Academic literature on the topic 'Academic librarians Australia Attitudes'

Abstract This paper examines issues relating to the perceptions and adoption of open access (OA) and institutional repositories. Using a survey research design, we collected data from academics and other researchers in the humanities, arts and social sciences (HASS) at a university in Australia. We looked at factors influencing choice of publishers and journal outlets, as well as the use of social media and nontraditional channels for scholarly communication. We used an online questionnaire to collect data and used descriptive statistics to analyse the data. Our findings suggest that researchers are highly influenced by traditional measures of quality, such as journal impact factor, and are less concerned with making their work more findable and promoting it through social media. This highlights a disconnect between researchers’ desired outcomes and the efforts that they put in toward the same. Our findings also suggest that institutional policies have the potential to increase OA awareness and adoption. This study contributes to the growing literature on scholarly communication by offering evidence from the HASS field, where limited studies have been conducted. Based on the findings, we recommend that academic librarians engage with faculty through outreach and workshops to change perceptions of OA and the institutional repository.

Background. Augmented reality (AR) is a digital layer in the physical environment, which adds virtual elements to the real world. Academic libraries must meet certain criteria to enter fourth-generation libraries, one of which is the use of new technologies. The aim of this study was to investigate academic librarians' views on the application of components of AR technology in the libraries of medical universities. Methods. The study was a cross-sectional survey study. The statistical population of the study included all librarians working at medical science universities in Iran. The sample size comprised 183 librarians who participated in the present research study. Quantitative research approach and research tool was a researcher-made questionnaire. Internal validity of the questionnaire was assessed through CVI and reliability was assessed, using ICC (validity within and between assessors). The face validity of the questionnaire was confirmed using the opinions of 10 experts in the field of information science and AR technology and its reliability was obtained with Cronbach's alpha correlation coefficient of 0.96 and test-retest method. Using the online questionnaire, the librarians' perspective data on the components of familiarity, facilities, application, advantages, opportunities and limitations were collected in the form of 5 Likert questions. Data analysis with SPSS software was used through independent t-test, ANOVA and Tukey to evaluate the status of AR technology components. Results. The general attitude of librarians towards the components of application, facilities, advantages, opportunities and limitations of AR technology was on the scale of five Likert options with an average total score of 3.75. 0.05. Overall, 73.65% of librarians agreed with AR technology and 86.99% agreed with its use component in the libraries of medical universities. The results of the Tukey test showed that more graduate students than those with doctoral degrees agreed with the component of facilities available in university libraries to launch AR. Librarians older than 50 years considered the AR component in library management and assistance to librarians to be more effective than those under 30 years of age (P <0.05). Conclusion. According to the results of the present study, the most important components for the use of AR technology in the libraries of medical universities to strengthen user education included the existence of appropriate content, usefulness, providing diverse services, user guidance, location and the opportunity to implement AR on a larger scale. The librarians' attitudes toward launching AR technology were favorable and they agreed with its applicability. Background Augmented reality (AR) is a digital layer in the physical environment, which adds virtual elements to the real world. Academic libraries must meet certain criteria to enter fourth-generation libraries, one of which is the use of new technologies. The aim of this study was to investigate librarians' views on the components of augmented reality technology in the libraries of medical universities. Methods The research method was survey and the type of study was applied. Quantitative research approach and research tool was a researcher-made questionnaire. The statistical population comprised 183 academic librarians in medical science universities under supervision of Ministry of Health and Medical Education in Iran. Data was collected by using an online survey conducted with 52 questions to examine familiarity of librarians with AR, its application, potential advantages, opportunities, and challenges in medical science university libraries in 2021. A researcher-made questionnaire was used to collect data. This instrument had ten sections. It first examined the respondents' demographic information (age, sex, occupation, and level of education). The other sections examined their familiarity with AR technology (one question), the application of AR technology (12 questions), facilities and requirements of AR technology (four questions), acceptance of AR (three questions), advantages of AR (nine questions), helping with library management (seven questions), helping users (four questions), helping librarians (eight questions), AR technology limitations (one question), and AR technology opportunities (three questions). The reliability of an instrument is related to the degree of its stability in measuring the intended construct. To ensure the face and content validity, the questionnaire was examined and approved by several professors and experts, and then modified based on their comments. The internal validity of the questionnaire was assessed through CVI and its reliability was assessed using ICC (validity within and between assessors). The face validity of the questionnaire was confirmed using the opinions of 10 experts in the field of information science and augmented reality technology and its reliability was obtained through test-retest method and the calculated Cronbach's alpha correlation coefficient was 0.96. Using the online questionnaire, librarians' perspective data on the components of familiarity, facilities, application, advantages, opportunities and limitations were collected in the form of 5 Likert questions (from grade 1 strongly disagree to grade 5 strongly agree). Data analysis by