Academic literature on the topic 'B2B'
Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles
Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'B2B.'
Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.
You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.
Journal articles on the topic "B2B"
Arizumi, Tadaaki, Tomohiro Minami, Hirokazu Chishina, Masashi Kono, Masahiro Takita, Norihisa Yada, Satoru Hagiwara, et al. "Impact of Tumor Factors on Survival in Patients with Hepatocellular Carcinoma Classified Based on Kinki Criteria Stage B2." Digestive Diseases 35, no. 6 (2017): 583–88. http://dx.doi.org/10.1159/000480186.
Full textSluyterman, Keetie. "B2B or B2C?" BMGN - Low Countries Historical Review 132, no. 3 (August 2017): 11–36. http://dx.doi.org/10.18352/bmgn-lchr.10397.
Full textTang, Jian, Daqian Lyu, Fangling Zeng, Yulong Ge, and Runzhi Zhang. "Modelling and Assessment of BDS-3 Real-time Precise Point Positioning Time Transfer Based on PPP-B2b Service." Mathematical Problems in Engineering 2022 (September 27, 2022): 1–16. http://dx.doi.org/10.1155/2022/4054179.
Full textDotzel, Thomas, and Venkatesh Shankar. "The Relative Effects of Business-to-Business (vs. Business-to-Consumer) Service Innovations on Firm Value and Firm Risk: An Empirical Analysis." Journal of Marketing 83, no. 5 (May 9, 2019): 133–52. http://dx.doi.org/10.1177/0022242919847221.
Full textZhang, Jing, and Mingfei Du. "Utilization and effectiveness of social media message strategy: how B2B brands differ from B2C brands." Journal of Business & Industrial Marketing 35, no. 4 (April 1, 2020): 721–40. http://dx.doi.org/10.1108/jbim-06-2018-0190.
Full textIshii, Ryuta, and Mai Kikumori. "Word-of-mouth in business-to-business marketing: a systematic review and future research directions." Journal of Business & Industrial Marketing 38, no. 13 (January 10, 2023): 45–62. http://dx.doi.org/10.1108/jbim-02-2022-0099.
Full textBarrientos, Laura Gatica, Emma Rosa Cruz Sosa, and Patricia E. Garcia Castro. "Considerations Of E-Commerce Within A Globalizing Context." International Journal of Management & Information Systems (IJMIS) 16, no. 1 (December 22, 2011): 101. http://dx.doi.org/10.19030/ijmis.v16i1.6726.
Full textBoiko, N. O. "Peculiarities of Application of Internet Promotion Tools in the B2B Market." Business Inform 5, no. 532 (2022): 133–37. http://dx.doi.org/10.32983/2222-4459-2022-5-133-137.
Full textZhang, Runzhi, Zaimin He, Langming Ma, Gongwei Xiao, Wei Guang, Yulong Ge, Xiangbo Zhang, Jihai Zhang, Jian Tang, and Xueqing Li. "Analysis of BDS-3 PPP-B2b Positioning and Time Transfer Service." Remote Sensing 14, no. 12 (June 9, 2022): 2769. http://dx.doi.org/10.3390/rs14122769.
Full textBu, Nailin, and Jean-Paul Roy. "Guanxi Practice and Quality: A Comparative Analysis of Chinese Managers’ Business-to-Business and Business-to-Government Ties." Management and Organization Review 11, no. 2 (June 2015): 263–87. http://dx.doi.org/10.1017/mor.2015.13.
Full textDissertations / Theses on the topic "B2B"
Novák, Jiří. "Analýza a návrh distribuční B2B, B2C aplikace." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222591.
Full textShohat, Michael. "E-Commerce in Chile Entwicklungspotenziale für B2B, B2C & C2C." Saarbrücken VDM Verlag Dr. Müller, 2007. http://d-nb.info/985669349/04.
Full textCechetti, Junior Dorremi. "Comércio eletrônico B2B." Florianópolis, SC, 2003. http://repositorio.ufsc.br/xmlui/handle/123456789/85216.
