Zeitschriftenartikel zum Thema „Negative purchase intent“
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Han, Jung Ah, Elea McDonnell Feit und Shuba Srinivasan. „Can negative buzz increase awareness and purchase intent?“ Marketing Letters 31, Nr. 1 (28.11.2019): 89–104. http://dx.doi.org/10.1007/s11002-019-09501-y.
Der volle Inhalt der QuelleColicev, Anatoli, Ashwin Malshe, Koen Pauwels und Peter O'Connor. „Improving Consumer Mindset Metrics and Shareholder Value through Social Media: The Different Roles of Owned and Earned Media“. Journal of Marketing 82, Nr. 1 (Januar 2018): 37–56. http://dx.doi.org/10.1509/jm.16.0055.
Der volle Inhalt der QuelleLubis, M. Faisal Ridho, Endang Sulistya Rini und Fadli . „The Effect of Promotion, Perceived Ease of Use, and Perceived Usefulness on Purchase Decisions of Bni Tapcash E-Toll Cards and the Intention to Purchase as an Intervening Variable (Case Study on MKTT Toll Road Users)“. International Journal of Research and Review 9, Nr. 8 (10.08.2022): 258–74. http://dx.doi.org/10.52403/ijrr.20220823.
Der volle Inhalt der QuelleSuzuki, Takashi, Taro Oishi, Hisashi Kurokura und Nobuyuki Yagi. „Which Aspects of Food Value Promote Consumer Purchase Intent after a Disaster? A Case Study of Salmon Products in Disaster-Affected Areas of the Great East Japan Earthquake“. Foods 8, Nr. 1 (04.01.2019): 14. http://dx.doi.org/10.3390/foods8010014.
Der volle Inhalt der QuelleSyaidatina Aisyah, Nabilla. „Pengaruh Manfaat, Kemudahan Penggunaan, dan Risiko yang Dirasakan Terhadap Keputusan Pembelian Aktual pada Aplikasi Bibit“. COMSERVA Indonesian Jurnal of Community Services and Development 2, Nr. 12 (25.04.2023): 2942–51. http://dx.doi.org/10.59141/comserva.v2i12.709.
Der volle Inhalt der QuellePinsuwan, Ammaraporn, Suntaree Suwonsichon, Penkwan Chompreeda und Witoon Prinyawiwatkul. „Sensory Drivers of Consumer Acceptance, Purchase Intent and Emotions toward Brewed Black Coffee“. Foods 11, Nr. 2 (11.01.2022): 180. http://dx.doi.org/10.3390/foods11020180.
Der volle Inhalt der QuelleCordova, Wilson. „INVESTIGATING THE INFLUENCE OF INSTAGRAM MARKETING ON MILLENNIAL PURCHASE DECISIONS“. EUrASEANs: journal on global socio-economic dynamics, Nr. 2(45) (30.03.2024): 262–70. http://dx.doi.org/10.35678/2539-5645.2(45).2024.262-270.
Der volle Inhalt der QuelleGrewal, Lauren, Andrew T. Stephen und Nicole Verrochi Coleman. „When Posting About Products on Social Media Backfires: The Negative Effects of Consumer Identity Signaling on Product Interest“. Journal of Marketing Research 56, Nr. 2 (14.01.2019): 197–210. http://dx.doi.org/10.1177/0022243718821960.
Der volle Inhalt der QuelleHoque, Mohammed Ziaul, und Md Nurul Alam. „Consumers' knowledge discrepancy and confusion in intent to purchase farmed fish“. British Food Journal 122, Nr. 11 (04.05.2020): 3567–83. http://dx.doi.org/10.1108/bfj-01-2019-0021.
Der volle Inhalt der QuelleGurdian, Cristhiam E., Damir D. Torrico, Bin Li, Georgianna Tuuri und Witoon Prinyawiwatkul. „Effect of Informed Conditions on Sensory Expectations and Actual Perceptions: A Case of Chocolate Brownies Containing Edible-Cricket Protein“. Foods 10, Nr. 7 (25.06.2021): 1480. http://dx.doi.org/10.3390/foods10071480.
