Academic literature on the topic 'Business enterprises – Social aspects'
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Journal articles on the topic "Business enterprises – Social aspects"
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Lunkina, T. "MAIN ASPECTS OF SOCIAL FORMATION OF SOCIAL REPORTING: FOREIGN AND NATIONAL EXPERIENCE." Financial and credit activity: problems of theory and practice 2, no. 37 (April 30, 2021): 458–66. http://dx.doi.org/10.18371/fcaptp.v2i37.230645.
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Abstract. The article examines the main aspects of social (non-financial) reporting formation in Ukraine and in developed countries. It was found that the formation of social reporting began in the late ХХth century by companies which took responsibility for the consequences of their activities. The normative legal provision in the countries of the European Union is investigated. It is substantiated that the regulatory framework of social reporting in Ukraine needs to be improved. The positive dynamics in relation to the total number of GRI reports in the world and in Ukraine is given. It was found that there is no single approach to the definition and description of social reporting. The world and national experience has formed different interpretations of social reporting. It has been established that although social reporting in accordance with certain standards is spreading around the companies in Ukraine, but national enterprises still pay less attention to interaction with stakeholders, anti-corruption activities, transparent business and business ethics as it is necessary. The availability of social reporting among the largest landowners of Ukraine is analyzed. The analysis was conducted on the basis of information posted on the websites of enterprises, it was found that only a small part of them generates social reports. The stages of formation of integrated reporting at the agraian enterprises of Ukraine are offered. It is substantiated that the Ukrainian enterprises should go through the first and second stages of the nonfinancial reporting formation to the 3rd decisive stage which means the formation of the integrated reporting. It is proved that in order to involve business structures in the formation of non-financial reporting in Ukraine in accordance with the UNO Global Compact Sustainable Development Goals, it is necessary to unite efforts between agrarian business, public authorities and the community (active participants with social issues) for strategic business in the context of holism and balancing on the basis of solving social problems, increasing the level of the population welfare and achieving a social effect. Keywords: social (non-financial) reporting, local social responsibility, stakeholders, integrated reporting, agrarian sector. JEL Classification І31, М14, О13 Formulas: 0; fig.: 3; tabl.: 3; bibl.: 19.
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Kostyrko, Alla, Anna Kovalchuk, and Anastasiya Pysmenna. "Historical aspects of business social responsibility and perspectives for national enterprises." Modern Economics 11, no. 1 (October 30, 2018): 89–93. http://dx.doi.org/10.31521/modecon.v11(2018)-14.
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Witkowska, Janina. "Corporate Social Responsibility: Selected Theoretical And Empirical Aspects." Comparative Economic Research. Central and Eastern Europe 19, no. 1 (March 30, 2016): 25–41. http://dx.doi.org/10.1515/cer-2016-0002.
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The notion of Corporate social responsibility (CSR) is still stirring debate over how it should be interpreted, what models of CSR dominate in business practice, and consequences of enterprises’ engagement into socially responsible actions. While business practice demonstrates that companies voluntarily include social and environmental issues into their activities and into their relations with stakeholders, it is hard to determine what intentions motivate them to do so. This paper analyses selected aspects of discussions focused on the notion of CSR and identifies controversies over the standardisation of ethical and social business activities.
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Baskaran, Angathevar, Mingfeng Tang, Thiruchelvam K., Sharifah Muhairah Shahabudin, and Theresa S. Y. Chan. "Social Entrepreneurship and Inclusive Growth: Attributes, Perceptions and Roles of Business Incubators and Intermediaries in Malaysia." Science, Technology and Society 24, no. 3 (October 23, 2019): 486–506. http://dx.doi.org/10.1177/0971721819873186.
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Social enterprises are considered to be at the heart of inclusive growth due to their emphasis on people and social cohesion that help effect social and economic transformation. In the Tenth Malaysia Plan (2011–2015), two out of ten objectives are on achieving inclusive growth. In this context, this article explores the ecosystem for social enterprises in Malaysia, raising the following research questions: (a) what are the attributes (features) of business incubators (BIs) and intermediaries (IMs) operating in the social enterprise sector in Malaysia? (b) What are the perceptions of BIs and IMs on various aspects of the social enterprise ecosystem in Malaysia? (c) What is the role of BIs and other IMs in fostering social entrepreneurship (SE) in Malaysia in general and meeting the inclusive growth objective of the country in particular? This study employs the qualitative approach and primary data gathered through interviews of six BIs and IMs and twenty social enterprises. This study found that the current social enterprise ecosystem is weak and still emerging and has yet to take a concrete shape. The absence of legal status for social enterprise is the single most important obstacle in unlocking the potential growth of social enterprise sector. This study suggests that the government initiates policy measures to give legal status to social enterprises in the country, in order to develop the ecosystem and facilitate a greater participation of the private sector.
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Febrian, Lukas Dwi, and Ika Kristianti. "Identifikasi Faktor Eksternal dan Internal Yang Mempengaruhi Perkembangan UMKM (Studi Kasus Pada Umkm di Kabupaten Magelang)." Journal of Economic, Management, Accounting and Technology 3, no. 1 (February 20, 2020): 23–35. http://dx.doi.org/10.32500/jematech.v3i1.799.
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This study aims to identify aspects in external and internal factors that influence the development of MSMEs in Magelang Regency. The data used are primary data obtained from questionnaires and surveys addressed to 100 respondents registered at the Department of Cooperatives, Small and Medium Enterprises with the result that only the social and economic aspects of external factors are proven to have a positive effect because most MSME actors are in areas with conditions the economy of the community is quite good and is in the area of tourism potential so that social and economic aspects can increase sales and encourage business development. While on internal factors, only one aspect that has a positive effect is the capital aspect because most business actors when running their businesses tend to use their own capital rather than doing loans because they avoid various risks. Meanwhile, other aspects in external and internal factors do not have a positive effect because in general business actors have not yet managed their businesses by involving institutions and have not managed their businesses properly.
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M. R. Arpentieva, I. V. Gorelova, G. K. Kassymova, S. V. Lavrinenko, K. A. Shumova, D. M. Malinichev, V. L. Simonov, A. V. Kosov, G. V. Garbuzova, and O. P. Stepanova. "HUMAN RESOURCE MANAGEMENT AND DYNAMIC CAPABILITIES OF EDUCATIONAL ENTERPRISES: PSYCHOLOGICAL, SOCIAL AND ECONOMICAL ASPECTS." BULLETIN 1, no. 383 (February 15, 2020): 242–54. http://dx.doi.org/10.32014/2020.2518-1467.30.
