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Journal articles on the topic 'Consumer behavior and integrity'
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1
Dong, Xuebing, and Wenliang Bian. "Research on the decision-making of return freight insurance considering consumer behavior under the omni-channel model." E3S Web of Conferences 257 (2021): 02018. http://dx.doi.org/10.1051/e3sconf/202125702018.
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This article considers that consumers choose offline returns under the omni-channel model to bring additional benefits to retailers, and studies the impact of different freight insurance delivery strategies on the pricing and consumer behavior of omni-channel retailers. Establish consumer utility function and corporate profit maximization model. Research has shown that consumers’ satisfaction with the three ways that companies do not provide return freight insurance for consumers’ online return, companies offer return freight insurance for consumers’ online return, and companies do not provide return freight insurance for consumers’ offline return when the price is high, free return shipping insurance can maximize the company’s online benefits, while not providing return shipping insurance services can maximize the company’s offline benefits, reducing commodity prices, and improving offline store service levels to further increase revenue; improve products Packaging quality to increase the net residual value of the product by ensuring the integrity of the product has a positive impact on increasing market share and corporate profits.
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Morosan, Cristian, and Agnes DeFranco. "Classification and characterization of US consumers based on their perceptions of risk of tablet use in international hotels." Journal of Hospitality and Tourism Technology 10, no. 3 (September 17, 2019): 233–54. http://dx.doi.org/10.1108/jhtt-07-2018-0049.
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Purpose Cyber-attacks on hotel information systems could threaten the privacy of consumers and the integrity of the data they exchange upon connecting their mobile devices to hotel networks. As the perceived cyber-security risk may be reflected heterogeneously within the US consumer population traveling internationally, the purpose of this study is to examine such heterogeneity to uncover classes of US consumers based on their perceptions of risk of using tablets for various tasks when staying in hotels abroad. Design/methodology/approach Using data collected from 1,016 US consumers who stayed in hotels abroad, this study used latent profile analysis (LPA) to classify the consumers based on their perceptions of risk associated with several tablet use behaviors in hotels. Findings The analysis uncovered four latent classes and produced a characterization of these classes according to several common behavioral (frequency of travel, the continent of the destination, duration of stay and purpose of travel) and demographic (gender, age, income and education) consumer characteristics. Originality/value Being the first study that classifies consumers based on the risk of using tablets in hotels while traveling internationally, this study brings the following contributions: offers a methodology of classifying (segmenting) consumer markets based on their cyber-security risk perceptions, uses LPA, which provides opportunities for an accurate and generalizable characterization of multivariate data that comprehensively illustrate consumer behavior and broadens the perspective offered by the current literature by focusing on consumers who travel from their US residence location to international destinations.
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Tsalikis, John, Bruce Seaton, Philip L. Shepherd, and Michelle van Solt. "The impact of the US government policies on consumer perceptions of business ethical behavior." Society and Business Review 15, no. 1 (October 20, 2018): 21–25. http://dx.doi.org/10.1108/sbr-09-2018-0100.
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Purpose The unethical behavior of businesses toward their customers is thought to contribute to a loss of trust and confidence in the integrity of American corporations. Distrust between the two parties in the marketplace inhibits business transactions. The business ethics index (BEI) was established to formally and continuously measure the consumer sentiments of the ethical behavior of American businesses. This paper aims to measure the effect of political affiliation on consumers’ ethical perceptions of businesses. Design/methodology/approach The BEI was originally developed as an indicator of consumers’ sentiments toward the ethicality of business practices. The current research uses the BEI once again to evaluate consumers’ perceptions of business ethics in the era of President Donald Trump and his administration. The BEI was therefore extended with the question: “Do you believe that because of the new president Donald Trump, businesses will behave: ‘more ethically’, ‘about the same’ or ‘more unethically’?”. Findings Data from 1,008 telephone interviews in the USA were used to calculate a BEI of 114.5, indicating an overall positive consumer sentiment toward the ethical behavior of business. Respondents’ political affiliation was found to significantly affect their perception of the ethical behavior of businesses. Originality/value This is an initial step in studying the connection between governmental policies and business ethics perception.
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He, Jun Hong, Fu Li, Shang Rong Du, Yi Tao, and Zhong Xiang Li. "A Qualitative Study of the Stimuli on Consumer Emotion in Mobile Shopping." Advanced Engineering Forum 33 (August 2019): 47–56. http://dx.doi.org/10.4028/www.scientific.net/aef.33.47.
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In mobile shopping, consumer emotion can be influenced by various stimuli more easily than before. Understanding the methods to stimulate consumer emotions can help companies to push consumers to mobile shopping. However, this has been rarely discussed in the previous studies. By applying ATLAS.ti 7 to conduct three levels coding of interview data and analyze the relationships between different level codes, the qualitative study was used to discuss and identify the factors that influenced consumer emotion in mobile shopping. The study showed that at the social level, mobile technology, convenience and entertainment of mobile shopping, and mobile friends circle influenced all consumer emotions, while sharing of mobile shopping only influenced consumer’s pleasure and arousal emotions. At the organizational level, both interface quality and integrity of mobile sales terminal influenced all consumer emotions, while sales promotion in mobile sales terminal only influenced consumer’s pleasure and arousal emotions. The conclusions can enrich the theories of mobile shopping behavior and consumer emotion.
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Kumar, Bishwa Ranjan, Nisha Kant Ojha, and D. B. Singh. "Impact Of Attributes Of Website On Consumer Purchase Behavior." Think India 22, no. 2 (October 31, 2019): 2828–34. http://dx.doi.org/10.26643/think-india.v22i2.9443.
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Internet nowadays is no less important than air for human existence. The present research is therefore an attempt to find the answers to several questions like whether enhancing functioning of the website by conveniently locating the desired service with appropriate interactivity will have positive impact on online purchase behavior. Factors promoting credibility and integrity will have positive impact on online purchase behavior and whether Visual appeal of the website will have a positive impact on online purchase behavior. The research is conclusive. Several hypotheses have been used to establish the relationship. In this study, the dependent variable is purchase behavior which relies on various attributes of the website such as such as Visual appeal of the website, functionality factors, and psychological factors.
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Eisend, Martin, Patrick Hartmann, and Vanessa Apaolaza. "Who Buys Counterfeit Luxury Brands? A Meta-Analytic Synthesis of Consumers in Developing and Developed Markets." Journal of International Marketing 25, no. 4 (December 2017): 89–111. http://dx.doi.org/10.1509/jim.16.0133.
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Although numerous previous studies have investigated consumer demographics and psychographics as determinants of counterfeit purchases, their findings are diverse and fragmented. In conceptually referring to the brand signals that help consumers build their identities, the present meta-analysis synthesizes the influence of consumer demographics and psychographics on attitudes, intentions, and behaviors with regard to branded counterfeit luxury products. It empirically summarizes 610 effect sizes from 98 independent studies and shows that whereas demographics have little impact, some psychographics greatly influence counterfeit purchases, with these influences differing between developed and developing countries. In the former, risk propensity and reduced integrity are stronger determinants of counterfeit purchases and are related to brand signals that refer to identities that consumers attempt to avoid. In developing countries, consumers are more influenced by psychographics, such as status seeking, which are related to positive brand signals for consumer identities. The findings lead to a profile of consumers of counterfeit luxury items that provides guidance for future research and for improved consumer targeting with regard to international anticounterfeiting measures.
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Nawała, Jakub, Margaret H. Pinson, Mikołaj Leszczuk, and Lucjan Janowski. "Study of Subjective Data Integrity for Image Quality Data Sets with Consumer Camera Content." Journal of Imaging 6, no. 3 (February 25, 2020): 7. http://dx.doi.org/10.3390/jimaging6030007.
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We need data sets of images and subjective scores to develop robust no reference (or blind) visual quality metrics for consumer applications. These applications have many uncontrolled variables because the camera creates the original media and the impairment simultaneously. We do not fully understand how this impacts the integrity of our subjective data. We put forward two new data sets of images from consumer cameras. The first data set, CCRIQ2, uses a strict experiment design, more suitable for camera performance evaluation. The second data set, VIME1, uses a loose experiment design that resembles the behavior of consumer photographers. We gather subjective scores through a subjective experiment with 24 participants using the Absolute Category Rating method. We make these two new data sets available royalty-free on the Consumer Digital Video Library. We also present their integrity analysis (proposing one new approach) and explore the possibility of combining CCRIQ2 with its legacy counterpart. We conclude that the loose experiment design yields unreliable data, despite adhering to international recommendations. This suggests that the classical subjective study design may not be suitable for studies using consumer content. Finally, we show that Hoßfeld–Schatz–Egger α failed to detect important differences between the two data sets.
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Torelli, Carlos J., and Jennifer L. Stoner. "Global consumer culture: consequences for consumer research." International Marketing Review 36, no. 4 (July 8, 2019): 587–92. http://dx.doi.org/10.1108/imr-11-2018-0316.