Der volle Inhalt der QuelleRezeki, Syailendra Reza Irwansyah, Fani Sartika, Tengku Kespandiar, Ita Nurcholifah und Wenny Desty Febrian. „Analysis of The Influence of Brand Image and Negative Electronic Word of Mouth on Repurchase Intention of Ice Cream Aice Consumers“. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) 9, Nr. 5 (01.10.2023): 2050–54. http://dx.doi.org/10.35870/jemsi.v9i5.1538.
Der volle Inhalt der QuelleKim, Yeonsoo, und Mary Ann Ferguson. „Are high-fit CSR programs always better? The effects of corporate reputation and CSR fit on stakeholder responses“. Corporate Communications: An International Journal 24, Nr. 3 (05.08.2019): 471–98. http://dx.doi.org/10.1108/ccij-05-2018-0061.
Der volle Inhalt der QuelleQuevedo-Silva, Filipe, und Jéssica Beatriz Pereira. „Factors Affecting Consumers’ Cultivated Meat Purchase Intentions“. Sustainability 14, Nr. 19 (30.09.2022): 12501. http://dx.doi.org/10.3390/su141912501.
Der volle Inhalt der QuelleVu, Van Hieu, Thi Huong Ly Nguyen, Thi Liem Nguyen und Thi Mai Le. „Examination of Online Purchase Intention towards Air-conditioner“. Asian Journal of Economics, Business and Accounting 24, Nr. 5 (12.03.2024): 12–21. http://dx.doi.org/10.9734/ajeba/2024/v24i51288.
Der volle Inhalt der QuelleKim, Eunjin (Anna), Heather Shoenberger und Yuan Sun. „Living in a Material World: Sponsored Instagram Posts and the Role of Materialism, Hedonic Enjoyment, Perceived Trust, and Need to Belong“. Social Media + Society 7, Nr. 3 (Juli 2021): 205630512110383. http://dx.doi.org/10.1177/20563051211038306.
Der volle Inhalt der QuelleAkdogan, M. Sukru, Sevki Ozgener, Metin Kaplan und Aysen Coskun. „THE EFFECTS OF CONSUMER ETHNOCENTRISM AND CONSUMER ANIMOSITY ON THE RE-PURCHASE INTENT: THE MODERATING ROLE OF CONSUMER LOYALTY“. EMAJ: Emerging Markets Journal 2, Nr. 1 (29.01.2012): 1–12. http://dx.doi.org/10.5195/emaj.2012.15.
Der volle Inhalt der QuelleKim, Byoung Su, Jung Min Lee und Sungkwan An. „Effect of Online Cosmetics Information on Brand Trust and Continuous Purchasing Intentions Online“. Asian Journal of Beauty and Cosmetology 19, Nr. 3 (30.09.2021): 395–408. http://dx.doi.org/10.20402/ajbc.2021.0188.
Der volle Inhalt der QuelleAleman, Ricardo S., Jhunior Marcia, Shirin Kazemzadeh Pournaki, Isabel Borrás-Linares, Jesus Lozano-Sanchez und Ismael Montero Fernandez. „Formulation of Protein-Rich Chocolate Chip Cookies Using Cricket (Acheta domesticus) Powder“. Foods 11, Nr. 20 (20.10.2022): 3275. http://dx.doi.org/10.3390/foods11203275.
Der volle Inhalt der QuelleManolică, Adriana, Corina-Elena Mititiuc und Teodora Roman. „Negative Brand Names“. Review of Economic and Business Studies 11, Nr. 1 (01.06.2018): 31–44. http://dx.doi.org/10.1515/rebs-2018-0063.
