Dissertations / Theses on the topic 'Attitude measurement'
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Zhi, Dang Ke. "Strapdown Inertial Navigation Theory Application in Attitude Measurement." International Foundation for Telemetering, 1995. http://hdl.handle.net/10150/611616.
Full textWith the development of microcomputer technology, the application of strap-down inertial navigation on aircraft is used more frequently. The attitude measurement for miniature spacecraft is most important. Installing three-axis acceleration sensors and three-axis rate gyros on the spacecraft, the accelerations and attitudes can be obtained through the PCM/FM telemetry system. Then, the initial attitude of spacecraft is given through outside measurement and telemetry. Finally, in the ground station, the parameters of spacecraft attitude are given by using strapdown inertial navigation theory and quanternion differential equation for solving the attitude.
Turner, Erlanger A. "Attitudes toward child mental health services: adaptation and development of an attitude scale." Texas A&M University, 2006. http://hdl.handle.net/1969.1/4215.
Full textMcGrane, Joshua Aaron. "Unfolding the conceptualisation and measurement of ambivalent attitudes." University of Sydney, 2009. http://hdl.handle.net/2123/5424.
Full textIn the last two decades, ambivalence has emerged as one of the primary concerns of attitude researchers. The acknowledgement that individuals can simultaneously evaluate an attitude object as both positive and negative has challenged a number of the status quos of the attitude literature. This thesis utilises an unfolding approach to investigate the implications of ambivalence for the conceptualisation of attitudes and their measurement. Firstly, the assumption that ambivalence is at odds with the bipolar understanding of attitudes was investigated. The results suggested that ambivalence is consistent with bipolarity, whereby ambivalent attitudes are located at the centre of the bipolar dimension. Secondly, attitude scales for the abortion, euthanasia and Aboriginal Australians issues were constructed to reflect this bipolar understanding. The fit of these statements to Coombs’ (1964) unidimensional unfolding theory provided evidence that ambivalence is also consistent with the quantitative conceptualisation of attitudes. Together these results provided further validation of the unfolding approach to attitude measurement. These models alleviate many of the problems faced by the ubiquitous method of summated ratings, including the assessment of ambivalent evaluations. Finally, these scales were used to investigate the latent structure of attitudes and its relationship with meta-psychological judgements of ambivalence. The conclusions drawn from these analyses were limited by a number of issues, highlighting the importance of rigorously considering measurement issues for all attitude parameters. Nonetheless, they presented preliminary validation of these scales’ ability to measure ambivalent evaluations and suggested a systematic relationship between proximity to the centre of the evaluative dimension and metapsychological ambivalence. Overall, it is concluded that a number of assumptions regarding the implications of ambivalence are misplaced and the proposed solutions are even more troublesome. Suggestions for future research are made, particularly with respect to differentiating between ambivalent, indifferent and uncertain evaluative states. Furthermore, attitude researchers are encouraged to discard their operationalist biases in order to engage with the measurement issues illuminated throughout this thesis. This is necessary to account for the complexity of the attitude construct, which ambivalence is testament to.
Croft-White, Michael. "Measurement and analysis of rally car dynamics at high attitude angles." Thesis, Cranfield University, 2006. http://hdl.handle.net/1826/1480.
Full textTsujii, Toshiaki. "Precise Determination of Aircraft Position and Attitude Using GPS Carrier Phase Measurement." Kyoto University, 1998. http://hdl.handle.net/2433/157046.
Full textKyoto University (京都大学)
0048
新制・論文博士
博士(工学)
乙第9890号
論工博第3354号
新制||工||1120(附属図書館)
UT51-98-N124
(主査)教授 藪下 信, 教授 片山 徹, 教授 足立 紀彦
学位規則第4条第2項該当
Sloat, Ronald D. "High-Resolution, Non-Contact Angular Measurement System for PSA/RSA." DigitalCommons@CalPoly, 2011. https://digitalcommons.calpoly.edu/theses/485.
Full textJohns, Robert. "The validity of Likert attitude measurement : using cognitive psychology to design question formats." Thesis, University of Essex, 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.413734.
Full textKüntzler, Theresa [Verfasser]. "Emotions : Facial Expressions as a Measurement & Effects on Political Attitude / Theresa Küntzler." Konstanz : KOPS Universität Konstanz, 2021. http://d-nb.info/1237618916/34.
