Academic literature on the topic 'Export marketing – Canada – Management'
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Journal articles on the topic "Export marketing – Canada – Management"
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Seringhaus, F. H. Rolf. "A Comparison of Export Marketing Behavior of Canadian and Austrian High-Tech Firms." Journal of International Marketing 1, no. 4 (December 1993): 49–69. http://dx.doi.org/10.1177/1069031x9300100404.
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Export marketing behavior of high-tech companies in Canada and Austria is examined. T-test analysis was used to compare export marketing expertise, information sources, and market research, and the findings are discussed in the context of the competitive climate for high-tech products. Results show that Austrian companies are more culturally attuned than Canadian companies and that the latter are more inwardly focused. Each group appears to emphasize different areas of expertise and market research activities. Conclusions and implications for exporters of high-tech products and researchers are offered.
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Katsikeas, Constantine S., Shengliang L. Deng, and Lawrence H. Wortzel. "Perceived Export Success Factors of Small and Medium-Sized Canadian Firms." Journal of International Marketing 5, no. 4 (December 1997): 53–72. http://dx.doi.org/10.1177/1069031x9700500405.
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In drawing attention to certain important gaps in the export marketing literature, this paper reports on a systematic study of critical factors for export success of small and medium-sized manufacturing firms in Canada. In this ethnocentric context, an attempt is made to investigate the presence of potentially significant differences in perceptions of key export success factors based upon export development, firm size, and product type. The study results point to the importance of the level of export development, product type and, to a lesser extent, company size in influencing exporter perceptions of factors contributing to export success. The implications of the findings for business practitioners and public policy makers are discussed, and avenues for future research outlined along with the limitations of the study.
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Cosset, Jean-Claude, and Jean Roy. "The Prediction of Country Risk Classification: The Case of the Export Development Corporation of Canada." Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration 11, no. 3 (April 8, 2009): 214–23. http://dx.doi.org/10.1111/j.1936-4490.1994.tb00062.x.
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Bryula, I. V. "State information system “AITS”: features of formation and directions of development." Proceedings of the National Academy of Sciences of Belarus. Agrarian Series 59, no. 3 (August 5, 2021): 340–49. http://dx.doi.org/10.29235/1817-7204-2021-59-3-340-349.
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Animal breeding is a strategic branch of agri-business in the Republic of Belarus, focused on solving social and economic issues and ensuring national food security. Currently, its development is innovations based, forming a high level of the country’s production and export potential. In the world ranking by the end of 2020, the Republic of Belarus took the 5th place in terms of milk exports (4.8 million tons). As world experience shows, the key direction is implementation of electronic identification of animals as an accounting system in agriculture, including assigning identification number to an animal by tagging, registering information about it in a database and issuing an appropriate passport. The paper summarizes and systematizes legal, organizational and financial conditions for creation and functioning of national information systems in Australia, Argentina, Brazil, Great Britain, the European Union, Canada, the Netherlands, the USA, Switzerland, and Japan. It has been determined that absence of a system for identifying the registration of farm animals leads to distortion of data on the number of livestock, and also creates obstacles for selection work and livestock breeding, decreases efficiency of antiepizootic measures, and inhibits international trade in animals and animal products. In development of this, the necessity of this process in the Republic of Belarus, feasibility of creating the state information system “AITS” (SIS AITS) and corresponding management structure – SI “Center for information systems in animal husbandry” are substantiated. With Gomel region as an example, peculiarities of planning and implementation of process of identification and registration of farm animals are disclosed, the main indicators of the efficiency of SIS AITS for 2013–2020 are analyzed. The advantages of commodity producers of the Republic of Belarus in the context of strengthening production and marketing and export potential and reducing risks in the domestic and foreign markets are substantiated. The issues presented in the article are of interest in determining measures for implementation of the State Program “Agrarian Business” for 2021-2025 and a strategy for the export of agricultural products and food products for the period up to 2025.
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Kireyenka, N. V. "Models of agrarian business development in international practice." Proceedings of the National Academy of Sciences of Belarus. Agrarian Series 59, no. 1 (February 9, 2021): 22–40. http://dx.doi.org/10.29235/1817-7204-2021-59-1-22-40.
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In conditions of the world economy globalization, regional trade and economic integration of countries, and increased sectoral competition, agricultural business remains a strategically important branch of the national economy of any state. Its activities are based on the regulatory legal framework for creation and functioning of agro-industrial complex entities, state regulation and support of agriculture, development of rural areas, food export incentive, formation of external and internal trade infrastructure. The world agrarian economy demonstrates the use of various models of efficient agro-industrial production management, providing for solution of national food security and increasing the export potential of the industry. The paper presents typology of agriculture by types of land use at various levels of social and economic development of countries, identifies the main world producers, exporters and importers of agri-food products. Review of the state regulation system and support of commodity producers in Australia, Argentina, Brazil, the European Union, India, Indonesia, Canada, China, Russia, and the United States has been carried out taking into account implementation of the international rules of the World Trade Organization. Various types of agricultural business models, sales systems, depending on production specialization of individual states, regions, enterprises and aimed at development of vertical integration, combination of marketing and logistics functions within one company, changes in the commodity structure along the sales channels in the domestic and foreign markets, have been systematized. The competitive advantages of the Republic of Belarus in the context of development of priority areas of agricultural business have been substantiated and the key risks having significant impact on the strengthening of production, sales and export potential have been analyzed. The issues Covered in the paper are of interest in preparation of draft state programs for social and economic development of the national agro-industrial complex, strategy in the field of export of agricultural products and food products for the period up to 2025.
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Kim, Chang Soo, and Praveen Aggarwal. "The customer is king: culture-based unintended consequences of modern marketing." Journal of Consumer Marketing 33, no. 3 (May 9, 2016): 193–201. http://dx.doi.org/10.1108/jcm-01-2015-1273.
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Purpose This study aims to examine how the modern marketing expectation of treating the customer like a king can become a source of power differential in societies that already have a predisposition for hierarchical structures. The authors explore how this marketing-generated power differential might have an adverse impact on service providers in Eastern cultures with high power distance. Design/methodology/approach Four studies involving receivers and providers of services in Canada and South Korea were conducted. The experiments required participants to read service scenarios and respond to survey questions. Findings The authors find that practicing the “The Customer is King” philosophy does produce a power differential between the customer and the service provider in Eastern cultures. In such cultures, customers may feel superior in social hierarchy compared to the service providers, may develop a sense of entitlement that infringes on the rights of the service providers and may carry over that expectation from service to non-service contexts. The power differential is also a source of stress for the service provider. Research limitations/implications The use of scenarios in our experiments may limit the generalizability of the study’s findings. Practical implications Although sharing of best practices across cultures can be a worthwhile goal for managers, blind copying of some Western practices in Eastern markets can be problematic. The cultural context of markets calls for caution. In their quest for excellent customer service, managers should not let customers expect the service provider to become subservient and servile. Originality/value This study is the first attempt at examining the social impact of a marketing philosophy (customer is king) and how the outcomes might be different depending on the culture in which the philosophy is practiced.
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Tanasiichuk, Alona, Svitlana Kovalchuk, Vitalii Nianko, Ruslan Boiko, Sergii Drazhnitsya, and Yulia Holovchuk. "Marketing Activities of Extractive Industry Enterprises in Ukraine in Overcoming the Consequences of the Corona Crisis." European Journal of Sustainable Development 11, no. 1 (February 1, 2022): 147. http://dx.doi.org/10.14207/ejsd.2022.v11n1p147.