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Purpose The purpose of this paper is to comment on the conceptual framework highlighting the reinforcing nature of global consumer culture. Design/methodology/approach The approach is conceptual with illustrative examples. Findings The authors integrate the conceptual framework that highlights the reinforcing nature of global consumer culture with recent findings about the psychology of globalization. Specifically, the authors bring attention to the perceptual, cognitive and motivational consequences of globalization, as well as its effects on consumer identification. The authors illustrate how this integration provides insights for better predicting consumer behavior in a globalized world. Research limitations/implications One key aspect of globalization is the creation of multicultural spaces in contemporary societies. Taking a psychological approach, the authors discuss how consumers respond to the process of culture mixing at the heart of globalization. This has consequences for marketers’ global endeavors and provides a nuanced understanding of consumer behavior in a globalized world. Originality/value The paper integrates a novel framework with recent findings about the psychology of globalization, opening avenues for future research on global consumer cultures.
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Shafique, Muhammad Noman, Jurgita Raudeliūnienė, Vida Davidaviciene, and Jan Penčik. "Acceptance of Intelligent Ticketing Systems in Developing Countries." Engineering Economics 30, no. 4 (October 30, 2019): 451–60. http://dx.doi.org/10.5755/j01.ee.30.4.20941.
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Information communication technologies bring the revolution into all business sectors, and transportation sector is not an exception. Ticketing system has changed from traditional to intelligent, which provides information and service to the consumer. In developed countries such systems are implemented and operate successfully, while in the developing countries electronic ticketing and other similar innovative solutions face specific challenges. These challenges are related to information era and changes in consumer behaviour, caused by the development of information and communication technologies. In these new conditions the motives of consumers to choose electronic ticketing has become an extremely important factor of success. Lack of integrity of consumer behaviour and technology acceptance (electronic ticketing in particular) was identified in previous scientific research, especially taking into consideration recent conditions of developing countries. The aim of this article is to evaluate the consumers’ behaviour and acceptance of intelligent systems, such as electronic ticketing, in order to identify factors, influencing and encouraging the customers to use electronic ticketing systems. In this study extended technology acceptance model with trust element was used to measure the consumer behaviour. The sample for this research has been taken from China and Pakistan populations and consists of 432 participants from both countries.
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Qiu, Luyi, Xiaohua Chen, and Timothy J. Lee. "How Can the Celebrity Endorsement Effect Help Consumer Engagement? A Case of Promoting Tourism Products through Live Streaming." Sustainability 13, no. 15 (August 3, 2021): 8655. http://dx.doi.org/10.3390/su13158655.
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Although much research has been devoted to the study of the impact of celebrity endorsements on the effectiveness of advertising in the literature on consumer behavior, few scholars pay attention to applying this concept to explain consumer behavior in the tourism field. This research tested celebrities’ expertise, trustworthiness, and attractiveness as the antecedents of consumer trust and engagement in the tourism and hospitality context. Specifically, through the analysis of 406 valid responses collected by online questionnaire, this study makes the following conclusions. First, it provides a new perspective on the influence of celebrity effects by focusing on the live-streaming behavior of CEOs on China’s largest online travel agency (OTA) platform. Secondly, it confirms that the three dimensions of the celebrity effect (expertise, trustworthiness, and attractiveness) positively affect the three dimensions of consumer trust (ability, benevolence, and integrity). At the same time, consumer trust can also predict the three dimensions of consumer engagement (cognitive processing, affection, and activation). In addition, the three dimensions of consumer trust also play a positive mediating role between the relationship of celebrity effects and consumer engagement. That is, the celebrity effects have a positive and indirect influence on consumer engagement. Therefore, by suggesting that celebrity endorsements can create consumer trust and engagement in the OTA platform, this research expands the research framework of celebrity endorsement credibility theory.
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Pelet, Jean-Eric, and Panagiota Papadopoulou. "Consumer Behavior in the Mobile Environment." International Journal of Technology and Human Interaction 10, no. 4 (October 2014): 36–48. http://dx.doi.org/10.4018/ijthi.2014100103.
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Consumer behavior in the omnipresent mobile environment constitutes a challenge for m-commerce vendors, as they seek to understand factors that affect it, positively and negatively, and to integrate social media in their mobile strategy. This paper presents an exploratory qualitative study about the use of smartphones and social media, in the context of m-commerce. The authors' objective is to facilitate the understanding of consumers' perceptions and behavior in m-commerce and social media and explore the potential of social media for m-commerce purposes. The results of their qualitative analysis show that reputation, design aspects, such as ease of use, as well as privacy and security are important factors for m-commerce and social media adoption and use. Their qualitative results also reveal factors having a negative effect to m-commerce. Business opportunities enabled by social media for m-commerce and how these can be leveraged in this promising mobile context are also discussed.
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Ran, Yaxuan, and Sam J. Maglio. "RETRACTED: Sorry by Size: How the Number of Apologizers Affects Apology Effectiveness." Journal of Consumer Research 46, no. 6 (November 8, 2019): i1—i58. http://dx.doi.org/10.1093/jcr/ucz056.
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Abstract Company apologies require apologizers, which can take the form of one person or multiple people. Does the number of apologizers influence how consumers interpret and respond to that apology? The current research suggests that a single apologizer proves more effective than multiple apologizers because consumers tend to have a stronger empathic response towards one person than towards multiple people. Across one archival study and four experiments, a single apologizer (relative to multiple apologizers) garners higher stock returns (study 1), elicits a higher rate of behavior indicative of acceptance of the apology (study 2), and more readily facilitates consumer forgiveness of the company, perceived company integrity, and satisfaction with the apology (studies 3-5). This effect is mediated by empathy for the apologizer (studies 4 and 5), and the benefit for a single apologizer dissipates when consumers perceive multiple apologizers as entitative, united members (study 5). Contributions and implications are discussed.
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He, Junhong, Fu Li, Zhongxiang Li, and Hongxiu Liu. "The Effect of Mobile Marketing Design on Consumer Mobile Shopping." Complexity 2021 (April 14, 2021): 1–10. http://dx.doi.org/10.1155/2021/5571506.
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The rapid popularity of mobile shopping makes people’s lives more convenient, but it also makes it easier for customers to change providers. How to use marketing stimulus to retain customers has become an urgent concern for mobile sales companies. However, the theoretical researches in this field are not enough. For this reason, this study used the methods of literature review and structural equation to explore the effects of mobile marketing design factors on the continual intention of consumers in mobile shopping by using the S-O-R model and its extended theories. The conclusions of the research showed that interface quality of mobile sales terminal and integrity of mobile sales terminal had significant positive impacts on consumption emotion; sales promotion in mobile sales terminal had a significant positive impacts on continual intention of mobile shopping; consumption emotion had a significant positive effect on continual intention of consumers in mobile shopping; consumption emotion played a significant mediating role in the relationship between interface quality of mobile sales terminal and continual intention of mobile shopping and between integrity of mobile sales terminal and continual intention of mobile shopping. The conclusions could not only enrich the theories of mobile shopping behavior but also provide guidance for companies to carry out mobile marketing activities and allocate marketing resources rationally.
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Raska, David, and Doris Shaw. "Is the Greening of Firms Helping Consumers to Go Green?" Social Marketing Quarterly 18, no. 1 (March 2012): 40–54. http://dx.doi.org/10.1177/1524500411435482.
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Although research supports the notion that consumers look favorably upon firms that implement popular social behaviors like “going green,” little is known about how such practices impact the consumer’s own social attitudes and behaviors. In two experiments, the authors explore this underresearched area in social marketing by examining how a firm’s stated motive for its environmentally friendly behaviors as well as brand loyalty influence consumer attitudes toward, and intentions for, similar behaviors. Implications for social marketers are provided regarding the development of effective social marketing programs. These results suggest that society may best be served when marketers integrate more honesty and transparency into socially responsible claims since consumers are more likely to model their behavior under these circumstances.
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McFadden, Daniel L. "Interstate Wine Shipments and E-Commerce." Journal of Wine Economics 1, no. 1 (2006): 3–6. http://dx.doi.org/10.1017/s1931436100000055.
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I am an economist, appearing on this panel as an individual at the request of FTC staff. I own a small vineyard in Napa Valley, California, have sold grapes to large and small wineries, and am familiar with the positions taken by many of the people in the wine industry regarding the opportunities and limitations surrounding direct sales of wine to consumers. My intention, however, is to speak here as an advocate for consumers rather than as an advocate for the wine business. My work as a professional economist concentrates primarily on consumer behavior, with applications in marketing, health, and the environment. I do not have a specialty in the economics of the wine industry. I am the E. Morris Cox Professor of Economics at the University of California, Berkeley, and have served as President of the Econometrics Society and as vice-president of the American Economics Association. In 2000, I won the Nobel Prize in Economics for my work on consumer choice behavior.In common with most economists, I believe that consumers benefit from free markets operated with the minimum government regulation required for consumer protection. The history of government regulation of markets is littered with examples of restrictions, ostensibly adopted on behalf of consumers, that instead protect concentrated economic interests at the consumers' expense. The restrictions on direct purchase of premium wines and their interstate shipment that have been adopted by a number of States are, I believe, another example of abuse of the regulatory process to protect concentrated economic interests, going far beyond the minimum regulations needed to maintain the integrity of State taxation and to protect minor consumers.
