Relevant bibliographies by topics / Businesswomen in mass media

Academic literature on the topic 'Businesswomen in mass media'

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Published: 10 December 2022
Last updated: 28 January 2023

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Journal articles on the topic "Businesswomen in mass media"

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Chudzicka-Dudzik, Patrycja. "At the Crossroads of Gender, Power and Audiovisual Culture: Female Politicians and Businesswomen as Represented in Polish Cinema after 1989." Historia i Polityka, no. 42 (49) (December 7, 2022): 43–54. http://dx.doi.org/10.12775/hip.2022.029.

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Contemporary discourse on gender equality in the mass media focuses primarily on analysing news programmes, TV series and advertisements. However, films also constitute powerful cultural stimuli, capable of modifying the attitudes and behaviour of both audiences and the society as a whole. The strength and longevity of their impact lie in their deep roots in the culture in which they operate. For cinematic representations of women and men, this process implies the need to constantly refer to a certain stock of conventions, cultural stereotypes and ways of thinking about gender present in the mentality and social structures of a given community. The same applies to images of women in power in film, which on the one hand are determined by cultural patterns attributed to each gender, while on the other they themselves contribute to their perpetuation in the social consciousness, at the same time creating social images of relations between gender and power in political and economic life. The article discusses this phenomenon in relation to selected Polish films after 1989. The paper will analyse how the roles and behavioural patterns attributed to women were (re)defined in the (changing) public sphere and what the position of characters representing these characteristics was in the narrative of the films.
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Martiniuk, Jill. "Moms, muses, and moguls: Russian businesswomen and social media." Canadian Slavonic Papers 63, no. 3-4 (October 2, 2021): 422–42. http://dx.doi.org/10.1080/00085006.2021.1990633.

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Heath, J. K. "Mass media." Nature 359, no. 6394 (October 1992): 442. http://dx.doi.org/10.1038/359442b0.

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Loth, Richard, Michael Real, R. Jackson, T. McPhail, James Startt, William David Sloan, Rebecca Rubin, Alan Rubin, Linda Piele, and James Harless. "Mass Media." Communication Booknotes 21, no. 2 (March 1990): 43–44. http://dx.doi.org/10.1080/10948009009488031.

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Steel, Griet. "Navigating (im)mobility: female entrepreneurship and social media in Khartoum." Africa 87, no. 2 (April 11, 2017): 233–52. http://dx.doi.org/10.1017/s0001972016000930.

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AbstractThrough Facebook and other social media, a growing number of well-educated women in Khartoum are marketing and selling typically female personal care and beauty items online. These ‘tajirat al-Facebook’ (or Facebook traders) are the new entrepreneurs of Sudan who work from home to run their businesses and widen their social circles. Relying on the urban infrastructure of mobile phones, delivery boys, digital connectivity and online platforms, they navigate public life from the intimate sphere of the home orharemto become successful businesswomen who continuously transcend conventional gender norms and classic divisions between public and private, online and offline, and work and family. By addressing the day-to-day socio-economic practices of these traders, this article casts innovative light upon the broader discussions surrounding the role of women in economic life in Africa. It is argued that the mobile phone, and the smartphone in particular, has opened up a range of opportunities for women to enhance their social and economic manoeuvring space and to negotiate power within, and beyond, the domestic realm. New communications technologies have paved the way for a new kind of entrepreneurship in which the commercial goals of profit making are intimately entwined with the broader practices of sociality and diversion from boredom.
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Basu, Sourish. "Essays - Mass media 101: The AAAS mass media fellowship." IEEE Potentials 26, no. 6 (November 2007): 7–9. http://dx.doi.org/10.1109/mpot.2007.909856.

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SMALL, GARY W. "Mass Media and Mass Hysteria." American Journal of Psychiatry 143, no. 3 (March 1986): 395—d—396. http://dx.doi.org/10.1176/ajp.143.3.395-d.

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Farley, Thomas A. "Mass Diseases, Mass Exposures, and Mass Media." JAMA Internal Medicine 175, no. 11 (November 1, 2015): 1743. http://dx.doi.org/10.1001/jamainternmed.2015.5079.

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Gazenko, Roman. "Mass media management." Media, culture and public relations 9, no. 1-2 (December 16, 2018): 95–99. http://dx.doi.org/10.32914/mcpr.9.1-2.7.

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The paper provides a professional overview of the development of media technology, as well as the influence of technology on media content and its interpretation. The aim of communication is definitively to connect the source with the receiver. It means to solve the main problem – to overwhelm the obstacle of space and time. Technological goals since the dark ages were aimed at increasing the physical features of man as direct carrier or to replace him by a more efficient one.
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Siddiqui, Dilnawaz. "Mass Media Analysis." American Journal of Islam and Society 8, no. 3 (December 1, 1991): 473–99. http://dx.doi.org/10.35632/ajis.v8i3.2607.

