Books on the topic 'Cause-related marketing'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the top 50 books for your research on the topic 'Cause-related marketing.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Browse books on a wide variety of disciplines and organise your bibliography correctly.
Galan-Ladero, M. Mercedes, Clementina Galera-Casquet, and Helena M. Alves, eds. Cause-Related Marketing. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-65455-9.
Full textStumpf, Marcus, and Iris Teufl. Cause related Marketing. Wiesbaden: Springer Fachmedien Wiesbaden, 2014. http://dx.doi.org/10.1007/978-3-8349-3718-6.
Full textRoos, Melanie. Cause related Marketing in Deutschland. Wiesbaden: Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-3935-7.
Full textCause related marketing: Who cares wins. Oxford: Butterworth-Heinemann, 1999.
Find full textHuber, Frank, Stefanie Regier, and Maxime Rinino. Cause-Related-Marketing-Kampagnen erfolgreich konzipieren. Wiesbaden: Gabler, 2008. http://dx.doi.org/10.1007/978-3-8349-8165-3.
Full textArmieri, Anna Maria. Cause-related marketing: An integral part of marketing strategy?. London: LCP, 2001.
Find full textAdkins, Sue. The cause related marketing guidelines: Towards excellence. London: Business in the Community, 1998.
Find full text1957-, Thompson Marjorie, ed. Brand spirit: How cause related marketing builds brands. Chichester: Wiley, 2001.
Find full textLauper, Patricia. Zur Wirksamkeit von Testimonial Endorsed Cause-Related Marketing. Wiesbaden: Gabler, 2011. http://dx.doi.org/10.1007/978-3-8349-6721-3.
Full textSimpson, M. A review of the development of cause-related marketing. Dublin: University College Dublin, 1995.
Find full textMarketing, Chartered Institute of. Cause related marketing: Research, reports and features compiled specially for senior marketing professionals and CEOs. Maidenhead: published by the Communications Team on behalf of The Chartered Institute of Marketing, 2002.
Find full textMcKenna, Katherine. A cause for concern?: An investigation into the effectiveness of cause related marketing in Northern Ireland. [s.l: The author], 1999.
Find full textSteckstor, Denise. The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior. Wiesbaden: Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, 2012.
Find full textMacDonald, Denise. The value cause-related marketing has on a brand via the consumer. London: LCP, 2002.
Find full textSteckstor, Denise. The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior. Wiesbaden: Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-7078-7.
Full textLauper, Patricia. Zur Wirksamkeit von Testimonial endorsed cause-related Marketing: Fundraising-Instrument fu r Nonprofit-Organisationen. Wiesbaden: Gabler, 2011.
Find full textMcNulty, Gerry. An exploratory investigation: To identify those factors that influence corporate decision makers when choosing those causes to support in a cause related marketing programme : and to identify those factors which impact upon the successful implementation of a cause related marketing campaign. (s.l: The Author), 1996.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2016.
Find full textLimited, Mintel International Group, ed. Cause-related marketing. London: Mintel International Group Limited, 1996.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textCause-related marketing. London: Mintel International Group, 2000.
Find full textLimited, Mintel International Group, ed. Cause related marketing. London: Mintel International Group Limited, 1998.
Find full textAdkins, Sue. Cause Related Marketing. Routledge, 2007. http://dx.doi.org/10.4324/9780080490625.
Full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textAdkins, Sue. Cause Related Marketing. Taylor & Francis Group, 2007.
Find full textStumpf, Marcus, and Iris Teufl. Cause related Marketing: Grundlagen - Erfolgsfaktoren - Praxisbeispiele. Stumpf Marcus, 2013.
Find full textStumpf, Marcus, and Iris Teufl. Cause Related Marketing: Grundlagen - Erfolgsfaktoren - Praxisbeispiele. Springer Gabler. in Springer Fachmedien Wiesbaden GmbH, 2013.
Find full textAdkins, Sue. Cause Related Marketing: Who cares wins. 2nd ed. Butterworth-Heinemann, 2008.
Find full textPringle, Hamish, and Marjorie Thompson. Brand Spirit : How Cause Related Marketing Builds Brands. Wiley, 1999.
Find full textPringle, Hamish, and Marjorie Thompson. Brand Spirit: How Cause Related Marketing Builds Brands. Wiley & Sons, Incorporated, John, 2008.
Find full textStaff, BSR. Cause Related Marketing: Partnership Guidelines and Case Studies. Business for Social Responsibility Education Fund, 2001.
Find full textStaff, BSR. Cause-Related Marketing: Partnership Guidelines and Case Studies. Business for Social Responsibility Education Fund, 1999.
Find full textHuber, Frank, Stefanie Regier, and Maxime Rinino. Cause-Related-Marketing-Kampagnen Erfolgreich Konzipieren: Eine Empirische Studie. Westdeutscher Verlag GmbH, 2009.
Find full textCause-Related Marketing: Case Studies from a Global Perspective. Springer International Publishing AG, 2021.
Find full textHuber, Frank, Stefanie Regier, and Maxime Rinino. Cause-Related-Marketing-Kampagnen erfolgreich konzipieren: Eine empirische Studie. Huber Frank, 2008.
Find full textGalan-Ladero, M. Mercedes, Helena M. Alves, and Clementina Galera-Casquet. Cause-Related Marketing: Case Studies from a Global Perspective. Springer International Publishing AG, 2022.
Find full textRoos, Melanie. Cause Related Marketing in Deutschland: Theoretische Fundierung und Empirische Analyse. Melanie Roos, 2012.
Find full textRoos, Melanie. Cause Related Marketing in Deutschland: Theoretische Fundierung und Empirische Analyse. Westdeutscher Verlag GmbH, 2012.
Find full textMarketing From the Heart: A Guide to Cause Related Marketing for the Small Business. Morpheus Pubns, 2003.
Find full textHöhn, Teresa. Cause Related Marketing: Eine Kritische Wurdigung Anhand der Acqua for Life Kampagne. GRIN Verlag GmbH, 2013.
Find full textLauper, Patricia. Zur Wirksamkeit Von Testimonial Endorsed Cause-Related Marketing: Fundraising-Instrument Für Nonprofit-Organisationen. Westdeutscher Verlag GmbH, 2011.
Find full text(Editor), Walter W. Wymer, and Sridhar Samu (Editor), eds. Nonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings. Best Business Books, 2003.
Find full textNonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings. Best Business Books, 2003.
Find full textSamu, Sridhar, and Wymer Walter W. Jr. Nonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings. Taylor & Francis Group, 2013.
Find full textSamu, Sridhar, and Wymer Walter W. Jr. Nonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings. Taylor & Francis Group, 2013.
Find full textW, Wymer Jr Walter, and Sridhar Samu. Nonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and Other Corporate-Nonprofit Dealings. Taylor & Francis Group, 2013.
Find full textCleveland, Jonathan, and Peleg Top. Designing for the Greater Good: The Best of Non-Profit and Cause-Related Marketing and Nonprofit Design. HarperCollins Publishers, 2011.
Find full text