Dissertations / Theses on the topic 'Events tourism'
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Azman, Ashley M. "Food Tourism in Special Events and Festivals in Appalachian Ohio." Ohio University / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1323965749.
Full textJayaswal, Tanu. "Events-induced tourism: a protocol analysis." AUT University, 2010. http://hdl.handle.net/10292/897.
Full textStokes, Robyn L., and n/a. "Inter-Organisational Relationships for Events Tourism Strategy Making in Australian States and Territories." Griffith University. School of Tourism and Hotel Management, 2004. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20040218.160232.
Full textStokes, Robyn L. "Inter-Organisational Relationships for Events Tourism Strategy Making in Australian States and Territories." Thesis, Griffith University, 2004. http://hdl.handle.net/10072/367441.
Full textThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
School of Tourism and Hotel Management
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Simões, Maria Leonor Ferreira. "Os eventos e a atractividade e competitividade turística das cidades: o caso de Lisboa." Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2012. http://hdl.handle.net/10400.26/4458.
Full textIn a highly competitive world, many destinations look for ways to distinguish themselves from its competitors, being supported by new tourist products and differentiating elements. Major and mega events are one of the ways that cities use fo their own benefit, trying to expand and diverse its tourist demands, creating new economic and sustainable dynamics, endeavouring always to expose at international level an attractive and competitive image. Major and mega events have an ancient history in the world and a centenary history in Portugal, making it possible to highlight at all times large scale events and with great attractiveness, of religious, sporting, cultural, economic or other wide valuable features. Nevertheless, only on the last decades major and mega events became an important instrument for tourism policy and urban policy. Therefore, up to now, there is no available agreement in terms of some of the concepts that implies, as for instance in typologies. However, it is acknowledged that major and mega events produce different impacts on the host city, at economic, social, cultural and territorial levels, being noteworthy the attraction of new tourism flows, the enhancement of equipment and services either within cultural and tourist, urban regeneration or place marketing. Indeed, events’ management and planning have gained greater importance and a key role in the strengthening the competitiveness and attractiveness of tourist destinations, simultaneously contributing to the arise of new tourism products. On the last decades, the city of Lisbon and its players, both institutional and private, became aware to the potential of events, which have led to the regular planning, promotion, and featuring of major and mega events as a top instrument of national and international projection of the city and its region. "What is the relevance and contribution of events for the maturity and tourist competitiveness of cities, particularly in Lisbon?" is the question, in a dissertation that focus and tries to deepen the knowledge about the role which major and mega events reflect on the tourist competitiveness and attractiveness of cities.
Oliveira, Maria do Rosário Barros de. "Os impactos dos eventos turísticos: o caso da viagem medieval em Santa Maria da Feira." Master's thesis, [s.n.], 2009. http://hdl.handle.net/10284/1581.
Full textA realização de eventos tem vindo a ser considerada uma das mais importantes manifestações do Turismo em Portugal e no mundo, sendo notório que os mesmos geram uma dinâmica na economia das localidades. Assim, importa saber que tipos de impactos resultam desses eventos. A Viagem Medieval em Terra de Santa Maria é o maior evento de recriação medieval do País, constituindo uma oferta turística única que potencia a promoção do município, razão pela qual foi escolhido o estudo de caso - “Os impactos dos Eventos turísticos – O Caso da Viagem Medieval em Santa Maria da Feira”, que tem por objectivo analisar a percepção da população e das instituições locais sobre os impactos causados pelo evento, na localidade. Para o efeito, foram aplicados questionários para aferir os tipos de impactos – económicos, sociais, culturais e ambientais, e a sua natureza – positivos e negativos, em SMF. As principais conclusões apontam para: A importância dos impactos económicos do evento para SMF: para as entidades e população respondentes (cerca de 72% e cerca de 80%, respectivamente) acreditam que o maior impacto económico positivo é o aumento do volume de transacções comerciais; A importância social e cultural do evento turístico para SMF: sendo a valorização e preservação do património histórico e cultural o impacto sócio-cultural positivo, comum às entidades (com cerca de 83% das concordâncias) e à população respondente (com cerca de 70% das concordâncias). Por outro lado, o maior impacto negativo decorrente do evento refere-se ao aumento do congestionamento e tráfego urbano (cerca de 78%, na perspectiva nas entidades e cerca de 83%, na perspectiva da população respondente); As preocupações ambientais relacionadas com o evento: as entidades (cerca de 70%) apontam para a utilização racional dos espaços como sendo o maior impacto ambiental positivo decorrente do evento. Esta percepção é confirmada pela cuidada ocupação do espaço do evento e pelo recente projecto de requalificação e expansão do parque do Cáster; O contributo dos impactos gerados pelo evento para o desenvolvimento de SMF, em que cerca de 32% dos impactos explicam o desenvolvimento da localidade. The production of events has been considered as one of the most important expressions of tourism in countries and in the world being notorious that the same events creates dynamics in the economy of towns. Therefore, it is important understanding what types of impact result from these events. The “Viagem Medieval em Terra de Santa Maria” is the biggest medieval recreation event in the Country, setting up an unique touristic offer that enhances the promotion of the municipality, being this the reason for the choice of the case study: - “The events touristics impacts – the case of Viagem Medieval in Santa Maria da Feira”, which has as objective the analysis of the perception of the local entities and population on the impacts caused by the event in the town. For that purpose, questionnaires were applied to assess the types of impacts - economic, social, cultural and environmental and their nature – positives and negatives, in Santa Maria da Feira. The main conclusions suggest for: The economic impacts importance of the event for SMF; being the valorisation and preservation of the historical and cultural heritage, the positive socio-cultural impact, common to the entities (with approximately 83% of all concordances) and the respondent population (about 70% of all concordances). On the other hand, the largest negative impact resulting from the event refers to the increase urban traffic and congestion (approximately 78%, from the perspective of the entities and around 83%, from the respondent population’s perspective); Social and cultural importance of the touristic event for the local population; for entities and population respondents (approximately 72% and nearly 80%, respectively) believes that the greatest positive economic impact is the increase in the volume of commercial transactions; Environmental concerns related to the event: the entities (approximately 70%), Identify the rational use of spaces as being the largest positive environmental impact VIII resulting from the event. This perception is confirmed by careful event’s space occupancy and the recent plan of the rehabilitation and expansion of Cáster Park; The contribution of the impacts event for the development of SMF, where approximately 32% of impacts explain the development of the locality.