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The study evaluated the state of international activities of extractive industry enterprises of Ukraine in the conditions of overcoming the consequences of corona crisis. The system of indicators to assess the effectiveness of their marketing activities in conditions caused by the pandemic coronavirus COVID-19 was developed. The evaluation system proposed in the study includes the analysis of indicators of production volume of the main types of extractive industry products, the dynamics of kaolin mining volumes in Ukraine and the dynamics of sales volumes of extractive industry products by Ukrainian enterprises on international markets. Also the structure of sales volumes of extractive industry products by Ukrainian enterprises on international markets was determined. An important stage of the proposed research methodology is the assessment of indicators of convergence of international markets in the conditions of overcoming the consequences of corona crisis. In the process of the study a comprehensive assessment of the convergence of Ukrainian enterprises of extractive industry in the conditions of overcoming the consequences of corona crisis was carried out. The approach is based on the application of ranks summation method for rating international markets by the system of dynamic indicators. The results of the study made it possible to determine the marketing attractiveness of markets of Belgium, Canada, Netherlands, Bangladesh, Hong Kong China, Pakistan for the activities of domestic enterprises of extractive industry at them, and assess their convergence. The last stage of the research was an expert assessment of convergence indicators of international markets in the conditions of overcoming the consequences of the coronocrisis. As a result of such assessment four international convergent markets were identified - Belgium, Canada, the Netherlands, Hong Kong, which demonstrate favorable conditions for doing business at them, and which indicates the existence of convergent conditions for domestic mining companies to sell the commodity group "2507 Kaolin and other kaolin clays" at the markets".
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Campaniaris, Constantine, Richard Murray, Steven Hayes, and Michael Jeffrey. "Evidence-based development of a strategy for Canadian apparel SMEs." Journal of Fashion Marketing and Management 19, no. 3 (July 13, 2015): 299–314. http://dx.doi.org/10.1108/jfmm-11-2014-0079.
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Purpose – The Canadian apparel industry has long been challenged by imports from low-wage countries while its exports have declined since their height in 2002. This situation was exacerbated with trade liberalisation, which started in January 2005. Data from Industry Canada and a number of studies, amongst which those of the Apparel Human Resources Council (AHRC), showing the adverse effects of trade liberalisation since the phasing out of the multi-fibre agreement in 2005, the lack of competitive advantage for Canada as an apparel manufacturing nation and the subsequent rapid decline of its apparel industry, pointed to the need for a strategic response from the Canadian apparel industry, particularly from small to medium-sized enterprises. A study conducted for the AHRC of the Federal Government of Canada outlined a number of strategies that Canadian apparel companies could pursue, focusing on elements other than manufacturing in the traditional apparel value chain. These strategies seemed to suggest the implementation of a cluster approach where greater cooperation between suppliers would be required throughout the supply chain with a focus on functional expertise and relationships. The purpose of this paper is to determine whether a cluster strategy is being applied or if indeed it is applicable to Canada’s apparel companies. Design/methodology/approach – A literature search, was undertaken to find the options available for the organisation of SMEs so that: an analytical framework could be created from the various theories and concepts that; would enable the evidence-based selection of an option or options suitable for adoption by Canadian apparel SMEs, to assist them to be more effective than stand-alone enterprises. Data were collected from case studies of Canadian apparel companies, an Experience Survey (conducted through face-to-face interviews with the directors of the AHRC, the Canadian Apparel Federation, Industry Canada, and Canadian retail and apparel supply executives) and from the responses to an online questionnaire sent to Canadian apparel suppliers. The data were subjected to examination using the analytical framework to determine whether the evidence existed on which to base a cluster-based strategic response to competition from overseas apparel suppliers, or whether one of the alternative options might be a more suitable match with the Canadian apparel business environment. Findings – Neither the case studies nor the Experience Survey revealed sufficient evidence of open communication or of cooperation among suppliers in areas that would fortify horizontal clustering amongst apparel SMEs, such as the sharing of labour, market research or supply chain management; similar findings emerged from the online questionnaire sent to Canadian apparel suppliers, which showed little evidence favouring cluster development as a strategic response for the Canadian apparel supply industry. The research also showed that industrialists, experts and government advisors all recognised that, beginning with trade liberalisation in 2005, there had been a transformation of the Canadian apparel industry from a manufacturing to a service industry with the retailers taking much stronger control of the supply chain than before, which, taken together with the lack of open communication or cooperation among apparel suppliers gives rise to conditions which favour collaboration over clustering. Originality/value – The paper provides a firm evidence base upon which to develop a different strategy for Canadian SMEs than the cluster approach that has been proposed to date. The findings reported in this paper show that Canadian apparel industry leaders, government and industry-led support organisations, retailers and suppliers all recognise that the type of open communication or of cooperation among suppliers in areas that would fortify horizontal clustering amongst apparel SMEs, such as the sharing of labour, market research or supply chain management does not occur to a sufficient extent to support the adoption of a cluster strategy by the Canadian apparel sector (although it may be applicable in Quebec). Canadian retailers have now taken the leading role in the supplier/retailer relationship. Any future strategy will need to take account of this repositioning of retailers and be centred upon vertical relationships between individual apparel suppliers and retailers.
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Hunt, Irma, Allison Watts, and Sarah K. Bryant. "Walmart’s international expansion: successes and miscalculations." Journal of Business Strategy 39, no. 2 (April 16, 2018): 22–29. http://dx.doi.org/10.1108/jbs-02-2017-0013.
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Purpose Walmart achieved extraordinary success and growth in its home country before embarking on a strategy of international expansion. While most of Walmart¹s international expansion efforts were successful, the retailer experienced some challenges in Germany and South Korea, exiting both less than ten years after initial entry. In 2016, Walmart announced the closure of 269 stores worldwide. Although most Walmart stores are now outside the USA, the performance of these stores lag their US counterparts. Walmart has not been able to simply export its “Everyday Low Price” approach. It is important to understand cultural differences in the way people shop in addition to understanding the market, economy and laws of various regions around the world. Design/methodology/approach Walmart’s successes and missteps in each country are analyzed. The studies looked at each country’s culture, shopping habits and discuss what worked and what did not in each country. The authors hope that managers planning international expansion will learn from the successes and failures of this giant retailer. Findings Walmart has a significant presence in Mexico, the UK, Brazil, China and Canada. It has been successful in countries where it has adapted the Walmart model to the local market. International expansion for Walmart, along with other retailers, is now being highly impacted by the growth in online shopping. However, the use of technology for shopping is not a homogenous global experience. The increased demand for online retailers suggests that firms slow down (but not stop) brick and mortar international expansion. Practical implications Considering the projected growth in online shopping, retailers with global aspirations need to have a strong and sustainable competitive advantage (e.g. products, operations, marketing and brand name reputation) in addition to a clear internationalization plan. The same factors critical to brick and mortar expansion are applicable to online growth. Having a successful, long-term presence in selected countries requires a clear understanding of each country’s infrastructure, demographics, political and economic systems, in addition to cultural awareness and an understanding of shopping practices. Social implications The growth of online shopping internationally will also fundamentally alter international expansion for Walmart and other retailers. Interestingly, Chinese shoppers may be leading the trend in online shopping, as nearly 65 percent of Chinese shoppers use their mobile phones for online shopping, are more likely to buy from off-shore online retailers and are more likely to use their mobile phones to compare prices than either Canadian or US shoppers (PWC, 2016). Walmart’s recent acquisition of Jet.com is sending a clear signal that brick and mortar shopping is not the only way to expand internationally. Originality/value This original work about Walmart’s growth strategy internationally is unique. This work will be of great value to managers thinking of expanding internationally. The non-embracing of local cultural habits and use of non-local managers is something that can be easily overlooked when thinking of expansion. Serious financial consequences can be easily avoided by being aware of the mistakes that others have made.
