To see the other types of publications on this topic, follow the link: Business metrics.
Dissertations / Theses on the topic 'Business metrics'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the top 50 dissertations / theses for your research on the topic 'Business metrics.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Browse dissertations / theses on a wide variety of disciplines and organise your bibliography correctly.
1
DUTTA, BINAMRA. "Enterprise Software Metrics: How To Add Business Value." Kent State University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=kent1239239432.
Full text
2
Dutta, Binamra. "Enterprise software metrics how to add business value /." [Kent, Ohio] : Kent State University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=kent1239239432.
Full text
3
Nelson, Laura Kathleen. "Risky business: social media metrics and political risk analysis." reponame:Repositório Institucional do FGV, 2015. http://hdl.handle.net/10438/13626.
Full textAbstract:
Submitted by Laura Nelson (nelson.lkn@gmail.com) on 2015-04-13T21:22:34Z
No. of bitstreams: 1
L Nelson - MPGI Thesis 2015.pdf: 3337611 bytes, checksum: 0d2c94b96220464f0b91982c3a7f727d (MD5)Approved for entry into archive by Luana Rodrigues (luana.rodrigues@fgv.br) on 2015-04-14T12:04:24Z (GMT) No. of bitstreams: 1 L Nelson - MPGI Thesis 2015.pdf: 3337611 bytes, checksum: 0d2c94b96220464f0b91982c3a7f727d (MD5)
Made available in DSpace on 2015-04-14T12:19:03Z (GMT). No. of bitstreams: 1 L Nelson - MPGI Thesis 2015.pdf: 3337611 bytes, checksum: 0d2c94b96220464f0b91982c3a7f727d (MD5) Previous issue date: 2015
Quantifying country risk – and in particular, political risk – poses great difficulties for business, institutions, and investors alike. As economic indicators are updated far less frequently than Facebook feeds, it can be challenging for political risk analysts to understand, and more importantly measure, what is taking place in real time on the ground. However, with the growing availability of big data from social media platforms such as Twitter, now is an opportune moment to examine the types of social media metrics that are available and the limitations to applying them to country risk analysis, particularly during episodes of political upheaval. This study, using the qualitative method of bibliographical research, identifies the current landscape of data available from Twitter, analyzes the current and potential methods of analysis, and discusses their possible application to the field of political risk analysis. After a thorough review of the field to date, and given the expected near- to medium-term technological advancements, this study concludes that despite obstacles like the cost of data storage, limitations of real-time analysis, and the potential for data manipulation, the potential benefits of the application of social media metrics to the field of political risk analysis, particularly for structured-qualitative and quantitative models, outweigh the challenges.
A quantificação do risco país – e do risco político em particular – levanta várias dificuldades às empresas, instituições, e investidores. Como os indicadores econômicos são atualizados com muito menos freqüência do que o Facebook, compreender, e mais precisamente, medir – o que está ocorrendo no terreno em tempo real pode constituir um desafio para os analistas de risco político. No entanto, com a crescente disponibilidade de 'big data' de ferramentas sociais como o Twitter, agora é o momento oportuno para examinar os tipos de métricas das ferramentas sociais que estão disponíveis e as limitações da sua aplicação para a análise de risco país, especialmente durante episódios de violência política. Utilizando o método qualitativo de pesquisa bibliográfica, este estudo identifica a paisagem atual de dados disponíveis a partir do Twitter, analisa os métodos atuais e potenciais de análise, e discute a sua possível aplicação no campo da análise de risco político. Depois de uma revisão completa do campo até hoje, e tendo em conta os avanços tecnológicos esperados a curto e médio prazo, este estudo conclui que, apesar de obstáculos como o custo de armazenamento de informação, as limitações da análise em tempo real, e o potencial para a manipulação de dados, os benefícios potenciais da aplicação de métricas de ferramentas sociais para o campo da análise de risco político, particularmente para os modelos qualitativos-estruturados e quantitativos, claramente superam os desafios.
4
Mishra, Shashank. "Analysis of test coverage metrics in a business critical setup." Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-213698.
Full textAbstract:
Test coverage is an important parameter of analyzing how well the product is being tested in any domain within the IT industry. Unit testing is one of the important processes that have gained even more popularity with the rise in Test driven development (TDD) culture.This degree project, conducted at NASDAQ Technology AB, analyzes the existing unit tests in one of the products, and compares various coverage models in terms of quality. Further, the study examines the factors that affect code coverage, presents the best practices for unit testing, and a proven test process used in a real world project.To conclude, recommendations are given to NASDAQ based on the findings of this study and industry standards.Testtäckning är en viktig parameter för att analysera hur väl en produkt är testad inom alla domäner i IT-industrin. Enhetstestning är en av de viktiga processerna som har ökat sin popularitet med testdriven utveckling. Detta examensarbete, utfört på NASDAQ Technology AB, analyserar de befintliga testen i en av produkterna, och jämför olika kvalitetsmodeller. Vidare undersöker undersökningen de faktorer som påverkar koddekning, presenterar de bästa metoderna för enhetstestning och en beprövad testprocess som används i ett verkligt världsprojekt. Avslutningsvis ges rekommendationer till NASDAQ baserat på resultaten från denna studie och industristandarder.
5
Haloun, Petr. "Business intelligence application in online retail." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-358920.
Full textAbstract:
The thesis focuses on application of business intelligence in online retail. The work summarizes the benefits of BI usage in online retail and provides an overview of the areas, where BI and Analytics is commonly used. Further, the thesis includes theoretical research with primary focus on business performance evaluation metrics and describes BI market leaders. The performance metrics theoretical research is supported by a survey in a global online fashion retail company that author conducted and summarized. Moreover, a practical design and implementation of a specific real-life BI solution is proposed and presented. The thesis added value is mainly author s proposal of BI solution design and its implementation for a global online retail company, which was successfully deployed as a main BI reporting system of the company. The description includes data integration part, data modelling part and the presentation layer. Thesis includes also practical examples of the outputs based on the final solution. Besides, highly valuable is also author s theoretical research in the field.
6
Rigrish, Renee Nicole. "Investigation of Cultural Bias Using Physiological Metrics: Applications to International Business." Wright State University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=wright1440672493.
Full text
7
Kauffman, Jordan A. G. "Success Metrics and Sustainable Business Models in Social Innovation Design Firms." Kent State University / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=kent1494954094304411.
Full text
8
Bľanda, Lukáš. "Implementácia Business Intelligence." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-17181.
Full textAbstract:
This diploma thesis deals with the implementation of Business Intelligence solution in a travel industry company and its interconnection to Balanced Scorecard as one of the enterprise performance management tool. First part focuses on pointing out the main theoretical foundations of Balanced Scorecard and Business Intelligence. It describes Balanced Scorecard and its principles and it also defines Business Intelligence, the architecture of BI and the implementation process generally. In the second part the particular metrics model is generated and a few specific metrics from this model are implemented in the Business Intelligence pilot project.
9
Musil, Jiří. "Business intelligence v laboratorní firmě." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-204855.
Full textAbstract:
The main objective of this diploma thesis is the implementation of a pilot solution of Business intelligence in the laboratory company. This company is providing tests of samples of blood and urine. The diploma thesis is divided into two main parts. The first part contains theory. It describes the usage and components of the Business intelligence. Additionaly it describes the method Balanced scorecard and its usage in laboratory companies. The second part contains practical solution. At first there is a description of the company where is the solution implemented. In the next step the goals and metrics are determined on basis of the application of the method Balanced scorecard. The strategic map is created based on company goals. The last chapter contains a description of the implementation of the pilot solution and the description of created reports.
10
Brath, Richard Karl. "Effective information visualization, guidelines and metrics for 3D interactive representations of business data." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape7/PQDD_0006/MQ45944.pdf.
Full text
11
Balestreri, William G. McDoniel Patrick S. "Measuring success : metrics that link supply chain management to aircraft readiness /." Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2002. http://library.nps.navy.mil/uhtbin/hyperion-image/02sep%5FBalestreri.pdf.
Full textAbstract:
Thesis (M.S. in Systems Management)--Naval Postgraduate School, September 2002.Thesis advisor(s): Donald R. Eaton, Keebom Kang. Includes bibliographical references (p. 153-155). Also available online.
12
Galloway, Dominique L. "Identifying metrics for training and professional activities within a sales organization through action research." [Bloomington, Ind.] : Indiana University, 2009. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3344763.
Full textAbstract:
Thesis (Ph.D.)--Indiana University, Dept. of Instructional Systems, 2009.Title from PDF t.p. (viewed on Oct. 6, 2009). Source: Dissertation Abstracts International, Volume: 70-02, Section: A, page: 0544. Adviser: Elizabeth Boling.
