Journal articles on the topic 'Footwear industry Indonesia'
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1
Rozalinna, Genta Mahardhika, and Regina Cita Berdida. "Kondisi Para Pekerja Industri Alas Kaki di Indonesia Pasca Pemutusan Hubungan Kerja (PHK) di Masa Pandemi Global COVID-19." Brawijaya Journal of Social Science 1, no. 02 (2022): 40–56. http://dx.doi.org/10.21776/ub.bjss.2022.001.02.3.
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The global COVID-19 pandemic has an impact not only on the health sector but also on the industrial sector, especially the footwear industry in various countries such as France, Germany, England, Japan, and also Indonesia. This article discusses specifically the social problems that occur among footwear industry workers in Indonesia after termination of employment (PHK) during the global COVID-19 pandemic. Prior to the pandemic, the footwear industry in Indonesia was running well, and Indonesia was even the fourth country in the world to produce the most footwear in 2018. The production of these footwear was 1.4 billion pairs of footwear which is equivalent to 4.6 percent of the total footwear production worldwide, apart from China, India and Vietnam. The research method used in the writing is descriptive qualitative, which is carried out with data collection methods through in-depth interviews, observations, and journal articles that also discuss problems in the footwear industry. The informants interviewed were a married couple who experienced the termination of employment during the pandemic. The results of this study include: (1) laying off workers, which is one of the options that emerged during the pandemic to close the termination of employment status; (2) when workers were laid off for several months, they did not receive wages, which then led to termination of employment on the grounds that the company is no longer able to carry out production and is declared bankrupt; (3) Workers who have had their employment terminated include both permanent and casual daily workers; (4) casual daily workers who do not receive severance pay; and (5) permanent daily workers who are rehired as casual daily workers.
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Simanjuntak, Darwin. "FACTORS ANALYSIS OF FOOTWEAR TRADE INDUSTRY OF INDONESIA MAIN EXPORT DESTINATION." Jurnal Terapan Ilmu Manajemen Dan Bisnis 1, no. 1 (March 14, 2019): 70–81. http://dx.doi.org/10.35974/jtimb.v1i1.709.
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This study aims to identify the factor that affecting the footwear trade industry in Indonesia based on Indonesia main export destination. Understanding these factors could help leaders in trade industry institutions to better plan their strategies and further research on footwear trading. A set of data was obtained from Badan Pusat Statistic (BPS) based on data from Indonesia footwear main export destination namely: United States, China, Belgium, Germany, Japan, United Kingdom, Netherlands, Korea, Italy, Australia, Mexico, France, Canada, Denmark, Singapore, Brazil, Hong Kong, Russian Federation, Chile, Argentina and Other Countries. Exploratory factor analysis was used to identify the underlying dimensions of countries as Indonesia main export destination. By applying the factor analysis, the study will decide the number of factors to be retained and the total variance explained by these factors; the study can identify the variables in each factor retained in the final solution, on the basis of its factor loadings; the study can give names to each factor retained on the basis of the nature of the variables included in it; the study can suggest the test battery for assessing the footwear trade main export destination in Indonesia; and the study can test the adequacy of sample size used in factor analysis. The result of the study shows that KMO value is 0.784 which is > 0.5; hence, the sample size is adequate for the analysis and the commonalities of all the variables are more than .4; hence, all the variables are useful in the model. Since the variables are identified in factor 0.7 or more, the result shows that all factors which are from the year 2012-2016 contributed to the exports of footwear in Indonesia.
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Abdulkadir, Amanah, Wendra Afriana, and Harry Azhar Azis. "Footwear Export Competitiveness of Indonesia and Vietnam." Signifikan: Jurnal Ilmu Ekonomi 9, no. 2 (August 14, 2020): 269–84. http://dx.doi.org/10.15408/sjie.v9i2.15404.
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This research investigates the primary constraint causing the low competitiveness of Indonesian footwear exports compared to Vietnam with new information from a number of the latest studies. This study uses Reveal Comparative Advantage (RCA) and the Trade Specialization Index (TSI). Differences in culture, economic structure, and firm rivalry all contribute to Indonesia's power competitiveness. This research adds a competitive advantage to study the factors that hamper the low competitiveness of Indonesian footwear against Vietnam. The results show that Indonesia's comparative advantage is more moderate than Vietnam, with an average RCA of 4, while Vietnam is 9. The average value of TSI is Indonesia close to 1 and Vietnam 1. The primary constraints are workers' wages higher than Vietnam, and business services such as R & D have not utilized. The development of the footwear industry policy must identify from upstream to downstream. The affirmative system made must be used to overcome short-medium term problems.JEL Classification: F13, F12, F17.How to Cite:Abdulkadir, A., Afriana, Wendra., & Azis, H. A. (2020). Footwear Export Competitiveness of Indonesia-Vietnam. Signifikan: Jurnal Ilmu Ekonomi, 9(2), 269-284. https://doi.org/10.15408/sjie.v9i2.15404.
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Sarma, Ma'mun, Farida Ratna Dewi, and Edward H. Siregar. "Pengembangan Industri Kecil dan Rumah Tangga Alas Kaki dalam Menuju Keberlanjutan Usaha dan Menghadapi China-ASEAN Free Trade Agreement." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 9, no. 1 (July 4, 2014): 67–75. http://dx.doi.org/10.29244/mikm.9.1.67-75.
