Journal articles on the topic 'Collaborative consumers'
To see the other types of publications on this topic, follow the link: Collaborative consumers.
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the top 50 journal articles for your research on the topic 'Collaborative consumers.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Browse journal articles on a wide variety of disciplines and organise your bibliography correctly.
1
Barbosa, Belem, and Isabel Fonseca. "A phenomenological approach to the collaborative consumer." Journal of Consumer Marketing 36, no. 6 (September 9, 2019): 705–14. http://dx.doi.org/10.1108/jcm-11-2017-2468.
Abstract:
Purpose Collaborative consumption emerges from social practices such as sharing, lending and gifting. It is becoming more common among consumers, boosted by the internet, which facilitates the collaboration process with both strong and weak ties. This paper aims to examine collaborative consumer experience, delving into the factors that contribute to the adoption and the perceived benefits of this alternative form of consumption. Design/methodology/approach A total of 12 phenomenological interviews were conducted o explore the theme from an individual perspective, attested by the consumers’ narratives and experiences. Findings The results highlight collaborative consumption as being influenced by family practices, social relations and the current economic scenario. Also, noteworthy is the evidence that collaborative consumption enables consumers to select from a more diversified portfolio of products and services, especially the ones featured by the internet and social media. Consumers perceive financial, emotional, social, environmental and increased consumption benefits, depending on their practices of collaborative consumption, and also on their role as providers, consumers or exchangers. Originality/value Through the phenomenological approach, based on individual reports of experiences related to collaborative consumption, it was possible to highlight some aspects relevant to better understanding the behavior of collaborative consumers.
2
Hwang, Jiyoung, and Merlyn A. Griffiths. "Share more, drive less: Millennials value perception and behavioral intent in using collaborative consumption services." Journal of Consumer Marketing 34, no. 2 (March 20, 2017): 132–46. http://dx.doi.org/10.1108/jcm-10-2015-1560.
Abstract:
Purpose This paper aims to investigate how the cognitive value perceptions and affective attitudes of Millennial consumers are related to behavioral intent in the context of collaborative consumption and how such relationships may be moderated. Design/methodology/approach Two scenario-based online studies were conducted with young consumers concerning several collaborative consumption services. Findings Using structural equation modeling, the authors found that specific dimensions of value perceptions (utilitarian, hedonic and symbolic) have differing effects on young consumers’ attitude and empathy toward collaborative consumption services. The analysis shows no moderating effects for perceived consumer effectiveness (Study 1 and Study 2) but a significant moderating effect for consumer innovativeness (Study 2). Research limitations/implications This research identifies important factors for the attitudinal and behavioral outcome of young consumers, an important consumer group for the emerging trend of collaborative consumption. Also, the role of empathy and two personal traits offer insights. Practical implications Substantively, the findings guide marketers in the sharing economy in elevating their strategic tactics and effective approaches to reach this important consumer group. Originality/value Given the paucity of research on consumer groups in this context, the current research breaks new ground by investigating value perceptions and empathy as drivers of positive reactions and moderating factors within the collaborative economy.
3
F, f., and f. F. "A Study on the Impact of Perceived Characteristics on Purchase Intention towards Collaboration Products between Foreign Brands and China Chic IPs." GLOBAL BUSINESS FINANCE REVIEW 28, no. 7 (December 31, 2023): 28–45. http://dx.doi.org/10.17549/gbfr.2023.28.7.28.
Abstract:
Purpose: In recent years, with the continuous development of the China Chic economy, an increasing number of foreign brands have partnered with China Chic intellectual property (IP) to introduce collaborative products. Although collaboration products between foreign brands and China Chic IPs have been consistently introduced, there is still a limited amount of research focusing on these products. This empirical study aims to investigate the factors that influence consumers' attitudes and purchase intentions towards foreign brands and China Chic IPs collaboration products.
Design/methodology/approach: This study is based on the conceptual model of factors that determine behavioral intentions to buy co-branded products constructed by Helmig et al. (2007) to verify the effects of perceived brand localness, perceived product innovativeness, perceived fit, and perceived psychological distance on consumer attitudes towards the foreign brand - China Chic IP collaboration products. This study is based on Helmig et al.'s (2007) conceptual model, which examines the factors that determine consumers' behavioral intention to purchase co-branded products. Combined with the research context this study verifies the effects of perceived brand localness, perceived product innovativeness, perceived fit and perceived psychological distance on consumer attitudes towards foreign brands and China Chic IPs collaboration products are examined and verified. The relationships among these variables were assessed through the Structural Equation Model and the SPSS macro process model.
Findings: The results indicate that consumer attitudes are positively influenced by perceived product innovativeness and perceived brand localness. On the other hand, perceived psychological distance has a negative impact on attitudes. However, the impact of perceived fit on attitudes has not been conclusively determined. Furthermore, consumer ethnocentrism moderates the relationship between perceived brand localness and attitudes, displaying a negative effect. Lastly, the analysis reveals a positive association between attitudes and purchase intentions for foreign brands and China Chic IPs collaboration products.
Research limitations/implications: This study demonstrates that the marketing strategy of collaborating with China Chic IP has a positive impact on Chinese consumers' attitudes towards such collaboration products and their willingness to make purchases. This collaborative strategy serves as a catalyst for stimulating consumers' buying behavior and enhancing the market presence of foreign brands in China. However, this study does have limitations, including the absence of a specific focus on a particular product category and not including variables related to consumers' attitudes towards foreign brands and the country of origin.
Originality/value: This study contributes to the research of brand and cultural collaboration strategies. From a marketing perspective, it provides insights on how foreign brands can enhance their collaboration strategy with China Chic IPs in a more systematic and efficient manner.
4
Puiu, Andreea-Ionela. "Motivations of Young Consumers to Participate to Collaborative Consumption." Journal of Social and Economic Statistics 9, no. 2 (December 1, 2020): 43–55. http://dx.doi.org/10.2478/jses-2020-0012.
Abstract:
Abstract Collaborative consumption is currently an exciting topic of interest for many debates and controversies being perceived as a fast-growing social phenomenon. Considering the contemporary development processes via sharing economy, there is an interest to prove that the segment of young consumers practices changed from traditional buying and owning behaviour to collaborative consumption stratagems. Thus, the central objective of the present study is to explore the potential young consumer behaviour adjustments and to discuss the motivations behind those changes by considering the emergence of collaborative consumption. The primary hypothesis of the present article states that intrinsic and extrinsic motivations influence teenager’s attitudes and behavioural intentions regarding participation in collaborative consumption. Regarding the methodology, the author’s performed confirmatory factor analysis and structural equation modelling. The objective was to determine if previously exposed motivational factors influence positively the young consumer’s behavioural intention and their attitude towards a supposed adherence to collaborative consumption schemes.
5
Binninger, Anne-Sophie, Nacima Ourahmoune, and Isabelle Robert. "Collaborative Consumption And Sustainability: A Discursive Analysis Of Consumer Representations And Collaborative Website Narratives." Journal of Applied Business Research (JABR) 31, no. 3 (May 4, 2015): 969. http://dx.doi.org/10.19030/jabr.v31i3.9229.
Abstract:
In this article, the authors analyze the collaborative consumption model and its contribution to sustainable consumption. Indeed, collaborative consumption is considered as an alternative, ecological consumption mode (Bostman & Rogers, 2011), but previous research has no yet deeply explored to what extent it contributes the sustainable scheme and values. The study therefore investigates both the producer side (collaborative websites) and consumer side (blog participants) to decipher how sustainable ideals are shaped in this context and how consumers attend to them. Six segments of consumers have been identified which can help marketing and sustainable levers better frame their offer.
6
Chi, Ting, Olabisi Adesanya, Hang Liu, Rebecca Anderson, and Zihui Zhao. "Renting than Buying Apparel: U.S. Consumer Collaborative Consumption for Sustainability." Sustainability 15, no. 6 (March 9, 2023): 4926. http://dx.doi.org/10.3390/su15064926.