Full textMade available in DSpace on 2012-10-20T16:26:25Z (GMT). No. of bitstreams: 0Bitstream added on 2013-07-16T19:16:10Z : No. of bitstreams: 1 191580.pdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5)
Fonte de diversos estudos em diferentes áreas do conhecimento, o Comércio Eletrônico (CE) vem tendo um papel de crescimento de utilização entre pessoas e organizações a cada ano. A evolução das TIC's (Tecnologias de Informação e Comunicações) possibilitam a disseminação do CE por grandes, médias e pequenas organizações. O Business-to-Business (B2B) é uma categoria de CE que possui aspectos comuns com as outras categorias, mas também aspectos próprios, como a interoperabilidade entre o site WEB e sistemas de back-end organizacionais. Neste trabalho estuda-se aspectos como privacidade e segurança, sistemas eletrônicos de pagamentos e o relacionamento entre clientes e fornecedores abordando aspectos do CE B2B. A interoperabilidade nos sistemas de CE B2B é um aspecto bastante considerado basicamente por: reduzir as chances de erros operacionais e possibilitar a obtenção de informação em tempo real. Inicialmente constituída pela tecnologia EDI, a interoperabilidade evolui para soluções como a tecnologia XML, adotada por grande parte dos frameworks disponíveis no mercado atual. Este trabalho estuda os principais frameworks disponíveis no mercado que propõem a interoperabilidade em sistemas de CE B2B, bem como apresenta uma estrutura utilizando a tendência tecnológica XML para demonstrar a integração de sites WEB B2B com sistemas de back-end organizacionais. O presente trabalho demonstra que a tecnologia atual torna possível o desenvolvimento de interoperabilidade entre sites WEB B2B e entidades empresariais utilizando o modelo de agregação, onde uma entidade (site WEB B2B) agrega valor para produtores, fornecedores, clientes e consumidores criando uma identificação e realizando serviços que agregam valor aos demais participantes.
Stanevičiūtė, Rasa. "Elektroninio verslo įtaka Vaidotų geležinkelio stoties veiklos plėtrai." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2013. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2013~D_20130128_150950-88959.
Full textIn this master degree thesis it was tried to reveal the impact of electronic business development on the structural changes of railway transport. It was carried out the analysis of scientific literature aimed at the value generated by electronic business, the peculiarities of logistics of contemporary electronic business were revealed, the methodology of research of electronic business influence on railway transport development was examined, the functions and the position of AB „Lietuvos geležinkeliai“ in today’s economics system were discussed. The railway station of Vaidotai was chosen as the study of this paper. The project of implementation of e-business elements in railway station of Vaidotai was carried out, the analysis of the results of the survey showed that one of the problems to be solved in the railway station of Vaidotai is the outage of cars, which causes quite big losses. In order to reduce these losses it is suggested to renew computer technology and to implement computerization program of cargo document processing.
Madosh, Farzana, and Betty Ålander. "An Evaluation of the Marketing Process in B2B and B2C Startups." Thesis, KTH, Skolan för industriell teknik och management (ITM), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-261656.
Full textMarknadsföring är en nyckelfunktion för alla organisationer och ses som en avgörande framgångsfaktor vid uppstarten av ett nytt företag. Till följd av den överväldigande mängden data som många företag besitter finns det ett behov av att förstå vilka aktiviteter som ska ingå i marknadsföringsprocessen samt hur man på bästa sätt hanterar dessa aktiviteter. Trots marknadsföringens vitala roll och det identifierade behovet av ytterligare förståelse är det brist på forskning om marknadsföring inom det entreprenöriella småföretagskontext som påträffas i startups. Vidare identifierades ett behov för vidareutveckling av den empiriska forskningen inom business to business (B2B) och business to consumer (B2C) dikotomin. Syftet med denna studie var därför att utvärdera marknadsföringsprocessen som används av B2B och B2C startups som tillhandahåller mjukvara som en tjänst. Detta för att skapa ökad förståelse av marknadsföringsprocessen i startupkontexten, men även för att bidra i utvecklingen av forskningen inom B2B och B2C dikotomin. Detta gjordes genom en fallstudie där empirisk data samlades in från fyra startups som tillhandahåller en mjukvara som en tjänst och som antingen säljer till konsumenter eller till företag. De empiriska resultaten av studien påvisar att kundtypen, konsument