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Dissertationen zum Thema „Vlastní strategie“

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1

Olejník, Peter. „Návrh aplikace pro technickou analýzu a vytvoření vlastní trading strategie“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223540.

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This master thesis is focused on technical analysis, which is used for forecasting the future trends of stocks. In the first part of master’s thesis are described theoretical basis, which are a base of practical part of this thesis. Next part of this thesis describes the design of application designed to support the technical analysis. Main part of this master thesis deals with building own trading rules and trading strategy.
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2

Vaňková, Monika. „Strategie využívání nemovitostí“. Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359738.

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Thesis discusses a current topic of decision making on most effective strategy of utilization of real estates. The aim of this diploma thesis is to compare the economic advantage of model-based strategies for the utilization of real estates, to identify variants of acquisition, lease, alternatively their combinations, to evaluate these variants through income, expenditures and equity, to analyze and subsequently to find the most financially effective variant of housing. In the theoretical part, there is analyzed the conceptual apparatus, but also the relevant theoretical and legislative framework. Further, the methodology of the analysis is stated, where is chosen equity as the decisive criterion. Using this criterion, the best option of real estate utilization is detected from four variants of real estate utilization from the financial point of view, while the cash flow development is monitored in the practical part of the diploma thesis. At the end of the thesis the advantages, disadvantages and risks of strategies are formulated and recommendations are made.
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3

Vanerová, Michaela. „Strategie financování podniku“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-221667.

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In my study for the Master´s thesis "Corporate Financial Strategy " I expain terms, such as enterprise financing and its structure, long and short-term financing, external, internal and alternative financing optimum financial structure and its costs.This all I applicated in the study where try to asses the fianancial structura and financing of real company. I analyse the ways how to secure the company´s liquidity and solvency, financial equilibrium and healt by means of the financial analysis of the activity and results of the company.
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4

Hlaváč, Filip. „Úloha distribuce v rámci zavedení nové zahraniční značky“. Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-114119.

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The diploma thesis focuses on the distribution strategy, marketing mix and their relation to an optimal product launch on a new international market. This complex web of forces is set to a current market environment, where customer is "the king". The complexity of relations is examined closely with regards to the often underestimated decision on whether to distribute new products through an own store chain or as a wholesaler.
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5

Oliva, Martin. „Testování vlastních obchodních strategií na americkém kapitálovém trhu“. Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-17088.

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The aim of the thesis is testing of created investment strategies on American capital market. The beginning of the thesis is devoted to the explanation of principles of Walk-forward optimalization, description of tested time period and shares and other starting points of the thesis. Afterwards several tools of technical analysis are used to create two trading systems, which are then tested. The final part of the thesis is devoted to the analysis of results of both trading system and to suggestions, which could improve both trading systems performance.
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6

Dragounová, Martina. „Podnikatelský plán a marketingová strategie vlastního podnikání v oblasti vín“. Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113480.

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The aim of this thesis is to write a business plan and a marketing strategy for a company which is active in sales of wine. So the aim is to determine missions, visions and goals of the company. The business plan should also show if it is financially feasible. The thesis contains the competition and the consumer analysis, which are important for drawing up the business plan and the marketing strategy. The marketing strategy is based on the marketing mix. The main requirement is to make the business plan usable in practise. This practical part is completed by theoretical part which is focused on the method of writing a business plan, the planning stage of the marketing strategy and purchase behavior of consumers.
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7

Šťastný, Tomáš. „Ocenenie podniku spoločnosti Iveco Czech Republic, a.s“. Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-116589.

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The topic of this diploma thesis is a business valuation of the company Iveco Czech Republic, a.s.. I am looking for the company value. I have chosen market value like a valuation base for this diploma thesis. The market value is considered to be the valuation base for assets and companies in the market based countries. I prefer this base because of its benefits, Iveco Czech Republic, a.s. also fulfilled going concern assumption and therefore I think that the market is able to evaluate companies most objectively.
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8

Procházková, Jana. „Ocenění podniku s ohledem na současný hospodářský stav“. Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2014. http://www.nusl.cz/ntk/nusl-232916.

