Academic literature on the topic 'Choosing foreign markets'
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Journal articles on the topic "Choosing foreign markets"
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Zif, Jehiel. "Choosing the Rate of Global Market Expansion by Entrepreneurial Firms." International Journal of Business Administration 11, no. 4 (June 10, 2020): 13. http://dx.doi.org/10.5430/ijba.v11n4p13.
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This paper outlines a rational for assessing the rate of global market expansion by entrepreneurial firms. Many entrepreneurial firms are dependent for their success on global market expansion. This is especially true about firms from relatively small countries. One can conceive of two major and opposing strategies for market expansion: market diversification and market concentration. The first strategy implies a fast penetration into a large number of markets in order to achieve fast growth and a first mover advantage. The second strategy is based on concentration of resources in a few markets and gradual expansion into new territories in order to test the response before committing too much effort. The paper is updating prior work on market expansion, taking into account entrepreneurial firms in the digital age. Firms with digital products don’t have to depend on foreign distribution networks and they have new opportunities for fast entry into foreign markets. We propose a concise framework for determining the preferred rate of market expansion utilizing two key variables: the potential response function of customers and the complexity of the product. The paper include a discussion of ways to assess customers’ response to entrepreneurial innovation and additional factors that can influence the market expansion decision.
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Efimova, Olga, Sergey Vakulenko, Petr Kurenkov, Naida Magomedova, and Elena Rudakova. "Selection of schemes for delivery of foreign trade cargoes using digital technologies." MATEC Web of Conferences 334 (2021): 01018. http://dx.doi.org/10.1051/matecconf/202133401018.
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The article deals with the problem of transport management in all types of communication in the context of digitalization. Possible schemes of interaction between the subjects of the transport services market and various modes of transport in foreign trade transportations in mixed messages are presented. It is recommended that when choosing a route for transport and freight flows, take into account all types of interaction and coordination of activities of various types of transport, as well as subjects of transport and other markets.
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Alcantara, Lailani Laynesa, and Hitoshi Mitsuhashi. "Too many to handle? Two types of multimarket contacts and entry decisions." Management Decision 53, no. 2 (March 16, 2015): 354–74. http://dx.doi.org/10.1108/md-03-2014-0125.
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Purpose – The purpose of this paper is to examine how firms with multimarket contacts in both product and geographic markets make foreign direct investments (FDI) location choices and to advance the understanding about how managers with cognitive limits cope with opportunities to take the advantage of mutual forbearance in two types of markets. Design/methodology/approach – Drawing upon the literatures on multimarket contact and decision making, the authors develop original hypotheses on how multimarket contacts in two types of markets influence firms’ choice of destination for foreign investments. The authors test the hypotheses using longitudinal archival data on foreign market entries of Japanese auto parts makers. Findings – The authors find that when choosing FDI locations, firms reduce the cognitive burdens of coping with multimarket contacts in the two types of markets by focussing exclusively on what is perceived as relevant to the decision at hand. The authors also find that this propensity is particularly significant for large firms, whereas small firms use different decision rules and avoid entering markets with the greater degree of multimarket contact with prior entrants, whether in product or national market. Practical implications – Although heuristics simplify competitive environments and reduce managers’ cognitive burdens, such a cost-saving orientation could increase the risk associated with international entry that may end in severe counterattacks from prior entrants, wasteful foreign investments, and substantial entry failures. Originality/value – This study contributes to the literature by adopting multimarket contact theory to foreign market entry, jointly analyzing two types of multimarket contacts, testing three alternative hypotheses about how boundedly rational managers cope with multimarket contacts in two markets, and demonstrating that managers focus on multimarket contacts only in one type of markets when making entry decisions.
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Bubnova, Galina V., Olga V. Efimova, Irina V. Karapetyants, and Petr V. Kurenkov. "Digitalization of intellectualization of logistics of intermodal and multimodal transport." MATEC Web of Conferences 236 (2018): 02013. http://dx.doi.org/10.1051/matecconf/201823602013.
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In this paper, the problem of managing various types of transportation under digitalization conditions is considered. Possible schemes of interaction between the subjects of the transport services market and various modes of transport under foreign trade are presented. It is recommended to take into account all types of interaction and coordination of activities of different modes of transport, as well as transport and other markets, when choosing a route for transport and freight flows.
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Hubarieva, I., and V. Rudyka. "ANALYSIS OF THE STATE AND TRENDS OF THE WORLD AND UKRAINE OIL MARKET DEVELOPMENTS." Vìsnik Sumsʹkogo deržavnogo unìversitetu, no. 1 (2019): 82–88. http://dx.doi.org/10.21272/1817-9215.2019.1-11.