Der volle Inhalt der QuelleHsu, Chiehwen, Yeshwant Raj und Bob Sandy. „Music Streaming Characteristics and Consumption Emotion as Determinants of Consumer Satisfaction and Purchase Intention“. Contemporary Management Research 17, Nr. 3 (01.09.2021): 157–88. http://dx.doi.org/10.7903/cmr.20647.
Der volle Inhalt der QuelleIrnawati, Dwi, und Reza Anggapratama. „Pengaruh Keadilan Distributif, Keadilan Prosedural, Keadilan Interaksional, Persepsi Nilai, Terhadap Kepuasan dan Respon Positif Pelanggan Superindo Bojonegoro“. Ekonomis: Journal of Economics and Business 7, Nr. 2 (11.09.2023): 963. http://dx.doi.org/10.33087/ekonomis.v7i2.1196.
Der volle Inhalt der QuelleKamboh, Aamir Zamir, und Ahsan Mehmood. „Factors influencing the Buying intention toward paid mobile application; a mediating moderator approach“. Reviews of Management Sciences 2, Nr. 1 (14.11.2020): 24–33. http://dx.doi.org/10.53909/rms.02.01.041.
Der volle Inhalt der QuelleMAÇADA, ANTONIO CARLOS GASTAUD, RAFAEL ALFONSO BRINKHUES und JOSÉ CARLOS DA SILVA FREITAS JUNIOR. „INFORMATION MANAGEMENT CAPABILITY AND BIG DATA STRATEGY IMPLEMENTATION“. Revista de Administração de Empresas 59, Nr. 6 (Dezember 2019): 379–88. http://dx.doi.org/10.1590/s0034-759020190604.
Der volle Inhalt der QuelleBALLCO, Petjon, Miguel I. GOMEZ und Azucena GRACIA. „Consumers’ acceptability and sensory evaluation of a traditional local fresh potato variety“. Spanish Journal of Agricultural Research 21, Nr. 2 (11.05.2023): e0105. http://dx.doi.org/10.5424/sjar/2023212-20076.
Der volle Inhalt der QuelleMainardes, Emerson Wagner, Diana Von Borell de Araujo, Sarah Lasso und Daniel Modenesi Andrade. „Influences on the intention to buy organic food in an emerging market“. Marketing Intelligence & Planning 35, Nr. 7 (02.10.2017): 858–76. http://dx.doi.org/10.1108/mip-04-2017-0067.
Der volle Inhalt der QuelleZhang, Mengyuan, Zhongyi Zhang, Junfeng Chen, Giuseppe T. Cirella und Yi Xie. „Understanding and Mitigating the Purchase Intention of Medicines Containing Saiga Antelope Horn among Chinese Residents: An Analysis of Influencing Factors“. Diversity 16, Nr. 1 (12.01.2024): 49. http://dx.doi.org/10.3390/d16010049.
Der volle Inhalt der QuelleLu, Feng. „Online shopping consumer perception analysis and future network security service technology using logistic regression model“. PeerJ Computer Science 10 (15.01.2024): e1777. http://dx.doi.org/10.7717/peerj-cs.1777.
Der volle Inhalt der QuelleXie, Linshan. „Using SWOT Analysis to Explore the Element That In-Game Advertising Affect People’s Purchase Intention“. BCP Business & Management 43 (24.03.2023): 219–25. http://dx.doi.org/10.54691/bcpbm.v43i.4642.
Der volle Inhalt der QuelleLiu, Chang, Chetan Sharma, Qiqi Xu, Claudia Gonzalez Viejo, Sigfredo Fuentes und Damir D. Torrico. „Influence of Label Design and Country of Origin Information in Wines on Consumers’ Visual, Sensory, and Emotional Responses“. Sensors 22, Nr. 6 (10.03.2022): 2158. http://dx.doi.org/10.3390/s22062158.
Der volle Inhalt der QuelleLoudiyi, Hatim, Youssef Chetioui und Hind Lebdaoui. „Economics of Electric Vehicle Adoption: An Integrated Framework for Investigating the Antecedents of Perceived Value and Purchase Intent“. International Journal of Economics and Financial Issues 12, Nr. 5 (19.09.2022): 29–38. http://dx.doi.org/10.32479/ijefi.13328.
