Auswahl der wissenschaftlichen Literatur zum Thema „Negative purchase intent“
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Zeitschriftenartikel zum Thema "Negative purchase intent"
Han, Jung Ah, Elea McDonnell Feit und Shuba Srinivasan. „Can negative buzz increase awareness and purchase intent?“ Marketing Letters 31, Nr. 1 (28.11.2019): 89–104. http://dx.doi.org/10.1007/s11002-019-09501-y.
Der volle Inhalt der QuelleColicev, Anatoli, Ashwin Malshe, Koen Pauwels und Peter O'Connor. „Improving Consumer Mindset Metrics and Shareholder Value through Social Media: The Different Roles of Owned and Earned Media“. Journal of Marketing 82, Nr. 1 (Januar 2018): 37–56. http://dx.doi.org/10.1509/jm.16.0055.
Der volle Inhalt der QuelleLubis, M. Faisal Ridho, Endang Sulistya Rini und Fadli . „The Effect of Promotion, Perceived Ease of Use, and Perceived Usefulness on Purchase Decisions of Bni Tapcash E-Toll Cards and the Intention to Purchase as an Intervening Variable (Case Study on MKTT Toll Road Users)“. International Journal of Research and Review 9, Nr. 8 (10.08.2022): 258–74. http://dx.doi.org/10.52403/ijrr.20220823.
Der volle Inhalt der QuelleSuzuki, Takashi, Taro Oishi, Hisashi Kurokura und Nobuyuki Yagi. „Which Aspects of Food Value Promote Consumer Purchase Intent after a Disaster? A Case Study of Salmon Products in Disaster-Affected Areas of the Great East Japan Earthquake“. Foods 8, Nr. 1 (04.01.2019): 14. http://dx.doi.org/10.3390/foods8010014.
Der volle Inhalt der QuelleSyaidatina Aisyah, Nabilla. „Pengaruh Manfaat, Kemudahan Penggunaan, dan Risiko yang Dirasakan Terhadap Keputusan Pembelian Aktual pada Aplikasi Bibit“. COMSERVA Indonesian Jurnal of Community Services and Development 2, Nr. 12 (25.04.2023): 2942–51. http://dx.doi.org/10.59141/comserva.v2i12.709.
Der volle Inhalt der QuellePinsuwan, Ammaraporn, Suntaree Suwonsichon, Penkwan Chompreeda und Witoon Prinyawiwatkul. „Sensory Drivers of Consumer Acceptance, Purchase Intent and Emotions toward Brewed Black Coffee“. Foods 11, Nr. 2 (11.01.2022): 180. http://dx.doi.org/10.3390/foods11020180.
Der volle Inhalt der QuelleCordova, Wilson. „INVESTIGATING THE INFLUENCE OF INSTAGRAM MARKETING ON MILLENNIAL PURCHASE DECISIONS“. EUrASEANs: journal on global socio-economic dynamics, Nr. 2(45) (30.03.2024): 262–70. http://dx.doi.org/10.35678/2539-5645.2(45).2024.262-270.
Der volle Inhalt der QuelleGrewal, Lauren, Andrew T. Stephen und Nicole Verrochi Coleman. „When Posting About Products on Social Media Backfires: The Negative Effects of Consumer Identity Signaling on Product Interest“. Journal of Marketing Research 56, Nr. 2 (14.01.2019): 197–210. http://dx.doi.org/10.1177/0022243718821960.
Der volle Inhalt der QuelleHoque, Mohammed Ziaul, und Md Nurul Alam. „Consumers' knowledge discrepancy and confusion in intent to purchase farmed fish“. British Food Journal 122, Nr. 11 (04.05.2020): 3567–83. http://dx.doi.org/10.1108/bfj-01-2019-0021.
Der volle Inhalt der QuelleGurdian, Cristhiam E., Damir D. Torrico, Bin Li, Georgianna Tuuri und Witoon Prinyawiwatkul. „Effect of Informed Conditions on Sensory Expectations and Actual Perceptions: A Case of Chocolate Brownies Containing Edible-Cricket Protein“. Foods 10, Nr. 7 (25.06.2021): 1480. http://dx.doi.org/10.3390/foods10071480.