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This paper focuses on the dynamic capabilities theory and foresight theory in whole to the problem of the human capital in education and its management. The main channel for building up dynamic abilities and foresight competencies of educational enterprises and specialists, as well as the focus of foresight research in modern science and management practice is working with human resources, with the human capital of firms, communities, and countries. This work also includes work with social and cultural capital, focused on improving the culture of relationships in communities, including the culture of the state, society and business. The orientation of the world social development to increase the innovation component in the economic, social and spiritual spheres of society and in its education, led to the recognition of human capital as a leading and decisive factor in the socio-economic development of systems of various scales and levels. Scientists notes that in modern conditions of globalization of markets and transnationalization of economic relations, as well as a significant level of intellectualization of modern business processes, human capital and education in business and in other spheres is a decisive factor in the compe-titiveness of national economy on the different levels. This moment is especially noticeable in the studies of the dynamic abilities of educational enterprises and the management of educational enterprises. This moment is also especially noticeable in foresight studies and other reconstructions of the past, present and future development of organizations. Dynamic capabilities are required if the firm is to sustain itself as markets and technologies change, although some firms will be stronger than others in performing some or all of these tasks. Foresight is a system of methods of transformation of priorities in the sphere of economy and production, social and cultural development, and in education. Human resource management in education is an important part of the problem of the dynamic abilities of educational enterprises. The management of selection, training, retraining and personnel development, the formation and enrichment of technologies for managing professional and career development are naturally part of a dynamically and steadily developing enterprise. Foresight of the development of the educational enterprise as a leading aspect includes a general assessment of the professional and career potential of the organization’s employees, as well as the dynamic abilities of the organization’s manager (his ability and willingness to diversify activities, training and retraining, etc.) and other specialists. The purpose of the study – analysis of foresight competence as a component of dynamic capabilities (competences) of the educational enterprises and specialists of educational enterprises in context of the human capital problems. Foresight involves the use and transformation meta-technology ("routines") of enterprise and innovation in the field of production and relations of production. It is aimed at the allocation and use of markers of change – weak and strong signals of future and probable changes. Active and accurate identification of these markers changes in education, including application and modification of routine or meta-technology of enterprise management, not only allows to predict "unpredictable", but also to intervene in the process flow, correcting them with the least expenditure of forces, material, mental and spiritual resources. In addition, it allows you to influence the markets themselves and the surrounding enterprise reality in general. Thanks to the foresight competence and ability, the specialist in education and his company productively adapt to changes in environment (market and society), but also participate in changing it.
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Jabłoński, Adam, and Marek Jabłoński. "Social Perspectives in Digital Business Models of Railway Enterprises." Energies 13, no. 23 (December 5, 2020): 6445. http://dx.doi.org/10.3390/en13236445.
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The digital transformation of business models is a process which helps traditional business solutions reach new functionalities through innovative technologies. Digital transformation is now crucial to the development of the rail transport sector. The main rail market entities are railway undertakings, infrastructure managers, entities in charge of maintenance, or certification bodies. Digitalization creates new opportunities to shape the business ecosystem in the rail transport sector. The aim of the research is to identify and indicate key social perspectives related to the development of digital business models functioning in railway enterprises. Technological aspects and relational determinants related to the strong mutual cooperation required between railway undertakings and infrastructure managers have particular significance in this context. In this approach, the digitalization of processes is important. The approach also reveals a significant process of business model socialization, which is conceptualized and operationalized through the evolution of social factors based on digital transformation.
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Romanova, E. V., and N. Y. Nikiforova. "Social-economic aspects of German universities innovation activities." Regional nye issledovaniya, no. 3 (2020): 92–104. http://dx.doi.org/10.5922/1994-5280-2020-3-8.
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Under conditions of growing competitive pressure, a role of universities in the development of innovations at both national and regional levels increases. At the same time, there is a shift from the dominant cooperative ties between the state and the enterprises in an industrial society to the ties between the state and enterprises and universities in the knowledge society. This work performed characterization of Germany by the level of innovative development. 4 types of Regional Innovation Systems were identified: innovation core, strong business- innovators, clusters with high level of governmental support, innovation periphery. Further, the territory was investigated for the formation of the research and educational function of universities and 5 types of regions with different types of universities (leading, high, medium, underdeveloped and backward) were identified. An analysis of the laws governing university participation in innovation processes has shown that their innovation activity is formed under the influence of both the regional innovation environment and institutional factors. In the western part of the country, the nature of research activity of universities is driven mainly by their intensity of cooperation with businesses while in the eastern part it is determined by the level of state support for R & D.
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Gorman, Julian T., Melissa Bentivoglio, Chris Brady, Penelope Wurm, Sivaram Vemuri, and Yasmina Sultanbawa. "Complexities in developing Australian Aboriginal enterprises based on natural resources." Rangeland Journal 42, no. 2 (2020): 113. http://dx.doi.org/10.1071/rj20010.
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Across the world’s rangelands, livelihoods of millions of people are dependent on customary and commercial use of wildlife. Many Australian Aboriginal communities also aspire towards developing natural resource-based enterprises but there is a unique combination of historical, legislative and cultural factors that make this process complex. Typically, government support for Indigenous enterprise development has focussed largely on development of ‘social enterprise’, with subsidies coming from various government community development programs. This has resulted in some increase in participation and employment, but often inadequate attention to economic aspects of enterprise development leading to low levels of business success. This paper will examine historical, legislative and institutional dimensions in business development in Aboriginal communities. It does this through a case study of business enterprise development of the Kakadu Plum products by the Indigenous people of the Thamarrurr Region of the Northern Territory, Australia, using a participant observation research method. We found that attention on important economic criteria was subsumed by a focus on social enterprise priorities during the development of this natural resource-based enterprise. This resulted in a very slow transition of the ‘social enterprise’ to the ‘financial enterprise’, due largely to fragmented business decisions and inefficient value chains. We call for a refocus of natural resource-based enterprise development programs in remote Australian Aboriginal townships to incorporate greater emphasis on business acumen within the complex social, cultural and political fabric.
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Csatári, Gábor Bence. "Economic aspects of innovation in sheep breeding." Acta Agraria Debreceniensis, no. 31 (November 24, 2008): 33–36. http://dx.doi.org/10.34101/actaagrar/31/3002.
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Innovation, as a factor influencing the success of farming, is of outstanding importance also in agriculture. Only those businesses (enterprises, companies) can be successful in the longrun which are able to adapt the new technological elements and to make their own developments occasionally and make them suitable for practical utilization.The innovation activities performed by the enterprises, business organizations can be evaluated at firm (microeconomic) and national economy (macroeconomic) levels. In the case of sheep breeding also, a complex evaluation system should be applied, since this is a sector, which has significant rural development and social impacts. The innovation processes are analysed from the identification of the problem inducing research and development until the return of the invested resources.
