Journal articles on the topic 'Airlines'
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1
Baxter, Glenn. "An Examination of a Major All Cargo Airline Energy Management: The Case of Cargolux Airlines International." International Journal of Environment, Agriculture and Biotechnology 7, no. 4 (2022): 026–40. http://dx.doi.org/10.22161/ijeab.74.4.
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Based on the use of a qualitative longitudinal research design, this study examines Cargolux Airlines International, a major global air cargo airline, sustainable energy management. The study covers the period 2012 to 2020. Cargolux Airlines International energy sources are aircraft (Jet A1) aircraft fuel, diesel, cooling energy, electricity, heating energy, industrial fuel, natural gas, and unleaded gasoline 95. The case study revealed that Cargolux’s Jet A1 fuel consumption has principally exhibited an upward trend reflecting the growth in the airline’s services, route network expansion, and the growth in the aircraft fleet during the study period. Cargolux Airlines International annual cooling energy consumption (kWh) oscillated over the study period reflecting differing cooling requirements. Cargolux Airlines International annual diesel consumption fluctuated quite markedly during the study period reflecting differing vehicle fuel consumption requirements and usage. The case study found that there was a general downward trend in Cargolux Airlines International annual electricity consumption during the period 2012 to 2015, whilst there was a general upward trend in the airline’s electricity consumption from 2016 to 2020. The airline’s annual heating consumption also oscillated over the study period reflecting differing heating requirements. Cargolux Airlines International annual industrial fuel consumption primarily displayed a general downward trend. The airline’s annual natural gas consumption has fluctuated throughout the study period reflecting differing consumption patterns at the airline. Cargolux annual 95 gasoline consumption displayed a general downward trend from 2012 to 2015, and a general upward trend from 2015 to 2020. Throughout the study period, Cargolux Airlines International implemented a range of energy savings measures that enabled the airline to optimize its energy consumption.
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Lu, Jin-Long, and Pei-Ya Siao. "Determining the antecedents and consequences of the airline brand personality." Journal of Airline and Airport Management 9, no. 1 (February 7, 2019): 1. http://dx.doi.org/10.3926/jairm.121.
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Purpose: This study investigates air passengers’ perceptions of the brand personalities of airlines and explores the relationships between the brand personality and its antecedent factor, the country-of-origin of the airlines, and the consequent factor which is the purchase intentions to the corresponding airlines.Design/methodology/approach: The study uses a questionnaire survey containing air passengers’ trip characteristics and demographics and three main scales: country-of-origin, brand personality, and purchase intentions to collect the data of 490 respondents flying from Kaohsiung to Macao. The passengers are from three types of airlines: an international airline with a global network, a regional airline, and a low-cost carrier. The analysis of variance (ANOVA) was conducted to investigate the differences in the perceptions of brand personalities of airlines and several models were developed to determine the antecedent and the consequent factors of airline brand personality.Findings: The air passengers’ perceptions regarding the brand personalities of different types of airlines were significantly different. The country-of-origin of airlines was proved as a significant factor for the brand personality. The brand personality also significantly influenced passengers’ loyalty to the corresponding airlines. Moreover, some demographic and trip characteristics such as personal monthly income, memberships in the airline’s frequent flyer program, and experiences with the airlines were also determined as the significant variables to impact passengers’ loyalties.Originality/value: The concept of brand personality has been explored by various researches but few related to airline management and identified as a key element to brand marketing. Particularly, low-cost carriers always implement different marketing strategies to create a distinctive position in their target customers’ mind and legacy airlines are also doing different things to retain their customers. Therefore, investigating passengers’ perceptions of airlines from the perspective of brand personality is also an important issue for airline management. Not only does this study prove the differences in passengers’ cognitions of brand personalities of a global network airline, a regional network airline, and a low-cost airline but conclude the determinants and influences of the brand personality.
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JIANG, Hongwei, Glenn S. BAXTER, and Graham WILD. "A STUDY OF CHINA’S MAJOR DOMESTIC AIRLINES’ SERVICE QUALITY AT SHANGHAI’S HONGQIAO AND PUDONG INTERNATIONAL AIRPORTS." Aviation 21, no. 4 (December 21, 2017): 143–54. http://dx.doi.org/10.3846/16487788.2017.1415224.
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In a highly competitive market, service quality can be the core competitive advantage for airline’s profitability and sustained development. This paper has investigated the differences in the passengers’ expectations and perceptions of the service quality of China’s four major domestic airlines: Air China, China Southern Airlines, China Eastern Airlines, and Hainan Airlines in China’s domestic market. The results will assist airline management to improve service quality by reducing the difference. Surveys were conducted with domestic passengers at Shanghai Hongqiao Airport and Shanghai Pudong Airport in China. The results show that there are significant differences of service quality between passengers’ expectations and perceptions among major Chinese airlines. Passengers consistently rate ‘good safety records’ as the first priority of seven SERVQUAL dimensions, but low price remains the most important factor that passengers consider when choosing a Chinese airline. The conclusions reached in this work suggest that Chinese airlines should consider improving service quality rather than providing cheaper air tickets in order to gain competitive advantage.
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Bilal, Sheikh. "Airline Management and Customer Experience an Empirical Study from Indian Aviation Sector." Dec 2023 - Jan 2024, no. 41 (December 2, 2023): 1–14. http://dx.doi.org/10.55529/jsrth.41.1.14.
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In a consumer-driven industry, airlines fight for customers. This study investigates Airline Management and customer experience to attract and retain consumers. Aviation client satisfaction and trip are also assessed. Airlines must stand out with inventive management in a crowded market. Digital management, loyalty programs, pricing, and branding are airline strategies. Understanding how airlines employ these tactics to stand out in a crowded business is crucial to customer acquisition. Any airline's success hinges on customer pleasure. This research explores how airlines affect bookingto- disembarking, focusing on customer service, in-flight experiences, and ground services. It examines how smartphone apps, self-service kiosks, and in-flight entertainment improve passenger experiences. Aviation customer experience assessment is difficult. On-time performance, cabin comfort, and service quality impact consumer happiness and loyalty, according to this study. It stresses data-driven decision-making and tailored service to customize user experiences. Airlines can enhance management and passenger experience using this study. In a competitive industry with fast technological change, airlines must understand management and customer experience. Airline management and customer experience are the focus of this study report. This study studies customer retention and the passenger journey to understand the airline industry's dynamic and customer-centric nature.
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Nagdev, Kris. "EVALUVATION OF SINGAPORE AIRLINES USE OF NICHE MARKETING TO GROW IN THE AMERICAN MARKET." International Journal of Advanced Research 9, no. 01 (January 31, 2021): 218–39. http://dx.doi.org/10.21474/ijar01/12299.
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Singapore Airlines is a globally established airline operating out of Singapore. They have a fleet of 129 aircraft flying on 62 routes around the world. In 2018, they were ranked as the world’s best airline by Skytrax. In the early 2010s, in accordance with the ambition to grow, Singapore Airlines expanded the American market with flights to the USA. This posed a challenge for the airline because of the geographical distance between Singapore and North America With the A350-900 ULR, Singapore Airlines restarted its route to New York with the same ambition of expanding into the American market. However, this time the route only offered business class and premium economy to target, using segmentation as a means to grow in the American market. Thus through secondary research, I aim to find out: How effective has been Singapore Airlines’ decision to reopen the New York route to expand in the American Market through segmentation? This research paper aims to evaluate the effectiveness of Singapore Airlines’ strategy to expand into the American Market by targeting a new market segment. The success of failure of this strategy implemented by Singapore Airlines would determine whether or not the strategy of segmentation on ultra-long-haul flights can be replicated by other airlines. Hence, this research is significant as the findings may predict the future of ultra-long-haul flights such. The research found that the nature of the cities of New York and Singapore, innovation leading to the birth of the A350-900ULR, and an effective marketing mix employed created the perfect storm for Singapore Airlines to use segmentation to grow in the American market successfully.
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Low, Joyce, and Kum Khiong Yang. "Understanding the operating landscape of the global airline industry: A DEA integrated alternating conditional expectation approach." Journal of Airline and Airport Management 9, no. 2 (October 7, 2019): 27. http://dx.doi.org/10.3926/jairm.126.