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The aim of the thesis is to determine the total net asset value of the Společnost XXX s.r.o. by using current valuation methods. Because they are used in my work methods of the yield, there are also strategic analysis and analysis of the financial health of the company. In conclusion, it used the determination of the total value of the equity, by a combination of the methods.
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9

Tvrdíková, Iveta. „Hodnocení investičního projektu“. Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4949.

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My paper engages in investment decision of company, shows the connection with microeconomic and macroeconomic area, that is important to be respected in this kind of decision. The paper makes a survey about the methods of investment project evaluation and simultaneously deals with criterions, which are respected by these methods. With using of concrete methods of valuation ilustrates how to proceed.
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10

Pospíšilová, Jana. „Ocenění Komerční banky a.s“. Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75834.

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The main goal of the thesis is to find market value for the company Komerční banka, a.s. on the date 31st December 2010. At the beginning of the work is described the specifics of banking institutions. The valuation consists of financial analysis, strategic analysis and creating the financial scheme. For the final valuation there is used the method called DCF Equity that discounts all the cash flows that flow to the company's owners. As an additional method was used Bond Pricing Model, market capitalization and market comparison.
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11

Večeřová, Karolína. „Ocenění vybrané společnosti“. Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73870.

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The main goal of the thesis is to find market value for the company Elektro, Inc. on the date 1st January, 2010. The company specializes in retail sale of consumer electronics and electric appliances. The valuation consists of financial analysis, strategic analysis, forecasting of important indexes of value and creating the financial scheme. For the final valuation there is used the method called DCF Equity that discounts all the cash flows that flow to the company's owners.
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12

Siničáková, Gabriela. „Ocenenie spoločnosti Rodinný pivovar Bernard a.s“. Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9319.

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The goal of the thesis is to valuate the company Rodinný pivovar Bernard a.s. for the purpose of possible sale or merger in the future. The thesis is divided into a theoretical and a practical part. The theoretical part explains the valuation procedure, particular analyses and methods used in the practical part. A discounted cash flow method was applied, specifically the two-phased model using free cash flow to the firm. The practical part started with a strategic and financial analysis, which helped to build a financial plan. The financial plan made a basis for valuation of the company by income method.
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13

Drbalová, Lucie. „Ocenění stavební společnosti“. Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-16734.

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The aim of the diploma thesis is to determine the value of the construction company as at March 1, 2010. The thesis is divided into 2 parts -- theoretical and practical. Theoretical part deals with techniques, methods, and tools of company evaluation. Practical part applies these methods to the company. Basic information about the company is presented in the beginning of the practical part. The following strategic analysis consists of analysis of development of macro-environment and micro-environment, and financial analysis, which evaluates the performance of the company. The financial plan of the company is prepared based on acquired information. Two-phase discounted cash flow method in the version of FCFF was applied for the valuation of the company.
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14

Procházka, Jan. „Stanovení hodnoty podniku výnosovou metodou“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2017. http://www.nusl.cz/ntk/nusl-319451.

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This master thesis deals with evaluation of the company TSS, spol. s r.o. (Ltd.) Třebechovice pod Orebem using earning based methods. The theoretical part contains theoretical foundations and procedures used for company evaluation. The practical part consists of strategic analysis, financial analysis, SWOT analysis, financial plan construction and final calculation of company value via DCF entity and EVA methods. The result of the thesis is the ekvity value of TSS company.
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15

Nechvátal, Marek. „Ekonomické vyhodnocení akvizičního projektu podniku“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2020. http://www.nusl.cz/ntk/nusl-417409.

