Relevant bibliographies by topics / Consumer behavior and integrity

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Consumer behavior and integrity'

Author: Grafiati
Published: 25 June 2021
Last updated: 13 February 2022

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Journal articles on the topic "Consumer behavior and integrity"

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Dong, Xuebing, and Wenliang Bian. "Research on the decision-making of return freight insurance considering consumer behavior under the omni-channel model." E3S Web of Conferences 257 (2021): 02018. http://dx.doi.org/10.1051/e3sconf/202125702018.

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This article considers that consumers choose offline returns under the omni-channel model to bring additional benefits to retailers, and studies the impact of different freight insurance delivery strategies on the pricing and consumer behavior of omni-channel retailers. Establish consumer utility function and corporate profit maximization model. Research has shown that consumers’ satisfaction with the three ways that companies do not provide return freight insurance for consumers’ online return, companies offer return freight insurance for consumers’ online return, and companies do not provide return freight insurance for consumers’ offline return when the price is high, free return shipping insurance can maximize the company’s online benefits, while not providing return shipping insurance services can maximize the company’s offline benefits, reducing commodity prices, and improving offline store service levels to further increase revenue; improve products Packaging quality to increase the net residual value of the product by ensuring the integrity of the product has a positive impact on increasing market share and corporate profits.
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Morosan, Cristian, and Agnes DeFranco. "Classification and characterization of US consumers based on their perceptions of risk of tablet use in international hotels." Journal of Hospitality and Tourism Technology 10, no. 3 (September 17, 2019): 233–54. http://dx.doi.org/10.1108/jhtt-07-2018-0049.

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Purpose Cyber-attacks on hotel information systems could threaten the privacy of consumers and the integrity of the data they exchange upon connecting their mobile devices to hotel networks. As the perceived cyber-security risk may be reflected heterogeneously within the US consumer population traveling internationally, the purpose of this study is to examine such heterogeneity to uncover classes of US consumers based on their perceptions of risk of using tablets for various tasks when staying in hotels abroad. Design/methodology/approach Using data collected from 1,016 US consumers who stayed in hotels abroad, this study used latent profile analysis (LPA) to classify the consumers based on their perceptions of risk associated with several tablet use behaviors in hotels. Findings The analysis uncovered four latent classes and produced a characterization of these classes according to several common behavioral (frequency of travel, the continent of the destination, duration of stay and purpose of travel) and demographic (gender, age, income and education) consumer characteristics. Originality/value Being the first study that classifies consumers based on the risk of using tablets in hotels while traveling internationally, this study brings the following contributions: offers a methodology of classifying (segmenting) consumer markets based on their cyber-security risk perceptions, uses LPA, which provides opportunities for an accurate and generalizable characterization of multivariate data that comprehensively illustrate consumer behavior and broadens the perspective offered by the current literature by focusing on consumers who travel from their US residence location to international destinations.
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Tsalikis, John, Bruce Seaton, Philip L. Shepherd, and Michelle van Solt. "The impact of the US government policies on consumer perceptions of business ethical behavior." Society and Business Review 15, no. 1 (October 20, 2018): 21–25. http://dx.doi.org/10.1108/sbr-09-2018-0100.

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Purpose The unethical behavior of businesses toward their customers is thought to contribute to a loss of trust and confidence in the integrity of American corporations. Distrust between the two parties in the marketplace inhibits business transactions. The business ethics index (BEI) was established to formally and continuously measure the consumer sentiments of the ethical behavior of American businesses. This paper aims to measure the effect of political affiliation on consumers’ ethical perceptions of businesses. Design/methodology/approach The BEI was originally developed as an indicator of consumers’ sentiments toward the ethicality of business practices. The current research uses the BEI once again to evaluate consumers’ perceptions of business ethics in the era of President Donald Trump and his administration. The BEI was therefore extended with the question: “Do you believe that because of the new president Donald Trump, businesses will behave: ‘more ethically’, ‘about the same’ or ‘more unethically’?”. Findings Data from 1,008 telephone interviews in the USA were used to calculate a BEI of 114.5, indicating an overall positive consumer sentiment toward the ethical behavior of business. Respondents’ political affiliation was found to significantly affect their perception of the ethical behavior of businesses. Originality/value This is an initial step in studying the connection between governmental policies and business ethics perception.
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He, Jun Hong, Fu Li, Shang Rong Du, Yi Tao, and Zhong Xiang Li. "A Qualitative Study of the Stimuli on Consumer Emotion in Mobile Shopping." Advanced Engineering Forum 33 (August 2019): 47–56. http://dx.doi.org/10.4028/www.scientific.net/aef.33.47.

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In mobile shopping, consumer emotion can be influenced by various stimuli more easily than before. Understanding the methods to stimulate consumer emotions can help companies to push consumers to mobile shopping. However, this has been rarely discussed in the previous studies. By applying ATLAS.ti 7 to conduct three levels coding of interview data and analyze the relationships between different level codes, the qualitative study was used to discuss and identify the factors that influenced consumer emotion in mobile shopping. The study showed that at the social level, mobile technology, convenience and entertainment of mobile shopping, and mobile friends circle influenced all consumer emotions, while sharing of mobile shopping only influenced consumer’s pleasure and arousal emotions. At the organizational level, both interface quality and integrity of mobile sales terminal influenced all consumer emotions, while sales promotion in mobile sales terminal only influenced consumer’s pleasure and arousal emotions. The conclusions can enrich the theories of mobile shopping behavior and consumer emotion.
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Kumar, Bishwa Ranjan, Nisha Kant Ojha, and D. B. Singh. "Impact Of Attributes Of Website On Consumer Purchase Behavior." Think India 22, no. 2 (October 31, 2019): 2828–34. http://dx.doi.org/10.26643/think-india.v22i2.9443.