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IntroductionAn ingenious combination of the latest video, computer, and satellitetechnologies has brought about an unprecedented telecommunicationrevolution. This phenomenal progress, and the resultant power it gives oneperson over millions of others (and one nation over many others), hasapparently generated myriad opportunities for humanity. Williams (1982, 195-9)states: “Just as the international political order up to the 19th century washighly influenced by control of sea lanes, and in the 20th century by airplaneand missile capabilities, so too may we expect international politics to betied to control of the powerful new worldwide communication networks(already in place). Those who control the networks could control the world.”Whether or not humanity utilizes these tools for its betterment dependsupon the beliefs, values, attitudes, and behaviors of those who control themedia. Humanity’s record so far in this respect is decidedly mixed.The content of communication is the communicator’s ideas, whichinfluence the cognitive (conceptual/perceptual) , affective (attitudinal), andconative (behavioral) aspects of an audience’s life. It is therefore necessaryto formulate valid methods and techniques of looking into various uses andthe impact of mass communication media on society.Ideological Background of the Modern Use of Mass MediaMedia analysis has existed since the first nonverbal communicationbetween humans, as has mass communication (i.e., public spealung and publicannouncements). Interpersonal contact has always called for interpretationand analysis, but it was only due to Muslim scholars’ study of the Prophet’s ...
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Dissertations / Theses on the topic "Businesswomen in mass media"

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Нефедченко, Оксана Іллівна, Оксана Ильинична Нефедченко, Oksana Illivna Nefedchenko, and D. Chernova. "Mass media in Britain." Thesis, Видавництво СумДУ, 2008. http://essuir.sumdu.edu.ua/handle/123456789/16006.

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Al-Homood, Mohammad. "Drugs and the mass media : a study of Saudi Arabian mass media prevention of drugs." Thesis, Loughborough University, 1995. https://dspace.lboro.ac.uk/2134/6952.

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The mass media nowadays hold a high position in the educational world, / and have a strong influence over societies. They influence and shape people's thoughts and behaviour. They have been used for a long time in many western countries in drug prevention campaigns, both successfully and unsuccessfully, Drug abuse has recently become a serious problem in Saudi Arabia . At first the Government tried to tackle the problem only by using the police force and without any publications . However, recently the Government has tried to utilize the advantage of the widespread mass media in teaching the population about the dangers of drug abuse. It started to publish a large amount of information about drugs in the mass media. This study is an evaluative research to assess the Saudi Arabian mass media coverage of the drugs issue in two respects. First is a study of the content of the coverage with regard to its presentation, style, and appeal. The second part concentrates on the effect of that coverage on the target audience: Saudi Arabian pupils, their knowledge and attitudes toward drugs, and whether those publications have benefitted them or not. This study has adopted the information-processing model as a theoretical framework. According to that model the first step in the change process is exposure to the message with a certain level of attention, that will lead to increase in knowledge and that automatically will lead to attitude change. The respondents' exposure to the newspaper messages about drugs has been measured and the result indicates that the majority of the respondents received the messages and are interested, like and believe them. Statistical tests indicate that their knowledge about drugs has been increased. Their attitudes have been assessed and the results indicate that most Saudi Arabian pupils aged from 12 to 25 years old have negative attitudes towards drugs. The results indicate that the newspaper coverage of the drugs issue has had some influence upon the Saudi Arabian pupils' knowledge and their attitudes towards drugs.
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Dixon, Lindsey. "Public Trust in the Mass Media." TopSCHOLAR®, 2007. http://digitalcommons.wku.edu/theses/394.

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The purpose of this research is to determine whether the public has an elevated amount of trust in the industry of the mass media. The data for the research come from the 2005 Eurobarometer 64.2. The participants consist of the population of the respective countries of the European Union Member States. The participants are all more than 15 years of age. The results of this study show that certain groups of people have an elevated amount of trust in the media, but overall the dependent variables used explain little with regard to trust in the mass media.
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Lawlor, Andrea. "Understanding public policy through mass media." Thesis, McGill University, 2014. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=121392.