Scott, Mareba M. "The role of information and communications technology in supporting sustainable tourism : in-trip tourists perspectives." Thesis, Queen Margaret University, 2013. https://eresearch.qmu.ac.uk/handle/20.500.12289/7311.
Full textDe, Witt Leonie. "Key success factors for managing special events : the case of wedding tourism / L. de Witt." Thesis, North-West University, 2006. http://hdl.handle.net/10394/1135.
Full textThesis (M.Com. (Tourism))--North-West University, Potchefstroom Campus, 2007.
Sadd, Deborah. "Mega-events, community stakeholders and legacy : London 2012." Thesis, Bournemouth University, 2012. http://eprints.bournemouth.ac.uk/20305/.
Full textBoucher, Sasha Marilyn, and André Calitz. "Cultural events hosted in Nelson Mandela Bay." Thesis, Nelson Mandela Metropolitan University, 2016. http://hdl.handle.net/10948/11823.
Full textZima, Kamil. "Event Tourism Economical and tourstic impacts on regional economy : A study of Polish regions preparations for UEFA EURO 2012." Thesis, Södertörns högskola, Institutionen för ekonomi och företagande, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-11803.
Full textReinikka, Linda. "Brand Identity : Improving event tourism in Helsinki." Thesis, Södertörns högskola, Institutionen för ekonomi och företagande, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-29915.
Full textDobson, Nigel. "The economic impact of major sports events : a case study of Sheffield." Thesis, Sheffield Hallam University, 2000. http://shura.shu.ac.uk/3173/.
Full textTilňáková, Ľudmila. "Kultúrny turizmus v Českej republike (analýza kultúrnych eventov)." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-150361.
Full textGladwell, Caecilia Jean. "An enquiry into the potential of a co-operative approach to sustainable rural tourism development in India : a stakeholder perspective." Thesis, Queen Margaret University, 2015. https://eresearch.qmu.ac.uk/handle/20.500.12289/7317.
Full textTinsley, Ross. "Networking between small tourism businesses and its contribution to destination development." Thesis, Queen Margaret University, 2004. https://eresearch.qmu.ac.uk/handle/20.500.12289/7307.
Full textPissoort, Véronique. "Visitor segmentation of arts festivals : a comparative study of three events / Véronique Pissoort." Thesis, North-West University, 2007. http://hdl.handle.net/10394/1298.
Full textRibeiro, Susana Correia. "Jornalismo turístico: os eventos no centro da notícia." Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2011. http://hdl.handle.net/10400.26/2406.
Full textIn late nineteenth century, both tourism products and media began to be accessible to masses, and not only to the elites, thus beginning a simultaneous democratization process. Tourism evolved to be, nowadays, a worldwide strong revenue industry, and, at the same time, an activity which boosts social contacts and the spreads information and culture amongst people. Information is, since the very first moment, an essential factor to tourist development and the media, and mainly printed media, play a key role in this process, contributing to spread and boost tourist promotion and products amongst the public opinion. Aware of the synergies established between both sectors, this paper aims to explore the approach of Portuguese Media to the tourism area, focusing in the large events’ media coverage by general print media. Additionally, the paper also points out some clues that allow us to a better understanding of the relation and bonds established between tourism and media. Aiming to closely report the reality observed, we examined and reviewed reference literature concerning media analysis, travel and tourism press. The bibliographic review was completed by a more practical case study, namely the analysis of the Portuguese Stage of Red Bull Air Race 2007-2009 coverage made by the four more important general newspapers in Portugal. We conclude that, in what concerns media analysis, there is still a stereotyped vision referring to tourism press, considering it less specialized than other thematic press areas. A prejudice based in the fact that, in many cases, tourism press focuses on leisure and travel experiences, but not accounting the fact that this type of journalism has a great influence in the readers, including potential tourists, having the potentially impacting, in a practical way, in the market which they report. We have also analysed the critical concept focused in the negative issues of what we named “Travel press”, highlighting its limits, which result from the fact it doesn’t consider all tourism press universe, where we also include tourism press. Finally, this work aims to put the test the theory that, increasingly, tourism and events are gaining momentum in the Portuguese printed media. And that, contrary to the previously dominant idea, these themes are, nowadays, presented in the news as common elements of hard news, and also presented to public opinion as “serious” themes integrating the daily news.
Rodrigues, Cláudia Sofia Miranda. "O turismo de eventos culturais em Lisboa: Santos Populares." Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2012. http://hdl.handle.net/10400.26/4452.
Full textTourism as gained in the last years a great importance, and has become a strong driving force in the world’s economy, as well in the Portuguese economy, along with other importante activities. Tourism also interacts with many other areas – environment, natural and built heritage, territory, population and community residentes – causing problems and benefits, and it’s importante to maintain the balance between economy, the population and environment. This work’s theme is aimed at a segment of tourism – Events – wich has grown and has become a great tool for communication and interaction between the population, generates foreign income and attracts new visitors. According to the UNWTO, this type of tourism has grown and become more importante since 1970, with professional and cultural interest being shown through congresses, fairs, festivals, cultural encounters, among others. Lisbon and it’s surroundings has a unique combination of activities that makes possible the growth and development of the tourism and the events. With this in mind became very interesting to study the festivity that pays a tribute to the saints, and how it affects the development of tourism in Lisbon and local cultural events. There are many tourist attractions and various events taking place throughout the year, that makes Lisbon a very interesting city for individuals or social groups. For the past three centuries the “Festas de Santo António”, as become an importante cultural activity, both for the residentes and tourists. Most of the traditions and symbolic references remain unchanged like, the thrones of “Santo António”, the fires and the popular marches, keeping a strong interaction between the population and the tradition.