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Internet nowadays is no less important than air for human existence. The present research is therefore an attempt to find the answers to several questions like whether enhancing functioning of the website by conveniently locating the desired service with appropriate interactivity will have positive impact on online purchase behavior. Factors promoting credibility and integrity will have positive impact on online purchase behavior and whether Visual appeal of the website will have a positive impact on online purchase behavior. The research is conclusive. Several hypotheses have been used to establish the relationship. In this study, the dependent variable is purchase behavior which relies on various attributes of the website such as such as Visual appeal of the website, functionality factors, and psychological factors.
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Eisend, Martin, Patrick Hartmann, and Vanessa Apaolaza. "Who Buys Counterfeit Luxury Brands? A Meta-Analytic Synthesis of Consumers in Developing and Developed Markets." Journal of International Marketing 25, no. 4 (December 2017): 89–111. http://dx.doi.org/10.1509/jim.16.0133.

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Although numerous previous studies have investigated consumer demographics and psychographics as determinants of counterfeit purchases, their findings are diverse and fragmented. In conceptually referring to the brand signals that help consumers build their identities, the present meta-analysis synthesizes the influence of consumer demographics and psychographics on attitudes, intentions, and behaviors with regard to branded counterfeit luxury products. It empirically summarizes 610 effect sizes from 98 independent studies and shows that whereas demographics have little impact, some psychographics greatly influence counterfeit purchases, with these influences differing between developed and developing countries. In the former, risk propensity and reduced integrity are stronger determinants of counterfeit purchases and are related to brand signals that refer to identities that consumers attempt to avoid. In developing countries, consumers are more influenced by psychographics, such as status seeking, which are related to positive brand signals for consumer identities. The findings lead to a profile of consumers of counterfeit luxury items that provides guidance for future research and for improved consumer targeting with regard to international anticounterfeiting measures.
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Nawała, Jakub, Margaret H. Pinson, Mikołaj Leszczuk, and Lucjan Janowski. "Study of Subjective Data Integrity for Image Quality Data Sets with Consumer Camera Content." Journal of Imaging 6, no. 3 (February 25, 2020): 7. http://dx.doi.org/10.3390/jimaging6030007.

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We need data sets of images and subjective scores to develop robust no reference (or blind) visual quality metrics for consumer applications. These applications have many uncontrolled variables because the camera creates the original media and the impairment simultaneously. We do not fully understand how this impacts the integrity of our subjective data. We put forward two new data sets of images from consumer cameras. The first data set, CCRIQ2, uses a strict experiment design, more suitable for camera performance evaluation. The second data set, VIME1, uses a loose experiment design that resembles the behavior of consumer photographers. We gather subjective scores through a subjective experiment with 24 participants using the Absolute Category Rating method. We make these two new data sets available royalty-free on the Consumer Digital Video Library. We also present their integrity analysis (proposing one new approach) and explore the possibility of combining CCRIQ2 with its legacy counterpart. We conclude that the loose experiment design yields unreliable data, despite adhering to international recommendations. This suggests that the classical subjective study design may not be suitable for studies using consumer content. Finally, we show that Hoßfeld–Schatz–Egger α failed to detect important differences between the two data sets.
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Torelli, Carlos J., and Jennifer L. Stoner. "Global consumer culture: consequences for consumer research." International Marketing Review 36, no. 4 (July 8, 2019): 587–92. http://dx.doi.org/10.1108/imr-11-2018-0316.

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Purpose The purpose of this paper is to comment on the conceptual framework highlighting the reinforcing nature of global consumer culture. Design/methodology/approach The approach is conceptual with illustrative examples. Findings The authors integrate the conceptual framework that highlights the reinforcing nature of global consumer culture with recent findings about the psychology of globalization. Specifically, the authors bring attention to the perceptual, cognitive and motivational consequences of globalization, as well as its effects on consumer identification. The authors illustrate how this integration provides insights for better predicting consumer behavior in a globalized world. Research limitations/implications One key aspect of globalization is the creation of multicultural spaces in contemporary societies. Taking a psychological approach, the authors discuss how consumers respond to the process of culture mixing at the heart of globalization. This has consequences for marketers’ global endeavors and provides a nuanced understanding of consumer behavior in a globalized world. Originality/value The paper integrates a novel framework with recent findings about the psychology of globalization, opening avenues for future research on global consumer cultures.
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Shafique, Muhammad Noman, Jurgita Raudeliūnienė, Vida Davidaviciene, and Jan Penčik. "Acceptance of Intelligent Ticketing Systems in Developing Countries." Engineering Economics 30, no. 4 (October 30, 2019): 451–60. http://dx.doi.org/10.5755/j01.ee.30.4.20941.

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Information communication technologies bring the revolution into all business sectors, and transportation sector is not an exception. Ticketing system has changed from traditional to intelligent, which provides information and service to the consumer. In developed countries such systems are implemented and operate successfully, while in the developing countries electronic ticketing and other similar innovative solutions face specific challenges. These challenges are related to information era and changes in consumer behaviour, caused by the development of information and communication technologies. In these new conditions the motives of consumers to choose electronic ticketing has become an extremely important factor of success. Lack of integrity of consumer behaviour and technology acceptance (electronic ticketing in particular) was identified in previous scientific research, especially taking into consideration recent conditions of developing countries. The aim of this article is to evaluate the consumers’ behaviour and acceptance of intelligent systems, such as electronic ticketing, in order to identify factors, influencing and encouraging the customers to use electronic ticketing systems. In this study extended technology acceptance model with trust element was used to measure the consumer behaviour. The sample for this research has been taken from China and Pakistan populations and consists of 432 participants from both countries.
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Qiu, Luyi, Xiaohua Chen, and Timothy J. Lee. "How Can the Celebrity Endorsement Effect Help Consumer Engagement? A Case of Promoting Tourism Products through Live Streaming." Sustainability 13, no. 15 (August 3, 2021): 8655. http://dx.doi.org/10.3390/su13158655.

