Relevant bibliographies by topics / Audience practices

Academic literature on the topic 'Audience practices'

Author: Grafiati
Published: 10 December 2022
Last updated: 28 January 2023

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Journal articles on the topic "Audience practices"

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Cavalcante, Andre. "Affect, emotion, and media audiences: the case of resilient reception." Media, Culture & Society 40, no. 8 (June 12, 2018): 1186–201. http://dx.doi.org/10.1177/0163443718781991.

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In this article, I place qualitative audience research in conversation with theories of affect. Informed by participant data from two qualitative audience studies I have conducted with lesbian, gay, bisexual, transgender, and queer (LGBTQ) audiences in the United States, I illustrate how cultural representations can make significant demands on one’s emotional and affective life, requiring practices of rest, rebuilding, and reclamation. I call this process resilient reception, or the strategies audiences employ to manage the affectively turbulent power of media and communications technologies. I examine two examples of resilient reception that the participants in my studies practiced: orientation devices (how audiences oriented toward and away from media) and practices of immersion (how audiences immersed themselves in empowering interpersonal communities and media fare). Ultimately, I argue that theories of affect can complement ideological understandings of media audiences by offering a more embodied and dynamic optic.
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Staniškytė, Jurgita. "Spectatorship, Politics and the Rules of Participation." Nordic Theatre Studies 30, no. 2 (March 13, 2019): 99–114. http://dx.doi.org/10.7146/nts.v30i2.112954.

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Contemporary theatre performances offer many examples of audience engagement - its forms range from physical interventions into public space to mental emancipation of the audience’s imagination. These practices put into question the effectiveness of the existing tools of audience research because, in some instances, theatre serves as a manipulation machine, “tricking” the public to perform specific social actions, while in other cases, it becomes a tool for the deconstruction of manipulation mechanisms at the same time serving as a platform for engaging entertainment. Audience research paradigms, based on dichotomies such as passive/active, inclusion/exclusion or incorporation/resistance are no longer able to address the complex concepts of spectatorship as performance, co-creation, or audience participation. Therefore, new practices of audience participation, conspicuously emerging in contemporary Lithuanian theatre, can only be adequately addressed by combining methodologies from different disciplines and critically evaluating historical and theoretical implications of these practices. In my article, I will focus on the historical implications of the term “audience participation” as a form of public engagement and issues of its application as experienced by theatre artists and audiences in Lithuania. The article will also examine the theoretical implications of the notion of participatory turn and its effect on theatre productions at the same time challenging the conceptual equations of “active spectatorship” in the aesthetic sphere to the emergence of “active participant” in the public sphere.
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Carter, Marcus, and Ben Egliston. "The work of watching Twitch: Audience labour in livestreaming and esports." Journal of Gaming & Virtual Worlds 13, no. 1 (March 1, 2021): 3–20. http://dx.doi.org/10.1386/jgvw_00025_1.

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This article focuses on the interactivity afforded to audiences by the video game livestreaming platform twitch.tv. Drawing on theories of audience labour, we explore what audience interactivity on Twitch might mean within the context of the contemporary digital economy. Specifically, and inspired by a range of existing work in media and cultural studies research on audiences, we argue that interactive audience practices on Twitch can be read as a site of ‘audience work’. Our contention is that the various kinds of interactive, audience practices on Twitch generate considerable economic value for the platform and its broadcasters. In the context of growing academic interest in livestreaming platforms like Twitch, this article contributes a new perspective towards the role that the interactivity of Twitch plays in creating commodified and commercially desirable experiences via the labour of audience activity.
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Carter, Marcus, and Ben Egliston. "The work of watching Twitch: Audience labour in livestreaming and esports." Journal of Gaming & Virtual Worlds 13, no. 1 (March 1, 2021): 3–20. http://dx.doi.org/10.1386/jgvw_00025_1.

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This article focuses on the interactivity afforded to audiences by the video game livestreaming platform twitch.tv. Drawing on theories of audience labour, we explore what audience interactivity on Twitch might mean within the context of the contemporary digital economy. Specifically, and inspired by a range of existing work in media and cultural studies research on audiences, we argue that interactive audience practices on Twitch can be read as a site of ‘audience work’. Our contention is that the various kinds of interactive, audience practices on Twitch generate considerable economic value for the platform and its broadcasters. In the context of growing academic interest in livestreaming platforms like Twitch, this article contributes a new perspective towards the role that the interactivity of Twitch plays in creating commodified and commercially desirable experiences via the labour of audience activity.
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Reid, Rayne, and Johan Van Niekerk. "Decoding audience interpretations of awareness campaign messages." Information & Computer Security 24, no. 2 (June 13, 2016): 177–93. http://dx.doi.org/10.1108/ics-01-2016-0003.

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Purpose This research aims to determine whether the educational influence of the cybersecurity awareness campaign on the audience (their knowledge, behaviour and potential cybersecurity culture) matches the campaign’s educational objectives. The research focuses on the knowledge component of this metric by examining the awareness campaign audience’s interpretative role in processing the campaign content, through the lens of active audience theory (AAT). Design/methodology/approach Using reflective practices, this research examines a single longitudinal case study of a cybersecurity awareness and education campaign which aims to raise awareness amongst school learners. Artefacts from a single sample are examined. Findings Reflexive practices using theories such as active audience can assist in identifying deviations between the message a campaign intends to communicate and the message that the campaign audience receives. Research limitations/implications Using this research approach, measurements could only be obtained for campaign messages depicted in artefacts. Future interventions should be designed to facilitate a more rigorous analysis of the audiences’ interpretation of all campaign messages using ATT. Originality/value This paper applied principles of ATT to examine the audience’s interpretative role in processing an awareness campaign’s content based on artifacts they created after exposure to the campaign. Conducting such analyses as part of a reflective process between cyber awareness/education campaign cycles provides a way to identify areas or topics within the campaign that require corrective action.
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Escobar-Rodríguez, Tomás, and Rocío Bonsón-Fernández. "Facebook practices for business communication among fashion retailers." Journal of Fashion Marketing and Management: An International Journal 21, no. 1 (March 13, 2017): 33–50. http://dx.doi.org/10.1108/jfmm-11-2015-0087.

