comprising an industry and Indian industries comprising the particular sector may be measured as the need of the hour for all such companies that have not starting reporting their financial position in terms of EVA and MVA.
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Dutt, Himanshu. "Product Development Categorized as Independent Strategic and Innovative Practice: Case from Indian Manufacturing." Gadjah Mada International Journal of Business 10, no. 2 (June 12, 2008): 139. http://dx.doi.org/10.22146/gamaijb.5570.

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In recent time, Indian manufacturing has seen technologically intensive and resource optimization based initiatives to satisfy competitive urge and to build or sustain market position. This they do by developing products either strategically or innovatively, but that is hardly distinguished or seen as a separate approach to product development. Strategically, product development is resource optimization based while innovatively, it is product differentiation focused. This paper outlines the strategic and innovative approach to product development and analyzes sector specific role of each in product development. The study is undertaken with nine product development team-leaders and resource-heads, three of each from automobile, steel and textile. It is concluded that textile is strategically skewed toward product development whereas automobile is inclined towards innovative orientation. The biggest limitation of this study is smaller sample-size because respondents are reluctant to disclose new technical initiatives and composition of product development.
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Kim, Misu, and Hyungmoon Chai. "Export Competitiveness of the Indian Automobile Industry: with Special Reference to the South African Market." International Journal of Smart Business and Technology 4, no. 2 (December 30, 2016): 17–22. http://dx.doi.org/10.21742/ijsbt.2016.4.2.04.

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Kim, Misu, and Hyungmoon Chai. "Export Competitiveness of the Indian Automobile Industry: with Special Reference to the South African Market." International Journal of Smart Business and Technology 4, no. 2 (December 30, 2016): 17–22. http://dx.doi.org/10.21742/ijsbts.2016.4.2.04.

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37

Balasubramanian, Niranjana. "An MFDFA Study to find Herd Behaviour and Information Asymmetry during Demonetization." Ushus Journal of Business Management 19, no. 3 (August 26, 2020): 41–59. http://dx.doi.org/10.12725/ujbm.52.3.

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The paper attempts to identify how the Indian stock market reacts to an unusual event like demonetization through the observation of herd behavior. The data set considered is the NIFTY 50 index collected on 9th November 2016. This method could become a failure if giant investors are well aware of the massive proceeding as stock markets are prone to information asymmetry. Thus, the existence of the same is checked using Hill estimator. The sectoral herding behavior is also captured for three selective sectors namely PSU banks, Energy sector, and Automobile sector as each sector may pose a different response towards the event. The volatility index is examined for a time period of 10 years from 2008 to 2018.
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Potdar, Pavan Kumar, Srikanta Routroy, and Astajyoti Behera. "Analyzing the agile manufacturing barriers using fuzzy DEMATEL." Benchmarking: An International Journal 24, no. 7 (October 2, 2017): 1912–36. http://dx.doi.org/10.1108/bij-02-2016-0024.

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Purpose The purpose of this paper is to identify and analyze the agile manufacturing barriers (AMBs) for establishing a cause and effect relationship among them. Design/methodology/approach A methodology is proposed using fuzzy decision-making trial and evaluation laboratory (DEMATEL) to capture multiple experts’ qualitative judgments for mitigating the impact of the AMBs. In order to validate the proposed methodology, it is applied to an Indian automobile manufacturing company. Findings Out of 36 AMBs identified through literature review, 20 AMBs are found to be relevant to the case company. Five AMBs (i.e. lack of resource reconfiguration, inefficient conflicting management styles, imperfect market knowledge, inadequate information handling and improper strategic plan) were identified as significant cause group where the case company has to put efforts and resources. Also the impact relationship matrix for each AMB has been developed to visualize its interactions (i.e. influencing and influenced) among other AMBs. Research limitations/implications The results obtained are specific to the Indian automobile manufacturing company and it cannot be generalized for every manufacturing company or any other sector. However, the proposed approach can be a basis and provide a platform to understand and analyze the interactions between AMBs. Practical implications The proposed methodology will show the appropriate areas for allocating efforts and resources to mitigate the impact of AMBs for successful implementation of agile manufacturing. Originality/value According to the authors’ knowledge, no work is reported in the literature that proposes a framework using fuzzy DEMATEL for the analysis of AMBs in Indian automobile manufacturing company.
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Manchanda, Rimple, and Srikant Manchiraju. "New measure of consumer well-being for Indian car users." Ekonomski pregled 71, no. 5 (2020): 531–53. http://dx.doi.org/10.32910/ep.71.5.5.