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Although much research has been devoted to the study of the impact of celebrity endorsements on the effectiveness of advertising in the literature on consumer behavior, few scholars pay attention to applying this concept to explain consumer behavior in the tourism field. This research tested celebrities’ expertise, trustworthiness, and attractiveness as the antecedents of consumer trust and engagement in the tourism and hospitality context. Specifically, through the analysis of 406 valid responses collected by online questionnaire, this study makes the following conclusions. First, it provides a new perspective on the influence of celebrity effects by focusing on the live-streaming behavior of CEOs on China’s largest online travel agency (OTA) platform. Secondly, it confirms that the three dimensions of the celebrity effect (expertise, trustworthiness, and attractiveness) positively affect the three dimensions of consumer trust (ability, benevolence, and integrity). At the same time, consumer trust can also predict the three dimensions of consumer engagement (cognitive processing, affection, and activation). In addition, the three dimensions of consumer trust also play a positive mediating role between the relationship of celebrity effects and consumer engagement. That is, the celebrity effects have a positive and indirect influence on consumer engagement. Therefore, by suggesting that celebrity endorsements can create consumer trust and engagement in the OTA platform, this research expands the research framework of celebrity endorsement credibility theory.
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Dissertations / Theses on the topic "Consumer behavior and integrity"

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Samuelsson, Pontus, and Henrik Arnbom. "Den där digitala kakan som kan verka obehaglig, men även underlätta att hitta det vi efterfrågar?" Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-45206.

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The increased use of tailored marketing has contributed to companies being able to reach customers to a greater extent in a more individualized way. To be able to tailor their marketing, companies need to collect large amounts of personal information from their consumers, which has been criticized. The criticism regarding companies collecting consumer’s personal information has led to questions as to whether this is something that may violate an individual's integrity. The purpose of this thesis has been to study different generations' knowledge regarding the collection of data through cookies and whether this is something that affects consumer behavior. Hopefully this study will contribute with useful knowledge for professional marketers in order to optimize marketing strategies towards the different generations and thus ensuring they do not violate the integrity of the different generations. The study was conducted using semi-structured interviews, where five people from four different generations were interviewed. The results show differences between the generations both in terms of the perceived intrusion of their privacy as well as influenced buying behavior related to tailored marketing.
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Aslan, Can, and Maria Tawfik. "Individanpassad marknadsföring efter mina villkor : En studie om när Generation-Z upplever att individanpassad marknadsföring övergår från att vara användbar till att göra intrång mot integriteten." Thesis, Södertörns högskola, Förvaltningsakademin, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-45931.

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In conjunction with technological development, digital marketing has become a common course of action for marketers to discover potential consumers. A digital form of marketing is personalized marketing, where companies tailor advertising on the internet based on consumer preferences. By storing personal data from social media and websites, it becomes possible for companies to identify potential consumers. Generation-Z has grown up among digital platforms that offer personalized marketing. This thesis will therefore examine when Generation-Z experiences that personalized marketing transitions from being useful to infringing on the individual integrity. The research design used for the empirical data in the study was semi-structured interviews on Generation-Z between the ages of 8-24. During the interviews, it emerged that all respondents felt influenced by individualized marketing. They felt that personalized marketing could infringe on integrity but also be useful when needed. The results of the study show that the risk of collecting personal data like religious opinions, sexual preferences, political stances and audio tracking smartphones, is that trust in the company decreases among Generation-Z. The advantage of personalized marketing is that it satisfies the needs of the targeted audience in question. Generation-Z prefer ads that suit their preferences rather than having inconsequential advertising and are willing to exchange a small amount of personal information for tailored ads in return. Consequently, personalized marketing has a major impact on the internet experience among Generation-Z.
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Harzdorf, Hjördis, Abdulrahman Hanin Talal, and Sumejja Duric. "Privacy Paradox : En kvalitativ studie om svenskars medvetenhet och värnande om integritet." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-22402.