Abstract:
Apparel rental service is a business model that is becoming increasingly popular in recent years as consumers become more conscious of their environmental impact and look for ways to reduce waste and save money. However, our knowledge on this changing consumer behavior is scant. To address the gap in the literature, this study aimed to identify the determinants driving U.S. consumers’ intention to use apparel rental services. Building on the Theory of Planned Behavior (TPB), a research model was proposed. The primary data were gathered by an online survey of U.S. consumers through Qualtrics. A total of 338 eligible responses were obtained for data analysis and hypothesis testing. The results show that attitude, subjective norms, perceived consumer effectiveness, environmental knowledge, perceived personal relevance, and past environmental behavior significantly influence U.S. consumers’ intention to adopt apparel rental services. In addition, attitude plays a partial mediating role in the effects of environmental knowledge and perceived personal relevance on U.S. consumers’ intent to use apparel rental services. The demographic variables including age, gender, education level, and income level do not significantly influence U.S. consumer intention to rent apparel. The proposed research model exhibits a high explanatory power, collectively accounting for 74.7% of the variance in U.S. consumers’ intention to adopt apparel rental services.
7
Mayasari, Iin, and Handrix Chris Haryanto. "MOTIVATIONAL FACTORS OF THE COLLABORATIVE CONSUMPTION IN THE ERA OF SHARING ECONOMY." Gadjah Mada International Journal of Business 20, no. 3 (December 30, 2018): 331. http://dx.doi.org/10.22146/gamaijb.27552.
Abstract:
The aim of this study was to analyze the motivational factors of collaborative consumption in the era of the sharing economy, as a part of consumers’ behavior by online media platforms. Collaborative consumption is about people’s willingness to share and to collaborate to meet certain needs. The study used the qualitative method with interviews for the data’s collection. The context of the study was using consumers who had experience of using Airbnb, Go-Jek, and selling their product via online media. Twenty-four respondents were obtained for the interviews. The length of each interview was approximately 1.5 hours. The analysis of this shifting consumption across its different facets provided an analysis of the motivational aspect of sharing resources, and the change in consumer consumption patterns. The motivational research examined the underlying reasons for consumers to act, and to undertake collaborative consumption; home sharing and selling second-hand goods were analyzed from the perspectives of their economic aspects, utility reasons, social orientation, emotional aspects, ecological aspects and personal values.
8
Orazi, Davide Christian, and Fiona Joy Newton. "Collaborative authenticity." European Journal of Marketing 52, no. 11 (November 12, 2018): 2215–31. http://dx.doi.org/10.1108/ejm-10-2016-0610.
Abstract:
PurposeEffective communication of information is central to integrated care systems (ICS), particularly between providers and care-consumers. Drawing on communication theory, this paper aims to investigate whether and why source effects increase positive evaluations of health-related messages among care-consumers.Design/methodology/approachA preliminary online survey (N = 525) establishes the discriminant validity of the measures used in the main experimental study. The main study (N = 116) examines whether identical messages disclosed to be created by different sources (i.e. institutional, care-consumer, collaborative) lead to different message evaluations, and whether source credibility and similarity, and message authenticity, explain this process.FindingsIn comparison to any other source, messages disclosed to be co-created are evaluated more positively by care-consumers. This effect occurs through a parallel serial mediation carried over by perceptions of source credibility and source similarity (parallel, first serial-level mediators) and message authenticity (second serial-level mediator).Practical implicationsThe findings offer guidelines for leveraging source effects in ICS communication strategies, signaling how collaborative message sources increase the favorableness of health message evaluations.Originality/valueThis research demonstrates the efficacy of drawing on marketing communication theory to build ICS communication capacity by showing how re-configuring the declared source of informational content can increase positive evaluations of health-related messages. In so doing, this research extends existing literature on message authenticity by demonstrating its key underlying role in affecting message evaluations.
9
Campbell, Thomas L., and Susan H. McDaniel. "Consumers and collaborative family healthcare." Families, Systems, & Health 18, no. 2 (2000): 133–35. http://dx.doi.org/10.1037/h0091888.
10
Liang, Shulin, and Wang Hu. "Simulation Study on Opinion Evolution of Collaborative Shopping." Mathematical Problems in Engineering 2022 (August 11, 2022): 1–10. http://dx.doi.org/10.1155/2022/8938791.
Abstract:
DW model is improved based on the unique characters of group consumption. At first, using social experiment, we determine the categories and attributes of agents, and then based on the DW model, participants’ interaction rules are established. Finally, a mass of numerical simulation experiments show that in the form of collaborative online shopping, merchants can reverse opinions, who could persuade consumers with negative attitudes, changing opinions, and supporting collaborative online shopping, and the level of characteristics is closely related to the number of consumers changing opinions; opinion leaders can differentiate group opinions, neither accelerating effect nor destructive effect; the characteristics level of individual consumers has close relation with positive group polarization effect; when an individual consumer has high conformity or trust propensity, the opinions of some customers with supporting collaborative online shopping will be strengthened, they accept collaborative online shopping more. In addition, for group interaction of collaborative online shopping context, there is no negative group polarization effect.
11
Kurtsal, Yaprak, and Davide Viaggi. "Exploring Collaboration and Consumer Behavior in Food Community Networks and Constraints Preventing Active Participation: The Case of Turkey." Sustainability 12, no. 8 (April 17, 2020): 3292. http://dx.doi.org/10.3390/su12083292.
Abstract:
The term food community networks (FCNs) has been introduced to define a governance structure where consumers and producers integrate their functions to promote socially just, environmentally conscious, and healthier ways of food provisioning for communities. We use the theory of planned behavior (TPB) to explore how consumers’ behavioral intentions are shaped to participate in FCNs in Turkey. We extend the theory by exploring if collaboration is a factor that influences consumer participation. We further identify the main challenges associated with active participation. The findings show that the extended construct in our study, that is collaboration, positively and significantly predicted consumers’ attitude, while attitude, along with subjective norm and perceived behavioral control (PBC) had significant and positive effects on consumers’ intention to participate (co-produce) in FCNs. Consumers regarded time constraints as the biggest issue preventing active participation, while lack of volunteers taking responsibility and lack of communication within the communities were suggested as governance challenges that need to be addressed. This research can contribute to the debate on the importance of collaboration in food communities, towards adopting collaborative governance structures on a local scale, and shed light on the relatively novel experience of FCNs in Turkey.
12
Fu, Zheng, and Lan Feng Zhou. "A Purchase Prediction Based on Collaborative Filtering Algorithm." Advanced Materials Research 989-994 (July 2014): 2241–44. http://dx.doi.org/10.4028/www.scientific.net/amr.989-994.2241.
Abstract:
For a more accurate prediction of the probability of consumers to purchase a commodity, this paper build a users’ behavior model based on correlation analysis with apriori algorithm. The model is built by learning from users’ history data and behaviors’ at present, an experimental result demonstrates that this model can effectively predict consumer buying behavior, and it is better than some traditional methods.
13
Ertz, Myriam, Agnès Lecompte, and Fabien Durif. "Dual Roles of Consumers: Towards an Insight into Collaborative Consumption Motives." International Journal of Market Research 59, no. 6 (November 2017): 725–48. http://dx.doi.org/10.2501/ijmr-2017-040.
Abstract:
This article aims to investigate the consistency of the consumer motivational process in accordance with the acquisition and disposition of tangible goods through collaborative consumption. Three studies, involving a total of 7,715 consumers, show that, when considered separately, acquisition and disposition are governed by relatively similar hierarchies of motivations that can be grouped together into an overarching four-dimensional structure: (1) utilitarian, (2) experiential, (3) protester and (4) spiritual. Hence, consumers driven primarily by one or other of the four motivational categories when acquiring goods will be similarly motivated when disposing of goods Other drivers may nonetheless represent significant secondary motivations.
