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Dissertations / Theses on the topic 'CONSUMER BUYING'

Author: Grafiati

Published: 11 September 2023

Last updated: 26 July 2025

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1

Kuldiloke, Somsawai. "Determinants of consumer intention towards ethical buying." Thesis, Kingston University, 2012. http://eprints.kingston.ac.uk/24841/.

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Consumer awareness about ethical issues has been growing over the last decades. Knowledge and awareness about ethical products has led to businesses responding with a variety of ethical products for the consumers. The growth in ethical products market has attracted the interest of researchers as evidenced in a growing body of literature on ethical behaviour. Ethical decision-making models in the extant research tend to emphasise social interest values, such as ethical obligation and ethical self-identity, as predictors of ethical behaviour. However, little is known about factors such as self-i

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Kight, Jeffrey Wayne. "Forward buying of non-commodity consumer goods." Thesis, Massachusetts Institute of Technology, 2007. http://hdl.handle.net/1721.1/40104.

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Thesis (M. Eng. in Logistics)--Massachusetts Institute of Technology, Engineering Systems Division, 2007.<br>"June 2007."<br>Includes bibliographical references (leaf 63).<br>This thesis examines the feasibility of commodity-like forward and futures markets in non-commodity consumer goods. Benefits of information gleaned from the sale of products for future delivery are examined, as well as the market for wine futures, which serves as an example of a non-commodity futures market. Analysis is conducted by controlled experiments in a system dynamics model that simulates the bullwhip effect.<br>b

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Matuschak, Alina. "Mechanisms of influence on consumer buying behavior." Thesis, Київський національний університет технологій та дизайну, 2019. https://er.knutd.edu.ua/handle/123456789/13091.

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Norrgård, I. (Isadora). "Consumer buying behaviour in online legal services." Master's thesis, University of Oulu, 2019. http://jultika.oulu.fi/Record/nbnfioulu-201911223154.

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Abstract. Online legal services refer to electronic or digital legal services (in the form of software, apps, web pages, etc.) that can increase common people understanding of legal issues, access to legal information and social participation in legal related matters. By automating tasks traditionally performed only by lawyers and by making legal services available on the Internet, online legal services make the access to justice more affordable and accessible to all. In this modern context, where common consumers have the opportunity buy and use legal services completely on the internet and w

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Bailey, John Franklin. "Customer buying behavior at selected petroleum shops in Cape Town." Thesis, Cape Peninsula University of Technology, 2011. http://hdl.handle.net/20.500.11838/973.

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Thesis (MTech (Business Administratiom, Marketing Management))--Cape Peninsula University of Technology, 2011<br>The dynamic nature of modern organisations, characterised by hyper turbulence, necessitates that organisations remain receptive to the plethora of internal and external forces driving changes in strategy. One such organisation is that of Engen Petroleum Limited which operates in an everchanging, highly competitive environment. In order to remain the market leader, Engen needs to revisit its strategy to contend with market forces, bearing in mind that globalisation, as well as i

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Shum, Yiu-cheung Paul. "Property buying behaviour in Shenzhen." Click to view the E-thesis via HKUTO, 2002. http://sunzi.lib.hku.hk/hkuto/record/B31969203.

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Ellis, Katrina. "Private label buying behaviour." Thesis, London Business School (University of London), 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.262224.

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McCole, Patrick. "Dimensionalising trust in Internet buying behaviour." Thesis, University of Ulster, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.272536.

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Chan, Chi Hang. "The buying behaviour of a shoes store." access abstract and table of contents access full-text, 2006. http://libweb.cityu.edu.hk/cgi-bin/ezdb/dissert.pl?msc-meem-b21417532a.pdf.

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Thesis (M.Sc.)--City University of Hong Kong, 2006.<br>Title from title screen (viewed on Oct. 5, 2006) "Submitted to Department of Manufacturing Engineering and Engineering Management in partial fulfillment of the requirements for the Master of Science in enterprise technology and management." Includes bibliographical references.

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Fracasso, Sara <1994&gt. "In store-digitalization: the implications for consumer buying behavior." Master's Degree Thesis, Università Ca' Foscari Venezia, 2018. http://hdl.handle.net/10579/14038.

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La tesi verterà sul tema delle nuove tecnologie e in particolare sull'impatto che esse hanno avuto nel processo di decisione dei consumatori. Inoltre, verrà esplicitata l'evoluzione dei canali di marketing fino all'affermarsi dell'omnicanalità per far fronte alle nuove esigenze dei consumatori. Infine, verrà analizzato il caso dell'azienda dove ho svolto il tirocinio in correlazione con il tema della tecnologia in-store.

