Thematische Bibliographien / Slow and fast fashion

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Auswahl der wissenschaftlichen Literatur zum Thema „Slow and fast fashion“

Autor: Grafiati

Veröffentlicht am 30. Juni 2021

Zuletzt aktualisiert am 12. Februar 2022

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Zeitschriftenartikel zum Thema "Slow and fast fashion"

Hall, Jenny. „Digital Kimono: Fast Fashion, Slow Fashion?“ Fashion Theory 22, Nr. 3 (27.04.2017): 283–307. http://dx.doi.org/10.1080/1362704x.2017.1319175.

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Fleury, Felipe Guimarães, und Mirtes Marins de Oliveira. „Fast-Slow“. dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda, Nr. 32 (03.08.2021): 20–40. http://dx.doi.org/10.26563/dobras.i32.1365.

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O objetivo do artigo, a partir de pressupostos ideológicos que sustentam os movimentos de moda fast-fashion e slow fashion, é analisar os discursos construídos acerca da obsolescência de produtos de moda sob a ótica dos sistemas de produção linear e circular relacionados à significação do paradoxo Fast-Slow. Tais análises não se limitam a negar o fast-fashion e afirmar o slow fashion como possível alternativa à obsolescência. Conforme Weber (1999), o entendimento das questões subjetivas e empíricas desses fenômenos sociais levam ao interesse preliminar de repensar a própria estrutura do cenário têxtil-confecção-moda e sua organização social e ambiental para rever os desafios futuros. Ainda como base teórica, utiliza-se Berlim (2015), Fletcher e Grose (2011), Kazazian (2005), Minney (2016) e Salcedo (2014) a fim de fundamentar as perspectivas de um possível caminho para a atuação ética do profissional de moda em uma sociedade de consumo com vistas à transição do modelo econômico linear para o circular com maiores conhecimentos sobre desenvolvimento sustentável.

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Ivan, Coste Maniere, Doyle Celia, Guerbas Sarah und Guisiano-Demarez Matthieu. „FROM FAST FASHION TO SLOW FASHION SUSTAINABLE INNOVATIONS: FROM NATURE TO FASHION“. Global Fashion Management Conference 2019 (11.07.2019): 512–13. http://dx.doi.org/10.15444/gfmc2019.05.06.01.

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Coutinho, Marina, und Graziela Brunhari Kauling. „Fast fashion e slow fashion: o paradoxo e a transição“. Revista Memorare 7, Nr. 3 (21.12.2020): 83. http://dx.doi.org/10.19177/memorare.v7e3202083-99.

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A contemporaneidade é caracterizada por mudanças constantes em todos os aspectos da sociedade. O presente artigo objetiva analisar a transição paradoxal entre os fenômenos sociais do fast fashion como reflexo da era moderna e o slow fashion como uma reação pós-moderna. Para essa reflexão, são estudados os conceitos de Saturação de Michel Maffesoli e da Bacia Semântica de Gilbert Durand, ambas teorias do imaginário. A metodologia de pesquisa se faz pela abordagem compreensiva, que visa descrever o vivido reconhecendo no cotidiano a força da potência social. O Fashion Revolution traz, com a metáfora do fluxo das águas de Durand, o exemplo desse movimento cíclico. O estudo sugere que a transição é um processo permanente e contínuo, porém inconstante, imprevisível e não linear

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Brewer, Mark K. „Slow Fashion in a Fast Fashion World: Promoting Sustainability and Responsibility“. Laws 8, Nr. 4 (09.10.2019): 24. http://dx.doi.org/10.3390/laws8040024.

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Through its rapid production methods that supply the latest catwalk styles almost instantaneously to the high street, the fast fashion model has revolutionized the fashion industry, while generating a significant carbon footprint and a host of social concerns. Yet, the law is either slow or ineffective in promoting sustainability in a world obsessed with image and social connectivity, while outdated notions of companies continue to dominate the legal academy. This chapter initially examines the fashion industry’s environmental footprint. Then, it examines the rise of the fast fashion model and law’s inadequacy to prevent the model from undermining intellectual property rights or effectively address the model’s detrimental impact on environmental and social sustainability. The chapter then challenges traditional notions of corporate personality, calling for more responsible corporate behavior and greater legal scrutiny. Finally, the chapter considers various issues to enhance ethical behavior in companies, arguing that the slow fashion movement provides an alternative paradigm to the fast fashion model, since the slow fashion movement connects suppliers and producers more closely with consumers, thereby enhancing sustainability and corporate responsibility.

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Noh, Mijeong, Jessica Carroll, Sierra Holt und Kristeena Blaser. „FAST AND SLOW FASHION BRANDS IN DEVELOPING SUSTAINABLE FASHION ASPECT OF FIBER MATERIALS“. Global Fashion Management Conference 2017 (06.07.2017): 439–44. http://dx.doi.org/10.15444/gfmc2017.05.08.01.

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Aldilax, Dandy, und Waldemar Pfoertsch. „Application of Combined SWOT and AHP for Strategy Development: A Case of Slow Fashion Brand in Bandung, Indonesia“. Asian Journal of Technology Management (AJTM) 13, Nr. 3 (2020): 213–28. http://dx.doi.org/10.12695/ajtm.2020.13.3.3.

