Academic literature on the topic 'Experiential consumption environments'
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Journal articles on the topic "Experiential consumption environments"
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Carvalho de Rezende, Daniel, and Matheus Alberto Rodrigues Silva. "Eating-out and experiential consumption: a typology of experience providers." British Food Journal 116, no. 1 (December 20, 2013): 91–103. http://dx.doi.org/10.1108/bfj-02-2012-0027.
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Purpose – The purpose of this paper is to describe generic eating out experiences that can be provided by commercial eating out establishments, presenting a typology of experience providers. Design/methodology/approach – The research carried out sought to make an understanding of the experiential environments in which eating-out is performed, as well as the experiences that it seeks to produce, and was conducted from a market-orientated ethnography in selected markets from the UK and Brazil. Findings – Six ideal models of service providers, according to the main characteristics of the stimulus provided by the service encounter, were identified: authentic, relaxed, “all you can eat”, “as home”, efficient and distinction environment. The diversity of food service environments is somehow an answer to the diversity of customers and expectations regarding eating-out. The access of different social classes to eating-out opens the space for more variety, and the creativity that food service managers have on building an appropriate set of stimulus, is a distinctive skill. Research limitations/implications – The restaurant side of experience encounters was the focus of analysis, but for a deeper understanding of experiential consumption on eating out these results must be confronted to consumer research based on psychophysical methods to assess consumer responses to eating out. Originality/value – Theoretical implications of this paper rely on the understanding that there are distinct forms of service encounters, providing an alternative view of servicescapes that allows a better understanding of business strategies and host-guest relationships on food service.
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Floriano, Mikaela Daiane Prestes, and Andressa Hennig Silva. "Experiential materialism? An essay on the development of materialism from the behavior of publication related to experiential consumption." Teoria e Prática em Administração 10, no. 1 (April 2, 2020): 1–11. http://dx.doi.org/10.21714/2238-104x2020v10i1-50124.
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This essay aims to discuss the development of materialistic consumption of experience from the behavior of publications related to consumption on digital social networks. Approach: Extensive survey and analysis in the literature of topics related to materialism and its particularities, existing concepts for the consumption of experience and the implications of technology in consumer practices. Results: The materialism that was previously achieved by the material purchases exhibition in physical environments is currently made from virtual disclosures, which made any kind of purchase susceptible to this behavior development and giving signs of the constitution of what was sought to be called materialism experiential. Academic contributions -This essay may contribute to the development of new studies that seek to test and understand the relationships of specific materialism of social networks in different contexts and from the perspective of different areas of knowledge, to the point that it becomes possible to offer subsidies for new understandings about materialism and digital platforms as a trans-forming aspect of human behavior.
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Tam, Nga Ian. "The Long Term Impact of A Rainforest Experience on Chinese Students’ Pro-Environmental Identity and Behavior in Macau." SHS Web of Conferences 59 (2018): 01022. http://dx.doi.org/10.1051/shsconf/20185901022.
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The phenomenological case study covers the limited research on Chinese students‟ experiences of nature in a tropical rainforest in Thailand. Macau is a very small place with only 20 % of natural resources remaining but Chinese students are born to be detached from these natural environments. Their comfortable lifestyle leads to a rise of unsustainable behavior such as an increased in consumption and household waste. With numerous researches that review the benefits of nature including an enhancement in environmental friendly behavior, a 7 d self-funded experiential learning program in a tropical rainforest in Thailand in 2015 was initiated in fostering 12 Chinese students‟ pro-environmental identity and behavior. Findings show the majority of students‟ pro-environmental identity and behavior is enhanced and they are trying to reconnect with the natural environment more often than before.
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Rodríguez, Brayan, Christian Arroyo, Luis H. Reyes, and Felipe Reinoso-Carvalho. "Promoting Healthier Drinking Habits: Using Sound to Encourage the Choice for Non-Alcoholic Beers in E-Commerce." Foods 10, no. 9 (September 1, 2021): 2063. http://dx.doi.org/10.3390/foods10092063.
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Important institutions, such as the World Health Organization, recommend reducing alcohol consumption by encouraging healthier drinking habits. This could be achieved, for example, by employing more effective promotion of non-alcoholic beverages. For such purposes, in this study, we assessed the role of experiential beer packaging sounds during the e-commerce experience of a non-alcoholic beer (NAB). Here, we designed two experiments. Experiment 1 evaluated the influence of different experiential beer packaging sounds on consumers’ general emotions and sensory expectations. Experiment 2 assessed how the sounds that evoked more positive results in Experiment 1 would influence emotions and sensory expectations related to a NAB digital image. The obtained results revealed that a beer bottle pouring sound helped suppress some of the negativity that is commonly associated with the experience of a NAB. Based on such findings, brands and organizations interested in more effectively promoting NAB may feel encouraged to involve beer packaging sounds as part of their virtual shopping environments.
