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1
Grujić, Bojana. "Research of public libraries audience." Kultura, no. 170-171 (2021): 101–23. http://dx.doi.org/10.5937/kultura2171101g.
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This paper is a proposal for a methodologically based monitoring of the changes in habits and needs of library audiences, i.e. changes in access to library services, in the circumstances of the changed communication models caused by the wide use of information and communication technology. It presents audience research in the context of strategic planning in libraries, and points out terminological categories that could serve as a starting point for further research. Using the case study method of Novi Sad City Library, the paper categorizes the audience in two groups which proved to be right for quantitative and qualitative monitoring: according to the preference of the audience for certain content - permanent, occasional, potential and inaccessible audience types are defined, and according to the methods of addressing - users of funds and services, audiences in the narrow sense and online users are defined. Young people turned out to be a strategically relevant target group. The research has shown that the youth are the widest digital media consumers and that their primary goal is infotainment - a combination of a low percentage of information in highly entertaining packages. Members of young population do not recognize the library as a place of interest, so it is necessary to develop adequate channels of communication with them, in a way typical for this group. The paper shows how the model of the Novi Sad Library can be applied as a strategically based audience research in other public libraries, and gives an example of a user experience testing model (UX) and its final result - designed library services. Previous researches by Leo Appleton and Gina De Alwis were used in the paper. At the core of the designed service is participation, as a model of creating instead of consuming the prepared content.
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Heo, Jeakang, Yongjune Kim, and Jinzhe Yan. "Sustainability of Live Video Streamer’s Strategies: Live Streaming Video Platform and Audience’s Social Capital in South Korea." Sustainability 12, no. 5 (March 4, 2020): 1969. http://dx.doi.org/10.3390/su12051969.
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Live streamers’ power and attraction influence consumer behavior. This study focuses on streamer-central formed social capital and the relationship between streamers and audiences on live streaming video platforms (LSVP). First, we explored the impact of trust, norm of reciprocity, and network on social capital formation. Second, we investigated the effect of social capital on streamers’ attributes (attractiveness, expertise, and trustworthiness) and on the audience’s social capital formation. The main findings show that trust and network positively affect social capital. Social capital increases the level of streamers’ attractiveness, expertise, and trustworthiness perceived by the audience, which facilitates sustainable development of the LSVP and the streamer. Perceived streamers’ attractiveness negatively affects social capital formation, while perceived expertise positively affects it. To promote social capital development, streamers and operators of LSVPs should continuously emphasize social capital formation. Moreover, LSVPs should provide audiences with novel and interesting content to enable active networking. For sustainable development of LSVPs, when providing live streaming video services, streamers should deliver content that the audience perceives as based on their expertise rather than on their physical attractiveness.
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Boon, Jan, Koen Verhoest, and Jan Wynen. "What determines the audiences that public service organisations target for reputation management?" Policy & Politics 48, no. 2 (April 1, 2020): 295–314. http://dx.doi.org/10.1332/030557319x15613697611542.
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Why do public sector organisations target different stakeholder audiences in their reputation management? Despite the recognition that reputation management is an audience-based exercise, the field lacks studies that systematically analyse which audiences matter for reputation management by different public service organisations. This article examines reputation management by public service organisation in a multi-audience framework. The relevance of different audiences is surveyed at public service organisations that differ in formal-legal distance from government, task, size and environmental turbulence. The strongest and broadest effects are found for more autonomous organisations, who focus their reputation management more on politicians in general and the media and less on their directly responsible Minister.
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Giurgiu, Luminița, Ioan Munteanu, and Ilie Gligorea. "Traffic Monitoring Tools to the Site." International conference KNOWLEDGE-BASED ORGANIZATION 24, no. 3 (June 1, 2018): 45–52. http://dx.doi.org/10.1515/kbo-2018-0135.
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Abstract Living in a world that inspires and exhales bits, the presence of a site, whether personal or institutional, is mandatory. But is it just enough to exist in the online space? How can we measure, in particular, internet success and after all, are we reaching the target audience? Whether we are talking about a web page for presenting our own business or about an online business itself, knowing the impact it has on the net is just as important. This is called audience, and to measure it there are some instruments that are to be discussed and analyzed in this article. There will be references on the Land Forces Academy's official site
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Sa'diyah El Adawiyah, Nurhayat, Tria Patrianti, and Agus Hermanto. "POLITICAL CAMPAIGN FOR SOUTH TANGERANG REGIONAL ELECTIONS." Proceedings Of International Conference On Communication Science 2, no. 1 (November 10, 2022): 596–604. http://dx.doi.org/10.29303/iccsproceeding.v2i1.98.
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Community participation in this direct election as a form of political participation. The election of the Mayor of South Tangerang is an event for the people's democratic party that must take place in an atmosphere of joy, to build a country in diversity. information needs, as well as other matters related to the Regional Head Election, one of which is Political Campaigns. Research objectives, problems, audiences, objectives, selecting media, formulating messages, planning program management, monitoring and evaluation. The research method used is a qualitative method with the subject of informants from regional heads, consultants, success teams, and volunteer teams. The results and discussion of political campaigns must know what are the priorities to be resolved. The audience that will be addressed in a political campaign affects the form of the message that will be packaged. Political actions defined in political campaigns. The right media determines the formation of public opinion carried out in the campaign process. the power of the media to reach large audiences and spread greatly helps campaign success. Messages are constructed and packaged appropriately according to the target audience. Messages are packaged and produced in various forms in mass media, social media, and outdoor media with good management program planning. And carry out continuous monitoring and evaluation.
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Плотников, Д. Г., И. А. Боков, А. А. Остапенко, С. В. Лихобабин, Р. Д. Бурцев, and А. А. Сиделев. "SOFTWARE AND HARDWARE COMPLEX FOR MONITORING THE YOUTH INTERNET AUDIENCE." ИНФОРМАЦИЯ И БЕЗОПАСНОСТЬ, no. 4(-) (December 23, 2022): 531–38. http://dx.doi.org/10.36622/vstu.2022.25.4.007.
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В работе рассматриваются принципы разработки программно-технического комплекса (ПТК) мониторинга молодежной интернет-аудитории социальных сетей для обмена контентами. Разрабатываемое прикладное программное обеспечение позволяет изучить сетевое пространство, а также оценить риски, связанные с деструктивной деятельности пользователей подросткового возраста. Авторы обращают внимание читателя на острую необходимость наличия инструментария автоматизированного исследования молодежной аудитории интернет-пространства в плане реакции подростков на учащающиеся информационно-технологические атаки Запада. При этом предлагаются соответствующие проектные решения в отношении структуры входных и выходных данных ПТК, его модулей парсинга, классификации и баз данных. Результаты работы ПТК обязательно должны подвергаться глубокой аналитической обработке, выводы которой могут служить основой для адекватных профилактических мероприятий как в отношении рисковых тематических групп социальных сетей, так и отдельных их пользователей, склонных к девиантному поведению. Особо эффективной следует считать работу по оперативному противодействию фейкам (по возможности адресно) для наиболее рисковых категорий молодежной аудитории регионального социо-информационного пространства. The paper discusses the principles of developing a software and hardware complex (STC) for monitoring the youth Internet audience of social networks for the exchange of content. The developed application software allows you to explore the network space, as well as assess the risks associated with the destructive activities of adolescent users. The authors draw the reader's attention to the urgent need for tools for automated research of the youth audience of the Internet space in terms of the reaction of adolescents to the increasing information technology attacks of the West. At the same time, appropriate design solutions are proposed regarding the structure of the input and output data of the PTC, its modules for parsing, classification and databases. The results of the work of the PTK must necessarily be subjected to deep analytical processing, the conclusions of which can serve as the basis for adequate preventive measures both in relation to risky thematic groups of social networks and their individual users prone to deviant behavior. Particularly effective should be considered the work on operational counteraction to fakes (targeted if possible) for the most risky categories of the youth audience of the regional socio-information space.