SPSS software was used through independent t-test, ANOVA and Tukey to evaluate the status of augmented reality technology components. Results The librarians' overall attitude toward AR technology was assessed on a five-point Likert scale, with the mean of 3.75 and a standard deviation of 0.59. In general, they agreed with 73.65% of the ten items. Compared to other components, the application of AR technology had an average of 4.17(86.99%) and the highest score. The general attitude of librarians towards the components of application, facilities, advantages, opportunities and limitations of augmented reality technology was at a desirable level, 73.65% of librarians agreed with augmented reality technology and 86.99% agreed with its use component in the libraries of medical universities. The results of the Tukey test showed that more graduate students than those with doctoral degrees agreed with the component of facilities available in university libraries to launch augmented reality. Librarians older than 50 years considered the augmented reality component in library management and assistance to librarians to be more effective than those under 30 years of age (P <0.05). The ANOVA measured the relationship between the mean components of AR technology and the participants' age. According to Tukey's test, in terms of helping with library management, there was a significant difference (p-value = 0.007) in the age groups of >50 and <30 years, the score being higher in the >50 years' group. Based on Tukey's test, the relationship between librarianship and different age groups was evaluated, and the results showed a significant difference between the age groups of <30 and >50 years (p-value = 0.04). There was no significant difference between the components of AR technology based on the field of study. According to Tukey's test, the relationship between total score and different age groups was evaluated. The results indicated a significant difference between the average age groups of <30 years and >50 years (p-value =0.03). The total score was higher in the >50 years than the <30 years’ age group. Librarians' familiarity had an average of 3.02; 60.54% of them were familiar with AR technology. Thus, their familiarity with AR technology was above average (average=3 in Likert). To assess their views on the use of AR technology (application) in the libraries of medical universities, 12 sub-questions were asked about AR technology use, 83.48% of the librarians agreed with the AR applications in the library. Thus, their attitudes toward AR technology efficiency were at an optimal level. In terms of facilities and requirements for launching the AR technology, four items were provided in the questionnaire, 56.53% of the librarians agreed with the AR facilities and requirements in the academic library. Their attitudes towards facilitating the management of university libraries using technology were assessed via seven items about AR, 78.28% of the librarians agreed with all the statements. In terms of acceptance of technology, three items were provided in the questionnaire, 56.61% of the librarians agreed with the AR acceptance. Regarding the advantages of AR technology, nine items were provided in the questionnaire, 74.29% of the librarians agreed with the all items. Thus, their views on the benefits of technology in library management were at a desirable level. Eight questions in the category of helping librarians were asked and, the librarians agreed with all the statements (79.48%), showing a desirable level. The librarians were also asked about the specifics of AR technology for library users in four items. Based on the findings, a desirable level of agreement was found with all the statements (79.48%). One question was posed on the limits and challenges of AR technology, with 59.67% agreement, the agreement level was above average. The librarians also mentioned opportunities that AR technology conferred in three areas, 77.77% of them agreed with all of the statements. Conclusion Librarians' attitudes toward launching augmented reality technology were favorable and they agreed with its applicability. According to the results of the present study, the most important components of the use of augmented reality technology in the libraries of medical universities to strengthen user education included the existence of appropriate content, usefulness, providing diverse services, user guidance, location and opportunity to implement augmented reality on a larger scale. The application of AR technology, measured by 12 items from the point of view of librarians, had the highest score compared to other components. The librarians believe in the applicability of AR technology in different sections of the library. The benefits of AR technology for librarians are somewhat clear, and this is due to the nature of any technology and people's expectations of it. Therefore, based on the results, AR technology is potentially useful. According to the librarians, emerging technologies primarily create opportunities and facilitate works due to using new library software, databases, devices, and tools. University libraries must implement new equipment according to the needs of society to retain their users and disseminate information and knowledge to the audience as their main goal. The librarians' attitude toward AR technology was desirable. Practical Implications of Research The results of the study show that librarians acknowledge the applicability of emerging augmented reality technology. Improving the quality of library services, assisting librarians and the community of academic library users is done by librarians due to the acceptance of technology, so the libraries of medical universities can take steps to strengthen the specialized affairs of libraries by launching augmented reality technology in the library.Ethical Considerations In the present study, attention has been paid to all the items that are ethical requirements, including the condition of fidelity and honesty. Completion of the questionnaire did not require entering the name and the necessary assurance in the field of confidentiality had been given to the user. The participants’ consent had also been obtained before they participated in the study. Conflict of Interest There is no conflict of interest among the authors. Acknowledgment The present article is an excerpt from the doctoral dissertation entitled "Study of Augmented Reality Technology in the Libraries of the Ministry of Health and Medical Education of Iran" with the code 1202.8633. The authors of this article are grateful for the support of Payam-e-Noor University in conducting research and publishing this article, and for the esteemed reviewers who promoted the article.