Full textAdams, Jason E. "Development and Validation of the Corporate Distrust Scale." Bowling Green State University / OhioLINK, 2008. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1208359053.
Full textMarquez, Andres Felipe. "Motion-Logger: An Attitude and Motion Sensing System." [Tampa, Fla] : University of South Florida, 2008. http://purl.fcla.edu/usf/dc/et/SFE0002719.
Full textGautam, Ishwor. "Quaternion based attitude estimation technique involving the extended Kalman filter." University of Akron / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=akron1556196539847396.
Full textHughes, Stephanie. "Exploring Attitudes toward People Who Stutter: A Mixed Model Approach." Bowling Green, Ohio : Bowling Green State University, 2008. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=bgsu1213188444.
Full textLeccadito, Matthew. "A Kalman Filter Based Attitude Heading Reference System Using a Low Cost Inertial Measurement Unit." VCU Scholars Compass, 2013. http://scholarscompass.vcu.edu/etd/3189.
Full textLow, Graham David. "Answerability in attitude measurement questionnaires : an applied linguistic study of reactions to 'statement plus reading' pairs." Thesis, University of York, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.283540.
Full textJavaras, Kristin Nicole. "Statistical analysis of Likert data on attitudes." Thesis, University of Oxford, 2004. http://ora.ox.ac.uk/objects/uuid:50754d97-86c2-433d-96b0-319787ece3e5.
Full textRocklage, Matthew D. "The Intra- and Interpersonal Roles of Attitude Emotionality." The Ohio State University, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=osu1435673308.
Full textAnnell, Jonas, and Felix Terman. "Finding the CSR Sweet Spot : Establishing a Measurement for the Consumer Demand for CSR." Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-15757.
Full textJackson, Sarah Marie. "Assessment of Implicit Attitudes Toward Women Faculty in Science, Technology, Engineering, and Math." Wright State University / OhioLINK, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=wright1324269233.
Full textVillafañe-García, Sachel M. "Use of Assessments in College Chemistry Courses: Examining Students' Prior Conceptual Knowledge, Chemistry Self-efficacy, and Attitude." Scholar Commons, 2015. https://scholarcommons.usf.edu/etd/5591.
Full textChung, Soyeon Karen. "Observer's willingness to express pain behaviors influences the accuracy of estimating pain in others." [Gainesville, Fla.] : University of Florida, 2004. http://purl.fcla.edu/fcla/etd/UFE0004246.
Full textTypescript. Title from title page of source document. Document formatted into pages; contains 25 pages. Includes Vita. Includes bibliographical references.
Poznyak, Dmytro. "The American Attitude: Priming Issue Agendas and Longitudinal Dynamic of Political Trust." University of Cincinnati / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1342715776.
Full textLake, Christopher J. "Simulating Response Latitude Effects in Attitude Surveys using IRT." Bowling Green State University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1394326630.
Full textKoulikov, Mikhail. "Assessing Measurement Equivalence of the English and Spanish Versions on an Employee Attitude Survey Using Multigroup Analysis in Structural Equation Modeling." Thesis, University of North Texas, 2003. https://digital.library.unt.edu/ark:/67531/metadc4315/.
Full textCloutier, Lyne. "L'évaluation des connaissances théoriques et pratiques des infirmières à l'égard de la mesure de la pression artérielle." Thèse, Université de Sherbrooke, 2007. http://savoirs.usherbrooke.ca/handle/11143/4248.
Full textHolmberg, Anthony. "Design and Qualification of a Gimbal Suspension for Attitude Control System Testing of CubeSats." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-303115.