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Purpose: This study investigates the relationships between service efficiency in 5 major cost centres (namely, business orientation, network coverage, physical resources, maintenance, repair and overhaul (MRO), and human resources) and profitability in the global airline industry.Design/methodology/approach: The study integrates the Slack-based Model (SBM) of Data Envelopment Analysis (DEA) with the Alternating Conditional Expectation (ACE) regression to understand the relationships between an airline’s profitability and its efficiencies in 5 identified operations areas.Findings: Based on the observational data obtained from 75 international airlines, the relationships between operational performances and profitability are found to be curvilinear and contingent on an airline’s operating model.Research limitations/implications: The omission of non-IATA airlines and many low cost carriers may hinder a holistic view of the airline industry.Practical implications: Management can influence the profitability of an airline through its strategic operations decisions that affect an airline’s cost, service quality, and financial structure after the influences of location and size have set the stage. Airlines pursuing cost leadership should seek to increase productivity especially in MRO, human resources and physical resources; whereas airlines pursuing service differentiation may choose to provide quality service at lower efficiencies or pursue an approach to improve quality and efficiencies simultaneously.Originality/value: Identifying operations practices that are consistent with a firm’s competitive priorities is important in the multifaceted service environment today. An integrated SBM-ACE regression model, which permits different input-output mix, variable return to scale and non-linear relationship, is proposed and applied to analyze the profit impact of service efficiencies in the five key operations areas.
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Qi, Zhouyang. "Analysis of South West Airlines Management and Logistic Plan." Highlights in Business, Economics and Management 24 (January 22, 2024): 240–47. http://dx.doi.org/10.54097/dgdbwd58.
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Southwest Airlines has turned into a precursor in the competitive airline market, this is because of its novel management and operations procedure. Therefore, investigating its extraordinary strategies, benefits, difficulties, and impacts on the airline's operations gives substantial recommendations for its future development. Southwest Airlines is a spearheading low-cost airliner known for its obligation to client-centricity and functional proficiency, which is plentifully shown by its extraordinary administration and coordinated operations plan. The "Southwest Way" culture, which advances employee empowerment and outstanding client support, is at its core. The point-to-point route structure of the airline augments productivity by diminishing intricacy and working with fast airplane turnarounds. This procedure works on functional adaptability and cost viability and is upheld by a normalized Boeing 737 fleet. Furthermore, Southwest increases airplane usage and income creation by focusing on short-haul trips. Nonetheless, because of the restrictions of the point-to-point idea, significant distance and global extension face difficulties. However, the essay proposes strategic ideas, like worldwide market extension, state-of-the-art administrative procedures, environmentally friendly logistics, and computerized change. These actions ensure progressing thriving, ecologically dependable activities, and unrivaled client encounters. To introduce Southwest Airlines as an aeronautics pioneer, this paper explores its mind-blowing way, which was set apart by remarkable procedures, difficulties, and steadfast purpose. In spite of difficulties, Southwest's beliefs, and employee-focused culture fueled the development and increased industry expectations. The paper examines how these components impact advancement and development.
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Farida, Yuniar, Husna Nur Laili, Achmad Teguh Wibowo, Latifatun Nadya Desinaini, and Silvia Kartika Sari. "Selecting the Best-Performing Low-Cost Carrier (LCC) Airlines Using Analytical Hierarchy Process (AHP) and Elimination et Choix Traduisant la Realite (ELECTRE)." Journal of Information Systems Engineering and Business Intelligence 8, no. 2 (October 29, 2022): 196–206. http://dx.doi.org/10.20473/jisebi.8.2.196-206.
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Background: Low-cost carrier (LCC) is a popular air transportation service as it offers affordable fares. Many airlines have adopted the LCC system because they need to adapt to the changes in the airline industry. The competition is tight. Despite the low cost, consumers demand quality services. Therefore, LCC airlines need to find their competitive edge. Objective: This study aims to determine the best-performing LCC airlines, the criteria, and the sub-criteria to improve the performance. Methods: This study uses two methods from multi-criteria decision-making (MCDM), namely the analytical hierarchy process (AHP) and elimination et choix traduisant la realite (ELECTRE) II. The MCDM is selected for this study because there are four criteria and 21 sub-criteria to evaluate airline performance. The AHP method selects subcriteria that affect airline customer satisfaction. It solves complex problems by establishing a hierarchy. After being assessed by relevant parties, weights or priorities are developed. The results are used to determine the best-performing airline. Meanwhile, the ELECTRE II method ranks the airline’s alternatives. This method is straightforward and widely used in the MCDM. Results: The results indicate that four criteria and 18 sub-criteria affect the performance of LCC airlines in Indonesia. The LCC airline with the best performance is AirAsia, followed by Citilink, Wings Air, and Lion Air. Conclusion: This research integrates the AHP and ELECTRE II methods in evaluating the performance of LCC airlines. This research also provides information about the criteria and sub-criteria to improve airline performance, hence, the customer experience.
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Gozali, Ahmad. "INDONESIA AIRLINES' COMPETITIVE STRATEGIES." Inovasi 9, no. 1 (June 15, 2022): 1. http://dx.doi.org/10.32493/inovasi.v9i1.p1-8.23589.
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The more open the global economy, the increasing use of airlines, at the same time tightening competition, both domestic and international flights. Therefore, this study seeks to see and analyze the airline's marketing strategy from the perspective of flight service quality and price penetration. To test the research data, used quantitative methods with regression analysis techniques. This is to see the possible cause and effect of a variable, so that the effectiveness of the implemented strategy is known. The object of this research is Citilink airline users, using accidental sampling technique. The results showed that statistically there was a causal relationship that was linear. Where there is an increase in the use of airlines when there is an increase in service and price promotions. This confirms that if the airline's competitive strategy is through strengthening services and competitive prices, it can strengthen the airline's competitive position.Keywords: Competitive Strategy, Service Quality, Price Penetration, Consumer Decision
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He, Chenlong, Yihong Li, and Yueqi Wang. "Opportunities and Challenges in Singapore under the COVID-19 Pandemic." BCP Business & Management 34 (December 14, 2022): 1031–40. http://dx.doi.org/10.54691/bcpbm.v34i.3135.
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Singapore Airlines is a typical state-owned enterprise and the only airline on Fortune magazine's list of the world's 50 most admired companies. This paper first summarizes and analyzes the basic situation and background information of Singapore Airlines; Then, based on the profit and loss data of the annual report, it pointed out the main impact of the epidemic on airlines, and analyses the impact of policy, economic, social and technological factors based on PEST analysis. Finally, based on the observation and practice of the development trend of Singapore Airlines, the author puts forward countermeasures and suggestions for the future development of airlines in the post-epidemic era, including continuous innovation, careful listening to customers' opinions, standardized corporate governance, and so on. Collect existing research literature on Singapore Airlines, consolidate relevant theoretical knowledge, and conduct empirical analysis based on annual report data to further enrich the study of enterprise value Singapore Airline's PEST analyzer Operational Capability Analysis Liability Analysis
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Min, Hokey, and Hyesung Min. "Benchmarking the service quality of airlines in the United States: an exploratory analysis." Benchmarking: An International Journal 22, no. 5 (July 6, 2015): 734–51. http://dx.doi.org/10.1108/bij-03-2013-0029.
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Purpose – The purpose of this paper is to help airlines gain a better understanding of passengers’ service concerns, identify opportunities for continuous service improvement, and then develop service benchmarking standards that can be a yardstick for the airline’s competitiveness. Design/methodology/approach – This paper develops a set of target performance standards that helps airlines monitor their service delivery process, identify relative weaknesses, and take corrective actions for continuous service improvements using exploratory data analysis and competitive gap analysis. Findings – This study reveals that a service attribute considered most important to the airline customers’ impressions of service quality are air safety. This result reflects a growing concern over potential terrorism against airlines in the wake of the September 11 incident. The authors also found that proper baggage handling, competitive airfare, and on-time arrival/departure were next most important service attributes, whereas frequent flier and code-sharing programs were least important. Furthermore, the authors discovered that airline passengers’ perceived service quality influenced their choice of airlines. That is to say, airline service quality can be an important gauge of airline market share and revenue. Research limitations/implications – The current study is limited to the evaluation of comparative service quality of airlines in the USA. Thus, this study cannot be generalized to the airline passengers’ perceived service quality in other countries or different cultural settings. Also, this paper focuses on the performance aspect of benchmarking rather than the strategic aspect of benchmarking. Practical implications – With rising costs of fuel, labor, maintenance, and security, many airlines are at a crossroads where they have to decide between succumbing to restructuring pressures in a form of mergers/acquisitions and reinventing their service offerings. One viable means of reinventing airline service offerings is to learn more about what airline passengers truly value and appreciate in terms of service offerings and then figure out what it takes to win the hearts of customers and then how the airline can differentiate its service offering from those of its competitors. With this in mind, this paper develops viable service improvement strategies for the airline that can enhance its competitiveness in the struggling airline industry. Originality/value – This paper is one of a few attempts to identify a list of service attributes most important to airline service quality based on the actual survey of airline passengers, and then develop a benchmark standard of airlines in the USA from a customer (passenger) perspective.
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Wittmer, Andreas, and Linda Wegelin. "INFLUENCE OF AIRLINES’ ENVIRONMENTAL ACTIVITIES ON PASSENGERS." Journal of Air Transport Studies 3, no. 2 (July 1, 2017): 73–91. http://dx.doi.org/10.38008/jats.v3i2.92.