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Although the footwear industry is one sector of the small and medium industries which supported by the government, but the development of the industry is still relatively low. Various government policies have been made related to export and import settings, however the policies do not seem to provide significant benefits to the national development of the footwear industry. The condition is further exacerbated by the implementation of CAFTA (China-ASEAN Free Trade Agreement) in Indonesia. The lack of preparedness of local industry in the face of Chinese products in the country is feared to suppress the competitiveness of local products become increasingly weak. Therefore, the main objective of this study is to analyze the factors that influence the development efforts of small and household footwear industries and to analyze the effect of CAFTA on the sustainability of small and household footwear industries. The research was conducted in Bogor (district and city) which is a center of footwear industry in Indonesia. The respondent of the study consists of the leading small and household industries taken by purposive sampling with 100 respondents. Data were analyzed using the statistical descripitive and Structural Equation Modeling (SEM). Based on SEM analysis, the results indicate that efforts to develop small and household footwear industries directly affected by motivation efforts of the entrepreneurs in this industry and the government policies that facilitate the entrepreneurs in this industry. Increasing the development of business sustainability is also directly influenced by the characteristics of the entrepreneurs who are able to optimize productivity and the CAFTA implementation which is responded by good competitiveness from the local industry.
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Prasnowo, Muhammad Adhi, Gusti Adriansyah, and Khoirul Hidayat. "What is the Best Strategy to Develop Creative Industry in Indonesia?" Sebelas Maret Business Review 3, no. 2 (August 30, 2019): 14. http://dx.doi.org/10.20961/smbr.v3i2.13410.
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<p>Small and Medium Enterprises (SMEs) have an important role and strategic for economic growth. This is because at the time of the economic crisis in Indonesia, SMEs are the economic sectors which have the most excellent durability. Wedoro Village in Sidoarjo city, Indonesia, is famous for the footwear creative industry especially slippers and shoes. A wide variety of slippers and shoes with different types available. Stores and outlets are widespread across the village. Wedoro region has been known as one of the predecessors of creative industries in the field of footwear. Currently the industrial centres of creative footwear is experiencing a decline in sales compared with its heyday in 2001-2006 years ago. This research aims to design a development strategy of the creative industry centre in Wedoro by using SWOT analysis and grand strategy. The results of this study indicate that the cause of the decline in sales is a flood of Chinese products, rising raw material prices, and the lack of innovation in product design. Hence, creative industry in Indonesia especially in Wedoro Village might need a guidance from the government in developing innovation in product design and marketing. It is therefore expected that the existence of a creative industry in Wedoro can grow and create occupations especially for local residents and also increase the revenue of the Sidoarjo city.</p>
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Zunaidi, Rizqa Amelia, and Sinta Dewi. "EVALUASI PRODUK SEPATU WANITA BAGI UKM KLASTIK FOOTWEAR MENGGUNAKAN METODE CHOICE BASED CONJOINT." JURNAL REKAYASA SISTEM INDUSTRI 5, no. 1 (November 15, 2019): 1. http://dx.doi.org/10.33884/jrsi.v5i1.1399.
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In Indonesia, there are three industrial sectors with the largest number of Small Medium Enterprises (SMEs) from 2010 to 2014: food, clothing, and wood. Klastik Footwear is one of the SMEs in Indonesia that focuses on the footwear industry, especially women's shoes. Klastik Footwear brings classic and ethnic themes to its products. In order to be well received by the market, Klastik Footwear wants to identify potential consumer groups formed from market segmentation and assess the preferences of each group on Klastik Footwear products. In this study, the choice based conjoint analysis method is used to determine potential consumer preferences for Klastik Footwear products. From the results of the conjoint analysis, the importance and part-worth level of each attribute will be known. Next, a cluster and market simulator analysis is performed to see the profile of the formed segments. The results showed that there are 3 groups of potential consumers. After conducting market simulation on the three groups, it is predicted that the most ordered Klastik Footwear products by consumers are Galuh, Ara, Srikandi, and Gendhis 2 (in group 1); Brastagi, Telaga, and Gendhis 2 (in group 2); and Rinjani, Galuh, and Soko (in group 3).
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Sumardani, Sumardani, and Yuyun Yuningsih. "THE ECONOMIC EMPOWERMENT OF CHILD LABOUR IN FAMILY BUSINESS AT CIBADUYUT FOOTWEAR INDUSTRY." Journal of Economic Empowerment Strategy (JEES) 2, no. 2 (August 31, 2019): 83. http://dx.doi.org/10.30740/j.v2i2.59.
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Child laborer tend to have high hazards and risks especially when they grind and glue a sole to the upper part of the shoe. Shoemaking remains to be a hazardous work for children and adults as long as chemical-based solvents are used. To overcome these problems, the government of the Republic of Indonesia launched a program by giving some aids to the parents of the child laborer to run their small business so that their children can stop working at the shoemaking industry. This research aims at analyzing the economic empowerment of parents who employed their children in the online business industry at Cibaduyut footwear industry and use a qualitative approach with a triangulation of data collected. The research informants were the child laborer, parents who employed their children, footwear craftsmen, and the Head of Industry and Trade Agency. The results of this research showed that economic empowerment in child laborer’s parents was still in low level and they could not market their shoes properly as a product of their small business. In this context, they need both training and workshop in social entrepreneurship and online business method in order to promote their product.
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Sumardani, Sumardani, and Yuyun Yuningsih. "THE ECONOMIC EMPOWERMENT OF CHILD LABOUR IN FAMILY BUSINESS AT CIBADUYUT FOOTWEAR INDUSTRY." Journal of Economic Empowerment Strategy (JEES) 2, no. 2 (August 31, 2019): 83. http://dx.doi.org/10.30740/jees.v2i2.59.