Dissertations / Theses on the topic "Business enterprises – Social aspects"
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Li, Juan Julie, and 李娟. "Social relations of foreign firms in China: afocus on trust, network ties and social capital." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2006. http://hub.hku.hk/bib/B36296326.
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Amm, Kathryn Leigh. "Social enterprises, social value and job creation in Cape Town." Thesis, Nelson Mandela Metropolitan University, 2009. http://hdl.handle.net/10948/1260.
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Social enterprises are organisations which seek to meet social needs whilst generating their own financial returns. They are becoming increasingly important in South Africa as their approach is not dependent on philanthropy and is therefore largely self-sustainable. Meeting social needs can happen in many ways, but bottom up approaches, which are driven by the poor through providing access to satisifers for fundamental needs are becoming increasingly important. The impact which social enterprises have is not clearly understood and is seldom measured. There is a need to develop tools which are able to portray the social value of these impacts. This study seeks to explore the impact of three social enterprises in Cape Town. The study focuses on the social value of job creation, a pressing need across South Africa, and a social return common to all three enterprises. The study found that a primary concern for staff was job security and earning a decent wage, and without this as a starting point other social returns are minimised. Camaraderie and a sense pride are two important social returns which are also produced. The study also showed that producing social returns must be an intentional activity, and involves a process of negotiation and understanding the needs and values of different stakeholders.
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Abramowitz, Alan F. "Transnational corporations : an examination of the consequences for society." Thesis, Kansas State University, 1986. http://hdl.handle.net/2097/9895.
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Zhang, Ying. "Developed countries or developing countries?: MNEs' geographic diversification and corporate social performance." HKBU Institutional Repository, 2018. https://repository.hkbu.edu.hk/etd_oa/560.
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Research (e.g., Strike, Gao, & Bansal, 2006) has pointed out that international firms diversifying geographically can be both socially responsible and socially irresponsible. However, the research has failed to provide a strong theoretical explanation based on a major theory. I propose to address this gap by testing two competing perspectives based on institutional theory, i.e., the institutional-transfer approach and the institutional-void approach. Based on relevant literature, I propose a contingency model predicting the different effects of geographic diversification (GD) on corporate social performance (CSP) by focusing on the institutional differences between developed and developing countries. Moreover, arguing that the institutional approaches should also consider the effects of internal firm resources, I also predict the moderating effects of firm slack resources (the slack) on the relationship between the diversification and CSP. Adopting the approach that considers the slack in a continuum of managerial discretion, i.e., low- and high-discretion slack resources (George, 2005), I argue that high-discretion slack can strengthen the relationship between GD and CSP while low-discretion slack can weaken this relationship. To test the above hypotheses, I analyze the data of multinational enterprises (MNEs) listed on the New York Stock Exchange from 2000 to 2015. The whole sample contains 477 MNEs or 1,560 firm/year observations. Through analyzing empirical data, I have obtained evidence that there is a positive relationship between GD and corporate social responsibility (CSR) when MNEs diversify into developed countries. On the other hand, the results show a negative relationship between GD and CSR and a positive relationship between GD and corporate social irresponsibility (CSIR) when MNEs diversify into developing countries. Moreover, low-discretion slack can weaken the relationship between GD and CSR in developing countries. Theoretically, this thesis makes four contributions to the literature. First, it contributes to the GD literature by focusing on CSP. Second, it enriches institutional theory by testing the predictive validity of its two approaches (i.e., institutional-transfer approach and institutional-void approach) on the GD-CSP relationship. Third, it enriches the understanding of CSP research. Finally, it reveals that different types of slack resources could affect the GD-CSP relationship. In addition to the theoretical contributions, this thesis provides findings with practical implications for managers, governments, and stakeholders. First, managers should be aware of the institutional environments where their firms diversify. Second, managers should maintain an appropriate utility to different kinds of slack resources in their firms. Third, the government should reinforce its supervision on MNEs' diversification strategies, especially in developing countries. Fourth, stakeholders should stay alert that MNEs from developed countries can also perform CSIR behaviors.
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Haney, Aoife Brophy. "The evolution of firms' strategic responses to climate change : information, capabilities and impact." Thesis, University of Cambridge, 2014. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.648572.
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Schoeman, Pieter Stephanus Johannes Albertus. "An empirical investigation of environmental performance and the market value of JSE listed companies." Thesis, Stellenbosch : Stellenbosch University, 2015. http://hdl.handle.net/10019.1/97358.
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Thesis (MBA)--Stellenbosch University, 2015.ENGLISH ABSTRACT: In the recent past, there has been increasing awareness of, and concern for, the impact that many companies are having on the natural and social environment. This has seen the emergence of a triple bottom line approach to business, with environmental and social metrics being used in addition to financial metrics when evaluating company performance. Despite the growing level of investment in corporate sustainability, it is not clear whether these investments are viewed positively by the market, and to what extent it creates shareholder value. To shed light on the relationship between environmental performance and financial performance, this research assignment used the event study methodology to investigate whether there is statistically significant stock market reactions to announcements relating to the environmental performance of companies listed on the Johannesburg Stock Exchange. A total of 260 news announcements related to environmental performance were collected from a variety of news sources. The 260 news announcements represented 67 different companies across 11 different industry sectors. News announcements were collected from several prominent business news sources including the Business Day, Financial Mail and the Johannesburg Stock Exchange News Service. Abnormal share returns were estimated for a three day event window around the announcement date by using the market model approach. Results were aggregated based on four different categories of environmental performance, including corporate environmental initiatives, environmental awards and certificates, negative environmental publicity and, environmental reporting, permits and licences. Consistent with related research in developed countries, this study found that the market rewards certain categories of positive environmental performance but penalises certain categories of negative environmental performance more severely. The results show that there is a significant positive market reaction to announcements of corporate environmental initiatives on the trading day following the announcement. This result indicates a positive relationship between corporate environmental initiatives and financial performance, as measured by market value. In terms of negative environmental performance, it was found that the market responds negatively to the broad category of negative environmental publicity. In particular, negative announcements from civil society and environmental groups seem to result in more significant market reactions than negative announcements from local or national government. In contrast to some studies done in developed countries, no statistically significant relationship was found between announcements of environmental awards and certificates and the market value of companies. Neither was there a statistically significant relationship between environmental reporting, permits and licences and the market value of companies. These results therefore indicate that the market is selective in its response to announcements of environmental performance.
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Mcleod, Michelle. "Does environmental performance predict financial performance? A South African perspective." Thesis, Stellenbosch : Stellenbosch University, 2011. http://hdl.handle.net/10019.1/80774.