Lisboa, Virginia Santos. "Eventos programados e suas dinâmicas espaciais: São Paulo em foco." Universidade de São Paulo, 2010. http://www.teses.usp.br/teses/disponiveis/16/16139/tde-31052010-152725/.
Full textThis research analyzes the scheduled events in the city of São Paulo that characterize it as a significant attraction pole of flux of such segment. The scheduled events have been especially studied in the Tourism and Marketing fields. Herein, we specifically highlighted the Architecture and the Urban Planning fields. Therefore, it aims to comprehend the events as programed occurrences not only in its organizing context, but also through a optical space.
Currie, Christine. "The collaborative relationship between transport and tourism in Scottish islands : from policy to practice." Thesis, Queen Margaret University, 2014. https://eresearch.qmu.ac.uk/handle/20.500.12289/7315.
Full textMhanna, Rami. "Stakeholders' perspectives of leveraging tourism and business legacy outcomes from mega sports events." Thesis, Bournemouth University, 2016. http://eprints.bournemouth.ac.uk/25063/.
Full textJones, Calvin. "The economic significance of tourism and of major events : analysis, context and policy." Thesis, Cardiff University, 2006. http://orca.cf.ac.uk/54087/.
Full textReino, Sofía Pardinas. "The development of an assessment framework for Etourism capability in Scotland." Thesis, Queen Margaret University, 2009. https://eresearch.qmu.ac.uk/handle/20.500.12289/7323.
Full textAli, Alisha. "An investigation into information and communication technologies-based applications for sustainable tourism development of destinations." Thesis, Queen Margaret University, 2009. https://eresearch.qmu.ac.uk/handle/20.500.12289/7306.
Full textHoran, Patrick. "Developing an effectiveness evaluation framework for destination management systems." Thesis, Queen Margaret University, 2010. https://eresearch.qmu.ac.uk/handle/20.500.12289/7324.
Full textLin, Kuan-Wen. "The development of an evaluation framework for determining the productivity and effectiveness of Internet Room Diagramming Solutions." Thesis, Queen Margaret University, 2014. https://eresearch.qmu.ac.uk/handle/20.500.12289/7312.
Full textChmura, Nicole J. "The relationship among environmental performance, economic results and social media presence : a study of voluntary eco-certified hotels in Florida." Thesis, Queen Margaret University, 2016. https://eresearch.qmu.ac.uk/handle/20.500.12289/7318.
Full textZorina, Daria. "An investigation of resort business sustainability : a comparative study of Scottish and Swiss ski resorts." Thesis, Queen Margaret University, 2016. https://eresearch.qmu.ac.uk/handle/20.500.12289/7320.
Full textBuscemi, Francesco. "National culinary capital : how the state and TV shape the 'taste of the nation' to create distinction." Thesis, Queen Margaret University, 2014. https://eresearch.qmu.ac.uk/handle/20.500.12289/7314.
Full textCurado, Bruno Adães Trindade. "Eventos musicais e promoção do destino: o caso da cidade de Évora." Master's thesis, Universidade de Évora, 2018. http://hdl.handle.net/10174/24247.
Full textNtloko, Ncedo Jonathan. "Management and impacts of sport tourism events :a case study of Red Bull Big Wave Africa." Thesis, Cape Peninsula University of Technology, 2006. http://hdl.handle.net/20.500.11838/1601.
Full textThe focus of this study is on the management and impacts of sport tourism events. The study specifically evaluates the Red Bull Big Wave Africa (RBBWA) event as a case study. RBBWA is a unique surfing event taking place at the heart of the community and in an environmentally sensitive area (Sentinel) which is part of the Cape Peninsula National Park. Of cognisance in this study is the stakeholders' involvement, perceptions, attitudes and an understanding of costs and benefits linked to the event. The study examines the involvement of stakeholders and cost and benefits associated with the event as providing a critical view on the management aspects of the event and what impacts are evident from different stakeholders' point of view. Stakeholders involved in this study include: participants, spectators, organisers, sponsors, established businesses, informal traders and residents. Research methods deployed in this study included questionnaires, direct observations and interviews, as an attempt to gain a broader perspective of the research topic. The study reveals that there is a greater need to look at the relationship between participants and spectatorship, a dire need for community involvement, current and possible event leveraging business opportunities for local businesses, environmental control and responsibility as critical aspects in understanding the management and impacts of the event. The study contends that involvement of all stakeholders in the organisation of the RBBWA event will result in a better management of the impacts associated with the event, provide a better sport tourism experience and contribute greatly to the development of a sustainable sport tourism event industry in South Africa.
Santos, José Fernando Oliveira. "Os impactos do turismo religioso: o caso da Semana Santa em Braga." Master's thesis, [s.n.], 2011. http://hdl.handle.net/10284/2237.