The purpose of this research is to develop an understanding of the factors that support or constrain the individual’s sharing knowledge in the organization. The current study seeks to explore whether personality (self-efficacy and self-esteem) and situational (cognitive appraisal: threat versus challenge) characteristics influence participants’ knowledge sharing in the organization. The research was conducted during the summer semester of the 2009 academic year and encompassed two main groups of Israeli librarians: academic librarians and public librarians. The study used five questionnaires: a personal details questionnaire, perceptions towards knowledge management questionnaire, a cognitive appraisal questionnaire measuring threat versus challenge, a self-efficacy questionnaire, and a self-esteem questionnaire. The results show that personality and situational characteristics influence participants’ knowledge sharing in the organization. The findings may have theoretical as well as practical implications.

Academic librarians have various opinions on the importance of advanced-subject degrees in addition to a master’s in library science (MLS). The authors conducted an online survey to collect opinions from academic librarians on this topic. Arguments in favor of having advanced-subject degrees include development of research skills, credibility, and overall improved job performance. Arguments against it include the fact that the MLS is—and should continue to be—our terminal degree, inadequate salaries, and the validity of developing subject expertise via other means. The need for advanced-subject degrees may vary by many factors, including individual career goals and local institutional culture.

PurposeThe purpose of this paper is to explore whether librarians are familiar with technological innovations and are ready to accept them. The objectives are: to what extent does the Technology Acceptance Model (TAM) explain librarians' perceptions of mobile services (m‐services); and to what extent do differences in gender, age, workplace, role, and smart phone use explain librarians' perceptions of m‐services?Design/methodology/approachThe research was conducted in Israel during the first semester of the 2012 academic year. It encompassed three groups of Israeli librarians: academic, public, and special. Researchers used two questionnaires to gather data: a personal details questionnaire, and a mobile technology questionnaire.FindingsThis study supported the two core variables model (perceived ease of use and usefulness) of TAM that may predict librarians' behavioral intention to use m‐services in the library. However, it added two more components to the model: personal innovativeness and smart phone usage.Practical implicationsLibrary directors may try to implement more m‐services on their web sites. These services should be simple, attractive, and efficient. They should also try to expose librarians to the benefits and ease of use of m‐services.Originality/valueThe findings emphasize the importance of the TAM that may predict librarians' behavioral intention to use m‐services in the library and may lead to further research in this field.

Sex & Sexuality, Module II: Self-Expression, Community, and Identity published by Adam Matthew Digital is a collection of digitized primary sources obtained from archives in the United States, United Kingdom, and Australia with content from the nineteenth to twenty-first centuries “showing the shifting attitudes and varied experiences of sexuality.” While covering the full range of human sexuality, the collection primarily focuses on the LGBTQ+ experience. This module will be a beneficial resource for academic programs studying gender and human sexuality at the undergraduate and graduate levels. Sex and Sexuality makes use of the artificial intelligence capabilities of Handwritten Text Recognition (HTR) to enable keyword searching of handwritten documents. The documents and images in the collection have been meticulously digitized by Adam Matthew Digital making them discoverable, visually appealing, and adjustable. The proprietary interface is intuitive to navigate with the product being compatible with a range of browsers and electronic devices. Contract provisions are standard to the product and permit for use across locations and interlibrary loan sharing. As pricing is primarily determined by size and enrollment, the collection may be affordable for libraries of varying sizes. Users seeking more current, global primary and secondary resources on gender, women's, and LGBTQ+ topics may find ProQuest's GenderWatch a more suitable choice. Those seeking information on sexuality from the sixteenth to mid-twentieth centuries, or a more global perspective from the nineteenth to twenty-first centuries, may prefer modules three and four respectively of Gale's Archives of Sexuality & Gender.