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Media have both direct and indirect influences on policy, and can, at various times, serve as a contributor to policy, a conduit of policy information, and a mirror to the policy process. Although the scholarly literature acknowledges media's role in the policy process, particularly their ability to affect policymakers directly, systematically push policy alternatives, or influence public opinion, the literature often omits a critical role for media: reflecting the policy process. Mass media are the public's largest source of information on policy, yet the volume and tone of media reporting on policy over time, not to mention what we can learn about public policy through media data, are often overlooked. This dissertation examines how we can use media as a tool to better understand the complexity of public policy narratives, framing and change. It also suggests an approach to using media data as a tool to examine the relationships between policy actors and domains. Using automated content analysis of over 25-years of comparative media data, this dissertation consists of three articles: each makes a contribution to the policy literature, namely in the areas of pension policy, immigration policy, and the literature on issue ownership. When taken together, these articles make a broader contribution to the field's understanding of how framing, language and narrative impact the public's understanding of many facets of the policy process. Results demonstrate the value of understanding media's role as a mirror. Additionally, the approach used can be considered a contribution to the methodological toolkit available to policy and political communications scholars to assist them in better understanding the complex relationships between policy and media.
Les médias ont des effets directs et indirects sur les politiques. À différents moments, les médias peuvent participer à la création et à la diffusion de politiques, tout comme ils peuvent éclaircir le processus d'élaboration de ces politiques. Le rôle des médias dans ce processus, surtout par rapport à leur capacité d'influer sur les décideurs de façon directe, d'avancer systématiquement des politiques de rechange ou d'influencer l'opinion publique, est reconnu dans la littérature spécialisée. Toutefois, on y aborde rarement un autre rôle fondamental des médias, qui est celui de nous faire comprendre le processus de création de politiques. Pour le public, les médias de masse constituent la principale source d'information sur les politiques, mais le volume et le ton des rapports médiatiques à ce sujet au fil du temps – sans oublier les apprentissages sur les politiques publiques que nous pouvons tirer des données des médias – sont souvent négligés. La présente dissertation traite de l'utilisation des médias comme outils pour approfondir notre compréhension du récit, de la formulation et de la modification des politiques publiques. Elle propose également une approche pour appliquer des données médiatiques à l'examen des rapports entre acteurs politiques et domaines. La présente étude s'appuie sur une analyse de contenu automatisée de données comparatives des médias, couvrant une période de plus de 25 ans. Chacune des trois grandes sections de l'analyse apporte une contribution à la littérature spécialisée, en explorant les politiques en matière de pension et d'immigration, ainsi que la question de l'adhésion aux politiques. Dans son ensemble, l'étude renseigne sur la portée de l'expression, du langage et du récit sur la compréhension populaire des nombreux aspects du processus d'élaboration de politiques. Les résultats de l'analyse soulignent l'importance de comprendre le rôle des médias dans la traduction de ce processus. De plus, les chercheurs qui s'intéressent aux politiques et à la communication politique peuvent utiliser l'approche méthodologique proposée pour étudier les rapports complexes entre les politiques et les médias.
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Palfreman, Jon. "Communicating controversy in the mass media." Thesis, University of South Wales, 2005. https://pure.southwales.ac.uk/en/studentthesis/communicating-controversy-in-the-mass-media(65320260-4d82-4ec9-82ac-a7cf363f0e13).html.

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This doctoral submission grew out of a series of long form documentaries that I wrote, produced, and directed between 1993 and the present. The films, which were broadcast on US television's PBS network, all deal with scientific, medical, or environmental issues that developed into prominent national and international controversies. DVDs and scripts of the seven programs are provided along with a detailed overview. The submission is organized as three projects and an overview. 1. Project One (discussed in chapters 3-7) consists of three documentaries: the first about a novel therapy for autism ; the second dealing with the alleged health effects of power line electromagnetic fields ; and the third focused on the silicone breast implant controversy. 2. Project Two (discussed in chapters 8-11) consists of programs on nuclear energy, Gulf War Syndrome, and genetically modified foods. 3. Project Three (discussed in chapters 12-14) features a two-hour special investigation of global warming. 4. The Overview, Communicating Controversy in the Mass Media not only provides an overarching analysis of the portfolio of films and the attendant theoretical issues, but also serves to summarize the works themselves. In the Project sections of the written overview (chapters 3-14), the analysis is interwoven with extracts from the various documentaries. This portfolio and overview tells the evolving story of a body of work at the intersection of documentary, investigative journalism and science. It reveals the journey of one producer who started out with an interest in unpacking complex controversies, but became increasingly fascinated with the psychological and political dimensions of these narratives. Whether a particular controversial belief holds up under scrutiny is undoubtedly important. But there are other fascinating questions: why do people adopt such beliefs in the first place; why do individuals cling to their beliefs in the face of contrary scientific evidence; and what roles do special interests and the media play in amplifying or attenuating the public's hopes and fears? This portfolio and overview, therefore, not only examine a series of high profile controversies, but go further by: explaining the process by which these topics were turned into documentaries; exploring the way humans analyze, perceive and communicate benefits and risks; and critically examining the validity and ethical standing of modern television journalism. This submission represents a significant contribution to knowledge in several ways. First this series of in-depth, original investigations of environmental and health controversies from one producer is unparalleled in broadcast journalism. Second, the overview's analysis synthesizes and extends a wide range of social science research on risk assessment, risk perception and risk communication and applies this research to the featured controversies and the media's role in them. Third, the portfolio and overview reveal how a blend of documentary, journalism and science is an especially effective way of advancing public understanding of and engagement with modern scientific controversies and goes on to suggest some exciting new directions for communicators. Finally, the case studies in this portfolio provide a basis of knowledge about how communicators can effectively use audiovisual media to navigate the world of risks and benefits that permeates many of society's most crucial policy dilemmas.
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ROUBIDIS, CHRISTOS. "Mass media et conscience collective europeenne." Strasbourg 2, 2001. http://www.theses.fr/2001STR20006.