Full textSedan begynnelsen av rymdkapplöpningen har satelliter snabbt ökat i komplexitet och lika snabbt minskat i storlek. De flesta satelliter har ett attitydsbestänings- och kontrollsystem (ADCS) ombord för att kunna utföra vissa manövrar. Dessa system är designade för rymdmiljön, därför kan fenomen som annars är frånvarande i rymden, så som gravitation och luftmotstånd, innebära en utmaning då man önskar att validera systemet på jorden. Gimbalupphängningen förmedlar rotation med tre frihetsgrader där satelliten under test kan rotera kring alla tre axlar. Upphängningen inducerar störmoment som måste modelleras för att den ska bli ordentligt karaktäriserad. Detta åstadkoms genom att formulera gimbalens dynamiska förhållanden, kullagerfriktion, luftmotstånd och masscenterförflyttning. Dessa samband kopplar samman alla moment som är närvarande i systemet som funktion av gimbalramarnas vinklar, vinkelhastigheter och vinkelaccelerationer. Genom att mäta vinklarna och erhålla vinkelhastigheter och vinkelacceleration genom numerisk derivering kan momenten som motsvarar den uppmätta rörelsen beräknas. Dessutom presenteras den iterativa designen av gimbalupphängningen och alla dess beståndsdelar, vinkelmätningsmetoden och en finita elementmetodssimulering för att uppskaffa deformationer. Resultatet presenteras i form av simuleringar som validerar modellen genom att förutspå dess beteende för viss rörelse. Det slutgiltiga resultatet är en serie av karaktäriseringsgrafer som förmedlar till användaren just hur mycket moment dess CubeSats ADCS måste producera för att kunna använda gimbalupphängingen.
Svensson, Petter. "Annons eller PR : hur vet kommunikatören vad som skall väljas?" Thesis, Uppsala University, Media and Communication, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-106852.
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Problem Faith in the power of advertising has varied largely through the ages, and since we know that advertising is paid for, it therefore has less weight than the usual news. Publicity through promotional activities is in turn difficult to control. The question which of these two ways to communicate with the market that is the most effective, is equally entitled to ask, as difficult to answer.
Purpose/Aim This paper is designed as a pilot study with two different objectives that go hand in hand. The first overall aim is to investigate how advertising and PR / publicity can be measured with the same tools while designing this metric. The second aim is to test whether this metric can find any differences in the advertisements or publicity efficiency.
Method The main study that the paper leads to is an experiment that examines how two different groups is affected by the promotional and advertising materials. The two groups have been allocated an identical magazine with a difference between the groups. One group magazine was prepared by a published material as a possible result of a PR activity, such as a loan product or a press release. The second group magazine was prepared with an ad. In order to assure that good reliability achieved in the survey, two preparatory studies were carried out. The entire study leans towards a theoretical framework.
Main results The conclusions of the paper are that this approach can seem to find differences between PR and paid advertising. However, the difference is small and focuses on increased probability of purchase after exposure of the ad. PR-material had a weaker effect than the advertisement in this case. The essay will give a basis for further research based on the experimental design used in the study.
Mahoney, Mark Patrick. "Student Attitude Toward STEM: Development of an Instrument for High School STEM-Based Programs." The Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=osu1250264697.
Full textRose, Jared S. "A Dissertation entitledDevelopment and Validation of the Mental Health Professionals’ Attitude Towards People Living with HIV/AIDS Scale (MHP-PLHIV-AS)." University of Toledo / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=toledo1461841265.
Full textAnderson, Sarah, and Loyd Lee Glenn. "Effect of Gender on Intentional Learning Orientation." Digital Commons @ East Tennessee State University, 2020. https://dc.etsu.edu/honors/532.
Full textKuilen, Gijs van de. "The economic measurement of psychological risk attitudes." [Amsterdam] : Amsterdam : Thela Thesis ; Universiteit van Amsterdam [Host], 2007. http://dare.uva.nl/document/44755.
Full textChoi, Seong-In. "Measurement of attitudes toward counseling scale development /." Muncie, Ind. : Ball State University, 2008. http://cardinalscholar.bsu.edu/751.
Full textFransson, Anne, and Kristin Stenke. "Sjuksköterskors attityder och kunskaper om smärta och smärtskattning hos barn och ungdomar inom slutenvård : En interventionsstudie." Thesis, Uppsala universitet, Institutionen för folkhälso- och vårdvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-296132.
Full textBackground: Studies show that nurses often underestimate children´s pain. Self-report should be the standard when caring for a child with pain. Pain measurement and documentation is the nurse´s responsibility, therefore pediatric nurses need education and established guidelines to improve pediatric pain management. Aim: The aim was to survey nurse`s knowledge and attitudes regarding pain in children and adolescents in an pediatric ward. Another aim was to investigate if an intervention could affect nurse’s knowledge and attitudes towards children`s pain, as well as the frequency of pain measurement. Method: A quantitative and quasi-experimental study was conducted. A questionnaire was handed out to 30 nurses before and after an intervention regarding pain in children. During the intervention the nurses learned how to use validated pain measurement-tools and guidelines regarding pain measurement was formed. Results: The use of pain measurement-tools were evaluated in a five-point rating scale, the nurses got higher average points after the intervention than before (1.69 vs 2.5; p=0,049). No significant change was found regarding nurses' attitudes and knowledge. Conclusion: The frequency of pain measurement was significantly higher after an intervention with evidence based training and development of guidelines for pain measurement. No difference was found between background information and the answers to the questionnaire. Nurses on the ward have to continue the evaluation of pain measurement and the guidelines based on research and experiences.