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Child laborer tend to have high hazards and risks especially when they grind and glue a sole to the upper part of the shoe. Shoemaking remains to be a hazardous work for children and adults as long as chemical-based solvents are used. To overcome these problems, the government of the Republic of Indonesia launched a program by giving some aids to the parents of the child laborer to run their small business so that their children can stop working at the shoemaking industry. This research aims at analyzing the economic empowerment of parents who employed their children in the online business industry at Cibaduyut footwear industry and use a qualitative approach with a triangulation of data collected. The research informants were the child laborer, parents who employed their children, footwear craftsmen, and the Head of Industry and Trade Agency. The results of this research showed that economic empowerment in child laborer’s parents was still in low level and they could not market their shoes properly as a product of their small business. In this context, they need both training and workshop in social entrepreneurship and online business method in order to promote their product.
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Anam, Choirul, and Tri Andhika. "Desain sepatu kasual pria dengan teknologi 3D printing." Productum: Jurnal Desain Produk (Pengetahuan dan Perancangan Produk) 4, no. 2 (August 12, 2021): 145–50. http://dx.doi.org/10.24821/productum.v4i2.4906.
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Shoes is a mat or footwear that is usually made of leather, Indonesia's footwear industry is included in the top 5 ranking as world exporters. With the 4.0 industrial revolution, Indonesia is expected to be able to keep abreast of industry developments and compete. The way to keep abreast of industry developments is by applying technology, one of which is 3D printing. In addition to being a strategy in the face of the industrial revolution, the application of 3D printing in shoe designs has its own advantages when compared to conventional ways of using leather materials, such as enabling the process of designing and making shoes easier, faster, and customable. Therefore, shoe designs are needed using 3D printing. In the design process, used a qualitative research method approach with analysis to produce a design. Case studies through comparative studies of previous similar product research. Analysis of 3D printing and shoe requirements, as well as design analysis. The resulting synthesis is the product printed with 3D printing on the upper part separately. Using standard out sol that have size 42. With direct print 3D printing applying an auxetic pattern using PLA filaments.
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Rahmayanti, Dina, Yumi Meuthia, Justin Albin, and Ahmad Hafizh. "An integrated AHP-TOPSIS framework for determination of leading industrial sectors." Jurnal Sistem dan Manajemen Industri 5, no. 2 (December 31, 2021): 115–24. http://dx.doi.org/10.30656/jsmi.v5i2.3823.
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This study aims to determine the leading industry in Padang Pariaman Regency, West Sumatera, Indonesia, based on data from the Central Statistics Agency and expert opinion on the Regency Industrial Development Plan. This research combines qualitative and quantitative techniques. This study uses four experts' opinions consisting of three governments and one academician. The criteria and sub-criteria are determined based on the locally adapted National Industrial Development Master Plan. The method used in this study is a combination of the Multi-Criteria Decision Making (MCDM) method, which integrates the Analytical Hierarchy Process (AHP) to calculate the weights and the Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) to determine the order of priority. The top five leading processing industries were selected: the food industry, the leather/footwear industry, the chemical industry, the apparel industry, and other processing industries.
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Juda, Martin, and Toshihiro Kudo. "THE SPILLOVER EFFECTS OF FDI ON LABOR PRODUCTIVITY OF FIRMS: EVIDENCE FROM THE FIVE PRIORITY MANUFACTURING INDUSTRIES IN INDONESIA." Jurnal Ekonomi dan Pembangunan 28, no. 1 (June 30, 2020): 1–16. http://dx.doi.org/10.14203/jep.28.1.2020.1-16.
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This study aims to investigate the effects of FDI spillover on labor productivity of the firms in the five priority manufacturing sector industries in Indonesia, namely food and beverages, textiles, wearing apparel and footwear, chemicals and pharmaceuticals, electronics, and automotive and transport equipment industries. Using unbalanced firm-level data from 2000 to 2015, we find positive spillover effects in the horizontal linkages, which measure the presence of foreign firms on the labor productivity of local firms in the same industry. However, the effects of FDI on the labor productivity of domestic in backward linkages shows negative results, which means foreign buyers fail to give benefits to domestic suppliers. Moreover, the relationship between foreign suppliers and domestic buyers in the forward linkages also show negative spillover effects. These findings are also in line when the analyses are disaggregated into each industry, except for the electronics industry. Based on the different results of the three linkages of spillover effects, our findings suggest that the FDI spillover has not provided comprehensive benefits for local firms.
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Kholik, Nur, Yustina Ngatilah, and Erlina Purnamawaty. "ANALISA KECACATAN PRODUK SEPATU KAKI TANGGA ALUMINIUM DENGAN METODE SIX SIGMA (STUDI KASUS UD. CP)." JUMINTEN 1, no. 6 (November 16, 2020): 109–21. http://dx.doi.org/10.33005/juminten.v1i6.172.