13
Kříž, Petr. "Model metrik servisního centra a jeho ověření s využitím nástrojů business intelligence." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3861.
Full textAbstract:
This thesis deals with corporate management and measurement of strategic business performance. The main object of this thesis is to design a system for strategic management of service organization and try to apply this model in environment of chosen service. Balanced Scorecard methodology was used to achieve this objective and the metric model and strategy map of service organization is based on its principles. The first part of the thesis is aimed at theoretical aspects of corporate management and measurement of strategic business performance, so it focused on Balanced Scorecard, Business Intelligence and Corporate performance management. This part provides theoretical framework for the next part of this thesis. The next part deals with applicability of theoretical concepts at chosen service company. The objective was to implement some metrics originating from the previously constructed metric model using Business Intelligence. The outputs of this part are metric model depicted in the form of strategy map and management reports in form of graphs and tables that monitor the business performance through chosen metrics.
14
Melichar, Jan. "Implementace Business Intelligence ve stavebnictví." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-161818.
Full textAbstract:
Diploma thesis is focused on the strategic performance management and Business Intelligence domain. Main objectives of the thesis are to define strategic goals of building enterprise by help of the Balanced Scorecard (BSC) concept and to assign specific metrics to these strategic goals. Another objective of this work is to design Business Intelligence (BI) implementation which means building a data warehouse upon company data, multidimensional cubes and user-defined reports. Initial theoretical principles are described in the first part of this work in which main issues of strategic performance management, BSC concept and BI domain are specified. In the practical part the strategic goals and specific metrics of building enterprise are defined. The output of this chapter is an overall strategic map containing strategic goals with assigned metrics and also comments describing mutual relationships of these goals. Next chapter deals with building a data warehouse upon company data, multidimensional cubes and user-defined reports with measured values interpretation. Contribution of the thesis consists in the enterprise management model upon BSC concept which helps specify strategic goals and also the design of BI implementation which should simplify monitoring of these strategic goals by the help of the metrics specified. Another contribution for building industry enterprise management can be an overview of main BI technologies and the ways and means of its practical application.
15
Banér, Carl, and Tigerschiöld Ted Tigerschiöld. "Using metrics to define, monitor and plan innovation capabilities." Thesis, KTH, Industriell ekonomi och organisation (Inst.), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-246019.
Full textAbstract:
Measuring innovation as a strategic objective allows companies to gauge their performance and stay competitive. This study examines how the introduction of a metrics-oriented governance tool can be used to strengthen the innovation performance in an industrial setting. Key dimensions of capabilities for innovation are identified, and the role of measurement in allowing a company to become more innovative is discussed. The core findings of the study suggest that the most prominent innovation capabilities are cross-functional collaboration, organisational culture, knowledge integrating mechanisms and the existence of a formulated innovation strategy. These capabilities should not be measured or analysed separately as they depend on each other. Therefore the set of metrics proposed in this study are meant to provide a holistic view of the wide range of capabilities that together form the basis for the companies innovativeness. From a practice-oriented perspective, the thesis aims to build on these two sets of analysis to propose a set of metrics for the monitoring of innovation capabilities at a specific large, Swedish-based industrial company. The analysis of the innovation capabilities at the case company serves as a diagnostary basis for understanding the issues regarding the organisations innovativeness. A need for further research on how the innovation strategy can be aligned with the business strategy of the company would be beneficial is also identified.Genom att mäta innovation som ett strategiskt mål kan företag utvärdera sin prestationsförmåga samt vidhålla sin konkurrenskraft. Den här studien undersöker hur introduktionen av ett mätorienterat styrmedel kan stärka innovationsförmågan hos ett företag, verksamt i en industriell miljö. Därav identifieras nyckelfaktorer som utgör ett företags innovationsförmåga samt diskuteras rollen som mätning spelar i företagets innovationsarbete. Studien lyfter fram tvärfunktionellt samarbete, organisationskultur, kunskapsintegrerande mekanismer samt att ha en formulerad innovationsstrategi som de viktigaste faktorerna för företagets innovationsförmåga. Dessa faktorer bör inte mätas separat då de till stor del beror av varandra. Därför ämnar de mätetal som föreslås i den här studien att skapa en holistisk bild av den mängd faktorer som tillsammans utgör företagets innovationsförmåga. Praktiskt innebär detta att studien tar avstamp i två analysområden för att föreslå en samling mätetal som kan användas för att överblicka innovationsförmågan hos ett specifikt större industriellt företag. Analysen av faktorerna bakom företagets innovationsförmåga bygger en teoretisk bas för tolkandet av identifierade innovationsproblem inom organisationen. Författarna identifierar även ett behov av vidare studier som undersöker hur företagets innovationsstrategi kan sammanlänkas med affärsstrategin.
16
Jönsson, Joanna, and Mikaela Zahn. "Decision makers' use of Return on Marketing Investment metrics in the decision-making process." Thesis, Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-37151.
Full textAbstract:
There is extensive literature written about how to calculate Return on Marketing Investment (ROMI) and its importance for marketing managers. However, there are not many studies made on how and when Return on Marketing Investment metrics are used in real life and if and how it is used to argue the value of a marketing activity. We have in this study with comparative cases investigated if and how ROMI metrics are used by managers outside the marketing department in their decision-making process. We based our case selection on how well they represented "Mad men to Math men" presented in Gilan and Hammarberg (2016)'s book "Get Digital or Die Trying." Mad men refers to old school "gut feeling" marketing decision making and "Math men" refers to modern digital marketers with decision making based on numbers and statistics. This study is made from the decision makers point of view with the purpose to gain a better understanding of if and how ROMI calculations are used in the decision-making process of senior management outside of the marketing department. This comparative case study consists of eight in-depth interviews, four in each company. The interviewees are all senior management outside of the marketing department. Our findings include that these two companies work very differently in how they make decisions in marketing investments. In Company 1 the marketing budget is decided by senior management outside of the marketing department, and this management may also cut the marketing budget if they see it necessary. In Company 2 the Segment Managers are responsible for the amount of the budget they would like to invest in marketing activities, and therefore they have more incentive to calculate the return of each investment and compare it with the return on other investments available to them. One of the reasons for the different ways of working can be a result of the different responsibility structure over the marketing budget. There is also a difference in how the two companies measure the success of the investment; Company 1 measure success in pure financial return and Company 2 measure success in increased market shares as well as financial return. Company 2 are using ROMI metrics to a greater extent than Company 1, who does not use any ROMI metrics. Marketers can in this study get an idea of how using ROMI metrics can help argue their case for further investments in marketing or cutting the budget for the marketing department. With the use of ROMI metrics, marketers can also evaluate which marketing activities are more efficient and thereby decide if they should continue with these activities or not. This study also shows that there is still, in some companies, a divide and conflict between the finance department and the marketing department. By shifting the responsibility of the marketing budget like in the case of Company 2, the adverse effect of this division on the marketing investments can be reduced. It can also be beneficial for the company to focus more on market shares than on sales and numbers. As digital marketing is growing stronger, the calculations of ROMI will become easier. Keywords: Return on Marketing Investment (ROMI), decision-making process, senior management, marketing department, finance department, ROMI metrics, real-life ROMI, comparative case study, Mad men, Math men
17
Cassone, Deandra Tillman. "A process to estimate the value of a company based on operational performance metrics." Diss., Manhattan, Kan. : Kansas State University, 2005. http://hdl.handle.net/2097/66.
Full text
18
Gurbuz, Ozge. "An Automated Quality Measurement Approach For Business Process Models." Master's thesis, METU, 2011. http://etd.lib.metu.edu.tr/upload/12613665/index.pdf.
Full textAbstract:
Business process modeling has become a common need for organizations. Therefore process quality is also having an important role for the organizations. The most of the quality studies are based on cost and time which can be analyzed during or after the execution of the business processes. There are also quality measures which help analyzing measures before the execution of the business processes. This type of measures can give early feedback about the processes. There are three frameworks defined in the literature for a more comprehensive measurement. One of the frameworks is adapted from software programs and it aims to enable process design to be less error-prone, understandable and maintainable. The second framework is adapted from object-oriented software designs and it provides object-oriented view to the design of the business process. The last framework is adapted from ISO/IEC Software Product Quality enabling to measure the quality of process itself rather than the design. By conducting a case study, the measures defined in the frameworks are explored in terms of applicability, automation potential and required time and effort on a set of business process model. As a result of this study it is observed that measurement takes time and requires effort and is always error-prone. Therefore, an approach is implemented by automating the measures which have automation potential, in order to decrease the required time and effort and also to increase the accuracy of the measurement. The second case study is then conducted on a set of another business process models in order to validate the approach.