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Little, Andrew T. "Fraud and Monitoring in Non-competitive Elections." Political Science Research and Methods 3, no. 1 (September 23, 2014): 21–41. http://dx.doi.org/10.1017/psrm.2014.9.
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This article develops a game-theoretic model that reconciles three facts: (1) fraud is pervasive in non-competitive elections, (2) domestic and international monitoring of elections have become nearly universal and (3) incumbent regimes often invite monitoring and still cheat. The incumbent regime commits fraud to manipulate the information generated by a non-competitive election before a political interaction with some audience. The audience expects fraud, so the incumbent commits fraud because she would appear weak if not doing so. Increasing the visibility of fraud with monitoring is valuable because it lowers the equilibrium level of costly fraud without changing how popular the incumbent appears. The core results hold under multiple extensions, which produce a rich set of comparative static results.
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Turner, Claude, Dwight Richards, Ruth Agada, Jie Yan, Rolston Jeremiah, and Thomas Chapman. "LUCID Network Monitoring and Visualization Application." Journal of The Colloquium for Information Systems Security Education 9, no. 1 (March 8, 2022): 8. http://dx.doi.org/10.53735/cisse.v9i1.151.
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This work presents LUCID Network Monitoring and Visualization Application (LNMVA), a comprehensive visualization software application for cyber security visualization. The application consists of five component types: components for monitoring network traffic, components for reporting various network messages, data storage components plus a visualization component and an automated animation reporting component. LNMVA can serve as an aid in teaching complex concepts in cybersecurity or to visually demonstrate active security events on a network to an audience or participants in the classroom or cyber defense competitions at near real-time speed. Its flexibility enables it to visualize different kinds of cybersecurity concepts, protocols and ideas. LNMVA is a sub-system of LUCID, a visualization and broadcasting system that aims to improve understanding and sense-making to participants or an audience. The system is targeted to intermediary or expert users engaged in cyber security exercises. Preliminary results from subject testing show that LNMVA with embodied virtual commentator provided an engaging environment to improve participants’ understanding and sense-making in active security events.
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Narenthira Prasath, D., and Dushyant Kumar Singh. "An LoRa based WSN for monitoring targeted Audience with Heart Diseases." Journal of Physics: Conference Series 2327, no. 1 (August 1, 2022): 012074. http://dx.doi.org/10.1088/1742-6596/2327/1/012074.
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Abstract Health 5.0, health digitization is growing rapidly with the help of Internet of Things (IoT) and Internet of Medical Things (IoMT). The growth in this sector motivated us in learning the loopholes in the advancements. The various communication technologies and strategies are discussed based on the power consumption, speed and range. The LoRa is seen to work on low power, high range with less data transmission. Investigating the fields of Wireless Sensor Network, LoRa is seen as a reliable protocol that can best fit for Wireless sensor Network. The applications based on the capability of the system is reviewed considering the wide scale properties of each component. The best fit processing unit based on cost with the transmission protocols is discussed to give a clear vision on the technologies. Various transmission protocols are reviewed and LoRa is taken ahead in exploring and enhancing the features considering the knowledge gap. The speed of LoRa is simulated using Pothos, and the range is tested on the real ground. The data distribution based on heavy data transmission is discussed. The role of IoT and IoMT in the growth of the sector is visualized as the major contribution is given by the technologies. The Future scope of research in healthcare is concluded motivating the researchers giving a wide range opportunity to work on.
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Halim, Thalia Metta, and Kiattipoom Kiatkawsin. "Beauty and Celebrity: Korean Entertainment and Its Impacts on Female Indonesian Viewers’ Consumption Intentions." Sustainability 13, no. 3 (January 29, 2021): 1405. http://dx.doi.org/10.3390/su13031405.
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The Korean entertainment industry’s popularity and global reach has prompted private companies and destination management organizations to place Korean products and position Korea as a destination to international viewers. Korean celebrities have also been found to form positively perceived Korean beauty standards, consequently serving as an antecedent of Korean beauty product awareness and perceived beauty product quality among international audiences. Although previous studies have found that audience involvement with entertainment mediums has positively impacted product purchase and visitation, a comprehensive investigation of the audience involvement’s multi-dimensionality has yet to be conducted, specifically, on the distinction between Korean entertainment (movies, TV dramas, TV shows, etc.) involvement and celebrity worship. The present study attempts to fill the research gap by comprehensively examining the role of audience involvement with Korean entertainment, celebrity worship, brand awareness, and perceived Korean beauty product quality on product purchase intentions as well as intentions to visit Korea. A total of 327 female Indonesian Korean entertainment audiences then validated the proposed conceptual framework. The structural equation modeling results found emotional involvement, referential reflection, and entertainment-driven celebrity worshipping tendencies to be significant antecedents of Korean beauty product purchase and Korea visit intentions.
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BÜYÜKARSLAN, Simge, and Deniz YENGİN. "ANALYSIS OF THE INTERACTION OF THE AUDIENCE IN THE SERIES MONITORING PROCESS." Electronic Journal of New Media 3, no. 2 (2019): 146–63. http://dx.doi.org/10.17932/iau.ejnm.25480200.2019.3/2.146-163.
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Coslor, Erica, Brett Crawford, and Andrew Leyshon. "Collectors, Investors and Speculators: Gatekeeper use of audience categories in the art market." Organization Studies 41, no. 7 (December 16, 2019): 945–67. http://dx.doi.org/10.1177/0170840619883371.
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This research examines gatekeepers’ categorization work to assess and sort audience members. Using a multi-sited ethnography and interpretivist qualitative lens, we explore how high-value art gallerists sort buyers via categories, but also encourage conformity with preferred audience categories, both for artistic consecration goals and to discourage disruptive speculation. Categories served as reference points, with preferred and problematic buyer categories providing a discursive socialization tool, but also informing gatekeeping strategies, for example, problematic behaviors and buyer categories led to value-protecting gatekeeping and exclusion, often justified in moral terms. Monitoring continued throughout the relationship, with decisions considered both fair and necessary for gallerists’ professional practice. Gatekeeping decisions included long-term temporal considerations, prompting strategies including ‘placement’, monitoring and audience recategorization. This extends gatekeeping beyond simply passing muster at the ‘gate’. We also illustrate the dynamic and fluid nature of hidden categories, which provide gatekeepers with heightened abilities to punish perceived wrongdoing.