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UD. CP is a manufacturing company engaged in the manufacture of household appliances. One of the company's products is aluminum footwear. The problem that often arises in this product is the high defect that occurs in the aluminum footwear product which reaches 5% -6% of total production. The types of defects are hollow, torn, bump, melt, hollow, and melt and hollow. Given these problems, a study was conducted to reduce the percentage of defects in products with the Six Sigma method. Based on the analysis of the DPMO calculation and the company sigma value, the average DPMO value is 8705,201 and the sigma value of 3,8773 shows that the aluminum footwear products are included in the standard quality of the average industry in Indonesia. From these results an analysis of the root causes of disability is carried out using a fishbone diagram that has 5 factors that cause disability, namely humans, methods, materials, machinery, and the environment. After the cause of the disability is known, priority plans for improvement are made. From the results of this FMEA method the priority of the proposed improvement is to provide supervision to the operator, provide training to the operator, increase supervision of production results, Prevent maintenance of the machine, Control the machine correctly.
Keywords: Defect, DPMO, Six Sigma Quality Control, FMEA
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Thio, Julia, Fahma Husnalawati, Fatma Kusuma Porodani, Afifudin Anggun Nurzahwa Haris, Jaa’ana Nurur Riza, Ridho Dayan Bagus, and Ratih Fitria Putri. "Proportion of exported non-oil and gas commodities for manufacturing industries, case study in the City of Cilegon." E3S Web of Conferences 325 (2021): 03006. http://dx.doi.org/10.1051/e3sconf/202132503006.
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Export activities are important to the economic growth of the country, especially for developing countries. The city of Cilegon in Banten Province is the main city for the manufacturing industry in Indonesia, mainly for its iron and steel products. This study aims to determine the proportion of exported goods for the manufacturing industry in the City of Cilegon and make suggestions for further development. Data used are BPS publications 2016-2020, LQ is calculated to know the basis of the economic sector in the city. According to the calculation, the manufacturing industry in the City of Cilegon shares 59.70%, the highest among other regions. Commodities that dominated the export trade are footwear, plastic products, iron and steel products, while the US, China, and Japan were the countries that had the highest FOB. To escalate export performance and intensity, it is necessary to consider market and competitors’ networks, improvement of education and transport infrastructure, along with environmental and social-cultural impacts.
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Ulkhaq, M. Mujiya. "Analisis Efisiensi Industri Manufaktur Besar dan Sedang di Provinsi Jawa Barat." Studi Akuntansi, Keuangan, dan Manajemen 2, no. 2 (January 1, 2022): 113–20. http://dx.doi.org/10.35912/sakman.v2i2.1669.
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Abstract: Purpose: This study aims to analyse technical efficiency of large and medium manufacturing industries (LMMIs) in West Java Province, Indonesia. Method: The slacks-based measure (SBM) of efficiency in data envelopment analysis (DEA) is used to accomplish the objective of the study. The output is measured by total output value in thousand rupiahs; while the inputs are: labour cost, cost of materials, cost of fuels, cost of electricity, and fixed capital cost. Results: This study uses data from the annual survey held by Statistics Indonesia of Central Java Province for the period of 2019. The LMMIs are divided into 24 different industrial classifications following the International Standard Industrial Classification of all Economic Activities (ISIC) Revision 4. Result shows that among 23 ISIC classifications, five of them are considered as efficient, they are: tobacco products; leather and related products and footwear; paper and paper products; coke, refined petroleum products, and electrical equipment. Limitations: This study is performed in a cross-sectional setting. It is recommended to conduct similar analysis in a panel data setting since more information of efficiency and changes in efficiency can be obtained. Contribution: Literature about assessing technical efficiency of manufacturing industry in Indonesia using SBM-DEA is quite limited; therefore, this study contributes to the literature by providing such analysis. Keywords: 1. data envelopment analysis 2. efficiency 3. large and medium enterprise 4. manufacturing industry 5. slacks-based measure
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Salim, Helmi Agus, Bagus Qomaruzzaman Ratu Edi, and Yani Dahliani. "PENDAMPINGAN PKM JASA CUCI SEPATU “SHOES OLD FOOTWEAR” DESA TANGGUL KULON KECAMATAN TANGGUL." JURNAL PENGABDIAN MASYARAKAT (JPM) 2, no. 1 (March 1, 2022): 25–30. http://dx.doi.org/10.31967/jpm.v2i1.561.
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Kemajuan penerapan teknologi yang ditandai era revolusi indutri 4.0 secara jelas memaksa semua elemen kegiatan perekonomian baik manufaktur, industry, maupun jasa untuk menerapkan sistem yang berbasis internet atau digital. Sistem yang mulai perlahan beradaptasi dengan penduduk di negara Indonesia khususnya perlahan jatuh akibat dampak dari pandemic covid-19 yang menghancurkan segala jenis aktivitas ekonomi dan bisnis. Salah satu yang paling terasa adalah Usaha Jasa Cuci Sepatu “SHOES OLD FOOTWEAR” milik pak Jun yang bertempat di Jl. PB Sudirman RT. 03/ RW. 015 Desa Tanggul Kulon Kecamatan Tanggul. Disamping terkena dampak pandemic covid-19, laju pertumbuhan usaha ini dibilang lambat. Kurangnya promosi yang digunakan, belum beralihnya sistem yang digunakan dari konvensional ke digital, dan juga proses akhir yang di berikan kepada pelanggan yang terkesan sederhana dan apa adanya membuat tidak ada nilai unggul yang ditawarkan dari usaha jasa cuci sepatu milik pak Jun. Karena kendala diatas maka kami memberikan pendampingan dengan membantu pemasaran usahanya melalui media cetak dan digital serta memberikan value add servis terhadap pelanggan. Dengan pendampingan ini diharapkan ada nilai lebih yang di hasilkan dari usaha jasa cuci sepatu milik pak Jun.
