Auswahl der wissenschaftlichen Literatur zum Thema „Rhetoric“

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Zeitschriftenartikel zum Thema "Rhetoric"

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Hill, Theon E. „(Re)Articulating Difference: Constitutive Rhetoric, Christian Identity, and Discourses of Race as Biology“. Journal of Communication and Religion 39, Nr. 1 (2016): 26–45. http://dx.doi.org/10.5840/jcr20163912.

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Racist ideologies have dominated the discursive landscape of American Evangelism for centuries. Charland’s (1987) theory of constitutive rhetoric explores the relationship between rhetoric and ideological interpellation. Subsequent scholarship examined the outcomes of constitutive rhetorics in a wide variety of rhetorical situations. However, scholars have not exhausted theoretical extensions of the theory nor potential areas for its usage. In particular, scholars have regrettably overlooked potential insights from religious discourses. To compensate for this oversight, I analyze how a rhetor used constitutive rhetoric to resituate Christian identity into a more inclusive ideological framework, by dislocating connections between race and biology. My analysis advances three arguments on the nature of constitutive rhetoric, encourages sustained engagement by scholars with religious discourses, and draws attention to the complexities of (re)articulating a Christian voice on perceived racial differences. First, I argue that constitutive rhetoric’s suitability to a particular rhetorical situation depends on its ability to address multiple layers of social identity simultaneously as a means of negotiating and navigating tensions and conflicts between existing and emerging subject positions. Second, I highlight the potential for a rhetor to embody a constitutive rhetoric as a means of grounding ideology in lived experiences. Third, I demonstrate the power of constitutive rhetoric, especially religious discourses, to inscribe moral frameworks onto subjects. From this study, scholars will gain a better understanding of the interdiscursive relationship between subject positions, recognize the potential for a rhetor to embody a constitutive discourse, and gain a better grasp of the action-imperative of constitutive rhetoric. Finally, I conclude by charting future directions for the development of Charland’s theory.
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Olbricht, Thomas H. „Rhetorical Criticism in Biblical Commentaries“. Currents in Biblical Research 7, Nr. 1 (Oktober 2008): 11–36. http://dx.doi.org/10.1177/1476993x08094023.

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Biblical commentators through history have employed various methods to facilitate interpretation, including rhetorical criticism, with emphasis on classical rhetoric. Despite a resurgence of interest in rhetoric in the past two decades, only a few commentators in the New Interpreter's Bible and the Hermeneia series have undertaken in-depth rhetorical analysis. Most observations of these commentators are derived from the rhetorics of Aristotle, Cicero, and Quintilian and the Rhetorica ad Herennium. This essay sets forth and evaluates the various methods of rhetorical analysis and their employment in the two above-mentioned commentary series.
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Shukurov, Sharif М. „Visual Rhetoric“. Chelovek 32, Nr. 5 (2021): 180. http://dx.doi.org/10.31857/s023620070017446-7.

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Visual rhetorics is not limited to socio-communicative connections, for example, a text and illustration, and, accordingly, a reader/viewer. Visual rhetorics is aimed at examining the process of formation of a visual object in time and space, as well as the prospects for studying visual information — the value of the integrity of the object and the hierarchy of its components. Visual rhetoric is based on mnemonic reception - artists and its viewers combine memory and imagination. A person of such a culture can rightly be called homo rhetoricus. Visual rhetorics, it must be understood, is not only related to fine arts or architecture. It is no coincidence that at present the rhetorics of culture is also developing widely, which can be described as the following entymema: art is rhetorical, since it falls within the scope of the culture of homo rhetoricus.
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Longaker, Mark Garrett. „Timothy Dwight's Rhetorical Ideology of Taste in Federalist Connecticut“. Rhetorica 19, Nr. 1 (2001): 93–124. http://dx.doi.org/10.1525/rh.2001.19.1.93.

