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1
Pisfil, Gonzales Alejandra Karina. "Gestión de riesgo crediticio y su incidencia en la morosidad de los agricultores a la empresa procesadora de arroz 2018." Bachelor's thesis, Universidad Católica Santo Toribio de Mogrovejo, 2020. http://hdl.handle.net/20.500.12423/3028.
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El riesgo crediticio es un problema que no solo afecta a entidades bancarias, empresas de seguro o AFP, toda persona o empresa que da un crédito de manera informal lo está.
En tal sentido la presente investigación busca determinar la gestión de riesgo crediticio causado por la incidencia de morosidad de los agricultores que afectan a la empresa procesadora de arroz en el periodo 2018 para ello se realizó una entrevista al administrador de la empresa con el fin de identificar el grado de morosidad de los créditos habilitados que posee.
El resultado fue que la empresa tiene un índice alto de morosidad y al no contar con un área de créditos y cobranzas no se supervisa de la manera adecuada el proceso. Por lo tanto se concluyó que es necesario implementar políticas de cobranza y adecuar a encargados de esa área para prever los riesgos del crédito.
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Tomlinson, Nora. "The achievement of Ford Madox Ford as editor." Thesis, Open University, 1996. http://oro.open.ac.uk/19038/.
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This thesis challenges the conventional opinion that Ford Madox Ford was a great editor. It establishes criteria by which an editor can be judged; these are the literary and cultural opinions on which a review operates, an awareness of the needs of readers of a review as revealed in its style and content, and the way in which a review is managed. These criteria are applied to three different, though overlapping fields of enquiry. Firstly, the thesis examines how far Ford's editorial practice was consistent with his own literary and critical principles as expressed through a long and varied writing career. Secondly, it places the two reviews edited by Ford in the context of the society which produced them, English Review in London between 1908 and 1910, and The Transatlantic Review in Paris in 1924, and compares these two reviews with a wide range of contemporary cultural journals on the basis of the three criteria outlined above. Finally the study compares Ford's achievement as editor of The English Review and The Transatlantic Review. It concludes that while Ford was a good editor in some respects, he was not the great editor which is so often claimed for him.
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Saunders, M. W. M. "Ford Maddox Ford and the reading of prose." Thesis, University of Cambridge, 1986. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.373696.
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Dahab-Maguire, Farida Elizabeth. "Ford Madox Ford (1873-1939) et la France." Lille 3 : ANRT, 1989. http://catalogue.bnf.fr/ark:/12148/cb376041687.
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Dahab-Maguire, Farida Elizabeth. "Ford Madox Ford (1873-1939) et la France." Lille 3 : ANRT, 1988. http://catalogue.bnf.fr/ark:/12148/cb37607599b.
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Dahab, Farida Elizabeth. "Ford Madox Ford (1873-1939) et la France." Paris 4, 1987. http://www.theses.fr/1987PA040456.
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Le but de cette thèse est d'étudier Ford Madox Ford, né Hueffer, romancier anglais, dans les rapports multiples qu'il entretint avec la France. Ce travail se constitue de deux parties : dans la première partie - elle consiste en quatre chapitres -, nous étudions la revue internationale que Ford fonda et édita à Paris en 1924. Cette revue s'intitule la revue translatlantique (janvier 1924-decembre 1924). Conçue dans le but de promouvoir l'internationalisme dans les lettres, elle contient des publications françaises, anglaises et américaines. Dans la deuxième partie de ce travail (3 chapitres), nous étudions "Ford et la provence" : la présence de cette dernière dans le meilleur roman de Ford, The Good Soldier (1915), l'image que Ford se faisait de la Provence avant son expatriation (1922) et après y avoir vécu (entre 1922 et 1939), et la place qu'occupe la Provence dans le cadre de la vision de Ford du monde contemporainThe aim of this thesis is to study Ford Madox Ford, né Hueffer, in his various relations with France where he exiled himself since 1922 until the day of his death. The first part of this study (4 chapters) consists of an attempt to study the international review Ford founded and edited in Paris in 1924. The aim of this review which lasted 12 months, was to promote internationalism in the world of letters. Entitled the transatlantic review, it published french, english and american writers at a time where there was a large number of american expatriates in Paris. In the second part of this work, we investigate Ford's relations with Provence, this part of France where he lived for long stretches of time. It consists of three chapters, the first one of which is an analysis of the presence of Provence in Ford's best novel. The good soldier (1915). Follows a study of the type of vision Ford had of this part of France, as well as an analytical study of the place of Provence in the larger context of ford's vision of the world in which he lived
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Goraczkowski, Sebastian. "Ford Evoke." Thesis, Umeå universitet, Designhögskolan vid Umeå universitet, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-125873.
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„ What if Adaptive Personalization excelled Hardware Customization? “ Adaptive Vehicle Personalization Human mobility is about to create a generation of " Movers" - a new breed of mobility users with global transportation needs and a connection to multiple urban areas already from a young age. Expectations towards mobility go towards adaptable and personalized solutions and technological advancements should enable a strategy in which one vehicle could adapt to multiple qualities. The final result is an adaptable urban mobility solution designed for global membership use in the year 2025. The intention of the project has been to holistically investigate how Vir tual Reality can influence the design process and result of interior and exterior. The goal has been to inspire and to show a believable way of how in the future adaptive personalization could excel hardware customization in order to suit the different and changing needs of various mobility service users.
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Skinner, Paul. "Ford Madox Ford and Ezra Pound : responses to crisis." Thesis, University of Bristol, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.357675.
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Brasme, Isabelle. "Parade's End de Ford Madox Ford : vers une esthétique de la crise." Paris 7, 2008. http://www.theses.fr/2008PA070079.
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Ford Madox Ford occupa une place majeure mais paradoxale au sein du modernisme. Son inscription dans ce contexte littéraire se caractérise par la vibration entre l'hommage à son héritage artistique et l'enthousiasme pour les démarches de rupture constitutives du modernisme. Les résistances à inscrire Ford dans le canon moderniste peuvent s'expliquer par la difficulté à réconcilier les contradictions de son œuvre et à en dégager ainsi un système esthétique stable. L'ambivalence se retrouve au cœur du projet esthétique de l'auteur et particulièrement de Parade's End. Cette tétralogie décrit un rapport contradictoire à l'héritage - idéologique, esthétique et philosophique - et au passé. La dialectique est irréconciliable entre la chimère d'un passé venant habiter le présent et la rupture dont cette nostalgie est le symptôme. Le texte témoigne d'une réticence à dénouer les apories qu'il génère : il est impossible d'établir une ligne de partage fixe entre les valeurs de la tradition et de la modernité. La dimension fondamentale de négativité imprime au texte un paradoxal dynamisme. Ce travail explore la tension entre hommage et dérision qui caractérise Paradas End, La nostalgie d'une idéologie stable, d'un récit satisfaisant les attentes du lecteur et d'un sujet qui se laisse appréhender de façon unifiée, est simultanément sublimée et tournée en dérision. Cette mise en crise des systèmes de pensée idéologique, esthétique et ontologique ne débouche pas sur l'élaboration d'un système alternatif; elle ne débouche pourtant pas sur du vide, mais sur un système dont nous devinons les contours. Le texte est en perpétuel mouvement vers une esthétique qu'il suggère en creuxFord Madox Ford held a major yet paradoxical stance within modernist. His relationship to his literary context is characterized by a vibration between the tribute to his artistic heritage and enthusiasm for the imperative of novelty mat defines modernism. The reluctance to inscribe Ford within the modernist canon may be explained by the difficulty to reconcile his work's contradictions and consequently to delineate a stable aesthetic System. Ambivalence is indeed at the core of the author's aesthetic project, particularly so in Parade's End. The tetralogy describes a contradictory relationship to its ideological, aesthetic and philosophical heritage and to the past; it initiates an irreconcilable dialectic between the ideal of a past inhabiting the present and the notion of newness that such nostalgia implies. The text conveys a reluctance to resolve the confusion it generates: it is thus impossible to establish a fixed line between the values of tradition and those of modernity. The fundamental dimension of negativity endows the text with a paradoxical dynamism. This work explores the tension between homage and derision that characterizes Parade's End, The nostalgia of a stable ideology, of a satisfyingly coherent narrative and of a subject that can be grasped as a whole, is simultaneously sublimated and derided. The crisis of ideological, aesthetic and ontological Systems of thought that is thus made blatant does not result in the development of an alternative System; it does not however lead to void either, but to lets us delineate a System that has yet to be created. The text is constantly moving towards an aesthetics whose contours are merely suggested
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Bernot, Marine. "Ford Madox Ford (1873-1939) en quête d'identité : chroniques et vagabondages impressionnistes." Thesis, Toulon, 2017. http://www.theses.fr/2017TOUL3001.