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Austen, Dick. "Foreword to 'Producing and Processing Quality Beef from Australian Cattle Herds'." Australian Journal of Experimental Agriculture 41, no. 7 (2001): I. http://dx.doi.org/10.1071/eav41n7_fo.
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Markets for Australian beef throughout the 20th century have been moulded by world wars, economic depressions, droughts, transport technology, cattle breeding, trade barriers, global competition, livestock disease eradication, human health risks, food safety, Australian Government policy, consumerism and beef quality. Major ‘shocks’ to beef marketing include the development of successful shipments of chilled carcases to Britain in the 1930s, the widespread trade disruption caused by World War II, expansion (early 1950s) and then a reduction in beef exports to Britain (1956), the introduction and then proliferation of Bos indicus derived cattle in northern Australia (1960s), licensing and upgrading of Australian abattoirs to export to USA and the consequential brucellosis and tuberculosis eradication campaign leading to record export tonnages of Australian processing beef to USA (1960–70). In 1980, increased beef trade to Japan began, leading in the late 1980s to expansion of high-quality grain finished products into that market. By 1993, beef exports to Japan (280.5 kt) exceeded those to USA (274.4 kt), signalling the significant shift in beef exports to Asia. Commencing in about 1986, the USA recognised the value of beef exports to Asian markets pioneered by Australia. Australia’s share of the Japanese and South Korean markets has been under intense competition since that time. Another major influence on Australia’s beef market in the early 1990s was growth in live cattle exports to Asian markets in Indonesia, Malaysia and the Philippines. Live exports accounted for 152000 heads in 1992 and 858000 heads in 1996. Improved management systems (e.g. fences) and consequent regulation of cattle supply even in the wet season, a by-product of the brucellosis and tuberculosis eradication campaign, were indirect drivers of the growth in live exports. Throughout the period 1940–2000, domestic consumption of beef and veal declined from 68 to 33.3 kg/head.year, reflecting competition from other foods, perceptions of health risks, price of beef, periodic food safety scares, vegetarianism, changes in lifestyle and eating habits and lack of consistency of eating quality of beef. Despite this decline, the domestic Australian beef market still consumes a significant component (37%) of total Australian beef production. In 1984–85, the reform of the Australian Meat and Livestock Corporation set in train a major directional change (‘New Direction’) of the beef sector in response to beef market trends. Under Dick Austen’s leadership, the Australian Meat and Livestock Corporation changed the industry’s culture from being ‘production-driven’ to being ‘consumer-driven’. Market research began in Australia, Japan and Korea to establish consumer preferences and attitudes to price, beef appearance and eating quality. Definite consumer requirements were identified under headings of consistency and reliability. The AusMeat carcass descriptors were introduced and a decade later traits like tenderness, meat colour, fat colour, meat texture, taste, smell, and muscle size were addressed. These historical ‘shocks’ that shaped the Australian beef markets have all been accompanied by modification to production systems, breeding programs, herd structure, processing procedures, advertising and promotion, meat retailing and end-use. The increasing importance of the food service sector and the ‘Asian merge’ influence on beef cuts usage in restaurant meals and take-away products are the most recognisable changes in the Australian food landscape. The Cooperative Research Centre¿s research portfolio was built around the changing forces influencing beef markets in the early 1990s. Australia needed to better understand the genetic and non-genetic factors affecting beef quality. One example was the poor success rate of cattle being grain-fed for the Japanese premium markets. Another was the relative contribution of pre- and post-slaughter factors to ultimate eating quality of beef. The Meat Standards Australia scheme was launched in 1997 to address this problem in more detail. The Cooperative Research Centre contributed significantly to this initiative. In the year 2001, Australia, with only 2.5% of world cattle numbers retains the position of world number one beef trader. We trade to 110 countries worldwide. The Australian beef sector is worth A$6 billion annually. The diversity of Australian environments, cattle genotypes and production systems provides us with the ability to meet diverse specifications for beef products. A new set of market forces is now emerging. Strict accreditation rules apply to Australian producers seeking access to the lucrative European Union market. Transmissible spongiform encephalopathies like bovine spongiform encephalopathy and scrapie are a continuing food safety concern in Europe. This and the foot and mouth disease outbreak in Britain early in 2001 have potentially significant indirect effects on markets for Australian beef. And the sleeping giant, foot and mouth disease-free status of Latin American countries Brazil, Uruguay and Argentina continues to emerge as a major threat to Australian beef markets in Canada and Taiwan. As in the past, science and technology will play a significant role in Australia¿s response to these market forces.
Dissertations / Theses on the topic "Export marketing – Canada – Management"
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Richardson, Rob. "The entry of Canadian small businesses into international markets /." Thesis, McGill University, 1997. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=34439.
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This study investigates successful small Canadian firms that export. Four factors are considered from a theoretical perspective as variables that have affected the success of these firms. Regimes define the international and national environment. State support is studied as a strategic factor at the domestic level. Networks are considered as both strategic and organizational factors at the firm level. The study of internal factors considers organizational capability and strategy at the firm level.The empirical research was conducted through field studies and a questionnaire that was completed during an in-depth interview with the president, founder or principal officer of 21 firms in the cross-sectional sample (in Ontario and Quebec) and telephone interviews for the 13 firms in the supplementary sample (in Nova Scotia and British Columbia). All interviews in Ontario and Quebec were videotaped and case records were developed for each firm. Additional data are based on information from the Industry, Science, Technology (Canada) data bank and the researcher's observations of principal actors and operations of the sample firms.
A Technological Skill and Product Maturity Typology is developed to categorize firms into quadrants according to product maturity and technological sophistication. The typology has been designed as an analytical tool to categorize firms according to strategic focus. This typology provides a framework for the analysis of firm needs and for the evaluation of the usage and effectiveness of support programs by firms.
This study offers a typology for classifying firms by start-up mode: the entrepreneur with a classic start-up, with a spin-off, with an acquisition, and with experience in an established firm. Mode of start-up was not significantly associated with specific strategic sectors. Results suggest that the qualities of the entrepreneur responsible for successful start-up are imprinted on successful small firms. This entrepreneurism provides significant strategic advantage for firms competing in international markets.
The results of this study indicate that small firms in diverse industries, with very different products and strategic advantages can use entrepreneurial leadership, strategy, and innovation to take advantage of changing international regimes, favourable domestic factor conditions, and state support to compete successfully in international markets.(Abstract shortened by UMI.)
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Bilimoria, Cyrus M. "Use of computers and the Internet to facilitate export of prefabricated housing from Canada." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp04/mq64106.pdf.
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Richards, Donald Peter. "Canadian export interests and challenges from the Pacific." Thesis, University of British Columbia, 1985. http://hdl.handle.net/2429/25514.
