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Books on the topic 'Comportement des consommateurs – Chine'

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Author: Grafiati
Published: 25 May 2024

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1

The Rise of the Chinese Consumer. New York: John Wiley & Sons, Ltd., 2005.

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2

Garner, Jonathan. The rise of the Chinese consumer: Theory and evidence. Hoboken, NJ: Wiley, 2005.

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3

de, Singly François, ed. La consommation et ses sociologies. Paris: Colin, 2005.

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4

auteur, Dumas Léonard, El Kamel Leila auteur, and Roy, Jean (Professeur de marketing), auteur, eds. Le comportement du consommateur. 9th ed. Montréal (Québec): Pearson, 2013.

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5

Pétrof, John V. Comportement du consommateur et marketing: Guide. Québec, Qué: Presses de l'Université Laval, 1988.

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6

Lindquist, Jay D. Shopper, buyer, and consumer behavior: Theory, marketing applications and public policy implications. 4th ed. Cincinnati, OH: Atomic Dog/Cengage Learning, 2009.

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7

Filser, Marc. Le comportement du consommateur. Paris: Dalloz, 1994.

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8

1945-, Davis Deborah, ed. The consumer revolution in urban China. Berkeley: University of California Press, 2000.

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9

Ladwein, Richard. Le comportement du consommateur et de l'acheteur. 2nd ed. Paris: Economica, 2003.

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10

Ladwein, Richard. Le comportement du consommateur et de l'acheteur. Paris: Economica, 1999.

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11

-, Pavillet Marie-France 19, ed. La science du shopping: Comment le merchandising influence l'achat. Paris: Village mondial, 2007.

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12

Place aux clientrepreneurs!: L'entrepreneur fait de l'argent, le client dépense son argent, le clientrepreneur fait de l'argent en dépensant : comment accéder à la richesse par l'achat intelligent. Gatineau, Québec: Net libris, 2001.

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13

1950-, Chan Tsang-sing, ed. Consumer behavior in Asia: Issues and marketing practice. New York: International Business Press, 1999.

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14

David, Prensky, ed. Consumer behavior. New York: J. Wiley, 1996.

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15

G, Harris Eric, ed. CB3. Mason, Ohio: South-Western, 2012.

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16

Comportement du consommateur et marketing. 5th ed. Sainte-Foy, Québec: Presses de l'Université Laval, 1993.

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17

1940-, Filiatrault Pierre, and Laroche Michel 1945-, eds. Le comportement du consommateur. 3rd ed. Boucherville, Québec: G. Morin, 2003.

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18

Comportement du consommateur et marketing: Guide. 2nd ed. Sainte-Foy, Québec: Presses de l'Université Laval, 1993.

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19

auteur, Mailhiot Stéphane, ed. Tout ce que les publicitaires ne vous disent pas. Montréal (Québec): Les Éditions La Presse, 2015.

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20

Association, American Marketing, ed. The observational research handbook: Understanding how consumers live with your product. Lincolnwood, Il: NTC Business Books, 2000.

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21

On becoming a consumer: The development of consumer behavior patterns in childhood. Amsterdam: Butterworth-Heinemann, 2007.

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22

Astous, Alain d'. Comportement du consommateur. 3rd ed. Montréal: Chenelière-éducation, 2010.

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23

auteur, Boulaire Christèle, Daghfous Naoufel auteur, and Balloffet Pierre 1966 auteur, eds. Comportement du consommateur. 4th ed. Montréal, Québec, Canada: Chenelière éducation, 2014.

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24

Comportement du consommateur. Montréal: Chenelière/McGraw-Hill, 2002.

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25

Hussherr, François-Xavier. Comportement de l'internaute: Comment recruter, fidéliser et rentabiliser l'audience de son site. Paris: Dunod, 2002.

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26

Murray, Kyle B. (Kyle Bayne), 1973- author and Harris Eric G. author, eds. CB. Toronto, Ontario: Nelson Education, 2014.

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27

Rosemary, Polegato, and Zaichkowsky Judith Lynne, eds. Consumer behaviour: Buying, having, and being. 4th ed. Toronto: Pearson Prentice Hall, 2008.

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28

Rosemary, Polegato, and Zaichkowsky Judith Lynne, eds. Consumer behaviour: Buying, having, and being. 5th ed. Toronto: Pearson Canada, 2011.

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29

Blythe, Jim. The essence of consumer behaviour. New York: Prentice Hall, 1997.

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30

T'ŭraendŭ K'oria 2015: Sŏuldae Sobi T'ŭrendŭ Punsŏk Sent'ŏ ŭi 2015 chŏnmang = Trend Korea. Sŏul-si: Mirae Ŭi Chang, 2014.

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31

Luo, Ziming. Xiao fei zhe xin li xue. Beijing: Zhong yang bian yi chu ban she, 1994.

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32

More loyal customers: 21 real world lessons to keep your customers coming back. Minneapolis, MN: Stirtz Group, 2008.

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33

Consumer psychology in behavioural perspective. London: Routledge, 1990.

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34

Xiao fei xin li xue. Tianjin: Tianjin da xue chu ban she, 1995.

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35

1949-, Gaulin Michel, ed. Les Commerces de détail: Marketing et gestion. Boucherville, Qué: Morin, 1993.

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36

Handbook of developments in consumer behaviour. Cheltenham, UK: Edward Elgar, 2012.

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37

Le blues du consommateur: Connaître et décoder les comportements de "l'homo-cliens". Paris: Éditions d'Organisation, 2005.

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38

Pauline, Maclaran, ed. Contemporary issues in marketing and consumer behaviour. Amsterdam: Elsevier/Butterworth-Heinemann, 2009.

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39

Arrêtez de vendre: Laissez vos clients acheter : humaniser la vente par l'échange, l'écoute et l'empathie. Montréal: Transcontinental, 2001.

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40

1942-, Stevens Robert E., ed. Marketing opportunity analysis: Text and cases. Binghamton, NY: Best Business Books, 2006.

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41

L' envers de l'assiette: Et quelques idées pour la remettre à l'endroit. Montréal, Qué: Éditions Écosociété, 2003.

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42

R, Solomon Michael, ed. Consumer behaviour: A European perspective. 3rd ed. Harlow, England: Financial Times/Prentice Hall, 2006.

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43

Omnichannel dans le retail: La réponse à l'e-commerce. [Leuven]: LannooCampus, 2014.

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44

Consumption and Generational Change: The Rise of Consumer Lifestyles. London: Taylor and Francis, 2017.

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45

author, Hansson Niklas, Lalanne Michèle author, and Vayre Jean-Sébastien author, eds. Life Phases, Mobility and Consumption: An Ethnography of Shopping Routes. Farnham: Ashgate Publishing Ltd, 2015.

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46

Une annee sans Made in China: L'aventure d'une famille et de son boycott de produits faits en Chine. Sainte-Angele-de-Monnoir, Quebec: LER, 2008.

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47

Lumpkin, James R. Direct marketing, direct selling, and the mature consumer: A research study. New York: Quorum Books, 1989.

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48

Liu, Xi. New Consumer Culture in China. Taylor & Francis Group, 2021.

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49

L'essor de la communication en Chine: Publicité et télévision au service de l'économie socialiste de marché. L'Harmattan, 2000.

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50

New Consumer Culture in China: The Flower Market and New Everyday Consumption. Taylor & Francis Group, 2021.

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