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Abstract. Raising global awareness in a sustainable environment intrigued many young designers and environmental activists to create environmentally friendly products. Slow fashion is a new solution to overcome issues caused by fast fashion, which promotes concern about the environment and sustainability of the products proven by materials, process, and disposal of the products. However, there is lack of empirical evidence about strategy development for Slow Fashion brand in Indonesia. This study aims to identify an appropriate strategy for slow fashion brand in Bandung, Indonesia. Bandung is one of the most creative cities in Indonesia, according to UNESCO, and be the main area of the research. Based on the result, researcher can determine several strategies for slow fashion brand in Indonesia. This research used quantitative approach through questionnaire filled during Forum Group Discussion (FGD). In developing the strategies, internal and external factors were carried out from environment scanning and discussion, then analyzed use hybrid methodology of SWOT-AHP. The result of the study concludes four strategies by considering both internal and external factors overall priority score. This study is important in understanding the most important factors to consider in developing strategies to grow a slow fashion brand in Indonesia. Keywords: Analytical Hierarchy Process , Slow Fashion, Strategic Planning , SWOT

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Wright, G., und E. Hurn. „Cytochalasin inhibition of slow tension increase in rat aortic rings“. American Journal of Physiology-Heart and Circulatory Physiology 267, Nr. 4 (01.10.1994): H1437—H1446. http://dx.doi.org/10.1152/ajpheart.1994.267.4.h1437.

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We separated the K(+)-induced contraction of rat aortic rings into its initial (fast) and secondary (slow) components. It was found that temperature sensitivity, K+ depolarization, and Ca2+ dependency could each be utilized to differentiate between these two components of the contractile response. Increasing the passive tension preload of the tissue increased the fast response but had no significant effect on the secondary slow rise in tension. Cytochalasins, which inhibit actin polymerization, reversibly inhibited tension development by rat aortic rings with the effect selectively confined to the slow component of the K(+)-induced contraction. In a similar fashion, cytochalasin was shown to attenuate the slow tension increase caused by phorbol 12,13-dibutyrate. Finally, it was found that low concentrations of the protein kinase C (PKC) inhibitor staurosporine (8 x 10(-9) M) selectively attenuated the slow component of the K(+)-induced contraction. The results suggest that distinctly different mechanisms regulate the initial fast and secondary slow contractile responses induced by elevation of extracellular K+. Both mechanisms are voltage sensitive and use extracellular Ca2+. The fast but not the slow component was altered by changing the passive tension preload in a fashion consistent with a sliding filament mechanism of force development. The specific nature of the slow component is not certain but may involve low-level PKC activity and require the integrity and capability for remodeling of a specific portion of the actin-containing cytoskeleton.

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Das, Marie, Laure Herweyers, Ingrid Moons und Els Du Bois. „STRATEGIC DESIGN OPPORTUNITIES TO INCREASE SUSTAINABLE FASHION AWARENESS AND BEHAVIOUR“. Proceedings of the Design Society 1 (27.07.2021): 2711–20. http://dx.doi.org/10.1017/pds.2021.532.

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AbstractFast fashion, with its focus on cheap clothing and everchanging trends, has an enormous negative environmental and social impact. Despite rising consumer awareness and slow fashion as an emerging trend, many consumers often still rely on fast fashion. This research aims to create insights into why customers keep returning to fast fashion and what is holding them back from buying sustainable fashion. This is done through a quantitative survey (n=521) and qualitative semi-structured interviews (n=9). Based on the findings, opportunities are defined for designers on how, where, and when to intervene, and on which target group to focus. The main obstacles that counter slow fashion are (i) a lack of understandable and clear information, (ii) the price or available budget, and (iii) the importance of social influence. Strategic design interventions should focus on educating eco-conscious and social-conscious customers based on their personal definition of sustainable fashion. By providing in-store information during time of purchase, designers can create new shopping experiences, educate customers using a positive note and build customer relations with the retailer. Further research should extend these insights with retailers' perspectives.

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Solino, Livia Juliana Silva, Breno Moore de Lima Teixeira und Ítalo José de Medeiros Dantas. „sustainability in fashion“. International Journal for Innovation Education and Research 8, Nr. 10 (01.10.2020): 164–202. http://dx.doi.org/10.31686/ijier.vol8.iss10.2670.

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A reflexive movement around the universe of fashion shows alternatives to combat unrestrained consumption. The weakening of textile resources found in nature, and the devaluation of local production, seeking significantly, attributes that are applicable amid problematization caused since obtaining products. fashion items until their disposal. The slow fashion movement appears as a counterpoint to the fast-fashion model, seeking to add value in a rational way to clothing items in the globalized market, inserting sustainability as the main propagator of this dynamic that grows in a dizzying way over time. Thus, the objective of this research is to identify how slow fashion has been discussed in academic research. For this, a systematic literature search was carried from its first publication, in 2008, until the year 2019. The research is classified as descriptive with a qualitative-quantitative approach. As a result, 105 papers were obtained, ranging from articles in journals and congresses to master's thesis and doctoral dissertations. It is a review of literature on how this topic is being disseminated amid the informational flow of fashion and its easy democratic access and debate, as well as the systematization of data that prove its existence and its interfaces that are relevant in business competitive level. About the results, we identified mostly qualitative research, focusing on the conceptual development of the area until at least mid-2017, with a change to practice during the year 2019, with exponential growth in recent years, especially in countries like Brazil and United States. It was also possible to define the term movement to characterize slow fashion, as well as to determine a holistic concept that better defines the vision of researchers in the area, with special focus on the works of Kate Fletcher. With this review, the necessary knowledge is exposed to deal with the subject in question and expand this theme in other areas that are appropriate to it.