19
Teji, Tarlok Nath. "Accounting for UK retailers' success : key metrics for success and failure." Thesis, University of Manchester, 2016. https://www.research.manchester.ac.uk/portal/en/theses/accounting-for-uk-retailers-success-key-metrics-for-success-and-failure(ba6cf84c-700e-4641-b1c1-76f2c61b7a68).html.
Full textAbstract:
This thesis provides an understanding of retailers’ performance metrics and measurement. In doing so it lays bare the over reliance on historic published accounting reports as the de facto standard for retail performance reporting. In addition, it exposes the weakness in retail accounting reports as well as retail failure prediction models that are dependent on financial ratios as key variables. This thesis also casts light on the non-financial performance metrics used by retailers. All retailers use performance metrics but do not always report them in a coherent and defined way to give a transparent picture of their actual performance. The subject of performance, and metrics in particular, can be approached from multiple disciplines, yet there is an absence of detailed guidance or discussion of retail performance metrics, for retail boards, in any literature. To comprehend a UK retailer’s performance, it is argued that there is a prerequisite to understand the full context of the UK retail landscape, and the multitude of metrics, both financial and non-financial, this brings into play when discussing performance measurement. Accordingly, the objectives of this thesis were to identify: what retail performance metrics are used by retail boards to manage their performance; what these boards claim about their performance in the public domain; and what disconnect there may be between these two areas. A pragmatic worldview in the interpretative tradition frames the research epistemology. This inductive approach is supported by a multiple case study design strategy using informed grounded theory to conduct research into six case companies (four successful and two failed) in order to discover the retail performance metrics they use and report. The findings show an abundance of metrics in use at retail boardroom level and a ‘sifting matrix’ is devised to cluster the metrics to aid comprehension and ranking into the 20 focus areas which retail boards consider important. These focus areas provide a basis for a suite of metrics, ‘the vital few’ within which six were found to be consistently and persistently used that could form an industry standard. In addition, there was evidence that retailers adapt their metrics as they change, giving substance to the notion of adaptive resilience in performance measurement. Any disconnect between metric use and disclosure was explored through a conceptual framework, ‘a journey matrix’, where retailers are on a journey to becoming trust intelligent with their disclosure of retail performance metrics. The transparent disclosure of retail performance metrics provides the explicit link to gaining trust and demonstrating good governance practice implicit within stewardship theory. The ‘journey matrix’ is also proposed as an alternative developmental viewpoint for analysing retailers’ annual reports and accounts. The development and disclosure of retail performance metrics lacks guidance on definitions, calculation bases and recommended disclosure. Without guidance, the voluntary proliferation of selective reporting is likely to render performance, as published by retailers themselves, opaque and confusing. This thesis starts the debate about board level retail performance metrics research and provides a framework to assist retail boards to evaluate what they use and what they disclose in their journey to gain the trust of stakeholders.
20
Wilkes, Henrike-Raija. "Marketing metrics as measurements of marketing efficiency : a case study of the car dealer group Tepass + Seiz KG." Thesis, Stellenbosch : Stellenbosch University, 2008. http://hdl.handle.net/10019.1/968.
Full textAbstract:
Thesis (MBA (Business Management))--Stellenbosch University, 2008.ENGLISH ABSTRACT: Marketing has long been seen as a qualitative discipline following a rather soft approach. This, in many circumstances, resulted in a loss of marketing's credibility against other more quantitative managerial disciplines. Out of this plight, numerous marketing practitioners and experts during the past two decades have developed ways to prove that marketing can indeed be quantifiable. Born were the theories of marketing metrics as tools to make marketing measurable and, thus, to justify its existence. As can be assumed, in most organisations, the existence of the marketing discipline is not threatened; yet, an increased importance is placed on the fact that marketing expenditure is located wisely and efficiently in order to make a contribution to bottom line. This is particularly significant for small and medium sized enterprises (SMEs) which typically have only small marketing budgets and dispose of limited marketing expertise. The purpose of this study is to examine whether such a medium sized enterprise, the Tepass + Seiz KG, a German group of car dealerships, shows a marketing behaviour typical for that of an SME and does not use a sophisticated system of marketing metrics to measure the efficiency of its marketing activities. Primarily, a literature review was performed to illustrate the role of marketing metrics within large corporations and smaller enterprises and to shed light to the typical marketing behaviour of SMEs. The subsequent examination of the Tepass + Seiz KG and its marketing performance measurement system was built onto the findings of that review. The study was conducted, following a single case study strategy with the use of in-depth interviews to collect the data. The analysis illustrated that the Tepass + Seiz KG, even though conducting numerous different marketing activities, shows a marketing behaviour typical for a medium sized enterprise and that it does not measure its marketing activities efficiently. Consequently, recommendations on how to improve its measurement systems were made and various marketing metrics were introduced and suggested for implementation. The development of a stringent marketing strategy in addition to the metrics recommended was found to be a necessary further step towards a sophisticated marketing management within this enterprise.
AFRIKAANSE OPSOMMING: Bemarking word lank reeds beskou as 'n kwalitatiewe dissipline met 'n taamlike sagte aanslag. Dit het onder vele omstandighede gelei tot 'n verlies aan geloofwaardigheid vir bemarking vergeleke met ander meer kwantitatiewe bestuursdissiplines. As gevolg hiervan het baie bemarkingspraktisyns en bemarkingskundiges oor die afgelope twee dekades maniere ontwikkel om te bewys dat bemarking inderdaad kwantifiseerbaar kan wees. Daaruit is die teorieë van bemarkingsmaatstawwe gebore as 'n instrument om bemarking meetbaar te maak en om sodoende die bestaan daarvan te regverdig. Daar kan aanvaar word dat die bestaan van die bemarkingsdissipline in die meeste organisasies nie bedreig word nie; nogtans word al meer klem gelê op die feit dat bemarkingsuitgawes slim en doeltreffend aangewend moet word om 'n bydrae tot winsgewendheid te lewer. Dit is veral belangrik vir klein en mediumgrootte ondernemings (KMO's), wat gewoonlik oor slegs klein bemarkingsbegrotings en beperkte bemarkingskundigheid beskik. Die doel van hierdie navorsingstudie was om te ondersoek of so 'n mediumgrootte onderneming, die Tepass + Seiz KG, 'n Duitse groep van motorhandelaars, bemarkingsgedrag tipies van 'n KMO toon en nie gebruik maak van 'n gesofistikeerde stelsel van bemarkingsmaatstawwe om die doeltreffendheid van sy bemarkingsaktiwiteite te meet nie. Daar is primêr 'n literatuuroorsig uitgevoer om die rol van bemarkingsmaatstawwe binne groot korporasies en kleiner ondernemings te illustreer en om lig te werp op die tipiese bemarkingsgedrag van KMO's. Die daaropvolgende ondersoek van die Tepass + Seiz KG en die metingstelsel vir sy bemarkingsprestasie is gebou op die bevindings van die literatuuroorsig. Die studie is uitgevoer volgens die strategie van 'n enkele gevallestudie met die gebruik van in-diepte onderhoude om die data in te samel. Die ontleding het aangetoon dat die Tepass + Seiz KG, hoewel daar baie verskillende bemarkingsaktiwiteite uitgevoer word, die tipiese bemarkingsgedrag van 'n mediumgrootte onderneming uitvoer en nie sy bemarkingsaktiwiteite doeltreffend meet nie. Gevolglik is aanbevelings gedoen oor hoe metingstelsels verbeter kan word en verskeie tipes bemarkingsmaatstawwe is voorgestel vir implementering. Daar is bevind dat die ontwikkeling van 'n streng bemarkingstrategie bykomend tot die aanbevole maatstaf 'n noodsaaklike verdere stap is vir gesofistikeerde bemarkingsbestuur binne hierdie onderneming.
21
Chvalovská, Jana. "Řízení podnikové výkonnosti (CPM) v obchodních organizacích." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75464.
Full textAbstract:
Corporate Performance Management (CPM) is currently one of the most developing branches of informatics due to the fact that it is a tool that allows managers to effectively manage their company and thereby increase its competitiveness in the market. This thesis focuses on the individual elements of the CPM, particularly on the managerial methods, metrics and business processes, which are generally characterized first and then applied to business organizations that operate in the area of retailing. There is also a fourth CPM element - CPM applications, but a detailed description is not covered by this work. The aim of this thesis is mainly to define the basic (core) processes in retailing and describe their characteristics using informatics approaches. Each process is then assigned to managerial methods that can be used in evaluating the performance of these processes and to specific examples of metrics for which appropriate dimensions are further defined. The main contribution of this work is the analysis of processes in the retailing industry, using methods and approaches used in informatics - characteristics such as purpose of the process, events that trigger the process, inputs and outputs of the process and metrics, which are assigned to the corresponding dimensions, are defined for each process.