14
Steblyakova, L. P., E. A. Vechkinzova, and E. V. Krasnov. "Relationship marketing: development of theory and practice." Vestnik Universiteta, no. 8 (September 20, 2023): 64–73. http://dx.doi.org/10.26425/1816-4277-2023-8-64-73.
Abstract:
The article studies theory and practice of relationship marketing development based on the study of theoretical models’ evolution that conceptualize relationship marketing to a certain extent, taking it beyond traditional marketing complex. Further development takes place considering modern approaches to building relationships between a supplier of goods and services with consumers and partners in the context of further digitalization and “internetization” of business communications, transformation of CRM into CMR strategies of companies, network forms of business organization development, and transition from a product-centric to a client-centric structure. The prospects for relationship marketing development aimed at overcoming risks of new forms of organization, collaboration of business structures and strengthening their advantages, affirmation of consumer’s role as a direct participant in the creation of consumer value in consumer markets transformation, as well as wide spread of business ecosystems integrating the advantages of virtual business and a network form of organization have been determined, opening new opportunities for expanding collaborative innovations and obtaining a synergistic effect as a result of creating additional consumer value and building long-term multilateral relations.
15
McCoy, Lindsay, Yuan-Ting Wang, and Ting Chi. "Why Is Collaborative Apparel Consumption Gaining Popularity? An Empirical Study of US Gen Z Consumers." Sustainability 13, no. 15 (July 27, 2021): 8360. http://dx.doi.org/10.3390/su13158360.
Abstract:
Apparel rental, also known as collaborative apparel consumption, has created an innovative and popular business model, providing consumers with the ability to focus on using their products instead of ownership. Recent surveys show that sustainability is driving demand and customer loyalty in the US. Among all generations, Gen Z consumers lead the way. To better understand the emerging popularity of apparel rental services among Gen Z consumers who are becoming a major driving force for retail growth and the sustainability movement, this study aimed to identify the factors significantly influencing Gen Z consumers’ intention to use apparel rental services; 362 eligible responses were gathered via a questionnaire survey. The psychometric properties of the proposed model were examined, and the multiple regression method was applied to test the hypotheses. Attitude, subject norms, perceived consumer effectiveness, past environmental behavior, and fashion leadership significantly affected Gen Z consumers’ intentions to use apparel rental services. Attitude plays a mediating role between Gen Z consumers’ environmental knowledge, fashion leadership, need for uniqueness, and their intention to use apparel rental services. The proposed research model exhibited good explanatory power, accounting for 58.6% of the variance in Gen Z consumers’ use intention toward apparel rental services.
16
Billows, Geena, and Lisa McNeill. "Consumer Attitude and Behavioral Intention toward Collaborative Consumption of Shared Services." Sustainability 10, no. 12 (November 28, 2018): 4468. http://dx.doi.org/10.3390/su10124468.
Abstract:
The emerging market model of collaborative consumption, where underused resources can be collaboratively shared between consumers, is proving to be an increasingly profitable commercial business concept encouraging traditional non-sharing firms to seek models of shared access for their consumers. In terms of consumption reduction, however, the concept has seen slower uptake among consumers. For example, despite the promotion of car sharing and public transportation solutions, cities around the world report increasing car use and an increasing concentration of businesses in urban areas demanding parking spaces. Where it is known that private vehicle use in urban centers persists, this study explores consumer attitude and behavioral intention toward collaborative consumption of shared services, in the context of personal transport and the built, inner-city environment. The study reports survey data gathered from self-driving employees of businesses located in congested urban areas. Six motivational determinants of collaborative consumption and how they influence attitude and intention toward two different shared parking scenarios were explored using regression analysis. In this study, shared carparks are treated as an incremental step toward shifting more stubborn user perceptions of access over ownership in urban transport, as well as a solution to one aspect of the problems associated with increased urban density and underused land resources. Overall, the study finds a strong relationship between perceptions of ownership and risk reduction, with access models that protect a “primary” user, and allow for user flexibility, preferred by respondents. This offers clear guidelines for the development of successful shared space options in the parking context but can also be extended to other sharing service solutions.
17
Zhao, Wen Qing, Fei Fei Han, Rui Cai, and De Wen Wang. "E-Commerce Collaborative Filtering Algorithm Research Based on Cloud Computing." Advanced Materials Research 846-847 (November 2013): 1566–69. http://dx.doi.org/10.4028/www.scientific.net/amr.846-847.1566.
Abstract:
With the continuous development of online shopping, a day will generate tens of thousands of consumer records. E-commerce sites want to recommend the consumers that they may be interested in the products by analyzing the consumer historical consumption data. However massive consumer records led to recommendation speed getting slow by using the traditional personalized recommendation algorithm. By researching on the collaborative filtering algorithm based on ALS and the MapReduce parallel programming model, we explore parallelization of collaborative filtering algorithm based on ALS. The experimental results show that the algorithm in this paper can improve the computing efficiency.
18
I Made Sukarsa, I Kadek Teo Prayoga Kartika, and I Putu Arya Dharmadi. "Nebengin: Android-based Collaborative Transportation Application." Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) 4, no. 2 (April 20, 2020): 352–61. http://dx.doi.org/10.29207/resti.v4i2.1823.
Abstract:
Online transportation services are transportation services that take advantage of advances in information technology. In Indonesia, several online transportation service providers have grown, such as Gojek, Grab and several other startup startups. In addition to the many benefits and conveniences that have been provided, the service price factor is still felt expensive for the community, especially the lower classes. One solution is to build a Collaborative Transportation Application that utilizes the Collaborative Transportation Management (CTM) interaction method. The main features contained in the application, namely the feature of finding driver routes in the direction of the consumer route, online chat, and route management by utilizing the Android mobile application based on Google Map API and Firebase Cloud Messaging. Performance testing using JMeter from a total of 300 virtual users performs 6 HTTP requests resulting in an average response time of 0.852 alias tolerated according to Apdex standards. Based on the results of testing of 15 respondents obtained the results that this application is easy to use, supports traveling activities, fast response time when used, features provided are quite complete, an accurate position tracking system, unidirectional route search is very compatible with consumer routes, and the process of coordination and driver collaboration is very good so that the travel costs borne by consumers become more economical..
19
Stepnov, Igor, and Yulia Kovalchuk. "Measuring value created by business models in the sharing economy." Upravlenets 11, no. 5 (November 6, 2020): 58–69. http://dx.doi.org/10.29141/2218-5003-2020-11-5-5.
Abstract:
The sharing economy forms a modern sustainable trend, combining the economic and social-ethical benefits of using, rather than owning. The article studies such factors as social approval, economic choice and digital coordination influencing the effectiveness of business models of the sharing economy, but the full value of which has not yet been established. The methodological basis of the research includes neoclassical and neoinstitutional economic theories and the concept of economic collaboration. Among the research methods applied are a value-based approach to discussing the substance of collaborative consumption business models, a critical analysis of the peculiarities of the economic choice between saving and consumption, and a qualitative analysis of demand on the basis of a socially confirmed interest in collaborative consumption. The research develops five types of models for creating and redistributing income in the sharing economy and finds that the key advantage of the sharing economy is the confirmed demand of a new class of consumers, which reduces the probability of marketing mistakes. The authors state that any form of collaborative consumption for ensuring transparency of transactions and correctness of taxation should be regarded as a service. We design an alternative model for assessing the lower bound of the value created, which takes into account the frequency of consumers’ repeated requests to previously provided services, assuming that social approval shifts the line of choice and does not create a new value. The theoretical and practical significance of the research lies in the contribution to the value measurement of shared consumption based on consumer signals in the form of public approval (social initiative or testing) and profitability evaluation (lower bound) of the shared use by the consumer.
20
Talón-Ballestero, Pilar, Fernando E. García-Muiña, Juan José Rienda-Gómez, and Lydia González-Serrano. "Repeat Consumer Behavior on Smart P2P Tourism Platforms." Sustainability 11, no. 24 (December 11, 2019): 7082. http://dx.doi.org/10.3390/su11247082.