Academic librarians are increasingly expected to advocate for scholarly communications reforms such as open access to scholarly publications, yet librarians do not always practice what they preach. Previous research examined librarian attitudes toward open access, whereas this article presents results of a study of open access publishing and self-archiving behaviors of academic librarians. Following an analysis of open access to library and information science literature in 2008, several strategies to encourage academic librarians to continue to embrace open access behaviors are discussed.

Purpose The aim of this study is to investigate the effect of organizational factors, such as the culture of trust, human resources (HR) practice and top management support on librarians’ attitudes towards knowledge sharing (KS), and the degree to which this attitude affects their perceived readiness to adopt knowledge management (KM). Design/methodology/approach A soft copy of the questionnaire was sent to 217 academic librarians in both public and private universities in Kuwait. A total of 150 valid responses were collected and tested using a structural equation model. Statistical analysis was conducted using SPSS and LISREL software to verify the research hypotheses. Findings The study found that apart from HR practices, all the other factors had significant effects on librarians’ attitudes towards KS. In addition, the attitude of librarians towards KS was found to significantly affect the readiness to adopt KM in academic libraries. Practical implications Findings should help libraries identify opportunities and barriers to adopting KM. Results indicate that strengthening the affecting factors, such as a culture of trust and top management support, lead to a more positive attitude towards KS and ultimately a better chance of success for any KM initiative that will take place in an academic library. Originality/value The primary research contribution is the conceptual model of the effect of the organizational factors of a culture of trust, HR practices and top management support on librarians’ attitudes towards KS, and the degree to which this affects their perceived readiness to adopt KM.

Librarians have the potential to influence the university’s representation of knowledge, making it important to understand the attitudes they bring to work each day. Results of this Q study indicate librarians may believe their profession’s ethos of neutrality renders debate over social justice within the library moot. Only a small number of librarians at this Hispanic-serving institution envision themselves positioned to promote social justice by empowering students to use the resources currently available within the library.

In this study a Q-sort was used to measure differences in academic and public librarian attitudes toward computers, desktop publishing systems and expert systems. Fifty-two academic and sixty-two public librarians responded. The responses were sorted into groups based on the type of library and whether or not the respondent followed the stated Q-sort distribution.

The purpose of this research is to study the factors influencing the attitude of male academic librarians towards copyright laws in Saudi Arabia. The Tripartite Model is used to evaluate the overall attitude of academic librarians, defined in terms of three main components: feelings, beliefs, and behaviors. Five independent variables that may affect this attitude are investigated: level of education, domain of practice, position, professional experience, and academic librarians’ knowledge of copyright laws as measured by six pre-selected questions (knowledge Index). The knowledge Index is also later measured against the four other independent variables. Seven major universities were chosen, and 201 male academic librarians participated in this study. A survey method is adopted for collecting data, and a quantitative approach is used to measure the relationship between attitude and the independent variables. The results reveal that academic librarians in Saudi Arabia have a positive attitude, but inadequate knowledge, regarding copyright laws. Only one independent variable—the level of education—is found to be related to the belief component of attitude. While the level of knowledge based on the knowledge Index does not affect attitude, it is correlated with levels of education, experience, and position. This study demonstrates the need for improving librarians’ education and training in Saudi Arabia regarding copyright laws. It also reveals the importance of librarians’ input in copyright laws.
Le but de cette recherche est d’étudier les facteurs qui influencent l’attitude des bibliothécaires académiques masculins menvers les lois sur les droits d’auteur en Arabie saoudite. Le modèle ternaire est utilisé afin d’évaluer l’attitude générale de ces bibliothécaires; ses trois composantes sont les sentiments, les croyances et les comportements. Cinq variables indépendantes qui pourraient affecter les bibliothécaires sont examinées: le niveau de scolarité, le domaine de travail, le poste, l’expérience professionnelle et les connaissances qu’ont les bibliothécaires des lois des droits d’auteur. Cette dernière variable est aussi évaluée par l’entremise d’un questionnaire divisé en six points, l’index des connaissances. Celui-ci est comparé ensuite aux quatre autres variables. Dans le cadre de cette étude, nous avons recruté 201 participants, tous des bibliothécaires académiques masculins provenant des sept (7) universités les plus reconnus. La méthode du sondage est utilisée pour la collecte des données, et une approche quantitative est employée afin d’évaluer la relation entre l’ «attitude» et les variables indépendantes. Les résultats dévoilent que les bibliothécaires académiques en Arabie saoudite ont une attitude positive, mais qu’ils manquent de connaissances à propos des lois des droits d’auteur. Une seule variable indépendante - le niveau de scolarité - s’avère reliée à la composante des «croyances» de cette attitude positive. Même si le niveau de connaissances, basé sur l’index, n’affecte pas l’attitude, il correspond aux niveaux de scolarité, de l’expérience professionnelle et du poste qu’occupe le bibliothécaire. Cette étude démontre clairement qu’il faut améliorer la scolarité et la formation des bibliothécaires en Arabie saoudite concernant les lois des droits d’auteur. Elle dévoile aussi que les bibliothécaires devraient avoir un mot à dire sur l