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Consumers today tend to look for material comfort and satisfaction from use and consumption of range of consumer durable goods, which are expected to induce consumer well-being. The current study investigates the consumer well-being of car users in Delhi and National Capital Region as this region has been recognized as biggest automobile market in India. Car industry is in the focus of the study because of its distinct features viz-aviz other consumer durable goods. The study is built around the existing conceptualization and measures of consumer well-being and intends to develop a separate measure of consumer well-being of car users in Delhi NCR through an exploratory research design. Three dimensional measure of consumer well-being has been developed.
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Bhatt, Pratyush, and Sumeet Varghese. "Strategizing Under Economic Uncertainties: Lessons from the COVID-19 Pandemic for the Indian Auto Sector." Journal of Operations and Strategic Planning 3, no. 2 (December 2020): 194–225. http://dx.doi.org/10.1177/2516600x20967813.

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Formulating business strategies in times of economic uncertainty can be a challenging exercise because of rapid changes in market assumptions, projections, and conditions. Studies have shown that the repertory of strategic choices that businesses explore, to handle uncertain economic environments, is not highly varied. This article reviews the strategic responses that leading Indian auto manufacturers have adopted in order to handle the dip in demand post COVID-19. Given that the Indian automobile industry has been facing headwinds since 2018, the COVID-19 pandemic could not have hit the sector at a more inopportune time. This article aims to review how firms in the sector ride through an economic slump and also sheds light on strategic decision-making patterns The article exclusively focuses on leading automobile firms and does not analyze actions taken by comparatively smaller players to stay afloat. Hence, this article does not delve into the actions that suppliers and dealers are exploring. Most importantly, this article contains a comprehensive analysis of the financial performance of a few auto majors. This article seeks to piece together a picture of firm-level strategies on the basis of publicly accessible financial statements and news reports.
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41

Srinivasan, R. "Suprajit Engineering Limited." Asian Journal of Management Cases 10, no. 1 (March 2013): 77–95. http://dx.doi.org/10.1177/0972820112471260.

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Suprajit Engineering Limited (SEL) was set up by Mr Ajith Kumar Rai, who serves as its Managing Director, when he returned as a fresh graduate from Canada. Foreseeing a boom in the country’s automobile market, Ajith decided to establish an automotive cable-manufacturing unit. His clarity of vision convinced TVS Motors to invest in setting up Suprajit Engineering as a small, one-unit firm in Bangalore, a fast-growing Indian metro. Beginning in 1987 as a small-scale automotive cable manufacturer, Suprajit is now a public listed company, with some of the world’s biggest automobile companies as clients, products spanning a wide range of automotive and non-automotive parts and eleven manufacturing units. This case traces the inspiring story of Suprajit Engineering Limited and aims to highlight the reasons behind Suprajit’s success and is intended to demonstrate rapid growth strategies of entrepreneurial firms.
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Jasial, Sumeet Singh, S. S. Pal, and Sanjeev Bansal. "POWERING CUSTOMER CONNECTIVITY OF PRODUCTS WITH LAST MILE SUPPORT SERVICES: EVIDENCES FROM INDIAN PASSENGER CAR MANUFACTURING." Brazilian Journal of Operations & Production Management 14, no. 1 (May 26, 2017): 126. http://dx.doi.org/10.14488/bjopm.2017.v14.n1.a14.