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Likhter, P. L. "Some Aspects of Implementation of the Principle of Integrity in Consumer Lending: in Search for the Balance of Interests." Lex Russica, no. 5 (May 25, 2021): 28–37. http://dx.doi.org/10.17803/1729-5920.2021.174.5.028-037.
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Threats to consumer and social security in the conditions of imbalance of interests of parties under consumer loan contracts result in the necessity to adjust the current legislation. The significant increase in litigation between borrowers and lenders confirms the need to find new approaches to the regulation of the area in question. The aim of the research is to analyze the most common forms of unfair behavior of credit and microfinance organizations in the light of the implementation of fundamental principles of civil law. The main attention is paid to the determination of essential criteria of the principle of integrity. The paper provides for the comparison between different approaches to understanding its content in fundamental jurisprudence, the possibility of their implementation in law enforcement.The paper uses methods of legal model analysis, formal-legal and system-structural methods. Comparative analysis of the norms of current Russian and foreign legislation, as well as the method of law enforcement monitoring. It allows us to offer tools to restore the balance between the interests in execution of consumer loan contracts.According to the results of the study, the author compiles a list of characteristics of the principle of integrity with due regard to such factors as lack of information about a difficult financial situation of the borrower or other circumstances preventing the conclusion of a contract, the prohibition of the inclusion of asymmetric and arbitrary terms of the contract, mandatory consideration of public interest, etc. The listed elements of the criteria will contribute to the balance of interests of the parties in the antinomy of the principles of integrity and freedom of contract. The author makes the conclusion that it is expedient to include algorithms of implementation of fundamental principles of regulation in special laws, which will contribute to harmonization of interests of participants of civil legal relations in the field of consumer lending.
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Rong-Da Liang, Austin. "Enthusiastically consuming organic food." Internet Research 24, no. 5 (September 30, 2014): 587–607. http://dx.doi.org/10.1108/intr-03-2013-0050.
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Purpose – The purpose of this paper is to integrate food-related lifestyle (FRL) approaches and perspectives from the theory of planned behavior (TPB) to investigate the profiles of consumers who purchase organic food online and to analyze differences in the related behaviors of consumers with different FRLs. Design/methodology/approach – A link to a web site explaining the content and presenting an online questionnaire was provided through the e-newsletters of five well-known Taiwanese organic food distributors. Respondents were given NT$50 e-gift coupons after they had completed the questionnaire. A total of 950 questionnaires were distributed, and 753 valid samples were obtained. Findings – Attitudes toward purchasing organic food online had the greatest positive influence on purchase intentions, followed by cognitive control and, finally, subjective norms. Populations with different FRLs were divided into traditional food, uninvolved food, and enthusiastic food shoppers, and these all showed significant differences with respect to the TPB model, their online organic food purchasing profiles, and demographic variables. Originality/value – Organic food businesses draw on various features of the internet to solve issues such as the difficulty of storing and transporting perishable food items. However, few studies have combined theories of online consumer behavior with food characteristics and psychographic approaches to analyze the overall consumer profiles of purchasers of organic food. The author believes that the conclusions of this study may be used by the food industry to analyze consumer demand, draw inferences about organic food-related habits in consumers’ everyday lives, and design more appropriate internet marketing strategies.
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ARORA, RITU. "A Study Of Changing Behaviours Of Consumer Regarding Green Marketing." Think India 22, no. 2 (June 21, 2019): 154–65. http://dx.doi.org/10.26643/think-india.v22i2.8363.
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Environmental problems are still the main concern for the entire world and human beings. Air pollution, greenhouse effects and ecological unbalances, are the main environmental problems that have occurred till now along with the activities of human being. As environmental concerns have increased, majority of customers prefer to buy greener products. The influence of the green consumer will grow as environmental awareness among consumers spreads and improvements are made to the environmental information available through eco-labeling schemes, consumer groups and consumer guides (Peattie, 1995). Environmental and economic concerns are changing the marketplace, customers needs are evolving and brand loyalty is being redefined. Companies that integrate green strategies into their product development, operational processes and marketing activities are finding new opportunities for competitive advantage. Green has become a mainstream issue driving millions of consumers to find out how they can live a more eco-friendly existence. This paper focuses on the changing consumer behavior towards the usage of green products.
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ARORA, RITU. "A Study Of Changing Behaviours Of Consumer Regarding Green Marketing." Think India 22, no. 3 (June 20, 2019): 154–65. http://dx.doi.org/10.26643/think-india.v22i3.8361.
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Environmental problems are still the main concern for the entire world and human beings. Air pollution, greenhouse effects and ecological unbalances, are the main environmental problems that have occurred till now along with the activities of human being. As environmental concerns have increased, majority of customers prefer to buy greener products. The influence of the green consumer will grow as environmental awareness among consumers spreads and improvements are made to the environmental information available through eco-labeling schemes, consumer groups and consumer guides (Peattie, 1995). Environmental and economic concerns are changing the marketplace, customers needs are evolving and brand loyalty is being redefined. Companies that integrate green strategies into their product development, operational processes and marketing activities are finding new opportunities for competitive advantage. Green has become a mainstream issue driving millions of consumers to find out how they can live a more eco-friendly existence. This paper focuses on the changing consumer behavior towards the usage of green products.
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Mosteller, Jill, and Charla Mathwick. "Reviewer online engagement: the role of rank, well-being, and market helping behavior." Journal of Consumer Marketing 31, no. 6/7 (November 4, 2014): 464–74. http://dx.doi.org/10.1108/jcm-05-2014-0974.
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Purpose – The purpose of this paper is to examine the impact of a retailer-managed ranking system on product reviewers’ well-being and its relationship to customer engagement. Design/methodology/approach – Content analysis of reviewers’ posts, generated over a six-month period following a critical incident involving a change in the reviewer ranking system, informs findings. Findings – Fulfilling needs for social relatedness, competency and autonomy may be critical aspects that underlie reviewer engagement. Findings explain how organic and hierarchical reviewing platform design elements may support or thwart psychological need fulfillment. Reviewers expressed positive well-being when system elements facilitated organic interactions between consumers and reviewers, fulfilling social relatedness and competency needs. Hierarchical design elements elicited mixed well-being sentiments. When reviewers used rank as a feedback mechanism to signal competency development, positive well-being emerged, whereas ranking features perceived as lacking in integrity or reducing one’s autonomy, evoked negative sentiments. A stimulus-organism-response framework, grounded in environmental psychology, provides the basis for the online reviewer engagement model. This study deepens understanding of online customer engagement by illustrating how a ranking system and social elements influence well-being and motive fulfilment, key psychological processes associated with engagement. Research limitations/implications – Highly engaged reviewers on one community platform inform findings, so results are not representative of all reviewers, but are relevant for conceptual purposes concerning critical incidents. Practical implications – Findings have implications for the design of recognition platforms created to support customer engagement in online reviewing communities. Social implications – Public ranking systems designed to recognize and reward reviewers can enhance as well as degrade consumer well-being within an online service environment. Originality/value – First empirical work to examine the value of consumer well-being as it relates to engagement within an online reviewing service context.
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Cambefort, Marine, and Elyette Roux. "A typology of the perceived risks in the context of consumer brand resistance." Journal of Product & Brand Management 28, no. 5 (August 19, 2019): 575–85. http://dx.doi.org/10.1108/jpbm-03-2018-1792.
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Purpose This paper aims to provide a typology of perceived risk in the context of consumer brand resistance and thus answers the following question: how do consumers perceive the risk they take when resisting brands? Design/methodology/approach Two qualitative methods were used. In-depth interviews were carried out with 15 consumers who resist brands. An ethnography was carried out for ten months in an international pro-environmental NGO. Findings This multiple qualitative method design led to the identification of four types of risks taken by consumers. The four categories of perceived risks identified are performance (lack of suitable alternatives for the brand), social issues (stigma and exclusion), legal reasons (legal proceedings) or physical considerations (violation of physical integrity). These risks are located along a continuum of resistance intensity. Resistance intensity levels are avoidance, offline word-of-mouth, online word-of-mouth, boycott, activism and finally extreme acts. Originality/value This study provides a framework that integrates perceived risks within the context of brand resistance. The paper highlights extreme acts of resistance and questions the limits of such behaviors.
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Seegebarth, Barbara, Stefan Henrik Behrens, Christiane Klarmann, Nadine Hennigs, and Lisa Luebbehusen Scribner. "Customer value perception of organic food: cultural differences and cross-national segments." British Food Journal 118, no. 2 (February 1, 2016): 396–411. http://dx.doi.org/10.1108/bfj-07-2015-0235.