This study took place on the campus of a Hispanic-serving institution, and used Q methodology to assess the attitudes and perceptions of academic librarians toward a social justice role for the university library. Among librarians and others in higher education, there is a great deal of confusion around social justice as a concept because over the past forty years, it has often been subsumed under, or diverted by the neoliberal discourse of multicultural education, which conflates social justice with providing equal opportunities for under-represented students primarily as a means of enabling them to obtain jobs and become consumers in our neoliberal capitalist society. Unfortunately, this perspective dovetails neatly with the positivist traditions of the library profession, which also eschews political involvement and exhorts librarians to remain neutral in the services and collections they provide. Within this discourse, universities and their libraries are stripped of their political and social potential for addressing the structural problems and inequalities which circumscribe the lives of the very students they purport to serve. The results of this study indicate that many librarians believe that their profession’s ethos of neutrality renders the debate over social justice within the library moot. These librarians equate social justice as equivalent to giving equal access to materials that promote the advancement of marginalized groups, and to those that encourage the continuation of the status quo or opposition to equality. Only a small number of librarians envision themselves as well positioned to promote social justice by empowering students to use the resources currently available within the library. Despite the different viewpoints represented by the factors uncovered in this study, there did emerge areas of consensus from which library leaders can mediate conversations aimed at uncovering and evaluating the principles, practices, and attitudes within the library that arise from the dominant White worldview and hinder the library’s ability to serve all students equitably. Conversations about topics such as those implicated in this study, including institutional racism, diversity, social justice, and White privilege are not always comfortable conversations, but they are required if the library is to enact the changes necessary to allow it to serve all students more effectively and more justly. These discussions are especially needed at this time, when academic librarians as a profession remain 86 percent White, while many of our campuses are becoming increasingly racially diverse. If the library is to retain its place as the center of social and political discourse within the university, it is critical that it fully represent and respect the perspectives of non-dominant groups and recognize alternative epistemologies. Breaking with the positivist traditions of the library will allow opportunities for librarians to authentically connect with more of our students, which is particularly needed at Hispanic-serving institutions.

Women are underrepresented among the top echelons of management at Hong Kong academic libraries. This is in contrast with the situation in the United States and certain other countries, where the representation of women in senior management is broadly in line with the profession as a whole. The present study addresses the possible role that the gender stereotyping of leaders might have in accounting for this situation. To this end, the beliefs of academic library professionals were surveyed so as to determine whether they endorsed a masculine, feminine, or androgynous (gender-neutral) sex role for an ideal library manager. This was achieved through the development of a modified form of the Bem Sex Role Inventory (BSRI), with particular care taken to ensure the measure remained valid in a Chinese cultural context. The results showed that 50% of respondents believed that a masculine personality type makes for an ideal leader, compared to just 12% that endorsed a female personality type. A preference for male leadership was therefore widespread among respondents. Additionally, there was little difference between male and female respondents, and women were just as likely as men to endorse a masculine role for good leaders. The possible impact of cultural factors on gender stereotypes among Hong Kong librarians is suggested as a potentially fruitful area for further investigation. Based on the results, a key recommendation of the paper is for managers and administrators in academic libraries and the higher education sector more generally to be made aware of the potentially unconscious impact that gender stereotyping can have on hiring and promotion decisions.
published_or_final_version
Education
Master
Master of Education