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From early colonial times the Canadian economy, highly dependent on exports, has developed a pluralist economic system in a generally congenial international environment. Since 1970 however, the Canadian economy has been challenged, albeit at the margins, by unfamiliar impacts largely originating in the Pacific economy. The institutional reactions of relevant Canadian export interests - defined as the federal government, provincial governments and a small number of Canadian firms - have, on the whole, proved inadequate to these challenges. This inadequacy threatens Canadian domestic prosperity and constrains economic and political options internationally.
This study hypothesizes that an adequate response to these new challenges depends on institutional adaptation within and among Canadian export interests. Six principles are advanced to promote this adaptation:
1. the priority of economic considerations;
2. the legitimate role of government;
3. full provincial participation;
4. coordination by the national government;
5. an authoritative voice for each interest;
6. better sharing and use of information.
The six principles are applied in three case studies. The first concerns the international marketing challenge posed by the Japanese general trading company (soga shosha), and the Canadian government's initiative to create a Canadian trading corporation. The application of the six principles suggests an alternative proposal, the Canadian Commercial Centre, in which Canadian export interests develop and share information in a way which recognizes the appropriate role of each and the obligation of all to attain a greater coherence.
The second case study concerns the recent Western Liquid Natural Gas (WLNG) project which featured a new form of investment (the minority interest joint venture coupled with a long-term supply contract) in which a consortium of Japanese buyers represented by a Japanese general trading company sought to reach agreement with an uncoordinated collection of Canadian firms and governments. The lack of coherence among these Canadian interests was at least a contributing factor in the loss of an opportunity to expand and diversify Canadian LNG markets.
The application of the six principles to the WLNG case yields an alternative Canadian approach involving the early establishment of a committee of authoritative officials from the relevant Canadian interests, and a new coordinating role for a federal agency like the (now disbanded) Ministry of State for Economic and Regional Development and the Federal Economic Development Coordinator. The final case study concerns the challenge to trade and investment represented by the movement to a Pacific economic community, notably the Pacific Economic Community concept (PECC). The current reactions of such institutions as the Canadian committee of the Pacific Basin Economic Council and the federal Department of External Affairs are assessed, leading to the recommendation that the Canadian government should involve a wider constituency of current and potential Canadian export interests in an educational policy process which may bear on Canada's future prosperity and political resilience.Applied Science, Faculty of
Community and Regional Planning (SCARP), School of
Graduate
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Erasmus, George-Chatwind. "Developing an international export marketing strategy for South African table grapes." Thesis, Stellenbosch : Stellenbosch University, 2003. http://hdl.handle.net/10019.1/53358.
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Thesis (MBA)--Stellenbosch University, 2003.ENGLISH ABSTRACT: After the deregulation of the South African deciduous fruit industry in 1997 an unregulated grape marketing environment replaced the single channel marketing system. Many new South African grape exporters were now involved in an uncoordinated and uncooperative marketing environment. Each marketing organisation implemented their own marketing plans resulting in an increase in competition among South African suppliers. The South African grape supplies originate from various production areas, each with their unique characteristics and qualities, making it a very competitive environment. South African grapes also share the various markets with other competing Southern Hemisphere grape suppliers. This level of competition makes it very important for the South African grape industry to have a uniform marketing strategy. To achieve a uniform industry marketing strategy the industry has to develop a common vision - to be the preferred table grape supplier in our target markets - that forms the basis of developing a generic South African table grape marketing strategy. A single vision gives the competitive export companies a common marketing objective. This study includes recommendations to industry stakeholders that will enable them to formulate their own marketing strategy, all within the guidelines of the common vision that is adjusted to the specific needs of their respective target markets.
AFRIKAANSE OPSOMMING: Na die deregulering van die Suid-Afrikaanse sagtevrugtebedryf in 1997 het 'n ongereguleerde bemarkingsomgewing die enkelkanaalbemarking vervang. Verskeie nuwe Suid-Afrikaanse tafeldruifuitvoerders was nou betrokke by 'n ongekoërdineerde bemarkingsomgewing waar daar geen samewerking tussen uitvoerders was nie. Elke bemarkingsagent het sy eie bemarkingsplan gevolg wat gelei het tot 'n toename in kompetisie tussen Suid-Afrikaanse produsente. Die Suid-Afrikaanse tafeldruiwe word in verskillende produksieareas geoes, elk met hul unieke eienskappe en kwaliteite. Dit maak dit 'n baie kompeterende omgewing. Die Suid-Afrikaanse druiwe kompeteer ook in die mark met ander Suidelike Halfrond druiwe produsente. Met so 'n hoë vlak van kompetisie, is dit belangrik dat die Suid- Afrikaanse industrie 'n eenvormige bemarkingstrategie het. Om 'n eenvormige bemarkingstrategie vir die industrie te formuleer, moet die industrie visie - om die voorkeurverskaffer van tafeldruiwe in ons teikenmarkte te wees - die basis vorm vir die formulering van 'n generiese bemarkingstrategie vir Suid-Afrikaanse tafeldruiwe. 'n Eenvormige visie bied vir die kompeterende bemarkingsagente 'n gemene doelwit. Hierdie werkstuk sluit aanbevelings in wat vir rolspelers leiding sal gee om hul eie bemarkingstrategie te formuleer wat die doelwitte van 'n eenvormige visie onderskryf, maar nog steeds die behoeftes van die onderskeie teikenmarkte aanspreek.
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Serti, Patricia, and Fredrik Österlin. "Svensk Kinamat : Export av svenska livsmedel till Kina." Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19120.
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Som en följd utav den växande efterfrågan för importerade livsmedel i Kina, finns det idag ett par svenska livsmedelsföretag som exporterar svenska livsmedel till Kina. Den ständigt växande ekonomin i Kina har skapat nya konsumentbehov och öppnat nya möjligheter för utländska företag att sälja sina inhemska produkter till landet med en enormt växande marknad. Enligt en färsk amerikansk rapport har den ekonomiska tillväxten i Kina bidragit till en växande medelsklass som efterfrågar säkrare och naturligare kvalitets produkter. I rapporten framgår att med en växande medelklass i landet har människor blivit mer måna om att köpa utländska livsmedel. Detta pga. ett antal tidigare livsmedelsskandaler, som orsakat förödande konsekvenser för befolkningen. Det finns således en omättad marknad i Kina, vilket utländska och i det här fallet svenska livsmedelsföretag kan tillgodose. Enligt färska siffror från Svenska Ambassaden i Peking går Sverige enskilt miste om minst 1,3 miljarder SEK i livsmedelsexport till Kina varje år. Sveriges exportförlust har dessutom konstant ökat de senaste åren, och vi ämnar ta reda på hur detta går att ändra på och vilka möjligheter som finns för att åtgärda detta problem. I samband med ett projekt där fyra svenska livsmedelsföretag fått möjligheten att marknadsföra sina produkter mot en gigantisk kinesisk detaljhandelskedja och möta dess 500 inköpare, har vi valt att belysa deras ingång på marknaden. Kina är i nuläget en svår marknad att komma in på, vilket också bidragit till blandade erfarenheter för de fyra svenska företagen. Som syfte med vår uppsats ämnar vi identifiera marknadsföringsstrategier som kan hjälpa till att överbrygga eventuella kommunikationsbarriärer för svenska livsmedelsföretag i Kina. Vi har kommit fram till att det finns olika värdehöjare som svenska företag kan utnyttja, samt även saker att undvika för att underlätta ingång på kinesiska marknaden. Slutligen har vi även kommit fram till faktorer som krävs för att gå från kontakt till relation.As a result of the growing demand for imported foods in China, today there are some Swedish food companies who are exporting food to China. The growing economy in China has created new consumer needs and thus the opportunity for foreign companies to sell their domestic product to the country. According an American report, the current economic growth in China has contributed to a growing middle class, which demands for safer and more natural quality products. Chinese people have, in connection to this, become more eager to buy foreign food. This is due to a number of previous food scares, which have caused huge consequences among the population. Thus, there is an unsaturated market for foreign food companies to cover in China, which could also be a motive for Swedish food companies to enter this market. According to recent figures from the Swedish Embassy in Beijing, Sweden loses more than 1.3 billion in food exports to China every year. In connection to a project where four Swedish food companies were given the opportunity to launch their products at a large Chinese retailer, we have chosen to highlight their market entry in China. China is currently a difficult market to penetrate, which has also contributed to mixed experiences of the four Swedish companies. In this paper, we intend to identify marketing strategies that can overcome any communication barriers that Swedish food companies might face in China. In this paper we have identified different values, which we believe that Swedish companies can exploit. Other things we have found during our research are communication barriers to avoid when entering the market. At last, we have also found some factors which are required when going from contact to relation in a business process.