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Nakagawa, Shinobu. "Important roles of housing stock in consumer behaviors /." Diss., Connect to a 24 p. preview or request complete full text in PDF format. Access restricted to UC campuses, 2003. http://wwwlib.umi.com/cr/ucsd/fullcit?p3096416.

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Shum, Yiu-cheung Paul, and 沈耀祥. "Property buying behaviour in Shenzhen." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2002. http://hub.hku.hk/bib/B31969203.

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Chan, Yun-sang Elvis. "Understanding of Chinese buying behaviour : a network approach /." [Hong Kong] : University of Hong Kong, 1993. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1357047X.

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Pollard, Mike. "Environmentally friendly products : a comprehensive model of consumer buying behaviour." Thesis, Kingston University, 2000. http://eprints.kingston.ac.uk/20658/.

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This study has attempted to contribute to the advancement of knowledge within the domain of consumer behaviour, and more specifically, to provide a greater understanding of the influences on consumers' intention to purchase environmentally friendly (EF) products. The impetus for this study stems from a general consensus that marketers recognise that green issues will not disappear and that the environment will continue to be a critical business issue. It is furthermore suggested that green marketing is taking shape as one of the key business strategies of the future. At the same time it is tru

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Hongu, Nobuko, Rachel J. Turner, Cathy L. Martinez, Asuka Suzuki, and Kimberly A. Gonsalves. "Buying Locally Grown and Eating Seasonally in Arizona." College of Agriculture, University of Arizona (Tucson, AZ), 2014. http://hdl.handle.net/10150/335837.

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6 pp.<br>More and more consumers are choosing to buy locally produced foods. Health and environment conscious consumers believe locally grown foods are healthier, fresher, and are better tasting than foods that have endured many miles of transport. Buying locally also helps communities by stimulating local economies and protecting the environment. This article outlines the benefits of buying locally grown food and eating seasonally in Arizona. A recipe that is easy and affordable using local produce is included. An Arizona seasonal produce availability calendar is included in the Appendix.

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Helmersson, Filip, and Amanda Svensson. "What if ethical buying behavior leads to boycotts? : The buying behavior of Generation Z." Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15760.

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The care for the environment has been a hot topic during the last fifteen years. Ecological and Fairtrade products made from sustainable materials and methods can be found in almost every store. It seems like awareness regarding our environmental impact has increased and therefore changed our purchase behavior. The awareness has also created pressure on the companies to behave in an ethical manner, if the consumers feel that their ethical needs are not acknowledged, they will tend to stop purchasing products from that company. In this new aware society there is a new player that in a few years

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Ndi, Rene Xavier Owona. "Variables influencing customers' buying behaviour in the South African clothing retail industry." Thesis, Nelson Mandela Metropolitan University, 2014. http://hdl.handle.net/10948/3029.

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It is important for business managers to understand customers’ buying behaviours, as customers are the cornerstone of the business’ marketing strategy and the main providers of businesses’ profits. Previous research have identified numerous factors that influence customers’ buying behaviour, factors such as prices, promotions, brand image, brand reputation, customer experience and socio-cultural aspects. Despite the attention given to variables influencing buying behaviour, there was still a gap to be filled in this field of study in the clothing retail industry, especially in the South Africa

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Sato, Ayana. "Impulse buying and health : affect and regulatory focus." Thesis, University of Bath, 2011. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.577313.

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Yeniaras, Volkan. "The development of a scale measuring consumer confidence in buying decisions." Thesis, Swansea University, 2013. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.644357.

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The plethora of diverse conceptualisations and operationalizations of confidence apparent in the literature suggests a gap in empirical endeavour in developing an established research methodology to create valid and reliable measures of confidence. This research seeks to create a 'consumer confidence in buying-decisions' scale regarding high-involvement products and/or services where consumer confidence is re-defined as anticipated certainty of past patterns recurring in future events, episodes and/or behaviours. This research also incorporates this new definition of confidence into the item g

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Higgins, Kathleen M. "Consumer Compulsive Buying and Hoarding in a World of Fast Fashion." Thesis, University of North Texas, 2014. https://digital.library.unt.edu/ark:/67531/metadc799553/.