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Madox Ford est une des grandes figures, non seulement de la littérature d’expressionanglaise, mais de la vie culturelle et artistique d’Europe occidentale dans le premier tiersdu XXe siècle. Il est très lié à Henry James et à Conrad (avec qui il écrit trois romans),joue un rôle de premier plan comme éditeur et contribue au développement del’impressionnisme littéraire et à l’instauration du « modernisme ». Cosmopolite par sesantécédents (anglais, allemand, français), grand voyageur partagé entre l’Angleterre, lesEtats-Unis et la France (surtout la Provence, sa terre d’élection et Toulon), Ford estl’auteur d’une oeuvre considérable qui compte plus de 80 ouvrages. Marine Bernot achoisi d’analyser plus particulièrement une dizaine de récits de souvenirs de toutes sorteset deux récits de voyage qu’il publie de 1904 à 1937. On y découvre toute une époque, unécrivain original et une personnalité d’une rare complexité – politiquement avancé,féministe et libertaire, écologiste avant la lettre, quelque peu visionnaire, un homme quiparle aux gens d’aujourd’huiFord Madox Ford is one of the most important figures, not only of English literature butof the Western European cultural and artistic world of the twentieth century. Closelyconnected with Henry James and Joseph Conrad (with whom he wrote three novels incollaboration), Ford played a vital role as editor, contributor to literary impression and aspioneer of “modernism”. Cosmopolitan by birth (English, German, French), this tirelessvoyager, torn between England, the United States and France (especially Provence, hischosen domain and Toulon), Ford is the author of a voluminous sum of publicationsmade up of more than 80 books and other items. The author of this thesis, Marine Bernot,has chosen to concentrate on a dozen or so memoirs covering the years going from 1904to 1937, focusing particularly on two travel ‘novels’, Provence and The Great TradeRoute. These works, which give an original insight into the first half of the twentiethcentury, introduce the reader to an original and complex personality – politicallyadvanced, feminist, non-conformist, ecologist ahead of his times, visionary –, a man inharmony with contemporary preoccupations
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Berrahou, Zineb. "La grande guerre de ford madox ford : de l'histoire à la fiction." Thesis, Montpellier 3, 2016. http://www.theses.fr/2016MON30057.
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Le corpus se compose de deux ouvrages non-fictionnels When Blood is Their Argument : An Analysis of Prussian Culture et Between St. Dennis et St. George : A Sketch of Three Civilisations, publiés pendant la guerre en 1915(Between St. Dennis, traduit en français, a été bien accueilli en France) ; et de quatre ouvrages autofictionnels dont un texte inachevé, True Love & a General Court Martial, commencé bien avant la fin de la Grande Guerre mais qui n’a pas été publié jusqu’à 1999; d’un texte inédit, Mr. Croyd : A Romance of Reconstruction (alias That Same Poor Man), terminé en 1920, dont le manuscrit se trouve à la Bibliothèque de Cornell (« Division of Rare and Manuscript Collections ») ; de No Enemy : A tale of Reconstruction, écrit principalement en 1919, publié dix ans plus tard, en 1929, aux Etats-Unis, et après plusieurs décennies en Angleterre en 2002 ; et The Marsden Case : A Romance of Reconstruction, publié en 1923. La notion de trauma est implicitement et explicitement au cœur de ces six œuvres. Il est généralement convenu que le trauma n’est pas l’apanage des temps modernes, pourtant celui engendré par la Grande Guerre est sans précédent. Il ne se limite pas qu’au champ de bataille mais a touché toute une société, mobilisée derrière l’effort de guerre. Le cas de Ford Madox Ford, né Hueffer est unique dans le sens où il est le seul à traverser le gouffre qui s’était ouvert entre sa génération représentée par Henry James, Bennett, Kipling, Wells, et ceux qui ont prostitué leurs plumes en faveur d’une cause idéologique, et la jeune génération d’écrivains meurtris (Robert Graves, Siegfried Sassoon, Richard Aldington, etc.) qui se sont sentis trahis par ce qu’ils appelaient les Vieux – les dirigeants politiques et les écrivains. Ce travail, étayé sur des arguments socio-politique, théorique, et autobiographique, permet d’examiner les processus douloureux de reconstruction et de consolidation de la pratique impressionniste fordienne et de son auteur, ébranlés par l’expérience traumatique de la guerreThe corpus consists of two non-fiction volumes When Blood is Their Argument: An Analysis of Prussian Culture and Between St. Dennis and St. George: A Sketch of Three Civilizations, published during the war in 1915 (Between St. Dennis was translated in French and well received by the French government); and four autofictions including an unfinished text, True Love & a General Court Martial, started well before the end of the Great War but was not published until 1999; an unpublished book, Mr. Croyd: A Romance of Reconstruction (alias That Same Poor Man), completed in 1920, the manuscript is available at the Library of Cornell ( "Division of Rare and Manuscript Collections"); No Enemy: A Tale of reconstruction, mainly written in 1919, published ten years later, in 1929, only in the United States, and after several decades in England, in 2002; and The Marsden Case: A Romance of Reconstruction, published in 1923. The notion of trauma is implicitly as well as explicitly the main theme of these six books. It is generally agreed that the trauma is not the prerogative of modern times, however, the trauma generated by the Great War is extraordinary. It is not restricted only to the battlefield but affected a whole society, mobilised behind the war effort. The case of Ford Madox Ford, née Hueffer is unique in the sense that he is the only writer who crossed the abyss that opened up between the two generations of writers, on the one hand, his, represented by Henry James, Bennett, Kipling, Wells, and all those who participated in the ideological cause, and the young disillusioned generation of writers (Robert Graves, Siegfried Sassoon, Richard Aldington, etc.) who were betrayed by those they called the Old – political leaders and writers. This work, bearing on socio-political, historical, theoretical and biographical arguments, attempts to examine the painful processes of reconstruction and consolidation of the Fordian impressionist technique and its author, ‘shell-shocked’ by the traumatic experience of war
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Petr, Rostislav. "Komunikační strategie značky Ford." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-72174.
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This Thesis examines the communication strategy of the Ford Motor Company in the Czech Republic. The emphasis is on ATL communication and media planning. The theory of the functioning and the workings of commercial communications on consumers' decision-making and the characteristics of available resources (communication and media mix) is the core of this Thesis. The subject of this Thesis is the introduction of the Ford Motor Company ltd. including a portfolio on the offered products and the typology of the target group. This of course includes a brief overview of the history of the Ford Motor Company itself. In addition, this Thesis focuses on the practical usage of the elements of the communication mix and it describes some specific sub-categories in detail. The analytical part is concluded by the evaluation of the effectiveness of the strategy, its time flow and a comparison with competitors. This Thesis is then concluded by summarizing the results and recommendations for possible future improvements.
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Attridge, John. "Impressionism and professionalism Joseph Conrad, Ford Madox Ford, and the performance of authorship /." Connect to full text, 2006. http://hdl.handle.net/2123/5825.
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Thesis (Ph. D.)--University of Sydney, 2007.Title from title screen (viewed 28 January 2010). Submitted in fulfilment of the requirements for the degree of Doctor of Philosophy to the Dept. of English, Faculty of Arts. Degree awarded 2007; thesis submitted 2006. Includes bibliographical references. Also available in print form.
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Pásara, Luis. "La marcha del Proyecto Ford." Pontificia Universidad Católica del Perú, 2015. http://repositorio.pucp.edu.pe/index/handle/123456789/116762.
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Livia, Dominguez Allison Sofia, Martinez Rubí Medina, Buleje Carmen Rosa Meneses, Sousa Lucyana Belen Ortiz, and Morales Carlos Felipe Puza. "Campaña publicitaria: New Ford Edge." Bachelor's thesis, Pontificia Universidad Católica del Perú, 2020. http://hdl.handle.net/20.500.12404/17136.