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Purpose The present study examines relationship building of major players in fashion retailing through social media. Using the theories of word-of-mouth marketing and brand community as theoretical frameworks, this paper analyses the impact of social media marketing in creating brand community. To that end, the use of the popular networking site Facebook was studied. The purpose of this paper is to analyze the extent and main purposes of the usage of this communication channel and to examine companies’ activity on their Facebook pages as well as to observe their audiences and the effect in their audiences’ engagement. Additionally, this paper analyses the main type of content and the most commonly used type of media. Design/methodology/approach Research was based on a content analysis performed on 2,326 Facebook posts; a sample of 46 international leading companies in the fashion industry was analyzed in the time period between March 1 and May 31, 2015. Findings Facebook audience is positively related to retailer’s size. However, audiences in this sector are not related to the level of activity of the retailers’ Facebook pages. Audience engagement and participation in fashion retailer’s Facebook sites is higher in small retailers. The main content of the Facebook pages of top fashion retailers is marketing, photo albums and videos being the most popular drivers of this means. Originality/value No previous research analyzed fashion retailers use of Facebook sites. This study examines the variables size and engagement of fashion retailers’ audience on Facebook according to retailers’ size and activity on their corporate profiles.
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Mikosza, Janine. "In Search of the ‘Mysterious’ Australian Male: Editorial Practices in Men's Lifestyle Magazines." Media International Australia 107, no. 1 (May 2003): 134–44. http://dx.doi.org/10.1177/1329878x0310700113.

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The men's lifestyle magazines FHM (For Him Magazine) and Ralph are a significant presence in the Australian market, and both target a specific readership of young, heterosexual men. My central research question concerns how desired audiences are constructed or imagined at the ‘front end’ of magazine production. One of the major tasks of the editors and publishers of these magazines is to access, and compete for, an audience. This paper aims to examine the contradictions apparent in the editorial practices of defining or envisioning an audience for Ralph and FHM. To understand the process of how they produce the magazines, I examine the editorial staffs' conceptions of the ‘audience’; the ways in which it is created and for what purposes, as well as the terms used to describe this integral part of the industry. How the audience is defined and constructed highlights how contradictions, creativity and constraint operate in defining the audience.
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Rieh, Soo Young, Grace YoungJoo Jeon, Ji Yeon Yang, and Clifford Lampe. "Audience-Aware Credibility: From Understanding Audience to Establishing Credible Blogs." Proceedings of the International AAAI Conference on Web and Social Media 8, no. 1 (May 16, 2014): 436–45. http://dx.doi.org/10.1609/icwsm.v8i1.14525.

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This study examines how bloggers establish and enhance the credibility of their blogs through a series of blogging practices. Based on an analysis of interviews with 22 independent bloggers who blog on a range of topics, we present audience-aware credibility as a theoretical construct. Audience-aware credibility is defined as how bloggers signal their credibility based on who they think their audience is and how they provide value to that perceived audience. The analysis of bloggers’ credibility constructs, conceptualizations of audience, and perceived blog value identified four types of bloggers who constructed audience-aware credibility in distinctive ways: Community Builder, Expertise Provider, Topic Synthesizer, and Information Filterer. We then report on these bloggers’ blogging practices for establishing credibility and strategies for interacting with their audience to enhance credibility. The contributions of this study are to expand credibility constructs for social media research and to demonstrate the role of credibility perceptions in content contributors’ online activities. The findings reveal that a multi-dimensional construct of audience-aware credibility serves as a driving factor influencing and shaping blogging practices of all four types of bloggers. Copyright © 2014, Association for the Advancement of Artificial Intelligence (www.aaai.org). All rights reserved.
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Kaminskaia, Tatiana. "Crowdfunding for Media Projects: Communication Practices of Targeting." Theoretical and Practical Issues of Journalism 10, no. 3 (September 21, 2021): 487–99. http://dx.doi.org/10.17150/2308-6203.2021.10(3).487-499.

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The study examined the communicative crowdfunding practices of successful media projects in relation to financial and content participation of the target audience. The creation and support of media projects became possible in Russia through the active development of special Internet platforms and are the result of the increased status of the addressee in the media environment. The research identified factors and communication practices for creating successful media projects through crowdfunding. Crowdfunding as a collaboration of people to implement any ideas and projects is a relatively new practice for Russia, and it has not been systematically studied. There are hundreds of Internet platforms to raise funds for creating the most exotic projects (from cooking a giant salad to financing the murders of officials). At the same time, the study showed that the success of Russian crowdfunding is primarily associated with media projects. Crowdfunding is a serious resource for independent media and those who work with specific target audience and its interests. In this case, the media offer certain bonuses to the audience that supported them. The study employed participatory observation methods, content analysis, and expert interviews with the organizers and authors of successful media projects Planeta.ru (https://planeta.ru/), The power of the word, Crowdplatform for journalists (https://word-power.ru/). A total of 5 expert interviews were conducted. The study identified the following success factors: communicative features of addressing the target audience of the projects; rewards for participation that meet the audience's needs; сreative practices of attracting media personalities to promote projects.
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Banta, Emily. "Agonistic Audiences: Comic Play in the Early National Theater." American Literature 92, no. 3 (September 1, 2020): 429–55. http://dx.doi.org/10.1215/00029831-8616139.

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Abstract This essay considers how rowdy theater audiences contributed to a broader cultural understanding of democratic politics in the early United States, showing how raucous and occasionally riotous theater patrons enacted a form of popular rule that was predicated on the paying audience’s sovereign right to pleasure. Agonistic audiences thrived on the conflictual dynamics of disorder and dissidence, but their unruly practices only rarely devolved into mob violence, precisely because theatergoers largely understood themselves to be at play. I examine various accounts of theatrical disturbance, including Washington Irving’s famous depiction of a disorderly audience, to demonstrate how patrons cultivated a comic mode of sociality, one that foregrounded and maintained the essential playfulness of social contest. Such comic play acknowledged a horizon of popular enjoyment that stood in excess of rational-critical public discourse. The comic mode has long been undertheorized in literary and cultural studies of the early United States, yet it holds key insight into the practices of both early national theater and early national politics. By way of example, I offer a comic reading of Royall Tyler’s The Contrast (1787) that reveals the imprint of the agonistic audience on the repertoire of the period, shedding new light on nineteenth-century genealogies of performance.
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Dissertations / Theses on the topic "Audience practices"

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Cherry, Brigid S. G. "The female horror film audience : viewing pleasures and fan practices." Thesis, University of Stirling, 1999. http://hdl.handle.net/1893/2268.