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Dissertationen zum Thema "Slow and fast fashion"

Machadinho, Mónica Filipa Coelho. „Fast fashion vs. slow fashion“. Master's thesis, Universidade de Lisboa, Faculdade de Arquitetura, 2018. http://hdl.handle.net/10400.5/17804.

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Dissertação de Mestrado em Design, com a especialização em Design de Moda apresentada na Faculdade de Arquitetura da Universidade de Lisboa para obtenção do grau de Mestre.
A presente dissertação, de cariz teórico-prático, insere-se no âmbito do Design de Moda, particularmente na observação dos novos comportamentos do mercado e das novas tendências de consumo, resultantes do atual processo de globalização decorrente da Terceira Revolução Industrial. A partir de revisão de literatura relevante, este estudo pretende analisar a evolução da globalização e o seu impacto junto dos consumidores. Os antagónicos movimentos de Fast Fashion e Slow Fashion, assumem particular importância no contexto da indústria da Moda, e exprimem diferentes valores estéticos, culturais e sociais que proporcionam diferentes visões no pensamento e vivência dos consumidores, estabelecendo conexões entre as consequências geradas por ambos os movimentos. Através de uma análise SWOT, a presente investigação procura obter uma mais correcta identificação dos valores de cada um destes dois sistemas, fundamentais para a compreensão de uma moda mais consciencializada e justa. Com base nos princípios da Slow Fashion, que valorizam não só as questões da ética e sustentabilidade mas, e sobretudo, a valorização das habilidades tácteis dos artesãos populares portugueses, surge o levantamento das principais técnicas e desenhos utilizados na elaboração do tradicional “Bordado de Viana”, que servirá de suporte à coleção desenvolvida.
ABSTRACT: This essay, of a theoretical and practical nature, is aimed at the observation of new behaviors in markets as well as the new trends of consumption, resulting from the ongoing process of globalization of the Third Industrial Revolution. Starting with the consulting of relevant literature, this research intends to analysis the evolution of the globalization, and the impact on consumers. The antagonistic movements of Fast Fashion and Slow Fashion which are particularly important in the Fashion industry, and express different aesthetical, cultural, and social values that allow us new insights into the thinking and background of consumers, establishing connections between the consequences that arose from these movements. Through a SWOT analysis, the present investigation attempt to obtain a more accurate identification of the values of each of the two systems, which is fundamental in the understanding of a more aware and fair fashion. Based on the principles of Slow Fashion, which hold in high regard not only matters of ethics and sustainability but, first and foremost, the valuing of the labor skills of popular Portuguese artisans, comes up the main techniques and designs used in the production of the traditional “Bordado de Viana” were studied, and served as inspiration for the collection that will be developed.
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JOHANSSON, ELEONOR. „Slow fashion : the answer for a sustainable fashion industry?“ Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-20182.

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The fashion industry is today a global industry and has huge effect on our environment as well as on people. It is dominated by fast fashion and just-in-time production that has lead to increased seasons and mini-collections in season, which generate new low price items in store every week and even every day. This in turn has lead to an escalation in fashion trends that spris our desires for new experiences and leads to overconsumption where consumers buy more than they need, which in the end results in fashion waste.
Program: Magisterutbildning i Applied Textile Management

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Mardell, Emma. „Questioning the boundaries between fast- and slow fashion“. Thesis, Stockholms universitet, Företagsekonomiska institutionen, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-143065.

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Individual’s existential ambivalence has according to Jacques Derrida, one of the foremost proponents of post-structuralism, led to a continuous demand for structure (Cooper, 1989). Categories, used as structural tools, are however often hierarchically organized, where one category is more preferable than the other, also referred to as binary oppositions. Alternative categories and/ or references will appear when adopting a deconstruction process, which is crucial in order to invoke change and development (Cooper, 1989; Markkula et al., 2011; Marion, 2006). The aim of present research is trying to identify if Derrida’s theory of undecidable transfer of features (Agger, 1991; Cooper, 1989; Livingston, 2010; Bates, 2005) is applicable in fashion, more specifically fast- and slow fashion, and if the two categories are susceptible to a merge. Deconstructionism and Derrida’s theory of undecidable was furthermore applied as the theoretical framework throughout the study. Present research has been executed with an interpretive methodological approach and through a poststructural epistemological outlook (Hudson & Ozanne, 1988; Eriksson & Kovalainen, 2016). Data was derived through two focus group interviews, involving seven informants at a time, with Autodriving as a visual research tool (Heisley & Levy, 1991) and open-ended questions as a complementing instrument (Eriksson & Kovalainen, 2016). A thematic analysis was furthermore applied when revisiting the data and analysing its content. The findings finally suggest that a merge between fast- and slow fashion is executable, which furthermore also legitimises Derrida’s theory of undecidability. This study has however only begun the deconstruction process and does therefore encourage future researchers to continue investigating the theory of undecidability (Agger, 1991; Cooper, 1989; Livingston, 2010; Bates, 2005) not only in fashion, but also within other institutions.

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Haeger, Christiansson Jacob, und Julia Lindhé. „Flexibilitet på en dynamisk marknad : En kvalitativ tvärsnittsstudie om hur företag arbetar med flexibilitet på en dynamisk marknad“. Thesis, Linköpings universitet, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-160332.