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Genom digitalisering av samhället och teknologins utveckling har marknadsföringsstrategier progressivt reformerats, från att uppmärksamma produkter mot konsumenten till att istället sätta konsumenten i fokus. Genom avancerade algoritmer, Business Intelligence och digitala DNA spår har det blivit möjligt att individualisera och rikta marknadsföring mot konsumentens intressen och även förutse individens konsumentbeteende. Samtidigt uttrycker individer ett stort värde för anonymitet och integritet online. Trots detta fortsätter konsumenter att frivilligt att lämna sin persondata, främst via olika kundklubbar, internet och sociala medier. Detta beteende påvisar en så kallad “privacy paradox”. Privacy paradox syftar på medvetenhet och oro kring utgivandet av persondata samtidigt som man agerar annorlunda. Avsikten med denna studie var att utforska om fenomenet privacy paradox existerar inom svenska konsumenters handlingar och konsumentens medvetenhet kring användning av personlig data för riktad marknadsföring online. Det empiriska materialet i denna studie består av semi-strukturerade intervjuer med sju olika respondenter gällande deras medvetenhet, tillit och integritet online. Resultatet analyserades med hjälp av den tematiska strategin för att lättare identifiera beetendemönster som respondenterna utgav. Slutligen besvaras fenomenet privacy paradox hos svenska konsumenter genom tre forskningsfrågor 1.​“Hur medvetna är svenska konsumenter om den information som de delar med sig av, i synnerhet inom riktad marknadsföring?” 2.​“Hur mycket värnar svenska konsumenter om sin integritet?” ​3.​“ Påvisar svenska konsumenter privacy paradox och varför?”. Majoriteten av respondenterna var medvetna om personliga uppgifter online, dock varierade medvetenheten om vad för information som fanns tillgänglig både för privata användare och verksamheter. Man sa sig även värna om sin integritet men ens handlingar stödde inte detta till fullo. Med hjälp av denna studie fann man att fenomenet privacy paradox existerar hos de svenska konsumenter som deltog under denna studie. Anledningar till dessa var bland annat att man inte vill bli exkluderad från samhället och det kognitiva förtroendet till verksamheter. Man litar på att de gör rätt för sig. Värnande om integritet visades då genom att man minskade mängden personinformation som andra privatpersoner kunde komma åt. En annan anledning som uppkom var svårigheten i att bryta vanor och beteendemönster. Därför fortsätter man agera på samma sätt som tidigare, trots ny kunskap samt GDPR. Respondenter hade olika nivåer av förståelse riktad marknadsföring. Det majoriteten inte var medvetna om var mängden av lagrad information samt hur den samlas in t.ex. genom cookies.
Through digitalisation of the society and the technological development, the marketing strategies has progressively been reformed. From mainly giving attention to the product towards the consumers to instead place the consumer in the center of attention. Subsequently advanced algorithms, Business Intelligence and digital DNA tracing has enabled individualisation and target marketing, for the interest of the consumer, this also gave access to predict consumer behaviour. Meanwhile individuals put a big value on anonymity and integrity online. Despite this consumers keep sharing their data voluntary, primarily through customer clubs, the internet and social media. This behaviour demonstrates a so called “privacy paradox”. Privacy paradox refers consumers awareness and concern about sharing personal data, while still sharing their information. The purpose of this study was to examine whether the phenomenon of privacy paradox exists in Swedish consumers actions and the consumer’s awareness of the use of personal data for targeted online marketing. The empirical material in this study exists of semi-structured interviews with 7 different respondents regarding their consciousness, trust and integrity online. The results were analyzed through the thematic strategy to easily identify behavioural patterns that the respondents showed. Lastly, the phenomenon of privacy paradox in Swedish consumers is answered through three research questions 1. ​“How aware are Swedish consumers regarding the information they share, particularly in target marketing? ​2. ​“How much does the Swedish consumer care about their integrity?” ​3. ​“Does the Swedish consumer show privacy paradox and why?”. The majority of the respondents were aware that personal information exists online. The awareness regarding what kind of information that is available for both private users and organisations varied. While respondents mentioned that they want to protect their privacy, their actions proved otherwise. With the help of this study, we could conclude that the phenomenon named privacy paradox exists through the information gathered from the swedish consumers that participated in this study. Reasons being the willingness to not be excluded from society and the cognitive trust towards organizations. You trust that they do the right thing. Respondents protected privacy by reducing the amount of personal information other individuals could access. Another reason that was brought up was the difficulty in changing habits and behaviour. Therefore respondents continued doing the same things as before, despite new knowledge and GDPR. Respondents showed different levels of understanding regarding targeted marketing. However the majority was not aware of the amount of stored information and how it is collected, for example through cookies.
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Farina, Tatiana Mercier Querido. "Essays in Consumer Behavior." Thesis, Boston College, 2012. http://hdl.handle.net/2345/2619.

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Thesis advisor: Frank Gollop
My doctoral dissertation consists of three essays on consumer behavior. The first chapter studies demand for experience goods. Consumers behave very differently when they do not have perfect information about all brands available on a shelf. This paper extends the benchmark discrete choice model of consumer demand to capture two distinct features of experience-goods markets: prior brand experience and shopping frequency. Although the current literature incorporates habit formation in consumer demand models, it has not considered a more fundamental question: how the first experience with a brand affects the consumer's choice. The model is estimated using data on purchases of ready-to-drink orange juice, which comes from a new consumer-level panel provided by a large supermarket chain in Brazil. The results show that for this product prior experience of a brand is more important for a consumer's choice than price. Furthermore, own- and cross-price elasticities change significantly when experience and shopping frequency are taken into account. The findings of this chapter have implications for both firms' strategies and for antitrust analysis related to experience-goods markets. The second chapter explores how umbrella branding can significantly decrease consumer's first-time experience cost. Multiproduct firms often market their products under the same brand name. When a firm launches a new product with the same brand name, consumers can pool their prior experience with the brand to infer a quality for the product. This strategy can be particularly useful when a firm decides to enter a market of experience goods, in which consumers face a cost for trying a new product. The main objective of this chapter is to study the process by which consumers' brand choices and first-time purchases for ready-to-drink orange juices are affected by their experience with the same brand in another category. The results are consistent with signaling theories of umbrella branding as they indicate that consumers' experience cost with a product decreases with experience of other products of the same brand. The third chapter is about a household's choice of retail formats. Thirty percent of households' food expenditure in the United States comes from clubstores, mass merchandisers, supercenters, drugstores and convenience stores. However, earlier work focused on consumers' shopping behavior mostly in grocery stores and has not examined consumers choice across different types of retail outlets. To address this gap a multinomial logit model is estimated on household-level scanner data for the United States to study how households' characteristics are related to their choice of retail outlets. The results show that income, household size and ethnicity significantly affect these choices. These findings are important for policies that target certain consumer groups
Thesis (PhD) — Boston College, 2012
Submitted to: Boston College. Graduate School of Arts and Sciences
Discipline: Economics
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Kharaishvili, Tinatin. "Consumer behavior towards telemarketing." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193307.