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La investigación es relevante para Ford, ya que se trata de la elaboración de una campaña para
un producto nuevo en el mercado cuyas funcionalidades son altamente valoradas por el público
objetivo y necesitan notoriedad, además de la necesidad de cubrir un objetivo comercial de
venta. Así, el objetivo de este trabajo es elaborar dos propuestas de campaña publicitarias, una
ideal y otra con presupuesto reducido, que generen la venta de 150 unidades de la New Ford
Edge en el segundo semestre del 2020. El trabajo de campo consiste en la selección de una
muestra homogénea no probabilística de 49 hombres entre los 35 y 55 años. La investigación
tiene un enfoque mixto y los instrumentos aplicados son encuestas estandarizadas y entrevistas
semi estructuradas. A partir de ello, se obtuvo lo siguiente: en primer lugar, Ford posee una
doble percepción para el público objetivo; en segundo lugar, un vehículo imponente y moderno
complementa la imagen que el público objetivo quiere proyectar; y finalmente, sus prácticas
de consumo buscan satisfacer dos necesidades: personal y social. Es así que se propone un giro
moderno a través de su tecnología enfocada en seguridad, que permita a Ford renovarse y
mantenerse a lo último de las tendencias sin dejar de lado la trayectoria que respalda la marca.This research is relevant to Ford since it is about the elaboration of a campaign for a new product in the market which functionalities are highly valued by the target audience and need to be noticed, in addition to the need of covering a commercial objective of sales. Therefore, the objective of this work is to develop two advertising campaign proposals, one ideal and the other one with a reduced budget, that would generate the sale of 150 units of the New Ford Edge in the second half of 2020. The field work consists of the selection of a homogeneous non-probabilistic sample of 49 men between the ages of 35 and 55. The research has a mixed focus and the applied instruments are standardized surveys and semi-structured interviews. From this, the following was obtained: first, the target audience has a double perception of Ford; secondly, the idea of an imposing and modern vehicle complements the image their targets want to project; and finally, the consumption practices seek to satisfy two needs: personal and social. Hence the proposition of a modern twist through its technology focused on safety, which allows Ford to renew itself and keep up with the latest trends without neglecting the trajectory that the brand endures.
Trabajo de investigación
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Parreira, Francisco Maria Fialho. "Equity research - Ford Motor Company." Master's thesis, Instituto Superior de Economia e Gestão, 2020. http://hdl.handle.net/10400.5/20662.
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Mestrado em FinançasA Ford Motor Company é uma fabricante de automóveis Americana e uma das maiores empresas do setor em termos de receita, com 155,9 mil milhões de dólares em 2019. O objetivo deste relatório é avaliar a Ford, seguindo o formato recomendado pelo CFA Institute. A escolha da Ford está diretamente relacionada com minha paixão pela indústria automóvel e com a minha curiosidade pela cultura automobilística americana. Este relatório foi elaborado com base em informações disponíveis publicamente até 31 de julho de 2020, pelo que não foram consideradas quaisquer informações disponíveis publicamente após essa data. A indústria automóvel está a ser afetada pela pandemia e o seu futuro ainda é bastante incerto, o que vem trazer ainda mais risco a uma indústria que se encontra em grande mudança, na direção dos veículos elétricos. Para avaliar a Ford, um modelo DCF foi usado, baseado no método "WACC". A avaliação levou a um Preço Alvo de 6.67$ no final de 2020, um potencial ganho de 0,98% em relação ao preço de fecho a 31 de Julho de 2020 de 6,61$. Os valores mencionados levam a uma recomendação de Reduzir a posição, tendo em conta que o risco é considerado elevado.
Ford Motor Company is an American automotive manufacturer and one of the largest companies in the industry in terms of revenues, with 155.9B$ in 2019. The aim of this research report is to value Ford, following the format recommended by the CFA Institute. The choice of Ford was directly related with my passion for the automotive industry and my curiosity towards the American car culture. This report was produced based on publicly available information until July 31st, 2020, meaning that any information available to the market after that date, was not considered. Automotive industry is being affected by the global pandemic and its future is still unclear, which brings even higher risk to an industry that is in the middle of a shift towards electric vehicles. To value Ford, a DCF model was used, based on the WACC method. The model yielded a 2020YE Price Target of 6.67$, with an upside potential of 0.98% from the July 31st, 2020 closing price of 6.61$. The mentioned values lead to a Reduce Recommendation, since the risk level is considered to be high.
info:eu-repo/semantics/publishedVersion
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Lemarchal, Dominique. "Contribution a une redecouverte de l'oeuvre de ford madox ford (1873-1939) : les ecrits autobiographiques." Paris 4, 1987. http://www.theses.fr/1986PA040272.
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Sous le pseudonyme de ford madox ford se cache un ecrivain anglais meconnu de ses compatriotes bien que son oeuvre ne compte pas moins de quatre vingt volumes publies, romans, poemes, essais, critique, journalisme et autobiographie. L'oeuvre romanesque de ford que dominent deux chefs d'oeuvre: the good soldier (1915) et parade's end (1928) a suscite un vif interet aux etats unis sans pour autant troubler l'indifference des anglais a l'egard d'un auteur en qui ils ne voient generalement que le collaborateur de conrad. Les ecrits autobiographiques revelent un homme las de la reserve pronee outre-manche qui etabli en provence dans les annees vingt choisit la lumiere et la volubilite meridionales. L'etude de ces ecrits dans leur integralite - alors qu'en angleterre seuls de courts extraits en sont disponibles - permet de mieux cerner les causes des reticences de la critique anglaise envers ce chantre du sudThough they usually acknowledge that such novels as the good soldier (1915) and parade's end (1928) are masterpieces, the british have chosen to see in ford madox ford not a master, but a writer whose main claim to glory is that he was, at one time, conrad's collaborator. Over half a century, from 1891 until the year of his death, 1939, he published over eighty books, novels, essays, poetry, criticism and autobiographies. The study of his autobiographies - of which the english reader can only read excerpts - throws some light on ford's long standing alienation from any genuine critical appraisal in his own country
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Becquet, Alexandra. "Ford Madox Ford et les arts : peinture, musique et arts du spectacle dans l'oeuvre romanesque." Thesis, Paris 3, 2013. http://www.theses.fr/2013PA030166.
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Ford Madox Ford est un écrivain impressionniste qui se veut historien de son temps et paraît représenter la vie moderne grâce à un texte envisagé à partir du visuel pour faire voir. Il encourage ainsi le rapprochement de son écriture avec l’art des peintres français du XIXème siècle, mais il engage dans ses récits une multitude d’arts et d’esthétiques afin de produire son impression suivant sa pensée originale et singulière. Celle-ci soutient l’accumulation et l’association artistiques mises en œuvre dans les romans en brisant les cadres esthétiques établis pour fusionner arts et esthétiques dans une forme qui s’adapte au réel afin d’en structurer l’informe et de le révéler pour en offrir une expérience au lecteur. Soumis au pictural et au théâtral pour se donner à voir dans des tableaux et des scènes, le récit dévoile en fait comment la modernité résiste à l’illusion mimétique. Peinture et théâtre figurent donc non le visible mais sa perte, et les romans sont poussés par leur objet à la dé-figuration proprement moderne que l’esthétique fordienne promeut et que le cinéma porte. Celui-ci donne alors accès à la vision d’un monde fragmenté et en mouvement par sa totalisation dans la métamorphose continue du filmique, qui en outre invite l’identification visuelle. Mais le cinématographique n’ouvre pas à la totalisation du roman, ni à ce dialogue que l’auteur entend engager avec son lecteur sym-pathique pour lui transférer son œuvre. Ce transfert se fait bien par le texte et sa structure mais en définitive hors de la figuration, grâce à la musique du roman qui à la fois gouverne, rassemble et abolit la représentation, les arts et le texte pour faire com-prendre l’œuvreFord Madox Ford is an impressionist writer who purports to be a historian of his own time and seems to represent modern life in a text conceived visually to make you see. He thus encourages a parallel between his writing and the nineteenth-century French painters’ art to be drawn ; yet he draws on a vast array of arts and aesthetics in his narratives to forge his impression according to his original and singular conception of art. That conception supports the artistic accumulation and association exercised in the novels while it shatters established aesthetic frameworks to merge arts and aesthetics in a form which adapts to reality to structure its formlessness and reveals it to offer an experience of it to the reader. In obeying pictorial and theatrical norms to be seen as pictures or in scenes, the narrative in fact discloses how modernity resists mimetic illusion. So painting and the theatre do not represent visibility but its loss, and the novels are forced by their object to embrace a thoroughly modern de-figuration which Fordian aesthetics endorses and the cinema realises. The latter then grants access to the vision of a fragmented and moving world totalled by the continuous metamorphosis of film, which besides encourages visual identification. However the cinema does not lead to the totalisation of the novel, nor to the dialog which the writer intends to have with his sympathetic reader in order to transfer his artwork onto him. That transfer does happen by means of the text and its structure but ultimately without figuration, through the music of the novel which at once governs, unites and abolishes representation, the arts and the text so the artwork be com-prehended
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O'Brien, Nanette R. "Culinary civilization : the representation of food culture in Ford Madox Ford, Gertrude Stein and Virginia Woolf." Thesis, University of Oxford, 2017. http://ora.ox.ac.uk/objects/uuid:14ef9741-fc4a-48d2-aacd-69ff74735b91.