Beliefs held about personal goals are termed goal dimensions. When applied to academic goals, goal dimensions represent a form of academic motivation. The purpose of this research was to examine if a model of goal dimensions developed by Ingledew, Wray, Markland, and Hardy (2005) in a business setting with adults could be applied to explain academic outcomes and psychological distress of two hundred and sixteen Australian final-year secondary students who were striving to gain a place at a university. Structural Regression (S-R) Analysis was used to examine the effect of the goal dimensions on psychological distress at Time 1 (April); psychological distress at Time 3 (September) while accounting for psychological distress at Time 1; and psychological distress at Time 3 as well as overall final academic performance, with consideration given to the effect of sense of goal progress and use of self-regulated learning strategies assessed at Time 2. Although not intended as a major part of the current research, several alternative models were developed for the scales that were used in the present study. Findings from the substantive analysis indicated that supportive beliefs about this personal goal were predictive of fewer symptoms of concurrently measured psychological distress. These findings were most clearly demonstrated when an S-R (of a substantially modified version of the Ingledew et al. model) rather than a Path Analysis was conducted. Supportive goal beliefs were also predictive of subsequent beliefs about goal progress and academic performance.

This thesis examines the history of Commonwealth Government higher education policy in Australia between 1958 and 1997 and its impact on the development of two groups of academic librarians: the Association of Librarians in Colleges in Advanced Education (ALCAE) and the Committee of Australian University Librarians (CAUL). Although university librarians had met occasionally since the late 1920s, it was only in 1965 that a more formal organisation, known as CAUL, was established to facilitate the exchange of ideas and information. ALCAE was set up in 1969 and played an important role helping develop a special concept of library service peculiar to the newly formed College of Advanced Education (CAE) sector. As well as examining the impact of Commonwealth Government higher education policy on ALCAE and CAUL, the thesis also explores the influence of other factors on these two groups, including the range of personalities that comprised them, and their relationship with their parent institutions and with other professional groups and organisations. The study focuses on how higher education policy and these other external and internal factors shaped the functions, aspirations, and internal dynamics of these two groups and how this resulted in each group evolving differently. The author argues that, because of the greater attention given to the special educational role of libraries in the CAE curriculum, the group of college librarians had the opportunity to participate in, and have some influence on, Commonwealth Government statutory bodies responsible for the coordination of policy and the distribution of funding for the CAE sector. The link between ALCAE and formal policy-making processes resulted in a more dynamic group than CAUL, with the university librarians being discouraged by their Vice-Chancellors from having contact with university funding bodies because of the desire of the universities to maintain a greater level of control over their affairs and resist interference from government. The circumstances of each group underwent a reversal over time as ALCAE's effectiveness began to diminish as a result of changes to the CAE sector and as member interest was transferred to other groups and organisations. Conversely, CAUL gradually became a more active group during the 1980s and early 1990s as a result of changes to higher education, the efforts of some university librarians, and changes in membership. This study is based principally on primary source material, with the story of ALCAE and CAUL being told through the use of a combination of original documentation (including minutes of meetings and correspondence) and interviews with members of each group and other key figures.

碩士
輔仁大學
圖書資訊學系
95
Marketing strategies are the influential attributes that affect the marketing planning and functions of the library. Product, Price, Place, Promotion, People, Physical Evidence and Process are the vital marketing strategies that libraries can put into practice to enhance the quality of information services. Adopting questionnaire survey method, this research is focused on attempting to understand the values of marketing strategy in academic libraries. The purposes of the study are: 1. To explore academic librarians’ awareness and attitudes toward the status of library marketing strategies; 2. To examine the attitudes toward marketing strategies among academic librarians; and the difference between the expected and the real situations; 3. The difficulties and challenges that academic libraries face while putting marketing strategies into practice. The results of this research show: 1.Academic librarians agree with establishing marketing division in the library setting; 2.Product and Promotion strategies are most recognized by academic librarians; 3.The major target population of library marketing is student population; 4.The functions of marketing focus on enhancing students’ and faculty’s understanding and support of library services; 5.Among all marketing programs and workshops, the library instruction program performs most effectively; 6.The implementation and promotion of marketing strategies is suitable in the library; 7.The factors affecting attitudes toward library marketing strategies and real practices varied; 8.The major difficulties for practicing marketing strategies are busy workflows and lacking of marketing specialists; 9.A comprehensive and well-planned marketing strategy is the most urgent support in library marketing. Several suggestions raised in the study are as follows: 1.Suggestions for Library Associations: a.Providing marketing education opportunities for academic librarians; b.Rewarding librarians for creative and effective library marketing programs; 2.Suggestions for LIS programs and schools: a.Training and nurturing professional library marketing specialist; b.Encouraging students in participating marketing events; 3.Suggestions for academic libraries: a.Establishing a marketing division in charge of library marketing events; b.Constructing an integrated marketing strategy in the library; c.Promoting administrators’ leadership and librarians’ support; d.Applying marketing strategies effectively in order to enhance marketing outcomes in the library.

