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Books on the topic 'Consumer stereotypes'

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Author: Grafiati

Published: 10 December 2022

Last updated: 28 January 2023

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1

Breidenbach, Joana. Seeing culture everywhere: From genocide to consumer habits. Seattle: University of Washington Press, 2009.

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2

Breidenbach, Joana. Seeing culture everywhere, from genocide to consumer habits. Seattle: University of Washington Press, 2009.

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3

From Imus to industry: The business of stereotypes and degrading images : hearing before the Subcommittee on Commerce, Trade, and Consumer Protection of the Committee on Energy and Commerce, House of Representatives, One Hundred Tenth Congress, first session, September 25, 2007. Washington: U.S. G.P.O., 2009.

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4

The significance of the women's movement to marketing: A life style analysis. New York: Praeger, 1985.

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5

1956-, Brown Lyn Mikel, and Tappan Mark B, eds. Packaging boyhood: Saving our sons from superheroes, slackers, and other media stereotypes. New York: St. Martin's Press, 2009.

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6

Housework and housewives in American advertising: Married to the mop. New York: Palgrave Macmillan, 2011.

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7

Understanding the Nigerian Digital Consumer: An Overview of Consumer Behaviour, Culture and Stereotypes. Independently Published, 2020.

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8

Thomas, Nigel, ed. Children, Politics and Communication. Bristol University Press, 2009. http://dx.doi.org/10.46692/9781847421852.

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<i>The Consumer in Public Services</i> critiques established assumptions surrounding citizenship and consumption. Drawing on empirical research, it challenges existing stereotypes about the 'consumer as chooser' and shows how we must develop a more sophisticated understanding of consumers, examining their place and role as users of public services.

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9

Venkatesh, Alladi. Significance of the Women's Movement to Marketing. ABC-CLIO, LLC, 1985.

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10

University of California, Los Angeles. Multicampus Program in Geriatric Medicine and Gerontology. and United States. Administration on Aging., eds. The mature market: New directions for advertisers. Los Angeles, CA (10945 Le Conte Ave., Los Angeles 90095-1687): University of California, Los Angeles, Board of Regents, Geriatrics and Gerontology, 1997.

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11

United States. Administration on Aging and University of California, Los Angeles. Multicampus Division of Geriatric Medicine and Gerontology, eds. The mature market: New directions for advertisers. Los Angeles, CA (10945 Le Conte Ave., Los Angeles 90095-1687): University of California, Los Angeles, Board of Regents, Geriatrics and Gerontology, 1997.

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12

Shankar, Shalini. Advertising Diversity: Ad Agencies and the Creation of Asian American Consumers. Duke University Press, 2015.

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13

Gerard, McMeel. Part I The General Part, 6 Standard Form Contracts, Public Policy, and the Realms of Strict Construction and Strict Compliance. Oxford University Press, 2017. http://dx.doi.org/10.1093/law/9780198755166.003.0006.

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This chapter introduces standard form contracts and the issues of construction to which they give rise. Such documents contain all species of contractual terms. However, in standard contractual texts the focus tends to be on exemption clauses, which have generated a great wealth of case law. The concern about standard forms generally and exemption clauses in particular is that they may not reflect a genuine bargain where the terms are drafted or chosen by one of the parties and are proffered on a ‘take-it-or-leave-it’ basis. This is particularly true of business-to-consumer dealings. However that stereotype of standard forms has been resisted where it is clear that both parties are commercial actors of relatively equal bargaining power.

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14

de Bruin, Boudewijn. The Business of Liberty. Oxford University Press, 2022. http://dx.doi.org/10.1093/oso/9780198839675.001.0001.

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Two key arguments for the value of freedom are that freedom contributes to desire satisfaction and to personal responsibility. But what if we do not know about our freedoms? Or if we do not acknowledge each other’s freedoms? This book shows that what is really of value are the ideals of known freedom and acknowledged freedom. The book demonstrates the importance of these two ideals in many contexts, including neuromarketing, skilled work, discrimination, education, environments with stereotype threats, informed consent, consumer protection, socially responsible investing, climate-related financial disclosure, law, professional oaths, freedom of speech, and privacy. To argue that known freedom is crucial to satisfy our desires and assume responsibility, the book combines work in psychology on choice with work in philosophy on the value of knowledge. It is shown that known freedom is compromised when salespeople deploy consumer obfuscation or when news shows use contextual framing techniques to steer the way their audiences will process the information. And it is shown how carefully developed consumer protection and information disclosure regulation can foster known freedom. Using insights from economics and ethics, the book argues that acknowledged freedom offers protection to our freedoms. It makes our freedoms more stable. Acknowledged freedom embodies an ideal of mutual recognition that underlies informed consent and the ethics of communication, and can also contribute to a flourishing corporate culture. Most books discuss either freedom or knowledge. This unique book shows that when we think about the value of freedom, we should think about the value of knowledge too.

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15

Advertising Diversity: Ad Agencies and the Creation of Asian American Consumers. Duke University Press Books, 2015.

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16

Advertising Diversity: Ad Agencies and the Creation of Asian American Consumers. Duke University Press Books, 2015.

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17

Isurin, Ludmila. Reenacting the Enemy. Oxford University Press, 2022. http://dx.doi.org/10.1093/oso/9780197605462.001.0001.

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This book discusses how group memories about recent political events are constructed by the media of the group and how the information provided by the media is consumed by individual minds to form memories of those events. Based on the accumulated research in three distinct areas—collective memory, media, and the mind—the book offers an interdisciplinary sociocognitive framework within which a case study of Russian and American memory construction is investigated. The analysis of seven political events involving Russia that took place in the second decade of the 21st century and were discussed in Russian and American media outlets showed how ideological bias, distortion, and schemata worked to push against the other in an attempt to establish a narrative that reenacted an old and now reemerged enemy. By initially invoking not entirely forgotten stereotypes from the decades of the Cold War and later reinforcing those with new stories that perfectly fit old narrative frames, the two countries—via their respective media—became engaged in an information war that ultimately aimed at reaching the minds of people in those two countries. Those minds, however, while consciously questioning the trustworthiness of news coverage by their respective media, have formed memories along the ideological lines provided by the very media that they claim they do not trust. The book brings together two different methodologies and resources: content analysis of media texts and empirical data from human participants.

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18

Neuhaus, Jessamyn, and J. Neuhaus. Housework and Housewives in American Advertising: Married to the Mop. Palgrave Macmillan, 2015.

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19

Neuhaus, Jessamyn. Housework and Housewives in American Advertising: Married to the Mop. Palgrave Macmillan, 2011.

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20

Neuhaus, Jessamyn. Housework and Housewives in American Advertising: Married to the Mop. Palgrave Macmillan, 2011.

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