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Chen, Huan, Yifan Zuo, Rob Law, and Mu Zhang. "Improving the Tourist’s Perception of the Tourist Destinations Image: An Analysis of Chinese Kung Fu Film and Television." Sustainability 13, no. 7 (April 1, 2021): 3875. http://dx.doi.org/10.3390/su13073875.
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Cultural media, film, and television works can increase the popularity of the image of tourist destinations, thereby promoting the sustainable development of the tourism industry and obtaining economic benefits. This study takes Chinese kung fu film and television as examples to explore the mechanism of audience participation in the perception of tourist destinations. It further explores the mediating effect of cultural contact. The study took the image perception of tourist destinations as the dependent variable and audience participation as the independent variable. A total of 331 subjects were surveyed, and a multi-layer regression model was established to test the rationality and validity of the hypothetical theoretical model. The research results show that audience participation in martial arts films and television tourism can directly and indirectly affect the audience’s perception of martial arts culture. At the same time, the viewer can achieve contact with martial arts culture through film and television, accordingly forming his or her perception of the destination. In other words, film and television audience participation can bring more cultural contact to the audience. In turn, cultural contact can enhance the image perception of tourist destinations and play an important intermediary role in the process of audience participation by enhancing the perception of tourist destinations. By confirming the variable relationship in Wushu film and television tourism, this research fills the gap between the two aspects, which contributes to promoting the two-way interaction between Wushu film and television works and tourism marketing and achieving the long-term sustainable development of tourism destinations.
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Nair, N., and K. Sexton. "More Robust Monitoring for Continuous Quality Improvement in Screening Programmes." Journal of Global Oncology 4, Supplement 2 (October 1, 2018): 154s. http://dx.doi.org/10.1200/jgo.18.50100.
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Background and context: The National Screening Unit in the Ministry of Health is responsible for the safety, effectiveness, and quality of five formal screening programs in New Zealand: breast screening, cervical screening, bowel screening, newborn metabolic screening, and newborn hearing screening. Currently, each screening program has a set of standards against which performance is assessed. Each program is monitored through a range of avenues: formally reported indicators, audits, contract reporting, case reviews, etc. Aim: We aimed to review the existing monitoring across all the screening programs to: (a) Clarify what existing measures served what purpose, and for which audience (b) Review what was being captured through different monitoring avenues, to assess gaps and duplications (c) To better align our monitoring approach across all the screening programs. Strategy/Tactics: For each measure, we used a formal template to justify its existence, covering multiple aspects including rationale, lifespan, dimension of quality, screening pathway step, targets and associated evidence, thresholds for corrective action, and “owner” responsible for triggering quality improvement. We also mapped the screening program standards to various monitoring avenues to assess gaps and duplications. Program/Policy process: This process was timed to coincide with the need for developing monitoring for a new screening program (bowel screening), and revising monitoring for an established screening program undergoing a change (cervical screening switching to HPV testing as a primary screen). Outcomes: *anticipated outcomes in italics, will be completed by time of Congress* This process resulted in an overarching monitoring framework, which functions as a blueprint for screening-program-specific monitoring plans. What was learned: Screening programs have different monitoring requirements depending on what phase they are in (i.e., new versus changing versus established). Having clearly documented rationale ensures that every measure is justified and has an “evidence trail”. Having clearly documented audiences, thresholds and responsibilities for corrective action ensures that monitoring contributes to continuous quality improvement, rather than monitoring for monitoring's sake.
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Mangàni, Andrea. "Profit and audience maximization in broadcasting markets." Information Economics and Policy 15, no. 3 (September 2003): 305–15. http://dx.doi.org/10.1016/s0167-6245(02)00112-9.
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Manczak, Iryna, Katarzyna Sanak-Kosmowska, and Maria Bajak. "Reasons to Use Beacon Technology as a Tool to Study Audience Behaviour in Museums." Cultural Management: Science and Education 3, no. 2 (December 16, 2019): 83–94. http://dx.doi.org/10.30819/cmse.3-2.05.
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Continuous technological development creates new possibilities for the study of the market behaviour of audiences visiting cultural institutions. Beacons are among the most promising directions in this regard. Using beacons allows not only for effective communication with visitors at the institution, but also makes it possible to observe their behaviour. This article contains an analysis of interviews conducted in selected museums using beacon technology and presents the qualitative results. On the basis of the research, the article outlines the potential level of utilization of the application in monitoring the behaviour of the audience, and analyses technology development trends. The presented results can be a con-tribution to further research, and an inspiration to find other topics for research in imaging the marketing activity of museums.
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Erlin Windia Ambarsari, Dedin Fathudin, and Gravita Alfiani. "Utilizing K-Means Clustering to Understanding Audience Interest in SEO-Optimized Media Content." Journal of Computing and Informatics Research 3, no. 2 (March 17, 2024): 208–14. http://dx.doi.org/10.47065/comforch.v3i2.1207.
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This study observes k-means clustering for segmenting SEO data to understand audience interests, identifying the elbow method as crucial for determining the optimal number of clusters. It highlights notable differences in content engagement across clusters, emphasizing the need for refined SEO strategies and a deeper understanding of audience segmentation. Despite challenges like SEO's dynamic nature and data reliance, this methodology provides a strong foundation for enhancing content strategies. Future research suggestions include cross-platform data integration, longitudinal studies, sentiment analysis, content experimentation, user experience (UX) focus, and monitoring algorithm updates to develop more adaptive content and SEO strategies aligned with changing audience behaviors.
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Coman, Ioana A., Shupei Yuan, and Jiun-Yi Tsai. "Toward an Audience-Centric Framework of Corporate Social Advocacy Strategy: An Exploratory Study of Young Consumers from Generation Z." Sustainability 14, no. 7 (March 30, 2022): 4099. http://dx.doi.org/10.3390/su14074099.
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Increasingly, business-to-consumer companies engage in corporate social advocacy (CSA) to respond to growing pressures from stakeholders. CSA studies are quickly accumulating, yet in-depth explanations of when and why the public expect companies to take a stance (sometimes even action) on controversial issues remain scarce. To fill these gaps, we unpack how Generation Z audiences expect companies to act on public agendas and their reasoning process through a mixed-method analysis of an exploratory survey (N = 388) conducted at a public university. The results show major changes in CSA expectations and illuminate the reasoning behind them. The results highlight a critical need to further understand CSA from audience perceptions and inform message design and testing guided by audience-centric models.
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Sanderson, Jimmy. "Professional Athletes’ Shrinking Privacy Boundaries: Fans, Information and Communication Technologies, and Athlete Monitoring." International Journal of Sport Communication 2, no. 2 (June 2009): 240–56. http://dx.doi.org/10.1123/ijsc.2.2.240.
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This case study considers how audience labor performed via information and communication technologies (ICTs) helps sports organizations monitor professional athletes. Three incidents are examined—(a) National Basketball Association (NBA) player Greg Oden participating in a pickup (casual) basketball game while he was rehabilitating an injured knee, (b) photographs posted on the Internet that captured National Football League player Matt Leinart posing with several young women in a hot tub and holding a beer bong, and (c) a video posted on YouTube that depicted NBA player Josh Howard disparaging the U.S. national anthem. The case study explores how ICTs enable sports organizations to capitalize on free labor provided by audience members to intensify surveillance of professional athletes and how fans’ ability to comment on news coverage of these stories reinforces organizational control, further reifying professional athletes as commodities.