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Recent histories of early American rhetoric have not contextualized the rhetorics studied sufficiently, resulting particularly in an ahistorical portrait of Timothy Dwight as a “civic rhetor”. This essay situates Dwight's rhetorical theory in the political, social, and economic environment of early America. Particularly, it argues that Dwight's ideas about rhetoric, morality, politics, and theology were all tied together by his conception of “taste”, and in his career as a public minister, as a teacher at Yale, and as an active political figure in eighteenth-century Connecticut, Dwight pushed an ideology of taste that supported early American Federalism.
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Katzir, Brandon. „“The Truth of Reliable Tradition”: Saadya Gaon, Arabic Rhetoric, and the Challenge to Rhetorical Historiography“. Rhetorica 35, Nr. 2 (2017): 161–88. http://dx.doi.org/10.1525/rh.2017.35.2.161.

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This article explores the rhetoric of medieval rabbi and philosopher Saadya Gaon, arguing that Saadya typifies what LuMing Mao calls the “interconnectivity” of rhetorical cultures (Mao 46). Suggesting that Saadya makes use of argumentative techniques from Greek-inspired, rationalist Islamic theologians, I show how his rhetoric challenges dominant works of rhetorical historiography by participating in three interconnected cultures: Greek, Jewish, and Islamic. Taking into account recent scholarship on Jewish rhetoric, I argue that Saadya's amalgamation of Jewish rhetorical genres alongside Greco-Islamic genres demonstrates how Jewish and Islamic rhetoric were closely connected in the Middle Ages. Specifically, the article analyzes the rhetorical significance of Saadya's most famous treatise on Jewish philosophy, The Book of Doctrines and Beliefs, which I argue utilizes Greco-Islamic rhetorical strategies in a polemical defense of rabbinical authority. As a tenth-century writer who worked across multiple rhetorical traditions and genres, Saadya challenges the monocultural, Latin-language histories of medieval rhetoric, demonstrating the importance of investigating Arabic-language and Jewish rhetorics of the Middle Ages.
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ناعوس, بن يحيى. „في البلاغة الجديدة ولسانيات النص“. Traduction et Langues 13, Nr. 1 (31.08.2014): 148–64. http://dx.doi.org/10.52919/translang.v13i1.834.

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On new rhetorics and linguistics of the text Rhetorics occupied a large space in the fields of philosophical, critical, literary and linguistic knowledge in Arabic studies and modern literary and linguistic currents. The various literary and critical schools have sought to complement the vision, and open ways to expand understanding and analysis of the text by adding critical and technical theories to serve the general meaning of dealing with the literary text. The research raises a number of methodological and cognitive questions, centered around the rhetorical lesson, reading the literary text, and the secret of changing the mechanisms of discourse analysis in various studies. Is it possible for a general rhetoric that combines the data of the old rhetoric and the new rhetoric to appear in the reading of the text? The research also dealt with the relationship between rhetoric and stylistics on the one hand, and rhetoric and text science, or the so-called new rhetoric.
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Koban, John E. „“Guard Your Tongue:” Lashon Hara and the Rhetoric of Chafetz Chaim“. Journal of Communication and Religion 40, Nr. 2 (2017): 22–42. http://dx.doi.org/10.5840/jcr201740210.

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This article explores an understudied aspect of Jewish rhetoric—restrictions against speaking lashon hara (evil speech, libel, gossip)—to contribute to the field’s understanding of Jewish rhetorical traditions. In reading Rabbi Yisrael Meir Kagan’s (1838-1933) treatise Chafetz Chaim (1873), this article shows how Jewish speech laws function as an ontological, nonagonistic, and ethical community-oriented rhetoric. In reading the Chafetz Chaim, this article shows that Kagan’s exigency in compiling the speech laws was in response to anti-Semitism and Enlightenment era Haskalah Judaism. The dialogic rhetoric found in Chafetz Chaim provides ethical and methodological lessons for contemporary rhetorical scholars, lessons that resonate with important twentieth century Jewish rhetorics.
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Glascott, Brenda. „Revising Letters and Reclaiming Space: The Case for Expanding the Search for Nineteenth-Century Women’s Letter-Writing Rhetoric into Imaginative Literature“. College English 78, Nr. 2 (01.11.2015): 162–82. http://dx.doi.org/10.58680/ce201527549.