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Purpose – Due to consumer concerns about food-related diseases and an increase in the use of genetically modified food, more and more “green consumers” integrate environmental considerations into daily purchases, asking for healthier, safer and higher quality food. Marketing managers still face the challenge of broadening the understanding of how and why consumers purchase organic food. Specifically, a deeper understanding of the value dimensions consumers perceive in the context of organic food products is required to develop and implement successful management strategies which might transfer positive consumer perceptions to actual buying behavior and satisfaction. The paper aims to discuss these issues. Design/methodology/approach – Drawing on theoretical and empirical insights on organic food consumption in different markets, this research investigates antecedents of organic food products and differences regarding the relative importance of the value-based drivers across two Western nations. Findings – The results from survey data indicate significant differences in the value perceptions, especially the functional and individual value perceptions, and recommendation behavior related to organic food for consumers from the USA and Germany. In addition, the segmentation approach provides evidence for consumer segments that cross-national borders: the “convinced opponents,” the “silent/private consumers,” the “prestige-seekers” and the “passionate evangelists.” Originality/value – Consequently, instead of a country-based segmentation approach, marketers should emphasize the different types of consumers across national borders in order to address the differences in customer value perception in the organic food market.
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Karmarkar, Uma R., and Hilke Plassmann. "Consumer Neuroscience: Past, Present, and Future." Organizational Research Methods 22, no. 1 (September 13, 2017): 174–95. http://dx.doi.org/10.1177/1094428117730598.
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In this article, we give an overview of the growing field of consumer neuroscience and discuss when and how it is useful to integrate neurophysiological data into research conducted in business fields. We first discuss the foundational elements of consumer neuroscience and showcase a range of studies that highlight the ways that neuroscientific research and theory can add to existing lines of research in marketing. Next, we discuss the new domains and questions that brain data allow us to address, such as an emerging ability to predict market-level behavior in a range of decision types. We conclude by providing insights about the emerging frontiers in the field that we think will have an important impact on our understanding of marketing behavior, as well as organizational behavior.
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Richardson, John S., and Mark S. Wipfli. "Getting quantitative about consequences of cross-ecosystem resource subsidies on recipient consumers." Canadian Journal of Fisheries and Aquatic Sciences 73, no. 11 (November 2016): 1609–15. http://dx.doi.org/10.1139/cjfas-2016-0242.
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Most studies of cross-ecosystem resource subsidies have demonstrated positive effects on recipient consumer populations, often with very large effect sizes. However, it is important to move beyond these initial addition–exclusion experiments to consider the quantitative consequences for populations across gradients in the rates and quality of resource inputs. In our introduction to this special issue, we describe at least four potential models that describe functional relationships between subsidy input rates and consumer responses, most of them asymptotic. Here we aim to advance our quantitative understanding of how subsidy inputs influence recipient consumers and their communities. In the papers following, fish were either the recipient consumers or the subsidy as carcasses of anadromous species. Advancing general, predictive models will enable us to further consider what other factors are potentially co-limiting (e.g., nutrients, other population interactions, physical habitat, etc.) and better integrate resource subsidies into consumer–resource, biophysical dynamics models.
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Nilda, Cut. "Effects Of Different Age Groups And Education Towards Consumption Of Traditional Finger Foods In Banda Aceh." Jurnal Teknologi dan Industri Pertanian Indonesia 8, no. 1 (April 1, 2016): 17–23. http://dx.doi.org/10.17969/jtipi.v8i1.5250.
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(Pengaruh Usia dan Pendidikan terhadap Pola Konsumsi Kue Tradisional di Banda Aceh) ABSTRACT. Traditional finger foods are closely related to the culture and habits of the population where the foods are produced and carry a symbolic value. The perception of local citizens towards the consumption of traditional foods will affect the existence and integrity of these foods. Primary research was done by interviewing 263 consumers of traditional finger food in Banda Aceh, Indonesia, between April and May 2011. Demography factors are believed to have strong influence in the consumption pattern of traditional finger food in Banda Aceh. The interviews were performed by using a structured questionnaire. The questionnaire consists of dichotomous, multiple-choice questions and scale questions. The sampling technique which was used is a nonprobability with convenience approach in order to select consumers of traditional food. The data analysis was processed by descriptive and bivariate analysis using Chi-square distribution. The results showed that demographic factors, such as age and education, have a correlation with consumer behavior and consumption habits of traditional finger foods. As a side dish, the consumption of these foods is usually related to special occasions and leisure time. Although most of the consumers are satisfied with the traditional finger foods they consume, some improvements are still needed to enhance the quality and appearance of the products based on the respondents demand. These demands, such as improvement in taste and packaging are potential factors in supporting the increase of consumption of traditional finger food in Banda Aceh.
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Sharma, Aasha, and Cyril Foropon. "Green product attributes and green purchase behavior." Management Decision 57, no. 4 (April 18, 2019): 1018–42. http://dx.doi.org/10.1108/md-10-2018-1092.
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PurposeNowadays, understanding green consumers has become very critical given its implications for marketers to understand and communicate green purchase patterns on the one hand, and to design and strategize both product offerings and customer services on the other hand. The purpose of this paper is to examine the interaction effect of product attributes on the degree of environment concern, the intention of green purchase and a series of green purchase proposed patterns. This paper is built on the theory of planned behavior, and expands it by replacing subjective norms and perceived behavioral control with respectively environmental knowledge and perceived consumer effectiveness, and also by extending purchase behavior to three types of purchase patterns, namely, unconditional purchase, conditional purchase and accidental purchase.Design/methodology/approachThe interaction effect is analyzed through ANOVA, whereas path analysis is used to understand path strengths of proposed model, which is assessed through standardized regression weights and significance throughp-value.FindingsOverall, this study reveals the importance of product attributes in the decision-making process of green purchasers.Research limitations/implicationsThis study deals with environmental behavior in general, and further research with a focus on specific behaviors is needed in this field investigating the rise of green consumption.Practical implicationsProduct attributes play a role in the decision making of consumers willing to buy green products, and both communication and promotion of green products should integrate product attributes accordingly.Originality/valueWorldwide, consumers are buying more and more green products, and this study leads to a better understanding of the decision-making process of consumers’ green products.
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Fogarassy, Csaba, Kinga Nagy-Pércsi, Sinazo Ajibade, Csaba Gyuricza, and Prespa Ymeri. "Relations between Circular Economic “Principles” and Organic Food Purchasing Behavior in Hungary." Agronomy 10, no. 5 (April 26, 2020): 616. http://dx.doi.org/10.3390/agronomy10050616.
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Because of the climate change and emerging need for an environmentally sustainable production system, circular economic characteristics have come to the front in many studies. There are many challenges in this shift toward a circular value chain. Still, it is unquestionable that the analysis of consumers’ behaviour is crucial, because without their engagement, circular systems cannot work correctly. This article aimed to explore the circular characteristics of consumers’ attitude towards food purchasing in Hungary. Factor and cluster analyses were applied for market segmentation. The question to be answered was the following: “Are there any segments in the Hungarian food market that can be aimed at by different marketing tools to promote circular systems?” The hypothesis was that well-defined segments can be separated, garnering more engagement in the circular value chain in Hungary. We could separate two clusters, in which the members’ opinions were in line with the circular economic characteristics. Summing up the features of the different clusters, we can state that the members in cluster 1 (“Information-dependent”) and cluster 3 (“Direct purchasers”) were in the most local dimension; their attitude was the most adequate for the circular economic values. The “Information-dependent” consumer in particular was remarkable from the aspect of this investigation. This study showed that highly educated young people, who are very conscious consumers and live on good incomes, may be the target group for circular innovation. These young consumers usually buy organic food, are confident internet and software users, live in cities, and follow a healthy lifestyle. Finding the right marketing tools to integrate these consumers into more sustainable circular systems effectively and to be committed to the concepts of circular consumption is an essential mission in the future. Collecting from different databases and continuously analysing consumer feedback can be a huge step towards in achieving sustainable consumption and avoiding food waste. The significance of this analysis was that we found a defined segment that represents propensity towards accepting circular economy values and can be the target group of policies integrating circular systems.
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Kurtsal, Yaprak, and Davide Viaggi. "Exploring Collaboration and Consumer Behavior in Food Community Networks and Constraints Preventing Active Participation: The Case of Turkey." Sustainability 12, no. 8 (April 17, 2020): 3292. http://dx.doi.org/10.3390/su12083292.
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The term food community networks (FCNs) has been introduced to define a governance structure where consumers and producers integrate their functions to promote socially just, environmentally conscious, and healthier ways of food provisioning for communities. We use the theory of planned behavior (TPB) to explore how consumers’ behavioral intentions are shaped to participate in FCNs in Turkey. We extend the theory by exploring if collaboration is a factor that influences consumer participation. We further identify the main challenges associated with active participation. The findings show that the extended construct in our study, that is collaboration, positively and significantly predicted consumers’ attitude, while attitude, along with subjective norm and perceived behavioral control (PBC) had significant and positive effects on consumers’ intention to participate (co-produce) in FCNs. Consumers regarded time constraints as the biggest issue preventing active participation, while lack of volunteers taking responsibility and lack of communication within the communities were suggested as governance challenges that need to be addressed. This research can contribute to the debate on the importance of collaboration in food communities, towards adopting collaborative governance structures on a local scale, and shed light on the relatively novel experience of FCNs in Turkey.