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Faradila, Agustin, Utami Dyah Syafitri, and I. Made Sumertajaya. "PENGGEROMBOLAN SUBSEKTOR INDUSTRI BERDASARKAN PERKEMBANGAN INDEKS PRODUKSI MENGGUNAKAN PREDICTION-BASED CLUSTERING." Indonesian Journal of Statistics and Its Applications 4, no. 3 (November 30, 2020): 419–31. http://dx.doi.org/10.29244/ijsa.v4i3.585.
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Statistics Indonesia (BPS) noted that there has been a decrease in the contribution of the industrial sector to the national GDP even though it had provided a significant multiplier effect on national economic growth. Therefore, it is necessary to cluster the industrial subsector based on its growth patterns so that the optimization of development results can be achieved. Prediction-based clustering is part of time series clustering (TSclust) which aims to form clusters based on prediction characteristics so that it can be used to choose a cluster that will become a mainstay industry in the future. This study focused on applying prediction-based clustering in the large and medium industrial sub-sector for a prediction period of 1 month, 1 quarter, and 1 semester. The data used in this study was the production index data from January 2010 to December 2018. The results showed that the best cluster for 1 month consisted of 5 groups, for 1 quarter consisted of 4 groups and for 1 semester consisted of 2 groups. Thus, it was concluded that the food industry; leather industry, leather goods, and footwear; and the pharmaceutical industry, chemical drug products, and traditional medicine could be chosen to be the mainstay industry in the future.
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Pamungkur, Pamungkur, and Sunarmie Sunarmie. "ANALISIS STRATEGI PERUBAHAN BISNIS PT BATA INDONESIA." Al-KALAM JURNAL KOMUNIKASI, BISNIS DAN MANAJEMEN 5, no. 1 (July 14, 2018): 74. http://dx.doi.org/10.31602/al-kalam.v5i1.1335.
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PT. Bata Indonesia is a company engaged in footwear manufacturing and retail industry. The increasing competition in today’s business world becomes a challenge for the company to keep competing and surviving in the competition.The research method used in this research is descriptive method with case-study research type. The research data collection technique is survey which was carried through interviews and questionnaires with the company director and general service manager of the sales department. The collection of data obtained was analyzed using SWOT analysis. For in order to make an accurate strategy for a company to run, it is necessary to begin with reviewing the company’s strengths, weaknesses, opportunities, and also threats for the company.From the SWOT analysis undertaken, it was figured that the IFAS value is 2,64584 and the EFAS value is 2,32827. Moreover, the IE matrix showed that the company’s position is in the concentration strategy through horizontal integration or stability. This is a state where the company is experiencing a period of growth. These results inferred that the fittest strategy the company should implement is a growth strategy through horizontal integration. It is an activity to expand the company by building outlets, stores, and mall sales in as many cities as possible in Indonesia, and also to improve the products through product innovations. The result of SWOT diagram also showed that the company carries out aggressive strategy or at quadrant 1 that possesses positive value.From the research results, it can be concluded that the company should implement SO (Strengths-Opportunities) strategy for the company to maintain the ability to survive in the business competition.
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Pamungkur, Pamungkur, and Sunarmie Sunarmie. "ANALISIS STRATEGI PERUBAHAN BISNIS PT BATA INDONESIA." Al-KALAM JURNAL KOMUNIKASI, BISNIS DAN MANAJEMEN 5, no. 2 (January 31, 2019): 81. http://dx.doi.org/10.31602/al-kalam.v5i2.1714.
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PT. Bata Indonesia is a company engaged in footwear manufacturing and retail industry. The increasing competition in today’s business world becomes a challenge for the company to keep competing and surviving in the competition. The research method used in this research is descriptive method with case-study research type. The research data collection technique is survey which was carried through interviews and questionnaires with the company director and general service manager of the sales department. The collection of data obtained was analyzed using SWOT analysis. For in order to make an accurate strategy for a company to run, it is necessary to begin with reviewing the company’s strengths, weaknesses, opportunities, and also threats for the company. From the SWOT analysis undertaken, it was figured that the IFAS value is 2,64584 and the EFAS value is 2,32827. Moreover, the IE matrix showed that the company’s position is in the concentration strategy through horizontal integration or stability. This is a state where the company is experiencing a period of growth. These results inferred that the fittest strategy the company should implement is a growth strategy through horizontal integration. It is an activity to expand the company by building outlets, stores, and mall sales in as many cities as possible in Indonesia, and also to improve the products through product innovations. The result of SWOT diagram also showed that the company carries out aggressive strategy or at quadrant 1 that possesses positive value. From the research results, it can be concluded that the company should implement SO (Strengths-Opportunities) strategy for the company to maintain the ability to survive in the business competition.
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Zunaidi, Rizqa Amelia. "Market Simulator Konsep Produk Baru Sepatu Wanita Bagi UMKM Klastik Footwear." Journal of Advances in Information and Industrial Technology 4, no. 1 (May 31, 2022): 29–36. http://dx.doi.org/10.52435/jaiit.v4i1.181.