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The gendered rhetorical constraints imposed on female writers in mid-nineteenth-century letter-writing manuals are challenged by the representations of letter writing in Susan Warner’s The Wide, Wide World and Maria Cummins’s The Lamplighter, popular mid-century novels. By investigating imaginative literature by women as a site of women’s rhetoric, feminist historians of rhetoric can recognize that the battlefield for expanding women’s rhetorical agency in the mid-nineteenth century is not primarily located at the division between domestic and public realms—the site emphasized in current histories of women’s rhetoric—but is interior, where letter-writing rhetorics seek to police habits of mind.
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Ramsey, Shawn. „A Reevaluation of Alcuin’s Disputatio de rhetorica et de virtutibus as Consular Persuasion: The Context of the Late Eighth Century Revisited“. Journal for the History of Rhetoric 19, Nr. 3 (01.09.2016): 324–43. http://dx.doi.org/10.5325/jhistrhetoric.19.3.0324.

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ABSTRACT Alcuin’s Rhetoric possesses a singular relationship to the history of rhetoric and to its own unique historical period. The puzzlingly diverse evaluations of the Rhetoric’s purpose and “importance” are often clouded by the question of its subsequent historical influence. The purpose of the present argument is to present contextualizing information based on newly emerging historical data surrounding the mid-790s, the date of the Rhetoric’s composition, and its Augustinian influence. Alcuin’s Rhetoric is an early example of consular rhetoric to “advise the prince” that forms, in itself, a deliberative argument regarding a very specific set of historical exigencies that relate to legal policies toward unconverted subjects in the Carolingian empire. Alcuin’s motivation for the composition of the Rhetoric can be understood in the historically imminent adoption of the Saxon Code and its contradiction of the rhetorical counsel found in Augustine’s De Catechizandis Rudibus.
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Bengtson, Erik, und Mats Rosengren. „A Philosophical-Anthropological Case for Cassirer in Rhetoric“. Rhetorica 35, Nr. 3 (2017): 346–65. http://dx.doi.org/10.1525/rh.2017.35.3.346.

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In this article we argue that Ernst Cassirer's philosophy of symbolic forms is an indispensible philosophical-anthropological companion to rhetoric. We propose that appropriating Cassirer's understanding of symbolic forms enables rhetoric to go beyond the dominant perspective of language oriented theory and fully commit to a widened understanding of rhetoric as the study of how social meaning is created, performed and transformed. To clearly bring out the thrust of our enlarged rhetorical-philosophical-anthropological approach we have structured our argument partly as a contrastive critique of Thomas A. Discenna's recent (Rhetorica 32/3; 2014) attempt to include Cassirer in the rhetorical tradition through a reading of the 1929 debate in Davos between Cassirer and Martin Heidegger; partly through a presentation of the aspects of Cassirer's thought that we find most important for developing a rhetorical-philosophical-anthropology of social meaning.
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Dissertationen zum Thema "Rhetoric"

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Hardesty, Kathleen Sandell. „An(other) Rhetoric: Rhetoric, Ethics, and the Rhetorical Tradition“. Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4898.