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What is at stake for female fans and followers of horror cinema? This study explores the pleasures in horror film viewing for female members of the audience. The findings presented here confirm that female viewers of horror do not refuse to look but actively enjoy horror films and read such films in feminine ways. Part 1 of this thesis suggests that questions about the female viewer and her consumption of the horror film cannot be answered solely by a consideration of the text-reader relationship or by theoretical models of spectatorship and identification. A profile of female horror film fans and followers can therefore be developed only through an audience study. Part 2 presents a profile of female horror fans and followers. The participants in the study were largely drawn from the memberships of horror fan groups and from the readerships of a cross-section of professional and fan horror magazines. Qualitative data were collected through focus groups, interviews, open-ended questions included in the questionnaire and through the communication of opinions and experiences in letters and other written material. Part 3 sheds light on the modes of interpretation and attempts to position the female viewers as active consumers of horror films. This study concludes with a model of the female horror film viewer which points towards areas of female horror film spectatorship which require further analysis. The value of investigating the invisible experiences of women with popular culture is demonstrated by the very large proportion of respondents who expressed their delight and thanks in having an opportunity to speak about their experiences. This study of female horror film viewers allows the voice of an otherwise marginalised and invisible audience to be heard, their experiences recorded, the possibilities for resistance explored, and the potentially feminine pleasures of the horror film identified.
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Sturman, Treenen D. M. "Recommended practices for public gardens wishing to serve the teenage audience." Access to citation, abstract and download form provided by ProQuest Information and Learning Company; downloadable PDF file 1.31 Mb., 112 p, 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:1435929.

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Lawrence, Mike. "Shakespeare's unwritten contract with his audience : a study of his professional practices." Thesis, University of Sussex, 1996. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.296554.

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Shakespeare's Unwritten Contract With His Audience, A Study at His Professional Practices proposes that Shakespeare had a manifesto tor the theatre as rigorous as that of Ben Jonson whose writings leave lIS in doubt as to how he saw the function of drama and the dramatist. This thesis concentrates on the plays Shakespeare wrote after he became a member of the Lord Chamberlain's Men in 1594 - when he could exercise more control over his work than his unattached contemporaries. It argues that of equal importance to what Shakespeare wrote are the choices he had, but which he chose not to exercise. Alone of his contempories he wrote no authorial address to his audience or readers; his professional output was unlike any other Elizabethan or Jacobean playwright and so was his use, or avoidance, of common theatrical devices and conventions. This thesis undermines the conventional theory of a 'War of the Theatres' and proposes that there was a much longer and wider literary debate than has hitherto been recognised and that Shakespeare was actively involved in that debate. Further, it argues that Hamlet was his main contribution to this debate and that Hamlet is essentially a play which expresses Shakespeare's manifesto for the theatre. Evidence for the argument is culled from Shakespeare's contemporary rivals, from pre-Elizabethan drama, from my knowledge of stage magic and from such details as the number of neologisms which appeared in the language during the period 1596-1602, when Shakespeare was the sole survivor of the first generation of identifiable London playwrights and was therefore the man against whom new writers, such as Jonson and Marston, had to measure themselves.
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Spaulding, Eric. "Transmedia Storytelling: Principles, practices, and prototypes for designing narrative experiences with the audience." Research Showcase @ CMU, 2012. http://repository.cmu.edu/theses/31.

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“The Artwork of the future...transplants the player into a dramatic space, by all means of his visual and oral faculties; making her forget the confines of reality; to live and breathe in the drama which seems to the player as life itself, and in the work where seems the wide expanse of a whole world.” | Richard Wagner, The Artwork of the Future, 1849 The Internet has changed the way we experience stories, although like any new technology, it was used to curate long before it was used to create. As entertainment industries collapse, producers both castigate the Internet as the culprit and embrace it as a panacea. For narrative designers, the Internet is a global stage where the house lights are on 24/7. It is a mediated performance that self documents and offers an endless supply of props for audiences eager to become participants in immersive experiences. Most importantly, it outlines the future for a new form of narrative art called transmedia storytelling. For producer Turo Drakvik, “This form of storytelling is native to the Internet in the same way that the novel is native to print.” Transmedia narrative content unfolds in non-linear arcs across multiple platforms that are best situated to evidence the storyworld, and it blends media arts with performance-based arts and game systems. The role of the audience has been fundamentally changed. Rather than spectators, they are now encouraged to be invested co-creators of the experience. My thesis focused on experiments that examine how storytellers might use the Internet and digital media platforms to create participatory storyworlds. To explore this emerging medium, I created the first transmedia comedy—a 4 week immersion called Love and Luck(y)—and documented roles, artifacts, and principles for future storytellers.
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Ressler, Mary Beth. "Adolescent Identity Performances Within Literacy Practices." The Ohio State University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=osu1293078037.

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Ross, Jennifer. "Unmasking online reflective practices in higher education." Thesis, University of Edinburgh, 2012. http://hdl.handle.net/1842/6321.

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Online reflective practices that are high-stakes – summatively assessed, or used as evidence for progression or membership in a professional body – are increasingly prevalent in higher education, especially in professional and vocational programmes. A combination of factors is influencing their emergence: an e-learning agenda that promises efficiency and ubiquity; a proliferation of employability, transferable skills and personal development planning policies; a culture of surveillance which prizes visibility and transparency; and teacher preference for what are seen as empowering pedagogies. This thesis analyses qualitative interview data to explore how students and teachers negotiate issues of audience, performance and authenticity in their high-stakes online reflective practices. Using mask metaphors, and taking a post-structuralist and specifically Foucauldian perspective, the work examines themes of performance, trace, disguise, protection, discipline and transformation. The central argument is that the effects of both compulsory reflection, and writing online, destabilise and ultimately challenge the humanist ideals on which reflective practices are based: those of a ‘true self’ which can be revealed, understood, recorded, improved or liberated through the process of writing about thoughts and experiences. Rather than revealing and developing the ‘true self’, reflecting online and for assessment produces fragmented, performing, cautious, strategic selves. As a result, it offers an opportunity to work critically with an awareness of audience, genres of writing and shifting subjectivity. This is rarely, if ever, explicitly the goal of such practices. Instead, online reflective practices are imported wholesale from their offline counterparts without acknowledgement of the difference that being online makes, and issues of power in high-stakes reflection are disguised or ignored. Discourses of authentic self-knowledge, personal and professional development, and transformative learning are not appropriate to the nature of high-stakes online reflection. The combination creates passivity, anxiety and calculation, it normalises surveillance, and it produces rituals of confession and compliance. More critical approaches to high-stakes online reflection, which take into account addressivity, experimentation and digitality, are proposed.
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Bizub, Christopher M. "Best Marketing Practices for Building a Strong Audience-Base for Rubber City Shakespeare Company." University of Akron / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=akron1492091807857684.

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Dilokkunanant, Komsun. "Strategies for classical music audiences: an exploration of existing practices used by western European art music organizations." Diss., University of Iowa, 2019. https://ir.uiowa.edu/etd/6937.