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Sektor industri sandang merupakan tiga besar sektor yang memiliki jumlah pelaku UMKM terbanyak di Indonesia dari tahun ke tahun dan terus meningkat dari tahun ke tahun. Klastik Footwear merupakan UMKM yang bergerak di bidang industri sandang, tepatnya alas kaki atau sepatu Wanita. Klastik Footwear telah mengeluarkan berbagai macam model sepatu wanita, mulai dari sepatu sandal, flatshoes, heels, hingga wedges dengan target pasar Wanita berusia 17-34 tahun. Klastik Footwear harus terus berinovasi dan menciptakan produk-produk baru yang berbeda dengan produk sepatu wanita yang telah beredar di pasar. Oleh sebab itu, perlu dilakukan riset pasar yang lebih dalam mengenai preferensi konsumen potensial terhadap produk Klastik Footwear menggunakan analisis conjoin. Dari hasil penelitian, didapatkan hasil bahwa hanya sepatu flastshoes yang terbuat dari material suede dan memiliki motif tenun, jenis penyatuan antar komponennya adalah dilem serta berharga sekitar Rp201.000,00 – Rp300.000,00 yang diprediksi dapat bersaing dengan produk Klastik Footwear yang sudah ada sebelumnya.
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Suseno, Bayu, and Anwar Hidayat. "Local Pride Movement as A Local Sneaker Branding Strategy." Journal of Indonesian Applied Economics 9, no. 2 (2021): 48–59. http://dx.doi.org/10.21776/ub.jiae.2021.009.02.6.
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This study aims to determine the awakening of the local pride tagline or slogan as a movement for the community to be proud to use a local sneaker brand. In this study, branding theory is used to analyze the formation of a tagline for local pride or pride in Indonesian-made products. The results of this study illustrate that the local pride campaign which is influenced by the practice of cross-industry collaboration with influencers is able to build brand personality for local shoe products towards consumer buying interest. The level of consumer ethnocentrism in the community forms brand awareness which has a significant effect on purchasing decisions for local shoe products, this is also in line with government policy through restrictions on imported commodities for products or goods that can be made domestically. The use of digital marketing content carried out by local products with the theme of being made proud of Indonesian products becomes a brand campaign through the hashtag #LocalPride to increase sales of local shoes (footwear) products, as well as a promotional tool that has proven to be very effective in increasing the number of followers of social media accounts.
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Aulia, Fauzan, Hendra Afriwan, and Dini Faisal. "KONSISTENSI LOGO DALAM MEMBANGUN SISTEM IDENTITAS." Gorga : Jurnal Seni Rupa 10, no. 2 (December 23, 2021): 439. http://dx.doi.org/10.24114/gr.v10i2.28131.
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This study aims to reveal how the importance of consistent logo application in building an identity system. Based on the case studied, it is necessary to study how the solution will be needed so that the identity system is managed properly. So it is expected that there will be a common perception of both internal and external parties of an entity. It is also hoped that a good management of the identity system will create a more positive impression. The target of solving the problem based on these findings is to be able to answer the question of how to create a standard for implementing a logo and how important the role of the logo is as a visual identity. The research method used is research and development with the research subject being the Padang State University logo. The steps taken are as follows: (1) tracking the various logos that appear in their application to various media in the UNP campus environment, (2) measuring the level of understanding of the UNP academic community about the UNP logo, and (3) determining solutions to problems that arise in the form of Padang State University logo guideline design as a standard reference for logo application. The results of this study are in the form of facts in the field about the application of the UNP logo in the UNP campus environment, the level of understanding of the UNP academic community about the UNP logo and products in the form of a Standard Manual Guideline for the application of the UNP logo as a solution to the problems found.Keywords: consistency, visual identity, logo. AbstrakPenelitian ini bertujuan mengungkap bagaimana pentingnya konsistensi penerapan logo dalam membangun sebuah sistem identitas. Berdasarkan kasus yang diteliti perlu dikaji bagaimana solusi yang akan diperlukan agar sistem identitas terkelola dengan baik. Sehingga diharapkan terjadi persamaan persepsi baik dari pihak internal maupun ekstenal sebuah entitas. Pengelolaan sistem identitas yang baik juga diharapakan memunculkan kesan yang lebih positif. Target pemecahan masalah berdasarkan hasil temuan tersebut adalah mampu menjawab pertanyaan bagaimana menciptakan sebuah standar penerapan logo serta bagaimana pentingnya peran logo sebagai identitas visual. Metode penelitian yang digunakan adalah research and development dengan objek penelitian adalah logo Universitas Negeri Padang. Langkah yang dilakukan adalah sebagai berikut: (1) melacak ragam logo yang muncul dalam penerapannya pada berbagai media di lingkungan kampus UNP, (2) mengukur tingkat pemahaman civitas akademika UNP tetang tentang logo UNP, dan (3) menetapkan solusi dari permasalahan yang muncul berupa rancangan guideline logo Universitas Negeri Padang sebagai acuan standar pengaplikasian logo. Hasil penelitian ini adalah berupa fakta di lapangan tentang penerapan logo UNP di lingkungan kampus UNP, tingkat pemahaman civitas akademika UNP tentang logo UNP dan produk berupa Standart Manual Guideline penerapan logo UNP sebagai solusi dari permasalahan yang ditemukan.Kata Kunci: konsistensi, identitas visual, logo. Authors:Fauzan Aulia : Universitas Negeri PadangHendra Afriwan : Universitas Negeri Padang Dini Faisal : Universitas Negeri Padang References:Bintarto, J., Jhon, J., & Purba, R. (2016). Kajian