22
Andersson, Mikaela, and Louise Petersson. "Lost in translation : A qualitative study regarding the translation process of social media activities." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65182.
Full textAbstract:
Authors: Mikaela Andersson & Louise Petersson Suporvisor: Dan Halvarsson Examiner: Åsa Devine Title: Lost in translation - A qualitative study regarding the translation process of social media activities Keywords: Social media, Translation process, KPIs, Qualitative metrics, Quantitative metrics, Data collection, Data analysis Background: Social media as marketing tools have created many opportunities for marketers and companies that want to increase the social media use. However, the vast amount of data has generated many question marks, so there is a great need to understand how the translation process of social media activities is proceeding to have the ability to understand the effectiveness of the activities. Purpose: The purpose is to describe the translation process regarding the evaluation of social media activities. Research Question: How is the translation process described concerning social media activities? Methodology: The research is founded upon a qualitative approach with a descriptive purpose. It includes multiple-case studies and the data was collected through six semi-structured interviews. The result was derived by descriptions, categorizations and combination of the data. Conclusion: Despite having a fairly stable process including KPIs, metrics, data collection and analysis, there is no general way of translating social media indicators. Every translation process is dependent upon whom the client is, and what the objectives are, so it is difficult to describe the process in detail. However, the above-mentioned process can be viewed as an overall approach.
23
Gartz, Hilke. "Examining the use of marketing metrics in annual reports of SA listed companies." University of South Africa, 2007. http://hdl.handle.net/10500/136.
Full textAbstract:
Purpose
This paper analyses the use of marketing metrics and marketing information and metrics contained in 2006/7 annual reports of companies listed on the Johannesburg Stock Exchange. The
assumption is that the annual reports are the vehicle whereby listed companies communicate to
their shareholders and other stakeholder constituencies.
Methodology
The assessment criteria is based on Ambler’s (2003) suggested marketing metrics and qualitative
data is based on a checklist compiled from various academic sources. The elements which are
assessed pertain to brand equity, other customer metrics, segmentation, competition, innovation
and environmental and strategic aspects. The information obtained is compared to information
required by investors and rating is done based on a grand total maturity.
Findings
Research results indicate that the use of quantitative metrics and qualitative data is very limited.
The majority of companies display a lack of information pertaining to marketing. The results reflect
a bi-modal tendency. Half (53%) of the companies do not provide any or poor information on their
brand whereas 26% of companies supplied good and excellent information. The grand total score
indicates that nearly two thirds (60%) of companies obtain a score of less than 50%, providing
insufficient information. On the other hand, 27% of companies provide good and excellent
information. Segmentation metrics are generally not reflected in annual reports, neither are
competitors. Innovation and environmental aspects influencing market trends are covered by two
thirds, however a third provides insufficient information. Other findings include that no standard
reporting format exists. Information pertaining to marketing is spread throughout the annual reports.
None of the companies provide a glossary of marketing definition or brand terminology.
Research implications
More in-depth research needs to be conducted on various industry sectors and amongst investors
as to their needs.
Originality/ value
The paper is of value to corporate executives, marketing and communication practitioners who
seek to improve communication and to convey optimal information for the investment community.
The aim is to stimulate executive management to revise their relationship towards customers, the
brand, marketing strategy and investors.Graduate School of Business Leadership
MBL
24
Jordaan, Johannes Nicolaas. "The importance of marketing metrics to improve marketing efficiency : a case study of the South African franchise restaurant group Maxi's." Thesis, Stellenbosch : Stellenbosch University, 2012. http://hdl.handle.net/10019.1/95593.
Full textAbstract:
Thesis (MBA)--Stellenbosch University, 2012.Marketing managers are increasingly being held accountable for measuring value adding related to marketing expenditure. The increasing trend of specialisation in the business environment has resulted in increasing efficiencies in work practices and therefore increased the knowledge associated with each function. It was the purpose of this study to demonstrate the fundamental need for marketing measurement and marketing metrics in the franchise restaurant business. It furthermore demonstrated the importance of the alignment of marketing metrics with marketing strategy. The study highlighted the necessity of aligning marketing metrics with the marketing strategies used by a South African franchise restaurant business. This study addressed the need for measuring marketing initiatives by applying marketing metrics as a method to measure the marketing effectiveness of Maxi’s, a SMME restaurant franchise group in South Africa. This study was based on exploratory research and the basis of collecting the data was by means of interviews, as well as documentary secondary data, therefore the data analysis followed both qualitative analysis and quantitative analysis approaches. The analysis showed that the main marketing activity of Maxi’s was the six weekly promotions on specific products. The promotions normally included a breakfast and a lunch special. Maxi’s made use of various advertising media to market the promotion campaigns, including television campaigns, billboards, print advertising in the form of table talkers and pamphlets and internet advertising. Maxi’s applied a number of marketing metrics to measure effectiveness of their marketing spent. The metrics recommended in this research report supplied them with a better range of metrics, in order to improve the effectiveness of their marketing measurement. This research report is of value to academic researchers and marketing professionals.
25
Slavětínský, Radek. "Analýza cloudových řešení Business Intelligence pro SME." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-358847.
Full textAbstract:
The thesis is focused on the analysis of presently offered products supporting Business Intelligence (BI) which are affordable for small and medium-sized enterprises (SMEs). Current BI solutions available to SMEs are mostly offered via Cloud computing, specifically in the form of Software as a Service (SaaS) as it requires low initial acquisition costs. The objectives of this thesis are to analyse the work in applications for BI in cloud that can be used by SMEs and to analyse in detail the comparison the worldwide extended reporting tools distributed as SaaS in the lower price category. The theoretical part provides a description of the Cloud computing and the BI system. In the practical part are selected following products: IBM Watson Analytics, Qlik Sense Cloud, Zoho Reports, Tableau Public and Microsoft Power BI. Practical testing of these applications was based on evaluation of the selected metrics with weights calculated by using the Fuller's triangle. Analyses and the information form the basis for comparison of selected applications. The contribution of this thesis is in discovering the strengths and weaknesses of these BI solutions. The output of this thesis can be used as a source for the selection of BI applications for SMEs.
26
Raimundo, Sara Cristina de Jesus. "Análise e concepção de um sistema de indicadores para o social media program do SAS Portugal." Master's thesis, Instituto Superior de Economia e Gestão, 2013. http://hdl.handle.net/10400.5/11095.
Full textAbstract:
Mestrado em Gestão de Sistemas de InformaçãoO aparecimento da internet originou diversas alterações aos hábitos e estilo de vida de milhões de pessoas pelo mundo inteiro. Com ela surgiram também novas plataformas e ferramentas que revolucionaram a forma de comunicação entre os seus utilizadores e a facilidade em partilhar conhecimento. Estes desenvolvimentos deram origem a diversos novos conceitos como as redes sociais e o social media. A facilidade de comunicação que o social media apresenta aos utilizadores e a ampla divulgação que um tema pode obter através deste meio atraiu as atenções de várias organizações, que participam activamente nesta área. Apesar de conhecidos alguns benefícios e limitações gerais que o envolvimento no social media pode representar, as organizações têm a necessidade de os quantificar e de provar a sua importância num contexto organizacional, surgindo assim o processo de monitorização. O presente estudo tem como principal objectivo apresentar as actividades desenvolvidas ao longo do estágio no SAS Portugal. Este estágio teve como finalidade a análise e concepção de um sistema de indicadores para o Social Media Program da empresa e o início do processo de desenvolvimento de monitorização do programa, recorrendo a ferramentas SAS. Este estudo apresenta ainda algumas conclusões acerca do cruzamento entre a literatura existente e o desenvolvimento prático, num contexto organizacional, bem como sugestões para trabalhos futuros.
The emergence of the internet brought several changes to the routine and lifestyle of millions of people worldwide. In addition, the development of new platforms has revolutionized the way the internet users communicate with each other and the ease associated with knowledge sharing. These developments have given rise to several new concepts such as social networking and social media. The straightforward communication between users and the wide dissemination of information achievable through social media captured the attention of several organizations. Despite knowing some of the general benefits and limitations associated with social media, organizations have the need to quantify and prove its importance in an organizational context, giving rise to the monitoring process. This study aims to present the activities developed during the internship at SAS Portugal. The internship's goals were to analize and develop metrics for the company's Social Media Program and to begin the program's monitoring process, using SAS tools. This study also presents various conclusions on the comparison between the existing literature and the practical case developed in an organizational context, as well as some suggestions for future work.
27
Simões, António Aurélio Ferreira. "Customer relationship management (CRM) e a integração com sistemas de apoio à decisão." Master's thesis, FEUC, 2013. http://hdl.handle.net/10316/25664.
