Journal articles on the topic 'Andrew OSBORN'

To see the other types of publications on this topic, follow the link: Andrew OSBORN.

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 20 journal articles for your research on the topic 'Andrew OSBORN.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse journal articles on a wide variety of disciplines and organise your bibliography correctly.

1

Van Hoesen, H. B. "Perspectivas de la catalogación." FENIX, no. 3 (2do semestre) (December 30, 2020): 541–53. http://dx.doi.org/10.51433/fenix-bnp.1945.n3.p541-553.

Full text
Abstract:
Este es el segundo artículo que publica "FENIX" sobre los debates que han tenido públicamente los catalogadores en los últimos tiempos. El primero, titulado "Crisis en la Catalogación", y escrito por Andrew Osborn, se publicó en el N° 2 de esta revista. Aunque carecen de relación orgánica entre sí, presentan, sin embargo, ambos, analogías en el asunto y en la actitud. Comprendemos muy bien que tanto la contribución de Van Hoesen como la de Osborn no se dirigen a los legos o profanos en la materia. Suponen el conocimiento previo de la técnica catalográfica y la experiencia diaria en los complejos problemas que diariamente afronta un Departamento de Catalogación bien organizado.
APA, Harvard, Vancouver, ISO, and other styles
2

Chanter, Tina. "Thinking Art: Beyond Traditional Aesthetics ed. by Andrew Benjamin, Peter Osborne." L'Esprit Créateur 35, no. 3 (1995): 90–91. http://dx.doi.org/10.1353/esp.1995.0018.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Han, Yong-Chang. "Quasiclassical trajectory calculations of CD3CHO dissociation to CD2H + DCO on a global potential energy surface." Journal of Theoretical and Computational Chemistry 17, no. 07 (November 2018): 1850047. http://dx.doi.org/10.1142/s0219633618500475.

Full text
Abstract:
We present a quasiclassical trajectory study of the photodissociation of CD3CHO based on a global ab initio-based potential energy surface. Calculations are performed at the total energy corresponding to the photolysis wavelength of 280[Formula: see text]nm. In addition to the major radical and molecular products, CD[Formula: see text] and CD3H [Formula: see text] CO, respectively, this paper focuses on the unusual radical channel CD2H [Formula: see text] DCO, which requires a D/H exchange process before the conventional C–C bond cleavage. Five D/H exchange mechanisms are reported, which are related to the isomerizations from acetaldehyde to vinyl alcohol and back, to oxirane and back, and to the intermediate (CD–CHD–OD) and back. These D/H exchange mechanisms are in good agreement with the experimental findings [Heazlewood BR, Maccarone AT, Andrews DU, Osborn DL, Harding LB, Klippenstein SJ, Jordan MJT, Kable SH, Nat Chem 3:443, 2011].
APA, Harvard, Vancouver, ISO, and other styles
4

Oliver, Giles. "Global practice implications Reactions to Duany Self-regarding education." Architectural Research Quarterly 5, no. 3 (September 2001): 197–99. http://dx.doi.org/10.1017/s1359135501231248.

Full text
Abstract:
Andres Duany's critical sketch of architectural fashions rampant in US schools (arq 5/2, pp.105–106) carries a well-aimed barb, thrown from the right of stage. Duany's amusing categories call out for a post-modern Osbert Lancaster to illustrate them (as Lancaster did in Pillar to Post), except that the job is done monthly in the journals without comment. Anyone who has endured the Jencksian categorymania will enjoy this report from the zoo. The last comparable inventory was made by Aldo Van Eyck with his Rats, Posts and Pests speech.
APA, Harvard, Vancouver, ISO, and other styles
5

Haq, Rashida, and Uzma Zia. "Dimensions of Well-being and the Millennium Development Goals." Pakistan Development Review 47, no. 4II (December 1, 2008): 851–76. http://dx.doi.org/10.30541/v47i4iipp.851-876.

Full text
Abstract:
The concept of well-being has deep roots in philosophy [Cantril (1965)]. Much later in the 19th century modern definitions of well-being emerged. The utilitarian movement defined well-being subjectively and proclaimed individuals’ well-being as an important goal of individuals’ behaviour and public policy. During the 20th century social scientists started to examine well-being empirically, but a unified concept of wellbeing was lacking. At the beginning of the 20th century, economists developed elaborate quantitative theories of well-being, but rejected the possibility that individuals’ could provide valid reports of their own well-being. In the second half of the 20th century social scientists started to develop subjective measures of well-being, and started to examine how these measures relate to demographic variables or other characteristics of individuals [Andrews and Withey (1976)]. The relationship between GDP and well-being likely depends on how rich a country is. As income increases it contributes little to overall well-being at low levels of GDP in poor country, since only a narrow segment of the population is benefiting directly. Moreover, as noted by Sen (2001) non-monetary benefits such as health and education that improve individual capabilities are often more important than income in poor countries. As the benefits of continued growth trickle down to a burgeoning middle class, social well-being rises dramatically [Torras (2008)]. It is in this context that a number of alternatives to GDP have been introduced. For example, the United Nations Development Programme’s (UNDP) human development index (HDI) uses GDP per capita to measure “access to economic resources” in well-being assessments but accords it only one-third weight in determination of the level of human development. Although national income accounting measures may sometimes not agree with popular perceptions of trends in economic well-being, GDP per capita is one of the three main components of the HDI, whose objective is to indicate the capability of people “to lead a long and healthy life, to acquire knowledge and to have access to resources needed for a decent standard of living” [Osberg and Andrew (2005)].
APA, Harvard, Vancouver, ISO, and other styles
6

Bhattacharjee, Nil Ratan, and Sabuj Das. "RAMANUJAN’S SPT-CRANK FOR MARKED OVERPARTITIONS." International Journal of Research -GRANTHAALAYAH 3, no. 8 (August 31, 2015): 25–60. http://dx.doi.org/10.29121/granthaalayah.v3.i8.2015.2958.

Full text
Abstract:
In 1916, Ramanujan’s showed the spt-crank for marked overpartitions. The corresponding special functions , and are found in Ramanujan’s notebooks, part 111. In 2009, Bingmann, Lovejoy and Osburn defined the generating functions for , and . In 2012, Andrews, Garvan, and Liang defined the in terms of partition pairs. In this article the number of smallest parts in the overpartitions of n with smallest part not overlined, not overlined and odd, not overlined and even are discussed, and the vector partitions and - partitions with 4 components, each a partition with certain restrictions are also discussed. The generating functions , , , , are shown with the corresponding results in terms of modulo 3, where the generating functions , are collected from Ramanujan’s notebooks, part 111. This paper shows how to prove the Theorem 1 in terms of ,Theorem 2 in terms of and Theorem 3 in terms of respectively with the numerical examples, and shows how to prove the Theorems 4,5 and 6 with the help of in terms of partition pairs. In 2014, Garvan and Jennings-Shaffer are able to defined the for marked overpartitions. This paper also shows another results with the help of 6 -partition pairs of 3, help of 20 -partition pairs of 5 and help of 15 -partition pairs of 8 respectively.
APA, Harvard, Vancouver, ISO, and other styles
7

Walters, William. "Foucault and Political Reason: Liberalism, Neo-Liberalism and Rationalities of Government, Andrew Barry, Thomas Osborne and Nikolas Rose, eds., London: UCL Press, 1996. 278 pp." Canadian journal of law and society 12, no. 02 (1997): 296–99. http://dx.doi.org/10.1017/s0829320100005500.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Poesch, Jessie. "Made in Alabama: A State Legacy. E. Bryding Adams, Leah Rawls Atkins , Joey Brackner , Daniel Fate Brooks, Pat Jemian, Lee W. Rahe, Frances Osborn Robb, Frances C. Sommers, Gail Andrews Trechsel." Winterthur Portfolio 31, no. 1 (April 1996): 73–77. http://dx.doi.org/10.1086/wp.31.1.4618532.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Lueder, Gregg T. "Review of A Family Guide to Childhood Glaucoma and Cataracts 2014, by Alex V. Levin with Christopher Fecarotta, edited by Sharon F. Freedman, Andrea Osborn, and Ian Hubling (Shadow Fusion, 2014)." Journal of American Association for Pediatric Ophthalmology and Strabismus 19, no. 6 (December 2015): 550. http://dx.doi.org/10.1016/j.jaapos.2015.10.002.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Dean, Jodi. "Foucault and Political Reason: Liberalism, Neo-liberalism and the Rationalities of Government. Edited by Andrew Barry, Thomas Osborne, and Nikolas Rose. Chicago: University of Chicago Press, 1996. 288p. $17.95 paper." American Political Science Review 91, no. 1 (March 1997): 164–65. http://dx.doi.org/10.2307/2952268.

Full text
APA, Harvard, Vancouver, ISO, and other styles
11

Buta, Lemma. "Over My Head: A Doctor's Own Story of Head Injury from the Inside Looking Out, by Claudia L. Osborn (2000, 256 pages). Published by Andrews McMeel Publishing, Kansas City, MO, United States of America, ISBN: 0-83625419-8." Australian Journal of Rehabilitation Counselling 19, no. 2 (November 7, 2013): 164–65. http://dx.doi.org/10.1017/jrc.2013.19.

Full text
APA, Harvard, Vancouver, ISO, and other styles
12

Chern, Shane. "Weighted partition rank and crank moments. III. A list of Andrews–Beck type congruences modulo 5, 7, 11 and 13." International Journal of Number Theory, July 6, 2021, 1–23. http://dx.doi.org/10.1142/s1793042122500117.

Full text
Abstract:
Let [Formula: see text] count the total number of parts among partitions of [Formula: see text] with rank congruent to [Formula: see text] modulo [Formula: see text] and let [Formula: see text] count the total appearances of ones among partitions of [Formula: see text] with crank congruent to [Formula: see text] modulo [Formula: see text]. We provide a list of over 70 congruences modulo 5, 7, 11 and 13 involving [Formula: see text] and [Formula: see text], which are known as congruences of Andrews–Beck type. Some recent conjectures of Chan, Mao and Osburn are also included in this list.
APA, Harvard, Vancouver, ISO, and other styles
13

"Contact allergy to textile resins: an update Patricia A. Carroll, M.D., University of Illinois, Chicago, IL Kenneth H. Brown, Ph.D., E. Michigan University, Ypsilanti, MI Anne H. Osburn, R.N., Northwestern University, Chicago, IL Andrew J. Scheman, M.D., Northwestern University, Chicago, IL." American Journal of Contact Dermatitis 8, no. 1 (March 1997): 59. http://dx.doi.org/10.1016/s1046-199x(97)90046-4.

Full text
APA, Harvard, Vancouver, ISO, and other styles
14

De Vos, Gail. "Awards, Announcements, and News." Deakin Review of Children's Literature 4, no. 3 (January 15, 2015). http://dx.doi.org/10.20361/g2hk52.

Full text
Abstract:
New Year. In this edition of the news I am highlighting several online resources as well as conferences, tours, and exhibits of possible interest.First of all, I highly suggest you sign up at the Alberta School Library Council's new LitPicks site (aslclitpicks.ca). It is free, filled with promise, and includes only books recommended by the reviewers. The reviews are searchable by grade level and genre (e.g., animal, biographical fable, fantasy, humour, historical, horror, verse, realistic, mystery, myth) and include all formats. The reviews include curriculum connections and links to relevant resources. Library staff review titles based on engagement of story, readability, descriptive language, illustration excellence and integrity of data, and source for non-fiction titles. The target users are teachers, teacher-librarians, library techs, and others working in libraries. School library cataloguers can provide a link to the review from within the catalogue record.Another recommended resource is CanLit for Little Canadians, a blog that focuses on promoting children's and YA books by Canadian authors and illustrators. The blog postings can also be found on Facebook. (http://canlitforlittlecanadians.blogspot.ca/)First Nation Communities READ is another resource for your tool box. It is an annual reading program launched in 2003 by the First Nations public library community in Ontario and includes titles that are written and/or illustrated by (or otherwise involve the participation of) a First Nation, Métis, or Inuit creator and contain First Nation, Métis, or Inuit content produced with the support of First Nation, Métis, or Inuit advisers/consultants or First Nation, Métis, or Inuit endorsement. Julie Flett's Wild Berries - Pakwa Che Menisu, available in both English and Cree, was the First Nation Communities Read Selection for 2014-2015 and the inaugural recipient of the Periodical Marketers of Canada Aboriginal Literature Award. (http://www.sols.org/index.php/develop-your-library-staff/advice-consulting/first-nations/fn-communities-read)This resource should also be of great value for those schools and libraries participating in TD Canadian Children’s Book Week in 2015. Each May, authors, illustrators and storytellers visit communities throughout the country to share the delights of Canadian children’s books. Book Week reaches over 25,000 children and teens in schools and libraries across Canada every year. The theme for this year is Hear Our Stories: Celebrating First Nations, Métis and Inuit Literature, celebrating the remarkable variety of topics, genres and voices being published by and about members of our First Nations, Métis and Inuit (FNMI) communities in Canada. On a personal note, I will be touring as a storyteller in Quebec as part of this year’s Book Week tour.Freedom to Read Week: February 22-28, 2015. This annual event encourages Canadians to think about and reaffirm their commitment to intellectual freedom, which is guaranteed them under the Charter of Rights and Freedoms. This year’s Freedom to Read review marks the thirtieth anniversary of its publication and of Freedom to Read Week in Canada. It was first published in 1984 to explore the freedom to read in Canada and elsewhere and to inform and assist booksellers, publishers, librarians, students, educators, writers and the public. To commemorate Freedom to Read’s thirtieth anniversary, some of our writers have cast a look back over the past three decades. As usual, the review provides exercises and resources for teachers, librarians and students. This and previous issues of Freedom to Read, as well as appendices and other resources, are available at www.freedomtoread.ca.Half for you and Half for Me: Nursery Rhymes and Poems we Love. An exhibit on best-loved rhymes and poems and a celebration of the 40th anniversary of Alligator Pie held at the Osborne Collection in the Lillian H. Smith Library in Toronto until March 7, 2015.Serendipity 2015 (March 7, 2015). An exciting day exploring the fabulous world of young adult literature with Holly Black, Andrew Smith, Mariko Tamaki, Molly Idle, and Kelli Chipponeri. Costumes recommended! Swing Space Building, 2175 West Mall on the UBC campus. (http://vclr.ca/serendipity-2015/)For educators: Call for entries for the Martyn Godfrey Young Writers Award (YABS). An annual, juried contest open to all students in Alberta in grades 4 through 9. Students are invited to submit their short stories (500-1500 words) or comic book by March 31, 2015 to the YABS office, 11759 Groat Road, Edmonton, AB, T5M 3K6. Entries may also be emailed to info@yabs.ab.ca.Breaking News: The Canada Council for the Arts has revised the Governor General’s Literary Awards Children’s Literature categories (in consultation with the literary community) in the wake of controversy regarding graphic novels. The revised category titles and definitions:The new Children’s Literature – Illustrated Books category will recognize the best illustrated book for children or young adults, honouring the text and the illustrations as forming one creative work. It includes picture books and graphic novels, as well as works of fiction, literary non-fiction, and poetry where original illustrations occupy at least 30% of the book’s space.The Children’s Literature – Text category will recognize the best book for children or young adults with few (less than 30%) or no illustrations. http://www.bookcentre.ca/news/governor_general%E2%80%99s_literary_awards_revisions_children%E2%80%99s_literature_categoriesGail de Vos, an adjunct instructor, teaches courses on Canadian children's literature, Young Adult Literature and Comic Books and Graphic Novels at the School of Library and Information Studies for the University of Alberta and is the author of nine books on storytelling and folklore. She is a professional storyteller and has taught the storytelling course at SLIS for over two decades.
APA, Harvard, Vancouver, ISO, and other styles
15

Kaur, Jasleen. "Allure of the Abroad: Tiffany & Co., Its Cultural Influence, and Consumers." M/C Journal 19, no. 5 (October 13, 2016). http://dx.doi.org/10.5204/mcj.1153.