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The article assesses the state and defines the main tendencies of the development of the world and Ukrainian oil markets. Analysis of trends in the development of the world and domestic oil markets was carried out on the basis of data describing both stocks and production, and consumption of oil, as well as production from it and consumption of petroleum products, taking into account foreign economic relations of the country. The regional structure of world production, consumption, export and import of oil is estimated. The assessment of the state and trends of the world and Ukrainian oil markets is the basis for choosing the priority directions of ensuring Ukraine's energy security. Key words: oil, oil market, fuel and energy resources, regional structure, development
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Klute-Wenig, Sandra, Svenja Rebsch, Hartmut Holzmüller, and Robert Refflinghaus. "Improving the selection of international distribution partners by using quality management methods." International Journal of Quality and Service Sciences 9, no. 3/4 (September 18, 2017): 241–50. http://dx.doi.org/10.1108/ijqss-03-2017-0022.
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Purpose The importance of international markets has increased in the past years and will further increase in the future. This offers potential for being competitive, but especially for small- and medium-sized enterprises (SMEs) is going along with a variety of risks, e.g. the competition in the domestic market intensifies. Nevertheless, in most cases, SMEs with foreign operations are more successful than SME operating solely in the domestic markets. Nevertheless, the internationalization activities of SME are often unsystematic and emotional, especially when looking for distribution partners. The research project “Empirical based development of an instrument for identifying and making decisions about the choice of market entry and the selection of distribution partners of SME of the tool and cutlery industry when developing foreign markets” deals with this topic. In this paper the results of a literature review and an expert discussion regarding market development and especially the process of finding distribution partners for foreign markets are presented. Also, further steps in the project dealing with aspects of realizing the detected success factors by using quality management methods are explained. Design/methodology/approach The first step comprises a literature review and an expert discussion with leading managers of SME, with the aim to receive information about market entry decisions and selection of distribution partners. Therefore, a literature review and an expert discussion with leading managers of SME are carried out. The discussions are evaluated with MAXQDA©, a software for qualitative data analysis. Next, a questionnaire is designed for a quantitative analysis of the topic and will be evaluated by using SMART-PLS. Then, the results will be used as input variable for a quality function deployment for identifying appropriate measures for implementing the prior identified success factors. Thereby, also quality management methods and techniques will be used for finding the “right” measures. In this context, also a method for selecting distribution partners will be developed which is based on the logic of supplier evaluation. Finally, an Excel-based tool will be developed which includes the results of the project and allows companies easily applying them. Findings A literature review and an expert discussion within the tool and cutlery industry have been carried out and analysed. Thereby, the need for action regarding the selection of distribution partners has been revealed as essential step for success in foreign markets. Literature mostly deals with aspects like choosing appropriate countries for market entry and market entry strategy but not with distribution partners. Expert discussion also has shown that choosing distribution partners is often managed with gut feel. It lacks a criteria-based approach for optimizing this step during the internalization process. Originality/value Finding adequate distribution partners for a successful entry into foreign markets has not been investigated thoroughly yet. The project offers insights into determining factors for the selection process and improves the distribution partner selection by using quality management methods, for instance, by adapting the fundamental procedure of supplier assessment for distribution partner assessment.
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El-Higzi, Faiza. "Foreign Market Selection Factors in the Australian Construction Services Sector." Construction Economics and Building 2, no. 1 (November 15, 2012): 107–20. http://dx.doi.org/10.5130/ajceb.v2i1.2891.
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A survey of Australian construction companies is described, aimed at identifying the mainfactors considered when choosing foreign markets for their international activities. Thishighlights the importance of the host country’s economic, political and structural factors,the interplay of company motivations for expansion and the availability of a relevant constructionproject. Other factors influence a company’s approach to overseas operations,but do not significantly affect the choice of country. Also identified is a need to improvegovernment approaches to construction service expansion to other countries, with a focuson specific projects and policy regulations to assist the industry, and to build closer relationsbetween construction companies and financial institutions.
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Panibratov, Andrei. "Russian Restaurant with Japanese Cuisine Makes Foreign Markets' Selection: The Case of Two Sticks." Asian Case Research Journal 16, no. 02 (December 2012): 335–46. http://dx.doi.org/10.1142/s0218927512500149.