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L'europe est en pleine transformation, et elle est en meme temps en train de se construire. Depuis longtemps, il y a une volonte des hommes politiques europeens de voir se realiser une europe unie. Ils ont fait beaucoup d'essais en ce qui concerne la construction europeenne. Aujourd'hui, l'union europeenne se trouve en plein developpement, et plusieurs etats souhaitent devenir membres de l'union. Dans ce processus, les medias jouent un role preponderant, parce qu'ils ont la possibilite de transmettre des messages dans toutes les directions et de creer les conditions necessaires pour faire naitre une conscience europeenne. Cette derniere est importante et doit permettre aux individus de comprendre le sens du processus de la construction europeenne. La conscience permet aux individus d'accepter l'entree de leur pays dans l'union europeenne. Les medias et la conscience europeenne vont ensemble dans la tentative de faire avancer l'union europeenne.
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Ivančević, Bosiljka. "Mass Media Influence on Foreign Policy." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-165346.

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A main purpose of the thesis is to demonstrate and explain to what extend do media influence foreign policy of a state. Foreign policy is always under internal and external influences and media are considered to be one of those external influences that shape it. Agenda setting theory forms the theoretical frame for this thesis because it takes into consideration not just direct media-government relations but the public as well that inside of this relation serves as some sort of mediator. Besides this theory and the CNN effect as its main 'extension' identifiable victim effect and third person effect as important elements in the process of influence will be introduced as well as influence of visualization. When word 'media' is mentioned in this case it implies to television and newspapers' (both printed and online versions) messages and their influences (not just verbal but the visual ones as well). Examples and case studies in this case focus mostly on the US foreign policy due to its influential role, fact that the US is still the country with the most superlatives inside of international arena and the size, influence and role-model identity of its big media companies (for ex. CNN).
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Mathurine, Jude. "Towards a critical understanding of media assistance for "new media" development." Thesis, Rhodes University, 2011. http://hdl.handle.net/10962/d1002914.

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The field of media assistance has grown ever more complex with the inclusion of ‘new media’ networks, channels, tools and practices (such as the Internet, satellite television, mobile devices, social media and citizen journalism) to the media development mix. Adding to the ferment is the increasing convergence between the formerly discrete terrains of ICT for development, media for development and (mass) media development. Much of the discussion regarding the utility and objectives of media development in general and ‘new media’ in particular has been viewed through a modernist and techno-determinist prism which offers a limited ideological view of media development and its objects and consequently, a limited set of communication approaches and strategies. This study contextualises the assumptions of media development historically and critically, with particular focus on new media’s roles and relationships with the media environment, and its objectives democratisation and development. Through the application of literature, theory and various research studies, this thesis establishes a broader view of new media’s role and diverse consequences for media development, democracy and development. The study recommends greater collaboration, contextual research and theorisation of media development and new media as part of mixed media systems and cognisant of the multi-dimensional natures of its objects of democracy and development. One implication is the need for professionalisation of the media development and media assistance sector. In relation to the influences of new media on media use and the media as an institution, it motivates the need to address digital divides and emphasise the sustainability of the practice of journalism.
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Merz, Nicolas. "The Manifesto-Media Link: How Mass Media Mediate Manifesto Messages." Doctoral thesis, Humboldt-Universität zu Berlin, 2018. http://dx.doi.org/10.18452/18863.

