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Books on the topic 'Communication campaigns'

Author: Grafiati

Published: 4 June 2021

Last updated: 19 February 2022

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1

Roxanne, Parrott, ed. Persuasive communication campaigns. Boston, Mass: Allyn and Bacon, 1993.

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2

W, Smith John. Communication and campaigns. Dubuque, Iowa: Kendall/Hunt, 1998.

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3

Pfau, Michael. Persuasive communication campaigns. York, PA: Spectrum Publisher Services, 1992.

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4

Public communication campaigns. 4th ed. Thousand Oaks: SAGE, 2013.

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5

E, Barnes Beth, and Schultz Don E, eds. Strategic brand communication campaigns. 5th ed. Lincolnwood, Ill: NTC Business Books, 1999.

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6

Tuman, Joseph S. Political communication in American campaigns. Los Angeles: Sage Publications, 2008.

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7

Presidential campaign communication. Cambridge: Polity Press, 2015.

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8

M, Rogers Everett, and Sopory Pradeep, eds. Designing health communication campaigns: What works? Newbury Park, Calif: Sage, 1992.

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9

Kriesi, Hanspeter, ed. Political Communication in Direct Democratic Campaigns. London: Palgrave Macmillan UK, 2011. http://dx.doi.org/10.1057/9780230343214.

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10

Ground wars: Personalized communication in political campaigns. Princeton: Princeton University Press, 2012.

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11

Nielsen, Rasmus Kleis. Ground wars: Personalized communication in political campaigns. Princeton: Princeton University Press, 2012.

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12

1944-, Cowart Joseph, ed. Political campaign communication: Inside and out. 2nd ed. Boston: Pearson, 2013.

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13

1944-, Cowart Joseph, ed. Political campaign communication: Inside and out. Boston, MA: Allyn and Bacon, 2002.

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14

Powell, Larry. Political campaign communication: Inside and out. Boston, MA: Allyn and Bacon, 2003.

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15

V, Friedenberg Robert, ed. Political campaign communication: Principles and practices. 3rd ed. Westport, Conn: Praeger, 1995.

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16

V, Friedenberg Robert, ed. Political campaign communication: Principles and practices. 2nd ed. New York: Praeger, 1991.

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17

V, Friedenberg Robert, ed. Political campaign communication: Principles and practices. 6th ed. Lanham: Rowman & Littlefield Publishers, 2008.

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18

V, Friedenberg Robert, ed. Political campaign communication: Principles and practices. 4th ed. Westport, Conn: Praeger, 2000.

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19

V, Friedenberg Robert, ed. Political campaign communication: Principles and practices. 5th ed. Lanham, Md: Rowman & Littlefield, 2004.

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20

Communication consultants in political campaigns: Ballot box warriors. Westport, Conn: Praeger, 1997.

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21

High-tech campaigns: Computer technology in political communication. Westport, Conn: Praeger, 1994.

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22

Campaign communication and political marketing. Chichester: Wiley-Blackwell, 2011.

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23

Gérer la victoire?: Organisation, communication, stratégie. Boucherville, Québec, Canada: G. Morin, 1991.

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24

V, Friedenberg Robert, and Denton Robert E. Jr, eds. Political campaign communication: Principles and practices. 7th ed. Lanham, Md: Rowman & Littlefield Publishers, 2011.

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25

Popkin, Samuel L. The reasoning voter: Communication and persuasion in presidential campaigns. 2nd ed. Chicago: University of Chicago Press, 1994.

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26

Political communication in direct democratic campaigns: Enlightening or manipulating? Houndmills, Basingstoke, Hampshire, UK: Palgrave Macmillan, 2011.

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27

Popkin, Samuel L. The reasoning voter: Communication and persuasion in presidential campaigns. Chicago: University of Chicago Press, 1991.

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28

Popkin, Samuel L. The reasoning voter: Communication and persuasion in presidential campaigns. 2nd ed. Chicago: University of Chicago Press, 1994.

