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1

Кириленко, Оксана Миколаївна. "The problem of unavailability of air tickets for population." Thesis, НАУ, 2014. http://er.nau.edu.ua/handle/NAU/16941.

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Юринець, Ю. Л., and A. S. Kononenko. "Legal regulation of refund for air tickets during pandemic." Thesis, Vector, 2020. https://er.nau.edu.ua/handle/NAU/44763.

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This year the world was hit by a pandemic because of which we are still forced to change our lifestyle. But the biggest financially affected are large air travel companies, travel companies, etc., because this disease has forced us all to settle in our homes for more than six months. Some faced the problem of returning from abroad to the homeland, because flights were canceled due to the possible spread of the virus, and compensation for cancelled flights was not returned, so this issue is quite relevant.
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3

Copeland, Alan F. Mazza Dorinda M. "Defense Travel System (DTS) airline ticket price analysis : do DTS ticket prices differ from other online tickets available for Naval Postgraduate School travelers? /." Monterey, Calif. : Naval Postgraduate School, 2007. http://bosun.nps.edu/uhtbin/hyperion-image.exe/07Dec%5FCopeland%5FMBA.pdf.

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"Submitted in partial fulfillment of the requirements for the degree of Master of Business Administration from the Naval Postgraduate School, December 2007."
Advisor(s): Brook, Douglas A. ; Hensel, Nayantara D. "December 2007." "MBA professional report"--Cover. Description based on title screen as viewed on January 10, 2008. Includes bibliographical references (p. 47-49). Also available in print.
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4

Stacchini, Annalisa <1984&gt. "Predicting Nominal Data in Presence of Poor Information. An Application to Air Tickets." Doctoral thesis, Alma Mater Studiorum - Università di Bologna, 2016. http://amsdottorato.unibo.it/7242/.

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This thesis proposes an original interpretative key to a crucial problem of business travel: minimizing the flights cost, managing change and cancellation risk, choosing the optimal fare. Hitherto this topic was addressed only with reference to the revenue management of airlines, possibly because getting the information needed to model the traveler’s behavior, which, as highlighted by a qualitative study, is determined by one-off events, private life and business snags, is nearly impossible. Given that available data, collected by a travel management company for other purposes, concern mainly the tickets and flights’ characteristics, the results obtained in this work are very satisfying. For coping with the informative limitations, some original solutions were developed. First, as the literature suggests a seasonal pattern, tied to vacations, an attempt was made to insert a guess, for a vacation effect, not precise enough to be exploited within a Bayesian framework, directly in estimated models. This improved all the models’ predicting capability, but the value of a business-specific loss function, to assess predictors economically, was disappointing. Therefore, a new classification algorithm, amplifying faint signals, exploiting the whole matrix of estimated probabilities, for each prediction, was conceived. It is very flexible, as it can be applied to any matrix of probabilities, estimated by any classifier, and very effective. In fact, it improved the predictive performance of all the predictors and yielded an estimated global gain of 109,011 euros. Finally, a problem for selecting the best models for two nodes emerged, as all the candidates displayed identical forecasting performance, as assessed through the traditional measures for nominal data, based only on the predicted outcomes. Thus, a Predictive Accuracy Score is elaborated, for evaluating estimated probabilities, which are important, because, when the cost data is available, the expected value of the flights cost will be computable.
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Bukhari, Saleh Mohammed Fadel. "Understanding the factors that attract travellers to use airline websites for purchasing air tickets." Thesis, Brunel University, 2015. http://bura.brunel.ac.uk/handle/2438/13825.