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Undiana, Nala Nandana, Aceng Abdullah, Herlina Agustin, and Teddy Kurnia Wirakusumah. "Perceptions and Learning Motivation of Indonesian Students: Multiple Regression Analysis of The Practice of Organizing Film Festivals in Indonesia." Journal of Law and Sustainable Development 12, no. 1 (January 30, 2024): e2465. http://dx.doi.org/10.55908/sdgs.v12i1.2465.
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Purpose: The purpose of this study is to investigate the forms of events that occur in a film festival where the audience is at the center of the dynamics of the contemporary environment. Theoretical reference: Nowadays, the development of the practice of curation is not only seen in activities at museums and art exhibitions, but also in the practice of other activities, such as film festivals. The selection process, work selection, and archiving are all key steps in the process of fusing ideas with the aesthetic form that will be shown. Thus, this study aims at exploring the events form where the audience is at the center of the dynamics of the contemporary environment in a film festival. Method: This study used a survey method involving 306 students with film concentrations from five state universities in Indonesia. The data were analyzed using Heteroscedasticity Test, Normality Test, One Sample Kolmogorov-Smirnov test, Multiple Regression Analysis, T-Test, and Simultaneous Test (F Test). Result and Conclusion: This study revealed that several factors influence perceptions and learning motivation shown by students in the practice of curating and reviewing films in the organization of film festivals. Implication of research: Based on the results of this study, the influence was considered insignificant; the researchers obtained 7.8% of the simultaneous effect of the variables of perception and learning motivation on the practice of organizing film festivals in Indonesia. Originality/value: In this study, the researchers seek to investigate new cultural forms in film festival programs, especially film festivals in Indonesia, to help them capture social concepts as inspiration for helping audiences understand the point of view at the film festival, as well as appreciation from the audience, stakeholders and filmmakers in exploring the form of events in the field during the film festival.
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Pluszyńska, Anna. "Frekwencja online – jak ją monitorować? Dotychczasowe praktyki publicznych muzeów w Polsce." Zarządzanie Mediami 10, no. 2 (2022): 119–33. http://dx.doi.org/10.4467/23540214zm.22.009.17166.
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Monitoring of Online Audience. Previous Practices of Public Museums in Poland A crisis situation – which the COVID-19 pandemic undoubtedly is – becomes an opportunity to shift the perspective and propose or even enforce new management solutions. The intensification of museum activities in the virtual world forces the need to ask again questions about audience segmentation, motivation and interaction (Noehrer et al. 2021). Although public cultural institutions (including museums) see the need for conducting audience research, in practice, they focus on counting attendance (Ćwikła et al. 2020). In addition, they are focusing on recipients visiting the buildings of the institution. Therefore, this article aims to answer the question of whether public museums in Poland monitor attendance during online events, on social media and on the website, and if so, what data are taken into account? Based on the interviews and questionnaires, I also tried to find out what are the difficulties in counting audience online. Finally, I make recommendations, including the need to create a measurement system in which different weights will be assigned to different types of audience engagement, including “active” indicators.
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Gong, Kedi, Lu Tian, Junyi Wu, Ziming Luo, and Quanhong Xu. "A Study on the Audience Psychological Effects of “Cloud Tourism” Based on Webcast: A New Mechanism for Sustainable Development in the Tourism." Sustainability 15, no. 12 (June 18, 2023): 9728. http://dx.doi.org/10.3390/su15129728.
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In recent years, ”cloud tourism” has developed rapidly and has gained a wide audience, gradually becoming a new operation form of sustainable development in tourism. However, research on the audience perception, psychological needs, and behavior in this area is still in its infancy. Taking the tourism webcast on the Chinese Weibo platform as an example, this paper constructs a cognitive-emotional model of Chinese tourists’ “cloud tourism” and explores the impact mechanism of “cloud tourism” on audience behavioral willingness by drawing on the “cognitive-emotional” theory combined with text analysis and grounded theory. The findings suggest that “cloud tourism” can satisfy the audience’s cognitive needs to a certain extent, but the experiential nature of tourism is far from sufficient, and it is difficult to realize the essence of tourism. In the future, “cloud tourism” still needs to continuously exert positive effects, becoming a visual presentation of traditional tourism and a novel operation form of sustainable development.
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Mejova, Yelena, Ingmar Weber, and Luis Fernandez-Luque. "Online Health Monitoring using Facebook Advertisement Audience Estimates in the United States: Evaluation Study." JMIR Public Health and Surveillance 4, no. 1 (March 28, 2018): e30. http://dx.doi.org/10.2196/publichealth.7217.
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Taha, Dr Huda Adil, and Dr Raya Qahtan Ahmed. "The Effectiveness of the Public Relations of the Sunni Endowment Diwan through Social Networking Sites: An Analytical Study of the official Facebook page of the Diwan." Migration Letters 20, no. 5 (August 2, 2023): 232–45. http://dx.doi.org/10.59670/ml.v20i5.3539.
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The Internet has added another dimension to public relations in institutions and organisations, as it provided tools and communication channels, especially social networking sites, which provided information and data on public relations for the institution through these websites. In addition to its communication with its audience, and the audience's interaction with it, so our research tagged (the effectiveness of public relations of the Sunni Endowment Diwan through social networking sites): An analytical study of the official Facebook page of the Diwan that addresses the knowledge and monitoring of the contents of the official Facebook page that public relations adopt in providing information, data, and activities of the Sunni Endowment Diwan, and their effectiveness. The research problem was represented by the main question: How effective is the public relations of the Sunni Endowment Office through the official Facebook page? This research was classified as a descriptive research, and the two researchers adopted the survey method in order to achieve the objectives of the research and answer its questions, and they used the tool: content analysis as a research tool, and they analyzed the contents of the official page of the Sunni Endowment Diwan on the Facebook site, which the Diwan uses to communicate with its audience. The content of the publications for the period from 1/1/2023 to 1/31/2023, And one of the most results conclusions is that the Sunni Endowment Diwan page on Facebook is more interested in publishing the news of the head, agents and managers Diwan than it is in publishing news and information of interest to the institution's audience. And that the audience of the institution interacts with publications that concern its interests and personal needs, so the publications of interest to the public got the highest likes, comments, shares, and videos.
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Udartseva, O. M. "Virtual user geography of library websites." Scientific and Technical Libraries, no. 12 (January 13, 2022): 91–108. http://dx.doi.org/10.33186/1027-3689-2021-12-91-108.
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The author generalizes the results of library user survey. The survey was held within the framework of the study “Webometric monitoring of libraries”. The study goal was to assess the virtual geography of library website users and to specify target audience. The user audience of 11 library websites was assessed by following criteria: geographical data (user location, probable user residence area); user demographic data (sex, age); loyalty indicators (bounce rate, visit depth, visit duration); website user desired actions (estimation of desired action conversion). Based on the findings, the author concludes that: library offline services impact website user geography; there is a close interdependence between library location and website traffic; users resident in the library region make the most loyal website users; women prevail in the library user audience. The target website user audience is identified; recommendations are offered for the further strategic development in the web-space. The study conclusions and recommendations would facilitate generated demanded content and efficient promotion of library information resources and services in the web-space.