Full text
Abstract:
Introduction Tiffany and Co. is an American luxury jewellery and specialty retailer with its headquarters in New York City. Each piece of jewellery, symbolically packaged in a blue box and tied with a white bow, encapsulates the brand’s unique diamond pieces, symbolic origin story, branded historical contributions and representations in culture. Cultural brands are those that live and thrive in the minds of consumers (Holt). Their brand promise inspires loyalty and trust. These brands offer experiences, products, and personalities and spark emotional connotations within consumers (Arvidsson). This case study uses Tiffany & Co. as a successful example to reveal the importance of understanding consumers, the influential nature of media culture, and the efficacy of strategic branding, advertising, and marketing over time (Holt). It also reveals how Tiffany & Co. earned and maintained its place as an iconic cultural brand within consumer culture, through its strong association with New York and products from abroad. Through its trademarked logo and authentic luxury jewellery, encompassed in the globally recognised “Tiffany Blue” boxes, Tiffany & Co.’s cultural significance stems from its embodiment of the expected makings of a brand (Chernatony et al.). However, what propels this brand into what Douglas Holt terms “iconic territory” is that in its one hundred and seventy-nine years of existence, Tiffany’s has lived exclusively in the minds of its consumers.Tiffany & Co.’s intuitive prowess in reaching its target audience is what allows it to dominate the luxury jewellery market (Halasz et al.). This is not only a result of product value, but the alluring nature of the “Tiffany's from New York” brand imagery and experience (Holt et al.), circulated and celebrated in consumer culture through influential depictions in music, film and literature over time (Knight). Tiffany’s faithfully participates in the magnetic identity myth embodied by the brand and city, and has become globally sought after by consumers near and far, and recognised for its romantic connotations of love, luxury, and New York (Holt). An American Dream: New York Affiliation & Diamond OriginsIt was Truman Capote’s characterisation of Holly Golightly in his book (1958) and film adaption, Breakfast at Tiffany’s (1961) that introduced the world to New York as the infatuating “setting,” upon which the Tiffany’s diamond rested. It was a place, that enabled the iconic Holly Golightly to personify the feeling of being abroad in New York and to demonstrate the seductive nature of a Tiffany’s store experience, further shaping the identity myth encompassed by the brand and the city for their global audience (Holt). Essentially, New York was the influential cultural instigator that propelled Tiffany & Co. from a consumer product, to a cultural icon. It did this by circulating its iconography via celebrity affiliations and representations in music, film, and literature (Knight), and by guiding strong brand associations in the minds of consumers (Arvidsson). However, before Tiffany’s became culturally iconic, it established its place in American heritage through historical contributions (Tiffany & Co.) and pledged an association to New York by personifying the American Dream (Mae). To help achieve his dream in a rapidly evolving economy (Elliott), Charles Lewis Tiffany purportedly brought the first substantial gemstones into America from overseas, and established the first American jewellery store to sell them to the public (Halasz et al.). The Tiffany & Co. origin story personifies the alluring nature of products from abroad, and their influence on individuals seeking an image of affluence for themselves. The ties between New York, Tiffany’s, and its consumers were further strengthened through the established, invaluable and emblematic nature of the diamond, historically launched and controlled by South African Diamond Cartel of De Beers (Twitchell). De Beers manipulated the demand for diamonds and instigated it as a status symbol. It then became a commoditised measurement of an individual’s worth and potential to love (Twitchell), a philosophy, also infused in the Tiffany & Co. brand ideology (Holt). Building on this, Tiffany’s further ritualised the justification of the material symbolisation of love through the idealistic connotations surrounding its assorted diamond ring experiences (Lee). This was projected through a strategic product placement and targeted advertising scheme, evident in dominant culture throughout the brand’s existence (Twitchell). Idealistically discussed by Purinton, this is also what exemplified, for consumers, the enticing cultural symbolism of the crystal rock from New York (Halasz et al.). Brand Essence: Experience & Iconography Prior to pop culture portraying the charming Tiffany’s brand imagery in mainstream media (Balmer et al.), Charles Tiffany directed the company’s ascent into luxury jewellery (Phillips et al.), fashioned the enticing Tiffany’s “store experience”, and initiated the experiential process of purchasing a diamond product. This immediately intertwined the imagery of Tiffany’s with New York, instigating the exclusivity of the experience for consumers (Holt). Tiffany’s provided customers with the opportunity to participate in an intricately branded journey, resulting in the diamond embodiment which declared their love most accurately; a token, packaged and presented within an iconic “Tiffany Blue” box (Klara). Aligning with Keller’s branding blueprint (7), this interactive process enabled Tiffany & Co. to build brand loyalty by consistently connecting with each of its consumers, regardless of their location in the world. The iconography of the coveted “blue box” was crafted when Charles Tiffany trademarked the shade Pantone No. 1837 (Osborne), which he coined for the year of Tiffany’s founding (Klara). Along with the brand promise of containing quality luxury jewellery, the box and that particular shade of blue instantly became a symbol of exclusivity, sophistication, and elegance, as it could only be acquired by purchasing jewellery from a Tiffany’s store (Rawlings). The exclusive packaging began to shape Tiffany’s global brand image, becoming a signifier of style and superiority (Phillips et al.), and eventually just as iconic as the jewellery itself. The blue box is still the strongest signifier of the brand today (Osborne). Ultimately, individuals want to participate in the myth of love, perfection and wealth (Arvidsson), encompassed exclusively by every Tiffany’s “blue box”. Furthermore, Tiffany’s has remained artistically significant within the luxury jewellery landscape since introducing its one-of-a-kind Tiffany Setting in 1886. It was the first jewellery store to fully maximise the potential of the natural beauty possessed of diamonds, while connotatively reflecting the natural beauty of every wearer (Phillips et al.). According to Jeffrey Bennett, the current Vice President of Tiffany & Co. New York, by precisely perching the “Tiffany Diamond” upon six intricately crafted silver prongs, the ring shines to its maximum capacity in a lit environment, while being closely secured to the wearer’s finger (Lee). Hence, the “Tiffany Setting” has become a universally sought after icon of extravagance and intricacy (Knight), and, as Bennett further describes, even today, the setting represents uncompromising quality and is a standard image of true love (Lee). Alluring Brand Imagery & Influential Representations in CultureEmpirical consumer research, involving two focus groups of married and unmarried, ethnically diverse Australian women and conducted in 2015, revealed that even today, individuals accredit their desire for Tiffany’s to the inspirational imagery portrayed in music, movies and television. Through participating in the Tiffany's from New York store experience, consumers are able to indulge in their fantasies of what it would feel like to be abroad and the endless potential a city such as New York could hold for them. Tiffany’s successfully disseminated its brand ideology into consumer culture (Purinton) and extended the brand’s significance for consumers beyond the 1960s through constant representation of the expensive business of love, lust and marriage within media culture. This is demonstrated in such films as Gentlemen Prefer Blondes (1953), Breakfast at Tiffany’s (1961), Sleepless in Seattle (1993), Legally Blonde (2001), Sweet Home Alabama (2002), The Great Gatsby (2013), and in the influential television shows, Gossip Girl (2007—2012), and Glee (2009—2015).The most important of these was the film Breakfast at Tiffany’s (1961), and the iconic embodiment of Capote’s (1958) Holly Golightly by actress Audrey Hepburn (Wasson). Hepburn’s (1961) portrayal of the emotionally evocative connotations of experiencing Tiffany’s in New York, as personified by her romantic dialogue throughout the film (Mae), produced the image that nothing bad could ever happen at a Tiffany’s store. Thus began the Tiffany’s from New York cultural phenomenon, which has been consistently reiterated in popular media culture ever since.Breakfast at Tiffany’s also represented a greater struggle faced by women in the 1960s (Dutt); that of gender roles, women’s place in society, and their desire for stability and freedom simultaneously (Sheehan). Due to Hepburn’s accurate characterisation of this struggle, the film enabled Tiffany & Co. to become more than just jewellery and a symbol of support (Torelli). Tiffany’s also allowed filming to take place inside its New York flagship store to which Capote’s narrative so idealistically alludes, further demonstrating its support for the 1960s women’s movement at an opportune moment in history (Torelli). Hence, Tiffany’s from New York became a symbol for the independent materialistic modern woman (Wasson), an ideal, which has become a repeated motif, re-imagined and embodied by popular icons (Knight) such as, Madonna in Material Girl (1985), and the characterisations of Carrie Bradshaw by Sarah Jessica Parker, Charlotte York by Kristin Davis (Sex and the City), and Donna Paulsen by Sarah Rafferty (Suits). The iconic television series Sex and the City, set in New York, boldly represented Tiffany’s as a symbol of friendship when a fellow female protagonist parted with her lavish Tiffany’s engagement ring to help her friend financially (Sex and the City). This was similarly reimagined in the popular television series Suits, also set in New York, where a protagonist is gifted two Tiffany Boxes from her female friend, as a token of congratulations on her engagement. This allowed Tiffany & Co. to add friendship to its symbolic repertoire (Manning), whilst still personifying a symbol of love in the minds of its consumers who were tactically also the target audiences of these television shows (Wharton).The alluring Tiffany’s image was presented specifically to a male audience through the first iconic Bond Girl named Tiffany Case in the novel Diamonds Are Forever (Fleming). The film adaption made its cultural