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The diploma thesis focuses on the economic evaluation of the company acquisition project using methods of discounted cash flow, net present value and discounted payback period. The theoretical part of the thesis uses comprehensive view on modern methods of strategic and financial analysis, financial planning strategy and investment decision-making methods. The second half of the work contains practical part of strategic and financial analysis, calculated cost of equity, weighted average cost of capital and economic evaluation of the acquisition project itself.
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Dávidová, Lucia. „Ocenenie doménového mena“. Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-114378.

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The main goal of this work is to evaluate the market value of the Internet domain, Fotečky.cz, at the 1st in January 2012, for the purpose of subsquent selling the domain on the market to the potential buyer. To correct evaluation, method of multi-period excess earnings and method of the license analogy are used.
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17

Herůfková, Jitka. „Ocenění podniku Kornfeil spol. s r.o“. Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2013. http://www.nusl.cz/ntk/nusl-232787.

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Master’s thesis is focused on the application of valuation methods chosen company Kornfeil spol. s r.o. Methods of measurement are specified in the thesis. This thesis describes process of valuation of selected company. Steps in the valuation, financial analysis, strategic analysis, financial plan, the discount rate and the application of valuation methods are specified. In the thesis are applied to revenue and cost valuation method, and finally made their synthesis.
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18

Pešinová, Karolína. „Nástroje pro budování vlastní edukační strategie“. Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-337493.

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Ways for self development of teaching strategy Abstract: The aim of this thesis is to analyse the diagnostic tools designed by M. Hejny and his team. These tools focus on teaching styles in education, observing the personal development of a mathematics intern teacher. The study materials i have obtained during my practice are used to describe and analyse the teacher's educational style, with the use of twenty defining parameters. My thesis is based on Gabriela Hlavata's master thesis, a teacher who describes her own shift from transmissible to constructive teaching in mathematics classes. Hlavata depicts this shift clearly, hence the reason I have decided to describe it with a set of parameters measuring the intern teacher's educational style. The subsequent aim is to trace my own evolution in teaching mathematics. Practice and materials gained in my graduation, together with the twenty educational parameters as outlined in my thesis, will serve to analyse and describe my own educational style. In choosing this topic, I am trying to answer the following question; whether the observation of a teacher's educational style will impact on the delivery and quality of mathematics lessons? Furthermore, is improvement possible, or have I reached the capacity of my own teaching ability? Additionally this thesis...
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Bičíková, Romana. „Vlastní jména jako potenciální projev "cizosti" v překladu neliterárního textu“. Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-312957.

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The subject of this thesis is proper names in Czech and Spanish language and proper names in translation from Spanish into Czech. The theoretical part of the thesis comprises of an overview of the current state of investigation in the field both in Czech and in Spanish. In Czech linguistics, onomastics is a comparatively developed discipline. In Spanish, it is mostly grammatical manuals that deal with proper names. In both languages, authors tend to agree on the definition and classification of proper names into anthroponyms, toponyms and chrematonyms; however, Spanish authors usually do not separate chrematonyms as a category under such name. Furthermore, nobody has yet defined or classified the functions of proper names in Spanish language (an action which has already been done for the Czech language). Opinions on the translation of proper names differ to a large degree. Authors recognize proper names as polyfunctional units and agree that their translation (or non-translation) is in large measure conditioned by norms and specific historically conditioned conventions; by the function of the text, text type and genre; by the relationship of the working languages and so on. Authors also suggest their own set of strategies which can be used in the transfer of proper names from one language into...
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20

Pelclová, Martina. „Koktavost z pohledu dospělých balbutiků“. Master's thesis, 2021. http://www.nusl.cz/ntk/nusl-446009.