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In order for e-commerce businesses to attract customers and consequently increase revenue, it is essential to understand the behaviour of online consumers. This involves understanding how consumers react to website elements, and what could influence the adoption of online channels. Given the applied nature of this research area, a number of studies have been carried out by marketers and information systems experts in order to develop a better understanding of consumer behaviour and web elements impact on adoption of online services. However, as web services continue to expand, so does the need for further research concentrating on specific types of products or services. Many academic articles have been published to cater for specific web portals such as retailing, banking, governmental transactions, hotel booking, and many other areas. Whilst this is the case, there remains a lack of research examining customer behaviour when using airline websites. Given the specific nature of online consumers, and the amount of business surrounding e-ticketing, it is imperative that this gap in research is addressed. Multi-faceted limitations surrounding online consumer behaviour within the airlines industry emerge from the literature. For example, the majority of previous research has relied solely upon traditional theories and as such, other important perspectives related to travel warrant investigation. Additionally, apparent links between website qualities and website adoption remain under investigated in the context of the airline industry. Another gap in research relates to the investigation of the moderating role of travellers’ characteristics such as their demographics, internet experiences, and travel habits. Based on these limitations, this research aims to develop a comprehensive, multi-disciplinary (i.e. consumer behaviour, information systems, travel and tourism) theoretical model that is capable of examining the factors that influence travellers’ online satisfaction and intention to purchase air tickets from airline websites. In developing this model, this research adopts a positivist, deductive, and quantitative approach. Thus, based on the analysis and synthesis of literature, a conceptual model comprised of nine constructs is proposed. Inspired by the Information Systems Success Model, e-satisfaction is centralised in the model and suggested as the main predictor of intention to purchase airline tickets. Information web qualities and system web qualities are considered as antecedents of e-satisfaction. The two constructs from the Technology Acceptance Model (TAM) (perceived usefulness and perceived ease of use) are also integrated into the model. Other important factors such as e-trust, airline reputation, and price perception are also embedded. The suggested model has been validated using a measurement scale based on previously validated items. This research adopts an online survey that targets real travellers from Saudi Arabia who have used airline websites. Interviews, focus groups, and a pilot study were conducted to validate the survey items. Data collection procedures utilized the social media channels for the two operating airlines in Saudi Arabia as well as a snowball method. Data analysis techniques including exploratory factor analysis, confirmatory factor analysis, and structural equation modelling were used to validate the relationships and to test overarching research hypotheses. Additionally, group comparison techniques including invariance analysis were used to explore the moderation effect of demographic characteristics (i.e. gender, age, education level, monthly income, occupation, and location), internet experience, and travel habits (i.e. origin of the airline used, actual tickets purchase, travel frequency, motivation for travel, type of travel, and type of funding). The results from this research suggest that the most influential factors motivating travellers to purchase online are e-satisfaction followed by website trust. Furthermore, travellers’ perceptions of website quality also played an important role in influencing e-satisfaction. Price was the next influential factor. Several other factors appeared to have direct and indirect associations with intention to purchase and e-satisfaction. Additionally, findings emanating from group analysis suggest that some demographic factors and travel habits have a moderating influence over the research hypotheses. As such, this research makes several contributions to the consumer behaviour and web quality literature within the travel and tourism context. The findings from this research can assist airlines in shaping their web development priorities and enable them to focus on the most influential factors. This thesis concludes with a discussion of the application of these findings, an evaluation of the studies undertaken, and suggestions for future research.
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6

Semenenko. "SOLUTION OF THE PROBLEM OF OPTIMIZING THE DETERMINATION OF PRICES FOR AIR TICKETS IN CONDITIONS OF CASUAL DEMAND." Thesis, Київ 2018, 2018. http://er.nau.edu.ua/handle/NAU/33899.

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7

Погуляйло, М. С. "Telegram бот для пошуку дешевих авіаквитків." Thesis, Чернігів, 2020. http://ir.stu.cn.ua/123456789/23406.

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Погуляйло, М. С. Telegram бот для пошуку дешевих авіаквитків : випускна кваліфікаційна робота : 123 "Комп’ютерна інженерія" / М. С. Погуляйло ; керівник роботи В. М. Базилевич ; НУ "Чернігівська політехніка", кафедра інформаційних і комп’ютерних систем. – Чернігів, 2020. – 60 с.
Основна ціль проекту - реалізація чат-боту для пошуку дешевих авіаквитків з використанням стороннього API, в якості джерела даних. Результатом розробки системи буде чат-бот, доступний всім користувачам додатку “Telegram”, та який буде надавати настпний функціонал:  Пошук авіаквитків за вибраними напрямами  Фільтрація квитків за датою вильоту  Можливість підписатися на вибраний маршрут та слідкувати за змінами ціни Проект розроблено з використанням мови программування Java, фреймворку Spring та його модулів Spring Data JPA, Spring Web, Spring Boot. В якості джерела зберігання даних, використано PostgreSQL, та Hibernate в якості реалізації специфікації Spring Data JPA. В майбутньому розширити проект можна за допомогою, наприклад використання стороннього API, для пошуку готелів в місті прильоту або популярних туристичних місць.
The main goal of the project is to implement a chatbot to search for cheap tickets using a third-party API as a data source. The result of the development of the system will be a chatbot, available to all users of the application "Telegram", and which will provide the following functionality: • Search for tickets in selected destinations • Filter tickets by departure date • Ability to subscribe to the selected route and follow price changes The project was developed using the Java programming language, the Spring framework and its modules Spring Data JPA, Spring Web, Spring Boot. As a storage source, used PostgreSQL, and Hibernate as an implementation of the Spring Data JPA specification. In the future, you can expand the project with, for example, the use of a third-party API, to search for hotels in the city of arrival or popular tourist destinations
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8

Šístková, Sabina. "Hodnocení výkonnosti podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2021. http://www.nusl.cz/ntk/nusl-444237.