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Huang, Chung-Fah, and Sung-Lin Hsueh. "CUSTOMER BEHAVIOR AND DECISION MAKING IN THE REFURBISHMENT INDUSTRY‐A DATA MINING APPROACH." JOURNAL OF CIVIL ENGINEERING AND MANAGEMENT 16, no. 1 (March 31, 2010): 75–84. http://dx.doi.org/10.3846/jcem.2010.07.
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The study of consumer behavior in the refurbishment industry is crucial to the business operation of firms, but there is a lack of research in this regard. With reference to the EKB model specific to consumer behavior, this paper discusses the relationship among consumption characteristics, firm selection behavior and satisfaction degree of refurbishment customers. 242 valid questionnaire copies were collected from refurbishment customers, and analyzed using Decision Tree Analysis and Association Rules in Data Mining. The research results show that, over half of the customers tend to entrust the refurbishment to well‐reputed firms. Moreover, the integrity of refurbishment equipment, response of refurbishment personnel, professionalism and confidence are key elements in service quality (SQ). The best marketing policy for the customers is one which provides more attractive services. These research findings may provide a useful reference for innovative refurbishment firms in their decision‐making. Santrauka Vartotoju elgsena, tiriant atnaujinima, yra labai svarbi verslo imoniu veiklai, tačiau stinga šiuo klausimu atliktu tyrimu. Remiantis EKB (Engel‐Kollat‐Blackwell) konkrečiu vartotoju elgsenos modeliu, straipsnyje aptariami ryšiai tarp vartojimo charakteristiku, imones pasirinkimo elgsenos ir atnaujinimo vartotoju ivertinimo laipsnio. Surinktos 242 galiojančios atsinaujinančiu vartotoju apklausos, kurios buvo nagrinejamos taikant sprendimu priemimo medi ir ryšiu taisykles gaunant duomenis. Tyrimu rezultatai rodo, kad daugiau kaip puse vartotojuyra linke patiketi atnaujinima žinomoms imonems. Dar daugiau, pagrindiniai elementai, užtikrinantys paslaugu kokybe (PK) ir atnaujinimo vientisuma, yra atnaujinančio personalo reakcija, jo profesionalumas ir pasitikejimas juo. Geriausia vartotoju rinkodaros politika ta, kuri suteikia daugiau patraukliu paslaugu. Šiu tyrimu rezultatai gali suteikti naudingos informacijos novatoriškoms atnaujinimo imonems ir ju sprendimams.
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Zagainov, V. V., and E. V. Kuznetsov. "On the Need to Improve the Concept of "Unfair Competition"." Siberian Law Herald 4, no. 91 (2020): 41–48. http://dx.doi.org/10.26516/2071-8136.2020.4.41.
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The main legally significant features of the legal concept of “unfair competition”are considered. It is one of the forms of abuse of law, which is expressed in the illegal behavior of the subject of market relations, which by means of forms of implementation of its subjective right that are not permitted by law or contraryto business customs, creates obstacles in the exercise of its competitors ‘ business rights and (or) harms consumers. There is no consumer figure in the definition of unfair competition. If the damage is caused to them, their rights are protected by consumer legislation. Currently, there is no unified concept of “unfair competition”. In legal science and legislation, there are definitions of unfair competition, but having a common meaning, their interpretations differ significantly, generating, in turn, not only disputes in the ranks of the scientific community, but also having a significant impact on law enforcement practice. The integrity of an economic entity is manifested primarily in its lawful behavior, but when implementing civil rights in the field of competition, law enforcement officers must understand the essence and take into account each feature contained in the above concept, since, otherwise, mistakes may be made in the implementation of rights, obligations and prohibitions in the field of competitive relations in the market of goods and services. At the same time, attention is drawn to the imperfection of the legal concept, which leads to a narrowing of the scope of relations arising in the course of violation of competition rules. The latter is a circumstance that reduces the effectiveness of competition protection in the Russian Federation. In order to eliminate the identified gaps, it is proposed to make a number of changes to the competition protection legislation.
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Van Fleet, David D., and Tim O. Peterson. "Improving healthcare practice behaviors." International Journal of Health Care Quality Assurance 29, no. 2 (March 14, 2016): 141–61. http://dx.doi.org/10.1108/ijhcqa-07-2015-0089.
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Purpose – The purpose of this paper is to present the results of exploratory research designed to develop an awareness of healthcare behaviors, with a view toward improving the customer satisfaction with healthcare services. It examines the relationship between healthcare providers and their consumers/patients/clients. Design/methodology/approach – The study uses a critical incident methodology, with both effective and ineffective behavioral specimens examined across different provider groups. Findings – The effects of these different behaviors on what Berry (1999) identified as the common core values of service organizations are examined, as those values are required to build a lasting service relationship. Also examined are categories of healthcare practice based on the National Quality Strategy priorities. Research limitations/implications – The most obvious is the retrospective nature of the method used. How accurate are patient or consumer memories? Are they capable of making valid judgments of healthcare experiences (Berry and Bendapudi, 2003)? While an obvious limitation, such recollections are clearly important as they may be paramount in following the healthcare practitioners’ instructions, loyalty for repeat business, making recommendations to others and the like. Further, studies have shown retrospective reports to be accurate and useful (Miller et al., 1997). Practical implications – With this information, healthcare educators should be in a better position to improve the training offered in their programs and practitioners to better serve their customers. Social implications – The findings would indicate that the human values of excellence, innovation, joy, respect and integrity play a significant role in building a strong service relationship between consumer and healthcare provider. Originality/value – Berry (1999) has argued that the overriding importance in building a lasting service business is human values. This exploratory study has shown how critical incident analysis can be used to determine both effective and ineffective practices of different medical providers. It also provides guidelines as to what are effective and ineffective behaviors in healthcare.
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Agarwal, Sugandha, and Rafika Ben Guirat. "An empirical study of various factors, influencing the behavior of consumers towards fast food joints in Indian Market." Independent Journal of Management & Production 8, no. 4 (December 1, 2017): 1341. http://dx.doi.org/10.14807/ijmp.v8i4.657.
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The global markets have witnessed major shifts in the consumers’ behavior that have been much influenced by the change of technology, innovation, research and development. The consumer’s needs thus dynamically change in order to respond to the change in the social and business environment. The corporate and business strategies of companies thus being developed in the light of capitalizing the potential from the markets but however, how the customers would react to the products and services of companies in new and existing markets remain the major question.Customers belonging to different age groups flock towards these outlets to satisfy their taste buds and hedonistic needs. Out of all the age groups, the youngsters are considered to be the primary target by the fast food service industry. Hence, these fast food services try to lure its customers through sensory appeals.It is well known that organized fast food services have already made their presence felt in a big way in almost all the major cities of India. The fast food outlets attract customers with their blend of tasty food, Quality of food served, efficient service, the appearance of staff, décor, general excitement a place generates and other aesthetic appeals. Organized as well as unorganized fast food service is a very fast growing industry in India especially in urban areas. The aim of this study is to investigate the factors that are influencing consumer behavior towards fast food joints present in unorganised form in India. It further aims to examine major growth drivers of fast food services in the market and the demographic profile of consumers of fast food services. This study aims to analyze that amount spent per visit to a fast food joint relates to the occupations and the income of customers. And the frequency of visiting fast food joints and preparation served at fast food joints are whether influenced by the dietary preference of customers. Organizations must analyze the consumer behavior which is largely influenced by number of socio-cultural, demographic and psychological factors. To differentiate itself from others in the market is the core purpose of organizations and to achieve this, an all-inclusive approach is essential to integrate all the crucial yet important factors that could improve the overall business strategy. Fast food joints realize the importance of factors that influence and affect the customer behavior and the potential of customer loyalty program in order to improve their brand image and company identity in the consumer market.Key Words: consumer behavior, business strategies, socio-cultural factors, psychological factors, sensory appeals, demographic factors
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Dunn, Lea, Katherine White, and Darren W. Dahl. "A Little Piece of Me: When Mortality Reminders Lead to Giving to Others." Journal of Consumer Research 47, no. 3 (April 22, 2020): 431–53. http://dx.doi.org/10.1093/jcr/ucaa020.
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Abstract Past research demonstrates that reminders of one’s own mortality can lead to materialistic and self-serving consumer behaviors. In contrast, across five studies, we explore a condition under which mortality salience (MS) leads to increased tendency to give away one’s possessions—when the donation act is high in transcendence potential. We propose and find that consumers are more likely to donate their possessions to charity under MS (vs. comparison conditions) when the product is considered highly (vs. not highly) connected to the self. Moreover, we demonstrate that this tendency manifests only when transcendence is attainable through donation. In support of the proposition of transcendence as the underlying mechanism, the observed effects are attenuated under conditions where: (1) transcendence has already been satiated via alternative means or (2) the donated possession will not transcend the self (i.e., its physical integrity is lost by being broken down and recycled). The theoretical and practical implications of the work are discussed.