Semiotika Pada Logo Sanggar Reog Singo Barong Kabupaten Langkat. PROPORSI: Jurnal Desain, Multimedia dan Industri Kreatif, 2(1), 69 – 77.Brand UGM. (2021). Mengapa Menggunakan Panduan Ini. https://brand.ugm.ac.id/brand-guideline/ (diakses 30 Desember 2021).Dewi, T. P. C., Bramantijo, B., & Sutanto, R. P. (2013). Redesain Logo dan Perancangan Corporate Identity Roemah Wangi Salon dan Spa di Malang. Jurnal DKV Adiwarna, 1(2), 11.Everlin, S., & Erlyana, Y. (2020). Analisis Perubahan Desain Logo Gojek Tahun 2019. DESKOMVIS: Jurnal Ilmiah Desain Komunikasi Visual, Seni Rupa dan Media, 1(1), 72 – 88.Januariyansah, S. (2018). Analisis Desain Logo Berdasarkan Teori: Efektif Dan Efisien. Yogyakarta: Universitas Negeri Yogyakarta.Nugraha, A. R. (2016). Representasi corporate identity dalam logo baru pdam kota bandung. Communication, 7(2), 26 – 44.Rustan, Suriato. (2017). Mendesain Logo. Jakarta: Gramedia Pustaka Utama.Rustan, Suriato. (2021). Logo 2021 Buku 1. Jakarta: CV Nulisbuku Jendela Dunia.Rustan, Suriato. (2021). Logo 2021 Buku 2. Jakarta: CV Nulisbuku Jendela Dunia.Sugiyono. (2016). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.Sultanatta, C., & Maryam, S. (2019). Analisis Semiotika Logo Brodo Footweardi Media Sosial Twitter (Studi Analisis Semiotika Roland Barthes). EKSPRESI DAN PERSEPSI: JURNAL ILMU KOMUNIKASI, 1(1).UI. (2021). Identitas Tentang UI. https://www.ui.ac.id/tentang-ui/identitas.html (diakses 30 Desember 2021).UNP. (2021). Peraturan Menteri Riset, Teknologi, dan Pendidikan Tinggi Republik Indonesia. https://www.unp.ac.id/patch/document/a1f2ad229646b138abb6a7f2c61672cf.pdf (diakses 30 Desember 2021).Wheeler, A. (2009). Designing Brand Identity: An Essential Guide for the Entrrie Branding Team. New Jersey: John Wiley & Sons, Inc.
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Laili, Nur. "ANALISIS DAYA SAING DAN FAKTOR-FAKTOR YANG MEMPENGARUHI EKSPOR PRODUK ALAS KAKI INDONESIA KE AMERIKA SERIKAT DITINJAU DALAM PERSPEKTIF EKONOMI ISLAM." Jurnal Ilmiah Ekonomi Islam 7, no. 2 (July 1, 2021). http://dx.doi.org/10.29040/jiei.v7i2.2385.
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Footwear is one of Indonesia's leading export commodities. However, this achievement is still far from the target set by the Indonesian Ministry of Industry, namely growth of 10% annually. The aim this study are to analysis of Indonesia's competitiveness of footwear products exported to the United States, factors affect Indonesian footwear exports to the US and the Islamic economy view competitiveness and the factors affecting exports. The method used is a quantitative method. Using the RCA analysis and multiple linear regression analysis. The data taken from this research is secondary data. The results showed that the RCA index>1, then the export of Indonesian footwear products to the US was competitive in the world. Partially, US GDP and the exchange rate have a positive and significant effect on Indonesian footwear exports to the US, prices have a positive and insignificant effect on Indonesian footwear exports to the US, and production has a negative and insignificant effect on Indonesian footwear exports to the US. Simultaneously, US GDP, exchange rates, prices and production together influence the export of Indonesian footwear to the US. Competition from an Islamic economic perspective is highly recommended, but it must be healthy as explained in Q.S Al-Baqarah:148 where every country is prohibited from committing fraud, one of which is the dumping technique.
Keywords: RCA, US GDP, Exchange Rates, Prices, Production, Footwear Exports, Islamic Economic Perspective.
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Yulianto, Ivan, and Ario Seno Nugroho. "DAMPAK SUBSITUSI IMPORT TERHADAP DEFISIT NERACA PERDAGANGAN: STUDI KASUS IMPOR KULIT INDONESIA." JURNAL PERSPEKTIF BEA DAN CUKAI 4, no. 2 (October 31, 2020). http://dx.doi.org/10.31092/jpbc.v4i2.765.
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An alternative strategy to reduce the trade balance deficit simultaneously to increase the net foreign exchange is the import-substitution for raw materials used to produce an export goods. This paper proposes an import substitution study on footwear products that have a dependency on imported raw materials by 70 percent, with the largest composition being leather raw materials by 67 percent. This paper analyzes the relationship between subsidies on the leather industry to leather import-substitution, multiplier effect to footwear sector, and Indonesia trade balance. Author make use of simulation the on Input-Output 2010 table and Computable General Equilibrium (CGE) Model. The simulation shows 100 billion subsidies on the leather sector, lead for the substitution-import of leather by 7,94 million rupiah, increase the net export foreign exchange by 1.1 billion rupiah of the footwear sector, and for overall, increase Indonesia trade balance deficit by 68 billion rupiah. Keywords: Computable General Equilibrium, footwear, leather, net foreign exchange, subsidy.ABSTRAK: Salah satu terobosan untuk mengurangi defisit neraca perdagangan dan meningkatkan nilai neto devisa ekspor adalah dengan substitusi impor bahan baku yang digunakan untuk memproduksi barang ekspor. Paper ini mengusulkan kajian substitusi impor pada produk alas kaki yang mempunyai ketergantungan bahan baku impornya sebesar 70 persen, dengan komposisi terbesar adalah bahan baku kulit sebesar 67 persen. Tujuan penelitian ini adalah untuk mengetahui dampak stimulus subsidi pada industri kulit terhadap subtitusi impor kulit, dukungan multiplier sektor kulit terhadap sektor alas kaki, serta terhadap devisa ekspor Indonesia. Penelitian ini menggunakan simulasi model Computable General Equilibrium (CGE). Hasil simulasi menunjukkan stimulus subsidi sebesar 100 milyar rupiah pada sektor kulit memberikan substitusi bahan baku kulit sebesar 7,94 juta rupiah, menaikkan devisa ekspor sektor alas kaki sebesar 1.1 miliar rupiah, serta secara keseluruhan menambah defisit neraca berjalan Indonesia sebesar 68 miliar rupiah. Kata kunci: alas kaki, Computable General Equilibrium (CGE), devisa ekspor, kulit, subsidi.