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Music has been part of human culture since the beginning of civilization. All musical types, styles, and genres are products of different cultures at different times. What we refer to today as Classical Music are the musical compositions written for standard Western European orchestral instruments ranging from solo to chamber music to symphony orchestra. Towards the end of the nineteenth-century classical music gradually came to be seen as "serious" music that required deeper knowledge in order to truly appreciate it. With the rise of the popular music category, classical music itself has become less relevant and less a part of today’s society. Classical music institutions have thus been trying to find different strategies to reconnect classical music with audiences. Examples include attractive subscription schemes, varied concert formats, and community and educational projects. It is also notable that non-musical aspects connected with concerts also contribute to an audience’s overall decision making. The quality of the performance is not the only factor anymore that needs to be considered to ensure success. This dissertation explores different strategies used by some prominent Western European art music organizations, mainly orchestras, to creatively engage their audiences. These strategies are examples of successful audience engagement that can serve as a resource for other organizations in their quest to engage their own audiences.
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Walsh, Kelly. "COMMUNICATION CONSULTANTS AND PUBLIC PARTICIPATION PRACTICES: AN INTERNSHIP WITH ENVIRONMENTAL QUALITY MANAGEMENT, INC." Miami University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=miami1399887095.

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Thornton, Karen D. "Discourses of Power and Representation in British Broadcasting Corporation Documentary Practices: 1999-2013." Thesis, University of Bradford, 2018. http://hdl.handle.net/10454/18364.

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This dissertation re-evaluates the ways in which contemporary television documentary practices engage their audience. Bringing together historical frameworks, and using them to analyse a range of examples not considered together within this context previously, the main finding is that the use of spectacle to engage the audience into a visceral response cuts across all of the examples analysed, regardless of the subject matter being explored. Drawing on a media archaeological approach, the dissertation draws parallels with the way in which pre-cinema engaged an audience where the primary point of engagement came from the image itself, rather than a narrative. Within a documentary context, which is generally understood as a genre which is there to educate or inform an audience, the primacy of spectacle calls for a re-evaluation of the form and function of documentary itself. Are twenty-first century documentary practices manufacturing an emotional connection to engage the audience over attempting to persuade with reasoning and logic? The answer contained within this dissertation is that they are.
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Books on the topic "Audience practices"

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Purcell, Stephen. Shakespeare and Audience in Practice. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-37525-4.

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Videogame audiences: Local practices, global cultures. New York: P. Lang, 2009.

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Fong, Siao Yuong. Performing Fear in Television Production. Nieuwe Prinsengracht 89 1018 VR Amsterdam Nederland: Amsterdam University Press, 2022. http://dx.doi.org/10.5117/9789463724579.

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What goes into the ideological sustenance of an illiberal capitalist democracy? While much of the critical discussion of the media in authoritarian contexts focus on state power, the emphasis on strong states tend to perpetuate misnomers about the media as mere tools of the state and sustain myths about their absolute power. Turning to the lived everyday of media producers in Singapore, I pose a series of questions that explore what it takes to perpetuate authoritarian resilience in the mass media. How, in what terms and through what means, does a politically stable illiberal Asian state like Singapore formulate its dominant imaginary of social order? What are the television production practices that perform and instantiate the social imaginary, and who are the audiences that are conjured and performed in the process? What are the roles played by imagined audiences in sustaining authoritarian resilience in the media? If, as I will argue in the book, audiences function as the central problematic that engenders anxieties and self-policing amongst producers, can the audience become a surrogate for the authoritarian state?
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Judicial, Bolivia Poder. El proceso por audiencia. Sucre, Bolivia: Poder Judicial de Bolivia, 2000.

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Charlie, Keil, and Stamp Shelley 1963-, eds. American cinema's transitional era: Audiences, institutions, practices. Berkeley: University of California Press, 2004.

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Castro, Manuel González. Audiencia de vista de causa. Córdoba: Advocatus, 2001.

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Audience-citizens: The media, public knowledge and interpretive practice. Thousand Oaks: SAGE Publications, 2009.

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Webster, James G. Ratings analysis: The theory and practice of audience research. 3rd ed. Mahwah, NJ: Lawrence Erlbaum Associates, 2005.

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F, Phalen Patricia, and Lichty Lawrence Wilson, eds. Ratings analysis: The theory and practice of audience research. 3rd ed. Mahwah, N.J: L. Erlbaum Associates, 2006.

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Imagining the audience: Viewing positions in curatorial and artistic practice. Stockholm]: Swedish Exhibition Agency, 2012.

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Book chapters on the topic "Audience practices"

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Rodríguez-Vázquez, Ana-Isabel, José Sixto-García, and Kruzkaya Ordóñez. "Social audience and media." In Emerging Practices in the Age of Automated Digital Journalism, 78–92. London: Routledge, 2022. http://dx.doi.org/10.4324/9781003260813-8.

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Bird, S. Elizabeth. "Seeking the Audience for News: Response, News Talk, and Everyday Practices." In The Handbook of Media Audiences, 489–508. Oxford, UK: Wiley-Blackwell, 2011. http://dx.doi.org/10.1002/9781444340525.ch25.

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Vázquez-Herrero, Jorge, María-Cruz Negreira-Rey, and Gabriela Zago. "Young audience wanted! Journalism looks to the future." In Emerging Practices in the Age of Automated Digital Journalism, 56–66. London: Routledge, 2022. http://dx.doi.org/10.4324/9781003260813-6.

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Hackett, Robert. "Remembering the Audience: Notes on Control, Ideology and Oppositional Strategies in the News Media." In Popular Cultures and Political Practices, 83–101. Toronto: University of Toronto Press, 1988. http://dx.doi.org/10.3138/9781442602861-008.

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Roeder, Rebecca, Elizabeth Miller, and Pilar Garcés-Conejos Blitvich. "Pedagogy, Audience, and Attitudes: Influencing University Students’ Metalinguistic Awareness About Texting Practices." In Analyzing Digital Discourse, 367–89. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-92663-6_13.

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Jonasson, Maren. "Exhibiting the Extraordinary Body: Six Itinerant Performers and Their Livelihood in the Nordic Countries, 1864–1912." In Encounters and Practices of Petty Trade in Northern Europe, 1820–1960, 171–97. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-030-98080-1_8.

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AbstractThis chapter examines the marginalized livelihoods of six “extraordinary” bodied itinerant artists, who performed and were exhibited in the Nordic countries during 1860–1910. They travelled extensively and were shown to varied audiences in Denmark, Norway, Sweden, and Finland, at town markets, in restaurants, and at other locations and events where large crowds were expected to gather. The cases discussed include individuals who all belonged to the margins of society: an exceptionally tall man, two albino sisters, a woman born without arms and with deformed legs, and two African-American women. These performing artists made their living and supported their families by exhibiting their extraordinary “deviant” bodies to a paying audience. Making use of their bodies was one of few means available to them.
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Vail, James, Theresa Heath, Lesley-Ann Dickson, and Rebecca Finkel. "Film Festivals on the Small Screen: Audiences, Domestic Space, and Everyday Media." In Rethinking Film Festivals in the Pandemic Era and After, 81–100. Cham: Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-031-14171-3_5.