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Reardon, James, Denny McCorkle, Anita Radon, and Desalegn Abraha. "A global consumer decision model of intellectual property theft." Journal of Research in Interactive Marketing 13, no. 4 (November 20, 2019): 509–28. http://dx.doi.org/10.1108/jrim-07-2018-0093.
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Purpose Intellectual property theft amounts to billions of dollars per year worldwide. The first step in stemming this loss is to understand the underlying precursors of this behavior. This paper aims to propose and test a model of consumer choice to purchase or pirate intellectual property, specifically music. This paper combines and applies the theory of reasoned action (TRA) and Becker’s theory of crime to develop a more comprehensive model of digital piracy behavior. Culture was tested as an antecedent to the attitudes and the perceptions of risk associated with music piracy. Design/methodology/approach A survey of 4,618 participants was conducted across 23 countries. Construct measures were validated using confirmatory factor analysis in LISREL. A conceptual model was tested using logistic structural equation modeling in MPlus. Respondents were asked about the last music they acquired to test a behavioral model of music piracy. Findings The results indicated that culture, specifically rule orientation and uncertainty avoidance, had a significant impact on attitudes toward the music industry, ethical perceptions of music piracy and risk perceptions. Respondents’ ethical perceptions of downloading had the highest impact on music piracy behavior. The personal/copy risk associated with the illegal downloading of music had a significant impact while the relative channel risk did not. The market value, quality and selection also had a significant impact on downloading behavior, as did the respondent's ability to find and download music. Research limitations/implications While this paper was limited by focusing on the illegal downloading of music, the results can provide guidance in the design of future research concerning the piracy and unlicensed downloading of other types of intellectual properties such as movies/videos, TV, paywall content and e-books. Practical implications In recent years, improved access to music and video through online streaming and online stores has significantly decreased music piracy. This research indicated that further inroads into this behavior could be made through better online purchase access and through consumer education about the ethics and results of digital downloading. Further, efforts are more efficient by targeting cultures with lower levels of rule orientation with ethics education and targeted risk messages in countries with higher uncertainty avoidance. Social implications Yearly losses to the music industry amount to about $5-29bn. Many find music and video downloading and “sharing” as acceptable. The model developed in this research has implications to affect this mass loss of revenue to the music industry and perhaps the societal view of downloading behavior that is illegal but commonly accepted. Originality/value This model is the first to integrate cultural aspects into models of digital piracy. In addition, the model is developed from a strong theoretical base (TRA and Becker’s theory of crime) to integrate multiple antecedents to intellectual property theft research.
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Zhu, Ying, Xiaowei Wen, May Chu, Gongliang Zhang, and Xuefan Liu. "Consumers’ Food Safety Risk Communication on Social Media Following the Suan Tang Zi Accident: An Extended Protection Motivation Theory Perspective." International Journal of Environmental Research and Public Health 18, no. 15 (July 30, 2021): 8080. http://dx.doi.org/10.3390/ijerph18158080.
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There are many hidden safety hazards in homemade food due to an absence of food preparation and storage knowledge, and this has led to many food safety incidents. The purpose of this study was to explore the influencing factors of consumers’ food risk communication behavior on social media in northeast China, using the protection motivation theory. We integrate the Suan Tang Zi food poisoning accident and the protection motivation theory to develop a conceptual model to predict food safety risk communication on social media. We conducted a questionnaire which adapted measures from the existing Likert scales. A total of 789 respondents from northeast China participated in this study. We tested our hypotheses using a structural equation model. Results show that perceived severity, perceived vulnerability and self-efficacy have a significant influence on consumer protection motivation. Response efficacies have a positive impact on consumer protection motivation, but response barriers have a negative impact on consumer protection motivation. Additionally, information need and protection motivation of consumers have a significant impact on food safety risk communication on social media. Overall, the protection motivation theory accounted for 71% of the variance in food safety risk communication on social media. Practical implications and suggestions are proposed for the related stakeholders, as well as consumers, to encourage the public to participate in the food risk communication in this study. The research findings presented the social media as a kind of food risk communication channel contributes to consumers acquire accurate information on food quickly, in turn, reduce the probability of food poisoning in daily life. Protection motivation theory may provide some insights into how we can increase the rate of food safety risk communication on social media.
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Chang, Wen-Jung, and Jerome M. Katrichis. "MORE THAN FRIENDS: THE IMPACT OF SOCIAL MEDIA ON WORD OF MOUTH, BRAND LOYALTY AND PURCHASE INTENTIONS FOR INTERNATIONAL HOTELS." International Journal of Tourism & Hospitality Reviews 7, no. 1 (June 14, 2020): 95–108. http://dx.doi.org/10.18510/ijthr.2020.7111.
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Purpose of the study: Increases in global travel have led to the internationalization of the hospitality industry. Though a number of applications of social media have been examined in the hospitality industry, few of them integrate key dimensions of fan pages into a measurement model in the same time, including interactivity (INT), engagement (ENG), trust (TRT), friendship (FRP), word-of-mouth (WOM) and purchase intention (PI).
Methodology: Based on 408 valid fans from Facebook fan pages of 24 International hotels in Taiwan, the empirical results show that ENG, FRP, TRT, and WOM all act as partial mediators in their impact on post-purchase behaviors. Based on Taiwanese International hotels, this study attempts to explore why these owners want more than just a friend.
Main findings: The empirical results show that ENG, FRP, TRT, and WOM all act as partial mediators in their impact on post-purchase behaviors. The study demonstrates the mechanisms behind utilizing social media to build solid long term potentially profitable relationships with hotel clientele.
Originality/value: We propose and empirically investigate an integrated theoretical framework to more fully capture and describe the consumer’s behavior in the brand community. Our model of the social media process is informed by an “S-O-R” view from consumer behavior, where INT and ENG help create the situation which acts as a stimulus for FRP and TRT which in turn influence BL, WOM, and further PIs. Here, we see the pull force (website INT) as an influence on the brand-consumer relationship (i.e., FRP) through a push force (fan’s ENG). Together and along with the brand content they combine to create the consumer stimulus.
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Torres, Negreiros, and Tiba. "Theoretical and Experimental Study to Determine Voltage Violation, Reverse Electric Current and Losses in Prosumers Connected to Low-Voltage Power Grid." Energies 12, no. 23 (November 29, 2019): 4568. http://dx.doi.org/10.3390/en12234568.
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The impact of PV generation distributed in a low voltage transmission line depends on many factors: The distribution lines and PV generators characteristics, its location, operational control, local meteorological conditions, electricity consumption profile, and the electricity cost variation. An atypical and challenging behavior of photovoltaic distributed generation (DG) insertion in consumer units (CUs), implies in some circumstances, as the reverse directionality of the power flow between the load equipped with a photovoltaic system generator and the electrical grid, when a CU contains a distributed generation and low power consumption, the power flow will be directed to the power electric grid. In this work, the modeling of a low-voltage real feeder was performed, setting the variables of the system under real operating conditions. As result, voltage levels variability throughout the feeder, the electrical losses, and the asymmetry between the phases were observed. Through simulation scenarios, the occurrence of voltage increase under different penetration scenarios of distributed generation was verified and there was a 10% increase in reference voltage as well as the occurrence of higher electrical losses by reverse current, reaching 1200% more with a DG penetration, in the massive presence of the photovoltaic generator. The mitigatory action used in this work was able to attenuate the negative impacts to the feeder circuit, ensuring the integrity grid and the consumer unit.
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Morgan, Allison J., Yuvay Meyers Ferguson, and Eileen M. Trauth. "Consumer Demographics and Internet Based Health Information Search in the United States." International Journal of E-Health and Medical Communications 6, no. 1 (January 2015): 58–72. http://dx.doi.org/10.4018/ijehmc.2015010105.
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Prescriptions for the successful provision of e-health information must integrate the varying needs of individuals for maintaining their personal health. Research emanating from both individual differences and health information searching literature suggests that a person's characteristics influence the pursuit of online health information. This paper addresses the factors influencing variation in health information searching strategies based on demographic differences among healthcare information consumers in the United States of America. Specifically, the authors evaluate variation in health information searching about diabetes within a population that varies by race, gender, age, socio-economic status, and education. The theory utilized in this research was the Individual Differences Theory of Gender and IT. Findings from this interpretive, qualitative study showed that differences such as race, gender, age, socio economic class, and geographic location all have an influence on searching behavior. However, it was found that these factors work together to influence behavior, rather than independently.
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Deng, Zhaohua, Shan Liu, and Oliver Hinz. "The health information seeking and usage behavior intention of Chinese consumers through mobile phones." Information Technology & People 28, no. 2 (June 1, 2015): 405–23. http://dx.doi.org/10.1108/itp-03-2014-0053.