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This thesis addresses the literary representation of food in the period from 1900 through 1945 in the work of Ford Madox Ford, Gertrude Stein and Virginia Woolf. Taking up nineteenth-century fascinations with sensual and aesthetic taste, these authors explore the implications of food preparation and consumption in Britain, America and France. They use representations of everyday culinary practices as a way to examine articulations of anxiety about the state of civilization, a fear that is amplified and altered by both World Wars. The thesis approaches the question of the significance of food to literary modernism in two ways. The first is a theoretical analysis of modernist ways of thinking about the dialectic between the concepts of civilization and barbarism. The second is grounded in material history, establishing the contexts and conditions of food culture in the first half of the twentieth century. Drawing on sociological thinking from Norbert Elias's conception of the civilizing process and Pierre Bourdieu's theory of distinction, and using a combined methodology of close reading, biographical and historical analysis, I show that food acts as a lens for these authors' ideas about civil society and modernity. My original contribution to knowledge is threefold. The first is my interpretation of 'culinary Impressionism' as an extension and repositioning of current scholarly thinking about Ford's literary Impressionism. The second is my reading of Stein's and Toklas's jointly-authored cookbook draft as evidence of their collaboration. This forms the crux of my argument about Stein adapting domestic culinary techniques into her other writing. The third is in my chapter on Virginia Woolf. My original archival research shows that in A Room of One's Own Woolf's representation of the financial and culinary difference between men's and women's dining in colleges at the University of Cambridge is justified and the material inequality was in fact worse than previously understood. I argue that the disparity in institutional food intensifies Woolf's later reimagining of the term 'civilization' in Three Guineas. While drawing on the work of modernist studies scholars on modernism and the everyday, civilization, and food, my project is unique in demonstrating that food reflects modernist conceptions of civilization and barbarism. My thesis contributes to the understanding of transatlantic aesthetics and gendered productions of modernism by illuminating the centrality of agriculture, cookery, domestic work and institutional dining to modernist authors.
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Alva, Quiroz Maria Lissell, Herrera Ximena Alexandra Calderon, Fernandez Diana Isabel Ccorimanya, Anardo Astrid Sofia Matos, and Fernandez Jazmin Milagros Valdarrago. "Estrategia de marketing 360 para el posicionamiento de marca: Caso lanzamiento de New Ford Edge - Ford." Bachelor's thesis, Pontificia Universidad Católica del Perú, 2020. http://hdl.handle.net/20.500.12404/17135.
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La necesidad por incrementar el valor de marca Ford, con el lanzamiento de su nuevo modelo
New Ford Edge, nos motivó a investigar y plantear una propuesta de campaña 360. El
objetivo principal de la investigación se basa en comunicar que el modelo New Ford Edge es
perfecto para el target; para lo cual, nuestra estrategia se basa en demostrar que la función
Co-Pilot 360 es un asistente semiautomático que facilitará la vida del conductor, haciéndolo
sentir cool y reconocido. Para recopilar información relevante, se utilizaron instrumentos
como: entrevistas, encuestas y social listening en redes sociales. Como agencia, planteamos
una metodología centrada en 6 puntos importantes: Intercambio, Conocimiento, Ideación,
Prototipo, Optimización y finalmente la etapa de Medición.
Como resultado de esta metodología, obtuvimos una estrategia publicitaria basada en
creatividad y planificación de medios. En cuanto a la propuesta creativa, nos centramos en el
concepto Co-Pilot 360 anticipa lo inimaginable, que se plasmó a través de mensajes con
recursos ficticios para ejemplificar casos de la vida cotidiana. Respecto a la planificación de
medios, optamos por la elección de medios innovadores y afines al target. La relevancia de
este trabajo de investigación se basa en que más marcas puedan implementar una estrategia
de campaña adecuada a los intereses del público objetivo.The need to increase the value of the Ford brand, with the launch of its new model New Ford Edge, motivated us to research and propose a 360-campaign proposal. The main objective of the research is to communicate that the New Ford Edge model is perfect for the target; For this, our strategy is based on demonstrating that the Co-Pilot 360 function is a semi-automatic assistant that will make life easier for the driver, making him feel cool and recognized. To collect relevant information, instruments such as: interviews, surveys and social listening on social networks were used. As an agency, we propose a methodology focused on 6 important points: Exchange, Knowledge, Ideation, Prototype, Optimization and finally the Measurement stage. As a result of this methodology, we obtained an advertising strategy based on creativity and media planning. As for the creative proposal, we focus on the Co-Pilot 360 concept anticipating the unimaginable, which was reflected through messages with fictitious resources to exemplify cases of everyday life. Regarding media planning, we opted for the choice of innovative media related to the target. The relevance of this research work is based on the fact that more brands can implement a campaign strategy appropriate to the interests of the target audience.
Trabajo de investigación
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Olson, Ted. "Tennessee Ernie Ford: Bristol's Biggest Star." Digital Commons @ East Tennessee State University, 2015. https://dc.etsu.edu/etsu-works/1124.
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Haslam, Sara Jane. "The challenge of knowledge : systems of belief and systems for existence in the novels of Ford Madox Ford." Thesis, King's College London (University of London), 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.300165.
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Persson, Johan, Mikael Nilsson, and Peter Mullaart. "Ford 2401E : Funktionskontroll och konstruktion av laborationsutrustning." Thesis, Linnéuniversitetet, Sjöfartshögskolan (SJÖ), 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-25429.
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Syftet med detta projekt är att undersöka och säkerställa funktionen hos tre dieselgeneratorer. För att göra detta har flera undersökningar och kontroller gjorts för att slutligen utmynna i en provstart och testkörning av dieselgeneratorerna. Dessa är sedan tänkta att användas i kursen KV1 Kvalificerad Verkstad. Med denna utrustning kan låga risker för personskador säkerställas även hos användare med begränsad erfarenhet av liknande utrustning. Idag finns endast datorsimuleringar eller utrustning som inte kan användas direkt av eleverna själva på grund av kostnader och risker vid felaktigt handhavande. Under projektet har mycket arbete lagts ned på att göra systemet lättförståeligt även för den som inte har tidigare erfarenhet av dessa typer av system och anläggningar. Projektet har bestått av en grundlig planering och studie i nödvändigt arbete för att få motorerna driftklara. De reservdelar som behövdes inköptes och monterades. Motorerna har efter undersökningar visat sig vara i gott skick, och har endast behövt kringsystem för att starta.
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Gaslightwala, Abizer F. (Abizer Firoze) 1973. "Evaluation wastewater treatment technologies at Ford Powertrain." Thesis, Massachusetts Institute of Technology, 2000. http://hdl.handle.net/1721.1/9001.
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Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Chemical Engineering; and, (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 2000.Includes bibliographical references (p. 80).
In preparation for an upcoming EPA proposal regarding Free Oil & Grease (FOG) and metal ion content in wastewater effluent, a study was performed for Ford Motor Company that assesses various seconctary wastewater treatment technologies. The three water purification technologies, membrane filtration, biological treatment, and clay media adsorption, were evaluated as secondary water treatment solutions for oily wastewater. Three different types of membrane technologies were tested: polymeric, ceramic, and sintered stainless steel. In regards to FOG, the membrane technologies and the clay media were able to reduce FOG levels below the EPA proposal of 17 mg/L. However, the clay media did not show a strong affinity for metal ions. The membrane technologies were 'lble to reduce all iron levels below the recommended limits (1.3 mg/L). However, they were not able to reduce aluminum below the proposed limit (I mg/L). This implies that additional downstream processing would be required to remove the aluminum if the membrane solution was implemented and the regulation passes as proposed. The biological wastewater treatment was not tested during these trials, but was assumed to be able to meet all FOG and metal requirements proposed by the EPA. Based on these experimental results and basic design assumptions, an economic analysis over a ten-year period indicated that the biological waste treatment system was the lowest in costs, followed by the polymeric membranes. The estimated installed and operating costs for both technologies was $800,000 and $1,200,000 respectively. The nearest alternative solution, the stainless steel membranes, was over 200% more expensive than the lowest cost option. Based on this economic analysis, Ford should pursue additional research and experiments into the feasibility of using biological wastewater treatment to meet EPA proposed regulations. More specifically, experiments should be conducted to help verify the assumptions used and economic results obtained in this study. As a secondary option, in the absence of additional data, polymeric membranes are recommended as the best solution, despite additional processing needed to remove aluminum ions from water effluent. In addition, the biological waste treatment option has the potential to reduce chemical oxygen demand (COD) measurements below the levels seen by any of the membrane technologies. None of the membrane technologies investigated were capable of reducing COD levels below 200 mg/L on a consistent basis, thus indicating that this might be a fixed barrier for these technologies. Although not relevant today, COD measurements might have significant importance in future EPA water regulations, and should be taken into account when recommending a treatment solution.
by Abizer F. Gaslightwala.