Abstract:
Despite the key role played by frequent consumers interacting on smart P2P (peer to peer) tourism platforms, there are hardly any studies on the explanatory variables of their frequency of use. This paper aims to understand the motivational and sociodemographic factors that bring about repeat consumers in collaborative accommodation and transport services. In order to test various assumptions, a set of logistic regressions were made where the dependent variable is the frequency of use and the independent variables are sociodemographic and motivational factors. The results suggest that many consumer attributes recognized as being typical of collaborative platforms, such as young people traveling with friends for leisure who are interested in low prices, have changed. We found that, due to the consolidation of these smart business models, the frequency of use increases with age and for those who travel for work reasons. In addition, it is worth noting the existence of a positive relationship between consumers who provide reviews on these platforms and their frequency of use.
21
Guillemot, Samuel, and Hélène Privat. "The role of technology in collaborative consumer communities." Journal of Services Marketing 33, no. 7 (December 12, 2019): 837–50. http://dx.doi.org/10.1108/jsm-12-2018-0361.
Abstract:
Purpose While some collaborative consumption activities are underpinned by commercial logics and dispositions, local collaborative consumer communities are organised around non-commercial values and driven by the desire to organise social relationships differently. These communities are based on the notions of a commons, sharing and reciprocity. However, because they make little use of digital tools (internet to coordinate the exchange of services, social media to communicate), they are not very visible to consumers. This paper aims to identify these non-commercial organisations’ relationship to digital tools and determine how these organisations can generate individual and/or collective well-being. Design/methodology/approach This study examined the case of the local exchange trading system (LETS), a local collaborative consumer community that practices a moneyless exchange of services. A qualitative study was conducted based on 23 in-depth interviews with LETS managers. Findings Due to the communities’ local roots and regular face-to-face meet-ups, there did not seem to be a pressing need to use an online platform to coordinate the exchange of services. However, the results showed that the use of digital tools increased these communities’ well-being potential (e.g. development of social ties, solidarity and social equality) while reducing their negative effects (e.g. fatigue due to community involvement and difficulty integrating new members). They also introduce the notions of generation, founder’s personality and management team’s dynamism into the collaborative consumption literature. Originality/value It is important to focus on how these “alternative” markets function. Consumers use them but without abandoning more traditional markets. Understanding how they work improves the understanding of the competition they pose to traditional services and how the different ecosystems complement one another.
22
Rusho, Yonit, and Daphne R. Raban. "Experiencing information, acquiring knowledge, and making decisions regarding web accessibility." Online Journal of Applied Knowledge Management 8, no. 1 (June 14, 2020): 32–52. http://dx.doi.org/10.36965/ojakm.2020.8(1)32-52.
Abstract:
We address the disparity between availability of information and its actual implementation in decisions in the context of Web Accessibility (W-A). Organizations are aware of the importance of W-A for alleviating barriers to interaction with online platforms, such as visual, motor, hearing, and cognitive impairments. Information regarding inclusion design is abundant but implementation is partial. Applying W-A refers to implementing technical and graphical solutions to assist people with disabilities in access and use of online systems. We hypothesized that people who produce information are more likely to decide to apply W-A than information consumers. A total of 651 participants took part in a set of eight experiments. Consumers read information about W-A and producers created the same information. Decisions regarding applying W-A knowledge were measured before and after information use. Results reveal that (1) collaborative information consumption is related to a change in decision; (2) The extent of change in decision relates to the number of collaborating producers; (3) Collaborative information production increases the intent to make a practical decision to apply W-A. This study emphasizes the interaction between information experience and peer collaboration regarding applying W-A knowledge. Insights contribute to organizations knowledge definitions while highlighting the impact of group activity on decision-making
23
Činjarević, Merima, Amra Kožo, and Denis Berberović. "Sharing is Caring, and Millennials Do Care: Collaborative Consumption through the Eyes of Internet Generation." South East European Journal of Economics and Business 14, no. 1 (June 1, 2019): 49–60. http://dx.doi.org/10.2478/jeb-2019-0003.
Abstract:
Abstract The purpose of this research is to investigate the effects of perceived value dimensions (i.e., economic value, hedonic value, symbolic value, and social value) on behavioral intent to engage in collaborative consumption from the perspective of Generation Y. Furthermore, this research aims to investigate the mediating effect of young consumers’ attitude toward collaborative consumption on the relationship between perceived value dimensions and behavioral intent to engage in collaborative consumption. Research findings suggest that specific dimensions of perceived value (economic, hedonic, symbolic, and social) have different direct effects on young consumers’ behavioral intention to engage in collaborative consumption services. Regarding the mediating role of consumers’ attitude toward collaborative consumption, it was found that the mediating effect takes place only in the symbolic value-behavioral response link. Given the paucity of research focusing specifically on collaborative consumption from the perspective of Generation Y, this study provides new and useful insights for researchers and managers.
24
Herbert, Maud, and Isabelle Collin-Lachaud. "Collaborative practices and consumerist habitus: An analysis of the transformative mechanisms of collaborative consumption." Recherche et Applications en Marketing (English Edition) 32, no. 1 (December 8, 2016): 40–60. http://dx.doi.org/10.1177/2051570716678736.
Abstract:
In 2010, collaborative consumption was raised up as a disruptive and even revolutionary mode of consumption. Adopting a theoretical and methodological framework inspired by the praxeology of Pierre Bourdieu, this article offers a study of this transformative prophecy. Qualitative data were collected incrementally and using various methods. Their analysis reveals that consumers identify and adopt these activities above all in practical ways shaped by commercial mechanisms. Although influenced by this consumerist habitus, some collaborative practices are also based on an alternative market mindset. Furthermore, consumers identify a space for practices between which they navigate in dynamic ways. Based on these mechanisms and the level of perceived socialisation inherent in collaborative activities, we propose to discuss the consumerist habitus, the transformative potential of such practices and the challenges ahead for marketing research.
25
Gajdzik, Bożena, Jakub Kol, and Agata Stolecka-Makowska. "Collaborative consumption: propensity of Generation ‘Z’ to share products (case in Poland)." Scientific Papers of Silesian University of Technology. Organization and Management Series 2023, no. 190 (2023): 7–26. http://dx.doi.org/10.29119/1641-3466.2023.190.1.
Abstract:
Purpose: The aim of the article was to examine Generation Z's propensity to share products in the context of the growing trend of collaborative consumption in the Polish market. Design/methodology/approach: The objectives were achieved by conducting a theoretical review of the sharing economy, complemented by direct research on the propensity of young consumers to share selected products. The study was conducted using an online survey technique among 600 Polish consumers from generation ‘Z’ in 2023. Findings: The research results indicate various motives driving Generation ‘Z’ towards collaborative consumption, encompassing economic, social, and environmental aspects. They also reveal the types of products this generation is more likely to share. Research implications: In the future, it would be interesting to expand this research to include other countries (e.g. in Europe), different demographics (e.g. seniors), and the role of various factors influencing product sharing (e.g. social media, education). Social and practical implications: The findings of this article contribute to understanding consumer trends among young people, which influence the behavior of future generations and demonstrate a concern for sustainability. They underscore the importance of educating young people about pro-environmental behavior, crucial for a sustainable future. The results provide insights into young people's propensity for pro-environmental actions and highlight the potential need for education in this area. Additionally, these findings can be valuable for enhancing the effectiveness of sales processes and methods businesses use to communicate with young consumers. Originality/value: This article presents a unique contribution to the field of consumer behavior by specifically focusing on Generation ‘Z’ in the Polish market, a demographic often overlooked in collaborative consumption research. Its originality lies in its comprehensive examination of the multifaceted motives (economic, social, and environmental) that drive this generation towards shared consumption. Keywords: collaborative consumption, sharing product, generation ‘Z’, Poland. Category of the paper: research paper.
26
Parker, Jeffrey R., Nita Umashankar, and Martin G. Schleicher. "How and Why the Collaborative Consumption of Food Leads to Overpurchasing, Overconsumption, and Waste." Journal of Public Policy & Marketing 38, no. 2 (February 4, 2019): 154–71. http://dx.doi.org/10.1177/0743915618823783.