碩士
國立中興大學
圖書資訊學研究所
104
MOOCs has been well-known since 2012. Ministry of Education was aware it and began to promote a four-year plan to encourage universities in Taiwan to produce Chinese MOOCs. One of academic libraries duties is to support teaching and research. It is important for academic librarians to figure out MOOCs. The study intends to research the cognition and attitudes of academic librarians toward MOOCs, whether the university involved in influencing their MOOCs cognition and attitudes, and analysis of relevance between MOOCs cognition and attitudes. The main objects of the study were reference librarians from 124 academic libraries. The study took the following steps to conduct research. First, the purpose of the study was to investigate reference librarians'' cognition and attitudes towards MOOCs. 134 viable questionnaires received and the recall rate was 35.84%. Then, the purpose of the study was investigate whether the university involved in influencing their MOOCs cognition and attitudes and 3 reference librarians were interviewed. The study explored that: 1. The cognition of academic librarians toward MOOCs: (1) Academic librarians receive MOOCs knowledge via several channels. (2)Most academic libraries did not participate MOOCs team in their university. (3) Department of Information system supports MOOCs. (4)There were three factors to influence their cognition: education degree, university policies, and library policies. 2. The factors that influence the attitudes of academic librarians towards MOOCs: (1). University policies, library policies, and the number of librarians. (2)The difference gender and background. 3 Whether university involved in MOOCs did influence cognition but attitude. 4. Low relevance between MOOCs cognition and attitudes. In the study, there are some suggestions: 1. Librarian can encourage librarians to understand the trends of higher education teaching methods. 2. Academic librarians can provide some MOOCs services, such as negotiating license, introducing open resources, and information literacy courses.3.Library Association of Republic of China (Taiwan) can hold workshop or conference to assist academic librarians to enhance their abilities.

This chapter describes an academic librarian’s adoption of a research resilience philosophy toward teaching information literacy. It describes how such an approach, which focuses on the values and attitudes that are foundational to students’ development as researchers, addresses the emotional elements of information seeking, challenges in instruction formats, and guidance from academic librarians’ professional organization.

This chapter examines higher education students studying in Australia, Malaysia, New Zealand, and Samoa on their attitudes toward online learning and its effects on academic performance after the first COVID-19 lockdown. A total of 165 usable responses from 260 online surveys distributed (63.5%) were analyzed. The results revealed that students across the four countries had a positive attitude toward online learning, which significantly improved their academic performance. Interestingly, information literacy had a negative association with academic performance and attitudes toward online learning. This indicates that students with higher information literacy do not necessarily favor online learning. Facilitating conditions and learning support from higher education institutions (HEIs) strengthened students' attitudes toward online learning performance. The findings highlight the importance of providing continuous support for students studying online.

In this paper, the authors present the results of research on the use of software tools for data collection and analysis in strategic and current library management. Special attention has been paid to StatuS and Performance Analysis for Polish Research Libraries (AFBN) — the tools most frequently used by Polish academic librarians. StatuS is used by the academic libraries of Krakow Library Group and several other libraries in Poland. Performance Analysis of Polish Research Libraries (AFBN) is a national project. Its main objective is to create standards for Polish libraries based on a set of performance indicators. AFBN consists of the e-survey, a database and special software for the collection and analysis of data. The surveys are submitted by academic and public research libraries once a year. The research on the application of selected software tools for data collection and analysis in library management in Polish academic libraries was conducted in February and March 2009. Results of the research reflect attitudes of managers toward usability of such tools to support various aspects of managerial processes.