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Thesis (MBA)--Stellenbosch University, 2011.Corporate environmental responsibility has engaged the attention of academics, practitioners and environmentalists for some time, creating pressure for companies to conduct business in an environmentally greener manner. To find economic support for such conduct by South African companies, this study aims to investigate whether superior environmental performance by South African listed companies leads to superior financial performance. A review of related literature identified significant diversity in research approach and methodology as well as environmental and financial performance measures employed and therefore also in the results obtained. Given the continuing emergence of climate change as a material issue for business, this study utilised South African Carbon Disclosure Leadership Index (CDLI SA) ratings as proxy for South African companies’ environmental performance. The infancy of the Carbon Disclosure Project in South Africa does result in some data limitations which necessitated a portfolio approach to address the research question. This approach, however, prevented explicit consideration or judgement on the direction of causality between environmental and financial variables. The environmental performance data limitations and the resulting need for some assumptions resulted in this study being explorative in nature. Using CDLI SA ratings as distinguishing environmental performance characteristic, industrymatching, mutually-exclusive stock portfolios were constructed. Relative portfolio performance was measured with reference to the Sharpe and Treynor ratios and a simple statistical test. Considering the three years 2008 to 2010, the Sharpe and Treynor ratios for Environmental Leaders and Laggards portfolios did not clearly identify either Environmental Leaders or Environmental Laggards as superior financial performers and results also varied across industries. There appears to be some trend emerging which sees Environmental Leaders outperforming Environmental Laggards in more recent years for some industries, however, the short time frame under consideration provided insufficient support for such conclusion. Statistical means testing concluded that the mean returns of Environmental Leaders and Environmental Laggards are similar. Sensitivity analysis performed on the Financials sector indicated that the Sharpe and Treynor ratios are sensitive to portfolio construction. Despite this sensitivity, statistical means testing consistently found little evidence to infer that the mean returns of Environmental Leaders portfolios are either higher or lower than that of Environmental Laggards portfolios. It is suggested that the similar performance of the Environmental Leaders and Environmental Laggards portfolios may be attributed to the use of an environmental performance measure unable to sufficiently distinguish between environmental leaders and environmental laggards. Another interpretation of the results could be that investors consider disclosure-based environmental performance measures as unreliable, or less reliable as compared with outcome-based or combined measures. Finally, it may be that investors’ expectations have not yet been adjusted to reflect the fact that climate change constitutes a materiality issue for business in the long run, which will require companies to actively manage carbon risks. Although there exists voluminous international research on the topic of this study, South African research in this regard is restricted. This study adds to the existing body of South African specific research, but is only explorative in nature; therefore areas for future research have been recommended.
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Turyakira, Peter. "Corporate social responsibility: a competitive strategy for small and medium-sized enterprises in Uganda." Thesis, Nelson Mandela Metropolitan University, 2012. http://hdl.handle.net/10948/d1012648.
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In view of the important role small and medium-sized enterprises (SMEs) universally play as the backbone of national economies and the survival and competitiveness challenges that they face, the purpose of this study was to develop specific models of corporate social responsibility (CSR) for SMEs in Uganda as an avenue to enhance their competitiveness and foster economic development. The primary objective was to gain insight into the deployment of CSR in SMEs, including investigating CSR factors and their potential impact on competitiveness. This study integrates previous findings and theories on CSR activities and SMEs‟ competitiveness into a comprehensive hypothesised model. A comprehensive literature study revealed potential factors that could influence the Increased competitiveness of SMEs in Uganda. Four independent variables (Workforce-oriented, Society-oriented, Market-oriented and Environmental-oriented CSR activities) and three mediating variables (Employee satisfaction, Business reputation and Customer loyalty) were identified as variables influencing the Increased competitiveness (dependent variable) of SMEs. Independent variables were categorised as CSR factors while mediating and dependent variables were categorised as outcomes factors. Furthermore, hypotheses were formulated for possible relationships between the independent, mediating and dependent variables. All the variables in the study were clearly defined and operationalised. Reliable and valid items sourced from various measuring instruments used in other similar studies, were used in the operationalisation of these variables. Furthermore, several items were generated from secondary sources. A structured self-administered questionnaire was made available to respondents identified using the stratified and purposive sampling techniques, and the data collected from 383 usable questionnaires was subjected to several statistical analyses. The validity and reliability of the measuring instrument was ascertained using an exploratory factor analysis and Cronbach-alpha coefficients respectively. An exploratory factor analysis using SPSS 18 for Windows was conducted to identify the unique factors available in the data before applying structural equation modelling (SEM). The data were categorised into models of independent variables (CSR factors) and the mediating variables (Outcomes factors). The items measuring Market-oriented CSR activities and Workforce-oriented CSR activities loaded as expected. The items measuring Environmental-oriented CSR activities loaded onto two separate factors which were renamed Environmental-oriented CSR activities and Regulated CSR activities. One of the items originally expected to measure the construct Society-oriented CSR activities loaded onto Environmental-oriented CSR activities, leaving three items which loaded together onto the Society-oriented CSR activities factor. Four factors constituted the outcomes submodel, namely Customer loyalty, Stakeholder trust, Business reputation, and Employee satisfaction. In this study, SEM was the main statistical procedure used to test the significance of the relationships hypothesised between the various independent and dependent variables. Owing to the sample size limitations, the hypothesised model could not be subjected to SEM as a whole. Consequently, six sub-models were identified and subjected to further analysis. The following independent variables were identified as influencing the dependent variables in this study: Workforce-oriented CSR activities, Society-oriented CSR activities, Market-oriented CSR activities, Environmental-oriented CSR activities, Regulated CSR activities. To establish the influence of the various demographic variables on the mediating and dependent variables, an Analysis of Variance (ANOVA) and Multiple Linear Regression (MLR) analysis were conducted. The respondent‟s position/title in the business, form of enterprise, branch/sector of business, level of education, and the size of business were found to have an influence on the mediating and dependent variables of this study. This study has therefore added to the underdeveloped body of business research in Uganda by investigating a particularly limited segment of the literature, namely SMEs. The study has also identified and developed various models that explain the most significant CSR factors that influence the competitiveness of SMEs. Consequently, this study has put forward several recommendations and suggestions that can enhance the competitiveness of SMEs locally and globally. Further research is encouraged on action-oriented areas such as: the success of different policies and techniques to increase the uptake of CSR amongst SMEs; the economic, social and environmental impact of CSR at sector level; and a typology of SMEs with regard to their engagement in CSR.
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Mitchell, Samantha Laura. "Environmental, social and corporate governance reporting : perspectives from the Johannesburg Stock Exchange and an international metals and mining sample." Thesis, Stellenbosch : Stellenbosch University, 2014. http://hdl.handle.net/10019.1/95862.