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The paper highlights post-production customer connectivity processes in an automobile manufacturing set-up. Identity of post-production processes has been established as a unique in company service operations or pseudo-manufacturing activities. Consequently this research observes that handling these activities purely with a manufacturing focus or with a pure service focus would not be that effective. This paper in-turn proposes a new approach to powering the customer connectivity process in the last mile of a product’s journey from manufacturing to market. The scenario has been addressed in three domains, viz., Post-Production pre-market functions, Product Installation, and Product Liabilities. Through a composite process map of the post-production situations it captures the order winning elements to pick up opportunities for the possible reinforcement of adding value for money in the last mile activities on the product from company to customer.
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Jagannathan, Lakshmi, and Fatima Jacob. "Managing the Supply Chain for Global Success a Case Study of Indian Auto Component Industry." Ushus - Journal of Business Management 6, no. 1 (January 10, 2007): 48–55. http://dx.doi.org/10.12725/ujbm.10.4.

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From a country that sold just a few hundred thousand cars annually a decade ago, over a million cars roll out of Indian factories every year to fuel a vibrant component industry with global quality and technology standards. McKinsey and Company has predicted that the Indian automobile component industry would grow to a whopping $33-40 billion by 2015, out of which the global outsourcing of components could be to the tune of $20-25 billion! The Indian auto component manufacturers would see an exponential growth in output over the next decade. The industry is growing at a compounded rate of 20-25%, much faster than that of the domestic market (10-14 %). Many consider this growth in exports as just the tip of the iceberg similar to that witnessed by the information technology industry in the early 1990s. The sustained growth of Indian auto component industry can be attributed to many factors, but primarily to efficient management of the supply chain.
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44

Paul, Rik, and Debapratim Purkayastha. "Customer retention at Hyundai Motor India Ltd." Emerald Emerging Markets Case Studies 3, no. 3 (June 28, 2013): 1–12. http://dx.doi.org/10.1108/eemcs-06-2013-0078.

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Title – Customer retention at Hyundai Motor India Ltd. Subject area – Marketing management, services marketing, customer relationship management and strategic marketing management. Study level/applicability – This case can be taught effectively to MBA/MS students. Case overview – Hyundai Motor India Ltd (HMIL) commenced operations in India in 1996 and launched its first car in India – the Hyundai Santro – in 1998. Since then, there has been no looking back for the company. Its domestic and export sales figures have risen manifold each year and the car maker has gone on to become the second largest manufacturer in the Indian car market with a market share of 18.10 percent as of 2010-2011. By 2009-2010, most of the major international car makers were setting up production facilities in India. The market was set to become highly competitive and it became imperative for manufacturers like Maruti Suzuki India Ltd (MSIL) and HMIL to retain their customers in order to maintain their market share. Nalin Kapoor, General Manager (Sales & Marketing) was contemplating the marketing strategies he could use to counter the stiff competition. Customer retention was one of the major problems in the automobile industry as the purchase time span varied between three and five years and the cost of brand switching was nil. HMIL had been pursuing customer relationship management activities but its customer retention ratio was declining. Kapoor and his team decided to study the loyalty programs of some companies in the automobile industry to ascertain whether launching a loyalty card could solve their problem of retention. The marketing strategy department with the help of a management intern extensively studied the existing loyalty program of Hero Honda, MSIL, and Ford to identify how those programs were designed and promoted to the customer. The reports also indicated the shortcomings of each program and the features which were highly accepted by the customer. The loyalty program also had cost implications as there was a need for a strong technical support team to run it successfully. With the reports in hand, Kapoor was in a dilemma on whether launching a loyalty card would be feasible or not. If yes, then how should it be structured to motivate the customers to stay loyal to the company? Also, how could the cost in terms of promotion, training, and technical support be justified? If not a loyalty program, then what marketing strategies should the company pursue to retain customers effectively? The problem demanded immediate attention and action and Kapoor was well aware of the implications that a delay in decision making would have for the market share of the company in the growing and dynamic automobile industry in India. Expected learning outcomes – These include: the concept of customer relationship management; relationship marketing; customer retention; customer loyalty; customer profitability segments; relationship bonds; and designing loyalty programs. Supplementary materials – Teaching notes are available for educators only. Please contact your library to gain login details or email: support@emeraldinsight.com to request teaching notes.
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Nandi, Anita, Partha Pratim Sengupta, and Abhijit Dutta. "Diagnosing the Financial Distress in Oil Drilling and Exploration Sector of India through Discriminant Analysis." Vision: The Journal of Business Perspective 23, no. 4 (October 21, 2019): 364–73. http://dx.doi.org/10.1177/0972262919862920.