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Chang, Angela, and Matthew Tingchi Liu. "What to Say to Patrons About Buying Tickets Again? Modelling a Modern Relationship for Traditional Performing Arts." Journal of Creative Communications 13, no. 3 (September 3, 2018): 167–84. http://dx.doi.org/10.1177/0973258618792789.
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Understanding patrons’ repurchase intentions is a key area of focus for marketers, given its effect on survival and growth in competitive environments. Four types of relationships based on patron’s satisfaction, product preference, product involvement, induced emotions and repurchasing intention were modelled to illustrate how current consumption influenced the repurchase intentions of performing arts patrons. An empirical study on an East Asian traditional culture performance from 671 patrons was conducted by using structural equation modelling (SEM) techniques. The result indicated that patrons’ satisfaction was not the most direct determinant of their own repurchase intention, as initially theorized. Instead, patron preferences and involvement are the most proximal predictors of repurchase intent. Performing arts represent a leisure market sector that provides educational, entertainment and experiential services. Arts marketers can identify the factors that influence the patrons’ repurchase responses to improve their’ inherently experiential offerings. This study represents a sophisticated nature of the relationship with theatre patrons and offers theoretical and practical mediating attributes for arts marketing managers to consider in communication.
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Surman, Emma, and Lindsay Hamilton. "Growing Consumers through Production and Play: A Phenomenological Exploration of Food Growing in the School Foodscape." Sociology 53, no. 3 (August 13, 2018): 468–85. http://dx.doi.org/10.1177/0038038518789542.
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This article adopts a phenomenological perspective to illustrate how gardens become important spaces where children informally encounter, produce, consume and learn about food. We extend the theoretical concept of the ‘foodscape’ by applying it to both childhood production and consumption and, drawing on qualitative insights from two UK school gardening clubs, show why bodily and sensory phenomena are central to unlocking the potential for foodscapes as learning environments. We highlight how sensory engagement with ‘mess’ and ‘dirt’ normally dissociated from food retail and service enhances the agentic capacity of children as growers and consumers. Our central contribution to the sociology of food is to advance the argument that sensory learning is vital if children are to successfully negotiate between abstract and experiential awareness of the taste and source of myriad consumables, something which currently exacerbates the culture of anxiety and mistrust in contemporary food consumption.
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Rahmani, Lyes, and Maha Messaoudene. "Gendered and Gender-Neutral Character of Public Places in Algeria." Quaestiones Geographicae 40, no. 2 (June 1, 2021): 119–37. http://dx.doi.org/10.2478/quageo-2021-0017.
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Abstract This article aims to determine whether Algerian public spaces are gendered or gender neutral and to deduce the place of women in this type of hedonistic aesthetic consumption space. A non-probability sample of 363 individuals allowed us to collect the necessary data on the basis of an experiential scale designed for Algerian public spaces. This scale offers us the possibility of measuring their spatial and phenomenal experiential tendency. In other words, it allows us to evaluate the potential of their sensorial, relational, emotional, cognitive, behavioural spaces, their urban environments and their spirits of the place. This scale has undergone the tests of reliability and validity laid down by Churchill. It has also undergone the latest generation confirmatory factor analysis (CFA) method. Due to the non-normality of the sample distribution, we applied non-parametric tests in our analysis. The Mann Whitney U tests were used to calculate and compare the indices of spatial and phenomenal segregation of public places. The results revealed the gendered or gender-neutral nature of the three public places with their respective mapping. In the end, on the basis of the cultural dimensions of Hofstede, we were able to get to know the populations of the cities in our case studies that require urgent awareness-raising action. This promotes gender equality and especially the right of women to use and occupy hedonic public spaces without any conditions or prejudice.
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Sachdeva, Ishita, and Suhsma Goel. "Retail store environment and customer experience: a paradigm." Journal of Fashion Marketing and Management 19, no. 3 (July 13, 2015): 290–98. http://dx.doi.org/10.1108/jfmm-03-2015-0021.