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Thesis (MComm) – Stellenbosch University, 2014.ENGLISH ABSTRACT: Global interest in responsible investing has grown in recent years. To make effective decisions, responsible investors require listed companies to report on financial and nonfinancial performance, giving particular attention to environmental, social and corporate governance (ESG) considerations. This study was undertaken to address the paucity of academic research on ESG reporting in South Africa. A number of local studies had focused on environmental and governance reporting, but no studies had taken a holistic view of ESG reporting. Nor had any studies focused on the metals and mining industry in particular. This is a very important industry from an economic and ESG perspective, both in South Africa and internationally. The primary objective of this study was two-fold. Firstly, it was to investigate the extent of ESG reporting (both in South Africa and in a sample of international Metals and Mining companies). The second objective was to evaluate the factors that could potentially influence ESG reporting in these two samples. A positivistic research methodology was adopted as this approach allowed the researcher to test the stated research hypotheses. Quantitative secondary data were thus collected and analysed. The data collection process consisted of three phases: the first phase involved an extensive literature review of the key constructs; the second phase dealt with the collection of data for the dependent variable (Overall ESG score) from MSCI ESG Research’s database; and the third phase entailed collecting data for the 12 independent variables from Bureau van Dijk and selected websites. MSCI ESG Research’s universe was used to establish the two samples used in this study. The JSE sample consisted of 110 listed companies, whereas the international Metals and Mining sample consisted of 173 companies. Because MSCI ESG Research had completed only one year of ESG research when this study commenced, only data for 2012 were available. Descriptive and inferential statistics were completed to analyse the data. The empirical findings of the JSE sample show that the Governance pillar mean score was significantly higher than the Social pillar mean score and the Environmental pillar mean score. ESG reporting was found to be positively associated with companies which were included in the Nedbank Green Index. Companies included in the JSE Socially Responsible Index produced significantly better ESG reports than those excluded from the index. Significant differences were also noted in the Overall ESG score based on the nature of the industry in which a company operated. In the international Metals and Mining sample, two statistically significant relationships were found: larger companies had higher ESG score than smaller companies; and the greater the ownership concentration in a company, the better the ESG reporting on average. Four statistically significant differences were observed. Companies included in the FTSE4Good Index Series had better ESG scores than companies excluded from the index. Companies in developed countries had better ESG reporting than companies in emerging markets. The third difference related to companies which used the Global Reporting Initiative’s guidelines. These companies had higher Overall ESG scores than those which did not use the guidelines. The same applies to companies which were participants of the UN Global Compact and those who were not. It was concluded that investors who favour sound ESG reporting (and hence ESG management) should ideally focus on larger companies, those which are included in an responsible investing index, use the Global Reporting Initiative’s guidelines, and are participants of the UN Global Compact. Listed companies, particularly those in the Metals and Mining industry, should give more attention to environmental and social considerations, to the overall quality of their ESG reports, and should make more use of available initiatives to aid non-financial reporting.
AFRIKAANSE OPSOMMING: Die afgelope jare het belangstelling in verantwoordelike beleggings wêreldwyd toegeneem. Ten einde verantwoordelike beleggers in staat te stel om doeltreffende besluite te neem, moet genoteerde maatskappye oor hul finansiële én nie-finansiële prestasie verslag doen, met bepaalde klem op omgewings-, maatskaplike en korporatiewe beheer (OMB) kwessies. Hierdie studie is onderneem om ’n leemte in akademiese navorsing oor verslagdoening in Suid-Afrika te vul. ’n Aantal plaaslike studies het al op omgewings- en beheerverslagdoening gekonsentreer, maar geen navorsing tot dusver het OMB-verslagdoening holisties beskou nie. Ook het geen studies nog die soeklig op die metaal- en mynboubedryf in die besonder gewerp nie. Hierdie is ’n baie belangrike bedryf uit ’n ekonomiese en OMB-oogpunt, in Suid-Afrika sowel as internasionaal. Die hoofoogmerk van hierdie studie was tweeledig. Eerstens wou die studie ondersoek instel na die omvang van OMB-verslagdoening (by ’n Suid-Afrikaanse steekproef sowel as ’n steekproef van internasionale metaal- en mynboumaatskappye). Tweedens wou die navorsing die faktore bepaal wat ’n moontlike invloed op die OMB-verslagdoening van hierdie twee steekproewe kan hê. ’n Positivistiese navorsingsmetodologie is gebruik, aangesien hierdie benadering die navorser in staat gestel het om die navorsingshipoteses te toets. Kwantitatiewe sekondêre data was dus ingesamel en ontleed. Die data-insamelingsproses het uit drie fases bestaan: In die eerste fase was ’n omvattende literatuurstudie oor die hoofkonstrukte onderneem; die tweede fase het uit data-insameling oor die afhanklike veranderlike (algehele OMB-telling) uit die databasis van MSCI ESG Research bestaan, terwyl die derde fase data-insameling oor die 12 onafhanklike veranderlikes uit Bureau van Dijk en op uitgesoekte webtuistes behels het. Die universum van MSCI ESG Research is gebruik om die twee steekproewe in hierdie studie te bepaal. Die Suid-Afrikaanse steekproef het uit 110 genoteerde maatskappye bestaan, terwyl die steekproef van internasionale metaal- en mynboumaatskappye 173 entiteite ingesluit het. Aangesien MSCI ESG Research met die aanvang van hierdie studie nog net een jaar van OMB-navorsing onderneem het, was data slegs vir 2012 beskikbaar. Beskrywende en inferensiële statistieke is ontwikkel om die data te ontleed. Die empiriese bevindinge van die Suid-Afrikaanse-steekproef lewer ’n beduidend hoër gemiddelde telling vir beheerverslagdoening as vir maatskaplike en omgewingsverslagdoening op. OMB-verslagdoening blyk ’n positiewe korrelasie te toon met maatskappye wat by Nedbank se groen-indeks ingesluit is. Maatskappye wat ingesluit was in die Johannesburg Effektebeurs se indeks vir maatskaplike verantwoordelikheid het op hulle beurt aansienlik beter OMB-verslae opgestel as dié buite die indeks. Beduidende verskille in algehele OMB-tellings is ook opgemerk op grond van die aard van die bedryf waarin ’n maatskappy funksioneer. In die internasionale metaal- en mynbousteekproef is twee statisties beduidende verwantskappe aangetref: Groter maatskappye het ’n hoër OMB-telling as kleiner maatskappye getoon, en hoe hoër die eienaarskapskonsentrasie in ’n maatskappy, hoe beter die OMB-verslagdoening oor die algemeen. Vier statisties beduidende verskille is boonop waargeneem. Maatskappye wat deel was van die FTSE4Good-indeksreeks het beter OMBtellings opgelewer as maatskappye buite die indeks, en maatskappye in ontwikkelde lande het beter gevaar met OMB-verslagdoening as dié in ontluikende markte. Die derde verskil hou verband met maatskappye wat die riglyne van die Globale Verslagdoeningsinisiatief (GRI) volg, wat algeheel hoër OMB-tellings gehad het as diegene wat nié die riglyne gebruik nie. Dieselfde geld vir maatskappye wat aan die Verenigde Nasies (VN) se wêreldverdrag (“Global Compact”) deelneem en diegene wat nie deelneem nie. Die gevolgtrekking word gemaak dat beleggers wat goeie OMB-verslagdoening (en dus goeie OMB-bestuur) verkies, behoort te konsentreer op groter maatskappye, maatskappye wat by ’n indeks vir verantwoordelike belegging ingesluit is, wat die riglyne van die Internasionale Verslagdoeningsinisiatief volg, en wat aan die VN se wêreldverdrag deelneem. Genoteerde maatskappye, veral dié in die metaal- en mynboubedryf, behoort ook meer aandag te skenk aan omgewings- en maatskaplike sake sowel as die algehele gehalte van hul verslae, en behoort meer gebruik te maak van beskikbare inisiatiewe om nie-finansiële verslagdoening te ondersteun.