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Bakgrund: Modeindustrin är en av de branscher som växt mest under 2000 talet vilket medfört förändringar gällande trender och strukturer på marknaden. Från att massproduktion dominerat produktionsstrategin och dess värdekedja har en dynamisk marknad med dess sporadiska efterfrågan växt fram. Som en följd har värdekedjan och produktionsstrategin utvecklats till att bli allt mer agil och flexibel. Att vara mer flexibel är dock en fråga om prioritering då det kräver resurser, pengar och tid. Syfte: Syftet med studien är att beskriva och analysera hur Slow Fashion bolag arbetar med flexibilitet på en dynamisk marknad. Metod: Studien har en kvalitativ forskningsmetod och är en tvärsnittsstudie med två företag som empirisk grund. Empirin har samlats in via semistrukturerade intervjuer samt dokumentstudier. Slutsats: Studien konstaterar att flexibilitet inte är något som något av de undersökta företagen jobbar aktivt med vilket har skapat en låg lageromsättningshastighet. Flexibilitet är dock inte lika viktigt för dessa företag inom Slow Fashion då deras segment grundar sig på en betydligt stabilare efterfrågan på grund av dess långa produktlivscykler.
Flexibility on a dynamic market - A qualitative cross-sectional study on how businesses work with flexibility on a dynamic market. This study aims to investigate how Slow Fashion companies use flexibility in their project of creating a collection to survive on a dynamic market with high volatile demand. This has been investigated by studying two Swedish fashion companies and the research questions that has been investigated is: - How does the companies prioritize between quality, economic and time when developing a new collection? - How does the prioritization affect the companies ability to achieve flexibility? - How important is flexibility for a Slow Fashion company? The study is based on interviews with two persons who work at two different Slow Fashion companies. Since there is a lot of research about how Fast Fashion companies work with flexibility, the aim of the study has been to investigate how and if Slow Fashion companies does the same. The study shows that rather than focusing on time in the companies working processes, they prioritize to maintain a high-quality production while keeping the productions costs down. Based on the results obtained in this study, it can be concluded that the companies do not use flexibility with the ambition of launching their products to the market as quick as possible since the demand of Slow Fashion products have a longer durability than Fast Fashion company products. However, they still exist on a dynamic market that requires flexibility in other parts of the value chain. The main contribution from this study is a deeper understanding in how Slow Fashion companies work with flexibility.

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Skoog, Rebecka, und Alexandra Olofsson. „Att implementera cirkulär ekonomi inom slow fashion : En kvalitativ studie av slow-fashionföretags möjlighet att implementera den cirkulära ekonomins principer“. Thesis, Umeå universitet, Företagsekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-149520.

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Hernández, Abel. „Fast and Slow Fashion as Seen Through the Millennial Mindset“. The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu1524092309937056.

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Karlsson, Matilda, und Crystel Fernandes. „Fast Fashion 2.0 : en mer hållbar affärsmodell“. Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-10283.

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Att arbeta med miljö och hållbarhet blir allt vanligare inom modesektorn. Samtidigt ställs höga krav på hastighet inom textil- och klädindustrin som pressas till att leverera trendiga, prisvärda plagg i stora volymer så snabbt och effektivt som möjligt på marknaden. Det leder ibland till överproduktion och negativ miljöpåverkan. Hur kan då den så kallade fast fashion-industrin och den mer hållbara modeindustrin samverka så att fast fashion-företag ska kunna nå en mer hållbar affärsmodell? Begreppet kollaborativ konsumtion förekommer allt oftare, vilket innebär en delad ekonomi där konsumenter får tillgång till varor utan att själva äga dem. Det leder till att överkonsumtionen av varor i samhället minskar och istället främjas den hållbara utvecklingen. Uthyrning som ett alternativ till försäljning är förekommande inom modesektorn, både som ett alternativ till den traditionella försäljningen, men även som ett substitut. Dock är det idag inte lika förekommande med uthyrning av fast fashion-kläder, detta anses därför vara ett intressant ämne att undersöka. Studiens syfte är att undersöka möjligheterna att införa uthyrning av kläder i kombination med traditionell försäljning i fast fashion-företaget Gina Tricot och därefter föreslå en möjlig affärsmodell. Studien grundas i affärsmodellen Busines model generation baserat på nio byggstenar, insamlat material i form av intervjuer och webbaserat material från tre företag. Gina Tricot representerar ett fast fashion-företag, Houdini ett livsstilsföretag med uthyrning som ett alternativ till försäljning samt Klädoteket som representerar ett hyrbaserat företag. De tre företagens affärsmodeller har jämförts med varandra samt analyserats med tidigare studier för att slutligen i en analys och diskussion besvara studiens syfte. Sammantaget har studien kunnat visa hur fast fashion-företaget Gina Tricot kan införliva det allt mer aktuella fenomenet, kollaborativ konsumtion i en ny affärsmodell. Vid ett eventuellt införande av Gina Tricot´s nya koncept kläduthyrning, kan företaget behöva förändra framförallt sex av de nio byggstenarna ur affärsmodellen Business model generation. Genom nya värdeerbjudanden, fler marknadsföringskanaler och bättre kundrelationer med utbildad butikspersonal inom hållbar konsumtion, har den nya affärsmodellen stor potential att lyckas då Gina Tricot har de ekonomiska och mänskliga förutsättningarna. Frågan ställs där emot om Gina Tricot´s fast fashion-kläder verkligen håller den kvalitet som krävs för uthyrning i det nya och mer hållbara konceptet, Fast Fashion 2.0.

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Vaz, Inês Margarida Pereira. „O consumidor orientado para o slow-fashion : relação entre perfil, orientação e intenção de compra“. Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19935.