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This paper discusses the question whether passengers are fully aware of the efforts taken by airlines to protect the environment and if this knowledge in turn influences potential customers in choosing a certain airline. The topic is analysed by taking the case of Swiss International Air Lines (SWISS) passengers at Zurich Airport. It was found that these efforts are not apparent to passengers. However, passengers are interested in an airline’s environmental responsibility. It was also found that the airline’s action is appealing to customers. Nevertheless, price plays an important role for passengers when choosing an airline even in the case of it being more environmentally-aware. Furthermore, there is a relation between the environmental activities of an airline and the brand image. The brand of the airline is strengthened if it is engaged in environmental activities and communicates them efficiently to passengers.
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Nguyen Thi, Minh-Anh. "A longitudinal Perspective on Efficiency of Airlines in Europe and the U.S." SEISENSE Journal of Management 4, no. 2 (March 6, 2021): 11–24. http://dx.doi.org/10.33215/sjom.v4i2.591.
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The aviation industries in Europe and the US have been well-established since a very early age and have attracted great attention from both industry practitioners and academics. To derive a different perspective on the efficiency levels of airlines operating in the two matured markets, we adopted dynamic data envelopment analysis (DEA). Using the data of the period 2014 – 2016 of 7 European airlines and 9 US airlines that are publicly traded, the study offers an overall picture of airlines' efficiency in the two regions. Notably, the resource flow between the consecutive periods is incorporated into the measure to yield a longitudinal perspective on airlines' efficiency. The study reveals the two major findings. First, most publicly traded airlines in Europe and the US are efficient, except for Hawaiian airline headquartered in the US. Second, Hawaiian airline's inefficiency is majorly contributed by the overuse of the number of employees, consumed fuel, and the deficit of revenue seat-miles in 2014 and 2015. To improve the efficiency level, Hawaiian airlines could consider increasing employee productivity, using more fuel-efficient aircraft, and implementing new marketing strategies to boost sales.
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Siswanta, Siswanta, and Desca Angelianawati. "A CDA ANALYSIS ON THE SINGAPORE AIRLINES PREMIUM ECONOMY CLASS ADVERTISEMENT: A NOT-SO-WHITE LIE." JELLT (Journal of English Language and Language Teaching) 4, no. 1 (April 22, 2020): 31–41. http://dx.doi.org/10.36597/jellt.v4i1.7688.
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The present study contextualizes critical discourse analysis on Singapore Airlines Premium Economy Class Advertisement to uncover the discrepancies behind their advertisement. Airline Advertisement is intended to attract prospective customers. Singapore Airlines as one of the biggest airline companies in the world is without exception. Singapore Airlines proposes an advertisement which locates their brand as a low-cost airline to attract potential customers in which affordability and comfortability are their selling points. Their advertisement is marketed through glamorous and convincing advertisements as a find a way to attract more passengers. Yet most people do not realize the “hidden†agenda behind those advertisements. Through critical discourse analysis, one can uncover the signs and interrogate the message which lies behind the advertisement. An advertisement is inseparable with their connotation towards certain ideology and meaning behind the “curtain†which manifest through the word choices, images, symbols, and the colors represented there. This paper seeks to unwrap the “not-so-white-lie†represented in Singapore Airlines’ Premium Economy Class Advertisement through critical discourse analysis and Baudrillard’s four stages of signs.
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Doyme, Khan, Lynnette Dray, Aidan O’Sullivan, and Andreas Schäfer. "Simulating Airline Behavior: Application for the Australian Domestic Market." Transportation Research Record: Journal of the Transportation Research Board 2673, no. 2 (February 2019): 104–12. http://dx.doi.org/10.1177/0361198119826533.
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This paper demonstrates the ability of a model, which simulates competition between airlines in a domestic aviation market, to accurately reproduce real-world behavior. The Australian market was chosen as a test case as it is a geographically isolated region with significant demand and complexity, including one of the busiest routes in the world, where connecting international passengers do not significantly skew the market. The model is based on an n-player noncooperative game, in which each airline represents a player within the game. The primary assumption is that each airline attempts to maximize profits by adjusting the decision variables of airfares, flight frequency, and choice of aircraft on routes within its network. The approach works iteratively, allowing each airline to respond to the decisions made by other airlines during each successive optimization. The model is said to reach convergence when there is no significant change in any airline’s profit from one iteration to the next. Once this occurs, the predictions of each airline’s decision variables can be compared with real data. The model gives highly detailed predictions of airline specific airfares, flight frequencies on segments, passenger flows, and airline market share, which strongly correlate with observed values.
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ВИСОЦЬКА, Марина. "THE ECONOMIC IMPACT OF THE ACTIVITIES OF LOW-COST CARRIERS ON THE DEVELOPMENT OF THE AVIATION INDUSTRY." Herald of Khmelnytskyi National University. Economic sciences 330, no. 3 (May 30, 2024): 195–201. http://dx.doi.org/10.31891/2307-5740-2024-330-29.
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The article analyzes the performance of low-cost air carriers in the regional context and in comparison with the activities of classical airlines. The tendency of growth of performance indicators of airline companies that have used this model during all the years since its inception is determined. The main factors influencing the growth of the low-cost segment in the total volume of air transportation are analyzed. It is determined that the dynamic growth to 31% of the total number of air transportation in the world is due to an increase in the number of passengers as a result of efficiency measures taken by low-cost airlines aimed at increasing the passenger load factor, reducing costs and improving the organizational structure. The tendency of development of low-cost airlines in the Ukrainian aviation market is characterized. A comparison of the LCC and FSC models by the main features is made. The cost structure, the difference in costs of airlines using different models, and the reasons for this are described. The route models used by classic airlines and low-cost airlines are described. The impact of primary and secondary costs from the introduction of a new low-cost airline on the costs of other economic agents is described. The effects arising from the introduction of a new low-cost airline are determined. The consequences of changes in the LCC and FSC models caused by the convergence process are investigated. The signs of a hybrid model that can become more attractive to a wide range of consumers, which, in turn, will contribute to the growth of passenger traffic and strengthen the airline's position in the market, are determined.
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Lestari, Yuliani Dwi, and Eko Agus Murjito. "Factor Determinants of Customer Satisfaction with Airline Services Using Big Data Approaches." Jurnal Pendidikan Ekonomi Dan Bisnis (JPEB) 8, no. 1 (March 5, 2020): 34–42. http://dx.doi.org/10.21009/jpeb.008.1.4.
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In the commercial airline’s industry, customer satisfaction is critical. Due to increasingly fierce competition, customer satisfaction can affect airlines’ customer decisions in providing recommendations for prospective customers. For this reason, this study aims to explore the determinant factors that influence customer satisfaction and recommendations for the top 10 airlines listed on the Skytrax list. Using the big data approach, this study collected data from 10.189 customer reviews from 2012 to 2019. Based on the results of statistical analysis using binary logistic regression techniques, it was found that out of 7 factors, only 5 significantly influenced customer recommendations, namely airline rate, seat comfort, cabin staff service, food and beverages, and value for money. In-flight entertainment and ground services were not significant. The findings of this study contribute to strengthening the literature related to customer satisfaction in the airline sector, as well as managerial contributions to be used as a reference for airlines in improving service quality, particularly for long international flights.
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Rachbini, Widarto, Diana Anggraeni, Ahmad Badari Burhan, Harimurti Wulandjani, and Emi Rahmawati. "Effects of e-CRM: Experience-Based Marketing, Digital Communications on Garuda Indonesia Airlines, Brand Trust, and Repurchase Intention." Jurnal Komunikasi: Malaysian Journal of Communication 40, no. 1 (March 31, 2024): 138–55. http://dx.doi.org/10.17576/jkmjc-2024-4001-08.
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The research studied the effects of electronic customer relationship management (e-CRM), digital communications, and experience-based marketing on brand trust and repurchase intention in Garuda Indonesia Airlines, the National Flag Carrier of Indonesia. The primary data was collected through an online questionnaire distributed from March 2022 to July 2022. Purposive sampling was used to select passengers who had previously used the services of Garuda Indonesia Airlines. Out of the distributed online questionnaires, 270 respondents met the sampling criteria and responded to the questionnaire. Structural Equation Model (SEM), supported by LISREL software, was employed as the data analysis technique. The results show empirical findings on the significant effects of e-CRM, digital communications, and experience-based marketing on brand trust. The research also reveals that e-CRM and the airline's brand trust have positive and significant effects on repurchase intention. Based on the obtained data, this research provides several valuable managerial implications for Garuda Indonesia, one of the largest airline companies in Indonesia. In general, the research yields four significant implications, including the optimization of Instagram usage, the utilization of social media as an e-CRM tool, experience-based marketing through brand collaboration, and the implementation of thematic campaigns. The other findings indicate that brand trust plays a crucial role in reducing risk and uncertainty. The majority of passengers surveyed in this study expressed that Garuda Indonesia Airlines demonstrates a strong commitment to fulfilling passengers' needs during flights, reflecting a high level of trust in the brand. This positive perception carries significant implications, as it encourages passengers to choose Garuda Indonesia Airlines for future travel. Moreover, it motivates passengers to willingly recommend the airline to their friends and family. Additionally, the research findings reveal that passengers actively seek up-to-date information on flight tickets, programs, events, and schedules. Future research should consider studying low-cost carrier airlines (LCC) using a similar framework, focusing on respondents from Generation Z, to obtain diverse research results and contribute to the scientific research and literature on marketing and communication. Keywords: Airline’s brand trust, digital communications, e-CRM, experience-based marketing, repurchase intention.