The present century ushered in the knowledge economy whereby information, access to it, and the ability to use it to create new knowledge becomes the single most important skill that individuals need to acquire in order to succeed. The workplace is asking for university graduates who have acquired a stronger intellectual framework for using information for discovery. This calls for a change in the university educational landscape and a pedagogic shift from the closure learning system where students and the teacher communicated and interacted face-to-face to include a new learning system that is virtual, distributed, problem-based, more student-centered, and facilitated by global information networking systems. This is a knowledge-based pedagogy and requires that both students and teaching faculty acquire information seeking and management skills. E-learning, open access to resources, distance education, interdisciplinary and cross-institutional collaboration enhanced by information communication technologies are major developments that are reshaping library services. Consequently, new roles and services have emerged for university librarians. Taking up the characteristics of an electronic information resource, librarians are more “distributed” and play a central role in the teaching/learning programmes of the university: they serve as consultants in information resources management and coordinate information technology applications; they provide instructions on research methods and other areas that deal with incorporating information communication technologies into learning, and are more actively involved in providing information instructional programmes to both faculty and students. The present study evaluates the use of library facilities and information resources in university libraries in Tamil Nadu. A survey of 518 students from 5 universities in Tamil Nadu was conducted through a set of questionnaires. The collected data covers the use of library resources, services, (e.g. reference services, photocopying services), etc. The chapter concludes that the main intention for the use of libraries has been the academic interest of the students.

This chapter evaluates the use of screencast video feedback for summative assessment tasks in the creative arts and analyzes the advantages and disadvantages of such a format when compared to traditional feedback techniques. In 2017, in the second-year course Narrative Animation at the University of South Australia, video feedback was trialed for summative assessment tasks, in an attempt to improve students' understanding of their academic performance. Thirty-seven students participated in the course and received a five-minute feedback video for each of their three submissions. The video feedback provided to students during the course was evaluated at the end of the semester in the form of two online surveys, allowing participating students with the opportunity to critically reflect on the learning experience. The findings of the study disseminate the learning benefits afforded by the video feedback model and provide insight into the varying attitudes of both students and staff.

Higher education institutions in Australia are increasingly embracing the Internet as a tool to support academic programs offered in the Asian region. The purpose of this study is to describe a low cost internet-based international video conferencing system and to assess staff attitudes toward its use to deliver lectures and tutorials to Hong Kong. The students are enrolled in undergraduate business programs at a regional campus of an Australian university. The video conferencing system is used to deliver around 50% of the course content with the remainder delivered in “face-to-face” mode requiring the lecturer concerned to travel to Hong Kong. To evaluate the use of the videoconferencing system, semi-structured interviews were conducted with staff involved in the program. The results revealed an overall positive attitude toward the technology itself, but revealed some shortcomings in its effectiveness as a teaching tool.

Going to bed each night in a sleepout—a converted verandah, balcony or small free-standing structure was, for most of the 20th century, an everyday Australian experience, since homes across the nation whether urban, suburban, or rural, commonly included a space of this kind. The sleepout was a liminal space that was rarely a formal part of a home’s interior, although it was often used as a semi-permanent sleeping quarter. Initially a response to the discomfort experienced during hot weather in 19th century bedrooms and encouraged by the early 20th century enthusiasm for the perceived benefits of sleeping in fresh air, the sleepout became a convenient cover for the inadequate supply of housing in Australian cities and towns and provided a face-saving measure for struggling rural families. Acceptance of this solution to over-crowding was so deep and so widespread that the Commonwealth Government built freestanding sleepouts in the gardens of suburban homes across Australia during the crisis of World War II to house essential war workers. Rather than disappearing at the war’s end, these were sold to homeowners and occupied throughout the acute post-war housing shortage of the 1940s and 1950s, then used into the 1970s as a space for children to play and teenagers to gain some privacy. This paper explores this common feature of Australian 20th century homes, a regional tradition which has not, until recently, been the subject of academic study. Exploring the attitudes, values and policies that led to the sleepout’s introduction, proliferation and disappearance, it explains that despite its ubiquity in the first three-quarters of the 20th century, the sleepout slipped from Australia’s national consciousness during a relatively brief period of housing surplus beginning in the 1970s. As the supply of affordable housing has declined in the 21st century, the free-standing sleepout or studio has re-emerged, housing teenagers of low-income families.