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Sutskova, Olga, Atsushi Senju, and Tim J. Smith. "Cognitive Impact of Social Virtual Reality: Audience and Mere Presence Effect of Virtual Companions." Human Behavior and Emerging Technologies 2023 (November 24, 2023): 1–19. http://dx.doi.org/10.1155/2023/6677789.
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Sharing experiences with others is an important part of everyday life. Immersive virtual reality (IVR) promises to simulate these experiences. However, whether IVR elicits a similar level of social presence as measured in the real world is unclear. It is also uncertain whether AI-driven virtual humans (agents) can elicit a similar level of meaningful social copresence as people-driven virtual-humans (avatars). The current study demonstrates that both virtual human types can elicit a cognitive impact on a social partner. The current experiment tested participants’ cognitive performance changes in the presence of virtual social partners by measuring the social facilitation effect (SFE). The SFE-related performance change can occur through either vigilance-based mechanisms related to other people’s copresence (known as the mere presence effect (MPE)) or reputation management mechanisms related to other people’s monitoring (the audience effect (AE)). In this study, we hypothesised AE and MPE as distinct mechanisms of eliciting SFE. Firstly, we predicted that, if head-mounted IVR can simulate sufficient copresence, any social companion’s visual presence would elicit SFE through MPE. The results demonstrated that companion presence decreased participants’ performance irrespective of whether AI or human-driven. Secondly, we predicted that monitoring by a human-driven, but not an AI-driven, companion would elicit SFE through AE. The results demonstrated that monitoring by a human-driven companion affected participant performance more than AI-driven, worsening performance marginally in accuracy and significantly in reaction times. We discuss how the current results explain the findings in prior SFE in virtual-world literature and map out future considerations for social-IVR testing, such as participants’ virtual self-presence and affordances of physical and IVR testing environments.
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Silva, Martha, Jonathan Walker, Erin Portillo, and Leanne Dougherty. "Strengthening the Merci Mon Héros Campaign Through Adaptive Management: Application of Social Listening Methodology." JMIR Public Health and Surveillance 8, no. 6 (June 28, 2022): e35663. http://dx.doi.org/10.2196/35663.
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Background Between 2014 and 2018, the penetration of smartphones in sub-Saharan Africa increased from 10% to 30%, enabling increased access to the internet, Facebook, Twitter, Pinterest, and YouTube. These platforms engage users in multidirectional communication and provide public health programs with the tools to inform and engage diverse audiences on a range of public health issues, as well as monitor opinions and behaviors on health topics. Objective This paper details the process used by the U.S. Agency for International Development–funded Breakthrough RESEARCH to apply social media monitoring and social listening techniques in Burkina Faso, Côte d’Ivoire, Niger, and Togo for the adaptive management of the Merci Mon Héros campaign. We documented how these approaches were applied and how the lessons learned can be used to support future public health communication campaigns. Methods The process involved 6 steps: (1) ensure there is a sufficient volume of topic-specific web-based conversation in the target countries; (2) develop measures to monitor the campaign’s social media strategy; (3) identify search terms to assess campaign and related conversations; (4) quantitatively assess campaign audience demographics, campaign reach, and engagement through social media monitoring; (5) qualitatively assess audience attitudes, opinions, and behaviors and understand conversation context through social media listening; and (6) adapt campaign content and approach based on the analysis of social media data. Results We analyzed posts across social media platforms from November 2019 to October 2020 based on identified key search terms related to family planning, reproductive health, menstruation, sexual activity, and gender. Based on the quantitative and qualitative assessments in steps 4 and 5, there were several adaptive shifts in the campaign’s content and approach, of which the following 3 shifts are highlighted. (1) Social media monitoring identified that the Facebook campaign fans were primarily male, which prompted the campaign to target calls to action to the male audience already following the campaign and shift marketing approaches to increase the proportion of female followers. (2) Shorter videos had a higher chance of being viewed in their entirety. In response to this, the campaign shortened video lengths and created screenshot teasers to promote videos. (3) The most negative sentiment related to the campaign videos was associated with beliefs against premarital sex. In response to this finding, the campaign included videos and Facebook Live sessions with religious leaders who promoted talking openly with young people to support intergenerational discussion about reproductive health. Conclusions Prior to launching health campaigns, programs should test the most relevant social media platforms and their limitations. Inherent biases to internet and social media access are important challenges, and ethical considerations around data privacy must continue to guide the advances in this technology’s use for research. However, social listening and social media monitoring can be powerful monitoring and evaluation tools that can be used to aid the adaptive management of health campaigns that engage populations who have a digital presence.
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Ivashkova, N. I., G. S. Timokhina, and I. P. Shirochenskaya. "Digital brand image management based on feedback loops." MIR (Modernization. Innovation. Research) 15, no. 1 (April 4, 2024): 115–31. http://dx.doi.org/10.18184/2079-4665.2024.15.1.115-131.
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Purpose: is to propose a model for managing a digital brand image brand based on consecutive feedback loops from the image targetaudience. Methods: collection, processing, and analysis of secondary data were carried out on the basis of desk research, synthesis methods, contentanalysis, and systemic, structural and functional data evaluation using an interdisciplinary approach. Results: systemized methodological approaches in Russian and foreign practice by the authors served as the basis for development of a digital brand image management model based on consecutive feedback loops from the image target audience. Within the framework of the proposed model, it is supposed to create systems in a digital environment for providing feedback to the image target audience and monitoring of formed relationships with consumers. The authors' methodological recommendations for implementation of the proposed model are manifested in detailed approaches to organizing the relationship of the image object with the image target audience through different types of feedback loops, methods of monitoring responses and reactions of target consumers, methods of assessing image in a brand's digital environment to close feedback loops. Conclusions and Relevance: loops of feedback from the brand’s image target audience are a causative mechanism of dynamic nature in which the output data of subjective and objective consumer assessment of brand reputation is used as input data for the management and enhancement of the digital image. Setting up a system of feedback from consumers through digital channels on the basis of consecutive loops allows you to correlate planned indicators of the brand image with the actual indicators, as well as identifi cation of the existing problems and introducing timely adjustments to decisions on managing a brand’s digital image.
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Ganeev, Alexey R., and Natalia A. Bulaeva. "“Future Code” Project. A Rationale of the Selected Mechanism for the Project Implementation to Provide the Talented Schoolchildren of 8-11th Forms the Possibility to Undergo An Additional Two-Year Modern Programming Languages Training Course." Alma mater. Vestnik Vysshey Shkoly, no. 12 (December 2022): 12–22. http://dx.doi.org/10.20339/am.12-22.012.
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The article provides a rationale for the “Future Code” Project which lies in teaching the schoolchildren the modern programming languages by the organizations carrying out educational activity based on the valid license to perform educational activity under subaspect “Additional Education of Children and Adults” implementing additional general educational programs aimed at studying the modern programming languages and defined by the results of the procurement procedures. Material and technical equipment of schools with modern computer equipment and availability of quality Internet connection, teaching staff of educational organizations and its readiness to implement additional general educational programs in the field of modern programming languages, availability of conditions to implement the additional education programs for the students in the educational institutions focused at teaching students to work with digital equipment and resources including programming, provision of correct adjustment and functioning of school digital equipment, availability of digital school platforms for diagnostic testing of the audience in the regions, for training, storage of educational materials and managing the process of the audience training, as well as collecting and storage of the audience digital trails corresponding to the requirements stated in the tender documents. Information base for the research were the results of the digital transformation of educational organizations monitoring held in 2020–2021 as well as the data of federal statistic monitoring.