S.M.
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Bencová, Petra. "Analýza sortimentu společnosti Ford Motor Company s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197642.
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This thesis analyzes the products of Ford Motor Company s.r.o. which is a company operating on the Czech car market. The work is based on the theoretical knowledge described in the first part. The first part is followed by a practical section, in which I first describe the current market situation in the automotive industry in Czech Republic. Further I characterize the company Ford Motor Company s.r.o. itself, then I describe the most important car models and related market segments. Later in the practical part I analyze one model Ford Focus in terms of price and market ability over the competition, net book value, distribution and communication. The final section summarizes the information obtained and gives some recommendations that the company could use in the future to improve the position of this model.
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Stead, Chuck. "Ramapough/Ford The Impact and Survival of an Indigenous Community in the Shadow of Ford Motor Company’s Toxic Legacy." Antioch University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=antioch1426460126.
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Freeman, Nicholas Peter. "Literary representations of London, 1905-1909 : a study of Ford Madox Ford, Arthur Symons, John Davidson and Henry James." Thesis, University of Bristol, 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.299362.
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Olson, Ted. "Tennessee Ernie Ford: Portrait of an American Singer." Digital Commons @ East Tennessee State University, 2015. https://www.amzn.com/B00WME7HZ8.
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Inarguably a major recording act, Tennessee Ernie Ford (1919-1991) sold an estimated 90 million albums worldwide, and charted 17 Top Ten country singles and four Top Ten pop singles over a 35-year recording career. And he played significant - and pioneering - roles in radio and television broadcasting. All the secular-themed studio recordings from the first dozen years in the career of one of the most important crossover acts in the history of American popular music. Five CDs containing 154 tracks and a 120-page book with newly written essays, track-by-track album notes, a discography, label scans, and many rare photographs and illustrations. Early country hits including the chart-topping Mule Train (1949) and Ford's pioneering 'hillbilly boogie' smash The Shotgun Boogie (1950), as well as Ford's first major crossover hit, the 1950 duet (with Kay Starr) I'll Never Be Free. It also includes classics such as Rock City Boogie (with the Dinning Sisters, 1951) and Blackberry Boogie (1952) as well as overlooked delights as the train song Tennessee Local (1952), his 1952 interpretation of Willie Mabon's rhythm and blues hit I Don't Know. This boxed set includes two never-before-released songs (Slow Down and Small World), numerous Ford singles and album tracks not previously reissued on CD, and several rarities, including Ford's 1955 recitations of Davy Crockett tales, as well as Ford's 1958 public service jingles to promote the U. S. Marine Corps 'Toys for Tots' charitable program.https://dc.etsu.edu/etsu_books/1150/thumbnail.jpg
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Santos, Flórez Pedro Antonio 1992. "Diagrama de fase do modelo de Uhlenbeck-Ford." [s.n.], 2016. http://repositorio.unicamp.br/jspui/handle/REPOSIP/305730.
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Orientador: Maurice de KoningDissertação (mestrado) - Universidade Estadual de Campinas, Instituto de Física Gleb Wataghin
Made available in DSpace on 2018-08-31T00:11:25Z (GMT). No. of bitstreams: 1 SantosFlorez_PedroAntonio_M.pdf: 3560756 bytes, checksum: 596fa8433415493ec218ee7c185319ea (MD5) Previous issue date: 2016
Resumo: O modelo de Uhlenbeck-Ford, que é um sistema artificial caracterizado por um potencial interatômico logarítmico e repulsivo, foi definido originalmente para o estudo teórico de gases imperfeitos, baseado no fato de que todas as integrais de muitos corpos, envolvidas no cálculo de coeficientes viriais, podem ser calculadas analiticamente. Assim, este modelo possui uma expressão exata para a equação de estado e a energia livre de Helmholtz na fase fluida. Um potencial escalonado deste modelo já foi proposto como sistema de referência na implementação de métodos de simulação atomística, para cálculos de energia livre de sistemas na fase fluida. Neste trabalho, é construído o diagrama de fase do modelo de Uhlenbeck-Ford dependente deste fator de escalonamento, delimitando as fases fluida e sólida, com estruturas cristalinas (BCC e FCC). A estabilidade das diferentes fases foi estudada analisando as curvas de energia livre, que foram obtidas utilizando a técnica de simulação atomística da Dinâmica Molecular a partir de processos fora do equilíbrio. Nossos resultados mostraram que existem regiões para qualquer densidade onde a fase fluida é a mais estável, e portanto, o modelo de Uhlenbeck-Ford pode ser usado como sistema de referência para cálculos de energia livre de sistemas na fase fluida
Abstract: The Uhlenbeck-Ford model, which is an artificial system characterized by a logarithmic and repulsive interatomic potential, was originally defined for the theoretical study of imperfect gases, based on the fact that all the many-body integrals, involved in calculating virial coefficients, can be calculated analytically. Thus, this model has an exact expression for the equation of state and the Helmholtz free energy in the fluid phase. A modified potential by a scale factor of this model was proposed as a reference system in the implementation of atomistic simulation methods for free energy calculation in the fluid phase. In this paper, we construct the phase diagram of the Uhlenbeck-Ford model dependent on a scale factor, finding the coexistence lines between fluid and solid phases, with crystalline structures (BCC and FCC). The stability of the different phases was studied by analyzing the free energy curves, which were obtained using the atomistic simulation technique of Molecular Dynamics, using nonequilibrium processes. Our results show that for any density, there exist regions in which the fluid phase is the most stable and therefore the Uhlenbeck-Ford model can be used as a reference system for free energy calculations of systems in the fluid phase
Mestrado
Física
Mestre em Física
1370441/2014
CAPES
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Mayhew, Steve. "Becoming John Ford : the silent period 1914-1930." Thesis, Kingston University, 2013. http://eprints.kingston.ac.uk/27731/.
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Drawing on extensive primary research into John Ford’s early films, from the silent era up until the late 1920s, the thesis charts the evolution of what has become known as the ‘Fordian sensibility’ through a close textual analysis of the director’s extant silent films, taking into account the implications of the auteur theory as applied to Ford’s work. A major part of the research process has been devoted to the appropriation of the director’s surviving early titles, in order that all existing film materials relevant to the thesis can be included. Prior to examining Ford’s silent film output, the thesis covers the evolution of the auteur theory, and the nature of the ‘Fordian sensibility’. This chapter also discusses key thematic and visual motifs that have been identified by various film scholars over the years, along with a number of other patterns discerned by the author of this thesis, through a close examination of all of Ford’s sound films, from The Black Watch (1929) through to 7 Women (1966). The main text of the thesis considers whether the identified key thematic and visual motifs can be detected in the director’s early work, and how these themes and motifs evolved chronologically into fully formed components of the ‘Fordian sensibility’. The four main chapters of the thesis cover the following periods: Pre-directing career 1914 – 1917; Apprenticeship at Universal 1917 – 1921; Early 1920s work at Fox 1921 – 1926; Late silent period at Fox 1927 – 1930. This examination of the director’s work analyses how John Ford, the man and the director, became ’John Ford’, the brand, and the label. Using the director’s early silent work as a case study, it questions how the idea of ‘authorship’ is formed and studies how Ford’s style and aesthetic evolved during the silent period due to the influence of other artists; biographical factors; technological innovations; and institutional, cultural and social issues.
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Haas-Kotzegger, Ursula, Bodo B. Schlegelmilch, and Björn Ambos. "Ford Motor Company - Learning from the Automotive Industry." WU Vienna University of Economics and Business, 2013. http://epub.wu.ac.at/3795/1/Ford__WU%2DCaseSeries.pdf.