Maguire, Sean Thomas George. "Attitude determination using low frequency radio polarisation measurements." Thesis, University of Cambridge, 2015. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.708927.
Full textBeaudoin, Christopher E. "International knowledge and attitudes : their measurement and antecedents /." free to MU campus, to others for purchase, 2001. http://wwwlib.umi.com/cr/mo/fullcit?p3025600.
Full textTeshome, Alexandra, and Elin Turborn. "Vårdpersonals attityder till smärtskattning av äldre : -en litteraturstudie." Thesis, Uppsala universitet, Institutionen för folkhälso- och vårdvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-294563.
Full textMany people over the age of 65 are living with pain. It’s a part of the nurse profession to assess and evaluate pain. Purpose: The purpose of this literature review was by existing research explore nurses knowledge and attitudes towards pain assessment and pain measurement in the care of elderly patients. Methods: In this literature review the databases Cinahl and Pubmed were used. Results: The results in this study are based on 10 articles. 7 quantitative, 2 qualitative and 1 were both methods was used. Factors that influenced how the patients’ pain was assessed by the health care givers was experience and education, attitudes and different obstacles that made adequate assessments difficult, such as patients having cognitive impairment and lack of time to perform assessment. In general, the caregivers had a positive attitude towards education about pain assessment and a great intention to assess pain correctly. However, it could be shown that negative attitudes and prejudices against pain in the older patient and how it should manifest affected how the pain assessment was performed. Conclusions: Negative attitudes regarding aging that is still exists in our society is affecting the health care of the individual. The authors believe, in support of the reviewed literature, that education is an important way to improve and develop the pain assessment performance.
Vilela, João Vítor Cavalcanti. "Attitude control of rigid bodies with time-delayed measurements." reponame:Repositório Institucional da UnB, 2016. http://repositorio.unb.br/handle/10482/23347.
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Desenvolver condições de estabilidade e projeto de controladores para controle de atitude de corpos rígidos sujeitos a atrasos no tempo é o objetivo desta dissertação. O modelo utilizado, escrito na forma de equação diferencial atrasada, advém das equações cinemática e dinâmica do corpo rígido modificadas considerando atrasos temporais. Estes atrasos podem representar latências dos sensores e atuadores, além de tempo de processamento de dados (e.g., cômputo dos sinais de controle) e de transmissão de dados quando os elementos do sistema de controle estão conectados por redes comunicação. Em particular, são supostos atrasos desconhecidos e variantes no tempo, o que lhes confere generalidade maior do que os casos abordados até então na literatura, onde os poucos trabalhos que abordaram o problema aprensentam resultados dependentes do valor exato do atraso ou o assumem constante, o que na prática dificilmente é verificado. As condições obtidas, escritas na forma de teoremas, são baseadas em sua maioria na teoria de Lyapunov-Krasovskii. Outro aspecto que diferencia este trabalho em relação aos demais é que os teoremas são formulados como desigualdades matriciais lineares (LMIs, em inglês). A formulação por LMIs é vantajosa não só pelas excelentes propriedades computacionais das LMIs (resolução em tempo polinomial), mas também porque as condições são escritas com variáveis, reduzindo o conservadorismo dos resultados e permitindo a automação do processo de verificação de estabilidade e projeto de controladores, o que também é uma contribuição desta dissertação. Além disso, os controladores possuem performance garantida segundo o critério H∞ , isto é, além de estabilidade, este tipo de controlador tem um nível mínimo de atenuação de perturbações assegurado.