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Purpose – The current context of retail is extremely challenging. Retail environments are pushing consumers to appreciate hedonic aspects of consumption. Retailers are finding new ways to offer customers something unique or special in order to encourage traffic to physical stores. People like to touch, feel, smell, taste, inspect, test and try on. It is a holistic approach that involves both emotional and rational triggers (Meyer, 2006, p. 1). The paper aims to discuss these issues. Design/methodology/approach – The basic proposition is that a shopper’s behavior is influenced by the environment. The environment (store) influences a shopper’s emotions and mood, which in turn influence the shopper’s behavior (Ebster and Garaus, 2011, p. 108). Mehrabian found a significant amount of research to back Holbrook’s findings that “emotion is a key link in the shopping experience” determining that consumers’ reactions within stores are based on their emotional states, which are stimulated by store designs (Mehrabian, 1977). Findings – It is important to focus on engaging the customer both emotionally and behaviorally, which means that the communication on social media and physical retail stores should both excel in emotional appeal, and encourage various forms of interaction with the brand. Increasingly, success at retail is less about what the retailer has to sell and more about how they sell it. This is the new experiential paradigm shift in shopping. This will become even more critical in the future as success at retail will continue to shift toward how well retailers play to the emotions, psychology and feelings of the shopper (Danziger, 2006, p. 17). The need whether utilitarian or hedonic carries them to the store but emotions make them stay and shop. Originality/value – Both utilitarian and hedonic experiences – whether they are derived from consuming products or total experience, including products, people, places and the environment – contribute in differing degrees, to the overall experience of consumption.
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Freidberg, Susanne. "Wicked Nutrition: The Controversial Greening of Official Dietary Guidance." Gastronomica 16, no. 2 (2016): 69–80. http://dx.doi.org/10.1525/gfc.2016.16.2.69.
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In 2015, controversy over the Dietary Guidelines for Americans reached a new level when the government-appointed Dietary Guidance Advisory Committee (DGAC) recommended that those guidelines promote more sustainable diets, particularly those lower in animal-based foods. Although the committee found ample scientific evidence that such a shift would be a “win-win” for Americans' health as well as the environment, it met with fierce opposition on both counts, and not only from the livestock industry. This suggests how sustainable diet guidance poses a classic wicked problem, meaning one characterized by high levels of complexity, uncertainty, and epistemological conflict. While relationships between food, bodies, and environments are inevitably complex and uncertain, the controversy surrounding DGAC's recommendation offers an opportunity to explore how the scientific evidence on dietary sustainability is actually produced, and how it does or does not speak to other knowledge about eating for bodily and ecological health. To do this I look first at the research behind DGAC's endorsement of diets high in plant-based versus animal-based foods, and then at select responses in the public comments. The contrast not only highlights the incommensurability of modeled versus experiential evidence, but also suggests that efforts to promote more sustainable food consumption cannot credibly ignore questions (however unresolved) about what constitutes more sustainable production.
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Julian, Jason, Graham Daly, and Russell Weaver. "University Students’ Social Demand of a Blue Space and the Influence of Life Experiences." Sustainability 10, no. 9 (September 5, 2018): 3178. http://dx.doi.org/10.3390/su10093178.
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Blue spaces such as rivers provide many ecosystem services (ES), including freshwater for consumption, habitat, water quality regulation, and multiple cultural amenities. While many studies have quantified the biophysical supply of ES provided by rivers, fewer have explored the social demand for ES due to the considerable effort involved in collecting these data. The San Marcos River (SMR) and the Texas State University (TXST) students that use this blue space represent a dynamic social-ecological system (SES) where nature experiences shape student values of the system. In this study, we survey the TXST student population about their use, value, and perception of the SMR, a highly used river of which headwaters originate on and flow through campus. From our extensive survey of these students, we find that educational and life experiences matter. Overall, we find that student exposure to the SMR in space, time, and experience does have measurable effects on their use, value, and perception of ES. This SES study demonstrates the importance of life experiences, place-based knowledge, and experiential learning in influencing one’s well-being and value of natural environments.
Dissertations / Theses on the topic "Experiential consumption environments"
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Batty, R. J. "Fantasia NZ? : the Disneyfication of the New Zealand shopping mall." Lincoln University, 2008. http://hdl.handle.net/10182/584.