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This case study discusses the challenges faced by Ford Motor Company, one of the world's biggest car manufactures. In 2007, after Ford reported one of the worst losses in the company's history, the firm is in the middle of a restructuring process. The "Way Forward Initiative", started by Bill Ford should bring the company back into the fast lane. The case offers background information on the company and its different divisions. It provides the reader with data on the core markets of Ford with special focus on Europe, on the organizational structure of the company and the trends and challenges for the automotive industry. For the company these questions are crucial: How can Ford meet the challenges resulting from the difficult state of economy? What role will Ford of Europe play in bringing the company back into profit?Series: WU Case Series
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Kořínková, Petra. "Organizace globálně řízené firmy - příklad Ford Motor Company." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2519.
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Diplomová práce se zabývá současnými globálními společnostmi, hlavní hybnou silou světové ekonomiky. Provádí nás procesem globalizace ve světě se zaměřením na vývoj velkých nadnárodních firem a podává hlavní charakteristiku moderních globálních společností, včetně jejich organizačních forem a souvisejících procesů. Poukazuje na silné a slabé stránky těchto firem, upozorňuje na příležitosti a hrozby, které s sebou proces globalizace přináší. Na příkladu třetí největší světové automobilové společnosti, Ford Motor Company, je představen složitý mechanizmus fungování moderních globálních společností v praxi. Práce mimo jiné nabízí detailní pohled na krizový vývoj společnosti Ford po roce 2000, hledá možné příčiny krize a představuje nástroje na ozdravení společnosti.
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Cilibe, Mpumelelo. "On the shop-floor: ten years at Ford." Thesis, Rhodes University, 2017. http://hdl.handle.net/10962/7257.
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My autobiographical novella covers a period of my life between 1974 and 1984, when I worked at the Ford Motor company Struandale Assembly plant in Port Elizabeth. This period predated the formation of NUMSA (the National Union of Metal Workers of South Africa) and COSATU - it was a time when automobile industry workers broke away from the race- based unions to form MACWUSA (Motor Assemblers and Component Workers Union of SA). Around the same time Rev Leon Sullivan was putting pressure on US companies, including Ford, to move away from apartheid labour practices. As quite an angry young man influenced by the Black Consciousness movement, I got deeply involved in union activities mainly for my own survival, and as a personal reaction to racism in the workplace. The story is told in a realist style, with many anecdotal detours giving the flavour of life in New Brighton in the 1980s. Important influences have been Bloke Modisane's autobiography, Blame Me on History and Studs Terkel's interviews of Ford plant workers and management in his book Working.Growing up in New Brighton gave me so many stories that had never been written before but that were told person to person by the residents of my neighbourhood. Some of the tales in this collection are based on such stories. Others are stories that are reminiscent of childhood while growing up with an elder brother. I take the inspiration from different books that are in line with the stories that I am writing: collections of Extreme Fiction - Fabulists and Formalists that were edited by Robin Hemley and Michael Martone and The Best Bizarro Fiction of the Decade edited by Jeremy Robert Johnson and Cameron Pierce. Some stories by L.L. Ngewu and L.S. Ngcangata, and a novellette by P.T. Mtuze, Alitshoni Lingaphumi, also bring much influence as they reveal suffering in the lives of black people who endured forced removals, and other situations that are of interest to build my stories on.
Le ngqokolela yamabali iqulathe amabali asekelwe kumabali endandiweva ebaliswa ebuntwaneni bam ndisakhula. Amanye amabali angeenkumbulo zasebuntwaneni ngethuba ndandikhula nomkhuluwa wam ongasaphiliyo. Ifuthe lokuwaqamba ndilifumene kwiincwadi zababhali abanje ngabo bafumaneka kwiingqokolela ezihlelwe nguRobin Hemley no Michael Martone kwincwadi ethi Extreme Fiction - Fabulists and Formalists, noJeremy Robert Johnson enoCameron Pierce kwingqokolela ethi, The Best Bizarro Fiction of the Decade. Amanye amabali abenefuthe ndiwafumene kwiincwadi zooP.T. Mtuze, kwinovella yakhe ethi Alitshoni Lingaphumi, nakwezoL.L. Ngewu noL.S. Ngcangatha apho babalisa ngobomi basekuhlaleni ngexesha abantu babedudulwa befuduswa ngetshova ukususwa kwiindawo zabo zokuhlala.
This thesis is presented in two parts: English and isiXhosa
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Weavis, Daniel. "Exploring literary impressionism : Conrad, Crane, James and Ford." Thesis, University of Leicester, 2002. http://hdl.handle.net/2381/30276.
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As a literary category, 'impressionism' has only recently begun to receive regular critical attention. Where impressionism is firmly enshrined in Art History, the term has often been thought redundant in literary criticism. Several scholars have attempted to define and defend impressionism as a literary phenomenon, and while the present study seeks also to bolster its status emphasising how it constitutes a crucial moment in the development of modern literature it also scrutinises the deeper implications of the aesthetic. It is, in addition, the first comprehensive exploration of the literary relationship between the fictional work of the four central exponents of literary impressionism in the English language: Joseph Conrad, Stephen Crane, Ford Madox Ford, and Henry James. Chapter One traces and summarises the aesthetic and cultural origins of literary impressionism. Chapter Two presents a working definition of impressionism, and considers the problems surrounding any such attempt. Chapter Three explores the unique and complex interaction between author, text and reader in impressionist fiction, and observes the potential contradictions involved. The moral and political capacity and alignment of the impressionist aesthetic are the subject of Chapter Four. Chapter Five examines the representations of, and implications for, identity, while Chapter Six develops the more radical implications of the fifth: investigating the consequences, opportunities and dangers of heightened subjectivity. The Conclusion locates the position and status of impressionism in literary history, looking beyond its relationship with modernism to anticipations of the theories and practices of our own time.
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Guevara, Santiago Jorge. "Uso de elementos emocionales del Storytelling asociados al atributo del Producto para reforzar la imagen de marca de Ford. Caso Ford Raptor." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/653094.
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Este trabajo busca analizar el uso de los elementos emocionales del storytelling asociados al atributo del producto para reforzar la identidad de marca de Ford. Sabemos que, en el Perú, la oferta en automóviles es muy grande, por lo que cada marca intenta comunicar diferentes cosas sobre sus productos, desde aspectos tangibles de un automóvil, hasta tratar de darle una personalidad a cada uno. También sabemos que la elección de un producto como este es muy complicada, por lo que las marcas deben optar por comunicar de cierta forma que atraiga al consumidor y logre reforzar su imagen de marca. Es por eso que el storytelling se convierte en la mejor opción.
Para este trabajo queremos saber si realmente la asociación entre el storytelling y los atributos del producto refuerzan la imagen de marca. Es por esto que, en primer lugar, analizaremos los conceptos de cada uno de los términos a estudiar. Comenzaremos con atributo del producto y seguiremos con storytelling, branded content e imagen de marca. De la misma forma, analizaremos el porqué de la elección de la marca y el modelo Ford Raptor en la investigación. Por último, a través de un trabajo de campo, estudiando a los miembros de nuestro público objetivo y profesionales relacionados al caso y a la marca, llegaremos a descubrir si la asociación del storytelling y de los atributos del producto refuerzan la imagen de la marca Ford.This work seeks to analyze the use of the emotional elements of storytelling associated with the product attribute to reinforce Ford's brand identity. We know that, in Peru, the offer in cars is very large, so each brand tries to communicate different things about its products, from tangible aspects of a car, to trying to give each one a personality. We also know that choosing a product like this is no longer very complicated, so brands must choose to communicate in a way that attracts the consumer and manages to reinforce their brand image. That is why storytelling becomes the best option. For this work we want to know if the association between storytelling and product attributes really reinforces the brand image, in this case of Ford. This is why, in the first place, we will analyze the concepts of each of the terms to be studied. We will start with the product attribute and continue with storytelling, branded content and brand image. In the same way, we will analyze the reason for the choice of the Ford Raptor make and model in the investigation. Finally, through fieldwork, studying the members of our target audience and professionals related to the case and the brand, we will discover if the association of storytelling and product attributes reinforces the image of the Ford brand.
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Hinds, Constance. "Ford Madox Ford's Good Soldier in a Modern World." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/english_theses/80.