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Smith, Allister John. "A study of export performance as related to Cape vegetable producers." Thesis, Stellenbosch : Stellenbosch University, 2002. http://hdl.handle.net/10019.1/52708.
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Thesis (MBA)--Stellenbosch University, 2002.ENGLISH ABSTRACT: The aim of this study is to define export performance and to identify factors which influence or improve export performance. There is a considerable lack of coherence among scholars on what export performance is; from whose viewpoint to measure it, namely the government, the company, the product or the specific market exported to and the time frame. A variety of factors was found to influence export performance positively and these are tested on a Cape Town based pumpkin exporter. It was concluded that net profit is the only consistently valid measure of export performance .. To achieve success in exports require the expertise of overseas distributors and agents as well as a world-oriented approach where delivery and services is important. When exporting a perishable agricultural product it is important to compete on superior quality and to concentrate on a few major markets. Success in any export venture depends primarily on top-management commitment, management being prepared to endure setbacks in order to become successful and channelling its attitude towards risk-taking into positively influencing export performarice.
AFRIKAANSE OPSOMMING: Die doel van hierdie studie is om uitvoerprestasie te meet en die faktore wat uitvoerprestasie bepaal, te identifiseer. Daar is teenstrydigheid tussen navorsers oor presies wat uitvoerprestasie is, asook die uitgangspunt vanwaar dit gemeet word, naamlik die regering, die maatskappy, die produk, die spesifieke mark waarheen uitgevoer word en die tydraam. 'n Verskeidenheid faktore is geïdentifiseer wat uitvoerprestasie positief beïnvloed en dit word getoets op 'n Kaapstadse pampoenuitvoerder. Daar is gevind dat nettowins die enigste betroubare en geldige maatstaf is om uitvoerprestasie te meet. Die gebruik van oorsese verspreiders en agente, asook 'n wêreld-georiënteerde benadering van lewering en diens is belangrik vir suksesvolle uitvoere. Wanneer 'n bederfbare landbouproduk uitgevoer word, is dit belangrik om mee te ding op grond van voortreflike diens en deur te konsentreer op 'n paar hoofmarkte. Sukses in enige uitvoerprojek hang hoofsaaklik af van die toewyding van topbestuur, of bestuur bereid is om terugslae te verduur ten einde suksesvol te raak en deurdat bestuur sy benadering jeens risiko in die regte rigting kanaliseer ten einde uitvoere positief te beïnvloed.
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Baalbaki, Imad B. "Standardization versus customization : an assessment of the importance of marketing management bases for international market segmentation." Diss., Georgia Institute of Technology, 1993. http://hdl.handle.net/1853/30572.
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Jraisat, Luai Eid. "Information sharing in an export supply chain relationship : the case of the Jordanian fresh fruit and vegetable export industry." Thesis, Brunel University, 2010. http://bura.brunel.ac.uk/handle/2438/5076.
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The aim of this research is to develop, examine and validate a conceptual framework, which explains factors of the export supply chain relationship focusing on information sharing in export supply chain management field. This research seeks to understand the dyadic exporter-producer relationship in the export industry of fresh fruit and vegetables from Jordan to the European Union. Jordan supplies very limited fresh fruit and vegetable exports to the European market and the exporter-producer relationships are still weak, which impedes the emergence of a high performance supply chain within this promising market. There has been a lack of conceptual and empirical research on information sharing, which limits the understanding of the business relationship and there is no theoretical framework analysing export supply chain relationships. Therefore, this research examines the possible association between the following factors: relationship, network and transaction dimensions; information sharing; and export performance. A framework for the influence of information sharing on a dyadic exporter-producer relationship of supply chain management guiding this research is developed initially, based on three perspectives: relationship marketing theory, network theory and transaction cost theory. Qualitative methodology is used to achieve the research aim and objectives in Jordan. The research is comprised of two phases. In phase one, seven interviews with experts are conducted to refine the initial framework for key propositions and propose a framework for supply chain management. In phase two, there are ten multiple-case studies, which contain 40 semi-structured interviews, 40 hours of observations and archival records. These cases are primarily conducted with the selected exporter and producer firms in the export industry of fresh fruit and vegetables. Data are collected and analysed, based on key themes and a case study protocol, which individually explore each exporter-producer relationship ―case‖ in order to examine the proposed framework. Finally, the ten cases are cross-analysed to explain the key findings and to match them to the framework in order to validate it as the final conceptual framework for supply chain management. The research findings support the central premise that specific dimensions of relationships, networks and transactions are the key antecedents of information sharing, which in turn influences export performance. The findings confirm that the exporters and the producers are able to support their relationships through the benefits gained from these dimensions at the relationship, network and transaction levels of the export III Information Sharing in an Export Supply Chain Relationship Luai Jraisat supply chain. It is through this alignment that firms create better information sharing between them. Likewise, the findings suggest that firms will be able to gain strategic advantages from supply chain management based on information sharing and its components, namely content, sharing methods, sources and value, thus suggesting that the firms should apply information sharing to improve financial and non-financial export performance. The research makes key contributions to theory and methodology, and has policy and managerial implications. Theoretical contributions are made to the supply chain management literature by providing a holistic framework for supply chain management to understand the exporter-producer relationship. The research expands on the applications of the three perspectives combined and focuses on information sharing as a key factor. Methodological contributions are offered as this research connects the qualitative methodology to the theory, enabling an analytical generalisation of supply chain management relationships by examining both sides of the dyadic relationship to guide their information sharing. This research expands more on the validity and reliability aspects to ensure the strength of this qualitative empirical research. Policy and managerial implications are addressed for managers and policy-makers. The research limitations and guidelines for future research are discussed.
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Pienaar, J. A. "Effective international expansion strategies for hotel companies." Thesis, Nelson Mandela Metropolitan University, 2009. http://hdl.handle.net/10948/1156.