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Manufactured, experiential, consumption environments are increasingly mimicking the design techniques and principles on display within the Disney theme parks. One particular example of an experiential consumption environment which has been influenced by the Disney-style approach to business is the shopping mall. These commercialized attractions offer a distant alternative, and distraction, to everyday life. The theoretical concept of Disneyization offers insight into what visitors to these manufactured experiential consumption destinations are (assumed to be) searching for - and in-turn receiving. This thesis specifically focuses on 1) the development and design of the New Zealand shopping mall by assessing the extent to which identified elements of the Disney theme parks are replicated within the country's shopping destinations 2) the degree to which experiential consumption environments are being developed within New Zealand. Based upon the review of completed fieldwork, the 'System of Objects' theory proposed by Baudrillard and image association perspectives of Eco are added to the theoretical analysis as a complimentary aside to the Disneyization concept. These works also further highlight the link between experiential consumption environments and those who visit them.
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Maxwell, R. M. Tompson A. F. B. Richardson J. H. El-Naser H. Rihani J. F. F. Subah A. El Sha'r W. A. Al-Hadidi Khair Al-Awamleh M. Al-Foqaha M. Abu-Eid O. Hayyaneh R. A. "Experiential Education in Groundwater Hydrology Bridging the Technical-Policy-Populace Gap Final Report." Washington, D.C : Oak Ridge, Tenn. : United States. Dept. of Energy ; distributed by the Office of Scientific and Technical Information, U.S. Dept. of Energy, 2003. http://www.osti.gov/servlets/purl/15006124-edMhAR/native/.
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Thesis; Thesis information not provided; 17 Jul 2003.Published through the Information Bridge: DOE Scientific and Technical Information. "UCRL-LR-154423" Maxwell, R M; Tompson, A F B; Richardson, J H; El-Naser, H; Rihani, J. F F; Subah, A.; El Sha'r, W A; Al-Hadidi, Khair; Al-Awamleh, M; Al-Foqaha, M; Abu-Eid, O; Hayyaneh, R A. 07/17/2003. Report is also available in paper and microfiche from NTIS.
Book chapters on the topic "Experiential consumption environments"
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Rathee, Rupa, and Pallavi Rajain. "Experiential Marketing." In Breaking Down Language and Cultural Barriers Through Contemporary Global Marketing Strategies, 113–27. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-6980-0.ch007.
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Customers no longer seek a product just for its features or benefits, rather they look for unique experiences. This is provided by experiential marketing where experiences broadly are divided into five categories that include consumer, product & service, off-line & online, consumption and brand experiences. Most of the previous research in this area has focused on consumer experiences. However, nowadays product and services too are aligned according to multisensory environments. One of the upcoming industries that focuses on the experiential marketing is the leisure industry or leisure services. These services include businesses focused on recreation, entertainment, sports and tourism which include theme parks, adventure parks, adventure sports, concerts, etc. Some of the examples of the leisure services in top cities of the country include Adlabs Imagica in Mumbai, Kingdom of Dreams in Gurugram, Worlds of Wonder in Noida, and Aquatica in Kolkata. The chapter aims to study the growth of this sector in an experiential economy along with strategies used by the leisure industry.
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Armstrong, Kate, and Charlotte Rutter. "Exploring the Enigma of the Happiness Construct in Phygital Fashion Experiences." In Advances in Business Information Systems and Analytics, 220–33. IGI Global, 2017. http://dx.doi.org/10.4018/978-1-5225-1865-5.ch009.
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This chapter aims to address the need for a deeper understanding of the issues and challenges facing fashion retailers in our current digital climate. This will be explored through the lens of the happiness construct, as we examine fashion consumption and the role of experiential and atmospheric techniques in facilitating happy fashion retail consumer experiences. This chapter takes a conceptual, exploratory approach by interrogating literature on the happiness construct; experiential retail, atmospherics and flagships in the pursuit of understanding how these concepts enhance happy shopping experiences in physical and virtual environments. It will identify the multi-sensory techniques that retailers are employing to enhance the user's experience and ultimately, their state of happiness. The adoption of a consumer psychological approach to explore the notion of happiness within fashion retail experiences is a first within the fashion and consumption domain. Examples are used throughout the chapter, as illustrations of innovative and novel retail approaches that exemplify the application of happy, immersive fashion strategies.
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Rodrigues, Clarinda. "Multisensory Brand Experiences and Brand Love." In Global Branding, 615–35. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-5225-9282-2.ch029.