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Rhetoric as a discipline is still touched by the shadow of ancient Greece. Rhetoric was defined famously by Aristotle as the "available means of persuasion," codified into five canons in classical Rome, and has since been a central part of Western education to train speakers and writers to effectively move their audiences. However, particularly beginning in the mid-20th Century, the discipline's understanding of rhetoric as a means of persuasion (or even manipulation) passed down from our ancient roots began to shift to a sense of rhetoric as matters of ethics and a concern for the other. It begs the question: As a discipline, how did we get to a point where ethical concerns have increasingly entered the rhetorical conversation? With a theoretical focus, this study traces and examines how rhetoric's relation to ethics has transformed over the past 60 years from our discipline's Aristotelian/Platonic/Socratic inheritance to the introduction of multiple new perspectives and voices. In suggesting that the goal of rhetoric is more than persuasion--a major focus of the Platonic and Aristotelian tradition dominant in the field of rhetoric and composition in the early 20th Century--this study traces a "turn" within our discipline from "confrontational" rhetoric to "invitational" rhetoric. It suggests that invitational rhetoric challenges a strict definition of rhetoric as persuasion seeks instead to understand rather than convert, support camaraderie and mutuality (if not unity) instead of reinforcing dominant power relationships, challenge the speaker as much as the audience, and privilege listening and invitation over persuasion when appropriate. Rhetorical ethics is defined as the ethical decisions made in the everyday interactions that constantly invite us to make rhetorical choices that inevitably have consequences in the world. The study examines kairos/sophistic rhetoric, identification, and responsibility to establish a potential framework for rhetorical ethics, as well as listening and acknowledgement as methods for enacting this model. The ambition is a rhetoric of ethics that attends to everyday situations; accommodates different, often "silenced," voices; and offers the possibility of an ethical encounter with others. The study offers several possible conclusions about the nature of rhetorical ethics. Significant areas of continued study include issues of voice, agency, and marginalization--even invitational rhetoric does not guarantee that quieter or disadvantaged voices will be heard. In all, an(other) rhetoric is both a ripe topic for continued disciplinary attention, as well as a necessary component of everyday interactions with others that long to display love over hate, listening over silencing, inclusion over exclusion, and acceptance over rejection.
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Tinajero, Roberto Jose. „Hip hop rhetoric relandscaping the rhetorical tradition /“. To access this resource online via ProQuest Dissertations and Theses @ UTEP, 2009. http://0-proquest.umi.com.lib.utep.edu/login?COPT=REJTPTU0YmImSU5UPTAmVkVSPTI=&clientId=2515.

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Rushford-Spence, Shawna L. „Women’s Rhetorical Interventions in the Economic Rhetoric of Neurasthenia“. Miami University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=miami1291684623.

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Gayle, John Kurtis. „A feminist rhetorical translating of the Rhetoric of Aristotle“. Fort Worth, Tex. : Texas Christian University, 2008. http://etd.tcu.edu/etdfiles/available/etd-12182008-164144/unrestricted/Gayle.pdf.

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Hobson, Theo. „Rhetorical word : Protestant theology and the rhetoric of authority /“. Aldershot (U.K.) : Ashgate, 2002. http://catalogue.bnf.fr/ark:/12148/cb39016689h.

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Hong, Maggie Ngar Dik. „Public Environmental Rhetoric: The Rhetorical Fashioning of Civic Responsibility“. Diss., CLICK HERE for online access, 2009. http://contentdm.lib.byu.edu/ETD/image/etd2823.pdf.

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Adsanatham, Chanon. „"Civilized" Manners and Bloody Splashing: Recovering Conduct Rhetoric in the Thai Rhetorical Tradition“. Miami University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=miami1402075842.

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Hoke, Joni Lea. „Homegrown rhetoric rhetorical vision in states' marketing of local foods /“. Connect to this title online, 2009. http://etd.lib.clemson.edu/documents/1247508821/.

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Jiao, Yang. „VISUALIZE THE UNTRANSLATABLE: APPLYING VISUAL RHETORIC TO COMPARATIVE RHETORIC“. Oxford, Ohio : Miami University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=miami1250174880.

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Stewart, John. „A Burkean Method for Analyzing Environmental Rhetoric“. Master's thesis, University of Central Florida, 2009. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/2291.

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The work of Kenneth Burke provides a method of rhetorical analysis that is useful in terms of bringing features of texts to the surface that are not readily apparent, such as how they produce identification in their audiences, and in revealing rhetorical factors related to but outside the text, for example the authors' motives. Burke's work is wide-ranging and open to many interpretations, so it can be difficult to apply. This study condenses some of his more important concepts into a simplified method which has several practical applications; it focuses on how Burke's theories can be applied to analyzing environmental texts, and helps reveal how those texts are rhetorically effective. This method is also shown to be useful for rhetoricians and other students of language in analyzing the motives and meanings behind complicated texts. An example analysis is developed in detail to demonstrate the utility of this approach for analyzing environmental rhetoric and help clarify how to apply it to other texts. A publication by the Center for Ecoliteracy (CEL), a nonprofit organization engaged in environmental education, provides the basis for a concrete example of applying this method to a current work of environmental rhetoric. The CEL serves as an example of current environmental organizations and their rhetoric, and a Burkean analysis of its publications begins by revealing some of the principles operating in the texts that make them rhetorically effective. This analysis also goes beyond basic dialectics to question how the texts function as "symbolic action" and how they fit into Burke's hierarchic system of language. The method developed in this study not only determines how the text produces identification in an audience, but also the motives behind producing the text. The CEL's publications are good representative examples of current environmental writing, so the conclusions drawn from an analysis of the CEL's texts can be applied to other environmental rhetoric.
M.A.
Department of English
Arts and Humanities
English MA
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Bücher zum Thema "Rhetoric"