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The purpose of this study was twofold: (1) to determine the relationships between social media, fashion interest and fast fashion involvement and whether these psychographic variables affect propensity for compulsive clothing buying and (2) to determine whether a relationship exists between compulsive buying and propensity toward hoarding. Data was collected through consumer panel from Qualtrix. Screener questions ensured that all respondents were adult females with an interest in fashion. Responses yielded 232 usable surveys, which were analyzed using SPSS software. Social media was found t

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Mohanty, Suva Kanta. "Consumer preference and buying behaviour of traditional aromatic rice in Odisha." Thesis, University of Reading, 2015. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.740777.

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The taste and preference for food items of urban consumers in India has changed rapidly in the last decade due to increase in income and change in lifestyle. A number of studies have indicated that urban consumers in India are shifting from low quality food grain to high quality food grain and are ready to pay a higher price for better quality of food grain. The state of Odisha, where rice is a major staple food item and where people consider rice as the major source of calorie intake, is the home to a number of traditional aromatic rice varieties (TARV). Past studies have indicated that consu

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Legette, Dana Denise. "The relationship between selected social factors and the clothing buying behavior patterns of black college students." Thesis, This resource online, 1994. http://scholar.lib.vt.edu/theses/available/etd-06232009-063253/.

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Mulaudzi, Tshifhiwa. "Buying patterns of clothing during early adolescence : an exploratory study." Diss., Pretoria : [s.n.], 2005. http://upetd.up.ac.za/thesis/available/etd-01312006-083401.

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LIU, DOUQING. "Factors influencing Chinese Consumer Online Group-Buying Purchase Intention: An Empirical Study." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-202110.

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Background: Because of the high-speed development of e-commerce, online group buying has become a new popular pattern of consumption for Chinese consumers. Previous research has studied online group-buying (OGB) purchase intention in some specific areas such as Taiwan, but in mainland China. Purpose: The purpose of this study is to contribute to the Technology Acceptance Model, incorporating other potential driving factors to address how they influence Chinese consumers' online group-buying purchase intentions. Method: The study uses two steps to achieve its purpose. The first

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Peters, Gabriella. "Consumer behavior elements that influence buying decisions." Thesis, 2005. http://hdl.handle.net/10413/8422.

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Retail carts were recently introduced in the terminals at JHB International Airport and a need was identified by the researcher to gain an understanding on the buying behavior of low cost passengers. This segment is growing in double digits yearly and an opportunity for enhancing Airports Company's revenue exists by offering a tailor-made product to this segment. A profile was established on the low cost passenger in this study, enabling the development of a customized product for this segment. The current product offering was matched to preferences and expectations of the low cost passenger,

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Shih, Fang-shan, and 石芳珊. "The Determinants of Consumer Impulsive Buying Behavior." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/16512233757191035285.

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碩士<br>南華大學<br>傳播管理學研究所<br>92<br>This research seeks to discuss the influential factors on impulsive buying behavior, then identify the determinants of consumer impulsive buying behavior through a survey. 　　　Using the past literature as conceptual frames, we established a six category scale that may influence consumer impulsive buying behavior, including stimulation level offered by sellers and shopping environment, the traits of products, the advertisement and activity of product’s, consumer’s impulsivity traits, situational factors when buying, and consuming ways. Most factors are found to b

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Palhoto, Inês Isabel Pombas. "Organic food consumer and impulsive buying tendency." Master's thesis, 2019. http://hdl.handle.net/10400.14/27001.

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Although impulsive buying has been investigated for nearly 70 years, almost no research has examined this phenomenon on the organic food consumers. In the last 20 years, the organic food market has been reaching significant values worldwide and it is a market composed by consumers that have special attention and care when shopping. In order to increase sudden purchases in store, there is a need to understand how to deviate organic food consumers from their extremely controlled buying behaviors. Thus, through semi-structured interviews and an online questionnaire, the aim of this dissertation

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Kuo, Yachi, and 郭雅琪. "Consumer Buying Behavior Of Umbilical Cord Blood." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/15792418790403155938.

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碩士<br>義守大學<br>管理學院管理碩士在職專班<br>100<br>In this study, for consumers to buy the cord blood the course of the study aimed to explore the consumer is about to greet a new life to the dawn of how consumers understand the role of cord blood and clinical use of its value, how will the face of market buildings assessment of each cord blood and choice, and so on, the history of consumer purchase behavior. People used to not know its purpose, the umbilical cord blood as medical waste, with the placenta, the umbilical cord be discarded, and now biotechnology advances, their umbilical cord blood contains a

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SANGAR, PULKIT. "EFFECT OF PACKAGING ON CONSUMER BUYING INTENTION." Thesis, 2016. http://dspace.dtu.ac.in:8080/jspui/handle/repository/17208.