Abstract:
Overconsuming and wasting food are disadvantageous for consumers and society as a whole and, therefore, are topics of great relevance. This research identifies food-based collaborative consumption (CC) as a hitherto unrecognized cause of overpurchasing, overconsuming, and wasting food. Food-based CC, which involves members of a group contributing to and taking from a collective pool of food, is a common social practice (e.g., potlucks) and a widely adopted format by the restaurant industry (e.g., family-style and tapas dining). A combination of interviews, behavioral studies, and online experiments show that consumers purchase significantly more food per person in CC (vs. personal-consumption) group contexts, resulting in overconsumption and waste. This is shown to be the result of both generosity motives and cognitive errors (specifically, failing to account for the reciprocal nature of CC). However, inflated purchase amounts in CC contexts can be reduced (i.e., consumer well-being can be improved) by (1) having consumers explicitly focus on the amount they expect to take from others and (2) providing antiwaste persuasive messages at the point of purchase.
27
Wang, Runan. "Research And Analysis of Online Shopper Intention." Journal of Education, Humanities and Social Sciences 16 (July 2, 2023): 46–52. http://dx.doi.org/10.54097/ehss.v16i.9496.
Abstract:
In recent years, with the rapid development of online shopping sites, more and more consumers are accustomed to online shopping. In fact, shopping sites invest a lot of money and manpower to improve shopping applications in order to discover different items of interest to consumers. By more accurately predicting consumers' preferences for products, shopping websites can more accurately push the products they are interested in to consumers. This not only improves the experience of consumers in the online shopping process and the efficiency of shopping, but also improves the competitiveness and performance of shopping websites. This paper discusses the influence of consumer behavior on online shopping desire from four aspects: cultural factors, social factors, personal factors and psychological factors. The influence of consumer acceptance on online shopping intention is discussed. Further, this paper introduces several common methods for predicting user purchase behavior, including collaborative filtering algorithm and hybrid recommendation method. For each method, the paper also provides advantages and disadvantages in their use, which will provide reference for further research related to this topic.
28
Sirkeci, Kübra, and Esra Arıkan. "The Infinite Wardrobe: Female Consumers’ Value Perceptions Regarding Collaborative Consumption of Apparel." South East European Journal of Economics and Business 16, no. 2 (December 1, 2021): 150–70. http://dx.doi.org/10.2478/jeb-2021-0020.
Abstract:
Abstract Understanding the potential factors and underlying mechanisms to engage in collaborative consumption practices has become a significant concern for academics and practitioners. However, collaborative consumption research is still considered in its early stage; thus, further research is needed. Based on this need, this study extends existing research by providing empirical support for the importance of value perceptions and empathy on female consumers’ attitudes and behavioral intentions to engage in collaborative consumption in the apparel industry. This study also shows a significant moderating effect for materialism and the need for uniqueness in the collaborative consumption of apparel. These findings are believed to be particularly valuable in contributing to the broader literature on collaborative consumption and guiding, especially practitioners, to develop strategic tactics for motivating consumers to engage in collaborative consumption practices.
29
Ghobadi, Shahla, and Scott Sonenshein. "Creating Collaboration: How Social Movement Organizations Shape Digital Activism to Promote Broader Social Change." Journal of the Association for Information Systems 25, no. 3 (2024): 781–803. http://dx.doi.org/10.17705/1jais.00847.
Abstract:
Social movement organizations (SMOs) have increasingly embraced digital activism, using social media and networking tools to advocate for a cause, to mobilize globally distributed consumers and pressure businesses to change their practices. Past research primarily focuses on how SMOs have used viral social media posts to prompt businesses to take immediate action on an issue. This article proposes a shift in the discourse to explore how SMOs’ digital activism can promote broader social change through collaborative agreements rather than merely demanding narrow concessions or compliance. We examine the online campaigns of a large international SMO and show how the campaigns influenced three global businesses to alter their environmental practices and industry standards. We find that the SMO used contrasting combinations of content positioning and social networking strategies to mobilize consumers, ultimately achieving collaboration agreements by influencing businesses’ risk perceptions and the potential strategic gains from collaboration with the SMO. The comparative analysis yields insights into how SMOs may vary their digital activism strategies depending on consumers’ loyalty to a business and its offerings, including its products and services. We develop a theoretical perspective that explains why and how consumer loyalty can shape SMOs’ selection of digital activism strategies and the process of achieving collaboration agreements. The findings also advance the literature on digital activism strategies by introducing the notion of ambivalent content positioning and emphasizing the significance of social networking for risk management and sustaining SMOs’ digital activism.
30
Moehr, J. R. "Guidelines, the Internet, and Personal Health." Methods of Information in Medicine 41, no. 03 (2002): 230–34. http://dx.doi.org/10.1055/s-0038-1634441.
Abstract:
Summary Objectives: To summarize the insights gained in collaborative research in a Canadian Network of Centres of Excellence, devoted to the promotion of evidence-based practice, and to relate this experience to Internet support of health promotion and consumer health informatics. Methods: A subjective review of insights is undertaken. Results: Work directed the development of systems incorporating guidelines, care maps, etc., for use by professionals met with limited acceptance. Evidence-based tools for health care consumers are a desirable complement but require radically different content and delivery modes. In addition to evidence-based material offered by professionals, a wide array of Internet-based products and services provided by consumers for consumers emerged and proved a beneficial complement. Conclusion: The consumer-driven products and services provided via the Internet are a potentially important and beneficial complement of traditional health services. They affect the health consumer-provider roles and require changes in healthcare practices.
31
Hao, Yifei, Wei Chen, and Hong Yang. "Collaborative Innovation with Dynamic Incentive Contracts in a Supply Chain." Mathematical Problems in Engineering 2020 (April 25, 2020): 1–19. http://dx.doi.org/10.1155/2020/6538653.
Abstract:
The collection and sharing of consumers’ knowledge by retailers can help manufacturers improve the innovation level of products, thereby improving the performance of supply chain. However, due to the cost of collecting consumers’ knowledge, the wholesale price contract can no longer coordinate supply chain members effectively. It is necessary to study the problem how the retailers are encouraged to make more efforts for the cooperative innovation with manufacturers. This paper introduces two dynamic incentive contracts for improving collaborative innovation level in a two-player supply chain, and the impacts of these contracts on supply chain’s performance are investigated, by using a Stackelberg differential game model. The manufacturer, as a Stackelberg leader, determines the R&D investment while the retailer is responsible for the retail price and the efforts in collection of the consumer’s information (or preference) to the products. The model incorporates a wholesale price contract and two incentive contracts to better understand how the manufacturer can facilitate the retailer’s efforts in the collection of consumer’s information and increase the profits of the members of supply chain. Our results suggest that the optimal profit of the supply chain, the retailer’s efforts in the collection of consumer’s knowledge, the retail price, and the innovation level under the reward incentive contract are higher than their counterparts in other contracts. In particular, the retailer’s optimal effort under the reward incentive contract is even higher than the one in the centralized decision scenario. However, if the manufacturer commits an effort target to the retailer, it shows that the retailer’s optimal effort is independent of the target. The manufacturer’s optimal R&D investments are constants in the three contracts under the dynamic setting. Furthermore, numerical simulations show that the effort target has little impact on profits of the supply chain although it affects the decision making of supply chain members to some extent, whereas the retailer’s marginal reward offered by the manufacturer influences the innovation level of product and the supply chain’s profit significantly.
32
Kim. "Understanding Key Antecedents of Consumer Loyalty toward Sharing-Economy Platforms: The Case of Airbnb." Sustainability 11, no. 19 (September 22, 2019): 5195. http://dx.doi.org/10.3390/su11195195.