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AbstractSince March 2020 in the UK, film festivals have moved to a variety of broadcast, video-on-demand (VOD), and VOD-like forms of film exhibition. Film viewing takes place on home television sets, laptops, and mobile devices and, due to the often-flexible form of film scheduling, the film festival comes to sit within and against the rhythms of everyday media use. This chapter provides a conceptual framework to theorize film festival audiences in this context. We argue that any account of online film festival audiences should take into consideration the relationship between film festival viewing and other media practices. Specifically, we draw attention to the ways in which film festival viewing practices are framed as distinct from other domestic media practices in the context of everyday life. We outline three main “sites” in which this framing occurs. The first site relates to the spaces of media consumption. The second relates to the temporal rhythms of media use. The third encompasses the forms of social interaction between different audience members. We argue that it is within these three sites that the frame of the online film festival is performed, negotiated, or felt to be missing.
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Chaker, Sarah. "Musikvermittlung as Everyday Practice." In Forum Musikvermittlung - Perspektiven aus Forschung und Praxis, 121–30. Bielefeld, Germany: transcript Verlag, 2022. http://dx.doi.org/10.14361/9783839456811-010.

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This contribution is dedicated to another practical format of Musikvermittlung that was part of the lecture series back in 2019/2020: For the Austrian cello quartet Die Kolophonistinnen with its young musicians Hannah Amann, Marlene Förstel, Elisabeth Herrmann and Theresa Laun, practices of Musikvermittlung are an integral part of their daily professional routines. This is how the quartet has been able to make a name for itself, for its creative performative strategies and special arrangements of works, which all aim to address and connect with the audience, as the lecture series also impressively showed. Based on an interview with Marlene Förstel, Sarah Chaker outlines the motivation and strategies of the ensemble with regard to Musikvermittlung.
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Hulela, Keba, Joseph Mukuni, Might Kojo Abreh, Joseph Amooti Kasozi, and David Kraybill. "Transformative curricula and teaching practices to meet labour market needs in tertiary agricultural education in Africa." In Transforming tertiary agricultural education in Africa, 126–34. Wallingford: CABI, 2021. http://dx.doi.org/10.1079/9781789246544.0007.

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Abstract This chapter describes and analyzes labour market conditions and policy, as well as programme options for improving the economic and social relevance of agricultural training in African higher education institutions. The intended audience is teachers and administrators of tertiary agricultural education (TAE) who have little or no training in curriculum development or pedagogy. The aim is to present practical steps for reforming curricula and pedagogical approaches to enable TAE institutions to meet the needs of communities more effectively and to address the demands of dynamic labour, information and technology markets. The discussion also describes how tertiary education teachers and administrators can develop the vision, methods and institutional culture required to prepare students for employability and life-long learning.
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Kisselburgh, Lorraine, and Jonathan Beever. "The Ethics of Privacy in Research and Design: Principles, Practices, and Potential." In Modern Socio-Technical Perspectives on Privacy, 395–426. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-030-82786-1_17.

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AbstractThe contexts of sociotechnical privacy have evolved significantly in 50 years, with correlate shifts in the norms, values, and ethical concerns in research and design. We examine these eras of privacy from an ethics perspective, arguing that as contexts expand from the individual, to internet, interdependence, intelligences, and artificiality, they also reframe the audience or stakeholder roles present and broaden the field of ethical concerns. We discuss these ethical issues and introduce a principlist framework to guide ethical decision-making, articulating a strategy by which principles are reflexively applied in the decision-making process, informed by the rich interface of epistemic and ethical values. Next, we discuss specific challenges to privacy presented by emerging technologies such as biometric identification systems, autonomous vehicles, predictive algorithms, deepfake technologies, and public health surveillance and examine these challenges around five ethical principles: autonomy, justice, non-maleficence, beneficence, and explicability. Finally, we connect the theoretical and applied to the practical to briefly identify law, regulation, and soft law resources—including technical standards, codes of conduct, curricular programs, and statements of principles—that can provide actionable guidance and rules for professional conduct and technological development, codifying the reasoning outcomes of ethics.
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Conference papers on the topic "Audience practices"

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Wohn, Donghee Yvette, and Guo Freeman. "Audience Management Practices of Live Streamers on Twitch." In IMX '20: ACM International Conference on Interactive Media Experiences. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3391614.3393653.

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Pei, Lucy, Benedict Salazar Olgado, and Roderic Crooks. "Narrativity, Audience, Legitimacy: Data Practices of Community Organizers." In CHI '22: CHI Conference on Human Factors in Computing Systems. New York, NY, USA: ACM, 2022. http://dx.doi.org/10.1145/3491101.3519673.

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Xavronina, Serafima. "Teaching Practices Of Prefixal Verbs Of Motion To Foreign Audience." In International Scientific Conference «Social and Cultural Transformations in the Context of Modern Globalism» dedicated to the 80th anniversary of Turkayev Hassan Vakhitovich. European Publisher, 2020. http://dx.doi.org/10.15405/epsbs.2020.10.05.248.

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Dennett, J. T., and S. G. Carroll. "The final inference of comprehension (lay public as audience)." In International Conference on Professional Communication,Communication Across the Sea: North American and European Practices. IEEE, 1990. http://dx.doi.org/10.1109/ipcc.1990.111169.

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Mardsjo, K. "Technical writers' image of their audience: word processing and microwave oven manuals as an example." In International Conference on Professional Communication,Communication Across the Sea: North American and European Practices. IEEE, 1990. http://dx.doi.org/10.1109/ipcc.1990.111180.

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Stefanova, Marieta. "POSSIBILITIES OF POSITIONING THROUGH DIFFERENTIATION OF PRODUCTS FROM THE PROCESSING OF OLIVE TREE FRUIT." In SUSTAINABLE LAND MANAGEMENT - CURRENT PRACTICES AND SOLUTIONS 2019. University publishing house "Science and Economics", University of Economics - Varna, 2021. http://dx.doi.org/10.36997/slm2019.163.

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This study analyses the possibility of differentiation in the supply of different types of products from the processing of the olive tree fruit in order to make them more appealing to the target audience. Possibilities have been identified to distinguish the business from other market participants and to better position it on the market through cost leadership or differentiation of product quality. An analysis has been conducted of a product differentiation method applying five factors facilitating the positioning of the brand to achieve better satisfaction of consumer preferences and earn the consumers' loyalty. It was found that in the examined product category the factor contributing to the greatest degree to product differentiation is the adopted assortment policy. This is an expert method that can be successfully applied to other product categories.
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Winnips, Koos, Jan Riezebos, and Miriam Ossevoort. "A platform for the influencers: spreading educational innovations via a professional learning network." In Fifth International Conference on Higher Education Advances. Valencia: Universitat Politècnica València, 2019. http://dx.doi.org/10.4995/head19.2019.9222.