Der volle Inhalt der QuelleThomas, Rodney W., Jessica L. Robinson, Jessica L. Darby, Scott Cox und Donnie F. Williams. „An experimental test of green management information system effects on carrier selection: weigh station and tollbooth bypass technology adoption“. Journal of Transportation Management 29, Nr. 2 (01.11.2019): 7–22. http://dx.doi.org/10.22237/jotm/1572566520.
Der volle Inhalt der QuelleGurdian, Cristhiam E., Damir D. Torrico, Bin Li, Georgianna Tuuri und Witoon Prinyawiwatkul. „Effect of Disclosed Information on Product Liking, Emotional Profile, and Purchase Intent: A Case of Chocolate Brownies Containing Edible-Cricket Protein“. Foods 10, Nr. 8 (30.07.2021): 1769. http://dx.doi.org/10.3390/foods10081769.
Der volle Inhalt der QuelleMurillo, Silvia, Ryan Ardoin, Evelyn Watts und Witoon Prinyawiwatkul. „Effects of Catfish (Ictalurus punctatus) Bone Powder on Consumers’ Liking, Emotions, and Purchase Intent of Fried Catfish Strips“. Foods 11, Nr. 4 (14.02.2022): 540. http://dx.doi.org/10.3390/foods11040540.
Der volle Inhalt der QuelleDaellenbach, Kate, Rachael Kusel und Michel Rod. „The ties that bind? Online musicians and their fans“. Asia Pacific Journal of Marketing and Logistics 27, Nr. 2 (13.04.2015): 168–90. http://dx.doi.org/10.1108/apjml-08-2013-0095.
Der volle Inhalt der QuelleTsawaab, Amallia Husnuts. „The Impact of Body Positivity in Fashion Advertising on Customer Perceptions and Purchase Intentions“. International Journal of Multidisciplinary: Applied Business and Education Research 4, Nr. 8 (23.08.2023): 2769–84. http://dx.doi.org/10.11594/ijmaber.04.08.10.
Der volle Inhalt der QuelleL, Jayalakshmi. „Fake Review Detection on Using Machine Learning on Online Product Selling Platform“. International Journal for Research in Applied Science and Engineering Technology 10, Nr. 7 (31.07.2022): 3592–98. http://dx.doi.org/10.22214/ijraset.2022.45206.
Der volle Inhalt der QuelleMin, Dongwon. „The Influences of Charity and Negative Perception of Production on Purchase Intent toward Luxury brand: Focusing on the Mediating Effect of Guilt Reduction“. Journal of Digital Convergence 14, Nr. 6 (28.06.2016): 85–91. http://dx.doi.org/10.14400/jdc.2016.14.6.85.
Der volle Inhalt der QuelleJiang, Ming, Liming Lin, Weiguo Zhang, Weiqing Zhuang, Minghui Jin und Yi Lin. „A Study on the Influencing Factors of Mobile Digital Music Selection in Subhealthy People Based on Perceived Value Theory“. Wireless Communications and Mobile Computing 2021 (30.03.2021): 1–10. http://dx.doi.org/10.1155/2021/5547044.
Der volle Inhalt der QuelleAlčaković, Slavko, Ana Orlić und Veljko Đurić. „EMOTIONAL CONTEXT AND EFFECTIVENESS OF TV ADVERTISING“. Primenjena psihologija 11, Nr. 2 (25.06.2018): 155–70. http://dx.doi.org/10.19090/pp.2018.2.155-170.
Der volle Inhalt der QuelleLee, Joon Sung, Dae Hee Kwak und David Moore. „Athletes’ Transgressions and Sponsor Evaluations: A Focus on Consumers’ Moral Reasoning Strategies“. Journal of Sport Management 29, Nr. 6 (November 2015): 672–87. http://dx.doi.org/10.1123/jsm.2015-0051.