imprint in 1971 with Sean Connery portraying James Bond, and paired the exaggerated brand of “007” with the evocative imagery of Tiffany’s (Spilski et al.). This served as a reminder to existing audiences about the powerful and seductive connotations of the blue box with the white ribbon (Osborne), as depicted by the enticing Tiffany Case in 1956.Furthermore, the Tiffany’s image was similarly established as a lyrical status symbol of wealth and indulgence (Knight). Portrayed most memorably by Marilyn Monroe’s iconic performance of Diamonds Are a Girl’s Best Friend (Gentlemen Prefer Blondes). Even though the song only mentions Tiffany’s lyrically twice (Vito et al.), through the celebrity affiliation, Monroe was introduced as a credible embodiment of Tiffany’s brand essence (Davis). Consequently, she permanently attached her image to that of the alluring Tiffany Diamonds for the target audience, male and female, past and present (Vito et al.). Exactly thirty-two years later, Monroe’s 1953 depiction was reinforced in consumer culture (Wharton) through an uncanny aesthetic and lyrical reimagining of the original performance by Madonna in her music video Material Girl (1985). This further preserved and familiarised the Tiffany’s image of glamour, luxury and beauty by implanting it in the minds of a new generation (Knight). Despite the shift in celebrity affiliation to a current cultural communicator (Arvidsson), the influential image of the Tiffany Diamond remains constant and Tiffany’s has maintained its place as a popular signifier of affluence and elegance in mainstream consumer culture (Jansson). The main difference, however, between Monroe’s and Madonna’s depictions is that Madonna aspired to be associated with the Tiffany’s brand image because of her appreciation for Marilyn Monroe and her brand image, which also intrinsically exuded beauty, money and glamour (Vito et al.). This suggests that even a musical icon like Madonna was influenced by Tiffany & Co.’s hold on consumer culture (Spilski et al.), and was able to inject the same ideals into her own loyal fan base (Fill). It is evident that Tiffany & Co. is thoroughly in tune with its target market and understands the relevant routes into the minds of its consumers. Kotler (113) identifies that the brand has demonstrated the ability to reach its separate audiences simultaneously, with an image that resonates with them on different levels (Manning). For example, Tiffany & Co. created the jewellery that featured in Baz Luhrmann’s 2013 cinematic adaption of F. Scott Fitzgerald’s novel, The Great Gatsby (1925). Through representing a signifier of love and lust induced by monetary possessions (Fitzgerald), Tiffany’s truthfully portrayed its own brand image and persuaded audiences to associate the brand with these ideals (Holt). By illustrating the romantic, alluring and powerful symbolism of giving or obtaining love, armed with a Tiffany’s Diamond (Mae), Tiffany’s validated its timeless, historical and cultural contemporary relevance (Greene).This was also most recently depicted through Tiffany & Co.’s Will You (2015) advertising campaign. The brand demonstrated its support for marriage equality, by featuring a real life same-sex couple to symbolise that love is not conditional and that Tiffany’s has something that signifies every relationship (Dicker). Thus, because of the brand’s rooted place in central media culture and the ability to appeal to the belief system of its target market while evolving with, and understanding its consumers on a level of metonymy (Manning), Tiffany & Co. has transitioned from a consumer product to a culturally relevant and globally sought-after iconic brand (Holt). ConclusionTiffany & Co.’s place-based association and representational reflection in music, film, and literature, assisted in the formation of loyal global communities that thrive on the identity building side effects associated with luxury brand affiliation (Banet-Weiser et al.). Tiffany’s enables its global target market to revel in the shared meanings surrounding the brand, by signifying a symbolic construct that resonates with consumers (Hall). Tiffany’s inspires consumers to eagerly exercise their brand trust and loyalty by independently ritualising the Tiffany’s from New York brand experience for themselves and the ones they love (Fill). Essentially, Tiffany & Co. successfully established its place in society and strengthened its ties to New York, through targeted promotions and iconographic brand dissemination (Nita).Furthermore, by ritualistically positioning the brand (Holt), surrounding and saturating it in existing cultural practices, supporting significant cultural actions and becoming a symbol of wealth, luxury, commitment, love and exclusivity (Phillips et al.), Tiffany’s has steadily built a positive brand association and desire in the minds of consumers near and far (Keller). As a direct result, Tiffany’s earned and kept its place as a culturally progressive brand in New York and around the world, sustaining its influence and ensuring its survival in today’s contemporary consumer society (Holt).Most importantly, however, although New York has become the anchor in every geographically exemplified Tiffany’s store experience in literature, New York has also become the allegorical anchor in the minds of consumers in actuality (Arvidsson). Hence, Tiffany & Co. has catered to the needs of its global target audience by providing it with convenient local stores abroad, where their love can be personified by purchasing a Tiffany Diamond, the ultimate symbol of authentic commitment, and where they can always experience an allusive piece of New York. ReferencesArvidsson, Adam. Brands: Meaning and Value in Media Culture. New York: Routledge, 2006.Balmer, John M.T., Stephen A. Greyser, and Mats Urde. “Corporate Brands with a Heritage.” Journal of Brand Management 15.1 (2007): 4–17.Banet-Weiser, Sarah, and Charlotte Lapsansky. “RED Is the New Black: Brand Culture, Consumer Citizenship and Political Possibility.” International Journal of Communication 2 (2008): 1248–64. Breakfast at Tiffany’s. Blake Edwards. Paramount Pictures, 1961.Capote, Truman. Breakfast at Tiffany’s. New York: Random House, 1958.Chernatony, Leslie D, and Francesca Dall'Olmo Riley. “Defining a 'Brand': Beyond the Literature with Experts' Interpretations.” Journal of Marketing Management 14.5 (1998): 413–38.Material Girl. Performed by Madonna. Mary Lambert. Warner Bros, 1985. Music Video. Davis, Aeron. Promotional Cultures. Cambridge: Polity Press, 2013.Diamonds Are Forever. Guy Hamilton. United Artists, 1971.Dicker, Ron. “Tiffany Ad Features Gay Couple, Rings in New Year in a Big Way.” The Huffington Post Australia, 11 Jan. 2015. Dutt, Reema. “Behind the Curtain: Women’s Representations in Contemporary Hollywood.” Department of Media and Communications (2014): 2–38. Elliott, Alan. A Daily Dose of the American Dream: Stories of Success, Triumph, and Inspiration. Edinburgh: Thomas Nelson, 1998.Fill, Chris. Marketing Communications: Interactivity, Communities and Content. 5th ed. New Jersey: Prentice Hall, 2009.Fitzgerald, F. Scott. The Great Gatsby. New York: Charles Scribner’s Sons, 1925.Fleming, Ian. Diamonds Are Forever, London: Jonathan Cape, 1956.Gemological Institute of America, “Diamond History and Lore.” GIA, 2002–2016. Gentlemen Prefer Blondes. Howard Hawks. 20th Century Fox, 1953.Glee. Prod. Ryan Murphy. 20th Century Fox. California, 2009–2015. Television.Gossip Girl. Prod. Josh Schwartz. Warner Bros. California, 2007–2012. Television.Greene, Lucie. “Luxury Brands and ‘The Great Gatsby’ Movie.” Style Magazine. 11 May. 2013.Halasz, Robert, and Christina Stansell. “Tiffany & Co.” International Directory of Company Histories, 8 Oct. 2006. Hall, Stuart. Representation: Cultural Representations and Signifying Practices. London: SAGE, 1997. Holt, Douglas B., and Douglas Cameron. Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands. Oxford: Oxford UP, 2010.Holt, Douglas B. How Brands Become Icons: The Principles of Cultural Branding. Boston: Harvard Business P, 2004.Jansson, Andre. “The Mediatization of Consumption Towards an Analytical Framework of Image Culture.” Journal of Consumer Culture 2.1 (2002): 5–27.Keller, Kevin L. “Building Customer-Based Brand Equity: A Blueprint for Creating Strong Brands.” Marketing Science Institute (2001): 3–30.Klara, Robert. “How Tiffany’s Iconic Box Became the World’s Most Popular Package.” Adweek, 22 Sep. 2014. Knight, Gladys L. Pop Culture Places: An Encyclopedia of Places in American Popular Culture. Santa Barbara: ABC-CLIO, 2014.Kotler, Philip. Principles of Marketing. 2nd ed. Englewood Cliffs: Prentice Hall, 1983.Lee, Jane. “Deconstructing the Tiffany Setting.” Forbes video clip. YouTube, 3 Oct. 2012.Legally Blonde. Robert Luketic. Metro-Goldwyn-Mayer, 2001.Mae, Caity. “A Love Letter to Tiffany & Co.” Blog post. Thought Catalogue, 7 May. 2014.Manning, Paul. “The Semiotics of Brand.” The Annual Review of Anthropology 39 (2010): 33–46.Nita, Catalina. “Tiffany & Co: Brand Image Linked with American Cinema.” Blog post. Impressive Magazine, 11 Aug. 2013.Osborne, Neil. “Bling in a Blue Box: How an Iconic Brand Delivers Its Promise.” Professional Beauty Magazine: Business Feature, Mar/Apr. 2015: 152–53.Phillips, Clare, and Tiffany and Company. Bejewelled by Tiffany. Connecticut: Yale UP, 2006.Purinton, Elizabeth F. “An Analysis of Consumers' Attitudes about Artificial Diamonds and Artificial Love.” Journal of Business and Behavior Sciences 24.3 (2012): 68–76.Rawlings, Nate. “All–TIME 100 Fashion Icons: Designers & Brands: Tiffany & Co.” Time, 2 Apr. 2012. Sex and the City. TV Series. Prod. Darren Star. Warner Bros. California, 1998–2004.Sheehan, Kim B. Controversies in Contemporary Advertising: Gender and Advertising. 2nd ed. New York: SAGE, 2013.Sleepless in Seattle. Dir. Nora Ephron. TriStar, 1993.Spilski, Anja, and Andrea Groeppel-Klein. “The Persistence of Fictional Character Images beyond the Program and Their Use in Celebrity Endorsement: Experimental Results from a Media Context Perspective.” Advances in Consumer Research 35 (2008): 868–70.Suits. TV series. Prod. Aaron Korsh. New York: NBC Universal, 2011-2016.Sweet Home Alabama. Dir. Andy Tennant. Touchstone, 2002. The Great Gatsby. Dir. Baz Luhrmann. Village Roadshow, 2013.Tiffany & Co. “The World of Tiffany: The Tiffany Story.” T&CO, 2016.Torelli, Carlos, J. Globalization, Culture, and Branding: How to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization. London: Palgrave Macmillan, 2013.Twitchell, James B. 20 Ads That Shook the World: The Century’s Most Ground-Breaking Advertising and How It Changed Us All. New York: Three Rivers P, 2000.Vito, John D., and Frank Tropea. The Immortal Marilyn: The Depiction of an Icon. Maryland: Scarecrow P, 2006.Wasson, Sam. “How Holly Golightly Changed the World.” Harpers Bazaar, 14 Oct. 2011. Wharton, Chris. Advertising Critical Approaches. New York: Routledge, 2015.Will You. Advertisement. Tiffany & Co. New York: Ogilvy & Mather, 2015.
APA, Harvard, Vancouver, ISO, and other styles
16