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Indrajaya, Titus, Martha Fani Cahyandito, Kadek Wiweka, and Putu Pramania Adnyana. "The Development of Creative Industry Strategies as a Tourist Attraction in Banten Province, Indonesia." Journal of Economics, Management and Trade, February 23, 2019, 1–10. http://dx.doi.org/10.9734/jemt/2019/v22i530101.
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Creative industry has a big influence on the development of tourism destination. Developing a creative industry which is the part of the tourism industry is an assertion in the present. The synergy between the creative economy and the tourism sector is a potential economic development model to be developed in Indonesia, including the Province of Banten. Banten has the potential of tourism commodities such as wicker, a local wealth of Batik Banten, and Weaving Baduy. Banten Province also has 34 centers of small and medium industries including snack center, footwear, metal, bricks, and tile scattered in Serang, Pandeglang, and Lebak. The purpose of this study is to understand the main actor and driving factor of the development of creative industry, to construct the strategy of creative industry development in Banten Province, and to analyze the potential of creative industry development as a tourist attraction in Banten Province. The research method of the study is a literature review with descriptive and explorative approaches. This research found that to develop the creative economy as a driver of the tourism sector requires connectivity, by creating creative product outlets in strategic locations and close to tourist spots. These outlets can be counter or craft centers that can be packaged in tour packages.
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Mujahidah, As Syifa, and Pauline Henriette Pattyranie Tan. "THE INFLUENCE OF COUNTRY-OF-ORIGIN IMAGE, BRAND IMAGE, AND BRAND EVALUATION ON PURCHASE INTENTION TOWARDS NIKE BRAND IN JABODETABEK." JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). 8, no. 1 (June 30, 2021). http://dx.doi.org/10.35794/jmbi.v8i1.34135.
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Abstract: The athletic footwear industry is growing rapidly in both global and domestic markets, and one of the major global brand players is Nike, which holds the largest market share in the world, followed by Adidas. However, this did not happen in the Indonesian market where Nike was beaten by Adidas to take second place. The difference in this condition is interesting to investigate further about the factors that can influence the buying interest of Indonesian consumers towards the Nike brand, especially in the Greater Jakarta area. Therefore, further research was conducted to determine whether the image of the country of origin, brand image, and brand evaluation could influence purchase interest, through data from 220 respondents who live in Jabodetabek. The hypothesis tested using PLS-SEM shows that all variables have a positive correlation in influencing consumer purchase intentions of the Nike brand, except for the country of origin. The findings in this study will be of great benefit to consumers, marketers and researchers in the future, especially those involved directly and indirectly with the United States and the Nike brand. Abstrak: Industri alas kaki atletik berkembang pesat baik di pasar global maupun pasar domestik, dan salah satu pemain merek global utama adalah Nike, yang memegang pangsa pasar terbesar di dunia, diikuti oleh Adidas. Namun hal tersebut tidak terjadi di pasar Indonesia dimana Nike dikalahkan oleh Adidas untuk menempati posisi kedua. Perbedaan kondisi ini menarik untuk diteliti lebih jauh mengenai faktor-faktor yang dapat mempengaruhi minat beli konsumen Indonesia terhadap merek Nike, khususnya di wilayah Jabodetabek. Oleh karena itu, penelitian lebih lanjut dilakukan untuk mengetahui apakah citra negara asal, citra merek, dan evaluasi merek dapat mempengaruhi minat beli, melalui data dari 220 responden yang berdomisili di Jabodetabek. Hipotesis yang diuji menggunakan PLS-SEM menunjukkan bahwa semua variabel memiliki korelasi positif dalam mempengaruhi niat beli konsumen atas merek Nike, kecuali negara asal. Temuan dalam studi ini akan sangat bermanfaat bagi konsumen, pemasar, dan peneliti di masa mendatang, terutama yang terlibat langsung dan tidak langsung dengan Amerika Serikat dan merek Nike.
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Sukapto, Paulus, Desena J.D.H, Paulina Ariningsih, and Sani Susanto. "Integration of Risk Engineering by ISO 31000 and Safety Engineering: A Case Study in a Production Floor of Sport Footwear Industry in Indonesia." International journal of simulation: systems, science & technology, August 1, 2018. http://dx.doi.org/10.5013/ijssst.a.19.04.22.
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Goni, Joklan, and Yohanes Kadarusman. "Local Company Contribution within Global Value Chain: A Case Study in the Indonesian Footwear Industry." Mediterranean Journal of Social Sciences, December 25, 2015. http://dx.doi.org/10.5901/mjss.2015.v6n6s5p444.
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