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The subject of the diploma thesis „Performance evaluation of a company“ is to analyze performance of a company providing travel services in global market. The theoretical part defines basic concepts and methods of performance evaluation. The analytical part is focused on analysis of the activities including comparasion of financial indicators with competitors in global martket and suggestions for improvments. The final part includes project, which should increase the overal performance of the company.
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Vieira, Vanessa Paulino da Cruz. "Atividade do Fluazuron Administrado por Via Oral no Controle de Rhipicephalus sanguineus em C?es." Universidade Federal Rural do Rio de Janeiro, 2012. https://tede.ufrrj.br/jspui/handle/jspui/1542.

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Submitted by Sandra Pereira (srpereira@ufrrj.br) on 2017-04-20T11:39:08Z No. of bitstreams: 1 2012 - Vanessa Paulino da Cruz Vieira.pdf: 1181202 bytes, checksum: 7bfcf1b5c3509ddacbb033dcaf5448c3 (MD5)
Made available in DSpace on 2017-04-20T11:39:08Z (GMT). No. of bitstreams: 1 2012 - Vanessa Paulino da Cruz Vieira.pdf: 1181202 bytes, checksum: 7bfcf1b5c3509ddacbb033dcaf5448c3 (MD5) Previous issue date: 2012-03-29
Conselho Nacional de Desenvolvimento Cient?fico e Tecnol?gico - CNPq
This study was conducted to evaluate the activity of fluazuron administered orally in the control of R. sanguineus in dogs. A total of 12 beagle dogs which, on day 0, treatment day, were divided into two groups: Group 1. Six animals treated with oral formulation fluazuron at a dose rate of 20 mg / kg body weight and Group 2. Six dogs kept as control without treatment. On the same day, containment devices for ticks denim cloth were attached with glue to the back trichotomized dogs. After this procedure, three challenges were performed on days +1, +20 and +40, where the animals of both groups received infestations with the three stage of the tick R. sanguineus: approximately 2.500 larvae, 200 nymphs and 25 adult couples. Were used a climatic chamber with biochemical oxygen demand, BOD, at a temperature of 27 ? 1 ? C and relative humidity of 80 ? 10%. From the fourth to tenth day after each challenge, the devices were opened daily to the collection of engorged stages. Larvae and nymphs were counted and divided into syringes for evaluating the changes. The engorged females were collected and fixed in petri dishes to perform the posture that was weighed and placed in syringes, sealed with cotton, to calculate the hatchability. The efficacy of recovery fluazuron on larvae of A. sanguineus in dogs was 84.3% for day of challenge of the day +20 and 36% for the day +40. With regard to the recovery of engorged nymphs of R. sanguineus in dogs fluazuron achieved an efficacy of 82.4% and 51.7% on days +20 and +40. There was statistical difference between the mean number of engorged nymphs of R. sanguineus recovered on days +20 and +40 (p ? 0.05). The efficacy of recovery of the fluazuron engorged females was lower than 30.3% over the whole experimental period. The efficacy of treatment on reproductive performance of R. sanguineus was less than 12.4% in the three days of challenge. In inhibiting the change of larvae or nymphs ecdysis, fluazuron showed the effectiveness of 0%, 96.9% and 45.0% for days +1, +20 and +40, respectively. On day +20, there was a statistically significant difference between the mean engorged larvae to nymphs who underwent changes (p ? 0.05). The effectiveness of fluazuron on the inhibition of molting or ecdysis of nymphs to adults was 0%, 99.5% and 63.5% for days +1, +20 and +40, respectively, a statistically significant difference between mean the control and treated groups on days +20 and +40 (p ? 0.05). The growth regulator arthropod fluazuron is effective in helping control larvae and nymphs of R. sanguineus, when administered orally to dogs at a dose of 20mg/Kg. The same dose and route of administration, has no significant negative effect on female reproductive R. sanguineus.