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Plett, Heinrich F., Hrsg. Renaissance-Rhetorik / Renaissance Rhetoric. Berlin, Boston: DE GRUYTER, 1993. http://dx.doi.org/10.1515/9783110857184.

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Jāmiʻat ʻAyn Shams. Kullīyat al-Ādāb., Hrsg. Rhetoric and rhetorical studies: Abstracts. [Cairo]: Ain Shams University, Faculty of Arts, 2006.

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Jāmiʻat ʻAyn Shams. Kullīyat al-Ādāb., Hrsg. Rhetoric and rhetorical studies: Abstracts. [Cairo]: Ain Shams University, Faculty of Arts, 2006.

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Fix, Ulla, Andreas Gardt und Joachim Knape, Hrsg. Rhetorik und Stilistik / Rhetoric and Stylistics. Berlin, New York: Mouton de Gruyter, 2009. http://dx.doi.org/10.1515/9783110213713.

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Olmsted, Wendy, Hrsg. Rhetoric. Oxford, UK: Blackwell Publishing Ltd, 2006. http://dx.doi.org/10.1002/9780470776469.

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Barilli, Renato. Rhetoric. Minneapolis: University of Minnesota Press, 1989.

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Aristotle. Rhetoric. United States]: ReadaClassic.com, 2010.

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Vincent, Longman Stanley, Hrsg. Drama as rhetoric/rhetoric as drama: An exploration of dramatic and rhetorical criticism. Tuscaloosa, AL: Southeastern Theatre Conference, 1997.

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Kjeldsen, Jens E., Hrsg. Rhetorical Audience Studies and Reception of Rhetoric. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-61618-6.

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Jost, Walter, und Wendy Olmsted, Hrsg. A Companion to Rhetoric and Rhetorical Criticism. Malden, MA, USA: Blackwell Publishing Ltd, 2004. http://dx.doi.org/10.1002/9780470999851.

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Buchteile zum Thema "Rhetoric"

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Mccloskey, Donald N. „Rhetoric“. In The World of Economics, 610–12. London: Palgrave Macmillan UK, 1991. http://dx.doi.org/10.1007/978-1-349-21315-3_82.

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Walsh, Richard T. G., und Michael Billig. „Rhetoric“. In Encyclopedia of Critical Psychology, 1677–83. New York, NY: Springer New York, 2014. http://dx.doi.org/10.1007/978-1-4614-5583-7_270.

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Trousdale, Marion. „Rhetoric“. In A Companion to English Renaissance Literature and Culture, 623–33. Malden, MA, USA: Blackwell Publishers Ltd, 2007. http://dx.doi.org/10.1002/9780470998731.ch53.

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Struever, Nancy S. „Rhetoric“. In A Companion to Rhetoric and Rhetorical Criticism, 425–41. Malden, MA, USA: Blackwell Publishing Ltd, 2007. http://dx.doi.org/10.1002/9780470999851.ch27.

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O’Connell, Daniel C., und Sabine Kowal. „Rhetoric“. In Communicating with One Another, 1–10. New York, NY: Springer New York, 2008. http://dx.doi.org/10.1007/978-0-387-77632-3_5.

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Suler, John, und Richard D. Zakia. „Rhetoric“. In Perception and Imaging, 273–308. Fifth edition. | New York : Routledge, Taylor & Francis: Routledge, 2017. http://dx.doi.org/10.4324/9781315450971-10.