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The present study is mainly devoted to the bankruptcy prediction models and their ability to assess a bankruptcy probability for oil drilling and exploration sector of Indian. The study puts an effort to determine the financial health of 12 selected companies from this sector of India for a period of 5 years. These companies serve the backbone of many other industries such as transport industry, manufacturing industry, automobile industry and so on of the Indian economy. The study has taken the reference of Altman’s Z-score model, where ratios such as working capital to total asset, retained earnings to total asset, earnings before interest and tax to total assets, market value of equity to book value of debt and sales to total assets have been taken. The discriminant analysis is conducted to validate the outcomes of Altman’s model to predict group membership and to forecast the overall industry condition. The study reveals that 75 per cent of the companies are in financially healthy zone. The results indicate that working capital/total assets can very well explain the Z-score. The research on financial health using Altman’s score is very limited in Indian context. Therefore, this study will add value to the existing body of literature for financial risk.
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Vaid, Jatin, Subodh Kesharwani, and Arvind Kumar Dubey. "A Study of MICE Tourism Dynamics in Auto Expo 2016." Global Journal of Enterprise Information System 8, no. 4 (April 14, 2017): 71. http://dx.doi.org/10.18311/gjeis/2016/15776.

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Business tourisms sector, which is also known as MICE – Meetings, Incentives, Conferences and Exhibitions Sector - is a high value, high visibility niche tourism sector. It is one of the fastest growing sectors of tourism industry. As per International Congress and Convention Association, International Convention Industry is estimated to be US $ 280 billion. India ranks 31st globally with a share of US $ 4.8 billion, and a potential to be among the top 20 destinations in the world for hosting international conventions, exhibitions and events. Auto Expo is Asia's largest automotive show. From providing a platform to the Indian automotive industry for showcasing its expertise to becoming a sourcing hub for the global automobile industry to launch itself in the Indian market, Auto Expo has evolved significantly since its inception in 1985. In view of the growth potential of business tourism sector and its impact on nation’s economy, this research paper envisages to contribute to the understanding of MICE Tourism dynamics in Auto Expo with respect to the perceptions of four key players, viz., delegates visiting the event; exhibitors; venue management; and key organizers. The study profiles the delegates and measures their perceptions with respect to their purpose of visit, and satisfaction levels in respect of venue infrastructural facilities and variety of automobiles exhibited. The paper also studies the various categories of organizations exhibiting in Auto Expo; their purpose of participation; the degree to which their business outcomes have been met; and their satisfaction levels with respect to venue infrastructure. The paper also discusses the roles and perceptions of key organizers like ACMA, CII and SIAM in sponsoring the event. Finally, it also studies the strategies formulated by India Expo Mart (Venue) in marketing Auto Expo to major stakeholders, thereby providing a comprehensive understanding of MICE Tourism dynamics.
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Adhikari, Kishalay, and Rajeev Kumar Panda. "The role of consumer-brand engagement towards driving brand loyalty." Journal of Modelling in Management 14, no. 4 (October 11, 2019): 987–1005. http://dx.doi.org/10.1108/jm2-03-2019-0067.