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Telemarketing has become a big industry and convenient way of successfully managing business affairs with low costs. The aim of the thesis is to present telemarketing services from the customers point of view; analyzing what are consumer behavior towards telemarketing in Georgia and the Czech Republic, and also what are the perceptional and attitudinal causing factors of these behaviors. This is the comparative study and the research is mainly based on the primary data. For the research accomplishment, the questionnaire survey was used for gathering important information and data in order to make the relevant conclusions. According to the results, B2C telemarketing services are not welcomed in the Czech Republic and people tend to have mostly negative attitude. In case of Georgia, people have relatively more positive attitude and behavior towards telemarketing services.
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Fumagalli, Elena. "Aversive States Affecting Consumer Behavior." Thesis, Université Paris-Saclay (ComUE), 2018. http://www.theses.fr/2018SACLH004/document.

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Dans cette thèse, j’examine l’influence d’états aversifs (e.g., émotions désagréables, issues indésirables) sur les motivations et les comportements des consommateurs. Dans le premier essai, j’explore comment des sentiments de dégoût physique ou moral peuvent mettre en péril l’estime de soi des consommateurs et les motiver à se livrer à de la consommation compensatrice. Dans le deuxième essai, j’examine pourquoi et à quels moments les consommateurs font preuve de sentiments négatifs à l’égard des entreprises qui cessent de distribuer gratuitement des échantillons ou petits cadeaux aux consommateurs. Dans le troisième essai, j’explore comment la solitude affecte les préférences des consommateurs pour des produits et services qui peuvent ou non nécessiter des interactions interpersonnelles (ex : se faire masser vs. faire des achats en ligne). Considérés ensemble, ces trois essais contribuent à la littérature sur l’émotion, les menaces identitaires, et la consommation compensatrice, à la littérature sur les promotions commerciales et à la littérature sur la solitude. De plus, les résultats ont des implications pour les praticiens en marketing en ce qui concerne la publicité, le design des promotions commerciales, et l’haptique des consommateurs. Finalement, ces travaux de recherche offrent de nouvelles perspectives concernant le bien-être des consommateurs en soulignant les conséquences inattendues des actions des marketers qui cherchent à bénéficier aux consommateurs mais génèrent en réalité des comportements compensateurs pour faire face à leur aversion
In this dissertation, I examine the influence of aversive states (e.g., unpleasant emotions, undesired outcomes) on consumers’ motivations and behaviors. In essay 1, I explore how feelings of physical and moral disgust can be threatening to consumers’ sense of self and motivate them to engage in compensatory consumption. In essay 2, I investigate why and when consumers exhibit negative behavioral intentions against firms that terminate unconditional business-to-consumer gift-giving initiatives. In essay 3, I explore how loneliness affects consumers’ preferences for products and services that do or do not require interpersonal touch and interaction (e.g., getting a massage vs. shopping online). Together, the three essays contribute to the literature on emotion, identity threats, and compensatory consumption, to the literature on sales promotion, and to the literature on loneliness. Moreover, the research findings inform marketing practice in the fields of advertising, sales promotions design, and consumer haptics. Finally, this research provides insights into consumer welfare by bringing attention to the unforeseen consequences of marketers’ actions that seek to benefit the consumers but instead generate compensatory behaviors to cope with their aversiveness
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Ahsan, Ayesha. "Consumer ratings-reviews and its impact on consumer purchasing behavior." Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-219309.

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Storytelling is one of the most creative, powerful and effective tools of modern marketing strategies and communication. Due to the expansion of social media, storytelling has become a popular marketing and sales tool that may affect consumer behavior. This research has been conducted from a storytelling perspective with the purpose of finding the correlation between consumer reviews and consumer purchasing behavior. This study focuses on consumer stories which are reflected in terms of product reviews and ratings. Where the correlation between these reviews and ratings and their effects on overall product sales are investigated. The study answers the question, “If reviews & rating have a correlation with consumer purchasing behavior in digital marketing, and if so then how this correlation could be defined?” The data collection and tests have been conducted in a practical environment. The German online stores have been used as the main mode of data collection. Depending on the nature of the data, the quantitative analysis approach has been adopted. By conducting real-time sales data tests, this study fills the gap in previous consumer research studies. The in-depth analysis of results show the correlation between consumer reviews and product sales. The results have revealed that consumer reviews may influence overall product sales and help a consumer in purchasing decision.
Storytelling är ett av de mest kreativa, kraftfulla och effektiva redskapen i modern marknadsföring. På grund av den ökande användningen av sociala medier har storytelling blivit ett populärt redskap för att påverka konsumenternas beteende. Denna studie har utförts från perspektivet av storytelling med syftet att finna en korrelation mellan kundrecensioner och kundernas köpbeteende. Studien fokuserar på kundernas historier som reflekteras i recensioner och betyg, där korrelationen mellan recensioner och betyg och övergripande försäljning undersöks. Studien syftar till att besvara frågan ”Om recensioner & betyg har en korrelation med kundernas köpbeteende i digital marknadsföring, och om så hur kan korrelationen definieras?” Datainsamlingen och testandet har utförts i en praktisk miljö. Tyska online butiker har använts som huvudsaklig metod för datainsamling. På grund av strukturen på data har en kvantitativ analys metod använts. Genom att genomföra tester i realtid, har denna studie kompletterat tidigare forskning kring kundbeteende. Den fördjupade analysen av resultaten visar att det finns en korrelation mellan kundrecensioner och försäljning. Resultaten har visat att kundrecensioner kan påverka försäljningen av produkter och hjälpa en konsument i ett köpbeslut.
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Tsou, Bennett T. "Value internalization and role-enactment as a model toward consumption a comparative study between the U.S.A. (Hartford) and China (Shanghai) /." online access from Digital Dissertation Consortium access full-text, 1986. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?8622728.