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Hill, S. "The entrepreneurial engineer : an investigation into the relationship between humanitarian engineering and entrepreneurship." Thesis, Coventry University, 2016. http://curve.coventry.ac.uk/open/items/65ba3ca4-8f7a-4d9e-ae0e-feb4873c3b57/1.
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‘Humanitarian Engineering’ (engineering to support society) is an initiative that has seen considerable growth in recent years within Australasia and North America and more recently within the UK. It is however still in a nascent phase, and is without a clear global definition. Entrepreneurship on the other hand is well established, understood and has been researched globally for several decades, although still presents conflicting views of what it means to be entrepreneurial. Entrepreneurship does not, on the surface, appear to share obvious connections with humanitarian engineering, however, when considering the researched characteristics of entrepreneurial individuals such as creativity, perseverance and risk taking and characteristics shown by humanitarian engineers, similarities can be seen. The purpose of this research is to develop a clear definition for the term ‘Humanitarian Engineering’ and to investigate rigorously the relationship between entrepreneurial characteristics and the characteristics of those studying humanitarian engineering; both qualitative and quantitative data will be used. Qualitative data are gathered from individuals engaged in humanitarian engineering and provides insight into the definition of humanitarian engineering in a UK context. The primary quantitative research method is an updated version of Gasse and Tremblay’s (2006) Entrepreneurial Characteristic Inventory that measures the 11 recognised entrepreneurial characteristics. This allowed the author to compare and contrast these characteristics as demonstrated by students studying general engineering, humanitarian engineering and enterprise. The quantitative results show that seven of the 11 entrepreneurial characteristics measured are significantly higher in humanitarian engineering students compared with the general engineering students. Nine of the eleven characteristics measured are significantly higher in enterprise students compared with the humanitarian engineering students. Entrepreneurial characteristics are important within engineering, due to the economic impact and association with competencies listed within UK-SPEC to meet Chartered Engineer status but engineers are often the least engaged with entrepreneurial support packages in Higher Education Institutions (HEIs). This research shows that engagement in humanitarian engineering activities by graduates can act as an indicator for employers of engineers, during the recruitment process, to the existence of these desired entrepreneurial competencies. Further impact of this research is the potential targeting of students within HEIs for enterprise support mechanisms to increase venture start-ups and enhance the relationship between engineering faculties and the enterprise agenda.
Books on the topic "Business enterprises – Social aspects"
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International business: Social demands, challenges and imperatives. Fremont, CA: Jain Pub., 2004.
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Evans, Don Alan. The cultural and political environment of international business: A guide for business professionals. Jefferson, N.C: McFarland & Co., 1991.
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Terpstra, Vern. The cultural environment of international business. 3rd ed. Cincinnati, OH: South-Western Pub. Co., 1991.
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Terpstra, Vern. The cultural environment of international business. 2nd ed. Cincinnati: South-Western Pub. Co., 1985.
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Kolodner, Eric. Transnational corporations: Impediments or catalysts of social development? Geneva: UNRISD, 1994.
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Antonmattei, Paul-Henri. L'unité économique et sociale: Un périmètre social de l'entreprise. Rueil-Malmaison: Lamy, 2011.
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Institutional ownership and multinational firms: Relationship to social and environmental performance. New York: Garland Pub., 1999.
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Alexander, Archibald S. A value framework for assessing the social impacts of multinational corporations. [Columbia, S.C.]: Center for International Business Studies, College of Business Administration, University of South Carolina, 1987.
Find full textBook chapters on the topic "Business enterprises – Social aspects"
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El Said, Ghada Refaat. "Human Computer Interaction Aspects of Enterprise Social Networks: An Empirical Validation of Adoption Model in a Developing Country." In HCI in Business, Government and Organizations, 331–38. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-50341-3_26.
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Tremml, Bernd. "Valuation of Business Enterprises." In Key Aspects of German Business Law, 47–51. Berlin, Heidelberg: Springer Berlin Heidelberg, 1999. http://dx.doi.org/10.1007/978-3-662-08065-8_5.
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Tremml, Bernd. "Valuation of Business Enterprises." In Key Aspects of German Business Law, 49–53. Berlin, Heidelberg: Springer Berlin Heidelberg, 2002. http://dx.doi.org/10.1007/978-3-540-24776-0_4.
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Portales, Luis. "Business Models of Social Enterprises." In Social Innovation and Social Entrepreneurship, 97–114. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-13456-3_7.
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Rasmussen, Wiebke. "Selling Good: The Big Picture of Marketing for Social Enterprises." In Social Entrepreneurship and Social Business, 133–56. Wiesbaden: Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-7093-0_7.
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Knapp, Joachim. "Taxes Applicable to Business Enterprises and their Distributed Profits." In Key Aspects of German Business Law, 55–66. Berlin, Heidelberg: Springer Berlin Heidelberg, 1999. http://dx.doi.org/10.1007/978-3-662-08065-8_6.
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Rhee, Jay Hyuk, René Bohnsack, and Sam Lee. "Hyundai Motor Company Case – Fostering Social Enterprises." In Advances in Business Ethics Research, 119–43. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45160-2_7.
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Jabłoński, Adam, and Marek Jabłoński. "Social aspects in digital business models." In Digital Business Models, 59–95. Abingdon, Oxon; New York, NY: Routledge, 2021. |: Routledge, 2020. http://dx.doi.org/10.4324/9780429322679-3.
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Greblikaite, Jolita. "Development of Social Entrepreneurship in Lithuanian Enterprises." In Eurasian Studies in Business and Economics, 43–55. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-27570-3_5.
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Witek-Crabb, Anna. "CSR Versus Business Financial Sustainability of Polish Enterprises." In Corporate Social Responsibility in Poland, 43–58. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-030-00440-8_4.
