Books on the topic 'Consumer behavior – Cross-cultural studies'

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1

Analyzing the cultural diversity of consumers in the global marketplace. Hershey, PA: Business Science Reference, 2015.

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2

Mooij, Marieke K. de. Consumer behavior and culture: Consequences for global marketing and advertising. Thousand Oaks: Sage Publications, 2004.

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3

Consumer behavior and culture: Consequences for global marketing and advertising. Thousand Oaks, Calif: Sage Publications, 2004.

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4

Consumer behavior and culture: Consequences for global marketing and advertising. 2nd ed. Thousand Oaks: SAGE Publications, 2011.

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5

Lee, Michael Soon. Cross-cultural selling for dummies. Hoboken, N.J: Wiley, 2009.

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6

Otnes, Cele. Gender, culture, and consumer behavior. New York: Routledge Academic, 2012.

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7

Lee, Michael Soon. Cross-Cultural Selling For Dummies®. New York: John Wiley & Sons, Ltd., 2008.

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8

Seeco, Louis Itumeleng. Marketing the same difference: Cultural and language dichotomy in advertising. Randburg [South Africa]: Knowres Pub., 2010.

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9

1949-, Bamossy Gary J., Askegaard Søren, and Solomon Michael R, eds. Consumer behaviour: A European perspective. Harlow: Financial Times Prentice Hall, 1999.

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10

1949-, Bamossy Gary J., and Askegaard Søren, eds. Consumer behaviour: A European perspective. 2nd ed. Harlow: Financial Times/Prentice-Hall, 2002.

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11

Rosemary, Polegato, and Zaichkowsky Judith Lynne 1951-, eds. Consumer behaviour: Buying, having, and being. Scarborough, Ont: Prentice Hall Canada, 1999.

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12

Rosemary, Polegato, and Zaichkowsky Judith Lynne 1951-, eds. Consumer behaviour: Buying, having, and being. 3rd ed. Toronto: Pearson Prentice Hall, 2005.

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13

Luna, David. Bilingual consumers and the Web: Moderators of language effects in Website navigation. Cambridge, MA: Marketing Science Institute, 2002.

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14

Please every customer: Delivering stellar customer service across cultures. New York: McGraw-Hill, 2011.

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15

Global marketing and advertising: Understanding cultural paradoxes. 3rd ed. Thousand Oaks: Sage Publications, 2009.

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16

Global marketing and advertising: Understanding cultural paradoxes. Thousand Oaks, Calif: Sage Publications, 1998.

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17

Berlin, Ray Eileen, and Sharf Barbara F. 1948-, eds. Communicating health: Personal, cultural and political complexities. Belmont, CA: Thomson Wadsworth, 2003.

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18

Branded?: Products and their personalities. London: V&A, 2000.

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19

Cross-cultural competence. Abingdon, Oxon [England]: Routledge, 2005.

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20

Cwalina, Wojciech. A cross-cultural theory of voter behavior. New York: Haworth Press, 2008.

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21

Culture and social behavior. New York: McGraw-Hill, 1994.

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22

Brislin, Richard W. Understanding culture's influence on behavior. Fort Worth: Harcourt Brace Jovanovich College Publishers, 1993.

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23

Political culture and judicial behavior. Lanham, MD: University Press of America, 1985.

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24

Brislin, Richard W. Understanding culture's influence on behavior. 2nd ed. Fort Worth: Harcourt College Publishers, 2000.

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25

Erdman, Phyllis. Attachment: Expanding the cultural connections. New York: Routledge, 2010.

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26

Schubert, Glendon. Political culture and judicial behavior.: A comparative analysis. Lanham, MD: University Press of America, 1985.

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27

Heiner, Robert. Deviance across cultures. New York: Oxford University Press, 2007.

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28

Schubert, Glendon. Political culture and judicial behavior.: A direct observational study. Lanham, MD: University Press of America, 1985.

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29

Organizational psychology in cross-cultural perspective. New York, N.Y: New York University Press, 2005.

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30

Dyslexia across languages: Orthography and the brain-gene-behavior link. Baltimore, Md: Paul H. Brookes Pub. Co., 2011.

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31

1926-, Triandis Harry Charalambos, and McDevitt Annette S, eds. Managing global organizations: A cultural perspective. Cheltenham, UK: Edward Elgar, 2012.

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32

Leading with Cultural Intelligence. New York: AMACOM Books, 2009.

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33

1961-, Taylor Charles R., and Lee Doo-Hee, eds. Cross-cultural buyer behavior. Amsterdam: Elsevier JAI, 2007.

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34

Chantal, Ammi, ed. Global consumer behavior. Newport Beach, CA: ISTE USA, 2007.

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35

Ammi, Chantal. Global Consumer Behavior. Wiley & Sons, Incorporated, John, 2013.

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36

Ammi, Chantal. Global Consumer Behavior. Wiley & Sons, Incorporated, John, 2013.

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37

Ammi, Chantal. Global Consumer Behavior. ISTE Publishing Company, 2007.

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38

Cross-Cultural Buyer Behavior, Volume 18 (Advances in International Marketing). JAI Press, 2007.

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39

Psychology of Marketing: Cross-Cultural Perspectives. Taylor & Francis Group, 2010.

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40

Lee, Angela Y., and Sharon Ng. Handbook of Culture and Consumer Behavior. Oxford University Press, Incorporated, 2015.

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41

Handbook of Culture and Consumer Behavior. Oxford University Press, Incorporated, 2015.

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42

Mooij, Marieke K. de. Consumer Behavior and Culture: Consequences for Global Marketing and Advertising. Sage Publications, Inc, 2003.

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43

Mooij, Marieke K. de. Consumer Behavior and Culture: Consequences for Global Marketing and Advertising. Sage Publications, Inc, 2003.

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44

Littler, Jo. Cultural Studies and Anti-Consumerism. Taylor & Francis Group, 2013.

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45

Cultural Studies and Anti-Consumerism. Routledge, 2011.

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46

Psychology of the Asian Consumer. Taylor & Francis Group, 2014.

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47

Lee, Leonard, and Bernd Schmitt. Psychology of the Asian Consumer. Taylor & Francis Group, 2014.

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48

Global marketing and advertising: Understanding cultural paradoxes. SAGE Publications, Inc, 2014.

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49

1951-, Antonides Gerrit, Raaij W. Fred van, and Maital Shlomo, eds. Advances in economic psychology. Chichester: John Wiley, 1997.

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50

Ho, Shan-hsin Angie. A comparative study of apparel shopping orientations between Asian Americans and Caucasian Americans. 1991.

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