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This study investigated the expansion strategies of hotel companies that want to expand away from their local market. Due to the growing importance of services in economic development, there is an impressive body of knowledge on the process of internationalisation and service industries. Due to the major changes impacting upon the industry due to the effects of technology and globalisation, it would be useful to establish the important key factors and processes involved during internationalisation. Expanding cross border for a hotel group signifies a number of challenges that must be focused on at the same time. Markets need to be identified, political stability needs to be scanned and cultural differences must be taken into consideration. Logistics and supply chain have to be developed together with operational issues from financial reporting, marketing and human resources. Organisational structures must be adapted to take into account the new levels of responsibility. An in-depth review of the literature regarding internationalisation was conducted, which evidenced that the most useful model for answering the questions was the eclectic paradigm as developed by John Dunning (1993). The paradigm has been used in many manufacturing and service sector studies, including that of the hotel sector (Contractor and Kundu, 1994). A questionnaire was compiled and interviews were set up with the directors and executives tasked with the respective companies’ expansion programmes. Due mainly to the effects of new technology and globalisation on the hotel industry, there have been many changes in the last decade, including increasing consolidation and concentration and an increasing importance upon branding and financial performance. It was apparent from the research that the time taken to internationalise by hotel chains has reduced significantly in the last decade, especially if one looks at the performance of hotel companies such as Accor Hotels. iii Only two of the three companies studied in this treatise had undertaken expansion into Africa with the third company ready for entering soon. Nonequity involvement in general was the most favoured form of involvement with majority of their expansions based on management contracts, joint partnership or franchises. The role of the functional departments, the importance of a global outlook and the necessary structural changes during international expansion was also explored. In order to answer the various research propositions that are posed, the researcher chose to base this research on a phenomenological approach through case study analysis.
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Du, Toit Jacobus Stephan. "A marketing plan for the export of citrus products to the People's Republic of China." Thesis, Stellenbosch : Stellenbosch University, 2001. http://hdl.handle.net/10019.1/52083.
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Thesis (MBA)--Stellenbosch University, 2001.ENGLISH ABSTRACT: Bruce Sherr, commodities research expert, asked the question: "What are the three things that drive global agriculture today?" "China, China, China", he quoted in answering his own question. China has 1,2 billion people with tremendous purchasing power and has maintained an economical growth rate of more than 8% over the past five years. All indications are that this growth rate will be sustained in the immediate future. This naturally makes China an export market worth considering. The South African citrus industry underwent material changes during 1997, which lead to the deregulation of a single marketing structure from the 1st of January 1998 that previously forced citrus producers to deliver all their citrus for export to Outspan, now Capespan. This caught the majority of citrus producers off-guard, as they suddenly had to decide among numerous agents/buyers who joined the industry as role players. A few of the smaller citrus producers even embarked on the direct marketing of their citrus to cut out the "middle man" in an attempt to save costs and negotiate higher prices, with mixed results. It is generally believed that better prices can be achieved by embarking on a direct marketing strategy, but is the process really that simple? This study will investigate the possible exportation of citrus to the People's Republic of China (PRC) by analysing the Chinese market as citrus exports to China has yielded acceptable returns in the past and is certainly an export market to consider. The analysis of the Chinese market will be followed by the broad design of an export marketing plan for citrus to the PRC using a medium sized citrus export company as an example. In conclusion and as a summary certain important issues impacting specifically on the export of South African citrus to the PRC will be addressed and the findings on the viability of implementing an export strategy for citrus to the PRC recommended.
AFRIKAANSE OPSOMMING: Bruce Sherr, 'n kenner op die gebied van navorsing van kommoditeite het eendag die vraag gevra: "Watter drie dinge dryf die wêreldlandbou deesdae?" "China, China, China" het hy self sy vraag geantwoord. China beskik oor 1,2 biljoen inwoners met 'n ongelooflike koopkrag en handhaaf 'n ekonomiese groeikoers van meer as 8% per jaar oor die laaste 5 jaar. Alle aanduidings is dat hierdie groeikoers volhou sal word vir die afsienbare toekoms. Hierdie feite maak van China 'n vanselfsprekende mark om te oorweeg vir die uitvoer van produkte. Die Suid-Afrikaanse sitrusbedryf het geweldige veranderings ondervind gedurende 1997, wat gelei het tot die afskaffing van 'n een-kanaalbemarkingstruktuur vir sitrus vanaf 1 Januarie 1998, wat voorheen sitrusprodusente verplig het om alle sitrus vir die uitvoermark aan Outspan, nou Capespan, te lewer. Hierdie wysiging het die meeste sitrusprodusente onkant gevang wat skielik 'n keuse moes maak tussen die menigte agente/kopers wat tot die Suid-Afrikaanse sitrusbedryf toegetree het. Sommige van die kleiner sitrusprodusente het selfs hul hand aan direkte bemarking gewaag in 'n poging om die "middelman" uit te skakel in 'n poging om koste te bespaar en hoër pryse te beding, met gemengde welslae. Daar word algemeen geglo dat hoër pryse behaal sal kan word deur 'n direkte bemarkingstrategie te volg, maar is die proses werklik so eenvoudig? Hierdie studie sal die moontlike uitvoer van sitrus na die Peoples Republic of China (PRC) ondersoek deur die Chinese mark te analiseer, aangesien sitrusuitvoere na China in die verlede 'n aanvaarbare opbrengs gelewer het, wat dit sekerlik 'n uitvoermark maak om te oorweeg. Die analise van die Chinese mark sal opgevolg word deur die breë ontwerp van 'n uitvoerbemarkingsplan vir sitrus na die PRC deur 'n mediumgrootte sitrusuitvoermaatskappy te neem as voorbeeld. Ter afsluiting en opsomming sal sekere belangrike aspekte wat 'n invloed kan uitoefen op die uitvoer van Suid-Afrikaanse sitrus na die PRC aangespreek word en sal daar 'n finale bevinding gemaak word oor die lewensvatbaarheid van die implimentering van 'n uitvoerbemarkingstrategie vir sitrus na die PRC.
Books on the topic "Export marketing – Canada – Management"
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Office, General Accounting. Agricultural trade: Improvements needed in management of Targeted Export Assistance Program : report to the Honorable Charles E. Schumer, House of Representatives. Washington, D.C: The Office, 1990.
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Managing export marketing. Aldershot, Hants, England: Gower, 1987.
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Jain, Subhash C. International marketing management. 3rd ed. Boston: PWS-Kent Pub. Co., 1990.
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C, Jain Subhash. International marketing management. 5th ed. Cincinnati, Ohio: South-Western College Pub., 1996.
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C, Jain Subhash. International marketing management. 2nd ed. Boston, Mass: Kent Pub. Co., 1987.
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C, Jain Subhash. International marketing management. 3rd ed. Boston: PWS-KENT publishing company, 1990.
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C, Jain Subhash. International marketing management. 4th ed. Belmont, Calif: Wadsworth, 1993.
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Albaum, Gerald S. International marketing and export management. 4th ed. Harlow, England: Financial Times/Prentice Hall, 2002.
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Jesper, Strandskov, and Duerr Edwin, eds. International marketing and export management. 3rd ed. Harlow, England: Addison-Wesley Longman, 1998.
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Edwin, Duerr, ed. International marketing and export management. 6th ed. Harlow, England: Financial Times/Prentice Hall, 2008.