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Fu, Yan-Kai, Weilun Huang, and Chin-Nung Liao. "The selection model for horizontal alliances between hotels and airlines: an integrated application of NGT, fuzzy TOPSIS and MCGP methods." Tourism Review 75, no. 4 (January 30, 2020): 681–98. http://dx.doi.org/10.1108/tr-06-2019-0214.
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Purpose The purpose of this paper is to evaluate the hotel selection problem of airlines for their hotel and airline alliance (HAA) to develop potential customers of airlines. This paper will propose a hybrid mathematics evaluation model to help airline to select an optimal hotel with both qualitative and quantitative criteria. Design/methodology/approach To solve the hotel selection problem of airlines for their HAA, this paper focuses on the implementation of the NGT, Fuzzy TOPSIS and MCGP models in the hotel selection process. Initially, the NGT was used to create HAA decision-making criteria based on the literature review and expert opinions, and it was found that scale and scope possibility, brand value, tourism attraction, operating cost and industrial conditions are the most important criteria. Later, the Fuzzy TOPSIS method was used to obtain the general normalized fuzzy preference and to compute the closeness coefficients of each alternative hotel with respect to each criterion. Third, five tangible constraints were incorporated into the Fuzzy TOPSIS-MCGP model to calculate the optimal hotel with LINGO software. Findings Airline managers can use the proposed model to form a clear view of how to choose the most suitable hotel to cooperate with to outperform their competitors. Having access to this information allows airline managers to take steps to perform better and improve the performance of the partnership, helping them to gain more confidence in their decision-making capabilities while reducing investment risks. Originality/value This is the first paper that has adopted Fuzzy TOPSIS-MCGP to select hotel for their HAA from the airline’s point of view. The major contributions of this study are as follows: an efficient and simple evaluation framework is proposed for handling vagueness and uncertainty in real-world hotel selection problems; the advancement of treating uncertainty in the MCDM process; the fuzzy TOPSIS-MCGP method is extended for such problems, taking into account tangible and intangible criteria; airline managers can now make decisions in choosing to select the best hotel for their HAA that meets the airline's business goals and passenger demands; hotel operators are flexible in selecting their airline partnership, thus creating greater profit for both parties.
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Kulakli, Atik, and Yıldız Şahin. "A Combined Multi-Criteria Decision Making Approach for Improvement of Airlines’ Ground Operations Performance: A Case Study from Türkiye." Systems 11, no. 8 (August 12, 2023): 421. http://dx.doi.org/10.3390/systems11080421.
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The airline sector is critical in today’s globalized society, supporting the efficient movement of people and products worldwide. Airlines continuously seek methods to enhance their operational performance to remain competitive in the face of increased competition. This study focuses on the application of multi-criteria decision making (MCDM) techniques to improve the ground operational performance of low-cost carriers (LCCs), also known as low-cost (budget) airlines. In recent years, MCDM techniques have gained considerable attention in addressing complex decision problems with complex goals. This research aims to bridge this gap by proposing a comprehensive framework combining MCDM techniques to enhance airline operational strategies and increase performance. The study utilizes qualitative and quantitative data, drawing on previously published materials on MCDM techniques in the aviation sector. It utilizes a fuzzy Analytic Hierarchy Process (AHP) and a fuzzy Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) methodologies. A case study is conducted to evaluate the ground operational performance of three airline companies based in Türkiye, considering five main criteria and eighteen sub-criteria. The findings of this research will contribute to a comprehensive understanding of operational performance in the airline sector. The study’s findings show that five primary criteria’s estimated weights are examined; it is seen that “Flight Schedule and Routes (FSR)” has the highest importance weight of 0.30. With a weight value of 0.26, “Counter Services (CS)” has the second most significant impact. “Ticketing (T)”, which ranks third in terms of its impact on the solution, has a weight value of 0.19. Upon reviewing the analysis’s findings, it can be seen that the third alternative is relatively prominent among the others. Airline_3 ranked first with a weight value of 0.361, while Airline_2 ranked second with a weight value of 0.331. Airline_1 ranked last with an actual weight of 0.308. The study provides highlights of the implications and limitations of the research and suggests future research directions.
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Ku, Edward C. S. "Artistic Endorsers are Catalysts for Airlines to Attract Passengers." Journal of Tourism and Services 12, no. 23 (December 22, 2021): 44–60. http://dx.doi.org/10.29036/jots.v12i23.269.
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The purpose of the study is to use the advertisements of four real airline artistic endorsers to analyze the contribution of the artistic endorser to discuss possible marketing strategies through an empirical questionnaire survey approach. Data were collected from the airport. Among them, 411 valid questionnaires were finally recovered. The hypothesis of the research model was tested by the SEM approach. The artistic endorser of the airline plays the role of catalyst in the marketing process to improve the airline's operational performance; this leads to our finding that the celebrity artistic endorsement should be carefully chosen in the airlines so that the image in advertising strategies and passengers' believing in celebrity endorsement would be matched; Airline companies are searching for strategies to develop stable connecting relationships with their passengers and to increase their company revenue by strengthening marketing strategy to deliver messages by utilizing the celebrity endorsement concept of passenger preferred airline based on their trust in celebrity endorser. This study contributes celebrity endorsement to the predictability of recommendation of airlines following artistic endorser sense-making of passengers' paradigm. As expected, the recommendation of airlines is most dominantly influenced by celebrity endorsement. Through empirical research, we supplement the significance of the artistic endorser sense-making perspective.
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Katsoni, Vicky, and Ioulia Poulaki. "Digital evolution and emerging revenue management practices: evidence from Aegean airlines distribution channels." Journal of Hospitality and Tourism Technology 12, no. 2 (May 6, 2021): 254–70. http://dx.doi.org/10.1108/jhtt-12-2019-0145.
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Purpose The rapid digital transformation (DX) that airlines experienced during the past decade has been proven to be the driving force of significant benefits for the airlines when it comes to cost reduction, branding and revenue opportunities when passengers purchase tickets and ancillaries directly from their websites. This paper aims to contribute empirically to the theoretical approaches of DX and revenue management (RM) with the investigation of the Aegean airlines DX progress, focusing on emerging RM practices and digital distribution channels. Design/methodology/approach A content analysis of the airlines’ website and social media performance is used to note the current situation combined with previous and upcoming developments. Evaluation of the company’s digitalization progress is approached by using a combination of two selected DX models, the digital transformation maturity (DTM) concept and the technology acceptance model (TAM). Findings The analysis of qualitative and quantitative secondary data provided by the Aegean airlines indicates that the adoption of a digital evolution marketing plan, enriched with emerging RM practices, is leading to the increase of the bookings coming from the airline’s direct distribution channels (Web & Apps) over those from intermediaries (GDSs). Consequently, Aegean airlines’ DX progress favors cost reduction and revenue increase at the same time. Originality/value DX model-based airline steps combined with direct versus indirect ticket purchase pattern compose a tool to evaluate the airline digitalization progress toward revenue integrity and product customization, as the latest trend in customer-centric strategy of businesses and customer relationship management (eCRM).
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Massoud, Bazargan, and Xiaoxu Chen. "Airline Hangars Balanced Manpower Utilization." International Journal of Aviation Systems, Operations and Training 3, no. 1 (January 2016): 49–58. http://dx.doi.org/10.4018/ijasot.2016010104.
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Airlines on average spend 10%-15% of their total operating cost on aircraft maintenance. Most of the airlines conduct their light maintenance checks in-house. These light checks have a major impact on flight schedules, delay rates and cost. A chronic challenge with airlines is assigning light maintenance checks to the hangars while achieving a balanced utilization of the manpower. This study considers airline's daily flight schedule, manpower needed for each check, the availability of manpower and expertise at each hangar, capitalizes on flexibility of performing aircraft light maintenance checks among potential hangars aiming at balancing manpower utilization. The results are very encouraging compared with existing practices. The model not only identifies which maintenance checks to be performed at different hangars but provides recommendations in terms of increasing/decreasing manpower needs. An airline application reveals that the model can help airlines with their strategic manpower planning strategies to achieve a high and balanced utilization of their maintenance manpower.