Developing stability and controller design conditions for rigid body attitude control subjected to time delays is the goal of this dissertation. The rigid body model, written in form of functional differential equation, stems from the kinematic and dynamic rigid body equations, modified to take time delays into account. Such time delays may represent sensor and actuator latency, processing time (e.g., computing control signals) and transmission lags when the control system elements are connected by communication networks. In particular, time delays are considered unknown and time-varying, which makes them generalizations of previous results in literature, where the scarce works to tackle the problem present results dependent on the exact time delay value, which is hardly verified in practice. The proposed conditions, written as theorems, are mostly based on Lyapunov-Krasovskii theory. Another aspect that sets this work apart is that theorems are formulated as linear matrix inequalities (LMIs). LMI formulation is advantageous not only for its excellent computational properties (polynomial time solving), but also for the conditions are written with variables, which reduces results' conservatism e enables automating stability verification and controller design, which is a contribution of this work as well. In addition, controllers attain guaranteed performance according to H∞ criterion, that is, besides stability, this kind of controller presents a known minimum level of perturbation attenuation.
Nguyen, Hoang Van. "Estimation d'attitude et diagnostic d'une centrale d'attitude par des outils ensemblistes." Phd thesis, Université de Grenoble, 2011. http://tel.archives-ouvertes.fr/tel-00585525.
Full textVerberk, Genoveva Thaddea Maria. "Attitudes towards ethnic minorities : conceptualizations, measurements, and models /." Nijmegen : Katholieke universiteit, SOCON, 1999. http://catalogue.bnf.fr/ark:/12148/cb37094771m.
Full textMention parallèle de titre ou de responsabilité : Attitudes ten aanzien van allochtonen : concepten, metingen en modellen. Bibliogr. p. 251-258. La couv. porte Geneviève Verberk comme nom d'auteur. SOCON = Sociaal culturele ontwikkelingen in Nederland.
Sundlisæter, Tale. "Spacecraft Attitude and Orbit Estimation using GPS and Inertial Measurements." Thesis, Norges teknisk-naturvitenskapelige universitet, Institutt for teknisk kybernetikk, 2012. http://urn.kb.se/resolve?urn=urn:nbn:no:ntnu:diva-19204.
Full textAdler, Martina, and Bergqvist Svava Waller. "Sjuksköterskans preoperativa skattning av smärta hos patienter med frakturer på nedre extremiterna - en emprisk studie." Thesis, Malmö högskola, Fakulteten för hälsa och samhälle (HS), 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-27123.
Full textPain is something subjective and it is only the patient who knows how much pain he has. Pain measurement gives the nurse a perception of the patients’ experience of pain. Nurses often come in contact with patients with pain and that is why it is important to assess the patients’ pain adequately. Different instruments for pain assessment have been developed and are a complement to the nurse in pain measurement. The aim of this study is to get better knowledge and insight into pain measurement from a nurse’s perspective. The study also examines which methods are used in pain measurement, how assessments function in every day medical practise and nurses’ attitudes towards pain measurement. The method of data collection was to interview 9 nurses at two orthopaedic wards. The analysis was done by modified manifest content analysis where four main categories were compiled. Nurse’s pain measurement is individual. If the patient is oriented to time and room the nurse uses visual analoge scale (VAS). If the patient suffers from cognitively dysfunction the nurse looks at the movement pattern or asks about pain. VAS is the tool that is most common. The advantage by using VAS is easy to document. The disadvantage is that some patients learn what to say to get painrelieving.
Novodvorsky, Ingrid. "Development of an instrument to assess attitudes toward science." Diss., The University of Arizona, 1993. http://hdl.handle.net/10150/186455.
Full textSullivan, Hannah. "MEASUREMENT OF DISABILITY ATTITUDES AND VIDEO GAMING TENDENCIES AMONG REHABILITATION STUDENTS." OpenSIUC, 2017. https://opensiuc.lib.siu.edu/theses/2222.
Full textGordon, Alynn Elizabeth. "Egalitarian Essentialism: Practical, Theoretical, and Measurement Issues." Kent State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=kent1466158819.
Full textBrown, Jessica. "The Teacher Attitudes toward Homeless Students Scale: Development and Validation." Thesis, Boston College, 2012. http://hdl.handle.net/2345/2587.