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Diese Arbeit geht der Frage nach, inwiefern die Medien während des Wahl-kampfs über die Wahlprogramme der Parteien berichten. Die Wahlprogramme der Parteien enthalten Informationen darüber, was Parteien nach der Wahl vorhaben. Allerdings lesen wenige Wählerinnen und Wähler Wahlprogramme. Die vergangene Forschung über und mit Wahlprogrammdaten hat bisher angenommen, dass der Inhalt von Wahlprogrammen von den Medien verbreitet wird. Diese Doktorarbeit untersucht diese Annahme empirisch und analysiert, ob und wie Massenmedien während des Wahlkampfs über die Inhalte der Wahlprogramme berichten. Wenn Massenmedien nicht die Inhalte der Wahlprogramme verbreiten würden, hätten Bürgerinnen und Bürger kaum Chancen sich über das programmatische Angebot der Parteien zu informieren. In dieser Arbeit wird das Konzept des Manifesto-Medien-Links entwickelt. Das Konzept bringt Theorien des Parteienwettbewerbs und Theorien der Medienselektion zusammen. Der Manifesto-Medien-Link formuliert drei Bedingungen, welche empirisch getestet werden können. Diese sind: Erstens, Medienberichterstattung und Wahlprogramme müssen zumindest zu einem gewissen Grad dieselben Themen diskutieren. Zweitens, Journalisten müssen Sachfragen mit jenen Parteien verknüpfen, welche diese Themen in ihren Wahlprogrammen stärker betonen als ihre Konkurrenten, um Wählerinnen und Wähler über die Prioritäten der Parteien zu informieren. Drittens, Medien müssen die ideologische Orientierung einer Partei sowie Veränderungen dieser korrekt wiedergeben. Methodisch werden in der Arbeit Wahlprogramm- und Mediendaten kombiniert. Die Ergebnisse zeigen, dass der Manifesto-Medien-Link relativ stabil ist. Außerdem wird gezeigt, dass es nur geringe systematische Verzerrungen zugunsten bestimmter Parteien gibt. Jedoch zeigen sich Unterschiede zwischen Qualitäts- und Boulevardmedien. Die Ergebnisse haben Implikationen für unser Verständnis von politischer Repräsentation und den politischen Wettbewerb.
This study analyzes whether media coverage covers messages from parties’ electoral programs (manifestos). Electoral programs contain detailed information on a party’s future policy-making. However, few voters read electoral programs. Still, prior research often assumed that the content of manifestos is known to voters because media disseminate the content of manifestos to voters. This dissertation evaluates this “mediation assumption” empirically, and analyzes whether and how the mass media cover parties’ electoral programs during the electoral campaign. If media coverage did not reflect parties’ electoral programs, citizens would have no chance to base their vote choice on evaluations of those programs. This study introduces the concept of the manifesto-media link in order to describe how media coverage can reflect programmatic offers. The manifesto-media link is formulated as three conditions that can be empirically evaluated and tested in a similar way to the conditions of the responsible party model. These are: First, media must cover similar issues to those that parties cover in their electoral programs. Second, media coverage must link issues with parties that emphasize these issues more than their competitors, in order to inform about the parties’ issue priorities. Third, media must frame parties as left or right in a way that represents how parties emphasize left or right positions in their own manifestos. Methodologically, the study combines secondary content analytical data on media coverage during the electoral campaign with data based on electoral programs. The findings suggest that the manifesto-media link is stable and robust. There is little to no systematic bias in favor of a certain type of party, however there are differences between quality and tabloid media. These findings contribute to our understanding of political representation and the functioning of political competition.
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Radovich, Tom. "Critical Mass." Digital Commons at Loyola Marymount University and Loyola Law School, 2018. https://digitalcommons.lmu.edu/etd/494.

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Books on the topic "Businesswomen in mass media"

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Ad women: How they impact what we want, need, and desire. Amherst, NY: Prometheus Books, 2008.

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Espejo, Roman. Mass media. Detroit: Greenhaven Press/Gale Cengage Learning, 2010.

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Mass media. London: Routledge, 1994.

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1964-, Dudley William, ed. Mass media. Farmington Hills, MI: Greenhaven Press, 2005.

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1977-, Espejo Roman, ed. Mass media. Detroit: Greenhaven Press, 2009.

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Pember, Don R. Mass media law. Madison, Wis: Brown & Benchmark, 1996.

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1931-, Lee John, and Friedlander Edward Jay, eds. Modern mass media. 2nd ed. New York, NY: HarperCollins College Pub., 1994.

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Akopov, Alexander. The mass media. Moscow: Novosti, 1990.

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Pember, Don R. Mass media law. Boston: McGraw-Hill College, 1999.