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Mestrado em Marketing
Em resultado dos desafios ambientais e sociais que o planeta enfrenta atualmente e que comprometem a sua sustentabilidade, um número crescente de consumidores preocupa-se com estas questões, apoiando movimentos que garantem a satisfação das necessidades presentes sem comprometer as futuras e pressionando as empresas no mesmo sentido. Um desses movimentos sustentáveis é o slow-fashion, que em contraste com o fast-fashion, batalha contra os impactos negativos de uma das indústrias mais poluentes e menos éticas, a da moda. Neste sentido, tendo em conta a clara expansão deste movimento e o conhecimento restrito sobre o tema, o objetivo geral da presente dissertação passa por identificar a dimensão e o perfil sociodemográfico e psicográfico do grupo de consumidores portugueses de artigos de moda altamente orientados para o slow-fashion, tal como por determinar a sua intenção de compra. Os resultados indicam que o grupo de inquiridos altamente orientados para o slow-fashion detém uma dimensão significativa na amostra. Em relação ao perfil, são as mulheres com mais de 54 anos que possuem uma orientação mais elevada, não se verificando diferenças quanto a habilitações literárias e rendimento. Para além disso, os valores ambientais, valores altruístas, crenças negativas sobre sweatshop e crenças negativas sobre questões ambientais na indústria da moda, mostram-se relevantes na explicação desta orientação, ao contrário dos valores egoístas. Por fim, quanto maior a orientação para o slow-fashion, maior a intenção em comprar estes produtos.
As a result of the environmental and social challenges faced by the planet nowadays which undermine its sustainability, a growing number of consumers is concerned about these issues, supporting movements that ensure the satisfaction of present needs without compromising future ones and putting pressure on companies to do it as well. One of these sustainable movements is slow-fashion, that, in contrast to fast-fashion, battles against the negative impacts of one of the most polluting and unethical industries, the fashion industry. Thus, considering the clear expansion of this movement and the limited knowledge on it, the goal of this dissertation is to identify the dimension and the sociodemographic and psychographic profile of the Portuguese consumers group that has a high slow-fashion orientation and determine their purchase intention. The results show that the respondents' group that has a high slow-fashion orientation owns a significant size in the sample. Regarding their profile, women over 54 are the ones who have a higher orientation to slow-fashion, with no differences in terms of academic qualifications and income. In addition, the environmental values, altruistic values, negative beliefs about sweatshop and negative beliefs about environmental issues in the fashion industry are relevant in explaining this orientation, as opposed to egoistic values. Finally, the higher the consumer orientation, the greater the purchase intention.
info:eu-repo/semantics/publishedVersion

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Robertsson, Ella, und Jenny Nylander. „Är det möjligt att marknadsföra på ett hållbart sätt? : En studie om slow fashionföretags förhållningssätt till marknadsföring“. Thesis, Högskolan i Skövde, Institutionen för handel och företagande, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-20067.

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Företag inom slow fashion arbetar mer med hållbarhet, både för konsumenterna och deras anställda. Det är stort fokus på att miljön ska bevaras medan företagen konkurrerar med fast fashionkedjor som massproducerar kläder och säljer till låga priser. Det stora problemet inom industrins produktion handlar om hur man ska försöka minska utsläpp och påverkan på miljön samt hantera överkonsumtionen genom hållbar marknadsföring. Studiens syfte är att utvärdera vilka karaktärsdrag slow fashion företag har gentemot fast fashion företag och hur slow fashion företag inom klädindustrin marknadsför sitt hållbarhetsarbete till konsumenterna. Studien undersöker även hur företagen arbetar med marknadsföring för att nå ut till sina nuvarande och framtida konsumenter. Studien har en kvalitativ ansats och det empiriska materialet samlas in genom semistrukturerade intervjuer med fyra slow fashion företag. Vi har även samlat in empiriskt material genom undersökningar av företagens offentliga material så som hemsidor och sociala medier för att komplettera intervjuerna. Resultatet analyseras med hjälp av tidigare forskning och begreppen slow- jämfört med fast fashion och marknadsföring. Vidare analyseras företagens ansvar med hjälp av begrepp och modeller inom triple bottom line, corporate social responsibility, certifieringar och legitimitet. Det sista inom studien som analyseras är konsumentens ansvar i form av politisk konsumtion samt aktiviteterna bojkott och buycott. Resultaten visar att alla fyra företagen är positiva till att arbeta med hållbarhet för att förbättra miljön och deras arbete kommer inte avta men att företagen vill nå ut till fler konsumenter och minska konsumtionen genom att påverka konsumenterna till att göra färre onödiga inköp.
Slow fashion companies work more with sustainability, both for consumers and their employees. There is a strong focus on preserving the environment while companies compete with fast fashion chains that mass-produce clothes and sell at low prices. The big problem in industrial production is about how to try to reduce emissions and impact on the environment and manage overconsumption through sustainable marketing. The purpose of the study is to evaluate the characteristics of slow fashion companies in relation to fast fashion companies and how slow fashion companies in the clothing industry market their sustainability work to consumers. The study also examines how companies work with marketing to reach their current and future consumers. The study has a qualitative approach, and the empirical material is collected through semistructured interviews with four slow fashion companies. We have also collected empirical material through studies of the companies' public material such as websites and social media to supplement the interviews. The results are analyzed with the help of previous research and the concepts of slow- vs. fast fashion and marketing. Furthermore, corporate responsibility is analyzed with the help of concepts and models within triple results, corporate social responsibility, certifications, and legitimacy. The last thing in the study that is analyzed is the consumer's responsibility in the form of political consumption and the activities boycott and buycott. Results show that all four companies are positive about working with sustainability because the environment and their work will decline, but that the companies want to reach more consumers and choose consumption by influencing consumers to make fewer unnecessary purchases.