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I believe that over the years the consumers have become quite conscious about what they buy. Packaging design, color and size affects but also the labeling on the packaging is also important. As Bru‟s distinguish packaging gave it an advantage over nestle and how coca cola redesigned their bottles over the years and have even developed environmental friendly packaging to attracts consumers. Cadbury has carefully cultivated the packaging of its products to match the likings of its customers and make it protective and unique. Thus: 1. Package should be treated as one of most valuable asset in t

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DAS, KAUSTAV. "EFFECT OF BRANDING ON CONSUMER BUYING BEHAVIOUR." Thesis, 2019. http://dspace.dtu.ac.in:8080/jspui/handle/repository/17139.

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Brand is a Guarantee, an assurance for a defined standard of quality for the first time and for every time but not the vice versa. Brand is name or logo that plays the role in the mind of the customer. Brands do not compete in the product area but compete for the mind space of the customer. A brand once established in the mind of the customer becomes indelible when customer identifies itself with that particular Brand. Branding is an effective marketing strategy tool that has been used with frequent success in the past. Branding can be an effective and powerful tool for all types of busine

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INKAEW, AMONDECH, and Amondech Inkaew. "Exploring Consumer Behavior of Thai Millennials towards Buying Consumer Electronics Online." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/vz4x2q.

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碩士<br>國立臺北科技大學<br>管理學院外國學生專班(IMBA)<br>107<br>Online shopping has gained popularity in various types of products. The main attraction for consumers to shop online is convenience. Consumers nowadays can save time and enjoy the ease of shopping over the internet for a wide variety of items instead of going to a conventional store. However, consumer electronics are perceived as expensive products and many customers need to experience it before purchase. Moreover, there are other factors such as perceived ease of use, Perceived Usefulness, perceived privacy and security of transactions, need for to

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Lo, Vania, and 羅凡妮. "Consumer Buying Behavior for Low Involvement Goods: Findings Based on Jakarta Consumer." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/43978747807873978259.

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碩士<br>逢甲大學<br>國際貿易所<br>98<br>The degree of differentiation between brands of low involvement products is very low. Looking at the product cues is the only way that consumer can distinguish the difference between one brand with another. This study investigated the effect of different consumer profiles on their buying behavior or preferences when choosing low-involvement products. This research involved a survey of 283 consumers that took place in Jakarta, Indonesia over the period of June to October 2009. The result shows that consumers with different level of income or have different level of

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Lai, Teh-Ming, and 賴德明. "Impulse Buying Behavior: Consumer Adoption of Innovative Products." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/64539307597678395339.

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碩士<br>龍華科技大學<br>企業管理系碩士班<br>104<br>The popularity of using the Internet in Taiwan has increased greathy in recent years,and the network infrastructure has been advancing continuously. Moreover, the network’s becoming more and more efficient has brought much more chances for many innovative products, which firms invest , to show up against hundreds of millions of other products . Therefore , firms now have to know the purchasing habits , the purchasing types and the tolerance of perceived risk of different kinds of consumers , in order to use the right commercial approaches to stimulate their w

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Zeng, Yu-lin, and 曾宇琳. "The Determinants of Consumer Group-buying Participation Intention." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/5u985x.

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碩士<br>國立臺灣科技大學<br>企業管理系<br>99<br>In recent years, online shopping keeps thriving and derives different modes of shopping, and presently the group-buying is one popular way of consumption. Consumers could fight for the most discounts of products by gathering the quantity of thousands of consumers. The purpose of this research is to explore what factors would give consumers the drives to participate the group-buying. We referred to the consumption value model (Sheth et al., 1991), and considering the viewpoint of social psychology, we also took conformity as a factor for affecting group-buyin

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YANG, CHUAN-LIANG, and 楊川量. "Consumer Buying Behaviors on Auto Parts and Accessories." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/547nvv.

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碩士<br>東海大學<br>高階經營管理碩士在職專班<br>105<br>Title of Thesis：Consumer Buying Behaviors on Auto Parts and Accessories Name of Institute：Tunghai University Executive Master of Business Administration Program Graduation Time：（06／2017） Student Name：Yang, Chuan-Liang Advisor Name：Dr. Wu, Jin-Shan Abstract： Car department store consumption behavior research is quite inadequate in Taiwan. This study examines the gender, age, and occupancy of consumers on the purchase of car department stores. The research object is mainly aimed at who consumes in the car department store chain in Taichung. In recent yea

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Hsu, Li-Yi, and 許豊億. "The Factors of Affecting Consumer Online Impulse Buying." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/62984081651306386791.