eller företag, påverkar marknadsföringsprocessen. Både skillnader och likheter identifierades mellan marknadsförings-processen som används av startups som säljer till antingen konsumenter eller företag. På grund av olika kunskapsnivåer inom företagen och olika komplexitetsnivåer i inköpsprocessen identifierades skillnader i utvärderingen, segmenteringen, inriktningen och positioneringen som gjordes av B2B och B2C startups. Det påvisades att företagen som säljer till andra företag satsar mindre på marknadsanalys och segmentering jämfört med de företagen som säljer till konsumenter. Historiskt sett har olika marknadsföringskanaler använts av de två segmenten. En trend har emellertid identifierats mot användning av liknande kanaler, eftersom B2B segmentet rör sig mot att tillämpa inkommande marknadsföring, vilket redan är det huvudsakliga tillvägagångssättet som tillämpas inom B2C segmentet. B2B segmentet identifierades även, jämfört med B2C segmentet, lägga vikt vid att uppnå en position inom marknaden som utstrålar trovärdighet. Vidare visade sig marknadsföringsprocessen i startups skilja sig från vad som föreslogs i litteraturen, detta till följd av att litteraturen inte tar hänsyn till de bristande resurserna och den innovativa miljön som präglar en startup. Därför tillhandahålls ett förslag på hur marknadsföringsprocessen bättre kan anpassas till startupkontexten, detta genom att inkludera en återkopplingsslinga vilket resulterar i en mer iterativ marknadsföringsprocess.
Lundahl, Robert. "Fördelar och nackdelar med B2B : en studie om hur företag upplever B2B." Thesis, University of Skövde, Department of Computer Science, 2002. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-669.
Full textI detta arbete undersöks företag med utgångspunkt från hur de upplever B2B och då främst vilka för respektive nackdelar som upplevs. Denna undersökning är gjord genom intervjuer med personer som har erfarenhet utav B2B från olika företag runt om i Västsverige.
Rapporten inleds med en inledande introduktion och bakgrund till ämnet. En presentation av e-handel följs av en presentation utav B2B, därefter beskrivs Internetterminologi följt av en genomgång utav dagens informationssystemsutveckling.
Som grund för arbetet ligger en fallstudie gjord av Stefansson (2002), arbetet är en fortsättning utav hans arbete som var att kartlägga användandet utav EDI. Resultatet utav de intervjuer som genomförts har jämförts först internt med varandra men också med de konstateranden som Stefansson (2002) gjort.
Resultatet visar att företagen som deltagit undersökningen anser att deras satsning mot B2B har bidragit med mest positiva effekter, då framförallt att den har bidragit till mindre administrativt arbete, snabbare transaktioner och en bättre överblick av verksamheten.
Ek, Hanna, and Mie Månsson. "Prissättning inom B2B-företag." Thesis, Linnéuniversitetet, Institutionen för ekonomistyrning och logistik (ELO), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-54102.
Full textPurpose: The purpose of this thesis is to analyze and seek knowledge about the connection between pricing strategy and pricing methods in B2B companies. The analysis was conducted with help from already exciting theory about pricing strategy and pricing methods. Even though the study is conducted on a small amount of companies in a special branch, the ambition is that this thesis could be of interest for B2B-companies with the same structures of cost. Method: The thesis uses a deductive and qualitative approach. The data is collected from a case study conducted through semi-structured interviews. Theoretical framework: The base of the theoretical approach is a number of theories from business and specialist literature that have explained common pricing strategy and pricing methods. The concept of Price Waterfall and Strategic Fit is used to analyze how the companies’ activities integrate with the pricing process. Conclusion: The purpose of this study is to answer the question: What is the relationship between pricing strategies and pricing practices in B2B companies? The result shows that there are clear links in several areas. There are several conclusions to draw from this study, but the main conclusion is that to maximize profits the pricing strategies must be associated with several different pricing methods and work with them in an active way in the whole organization
Maršíková, Anna. "Zlepšování B2B procesu objednávání." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2021. http://www.nusl.cz/ntk/nusl-442955.
Full textHloušková, Jana. "B2B marketing v telekomunikacích." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1532.
Full textPipová, Jana. "Marketingový výskum v B2B." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-5101.