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Baxter, Glenn. "A Strategic Analysis of Cargolux Airlines International Position in the Global Air Cargo Supply Chain Using Porter’s Five Forces Model." Infrastructures 4, no. 1 (January 18, 2019): 6. http://dx.doi.org/10.3390/infrastructures4010006.
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The objective of this research was to examine Cargolux Airlines International’s, one of the world’s major dedicated all-cargo airlines, strategic position in the global air cargo supply chain. To achieve this objective, a qualitative research approach was used. The data gathered for the study was examined by document analysis. The strategic analysis of Cargolux Airlines International was underpinned using Porter’s Five Forces Model. The study found that Cargolux has developed an extensive portfolio of products that satisfy discrete air cargo market segments’ requirements. The airline has also entered strategic partnership agreements with Emirates SkyCargo, Nippon Cargo Airlines (NCA), and Oman Air, which has enabled the partners to expand their route networks and to better optimize their available air cargo capacities. Cargolux has also established Milan-based Cargo Italia, which focuses on serving the important Italian air cargo market. The airline has also developed a successful two hub strategy in conjunction with one of its major shareholders, Henan Civil Aviation and Investment Company (HNCA). In 2017, Cargolux commenced a journey of transformation with the introduction of the “Cargolux 2025 Strategy”. A limitation of the study was that Cargolux’s annual revenues were not available. It was, therefore, not possible to analyze the airline’s revenue performance.
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Decha, Oraphan. "IMPACT OF SERVICE QUALITY, SATISFACTION AND PASSENGERS BEHAVIOUR OF FULL-SERVICE AIRLINES OPERATING IN THAILAND." EUrASEANs: journal on global socio-economic dynamics, no. 5(18) (October 1, 2019): 65–78. http://dx.doi.org/10.35678/2539-5645.5(18).2019.65-78.
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Airline companies today are faced with various challenges such as cutting price, managing fluctuating demand, and meeting quality requirements. In addition to these issues, intense competition in the global airline industry has intensified the importance of customer perception of service quality. Numerous studies demonstrate the dependence of airline’s market share, revenues, positive word of mouth, and customer retention on consumer perception of service quality, and in turn, on customer satisfaction and loyalty. This paper explains the relationship between service quality, satisfaction and passenger behavior for full-services airlines operating in Thailand. The survey questionnaire was designed and administered to 110 respondents who all were passengers of these airlines. Our four hypotheses concerned such variables as service quality and passenger satisfaction, satisfaction and word of mouth, satisfaction and repurchase intention, and satisfaction and feedback. SERVPERF was used as the key instrument in our analysis. Top managers of full-service airlines often tend to disregard high priority of quality components. Thus, they should be more aware of the importance of service quality and passenger’s satisfaction in determining the behavioral intentions of passengers.
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Milazzo, Matteo, Federico Musciotto, Salvatore Miccichè, and Rosario N. Mantegna. "Analysis of the Structure and Dynamics of European Flight Networks." Entropy 24, no. 2 (February 8, 2022): 248. http://dx.doi.org/10.3390/e24020248.
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We analyze structure and dynamics of flight networks of 50 airlines active in the European airspace in 2017. Our analysis shows that the concentration of the degree of nodes of different flight networks of airlines is markedly heterogeneous among airlines reflecting heterogeneity of the airline business models. We obtain an unsupervised classification of airlines by performing a hierarchical clustering that uses a correlation coefficient computed between the average occurrence profiles of 4-motifs of airline networks as similarity measure. The hierarchical tree is highly informative with respect to properties of the different airlines (for example, the number of main hubs, airline participation to intercontinental flights, regional coverage, nature of commercial, cargo, leisure or rental airline). The 4-motif patterns are therefore distinctive of each airline and reflect information about the main determinants of different airlines. This information is different from what can be found looking at the overlap of directed links.
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Zagrajek, Paweł, and Adam Hoszman. "Impact of Ground Handling on Air Traffic Volatility." Journal of Management and Financial Sciences, no. 33 (July 27, 2019): 147–55. http://dx.doi.org/10.33119/jmfs.2018.33.8.
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Ground handling services constitute an important element of airline operations and significantly affect traffic stability and punctuality. In this article, the existing and potential impact of airline handling on air traffic volatility is reviewed from the point of view of airlines and ground operations. The issues of airline expectations towards ground handling agents (including handling rates, turnaround time, passenger services, and ramp services) are explored. In addition, the impact of an airline’s schedule and the volatility of its operations on the performance and operational requirements of handling agents is discussed, including actions required by handling agents in response to the above challenges. The mechanism of how the volatility of an airline’s schedule and its operations may impact the volatility of ground operations (directly and indirectly) is considered. The statistics of airline delays caused by ground operations are presented and discussed. The issue of the correctness of air traffic delays reporting by airlines is investigated.Furthermore, this article investigates internal factors of ground handling agents and their impact on air traffic volatility. The existing and potential considerations discussed include staff management issues (in particular, employee rotation resulting in staff shortages and service quality, including punctuality), resources management, the ground service support equipment (including new developments aiming at limiting ground safety incidents), and their impact on performance.
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Chen, Junjie. "The Impact of Covid-19 on the Profitability and Liquidity of Air New Zealand: Compare with the Whole Airline Industry." Highlights in Business, Economics and Management 10 (May 9, 2023): 88–98. http://dx.doi.org/10.54097/hbem.v10i.7939.
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As an industry sensitive to changes in external factors, the airline industry has been affected negatively by the Covid-19 outbreak. Global travel restrictions sent shock waves throughout the industry, and Air New Zealand is no exception. This study investigates the impact of Covid-19 on the profitability and liquidity of Air New Zealand and the whole airline industry based on financial ratio and regression analysis. The profitability and liquidity are represented by Operating Return on Assets (OROA) and Quick Ratio. Twenty commercial airlines from around the world were chosen as samples to examine how Covid-19 affected the overall airline industry's profitability and liquidity. This study compares the effects of Covid-19 on their profitability and liquidity in an effort to identify commonalities and variances. The study results show that both liquidity of Air New Zealand and the whole airline industry received a significant and positive impact from the Covid-19 pandemic due to the airline's private remediation measures and government interventions. In addition, the study found that the profitability of Air New Zealand was not received significant and negative impact by the Covid-19 pandemic like the whole airline industry due to the cargo schemes supported by New Zealand and Australia. This study is helpful for airlines and the government to formulate remediation measures and policies to facilitate the recovery of the airline industry. Finally, this study recommended that governments can place orders to airlines to support the recovery of the airline industry. And each airline can diversify its sources of profitability to mitigate the negative impact of Covid-19.
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Iqbal, Asif, Muhammad Sufyan, Abdul Salalm, Muhammad Ali Shaikh, and Muhammad Faizan Khan. "When Satisfaction Takes Flight: Unraveling the Impact of Passenger Satisfaction on Passenger Loyalty with the moderating role of Price Sensitivity in Airline Industry." Research Journal for Societal Issues 5, no. 3 (September 30, 2023): 73–95. http://dx.doi.org/10.56976/rjsi.v5i3.138.
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The airline industry is highly competitive, and airlines need to provide high-quality services to attract and retain customers. This study examines how airline service quality, safety regulations, airline safety and empathy affect consumer satisfaction and how price sensitivity moderates this effect. Airlines must deliver high-quality services to attract and keep customers in a competitive industry. Moreover, how price sensitivity moderates the relationship between service quality and passenger satisfaction. The results indicate that airline service quality, safety requirements, safety, and empathy affect customer satisfaction. Airline service quality, safety regulations, empathy are the most essential factors affecting passenger satisfaction. Price sensitivity moderates the relationship between passenger satisfaction and passenger loyalty, price-sensitive passengers more likely to switch airlines if they are dissatisfied. The study emphasizes the necessity of high-quality services to improve passenger satisfaction for airlines. To satisfy customers, airlines must prioritize safety, Empathy, ticket pricing, and service quality. Airlines must also recognize price sensitivity's moderating influence and develop strategies to serve price-sensitive passengers. This study adds to the literature by examining how airline service quality, safety regulations, empathy, and price sensitivity affect passenger satisfaction. In a competitive industry, airlines must focus on different service aspects to improve passenger satisfaction and passenger loyalty.
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Chen, Yuxiu, Long Li, Jian Yu, Sang-Bing Tsai, and Jiangtao Wang. "An Empirical Study on Environmental Efficiency Measurements and Influencing Factors." Ecological Chemistry and Engineering S 27, no. 4 (December 1, 2020): 543–53. http://dx.doi.org/10.2478/eces-2020-0033.