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The case considers the problem of the expansion strategy of the Russian Japanese restaurant Dve Palochki (Two Sticks). The focus of the case is the exploration of the regional and international opportunities for the company, particularly the Chinese market. This case is recommended for discussion in study groups in an international business strategy course when considering the following issues: choosing a foreign market entry strategy; internationalization of SME; the marketing and HR policy of a firm that is in the process of initial internationalization. This case is intended for analysis of the decisions a medium-sized enterprise's management has to make regarding its foreign expansion. Students are expected to examine the problems linked to quality management, the development of marketing activities, the adjustment of the brand concept, and the organizational restructuring. The analysis can be carried out with the following aims: to evaluate the business environment of newly internationalizing firms in the Japanese restaurant sector as it exists today in the Russian market; to realize the perspectives and difficulties of working in developing and developed markets for a firm in the process of internationalization; to carry out comparative analysis of the advantages and disadvantages of foreign strategies based on strong marketing and HR policies; to examine the promotion process of the restaurant in Russia and evaluate the options for implementing its principles in new overseas locations.
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Щепеткова and D. Shchepetkova. "The Role of Cross-cultural Analysis in Choosing the International Marketing Strategy of Adaptation or Standardization." Economics of the Firm 2, no. 3 (February 4, 2014): 54–58. http://dx.doi.org/10.12737/2497.
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Nowadays most of the companies successfully sell goods by crossing the
borders of the domestic country. However international corporations often
face problems, connected with cultural differences in consumer behavior as
well as distinctions in their perception of foreign products. Thus, for achieving
the success on the international markets, a company should take precise
actions before launching a new product, selecting appropriate marketing
strategies and carrying out cross-cultural marketing research.
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Tanasiichuk, Alona, Olha Hromova, Anastasiia Abdullaieva, Yulia Holovchuk, and Kateryna Sokoliuk. "Strategy of Internationalization by Ukrainian Meat Producers’ Implementation." European Journal of Sustainable Development 9, no. 1 (February 1, 2020): 339. http://dx.doi.org/10.14207/ejsd.2020.v9n1p339.
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Scientific and methodical approaches to the definition of international markets for implementation of the strategy of internationalization by Ukrainian meat producers' have been developed, choosing strategy of internationalization by Ukrainian meat producers procedure has been determined, a system of indicators has been developed to assess the marketing appeal of new international markets for Ukrainian meat producers. According to the analysis of practical aspects results of the agrarian enterprise and its associations functioning, a scientific and methodical approach to the integrated assessment of the business environment of international markets attractiveness’ for Ukrainian meat producers by the product group "0207 Poultry Meat" was developed. The proposed approach is based on applying summing up the ranks to rank foreign markets according to the system of dynamic indicators method, which allowed determining the marketing attractiveness of the new international markets for the activity of Ukrainian meat producers in these markets. As a result of the proposed approach application, foreign markets have been identified that demonstrate favorable conditions for doing business with Ukrainian meat producers. It has been proved that the markets of Denmark and Finland have demonstrated favorable conditions for doing business with them, which testifies that internationalization of Ukrainian meat producers’ strategy should be aimed at the formation of future outlines of new markets in the direction which is beneficial to them.
Keywords: international business activities, internationalization strategies, attractiveness of international markets marketing, a system of indicators for assessing the marketing attractiveness of new international markets.
Dissertations / Theses on the topic "Choosing foreign markets"
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Gould, Richard Robert, and RichardGould@ozemail com au. "International market selection-screening technique: replacing intuition with a multidimensional framework to select a short-list of countries." RMIT University. Social Science & Planning, 2002. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20081125.145312.
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The object of this research was to develop an international market screening methodology which selects highly attractive markets, allowing for the ranges in diversity amongst organisations, countries and products. Conventional business thought is that, every two to five years, dynamic organisations which conduct business internationally should decide which additional foreign market or markets to next enter. If they are internationally inexperienced, this will be their first market; if they are experienced, it might be, say, their 100th market. How should each organisation select their next international market? One previous attempt has been made to quantitatively test which decision variables, and what weights, should be used when choosing between the 230 countries of the world. The literature indicate that a well-informed selection decision could consider over 150 variables that measure aspects of each foreign market's economic, political, legal, cultural, technical and physical environments. Additionally, attributes of the organisation have not been considered when selecting the most attractive short-list of markets. The findings presented in the dissertation are that 30 criteria accounted for 95 per cent of variance at cross-classification rates of 95 per cent. The weights of each variable, and the markets selected statistically as being the most attractive, were found to vary with the capabilities, goals and values of the organisation. This frequently means that different countries will be best for different organisations selling the same product. A
Books on the topic "Choosing foreign markets"
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Ivanov, Igor', Elena Temnyshova, Igor' Temnyshov, Aleksandr Mozgovoy, Aleksey Dubin, Dmitriy Merkulov, Vitaliy Lobachev, et al. Management of the company's foreign economic activity. ru: INFRA-M Academic Publishing LLC., 2020. http://dx.doi.org/10.12737/1023802.