Full textBooks on the topic "B2B"
Seebacher, Uwe G., ed. B2B Marketing. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-54292-4.
Full textBek, Nadezhda. B2B Marketing. ru: INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1816711.
Full textHeinrich, Stephan. Akquise@B2B. Wiesbaden: Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-26522-9.
Full textSeebacher, Uwe G. B2B-Marketing. Wiesbaden: Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-30971-8.
Full textBussler, Christoph. B2B Integration. Berlin, Heidelberg: Springer Berlin Heidelberg, 2003. http://dx.doi.org/10.1007/978-3-662-05169-6.
Full textHeinemann, Gerrit. B2B eCommerce. Wiesbaden: Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-27367-5.
Full textHeinemann, Gerrit. B2B eCommerce. Wiesbaden: Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-38528-6.
Full textSeebacher, Uwe, ed. Praxishandbuch B2B-Marketing. Wiesbaden: Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-31651-8.
Full textHubbard, Katrina. B2B E-Commerce. Cambridge, Mass: Marketing Science Institute, 2001.
Find full textDemaio, Harry B. B2B and Beyond. New York: John Wiley & Sons, Ltd., 2001.
Find full textBook chapters on the topic "B2B"
Helmold, Marc. "B2B and B2C Marketing." In Management for Professionals, 45–49. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-031-10097-0_4.
Full textCharlesworth, Alan. "B2B and the B2B website." In Digital Marketing, 179–94. 4th ed. London: Routledge, 2022. http://dx.doi.org/10.4324/9781003147411-7.
Full textKircher, Sybille. "Zielgruppenansprache: B2C- versus B2B-Marken." In Digitize Your Brand Name, 17–23. Wiesbaden: Springer Fachmedien Wiesbaden, 2016. http://dx.doi.org/10.1007/978-3-658-16277-1_4.
Full textPohl, Jens, and Jörn Hüggelmeier. "B2B-Dienstleistungsmarketing." In Erfolgsfaktor Kundenzufriedenheit, 131–50. Berlin, Heidelberg: Springer Berlin Heidelberg, 2012. http://dx.doi.org/10.1007/978-3-642-32552-6_9.
Full textChaston, Ian. "B2B Marketing." In Entrepreneurial Marketing, 276–92. London: Macmillan Education UK, 2016. http://dx.doi.org/10.1007/978-1-137-50092-2_15.
Full textPurle, Enrico, Mahmut Arica, Sabine Korte, and Henning Hummels. "B2B-Vertriebspolitik." In B2B-Marketing und Vertrieb, 419–71. Wiesbaden: Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-37867-7_13.
Full textPurle, Enrico, Mahmut Arica, Sabine Korte, and Henning Hummels. "B2B-Produktpolitik." In B2B-Marketing und Vertrieb, 233–303. Wiesbaden: Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-37867-7_10.
Full textPurle, Enrico, Mahmut Arica, Sabine Korte, and Henning Hummels. "B2B-Kommunikationspolitik." In B2B-Marketing und Vertrieb, 363–418. Wiesbaden: Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-37867-7_12.
Full textPurle, Enrico, Mahmut Arica, Sabine Korte, and Henning Hummels. "B2B-Preispolitik." In B2B-Marketing und Vertrieb, 305–62. Wiesbaden: Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-37867-7_11.
Full textHeinemann, Gerrit. "B2B eCommerce Specification." In B2B eCommerce, 1–18. Wiesbaden: Springer Fachmedien Wiesbaden, 2022. http://dx.doi.org/10.1007/978-3-658-38528-6_1.
Full textConference papers on the topic "B2B"
Fischer, Heiko. "Effects of Social Media on B2B Sales." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1002278.
Full textKubo, Yuki, Buntarou Shizuki, and Jiro Tanaka. "B2B-Swipe." In CHI'16: CHI Conference on Human Factors in Computing Systems. New York, NY, USA: ACM, 2016. http://dx.doi.org/10.1145/2858036.2858216.
Full textBui, Tung, Hans-Jürgen Sebastian, and Christoph Hempsch. "B2B partnership." In the 12th International Conference. New York, New York, USA: ACM Press, 2010. http://dx.doi.org/10.1145/2389376.2389403.