Full textA realização de eventos tem vindo a ser considerada uma das mais importantes manifestações do Turismo em Portugal e no Mundo, sendo notório que os mesmos geram uma dinâmica na economia das localidades. Assim, importa saber que tipos de impactos resultam desses eventos. A Semana Santa da Cidade de Braga é um dos maiores eventos de recriação religiosa do País, constituindo uma oferta turística única que potencia a promoção do município, razão pela qual foi escolhido o estudo de caso - “Os Impactos do Turismo Religioso – O Caso da Semana Santa de Braga”, que tem por objectivo analisar a interacção do evento no sector hoteleiro local. Para o efeito, foram aplicados questionários para aferir os tipos de impactos – económicos, sociais, culturais, ambientais, políticos e hoteleiros – positivos e negativos, no tecido hoteleiro de Braga. As principais conclusões apontam para: · 85,7% dos inquiridos consideram que o evento é importante para a cidade de Braga. O evento contribui em cerca de 94% para o desenvolvimento da cidade; · Conclui-se que 100% dos inquiridos considera que para o desenvolvimento de Braga, o evento é positivo, considerando-o muitíssimo importante 34,3% ou extremamente importante 45,7%; · Em relação aos impactos económicos positivos, o impacto positivo com maior percentagem de concordâncias relaciona-se com aumento do volume de vendas, com 94,1%, seguido do aumento do consumo do artesanato e de produtos locais, com 81,8% das afirmações positivas. Em contrapartida, os impactos económicos negativos mais referidos são o aumento da sazonalidade turística e o aumento do custo de vida, com 61,8% das respostas positivas; · Relativamente aos impactos sociais positivos a consciencialização da comunidade para o evento, com 65,7% das respostas positivas apresenta-se como o factor mais importante. Por seu turno, o aumento do congestionamento e tráfego urbano aferiuse como o impacto social negativo com maior percentagem de concordâncias 67,6% das respostas positivas, seguido dos problemas de infra-estruturas básicas, com 39,5% das respostas positivas; · A valorização da herança cultural/religiosa 88,5%, a valorização e preservação do património histórico e cultural Bracarense 85,3% e a valorização do artesanato 84,8%, foram os impactos culturais mais positivos. Há questão, encenação do interesse cultural visando o interesse meramente comercial, é elencado com 21,2% das respostas, como o factor cultural mais negativo; · A utilização racional dos espaços é o impacto ambiental positivo com maior concordância, com 33,3% das respostas positivas, enquanto, 45,4% dos respondentes afirmam que o principal factor negativo do evento prende-se com a poluição provocada pelo ruído, 33,3% com a ocupação desordenada do espaço e 23,5% acham que o evento descaracteriza a paisagem através da montagem de equipamentos de apoio ao evento; · O aumento da visibilidade do evento e da cidade a nível nacional é o factor mais importante em termos de impactos políticos positivos para os inquiridos 71,4%. Por sua vez, constata-se que 58,1% dos inquiridos discordam com a afirmação de que existe uma sobreposição dos representantes religiosos sobre os políticos. Questões como divergências políticas 54,6% e a essência do evento passar para segundo plano 54,5% não são, reconhecidas pelos inquiridos como motivos negativos; · Em ternos de impactos hoteleiros positivos, todos os inquiridos identificam as 5 questões colocadas como bastante positivas, daí os resultados serem todos com índices superiores a 70% de concordância. De destacar o aumento das taxas de ocupação 93,6%, o aumento das vendas em serviços complementares de alojamento (90,3%) e o aumento das receitas médias globais 90,0%. Em termos negativos, 74,2% dos inquiridos concordam com o facto de que o evento está dependente das condições climatéricas e como tal, ser uma ameaça em termos de procura hoteleira caso estas sejam más. A dependência do mercado espanhol 64,5% e a pouca aposta em publicidade do evento nos hotéis 50,0% são os restantes factores negativos para o sector mais relevantes. The realization of events has been considered one of the most important manifestations of Tourism in Portugal and world wide, being known that they create a dynamic economy in the localities. It is therefore important to know what kind of impacts result from these events. The Holy Week in the city of Braga is one of the biggest religious recreation events in the country, providing a unique touristic offer that enhances the promotion of the municipality, which is why it was chosen the case study - "The Impact of Religious Tourism - The Case of the Holy Week in Braga”, which aims to analyze the interaction of the event in the local hospitality industry. To this end, questionnaires were applied to assess the types of impacts - economic, social, cultural, environmental, political and hospitality - both positive and negative, in the hospitality sector and in Braga. The key findings indicate that: · 85.7% of respondents consider that the event is important for the city of Braga. The event also contributes about 94% for the city development; · It is concluded that 100% of respondents believe that the event is positive, for the development of Braga, considering it very important 34.3% or extremely important 45.7%; · In relation to the positive economic impacts, the positive impact with the highest percentage of concordance is related to the increase of the sales volume, with 94.1%, followed by consumption increase of local products and handicrafts, with 81.8% of positive statements. In contrast, the most mentioned negative economic impacts are the increase of tourism seasonality and the increase in the cost of living with 61.8% of positive responses; · Regarding positive social impacts, the community awareness for the event, with 65.7% of positive responses is presented as the most important factor. In turn, the increase in urban traffic and congestion was measured as the negative social impact with the highest percentage of concordance 67.6% of positive responses, followed by the problems of basic infrastructures, with 39.5% of positive responses; · The appreciation of cultural/religious heritage 88.5%, the recovery and preservation of Braga’s historical and cultural patrimony 85.3% and 84.8% the appreciation of craft, were the most positive cultural impacts. The question of the cultural interest staging aiming a purely commercial interest is pointed with 21.2% of answers as the most negative cultural factor; · The rational use of space is the positive environmental impact with greater agreement, with 33.3% of positive responses, while 45.4% of the respondents claimed that the main negative factor of the event relates to the pollution caused by noise, 33.3% with the disorderly occupation of space and 23.5% thought that the event deprives the landscape of its characteristics through the erection of equipment to support the event; · Increased visibility of the event and the city at a national level is the most important factor in terms of positive political impact on the respondents 71.4%. In turn, it was found that 58.1% of respondents disagree with the assertion that there is an overlap of the religious representatives on politicians. Issues such as political differences 54.6% and the essence of the event moved to the background 54.5% are not recognized by respondents as negative motives; · In terms of hotels’ positive impacts, all the respondents identify the five questions as quite positive, so the results are all with rates above 70% of agreement. It must be highlighted the increase in occupancy rates 93.6%, the increase in sales in complementary services for accommodation (90.3%) and the increase of the overall average revenue 90.0%. In negative terms, 74.2% of respondents agree with the fact that the event is dependent on the weather and as such, it is a threat in terms of demand for hotels if it is bad. The dependence of the Spanish market 64.5% and the low stake in publicizing the event in hotels 50.0% are the other negative factors most relevant to the sector.
Sealy, Wendy. "An exploratory study of stakeholders' perspectives of a mega event in Barbados : the Golf World Cup 2006." Thesis, Bucks New University, 2009. http://bucks.collections.crest.ac.uk/9781/.