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To further the spread of educational innovation and the sharing of good teaching practices our faculty decided to set up a professional learning network (PLN). With the PLN the aim is to reach an early majority of lecturers by asking influential lecturers to share their practical experiences.Via the PLN meetings for lecturers are organized, web-based resources are made available and educational support is provided. In meetings lecturers present good practices for their colleagues. The topics of the meetings connect to faculty policy (such as: technology enhanced learning, inclusion of international students).Analysis of visitors to the meetings shows the target audience has been reached. Visitors are mainly lecturers, associate professors and professors, spread evenly across all departments of the faculty. On the topic of Technology Enhanced Learning, 71% of the visitors to the PLN are outside a group of early adopters. Overall, meeting visitors are found to be innovators, early adoptors and early majority.In conclusion we found that a PLN can be used as a platform for influencers to reach an early majority of lecturers
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Ashby, Kira, Sea Rotmann, Jennifer Smith, Luis Mundaca, Aimee Ambrose, Sherri Borelli, and Manswi Talwar. "Who are Hard-to-Reach energy users? Segments, barriers and approaches to engage them." In ACEEE Summer Study for Energy Efficiency in Buildings. ACEEE, 2020. http://dx.doi.org/10.47568/3cp103.

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Energy efficiency (EE) program administrators and policy makers have long encouraged the adoption of efficient technologies and conservation practices across all energy users and sectors. Energy users who haven’t yet participated in efficiency and conservation programs despite ongoing outreach are often referred to as “Hard-to-Reach” (HTR). These individuals or organizations can include, for instance, low income or rural audiences on the residential side and small businesses or building operators on the commercial side. More effectively engaging underserved and HTR audiences is key to ensuring everyone benefits equitably from efficiency and conservation interventions. In June 2019, energy efficiency, behavior change and HTR researchers, practitioners, and policy makers from five countries embarked on a 3-year project in partnership with the UserCentred Energy Systems Technology Collaboration Programme (Users TCP) by the International Energy Agency (IEA). The purpose of this effort is to characterize the diverse audience segments commonly referred to as HTR and to uncover the barriers and behavioral opportunities to more effectively engage them. This paper describes the first of these efforts. We have synthesized data from a global survey (N=110) and stakeholder interviews with 40+ energy efficiency experts striving to better understand and engage HTR in their respective countries. This paper provides initial insights from this data into how HTR energy users are defined across the world and which segments have been prioritized globally for focused outreach. The overarching goal is to use a standardized research process to inform and improve how energy efficiency, behavior change, and demand response programs targeting specific HTR audiences are designed, implemented and evaluated.
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Ashby, Kira, Sea Rotmann, Jennifer Smith, Luis Mundaca, Aimee Ambrose, Sherri Borelli, and Manswi Talwar. "Who are Hard-to-Reach energy users? Segments, barriers and approaches to engage them." In ACEEE Summer Study for Energy Efficiency in Buildings. ACEEE, 2020. http://dx.doi.org/10.47568/3false103.

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Energy efficiency (EE) program administrators and policy makers have long encouraged the adoption of efficient technologies and conservation practices across all energy users and sectors. Energy users who haven’t yet participated in efficiency and conservation programs despite ongoing outreach are often referred to as “Hard-to-Reach” (HTR). These individuals or organizations can include, for instance, low income or rural audiences on the residential side and small businesses or building operators on the commercial side. More effectively engaging underserved and HTR audiences is key to ensuring everyone benefits equitably from efficiency and conservation interventions. In June 2019, energy efficiency, behavior change and HTR researchers, practitioners, and policy makers from five countries embarked on a 3-year project in partnership with the UserCentred Energy Systems Technology Collaboration Programme (Users TCP) by the International Energy Agency (IEA). The purpose of this effort is to characterize the diverse audience segments commonly referred to as HTR and to uncover the barriers and behavioral opportunities to more effectively engage them. This paper describes the first of these efforts. We have synthesized data from a global survey (N=110) and stakeholder interviews with 40+ energy efficiency experts striving to better understand and engage HTR in their respective countries. This paper provides initial insights from this data into how HTR energy users are defined across the world and which segments have been prioritized globally for focused outreach. The overarching goal is to use a standardized research process to inform and improve how energy efficiency, behavior change, and demand response programs targeting specific HTR audiences are designed, implemented and evaluated.
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Bryukhova, Olga. "The Formation of an Attractive HR-Brand of a Transport Company's Target Audience of 'Young People'." In The Public/Private in Modern Civilization, the 22nd Russian Scientific-Practical Conference (with international participation) (Yekaterinburg, April 16-17, 2020). Liberal Arts University – University for Humanities, Yekaterinburg, 2020. http://dx.doi.org/10.35853/ufh-public/private-2020-60.

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The article is dedicated to studying the HR-brand of a vehicle company, and seeks ways to improve it further. Theoretical and methodological aspects of shaping the image of an organisation as an employer are now widely reflected in the works of domestic and foreign researchers in the field of human resource management. However, the applied aspects of branding in relation to specific employers from different sectors of the economy remain relevant for the study. The practical interest of the company in question is due to the high turnover rate (15%) and the shortage of young workers. For the purpose of studying the formed corporate HR-brand, the author uses an analysis of local regulations on staff management, employee questionnaires, the assessment of the employer’s value proposition, a reputational audit of the company regarding the Internet environment, etc. The analysis of the internal and external image of the employer concludes that the attractiveness of the HR brand of the enterprise among the target audience ‘young people’ needs to be improved. The successful achievement of this goal is possible through the introduction of career management practices, organising participation in professional competitions; for young promising employees already in the company, developing and implementing a preliminary programme and promoting the company on social media: for potential candidates. Forming an attractive HR brand for young people based on the implementation of a value proposition that takes into account the specifics of this target audience, using new channels and formats to promote the employer brand externally, including in the online environment, will optimise staff turnover, attract and retain talented young people and strengthen the company’s position in the market.
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Reports on the topic "Audience practices"

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Willis, Craig. ECMI Minorities Blog. Could a new level of digitalisation offer minority language media outlets a strategy to attract a wider audience? European Centre for Minority Issues, October 2022. http://dx.doi.org/10.53779/smpx1996.