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Rojas, Civic Maria. "Consumer Behavior on Social Media. : A study about consumer behavior towards fashion brands on social media." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-634.

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This study aims to describe and analyse consumer behaviour in social media toward fashion brands. Specifically, it is analysed consumers’ motivations to follow fashion brands on social media, activities developed on social platforms concerning to fashion brands and level of engagement regarding fashion brands on social media.
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Zhang, Wenqing. "Operational model with consumer behavior considerations." Thesis, McGill University, 2012. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=107768.

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In the consumer market, demand for a product is ultimately determined by the collective purchase decisions of consumers. Understanding the drivers and implications of consumer purchase behavior is often of pivotal importance for firms. This dissertation considers several operational models that incorporate consumer behavior. We study how operational decisions, such as pricing, advertising spending, and product variety, can be used as levers to manage consumer demand in order to boost firm profitability.First, we develop game theoretical models to analyze the effectiveness of advertising-related corporate social responsibility (CSR) practices in discouraging the consumption of unhealthy foods. Childhood obesity is one of the major concerns around the world often attributed to children's increased calorie consumption and lack of physical activity. As part of their CSR programs, several major food manufacturers have adopted advertising initiatives that limit the advertising of unhealthy food categories to children, based on the belief that less advertising would lead to less consumption in those food categories. However, food manufacturers usually distribute products to consumers through retailers, whose advertising is not bound by those initiative programs. This essay studies a Stackelberg competition in a supply chain where a manufacturer sells a single unhealthy food product to customers through a single retailer. We show that the effectiveness of advertising initiatives is critically dependent on the spillover effect and sensitivities of manufacturer advertising and retailer advertising, as well as on the power distribution between the manufacturer and the retailer in the supply chain. Put simply, an advertising initiative is usually more effective if the advertising level of the supply chain leader is restricted. Interestingly, we show that sales of an unhealthy food product can increase as an advertising initiative becomes more stringent.Second, we investigate whether and how a firm's optimal pricing and product variety decisions change with strategic, forward-looking consumer behavior. We consider a monopolist that sells vertically differentiated products. The monopolist decides on prices over time to maximize his profit from selling two products. Consumers weigh the expected payoffs of purchasing different products at different times, and decide when and where to purchase in order to maximize their individual surpluses. Our results show that, other than cost structure, strategic consumer behavior also plays an important role in determining the product variety. We conduct numerical experiments to illustrate our results and generate insights into the role of strategic customer behavior. Not surprisingly, we see that strategic customer behavior decreases the firm's profits. Interestingly, we show that sometimes firms strategically commit to static pricing policies, and systematically vary their product portfolio over time. Our work differs from much of the existing work on product variety by explicitly modelling consumer purchase decisions over time, and by illustrating that a static product portfolio is not necessarily sub-optimal and can lead to a significant profit increase.
Dans le marché de la consommation, la demande pour un produit est finalement déterminée par les décisions d'achat collectif des consommateurs. Comprendre les pilotes et les implications du comportement d'achat du consommateur est souvent d'une importance cruciale pour les entreprises. Cette thèse examine plusieurs modèles opérationnels qui intègrent le comportement des consommateurs. Nous étudions comment les décisions opérationnelles, comme la tarification, les dépenses de publicité, et la variété des produits, peuvent être utilisées comme leviers pour gérer la demande des consommateurs afin de stimuler la rentabilité de l'entreprise.Tout d'abord, nous développons des modèles théoriques de jeu pour analyser l'efficacité de la publicité liée responsabilité sociale des entreprises (RSE) pour décourager la consommation d'aliments malsains. L'obésité infantile est l'une des préoccupations majeures dans le monde souvent attribuée à la consommation calorique des enfants et du manque d'activité physique. Dans le cadre de leurs programmes de RSE, plusieurs fabricants de produits alimentaires majeurs ont adopté des initiatives publicitaires qui limitent la publicité sur les catégories d'aliments malsains auprès des enfants, basée sur la croyance que si on emploie moins de publicité, il y aura moins de consommation des produits alimentaires malsains. Cependant, vu que il y a plusieurs détaillants qui n'ont pas adoptés on appuyer les initiatives de réduire la publicité des aliments malsains, ces détaillants pour suivent lui ventes sans limites. Cet recherche étudie une concurrence de Stackelberg dans une chaîne d'approvisionnement où un fabricant vend un produit alimentaire unique malsain aux clients grâce à un seul détaillant. Nous montrons que l'efficacité des initiatives de publicité dépend de façon critique sur l'effet de débordement et les sensibilités de la publicité et la publicité du fabricant détaillant, ainsi que sur la répartition de puissance entre le fabricant et le détaillant dans la chaîne d'approvisionnement. Plus simplement, une initiative publicitaire est généralement plus efficace si le niveau de publicité sur leader chaîne d'approvisionnement est limité. Fait intéressant, nous montrent que les ventes d'un produit alimentaire malsain peut augmenter à mesure que l'initiative de la publicité devient plus rigoureux.Deuxièmement, nous étudions si et comment une tarification optimale d'une entreprise et la variété des produits décisions stratégiques changent avec, le comportement des consommateurs prospectifs. Nous considérons un monopole qui vend des produits différenciés verticalement. Le monopoleur décide sur les prix au fil du temps afin de maximiser son profit de la vente de deux produits. Les consommateurs pèsent les gains attendus de l'achat de produits différents à des moments différents, et de décider quand et où acheter en vue de maximiser leur surplus individuels. Nos résultats montrent que, autre que la structure de coûts, le comportement des consommateurs stratégiques joue également un rôle important dans la détermination de la variété des produits. Nous menons des expériences numériques pour illustrer nos résultats et de générer un aperçu du rôle du comportement des clients stratégiques. Sans surprise, nous constatons que le comportement des clients stratégiques diminue les profits de l'entreprise. Fait intéressant, nous montrons que parfois les entreprises s'engagent de façon stratégique aux politiques de prix statiques, et systématiquement varier leur portefeuille de produits au fil du temps. Notre travail se distingue de la plupart des travaux existants sur la variété des produit par modélisation explicite des décisions d'achat des consommateurs au fil du temps, et en illustrant que le portefeuille de produit statique ne sont pas nécessairement sous-optimale et peut conduire à une augmentation de profits importants.
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Books on the topic "Consumer behavior and integrity"