Full textKaplanidou, Kyriaki. "The impact of sport tourism event image on destination image and intentions to travel a structural equation modeling analysis /." Diss., Connect to online resource - MSU authorized users, 2006.
Find full textTitle from PDF t.p. (viewed on June 19, 2009) Includes bibliographical references (p. 154-167). Also issued in print.
Romano, Fillipe Soares. "Atratividade turística em estádios de futebol: visitação no estádio Arena Corinthians." Universidade de São Paulo, 2018. http://www.teses.usp.br/teses/disponiveis/100/100140/tde-12122018-202316/.
Full textWith the announcement of the construction the Arena Corinthians stadium in the district of Itaquera in São Paulo, inquired about the possible legacies and impacts for the population as a counterpart to hosting the sports megaevents. The present research emerged from the questioning: how the transformations demanded by the mega-sports events 2014 FIFA World Cup and 2016 Summer Olympics can influence the forms of use and appropriation of Arena Corinthians as a segment of tourism and leisure at the city of São Paulo? The overall aim was to analyze the importance of tourism activities at the stadium and, the specific objectives were focused on: to explore the activities that make use of the facilities; examine perception of the social actors of the environment under the perspective of the legacy and/or attraction for the region of Itaquera and the east zone of São Paulo; identify and reflect on the possibilities and potentialities of the use of space. In order to answer the previous questions, a choice of use of the qualitative method of descriptive and exploratory character was made, splited into three distinct moments: bibliographic and documentary analysis and field research, comprised by the participant observation technique, thematic interview, and made by the use of questionnaires to Arena Corinthians and São Paulo Turismo (SpTuris) managers, one hundred visitors from the Casa do Povo Tour, Timão RUN, Monster Jam and Football Open Training, and five visitors from Virada Cultural. As a result of the research, noticed that visitors were unaware of the tourist route at the east zone of São Paulo, some of them were at the stadium for the first time, in this sense, it stands out the importance of attracting the public through multicultural and diversified events that are not related to Sport Club Corinthians Paulista (SCCP). Visitors understand the Arena Corinthians as a legacy and tourist attraction for the city. The perception of the residents corroborates under perception of the tourist attractiveness, nonetheless, they differ especially in the matter of legacy, justified by the generated expectation and not fulfilled in the development of the surroundings. It also pointed out some recommendations for actions in order to cover the surrounding public in the perspective of appropriation, belonging and use of the stadium, as well as approaching the tourist trade to achieve the goals of being the main tourist attraction in the city of São Paulo
Braz, Fabio Cezar. "Eventos/feiras de negócios na (re)produção do espaço urbano da metrópole: estudo de caso do Parque Anhembi e Centro de Exposições Imigrantes." Universidade de São Paulo, 2008. http://www.teses.usp.br/teses/disponiveis/8/8136/tde-26092008-174607/.
Full textThe production of the urban space, in the plan of the physical space, is the materialization of the intentions and determination of agent multiples, which drive the destinies of the city for the purpose of the capital, guiding it for a autophagic planning that promotes image of the efficiency, a representation of the space that produced with the intention of selling the city, reinforces the characteristics of global city and opens possibility for the economical agents´ performance to put in practice tactics-strategies of reproduction of the capital in the space. The concept, the consensus that is produced on the city or its fragments, is induced and at the same time inductors of structures, rhythms and of a materiality that expressed itself in the current capitalistic space, conforming the representation spaces, that for its time potentiates the representation of that space. Such representation reinforces São Paulo as destiny of events and businesses. A logic that reveals a \"management of the urban administration\", a \"neodirigismo\" that appears for the construction of a city more and more \"finds strange\" to the that inhabit in it. The capital is spatially selective and search to fasten in the most dynamic centers of the global economy. It produces, therefore, \"homogeneous spaces\", \"fragmented\" and \"hierarchized.\" The competition is shown intransigent among the cities. The public power together with the private initiative put into practice several strategies for the reception of great events and businesses´fairs, attracting investments of every order, fomenting the flow of the tourism of businesses, segment that corresponds to the support of the whole chain of tourism of the capital. In this horizon, to study the great spaces of events / businesses´fairs in the relationship with the urban space of São Paulo shown itself instigate.In the analysis starts itself of the industrialization process and of its distract of the urban space of the city, being a form of placing the birth of the industrial fairs. These fairs were important to reinforce the marks of the national industry, enlarging the businesses and contributing to insert Brazil in the world market.The object of the research understands two of the largest enclosures of events of the city, the Parque Anhembi and the Centro de Exposições Imigrantes, each one of them with their particularities and context. The analysis shows the relationship of those enclosures with the dynamism of the city in its totality, involving the economical, political and social dimensions. And reveals its participation in the process of (re)production of the urban space of the North and South areas, in the areas that surround the Parque Anhembi and the Centro de Exposições Imigrantes, respectively.
Brown, Desmond Omotayo. "The effects of channel power, destination attractiveness and destination political risk events on U.S. tourism channel firms' performance : the case of tourism destinations in Africa /." Diss., This resource online, 1996. http://scholar.lib.vt.edu/theses/available/etd-06062008-155602/.
Full textFučíková, Michaela. "Význam sportovních akcí pro cestovní ruch." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-194173.
Full textHendrickse, Nida. "Theoretical analysis of the development of events management as a separate discipline in South Africa." Thesis, Cape Peninsula University of Technology, 2008. http://hdl.handle.net/20.500.11838/2118.