De Vos, Gail. "Awards, Announcements, and News." Deakin Review of Children's Literature 4, no. 2 (October 22, 2014). http://dx.doi.org/10.20361/g2559b.

Full text
Abstract:
Amy’s Marathon of Reading continues westward. Her Marathon of Hope project was mentioned in this column before but as it continues to gather momentum and as it relevant to the topic of this special issue, I thought it pertinent to mention it again. From her website: “ Inspired by Terry Fox’s and Rick Hansen’s Canadian journeys, Amy Mathers decided to honour her passion for reading and Canadian teen literature while working around her physical limitations through a Marathon of Books. Realising that Terry Fox could run a kilometre in six minutes during his Marathon of Hope, she figured out that she could read ten pages in the same amount of time. Thus, on her journey, ten pages will represent one kilometre travelled across Canada. Amy will be reading teen fiction books from every province and territory, exploring Canada and promoting Canadian teen authors and books by finishing a book a day for each day of 2014. She will write a review for each book she reads, and invites people to share their thoughts on the books she reads too.” For more information and to see how far Amy’s marathon has taken her so far, go to http://amysmarathonofbooks.ca/Upcoming events and exhibitsKAMLOOPS WRITERS FESTIVAL, Nov. 7-9, 2014, Old Courthouse Cultural Centre. Guest authors include children’s author Lois Peterson.WORKSHOP: Reading Challenges and Options for Young People with Disabilities. Friday, November 14, 2014; 11:30 am to 1:00 pm. REGISTRATION and more information: https://www.microspec.com/tix123/eTic.cfm?code=BOOKFAIR14 International and Canadian experts will discuss reading challenges and options for children and teens with disabilities, with examples from the IBBY Collection of Books for Young People with Disabilities. This outstanding international collection, formerly in Norway and now housed at North York Central Library, encompasses 3,000 books in traditional formats and accessible formats including sign language, tactile, Braille, and Picture Communication Symbols.There are two major opportunities to hear award winning author Kit Pearson in Toronto and Vancouver in the upcoming months. Kit will be presenting “The Sanctuary of Story” for the 8th Annual Sybille Pantazzi Memorial Lecture on Thursday November 13, 8 p.m., in the Community room, Lillian H. Smith branch of the Toronto Public Library.Kit Pearson will also be the guest speaker at A Celebration of Award Winning BC Authors and Illustrators of 2014 at A Wine and Cheese event from 7 – 9 p.m. at January 21, 2015. (Event venue still to be confirmed. Please check www.vclr.ca for updates.) The event celebrates many other BC winners and finalists of the Governor General’s Literary Awards, the BC Book Prizes, the VCLR Information Book Award, and several other important awards.For those of you in the Toronto area be sure to check out the exhibit Lest We Forget: War in Books for Young Readers, September 15 – December 6, 2014, at the Osborne Collection. In commemoration of the 100th anniversary of the beginning of the First World War.Do not forget to Celebrate Freedom to Read Week, February 22-28, 2015, the annual event that encourages Canadians to think about and reaffirm their commitment to intellectual freedom, which is guaranteed them under the Charter of Rights and Freedoms.Serendipity 2015 promises to be a tantalizing affair. An Edgy, Eerie, Exceptional Serendipity 2015 (Saturday March 7, 2015) with Holly Black, Andrew Smith, Mariko Tamaki, Molly Idle, and Kelli Chipponeri will have captivating discussions ranging from haunted dolls and worlds of nightmare, to the raw emotion and exceptional beauty of growing up. The event, a members-only event, includes breakfast, lunch, and snacks. [This may be a very good incentive to become a member!] More information at http://vclr.ca/serendipity-2015/Call for papers and presentationsYALSA is currently seeking program proposals and paper presentations for its 2015 Young Adult Services Symposium, Bringing it All Together: Connecting Libraries, Teens & Communities, to be held Nov. 6-8, 2015, in Portland, Ore. The theme addresses the key role of connection that librarians have for the teens in their community. YALSA invites interested parties to propose 90-minute programs centering on the theme, as well as paper presentations offering new, unpublished research relating to the theme. Applications for all proposals can be found http://www.ala.org/yalsa/yasymposium . Proposals for programs and paper presentations must be completed online by Dec. 1, 2014. Applicants will be notified of their proposals’ status by Feb. 1, 2015.Book Award newsThe 2014 Information Book Award Finalists. The winner and honor title, voted by members of the Children’s Literature Roundtables, will be announced November 17, 2014 in Vancouver.Before the World Was Ready: Stories of Daring Genius in Science by Claire Eamer. Annick Press. Follow Your Money by Kevin Sylvester and Michael Hlinka. Annick Press.Looks Like Daylight: Voices of Indigenous Kids by Deborah Ellis. Groundwood Books. Pay It Forward Kids: Small Acts, Big Change by Nancy Runstedler. Fitzhenry & Whiteside.Pedal It! How Bicycles are Changing the World by Michelle Mulder. Orca Book Publishers.The list of nominees for the 2015 Astrid Lindgren Memorial Award (ALMA) includes 50 first-time nominees among a total of 197 candidates from 61 countries. Canadian nominees include The Canadian Children’s Book Centre (Organisation, nominated by IBBY Canada) and authors Sarah Ellis and Marie-Francine Hébert. Full list available at http://www.alma.se/en/Nominations/Candidates/2015/The winners of the 2014 Governor General’s Literary Award will be announced November 18, 2014. The nominated titles for children’s literature (English text) are:Jonathan Auxier, (Pittsburgh, Pa.) – The Night Gardener (Penguin Canada)Lesley Choyce, (East Laurencetown, N.S.) – Jeremy Stone (Red Deer Press)Rachel and Sean Qitsualik-Tinsley – Skraelings (Inhabit Media Inc.)Raziel Reid, (Vancouver) – When Everything Feels like the Movies (Arsenal Pulp Press)Mariko Tamaki, (Oakland, Calif.) – This One Summer (Groundwood Books/House of Anansi Press)Nominations for illustration in (English) children’s literature are:Marie-Louise Gay, (Montreal) – Any Questions?, text by Marie-Louise Gay (Groundwood Books/House of Anansi Press)Qin Leng, (Toronto) – Hana Hashimoto, Sixth Violin, text by Chieri Uegaki (Kids Can Press)Renata Liwska, (Calgary) – Once Upon a Memory, text by Nina Laden (Little, Brown and Company)Julie Morstad, (Vancouver) – Julia, Child, text by Kyo Maclear (Tundra Books)Jillian Tamaki, (Brooklyn, N.Y.) – This One Summer, text by Mariko Tamaki (Groundwood Books/House of Anansi Press)Nominations for (French) children’s literature (text) are:Linda Amyot, (St-Charles-Borromée, Que.) – Le jardin d'Amsterdam (Leméac Éditeur)India Desjardins, (Montreal) – Le Noël de Marguerite (Les Éditions de la Pastèque)Patrick Isabelle, (Montreal) – Eux (Leméac Éditeur)Jean-François Sénéchal, (Saint-Lambert, Que.) – Feu (Leméac Éditeur)Mélanie Tellier, (Montreal) – Fiona (Marchand de feuilles)Nominations for (French) children’s literature (illustration):Pascal Blanchet, (Trois-Rivières, Que.) – Le Noël de Marguerite, text by India Desjardins (Les Éditions de la Pastèque)Marianne Dubuc, (Montreal) – Le lion et l'oiseau, text by Marianne Dubuc (Les Éditions de la Pastèque)Manon Gauthier, (Montreal) – Grand-mère, elle et moi…, text by Yves Nadon (Éditions Les 400 coups)Isabelle Malenfant, (Montreal) – Pablo trouve un trésor, text by Andrée Poulin (Éditions Les 400 coups)Pierre Pratt, (Montreal) – Gustave, text by Rémy Simard (Les Éditions de la Pastèque)Online resources:Welcome to the Teachers' Book Bank! This database of Canadian historical fiction and non-fiction books is brought to you by the Canadian Children's Book Centre with Historica Canada, and funded by the Government of Canada. These titles may be used by teachers to introduce topics and themes in Canadian history and by students carrying out research projects. Many of the books also offer opportunities for cross-curricular connections in language arts, geography, the arts, science and other subjects. In most cases, publishers have indicated specific grade levels and age ranges to guide selection. For lesson plans to go with these books, visit Historica Canada's Canadian Encyclopedia. http://bookbank.bookcentre.ca/index.php?r=site/CCBCChairing Stories on Facebook Created in response to requests from former students of Gail de Vos’s online courses on Canadian Children’s Literature and Graphic Novels and comic books, this page celebrates books, their creators, and their audiences. Postings for current students too! Check it out at https://www.facebook.com/ChairingStoriesPresented by Gail de VosGail de Vos, an adjunct instructor, teaches courses on Canadian children's literature, Young Adult Literature and Comic Books and Graphic Novels at the School of Library and Information Studies for the University of Alberta and is the author of nine books on storytelling and folklore. She is a professional storyteller and has taught the storytelling course at SLIS for over two decades
APA, Harvard, Vancouver, ISO, and other styles
17