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Hamilton, Peter. „Rhetoric“. In The SAGE Handbook of Qualitative Business and Management Research Methods: Methods and Challenges, 47–62. 1 Oliver's Yard, 55 City Road London EC1Y 1SP: SAGE Publications Ltd, 2018. http://dx.doi.org/10.4135/9781526430236.n4.

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Plett, Heinrich F. „Rhetoric“. In Critical Theory, 59. Amsterdam: John Benjamins Publishing Company, 1985. http://dx.doi.org/10.1075/ct.3.05ple.

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Alexander, Gavin. „Rhetoric“. In A New Companion to English Renaissance Literature and Culture, 38–54. Oxford, UK: Wiley-Blackwell, 2010. http://dx.doi.org/10.1002/9781444319019.ch4.

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Robinson, Douglas. „Rhetoric“. In The Behavioral Economics of Translation, 170–87. New York: Routledge, 2022. http://dx.doi.org/10.4324/9781003286448-7.

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Konferenzberichte zum Thema "Rhetoric"

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Steinberg, Richard, und George White. „Aligning User Experience with Communication Theory to Explain Why We Love and Hate Hotels“. In 14th International Conference on Applied Human Factors and Ergonomics (AHFE 2023). AHFE International, 2023. http://dx.doi.org/10.54941/ahfe1003230.

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Rhetorical theorist Sonja Foss introduced a theory of visual rhetoric in 1971 (Foss,2004). Aligning Applied Human Factors Engineering (AHFE) with visual rhetoric can provide the field of UX with a deeper understanding of how a design can impact the effective performance and usability of products. According to Foss, visual objects are not inherently rhetorical, but when they are organized to express symbolic action, allow for human intervention, and target a specific audience, these visual systems gain rhetorical significance (Foss, 2004). All the various user interfaces (UI) that humans interact with day to day include attempts by a user experience (UX) designer to "guide" the user to the proven, most effective, lowest-risk means of accomplishing a specific goal. Aligning user experience (UX) with the principles of rhetorical theory establishes an important facet through which the designer can understand why a UI design fails or succeeds. Aristotle taught that the speaker accomplishes persuasion accomplished by appealing to the three pillars of rhetoric: logos (appealing to logic), pathos (appealing to emotions), and ethos (appealing from authority).Similarly, Don Norman stated (2013), "Cognition provides understanding, and emotion provides value judgement." Norman also discussed (2003) that trust in the UI is damaged when UI doesn't meet these cognitive and emotional expectations. Consider an experience many Americans have in common, staying overnight in a hotel. Every hotel works similarly, understood through the hotel business's well-established practices and expectations built on previous experiences. But imagine what transpires when the experience breaks convention and the unexpected happens. Incorporating rhetorical principles in design considers how users identify and communicate to others in their user group. Appealing to the users through logos, pathos, and ethos helps the designer communicate more effectively, meeting the user's needs. When these pillars work together to communicate with the user more accurately, it improves a user’s discoverability of product features, and system affordances become a pleasant, straightforward experience to enhance the usability of products. High-usability products correlate to reduced cognitive load, task time reduction, and reduced fatigue time. Foss et., Helmers, Marguerite H., and Charles A. Hill. Defining Visual Rhetorics. Mahwah, N.J: Lawrence Erlbaum, 2004. Web.Norman, Donald A. The Design of Everyday Things. Revised and expanded edition. New York, New York: Basic Books, 2013. Print.
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Jinshun, Long. „Semiotics, Rhetoric and Composition-Rhetoric“. In 2020 International Conference on Modern Education and Information Management (ICMEIM). IEEE, 2020. http://dx.doi.org/10.1109/icmeim51375.2020.00121.

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Ewuzie, Theresa, und Benjamin Obong. „Workplace Rhetoric and Behaviour Engineering for Enhanced Corporate Culture“. In SPE Nigeria Annual International Conference and Exhibition. SPE, 2024. http://dx.doi.org/10.2118/221727-ms.