Full textEvent Management is a new medium, which has generated much enthusiasm from the events industry, as well as from the South African tourism industry, and is globally accepted as a developmental and marketing strategy from which destinations can benefit (Tassiopoulos, 2005: xiv). Event tourism has demonstrated significant growth and continues to expand as South Africa closes on hosting the 2010 Soccer World Cup. Events are different from permanent tourism attractions as they attract people to a shortlived, organised activity where visitors may participate, watch, view, learn and enjoy (Tassiopoulos, 2005: xiv). Event organisers have a number of goals and objectives that they need to achieve within stressful environments. Events offer unique opportunities to spread the tourism season for a particular destination and to promote destinations or attractions. They can also be used to stimulate demand by attracting extra, new or repeat visitors, while events can also be intended to generate additional revenue for a destination (Light, 1996:183). In order to ensure that events are successful, and to generate income for destinations, event practitioners are constantly under extreme pressure to perform. A combination of knowledge and skills is required to empower event practitioners to contribute to the industry and the community, at large. Therefore, tertiary institutions, such as the Cape Peninsula University of Technology (CPUT), should encourage active learning, facilitation, research, practical experience and engagement with its surrounding communities. This thesis focuses on a theoretical analysis of the events environment, as well as key factors that make this industry unique and justified as a separate discipline. The industry is hugely diverse and there are challenges, but prospective and current event practitioners who have established qualifications from registered institutions, can contribute to sustainable development and employment creation in South Africa. Carlos (2005: xi) states that for those who seek an exciting career, where their organisation skills and attention to detail along, with their creativity can be fully utilised, this would be their kind of industry; this is an industry that attracts several of the country's most vibrant students. Events Management is an industry, which is justified as a separate industry in South Africa.
Sousa, Ana Filipa Barnabé de. "Os eventos enquanto estratégia de comunicação das marcas de telecomunicações portuguesas: Vodafone Portugal, MEO (Portugal Telecom) e NOS (Sonaecom)." Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2015. http://hdl.handle.net/10400.26/19419.
Full textThe events and the communication of a brand are intertwined and it makes no sense to dissociate them. As such, we try to realize with this dissertation, which leads a brand, more specifically the national telecommunications, to choose the events as part of its communication strategy, with your target. Initially we developed a literature review, that would give us to learn a little more about events, more specifically about the musical events, festivals, and on the functioning of Brand Communication. Connect the two, to try to understand the role of Events within a brand Communication. They were thus acquired the concepts needed to pass to the next phase and analyze on the field. In the second phase we passed to the case study, conducting surveys to understand the public position with regard to your carrier and how this performs the communication of the brand, in the musical events. 166 validated questionnaires were considered, which enabled us to obtain some conclusions concerning the position and influence that the brand has on their target. Therefore, and taking into account the study bibliography, it was possible to analyze the data collected, so let us respond to hypotheses made at the beginning of the dissertation. In this way we were able to obtain conclusions this study.
Magnuson, Walter. "Det våras för öl : En studie om GBG Beer Weeks påverkan på Göteborg och dess ölkultur." Thesis, Karlstads universitet, Institutionen för geografi, medier och kommunikation (from 2013), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-79998.
Full textAlcohol has played a central role in many cultures throughout human history, where the earliest evidence of beer fermentation has been found in China and dated to over 7,000 years old. In several of today's traditional and modern cultures beer is found as a central part of rituals and festivities, and in some cultures, productions of fermented beverages have become synonymous with the nation or region. Examples of this include Dublin, Ireland with Guinness, Munich and Bavaria with Oktoberfest or the Czech Republic with a large amount of quality breweries. Modern beer culture saw its golden age in the late 19th and early 20th centuries when several technological developments and scientific discoveries improved beer production. However, this golden age quickly came to an end with sobriety movements, the First World War and the accompanying shortage of raw materials that resulted in the demise of most breweries. During the 80s, however, there was a renaissance in beer brewing when several microbreweries started up in the USA and England, among others, which today have spread to nations internationally. For Sweden, this development took place somewhat later with the start of Dugges brewery in 2005 in Gothenburg, which was followed up with hundreds of breweries across the country. The global development of microbreweries has given rise to a new niche form of gastronomic tourism called beer tourism, where the purpose of the trip is to experience aspects that revolve around the production of the beer in question. This can involve breweries, beer tastings, pub crawls, beer festivals or trade shows. As a result of microbreweries being smaller breweries, connections have been made to the phenomenon of neo-localism, which means that a society establishes a renewed pride in its society and elevates it. This study has focused on studying how the local beer culture in Gothenburg has been affected by the establishment of the beer week GBG Beer Week, which started in 2015. Gothenburg has a long connection to beer due to its history as a shipping and industrial city, which became home to famous brewers such as Johan Casparsson Poppelman and the Scotsman George Carnegie, of whose names remain part of Swedish brewing culture . The study has been based on three questions centered on the origin and purpose of the beer week, why you choose to participate as an organizer, and how the beer culture in Gothenburg has been affected by the beer week.
Correia, André Morais Bettencourt da Câmara. "A importância dos desportos náuticos na promoção do destino turístico Portugal o caso do remo." Master's thesis, Instituto Superior de Ciências Sociais e Políticas, 2016. http://hdl.handle.net/10400.5/12770.
Full textO presente estudo engloba os aspectos da comunicação estratégica no ambiente do binómio do turismo e desporto. Pretende verificar de que forma uma estratégia de comunicação no desporto do Remo pode contribuir para a promoção de Portugal como destino turístico, compreender como é realizada a comunicação dos vários stakeholders deste mercado e avaliar qual a estratégia mais adequada para a promoção deste nicho de mercado do turismo. Em termos metodológicos, realizaram-se entrevistas individuais semi-estruturadas em profundidade a informadores qualificados, seguindo um guião organizado de modo a recolher informação sobre: a perspectiva política do ponto de vista do turismo; a visão da tutela desportiva; o ponto de vista do mercado do lado da oferta; e o ponto de vista do mercado do lado da procura. A pesquisa teórico-prática realça a importância do desporto e do turismo para a economia, havendo uma oferta estruturada de produtos e actividades desportivas que respondem à procura do mercado. Foram identificados dois produtos estruturados no desporto do Remo, com relevância para o turismo e com potencial de comunicação: os centros de Treino de Remo, com uma oferta e mercado bem definidos, com vantagens competitivas identificadas; e os eventos de Remo, como a Lisboa Classic Regatta, com um historial de retorno mediático notável, reflexo de um planeamento de comunicação estratégica. Concluímos que a comunicação desses produtos estruturados deverá ser planeada, pensada e gerida estrategicamente, tendo em conta e envolvendo todos os seus públicos, unificando as várias acções de comunicação concebidas para atingir os objectivos definidos.