Find full textBook chapters on the topic "Export marketing – Canada – Management"
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Katsikea, Eva S., and Dionisis A. Skarmeas. "Export Sales Unit Effectiveness: The Influences of Export Sales Organization Design, Management Control, and Managerial Characteristics and Behaviors." In New Meanings for Marketing in a New Millennium, 192. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-11927-4_59.
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Salehi, Ali. "Effect of Competitiveness and Orientation to Export on Marketing Strategy of SMEs." In Contributions to Management Science, 541–52. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-71722-7_26.
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Mulukutla, Prasad, and Atanu Adhikari. "Challenges in Customer Relationship Management with Export Customers—India as a Specific Case in Emerging Markets." In Strategic Marketing Issues in Emerging Markets, 205–15. Singapore: Springer Singapore, 2018. http://dx.doi.org/10.1007/978-981-10-6505-7_19.
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Paulin, Michèle, Jean Perrien, and Ronald Ferguson. "Organizational Culture and Services Management in Canada, Mexico and the United States: An Empirical Study of Commercial Banking." In Proceedings of the 1998 Multicultural Marketing Conference, 191. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-17383-2_33.
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"Cirque du Soleil (Canada)." In Worldwide Casebook in Marketing Management, 367–98. WORLD SCIENTIFIC, 2016. http://dx.doi.org/10.1142/9789814689618_0011.
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"5. National marketing and supply management." In The Politics of Agricultural Policy-making in Canada, 84–120. Toronto: University of Toronto Press, 1987. http://dx.doi.org/10.3138/9781487574703-006.
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Sraha, Gloria. "Supply Chain System and Barriers of Exporting." In Handbook of Research on Global Supply Chain Management, 269–91. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-4666-9639-6.ch016.
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This research applies interviews to investigate export barriers pertaining in the supply chain system of the agricultural industry of Ghana, as a representative country of Sub Saharan Africa. Evidence is provided from an unexplored area which is likely to bring new insights into export barrier literature primarily focused on lower emerging economies in Sub-Saharan Africa. The study identified four main export barriers; which are logistics, functional, marketing and financial barriers. The study concluded that management of firms have to be proactive in disassembling export barriers to enable a commanding role in pursuit for strong economic and industrial development in African and beyond.
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Omar, Haroub Hamad, Nildag Basak Ceylan, and Ayhan Kapusuzoglu. "The Effects of Exchange Rate on Export Performance in Tanzania." In Advances in Marketing, Customer Relationship Management, and E-Services, 47–67. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2559-3.ch003.
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The chapter analyzes the effects of exchange rate of Tanzanian shilling on the country's exports performance applying Vector Auto-Regressive (VAR) model covering the sample period from 1993:Q1 to 2016:Q4. Cointegration and causality tests are performed to investigate the short- and long-term relationships between the variables to evaluate the financial competition. The results show that; there is no long-term relationship (cointegration) between exchange rates and exports and between foreign demand and exports. Moreover, the results of causality test show no short-term relationship (causality) between exchange rates and exports and between foreign demand and exports. As the findings suggest, the exchange rate level of Tanzanian shilling (in nominal terms) does not statistic-significantly affect the country's exports performance.
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Uysal, Mustafa, and Zafer Adalı. "The Relationship Between Commodity Prices and Selected Macroeconomic Variables in Turkey." In Advances in Marketing, Customer Relationship Management, and E-Services, 510–28. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2559-3.ch024.
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This chapter determines whether there is a long-run relationship among oil, copper, natural gas, export figures and import figures, and BIST 100. Within this context, the study employs monthly periods from January 2006 to June 2019. ADF, Fourier ADF, and Banerjee Cointegration Test were applied. Banerjee Cointegration Test revealed that copper, oil, and natural gas and import figures move together in the long run but the existence of the long-run relationship between the selected inputs and export figures and BIST 100 has not been found. This evidence can be interpreted as the change in oil, copper, and natural gas may influence the amount of Turkish import figures.
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Kiyak, Özgür, and Bilge Afşar. "Financial Marketing-Based Role of Exchange Rate to Increase Foreign Trade in Turkey." In Advances in Marketing, Customer Relationship Management, and E-Services, 21–46. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2559-3.ch002.
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This chapter tries to determine whether there is a causal relationship between exchange rate and foreign trade. The study includes monthly data between February 2003 and December 2018 including dollar foreign exchange selling rate and inflation related real exchange rate for exchange rate, and export amount, import amount, export increase/decrease rate, and import increase. Increase/decrease rate is used for foreign trade among other variables, for a total of 6 variables. According to the obtained results of Engle-Granger cointegration analysis, there is a cointegration between variables in the long run. However, according to the results of the Toda-Yamamoto causality analysis, it was understood that there is no causality relationship between exchange rate and foreign trade.
Conference papers on the topic "Export marketing – Canada – Management"
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Candemir, Aykan, Ali Erhan Zalluhoglu, and Erdal Demiralay. "Uncertainty perceptions in export marketing." In The 6th International Scientific Conference "Business and Management 2010". Vilnius, Lithuania: Vilnius Gediminas Technical University Publishing House Technika, 2010. http://dx.doi.org/10.3846/bm.2010.048.
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Ravichandran, M., and V. Jayanthi. "Export performance and marketing strategies." In 2014 International Conference on Science Engineering and Management Research (ICSEMR). IEEE, 2014. http://dx.doi.org/10.1109/icsemr.2014.7043654.
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Aleshnikova, Vera, Tatiana Beregovskaya, and Galina Sundukova. "Export of Higher Education: the Marketing Model." In Proceedings of the 2nd International Conference on Economy, Management and Entrepreneurship (ICOEME 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icoeme-19.2019.57.
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Cunha, Reynaldo Dannecker, and Sergio Garrido Moraes. "DOES ENTREPRENEURIAL MARKETING MATTER? A STUDY ON EXPORT PERFORMANCE." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.10.07.01.
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Theodosiou, Marios, Faidon Theofanides, and Panayiotis Chaveles. "AN EMPIRICAL INVESTIGATION OF THE ANTECEDENTS AND CONSEQUENCES OF EXPORT RELATIONSHIP CAPABILITIES." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Korean academy of marketing science, 2014. http://dx.doi.org/10.15444/gmc2014.01.07.01.
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Foltean, Florin Sabin, and Emöke–Szidonia Feder. "THE COMPLEMENTARY EFFECT OF EXPORT MARKET ORIENTATION AND ENTREPRENEURIAL ORIENTATION ON THE INTERNATIONAL PERFORMANCE OF SMEs." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.11.02.03.
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Zhang, Yiding. "Research on Specific Methods of Using Sports Marketing Technology to Increase Basketball Viewership in Canada." In 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021). Paris, France: Atlantis Press, 2021. http://dx.doi.org/10.2991/assehr.k.211209.138.
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Ross, Malcolm K., and Don Hovdebo. "Environmental Assessment Perspective of Decommissioning and Long-Term Management of Uranium Mine Tailings in Saskatchewan, Canada." In ASME 2001 8th International Conference on Radioactive Waste Management and Environmental Remediation. American Society of Mechanical Engineers, 2001. http://dx.doi.org/10.1115/icem2001-1256.