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Purpose – Although the health information seeking behavior of consumers through the internet has received great attention, limited attempt has been made to integrate both the health information seeking behavior and the usage behavior in a mobile online context. The purpose of this paper is to explore the factors that influence consumer mobile health information seeking (MHIS) and usage behavior based on information quality, perceived value, personal health value, and trust. Design/methodology/approach – A survey was conducted to collect data. A two-step approach of structure equation modeling based was used to test the measurement model and hypothesis model. Findings – Information quality, perceived value, and trust were found to have positive effects on both the intention to seek and to use health information, and that the intention to seek affects the intention to use. Among the three components of perceived value, the utilitarian and epistemic values were found to have significant effects on intention to seek. In addition, the current health status of health consumers moderates the relationships between MHIS and usage intention and their determinants. Originality/value – Studies have primarily focussed on online health information seeking behavior, whereas a few of these studies have examined the seeking behavior intention and the usage behavior intention in a general model. The results indicate that health information usage behavior intention is closely related to the seeking behavior intention in the mobile context, which enriches the research on the relationship between information seeking and its outcomes. Furthermore, this study highlights the impact of information quality, perceived value, and trust on the intention to seek, and the impacts of information quality and trust on the intention to use, which have been overlooked in previous studies on MHIS.
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Nikolenko, Vadym. "The evolution of the main branding paradigms: from economic rationalism to social responsibility." Grani 23, no. 4 (July 5, 2020): 20–27. http://dx.doi.org/10.15421/172037.
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The article highlights issues regarding the processes of interaction, on the one hand, changes in the dominant motives of consumer behavior, and, on the other, the evolution of the main branding paradigms over the twentieth century. It turned out that against this background, it is rather difficult to distinguish linear, causal relationships. In other words, it is problematic to answer the question: whether changes in consumer practices have led to a transformation of the main branding paradigms or business initiatives against the background of social entrepreneurship have led to shifts in consumer behavior in a significant part of modern consumers? Probably, it should be recognized that the transformation of the main motives of consumer practices over the twentieth century, according to the pyramid of A. Maslow, was an important factor that accelerated the evolution of the main branding paradigms, and, in turn, received additional impulses from the latter for its own changes. It is noted that A. Maslow quite accurately foresaw the characteristic changes in the motivational nature of consumer practices from rational to socially significant, that is, of a higher hierarchical order. Based on this, and perhaps in parallel with the indicated processes, the evolution of the classic branding paradigm from «rational», continuing «emotional» and, at the present stage, «socially responsible business», took place. It is emphasized that in global world, against the backdrop of a lack of a resource of trust in traditional social institutions, successful commercial enterprises with developed traditions of socially responsible business are able to integrate society and increase the availability of a demanded integrative resource.The attention is focused on the mutually beneficial relationship between marketing and sociological science. We are talking about the mutual enrichment of the subject areas of the presented disciplines in the context of the application of both quantitative and qualitative methods of cognition. The heuristic nature of the ideas of the classics of humanistic psychology, social cognition, sociology, in particular A. Maslow, M. McLuhan, E. Goffman, for a deeper understanding of the theoretical and methodological features that were at the basis the evolution of the classical marketing paradigms (branding) over the twentieth century, is emphasized. The conclusion is drawn about the relevance of the paradigm of socially responsible branding with the aim of further consolidating, solidifying any social system and expanding the possibilities within it for the effective solution of numerous social pathologies of the modern stage.
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Silva, Gleise M., Federico Podversich, Ana C. G. Luna, Gonzalo Barreneche, and Nicolas DiLorenzo. "PSXI-26 Assessing diet integrity and potential sorting behavior in backgrounding diets fed in a GrowSafe feed intake monitoring system." Journal of Animal Science 97, Supplement_3 (December 2019): 400. http://dx.doi.org/10.1093/jas/skz258.797.
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Abstract The integrity of a diet fed as a total mixed ration (TMR) in feedlot and backgrounding scenarios is essential to maintain animal performance and minimized digestive upsets. The objective of this study was to quantify crude protein (CP), dry matter (DM) and ash concentration of a backgrounding diet fed as a TMR in a GrowSafe feed intake monitoring system. Angus crossbreed heifers (n = 70; 360 ± 60 kg of BW; 470 ± 26 d of age) and steers (n = 20; 386 ± 65 kg of BW; 465 ± 30 d of age) were allocated to 18 concrete-floored pens (108 m2), equipped with two GrowSafe feed bunks each to receive a backgrounding diet fed ad libitum as a TMR. Diet was comprised of (DM basis): 35% cottonseed hulls, 34% cracked corn grain, 20% pelleted corn gluten feed, 5% cottonseed meal, 4% liquid supplement (molasses-based), and 2% limestone. Feed samples were collected from three segments of each bunk (top; TOP, middle; MID, and bottom; BOT).Samples from the TOP was collected immediately after feed was provided and further samplings were conducted when feed was consumed throughout the day to obtain the MID and BOT samples in a 24 h interval. Approximately 90 kg (as fed) of the TMR was provided at 0800 h in each clean feed bunk. Concentration of CP did not differ (P = 0.89) throughout the day. However, DM content decreased as feed was consumed (P < 0.001). Concentration of ash was greater for the MID and BOT portions compared to TOP (P = 0.04). In conclusion, CP concentrations in the backgrounding diet fed were not altered throughout the day as diet was consumed. Increased ash concentration towards the bottom of the feed bunk prior to the new feed delivery may result from vertical stratification of the TMR.
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Liu, Shen, and Hongyan Liu. "Tagging Items Automatically Based on Both Content Information and Browsing Behaviors." INFORMS Journal on Computing 33, no. 3 (July 2021): 882–97. http://dx.doi.org/10.1287/ijoc.2020.1007.
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Tags have been adopted by many online services as a method to manage their online resources. Effective tagging benefits both users and firms. In real applications providing a user tagging mechanism, only a small portion of tags are usually provided by users. Therefore, an automatic tagging method, which can assign tags to different items automatically, is urgently needed. Previous works on automatic tagging focus on exploring the tagging behavior of users or the content information of items. In online service platforms, users frequently browse items related to their interests, which implies users’ judgment about the underlying features of items and is helpful for automatic tagging. Browsing-behavior records are much more plentiful compared with tagging behavior and easy to collect. However, existing studies about automatic tagging ignore this kind of information. To properly integrate both browsing behaviors and content information for automatic tagging, we propose a novel probabilistic graphical model and develop a new algorithm for the model parameter inference. We conduct thorough experiments on a real-world data set to evaluate and analyze the performance of our proposed method. The experimental results demonstrate that our approach achieves better performance than state-of-the-art automatic tagging methods. Summary of Contribution. In this paper, we study how to automatically assign tags to items in an e-commerce background. Our study is about how to perform item tagging for e-commerce and other online service providers so that consumers can easily find what they need and firms can manage their resources effectively. Specifically, we study if consumer browsing behavior can be utilized to perform the tagging task automatically, which can save efforts of both firms and consumers. Additionally, we transform the problem into how to find the most proper tags for items and propose a novel probabilistic graphical model to model the generation process of tags. Finally, we develop a variational inference algorithm to learn the model parameters, and the model shows superior performance over competing benchmark models. We believe this study contributes to machine learning techniques.
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Aride, Othmane, and Maria-del-Mar Pàmies-Pallisé. "From Values to Behavior: Proposition of an Integrating Model." Sustainability 11, no. 21 (November 5, 2019): 6170. http://dx.doi.org/10.3390/su11216170.
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Human values are at the heart of our lives. We all hold a set of values that influence our actions. The protection of the natural environment is no exception to this rule. That is why the study of human values is key to reaching the imperative of sustainability. In this conceptual paper, we aim to (1) integrate the key theories and models explaining the influence of human values on behavior and to (2) identify factors that might have previously been overlooked. Drawing from a range of disciplines, this article proposes an integrated model mapping the influence of human values on behavior. It also puts forward the concept of consequences as an emerging factor that could play an important role in this relationship. Recommendations are to extend the research to an empirical investigation of the model and to develop the definition of the concept of consequences and the role they play in the influence of values on consumer behavior.
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Shafiee, M. Ehsan, and Emily M. Zechman. "An agent-based modeling framework for sociotechnical simulation of water distribution contamination events." Journal of Hydroinformatics 15, no. 3 (February 14, 2013): 862–80. http://dx.doi.org/10.2166/hydro.2013.158.
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In the event that a contaminant is introduced to a water distribution network, a large population of consumers may risk exposure. Selecting mitigation actions to protect public health may be difficult, as contamination is a poorly predictable dynamic event. Consumers who become aware of an event may select protective actions to change their water demands from typical demand patterns, and new hydraulic conditions can arise that differ from conditions that would be predicted when demands are considered as exogenous inputs. Consequently, the movement of the contaminant plume in the pipe network may shift from its expected trajectory. A sociotechnical model is developed here to integrate agent-based models of consumers with an engineering water distribution system model and capture the dynamics between consumer behaviors and the water distribution system for predicting contaminant transport and public exposure. Consumers are simulated as agents with behaviors, including movement, water consumption, exposure, reduction in demands, and communication with other agents. As consumers decrease their water use, the location of the contaminant plume is updated and the amount of contaminant consumed by each agent is calculated. The framework is tested through simulating realistic contamination scenarios for a virtual city and water distribution system.
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Cowan, Kirsten, and Atefeh Yazdanparast. "Moral foundations and judgment: conceptualizing boundaries." Journal of Consumer Marketing 36, no. 3 (May 13, 2019): 356–65. http://dx.doi.org/10.1108/jcm-01-2018-2548.