Abstract:
Amidst collaborative consumption and developments in information and communication technology, the sharing economy has attracted worldwide attention, being considered sustainable consumption as it shares time, resources, and materials with others. However, because sharing-economy platforms offer nearly homogeneous assets to traditional business firms, enhancing consumer loyalty presents a huge challenge. This study provides a theoretical view for understanding the mechanisms behind user loyalty in the sharing economy. It identifies consumer satisfaction and trust in Airbnb as the key antecedents of consumer loyalty. Moreover, this study investigates the different effects of economic, hedonic, and symbolic benefits on consumers’ decision-making processes. A structural equation modeling method was used to check the research hypotheses based on a sample of 317 Airbnb consumers in South Korea. The analysis results reveal that in the case of Airbnb, consumer loyalty is jointly shaped by consumer satisfaction and trust, with entertainment and recognition significantly influencing both consumer satisfaction and trust. Moreover, money savings and exploration are not significantly related to consumers’ decision-making processes. Although social benefits significantly influence trust in Airbnb, these have no significant effect on consumer satisfaction. The findings provide theoretical and practical implications and future research direction.
33
Bai, Shizhen, Wenzhen Yu, and Man Jiang. "Promoting the Tripartite Cooperative Mechanism of E-Commerce Poverty Alleviation: Based on the Evolutionary Game Method." Sustainability 15, no. 1 (December 25, 2022): 315. http://dx.doi.org/10.3390/su15010315.
Abstract:
E-commerce agriculture has gradually become an important force in poverty alleviation. Some large e-commerce enterprises in China, such as Alibaba and JD, have carried out poverty alleviation activities with the support of the government. With the enthusiasm of consumers towards the goal of helping farmers, they can continue to develop e-commerce agriculture and efficiently achieve this goal. However, the unstable relationship among e-commerce enterprises, the government, and consumers with regard to poverty alleviation hinders the realization of poverty reduction goals. To promote the cooperation among the three parties under e-commerce poverty alleviation, this study uses the evolutionary game method. First, this study analyzes the collaborative mechanism of the government, e-commerce enterprises, and consumers participating in poverty alleviation. Second, based on the above analysis, a tripartite evolutionary game model is constructed. A payment matrix is established to analyze the factors that affect the strategic choices of participants, and the conditions for promoting the tripartite collaborative mechanism of poverty alleviation are discussed using numerical simulation. The results show the following: (1) The reduction in poverty alleviation costs and the increase in cooperation benefits are important factors in promoting the choice of poverty alleviation strategies. (2) E-commerce enterprises are more sensitive to consumer preferences for helping farmers. When consumer preferences for helping farmers are low, the government’s early efforts to participate in poverty alleviation can guide e-commerce enterprises and consumers to participate in cooperative poverty alleviation. (3) The government and e-commerce enterprises can reduce poverty alleviation incentives and agricultural product premiums by increasing the willingness of e-commerce enterprises and consumers to support farmers in the initial stage to promote the participation of all parties in poverty alleviation at a relatively low cost.
34
Kurthakoti, Raghu, Siva K. Balasubramanian, and John H. Summey. "Understanding Consumer Attitudes Toward Web-based Communication Tools." International Journal of Marketing Studies 8, no. 3 (May 25, 2016): 1. http://dx.doi.org/10.5539/ijms.v8n3p1.
Abstract:
<p>Motivated by the growing role of online transactions and Web-related Word-Of-Mouth (WWOM) in the consumer behavior domain, we propose a theoretical model that relates two antecedents (consumers’ community and content ownership) to attitudes toward four WWOM tools (Viral Marketing, Consumer-Produced Ads, Consumer Web Logs, and Collaborative Filters). The model and related hypotheses are empirically tested with the structural equation modeling (SEM) approach, using data from a large-scale survey. Results validated most of the proposed hypotheses and generated new insights. For example, we found that the direct relation between consumers’ community and their attitude toward blogs was completely mediated by their sense of content ownership. Finally, we delineate the limitations of the study and outline directions for future research.</p>
35
Washida, Yuichi. "Collaborative structure between Japanese high‐tech manufacturers and consumers." Journal of Consumer Marketing 22, no. 1 (January 2005): 25–34. http://dx.doi.org/10.1108/07363760510576527.
36
Layton, Natasha, Jackie O’Connor, Amy Fitzpatrick, and Sharon Carey. "Towards Co-Design in Delivering Assistive Technology Interventions: Reconsidering Roles for Consumers, Allied Health Practitioners, and the Support Workforce." International Journal of Environmental Research and Public Health 19, no. 21 (November 3, 2022): 14408. http://dx.doi.org/10.3390/ijerph192114408.
Abstract:
A complexity of factors, from health and technology innovations to policy redesign to achieve consumer-directed care, are impacting traditional roles for Australian allied health practitioners (AHPs). This pilot study considers roles for AHPs in relation to assistive technology (AT) interventions. Articulating ‘who does what’ may serve a number of purposes including de-professionalization of the discourse; better utilization of support networks and workforces; and alignment with contemporary policy. Yet, a suitable framework to assist with collaborative AT implementation between relevant stakeholders was not identified within the existing literature. This research aimed to develop and pilot an AT collaboration tool which enables AHPs, consumers, their support networks and the support workforce, to navigate policy redesign toward ethical consumer-directed implementation of AT interventions. An AT collaboration tool was developed based upon practice-based knowledge, relevant regulatory and practice evidence and identifies relevant stakeholders, AT service steps and roles, and quality indicators to support competent practice. The tool was piloted in four separate and diverse practice analyses of AT interventions (custom prosthetics, home enteral nutrition, communication devices, and vehicle modifications) considering four allied health professions (prosthetics and orthotics, dietetics, speech pathology, occupational therapy). Pilot testing of the tool supports the feasibility of re-framing AT provision using competency-based and risk-informed approaches and enabling more inclusive roles for consumers and the support workforce. Further testing of the tool is indicated, followed by strategic actions for uptake by individuals, professions and policymakers. The AT collaboration tool has potential to enable AHPs to fulfil ethical obligations for consumer-centered practice, and to facilitate consumer choice, both in Australia and internationally.
37
Zhang, Hui, Yupeng Mou, Tao Wang, and Jia Hu. "The Influence of Advertising Appeals on Consumers’ Willingness to Participate in Sustainable Tourism Consumption." Complexity 2020 (October 28, 2020): 1–10. http://dx.doi.org/10.1155/2020/8812560.
Abstract:
Sustainable consumption has attracted much attention from the tourism industry. However, from the perspective of academic research, the psychological mechanism of collaborative consumption has not been thoroughly understood as the main form of sustainable consumption. This study explores the impact of advertising appeals on consumers’ willingness to participate in collaborative consumption. Through two psychological experiments, it is believed that, relative to the rational appeal, the emotional appeal will positively affect consumers’ participation willingness to collaborative consumption, and psychological ownership mediates this relationship. Furthermore, the form of information presentation moderates the influence of advertising appeals on psychological ownership.
38
Wang, Xueqin, Yiik Diew Wong, Chee-Chong Teo, and Kum Fai Yuen. "A critical review on value co-creation: towards a contingency framework and research agenda." Journal of Service Theory and Practice 29, no. 2 (August 21, 2019): 165–88. http://dx.doi.org/10.1108/jstp-11-2017-0209.
Abstract:
Purpose Although a dominant marketing concept, value co-creation (VCC) is not without controversy. Inspired by value co-destruction (VCD), the purpose of this paper is to review the scattered literature on the uncertainties in collaborative value formation, synthesising contingency factors of value outcomes in VCC. Design/methodology/approach The paper is based on an examination of 84 peer-reviewed journal articles. Recognising the drawbacks of the macroscopic abstraction in existing the VCC literature, the authors adopt a zooming-in approach to identify distinct patterns of contingency factors in the collaborative value-formation process. Findings From a macro-social perspective, VCC may connote a sense of exploitation of “consumers” and a need for consumer control of “producers”, impeding harmonious value formation. Zooming into actor-to-actor interactions, the collaborative relationship is found to be a source of uncertainties in value formation, which is further complicated by differences in the knowledge intensities of services. Finally, reviewing the individual consumer reveals a most nuanced picture that demonstrates heterogeneities of consumers’ VCC involvement and complexities in their perceptions and behaviours. Five propositions and a contingency framework are proposed. Research limitations/implications Six value formation mechanisms are proposed based on interconnected and multi-level perspectives, providing implications for managers and future researchers. Originality/value This paper contributes to rebalancing VCC research by synthesising insights on the potential contingencies, which are relatively under-explored yet vital to keep the controversy alive and relevant, and re-invigorating business processes.