This study covers the aspects of strategic communication in the tourism and sport environment. It intends to verify how a communication strategy in the rowing sport can contribute to the promotion of Portugal as a tourist destination, understand how is accomplished the communication of the various stakeholders in this market, and evaluate the most appropriate strategy for the promotion of this niche tourism market. In terms of methodology, there were individual semi-structured in-depth qualified informants, following an organized script to collect information on: the political perspective of the tourism point of view; the perspective of the sport governing body; the point of view of the supply side of the market; and the point of view of demand side market. The theoretical and practical research highlights the importance of sport and tourism for the economy, with a structured range of products and sporting activities that respond to market demand. There were identified two structured products in the rowing sport, with relevance for tourism and communication potential: Rowing training centers with an offer and well-defined market with competitive advantages identified; and rowing events, such as the Lisbon Classic Regatta, with a remarkable mediatic return history, reflecting a communication strategy planning. We conclude that the communication of these structured products must be planned, designed and managed strategically, taking into account and involving all its stakeholders, unifying the various communication activities designed to achieve the objectives set.
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Messaros, Priscilla Sarah Linz. "FLIP-SE: aspectos comunicacionais e mercadológicos do pirão cultural de Paraty." Universidade Metodista de São Paulo, 2006. http://tede.metodista.br/jspui/handle/tede/738.
Full textThrough bibliographic research, interviews and the participant observation procedure, the dissertation makes an analysis of the occurrence of habits and uses originally of the individuals known as caiçaras in the communities situated in the Mamanguá s Bay and in the Araújo s Island in Paraty and the process of cultural hybridation identified in the communities in focus, of the cultural tourism made by the occurrence of events more specifically, the International Literary Party of Parati and the Parallel Circuit of Ideas. It shows how the communities appear represented in these events and discourse about the importance given to the participation in events known by the actual society, as cultural. Beyond this, it makes a diagnosis of the real interference that occurs in the caiçara culture through the tourist activity - viable to the maintenance interests and the cultures diffusion and by it s time, is responsible for 80% of the local economical system.
Através de pesquisas bibliográficas, entrevistas e do procedimento de observaçãoparticipante, a dissertação realiza uma análise da ocorrência de hábitos e costumes genuinamente caiçaras nas comunidades situadas no Saco do Mamanguá e na Ilha do Araújo - em Paraty - e o processo de hibridação cultural identificado nas comunidades em questão, em decorrência do turismo cultural ocasionado pela realização de eventos - mais especificamente, da Festa Literária Internacional de 'Parati' e do Circuito Paralelo de Idéias. Mostra como as comunidades aparecem representadas em tais eventos e discorre sobre a importância dada à participação em eventos tidos como culturais pela sociedade atual. Além disso, traça um diagnóstico das reais interferências ocasionadas na cultura caiçara através da atividade turística - viável aos interesses de manutenção e difusão de tal cultura - e que, por sua vez, é responsável por 80% do sistema econômico local.
Sörensen, Mascha. "Nation branding through mega-events and the impact on tourism development in the host country: a study on the 2014 FIFA World Cup in Brazil." reponame:Repositório Institucional do FGV, 2016. http://hdl.handle.net/10438/17251.
Full textRejected by Ana Luiza Holme (ana.holme@fgv.br), reason: Dear Mascha, First of all the title of the parts of the thesis, example: Abstract, resumo,etc. is duplicated it's only has to appear once. The List of Figures, etc. should be before the table of contents. The number of the pages should count from the first page but only appear on the introduction. Warm regards. Ana Luiza Holme 37993492 on 2016-10-10T12:25:44Z (GMT)
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Nation branding has recently gained importance as countries strive for a global competitive advantage to attract worldwide tourists, foreign direct investment and talented workforce, and to enhance consumer preferences for its exported products. The significance for Brazil of having hosted the two most important sport mega-events, the 2014 Football World Cup and the 2016 Summer Olympic Games, within two years is discussed in detail. The objective of the exploratory research here presented is to understand the perception of Brazil internationally (measured as nation brand) and to determine whether primarily the 2014 World Cup had an impact on the nation brand as possibly also on the tourism activities in the country. A methodology of a single case study has been applied. Main sources of information were secondary data from websites and tourism and event related journals, as well as quantitative data from nation branding indices and official tourism statistics. The most insightful data source was provided by seven interviews with experts in the field of nation branding, events and tourism business. The research suggests that the World Cup had two-sided effects. Increased international awareness, hospitality and improvements in perception of culture and people in Brazil are positive results that were partly restrained by negative images of corruption, insecurity and social problems. The World Cup overall resulted in positive outcomes in the tourism industry. Despite being beneficial in many aspects, the mega-events happened at a difficult economic and political time in Brazil. Together with persistent deficiencies of the international sport organizations, these circumstances further hindered lasting legacies and international reputation. The findings therefore are not straightforward. They are rather based on a complex discussion which identifies positive contributions of the events to destination branding and possibly to the development of the nation branding strategy of Brazil.