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Joseph, Kenneth, Benjamin D. Horne, Jon Green, and John P. Wihbey. "Local News Online and COVID in the U.S.: Relationships among Coverage, Cases, Deaths, and Audience." Proceedings of the International AAAI Conference on Web and Social Media 16 (May 31, 2022): 441–52. http://dx.doi.org/10.1609/icwsm.v16i1.19305.
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We present analyses from a real-time information monitoring system of online local news in the U.S. We study relationships among online local news coverage of COVID, cases and deaths in an area, and properties of local news outlets and their audiences. Our analysis relies on a unique dataset of the online content of over 300 local news outlets, encompassing over 750,000 articles over a period of 10 months spanning April 2020 to February 2021. We find that the rate of COVID coverage over time by local news outlets was primarily associated with death rates at the national level, but that this effect dissipated over the course of the pandemic as news about COVID was steadily displaced by sociopolitical events, like the 2020 U.S. elections. We also find that both the volume and content of COVID coverage differed depending on local politics, and outlet audience size, as well as evidence that more vulnerable populations received less pandemic-related news.
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Huang, Jyh-How, Chung-Yi Lu, and Yu-Chia Hsu. "Potential Baseball Fan Engagement: The Determinants of a New Television Audience in the Chinese Professional Baseball League during the COVID-19 Pandemic." Sustainability 15, no. 4 (February 10, 2023): 3302. http://dx.doi.org/10.3390/su15043302.
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The COVID-19 pandemic has led to a dramatic increase in baseball viewership, thereby providing an opportunity to comprehensively explore the determinants of the new audience. To this end, we analyze the preferences of the Taiwanese audience in 2019 and 2020, both before and after the COVID-19 outbreak, through TV ratings based on the effect of outcome uncertainty, tournament factors, consumer availability, and game quality. The empirical findings show that the behavior of the small-scale Chinese Professional Baseball League (CPBL) sports television viewing market differs from that of large-scale markets such as Major League Baseball. Additionally, the effect of the outcome uncertainty of the game is inconsistent before and after the COVID-19 pandemic. New audiences, unlike existing audiences, have been affected by team quality and consumer availability that are statistically significant, but tournament factors are not significant. This study provides the first empirical analysis of the factors driving TV ratings of CPBL games as well as the impact before and after the COVID-19 outbreak as a contribution to filling the gap in sports communication research. The observations can be used by strategic departments of professional teams for their marketing target, to identify potential fans, and to direct their marketing resources towards sustaining or even growing during the pandemic events.
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Pan, Tzong-Yang, and Cathy Owen. "The Quality Lecture: How Do We Rate?" INTERNATIONAL JOURNAL OF RESEARCH IN EDUCATION METHODOLOGY 5, no. 3 (December 30, 2014): 710–20. http://dx.doi.org/10.24297/ijrem.v5i3.3896.
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Aims: to review the key features of an effective lecture and to rate a series of medical school lectures to inform a broader initiative in staff development in effective lecturingBackground: Lectures are the primary method of delivering information to an audience in tertiary education and remain a key part of medical school educationMethod: Literature review confirmed fourteen elements thought to contribute to the quality of a lecture. A lecture series was then rated using these criteria Results: The three highest rated criteria were explaining and summarising key concepts, presenting material at an appropriate level to the audience, and the use of clear audio-visual aids and voice. The three lowest rated aspects of our lecture program were stating goals of the talk, monitoring audience understanding and responding appropriately, and providing a conclusion to the talk.Conclusions: These findings will provide direction to staff development to further improve the quality of lectures provided to students.Â
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Jeswani, Dr Ravi. "The Role and Importance of Social Media Marketing in Brand Building." Irish Interdisciplinary Journal of Science & Research 07, no. 04 (2023): 01–09. http://dx.doi.org/10.46759/iijsr.2023.7401.
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Social media has become an essential tool for businesses of all sizes in marketing and branding. With billions of active users, social media platforms offer a vast audience that businesses can tap into to reach potential customers. In this article, we will explore the role of social media in marketing and branding and how businesses can leverage this tool to grow their brand and reach a wider audience. The paper explores the dynamic relationship between businesses and their audiences in the online realm, shedding light on the strategies that drive engagement, build brand equity, and boost sales. Social media platforms, from Facebook and Twitter to Instagram and LinkedIn, have become integral components of marketing campaigns. They provide a direct line of communication between brands and consumers, enabling real-time interactions and the exchange of information, feedback, and experiences. The study delves into the ways in which businesses harness the power of social media to identify target audiences, craft compelling content, and create personalized experiences that resonate with customers. The effectiveness of social media marketing is underscored through the examination of case studies and industry best practices. Successful campaigns, as well as pitfalls to avoid, are presented to offer valuable insights to marketers and brand managers. Furthermore, the paper highlights the role of social media in disseminating brand messages, managing brand reputation, and influencing consumer perceptions. The impact of social media extends beyond brand visibility and customer engagement. Social platforms offer valuable data and analytics that guide strategic decision-making. From monitoring social media metrics to employing sentiment analysis, businesses gain a deeper understanding of their market and can refine their branding and marketing strategies accordingly
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Butt, Graham. "Increasing the Effectiveness of 'Audience-centred' Teaching in Geography." International Research in Geographical and Environmental Education 7, no. 3 (September 1998): 203–18. http://dx.doi.org/10.1080/10382049808667575.
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Shishaev, Maxim G., and Vladimir V. Dikovitsky. "Ranking assessment of the popularity of publications for online social media monitoring." Transactions of the Kоla Science Centre of RAS. Series: Engineering Sciences 14, no. 7/2023 (February 27, 2024): 35–42. http://dx.doi.org/10.37614/2949-1215.2023.14.7.004.
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The paper examines the possibility of using various methods for generating ranking estimates of the popularity of messages in online social media. Using experimental data collected from the VKontakte network as an example, it is shown that using quantitative indicators of likes, reposts and comments as the basis for an ranking assessment of popularity gives an equivalent result. The need to use popularity metrics, normalized by the number of views or the size of the community audience, is noted when analyzing several online communities at the same time.
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Leung, Linda, and Daniel Feldman. "Is It Digital Entrepreneurship? Designing a New Sport through Audience Ethnography." Sustainability 13, no. 21 (October 22, 2021): 11690. http://dx.doi.org/10.3390/su132111690.
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In designing a brand-new sport, do basic tenets of digital entrepreneurship such as ‘solve a user problem’ apply? How is it possible to understand who the potential audience might be for a product and experience that does not yet exist in a Culture Industry such as sports? The paper examines the beginnings of an Australian startup with an early-stage product in the sports and entertainment industry and its use of digital ethnography to investigate key audience segments. The process of audience development occurred alongside the prototyping and testing of a high-tech product that is central to the sport. As the product underwent iterations of development and release, audience interaction with the product was tracked through social media. Discourse analysis of audience engagement with the product on Facebook was conducted to inform a series of user personas that indicated a heavy male bias in the future audience. In exploring the intersection of sports, Cultural Industries and digital entrepreneurship, the paper concludes with observations of how this case challenges each of those notions through the process of ‘starting up’.