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In this chapter, the author examines the most important research in the field of sensory marketing, brand equity and brand love, that has been published over the past thirty years. Firstly, the author accounts for the significance of the five senses and sensory marketing which is regarded as a new marketing paradigm for the 21st century. Secondly, brand equity is discussed as a multidimensional concept, highlighting the pivotal role of emotional and sensory associations in creating a positive brand image and strong brand equity. Thirdly, brand love is analysed as an emerging brand-relationship concept in the field of experiential consumption. Fourthly, the significance of multisensory brand experiences is discussed as a means of making brands stand out in a competitive environment and inducing feelings of love towards a brand. Finally, brand sensoriality is pointed out as central to conveying experiential brand values through multisensory brand experiences, in several encounters.
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Rodrigues, Clarinda. "Multisensory Brand Experiences and Brand Love." In Driving Customer Appeal Through the Use of Emotional Branding, 1–21. IGI Global, 2018. http://dx.doi.org/10.4018/978-1-5225-2921-7.ch001.
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In this chapter, the author examines the most important research in the field of sensory marketing, brand equity and brand love, that has been published over the past thirty years. Firstly, the author accounts for the significance of the five senses and sensory marketing which is regarded as a new marketing paradigm for the 21st century. Secondly, brand equity is discussed as a multidimensional concept, highlighting the pivotal role of emotional and sensory associations in creating a positive brand image and strong brand equity. Thirdly, brand love is analysed as an emerging brand-relationship concept in the field of experiential consumption. Fourthly, the significance of multisensory brand experiences is discussed as a means of making brands stand out in a competitive environment and inducing feelings of love towards a brand. Finally, brand sensoriality is pointed out as central to conveying experiential brand values through multisensory brand experiences, in several encounters.
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Goldsmith, Ronald E. "Online Consumer Behavior." In End-User Computing, 141–47. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-945-8.ch013.
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One convenient way of describing consumer behavior both off-line and online is to present the topic as a model representing the steps typical consumers go through when they acquire the goods and services they desire. These steps are Need Recognition, Information Search, Pre-purchase Alternative Evaluation, Purchase, Consumption and Post Consumption Evaluation (Blackwell, Miniard & Engel, 2001). Although not every consumer goes through every step for every purchase, this model is a useful heuristic for organizing the study of consumer behavior and serves as a way to describe online consumer behavior as well. In the Need Recognition stage consumer behavior is stimulated by needs and wants. Needs are the abstract categories that consumers require in order to survive, function and thrive. Wants are the specific objects or mechanisms that consumers learn will enable them to satisfy their needs. Consumer needs are few, universal and inborn. Wants are acquired through individual learning histories defined by the time, place and context of the consumers’ life. Consequently, wants are many, individual and varied. Each consumer is born with the same needs and learns what will satisfy those needs through the experience of being reared within a specific society, time and place. Marketers recognize that consumers have shared needs and seek to develop brands as the specific want-satisfying ways in which consumers can gratify their needs. Table 1 presents a summary of consumer needs and wants (Foxall & Goldsmith, 1997). Physiological needs derive from the fact that consumers are physiological creatures. The social needs come from the fact that consumers are social animals. Hedonic needs describe the needs consumers have for pleasurable sensations for the five senses. Experiential needs arise because consumers are saturated with feelings and emotions that they constantly seek to modify. Cognitive needs come from the curious, inquiring cerebral cortex that wants to know about its environment. Finally, consumers have egos, a sense of self-identity, they want to express, usually through symbols. Each consumer is born with these mind/body “systems” and spends much time and energy seeking to satisfy the requirements these systems impose. Products (goods, services and information) can be multidimensional (Freiden, Goldsmith, Hofacker, & Takacs, 1998). That is, consumption of a given product can simultaneously satisfy more than one need, as buying and wearing an item of clothing protects the wearer from the elements (physiological), attracts the opposite sex (social), is comfortable to the skin (hedonic), makes the wearer feel sexy (experiential) and represents the self-concept and values of the wearer (psychological). Consuming a news magazine might satisfy cognitive needs as well as psychologically symbolic ones; the reader acquires some desired information and shows that he/she is a responsible citizen. Moreover, consumers might buy many different products to satisfy the same needs, as where designer brand names are wanted for clothing, furniture, perfumes and cars to symbolize social status. This theory of motivation can be used to explain the motivations for participation in virtual communities. Belonging to a virtual community fulfills some of the social need for belonging and fellowship. Group participation can yield feelings of fun, excitement and pleasure. The community can be an important source of information that can satisfy the cognitive need to know. Membership can be used symbolically to express identity. Thus, much like the consumption of goods, services