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Abstract Uranium was initially mined in Canada as a strategic mineral, primarily for export to the United States. Currently, uranium is produced for the global energy market and Saskatchewan is the sole producing province in Canada. Uranium development in Saskatchewan dates from 1953 and in 2000 accounted for 31% of global mine production. In the 1990’s the Saskatchewan Government Environmental Assessment Branch reviewed a new generation of uranium mines with large reserves and extremely high average grades. Technically, the development of these mines has required the development of innovative technologies to manage the environmental and occupational health and safety issues associated with the mining of high-grade uranium ores. While the development of these innovative technologies posed a challenge to science and engineering, the potential environmental impacts and level of public concern associated with the development of the high grade uranium deposits equally challenged the ability of the Province of Saskatchewan’s environmental assessment process to evaluate the acceptability of the proposed mines. During the assessment process a major technical, and public, issue was the decommissioning and long-term management of uranium tailings containing high levels of radionuclide and metal contaminants. While technically decommissioning and reclamation are phases of mining that are considered at the end of mine life, scrutiny of these issues during the assessment process contributed significantly to the public and technical acceptability of the proposed mine developments. The design, construction, operation, decommissioning and reclamation of uranium tailings management facilities for the proposed high-grade mines were subject to critical analysis during the technical and public review phases of the environmental assessment processes. Advances in tailings management design, incorporating innovative in-pit disposal methods capable of isolating decommissioned tailings from local groundwater regimes, presented a technical solution to concerns about long-term tailings containment after decommissioning. Public awareness and acceptance of the proposed mine developments was enhanced by the creation of an independent, public inquiry which ran concurrently with the existing federal and provincial assessment processes. The public inquiry was a critical factor, providing an independent forum where the technical acceptability of the proposed long-term tailings management methodologies was discussed. In retrospect the development of the new mines reflects the successful application of an assessment and review process in that the projects met the tests of technical and public acceptability in a process that was seen to be fair, timely, rigorous and public.
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Kiforenko, Oksana. "International Trade of Agricultural Products in Disruptive Times – The Correlation between Exports Subjects." In 6th International Scientific Conference – EMAN 2022 – Economics and Management: How to Cope With Disrupted Times. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2022. http://dx.doi.org/10.31410/eman.2022.39.
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International trade helps reduce food insecurity by connecting the regions with limited agricultural potential and large populations to the regions with comparative advantages in agriculture. The international trade of agricultural products appeared to be vitally important in times of such challenges of nowadays as the COVID-19 pandemic, climate changes, turbulences on the political scene, etc., which the whole humanity has to face and overcome. The purpose of the article is to assess if the exports of the agricultural products from Ukraine to the EU and from Canada to the EU are correlated and, if they are, how strong the correlation is. The data under analysis are the export amount of goods from the Standard International Trade Classification (SITC) groups 0, which comprises food and live animals, and 1, which contains beverages and tobacco. The timeframe under analysis is 10 years – from 2011 to 2020 included. Such simple statistics of the data sets under analysis as mean, standard deviation, sum as well as minimum and maximum values were calculated and compared. The dynamics, yearly changes and general trend lines of the data sets under research were analysed and compared. The general trend lines of the data under analysis were built and the projections for the following two periods were made in the article using the appropriate functions, having chosen from the exponential, linear, logarithmic, polynomial and power ones, taking into consideration the values of R² coefficients. The analyses for the data normality distributions were conducted. The Pearson and Spearman correlation coefficients as well as their p-values of the data researched were calculated and analysed. The research itself as well as its results would be interesting and useful for the public administration officials, business people, decision-makers as well as beginners and experienced specialists in data analysis and statistics.
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Mathewson, Andrew. "“Show-Stopper” — Effectively Managing Project Social Risks: Improved Approaches to Aboriginal Engagement and Consultation." In 2012 9th International Pipeline Conference. American Society of Mechanical Engineers, 2012. http://dx.doi.org/10.1115/ipc2012-90145.
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A number of proposed pipelines in western and northern Canada have highlighted critical path social risks associated with effectively engaging and consulting with impacted Aboriginal rightsholders along pipeline rights-of-way. Opening up new markets for Canada’s oil sands, shale and off-shore gas resources will require an expansion of the pipeline system in northern British Columbia, Alberta and the Northwest Territories. While navigating the regulatory approval process can be a formidable hurdle, a far greater challenge is how proponents manage the process of building relationships and consulting with affected Aboriginal communities. Failing to earn Aboriginal support for proposed projects can be a “show-stopper”. Exploration of new basins in Canada, driven by increased demand for energy in Asia, may compete with other land uses and constitutionally-protected rights and practices of indigenous peoples. Public, media and environmental response to new pipelines is often lead by the reaction of impacted communities. The task of identifying the social risks to a project, understanding the engagement process, fulfilling the regulatory consultation requirements of different jurisdictions, balancing impacts with benefits, managing issues and resolving disputes, communicating with the public and media effectively all require improved skills and approaches. The paper surveys the stakeholder engagement experience and differences in approaches for recently proposed major arctic gas and western oil pipeline projects, as well as pipelines to service Liquefied Natural Gas export facilities on the Pacific north coast, providing practical insights with possibly international application. Utilizing decision and risk analysis and scenario planning methodologies, applied to development of an Aboriginal engagement and consultation strategy, the paper examines how multi-billion dollar investments in new pipelines can be better secured by integrating stakeholder engagement into a project’s risk management design. With greater precision and improved approaches proponents can effectively manage social risks, reduce stakeholder conflict and associate project uncertainties.
Reports on the topic "Export marketing – Canada – Management"
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Finkelstain, Israel, Steven Buccola, and Ziv Bar-Shira. Pooling and Pricing Schemes for Marketing Agricultural Products. United States Department of Agriculture, August 1993. http://dx.doi.org/10.32747/1993.7568099.bard.
Full textAbstract:
In recent years there has been a growing concern over the performance of Israel and U.S. agricultural marketing organizations. In Israel, poor performance of some marketing institutions has led to radical reforms. Examples are the two leading export industries - citrus and flowers. In the U.S., growth of local market power is eliminating competitive row product prices which served as the basis for farmer cooperative payment plans. This research studies, theoretically, several aspects of the above problem and develops empirical methods to assess their relative importance. The theoretical part deals with two related aspects of the operation of processing and marketing firms. The first is the technological structure of these firms. To this end, we formalize a detailed theory that describes the production process itself and the firm's decision. The model accounts for multiple products and product characteristics. The usefulness of the theory for measurement of productivity and pricing of raw material is demonstrated. The second aspect of the processing and marketing firm that we study is unique to the agricultural sector, where many such firms are cooperatives. In such cooperative an efficient and fair mechanism for purchasing raw materials from members is crucial to successful performances of the firm. We focus on: 1) pricing of raw materials. 2) comparison of employment of quota and price regimes by the cooperative to regulate the quantities, supplied by members. We take into consideration that the cooperative management is subject to pressure from member farmers. 3) Tier pricing for raw materials in order to ensure efficiency and zero profits at the cooperative level. This problem is examined in both closed and open cooperatives. The empirical part focuses in: 1) the development of methodologies for estimating demand for differentiated products; 2) assessing farmers response to component pricing; 3) measurement of potential and actual exploitation of market power by an agricultural marketing firm. The usefulness of the developed methodologies are demonstrated by several application to agricultural sub-sectors, including: U.S. dairy industry, Oregon wine industry, Israeli Cotton industry and Israeli Citrus industry.