Der volle Inhalt der QuelleDissertationen zum Thema "Negative purchase intent"
Atouati, Samed. „Du texte aux chiffres : La NLP pour la prédiction des actifs financiers“. Electronic Thesis or Diss., Institut polytechnique de Paris, 2022. http://www.theses.fr/2022IPPAT026.
Der volle Inhalt der QuelleThe goal of the thesis is to investigate whether natural language data can be useful in better understanding the relationships between the public and the companies, as well as the public and the stock market price changes. In order to do so, we investigate natural language data derived from various sources: Twitter, company filings, and Reddit. We show case promising results for some sources, while others happen to have limited use as far as stock price changes go. Although they remain relevant for understanding public’s reactions to company scandals
Buchteile zum Thema "Negative purchase intent"
Koshksaray, Amir Abedini, und Elnaz Nabizadeh. „Internet Advertising Pleasure and Purchase Intention“. In Brand Culture and Identity, 716–35. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-7116-2.ch039.
Der volle Inhalt der QuelleElangovan, D., und V. Subedha. „Product Review Based on Machine Learning Algorithms“. In Advances in Parallel Computing. IOS Press, 2021. http://dx.doi.org/10.3233/apc210048.
Der volle Inhalt der QuelleSorce, Patricia, Victor Perotti und Stanley Widrick. „Online Shopping for Positive and Negative Reinforcement Products“. In The Social and Cognitive Impacts of e-Commerce on Modern Organizations, 1–14. IGI Global, 2004. http://dx.doi.org/10.4018/978-1-59140-249-7.ch001.
Der volle Inhalt der QuelleWakefield, Robin L., und Dwayne Whitten. „Examining User Perceptions of Third-Party Organizations Credibility and Trust in an E-Retailer“. In Information Security and Ethics, 2814–29. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-937-3.ch188.
Der volle Inhalt der QuelleWakefield, Robin L., und Dwayne Whitten. „Examining User Perceptions of Third-Party Organizations Credibility and Trust in an E-Retailer“. In End-User Computing, 1637–51. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-945-8.ch112.
Der volle Inhalt der QuelleShareef, Mahmud A., Vinod Kumar und Uma Kumar. „Control Mechanism of Identity Theft and Its Integrative Impact on Consumers' Purchase Intention in E-Commerce“. In Analyzing Security, Trust, and Crime in the Digital World, 121–61. IGI Global, 2014. http://dx.doi.org/10.4018/978-1-4666-4856-2.ch007.
Der volle Inhalt der QuelleSharma, Sushil K., und Jatinder N. D. Gupta. „Adverse Effects of E-Commerce“. In The Economic and Social Impacts of E-Commerce, 33–49. IGI Global, 2003. http://dx.doi.org/10.4018/978-1-59140-043-1.ch003.
Der volle Inhalt der QuelleDixit, Saurabh Kumar. „eWOM Marketing in Hospitality Industry“. In Advances in Marketing, Customer Relationship Management, and E-Services, 266–80. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-5225-0332-3.ch014.
Der volle Inhalt der QuelleKonferenzberichte zum Thema "Negative purchase intent"
Atouati, Samed, Xiao Lu und Mauro Sozio. „Negative Purchase Intent Identification in Twitter“. In WWW '20: The Web Conference 2020. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3366423.3380040.
Der volle Inhalt der QuelleParker, Kevin, Philip Nitse und Albert Tay. „The Impact of Inaccurate Color on Customer Retention and CRM“. In InSITE 2009: Informing Science + IT Education Conference. Informing Science Institute, 2009. http://dx.doi.org/10.28945/3333.
Der volle Inhalt der QuelleBoth, Lilly Elisabeth. „WILLINGNESS TO SHARE PERSONAL INFORMATION“. In International Psychological Applications Conference and Trends. inScience Press, 2021. http://dx.doi.org/10.36315/2021inpact096.
Der volle Inhalt der Quelleبن داود, أسية. „-Marketing in The Corona Pandemic and its Role in Activating E-Commerce in Algeria“. In I . I N T E R N A T I O N A L R E S E A R C H C O N G R E S S F O R E C O N O M I C A N D A D M I N I S T R A T I V E S T U D I E S. Rimar Academy, 2022. http://dx.doi.org/10.47832/economiccongress1-8.
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