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Pember, Don R. Mass media law. 5th ed. Dubuque, IA: W.C. Brown, 1990.

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Book chapters on the topic "Businesswomen in mass media"

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Czarniawska, Barbara. "The Construction of Businesswomen in the Media: Between Evil and Frailty." In Media, Organizations and Identity, 185–208. London: Palgrave Macmillan UK, 2010. http://dx.doi.org/10.1057/9780230248397_10.

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Newton, Kenneth. "Mass Media." In Developments in British Politics 2, 313–26. London: Macmillan Education UK, 1988. http://dx.doi.org/10.1007/978-1-349-10230-3_15.

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Fog, Agner. "Mass Media." In Cultural Selection, 156–68. Dordrecht: Springer Netherlands, 1999. http://dx.doi.org/10.1007/978-94-015-9251-2_9.

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Bilton, Tony, Kevin Bonnett, Pip Jones, Tony Lawson, David Skinner, Michelle Stanworth, Andrew Webster, Liz Bradbury, James Stanyer, and Paul Stephens. "Mass media." In Introductory Sociology, 328–53. London: Macmillan Education UK, 2002. http://dx.doi.org/10.1007/978-0-230-21417-0_12.

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Fenton, Natalie. "Mass Media." In Sociology, 297–320. London: Macmillan Education UK, 1999. http://dx.doi.org/10.1007/978-1-349-27552-6_14.

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Selfe, P. L. "Mass Media." In Advanced Sociology, 143–54. London: Macmillan Education UK, 1987. http://dx.doi.org/10.1007/978-1-349-13093-1_9.

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Jucker, Andreas H. "Mass media." In Handbook of Pragmatics, 1–14. Amsterdam: John Benjamins Publishing Company, 1996. http://dx.doi.org/10.1075/hop.1.mas1.

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Jucker, Andreas H. "Mass media." In Handbook of Pragmatics, 1–14. Amsterdam: John Benjamins Publishing Company, 2005. http://dx.doi.org/10.1075/hop.9.mas1.

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Jucker, Andreas H. "Mass media." In Pragmatics in Practice, 248–63. Amsterdam: John Benjamins Publishing Company, 2011. http://dx.doi.org/10.1075/hoph.9.16juc.

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McQuail, Denis. "Mass Media." In Key Topics of Study, 117–20. London: Routledge, 2021. http://dx.doi.org/10.4324/9781003261599-19.

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Conference papers on the topic "Businesswomen in mass media"

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Kasperovich-Rynkevich, Olga Nikolaevna. "Media economically oriented tecnologies in mass media activity." In Internationa Extra-murral Online Conference. TSNS Interaktiv Plus, 2020. http://dx.doi.org/10.21661/r-112426.

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This article explores cost-effective mass media technologies. The experience of the use of paid access to the media content of Belarus was studied, the author also made the forecast on its future functioning. The paper provides global media industry trends and focuses on the use of messagers to promote content and increase the target audience of mass media. The research used the methods of content analysis and a written survey. During the study the author revealed that the media economically oriented technologies help to make a profit through distribution of content and formation of a loyal mass media audience.
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Tsybikova, Natalia S. "Types of Internet mass-media." In Eurasian paradigm of Russia: values, ideas and experience. Buryat State University Publishing Department, 2015. http://dx.doi.org/10.18101/978-5-9793-0814-2-107-109.

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Haug, Maximilian. "Mass Communication on Social Media." In SIGMIS-CPR '20: 2020 Computers and People Research Conference. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3378539.3393852.

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Klemenova, Elena. "Discourse Marker In Mass Media Texts." In International Scientific and Practical Conference «MAN. SOCIETY. COMMUNICATION». European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.05.02.141.

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Palutina, Olga, Olga Akimova, and Alfiya Zaripova. "MASS MEDIA MATERIAL IN TRAINING TRANSLATORS." In International Conference on Education and New Learning Technologies. IATED, 2016. http://dx.doi.org/10.21125/edulearn.2016.1698.

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Andung, Petrus Ana, Aloysius Liliweri, Dian Wardiana Sjuchro, and Purwanti Hadisiwi. "Mass Media and Communityrs Communication Sovereignty." In International Conference of Communication Science Research (ICCSR 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/iccsr-18.2018.6.

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Aleshchanova, Irena V., Natalia A. Frolova, and Marina R. Zheltukhina. "Communication techniques in mass media discourse." In Proceedings of the 1st International Scientific Practical Conference "The Individual and Society in the Modern Geopolitical Environment" (ISMGE 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/ismge-19.2019.2.

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Katermina, Veronika. "Imagery in Political Mass Media Discourse." In Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icpcs-19.2019.60.