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29

Gary, Copeland, ed. Inside political campaigns: Theory and practice. Westport, Conn: Praeger, 1997.

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30

Vaughan, Jenny. Causes and campaigns. Mankato, MN: Smart Apple Media, 2011.

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31

Chen, Yanru. Communication Campaigns and National Integration in China’s Market Economy Era. Singapore: Springer Singapore, 2016. http://dx.doi.org/10.1007/978-981-287-733-8.

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32

Manship School of Mass Communication, ed. Political communication: The Manship School guide. Baton Rouge: Louisiana State University Press, 2011.

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33

Campaign planner for integrated brand communications. 3rd ed. Mason, Ohio: Thomson/South-Western, 2005.

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34

Bhasin, Bernadette. La communication en période électorale. Les Abrets [France]: Hôtel de Ville, 1997.

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35

Advertising campaign strategy: A guide to marketing communication plans. 2nd ed. Fort Worth: Dryden Press, 2000.

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36

Advertising campaign strategy: A guide to marketing communication plans. 4th ed. Mason, Ohio: Thomson/South-Western, 2006.

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37

Teixeira, Sebastião. Sobras de campanhas: Marketing eleitoral : o que candidatos e eleitores podem aprender com eleições passadas. São Paulo, SP: Editora Esfera, 2000.

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38

E, Rice Ronald, and Atkin Charles K, eds. Public communication campaigns. 2nd ed. Newbury Park: Sage Publications, 1989.

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39

Smith, John W. Communication and Campaigns. 2nd ed. Kendall/Hunt Publishing Company, 2005.

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40

Public Communication Campaigns. 2455 Teller Road, Thousand Oaks California 91320 United States: SAGE Publications, Inc., 2001. http://dx.doi.org/10.4135/9781452233260.

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41

E, Rice Ronald, and Atkin Charles K, eds. Public communication campaigns. 3rd ed. Thousand Oaks, Calif: Sage Publications, 2001.

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42

Frankel, Laura Lazarus, and D. Sunshine Hillygus. Niche Communication in Political Campaigns. Edited by Kate Kenski and Kathleen Hall Jamieson. Oxford University Press, 2014. http://dx.doi.org/10.1093/oxfordhb/9780199793471.013.020.

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Abstract:

Dramatic changes in communication technology and the information environment in recent years have changed not only our daily lives, but also campaign communications. With each new election cycle, candidates seem to add to the expanding list of communication technologies used—smartphones, Facebook, blogs, and the like—to get their message to intended recipients. In this essay, we review the limited, but growing, research that examines candidates’ use of niche campaign communications, conceptualized here as any communication medium candidates employ to directly and narrowly target a particular audience. There is a tendency to think of the use of new technologies as a supplemental communication tool for conducting politics as usual. The authors suggest, however, that new communication technologies have changed not only how candidates communicate, but also whom they contact and what they are willing to say. In this way, niche communications have fundamentally changed candidate strategy and campaign dynamics.

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43

Shoemaker, Pamela J., ed. Communication Campaigns About Drugs. Routledge, 2012. http://dx.doi.org/10.4324/9780203052259.

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44

Political Communication in American Campaigns. Sage Publications, Inc, 2007.

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45

Benoit, William L. Communication in Political Campaigns (Frontiers in Political Communication). Peter Lang Publishing, 2006.

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46

Communication in Political Campaigns (Frontiers in Political Communication). Peter Lang Publishing, 2006.

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47

Powell, Larry, and Joseph Cowart. Political Campaign Communication. Pearson Education, Limited, 2012.

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48

Political Campaign Communication. Rowman & Littlefield Publishers, Incorporated, 2017.

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49

Nielsen, Rasmus Kleis. Ground Wars: Personalized Communication in Political Campaigns. Princeton University Press, 2012.

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50

Nielsen, Rasmus Kleis. Ground Wars: Personalized Communication in Political Campaigns. Princeton University Press, 2012.

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