Full textAbstract:
Dissertação de mestrado em Marketing, apresentada à Faculdade de Economia da Universidade de Coimbra, sob a orientação de Arnaldo Coelho.Este estudo com o tema “CUSTOMER RELATIONSHIP MANAGMENT (CRM) E A INTEGRAÇÃO COM SISTEMAS DE APOIO À DECISÃO” surgiu da necessidade de convergência da utilização de um conjunto de ferramentas de marketing que são de extrema importância no contexto das empresas modernas, competitivas e que para obtenção de sucesso os seus departamento de marketing e vendas assumem significativa importância. Com a emergência do novo marketing do século XXI o desafio das empresas no que toca à gestão de relacionamento com os seus clientes represente, por um lado, um enorme desafio e, por outro lado, uma grande oportunidade de se diferenciarem relativamente aos seus concorrentes, ao mesmo tempo que podem surpreender os clientes. Nesse contexto as soluções de CRM podem, quando bem implementadas, ajudar as empresas a explorarem oportunidades existentes e aumentarem os níveis de satisfação dos seus clientes. Um dos objetivos, do presente trabalho, passa por comprovar as mais-valias da implementação de uma solução de CRM no contexto de uma empresa orientada para o mercado com uma forte orientação tecnológica – a InCentea - que ao longo dos seus 25 anos procurou constantemente responder aos desafios do mercado procurando sempre aumentar e melhorar a qualidade do relacionamento com os seus clientes. No decurso deste estudo, aplicado à realidade da InCentea na utilização da solução de CRM, são identificadas algumas limitações. Assim, procura-se apresentar uma solução que passa pela integração com uma ferramenta de Business Intelligence, BI. Por fim, é ainda objetivo deste trabalho apresentar um conjunto de métricas de marketing de significativa importância para a Gestão alicerçar a monitorização do desempenho da empresa, procurando-se identificar as principais métricas de interesse para a área comercial e qual a sua importância. Conclui-se que o CRM é uma ferramenta cuja implementação é de suma importância para a InCentea, sendo que a sua integração com sistemas de BI permite um desbloqueamento do poder da informação existente no CRM nomeadamente na construção de Key Performance Indicators KPIs. O estudo não foi porém conclusivo no que respeita aos KPIs propostos uma vez que no caso da InCentea a conclusão foi que a sua definição V quando não integrada com a estratégia e os objetivos da empresa perde relevância sendo a sua medição pouco útil.
28
Hamšík, Marek. "Aplikace Green IT do podnikových informačních systémů." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-358788.
Full textAbstract:
The thesis is dealing with the concept of Green IT (reffered to, in some of the documents, as the Green ICT) and its relation to the MMDIS methodology. The term Green IT appears in connection to the sustainable development of information systems of organizations and companies. The thesis is dealing with the concept of Green IT (reffered to, in some of the documents, as the Green ICT) and its relation to the MMDIS methodology. The term Green IT appears in connection to the sustainable development of information systems of organizations and companies. The thesis introduction explains this concept, and then describes its historical development, status, metrics, and legislation related to it. Further, the reader is made familiar with the enterprise/company/notsure information systems and their architecture, efficiency and benefits they have for the companies. Furthermore, the thesis deals with the issue of MMDIS, and briefly introduces it to the readers. The next part of the thesis then compares selected countries, Europe, UK and China, in terms of their legislation concerning the environment and Green IT. At the end of this chapter there is a comparison of these countries through the use of the so-called green metrics. The the second to last part of the thesis is then devoted to recherche of different frameworks for the implementation of Green IT into the company, from their analysis I then formulate steps that should help businesses with the implementation of Green IT. The last part assesses the continuity of Green IT on the MMDIS methodology, both in terms of the dimensions, and also in terms of the stages of the application lifecycle.
29
De, Jager Daniel Christiaan. "ERP value determination in South African companies." Diss., University of Pretoria, 2010. http://hdl.handle.net/2263/23780.
Full textAbstract:
The theme of this research is to establish how South African companies evaluate the benefits of a capital investment, in terms of ERP implementations, to the organisation. The question of whether determinable value can be quantified and the methods used to calculate such value is explored. A search is conducted for critical success factors for successful ERP implementations, key metrics used for monitoring results, and the approach of South African companies to determining benefits. The research is designed to establish what post purchase analyses of completed projects are conducted and what percentage of completed implementations are considered successful in the South African environment, as well as the possible reasons for those successes and failures. The research consists of firstly a qualitative study of the goals of value creation of ERP decisions, which included a couple of interviews with IT and Process Engineering consultants to form a basis of knowledge for why companies implement ERP systems in the first place, followed by a quantitative descriptive study of the implementation success factors and post implementation analysis, by means of a survey of South African companies. The outcome of the research shows that ERP in South Africa has matured to a level where the majority of projects are judged by the key decision makers to be successful, in contrast to expectations created by the literature review performed. It also highlights that, in the capital budgeting decision making processes followed by companies of different sizes, qualitative factors play a slightly bigger role than quantitative factors in the motivation of an ERP implementation. In addition, this research concludes that companies who identify a clear business value goal with the proposed ERP implementation, ensures buy-in from top management, perform proper planning before embarking on the project, as well as follow some kind of rigorous measurement framework, experience higher levels of ERP success than those who do not. CopyrightDissertation (MBA)--University of Pretoria, 2011.
Gordon Institute of Business Science (GIBS)
unrestricted
30
Kapondoro, Lloyd. "Factors to determine standardised human resource metrics for strategic business management : a case of selected organisations from the hospitality industry in Cape Town." Thesis, Cape Peninsula University of Technology, 2015. http://hdl.handle.net/20.500.11838/2044.
Full textAbstract:
Thesis (MTech (Business Administration))--Cape Peninsula University of Technology.The paradigm shift from administrative to strategic Human Resource Management (HRM) has, arguably, necessitated the need for a more objective and quantitative HRM that shows how HRM interlinks with strategic organisational outcomes. Consequently, HR metrics, measurements and analytics can be tools, which can give HRM a status and position that is similar to other functional departments in organisations that provide numerical data. The purpose of this study was to explore HRM factors that are critical to determine strategic HR metrics. The purpose arose owing to documented scholarship, which argues that the current regime of HR metrics has no appeal to top management; is composed of too many metrics that are confusing; is suitable for traditional HRM; and does not give HRM a strategic status. The objective of the study was, therefore, to provide HR factors that link with strategic or organisational level outcomes and based on these factors, determine a metric that HR practitioners and top management can adopt as standard. The literature review had to be merged in a systems theory framework to develop the conceptual framework to start a grounded theory methodology. Within this methodology both secondary and primary data was collected and analysed. As part of its summary, the literature review included a meta study of prominent research on the HRM-firm performance relationship. The mini meta-analysis involved 27 studies whose mean coefficient of determination was calculated to show the strength of the variability in firm performance for which HRM accounted. This analysis revealed that HRM, on average, accounted for 31% of the variability in firm performance in the models that were used to investigate the relationship. An analysis was conducted of documents as part of a content analysis to collect secondary data, while questionnaires were used to collect primary data. The key finding was that the strategic HR factors are the HRM outcomes, namely employee engagement, commitment, satisfaction and embeddedness, while the HR metric that connects the HR factors and strategic outcomes is given as p=kH+c, where p is organisational performance, H are the HR factors, k is a constant of proportionality, and c is basic employee performance. It was also found that employee engagement had the most impact on organisational performance, relative to the other HR factors. As a result, the key recommendation made in this study is that organisations should use employee commitment, engagement, satisfaction and embeddedness to boost performance with special attention on employee engagement. The metric p=kH+c can be used to measure the level at which HR factors boost performance.
31
Mouton, Corne. "The Sustainability Management Control System: Factors to Consider in Metric Conceptualization." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3569.
Full textAbstract:
The performance metrics embedded in sustainability management control systems (SMCS) provide organizational leaders the ability to affect the implementation and continual improvement of sustainability strategies. Leaders in oil sands companies lacking adequate information on the efficacy of the sustainability performance metrics and their use to enhance their SMCS could be at a competitive disadvantage. Guided by stakeholder theory, the purpose of this single case study was to explore strategies Alberta-based oil sands company leaders use for critical planning, developing, and implementing SMCS performance metrics. The target population comprised of 20 oil sands company leaders from an Alberta, Canada, organization who had experience with sustainability and SMCS performance metrics. Data collection occurred through face-to-face, semistructured interviews. Participant observation and document review were secondary data sources. Data were open coded and organized into categories with supporting software to identify patterns and prevalent themes. Member checking was employed to validate themes and strengthened the trustworthiness of interpretations. Findings suggested the importance of organization strategy and leadership, SMCS maturity development, stakeholder influence, management review, and performance metric definition and data. These key factors could assist oil sands company leaders to influence social change by assuring effective and efficient management control to improve sustainability performance and sustainability strategy integration, reduce operational risk to physical assets, and enhance employee health and safety.