O presente trabalho foi realizado com o objetivo avaliar a atividade do fluazuron administrado por via oral no controle de R. sanguineus em c?es. Foram utilizados 12 c?es da ra?a Beagle, que, no dia 0, dia do tratamento, foram divididos em dois grupos: Grupo 1. Seis c?es tratados com formula??o oral de fluazuron na dosagem de 20 mg/Kg de peso corporal e Grupo 2. Seis c?es mantidos como controle, sem tratamento. No mesmo dia, dispositivos para conten??o de ixod?deos de pano brim foram aderidos com cola ao dorso tricotomizado dos c?es. Ap?s esse procedimento, foram realizados tr?s desafios, nos dias +1, +20 e +40, onde os animais dos dois grupos receberam infesta??es com as tr?s fases do carrapato R. sanguineus: aproximadamente 2.500 larvas, 200 ninfas e 25 casais de adultos. Foi utilizada c?mara climatizada com demanda bioqu?mica de oxig?nio, tipo BOD, a uma temperatura de 27 ? 1oC e umidade relativa de 80 ? 10%. Do quarto ao d?cimo dia ap?s cada desafio, os dispositivos foram abertos diariamente para a coleta das fases ingurgitadas. As larvas e as ninfas foram contadas e separadas em seringas para a avalia??o da muda. As f?meas ingurgitadas foram coletadas e fixadas em placas de petri para realiza??o da postura que foi pesada e colocada em seringas, vedadas com algod?o, para o c?lculo da eclodibilidade. A efic?cia do fluazuron sobre a recupera??o de larvas de R. sanguineus em c?es foi de 84,3% para o desafio do dia +20 e 36% para o dia +40. Com rela??o ? recupera??o de ninfas ingurgitadas de R. sanguineus em c?es, o fluazuron obteve uma efic?cia de 82,4% e 51,7% nos dias +20 e +40. Houve diferen?a estat?stica entre os n?meros m?dios de ninfas ingurgitadas de R. sanguineus recuperadas nos dias +20 e +40 (p?0,05). A efic?cia do fluazuron sobre a recupera??o de f?meas ingurgitadas foi inferior a 30,3% durante todo o per?odo experimental. A efic?cia do tratamento sobre a efici?ncia reprodutiva de R. sanguineus se apresentou inferior a 12,4% nos tr?s dias de desafio. Na inibi??o da muda ou ecdise de larvas para ninfas, o fluazuron apresentou uma efic?cia de 0%, 96,9% e 45,0% para os dias +1, +20 e +40, respectivamente. No dia +20, observou-se diferen?a estat?stica significativa entre as m?dias de larvas ingurgitadas que realizaram muda para ninfas (p?0,05). A efic?cia do fluazuron sobre a inibi??o da muda ou ecdise de ninfas para adultos foi de 0%, 99,5% e 63,5% para os dias +1, +20 e +40, respectivamente, havendo diferen?a estat?stica significativa entre as m?dias dos grupos controle e tratado nos dias +20 e +40 (p?0,05). O regulador de crescimento de artr?podes fluazuron ? eficaz no aux?lio do controle de larvas e ninfas de R. sanguineus, quando administrado oralmente em c?es, na dose de 20mg/Kg. Na mesma dose e via de administra??o, n?o apresenta efeito negativo significativo na reprodu??o de f?meas de R. sanguineus.
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Wu, Chien-Hsing, and 吳建興. "Study on Selling Domestic Air Tickets on the Internet Travel Agency as the Function of Distribution Channel." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/88976455797191008137.

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碩士
世新大學
觀光學研究所(含碩專班)
94
The purpose of this study is to research and analyze the functions of internet as domestic airline distribution. We examined the importance and satisfactions of channel functions of the on-line travel agency perceived from passengers. In addition, we also analyzed the relationship between satisfaction of on-line travel agency and repurchase intention. In order to quantify and analyze the importance placed on the internet functions of the Ezfly, this research extracted 7 factors from the distribution functions: Sales& Distribution, Membership, Pricing, Service, Information, Communications and Product Lineup. Our research showed there was a positive relationship between the importance and the satisfaction of the on-line travel agency. The functions that consumers placed the most importance are Product Lineup, Sales & Distribution and Pricing. The functions that consumers perceived the most satisfaction factors are Product Lineup, Sales & Distribution and Pricing. Product Lineup and Sales & Distribution are factors that respondents perceived important and satisfactory; whereas pricing on the other hand, is viewed as important not satisfied about it. Furthermore, the satisfaction of on-line travel agency would influence on the consumer loyalty to domestic air ticket purchase. In conclusion, we suggested increasing consumer loyalty on airline tickets, on-line travel agencies must improve and emphasize on the factors that would affect internet satisfaction such as Sales & Distribution, Pricing, Information.
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WU, I.-JU, and 吳薏茹. "Investigating Time Duration of Air Passengers’ Advance Purchase Ticket." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/c2cfcf.