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Mohsin, Priya. „Modeindustrins gröna marknadsföringsstrategi : En studie om Åhléns och Filippa K“. Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-27933.

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Den senaste tiden har miljödebatten vuxit sig stor och den kopplas allt mer samman till det ohållbara konsumtionssamhället som vi lever i idag. Modeindustrin utgör en stor del i den ohållbara utvecklingen av samhället och genom ett hållbarhetsengagemang börjar många modeföretag försöka få bukt på miljöproblemet och flera andra sammanhängande globala problem. I samband med detta har det gröna marknadsföringskonceptet fått ett uppsving bland modeföretagen och företagen har börjat anamma slow fashion konceptet. Denna miljödebatt i relation till klädkonsumtion är ett väldigt viktigt ämne som behöver tas på största allvar. Med grund i denna problemdiskussion är syftet med studien att analysera grön marknadsföringsstrategi inom modebranschen och därmed bidra med kunskap och djupare förståelse för ämnet. För att utföra undersökningen har studien antagit ett företagsperspektiv och analyserat kring Åhléns och Filippa Ks hållbarhetsarbete och deras gröna marknadsföringsstrategier. Studiens frågeställningar är ”Hur arbetar Åhléns och Filippa K med hållbarhet inom deras verksamhet?” och ”Vilka likheter och skillnader går det att urskilja i företagens gröna marknadsföringsstrategi?”. Studien baserades på modellen ”The Marketing Triangle” och för att erhålla olika perspektiv av respektive företaget har därför en kvalitativ metod med en deduktiv ansats varit till grund. Det utfördes både intervjuer med respektive företag samt en personalundersökning genom ”Mystery shopping” metoden. Studien påvisade att företagen arbetar omsorgsfullt med hållbarhet inom företagen och att det finns flera likheter än skillnader i företagens gröna marknadsföringsstrategi vilket troligtvis bland annat har att göra med att de ingår i samma koncern. Utifrån ett realistiskt perspektiv har företagen en beblandning av de olika strategierna i ”The Green Marketing Strategy Matrix” och de består inte endast av en enda strategi från modellen. En skillnad i företagens marknadsföringsstrategi är att de har olika syften när de kommunicerar via marknadskommunikationen, medan Åhléns vill framhäva miljöaspekterna väljer Filippa K att avstå ifrån det. Personalundersökningen som innefattade observation av kommunikationen i butikerna påvisade att båda företagen bör arbeta mer med den interna marknadsföringen. Slutdiskussionen av studien tyder på att det för båda företagen finns brister i deras gröna arbete och det går därför att ifrågasätta hur pass miljöetiskt deras arbete är inom produktionskedjan. Det går även att konstatera att modeparadoxen är vad som hindrar arbetet mot ett hållbart konsumtionssamhälle. Som en avslutande ståndpunkt förklaras det att för att åstadkomma förändringar och bidra till ett hållbart samhälle behöver alla vi ta vårt eget ansvar.

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Bücher zum Thema "Slow and fast fashion"

Challoner, Jack. Fast and slow. Austin, Tex: Raintree Steck-Vaughn, 1997.

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Theodorou, Rod. Fast and slow. Crystal Lake, IL: Rigby Interactive Library, 1996.

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Granowsky, Alvin. Slow and fast. Brookfield, Conn: Copper Beech Books, 2001.

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Fast and slow. Ann Arbor: Cherry Lake Publishing, 2016.

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Challoner, Jack. Fast and slow. London: Belitha Press, 1996.

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Barraclough, Sue. Fast and slow. Chicago: Raintree, 2006.

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Barraclough, Sue. Fast and slow. Oxford: Heinemann Library, 2006.

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Gordon, Sharon. Fast slow =: Rápido lento. New York: Marshall Cavendish Benchmark, 2007.

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Stubbs, Tommy. Fast train, slow train. New York: Random House Children's Books, 2009.

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Flythe, Starkey. Lent, the slow fast. Iowa City: University of Iowa Press, 1990.

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Buchteile zum Thema "Slow and fast fashion"

Sand, Katharina. „Dressed in Words: Crafting Slow and Fast Fashion Hashtags“. In Fashion Communication, 205–17. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-81321-5_16.

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Schor, Juliet B. „From Fast Fashion to Connected Consumption: Slowing Down the Spending Treadmill“. In Culture of the Slow, 34–51. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137319449_3.

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Pal, Rudrajeet. „Sustainable Value Generation Through Post-retail Initiatives: An Exploratory Study of Slow and Fast Fashion Businesses“. In Green Fashion, 127–58. Singapore: Springer Singapore, 2015. http://dx.doi.org/10.1007/978-981-10-0111-6_6.

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Engström, Alina. „Antimicrobial Resistance as a Creeping Crisis“. In Understanding the Creeping Crisis, 19–36. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-70692-0_2.

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AbstractAntimicrobial resistance (AMR) displays many of the characteristics of a creeping crisis. It lacks clearly definable temporal and spatial boundaries. It develops in the natural world when and where conditions are conducive. It traverses sectors and borders in the natural, human, and built environments. It causes individual and societal harm when it escalates toward outbreaks in a random fashion. Outbreaks can be minor or major, burn fast or slow, be simple or hard to contain. Experts insist we are heading toward a “post-antibiotic age” and even deadlier “superbugs” if we do not act. Yet warnings and crisis framings do not appear sufficient to prompt a response. Public attention and governmental action have lagged. Occasional outbreaks invite attention and concern, only for the issue to fade again from the public view. International organizations shine more sustained light on the problem, but national governments are slow to respond. This chapter argues that our dependency on antimicrobial drugs is a blessing and a curse: curing us in the short term but building the conditions for a massive, incurable outbreak in the future.