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Marani, Ika Novitaria, Rhewindinar, Heni Widyaningsih, Eva Yulianti, Ari Subarkah, and Mansur Jauhari. "Effects of Mass Media in Sports." In 5th International Conference on Sport Science and Health (ICSSH 2021). Paris, France: Atlantis Press, 2022. http://dx.doi.org/10.2991/ahsr.k.220203.014.

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Zashchitina, Galina. "Mass Culture and Mass Addressee Through Stylistic Mirror of Allusion in Modern Mass Media." In Proceedings of the 4th International Conference on Contemporary Education, Social Sciences and Humanities (ICCESSH 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/iccessh-19.2019.468.

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Reports on the topic "Businesswomen in mass media"

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Velázquez, A., D. Renó, AM Beltrán Flandoli, JC Maldonado Vivanco, and C. Ortiz León. From the mass media to social media: reflections on the new media ecology. Revista Latina de Comunicación Social, March 2018. http://dx.doi.org/10.4185/rlcs-2018-1270en.

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Chornodon, Myroslava. FEAUTURES OF GENDER IN MODERN MASS MEDIA. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11064.

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The article clarifies of gender identity stereotypes in modern media. The main gender stereotypes covered in modern mass media are analyzed and refuted. The model of gender relations in the media is reflected mainly in the stereotypical images of men and woman. The features of the use of gender concepts in modern periodicals for women and men were determined. The most frequently used derivatives of these macroconcepts were identified and analyzed in detail. It has been found that publications for women and men are full of various gender concepts that are used in different contexts. Ingeneral, theanalysisofthe concept-maximums and concept-minimum gender and their characteristics is carried out in the context of gender stereotypes that have been forme dand function in the society, system atizing the a ctual presentations. The study of the gender concept is relevant because it reveals new trends and features of modern gender images. Taking into account the special features of gender-labeled periodicals in general and the practical absence of comprehensive scientific studies of the gender concept in particular, there is a need to supplement Ukrainian science with this topic. Gender psychology, which is served by methods of various sciences, primarily sociological, pedagogical, linguistic, psychological, socio-psychological. Let us pay attention to linguistic and psycholinguistic methods in gender studies. Linguistic methods complement intelligence research tasks, associated with speech, word and text. Psycholinguistic methods used in gender psychology (semantic differential, semantic integral, semantic analysis of words and texts), aimed at studying speech messages, specific mechanisms of origin and perception, functions of speech activity in society, studying the relationship between speech messages and gender properties participants in the communication, to analyze the linguistic development in connection with the general development of the individual. Nowhere in gender practice there is the whole arsenal of psychological methods that allow you to explore psychological peculiarities of a person like observation, experiments, questionnaires, interviews, testing, modeling, etc. The methods of psychological self-diagnostics include: the gender aspect of the own socio-psychological portrait, a gender biography as a variant of the biographical method, aimed at the reconstruction of individual social experience. In the process of writing a gender autobiography, a person can understand the characteristics of his gender identity, as well as ways and means of their formation. Socio-psychological methods of studying gender include the study of socially constructed women’s and men’s roles, relationships and identities, sexual characteristics, psychological characteristics, etc. The use of gender indicators and gender approaches as a means of socio-psychological and sociological analysis broadens the subject boundaries of these disciplines and makes them the subject of study within these disciplines. And also, in the article a combination of concrete-historical, structural-typological, system-functional methods is implemented. Descriptive and comparative methods, method of typology, modeling are used. Also used is a method of content analysis for the study of gender content of modern gender-stamped journals. It was he who allowed quantitatively to identify and explore the features of the gender concept in the pages of periodicals for women and men. A combination of historical, structural-typological, system-functional methods is also implemented in the article. Descriptive and comparative methods, method of typology, modeling are used. A method of content analysis for the study of gender content of modern gender-labeled journals is also used. It allowed to identify and explore the features of the gender concept quantitatively in the periodicals for women and men. The conceptual perception and interpretation of the gender concept «woman», which is highlighted in the modern gender-labeled press in Ukraine, requires the elaboration of the polyfunctionality of gender interpretations, the comprehension of the metaphorical perception of this image and its role and purpose in society. A gendered approach to researching the gender content of contemporary periodicals for women and men. Conceptual analysis of contemporary gender-stamped publications within the gender conceptual sphere allows to identify and correlate the meta-gender and gender concepts that appear in society.
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Butyrina, Maria, and Valentina Ryvlina. MEDIATIZATION OF ART: VIRTUAL MUSEUM AS MASS MEDIA. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11075.