Mantle, Martin. "“Have You Tried Not Being a Mutant?”." M/C Journal 10, no. 5 (October 1, 2007). http://dx.doi.org/10.5204/mcj.2712.

Full text
Abstract:
There is an expression, in recent Marvel superhero films, of a social anxiety about genetic science that, in part, replaces the social anxieties about nuclear weapons that can be detected in the comic books on which these films are based (Rutherford). Much of the analysis of superhero comics – and the films on which they are based – has focussed its attention on the anxieties contained within them about gender, sexuality, race, politics, and the nation. Surprisingly little direct critique is applied to the most obvious point of difference within those texts, namely the acquisition, display, and use of extra-ordinary abilities. These superhero films represent some of the ways that audiences come to understand genetics. I am interested in this essay in considering how the representation of genetic mutation, as an error in a bio-chemical code, is a key narrative device. Moreover, mutation is central to the way the films explore the social exclusion of characters who acquire super-abilities. My contention is that, in these Marvel comic films, extra-ordinary ability, and the anxieties expressed about those abilities, parallels some of the social and cultural beliefs about the disabled body. The impaired body thus becomes a larger trope for any deviation from the “normal” body and gives rise to the anxieties about deviation and deviance explored in these films. Impairment and illness have historically been represented as either a blessing or a curse – the source of revelation and discovery, or the site of ignominy. As Western culture developed, the confluence of Greek and Judeo-Christian stories about original sin and inherited punishment for parental digression resulted in the entrenchment of beliefs about bent and broken bodies as the locus of moral questions (and answers) about the abilities and use of the human body (Sontag 47). I want to explore, firstly, in the film adaptations of the Marvel comics X-Men, Spiderman, Fantastic Four, and The Hulk, the representation of changes to the body as the effect of invisible bio-chemical states and processes. It has been impossible to see DNA, whether with the human eye or with technical aid; the science of genetics is largely based on inference from other observations. In these superhero films, the graphic display of DNA and genetic restructuring is strikingly large. This overemphasis suggests both that the genetic is a key narrative impetus of the films and that there is something uncertain or disturbing about genetic science. One such concern about genetic science is identifying the sources of oppression that might underlie the, at times understandable, desire to eliminate disease and congenital defect through changes to the genetic code or elimination of genetic error. As Adrienne Asch states, this urge to eliminate disease and impairment is problematic: Why should it be acceptable to avoid some characteristics and not others? How can the society make lists of acceptable and unacceptable tests and still maintain that only disabling traits, and not people who live with those traits, are to be avoided? (339) Asch’s questioning ends with the return to the moral concerns that have always circulated around the body, and in particular a body that deviates from a norm. The maxim “hate the sin, not the sinner” is replaced by “eradicate the impairment, not the impaired”: it is some kind of lack of effort or resourcefulness on the part of the impaired that is detectable in the presence of the impairment. This replacement of sin by science is yet another example of the trace of the body as the site of moral arguments. As Bryan Turner argues, categories of disease, and by association impairment, are intrinsic to the political discourse of Western societies about otherness and exclusion (Turner 216). It is not surprising then, that characters that experience physical changes caused by genetic mutation may take on for themselves the social shame that is part of the exclusion process. As genetic science has increasingly infiltrated the popular imagination and thus finds expression in cinema, so too has this concern of shame and guilt become key to the narrative tension of films that link changes in the genetic code to the acquisition of super-ability. In the X-Men franchise, the young female character Rogue (Anna Paquin), acquires the ability to absorb another’s life force (and abilities), and she seeks to have her genetic code resequenced in order to be able to touch others, and thus by implication have a “normal” life. In X2 (Bryan Singer, 2003), Rogue’s boyfriend, Iceman (Shawn Ashmore), who has been largely excluded from her touch, returns home with other mutants. After having hidden his mutant abilities from his family, he finally confesses to them the truth about himself. His shocked mother turns to him and asks: “Have you tried not being a mutant?” Whilst this moment has been read as an expression of anxiety about homosexuality (“Pop Culture: Out Is In”; Vary), it also marks a wider social concern about otherness, including disability, and its attendant social exclusion. Moreover, this moment reasserts the paradigm of effort that underlies anxieties about deviations from the norm: Iceman could have been normal if only he had tried harder, had a different girlfriend, remained at home, sought more knowledge, or had better counsel. Science, and more specifically genetic science, is suggested in many of these films as the site of bad counsel. The narratives of these superhero stories, almost without exception, begin or hinge on some kind of mistake by scientists – the escaped spider, the accident in the laboratory, the experiment that gets out of control. The classic image of the mad scientist or Doctor Frankenstein type, locked away in his laboratory is reflected in the various scenes in all these films, in which the scientists are separated from wider society. In Fantastic 4 (Tim Story, 2005), the villain, Dr Von Doom (Julian McMahon), is located at the top of a large multi-story building, as too are the heroes. Their separation from the rest of society is made even more dramatic by placing the site of their exposure to cosmic radiation, the source of the genetic mutation, in a space station that is empty of anyone else except the five main characters whose bodies will be altered. In Spiderman (Sam Raimi, 2002), the villain is a scientist whose experiments are kept secret by the military, emphasising the danger inherent in his work. The mad-scientist imagery dominates the representation of Bruce Bannor’s father in Hulk (Ang Lee, 2003), whose experiments have altered his genetic code, and that alteration in genetic structure has subsequently been passed onto his son. The Fantastic 4 storyline returns several times to the link between genetic mutation and the exposure to cosmic radiation. Indeed, it is made explicit that human existence – and by implication the human body and abilities – is predicated on this cosmic radiation as the source of transformations that formed the human genetic code. The science of early biology thus posits this cosmic radiation as the source of what is “normal,” and it is this appeal to the cosmos – derived from the Greek kosmos meaning “order” – that provides, in part, the basis on which to value the current human genetic code. This link to the cosmic is also made in the opening sequence of X-Men in which the following voice-over is heard as we see a ball of light form. This light show is both a reminder of the Big Bang (the supposed beginning of the universe which unleased vast amounts of radiation) and the intertwining of chromosomes seen inside biological nuclei: Mutation, it is the key to our evolution. It has enabled us to evolve from a single celled organism to the dominant species on the planet. This process is slow, normally taking thousands and thousands of years. But every few hundred millennia evolution leaps forward. Whilst mutation may be key to human evolution and the basis for the dramatic narratives of these superhero films, it is also the source of social anxiety. Mutation, whilst derived from the Latin for “change,” has come to take on the connotation of an error or mistake. Richard Dawkins, in his celebrated book The Selfish Gene, compares mutation to “an error corresponding to a single misprinted letter in a book” (31). The language of science is intended to be without the moral overtones that such words as “error” and “misprint” attract. Nevertheless, in the films under consideration, the negative connotations of mutation as error or mistake, are, therefore, the source of the many narrative crises as characters seek to rid themselves of their abilities. Norman Osborn (Willem Dafoe), the villain of Spiderman, is spurred on by his belief that human beings have not achieved their potential, and the implication here is that the presence of physical weakness, illness, and impairment is the supporting evidence. The desire to return the bodies of these superheroes to a “normal” state is best expressed in_ Hulk_, when Banner’s father says: “So you wanna know what’s wrong with him. So you can fix him, cure him, change him.” The link between a mistake in the genetic code and the disablement of the these characters is made explicit when Banner demands from his father an explanation for his transformation into the Hulk – the genetic change is explicitly named a deformity. These films all gesture towards the key question of just what is the normal human genetic code, particularly given the way mutation, as error, is a fundamental tenet in the formation of that code. The films’ focus on extra-ordinary ability can be taken as a sign of the extent of the anxiety about what we might consider normal. Normal is represented, in part, by the supporting characters, named and unnamed, and the narrative turns towards rehabilitating the altered bodies of the main characters. The narratives of social exclusion caused by such radical deviations from the normal human body suggest the lack of a script or language for being able to talk about deviation, except in terms of disability. In Spiderman, Peter Parker (Tobey Maguire) is doubly excluded in the narrative. Beginning as a classic weedy, glasses-wearing, nerdy individual, unable to “get the girl,” he is exposed to numerous acts of humiliation at the commencement of the film. On being bitten by a genetically altered spider, he acquires its speed and agility, and in a moment of “revenge” he confronts one of his tormentors. His super-ability marks him as a social outcast; his tormentors mock him saying “You are a freak” – the emphasis in speech implying that Parker has never left a freakish mode. The film emphasises the physical transformation that occurs after Parker is bitten, by showing his emaciated (and ill) body then cutting to a graphic depiction of genes being spliced into Parker’s DNA. Finally revealing his newly formed, muscular body, the framing provides the visual cues as to the verbal alignment of these bodies – the extraordinary and the impaired bodies are both sources of social disablement. The extreme transformation that occurs to Ben Grimm (Michael Chiklis), in Fantastic 4, can be read as a disability, buying into the long history of the disabled body as freak, and is reinforced by his being named “The Thing.” Socially, facial disfigurement may be regarded as one of the most isolating impairments; for example, films such as The Man without a Face (Mel Gibson, 1993) explicitly explore this theme. As the only character with a pre-existing relationship, Grimm’s social exclusion is reinforced by the rejection of his girlfriend when she sees his face. The isolation in naming Ben Grimm as “The Thing” is also expressed in the naming of Bruce Banner’s (Eric Bana) alter ego “Hulk.” They are grossly enlarged bodies that are seen as grotesque mutations of the “normal” human body – not human, but “thing-like.” The theme of social exclusion is played alongside the idea that those with extra-ordinary ability are also emblematic of the evolutionary dominance of a superior species of which science is an example of human dominance. The Human Genome Project, begun in 1990, and completed in 2003, was in many ways the culmination of a century and a half of work in biochemistry, announcing that science had now completely mapped the human genome: that is, provided the complete sequence of genes on each of the 46 chromosomes in human cells. The announcement of the completed sequencing of the human genome led to, what may be more broadly called, “genomania” in the international press (Lombardo 193). But arguably also, the continued announcements throughout the life of the Project maintained interest in, and raised significant social, legal, and ethical questions about genetics and its use and abuse. I suggest that in these superhero films, whose narratives centre on genetic mutation, that the social exclusion of the characters is based in part on fears about genetics as the source of disability. In these films deviation becomes deviance. It is not my intention to reduce the important political aims of the disability movement by equating the acquisition of super-ability and physical impairment. Rather, I suggest that in the expression of the extraordinary in terms of the genetic within the films, we can detect wider social anxieties about genetic science, particularly as the representations of that science focus the audience’s attention on mutation of the genome. An earlier film, not concerned with superheroes but with the perfectibility of the human body, might prove useful here. Gattaca (Andrew Nicol, 1997), which explores the slippery moral slope of basing the value of the human body in genetic terms (the letters of the title recall the chemicals that structure DNA, abbreviated to G, A, T, C), is a powerful tale of the social consequences of the primacy of genetic perfectibility and reflects the social and ethical issues raised by the Human Genome Project. In a coda to the film, that was not included in the theatrical release, we read: We have now evolved to the point where we can direct our own evolution. Had we acquired this knowledge sooner, the following people may never have been born. The screen then reveals a list of significant people who were either born with or acquired physical or psychological impairments: for example, Abraham Lincoln/Marfan Syndrome, Jackie Joyner-Kersee/Asthma, Emily Dickinson/Manic Depression. The audience is then given the stark reminder of the message of the film: “Of course the other birth that may never have taken place is your own.” The social order of Gattaca is based on “genoism” – discrimination based on one’s genetic profile – which forces characters to either alter or hide their genetic code in order to gain social and economic benefit. The film is an example of what the editors of the special issue of the Florida State University Law Journal on genetics and disability note: how we look at genetic conditions and their relationship to health and disability, or to notions of “normalcy” and “deviance,” is not strictly or even primarily a legal matter. Instead, the issues raised in this context involve ethical considerations and require an understanding of the social contexts in which those issues appear. (Crossley and Shepherd xi) Implicit in these commentators’ concern is the way an ideal body is assumed as the basis from which a deviation in form or ability is measured. These superhero films demonstrate that, in order to talk about super-ability as a deviation from a normal body, they rely on disability scripts as the language of deviation. Scholars in disability studies have identified a variety of ways of talking about disability. The medical model associates impairment or illness with a medical tragedy, something that must be cured. In medical terms an error is any deviation from the norm that needs to be rectified by medical intervention. By contrast, in the social constructivist model, the source of disablement is environmental, political, cultural, or economic factors. Proponents of the social model do not regard impairment as equal to inability (Karpf 80) and argue that the discourses of disability are “inevitably informed by normative beliefs about what it is proper for people’s bodies and minds to be like” (Cumberbatch and Negrine 5). Deviations from the normal body are classification errors, mistakes in social categorisation. In these films aspects of both the medical tragedy and social construction of disability can be detected. These films come at a time when disability remains a site of social and political debate. The return to these superheroes, and their experiences of exclusion, in recent films is an indicator of social anxiety about the functionality of the human body. And as the science of genetics gains increasing public representation, the idea of ability – and disability – that is, what is regarded as “proper” for bodies and minds, is increasingly related to how we regard the genetic code. As the twenty first century began, new insights into the genetic origins of disease and congenital impairments offered the possibility that the previous uncertainty about the provenance of these illnesses and impairments may be eliminated. But new uncertainties have arisen around the value of human bodies in terms of ability and function. This essay has explored the way representations of extra-ordinary ability, as a mutation of the genetic code, trace some of the experiences of disablement. A study of these superhero films suggests that the popular dissemination of genetics has not resulted in an understanding of ability and form as purely bio-chemical, but that thinking about the body as a bio-chemical code occurs within already present moral discourses of the body’s value. References Asch, Adrienne. “Disability Equality and Prenatal Testing: Contradictory or Compatible?” Florida State University Law Review 30.2 (2003): 315-42. Crossley, Mary, and Lois Shepherd. “Genes and Disability: Questions at the Crossroads.” Florida State University Law Review 30.2 (2003): xi-xxiii. Cumberbatch, Guy, and Ralph Negrine. Images of Disability on Television. London: Routledge, 1992. Dawkins, Richard. The Selfish Gene. 30th Anniversary ed. Oxford: Oxford UP, 2006. Karpf, A. “Crippling Images.” Framed: Interrogating Disability in the Media. Eds. A. Pointon and C. Davies. London: British Film Institute, 1997. 79-83. Lombardo, Paul A. “Taking Eugenics Seriously: Three Generations Of ??? Are Enough.” Florida State University Law Review 30.2 (2003): 191-218. “Pop Culture: Out Is In.” Contemporary Sexuality 37.7 (2003): 9. Rutherford, Adam. “Return of the Mutants.” Nature 423.6936 (2003): 119. Sontag, Susan. Illness as Metaphor. London: Penguin, 1988. Turner, Bryan S. Regulating Bodies. London: Routledge, 1992. Vary, Adam B. “Mutant Is the New Gay.” Advocate 23 May 2006: 44-45. Citation reference for this article MLA Style Mantle, Martin. "“Have You Tried Not Being a Mutant?”: Genetic Mutation and the Acquisition of Extra-ordinary Ability." M/C Journal 10.5 (2007). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0710/10-mantle.php>. APA Style Mantle, M. (Oct. 2007) "“Have You Tried Not Being a Mutant?”: Genetic Mutation and the Acquisition of Extra-ordinary Ability," M/C Journal, 10(5). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0710/10-mantle.php>.
APA, Harvard, Vancouver, ISO, and other styles
18