Full textWei, Zhenlin, Huanle Heng, and Ya Gao. "Urban Cold Chain Logistics B2B/B2C Integration Process Reengineering." In 2018 International Conference on Management, Economics, Education and Social Sciences (MEESS 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/meess-18.2018.40.
Full textLe, Song, and Yi Yan. "The integration of B2B and B2C e-commerce mode." In 2011 IEEE 3rd International Conference on Communication Software and Networks (ICCSN). IEEE, 2011. http://dx.doi.org/10.1109/iccsn.2011.6013934.
Full textBarysheva, Svetlana Anatolievna. "FEATURES OF MAINTAINING A RELATIONSHIP BETWEEN B2B AND B2C." In РОССИЙСКАЯ НАУКА: АКТУАЛЬНЫЕ ИССЛЕДОВАНИЯ И РАЗРАБОТКИ. Самара: Самарский государственный экономический университет, 2021. http://dx.doi.org/10.46554/russian.science-2021.09-1-7/10.
Full textBîrjoveanu, Cătălin, and Mirela Bîrjoveanu. "Multi-party E-Commerce Protocol for B2C/B2B Applications." In 16th International Conference on e-Business. SCITEPRESS - Science and Technology Publications, 2019. http://dx.doi.org/10.5220/0007956801640171.
Full textBurinskiene, Aurelija, and Vida Pipiriene. "B2B Behaviour Efficiency." In Contemporary Issues in Business, Management and Education ‘2012. Vilnius, Lithuania: Vilnius Gediminas Technical University Publishing House Technika, 2012. http://dx.doi.org/10.3846/cibme.2012.28.
Full textAndersen, Kim Viborg, Michael Horton, Ann Fogelgren-Pedersen, Channa Gunawardena, and Paul Hodson. "B2B e-commerce." In the 6th international conference. New York, New York, USA: ACM Press, 2004. http://dx.doi.org/10.1145/1052220.1052287.
Full textBussler, Christoph. "Semantic B2B integration." In the 2001 ACM SIGMOD international conference. New York, New York, USA: ACM Press, 2001. http://dx.doi.org/10.1145/375663.375810.
Full textReports on the topic "B2B"
Marshak, Ronni. How B2C Customers Are Similar to B2B Customers. Boston, MA: Patricia Seybold Group, October 2012. http://dx.doi.org/10.1571/me09-20-12cc.
Full textMarshak, Ronni. Does B2B Customer Experience Differ from B2C CX? Boston, MA: Patricia Seybold Group, July 2012. http://dx.doi.org/10.1571/ht07-13-12cc.
Full textMarshak, Ronni. How B2C Customers Are Similar to B2B Customers. Boston, MA: Patricia Seybold Group, October 2012. http://dx.doi.org/10.1571/ht10-04-12cc.
Full textKamel, Magdi N. B2B Models for DoD Acquisition. Fort Belvoir, VA: Defense Technical Information Center, January 2008. http://dx.doi.org/10.21236/ada476790.
Full textMcKittrick, Susan. The New B2B Marketing in Practice. Boston, MA: Patricia Seybold Group, November 2010. http://dx.doi.org/10.1571/cs11-18-10cc.
Full textSeybold, Patricia. B2B Firms Are Adopting Web 2.0. Boston, MA: Patricia Seybold Group, January 2008. http://dx.doi.org/10.1571/ct01-31-08cc.
Full textMcKittrick, Susan. HiveFire’s Curata Platform for B2B Content Curation. Boston, MA: Patricia Seybold Group, May 2011. http://dx.doi.org/10.1571/pr05-05-11cc.
Full textSeybold, Patricia. Nurturing Customer Loyalty in the B2B World. Boston, MA: Patricia Seybold Group, May 2005. http://dx.doi.org/10.1571/bp5-26-05cc.
Full textMcKittrick, Susan. Implementation Challenges Limit B2B Marketers' Success with Automation. Boston, MA: Patricia Seybold Group, July 2010. http://dx.doi.org/10.1571/psgp07-01-10cc.
Full textSpanyi, Andrew. Customer Experience and Operational Excellence Success in B2B. Boston, MA: Patricia Seybold Group, January 2018. http://dx.doi.org/10.1571/bp01-26-18cc.
Full text