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Ford often wrote about virtuous gentlemen ruined by the modern society he saw developing around him. While Ford Madox Ford was writing The Good Soldier, ther was a sense of displacement in England and the class system was starting to crumble. Edward Ashburnham, one of the two male protagonists in The Good Soldier, is described as a Chevalier Bayard and there are definitely some similarities between Ashburnham and Bayard. For instance, both men lived during periods of great societal change and both faithfully served their countries. However, the feudal lifestyle that was appropriate for Bayard in the fifteenth-century is unavailable to Ashburnham in the twentieth-century. In The Good Soldier, Ford used the old ideals of chivalry and courtly love codes to produce a character, Edward Ashburnham, who represents the loss of traditional values in a modern society.
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Navarro, Crego Miguel Ángel. ""Sergeant Rutledge", de John Ford, como un mito filosófico." Doctoral thesis, Universidad de Oviedo, 2009. http://hdl.handle.net/10803/11129.
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Este trabajo quiere celebrar el cincuenta aniversario del estreno del filme Sergeant Rutledge (El Sargento negro), mostrando cómo se desarrollan las relaciones interpersonales en esta película. Estudia la ontología y la gnoseología del filme, para comprender por qué John Ford es un auténtico poeta clásico desde la perspectiva de Platón y Aristóteles. Además la película es un verdadero mito filosófico, constructor y transmisor de aquello que Aristóteles llama en la Poética (1451b) "lo universal". Por último, esta obra de Ford es crucial como vehículo de una tesis antirracista e integradora de los afroamericanos, en el contexto de sus luchas por los derechos civiles en Estados Unidos en la década de los cincuenta y sesenta del siglo XX.The author of this article wishes to celebrate the 50th anniversary of the première of Sergeant Rutledge, showing how interpersonal relation ships are developed in this film. He studies the ontology and gnoseology of the film, to understand how John Ford is a real classical poet from the perspective of Plato and Aristotle. The film is also a true philosophical myth which builds and transmits the so-called Poetics of Aristotle (1451b), "the Universal". This work of Ford is essential as a vehicle of an anti-racist and integrating view of Afro-Americans in USA, in the context of the civil right's figths of 50' and 60' decades of XX century.
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Gushue, Marc. "Moving the line of scrimmage, masculinity in Richard Ford." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 2000. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp03/MQ62387.pdf.
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Majumder, Arpita (Arpita P. ). 1970. "Strategic metrics for product development at Ford Motor Company." Thesis, Massachusetts Institute of Technology, 2000. http://hdl.handle.net/1721.1/29210.
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Thesis (S.M.)--Massachusetts Institute of Technology, System Design & Management Program, 2000.Includes bibliographical references (leaves 78-80).
This thesis aims at developing a practical method to adjust product development metrics, which will enable effective management of the product development (PD) process. A set of good metrics is crucial to the success of a product, as metrics direct the development process by driving the actions and decisions of the PD team members which in turn define the product. Emphasizing or "weighting" certain metrics more than others can make the difference between success and failure. Through empirical exploration of metrics we seek to determine the weights, and the impact of different metrics on product success. Unlike its use in the engineering literature, the management use of the term "metric" includes both quantitative and qualitative measures which the PD team members can influence through their efforts. The theory used to determine the correct weight of a metric has its roots in the principles of Agency Theory and has been developed by "engineering" the theory to obtain two key parameters which define the weight of a metric. These two parameters are "leverage" and "risk discount factor" (RDF). Leverage is the amount by which a metric can impact the profitability of a product and RDF takes into account the inherent risk averse nature of the PD team members that influence their decisions. In order to evaluate the PD metrics and their weights within a firm, data was collected for a set of metrics across 17 programs at Ford Motor Company. The values for each metric were assigned based on information obtained through program documentation and interviews with multiple team members across various functions within the organization. Different success measures were collected and the impact and leverage of each metric was determined through empirical exploration of the various relationships. The key findings to date include: * Cronbach's Alpha for metrics regrouped using factor analysis average 0.7 demonstrating internal reliability. * Customer satisfaction correlates significantly with the rigor of the PD process, and internal coordination and communication between the core team and the other members of the value chain. * Time to market shows consistent correlation with profit and profit residuals. " The calculated weights suggest higher emphasis on capturing manufacturing need and using robust design practices, technology, and differentiation will increase profitability. " The measured RDF does not change the relative weightings of the metrics as obtained through the leverage calculation.
by Arpita Majumder.
S.M.
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Valešová, Jaroslava. "Hodnocení technické úrovně vozidel značky FORD pro účely oceňování." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2016. http://www.nusl.cz/ntk/nusl-254233.
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he paper analyzes the current production of Ford cars and analysis in terms of development of their technical level. It was created parametric comparison of currently produced vehicles on the market. For the most common models of the Fiesta, Focus and Mondeo is compared to change the technical level over the last 10 years. On the basis of these evaluations was created basis for determining the coefficient of technical level. A further assessed changes in exchange values for the most common models for 10 years, and their comparison with the corresponding amortization scales in accordance with the methodology Valuation standard number I / 2015 and so were consistently reflected changes in technical standards for older models.
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Mitchell, Lorianne D., and Dana Harrison. "The Evolution of Ford Motor Company’s Green Marketing Strategy." Digital Commons @ East Tennessee State University, 2012. https://dc.etsu.edu/etsu-works/8332.
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Plastow, Jennifer Jane. "The representation of masculinity in Ford Madox Ford's fiction." Thesis, University of Hertfordshire, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.391375.
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Torres, Blasido Madeley Fiorela, and Solís Diana Marycel Yacha. "Propuesta de un sistema de gestión básico ante la falta de estandarización de los procesos en una mype del sector confecciones para mejorar su productividad." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://purl.org/pe-repo/ocde/ford#2.00.00.
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Los problemas que se abarcan en esta tesis son el número de prendas finales en mal estado y el atraso de pedidos por parte de la empresa en estudio. Se sabe que las mypes aportan grandemente en el desarrollo del país, ya sea con el aporte al PBI y la contribución de empleos. Las mypes de confecciones en el país conforman el 59.6% de las empresas; sin embargo, en los últimos años su crecimiento se ha ido afectando debido a los problemas que presentan, siendo la informalidad uno de ellos. Así que considerando el rol que juegan este tipo de empresas en el país, es importante trabajar en el crecimiento y desarrollo dentro de un mercado más competitivo. Por ello, se busca mejorar los procesos de una mype de confección a modo de reducir sus problemas y mejorar su productividad. Después de revisar la literatura se propone un sistema básico de gestión, el cual no solo ayudará a reducir los problemas, también les permitirá fortalecerse como organización para así consolidarse en el mercado siendo más competitivos.
El sistema propuesto está compuesto por 4 procesos: gestión de pedidos, planificación y control de la producción, gestión de la calidad, gestión de la logística. En el desarrollo del documento se presenta cada uno de los procesos con sus respectivos componentes; asimismo se muestra la validación de la propuesta a través de indicadores, en donde después de haber comparado los valores se aprecia un aumento en la productividad de 37.5% a 83.3%.The problems covered in this thesis are the number of unhealthy end garments and the delay of orders by the company under study. It’s known that SMEs contribute greatly to the development of the country, either with the contribution to PIB and the contribution of jobs. The SMEs of confections in Peru make up 59.6% of the companies; however, in recent years their growth has been affected by the problems they present, with informality being one of them. So, considering the role of such companies in the country, it is important to work on growth and development within a more competitive market. Therefore, it seeks to improve the processes of SMEs of tailoring in order to reduce its problems and improve its productivity. Therefore, after reviewing the literature, a basic management system is proposed, which will not only help to reduce problems, it will also allow them to strengthen themselves as an organization in order to consolidate themselves in the market being more competitive. The proposed system consists of 4 processes: order management, production planning and control, quality management, logistics management. The development of the document presents each of the processes with their respective components; validation of the proposal is also shown through indicators, where after having compared the values there is an increase in productivity from 37.5% to 83.3%.
Trabajo de suficiencia profesional
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Flik, Reiner. "Von Ford lernen? : Automobilbau und Motorisierung in Deutschland bis 1933 /." Köln : Böhlau Verl, 2001. http://catalogue.bnf.fr/ark:/12148/cb38829479t.
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Scaife, James. "Sedimentology and sedimentary geochemistry of the Eagle Ford Group, Texas." Thesis, University of Oxford, 2018. http://ora.ox.ac.uk/objects/uuid:79a42ac1-1672-493b-9781-bfb07b21af9e.