Ellis, Jack. "Material History: Record Collecting in the Digital Age." M/C Journal 20, no. 5 (October 13, 2017). http://dx.doi.org/10.5204/mcj.1289.

Full text
Abstract:
IntroductionThe rekindling popularity of the vinyl record and record collecting provide a counternarrative to the ideals of technological progress and supersession, signalling the paradoxical return of a physical music format in the digital realm where “the fetish of newness is at its most aggressive” (Tischleder and Wasserman 7). In this way, the vinyl record provides a disruptive lens through which to question media history as “a history of obsolescence, where new media displace and redefine older media” and explore how “obsolescence resists becoming obsolete” (Tischleder and Wasserman 2). Magaudda (29) argues that the dematerialisation of music media has reconfigured the role of materiality in media practices and has seen physical formats such as the vinyl record “bite back” as mediators of distinct listening practices and unique material relationships to music. Against the background of on-demand streaming services and retro nostalgia in the digital age (Hogarty), record collecting may be dismissed as a resistant and obsolete collecting practice. However, as this article will explore, record collecting can be characterised as a highly social practice, providing a means to communicate identity and taste, maintain a sense of the past, and orient the social life and personal history of the collector. This article reports on the results of ethnographic research investigating the record collections of some young millennial music fans to locate the position and significance of vinyl records in their social lives as a legacy media format. To do this, I examine three key capacities of vinyl record collections in evoking autobiographical memories, maintaining personal histories and anchoring a sense of the past. The significance of personal record collections and collecting practices was investigated in a series of semi-structured in-depth interviews with a group of self-identified record collectors. The sentiments of the collector in describing their collecting can be found to reveal their acquisitions as transactions within the spheres of commodity culture and the gift economy, articulating the renewed appeal of vinyl records in the digital age. This perspective of the social meanings and media practices surrounding vinyl records in the digital age highlight the formats significance in understanding the complex trajectories of media history. Vinyl RecordsSucceeding the shellac gramophone record in the 1948, the vinyl record was the dominant format for commercial music distribution until it was largely replaced by the Compact Disc and the audio cassette in the 1980s and 1990s (Osbourne 81). Vinyl sales remained low until 2007 (Richter), when the withering sales of cassette singles and the rising popularity of alternative guitar music saw renewed interest in the seven-inch vinyl record (Osbourne 140). The popularity of both seven-inch and twelve-inch vinyl records have continued to rise into the 2010s, spurred on by industry and artist endorsements on Record Store Day (Harvey) and the return of in-house vinyl production by major labels (Ellis-Petersen). In Australia, vinyl sales generated $15.1 million dollars in 2016, showing 75% growth over the previous year (Australian Recording Industry Association). It is in this way that the resurgent trajectory of vinyl records has come to be understood as an allegorical case for broader debates around media materiality in the digital age. Vinyl records can be regarded as unique and highly collectable based on their material affordances. The aesthetic appeal of large album cover art has been described as a crucial component to the enduring popularity and resurgence of the format (Bartmanski and Woodward 123) and this is often reflected in the display of a collection within domestic spaces, enabling the musical taste of the collector to be observed and admired by others (Giles, Pietrykowski, and Clark 436). Further, the materiality of vinyl records necessitates a distinctive set of actions for music playback, engaging the listener physically in a different way to digital interfaces (Bartmanski and Woodward 37). In their analysis of the resurgent cultural and social value of vinyl records, Bartmanski and Woodward expand on the importance of materiality and ownership of vinyl records for collectors in serving socially communicative and identity affirming processes, affording “opportunities to revisit and remember one’s past …, such opportunities are also useful for understanding and defining self as having a biography of cultural consumption or tastes” (107). The unique material affordances differentiate vinyl records from other music media formats and have cemented their position as “the collectable format” (Shuker 57, emphasis in original). Marshall expands on this notion, writing that “the greater materiality – and fragility – of the vinyl album allows its history to be inscribed onto the material object – more so than with a CD, and much more so than with a digital file” (67). It is through such material affordances that vinyl records communicate their own histories and those of the collector.The unique material biographies of vinyl records are crucial in understanding how record collections potentially afford the collector a sense of the past. Material traces such as the wear and tear of the album cover, the marks of a previous owner or artist’s signatures obtained on its surface chronicle the journey of a record as it passes through stages of commodification and circulation before finally entering the collector’s possession. It is the physical biography of a vinyl album that differentiates it from other identical copies in the eyes of the collector, reflecting the distinctive “aura” (Benjamin, The Work of Art 220) of the individual object. Physically imbued with history and “social life” (Appadurai 3), vinyl records can materialise and reflect the personal history of the collector within the collection. These descriptions reveal the renewed position of the vinyl record as a uniquely collectable media format in the digital age, providing a framework to explore the significance of the format in the social lives of young millennial record collectors. Record CollectingIn the seminal essay on book collecting Unpacking My Library, Walter Benjamin describes the relationship that forms between the items of a collection and the owner. He explains the process in which objects enter the collection as the infusion of object with the biography of the collector, allowing the collector to “live in them” (Benjamin 67). There are few domains in which the significance of this relationship is more pronounced than in characterising the music collector and their relationship with their collection. Popular music represents a complex cultural form closely connected to concepts of identity, belonging, affect, personal, and cultural memory (Bennet and Rogers 37). Characterised as a “critical bedrock in everyday life”, music and its many mediatised modalities can be seen to shape everyday “sociocultural sensibilities …, influencing in fundamental ways how individuals understand themselves as cultural beings over time” (Bennet and Rogers 38). The personal record collection remains one of the most popular and well-established forms of musical collection. Moreover, the vinyl record maintains an enduring popularity in the digital age at the centre of specific musical cultures and as a repository of personal and cultural history.Roy Shuker’s discussion of the contemporary record collector provides a valuable insight into the identity founding capabilities of record collecting as a social practice (331). Shuker orients his findings against popularised notions of the record collector represented in Nick Hornby’s High Fidelity; male; obsessive and socially incompetent, before challenging this stereotype in exploring the connection between the social practice of record collecting and a retrospective sense of self and the past (311). In this way, a record collection may be appraised as an “attempt to preserve both the past and memories of the past” (Montano 2). Significantly, Shuker found that some collectors emphasised the social nature of their collecting practice, citing collecting as the foundation of close social relationships with friends and family (326). It is through these social dimensions of record collecting practice that the reconfigured position of vinyl records can be understood as an ongoing project of identity, taste and personal history. Gift Economy and Commodity CultureEntry into the collection is a pivotal transition in the biography of an object and a “privileged moment” in the life of a collector (Marshall 67). For the record collector, new and re-pressed records lining the shelves of record stores, curated collections for sale or trade at record fairs, vast online marketplaces, and divested selections of tip-shops and garage sales represent troves of opportunity and potential for collectors to explore musical genres, uncover rare or unique records and to increase their own musical scholarship. Conversely, receiving a record as a gift or inheriting a collection of records from a family member represents a mode of acquisition which is less discussed and concerns a very different set of motivations and associations for the collector. These different circumstances of acquisition can be broadly categorised as transactions within the circuits of commodity culture and social actions within the gift economy and play a pivotal role in the imbuing of collection objects with the personal history of the collector. Lewis Hyde demarcates the boundaries between these the two systems of merit, finding “A commodity has value … A gift has worth” (78). In furthering this distinction, Hyde describes transactions within commodity culture as expressions of individuality and identity, enabling upwards mobility and changes to identity, while the gift economy concerns the strengthening of social ties, reaffirming cultural traditions and may reflect sentiments of nostalgia (68). In an age of digital music, the physicality of records enables them to be move through the gift economy in ways in which digital files cannot. While digital files may be gifted in a token sense via gift cards or transferred electronically, they struggle to communicate “worth” to the receiver in the same way as a tangible gift (Harvey et al.). It is in this sense that the “bonding power” of records which enter the collection as a gift can be understood from the more detached transactions within commodity culture (Hyde 86).As a transaction within the channels of commodity culture, a vinyl record may be utilised as a symbolic object to communicate musical taste, fandom and the cultural expertise of the collector which may not be “adequately signified socially merely by storage of digital files and players” (Bartmanski and Woodward 107). This signifying ability is afforded by the considerable material presence of the vinyl record cover and the collection within domestic spaces. In addition to social display, one interviewee explained how their collection invites a historical perspective of their own evolving musical tastes:I’ll keep buying more records that I like, and even if I don’t like the band later I’ll keep the vinyl anyway because at some point I did like them. It’s like a chronological order of stuff that I listen to. I’ll always go back to it as a personal history. I’ve always loved music so having that there gives me a perspective what I’ve been into. (Eddie, 21)Culture and taste are revealed as dimensions of the self through the collection, revealing a trajectory of continuity and change over time (Bartmanski and Woodward 107). As a materialisation of “personal history”, the record collection may be described as a “technology of the self” in which music may be experienced in association with “the past” and is therefore part of “producing oneself as a coherent being over time” and a “cuing in how to proceed” into the future. (DeNora 66). In addition to this retrospective view of personal musical development, Eddie also revealed how interpersonal connections come to become associated with records in his collections through the gift economy:I have a couple of records that friends have bought for me, and that in itself I find is really nice – its someone that cares that you are into music and knows some bands that I respect and that I am into. Often, we will chuck it on and listen together. (Eddie 21)Bundled up in the relationship between musical taste and the collection, records received as gifts from friends demonstrate the nurturing or affirmation of social bonds which may be then further solidified through shared listening experience (Brown and Sellen 37). Here, the sentimental value of the gift is privileged over its monetary value, revealing its “worth” within the gift economy (Hyde 78). These social connections embedded within record collections and can be understood further through the inheritance of a collection as it is passed down by familial generations.Material Memory: Inheritance and LossIf ownership can be characterised as “the most intimate relationship one can have to objects”, then the process of inheriting a collection marks an important moment of divestment and transfer of ownership and responsibility from the collector to another (Benjamin, Unpacking 67). One interviewee who inherited his late father’s record collection highlighted the powerful bond between object and collector, describing the collection as a “part” of his father that remains:A lot of it my dad really cherished it y’know? I feel like he’s gone, if this goes, it’s like another part of him that’s gone forever. And no one likes to think of death and what happens after you’re gone and forgotten – but the vinyl lives on, what you don’t take with you when you die is everything, and that is what stays. (Simon 22)Records inherited from a deceased family member occupy an eminent position within the collection as items infused with the social life, bearing the material traces of past ownership. Moreover, collectors may forge a sense of permanence as the collection exists beyond their own lifetime (Marshall 65). Importantly, the collection maintains a connection between the interviewee, their late father, and a sense of the past as a form of memorial. In this way, the economic value of the collection gives way to its priceless sentimental and memorial worth for the interviewee, situating the inheritance of the collection clearly within the realm of the gift economy.The worth and value of record collections as projects of identity and signifiers of the past can be further understood when interviewees were asked to consider the loss of their collections. One interviewee remarked on the loss of a collection in terms of invested time, effort and embedded sentimental worth:I’d be devastated, it’s a killer – I don’t know how to say it. The music itself isn’t gone because you can get that elsewhere, but you just lose something that you’ve put so much time into. You’ve lost the physicality. And if there is something with heritage or sentimental value around a particular record then they are gone as well. It’s like any other sentimental item. (Dominic, 23)The investment of time in curating and pursuing additions to the collection is a key part of the satisfaction associated with collecting. It is one of the features which has come to differentiate record collecting as a marker of music fandom and expertise in a digital age of instantaneous gratification and access, facilitated by streaming. Interestingly, the interviewee’s comment about the insignificant loss of “the music itself” resembles one of Benjamin’s original claims around collecting as a relationship between collector and object based not in functional value, but on a love for them as “the scene, the stage, of their fate” (Unpacking 62). Here, the value of the record collection in signifying musical fandom and identity is differentiated from sentimental worth, clearly highlighting the unique and diverse appeal of vinyl records as a collectable object in the digital age.Wax SouvenirsBeyond socially significant and identity affirming capacities of vinyl records, records may also serve as a memorial cue, conjuring specific episodic memories from the life narrative of the collector. One interviewee recited an encounter with a favourite band, prompted by a record cover adorned by signatures:Interviewee: Yeah, the signed one is my favourite to look at. Aesthetically pleasing. It holds more value in my subjective categorisation. More sentimental value. I met the people that produced it and I got them to sign it for me.Interviewer: Does it remind you of that time?Interviewee: Yeah definitely, I’m hell bummed I didn’t get Kevin Parker to sign it! He’s the only one missing from the Frond album which he played drums on and he wasn’t at the rehearsal where the others were. (Elliot, 23)The record sleeve and signatures serve as indexical verification of the experience for the collector and contribute both to the objects unique “aura” (Benjamin, The Work of Art 220), and the collector’s subjective evaluation of its sentimental ‘worth’. This use of records as memorial cues was common for a many of the collectors interviewed, with one interviewee purchasing a specific record as a memento or souvenir with the intention of later recollection: Interviewee: I didn’t buy this to listen to. I know I said that I buy vinyl to listen to, but this one was more to support them and to have a cool memento, because they are cool guys and I got to open their launch show.Interviewer: Does it remind you of anything more specifically about that time?Interviewee: It takes me back to the weeks leading up to the release, listening to the awful Spotify master, playing the release gig itself. I feel like my collection is something that I'm going to keep for a long time - I can see myself looking back in 5-10 years and having a chuckle. (Simon, 22)These accounts resonate with the retrospective and evocative qualities of the collection as described by Benjamin, observing the way in which collectors “look into the object” and see connections to “moments and experiences in their life” (Unpacking 62). In this sense, vinyl records may serve an evidentiary function for the collector in a similar fashion to a souvenir, inviting reflection on past experiences from the owner and providing material proof of the experience when recounting to others.Conclusion This artcile has explored not only the resurgent position of vinyl records as a legacy music format, but the ways in which record collections can serve as sites of identity, memory and personal history. The role of materiality in media practices has been significantly transformed in the wake of cloud-based streaming services and has seen the vinyl record regarded as a highly collectable and unique physical media format in the digital age, capable of orienting the identities and social lives of music collectors. The descriptions gathered from interviews with millennial collectors reveal the intimate relationship between collector and collection, characterised by Benjamin (Unpacking 59), enabling the collection to materialise and reflect the personal history of the collector. As transactions within the gift economy, interviewees articulated the sentimental worth of their collections in affirming social bonds and familial connections. Moreover, interviewees explained how the patina of records within their collections reflect unique ‘social life’ (Appadurai 3) and serve as memorial cues for specific episodic memories. In this way, the enduring vinyl record is illustrative of the ways in which media history cannot be characterised as a simple trajectory of technological supersession and obsolescence, but as a complex system of evolution and redefinition of media practices, materiality and social meanings.ReferencesAppadurai, Arjun. The Social Life of Things. Cambridge: Cambridge University Press, 1986. Australian Recording Industry Association. 2016 ARIA Yearly Statistics. 29 March 2017. <http://www.aria.com.au/documents/MEDIARELEASEARIARELEASES2016WHOLESALESFIGURES.pdf>.Bartmanski, Dominik, and Ian Woodward. Vinyl. London: Bloomsbury, 2015.Benjamin, Walter. “Unpacking My Library”. Illuminations. Ed. Hannah Arendt. New York: Schocken Books, 1969. 59-67.———. “The Work of Art in the Age of Mechanical Reproduction.” Illuminations. Ed. Hannah Arendt. New York: Schocken Books, 1969. 217-252.Bennett, Andy, and Ian Rogers. Popular Music Scenes and Cultural Memory. London: Palgrave Macmillan, 2016.Brown, Barry, and Abigail Sellen. “Sharing and Listening to Music”. Consuming Music Together. Eds. Kenton O'Hara, and Barry Brown. Dordrecht: Springer, 2006. 37-56.Ellis-Petersen, Hannah. "Records Come Round Again: Sony to Open Vinyl Factory in Japan." The Guardian 30 June 2017. <https://www.theguardian.com/music/2017/jun/29/sony-to-open-vinyl-pressing-factory-in-japan-records>.Giles, David, Stephen Pietrzykowski, and Kathryn Clark. “The Psychological Meaning of Personal Record Collections and the Impact of Changing Technological Forms.” Journal of Economic Psychology 28.4 (2007): 429–443. Harvey, John, David Golightly, and Andrew Smith. "Researching Gift Economies Online, Offline and In-Between." 4th Digital Economy Conference: Open Digital. Salford: MediaCityUK, 2013.Hogarty, Jean. Popular Music and Retro Culture in the Digital Era. New York: Routledge, 2017.Hyde, Lewis. The Gift. New York: Vintage Books, 2007.Magaudda, Paolo. “When Materiality ‘Bites Back’: Digital Music Consumption Practices in the Age of Dematerialization.” Journal of Consumer Culture 11.1 (2011): 15–36. Marshall, Lee. “W(h)ither Now? Music Collecting in the Age of the Cloud.” Popular Music Matters: Essays in Honour of Simon Frith. Eds. Lee Marshall and Dave Laing. London: Routledge, 2016. 61-71.Montano, Ed. "Collecting the Past for a Material Present: Record Collecting in Contemporary Practice." MA Dissertation. University of Liverpool, 2003. Osborne, Richard. Vinyl: A History of the Analogue Record. Surrey: Ashgate Publishing Group, 2013.Richter, Felix. "Infographic: The LP Is Back!" Statista Infographics 6 Jan. 2014. <https://www.statista.com/chart/1465/vinyl-lp-sales-in-the-us>.Shuker, Roy. “Beyond the ‘high Fidelity’ Stereotype: Defining the (Contemporary) Record Collector.” Popular Music 23.3 (2004): 311–330.
APA, Harvard, Vancouver, ISO, and other styles
19