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Purpose Even though the definitions of morality may seem to provide straightforward criteria to assess the morality of individuals, moral judgments are challenging and less exact. This paper aims to advance extant work on morality and moral judgment by providing a conceptualization of boundary conditions in the relationship between moral judgments and consumer behavior. Design/methodology/approach An interdisciplinary literature review is conducted to integrate extant knowledge on morality, moral judgment and consumer behavior to identify and conceptualize boundary conditions affecting moral judgments and decision-making. The research draws on moral foundation theory and norm activation model, and the proposed factors and relationships are grounded in construal level theory and regulatory focus theory. Findings The research identifies cultural, individual and situational factors that influence moral judgments and decision-making and argues that moral judgments exhibit a similar pattern across types, but cultural factors determine the salience of each moral foundation type. Moreover, construal factors relevant to the situation (i.e. proximity vs distance) affect the extent and manner of moral judgments, and individual mindsets and their associated information processing styles (e.g. money vs time orientation and promotion vs prevention orientation) make moral judgments more malleable, adding a degree of variability to judgments within similar cultures and situations. Originality/value The research makes a rather unique contribution to consumer morality literature by identifying and discussing three different groups of factors with the potential to impact individuals’ judgments of, and reactions to, moral foundation violation information.
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Ismunandar, Ismunandar, and Mulyadin Mulyadin. "The Effect of Trust Dimension to E-Commerce Costumers Participation (Case Study to E-Commerce Costumers in Bima City)." JURNAL TERAPAN MANAJEMEN DAN BISNIS 4, no. 2 (September 1, 2018): 138. http://dx.doi.org/10.26737/jtmb.v4i2.833.
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Transactions through e-commerce have a high potential risk. Therefore, the trust factor of customers towards the vendor becomes a key factor in e-commerce. Indonesia as a developing country and about the last five years adopted e-commerce, absolutely, has some differences with developed countries that have been long practicing it. These differences are at least related to regulatory issues, legal device, and consumer behavior. In relation to the e-commerce practice in Bima city that is still relatively new, the interesting phenomenon to be studied is the extent to which customers trust and how it affects the level of customer participation in e-commerce. The aims of this research are (1) to analyze the effect of the trust dimension variable which includes ability, virtue, and integrity to Indonesian costumers participation; (2) As information about the trust dimension of costumers e-commerce in Bima city, so the company can choose the right strategy to improve trust and people participation in using e-commerce as a future business transaction system. The study has been conducting in Bima city for 1 year from December 2017 to December 2018. This research is divided into several steps, namely 1) Preparation (2) Implementation, (3) Reporting, (4) Monitoring, evaluation, and dissemination. The technique of data collection used in this study that is (1) Questionnaire, (2) Observation, (3) Study book. Technique of Data Collection used is multiple regression analysis using equation, that is: Y = a + b1x1 + b2x2 + b3x3. The results of the study concluded that the dimensions of trust, ability, and benevolence have a positive and significant effect on the participation of e-commerce customers in Bima City. While variable integrity does not have a positive and significant effect. Meanwhile, testing these three variables together has a positive and significant influence.
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Shahzad, Muhammad Faisal, Yuhang Tian, and Jin Xiao. "“Drink It or Not”: Soft Drink Anticonsumption Behavior and the Mediating Effect of Behavioral Intentions." Sustainability 11, no. 12 (June 14, 2019): 3279. http://dx.doi.org/10.3390/su11123279.
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Increased health risks and obesity resulting from soft drink consumption have received considerable attention worldwide. The purpose of this empirical study was to explore the antecedents of soft drink anticonsumption behavior in China using structural equation modeling techniques by analysis of moment structures (AMOS). Soft drink anticonsumers think that these drinks are unhealthy, and consumer attitude and behavioral intention towards anticonsumption behavior were found to be significant. Individual and sociocultural factors were also positively associated with anticonsumption of soft drinks in China. Future studies could examine gender differences in anticonsumption behavior. A large sample size would be more reflective in other contexts. Regarding health and obesity-reduction concerns, this study provides useful implications for marketers and policymakers. Soft drink marketers can integrate obesity-reduction efforts through social marketing. This study has put forward a conceptual framework for soft drink anticonsumption behavior focusing on health concerns and the effect of sociocultural factors on anticonsumption.
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McMullan, John L., and Aunshul Rege. "Online crime and internet gambling." Journal of Gambling Issues, no. 24 (July 1, 2010): 54. http://dx.doi.org/10.4309/jgi.2010.24.5.
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The spread of Internet gambling has raised several issues concerning motivations to gamble, consumer behaviour online, problem gambling, security of Web sites, and fairness and integrity of the games. Rather surprisingly, however, there has been little in the way of research regarding online crime and Internet gambling even though it is an urgent priority. This article addresses this absence by investigating the types, techniques, and organizational dynamics of online crime at the portals of Internet gambling sites. Our approach is qualitative in nature and explores, using document analysis, the activities of cybernomads, dot.con teams, and criminal networks. We demonstrate that there are different levels of criminal organization, distinguished by their complexity of division of labour; coordination of roles; purposefulness of association between criminals; and ability to avoid, evade, or neutralize security systems and law enforcement. We conclude by arguing that conventional understandings of real-world gambling-related criminal relationships have been altered by the digital environment of the Internet.
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Voznyak, Halyna, Khrystyna Patytska, and Taras Kloba. "THE INFLUENCE OF THE COVID-19 PANDEMIC ON CHANGING THE BEHAVIOR OF ECONOMIC ENTITIES." Green, Blue & Digital Economy Journal 2, no. 2 (May 31, 2021): 8–14. http://dx.doi.org/10.30525/2661-5169/2021-2-2.
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The relevance of the research topic is due to the widespread impact of the pandemic on human life and the socio-economic development of the territories. The main factor in changing the behavioral patterns of economic entities in a pandemic was quarantine and the need for social distancing as the main preventive measure to combat the spread of the disease. As a result of distancing, there has been a decline in economic activity, disruption of value chains, rising unemployment, mass bankruptcy of enterprises, as well as changes in the way business structures and the behavior of economic entities. The article aims is to identify changes in the behavior of economic entities in the context of the COVID-19 pandemic and their impact on the economy. In the process of research, the set of general methods of scientific cognition (system analysis, logical generalization, analogy, comparative analysis) was used, which provided the possibility of realization of the integrity of scientific research. As a result of the study, the main trends in the behavior of economic entities were identified and analyzed. The following tendencies are revealed: digitalization (transition from social to digital interaction in work and educational processes, circles of close people for the preservation of social distance); changing the model of mobility (reducing the use of public transport, reducing attendance at hotels and restaurants, the transition to distance employment and education, reducing tourism and business travel); changing consumer buying habits (development of e-commerce, “conscious” consumption, support for local producers); infodemic (dissemination of misinformation, the anti-vaccination movement, increase in the number of information messages on conspiracy theories); increased attention to one's health, hygiene and healthy lifestyle (wearing masks, using sanitizers, healthy eating); changes in interpersonal behavior (increase in the number of divorces, increase in cases of domestic violence, restriction of personal contacts, increase in gender inequality). The research conducted in the article allows us to state that the tendencies of changing the behavior of economic entities are potential catalysts for changes in the economy as a whole. Therefore, the question of the exit of the majority of economic entities from the crisis lies in the plane of adaptation and reorientation of their life to the new “post-COVID” conditions.
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Saran, Rashmita, Subhadip Roy, and Raj Sethuraman. "Personality and fashion consumption: a conceptual framework in the Indian context." Journal of Fashion Marketing and Management 20, no. 2 (May 9, 2016): 157–76. http://dx.doi.org/10.1108/jfmm-04-2015-0032.
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Purpose – The purpose of this paper is to integrate consumer personality to fashion involvement, fashion-oriented impulse buying behavior, consumer emotions and hedonic consumption in the Indian context. Design/methodology/approach – Based on a literature review of personality, fashion involvement, emotions, fashion-oriented impulse buying behavior and hedonic consumption, the authors formulated a conceptual model and subsequent hypotheses. Previously valid and reliable scales were used in the study. The data were collected through mall intercept survey with the sample consisting of respondents in the age group 20-45. Factor analysis and structural equation modeling were used as data analysis tools. Findings – Major findings indicate a positive and significant effect of personality on positive emotions. The findings also confirm a significant and positive relationship between fashion involvement and hedonic consumption and hedonic consumption and fashion-related impulse buying behavior. Interestingly, positive emotions were found to mediate the relation between personality and fashion involvement. Research limitations/implications – The major implication of the present study is that impulse buying in fashion may be resultant of a complex network of interlinked constructs. One limitation is the restriction to the Indian context. Practical implications – The findings note the need for creation of an experiential environment for a fashion shopper that could lead to positive emotions and subsequently impulse purchase. Originality/value – The present study for the first time integrates constructs such as personality, emotions, involvement and impulse buying in the same conceptual model and tests it empirically.