32
Melichar, Jan. "Implementace BI ve stavebnictví." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4035.
Full textAbstract:
Diploma thesis is focused on the strategic performance management and Business Intelligence domain. Main objectives of the thesis are to define strategic goals of building enterprise by help of the Balanced Scorecard (BSC) concept and to assign specific metrics to these strategic goals. Another objective of this work is to design Business Intelligence (BI) implementation which means building a data warehouse upon company data, multidimensional cubes and user-defined reports. Initial theoretical principles are described in the first part of this work in which main issues of strategic performance management, BSC concept and BI domain are specified. In the practical part the strategic goals and specific metrics of building enterprise are defined. The output of this chapter is an overall strategic map containing strategic goals with assigned metrics and also comments describing mutual relationships of these goals. Next chapter deals with building a data warehouse upon company data, multidimensional cubes and user-defined reports with measured values interpretation. Contribution of the thesis consists in the enterprise management model upon BSC concept which helps specify strategic goals and also the design of BI implementation which should simplify monitoring of these strategic goals by the help of the metrics specified. Another contribution for building industry enterprise management can be an overview of main BI technologies and the ways and means of its practical application.
33
Hanák, Ondřej. "Implementace BI ve velkoobchodu se surovinami." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-114070.
Full textAbstract:
This diploma thesis is focused on an implementation of a Business Intelligence (BI) in a raw materials trading company, which trades brown coal. At first, a Balanced Scorecard analysis is made in this trading company. Then results of this analysis are used for the implementation of the BI. The first chapter of this thesis describes goals, methods and structure of the thesis. The second chapter contains information about those theses, which have similar topics as my thesis. Next chapters are theoretical part of the thesis. The third chapter describes the Business Intelligence and the fourth chapter describes the Balanced Scorecard. The fifth chapter is a theoretical-practical chapter and describes the company and the brown coal market. Practical part starts on the chapter six, which describes the use of the Balanced Scorecard in the given company. Next chapter uses the outputs of the chapter six and in a chapter seven there is an implementation of the BI. The eighth chapter describes reports of the BI and the ninth chapter contains conclusion and an evaluation of achieving the goals set by this thesis. Main contribution of this thesis is in the demonstration of design and implementation of the BI in a raw materials trading company.
34
Urban, Pavel. "Návrh informačního systému pro Balanced Scorecard." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-192442.
Full textAbstract:
This thesis is about Balanced Scorecard methodology and about information systems that support Balanced Scorecard in business. The main goals for the thesis are creating a design of Balanced Scorecard for an existing company and then design a BSC information system for this company. Business strategy management is introduced in the beginning of the theoretical part of this thesis. The description of each perspective of Balanced Scorecard follows. There is also a focus on BSC and strategy modifications over the time and one chapter is devoted to metrics, different types of metrics and relationships between them. Application part introduces the company used in the thesis. Based on the knowledge from the theoretical part the Balanced Scorecard is designed for this specific company and then an information system design is created.
35
Mulder, Susan. "An action research study on the use of Scrum to provide agility in data warehouse development." Diss., University of Pretoria, 2010. http://hdl.handle.net/2263/24561.
Full textAbstract:
Data warehousing is a new and emerging field. Projects tend to be complex and time consuming. Because of this complexity, teams tend to commit to more than they can deliver. This causes delayed delivery. Applying Agile development styles to data warehousing is one of the alternative methodologies that are being investigated to help teams to accelerate the delivery of business value. Scrum is one of the frameworks that falls within the Agile stream. Scrum focuses on project management and makes use of iterative and incremental development. It tries to deliver the smallest piece of business value the fastest. The paper evaluates the implementation of Scrum in a data warehouse team of a financial investment company. The researcher did an action research study on the team to see if Scrum can be used as a viable alternative framework to bring agility to Data Warehouse development. She examined the changes that the team experienced during and after the implementation of Scrum, focusing on team structure and roles within the teams. The researcher defined a framework to evaluate how well the team implemented Scrum. The researcher also evaluated the quality of work delivered, and the predictability and productivity of the team as metrics to see if Scrum made a difference within the team. The research paper examined why the implementation failed and what issues Scrum highlighted within the team as well as within the way that the company implemented it.Dissertation (MCom)--University of Pretoria, 2010.
Informatics
unrestricted
36
Goodman, Andrew. "Evaluating sustainable supply chain management : Using the Triple Top Line to evaluate sustainability in the textile industry." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-14012.
Full textAbstract:
Purpose: The purpose of this research is to explore how CSR reporting of supply chain management indicators and metrics in the textile and apparel industry relate to the Triple Top Line framework. Design/methodology/approach: This thesis is conducted by doing a content analysis of sustainable supply chain management performance metrics and indicators in a first step which is then matched within the conceptual framework of the Triple Top Line. Finally, a content analysis of branded marketers’ and retailers’ corporate social responsibility reports is conducted using the conceptual framework as a guideline. Findings: The results showed that certain segments of the conceptual framework were under represented in the terms of sustainable supply chain management performance indicators and metrics, and that the reporting of the metrics and indicators is still lacking as a whole within the textile and apparel industry. Research limitations/implications: The limitations of the thesis are that the analysis of the CSR reports was conducted through a manifest content analysis and could be improved by using a latent approach and whilst the CSR reports of branded manufacturers and retailers were analysed, the researcher could have included the analysis of fabric and fibre producers to have an even more complete vision of the industry. Originality/value: The value of this thesis is that it offers academics and practitioners a new conceptual framework to evaluate their CSR reporting and measuring of sustainable supply chain management indicators and performance metrics.
37
Uhlíř, Radek. "Měření výkonnosti obchodníků v softwarové společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-81966.
Full textAbstract:
This thesis is focused on research of available resources about applicable methods and approaches of implementation of Business Intelligence in sales department of mid-size local company focused on information technologies. The solution is aimed on controlling and performance measurement. Local specifics and company culture of innovation and creativeness are considered during the whole work. The next part of the work is analysis of the company environment and appropriable process of implementation matching current maturity level of company. The goal is to define appropriable set of indicators for performance measurement of sales representatives in order to reflect the reality and allow the relative comparison of individuals. This solution is applied in specific company and as a result there are identified issues of this proposal and suggested recommendations for the future modifications. The work is based on research of available resources and identification of the best practices methods of design and implementation of this system. The next part contains detail analysis of the company, application of conclusion of the theoretical part and suggestion for optimal process of successful adaptation. As a result the structure of metrics has been built and it was verified that the detail analysis is required for relevant definition of the scope of the project, identification of risks and preparing the real schedule. It has been verified, that implementation of performance measurement system requires complex changes in company culture and close coordination to other triggered changes in workflow and quality of recorded data in information systems.
38
Maryška, Miloš. "Referenční model řízení ekonomiky podnikové informatiky." Doctoral thesis, Vysoká škola ekonomická v Praze, 2006. http://www.nusl.cz/ntk/nusl-77067.
Full textAbstract:
Thesis is focused on management of business informatics. The aim of this thesis is to develop Reference management model for managing business informatics and to integrate this reference model into ITGPM Reference management model for managing business informatics. Within an analytical part is reviewed current situation in the field of managing economics of business informatics as well as managing economics out of business informatics. Attention is paid to costs in busi-ness informatics, their classification, categorisation and their management. Very important part is analysis of methods for cost management thought various types of calculations and especially thought ABC methods. The principles of these methods are applied in the design of the Reference model. Further are solved questions of business informatics effect, their categorisations, classification, definition of their attributes and also their management. Development of this field is an important part of this thesis. The main part of the thesis contains the Business informatics management Reference model design. This design contains identification of the most important metrics of measuring business informatics, dimen-sions used for analysis of proposed metrics and relationships between metrics and dimensions. An impor-tant part is also a presentation level design and definition of condition that should be fulfilled, if the pres-entation level should be beneficial to final users. The main part also contains designed method for imple-mentation of the Reference model into a company. Application parts are devoted to preparation of a pilot application based on the Reference model design developed in the main part of the thesis. Designed Reference model for managing business informatics is adapted according to the needs, requests and characteristics of the company in which this pilot application is implemented. In these parts are also verified designs, processes and methods designed in the first and second part of this thesis, so there are verified possibilities of adaption of the designed model to the requests of the target company, adaption of the pilot application to the target environment including data level, ELT procedures and presentation level. In application part of the thesis is verified correctness of the designed implantation methodology into the company.
39
Matheis, Sebastian. "Preparation of a Class A certification in the field of pharmaceutical packaging through mapping and optimization of business processes and implementation of the Oliver Wight Class A Behaviors for Business Excellence." Thesis, Uppsala universitet, Institutionen för biologisk grundutbildning, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-227771.