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Kwon, Hye Jin. "A Review on Violations of Child Rights in Parenting Entertainment TV Programs and Audience Responses." Forum of Public Safety and Culture 16 (May 31, 2022): 137–52. http://dx.doi.org/10.52902/kjsc.2022.16.137.
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Recently, parenting entertainment tv programs are gaining popularity and response from audience. Most audiences want to get help with childcare, learn the role of parenting, and have fun at the same time through parenting entertainment tv programs. Parenting entertainment programs are highly trusted by audiences due to their reality, and they affect on audiences’ parenting values, attitudes. Considering the impact and the influence of parenting entertainment tv program, it is necessary to explore to the respect for and protection of children's rights in parenting entertainment TV programs.
This study aims to enhance social awareness of child rights by examining the recognition of child rights in parenting entertainment tv programs, and to provide implications for the production of child-centered parenting entertainment tv programs. For this, content analysis was conducted by monitoring a total of 70 videos and audience’s responses on parenting entertainment tv programs posted on the YouTube account of the broadcasting company.
The study results were as follows: First, it was found that thumbnails and subtitles of parenting entertainment program videos are attribution-biased and infringe on child rights by caricatures of personality and behavior. This is an area that requires discussion of the appropriateness of children's developmental problems as a program with an entertainment format. Second, it was found that caricatures of children in parenting entertainment programs infringe on child right. This includes exposing the child's body, covering the child's face with food such as seaweed, adorning the child's dissatisfaction with adhesive tape, intentionally surprising the child with a hidden camera, and creating false discipline situations. Third, it was found that viewers' insulting comments about children appearing in parenting entertainment programs infringe on child right. This is an act that infringes on a child's privacy and does not consider the child safety. The insults of children are further reinforced as responses are induced and radicalized through “like” replies from third-party users to written comments. In view of the large social and cultural impact of childcare entertainment programs, child right and protection should be considered first in the media production process.
Based on the above research results, suggestion were made so that the parenting entertainment TV program could enhance the public's awareness and sensitivity of children's rights. Through follow-up research, it is expected that academic discourse on media and children's rights will be formed and active research will be conducted.
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Shokurova, Y. N. "POTENTIAL OF THE CORPORATE MUSEUM AS ONE OF THE TOOLS OF CORPORATE PR." RUSSIAN ELECTRONIC SCIENTIFIC JOURNAL 36, no. 2 (May 11, 2020): 208–14. http://dx.doi.org/10.31563/2308-9644-2020-36-2-208-214.
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In the current economic conditions, both the internal and external image of the company plays a significant role in forming a loyal audience and maintaining a high level of sales. External and internal PR are closely interrelated. Therefore, to achieve the success of the organization, it is necessary to pay attention to each direction. Maintaining a comfortable corporate climate is one of the most important tasks of any company's management. And in difficult conditions for the company, the value of the internal PR function increases many times. A review of existing corporate museums on the territory of the Republic of Bashkortostan, by means of monitoring sites of the company engaged in the creation of such museums "turnkey". We discovered that there is a company such as the Russian Museum and exhibition company, registered in Ufa, which accepts Republican orders, as well as orders from neighboring Republics and in General many leading and leading companies in Russia. Existing corporate museums have a fairly narrow target audience. The first example of a corporate Museum is related to the legal sphere, hence the corresponding audience.
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Swenson, Rebecca, and Natalie Olsen. "Food for Thought: Audience Engagement with Sustainability Messages in Branded Content." Environmental Communication 12, no. 7 (January 26, 2017): 973–88. http://dx.doi.org/10.1080/17524032.2017.1279202.
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Thomson, Catarina P. "Public support for economic and military coercion and audience costs." British Journal of Politics and International Relations 18, no. 2 (April 7, 2016): 407–21. http://dx.doi.org/10.1177/1369148115615030.
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Dewi, Fatwa Sari Tetra, Mei Neni Sitaresmi, Fitrina Kusumaningrum, Wisaksono Adhi, and Aditya Lia Ramadona. "Health Promotion Using YouTube: The Experiences and Preliminary Findings from the Indonesian INAHEALTH Channel." Open Access Macedonian Journal of Medical Sciences 8, T2 (December 28, 2020): 236–45. http://dx.doi.org/10.3889/oamjms.2020.7501.
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BACKGROUND: The YouTube channel is a promising platform to deliver health promotions because it can reach a large population. However, few studies report experiences delivering health promotion on the YouTube channel especially in Low-and-Middle-Income Countries. In 2017, we established a digital health promotion program named INAHEALTH YouTube channel. AIM: We aim to report the experiences and lessons learned on how to develop a health promotion program using the YouTube platform. METHODS: The steps of developing a health promotion program using a YouTube channel started from assessment, designing working system, piloting the system, implementing, evaluating, and revising the system regularly. The performance of the INAHEALTH YouTube channel and its videos needs regular monitoring not only by considering the appropriateness of health message to the target audience but also how to engage the audience. RESULTS: There are 16 playlists with 399 videos, about 100K subscribers per June 30, 2021. The characters of viewers are 18–34 year (55.3%), more men (54.8%) and comes from Indonesia (93.4%). The word cloud analysis, found that audience were concerned about their/their family sickness and looking for information. The traffic sources of INAHEALTH channel were dominated by suggested video (46.7%). However, the engagement of the videos was still low. Some recommendations to develop a health promotion channel on YouTube: Understanding the audience, delivering video content suitable to the audience, encouraging enjoyable interactions, and managing the online experience. CONCLUSIONS: Health organizations can use these experiences of developing and improving the performance of YouTube channel promotions in delivering health information.
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Appleton, Gillian. "The Lure of Laws: An Analysis of the Audience Appeal of the John Laws Program." Media International Australia 91, no. 1 (May 1999): 83–95. http://dx.doi.org/10.1177/1329878x9909100110.
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Talkback personality John Laws has dominated morning radio in Sydney for several decades, and his program is now networked to more than 70 stations around the country. A detailed analysis of this program based on six weeks' monitoring spread over more than one year (1996–97) attempts to identify the factors which may be decisive in attracting and keeping substantial audiences. The analysis will make reference to theories of uses and gratifications among media audiences, with suggestions for possible further research.
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André Luiz Maranhão de Souza-Leão and Bruno Melo Moura. "Acculturation of Brazilian NFL Fans in Virtual Interactions." Teoria e Prática em Administração 11, no. 1 (May 29, 2020): 75–92. http://dx.doi.org/10.22478/ufpb.2238-104x.2021v11n1.52141.