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D, Blackwell Roger, and Miniard Paul W, eds. Consumer behavior. 5th ed. Chicago: Dryden Press, 1986.

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David, Prensky, ed. Consumer behavior. New York: J. Wiley, 1996.

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Blackwell, Roger D. Consumer behavior. 9th ed. Mason, Ohio: South Western, 2001.

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Lazar, Kanuk Leslie, ed. Consumer behavior. 8th ed. Upper Saddle River, NJ: Pearson Prentice Hall, 2004.

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Mowen, John C. Consumer behavior. 5th ed. Upper Saddle River, N.J: Prentice-Hall, 1997.

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Mowen, John C. Consumer behavior. 4th ed. Englewood Cliffs, N.J: Prentice-Hall, 1995.

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L, Cronley Maria, and Cline, Thomas W. (Thomas Warren), eds. Consumer behavior. Mason, OH: South-Western, Cengage Learning, 2011.

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Lazar, Kanuk Leslie, ed. Consumer behavior. Upper Saddle River, N.J: Pearson Education, 2010.

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Consumer behavior. Boston: Prentice Hall, 2012.

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Lazar, Kanuk Leslie, ed. Consumer behavior. 5th ed. Englewood Cliffs, N.J: Prentice-Hall International, 1994.

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Book chapters on the topic "Consumer behavior and integrity"

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Shavitt, Sharon, and Michaela Wänke. "Consumer Behavior." In Blackwell Handbook of Social Psychology: Intraindividual Processes, 569–90. Malden, Massachusetts, USA: Blackwell Publishers Inc., 2007. http://dx.doi.org/10.1002/9780470998519.ch26.

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Foxall, Gordon R. "Consumer Behavior." In Understanding Consumer Choice, 15–42. London: Palgrave Macmillan UK, 2005. http://dx.doi.org/10.1057/9780230510029_2.

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Estola, Matti. "Consumer Behavior." In Newtonian Microeconomics, 97–150. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-46879-2_3.

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O’Shaughnessy, John. "Introduction: Perspectivism and Other Basic Notions for Understanding the Nature of the Social Sciences." In Consumer Behavior, 1–23. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_1.

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O’Shaughnessy, John. "Behavioral Economics." In Consumer Behavior, 298–325. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_10.

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O’Shaughnessy, John. "Social Psychology: Social Groups, Social Reference Groups and the Nature and Role of Emotion in Influencing Behavior." In Consumer Behavior, 326–66. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_11.

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O’Shaughnessy, John. "Social Psychology Continued: Lewin’s Attitude Change Model, Strategies for Overcoming Resistance to Change, Motivation and Reversal Theory." In Consumer Behavior, 367–415. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_12.

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O’Shaughnessy, John. "Sociology." In Consumer Behavior, 416–40. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_13.

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O’Shaughnessy, John. "Cultural Anthropology." In Consumer Behavior, 441–80. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_14.

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O’Shaughnessy, John. "Ethnopsychology (Folk Psychology)." In Consumer Behavior, 24–52. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-00377-5_2.

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Conference papers on the topic "Consumer behavior and integrity"

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Kriaučiūnaitė-Lazauskienė, Gintarė, and Rima Žitkienė. "An effect of symbols on consumer behaviour: the theoretical insights." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.015.

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Purpose – this article aims to analyse and integrate the limitations of consumer’s decision-making and difficulties for symbolic consumption in relation to symbolic branding. It highlights the symbolic impact to goods, which influenced by advertising and 21st century consumer’s behaviour propagates hedonistic values. Research methodology – the analysis of theoretical scientific literature, comparative study of conceptions. Findings – support the idea that consumers may modify their principles about the symbolic brand depending on both their self-brand relation as well as the effect of social (both live and virtual) influence. Research limitations – it is necessary to acknowledge that the current research is limited by broad scope consumer behaviour theories and methods (we in passing analysed empirical proves). Practical implications – authors suggest that the emergence of brand subculture on consumer behaviour gives the possibility of adjusting specific marketing strategies and presents the shortcomings of current research by pointing out the trends for future empirical studies. Originality/Value – It also highlights that the consumers’ search of symbolism and meaning in brands correlated with their consumer buying decision models, and we claim it could be related to utility theory. The main aim of this article is to analyse the field of symbols in advertising – in terms of their impact on the consumption process.
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Sarzosa Burgos, Diego Felipe, Claudio Ruggieri, Leonardo Barbosa Godefroid, and Gustavo H. B. Donato. "Fatigue Life Estimation of Welded Joints Including the Effects of Crack Closure Phenomena." In ASME 2011 30th International Conference on Ocean, Offshore and Arctic Engineering. ASMEDC, 2011. http://dx.doi.org/10.1115/omae2011-49123.