39
Keleher, Helen. "Community-based Shared Mental Health Care: A Model of Collaboration?" Australian Journal of Primary Health 12, no. 2 (2006): 90. http://dx.doi.org/10.1071/py06027.
Abstract:
Shared mental health care is being developed as a community-based model of service delivery that is described as a collaborative model with the intention to shift cultures of general practice from simple referral models to stronger models of collaboration. This article examines the degree to which community-based shared mental health care can be considered a collaborative model of care, and the implications for policy and practice and for consumers recovering from depression and related disorders. Victorian-based research informs the discussion, together with literature that discusses shared mental health care. Overall, the literature supports the view that there are positive outcomes of shared primary mental health care, including continuity of care for consumers and enhanced skills for general practitioners. However, features of collaborations such as inter-disciplinary trust, working together, shared planning or sharing of resources are weak in shared mental health care, suggesting that current practice models are working at a level of cooperation rather than true collaboration. The conceptualising of shared mental health care practices in terms of the theory of par partnerships and collaborations can only inform and strengthen the foundations of shared mental health care.
40
Hofmann, Eva, Barbara Hartl, and Elfriede Penz. "Power versus trust – what matters more in collaborative consumption?" Journal of Services Marketing 31, no. 6 (September 11, 2017): 589–603. http://dx.doi.org/10.1108/jsm-09-2015-0279.
Abstract:
Purpose Collaborative consumption, such as car sharing, specifically implicates customer-to-customer interaction, which must be regulated by service providers (companies, peers and self-regulating communities), comprising different challenges for business organizations. While in conventional business relations, consumers are protected from undesirable customer behavior by laws, regulations (power) in the context of collaborative consumption are rare, so that trust becomes more relevant. It is the purpose of the study to investigate possible mechanisms to prevent undesirable customers in collaborative consumption. Design/methodology/approach In between subject designs, samples of 186 and 328 consumers filled in experimental online questionnaires with vignettes. Analyses were made of differences among car sharing companies, private persons and car sharing communities in terms of the power of providers, trust in providers and trust in other users of the shared goods, undesirable customer behavior and consumer–provider relations. Findings Companies, private persons and self-regulating communities differ in terms of perceived power and trust. Participants specifically perceive mainly coercive power with the car sharing company, but with the private person and the community, reason-based trust in other users is perceived as prevalent. Nevertheless, undesirable customer behavior varies only marginally over the models. Originality/value The present study is the first to investigate measures to prevent undesirable customer behavior over different collaborative consumption models. This enables appropriate identification of market segments and tailoring of services. The study identifies opportunities for companies in contrast to private persons and self-regulating communities and, in doing so, provides important stimulation for marketing strategy and theory development.
41
Meng, Qingchun, Zhen Zhang, Xiaole Wan, and Xiaoxia Rong. "Properties Exploring and Information Mining in Consumer Community Network: A Case of Huawei Pollen Club." Complexity 2018 (November 6, 2018): 1–19. http://dx.doi.org/10.1155/2018/9470580.
Abstract:
Substantial changes took place in the role of consumers in the supply chain with the development of practices. They became creators from consumers of product values. More and more consumers express their consumption experiences by posting in network community. Consumer community network is an important place for feedback of product experiences and facilitating product innovation in future. Manufacturers can promote improvement and innovation of products by exploring effective information on the consumer community network, thus improving the experience level of consumers. Therefore, how to explore information in topics (posts) and their relationships becomes very important. Is it possible to describe the structure of consumer community network by complex network and explore information about products and consumers? There is important and positive significance to study the collaborative innovation in the supply chain in which consumers participate. In this paper, the consumer community network was constructed by Boolean retrieve programming and discussed in the methodology and empirical way based on the community data of Huawei P10/P10 Plus. In methodology, interaction difference and uniformity within consumer community were explored by the density of isolated nodes and generalized variance of degree of network. In empirical studies, community network users were divided into ordinary user group, intermediary user group, and enterprise user group according to empirical data, and corresponding interaction networks were constructed. A contrastive analysis on the interaction of these three groups was carried out by combining the existing properties and innovative properties. Topics in each network were put in the order according to significance. Research conclusions have important significance to enrich the network analysis methods, explore the effective information in consumer community network, facilitate product improvement and innovations, and improve the experience level of consumers.
42
Luo, Li, Xiao Ling Gao, and De Jun Wu. "The Research of Cloud Platform Based on KNN Collaborative Filtering Algorithm in Fruits Marketing System." Applied Mechanics and Materials 373-375 (August 2013): 1826–29. http://dx.doi.org/10.4028/www.scientific.net/amm.373-375.1826.
Abstract:
With the development of internet, we usually hope to recommender the possible interested products to the consumers through analyzing to the consumers history records, and obtain better sale records in fruits marketing system. collaborative filtering algorithm is widely used in Fruits Recommendation System, and item-based KNN collaborative filtering algorithm completes clustering and recommendation through analyzing the similarity of the items. Traditional item-based KNN collaborative filtering algorithm could not deal with huge scale fruits sale data effectively to complete recommendation work. In this paper, for the large scale data, we propose a distributed item-based KNN collaborative filtering algorithm based on MapReduce cloud computing platform. The experimental results show that the algorithm has a high speed-up, and a good expansibility.
43
Holmström, Jan, Kary Främling, Jukka Tuomi, Mikko Kärkkäinen, and Timo Ala‐Risku. "Implementing Collaboration Process Networks." International Journal of Logistics Management 13, no. 2 (July 1, 2002): 39–50. http://dx.doi.org/10.1108/09574090210806414.
Abstract:
The promise of process integration between organizations too often is unfulfilled and new approaches are needed. Distributed control is a new and exciting opportunity to build more effective process networks for a wide range of applications in logistics and product development. A solution based on distributed control around the consumers of services in process networks is proposed. In logistics, it is the physical delivery that becomes the focus for distributed control when you approach the service environment from the consumer perspective. In collaborative design and manufacturing, it is the product model that becomes the focus of control. A consumer perspective provides key guidelines that help manufacturers and service providers identify the design of process networks that most efficiently add value in different industries and for different applications.
44
Hong,, Yan, Yan Hong,, Yan Hong,, Yan Hong,, Xianyi Zeng, Pascal Bruniaux, Kaixuan Liu, Yan Chen, and Yan Chen. "Collaborative 3D-To-2D Tight-Fitting Garment Pattern Design Process For Scoliotic People." Fibres and Textiles in Eastern Europe 25 (October 31, 2017): 113–18. http://dx.doi.org/10.5604/01.3001.0010.4637.
Abstract:
This paper presents a virtual design process for a tight-fitting garment pattern for adapted consumer garments, aimed at consumers with scoliosis. The design process proposed is based on a virtual human model created using a 3D scanner, allowing simulation of the morphological shape of an individual with atypical physical deformations. Customized 2D and 3D virtual garment prototyping tools are used in combination to create products through interactions between the consumer, designer and pattern maker. After following an interactive sequence: Scanning – Design – Display – Evaluation – Adjustment, a final design solution acceptable to both the designer and consumer can be obtained. Through this process, traditional 2D garment design knowledge, especially design rules influenced by the fabric information, is fully utilized to support the design process proposed. Using the knowledge based collaborative design process, design satisfaction can be largely improved.