Full textAbstract:
On the road to success, companies need to fulfil their stakeholders’ expectations. On the road to business excellence, companies need to exceed these expectations. Oliver Wight Inc. has established a certification called Class A Business, which shows that a company is exceeding stakeholders’ expectations and that it performs in the upper quartile in its respective industry. The Class A Business certification is awarded, once a company fulfils a certification checklist with Class A Business criteria. To get to this point, a company can design their road to business excellence by following a specific set of nine Class A Behaviors. This study focuses on four of these behaviors, divided in three parts, and how they are implemented at a pharmaceutical packaging department at Roche in Kaiseraugst, Switzerland. In addition, through employee feedback potential areas of improvement are identified. For a company to understand how it is running, it has to understand its underlying processes. Once the processes are in place, a process-oriented way of thinking can change a company to make decisions based on process’ needs rather than on individual preferences. Business processes and their potential for continuous improvement were the first part of the study. The second part of the study investigated the communication of different functions in the packaging process and how the flow of information could be improved. In the third part, the usage of operational metrics in the packaging department is researched by a user feedback survey. An innovative way to visualize meeting conversations was developed in this study to make meetings more tangible for the reader. This is a newly developed and never before described method for business research colorfully showing interactions in meetings. The results are very intriguing. Simple thought business elements seem to pose larger hurdles than would be expected sometimes.
40
Pires, André Xavier Pereira. "The impact of the emergent countries on the international monetary and financial markets : an analysis based on Central Banks metrics." Master's thesis, Instituto Superior de Economia e Gestão, 2015. http://hdl.handle.net/10400.5/10661.
Full textAbstract:
Mestrado em FinançasEste trabalho propõe uma reflexão sobre a génese do problema das bolhas especulativas num contexto de crescente integração dos mercados, a uma escala global. Esta abordagem compreende duas dimensões: na primeira, considera-se um regime de políticas internas e suas implicações nas estruturas de capital domésticas; na segunda, considera-se o papel desempenhado pelo sistema monetário e financeiro internacional como veículo disseminador, igualmente amplificando, para a escala internacional estas mesmas políticas domésticas. Este trabalho destaca as dinâmicas entre Economias Desenvolvidas e Economias de Mercados Emergentes recorrendo à função desempenhada pelos fluxos de capitais internacionais como veículo de transmissão das diferentes políticas monetárias. Este trabalho recorre à Teoria de Capital Austríaca para explicar o processo de criação de riqueza, e utiliza posteriormente a Teoria Austríaca do Ciclo Economico, desenvolvido por Ludwig von Mises e Friedrich A. Hayek, por forma a explicar as distorções que a manipulação monetária exerce no eficiente processo de mercado de alocação de recursos. Pelo que nos foi possível apurar, tal abordagem não foi ainda explorada sob esta perspectiva, particularmente se tivermos em consideração a ligação entre distorções monetárias internas entre as grandes Economias Desenvolvidas e as Economias Emergentes, assim como o seu impacto à escala global, sendo esta a contribuição especifica deste trabalho.
This work proposes a reflection on the genesis of the problem of asset bubbles while integrating it in the context of the globalized market. We look at the problem on two dimensions: first, through the domestic policy regimes and its implications in the domestic capital structure; second, considering the role that the international monetary and financial system performs as a vehicle disseminating to the world, and amplifying, these same domestic policy measures. In this context, the dynamics between advanced economies and emergent market economies is highlighted resorting to the role played by international capital flows as a monetary policy-disseminating vehicle. We carry this exposition based on the Austrian Capital Theory to explain how the wealth creation process should be supported by an efficient market capital structure, and then we make use of the Austrian Business Cycle Theory, as developed by Ludwig von Mises and later by Friedrich A. Hayek, to explain the distortions that the monetary manipulation exerts on the efficient market process of resource allocation. As far as we know, such an approach has not yet been explored within this perspective, particularly regarding the link of domestic monetary distortions between both, big developed and emergent economies, and their global impact, and this is the specific contribution of the present work.
41
Třeštíková, Lenka. "Bezpečnostní metriky platformy SAP." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2017. http://www.nusl.cz/ntk/nusl-363799.
Full textAbstract:
Main goal of this thesis is analyzing potential security risks of the SAP NetWeaver platform and identifying various vulnerabilities, that are results of poor system configuration, incorrect segregation of duties or insufficient patch management. Methodology for platform evaluation is defined by vulnerabilities, security requirements and controls will be created.
42
Everhart, Chichi Kate. "Strategies for Measuring Quality Care in Healthcare Organizations in the United States." ScholarWorks, 2018. http://scholarworks.waldenu.edu/dissertations/4851.
Full textAbstract:
Abstract
According to members of the Institute of Medicine, about 98,000 hospitalized
patients in the United States die each year because of poor quality care. The problem of
poor healthcare quality may exist in part due to limited information on effective
performance measurement processes. A multiple case study design was used to gain
broad insight into possible solutions to the problems of determining the quality of
healthcare services using performance measurements. Hospital/healthcare organization
leaders in North Carolina who had implemented optimal performance measurements for
quality care were interviewed. The conceptual frameworks that served as a proposition
for the study were Goldratt's theory of constraint, Deming's 14 point model and Lewin's
model of the change process in human systems. The data collection process involved
semistructured interviews of 12 individuals. Data sources and conceptual framework
triangulations were used in the data analysis process(coding approaches, study
dependability, credibility, transferability methods and case study protocol use) . The
themes that emerged from the study were strategies for performance measurement and
strategies to enhance service quality in healthcare organizations etc. Results might
contribute to social change by helping healthcare leaders and patients improve their
knowledge and understanding of optimal performance measurement strategies, which
may effect positive organizational changes.
43
Staley, Kristine N. "A Valuation of U.S. Not-For-Profit Summer Camps with a Comparison of Two Members of the Association of Hole in the Wall Camps." Scholarship @ Claremont, 2010. http://scholarship.claremont.edu/cmc_theses/79.
Full textAbstract:
Despite their prevalence throughout the United States, summer camps are rarely considered as businesses or high-functioning not-for-profit entities. This paper explores the camping industry with a focus on not-for-profit camps. It adapts typical not-for-profit efficiency metrics to camps in order to demonstrate that powerful missions are not always enough to keep not-for-profits in operation. The paper examines two members of the Association of Hole in the Wall Camps which serve children with serious and life-threatening illnesses. Ultimately, this paper is a tool for donors to observe how organizational performance is a crucial factor when donating to organizations with similar mission.
44
Lampeitl, Johanna. "E-handelsförpackningens betydelse för kundbaserat Brand Equity : Hur styrkan i ett varumärke kan byggas med en varumärkesanpassad förpackning vid E-handel." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-433967.
Full textAbstract:
Studiens syfte har varit att experimentellt undersöka om det finns en varumärkesbyggande påverkan vid varumärkesanpassad distributionsförpackning. Teoretiskt har studien utgått från teorier inom kundbaserat varumärkeskapital med utgångspunkt från teorin om Brand EquityDimensions och Brand Value Chain-modellen. Hypotes: Varumärkesanpassad distributionsförpackning har en positiv påverkan på kundbaserat varumärkeskapital, kontra en generiskdistributionsförpackning vid e-handel. Studien har genomförts med en kvantitativ metod där förhållandet mellan varumärkesanpassad och generisk distributionsförpackning jämfördes i förhållande till kundbaserat varumärkeskapital. Insamling av data skedde genom experimentell design, för att kunna acceptera eller förkasta hypotesen, vilken sedan ligger till grund för resultat och analys för studien. Studien visar på att en varumärkesanpassad distributionsförpackning har större positiv påverkan på kundbaserat varumärkeskapital i alla komponenter som används i studien förutom Prispremium. Slutsatsen är således att konsumenters attityder till en varumärkesanpassad distributionsförpackning bidrar till att stärka kundbaserat varumärkeskapital, med undantag för prispremium.
45
Bortlová, Pavlína. "Nástěnka pro grafické zobrazování firemních statistik." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2019. http://www.nusl.cz/ntk/nusl-413333.
Full textAbstract:
What is measured can be improved. That's why Red Hat and the PnT DevOps team are calling for a graphical visualization of metrics and key performance identifiers (KPIs) that will be available to customers, engineers, and stakeholders to review the progress of the PnT DevOps team.
46
Vedral, Jakub. "KPI management - auto alerting na platformě MS SQL." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-17180.