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Purpose The present research attempts to empirically examine the influence of consumer-brand engagement, its potent antecedents, and relationship quality towards creating and enhancing brand loyalty of automobile brands in Indian context. Design/methodology/approach Primary data through survey questionnaires were used to gather empirical data from 443 automobile consumers, out of which 417 samples were included in the final analysis. Structural equation modelling technique was used for assessing the hypothesized direct and indirect relationships among the constructs. Findings The empirical findings exhibit consumer involvement and brand interactivity contributes positively and significantly towards consumer-brand engagement, while self-brand image congruity does not significantly influence consumer-brand engagement. Further, mediation analysis results show that relationship quality partially mediates the linkage between consumer-brand engagement and brand loyalty. Research limitations/implications The outcomes of this research may provide novel insights and contribute to the limited body of knowledge regarding consumer-brand engagement. In addition, the findings may assist the automobile brand managers and market strategists to design strategies aimed at developing long-term consumer relationships. Originality/value This empirical research assesses the mediating effect of relationship quality in the linkage between consumer-brand engagement and brand loyalty for automobile brands, and to the best of our knowledge, has not been attempted by prior researchers in this domain.
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48

Mahendrakar, Sourabh, Sneha Nimbayi, and Sagar Patil. "The Effect of Four Events (NITI Aayog, Demonetization, GST & N-Covid-19) on Indian Stock Market with Special Reference to Sectorial Indices." PRAGATI: Journal of Indian Economy 9, no. 2 (2022): 79–98. http://dx.doi.org/10.17492/jpi.pragati.v9i2.922205.

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Study seeks to determine the effects of NITI Aayog, Demonetization, GST and N-Covid-19 on Indian stock market return. Systematic literature review (SLR) method is used to assess the effect, considering 50 journal publications between 2017 to 2022. Automobile, Banking, FMCG, Information Technology, Oil & Gas sectors are cosnidered. Event Study Methodology is followed with pre (-21 days) and post-event window (+21days) analysis. Index values were observed and abnormal returns were calculated for the study period and the impact was evaluated. The findings revealed that indices were significantly impacted by events with negatively yielding in the short run. In long run, markets gradually recovered and stabilized. Further, the analysis highlights that, each of the events affect on various sector is not same. These occurrences may alter investor sentiment, which in turn affects stock prices. Study concludes with the effect and highlighting conclusive effect.
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Mahalakshmi, S., S. Thiyagarajan, and G. Naresh. "Which Indian Industry Benefits from FDI? A Panel Co-Integration Approach." Journal of International Business and Economy 17, no. 1 (July 1, 2016): 58–89. http://dx.doi.org/10.51240/jibe.2016.1.4.

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Economic liberalization or market reforms have become the buzz word in economics all over the world in the recent years. Among various aspects of economic liberalization, foreign capital, particularly inflow of foreign direct investment (FDI) has been viewed as a main engine for economic development in the world economy. Thus this paper attempts to analyze the impact of FDI inflows on the performance of various Indian industries. Using Panel Co-integration tests namely Pedroni Residual Co-integration, Kao Residual Co-integration test and Johanson Fisher panel co-intergration tests, the presence of co-integration between FDI inflows and the performance variables of selected industries have been tested. The results of the paper reveals that there is a long run relationship between industry performance indicators and FDI only in case of services, telecom, computer software and hardware, real estate and automobile industries and in case of majority of other industries, there is no long run relationship between industry performance indicators and FDI inflow.
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Lee, Joong-woo, and Kwang-kun Ko. "The role of networking and commitment in emerging market entry process: A case of Hyundai Motor entering into Chinese and Indian automobile market." International Business Journal 24, no. 4 (December 30, 2013): 49–83. http://dx.doi.org/10.14365/ibj.2013.24.4.3.

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