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Published: 4 June 2021

Last updated: 1 February 2022

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1

1964-, Heath Sue, ed. Sociological research methods in context. Basingstoke: Palgrave, 1999.

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2

Sociological research methods: An introduction. Homewood, Ill: Dorsey Press, 1985.

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3

Denzin, Norman K. The research act: A theoretical introduction to sociological methods. 3rd ed. Englewood Cliffs, N.J: Prentice Hall, 1989.

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4

The research act: A theoretical introduction to sociological methods. New Brunswick, NJ: AldineTransaction, 2009.

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5

Platt, Jennifer. A history of sociological research methods in America: 1920-1960. Cambridge [England]: Cambridge University Press, 1996.

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6

1971-, Schmidt Patrick D., ed. Conducting law and society research: Reflections on methods and practices. Cambridge: Cambridge University Press, 2009.

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7

Katherine, Faust, ed. Social network analysis: Methods and applications. Cambridge: Cambridge University Press, 1994.

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8

Wasserman, Stanley. Social network analysis: Methods and applications. Cambridge: Cambridge University Press, 1998.

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9

Yingying, Huang, and Wang Dong, eds. Lun fang fa: She hui diao cha de ben tu shi jian yu sheng hua = Social research on methods : Quantitative and qualitative sociological studies in Chinese contexts. Beijing: Zhongguo ren min da xue chu ban she, 2011.

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10

Farahutdinov, Shamil'. Current trends and innovative methods in marketing research. ru: INFRA-M Academic Publishing LLC., 2020. http://dx.doi.org/10.12737/1016648.

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Abstract:

This tutorial provides an overview of modern and innovative research methods used in marketing. The main focus is on innovative methods that are just becoming widespread, as well as on traditional methods that are being transformed as a result of existing trends in the modern digital age. The theoretical and technical aspects underlying the methods under consideration, a brief history of their origin, heuristic possibilities and limitations are revealed. In some cases, examples of use are provided, as well as indications of useful resources and practical use of methods in individual research practice. Meets the requirements of the Federal state educational standards of higher education of the latest generation. It is the basis for studying the discipline "Modern methods of sociological research", and its separate sections can complement such disciplines as "Methodology and methods of sociological research", "methods of marketing research", "data Analysis in sociology", etc. The materials of the manual can also be useful for independent researchers, business representatives, and managers. For students and postgraduates studying in groups of specialties and training areas 38.00.00 "Economics and management" and 39.00.00 "Sociology and social work".

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11

Sociological Research Methods. 2nd ed. Transaction Publishers, 1995.

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12

Bulmer, Martin. Sociological Research Methods. 2nd ed. Transaction Publishers, 1999.

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13

Live Sociological Methods Sociological Review Monographs Sociological Review Monograph. Wiley-Blackwell, 2012.

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14

K, Denzin Norman, ed. Sociological methods: A sourcebook. New Brunswick, N.J: Aldine Transaction, 2006.

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15

Denzin, Norman K. Sociological Methods: A Sourcebook. Taylor & Francis Group, 2017.

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16

Bulmer, Martin. Sociological Research Methods: An Introduction. Palgrave Macmillan, 2007.

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17

Bulmer, Martin. Sociological Research Methods: An Introduction. 3rd ed. Palgrave Macmillan, 2007.

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18

Denzin, Norman K. Research Act: A Theoretical Introduction to Sociological Methods. Taylor & Francis Group, 2017.

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19

Denzin, Norman K. The Research Act: A Theoretical Introduction to Sociological Methods. Prentice Hall College Div, 1988.

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20

Denzin, Norman K. The Research Act: A Theoretical Introduction to Sociological Methods. 3rd ed. Prentice Hall College Div, 1988.

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21

(Editor), J. Gladitz, and K. Troitzsch (Editor), eds. Computer Aided Sociological Research. Wiley-VCH, 1991.

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22

Bellotti, Elisa. Qualitative Networks: Mixed Methods in Sociological Research. Taylor & Francis Group, 2015.

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23

Qualitative Networks: Mixed methods in sociological research. Routledge, 2014.

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24

Denzin, Norman K. Sociological Methods: A Sourcebook (Methodological Perspectives). Transaction Publishers, 2006.

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25

G, Troitzsch Klaus, Gladitz Johannes, International Sociological Association. Research Committee on Logic and Methodology., and Akademie der Wissenschaften der DDR., eds. Computer aided sociological research: Proceedings of a workshop organized by the Research Committee 33 of the International Sociological Association and the Academy of Sciences of the GDR, held at Holzhau, GDR, October 2nd to 6th, 1989. Berlin: Akademie-Verlag, 1990.

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26

Faust, Katherine, and Stanley Wasserman. Social Network Analysis: Methods and Applications (Structural Analysis in the Social Sciences). Cambridge University Press, 1995.

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27

Gibson, Quentin. Logic of Social Enquiry. Taylor & Francis Group, 2011.

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