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Minority language media (MLM) faced significant disruption resulting from the digitalisation processes which brought in increased competition and challenged traditional business models. With a new wave of technological advancements in auto-translation, however, there may be opportunities to grow audience within different speaker groups. This blogpost considers the model of Scottish Gaelic broadcaster BBC Alba, which is sustained by a two-pronged strategy of content for speakers and non-speakers, concluding that other outlets, including newspapers, could utilise auto-translation tools to grow their audience as readership habits evolve. Caution is also expressed towards the possibility of majority-language first practices creeping in out of convenience, serving as a reminder that regulation and public funding must ensure that minority language content is continuously produced, and that the current wave of digitalisation is advantageous for MLM.
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Lewis, Courtney-Elyce, Jose Alarco, Joshua Watts, Michael Horn, and Maggie Gulbinska. Fundamentals of Standard Cell Formats, Fabrication and Formation Equipment. Queensland University of Technology, November 2021. http://dx.doi.org/10.5204/rep.eprints.236407.

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This document provides an overview of standard cell format trends, cell fabrication and formation equipment as well as best practices established worldwide for Li-ion cell/battery fabrication and formation equipment. The purpose of this report is to fill the knowledge and essential capability gap pertaining to testing and qualification workflow of Lithium-ion cell materials in reliable, reproducible cell formats that are also representative of industry standards. The target audience for this report are domestic battery-grade materials suppliers and prospective suppliers as well as members of the emerging Australian battery industry.
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Torres, Marissa, Michael-Angelo Lam, and Matt Malej. Practical guidance for numerical modeling in FUNWAVE-TVD. Engineer Research and Development Center (U.S.), October 2022. http://dx.doi.org/10.21079/11681/45641.

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This technical note describes the physical and numerical considerations for developing an idealized numerical wave-structure interaction modeling study using the fully nonlinear, phase-resolving Boussinesq-type wave model, FUNWAVE-TVD (Shi et al. 2012). The focus of the study is on the range of validity of input wave characteristics and the appropriate numerical domain properties when inserting partially submerged, impermeable (i.e., fully reflective) coastal structures in the domain. These structures include typical designs for breakwaters, groins, jetties, dikes, and levees. In addition to presenting general numerical modeling best practices for FUNWAVE-TVD, the influence of nonlinear wave-wave interactions on regular wave propagation in the numerical domain is discussed. The scope of coastal structures considered in this document is restricted to a single partially submerged, impermeable breakwater, but the setup and the results can be extended to other similar structures without a loss of generality. The intended audience for these materials is novice to intermediate users of the FUNWAVE-TVD wave model, specifically those seeking to implement coastal structures in a numerical domain or to investigate basic wave-structure interaction responses in a surrogate model prior to considering a full-fledged 3-D Navier-Stokes Computational Fluid Dynamics (CFD) model. From this document, users will gain a fundamental understanding of practical modeling guidelines that will flatten the learning curve of the model and enhance the final product of a wave modeling study. Providing coastal planners and engineers with ease of model access and usability guidance will facilitate rapid screening of design alternatives for efficient and effective decision-making under environmental uncertainty.
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Kaye, Tom, Caspar Groeneveld, Caitlin Moss, and Björn Haßler. Nepal “Ask me anything” Session: Responses to audience questions. EdTech Hub, May 2020. http://dx.doi.org/10.53832/edtechhub.0014.

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On Thursday, 30 April 2020, the EdTech Hub participated in an “Ask me anything” session for policy-makers and funders in Nepal. The session focused on designing high-quality, effective, distance education programmes during the COVID-19 pandemic. Participants included high-level officials from the Nepalese government (e.g., the Ministry of Education, Science and Technology, the Curriculum Development Office and the Education Review Office), representatives from development partners (e.g., the World Bank, UNICEF and USAID) and other education organisations (e.g., OLE Nepal). The session was convened for two purposes. First, to consider international good practice and current trends in distance education during the COVID-19 pandemic, presented by the World Bank EduTech team and the EdTech Hub. Second, for the EdTech Hub team to gather questions from participants, to be able to target guidance specifically to the situation in Nepal. This document provides answers to a consolidated list of 10 questions received from stakeholders during the session. To consolidate any overlap, we have occasionally combined multiple questions into one. In other cases, where multiple important issues required a focused response, we split apart questions.
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Torrijos, Ivan Dario Pinerez, Tina Puntervold, Skule Strand, Panagiotis Aslanidis, Ingebret Fjelde, and Aleksandr Mamonov. Core restoration: A guide for improved wettability assessments. University of Stavanger, November 2021. http://dx.doi.org/10.31265/usps.198.

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The initial wetting of a reservoir sets a limit for the EOR potential during water-based recovery operations and “Smart Water” injection. For this reason, an improved understanding of the factors influencing the wetting can help to control and better forecast oil production during water-based floods. To preserve and reproduce the original reservoir wettability is a challenging task and wrong cleaning and core restoration procedures can lead to incorrect wettability estimations and thus induce serious errors when evaluating the initial wettability of a reservoir system or its EOR potential by water-based methods. Thereby, there is a need to improve the chemical knowledge on interactions among the rock, brine and fluids present in reservoir systems. This will help to understanding the influence of the parameters affecting wettability during cleaning and core restoration processes. Understanding which are the main parameters influencing oil recovery processes is of great relevance. The objective of this document is to provide suggestions for added-value experiments, complementing and challenging the standard RCA and SCAL procedures, prior to performing experimental research in which wettability and wettability alteration processes are important. Lessons learned will be highlighted and new ideas to optimize core restoration protocols to preserve and closely reproduce wettability are put forward. These recommended practices target core restoration procedures after the core material has been received in the laboratory. The target audience for this document is engineers and scientists with an interest in core preparation for wettability studies.
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Sarofim, Samer. Developing an Effective Targeted Mobile Application to Enhance Transportation Safety and Use of Active Transportation Modes in Fresno County: The Role of Application Design & Content. Mineta Transportation Institute, July 2021. http://dx.doi.org/10.31979/mti.2021.2013.

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This research empirically investigates the need for, and the effective design and content of, a proposed mobile application that is targeted at pedestrians and cyclists in Fresno County. The differential effect of the proposed mobile app name and colors on the target audience opinions was examined. Further, app content and features were evaluated for importance and the likelihood of use. This included design appeal, attractiveness, relevance, ease of navigation, usefulness of functions, personalization and customization, message recipients’ attitudes towards message framing, and intended behaviors related to pedestrian, cyclist, and motorist traffic safety practices. Design mobile application features tested included image aesthetics, coherence and organization, and memorability and distinction. Potential engagement with the mobile app was assessed via measuring the users’ perceived enjoyment while using the app. The behavioral intentions to adopt the app and likelihood to recommend the app were assessed. The willingness to pay for purchasing the app was measured. This research provided evidence that a mobile application designed for pedestrians and cyclists is needed, with high intentions for its adoption. Functions, such as Safety Information, Weather Conditions, Guide to Trails, Events for Walkers and Bikers, and Promotional Offers are deemed important by the target population. This research was conducted in an effort to increase active transportation mode utilization and to enhance the safety of vulnerable road users. The public, city administrators, transportation authorities, and policy makers shall benefit from the results of this study by adapting the design and the features that are proposed in this research and were found appealing and useful for the target vulnerable road user groups. The need of the proposed mobile application and its main functions are established, based on the results of this research, which propagates further steps of implementation by city administrators and transportation authorities.
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Tkachuk, Viktoriia, Yuliia Yechkalo, Serhiy Semerikov, Maria Kislova, and Valentyna Khotskina. Exploring Student Uses of Mobile Technologies in University Classrooms: Audience Response Systems and Development of Multimedia. [б. в.], November 2020. http://dx.doi.org/10.31812/123456789/4126.