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碩士
國立高雄海洋科技大學
航運管理研究所
105
In order to understand factors which will influence air passengers’ advance purchasing time by taking Full Service Carriers and Low Cost Carriers and compare their different purchase behaviors, this research investigate air passengers’ purchase behaviors by Internet questionnaires to collect data which including air travelers’ advance purchasing time, trip characteristics, and social economic statuses and analyze them by survival analysis and negative-binomial regression model. The result displays those respondents’ ages, monthly income, academic levels, and annual times for going abroad will influence LCC travelers’ advance purchasing time, however; only academic levels and annual times for going abroad will influence FSC travelers. On the other hand, business travelers, singleton traveler, self-service travelers or frequency flyers via same airlines by taking FSC will significant influence their advance purchasing time, besides LCC travelers also will be influenced by trip destinations, class of hotels, and seasons. Finally, situational factors influence air passengers’ advance purchasing time significantly. Unlike FSC travelers, LCC travelers prefer to purchase tickets earlier when they feel cheaper. To sum up, passengers by taking different types of airlines will be influenced significantly by different factors. The contribution of this paper can be advised by different types of airlines to have distinct revenue strategies and air fare adjustment.
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12

Жучкин, С. Д., and S. D. Zhuchkin. "Сравнительный анализ онлайн-надстроек как инструментов продаж авиабилетов на российском рынке : магистерская диссертация." Master's thesis, 2015. http://hdl.handle.net/10995/35826.

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В магистерской диссертации рассматриваются актуальные тенденции развития дистрибуции авиабилетов на российском рынке. Студент уделяет внимание современным GDS, а также проводит сравнительный анализ онлайн-инструментов продаж авиабилетов. В работе также отражена и текущая ситуация на рынке гражданской авиации страны.
The master's thesis discusses the current development trend of the distribution of airline tickets at the Russian market. The student pays attention to modern GDS, as well as a comparative analysis of online ticket sales tools. The paper also reflects the current situation at the market of civil aviation in Russia.
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Lin, Wen-Ten, and 林文田. "Air Ticket Price Promotion, Flight Convenience and Travel Agency Sales Intentions: Using DEMATEL model." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/88757357495134074668.

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碩士
中國文化大學
觀光休閒事業管理研究所
99
Few studies have presented a holistic approach to evaluating air ticket sales of travel agencies, successfully quantified the dynamics at play, or proposed an improve-ment model. The corresponding purpose of this study is to address this problem. A decision-making trial and evaluation laboratory (DEMATEL) is employed to construct a network relationship map (NRM), which then is used to illustrate the influential net-work of air ticket sales improvement model of travel agencies. The model is useful in identifying both an influential network and a priority sequence of dimensions/criteria related to air ticket sales of travel agencies. The result shows that profit tendency di-rectly influences air ticket price promotion, flight convenience, and recommendation tendency. Notably, ‘profit tendency’ is identified as the most influential determinant for sales intentions, and ‘availabilities of airlines seats’ is the first priority for consider-ing flight convenience. Overall, the results are helpful to airlines ticket sales strategy.
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Chia, Ya-Ching, and 賈雅晴. "Sales Channels and the Value of Information - A Case Study of Air Ticket Purchases." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/5x9zj3.

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碩士
國立交通大學
運輸與物流管理學系
106
Nowadays, due to the convenience of the Internet, and the channels for purchasing air tickets are becoming more and more diverse, many travelers will search for and purchase air tickets through the Internet, which provides information and services that the people really care about to enhance their loyalty. In order to understand the preference of the channels which provide different information and the importance when the traveler purchases the ticket on the Internet, this study constructs logit model to analyze the traveler's choice behavior, and also apply latent Class model to analyze the differences in selection among different groups. Results from multinomial logit model shows total flight time, ticket price, service for changing and canceling tickets, providing free Wi-Fi, checked baggage, information of changing tickets, Information of baggage and price, usage of channels, etc. are important factors for travelers to consider the choice of channels. And through the questionnaire and the results from models, travelers are more concerned about information of changing tickets and Information of baggage, and less concerned about the information of the electronic devices on board.
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Phi, Long Truong, and Long Truong Phi. "Factors Affecting Intention of Buying Online Air Ticket of Vietnamese Clients in Ho Chi Minh City." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/udupxu.