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碩士<br>東吳大學<br>資訊管理學系<br>101<br>As the Internet expand so vigorously, it’s also influence the changing of consumption pattern jointly. Consumer behavior has transfer to the virtual and the storage seem boundless of the online shop progressively. It’s not only spur the commercial opportunity to the online buying, but bring the new field of research for the academia. One of the consumer behavior, the impulse buying, is also transferring to the online domain simultaneously. Although there were some difference between the online buying and the traditional buying, but the essence still the same.

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Lee, Lih Hwa, and 李麗華. "The Study of Consumer Buying Intentions of iPhone." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/06686456712680053752.

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碩士<br>淡江大學<br>全球華商經營管理數位學習碩士在職專班<br>99<br>The ways of communication and barriers of space among people have been greatly changed by latest telecommunication technologies. As consumers become increasingly reliant on mobile phones, highly-integrated and multi-functional smart phones become promising worldwide. The iPhone, one of the most popular smart phones, is taken as an pilot study of how much degree of perceived quality can be influenced by product knowledge, product characteristics and relative searching cost. Furthermore, the degree of how consumer’s willingness to buy for iPhone which ar

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Chen, Kuo-Chang, and 陳國章. "A Study of Consumer Buying Behavioron Innovation Marketing." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/62468703967748189771.

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碩士<br>國立成功大學<br>高階管理碩士在職專班<br>91<br>In the past, the business-model of Taiwan was highly export orientated and depending on OEM. The market was controlled by the client.Even if the retail price was high, the manufacturer, has very little profit margin and may be stripped off to end up a loss. Taking some successful business experiences as reference, We tried to figure out an innovative marketing model to integrate financial group, design, production, marketing and distribution, supported by trust and insurance companies. This model enables consumers to get quality guarantee as well as 9 f

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Peball, Sarah. "Buying groceries online: consumer perceptions and generational cohorts." Master's thesis, 2017. http://hdl.handle.net/10362/23176.

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Purpose – Online grocery shopping is gaining momentum in European retailing. The purpose of this study was to investigate four theoretical consumer-oriented constructs and their influence on consumer purchase intention in this context. Additionally, this paper examined differences between two generational cohorts, Millennials and Baby Boomers. Design/methodology/approach – A quantitative study was conducted among 354 Austrian consumers. Data were analyzed using IBM SPSS version 23.0. Findings – The main results found that perceived risk has a negative relationship with purchase intentio

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Gill, Arvinder Singh. "Consumer buying behaviour of passenger cars in India." Thesis, 2001. http://localhost:8080/iit/handle/2074/4609.

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Nair, Sureshnee. "The role of packaging on consumer perceptions and buying habits within the FMCG industry." Thesis, 2003. http://hdl.handle.net/10413/4401.

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This research investigates consumers' preferences and attitudes towards the packaging of FMCG (Fast Moving Consumer Goods) products and the influence that this packaging has on their buying habits and purchasing decisions. Respondents' likes, dislikes as well as key purchase drivers were examined. Focus groups were held to gauge the respondent's attitudes and perceptions towards packaging as well as their expectations of what it should be like. The researcher employed a descriptive research design method using qualitative methods to analyse the data collected. A total of twenty five focus grou

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Tinonetsana, Faith. "Influence of convenience goods package on consumer buying behaviour : an international student's perspective." Thesis, 2017. http://hdl.handle.net/10321/2539.

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Submitted in fulfillment of the requirements for the degree Masters in Management Science: Marketing, Durban University of Technology. Durban. South Africa, 2017.<br>The role of packaging has changed with the move to self-service retail formats. Marketers have transformed packaging to become one of the major promoting tools of products, which in turn gets the attention of potential customers and communicate the brand value to the target market. Thus, there is a necessity to explore packaging and its elements in more detail, in order to understand which of these elements are the most important

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KUMAR, DISHANT. "IDENTIFYING CAR BUYING BEHAVIOUR AND PREFERENCE OF CONSUMER IN INDIA." Thesis, 2018. http://dspace.dtu.ac.in:8080/jspui/handle/repository/16540.