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The research is aimed at theoretical substantiation, development and experimental verification of methods of applying mobile technologies by university students. The research objective implies adapting audience response systems and mobile tools of multimedia development to be used in the classroom environment at universities. The research object is application of mobile ICT to the training process. The research subject is methods of applying audience response systems and mobile tools to conducting practical classes at the university. There are analyzed Ukrainian and foreign researches into the issues of mobile ICT application to the university students training. The authors have developed methods of applying audience response systems by taking Plickers as an example and mobile tools of multimedia development through using augmented reality tools. There is comparative assessment of functionality of audience response systems and mobile tools of developing multimedia with augmented reality. Efficiency of the developed technology is experimentally verified and confirmed.
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Brinkerhoff, Derick W., and Anna Wetterberg. Governance and Sector Outcomes: Making the Connections. RTI Press, September 2018. http://dx.doi.org/10.3768/rtipress.2018.pb.0019.1809.

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A critical issue in international development is how donor-funded programs can support sustainable and long-lasting changes in assisted countries. Among the factors associated with sustainability is improved governance. However, many donor-funded initiatives are focused on achieving results in specific sectors, such as health, education, and agriculture. How can how governance interventions contribute to achieving sector-specific results? This brief explores this question and discusses how international development practice has incorporated recognition of the links between governance and sector outcomes. The brief develops a stylized continuum of how governance elements relate to sector interventions and contribute to expected outcomes. We discuss factors that either impede or impel governance integration and close with some observations regarding prospects for integrated programming. The audience for the brief is the international development policy and practitioner communities, and secondarily, academics with an interest in the topic. Key take-aways include: (1) there is ample evidence of positive contributions from improved governance to sector-specific outcomes, but few guideposts exist for practical and effective governance integration; (2) barriers to integration include urgent sector priorities that overshadow governance concerns, requirements to demonstrate progress towards ambitious sector targets, and complex choices related to measurement; and (3) sustainability and self-reliance are major drivers for integration and are facilitated by the flexibility and adaptation that governance integration enables.
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Gattenhof, Sandra, Donna Hancox, Sasha Mackay, Kathryn Kelly, Te Oti Rakena, and Gabriela Baron. Valuing the Arts in Australia and Aotearoa New Zealand. Queensland University of Technology, December 2022. http://dx.doi.org/10.5204/rep.eprints.227800.

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The arts do not exist in vacuum and cannot be valued in abstract ways; their value is how they make people feel, what they can empower people to do and how they interact with place to create legacy. This research presents insights across Australia and Aotearoa New Zealand about the value of arts and culture that may be factored into whole of government decision making to enable creative, vibrant, liveable and inclusive communities and nations. The COVID-19 pandemic has revealed a great deal about our societies, our collective wellbeing, and how urgent the choices we make now are for our futures. There has been a great deal of discussion – formally and informally – about the value of the arts in our lives at this time. Rightly, it has been pointed out that during this profound disruption entertainment has been a lifeline for many, and this argument serves to re-enforce what the public (and governments) already know about audience behaviours and the economic value of the arts and entertainment sectors. Wesley Enoch stated in The Saturday Paper, “[m]etrics for success are already skewing from qualitative to quantitative. In coming years, this will continue unabated, with impact measured by numbers of eyeballs engaged in transitory exposure or mass distraction rather than deep connection, community development and risk” (2020, 7). This disconnect between the impact of arts and culture on individuals and communities, and what is measured, will continue without leadership from the sector that involves more diverse voices and perspectives. In undertaking this research for Australia Council for the Arts and Manatū Taonga Ministry for Culture & Heritage, New Zealand, the agreed aims of this research are expressed as: 1. Significantly advance the understanding and approaches to design, development and implementation of assessment frameworks to gauge the value and impact of arts engagement with a focus on redefining evaluative practices to determine wellbeing, public value and social inclusion resulting from arts engagement in Australia and Aotearoa New Zealand. 2. Develop comprehensive, contemporary, rigorous new language frameworks to account for a multiplicity of understandings related to the value and impact of arts and culture across diverse communities. 3. Conduct sector analysis around understandings of markers of impact and value of arts engagement to identify success factors for broad government, policy, professional practitioner and community engagement. This research develops innovative conceptual understandings that can be used to assess the value and impact of arts and cultural engagement. The discussion shows how interaction with arts and culture creates, supports and extends factors such as public value, wellbeing, and social inclusion. The intersection of previously published research, and interviews with key informants including artists, peak arts organisations, gallery or museum staff, community cultural development organisations, funders and researchers, illuminates the differing perceptions about public value. The report proffers opportunities to develop a new discourse about what the arts contribute, how the contribution can be described, and what opportunities exist to assist the arts sector to communicate outcomes of arts engagement in Australia and Aotearoa New Zealand.
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Chorna, Olha V., Vita A. Hamaniuk, and Aleksandr D. Uchitel. Use of YouTube on lessons of practical course of German language as the first and second language at the pedagogical university. [б. в.], September 2019. http://dx.doi.org/10.31812/123456789/3253.

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Integration of ICT significantly increases the possibilities of the educational process and extends the boundaries of the educational sphere as a whole. Publicly available resources, such as e-mail, blogs, forums, online applications, video hosting sites, can serve as the basis for building open learning and education. Informational educational technologies of learning foreign languages are in the focus of this study. The article represents the results of theoretical analysis of content on the subject of its personal- and didactic-definite orientation, as well as some aspects of the practical use of commonly used YouTube video materials in the process of teaching German as the first or second foreign language in higher education, namely at the pedagogical university. Taking into account the practical experience of using the materials of several relevant thematic YouTube channels with a fairly wide constant audience, a concise didactic analysis of their product is presented and recommendations on converting video content into methodological material in the framework of practical course of German language by future teachers are offered. Due to the suggested recommendations, the following tasks can be solved: enrichment of the vocabulary; semantization of phraseological units, constant figures of speech, cliché; development of pronunciation skills; expansion of linguistic competence; improving listening and speaking skills; increasing motivation to learn, etc.
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