Der volle Inhalt der QuelleChonpracha, Pitchayapat, Ryan Ardoin, Yupeng Gao, Pamarin Waimaleongora-ek, Georgianna Tuuri und Witoon Prinyawiwatkul. „Effects of Intrinsic and Extrinsic Visual Cues on Consumer Emotion and Purchase Intent: A Case of Ready-to-Eat Salad“. Foods 9, Nr. 4 (31.03.2020): 396. http://dx.doi.org/10.3390/foods9040396.
Der volle Inhalt der QuellePark, Jaram, Meeyoung Cha, Hoh Kim und Jaeseung Jeong. „Managing Bad News in Social Media: A Case Study on Domino’s Pizza Crisis“. Proceedings of the International AAAI Conference on Web and Social Media 6, Nr. 1 (03.08.2021): 282–89. http://dx.doi.org/10.1609/icwsm.v6i1.14273.
Der volle Inhalt der QuelleKwak, Dae Hee, Youngbum Kwon und Choonghoon Lim. „Licensing a sports brand: effects of team brand cue, identification, and performance priming on multidimensional values and purchase intentions“. Journal of Product & Brand Management 24, Nr. 3 (18.05.2015): 198–210. http://dx.doi.org/10.1108/jpbm-05-2014-0579.
Der volle Inhalt der QuelleKnight, John G., Damien W. Mather und David K. Holdsworth. „Genetically modified crops and country image of food exporting countries“. British Food Journal 107, Nr. 9 (01.09.2005): 653–62. http://dx.doi.org/10.1108/00070700510615035.
Der volle Inhalt der QuelleGomes, Jairo de Pontes, Salomão Alencar de Farias und Marianny Jessica de Brito Silva. „Sacrifice for (not) buying: how to measure sacrifice in the consumer context“. Research, Society and Development 10, Nr. 13 (19.10.2021): e478101321556. http://dx.doi.org/10.33448/rsd-v10i13.21556.
Der volle Inhalt der QuelleBruni, Adriano Leal, Sérgio Chamadoira Mendonça Silva, Roberto Brazileiro Paixão und Cesar Valentim de Oliveira Júnior. „RESPONSABILIDADE SOCIAL CORPORATIVA, HEDONISMO E RELAÇÕES DE CONSUMO: UM ESTUDO EMPÍRICO NA BAHIA (2008)“. Revista de Gestão Social e Ambiental 3, Nr. 1 (01.04.2009): 87–104. http://dx.doi.org/10.24857/rgsa.v3i1.119.
Der volle Inhalt der QuelleSchlegelmilch, Bodo B., Mubbsher Munawar Khan und Joe F. Hair. „Halal endorsements: stirring controversy or gaining new customers?“ International Marketing Review 33, Nr. 1 (08.02.2016): 156–74. http://dx.doi.org/10.1108/imr-07-2014-0253.
Der volle Inhalt der QuelleAlnasser, Aroub, und Nsreen Musallat. „Food Sustainability Knowledge among Saudis: Towards the Goals of Saudi Vision 2030“. Sustainability 14, Nr. 18 (11.09.2022): 11398. http://dx.doi.org/10.3390/su141811398.
Der volle Inhalt der QuelleMehta, Annu, Chetan Sharma, Madhuri Kanala, Mishika Thakur, Roland Harrison und Damir Dennis Torrico. „Self-Reported Emotions and Facial Expressions on Consumer Acceptability: A Study Using Energy Drinks“. Foods 10, Nr. 2 (04.02.2021): 330. http://dx.doi.org/10.3390/foods10020330.
Der volle Inhalt der QuelleSouiden, Nizar, Riadh Ladhari und Liu Chang. „Chinese perception and willingness to buy Taiwanese brands“. Asia Pacific Journal of Marketing and Logistics 30, Nr. 4 (10.09.2018): 816–36. http://dx.doi.org/10.1108/apjml-09-2017-0203.
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