Sargeant, Jack. "Filth and Sexual Excess." M/C Journal 9, no. 5 (November 1, 2006). http://dx.doi.org/10.5204/mcj.2661.

Full text
Abstract:
Pornography can appear as a staid genre with a rigid series of rules and representations, each video consisting of a specified number of liaisons and pre-designated sexual acts, but it is also a genre that has developed and focused its numerous activities. What was considered to be an arousing taboo in the 1970s would not, for example, be considered as such today. Anal sex, while once comparatively rare in pornographic films, is now commonplace, and, while once utterly unspoken in mainstream heterosexual culture it is now acknowledged and celebrated, even by female targeted films such as Brigit Jones’ Diary (Sharon Maguire, 2001). Pornography, however, has raised the stakes again. Hardcore is dependent on so called ‘nasty girls’ and most interviews with starlets focus on their ability to enjoy being ‘nasty’, to enjoy what are considered or labelled as ‘perverse’ manifestations of sexuality by the normalising discourses of dominant culture and society. While once a porn star merely had to enjoy – or pretend to enjoy – sucking cock, now it is expected her repertoire will include a wider range of activities. With anal sex, an event that transpires in most modern pornography, the site of penises – either singularly or in pairs – pushed into swollen sore assholes is a visual commonplace. In the 1980s and 1990s (when the representation of heterosexual anal sex became truly dominant in pornography) there was a recognizable process of sexual acts, between penetration of mouth, vagina, and asshole. Each penetration would be edited and between each take the male star would wipe down his penis. Until somebody in hardcore pornography developed the A-to-M, a.k.a ass-to-mouth aka A2M. In this move the male pulls his cock from the asshole of the female and then sticks it straight into her open mouth and down her throat without wiping it clean first. All of this is presented unmediated to the viewer, in one singular shot that follows the penis as it moves from one willing hole to the other (and the body must be understood as fragmented, it is a collection of zones and areas, in this instance orifices each with their own signifying practices, not a singular organic whole). Even assuming that the nubile starlet has had an enema to blast clean her rectum prior to filming there will still be microscopic traces of her shit and rectal mucus on his penis. Indeed the pleasure for the viewers is in the knowledge of the authenticity of the movement between ass and mouth, in the knowledge that there will be small flakes of shit stuck to her lips and teeth (a variant of the ass-to-mouth sees the penis being pulled from one starlet’s anus and inserted into another starlet’s gaping mouth, again in one unedited shot). Shit escapes simple ontology it is opposed to all manner of being, all manner of knowledge and of existence yet it is also intimately linked to self-presence and continuity. From earliest infancy we are encouraged not to engage with it, rather it is that which is to be flushed away immediately, it is everything about being human that is repulsive, rejected and denied. Shit escapes simple symbolism; it exists in its own discursive zone. While death may be similarly horrific to us, it is so because it is utterly unknown shit, however, horrifies precisely because it is known to us. Like death, shit makes us all equal, but shit is familiar, we know its fragrance, we know its texture, we know its colour, and – yes – deep down, repressed in our animal brain we know its taste. Its familiarity results because it is a part of us, yet it is no longer of us. In death the cadaver can be theorized as the body without a soul, without spirit, or without personality, but with shit humanity does not have this luxury, shit is the part of us that both defies and defines humanity. Shit is that which was us but is no longer, yet it never fully stops being part of us, it contains traces of our genetic material, pieces of our diet, even as it is flushed more is already being pushed down our intestine. Shit is substance and process. If the act of fucking is that which affirms vital existence against death, then introducing shit into the equation becomes utterly transgressive. Defecation and copulation are antithetical St Augustine’s recognition that we are born between piss and shit – inter faeces et urinam – understands the animistic nature of existence and sex as contaminated by sin, but he does not conflate the act of shitting and fucking as the same, his description is powerful precisely because they are not understood as the same. Introducing shit into sexual activity is culturally forbidden, genuine scatologists, coprophiles and shit fetishists are rare, and most keep their desires secret even from their closest companions. Even the few that confess to enjoying ‘brown showers’ do not admit to eating raw shit, either their own or that of somebody else. The practice is considered to be too dangerous, too unhealthy, and too disgusting. Even amongst the radical sexual communities many find that it stinks of excess, as if desires and fantasies had limits. In Pier Paolo Pasolini’s cinematic masterpiece Salo (1975) the quartet of libertines and their fellow explorers in unleashed lust – both the willing and the coerced – indulge in a vast coprophilic feast, but in this film the shit that is slathered over the bodies of the young charges and greedily scoffed down is not real. However there are a handful of directly scatological pornographic videos, often they depict people crouching down and shitting, the shit being rubbed on to nude bodies and eventually consumed. In some videos hungry mouths open directly under the puckering asshole, allowing the brown turd to plop directly onto the enthusiastic tongue and into the mouth. Cameras zoom in to show the shit-smeared lips and teeth. Like the image of ejaculation manifested in the cum-shot of mainstream hardcore pornography this sight is a vindication of the authenticity of the action. Such videos are watched by both fetishists and the curious – commonly teenage males trying to out shock each other. Unlike ‘traditional’ heterosexual hardcore pornography, which depicts explicit penetrative sex, scatology films rarely appear on the shelves of video stores and enthusiasts are compelled to search the dark bowels of pornography to find them. Yet the popularity of the ass-to-mouth sequence in hardcore suggests that there is an interest with such faecal taboo acts that may be more common that previously imagined. This is not to suggest that the audience who witness an ass-to-mouth scene want to go and eat shit, or want their partners to, but it does suggest that there is an interest in the transgressive potential of shit or the idea of shit on an erect penis. Watching these scenes the audience’s attention is drawn to the movement from the locus of defecation to that of consumption. Perhaps the visual pleasure lies in the degradation of the ‘nasty’ girl, in the knowledge that she can taste her own mucus and faecal matter. But if the pleasures are purely sadistic then these films fail, they do not (just) depict the starlets ‘suffering’ as they engage in these activities, in contrast, they are ‘normalised’ into the sexual conventions of the form. Hardcore pornography is about the depiction of literal excess; about multiple penis plunging into one asshole or one vagina (or even both) about orgies about the world’s biggest gang bangs and facials in which a dozen or more men shoot their genetic material onto the grinning faces of starlets as cum slathers their forehead, cheeks, chin, lips, and teeth. The sheer unremitting quantity becomes an object in itself. Nothing can ever be enough. This excess is also philosophical; all non-reproductive sexual activity belongs to the category of excess expenditure, where the unrestrained pursuit of pleasure becomes in itself both object choice and subject. Some would see such pornographic activities as anti-humanist, as cold, and as nihilistic, but such an interpretation fails. In watching these films, in seeing the penis move from asshole to mouth the audience are compelled by the authenticity of the gesture to read the starlet as human the ‘pleasure’ is in knowing that she can taste her own shit on some anonymous cock. Finally, she is smiling through its musky taste so we do not have to. Appendix / Sources / Notes / Parallel Text Throughout this paper I am referring only to pornographic material marketed to an audience who are identified or identify as heterosexual. These films may contain scenes with multiple males and females having sex at one time, however while there may be what the industry refers to as girl-on-girl action there will be no direct male-on-male contact (although often all that seperates two male penises is the paper thin wall of fleshy tissue between the vagina and anus). The socio-cultural history of heterosexual anal sex is a complex one, made more so because of its illicit and, in some jurisdictions, illegal status. It is safe to assume that many people have engaged in it even if they have not subsequently undertaken an active interest in it (statistics published in Exploring the Dimensions of Human Sexuality 2nd Edition suggest that 28% of male and 24% of female American college graduates and 21% of male and 13% of female high school graduates have experienced anal sex [377]). In hardcore pornography it is the male who penetrates the female, who presents her asshole for the viewer’s delectation. In personal sexual behaviour heterosexual males may also enjoy anal penetration from a female partner both in order to stimulate the sensitive tissue around the anus and to stilulate the prostate, but the representation of such activities is very rare in the mainstream of American hardcore porn. As inventer of gonzo porn John Stagliano commented when interviewed about his sexual proclivities in The Other Hollywood , “…you know, admitting that I really wanted to get fucked in the ass, and might really like it, is not necessarily a socially acceptable thing for a straight man” (587). Anal sex was most coherently radicalised by the Marquis de Sade, the master of sodomaniacal literature, who understood penetrating male / penetrated female anal sex as a way in which erotic pleasure/s could be divorced from any reproductive metanarrative. The scene in Brigit Jones’ Diary is made all the more strange because there is no mention of safe sex. There are, however, repeated references and representations of the size and shape of the heroine’s buttocks and her willingness to acquiesce to the evidentially dominant will of her ‘bad’ boyfriend the aptly named Daniel Cleaver. For more on heterosexual anal sex in cinema see my ‘Hot, Hard Cocks and Tight, Tight Unlubricated Assholes.Transgression, Sexual Ambiguity and ‘Perverse’ Pleasures in Serge Gainsbourg’s Je T’Aime Moi Non Plus’, in Senses of Cinema 30 (Jan.-March 2004). Hardcore pornography commonly means that which features a depiction of penetrative intercourse and the visual presentation of male ejaculation as a climax to a sequence. For more on the contemporary porn scene and the ‘nasty girl’ see Anthony Petkovich, The X Factory: Inside The American Hardcore Film Industry, which contains numerous interviews with porn starlets and industry insiders. While pornography is remembered for a number of key texts such as Deep Throat (Gerard Damiano, 1972) or Behind the Green Door (Jim & Artie Mitchell, 1972), these were shot and marketed as erotic narrative film and released theatrically (albeit to grindhouse and specialist cinemas). However since 1982 and the widespread availability of video – and more recently DVD – pornography has been produced almost exclusively for home consumption. The increasing demands of the consumer, combined with the accessablity of technology and cheap production costs of video when compared to film have led to a glut of available material. Now videos/DVDs are often released in series with absurdly self descriptive titles such as Anal Pounding, Lesbian Bukkake, and Pussy Party, most of which provide examples of the mise-en-scene of contemporary hardcore, specific ass to mouth series include Ass to Mouth (vol 1 – 15), Ass to Mouth CumShots (vol 1 – 5), Her First Ass to Mouth, From Her Ass to Her Mouth, From My Ass to My Mouth, A2M (vol 1 – 9), and no doubt many others. For more on hardcore pornography and its common themes and visual styles see Linda Williams, Hardcore. Wikipedia suggests that the director Max Hardcore was responsible for introducing the form in the early 1990s in his series Cherry Poppers. The act is now a staple of the form. (Note that while Wikipedia can not normally be considered an academic source the vagaries of the subject matter necessitate that research takes place where necessary). All pornographic positions and gestures have a nickname, industry shorthand, thus there are terms such as the DP (double penetration) or the reverse cowgirl. These names are no more or less shocking than the translations for sexual positions offered in ‘classic’ erotic guidebooks such as the Kama Sutra. This fragmented body is a result of the cinematic gaze of pornography. Lenses are able to zoom in and focus on the body, and especially the genitals, in minute detail and present the flesh enlarged to proportions that are impossible to see in actual sexual encounters. The body viewed under such scrutiny but devoid of singular organic plenitude echoes the body without organs of Deleuze and Guattari (in contrast some radical feminist writers such as Andrea Dworkin would merely interpret such images as reflecting the misogyny of male dominated discourse). For more on the psychological development of the infant and the construction of the clean and unclean see Julia Kristeva Powers of Horror. It should be noted that commonly those who enjoy enema play – klismaphiliacs – are not related to scatologists, and often draw a distinction between their play, which is seen as a process of cleansing, and scatologists’ play, which is understood to be a celebration of the physical shit itself. Salo has undergone numerous sanctions, been banned, scorned, and even been interpreted by some as a metaphor / allegory for the director’s subsequent murder. Such understandings and pseudo-explanations do not do justice to either the director or to his film and its radical engagement with de Sade’s literature. These videos always come from ‘elsewhere’ of course, never close to home, thus in Different Loving the authors note “the Germans seem to specialize in scat” (518). Correspondence concerning the infamous bestiality film Animal Farm (197?) in the journal Headpress (issues 15 and 16, 1998) suggested that the audience was made up from teenage males watching it as a rite of passage, rather than by true zoophiles. Those I have seen were on shock and ‘gross out’ Internet sites rather than pornographic sites. Disclaimer – I have no interest per se in scatology, but an ongoing interest with the vagaries of human thought, and desire in particular, necessarily involves exploring areas others turn their noses up at. References Brame, Gloria G., William D. Brame, and Jon Jacobs. Different Loving: The World of Dominance and Submission. London: Arrow, 1998. Greenberg, Jerrold S., Clint E. Bruess, and Debra W. Haffner. Exploring the Dimensions of Human Sexuality. 2nd Edition. London: James & Bartlett, 2004. Russ Kick, ed. Everything You Know about Sex Is Wrong. New York: Disinformation, 2006. Julia Kristeva. Powers of Horror: An Essay on Abjection. New York: Columbia UP, 1982. McNeil, Legs, and Jennifer Osborne, with Peter Pavia. The Other Hollywood: The Uncensored Oral History of the Porn Film Industry. New York: Regan Books, HarperCollins, 2006. Petkovich, Anthony. The X Factory: Inside the American Hardcore Film Industry. Stockport: Critical Vision, 2001. Marquis de Sade. Justine, Philosophy in the Bedroom, and Other Writings. London: Arrow, 1991. Sargeant, Jack. “Hot, Hard Cocks and Tight, Tight Unlubricated Assholes: Transgression, Sexual Ambiguity and ‘Perverse’ Pleasures in Serge Gainsbourg’s Je T’Aime Moi Non Plus.“ Senses of Cinema 30 (Jan.-March 2004). Wikipedia. “Ass to Mouth.” 15 Sep. 2006 http://en.wikipedia.org.wk/Ass_to_mouth>. Williams, Linda. Hardcore. London: Pandora Press, 1990. Citation reference for this article MLA Style Sargeant, Jack. "Filth and Sexual Excess: Some Brief Reflections on Popular Scatology." M/C Journal 9.5 (2006). echo date('d M. Y'); ?> <http://journal.media-culture.org.au/0610/03-sargeant.php>. APA Style Sargeant, J. (Nov. 2006) "Filth and Sexual Excess: Some Brief Reflections on Popular Scatology," M/C Journal, 9(5). Retrieved echo date('d M. Y'); ?> from <http://journal.media-culture.org.au/0610/03-sargeant.php>.
APA, Harvard, Vancouver, ISO, and other styles
20

Cesarini, Paul. "‘Opening’ the Xbox." M/C Journal 7, no. 3 (July 1, 2004). http://dx.doi.org/10.5204/mcj.2371.