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Abstract Airlines are an important part of the comprehensive transportation system. Therefore, it is of great practical significance to empirically analyse the measurement of airlines’ environmental efficiency and influencing factors. Adopting the SBM-DEA model, this study measured the environmental efficiency of 20 Chinese airlines between 2010 and 2017 and empirically analysed the factors influencing their environmental efficiency using a Tobit regression model. Spring Airlines, China Southern Airlines, and Hainan Airlines were found to have the highest environmental efficiency. Tianjin Airlines, Hebei Airlines, and China Express Airlines had the lowest environmental efficiency. The Tobit regression results showed that average flight distance, load factor, market share, and proportion of cargo and mail turnover had a significant positive effect on airline environmental efficiency. Fuel consumption per ton-km had a significant negative effect on airline environmental efficiency.
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Berketova, L., and R. Iginova. "Nutrition on Aircrafts: a Menu Analysis (Part 2)." Bulletin of Science and Practice 6, no. 4 (April 15, 2020): 257–63. http://dx.doi.org/10.33619/2414-2948/53/30.
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As already noted in the previous work, “Nutrition on Aircrafts: a Menu Analysis (Part 1)”, the organization of passenger service for air transport consists not only in the transportation of passengers, but also in the organization of meals on board airliners. The assortment of dishes depends on many factors such as: budget of the airline, season, flight duration, class of service, departure time, national characteristics and category of passengers. In this paper, the menus of Nordwind Airlines and Azur Air are considered. The airline “Nordwind Airlines” at the stage of purchasing tickets offers its passengers the opportunity to form their diet from the proposed list of dishes for an additional fee. Typically, the list includes chicken dishes, meat dishes, pilaf and special nutrition (vegetarian nutrition and nutrition for children), there is also the option “Guaranteed nutrition”, which, depending on the duration of the flight, includes soft drinks; hot nutrition; Tea coffee. “Azur Air” Airlines in the standard package of services provides snacks during the flight or does not provide on-board nutrition at all. Nevertheless, there are several services with which you can receive ready-made culinary products for an additional fee. The airline cooperates with Fly Service LLC (St. Petersburg), which provides various catering services, including on board an airplane. The Restaurant on Board service is available only upon departure from Pulkovo Airport (St. Petersburg). The information on the international rating according to the Skytrax World Airline Awards of the world according to the criterion of “Airline Catering” is presented. Among Russian airlines, only Aeroflot in the Economy Class nomination is present in international ratings. The paper presents a menu with the calculation of nutritional value and calorie content.
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Leon, Steven. "An Exploratory Study Of Airline Passenger Technology Use: A Customer Experience Perspective." Journal of Transportation Management 30, no. 1 (July 1, 2019): 27–38. http://dx.doi.org/10.22237/jotm/1561953840.
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Airline passengers have many choices and preferences in the way they interact with airlines. This creates numerous challenges for airlines. This research examines technology preferences by Millennials when interacting with airlines. Seven common airline interaction scenarios were evaluated using repeated measures Analysis of Variance with data collected from an online survey. The results show that Millennial generation airline passengers vary their preferences for technology when interacting with airlines. One intriguing finding of this study is that using mobile devices does not rank high as one of their preferred choices.
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Wang, Simeng. "Risk and Investment Value Analysis in the U.S. Airline Sector of the Stock Market." Advances in Economics, Management and Political Sciences 39, no. 1 (November 10, 2023): 233–40. http://dx.doi.org/10.54254/2754-1169/39/20231975.
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Amid the evolving global economic landscape, the U.S. airline industry has undergone significant transformations, thus raising the need for comprehensive analyses of its investment value and inherent risks. Financial health, risk management strategies, and investment potential of key players in the U.S. airline sector were assessed, namely, Southwest Airlines, American Airlines, and Singapore Airlines. The research methodology involves a thorough evaluation of the financial ratios of these airlines, their strategic initiatives such as hedging, as well as their environmental, social, and governance (ESG) risk ratings. Key metrics such as Return on Invested Capital (ROIC), the Piotroski F-Score, Altman Z-Score, and debt ratios among others form the foundation of the analysis, providing insights into their operational efficiency, financial strength, and risk profiles. The study concludes that each airline exhibits a distinct financial profile with varying levels of investment potential. The choice between investing in these airlines hinges on individual investor preferences, risk tolerance, and investment horizons. The results reveal that Southwest Airlines and Singapore Airlines present lower risk profiles, potentially appealing to conservative investors, while American Airlines could appeal to more aggressive investors due to its high potential returns, albeit at a higher risk. Meanwhile, Singapore Airlines offers a balanced profile attractive to growth-focused investors. The importance of aligning investment decisions with personal investment objectives and risk tolerance was underscored, thereby providing valuable insights for potential investors in the U.S. airline sector.
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Wedenig, Stefan-Michael. "Air-Rail Alliances in the Context of Liability and Environmental Protection." McGill GLSA Research Series 2, no. 1 (October 25, 2022): 17. http://dx.doi.org/10.26443/glsars.v2i1.182.
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Since the deregulation of airlines in the 1970s and 80s the aviation industry has constantly tried to find new ways to engage with the increasingly competitive aviation market by expanding their outreach through strategic partnerships and global alliances. Over the past 10 years airlines have strengthened their partnerships with railway companies to offer more convenient connections for passengers to their hubs and link remote areas to their route network. These Air-Rail Alliances have helped airlines to stay competitive in the modern aviation market. This short paper will briefly examine two legal issues pertaining to Air-Rail Alliance namely whether an airline can be held liable in case of an accident during the train leg of the journey and how Air-Rail Alliances help airlines to meet their carbon emission reduction goals under the European Union Emissions Trading Scheme (EU ETS) and the ICAO Carbon Offsetting and Reduction Scheme for International Aviation (CORSIA). Especially during the COVID-19 pandemic, Air-Rail Alliances proved to be a good vehicle for airlines to replace specific flights in their network. The paper will first explain basic terminology relating to the airline’s business before explaining the structure of Air-Rail Alliances in more detail. Afterwards, it will address the question as to whether an airline can be held liable in the case of an accident during the train leg of the journey. The paper will answer this question by arguing that airlines cannot be held liable under international aviation law but rather the train operator under the lex loci of the state in which the accident occurred. Finally, the paper will discuss the structure of both the EU ETS and CORSIA and argue that Air-Rail Alliances are a valuable tool for airlines to meet their CO2 reduction goals. It will be highlighted that both regimes are flexible and adaptive enough to take the unprecedented consequences of the COVID-19 pandemic into account and underline how the law can be adaptive in such a changing environment.
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Park, Sora. "A merger effect on different airline groups: empirical study on the Delta-Northwest merger in 2008." Journal of Transport Literature 8, no. 2 (April 2014): 73–99. http://dx.doi.org/10.1590/s2238-10312014000200004.
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The airline industry has performed inconsistently since deregulation in 1978 and there has been a significant profit discrepancy between legacy airlines and low-cost carriers. Starting from the early 2000s, four of the largest legacy airlines chose to consolidate with an effort to increase efficiency and profitability. Delta Air Lines and Northwest Airlines have consolidated in 2008, becoming the largest commercial airline in the world. This paper examined the merger effect on the airfares on top 1,000 U.S. domestic city-pair routes in relation to the number of passengers, the distance, and the market share as well as its potential anticompetitive issues. All airlines were categorized into three groups - Legacy Airlines, Delta-Northwest, and Low-Cost Carriers - and the interactions between the airfares and the variables were examined within each airline group and across different airline groups. It was found that the airfares of legacy airlines and Delta-Northwest decreased at a faster rate than the low-cost carriers while their market shares increased simultaneously irrespective of whether they offered the lowest prices or had the largest market share on each route.
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García Arboleda, José Ignacio. "Transnational Airlines in Latin America Facing the Fear of Nationality." Air and Space Law 37, Issue 2 (April 1, 2012): 93–118. http://dx.doi.org/10.54648/aila2012007.
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Latin America has been the recent scenery of cross-border mergers and acquisitions of airlines in countries in which their domestic law allows important foreign investment in air carriers. However, the still present architecture of bilateral exchange of traffic rights between countries, encouraged by the 1944 Chicago Convention, is a serious threat for the development of these transnational airlines, operating through a complex network of corporations incorporated in different countries. Typically, this bilateral architecture includes 'ownership and effective control' clauses that require an airline designated by a country party to a bilateral air services agreement (ASA) to be majority owned and effectively controlled by its nationals. Such nationality clauses were founded, back in the 1930s for security (including military) and economic reasons. Recently, some Latin American countries are liberalizing nationality requirements for designated airlines under bilateral ASAs in conformity with their locally relaxed posture pertaining to foreign investment in air carriers. Regional initiatives have also been taking place, slowly waiving the traditional restrictive attitude towards the previously mentioned nationality requirements. Hence, it is argued that airline's designation under a bilateral ASA in Latin America should be focused on criteria that are linked with the corporative structure rather than on the nationality of the final ownership of the airline. This position will be coherent with today's reality in regard to the airline industry of the region.