Full textConference papers on the topic "Business enterprises – Social aspects"
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Zych, A. "Financial resources of innovative activity in small and medium-sized enterprises." In International Conference on Marketing Management, Trade, Financial and Social Aspects of Business (MTS 2017),. Taylor & Francis Group, 6000 Broken Sound Parkway NW, Suite 300, Boca Raton, FL 33487-2742: CRC Press, 2017. http://dx.doi.org/10.1201/9781315163963-105.
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Sushkov, N. "Reengineering of business processes of a trucking company." In International Conference "Computing for Physics and Technology - CPT2020". ANO «Scientific and Research Center for Information in Physics and Technique», 2020. http://dx.doi.org/10.30987/conferencearticle_5fd755bff31bf4.67804364.
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As part of the domestic policy pursued in our country, state support for business contributes to the penetration of innovative activities into industrial enterprises. But, as practice shows, for an enterprise this is not a guarantee of increasing efficiency in the economic and social environment, despite the fact that the innovative projects being implemented have high potential. Often this is due to the fact that reengineering of business processes is not carried out or is not carried out effectively when introducing innovations. Innovations are superimposed on an unadopted and unprepared system of business processes, as a result of which a negative result is obtained.
The reasons for the development of such events at the enterprise are the following aspects:
an ambiguous understanding of the theoretical foundations of business process reengineering, innovation and innovation, and their features;
the lack of an algorithm that allows efficient and effective reengineering of business processes when introducing innovations.
In most organizations, as a rule, leaders use an intuitive approach when reengineering business processes and, as a result, this does not always end with success.
Thus, there is a certain discrepancy between the need of economic agents for effective methods of reengineering business processes when introducing innovative technologies and an insufficient level of theoretical study of this issue. Also, issues of reengineering of business processes and issues of innovation, innovation in an unrelated context, separately relative to each other, are considered and studied.
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Adibowo, Rino. "Legal Aspect of Micro and Small Enterprises (MSEs) in Rural Areas." In Proceedings of the International Conference on Business, Economic, Social Science and Humanities (ICOBEST 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/icobest-18.2018.21.
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Macalik, Joanna, and Adam Sulich. "External employer branding of sustainable organizations." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.054.
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Purpose – the purpose of the article is to examine whether and to what extent selected Polish companies implement so-called “green employer branding” in communication with their external stakeholders. Research methodology – the article consists of the theoretical part, which uses the critical analysis of the scientific literature on both green or sustainable organizations and external employer branding; and the practical part, which uses the case study method and content analysis of companies' websites, job advertisements, and social media. Findings – the main results of the conducted research concern the scope, tools, and methods of creating a green employer brand of Polish enterprises. The conducted case study and content analysis showed that Polish enterprises consciously manage their employer brand, emphasizing the ecological aspects of their business activities. The obtained results complement knowledge in the area of management sciences with detailed conclusions regarding the green employer branding. Research limitations – the conducted analysis is a preliminary examination. Its limitations are primarily related to the methods used for qualitative research, as well as a limited research sample. In the future, such limitations might be overcome by using quantitative research methods and the extension of the research sample. Practical implications – the results of the research constitute a set of good practices in the field of green employer branding. The formulated model can help formulate the strategy of external employer branding. Originality/Value – presented research is very first attempt to describe employer branding actions in the aspect of green management in Poland
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Jiříček, Petr, and Zdeňka Dostálová. "J. A. SCHUMPETER, A THEORIST OF INNOVATION AND A HISTORIAN OF ECONOMIC SCIENCE." In Sixth International Scientific-Business Conference LIMEN Leadership, Innovation, Management and Economics: Integrated Politics of Research. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2020. http://dx.doi.org/10.31410/limen.2020.315.
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The paper commemorates the 70th anniversary of the death of Joseph Alois Schumpeter, the world-renowned economist of Czech-Austrian origin and creator of innovation theory. It analyses Schumpeter’s work from the perspective of two aspects, complementing each other in his work: historical economic analysis and entrepreneurial innovation theory. The introduction reveals the genesis of his relation to enterprise, innovation, and the historical economics concept. The historical approach to economics appears in his scientific works at the time of his work at the European universities in Chernivtsi, Graz and Bonn, as well as in his later work at Harvard University. The paper also studies the rise of his innovation theory, first appearing during his work in Graz, Styria, and its gradual reflection in his professional work. The paper shows how these approaches merge in his economic teaching, which is very specific and includes both purely economic and technological and social aspects.
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Reis, Leonilde, Clara Silveira, and Renato Duarte. "SUSTAINABILITY FACTORS IN INTERNATIONAL PROJECT TEAMS." In 6th International Scientific Conference ERAZ - Knowledge Based Sustainable Development. Association of Economists and Managers of the Balkans, Belgrade, Serbia, 2020. http://dx.doi.org/10.31410/eraz.2020.271.
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Today almost all organizations, according with their business specificities, support their business activity within the Information Systems. In this sense, the most common business processes of organizations are supported by generic software products, also called Enterprise Resource Planning. In this paper are referred a set of good practices for the implementation/configuration of generic software products, in international projects. The methodology adopted focuses on the literature review in the thematic of Sustainability factors in International Project Teams, as well as on the presentation of good practices based on the lessons learnt from proven methodology. The contributions of this work focus on considerations in the area of project implementation procedures, and requirements of the business processes, the system configuration, as well as training. The paper’s conclusions emphasize the importance of applying good support management in international project teams, including concerns of sustainable development objectives in the economic, technical, social, human/individual and environmental aspects.
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Lupu, Aurel, and Raluca Ivan. "Non-Financial Reporting In Emerging Economies Central and South-East Europe." In 2nd International Conference Global Ethics - Key of Sustainability (GEKoS). LUMEN Publishing House, 2021. http://dx.doi.org/10.18662/lumproc/gekos2021/8.
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The research currently presented is related to non-financial reporting and the prevailing reporting practices employed by enterprises posing risks to the environment. The worldwide economy is in a continuous change and the companies must face all the new challenges to assure a good development of their business. One of the most pressing challenge is related to the reporting of information in an integrate form. It is considered that the traditional model of financial reporting does not represent a comprehensive image to assess the previous and future performance of a company. According to the Directive 2014/95/EU regulations, reporting of non-financial information encompasses three major areas: environmental, social, and labour. Each is equally important, though environmental issues seem of particular significance in enterprises posing risks to the environment. The natural environment and its protection are important from the viewpoint of future generations. The transition from voluntary disclosure of non-financial information to mandatory regulation in the EU has taken place due to continuous increasing needs to have more transparency and rigor of information disclosed by companies. Indeed, voluntary reporting of CSR has many aspects of weakness, it is difficult to compare the information of different companies; it is a tool to avoid regulation; lack of execution and accountability; and leads to rhetoric, as corporations continue to create many problems for society.