Full text
Abstract:
“As the old technologies become automatic and invisible, we find ourselves more concerned with fighting or embracing what’s new”—Dennis Baron, From Pencils to Pixels: The Stage of Literacy Technologies What constitutes a computer, as we have come to expect it? Are they necessarily monolithic “beige boxes”, connected to computer monitors, sitting on computer desks, located in computer rooms or computer labs? In order for a device to be considered a true computer, does it need to have a keyboard and mouse? If this were 1991 or earlier, our collective perception of what computers are and are not would largely be framed by this “beige box” model: computers are stationary, slab-like, and heavy, and their natural habitats must be in rooms specifically designated for that purpose. In 1992, when Apple introduced the first PowerBook, our perception began to change. Certainly there had been other portable computers prior to that, such as the Osborne 1, but these were more luggable than portable, weighing just slightly less than a typical sewing machine. The PowerBook and subsequent waves of laptops, personal digital assistants (PDAs), and so-called smart phones from numerous other companies have steadily forced us to rethink and redefine what a computer is and is not, how we interact with them, and the manner in which these tools might be used in the classroom. However, this reconceptualization of computers is far from over, and is in fact steadily evolving as new devices are introduced, adopted, and subsequently adapted for uses beyond of their original purpose. Pat Crowe’s Book Reader project, for example, has morphed Nintendo’s GameBoy and GameBoy Advance into a viable electronic book platform, complete with images, sound, and multi-language support. (Crowe, 2003) His goal was to take this existing technology previously framed only within the context of proprietary adolescent entertainment, and repurpose it for open, flexible uses typically associated with learning and literacy. Similar efforts are underway to repurpose Microsoft’s Xbox, perhaps the ultimate symbol of “closed” technology given Microsoft’s propensity for proprietary code, in order to make it a viable platform for Open Source Software (OSS). However, these efforts are not forgone conclusions, and are in fact typical of the ongoing battle over who controls the technology we own in our homes, and how open source solutions are often at odds with a largely proprietary world. In late 2001, Microsoft launched the Xbox with a multimillion dollar publicity drive featuring events, commercials, live models, and statements claiming this new console gaming platform would “change video games the way MTV changed music”. (Chan, 2001) The Xbox launched with the following technical specifications: 733mhz Pentium III 64mb RAM, 8 or 10gb internal hard disk drive CD/DVD ROM drive (speed unknown) Nvidia graphics processor, with HDTV support 4 USB 1.1 ports (adapter required), AC3 audio 10/100 ethernet port, Optional 56k modem (TechTV, 2001) While current computers dwarf these specifications in virtually all areas now, for 2001 these were roughly on par with many desktop systems. The retail price at the time was $299, but steadily dropped to nearly half that with additional price cuts anticipated. Based on these features, the preponderance of “off the shelf” parts and components used, and the relatively reasonable price, numerous programmers quickly became interested in seeing it if was possible to run Linux and additional OSS on the Xbox. In each case, the goal has been similar: exceed the original purpose of the Xbox, to determine if and how well it might be used for basic computing tasks. If these attempts prove to be successful, the Xbox could allow institutions to dramatically increase the student-to-computer ratio in select environments, or allow individuals who could not otherwise afford a computer to instead buy and Xbox, download and install Linux, and use this new device to write, create, and innovate . This drive to literally and metaphorically “open” the Xbox comes from many directions. Such efforts include Andrew Huang’s self-published “Hacking the Xbox” book in which, under the auspices of reverse engineering, Huang analyzes the architecture of the Xbox, detailing step-by-step instructions for flashing the ROM, upgrading the hard drive and/or RAM, and generally prepping the device for use as an information appliance. Additional initiatives include Lindows CEO Michael Robertson’s $200,000 prize to encourage Linux development on the Xbox, and the Xbox Linux Project at SourceForge. What is Linux? Linux is an alternative operating system initially developed in 1991 by Linus Benedict Torvalds. Linux was based off a derivative of the MINIX operating system, which in turn was a derivative of UNIX. (Hasan 2003) Linux is currently available for Intel-based systems that would normally run versions of Windows, PowerPC-based systems that would normally run Apple’s Mac OS, and a host of other handheld, cell phone, or so-called “embedded” systems. Linux distributions are based almost exclusively on open source software, graphic user interfaces, and middleware components. While there are commercial Linux distributions available, these mainly just package the freely available operating system with bundled technical support, manuals, some exclusive or proprietary commercial applications, and related services. Anyone can still download and install numerous Linux distributions at no cost, provided they do not need technical support beyond the community / enthusiast level. Typical Linux distributions come with open source web browsers, word processors and related productivity applications (such as those found in OpenOffice.org), and related tools for accessing email, organizing schedules and contacts, etc. Certain Linux distributions are more or less designed for network administrators, system engineers, and similar “power users” somewhat distanced from that of our students. However, several distributions including Lycoris, Mandrake, LindowsOS, and other are specifically tailored as regular, desktop operating systems, with regular, everyday computer users in mind. As Linux has no draconian “product activation key” method of authentication, or digital rights management-laden features associated with installation and implementation on typical desktop and laptop systems, Linux is becoming an ideal choice both individually and institutionally. It still faces an uphill battle in terms of achieving widespread acceptance as a desktop operating system. As Finnie points out in Desktop Linux Edges Into The Mainstream: “to attract users, you need ease of installation, ease of device configuration, and intuitive, full-featured desktop user controls. It’s all coming, but slowly. With each new version, desktop Linux comes closer to entering the mainstream. It’s anyone’s guess as to when critical mass will be reached, but you can feel the inevitability: There’s pent-up demand for something different.” (Finnie 2003) Linux is already spreading rapidly in numerous capacities, in numerous countries. Linux has “taken hold wherever computer users desire freedom, and wherever there is demand for inexpensive software.” Reports from technology research company IDG indicate that roughly a third of computers in Central and South America run Linux. Several countries, including Mexico, Brazil, and Argentina, have all but mandated that state-owned institutions adopt open source software whenever possible to “give their people the tools and education to compete with the rest of the world.” (Hills 2001) The Goal Less than a year after Microsoft introduced the The Xbox, the Xbox Linux project formed. The Xbox Linux Project has a goal of developing and distributing Linux for the Xbox gaming console, “so that it can be used for many tasks that Microsoft don’t want you to be able to do. ...as a desktop computer, for email and browsing the web from your TV, as a (web) server” (Xbox Linux Project 2002). Since the Linux operating system is open source, meaning it can freely be tinkered with and distributed, those who opt to download and install Linux on their Xbox can do so with relatively little overhead in terms of cost or time. Additionally, Linux itself looks very “windows-like”, making for fairly low learning curve. To help increase overall awareness of this project and assist in diffusing it, the Xbox Linux Project offers step-by-step installation instructions, with the end result being a system capable of using common peripherals such as a keyboard and mouse, scanner, printer, a “webcam and a DVD burner, connected to a VGA monitor; 100% compatible with a standard Linux PC, all PC (USB) hardware and PC software that works with Linux.” (Xbox Linux Project 2002) Such a system could have tremendous potential for technology literacy. Pairing an Xbox with Linux and OpenOffice.org, for example, would provide our students essentially the same capability any of them would expect from a regular desktop computer. They could send and receive email, communicate using instant messaging IRC, or newsgroup clients, and browse Internet sites just as they normally would. In fact, the overall browsing experience for Linux users is substantially better than that for most Windows users. Internet Explorer, the default browser on all systems running Windows-base operating systems, lacks basic features standard in virtually all competing browsers. Native blocking of “pop-up” advertisements is still not yet possible in Internet Explorer without the aid of a third-party utility. Tabbed browsing, which involves the ability to easily open and sort through multiple Web pages in the same window, often with a single mouse click, is also missing from Internet Explorer. The same can be said for a robust download manager, “find as you type”, and a variety of additional features. Mozilla, Netscape, Firefox, Konqueror, and essentially all other OSS browsers for Linux have these features. Of course, most of these browsers are also available for Windows, but Internet Explorer is still considered the standard browser for the platform. If the Xbox Linux Project becomes widely diffused, our students could edit and save Microsoft Word files in OpenOffice.org’s Writer program, and do the same with PowerPoint and Excel files in similar OpenOffice.org components. They could access instructor comments originally created in Microsoft Word documents, and in turn could add their own comments and send the documents back to their instructors. They could even perform many functions not yet capable in Microsoft Office, including saving files in PDF or Flash format without needing Adobe’s Acrobat product or Macromedia’s Flash Studio MX. Additionally, by way of this project, the Xbox can also serve as “a Linux server for HTTP/FTP/SMB/NFS, serving data such as MP3/MPEG4/DivX, or a router, or both; without a monitor or keyboard or mouse connected.” (Xbox Linux Project 2003) In a very real sense, our students could use these inexpensive systems previously framed only within the context of entertainment, for educational purposes typically associated with computer-mediated learning. Problems: Control and Access The existing rhetoric of technological control surrounding current and emerging technologies appears to be stifling many of these efforts before they can even be brought to the public. This rhetoric of control is largely typified by overly-restrictive digital rights management (DRM) schemes antithetical to education, and the Digital Millennium Copyright Act (DMCA). Combined,both are currently being used as technical and legal clubs against these efforts. Microsoft, for example, has taken a dim view of any efforts to adapt the Xbox to Linux. Microsoft CEO Steve Ballmer, who has repeatedly referred to Linux as a cancer and has equated OSS as being un-American, stated, “Given the way the economic model works - and that is a subsidy followed, essentially, by fees for every piece of software sold - our license framework has to do that.” (Becker 2003) Since the Xbox is based on a subsidy model, meaning that Microsoft actually sells the hardware at a loss and instead generates revenue off software sales, Ballmer launched a series of concerted legal attacks against the Xbox Linux Project and similar efforts. In 2002, Nintendo, Sony, and Microsoft simultaneously sued Lik Sang, Inc., a Hong Kong-based company that produces programmable cartridges and “mod chips” for the PlayStation II, Xbox, and Game Cube. Nintendo states that its company alone loses over $650 million each year due to piracy of their console gaming titles, which typically originate in China, Paraguay, and Mexico. (GameIndustry.biz) Currently, many attempts to “mod” the Xbox required the use of such chips. As Lik Sang is one of the only suppliers, initial efforts to adapt the Xbox to Linux slowed considerably. Despite that fact that such chips can still be ordered and shipped here by less conventional means, it does not change that fact that the chips themselves would be illegal in the U.S. due to the anticircumvention clause in the DMCA itself, which is designed specifically to protect any DRM-wrapped content, regardless of context. The Xbox Linux Project then attempted to get Microsoft to officially sanction their efforts. They were not only rebuffed, but Microsoft then opted to hire programmers specifically to create technological countermeasures for the Xbox, to defeat additional attempts at installing OSS on it. Undeterred, the Xbox Linux Project eventually arrived at a method of installing and booting Linux without the use of mod chips, and have taken a more defiant tone now with Microsoft regarding their circumvention efforts. (Lettice 2002) They state that “Microsoft does not want you to use the Xbox as a Linux computer, therefore it has some anti-Linux-protection built in, but it can be circumvented easily, so that an Xbox can be used as what it is: an IBM PC.” (Xbox Linux Project 2003) Problems: Learning Curves and Usability In spite of the difficulties imposed by the combined technological and legal attacks on this project, it has succeeded at infiltrating this closed system with OSS. It has done so beyond the mere prototype level, too, as evidenced by the Xbox Linux Project now having both complete, step-by-step instructions available for users to modify their own Xbox systems, and an alternate plan catering to those who have the interest in modifying their systems, but not the time or technical inclinations. Specifically, this option involves users mailing their Xbox systems to community volunteers within the Xbox Linux Project, and basically having these volunteers perform the necessary software preparation or actually do the full Linux installation for them, free of charge (presumably not including shipping). This particular aspect of the project, dubbed “Users Help Users”, appears to be fairly new. Yet, it already lists over sixty volunteers capable and willing to perform this service, since “Many users don’t have the possibility, expertise or hardware” to perform these modifications. Amazingly enough, in some cases these volunteers are barely out of junior high school. One such volunteer stipulates that those seeking his assistance keep in mind that he is “just 14” and that when performing these modifications he “...will not always be finished by the next day”. (Steil 2003) In addition to this interesting if somewhat unusual level of community-driven support, there are currently several Linux-based options available for the Xbox. The two that are perhaps the most developed are GentooX, which is based of the popular Gentoo Linux distribution, and Ed’s Debian, based off the Debian GNU / Linux distribution. Both Gentoo and Debian are “seasoned” distributions that have been available for some time now, though Daniel Robbins, Chief Architect of Gentoo, refers to the product as actually being a “metadistribution” of Linux, due to its high degree of adaptability and configurability. (Gentoo 2004) Specifically, the Robbins asserts that Gentoo is capable of being “customized for just about any application or need. ...an ideal secure server, development workstation, professional desktop, gaming system, embedded solution or something else—whatever you need it to be.” (Robbins 2004) He further states that the whole point of Gentoo is to provide a better, more usable Linux experience than that found in many other distributions. Robbins states that: “The goal of Gentoo is to design tools and systems that allow a user to do their work pleasantly and efficiently as possible, as they see fit. Our tools should be a joy to use, and should help the user to appreciate the richness of the Linux and free software community, and the flexibility of free software. ...Put another way, the Gentoo philosophy is to create better tools. When a tool is doing its job perfectly, you might not even be very aware of its presence, because it does not interfere and make its presence known, nor does it force you to interact with it when you don’t want it to. The tool serves the user rather than the user serving the tool.” (Robbins 2004) There is also a so-called “live CD” Linux distribution suitable for the Xbox, called dyne:bolic, and an in-progress release of Slackware Linux, as well. According to the Xbox Linux Project, the only difference between the standard releases of these distributions and their Xbox counterparts is that “...the install process – and naturally the bootloader, the kernel and the kernel modules – are all customized for the Xbox.” (Xbox Linux Project, 2003) Of course, even if Gentoo is as user-friendly as Robbins purports, even if the Linux kernel itself has become significantly more robust and efficient, and even if Microsoft again drops the retail price of the Xbox, is this really a feasible solution in the classroom? Does the Xbox Linux Project have an army of 14 year olds willing to modify dozens, perhaps hundreds of these systems for use in secondary schools and higher education? Of course not. If such an institutional rollout were to be undertaken, it would require significant support from not only faculty, but Department Chairs, Deans, IT staff, and quite possible Chief Information Officers. Disk images would need to be customized for each institution to reflect their respective needs, ranging from setting specific home pages on web browsers, to bookmarks, to custom back-up and / or disk re-imaging scripts, to network authentication. This would be no small task. Yet, the steps mentioned above are essentially no different than what would be required of any IT staff when creating a new disk image for a computer lab, be it one for a Windows-based system or a Mac OS X-based one. The primary difference would be Linux itself—nothing more, nothing less. The institutional difficulties in undertaking such an effort would likely be encountered prior to even purchasing a single Xbox, in that they would involve the same difficulties associated with any new hardware or software initiative: staffing, budget, and support. If the institutional in question is either unwilling or unable to address these three factors, it would not matter if the Xbox itself was as free as Linux. An Open Future, or a Closed one? It is unclear how far the Xbox Linux Project will be allowed to go in their efforts to invade an essentially a proprietary system with OSS. Unlike Sony, which has made deliberate steps to commercialize similar efforts for their PlayStation 2 console, Microsoft appears resolute in fighting OSS on the Xbox by any means necessary. They will continue to crack down on any companies selling so-called mod chips, and will continue to employ technological protections to keep the Xbox “closed”. Despite clear evidence to the contrary, in all likelihood Microsoft continue to equate any OSS efforts directed at the Xbox with piracy-related motivations. Additionally, Microsoft’s successor to the Xbox would likely include additional anticircumvention technologies incorporated into it that could set the Xbox Linux Project back by months, years, or could stop it cold. Of course, it is difficult to say with any degree of certainty how this “Xbox 2” (perhaps a more appropriate name might be “Nextbox”) will impact this project. Regardless of how this device evolves, there can be little doubt of the value of Linux, OpenOffice.org, and other OSS to teaching and learning with technology. This value exists not only in terms of price, but in increased freedom from policies and technologies of control. New Linux distributions from Gentoo, Mandrake, Lycoris, Lindows, and other companies are just now starting to focus their efforts on Linux as user-friendly, easy to use desktop operating systems, rather than just server or “techno-geek” environments suitable for advanced programmers and computer operators. While metaphorically opening the Xbox may not be for everyone, and may not be a suitable computing solution for all, I believe we as educators must promote and encourage such efforts whenever possible. I suggest this because I believe we need to exercise our professional influence and ultimately shape the future of technology literacy, either individually as faculty and collectively as departments, colleges, or institutions. Moran and Fitzsimmons-Hunter argue this very point in Writing Teachers, Schools, Access, and Change. One of their fundamental provisions they use to define “access” asserts that there must be a willingness for teachers and students to “fight for the technologies that they need to pursue their goals for their own teaching and learning.” (Taylor / Ward 160) Regardless of whether or not this debate is grounded in the “beige boxes” of the past, or the Xboxes of the present, much is at stake. Private corporations should not be in a position to control the manner in which we use legally-purchased technologies, regardless of whether or not these technologies are then repurposed for literacy uses. I believe the exigency associated with this control, and the ongoing evolution of what is and is not a computer, dictates that we assert ourselves more actively into this discussion. We must take steps to provide our students with the best possible computer-mediated learning experience, however seemingly unorthodox the technological means might be, so that they may think critically, communicate effectively, and participate actively in society and in their future careers. About the Author Paul Cesarini is an Assistant Professor in the Department of Visual Communication & Technology Education, Bowling Green State University, Ohio Email: pcesari@bgnet.bgsu.edu Works Cited http://xbox-linux.sourceforge.net/docs/debian.php>.Baron, Denis. “From Pencils to Pixels: The Stages of Literacy Technologies.” Passions Pedagogies and 21st Century Technologies. Hawisher, Gail E., and Cynthia L. Selfe, Eds. Utah: Utah State University Press, 1999. 15 – 33. Becker, David. “Ballmer: Mod Chips Threaten Xbox”. News.com. 21 Oct 2002. http://news.com.com/2100-1040-962797.php>. http://news.com.com/2100-1040-978957.html?tag=nl>. http://archive.infoworld.com/articles/hn/xml/02/08/13/020813hnchina.xml>. http://www.neoseeker.com/news/story/1062/>. http://www.bookreader.co.uk>.Finni, Scott. “Desktop Linux Edges Into The Mainstream”. TechWeb. 8 Apr 2003. http://www.techweb.com/tech/software/20030408_software. http://www.theregister.co.uk/content/archive/29439.html http://gentoox.shallax.com/. http://ragib.hypermart.net/linux/. http://www.itworld.com/Comp/2362/LWD010424latinlinux/pfindex.html. http://www.xbox-linux.sourceforge.net. http://www.theregister.co.uk/content/archive/27487.html. http://www.theregister.co.uk/content/archive/26078.html. http://www.us.playstation.com/peripherals.aspx?id=SCPH-97047. http://www.techtv.com/extendedplay/reviews/story/0,24330,3356862,00.html. http://www.wired.com/news/business/0,1367,61984,00.html. http://www.gentoo.org/main/en/about.xml http://www.gentoo.org/main/en/philosophy.xml http://techupdate.zdnet.com/techupdate/stories/main/0,14179,2869075,00.html. http://xbox-linux.sourceforge.net/docs/usershelpusers.html http://www.cnn.com/2002/TECH/fun.games/12/16/gamers.liksang/. Citation reference for this article MLA Style Cesarini, Paul. "“Opening” the Xbox" M/C: A Journal of Media and Culture <http://www.media-culture.org.au/0406/08_Cesarini.php>. APA Style Cesarini, P. (2004, Jul1). “Opening” the Xbox. M/C: A Journal of Media and Culture, 7, <http://www.media-culture.org.au/0406/08_Cesarini.php>
APA, Harvard, Vancouver, ISO, and other styles
We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!

To the bibliography