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Purpose: NFL is one of the most representative phenomena of contemporary American culture, working as a means to acculturing other audiences to the U.S. environment. Brazil has the second biggest international audience of the league in the world, and part of it is engaged to social networks during game broadcasts. Methodology: The study adopts the netnographic approach as research method, which was based on monitoring Twitter hashtags launched by ESPN channels in Brazil during three seasons, between 2016 and 2019. Results: Our findings reveal three practices of acculturation: comparison between Brazilian and American features, the embodiment of American rituals and routine changes to adjust to the schedule of the league. Theoretical contributions: This research contributes to marketing literature by showing how fan's interaction on social networks about massively mediated entertainment objects (i.e., media sports) can incorporate and resonate in an acculturation process. Practical contributions: Marketing professionals can look at fannish (i.e., prosumerist) interactions to achieve opportunities and competitive advantages based on reliable information acquired on social networks.
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Marochkina, Svetlana Stanislavovna, Marina Sergeevna Kruglova, and Lorina Ermondovna Kruglova. "Security of the Media Audience in the Modern Information Space." Вопросы безопасности, no. 1 (January 2023): 42–50. http://dx.doi.org/10.25136/2409-7543.2023.1.39836.
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The object of the study is the current state of the information space, the subject of the study is human security in the conditions of modern media space. The author examines in detail such aspects of the topic as the impact of media products on society, manipulative and viral technologies in the media sphere, the theory of setting the agenda, the problem of fake content in mass communications. Particular attention is paid to finding ways to identify fakes in the information field of the Internet and, in particular, social networks to ensure the media security of the user. The authors consider the dynamics of the development of the phenomenon of "post-truth" against the background of pandemic reality, analyze the differences between true news and fake, and provide a set of measures to expose false data in the media environment. The main conclusion of the study is the judgment that the mass audience invariably faces the need to filter content and recognize fakes, especially in the online environment of social networks, which requires certain procedures for monitoring and analyzing information. A special contribution of the author to the research of the topic is the conduct of a sociological study and processing of the results, which allowed us to form a model for evaluating news content in social networks to identify fake posts. The scientific novelty of the study consists in considering the previously unexplored features of the media security of the modern media audience in the information space on the example of social media resources.
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Freire, Nuno M. A., and Antonio J. Marques Cardoso. "Fault Detection and Condition Monitoring of PMSGs in Offshore Wind Turbines." Machines 9, no. 11 (October 30, 2021): 260. http://dx.doi.org/10.3390/machines9110260.
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Research on fault detection (FD) and condition monitoring (CM) of rotating electrical generators for modern wind turbines has addressed a wide variety of technologies. Among these, permanent magnet synchronous generators (PMSGs) and the analysis of their electromagnetic signatures in the presence of faults deserve emphasis in this paper. PMSGs are prominent in the offshore wind industry, and methods for FD and CM of PMSGs based on electromagnetic measurements are extensively discussed in academia. This paper is a concise review of FD and CM in wind turbines and PMSGs. Terminology and fundamentals of PMSG’s operation are introduced first, aiming to offer an easy read and good reference to a broad audience of engineers and data scientists. Experience and research challenges with stator winding failures are also discussed.
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Birkmire, Deborah P., Leslie A. Whitaker, Leslie J. Peters, Linda Brink, and Marilyn Sue Bogner. "Telemedicine Applications: Evaluation Methodologies for Clinical Intervention, Consultation, and Home Health Care." Proceedings of the Human Factors and Ergonomics Society Annual Meeting 40, no. 14 (October 1996): 727–31. http://dx.doi.org/10.1177/154193129604001402.
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Telemedicine is a method that uses current telecommunications and information technologies to deliver health care to individuals at a distance. This encompasses the diagnosis, treatment, monitoring, and education of patients using systems that allow access to expert advice and patient information regardless of the patient, provider or information location. Telemedicine systems have been implemented for the past 25 years with marginal success. The integration of their technological and human components has seldom been satisfactorily evaluated. The purpose of this panel is to encourage a forum for the discussion of the panel's and the audience's experiences in telemedicine. The goal is to establish a dialogue that can continue during the development of telemedicine evaluation methodologies. Toward this end, the five panel speakers will briefly discuss their experiences in the field, followed by audience discussion of their own experiences, and closing with a summary of this discussion by the panel chair.
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Lapsley, Daniel K., Sara Jackson, Kenneth Rice, and Gregory E. Shadid. "Self-Monitoring and the "New Look" at the Imaginary Audience and Personal Fable: An Ego-Developmental Analysis." Journal of Adolescent Research 3, no. 1 (January 1988): 17–31. http://dx.doi.org/10.1177/074355488831003.
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Jensen, Eric A., Kalina Borkiewicz, Jill P. Naiman, Stuart Levy, and Jeff Carpenter. "Evidence-Based Methods of Communicating Science to the Public through Data Visualization." Sustainability 15, no. 8 (April 18, 2023): 6845. http://dx.doi.org/10.3390/su15086845.
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This essay presents a real-world demonstration of the evidence-based science communication process, showing how it can be used to create scientific data visualizations for public audiences. Visualizing research data can be an important science communication tool. Maximizing its effectiveness has the potential to benefit millions of viewers. As with many forms of science communication, creators of such data visualizations typically rely on their own judgments and the views of the scientists providing the data to inform their science communication decision-making. But that leaves out a critical stakeholder in the communications pipeline: the intended audience. Here, we show the practical steps that our team, the Advanced Visualization Lab at the University of Illinois at Urbana-Champaign, has taken to shift toward more evidence-based practice to enhance our science communication impact. We do this by using concrete examples from our work on two scientific documentary films, one on the theme of “solar superstorms” and the other focusing on the black hole at the center of the Milky Way galaxy. We used audience research with each of these films to inform our strategies and designs. Findings revealed specific techniques that were effective in information labels. For example, audiences appreciated the use of an outline of the Earth to demonstrate scale in scientific visualizations relating to the Sun. We describe how such research evidence informed our understanding of “what works and why” with cinematic-style data visualizations for the public. We close the essay with our key take-home messages from this evidence-based science communication process.
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Metag, Julia, and Mike S. Schäfer. "Audience Segments in Environmental and Science Communication: Recent Findings and Future Perspectives." Environmental Communication 12, no. 8 (October 19, 2018): 995–1004. http://dx.doi.org/10.1080/17524032.2018.1521542.
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Zartman, David J. "Extended imaging applications." Journal of the Acoustical Society of America 151, no. 4 (April 2022): A188. http://dx.doi.org/10.1121/10.0011053.
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Going back to the very basics of imaging techniques, all imaging requires a source, a target, and a receiver. Modern technology has expanded these capabilities in ways that might not be expected. A few basic principles still apply though. Taking a measurement affects the system is a well-known concept illustrated by the life or death of Heisenburg’s cat. Tom Clancy’s executive orders also defines a way to trace information pathways by using unique enticing differentiability. In 2015, OPM was hacked twice, compromising assumedly everyone’s information—is there thus a way to determine who is now intimately familiar with all of our information that wasn’t previously? If everything is compromised, are there ways to defend privacy anyway and compromise those believed to be incognito while compromising others? How does this apply to acoustics? A person practices a speech by themselves in an empty room. They are determined to be crazy talking to themselves by the person monitoring the room discreetly onsite. Then the person practicing a speech gets a critique of their speech by someone discreetly monitoring offsite unknown to the onsite personnel. Knowledge of the actual audience, both as the source speaking, and the receiver in the audience, is impactful.