Full textRecent estimates suggest there are roughly 1.6 million homeless children and this number is growing (National Center on Family Homelessness, 2011). This trend is particularly worrisome given that homeless children face a number of obstacles within society and education, not the least of which is negative teacher attitudes (Swick, 2000; U.S. Department of Education, 2002). This study's primary research question addressed whether a set of underlying dimensions could be identified and used to effectively measure teacher attitudes toward homeless students. A necessary part of answering this research question involved the development of a measurement scale. Both Classical Test Theory and Item Response Theory analyses aided in the elimination process of items in order to create the final Teacher Attitudes toward Homeless Students (TAHS) assessment, which includes an attitudes scale and subscales, and a related knowledge scale. The final outcome was a set of 43 items, across eight dimensions, which could effectively be used to measure teacher attitudes toward homeless students. Additionally, the findings upheld the principles of Rasch measurement, including unidimensionality, a hierarchical ordering of items, and a continuum of the construct definition. In other words, the findings indicate that the TAHS scale was successfully developed according to explicit a priori measurement criteria. Moreover, additional correlational and regression analyses provided empirical construct and convergent validity evidence for the TAHS scale. It was also found that attitudes differed slightly for teachers of various backgrounds and experiences, but when analyzed collectively these variables were not significantly related to teacher attitudes toward homeless students. Additionally, there was only a weak relationship between teachers' attitudes and their knowledge about homelessness. Overall the TAHS scale allows for reliable and accurate measurement of teacher attitudes toward homeless students from which valid inferences can be made. The TAHS scale scores and score descriptors can be used to help teacher interpret their attitude. This has the potential for a direct impact in creating equal educational opportunities for homeless students as teachers become aware of their attitude and make positive changes
Thesis (PhD) — Boston College, 2012
Submitted to: Boston College. Lynch School of Education
Discipline: Educational Research, Measurement, and Evaluation
Collins, Malcolm D. "Beliefs and attitudes in judo coaching : toward a new model of coaching." Thesis, University of Wolverhampton, 2009. http://hdl.handle.net/2436/88537.
Full textGonçalves, Pedro Filizola Sousa Maia. "Attitude determination of a multirotor aerial vehicle using camera vector measurements and gyros." Instituto Tecnológico de Aeronáutica, 2014. http://www.bd.bibl.ita.br/tde_busca/arquivo.php?codArquivo=3132.
Full textHigdon, Julia Dianne. "Measuring and Modeling Intercultural Attitudes Among Adolescents Across Europe: A Multi-Level, Multiple-Group Analysis Examining Student Attitudes, Intergroup Contact, and School Climate." Thesis, Harvard University, 2015. http://nrs.harvard.edu/urn-3:HUL.InstRepos:16461055.
Full textCulture, Communities, and Education
Banikema, Ndjanda Annie Stéphanie. "La propension du consommateur à résister aux dispositifs d'influence marchands : conceptualisation, mesure et impact sur les comportements de consommation." Thesis, Paris Est, 2011. http://www.theses.fr/2011PEST0043.
Full textCurrent researches on consumer resistance allow a better understanding of the manifestations and situational factors triggering these behaviors. In order to go further in the identification of the psychological processes underlying those behaviors, we propose exploring an individual disposition - consumers' propensity to resist (CPR)-.that may explain the tendency of some consumers to oppose marketers' influenceThe objective of this research is to (1) offer a conceptualization the consumer's propensity to resist the consumer, (2) to provide a reliable and valid measurement tool of this concept, (3 ) to determine the impact of this individual trait on some consumers behaviors and finally (4) to test the differential role of the situation and CPR in determining resistance behaviors.The implementation of a dual qualitative study (focus groups and in-depth interviews) helped to define the construct and explore its dimensionality. A measurement scale is then validated on two mechanisms of influence (advertising and sales) and confirms the existence of two profiles of CPR: a profile linked to “confrontation” and the other linked to “avoidance”.An experiment conducted with 500 people representative of the french population demonstrates a strong link between levels of CPR and negative reactions of consumers to marketers' demands. It shows that CPR is a better predictor of resistant behaviors in situations where the intensity of influence or the perceived manipulation is low, while the situation is a better predictor of resistance when the intensity of the influence or perceived manipulation is high The results of this research invite to consider two distinct profiles of resistant consumers that may deserve differentiated marketing strategies
Thorsdottir, Fanney. "On the validity of attitude measurements in survey research : a comparison of psychometric models." Thesis, London School of Economics and Political Science (University of London), 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.419492.
Full textWilson, Clarence J. "Calibration of and attitude error estimation for a spaceborne scatterometer using measurements over land /." Diss., CLICK HERE for online access, 1998. http://contentdm.lib.byu.edu/ETD/image/etd19.pdf.
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