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Abstract In today's ever-evolving corporate landscape, achieving peak productivity requires more than conventional approaches—it demands a strategic revolution. This lies in the domain of Workplace Rhetoric and Behaviour Engineering, not merely presenting research findings but offering actionable strategies for a comprehensive overhaul of corporate culture. The objective is straightforward: to explore the revolutionary potential of workplace rhetoric as a strategic model for boosting worker productivity. This isn't an abstract concept; it's a practical assessment of how behaviour engineering, driven by rhetorical techniques, can profoundly motivate employees. Employing a multimodal methodology that blends quantitative and qualitative techniques, the presentation delves into literature and examines case studies of companies implementing rhetoric-based strategies. It's not confined to theory; instead, it involves dissecting real-world scenarios to understand how strategic language use influences employee performance and instigates transformative shifts in corporate culture. The procedural framework goes beyond analysis; it identifies crucial rhetorical components and proposes models for their systematic integration into organizational systems—a practical roadmap for implementation. The study doesn't linger on theory; it establishes a robust correlation between strategic language use and heightened worker performance. Rhetoric, positioned as a behaviour engineering tool, triggers tangible transformations in employee attitudes, communication patterns, and overall work dynamics. This isn't just conceptual; it's a mechanism for instigating positive shifts in corporate culture. Field observations highlight increased engagement, motivation, and productivity, presenting workplace rhetoric as a potent tool for organic motivation and fostering a conducive work environment supporting organizational growth. As workplace rhetoric is scrutinized as a behaviour engineering tool, the findings underscore its potential to induce noticeable changes in employee attitudes, communication styles, and overall work dynamics—a catalyst for a more inventive, flexible, and collaborative organizational culture. The presentation concludes with actionable recommendations for management teams; incorporating workplace rhetoric into leadership strategies, implementing training programs and workshops as a detailed roadmap for organizational transformation to enhance rhetorical skills across all organizational levels for organizational transformation and growth. This study explores the use of rhetoric in corporate settings to enhance worker productivity and foster a resilient corporate culture, offering innovative, human-centric strategies for organizational transformation.
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Godin, Danny. „Using Rhetoric in Persuasive Design: What Rhetoric?“ In Design Research Society Conference 2016. Design Research Society, 2016. http://dx.doi.org/10.21606/drs.2016.394.

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Kashchey, Nikolay. „Antique Rhetoric As A Pedagogical Enterprise For Interaction (Neo-Rhetorical Modernization)“. In International Scientific and Practical Conference «MAN. SOCIETY. COMMUNICATION». European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.05.02.189.

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Price, Jonathan. „A rhetoric of objects“. In the 19th annual international conference. New York, New York, USA: ACM Press, 2001. http://dx.doi.org/10.1145/501516.501545.

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Osipova, O. V. „Diodorus Siculus on Rhetoric“. In VI Международная научная конференция по эллинистике памяти И.И. Ковалевой. Москва: Московский государственный университет им. М.В. Ломоносова, 2021. http://dx.doi.org/10.52607/9785190116113_47.

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„Ethos, Pathos and Logos: Rhetorical Fixes for an Old Problem: Fake News“. In InSITE 2019: Informing Science + IT Education Conferences: Jerusalem. Informing Science Institute, 2019. http://dx.doi.org/10.28945/4154.