A consideração da marca-nação recentemente tem ganhado grande importância com países se esforçando para alcançar uma vantagem competitiva global, atrair turistas de todo o mundo, investimento estrangeiro direto e uma força de trabalho qualificada, além de melhorar as preferências dos consumidores por seus produtos exportados. A importância para o Brasil em ter hospedado os dois mais importantes mega-eventos esportivos no prazo de dois anos, a Copa do Mundo de 2014 e os Jogos Olímpicos de 2016, é discutida em detalhe. O objetivo da pesquisa exploratória aqui apresentada é entender a percepção internacional do Brasil (medida como marca-nação) e determinar se principalmente a Copa do Mundo de 2014 teve um impacto positivo na marca-nação e também nas atividades de turismo no país. A metodologia de um estudo de caso específico foi aplicada. As principais origens de informações foram dados secundários de sites e revistas relacionados a turismo e eventos, bem como dados quantitativos de índices de marca-nação e estatísticas oficiais de turismo. A fonte de dados mais significante foi obtida em sete entrevistas com especialistas no campo da marca-nação, eventos e turismo. A pesquisa sugere que a Copa do Mundo teve efeitos de dois lados. Aumento da consciêntização internacional, hospitalidade e melhorias na percepção da cultura e das pessoas no Brasil são resultados positivos que foram parcialmente restringidos por imagens negativas de corrupção, insegurança e problemas sociais. De forma geral, a Copa do Mundo apresentou resultados positivos na indústria do turismo. Apesar de serem benéficos em muitos aspectos, os mega-eventos aconteciam em um momento difícil para o Brasil, econômico e políticamente. Juntamente com deficiências persistentes das organizações desportivas internacionais, estas circunstâncias impediram ainda mais os resultados duradouros e a reputação internacional. Os resultados, entretanto, não são simplórios. Pelo contrário, são baseados em uma discussão complexa que identifica contribuições positivas dos eventos para a marca de destino e possivelmente para o desenvolvimento uma estratégia da nação-marca no Brasil.
Valarde-Menary, Jennifer. "Small scale sport events and sustainability: A case study in Torres Del Paine National Park, Chile." Scholarly Commons, 2019. https://scholarlycommons.pacific.edu/uop_etds/3581.
Full textJohnson, Deborah Joanne. "A comparative study of the management and socio-economic impacts of sport tourism events in Durban and Cape Town." Thesis, Cape Peninsula University of Technology, 2010. http://hdl.handle.net/20.500.11838/1640.
Full textThe relationship between sport and tourism is symbiotic and offers valued visitor experiences that aid sport tourism development. The growth of sport tourism justifies critical consideration, as sport is an important activity within tourism, while tourism is fundamentally associated with several types of sport. Sport and tourism have become significant economic activities in both the developed and the developing world. Sport tourism events is an essential category of sport tourism and because of their special characteristics, require particularly good organisation. Hence, the monitoring and evaluation of sport tourism events are integral to developing a sustainable sport tourism event industry in South Africa. The focus of this study was a comparative analysis of the management and socio-economic impacts of sport tourism events in Durban and Cape Town, utilising a case study approach. The study specifically evaluates the Comrades Marathon (CM), the Hansa Powerade Dusi Canoe Marathon (DCM), the Old Mutual Two Oceans Marathon (OMTOM) and the Isuzu Berg River Canoe Marathon (BR). Of importance in this study is stakeholders‟ involvement, perceptions, attitudes and understanding relating to the costs and benefits linked to the events. These particular events provided excellent case studies for comparative event impact analysis, as they are well-known sport tourism events, namely two running marathons and two canoe marathons that are held at popular tourist destinations. These case studies reflect a cross-section of experiences contrasting institutional dynamics, management issues, resident perceptions, sport event types as well as socio-economic and spatial contexts. As stakeholders have a direct influence on managerial decision making, a stakeholder analysis was undertaken. Stakeholders included individuals and organisations that were actively involved in the sport tourism events and whose interests may have been positively or negatively affected by the sport tourism event, viz. spectators, managers, sponsors, local government officials and residents. Due to the outdoor nature of the events, the movement of several people at spectator areas and along routes and the surveys being conducted face to face, a multistage, stratified, spatially-based purposive sampling method was used for spectators and residents. Two surveys were conducted at the events: a spectator questionnaire (n = 200 per event) and a service quality questionnaire (n = 100 per event). Spectators were approached while within the various spectator congregation points of each of the sport tourism events, whereas residents located within a 10-km radius of the sport tourism event route were surveyed (n = 200 per event) after the events. Structured key informant interviews were conducted with sponsors, managers and local government authorities.
Umbelino, Ana Filipa Rosado. "A magnitude que os festivais de música, Rock in Rio, NOS Alive e Super Bock Super Rock têm para a hotelaria de 4 e 5 estrelas em Lisboa, Cascais e Oeiras." Master's thesis, Escola Superior de Hotelaria e Turismo do Estoril, 2018. http://hdl.handle.net/10400.26/24660.
Full textThe relation between events and tourism is real and it has always been strong. Nowadays, it acquired a significant economic, cultural and social importance, which resulted from the progress and expansion of those events and also from the touristic phenomenon and the intrinsic connection between them, that as increase over the years. Countless events take place every day gathering thousands of participants, either national or international that has road, air and rail transportation, hotels, restaurants and other touristic services, thus contributing to the tourism industry. The music festivals are one of the most remarkable aspects of events management in Portugal, increasing more and more every day, using appealing posters and flyers, and are well prepared to receive any type of public, some in closed spaces others in open ones, all with the same purpose, same goal, offer an unique experience. The hotel industry and these type of events share a partnership, since some of the tourists need to stay overnight at the establishments, which, majority of times, are hotels. From this connection, between hotel industry and music festivals, emerges the interest in studying the influence that Rock in Rio, NOS Alive and Super Bock Super Rock have in the 4 and 5 star hotels in the Great Lisbon area, aiming towards the magnitude they provide in relation to the occupation rate, room night and general revenue of the hotel units as well as for the tourism in Lisbon. With the study carried out it can be concluded that the majority of the hotels studied do not increase the room night, that these music festivals greatly influence the hotel units in terms of occupancy rate and general revenue and that the realization of these festivals are a a strong contribution to the hotel industry and Tourism in Lisbon.
Heliodoro, Marta Sofia Baião. "Eventos promovidos pela Câmara Municipal de Évora: avaliação da divulgação e comunicação aos turistas através das unidades hoteleiras." Master's thesis, Universidade de Évora, 2018. http://hdl.handle.net/10174/23277.
Full textKennelly, Millicent. "Developing Sport Tourism: A Multiple Case Study of Interaction Between Australian National Sport Organisations and a Sport Tour Operator." Thesis, Griffith University, 2011. http://hdl.handle.net/10072/366210.
Full textThesis (PhD Doctorate)
Doctor of Philosophy (PhD)
Griffith Business School
Griffith Business School
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