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Kennedy, Ann-Marie, Sommer Kapitan, Neha Bajaj, Angelina Bakonyi und Sean Sands. „Fast fashion“. In Social Marketing, 502–8. Third edition. | Abingdon, Oxon ; New York, NY : Routledge, 2018.: Routledge, 2017. http://dx.doi.org/10.4324/9781315648590-29.

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Dhiman, Satinder. „Fast Is Slow!“ In Teaching Leadership and Organizational Behavior through Humor, 127–28. New York: Palgrave Macmillan US, 2012. http://dx.doi.org/10.1057/9781137024893_48.

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Lei, Jinzhi. „Slow-Fast Dynamics“. In Encyclopedia of Systems Biology, 1955–56. New York, NY: Springer New York, 2013. http://dx.doi.org/10.1007/978-1-4419-9863-7_527.

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Gupta, Shipra, und James W. Gentry. „Evaluating fast fashion“. In Eco-friendly and Fair, 15–23. 1 Edition. | New York : Routledge, 2018.: Routledge, 2018. http://dx.doi.org/10.4324/9781351058353-2.

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Golizia, Dario. „Fast fashion brands“. In The Fashion Business, 88–100. Milton Park, Abingdon, Oxon; New York, NY: Routledge, 2021.: Routledge, 2021. http://dx.doi.org/10.4324/9781003044246-6.

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Itaka, S., J. Yang und K. Takayama. „Shock Propagation over Fast/Slow and Slow/Fast Interfaces“. In Shock Waves @ Marseille IV, 293–98. Berlin, Heidelberg: Springer Berlin Heidelberg, 1995. http://dx.doi.org/10.1007/978-3-642-79532-9_49.

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Konferenzberichte zum Thema "Slow and fast fashion"

Conti, Flávia Pereira. „Design de sistemas para análise do ciclo de vida de um produto: slow fashion“. In Systems & Design 2017. Valencia: Universitat Politècnica València, 2017. http://dx.doi.org/10.4995/sd2017.2017.6649.

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O artigo descreve o processo de reavaliação e esmeração de um sistema de produção da microempresa de semijoias Cantrelle Design, com o objetivo de otimizar a estrutura organizacional e de produção por meio do design de sistemas e o slow fashion. O design de sistemas por considerar o produto como um conjunto inteiro, e o slow fashion, porque visa a democratização do processo de criação de peças de forma mais lenta, preocupando-se com o desenvolvimento dos processos. Para alcançar um resultado satisfatório, utilizou-se a metodologia desenvolvida por Ezio Manzini e Carlo Vezzoli, o Life Cycle Design (LCD), procurando reduzir os inputs e outputs o máximo possível, tanto em termos quantitativos quanto qualitativos. Ponderando assim, a nocividade de seus efeitos, por meio da avaliação de todas as fases do produto, que são subdivididas em pré-produção, produção, distribuição, uso e descarte. Por se tratar de semijoias, sendo, então, um bem durável, requere-se poucos recursos durante o uso e manutenção, concentra-se em reduzir o impacto nas fases antecedentes e posteriores ao uso. Como resultado, obteve-se uma potencialização na gestão da empresa, reduzindo os gastos energéticos e materiais. Atingiu-se tal solução por meio de uma melhor organização de etapas operacionais nas fases antecedentes ao uso do produto, buscando adequar-se ao sistema slow fashion, com a otimização do volume de compras e logística de vendas, reavaliação da embalagem e material aplicados. Percebeu-se que a matéria prima já em uso é a menos impactante para o ambiente por ser de alta durabilidade e passível de reaproveiramnento. Por fim, redesenhou-se a embalagem com tecido reciclado, de uma forma que possa ser reutilizada pelo consumidor final após ser adquirida. Conclui-se que é possível readequar um sistema já em andamento, adaptando-o de forma a reduzir seu impacto na natureza por meio do slow fashion e design de sistemas, valorizando o processo de produção, não só o lucro financeiro que a venda do produto proporciona, além de aperfeiçoar o sistema como uma unidade e repensar o conjunto para valorizar a qualidade e o modo de produção, expondo a possibilidade de renovar o sistema industrial vigente de modo sustentável e consciente, por meio de uma ação local, visando atingir um macrossistema de forma harmônica. Palavras-chave: slow fashion, design de sistemas, semijoias, sustentabilidade, metodologia.ReferênciasBASTAGNINO, Luigi. Design di Sistemi i Sistemi Industriali Aperti: un nuovo approccio al progretto, un nuovo modello di bussiness. Sem ano. 26 slides. Apresentação em Power-point. BUENO, Bárbara. Movimento slow life: desacelerando a vida. 2016. Disponível em < https://pt.linkedin.com/pulse/movimento-slow-life-desacelerando-vida-b%C3%A1rbara-mantovani-bueno>. Acesso em: 24 de maio de 2017.DELLA MEA, Luciana. A moda em [re]evolução: slow fashion. 2014. Disponível em <http://www.autossustentavel.com/2014/05/a-moda-em-revolucao-slow-fashion.html>. Acesso em 24 de maio de 2017.DELLA MEA, Luciana. Design de sistemas para a sustentabilidade. 2012. Disponível em <http://www.autossustentavel.com/2012/06/design-de-sistemas-para.html>. Acesso em 24 de maio de 2017. MANZINI, Ezio; VEZZOLI, Carlo. O desenvolvimento de produtos sustentáveis: os requisitos ambientais dos produtos industriais. São Paulo. Editora da Universidade de São Paulo, 2002. PAPANEK, Victor. Design do the Real World: human ecology and social change. Londres. Thames & Hudson Ltd, 1985.REVIDE. O conceito de fast fashion. 2010. Disponível em <https://www.revide.com.br/editorias/moda/o-conceito-de-fast-fashion/>. Acesso em 24 de maio de 2017. SARATE, Fernanda. O movimento slow life e a desaceleração da sociedade de consumo contemporânea. 2009. Disponível em < http://www.comunicacaoetendencias.com.br/wp-content/uploads/2011/04/TCC-Fernanda-Sarate.pdf>. Acesso em: 24 de maio de 2017. SILVA, Samantha; BUSARELLO, Raul. Fast fashion e slow fashion: o processo criativo na contemporaneidade. 2016.