45
Civero, Gennaro, Vincenzo Rusciano, Debora Scarpato, and Mariarosaria Simeone. "Food: Not Only Safety, but Also Sustainability. The Emerging Trend of New Social Consumers." Sustainability 13, no. 23 (November 23, 2021): 12967. http://dx.doi.org/10.3390/su132312967.
Abstract:
Consumers’ purchasing choices are no longer based only on economic factors but also on ethical reasons related to environmental sustainability and food safety. However, nutritional information on food labels is underused by consumers. Often the lack or incompleteness of information available on the market obstructs the complex transition towards sustainable consumption patterns. This empirical study analysed a sample of 359 consumers from an area in Southern Italy (city of Naples) to identify homogeneous consumer clusters with respect to the assessment of the level of consumer attention to sustainable environmental, social behaviours in daily life, and also to safety attributes. The most important sources of information influencing the consumers’ choices, food safety knowledge, and future purchasing behaviour were analysed. The research sample was self-selected, and the questionnaire for the survey was administrated through a non-probability sample from a reasoned choice. The results indicate that the ideal solution is a five-cluster partition that confirms a good level of attention to intrinsic attributes, in particular food expiry, transparency of food information, food traceability, and seller confidence. In addition, the research could provide an opportunity to consider collaborative actions between policy makers and industries to increase consumer awareness of environmental attributes.
46
Dahm, Maria R., Anthony Brown, Dean Martin, Maureen Williams, Brian Osborne, Jocelyne Basseal, Mary Potter, et al. "Interaction and innovation: practical strategies for inclusive consumer-driven research in health services." BMJ Open 9, no. 12 (December 2019): e031555. http://dx.doi.org/10.1136/bmjopen-2019-031555.
Abstract:
IntroductionDespite advances in the co-creation of clinical research involving consumers in the last few decades, consumer engagement in health services research generally remains inconsistent and is too often treated as a perfunctory exercise.ObjectiveDrawing on a health services study on diagnostic test result management, communication and follow-up, we: (1) outline practical strategies used to enhance the contribution of health consumer representatives across all stages of health services research, including active involvement in prioritising objectives for data analysis and participating in data analysis and the dissemination of findings; and (2) describe the impact of continued engagement of consumers on the programme of research, the interpretation of findings and their translational potential.Key innovationsKey enabling innovations for engagement included: (1) planned opportunities for long-term consumer involvement across all stages of the research process from conception to dissemination; (2) enhanced consumer engagement capacity; (3) purposeful recruitment of appropriately trained consumers; (4) provision of support structures for active consumer involvement in research design, analysis and write-up; and (5) financial support for consumer involvement.Impact/ConclusionEnhancing consumer contribution and establishing inclusive research design requires a negotiated, interactive, meaningful and transparent process. As a collaborative approach, consumer-driven research involvement offers opportunities for new, often unexpected or unexplored perspectives to feature across the whole research process. In a move away from tokenistic consumer involvement, consumers and researchers who participated in this novel and immersive research project identified inclusive research as a powerful tool to enhance health services research and its translation into effective policy.
47
Talens, Clara, Yolanda Rios, and Elena Santa Cruz. "Leveraging capabilities for the creation of a smart, healthy and personalized breakfast: a case study of collaborative innovation in the EU." Open Research Europe 1 (February 14, 2022): 151. http://dx.doi.org/10.12688/openreseurope.14234.2.
Abstract:
Background: Rapid population growth, increasing urbanization, and an expanding global middle class has profound impacts on food and nutrition. In the long run the smart appliance industry will reflect the social, technological, and demographic forces around food without losing the authenticity of food traditionally prepared in the kitchen. This paper investigates the capability of collaborative innovation to co-create a new consumer-driven breakfast concept. Methods: Three smart cooking technology providers (3D food printing, digital sous-vide cooking and instant dough baking), one ingredient supplier, and a top-tier food research and innovation centre shared resources to carry out common tasks such as market research, product development, and consumer taste tests. Consumers were segmented into four types of households (single, young families, consolidated families, and senior). An online community (40 participants), nine focus groups, two interviews with eight experts, and one quantitative study with 2055 participants were carried out in Spain, UK, and Germany. The findings provided both theoretical and practical insights into the perception of the three smart cooking devices per type of household and per country. A combination of technologies was used to develop the new breakfast concept for the target group and country with the most positive perception. Results: A customized, fresh, tasty, nutritious, and healthy 3D printed breakfast bar was developed for senior consumers in Spain. Sensory analysis and acceptability were tested with 80 senior consumers aged between 45 and 75 years and divided in two groups: 46-60 years (mature), and 61-75 (senior). Around 56% of consumers increased their acceptance of the new breakfast bar after being informed about the technological, nutritional, and convenient benefits of the new breakfast concept. Conclusions: A strategic collaborative innovation method was implemented to show how sharing resources can encourage productive entrepreneurship, and help start-ups define and identify their target customer segments.
48
Wang, Daoping, and Genhasi Ge. "Development of a Sustainable Collaborative Management Strategy for Green Supply Chains in E-Business." Information Resources Management Journal 35, no. 3 (July 1, 2022): 1–21. http://dx.doi.org/10.4018/irmj.304453.
Abstract:
The interaction between economic entities and environmental impacts in developing countries has been a source of concern. It uses a unique conceptual framework to create a system for collaboration between foreign and domestic e-businesses to improve the environment. A study is given by the Collaborative Management Strategy (CMS) ideas for innovation systems, industrialization of development, and product concept. It aims to collaborate between foreign and domestic e-businesses, government, consumers, and suppliers. As a result of its importance to economic stability and human well-being, achieving sustainable development goals (SDG) has become one of the most important goals in the global economy. The green supply chain management is digitized and automated with a deep learning algorithm. The business industry is a significant focus for SDG implementation. Considering this, the value of small and medium-sized e-businesses has been discussed from this perspective.
49
Wang, Dawei, Jun Guan, Chunxiu Liu, Chuke Jiang, and Lizhi Xing. "Simulation of Cooperation Scenarios of BRI-Related Countries Based on a GVC Network." Systems 10, no. 1 (February 3, 2022): 12. http://dx.doi.org/10.3390/systems10010012.
Abstract:
The inter-country input–output table is appropriate for presenting sophisticated inter-industry dependencies from a global perspective. Using the above table one can perceive the amount of production resources that sectors obtain from their upstream ones, as well as the number of productive capacities that sectors provide for their downstream ones. In other words, competition/collaboration occurs when sectors share the same providers/consumers because all sectors’ products and services outputted to downstream ones are limited. Thus, inter-industry competition for inputs from upstream sectors, or collaboration on outputs to downstream sectors, may be quantified with input–output matrix transformation. In this paper, a novel analytical framework of inter-industry collaborative relations is established based on the bipartite graph theory and the resource allocation process. The Collaborative Opportunity Index and Collaborative Threat index are designed to quantitatively measure the industrial influence hidden in the topological structure of the global value chain (GVC) network. Scenario simulations are carried out to forecast the potential and trends of international capacity cooperation within Asian, European, and African nations related to the Belt and Road Initiative, respectively.
50
Choi, Youngkeun. "A Study of the Influence of Consumer Self-Identity on Collaborative Consumption." International Journal of e-Collaboration 19, no. 1 (January 6, 2023): 1–12. http://dx.doi.org/10.4018/ijec.315788.
Abstract:
The purpose of the present study was to examine the relationships between motivation factors and trust in suppliers in the sharing economy and explore the moderating effect of self-identity on that relationship. For this, the present study collected data from 332 consumers of Airbnb in South Korea through a survey method. In the results, first, the quicker responsiveness of suppliers or more confidence in the personal information of suppliers consumers perceive in sharing economy platforms, the more they are likely to trust in suppliers. Second, positive relationship between confidence in the personal information of suppliers and trust in suppliers is stronger for consumers high rather than low in interdependent self-view. However, interdependent self-view was found to have no significance on the relationship between consumers' perceived responsiveness of suppliers and their trust in suppliers. For research contribution, this study is the first one to examine the integral model of antecedents of trust in the platform.