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Suraeva, Maria. "INTEGRATION PROCESSES IN A HIGHER-EDUCATION SYSTEM." In Nacional`naia bezopasnost` Rossii: aktual`nye aspekty: sbornik izbrannyh statei Vserossiiskoi nauchno-prakticheskoi konferencii (Sankt-Peterburg, Mart 2020). ГНИИ "Нацразвитие", 2020. http://dx.doi.org/10.37539/nb184.2020.70.28.004.
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Актуальность предложенной статьи обусловлена вопросами кардинального улучшения и расширения бизнес-среды, которые могут быть использованы университетами в процессе перехода с традиционной модели образования в инновационную модель. Приведение институционального влияния системы высшего образования в соответствие с требованиями к компетенциям специалистов, предъявляемыми предприятиями и организациями экономики и социальной сферы в условиях социально-экономической модернизации России, будет способствовать совершенствованию системы управления высшими учебными заведениями, повышению качества образовательных услуг и конкурентоспособности вуза на отечественном и мировом рынке высшего образования.The relevance of the proposed article is due to the issues of massive improvement and expansion of the business environment that universities can use in the process of transition from the traditional model of education to the innovative model. Bringing the institutional impact of the higher education system in line with the requirements for the competencies of specialists imposed by enterprises and organizations of the economy and social sphere in the context of socio-economic modernization of Russia will contribute to improving the management system of higher educational institutions, improving the quality of educational services and the competitiveness of universities in the domestic and world higher education market.
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Önder, Begüm Aylin. "Using the Concept of “Social Distancing” in Advertising Designs: A Comparative Analysis." In COMMUNICATION AND TECHNOLOGY CONGRESS. ISTANBUL AYDIN UNIVERSITY, 2021. http://dx.doi.org/10.17932/ctcspc.21/ctc21.009.
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Corporate social responsibility is one of the activities that goes beyond philanthropy, based on volunteerism in line with the responsibilities of enterprises towards society. This concept, which offers businesses the opportunity to look after and develop their brand image in the eyes of society, has become a necessity, not a choice, especially in today's world. In order to meet social expectations, the effectiveness of static and dynamic advertising messages implemented in all social benefit-based studies for human development such as environment, health and education is very important in terms of ensuring audience communication. In the second half of 2019, people were confined to homes and life came to a standstill all over the world in order to reduce and prevent the impact of the pandemic within the scope of the “New Type Corona Virus” (COVID-19) measures, which are from the sars-cov-2 coronavirus family, which is spreading rapidly globally starting from Wohan, Hubei Province, China. As a basic protection module for humanity against corona virus, it has incorporated the concept of social distancing into their lives in order to reduce the contact of staying at home and increasing hygiene, except in mandatory situations. During this extraordinary period, many brands on a global scale have included the concept of “social distance” in their advertising messages with the awareness of corporate social responsibility and have started to inform and educate the community about this issue by emphasizing the importance of the process. Within the scope of this research, advertising designs prepared by brands acting with corporate social responsibility awareness through the concept of social distancing during the Pandemic period were discussed and how the meaning structures behind the messages were created and transmitted. The research is limited to 3 (three) advertising designs determined by the 'judicial sampling' method (selective method). In the sample of the study, advertising narratives of brands in different sectors were explained in general framework and similar and different aspects of messages were uncovered by performing comparative analysis between messages in line with the findings obtained from the narratives. In this context, it was determined that the contrasts of “pessimism and optimism, hope and despair, happiness and unhappiness, death and life, strong and powerless, youth and old age, unity/togetherness and separation, struggle and defeat, nature and culture” were constructed as the main discourse.
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Kretova, N. B. "Marketing Aspects Of Innovation Activities Of Enterprises." In RPTSS 2018 - International Conference on Research Paradigms Transformation in Social Sciences. Cognitive-Crcs, 2018. http://dx.doi.org/10.15405/epsbs.2018.12.77.
Full textReports on the topic "Business enterprises – Social aspects"
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Battakhov, P. P. MAIN PROVISIONS OF SOCIAL ENTERPRISE IN RUSSIA. DOICODE, 2020. http://dx.doi.org/10.18411/2276-6598-2020-58823.
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This article discusses the concept of the social orientation of activity and the entrepreneurial approach at the level of the Russian Federation, including a number of aspects of the legal regulation of public relations between organizations of state power and social entrepreneurs. The main problem of the study is the study of the sequence of the assignment of the status of a social enterprise by the authorities Russia at the federal level. Currently, the question is being raised about the adoption of a separate federal legislative act "On the development of small and medium-sized enterprises in the Russian Federation." The introduction of the relevant law is necessary, since the reasons are the basis for the inevitability of consideration of public problems and the adoption of relevant official documents in all regions of the Russian Federation.
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Hotsur, Oksana. SOCIAL NETWORKS AND BLOGS AS TOOLS PR-CAMPAIGN IMPLEMENTATIONS. Ivan Franko National University of Lviv, March 2021. http://dx.doi.org/10.30970/vjo.2021.50.11110.
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The article deals with the ways in which social networks and the blogosphere influence the formation and implementation of a PR campaign. Examples from the political sphere (election campaigns, initiatives), business (TV brands, traditional and online media) have revealed the opportunities that Facebook, Telegram, Twitter, YouTube and blogs promote in promoting advertising, ideas, campaigns, thoughts, or products. Author blogs created on special websites or online media may not be as much of a tool in PR as an additional tool on social media. It is noted that choosing a blog as the main tool of PR campaign has both positive and negative points. Social networks intervene in the sphere of human life, become a means of communication, promotion, branding. The effectiveness of social networks has been evidenced by such historically significant events as Brexit, the Arab Spring, and the Revolution of Dignity. Special attention was paid to the 2019 presidential election. Based on the analysis of individual PR campaigns, the reasons for successful and unsuccessful campaigns from the point of view of network communication, which provide unlimited multimedia and interactive tools for PR, are highlighted. In fact, these concepts significantly affect the effectiveness of the implementation of PR-campaign, its final effectiveness, which is determined by the achievement of goals. Attention is drawn to the culture of communication during the PR campaign, as well as the concepts of “trolls”, “trolling”, “bots”, “botoin industry”. The social communication component of these concepts is unconditional. Choosing a blog as the main tool of a marketing campaign has both positive and negative aspects. Only a person with great creative potential can run and create a blog. In addition, it takes a long time. In fact, these two points are losing compared to other internet marketing tools. Further research is interesting in two respects. First, a comparison of the dynamics of the effectiveness of PR-campaign tools in Ukraine in 2020 and in the past, in particular, at the dawn of state independence. Secondly, to investigate how/or the concept of PR-campaigns in social networks and blogs is constantly changing.