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Aim/Purpose: The proliferation of fake news through social media threatens to undercut the possibility of ascertaining facts and truth. This paper explores the use of ancient rhetorical tools to identify fake news generally and to see through the misinformation juggernaut of President Donald Trump. Background: The ancient rhetorical appeals described in Aristotle’s Rhetoric—ethos (character of the speaker), pathos (nature of the audience) and logos (message itself)—might be a simple, yet profound fix for the era of fake news. Also known as the rhetorical triangle and used as an aid for effective public speaking by the ancient Greeks, the three appeals can also be utilized for analyzing the main components of discourse. Methodology: Discourse analysis utilizes insights from rhetoric, linguistics, philosophy and anthropology in in order to interpret written and spoken texts. Contribution This paper analyzes Donald Trump’s effective use of Twitter and campaign rallies to create and sustain fake news. Findings: At the point of the writing of this paper, the Washington Post Trump Fact Checker has identified over 10,000 untruths uttered by the president in his first two years of office, for an average of eight untruths per day. In addition, analysis demonstrates that Trump leans heavily on ethos and pathos, almost to the exclusion of logos in his tweets and campaign rallies, making spectacular claims, which seem calculated to arouse emotions and move his base to action. Further, Trump relies heavily on epideictic rhetoric (praising and blaming), excluding forensic (legal) and deliberative rhetoric, which the ancients used for sustained arguments about the past or deliberations about the future of the state. In short, the analysis uncovers how and ostensibly why Trump creates and sustains fake news while claiming that other traditional news outlets, except for FOX news, are the actual purveyors of fake news. Recommendations for Practitioners: Information systems and communication practitioners need to be aware of the ways in which the systems they create and monitor are vulnerable to targeted attacks of the purveyors of fake news. Recommendation for Researchers: Further research on the identification and proliferation of fake news from a variety of disciplines is needed, in order to stem the flow of misinformation and untruths through social media. Impact on Society: The impact of fake news is largely unknown and needs to be better understood, especially during election cycles. Some researchers believe that social media constitute a fifth estate in the United States, challenging the authority of the three branches of government and the traditional press. Future Research: As noted above, further research on the identification and proliferation of fake news from a variety of disciplines is needed, in order to stem the flow of misinformation and untruths through social media.
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Khovanskaya, Vera, und Phoebe Sengers. „Data Rhetoric and Uneasy Alliances“. In DIS '19: Designing Interactive Systems Conference 2019. New York, NY, USA: ACM, 2019. http://dx.doi.org/10.1145/3322276.3323691.

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Han, Juanjuan. „Rhetoric Features of English Advertisements“. In 2018 4th International Conference on Humanities and Social Science Research (ICHSSR 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/ichssr-18.2018.105.

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Berichte der Organisationen zum Thema "Rhetoric"

1

Spence, Floyd D. Military Readiness 1997: Rhetoric and Reality,. Fort Belvoir, VA: Defense Technical Information Center, April 1997. http://dx.doi.org/10.21236/ada337509.

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Dick, Stephen. The Rhetoric of Garner Ted Armstrong. Portland State University Library, Januar 2000. http://dx.doi.org/10.15760/etd.1626.

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Joyce, Gu Bin. Understanding China’s changing climate change rhetoric. East Asia Forum, April 2024. http://dx.doi.org/10.59425/eabc.1712312121.

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Smith, Anthony L. Malaysia-Singapore Relations: Never Mind the Rhetoric. Fort Belvoir, VA: Defense Technical Information Center, Oktober 2004. http://dx.doi.org/10.21236/ada627485.

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Giles, Keir. Russian Ballistic Missile Defense: Rhetoric and Reality. Fort Belvoir, VA: Defense Technical Information Center, Juni 2015. http://dx.doi.org/10.21236/ada625224.

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6

Jones, Madison, und Jacob Greene. Augmented vélorutionaries: Digital rhetoric, memorials, and public discourse. Kairos: A Journal of Rhetoric, Technology, and Pedagogy, 2017. http://dx.doi.org/10.23860/kairos22.1.

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Cumbo, Jacqueline E. U.S. Foreign Policy Towards Africa: Commitment or Empty Rhetoric. Fort Belvoir, VA: Defense Technical Information Center, April 2003. http://dx.doi.org/10.21236/ada413453.

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Reeves-DeArmond, Genna. Visual rhetoric: Significance and application to fashion and dress scholarship. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-541.

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Johnson-Freese, Joan. Transitioning to a Space & Air Force: Moving Beyond Rhetoric? Fort Belvoir, VA: Defense Technical Information Center, April 1998. http://dx.doi.org/10.21236/ada367211.

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Nowland, Mark C. Eliminating the Rhetoric: An Evaluation of the Halt-Phase Strategy. Fort Belvoir, VA: Defense Technical Information Center, Februar 2001. http://dx.doi.org/10.21236/ada387348.

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