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1

Daffy, Chris. Once a customer, always a customer: How to deliver customer service that creates customers for life. Dublin: Oak Tree, 1999.

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2

Once a customer always a customer: How to deliver customer service that creates customers for life. Dublin: Oak Tree Press, 1996.

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3

The cult of the customer: Create an amazing customer experience that turns satisfied customers into customer evangelists. Hoboken, N.J: Wiley, 2009.

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4

Board, Securities and Investments, ed. Customer agreements: Know your customer. London: Securities and Investments Board, 1988.

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5

Gerson, Richard F. Beyond customer service: Keeping customers for life. Los Altos, Calif: Crisp Publications, 1992.

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6

Agency, Benefits. Customer charter: A commitment to our customers. London: Benefits Agency, 1992.

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7

Joe, Wheeler, ed. Managing the customer experience: Turning customers into advocates. London: Financial Times Prentice Hall, 2002.

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8

Seldman, Marty. Customer tells: Delivering world-class customer service by reading your customers' signs and signals. New York: Kaplan Pub., 2007.

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9

Glanz, Barbara A. Building customer loyalty: How you can help keep customers returning. Burr Ridge, Ill: Irwin Professional Pub./Mirror Press, 1994.

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10

Customer service: The key to winning lifetime customers. Rockhurst College: National press Publications, 1991.

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11

Lewis, B. R. Customer care in service organisations: The customers perspective. Manchester: UMIST School of Management., 1989.

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12

Cross, Richard. Customer bonding: Pathway to lasting customer loyalty. Lincolnwood, Ill: NTC Business Books, 1995.

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13

Cross, Richard. Customer bonding: Pathway to lasting customer loyalty. Lincolnwood, Ill: NTC Business Books, 1995.

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14

1943-, Klefsjö Bengt, ed. Quality: From customer needs to customer satisfaction. London: McGraw-Hill Book Co, 1994.

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15

Timm, Paul R. Customer service: Career success through customer satisfaction. Upper Saddle River, NJ: Prentice Hall, 1998.

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16

Timm, Paul R. Customer service: Career success through customer loyalty. 5th ed. Upper Saddle River, N.J: Prentice Hall, 2010.

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17

Customer service: Career success through customer loyalty. 5th ed. Upper Saddle River, N.J: Prentice Hall, 2011.

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18

Sandra, Brown. Tough customer. London: Hodder & Stoughton, 2010.

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19

Shaw, Colin, Qaalfa Dibeehi, and Steven Walden. Customer Experience. London: Palgrave Macmillan UK, 2010. http://dx.doi.org/10.1057/9780230291775.

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20

Robinson, Sionade, and Lyn Etherington. Customer Loyalty. London: Palgrave Macmillan UK, 2006. http://dx.doi.org/10.1057/9780230513037.

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21

Fisk, Peter. Customer genius. Chichester: John Wiley & Sons, 2009.

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22

Bruhn, Manfred, and Karsten Hadwich, eds. Customer Experience. Wiesbaden: Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-4001-8.

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23

Ziglar, Zig, Shep Hyken, Made for Success, Mark Sanborn, and Various author-speakers. Ultimate Customer Service: Customer Service Essentials for Loyal Customers. Made for Success, Inc. and Blackstone Audio, Inc., 2011.

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24

Ziglar, Zig, Shep Hyken, and Mark Sanborn. Ultimate Customer Service: Customer Service Essentials for Loyal Customers. Made for Success, Inc. and Blackstone Audio, Inc., 2011.

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25

Customer Service Your Customers Expect: Stories about Customer Service. Trafford Publishing, 2020.

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26

Customer Satisfaction: The customer experience through the customer's eyes. Cogent Publishing Ltd, 2007.

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27

Charles, Proctor. Part C The Banker–Customer Relationship, 15 The Banker–Customer Contract. Oxford University Press, 2015. http://dx.doi.org/10.1093/law/9780199685585.003.0015.

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This chapter considers the nature of the basic contractual relationship between the bank and its customer. It covers the meanings of ‘banker’ and ‘customer’; the general nature of the banker–customer relationship; the terms of the banker–customer contract; the customer's duties to the bank; and the regulation of the contractual terms of the banker-customer relationship.
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28

Knapp/Odgers/Reynolds. Customer Service, Custom Edition. Thomson/Delmar Learning, 2008.

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29

Hyken, Shep. Cult of the Customer: Create an Amazing Customer Experience That Turns Satisfied Customers into Customer Evangelists. Sound Wisdom, 2020.

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30

Hyken, Shep. Cult of the Customer: Create an Amazing Customer Experience That Turns Satisfied Customers into Customer Evangelists. Wiley & Sons, Incorporated, John, 2009.

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31

Once a Customer Always a Customer: How to Deliver Customer Service That Creates Customers for Life. 3rd ed. Oak Tree Press (Ireland), 2001.

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32

Agrawal, Piyush. Helping Customers Win: Customer Success Insights. Windy City Publishers, 2020.

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33

Tzempelikos, Nektarios, and Spiros Gounaris. Customer Equity Management: Managing Customers As Assests. Business Expert Press, 2015.

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34

Tzempelikos and Spiros Gounaris. Customer Equity Management: Managing Customers As Assets. Business Expert Press, 2013.

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35

Smith, Lisa. Happy Customer Healthy Company: Customer Service + Customer Support. Independently Published, 2017.

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36

Pearson. Customer Service& Customer Service Pkg. Pearson, 2009.

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37

Pearson. Customer Service: Practcl& Customer Service. Pearson, 2009.

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38

Sweeter, Kevin. Customer. KRS Enterprises, 2011.

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39

Customer. Leeds: Ventura, 1996.

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40

Art of Customer Service : : How to Build Customer Loyalty, Win-Back Lost Customers, and Deliver an Exceptional Customer Experience. Independently Published, 2021.

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41

Customer 3D: A New Dimension for Customers. CustomerEDU, LLC, 2012.

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42

Seldman, Marty, John Futterknecht, and Ben Sorensen. Customer Tells: Delivering World-Class Customer Service by Reading Your Customers' Signs and Signals. Optimum Press, 2020.

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43

Seldman, Marty, John Futterknecht, and Ben Sorensen. Customer Tells: Delivering World-Class Customer Service by Reading Your Customers' Signs and Signals. Optimum Press, 2020.

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44

Breen, Gerald Mark. The Customer: You Deserve Customer Satisfaction. Authorhouse, 2004.

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45

Mangen, David J., and Gregory Tommerdahl. Customer Retention: Maximizing Customer Lifetime Profitability. Sheshunoff & Co, 2001.

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46

Wilson, Jack, and Inc Associates. Winning Customer Loyalty...Eliminate Customer Turnoffs. Jack Wilson & Associates, Inc., 1999.

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47

Winning Customer Loyalty...Exceed Customer Expectations. Jack Wilson & Associates, Inc., 1999.

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48

Lip Service vs. Customer Service: Making Customer Cents from Customer Sense. Kendall/Hunt Publishing Company, 1996.

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49

Customer Understanding: Three Ways to Put the Customer in Customer Experience. Independently Published, 2019.

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50

Purvis, Charlotte. Customer Communication Formula: How to Communicate with Your Customers and Boost Your Customer Service Brand. Write Way Publishing Company LLC, 2020.

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