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Indian automobile market is fourth largest in the world. And it is seventh largest in the commercial vehicle manufacturing. Indian consumers are changing so do their preferences. There are lots of factor for change in behavior. Primarily being the change in the social character. People prefer to stay alone and decide on their own. Individualism is on rise in the Indian society, which is a major change giving rise to a whole new market. The rise in per capita income and disposable income, not only in metros but also in tier-2 cities, gave boost to the consumer market. The purchasing power of t

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Lynch, Anna-Mart. "South African females' willingness to pay for ethically framed personal care products." Diss., 2014. http://hdl.handle.net/2263/41251.

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The study of consumer behaviour is a dynamic and longstanding challenge to continuously understand the factors which influence consumers’ buying behaviour. Though internal (for example attitude, motivation and learning) and external factors (marketing stimuli) are equally important, the focus of this study is on external influences and market trends. Consumer markets around the world have recently seen the increase of ethical products. Those products that are differentiated by their moral or sustainable values and attributes, for example environmentally friendly products or body lotions not t

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Tsai, Ying Che, and 蔡英哲. "The consumer behavior in buying life insurance in Taiwan." Thesis, 2000. http://ndltd.ncl.edu.tw/handle/21704449853239520468.

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碩士<br>國立政治大學<br>風險管理與保險學系<br>88<br>This paper investigates the Taiwan''s consumers who ever bought insurance by way of direct marketing channel. According to both of random stratified sampling and the proportion of each state''s populations, we mail out 5066 articles of questionnaire and gain the 913 effective responses totally. The variable of segment is "perceived service" which is from the PZB model of 1994''s version. With the multivariate analysis, we get 3 clusters on each marketing channel of DM, TM, Agent, and 4 clusters on Bancassurance. To each cluster, we apply Test to test whethe

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Liang, Ying–Ping, and 梁應平. "The Relationship between Consumer Socialization and Impulsive Buying Behavior." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/70348396577848401223.

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博士<br>中國文化大學<br>國際企業管理研究所<br>93<br>The Relationship between Consumer Socialization and Impulsive Buying Behavior Student: Ying – Ping Liang Advisor: Prof . An – Tien Hsieh Chinese Culture University ABSTRACT Impulsive buying behavior is a common phenomenon but the topic has so far re-ceived little academic attention. Therefore, understanding consumers’ impulsive buying behavior is important for both the academic and business sectors. However, a literature review indicated that the relationship between consumer socialization and impulsive buying behavior is unimproved. The

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Wang, Chao-Cheng, and 王昭正. "A study of consumer buying behavior of skincare product." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/62931034932210728436.

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何家任. "The Research of Hot Spring Hotel Consumer Buying Behavior." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/36571785168047796261.

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碩士<br>輔仁大學<br>餐旅管理學系碩士班<br>92<br>Taiwan was located on juncture of plates, so there was lots of hot springs in everywhere. How consumers choosed the hot spring hotel which was appropriate for themselves from the intensely contest between hot spring hotels and what the key factor affect consumer buying behavior were the cores of this study. The study based on the “EKB Model” which was submitted by Engel, Kollat and Blackwell (1984) and choosed four steps which are “Problem Recognition”, “Information Search”, “Alternative Evaluation” and “Post-purchase” for the cores of study.

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Chia-LinWang and 王佳琳. "he Impact of Green Mark for Consumer Buying Decisions." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/63788800613317055805.

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碩士<br>萬能科技大學<br>經營管理研究所<br>98<br>With the wide variety of products in the market nowadays, consumers find it hard distinguish environmentally improved products. Therefore, systematically trusted and clear green mark is crucial to promote green consumerism by enabling consumers to quickly and precisely pick out environmentally improved products while making purchases. In view of vague concepts of environmental protection, governments promote inspection policies and certify whoever passes set standards. Such policies not only encourage environmentally improved products but also standardize green

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Huang, Rin, and 黃惠琳. "The Impact of Green Mark for Consumer Buying Decision." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/24530344298024152945.

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碩士<br>育達商業技術學院<br>企業管理所<br>95<br>With the wide variety of products in the market nowadays, consumers find it hard distinguish environmentally improved products. Therefore, systematically trusted and clear green mark is crucial to promote green consumerism by enabling consumers to quickly and precisely pick out environmentally improved products while making purchases. In view of vague concepts of environmental protection, governments promote inspection policies and certify whoever passes set standards. Such policies not only encourage environmentally improved products but also standardize green

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