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The integrity of mechanical components, particularly when they experience considerable fatigue damage during its operating life, can be strongly influenced by the presence of residual stress fields and mechanical heterogeneity. Premature closure of crack flanks greatly influences fatigue crack growth rate. Extensive elastic-plastic finite element analyses have been carried out to investigate detailed crack closure behavior in center cracked welded compact tension (CT) specimens with one level of weld strength mismatch. The finite element results show that homogeneous, soft material has higher crack opening loads than heterogeneous material with 50% overmatch conditions. Fracture testing conducted on C(T) specimens to measure fatigue crack growth rates for an ASTM A516 Gr. 70 steel weldment provide the experimental data to support such behavior. The fatigue life can be reduced by more than 100% for a condition of 50% overmatch when compared with the evenmatch condition. It was verified that most of time spent in fatigue propagation life is consumed at the beginning of the propagation life.
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Yang Liu, He Wan, and Xuecheng Yang. "Online consumer behavior." In 2010 International Conference On Computer and Communication Technologies in Agriculture Engineering (CCTAE). IEEE, 2010. http://dx.doi.org/10.1109/cctae.2010.5544499.

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van Dijk, Geke, Shailey Minocha, and Angus Laing. "Multi-channel consumer behavior." In CHI '06 extended abstracts. New York, New York, USA: ACM Press, 2006. http://dx.doi.org/10.1145/1125451.1125719.

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Kondrat, Darya Viktorovna. "Factors influencing consumer behavior." In IX International students' applied research conference, chair Aleksandra Vladimirovna Zaharova. TSNS Interaktiv Plus, 2016. http://dx.doi.org/10.21661/r-80748.

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Cox, Angie M. "Virtual World Consumer Behavior." In SIGMIS-CPR '16: 2016 Computers and People Research Conference. New York, NY, USA: ACM, 2016. http://dx.doi.org/10.1145/2890602.2906192.

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Terasaki, Masahiro, Sho Kiyosige, Wataru Ichimura, Ryota Kobayashi, Genki Kubo, Hiroki Otsuka, and Toshio Sudo. "Power integrity behavior for various packaging environments." In 2013 IEEE CPMT Symposium Japan (Formerly VLSI Packaging Workshop of Japan). IEEE, 2013. http://dx.doi.org/10.1109/icsj.2013.6756112.

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Marucco, Gianluca, and Davide Margaria. "Positioning integrity computation for consumer grade GNSS receivers." In CoNEXT '17: The 13th International Conference on emerging Networking EXperiments and Technologies. New York, NY, USA: ACM, 2017. http://dx.doi.org/10.1145/3152896.3152900.

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Singh, Shashi Pal, Ajai Kumar, Neetu Yadav, and Rachna Awasthi. "Data Mining: Consumer Behavior Analysis." In 2018 3rd IEEE International Conference on Recent Trends in Electronics, Information & Communication Technology (RTEICT). IEEE, 2018. http://dx.doi.org/10.1109/rteict42901.2018.9012300.

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Yang, Nan. "Consumer behavior in electronic commerce." In 2010 3rd International Conference on Advanced Computer Theory and Engineering (ICACTE 2010). IEEE, 2010. http://dx.doi.org/10.1109/icacte.2010.5579625.

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Reports on the topic "Consumer behavior and integrity"

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Li, Shanjun, Joshua Linn, and Erich Muehlegger. Gasoline Taxes and Consumer Behavior. Cambridge, MA: National Bureau of Economic Research, March 2012. http://dx.doi.org/10.3386/w17891.

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Nevo, Aviv. Empirical Models of Consumer Behavior. Cambridge, MA: National Bureau of Economic Research, October 2010. http://dx.doi.org/10.3386/w16511.

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Kearney, Melissa Schettini. State Lotteries and Consumer Behavior. Cambridge, MA: National Bureau of Economic Research, November 2002. http://dx.doi.org/10.3386/w9330.

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Bradford, David, Charles Courtemanche, Garth Heutel, Patrick McAlvanah, and Christopher Ruhm. Time Preferences and Consumer Behavior. Cambridge, MA: National Bureau of Economic Research, July 2014. http://dx.doi.org/10.3386/w20320.

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Clifton, Kelly, Christopher Muhs, Sara Morrissey, Tomás Morrissey, Kristina Currans, and Chloe Ritter. Examining Consumer Behavior and Travel Choices. Portland State University Library, February 2013. http://dx.doi.org/10.15760/trec.114.

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Heffetz, Ori. Expenditure Visibility and Consumer Behavior: New Evidence. Cambridge, MA: National Bureau of Economic Research, October 2018. http://dx.doi.org/10.3386/w25161.

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Jorgensen, Jennifer. Consumer Behavior Concepts Identified by Students through Pinterest. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1438.

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Bae, Su Yun, and Ruoh-Nah (Terry) Yan. Purchase and Post-Purchase Intentions of Ethical Consumer Behavior. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-821.

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Grunewald, Andreas, Jonathan Lanning, David Low, and Tobias Salz. Auto Dealer Loan Intermediation: Consumer Behavior and Competitive Effects. Cambridge, MA: National Bureau of Economic Research, November 2020. http://dx.doi.org/10.3386/w28136.

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Hendel, Igal, and Aviv Nevo. Measuring the Implications of Sales and Consumer Inventory Behavior. Cambridge, MA: National Bureau of Economic Research, May 2005. http://dx.doi.org/10.3386/w11307.

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