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碩士
義守大學
企業管理學系
104
The economy of Vietnam has seen remarkable progress in recent years and economists have considered it as rising star in Asia. Vietnam’s aviation market is now have a very strong competition for in addition to the seven domestic airlines such as Vietnam Airlines, Jetstar Pacific, VASCO, Indochina, Mekong, Vietjet and Phu Quoc Air, there are many other foreign airlines having been licensed for service exploitation. Online purchase and sale of goods and services have become popular in many countries in the world. Buying online helps both consumers and suppliers save time and cost compared to the traditional shopping method. The online purchase and sale of goods in Vietnam in general have not really developed for objective and subjective reasons, resulting in the online purchase and sale of air tickets not having been really developed to its full potential. With this research, the author aims to identify the main components affecting the intention to purchase online air ticket and analyze the differences between the demographic groups in the trend of online air ticket purchase. The regression analysis shows that the order of the factors which affects the intention to buy airline tickets online from the most influential one to the least influential one is as follow: (1) enjoyment, (2) facilitating conditions, (3) effort expectancy, (4) efficiency, (5) perceived risk and (6) social influences. No difference of the intention to buy online airticket was found among groups, except for the case of occupation group.
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Huang, Chiung-Yin, and 黃瓊瑩. "A Study on the User Interface Design of Information Architecture and Menu Mode for Air Ticket Booking System of Mobile Application." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/61185222055689225273.

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碩士
國立臺灣科技大學
設計研究所
104
Nowadays, with the booming development of mobile phone devices in our daily life, the application software (hereinafter referred to as “APP”) has transformed itself from realtime messenger and recreation software into day to day services which include restaurant reservation, Airbnb accommodation service, Uber network, Wego travel agencies and so forth. The above mentioned APP draws good attentions in the global market. However, relatively few domestic users make use of those APPs. This study takes domestic flight booking systems for instance by studying the interactive user interface design. The research contains two parts of experiments: (1) Current status research: Study the current booking system and understand the advantages and shortcomings of it. Mainly focus on the instinct and convenience of menus and processes by studying whether the interactive interface is user-friendly and understanding the demands and suggestions of users by questionnaire. (2) Verification: Design simulated experimental prototypes according to relevant literatures and current status research. Implement the simulation and also have questionnaire answered. The verification stage was carried out with two-way ANOVA designs, i.e., 3 menu designs x 2 information architectures. There are three levels of menu designs: (1) Dynamic dropdown list design, i.e., except for the one being used, the others are hidden. (2) Single option list design, i.e., it is a hierarchical menu. Each page contains one option list only. Users make one option one step at a time. (3) Double options list model, i.e., it is a hierarchical menu as well. Each page contains one or two option lists. Users make options by turns. There are two levles of information architectures: (1) Non-integrated model, i.e., the main function icons are shown at the bottom of the page, HOME is shown at the top-left, whereas SEARCH, ENTER, and SAVE AS FAVORITE is shown at the top-right of the page. (2) Integrated model, i.e., besides the main function icons, HOME, SEARCH, ENTER, and SAVE AS FAVORITE functions are shown together at the bottom of the page The verification experiment revealed that each different interface construction on “menu design” makes a great deal of difference. The varieties between the integrated model and non-integrated model are obviously distinguishing. The conclusion is listed below: (1) Due to the limitation of size of phone screen, the information appeared needs to be simplified and integrated. It shows only the main information rather than too many crowded ones in one screen. (2) Operating process must guide the users instinctively and feedback on time so as to let users rapidly know what would come out by the icon just pressed. (3) In terms of current domestic flight ticket booking, a relatively large portion is made via online booking. As a result, users potentially do what they used to do with experience as they did in the past. It would be better for designer to design the APP similar or consistent to those online booking interface so as not to puzzle and confuse the users. (4) Through the verification, it is known that the integrated model can minimize the movement of fingers so a more instinctive click can be achieved.
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