Full textAbstract:
This diploma thesis deals with the problem of automatic alerting on Microsoft SQL Server 2008 platform. Thesis was elaborated with Clever Decision s.r.o. company which significantly contributed to thesis assignment. Main goal of this thesis is to provide a solution concept for absence of alerting for multidimensional data in Microsoft's product. Alerting is aimed at critical business data -- Key performance indicators - KPIs. KPIs are used to deliver enhanced business performance through Corporate Performance Management concept. These indicators need to be watched frequently. Considering that alerting solution is convenient for watching the data. Solution concept is based on market research of Business Intelligence (BI) platforms which dominates the market. Platforms are examined for their alerting capabilities. Next goal is to provide overall insight to KPI management -- creating, managing, analyzing and monitoring of KPIs. Thesis is divided into three sections. First part creates theoretical background for solution creation and describes the field of KPI management. Second part consists of market research using selected criteria. Third part is aimed at providing the solution concept through web application fixing the absence of alerting on Microsoft SQL Server 2008 platform. This thesis is primarily intended for Clever Decision company but also for various BI experts dealing with alerting problems on BI platforms. Thesis serves also as a theoretical summary of KPI management which is commonly evaded by available technical literature.
47
Michna, Petr. "Analýza platformy SAP NetWeaver Business Intelligence 2004s." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4550.
Full textAbstract:
This diploma thesis deals with the analysis and evaluation of one of the most important Business Intelligence platform in the BI market -- SAP NetWeaver Business Intelligence 2004s. The main objective of the analysis is to provide reader with very comprehensive theoretical and practical platform overview that is based among others on valuable implementation of SAP NetWeaver BI sample application. The sample application not only allows better understanding of the platform, but also provides significant inputs to evaluation final phase. This evaluation is based on a metric system, which is defined as a part of this thesis as well. The evaluation result is then, apart from the quantitative quality interpretation of analyzed platform, included in a quality comparison (some areas) with BI platforms Oracle and Open Source Pentaho, whose evaluation and comparison have been made in diploma thesis [VÁLEK, 2008]. At the end of this thesis is then provided an overview of SAP NetWeaver Business Intelligence 2004s strengths and weaknesses.
48
Lund, Theodor, and Anna Erlandsson. "Datadriven HR : HR analytics och dess framväxt." Thesis, Linköpings universitet, Institutionen för beteendevetenskap och lärande, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-166661.
Full textAbstract:
Bakgrund och syfte: Implementeringen av HR analytics är mycket låg trots att forskning visar på att användandet av HR analytics leder till bättre beslut i organisationer. Syftet med studien var att undersöka HR analytikers uppfattning av hinder bakom den begränsade framväxten. Metod: Sex HR analytikers semistrukturerade intervjuer analyserades genom en tematisk analys. Analysen var induktiv med inslag av deduktion. Resultat: Det råder en kompetensbrist inom området. Hinder för framväxten har visat sig vara HR analytikers tvivel på sin egen förmåga att arbeta databaserat, brist på ledningsstöd, brister i mjukvara, kompetens- och utbildningsbrist samt informationsbrist. HR analytics ger en högre legitimitet för professionen vilket också pekar mot ett ökat framtida användande. HR analytics har också resulterat i ett större inflytande hos ledning och chefer. Slutsatser: Studien talar för en utbildningssatsning där fokuset inte enbart bör ligga på de `hårda ́ kompetenserna utan också på de `mjuka ́ såsom förändringsledning, storytelling och kommunikation.
49
KNOBEL, KARIN, and LOVISA LÆSTADIUS. "Big Data in Performance Measurement: : Towards a Framework for Performance Measurement in a Digital and Dynamic Business Climate." Thesis, KTH, Skolan för industriell teknik och management (ITM), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-238689.
Full textAbstract:
In today’s business climate permeated by Big Data, an opportunity to drive performance lies in analysing consumer behaviour from user data. In particular for online content providers, user data is available in abundance and logged continuously. This leads to new possibilities for design and usage of metrics, as businesses can benefit from smart and timely decision-making. However, in order to profit from user data in performance measurement (PM), it is critical to identify metrics that truly guide decisions. Thus, an effective and efficient PM process is imperative. Despite its promise, Big Data’s role in PM has been scarcely researched. Research has studied user behaviour from data, for instance in the context of video or audio streaming and web search, but primarily with a focus on technical performance. In addition, the research on online content providers’ PM is fragmented, and has mainly been conducted by practitioners. Thus, the PM field needs to be updated to reflect today’s dynamic and digital business climate. Therefore, the purpose of this research was to explore how online content providers, generating a large amount of user data, work with PM, and also practically illustrate how metrics can be designed from user data. The research was carried out as a case study at an audio streaming company, but empirics was also gathered from other online content providers with the aim to increase the generalisability. The illustration of metric design was based on quantitative analysis of commuters’ in-car audio streaming. For commuters’ audio streaming it was found that suitable metrics should capture the habitual nature. Therefore engagement metrics were found to be applicable, for instance the fraction having sessions both in the morning and afternoon, and the fraction having more than one day commuting with the streaming service per week. In regard to online content providers’ PM process, this research contributes with a proposed framework, which was developed from three existing frameworks; HEART reflected as important measurement dimensions and translation of goals to metrics, OKR which sets the focus in terms of high-level goals, and design-implement-use reflected as the process’ phases. It was found that insights from user data and explicit user feedback are complementary and can arise throughout the whole process, and that mutual communication between data scientists and product managers is crucial. Further, four types of iterations were identified in the process; modifying a metric, designing new metrics, completely changing a metric, and starting new initiatives. Moreover, metrics were found to be highly context dependent. Additionally, four important aspects were identified in metric design; data availability and proxy assessment, characteristics and form of metric, metric trade-offs, and metric movement interpretation.I dagens affärsklimat genomsyrat av Big Data finns en möjlighet att driva resultat framåt genom analys av kundbeteenden från användardata. I synnerhet för online-tjänsteföretag samlas användardata kontinuerligt och finns tillgänglig i en oerhörd mängd. Detta skapar nya möjligheter för design och användande av mätetal då företag kan utveckla smartare och snabbare beslutsfattande. För att verkligen dra fördel av användardata i prestationsmätning (PM) är det dock kritiskt att identifiera mätetal som faktiskt bistår beslutsfattande, vilket följaktligen kräver en effektiv PM-process. Trots potentialen är forskning på Big Data inom PM begränsad. Studier har analyserat kundbeteenden från användardata, exempelvis i kontexten av strömmad video eller audio och webbsökningar, men primärt med fokus på tjänstens tekniska prestanda. Vidare är forskning på PM hos online-tjänsteföretag fragmenterad, och huvudsakligen genomförd av företag inom industrin. Följaktligen bör fältet aktualiseras för att reflektera dagens digitala och dynamiska affärsklimat. Därför var syftet med denna studie att utforska hur online-tjänsteföretag, som besitter stora mängder användardata, arbetar med PM, men även praktiskt illustrera hur mätetal kan designas från denna data. Studien genomfördes som en fallstudie på ett ljud-strömningsföretag, men empiri insamlades även från andra online-tjänsteföretag med avsikt att öka generaliserbarheten. Den praktiska illustrationen av mätetals-design baserades på en kvantitativ analys av pendlares audio-strömning i bil. För pendlares audio-strömning i bil fann denna studie att lämpliga mätetal bör fånga den vanemässiga aspekten associerad med pendling. Därmed anses mätetal som reflekterar engagemang lämpliga, exempelvis andelen som har sessioner både på förmiddagen och eftermiddagen och andelen som har mer än en dag med pendlar-sessioner i veckan. Gällande PM-processen hos online-tjänsteföretag bidrar denna studie med ett föreslaget ramverk som utvecklades från tre existerande ramverk; HEART som reflekteras i form av viktiga mätetalsdimensioner samt översättning av mål till mätetal, OKR vilket sätter fokus för processen i termer av mål på högre nivå, och designa-implementera-använda som reflekterar processens faser. I studien kom det fram att insikter från användardata och explicit användaråterkoppling kompletterar varandra, och att dessa kan uppkomma under hela processen. Vidare konstaterar denna studie att ömsesidig kommunikation mellan dataforskare och produktchefer är essentiellt. Dessutom identifierades fyra typer av iterationer som kan förekomma vid användning av mätetal; modifiera mätetal, designa nya mätetal, fullständigt förändra mätetal samt påbörja nya initiativ. Därutöver kan studien konstatera att mätetal är högst kontextberoende, och att det finns fyra viktiga aspekter att ta hänsyn till i mätetals-design; data-tillgänglighet och proxy-utvärdering, karaktäristik och form på mätetal, trade-off mellan mätetal, samt tolkning av mätetals-förändringar.
50
Jacoby, Grant A. "A metric model for Intranet portal business requirements." Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2003. http://library.nps.navy.mil/uhtbin/hyperion-image/03Dec%5FJacoby%5FPhD.pdf.
Full text