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The subject of this master thesis is to examine balbutism from a perspective of adult stutterers. The thesis is broken down into a theoretical part and a practical part. The theoretical part is subsequently divided into five chapters. The introductory chapter defines motivation and a process of motivating another person. The following chapter deals with communication, an anxiety and panic resulting from communication, a motivation towards communication and additionally also the speech impairments under which stuttering is included. The third chapter specifically deals with stuttering, its origins, symptoms and classification. The fourth chapter describes diagnostic methods of stuttering employed in Czech Republic. The chapter about therapeutic methods concludes the theoretical part of the thesis. The practical part is centered on a research analysis and employs a qualitative method, namely a grounded theory method. Eight adult stutterers between the ages 31 and 50 were included in the study that took a form of questionnaire. Its primary aim was to examine the way in which adult stutterers view their own stuttering. The secondary aim was to determine what advice would the study group give to people suffering from a similar condition. The result of this thesis has been achieved by constructing three...
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Carhounová, Kristýna. „Lokální produkce jako budoucnost pro Netflix? Srovnání obchodní strategie při vstupu do vybraných evropských zemí“. Master's thesis, 2019. http://www.nusl.cz/ntk/nusl-404648.

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This diploma thesis deals with the current phenomenon of video on-demand and the strategy of the streaming company Netflix when entering the European market. In the opening chapters it is necessary to explain the boom of the video on-demand services (VoD) in the context of television history and its position in relation to traditional linear broadcasting. Subsequently, the dramaturgical line and the programming offer of the company are presented , which is undoubtedly a competitive advantage of Netflix. In this context, Netflix's biggest competitors and their approach to production of original content are mentioned. The challenges Netflix is facing in its international expansion are also mentioned, including the need to tailor its offer and produce local content when entering new markets. Afterwards the European market as a whole is analyzed with regard to the specificities of the region and the key steps that were necessary to successfully start doing business on the continent. Last but not least, the thesis examines the position and development tendencies of Netflix in the field of original production in selected three European markets - Norway, France and the Czech Republic. In this part, Netflix is compared to other VoD competitors in these markets as well as by established players such as...
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REZKOVÁ, Eva. „Tržní hodnota obchodní korporace jako faktor pro budoucí rozhodování vlastníka“. Master's thesis, 2017. http://www.nusl.cz/ntk/nusl-367494.

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The main aim of the diploma thesis is to determine the market value of a corporation for the purpose of choosing an alternative to maintain the owner's regular financial income or to ochieve a one-off income from the sale of this business corporation. The chosen company was MADETA a. S. The DCF method was chosen for the award. The characteristics of the selected company, the strategic and financial analysis, the value generators and the financial plan are processed. All this was used to determine the market value of the corporate corporation as of December 31, 2015. In the end of the thesis, the alternative of maintaining the owner's regular financial income or a one-off income from the sale is evaluated.
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JANDOVÁ, Veronika. „Postoje učitelů k problému drogových závislostí a k programům protidrogové prevence vlastních škol“. Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-80718.

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Graduation theses will research the actual attitudes towards problems of drugs, drug dependences and the antidrug preventive programs at schools of teachers {--} the school metodist of primary prevention and teachers of whom the primary prevention is not special part of their work.
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Smyčka, Jan. „Strategie rostlin v podzemní kompetici - náhled skrze teorii her“. Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-331229.

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In recent decades, it was shown that belowground competition for some plants may take form of the tragedy of the commons (TOC). In these plants, the competing neighbours invest more in root systems than would be appropriate for optimal nutrient uptake for the group and also more than they do when grown alone. However, there is also strong evidence that other species do not follow TOC, and tailor their root system to best nutrient exploitation irrespectively of competitor presence. The root investment strategy of these plants should correspond to the ideal free distribution (IFD). In my thesis I focus on two aspects:  I use game theoretical models to explore, whether those strategies can coexist within species and also whether different species can coexist if they have different strategy. From this model I draw predictions, which I test by meta-analysis.  Using Agrostis stolonifera as a model, I test assumptions on nutrient and neighbour perception, which underlie TOC and IFD models. I show that according to mathematical models, those two strategies can coexist in different species in a community, but cannot coexist within a species. Within a species, the TOC strategy should always dominate, once it appears. This can be extrapolated to macroevolutionary scale - once TOC occurs in certain clade, it should...
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