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Yoon, Jihee, Seohyun Lee, Minji Hong, and Sungmin Choi. "Examining the Efficient Risk Management Strategy of Korean Air during the Pandemic: Comparison with AAL, AF-KLM, DAL, and SIA." Journal of International Business and Economy 21, no. 2 (July 1, 2020): 97–115. http://dx.doi.org/10.51240/jibe.2020.2.4.
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The airline industry is one of the industries that were the most severely affected by the spread of COVID-19. As the travel demand was plunged, some airlines declared bankruptcies while others took strategies to cut the expenditures and revise the revenue stream (from the passenger flights to air freight). In this study, we assess the performance of Korean Air by examining the economic cost of COVID-19 on the overall airline industry and discussing how airlines coped with the plunged demands. Additionally, we examine the effect of external factors including government policies on each airline’s performance. In the end, the study highlights the significance of flexibility and agility in business decisions, especially when it comes to the decisions for risk management. In doing so, this study addresses the question, what is the most critical factor for business strategies that contribute to successful risk management?
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Teoh, Lay Eng, and Jaspreet kaur A/P Inderjit Singh. "A Bi-Objective Optimization Approach for Inflight Food Waste Reduction." E3S Web of Conferences 65 (2018): 04001. http://dx.doi.org/10.1051/e3sconf/20186504001.
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For airline industry, an excess of inflight food waste has been highlighted as one of the crucial concerns that affecting airline’s profit margin and operations. Furthermore, it may result in environmental issue if excessive food waste is not handled with care. As such, ensuring an optimal inflight catering service is particularly important to airlines. However, the existing literatures focusing on the reduction of inflight food waste is very limited. Correspondingly, this paper develops a bi-objective inflight food waste reduction model, with the aim to minimize inflight food waste while maximizing passengers’ expectation towards inflight catering service. In particular, an optimal strategy of offering inflight meals (comprise standard and light meals) is proposed appropriately to meet the demand of passengers under uncertainty. By examining some international flights, the results of an illustrative case study show that the developed model is viable to reduce airline’s inflight food waste to a greater extent. Besides, the airline would have greater flexibility to meet the expectations of the passengers in a better manner. It is anticipated that the developed model would reveal some useful insights to the airlines in providing inflight catering services profitably and environmentally.
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Adesola Wojuade, Christopher, and Feyikemi Christianah Onatade. "Service Quality and Passengers’ Satisfaction of Airline Operations in Nigeria." Journal of Social Sciences Research, no. 69 (September 30, 2020): 865–73. http://dx.doi.org/10.32861/jssr.69.865.873.
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The study evaluates passengers’ satisfaction with the service quality of international airlines at Murtala Muhammed International Airport, Lagos, Nigeria. The study randomly selects 4 out of 27 international airlines operating at the airport for the survey. A purposive sampling technique was employed to select 100 respondents in each of the airlines since the study population could not be ascertained. A structured questionnaire was administered on the passengers when waiting to board the aircraft to elicit information on their travel characteristics and perceived satisfaction with the services rendered by the airlines using a five-point Likert scale. The data collected on passengers’ satisfaction with the airline’s service quality was analyzed using the servqual model while multiple regression model was used to predict the effect of service quality dimensions on passengers’ satisfaction with the airlines. The result of the servqual model shows that the passenger satisfaction rating of reliability dimension (0.66) is the highest followed by responsiveness (0.52), empathy (0.52), tangible (0.41), and assurance (0.36) has the least rating. Similarly, the result of regression model reveals that the coefficients of four dimensions reliability (β = 0.683; p ≤ 0.01), empathy (β = 0.656; p ≤ 0.01), responsiveness (β = 0.409; p ≤ 0.01) and tangible (β = 0.364; p ≤ 0.01) had statistically significant influence on passengers’ satisfaction of the airlines. The study concludes that service quality influences passengers’ satisfaction with international airline operations in Nigeria. The study recommends useful policy actions aimed at improving service quality to allow airlines to enjoy continuous loyalty and patronage by the passengers.
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Ginieis, Matías, M. Victoria Sánchez-Rebull, and Fernando Campa-Planas. "RELATIONSHIP BETWEEN TYPE OF AIRLINE AND WAGE OF PILOTS IN EUROPE." Aviation 17, no. 1 (March 28, 2013): 33–43. http://dx.doi.org/10.3846/16487788.2013.774940.
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The main objective of this work is to establish whether there are differences in airline pilots’ salaries between the different types of airlines in Europe. With regard to airline type, the companies are categorised into traditional airlines (flag carriers and regular/regional/charter flights) and low-cost airlines. We have examined a total of 176 European airlines and analysed different categories of pilots (Captain Top, Captain Base, First Officer Top and First Officer Base). Two statistical tests were applied (the Haberman test and the chi-squared test) to demonstrate whether there is an association and dependence between types of airlines and pilots’ salaries. The results show that there is association and dependence, from which we can deduce that the earnings of pilots are dependent upon the type of airline for which they work.
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Aharoni, Yair, and Eli Noy. "THE COMPONENTS OF AIRLINE BUSINESS STRATEGY AND THEIR IMPACT ON REVENUES." Journal of Air Transport Studies 3, no. 2 (July 1, 2012): 52–72. http://dx.doi.org/10.38008/jats.v3i2.91.
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This study hypothesizes that, as a result of government's bilateral agreements and regulations that limit the impact of globalization, a set of components which constitutes the airlines' business strategies have a direct affect on airlines' revenues. The hypothesis is tested on a sample of 15 US airlines, which substantiates that three out of four suggested components have a positive significant influence on the airlines' revenues. Markets - confirms that international flights help to increase the airline revenue; Product - with a significant positive impact on revenue when the airline offers low cost flights; and Operation - flights from hubs where found to have a significant negative affect on airlines' income while point-to-point flights, characterized by low cost airlines, are more advantageous. The fourth component, Generic Competitive Advantage, was found to be a choice component; namely, an airline may succeed by being either a cost leader or a differentiator in the markets and products it is serving.
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Idham, Idham, Prawira Fajarindra Belgiawan, and Christina Ari Pramono Putri. "Influence of Low-Cost Carrier Attributes towards Airline Choice Decision in Bandung-Surabaya Route." Jurnal Manajemen Teknologi 20, no. 1 (2021): 98–106. http://dx.doi.org/10.12695/jmt.2021.20.1.6.
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Abstract. The number of Indonesian domestic passengers which increased rapidly has encouraged for the airlines to expand their market share by opening routes in the local region and one of the promising region is Bandung. In early 2019, the Low-Cost Carrier has implemented paid baggage policy. The changes of airline conditions and regulations could affect consumer purchasing decisions. The airline have to redesign its strategies and conduct a strategy adjusment to identify the consumer's needs and wants these days. Based on the problem description, this research aims to identify what significant attributes influence passenger's purchasing decision-making and determine what elastic and inelastic attributes. Data collection using an online questionnaire then spread to 235 respondents and were analyzed with Mixed Logit Model using BIOGEME software. The results shows that airline's departure time is a significant attribute towards passenger's airline choice. Ticket price also plays a key role in selecting an airline for passengers when the ticket price increases, Passenger will consider choosing other alternative airlines that are more affordable. The results could be used by an airline company to attract the passenger by improving its marketing strategy. Keywords: Low-cost carrier, airline choice, airline attribute, mixed logit, demand elasticities
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Chilembwe, James Malitoni, and Frank Wadilika Gondwe. "Tourism Entrepreneurial Development and Flight Frequency at a Destination: Case Study of Malawi." International Journal of Tourism & Hospitality Reviews 2, no. 1 (October 24, 2015): 61. http://dx.doi.org/10.18510/ijthr.2015.212.
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This paper assesses the role of flight frequency on tourism entrepreneurial development in Malawi. The air transport industry in other African countries is growing stronger and helps to promote tourism entrepreneurial development. Countries such as South Africa, Ethiopia, and Kenya, have developed strong air transport network which is vital in tourism development. On the other hand, many African countries, Malawi inclusive are struggling to develop such air transport network which directly affects tourism entrepreneurial development. Businesses such as travel agencies, tour operators, ground handlers, and airports are highly depending on airline’s operation to survive. In an attempt to analyze the scenario in the tourism industry between airline’s frequency and tourism entrepreneurial development there was a measure of relationship between the two hence the employment of quantitative approach in addition to in-depth interviews conducted with airline, travel, and tour operations managers to compare the results. The study revealed that airlines have a vital role in tourism entrepreneurial development and that without airlines operating, many businesses would not have existed and should all airlines stop operating in the country, many companies would follow suit. The study also ascertained that high frequency of flights at a destination means more opportunities and revenue for tourism entrepreneurs.
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Lee, Kyoungmi. "Analysis for Structural Relationship of Consumer Responses ESG on Airline industry." Global Knowledge and Convergence Association 6, no. 2 (December 31, 2023): 207–31. http://dx.doi.org/10.47636/gkca.2023.6.2.207.