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The research is devoted to the study of the phenomenon of mediatization of art on the example of virtual museums. Main objective of the study is to give communication characteristics of the mediatized socio-cultural institutions. The subject of the research is forms, directions and communication features of virtual museums. Methodology. In the process of study, the method of communication analysis, which allowed to identify and characterize the main factors of the museum’s functioning as a communication system, was used. Among them, special emphasis is put on receptive and metalinguistic functions. Results / findings and conclusions. The need to be competitive in the information space determines the gradual transformation of socio-cultural institutions into mass media, which is reflected in the content and forms of dialogue with recipients. When cultural institutions begin to function as media, they take on the features of media structures that create a communication environment localized by the functions of communicators and audience expectations. Museums function in such a way that along with the real art space they form a virtual space, which puts the recipients into the reality of the exhibitions based on the principle of immersion. Mediaization of art on the example of virtual museum institutions allows us to talk about: expanding of the perceptual capabilities of the audience; improvement of the exposition function of mediatized museums with the help of Internet technologies; interactivity of museum expositions; providing broad contextual background knowledge necessary for a deep understanding of the content of works of art; the possibility to have a delayed viewing of works of art; absence of thematic, time and space restrictions; possibility of communication between visitors; a huge target audience. Significance. The study of the mediatized forms of communication between museums and visitors as well as the directions of their transformation into media are certainly of interest to the scientific field of “Social Communications”.
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Shey Wiysonge, Charles, Lilian Dudley, and Jimmy Volmink. Do mass media interventions increase uptake of HIV testing? SUPPORT, 2017. http://dx.doi.org/10.30846/1703052.

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Low uptake of HIV testing is one of the main reasons why only one third of people who need antiretroviral medications are currently receiving treatment worldwide. Mass media are sometimes used to promote voluntary HIV counseling and testing and to sustain test seeking behavior. Mass media include television, radio, internet, newspapers, books, posters, and billboards.
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Robinson, John R. Mass Media Theory, Leveraging Relationships, and Reliable Strategic Communication Effects. Fort Belvoir, VA: Defense Technical Information Center, March 2008. http://dx.doi.org/10.21236/ada482173.

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NARYKOVA, N. A., S. V. KHATAGOVA, and Yu R. PEREPELITSYNA. PEJORATIVE WORDS IN GERMAN MASS-MEDIA IN NOMINATIONS OF POLITICIANS. Science and Innovation Center Publishing House, April 2022. http://dx.doi.org/10.12731/2077-1770-2021-14-1-3-57-68.

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One of the main functions of mass media is influence on public opinion. So emotionally-painted lexical means are widely used in mass media in relation to leading politicians who are the centre of political arena. They are exposed to the frequent criticism, a negative estimation. The present article is devoted to the consideration of pejorative lexicon which is applied in nominations for heads of states. An empirical material of research were electronic newspapers and editions: Der Spiegel, Die Zeit, Sueddeutsche Zeitung, Der Tagesspiegel, taz, Die Welt, Gegenblende. As the basic methods of research are the following: the componental analysis, the lexico-semantic analysis, the stylistic analysis. The result of research revealed, that in German mass media there is a significant amount of persons names pejorative colouring. They express censure, disrespect, sneer, hatred, antipathy, condemnation, mistrust and so on. There main word-formations for persons nominations are composition, a derivation with using of suffixes and subsuffixes, attributive word-combinations, metaphorically-metonymical way. The materials of the research work can be used in the course of learning German language, at the practical training in oral speech, and also in the course of lexicology, general and aspect lexicography.
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Blanco Castilla, E., M. Quesada, and L. Teruel Rodríguez. From Kyoto to Durban. Mass media editorial position about climate change. Revista Latina de Comunicación Social, June 2013. http://dx.doi.org/10.4185/rlcs-2013-983en.

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Greenbaum, Steve G. NMR Studies of Mass Transport in New Conducting Media for Fuel Cells. Fort Belvoir, VA: Defense Technical Information Center, January 2009. http://dx.doi.org/10.21236/ada502750.

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Roy Haggerty. Transport Visualization for Studying Mass Trasnfer and Solute Transport in Permeable Media. Office of Scientific and Technical Information (OSTI), January 2004. http://dx.doi.org/10.2172/836906.

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Adamchak, Susan, Karusa Kiragu, Cathy Watson, Medard Muhwezi, Tobey Nelson, Ann Akia-Fiedler, Richard Kibombo, and Milka Juma. The Straight Talk Campaign in Uganda: Impact of mass media initiatives—Summary report. Population Council, 2007. http://dx.doi.org/10.31899/hiv2.1016.

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