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The textbook deals with a set of issues related to the organization of foreign economic activity of a modern Russian enterprise. The article covers the basics of foreign economic activity, organization of international commercial operations, customs and international transportation, reveals the essence and features of international marketing, and shows the role of the state in managing foreign economic activity. The features of entering the world market, choosing a foreign partner, pricing, preparation and execution of foreign trade transactions are shown. Various aspects of insurance of foreign economic activity are revealed.
Meets the requirements of Federal state educational standards of higher education of the latest generation.
For bachelors and masters of higher education institutions studying in economic areas, as well as for students of the system of professional development and retraining, specialists in Economics, managers of various levels.
Book chapters on the topic "Choosing foreign markets"
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Xu, JuanJuan, Yeqing Bao, and Timothy D. Landry. "Brand Positioning through Print Advertising." In Advances in Marketing, Customer Relationship Management, and E-Services, 155–64. IGI Global, 2014. http://dx.doi.org/10.4018/978-1-4666-6242-1.ch009.
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Due to rapid economic development and a burgeoning middle class, China has attracted consumer market competition from around the world. The market environment in China, however, is culturally complex. Juxtaposed between traditional Eastern values and Western materialism, China presents unique challenges regarding brand positioning. Within this scope of inquiry, the authors explore an important aspect of positioning: consumer product branding through print advertising. Specifically, they explore the demographic makeup of models/spokespeople, look at differences between domestic and foreign brands, and postulate how such advertising choices influence brand perceptions. The results show that Chinese domestic brands prefer Asian models. Interestingly, multinational firms appear to be choosing young, mostly male, Asian models. This is an important shift in branding and garners support for “localization” strategies for Chinese markets.
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Xu, JuanJuan, Yeqing Bao, and Timothy D. Landry. "Brand Positioning through Print Advertising." In Marketing and Consumer Behavior, 1095–104. IGI Global, 2015. http://dx.doi.org/10.4018/978-1-4666-7357-1.ch051.
Full textAbstract:
Due to rapid economic development and a burgeoning middle class, China has attracted consumer market competition from around the world. The market environment in China, however, is culturally complex. Juxtaposed between traditional Eastern values and Western materialism, China presents unique challenges regarding brand positioning. Within this scope of inquiry, the authors explore an important aspect of positioning: consumer product branding through print advertising. Specifically, they explore the demographic makeup of models/spokespeople, look at differences between domestic and foreign brands, and postulate how such advertising choices influence brand perceptions. The results show that Chinese domestic brands prefer Asian models. Interestingly, multinational firms appear to be choosing young, mostly male, Asian models. This is an important shift in branding and garners support for “localization” strategies for Chinese markets.
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"Choosing the Speculative Numeraire." In The Forward Market in Foreign Exchange, 113–24. Routledge, 2017. http://dx.doi.org/10.4324/9781315207933-8.
Full textConference papers on the topic "Choosing foreign markets"
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Ribič, Timotej, and Miha Marič. "LMX – teorija odnosa med vodjo in zaposlenim." In Values, Competencies and Changes in Organizations. University of Maribor Press, 2021. http://dx.doi.org/10.18690/978-961-286-442-2.58.
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Employees represent a key part of the organization. Their satisfaction has direct effect on co-workers and their productivity. Leader is largely responsible to create general satisfaction in work environment. With organizing, choosing appropriate management concepts and correct approach to his employees, he creates good relationships with colleagues and contributes to the internal culture of the organization. Good interpersonal relationships are thus an important factor in building success in the company and the operation of processes, as they directly affect work performance, organizational climate and organizational culture. Many companies use classic and wellknown leadership styles. Regardless of the chosen style, it is noticed an alienated relationship between the manager and the employee. The issue can be attributed to strict adherence to the set organizational structure and, in connection with this, the expression of the legitimate power of leaders, yet to some extent the problem is in different understanding of leadership, both with individuals and leaders themselves. The newer leadership style, called Leader-member Exchange Theory, focuses on building relationships, mutual respect and trust, and treating employees as co-workers on the same horizontal hierarchical level. The implementation of this style of management can be seen mainly in foreign markets. This approach is not well known or widespread in Slovenia, nevertheless it is noticed in some companies. Based on a case study from the business environment, we studied a company with such leadership in Slovenia.