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Paramita, Eristia. „Slow Fashion: Ethics and Sustainability in the Fashion Batik Industry“. In Proceedings of the 3rd International Conference on Gender Equality and Ecological Justice, GE2J 2019, 10-11 July 2019, Semarang, Indonesia. EAI, 2020. http://dx.doi.org/10.4108/eai.10-7-2019.2298853.

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Conti, Flávia Pereira, Eliete Auxiliadora Assunção Ourives und Luiz Fernando Gonçalves de Figueiredo. „Design com minimalismo para slow fashion“. In Colóquio Internacional de Design 2017. São Paulo: Editora Blucher, 2018. http://dx.doi.org/10.5151/cid2017-21.

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McCarthy, Minako, und Takako Hayashi. „Slow Fashion Concept Upcycled Kimonos as Recycle-oriented Cultural Sustainability“. In Sustainability in Fashion -. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/susfashion.11487.

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Conti, Flávia Pereira, Luiz Fernando Figueiredo und Eliete Auxiliadora Assunção Ourives. „Design minimalista com enfoque em slow fashion“. In 8º Congresso Internacional de Design da Informação / 8º Congresso Nacional de Iniciação Científica em design da informação. São Paulo: Editora Blucher, 2018. http://dx.doi.org/10.5151/cidi2017-075.

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shorrock, elizabeth. „Farm to Fashion: A Multidisciplinary Approach to Teaching Fiber Production, Sustainability, and Slow Fashion“. In Sustainability in Fashion -. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/susfashion.11483.

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Shin, Jeongah, und Yoo-Kyoung Seock. „Impact of Sustainability Consciousness on Slow Fashion Behavior“. In Pivoting for the Pandemic. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/itaa.12152.

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Liu, Chuanlan. „Slow fashion movement and sustainable consumption: Is it an opportunity for local fashion brands?“ In Pivoting for the Pandemic. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/itaa.11946.

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Orenstein, Meir. „Slow Light by Slow Waves: Plasmonics for Light Halting“. In Slow and Fast Light. Washington, D.C.: OSA, 2007. http://dx.doi.org/10.1364/sl.2007.stuc1.

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Li, Wei-Long, Guo-Dong Lu, Yu-Lei Geng und Jin Wang. „3D Fashion Fast Modeling from Photographs“. In 2009 WRI World Congress on Computer Science and Information Engineering. IEEE, 2009. http://dx.doi.org/10.1109/csie.2009.838.

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Berichte der Organisationen zum Thema "Slow and fast fashion"

Kafi, Md Abdullahil, Chuanlan Liu und Chunmin Lang. Viewing Sustainable Strategy of Fast and Slow Fashion Businesses Model through the Lens of Triple Bottom Line Theory. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1859.

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Preuit, Rachel, und Ruoh-Nan (Terry) Yan. Fashion and Sustainability: Increasing Knowledge About Slow Fashion Through an Educational Module. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1317.

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Bennur, Shubhapriya, und Xiuyuan Gao. Exploring impacts of fast fashion factors on consumer intentions to shop at fast fashion stores. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-483.

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Acemoglu, Daron, Ali Makhdoumi, Azarakhsh Malekian und Asuman Ozdaglar. Fast and Slow Learning From Reviews. Cambridge, MA: National Bureau of Economic Research, November 2017. http://dx.doi.org/10.3386/w24046.

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Fair, Ray. How Fast Do Old Men Slow Down? Cambridge, MA: National Bureau of Economic Research, Juni 1991. http://dx.doi.org/10.3386/w3757.

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Jung, Sojin, und Byoungho Jin. Creating Customer Values for the Economic Sustainability of Slow Fashion Brands. Ames: Iowa State University, Digital Repository, November 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-110.

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Pookulangara, Sanjukta, Arlesa Shephard und Chuanlan Liu. Using Theory of Reasoned Action to Explore "Slow Fashion" Consumer Behavior. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1373.

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Stevens, W. TCP Slow Start, Congestion Avoidance, Fast Retransmit, and Fast Recovery Algorithms. RFC Editor, Januar 1997. http://dx.doi.org/10.17487/rfc2001.

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Cavender, RayeCarol, Min-Young Lee und Trina Gannon. Exploring the Effect of the "Sustainability Factor" on Fashion Leaders' Fast-Fashion Avoidance. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1851.

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Lam, Hau-Yan, Jennifer Yurchisin und Sasikarn Cook. Young Adults' Ethical Reasoning Concerning Fast Fashion Retailers. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1739.

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