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The Eagle Ford Group is an organic-rich succession of rhythmically interbedded packstones and wackestones, deposited in the southern Western Interior Seaway during the Cenomanian-Turonian of the Upper Cretaceous. Recent investigations have suggested that either eustatic sea level change, astronomical forcings, change in primary productivity and dilution, or changes in local and global benthic oxygenation may be responsible for the Eagle Ford Groups lithological and geochemical variations. However, no consensus has yet been reached. Chapter 3 examines cm-scale geochemical, mineralogical and sedimentological changes to investigate the temporal and spatial variabilities of the Eagle Ford Group. This study suggests the stratigraphical cyclicity of the Eagle Ford Group is a function of alternating periods of high and low primary productivity and accumulation rates possibly modulated by the fertilizing effect of ash falls. Lateral variabilities are determined by the reworking of pelagic sediment by bottom currents, below storm wave base. Chapter 5 investigates changes in water-mass exchange, climate, water-column anoxia and hydrodynamics during the deposition of the Eagle Ford Group. The results of this study show four distinct stages in the deposition. The lowermost stratigraphic third of the Lower Eagle Ford was deposited under a humid climate with high continental runoff, anoxic/euxinic benthic conditions and exchange with a nutrient-rich water mass. The upper stratigraphic two thirds of the Lower Eagle Ford was deposited during a more arid climate, with lower continental runoff, a highly restricted anoxic benthic zone with some periods of euxinia, and little siliciclastic input. The lowermost stratigraphic half of the Upper Eagle Ford was deposited during a mostly humid climate with high continental runoff and the presence of a suboxic benthic zone that experienced multiple periods of oxygenation related to a more open water mass exchange. The upper stratigraphic half of the Upper Eagle Ford exhibits deposition under a more arid climate with lower continental runoff and reduced benthic oxygen content. Global controls, such as perturbations of the global carbon cycle, exert a fundamental role in the large-scale deposition of organic carbon. As such it is important to understand the effect and causes of global events when studying sedimentary systems. The Eagle Ford Group contains one such event Oceanic Anoxic Event 2 (OAE 2). However, the fundamental cause of OAE 2 is still poorly constrained. As such in Chapter 4 mercury concentrations are examined in sedimentary successions spanning the Mid-Cenomanian to Early Turonian interval. The data presented here are consistent with an initial magmatic pulse at the time of the MCE, with a second and greater, pulse at the onset of OAE 2, possibly related to the emplacement of LIPs in the Pacific Ocean and/or the High Arctic.
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Adams, Pedro Duan. "An international marketing framework for Ford South Africa in Nigeria." Thesis, Nelson Mandela Metropolitan University, 2016. http://hdl.handle.net/10948/3869.
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Africa is seen as the last investment frontier and according to literature will have a GDP of $1.5 trillion by the year 2016 and a population that is double the size of Europe. The rapid expansion of infrastructure and construction in African countries, such as Mozambique and Zambia has increased the demand for commercial vehicles. This has sparked unparalleled marketing opportunities for automotive manufacturers and the continent is fast attracting major players in this sector. The international marketing literature still lacks detailed studies and research into the marketing deliberations and trades in Africa. Therefore, according literature a greater representation of African culture within the international marketing literature would provide relevance and richness in the global market place and offer greater insight to organisations who are seeking to invest and expand their businesses in Africa. The management issue here is to comprehend the diversity and vastness of this region and putting together all spheres to ensure growth and creating brand loyalty. The key challenge here is for management to be able to grasp and understand not only the various cultures but also the way of doing business in such a vastly different region. It is therefore imperative for Ford Motor Company to fully understand these factors so as to take full advantage associated with entering a market early which is commonly referred as first-mover-advantage. A case in point is when General Motors entered the Chinese automotive industry in 1997 when the Chinese market was relatively small. General Motors’ enthusiasm and commitment back in 1997 was driven by a belief that China would ultimately become an economic powerhouse and emerge as one of the world’s largest automotive markets. By the year 2010 China was one of the world’s biggest automotive markets and General Motors was a dominant force in this market. Africa has all the key elements for the growth and development of a robust automotive market. By studying past experiences and outcomes from empirical studies on international marketing with emphasis on the automotive industry, it will be possible to draw lessons and experience about the potential growth of the automotive sector on the African continent. This study will also be of great significance to other automotive manufacturers and suppliers looking to expand their business and market share across Africa due to the increase of the middle class. Therefore creative strategies and thinking of how to circumvent challenges in the African cultural environment, creativity in managing bureaucracy and due diligence about business and investment opportunities will uncover unprecedented volumes of profitable business that lies untapped on the African continent. Data from the quantitative study suggest that culture, political environment, country-of-origin, competition and country infrastructure in Nigeria, are essential factors to the development of a successful international marketing strategy for Ford South Africa. This study therefore concludes that Ford Motor Company of South Africa can utilize this framework in order to gain greater market share and ultimately success in Nigeria. Recommendations were also made for future research studies that can contribute to the international marketing literature with emphasis on the African market.
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Sundu, Zamandile Oscar. "Factors influencing improvements of productivity at Ford Struandale Engine Plant." Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1377.
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Gustafsson, Johan, and Carolina Lindahl. "Hur ledningen integreras efter ett förvärv : Ford-Volvo och GM-Saab." Thesis, Uppsala University, Department of Business Studies, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-7872.
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Förvärv blir mer och mer vanligt inom affärsvärlden. Företag förvärvar andra företag som har de konkurrensfördelar som de vill komma åt. Det kan handla om att få mer kompetens eller utöka sin marknadsposition genom att förvärva företag med utvecklad produktion. Dessa olika motiv leder till olika integrationsprocesser.
Har ett företag flera motiv bakom ett förvärv ställer detta motstridiga krav på självständighet och beroende hos de båda företagen. Vissa förvärv kräver att integrationen är minimal för att inte förstöra det värdeskapande process som företaget vill åt. Samtidigt finns det förvärv som kräver en total integrering för att kunna utnyttja värdet vid produktionsresurser.
Uppsatsen handlar om den paradox som uppstår när ett företag är ute efter flera värden hos det tilltänkta företaget och detta kräver motstridiga integrationsprocesser som ställer höga krav på ledningen. Detta leder fram till syftet som lyder: Uppsatsen ska undersöka hur ledningen i det förvärvade företaget utformas när förutsättningarna kräver stor grad av självständighet hos det förvärvade företaget.
Den modell som används för att beskriva problematiken är framtagen av Haspeslah och Jemisons (1991) och beskriver integrationsprocessens krav på ömsesidigt strategiskt beroende i kombination med organisatorisk autonomi. Uppsatsen utvecklar deras resonemang och kompleterar modellen med nyckelfaktorer för hur en ledning ska utformas när det kommer till ett förvärv. Dessa nyckelfaktorer bygger främst på resonemang av Kitching (1967), Armour (2002) och Haspeslagh och Jemison (1991).
För att beskriva och analysera problematiken i verkligheten används två förvärv, GM:s förvärv av Saabs personbilsdivision samt Fords förvärv av Volvo personvagnar. Dessa två fall ställer höga krav på organisatorisk autonomi. Vi har främst använt oss av sekundär data inhämtade ur två böcker som beskriver de båda förvärven ur ett populärvetenskapligt perspektiv.
Det visade sig att de olika förvärven skiljer sig åt när det kom till utformningen av ledningen. GM bytte ut större delen av Saabs ledning medan Ford valde att behålla den ledning som redan existerade med några få undantag. De olika ledningarna uppfyllde till viss del de nyckelfaktorer som vi ansåg var viktiga vid en integrering. Det är däremot omöjligt att dra någon slutsats om lednings betydelse vid respektive utformning.
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McGuire, Larry L. "Case analysis of the Ford Ord Restoration Advisory Board 1995-1999." Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2001. http://handle.dtic.mil/100.2/ADA389406.
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Hawkes, Robert Bramwell. "Destabilising narratives: Characterising, plotting, and trusting in Ford Madox Ford's fiction." Thesis, University of York, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.487844.
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This study examines the fiction of Ford Madox Ford (1873-1939) in relation fundamental structures and forces which shape narratives. It contends that Ford's novels contain, and attempt to contain, 'destabilising narratives' which frustrate, whilst simultaneously activating, the reader's desire for narrative coherence. The major contention of this study is that by reading Ford's novels as 'destabilising narratives' we stand to gain in our understanding both of Ford's writing and of narrative itself: the ways in which narratives function, the needs and desires they fulfil, and how they work on us as readers.