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Airlines companise have continued to contribute to society by taking advantage of each airline’s strengths, such as eco-friendly, co-existence, talent development. In addition, the airline industry’s interest in ESG management and investment is increasing than ever as the European Union (EU) stipulates that all aviation oil used will be mixed with Sustainable Aviation Fuel (SAF) from 2025. In particular, ESG(environmental, social, and governance) elements are increasing interest not only in individual companies but also at the national level. As such, ESG management is generally an important concern for various companies at a strategic level for corporate sustainability. Accordingly, This study attempted to investigate the impact of airlines’ ESG management activities on consumer attitudes, service evaluation, and corporate support and trust. ESG management activities were classified by each activity field, and the effects and relative effects of these efforts on customer attitudes were considered among various stakeholders. Through this study, we presented a measurement scale that can measure an airline’s ESG activities in a balanced manner across all environmental, social, and governance activities from the consumer’s perspective. In addition, the ESG management scale has practical significance in that airlines can comprehensively measure consumers’ perceptions and reactions to ESG activities and re-strategize them.
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Badanik, Benedikt, Rebeka Remenysegova, and Antonin Kazda. "Sentimental Approach to Airline Service Quality Evaluation." Aerospace 10, no. 10 (October 13, 2023): 883. http://dx.doi.org/10.3390/aerospace10100883.
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This paper focuses on the analysis of traditional methods of service quality evaluation and represents a new sentimental approach to airline service quality evaluation employing user-generated content. It identifies aspects of airline service that passengers react to positively or negatively using the word cloud method—a basic straightforward exploratory analysis tool. The aim is to introduce an approach that can be implemented using freely available analytical software tools and freely available data. As a case study, authors evaluated selected airlines’ service quality using sentimental analysis of user-generated content. The research relied on sentiment analysis of Twitter posts related to selected airlines’ service quality. The paper describes how Twitter can be used for data mining, sentimental analysis, and airline service quality evaluation. The authors analysed over 30,000 posts related to the service quality of Ryanair, Southwest Airlines, American Airlines and KLM and proposed two types of word clouds (for each individual airline) which allow more informed decisions about enhancing the service quality of selected airlines. Compared to rather expensive traditional methods of airline service quality evaluation, such as onboard surveys of airline passengers or on-site surveys of passengers at airport departure gates, the key advantages of this new approach are the availability of free data and free analytical software tools. Moreover, this approach allows analysis of the service quality of competing airlines and, thus, provides internal opportunities for comparison. The results contribute to the literature by clarifying how both positive and negative passenger feedback impacts airline service quality and airline product planning.
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Nataraja, Sundaram, and Beau Grantham. "RIVALRY AMONGST TOP-FIVE MAJOR AIRLINES IN THE U.S. MARKET." International Journal of Research -GRANTHAALAYAH 8, no. 7 (July 29, 2020): 160–73. http://dx.doi.org/10.29121/granthaalayah.v8.i7.2020.596.
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Understanding the economic characteristics of the U.S. airline industry, assessing the degree of competition/rivalry among the competing airline businesses in the U.S. airline industry, and (3) making recommendations to the airlines and to the consumers of air transportation are the primary objectives of this research study. The authors analyze the rivalry among major U.S. airlines operating in the domestic market using datasets extracted from Bureau of Transportation Statistics for operations during a 12-month period ending in May 2019. Amongst the 17 major U.S. airlines, whose annual operational revenue is over $1 billion, a set of top-five airlines has been identified using the percentage of their marketshare. The research findings indicate that these five major airlines have an intense rivalry in the U.S. domestic market in terms of number of markets served, number of departures made, number of passengers transported, amount of cargo carried, load factor, revenue and cost of operations, profit and loss, and net income earned. Hence, these airlines put pressure on one another and limit each other’s profit potential.
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Endo, Nobuaki, and Toshiya Ozaki. "WHAT DRIVES AIRLINES TO MAKE A CROSS-BORDER INVESTMENT? FIRM-LEVEL FACTORS AND INSTITUTIONAL FACTORS." Journal of Air Transport Studies 10, no. 1 (January 1, 2019): 125–50. http://dx.doi.org/10.38008/jats.v10i1.20.
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The purpose of this research is to identify the determinants of cross-border investment in the airline industry, focusing on the intangible assets and resources which airlines possess and the institutional differences between home and host countries. The empirical results indicate that airlines have fewer incentives for making foreign investment in other airlines in institutionally different countries and culturally different countries. Furthermore, government restriction on foreign ownership in the host country may discourage airlines to pursue investment in such country. The results weakly support a hypothesis that the more intangible assets airlines possess, the more they may be induced to make FDI. We interpreted the results as follows: the FDI decision of the airline industry may be accounted for by Dunning’s Eclectic Paradigm model just as other industries may be; the institutional difference may have an overwhelming impact on airlines for their FDI decisions; and further studies may be necessary in scrutinizing the role of intangible assets of airlines.
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Fan, Ting, Bo Pu, Samart Powpaka, and Liaogang Hao. "The Impact of Disaster of a National Airline on the Nation’s Tourism: An Empirical Investigation." Sustainability 11, no. 5 (February 26, 2019): 1233. http://dx.doi.org/10.3390/su11051233.
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This study contributes to the area of tourism research by investigating the process by which the air disaster of a national airline affects tourists’ attitude and intention to fly the airline as well as attitude and intention to visit the country. A survey with potential Chinese tourists on visiting Malaysia and flying Malaysia Airlines was conducted. Results show that intention to visit Malaysia is positively affected by attitude toward visiting Malaysia and intention to fly Malaysia Airlines. Attitude toward visiting Malaysia is positively affected by attitude toward flying Malaysia Airlines and negatively by perceived risk of visiting Malaysia. Perceived risk of visiting Malaysia is, in turn, negatively affected by subjective knowledge about Malaysia and attitude toward flying Malaysia Airlines, and positively by perceived risk of flying Malaysia Airlines. Intention to fly Malaysia Airlines, on the other hand, is positively affected by attitude toward flying Malaysia Airlines. Attitude toward flying Malaysia Airlines is negatively affected by perceived risk of flying Malaysia Airlines, which is, in turn, positively affected by usefulness of (negative) public opinion. The theoretical contribution, managerial implications, limitations, and future research direction are also discussed.
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Fauzi, Wetria. "Airline Customers Conflict Resolution in The Framework of Legal Protection For Consumers in Indonesia." UNES Law Review 6, no. 1 (September 1, 2023): 35–43. http://dx.doi.org/10.31933/unesrev.v6i1.836.
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Aviation related issues include low supervision of airlines in Indonesia, the condition of aircraft that are old and less feasible and high rates of flight accidents. Management negligence and mistakes reach a level that endangers state security. An airline is an organization that provides flight services including cargo to passengers. They provide these services and form cooperation or alliances with other airlines for mutual benefit. However, the relationship between customers and airlines can sometimes lead to ruthless legal battles and violent conflicts. This paper discusses legal protection for airline customers in Indonesia. It seeks to investigate not only the legal arrangments regarding air transportation in Indonesia but mechanism to minimize/prevent disputes between consumers and airlines. Consumer dispute resolution with airlines refers to the Consumer Protection Act and Aviation Law. The research reveals that consumer-airlines conflicts can be resolved outside of the court through several dispute resolution models, including Consumer Dispute Settlement Agency, Non-Governmental Consumer Protection Agency, the Directorate of Consumer Protection agreed by the parties, based on Article 1338 of the Civil Code. This paper also show that it is necessary to make a simple dispute resolution system specifically for airline consumers in the form of an airline consumer dispute resolution assembly or a special arbitration agency.
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Tu, Hongyu. "Research on the Economic Impact of Air Disasters on Airlines." Advances in Economics, Management and Political Sciences 36, no. 1 (November 10, 2023): 45–52. http://dx.doi.org/10.54254/2754-1169/36/20231774.
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This research project investigates the impact of uncontrollable factors on companies, which can include natural disasters, political instability, and global pandemics. This paper focuses on the impact of an air crash on airline companies, this uncontrollable factor has significant consequences for the financial, operational, and reputational aspects of airlines, and understanding the impact is crucial for developing effective strategies to mitigate them. The study utilizes a mixed-methods approach, combining quantitative analysis of airline data with a special case study of the air crash that happened on the Eastern Airline, to provide a comprehensive analysis of the topic. The research findings reveal that uncontrollable factors can lead to the loss of reputation, reduced customer demand, and facing operational disruptions. The public's perception of the airline's safety record will be negatively impacted, which can result in a loss of customer trust and loyalty. Following an air crash, people may be hesitant to fly with the airline, resulting in a reduction in demand for their services. The significance of this research lies in its contribution to the understanding of the impact of uncontrollable factors on airlines, especially the impact of an air crash on an airline company. Even in an air crash due to factors beyond human control, people still try to avoid flying or flying with the same company for a period of time after the accident.